2016 Media Kit Community Connected 2016 Media Kit
Total Page:16
File Type:pdf, Size:1020Kb
COMMUNITY DRIVEN 2016 Media Kit Community Connected 2016 Media Kit About Civitas Media • A dynamic, multi-channel, local information company • Strong roots in traditional community newspaper publishing • A team of innovative and energetic media specialists helping businesses maximize their marketing budgets to reach high local audience numbers • Civitas is Latin for “community” or “citizen” Premier Local Information Conduit • Community news • Local information • Relevant entertainment Presented on a Variety of Platforms • Print • Digital media • Video • Other evolving technologies in both content and advertising Community Connected 2016 Media Kit A Multi-State Media Company Civitas Media employs more than 1200 dedicated, creative and innovative associates across 11 states including North Carolina, South Carolina, Ohio, Illinois, Missouri, Oklahoma, Virginia, West Virginia, Pennsylvania, Kentucky and Tennessee. Civitas publishes more than 100 publications for a combined weekly distribution of more than 1.6 million copies. Community Connected 2016 Media Kit We have a special bond with our audience because we live and work in the communities we serve. Audience Overview 2016 Media Kit Civitas Media Markets • 114 publications in 11 states • 30 daily publications • 84+ related websites • 2.3 million+ unique visitors monthly • 84 markets • 3,752,218 total reach monthly • 158 in-market sales representatives • 5,000+ small/medium business partners Audience Overview 2016 Media Kit Devices and Demographics *Based on September 2015 - September 2016 Reporting Community Engagement 2016 Media Kit Our Community Newspapers Offer an Engaged Audience Newspaper Media Motivates Consumers 164 million (69%) read newspaper media content in print, online or via mobile in a typical month* Nearly 80% took action after seeing a newspaper ad; 57% made a shopping decision based on a print or online newspaper ad Of the 51% who sought out online circulars in the past 30 days, 78% have taken action in the same time period as a result of a newspaper-delivered print circular Newspapers are consumers’ leading coupon medium – Nearly 70% cite their Sunday or weekday editions as coupon sources *Scarborough Research 2013, total U.S. adults Source: “How America Shops and Spends 2014,” A survey of 1,500 adults conducted for NAA by Frank N. Magid Associates Community Engagement 2016 Media Kit Connect with our engaged audience through our extensive portfolio of print and digital media and services. We offer trusted local newspaper brands, deeply rooted in our communities plus the ability to display your branding and message on a larger regional or national level. Community Engagement 2016 Media Kit Connect and Engage With Our Communities and Beyond Digital Display Digital Services • 85 local newspaper websites • Geo, demo, search, behavioral and • Mobile web and apps contextual targeting • 18 million+ page views per month • Programmatic advertising/buying across multiple hyperlocal markets • Over 2.3 Million Unique users • 2 million+ sessions per month from social media Print Products Content Marketing • 115 local newspapers in 12 states • Customized and exclusive • Multiple specialty publications native content and magazines • Social Media • Preprints • Customized solutions for video and sponsored content Community Publications 2016 Media Kit Illinois North Carolina Alton Telegraph – Alton – D Anson Record – Wadesboro – W (thetelegraph.com) (ansonrecord.com) Community (TMC) – Jacksonville – W Bladen Journal – Elizabethtown – W Jacksonville Journal-Courier – Jacksonville – D (bladenjournal.com) (myjournalcourier.com) Community News Advertiser (TMC) – Laurinburg – W Elkin Tribune – Elkin – W (elkintribune.com) Kentucky Jefferson Post – West Jefferson – W Cumberland Trading Post (TMC) – Middlesboro – W (jeffersonpost.com) Floyd Co Shopper Stopper (TMC) – Prestonsburg – W Jefferson Post Shopper (TMC) – West Jefferson – W Floyd County Times – Perstonsburg – W Laurinburg Exchange – Laurinburg – D (floydcountytimes.com) (laurinburgexchange.com) Grayson County News Gazette – Leitchfield – W Lumberton Your Cc (TMC) – Lumberton – W (gcnewsgazette.com) Mount Airy News – Mount Airy – D Harlan Daily Enterprise – Harlan – D (mtairynews.com) (harlandaily.com) Pilot – Pilot Mountain – W Hazard Herald – Hazard – W (pilotmountainnews.com) (hazard-herald.com) RCDJ Midweek Marketplace (TMC) – Rockingham – W Hazard Shopper Stopper (TMC) – Hazard – W Richmond County Daily Journal – Rockingham – D Middlesboro Daily News – Middlesboro – D (yourdailyjournal.com) (middlesborodailynews.com) Robesonian – Lumberton – D News Democrat & Leader – Russellville – W (robesonian.com) (newsdemocratleader.com) Sampson County Shopping Guide (TMC) – Clinton – W Sampson Independent – Clinton – D Missouri (clintonnc.com) Pettis County Plainsman (TMC) – Sedalia – W Stokes News – King – W (thestokesnews.com) Sedalia Democrat – Sedalia – D (sedaliademocrat.com) Surry Scene (TMC) – Mount Airy – W Yadkin Ripple – Yadkinville – W (yadkinripple.com) Yadkin Valley Advertiser (TMC) – Elkin – W W – Weekly D – Daily Community Publications 2016 Media Kit Ohio Advocate (TMC) Lorraine Co. Comm Gd – Oberlin – W Oberlin News-Tribune – Oberlin – W Amherst News Times – Amherst – W (theoberlinnewstribune.com) (theamherstnewstimes.com) Piqua Daily Call – Piqua – D Beavercreek News Current Comm Gd (TMC) – Beavercreek – W (dailycall.com) (beavercreeknewscurrent.com) Plain City Advocate – Plain City – W Bellville Star – Bellville – W (plaincity-advocate.com) (thebellvillestar.com) Pomeroy Daily Sentinel – Pomeroy – D Community Common (TMC) – Portsmouth – W (mydailysentinel.com) (communitycommon.com) Portsmouth Daily Times – Portsmouth – D Community Merchant (TMC) – Sidney – W (portsmouth-dailytimes.com) Delaware Gazette – Delaware – D Record Herald – Washington Courthouse – D (delgazette.com) (recordherald.com) Eaton Register Herald – Eaton – W Sidney Daily News – Sidney – D (registerherald.com) (sidneydailynews.com) Eaton Register Herald Weekend (TMC) – Eaton – W South Central Ohio Shoppers Guide (TMC) – Washington Courthouse – W Englewood Independent – Englewood – W Sunbury News – Sunbury – W (englewoodindependent.com) (sunburynews.com) Fairborn Daily Herald – Fairborn – D Swanton Enterprise – Swanton – W (fairborndailyherald.com) (swantonenterprise.com) Fulton County Expositor – Wauseon – W Tri-County Marketplace (TMC) – Gallipolis – W (fcnews.org) Troy Daily News – Troy – D Galion Inquirer – Galion – W (tdn-net.com) (galioninquirer.com) Troy Miami County Advocate (TMC) – Troy – W Gallipolis Daily Tribune – Gallipolis – D Urbana Daily Citizen – Urbana – D (mydailytribune.com) (urbanacitizen.com) Greenville Daily Advocate – Greenville – D Urbana Mechanicsburg Telegram (TMC) – Mechanicsburg – W (dailyadvocate.com) (burgtelegram.com) Hillsboro Times Gazette – Hillsboro – D Urbana River Current (TMC) – Degraff – W (timesgazette.com) Vandalia Drummer News – Vandalia – W Huber Heights Courier – Huber Heights – W (vandaliadrummernews.com) (hhcourier.com) Wellington Enterprise – Wellington – W Lima News – Lima – D (thewellingtonenterprise.com) (limaohio.com) Wilmington News Journal – Wilmington – D Lima News Marketplace (TMC) – Lima – W (wnewsj.com) Madison Press – London – D Wilmington News Journal Star (TMC) – Wilmington – W (madison-press.com) Xenia Gazette – Xenia – D Morrow Co Sentinel – Mt. Gilead – W (xeniagazette.com) (morrowcountysentinel.com) W – Weekly D – Daily Community Publications 2016 Media Kit Oklahoma Tennessee Altus Times – Altus – D Claiborne Progress – Tazewell – W (altustimes.com) (claiborneprogress.net) Durant Country Style (TMC) – Durant – W Macon County Times – Lafayette – W Durant Daily Democrat – Durant – D (maconcountytimes.com) (durantdemocrat.com) Frederick Press Leader – Frederick – W (press-leader.com) Virginia Freedom Flyer (Army Base Publication) – Altus – W Carroll News – Hillsville – W Southwest Shopper (TMC) – Altus – W (thecarrollnews.com) Pennsylvania Abington Journal – Clarks Summit – W (theabingtonjournal.com) West Virginia Dallas Post – Wilkes-Barre – W Coal Valley News – Madison – W (mydallaspost.com) (coalvalleynews.com) Sunday Dispatch – Pittston – W Coalfield Connection (TMC) – Madison – W (psdispatch.com) Gilbert Times – Gilbert – W Sunday Select – Wilkes-Barre – W (gilbert-times.com) Times Leader – Wilkes-Barre – D Logan Banner – Logan – D (timesleader.com) (loganbanner.com) TL Weekly (TMC) / Bazaar – Wilkes-Barre – W Pineville Independent Herald – Pineville – W (independentherald.com) Weekender – Wilkes-Barre – W (theweekender.com) Point Pleasant Register – Point Pleasant – D (mydailyregister.com) Williamson Daily News – Williamson – D South Carolina (williamsondailynews.com) Easley Progress – Easley – W (theeasleyprogress.com) Newberry Observer – Newberry – W (newberryobserver.com) Newberry Shopper (TMC) – Newberry – W Pickens Sentinel – Pickens – W (pickenssentinel.com) Union Daily Times – Union – W (uniondailytimes.com) Union Daily Times Grapevine (TMC) – Union – W W – Weekly D – Daily.