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Create and Connect 2011 Corporate Social Responsibility Report create and connect Comcast and NBCUniversal bring together the technology, innovation, and consumer reach of Comcast with many of the world’s most well-known and respected entertainment, news, and sports brands. Together, we hope to create a company that will inform, entertain, connect, and inspire our consumers. We operate with the highest standards of honesty, fairness, and integrity to create a great place to work for our employees and to deliver long-term value and shareholder returns. We believe that the power of partnership and diversity, coupled with our media and distribution resources, can bring visibility to important issues, connect people together, and spur positive and substantive change in all of the communities we serve. 2011 Corporate Social Responsibility Report | About a message from Brian L. Roberts “Comcast has long believed in doing business in a socially responsible manner, and now we are poised to do so on an even greater scale.” Photo by Tim Shaffer BRIAN L. ROBERTS, CHAIRMAN & CEO COMCAST CORPORATION Following last year’s successful combination In 2011, Comcast and NBCUniversal con- These challenges motivate us to find of Comcast and NBCUniversal into one tributed more than $435 million in cash and additional ways to demonstrate our company, Comcast is now in the vanguard in-kind services to charitable organizations ongoing commitment to our core values of technological and media innovation. We throughout the country, including United as a socially responsible company. are focused more than ever on develop- Way, Boys & Girls Clubs, and City Year. To ing new, exciting opportunities to cre- help close the digital divide, we launched We aspire every day to earn the respect ate and deliver the entertainment and our Internet Essentials program, which and trust of our stakeholders — customers, infor mation that our national and global provides affordable broadband access to employees, shareholders, and the people consumers want. low-income families. We highlighted our in the communities we serve — and view commitment to acting environmentally them as partners in a collaborative effort Our combined company’s unique platform responsible through a focused purchasing to improve our corporate responsibility for entertainment, information, and program that makes us the owner of the programs. Our employees, who live, work, communications also drives us to create nation’s tenth-largest hybrid vehicle fleet, and raise their families in the same additional value in the neighborhoods and by offering more than 300 hours of communities as our customers, play an we serve. We are exploring new ways programming on environmental topics as especially integral role in helping us move to enhance our investments in the com- part of our Green is Universal initiative. In forward and make a difference every day. munities where we do business, while addition, our more than 50 on-air, online, minimizing our impact on the environment. and mobile platforms mobilized their audi- Thanks for your interest in Comcast. ences to actively engage in critical social I look forward to keeping you updated on Comcast has long believed in doing discussions on topics ranging from improv- our progress. business in a socially responsible man- ing education to protecting the environ- ner, and now we are poised to do so on ment to celebrating diversity. an even greater scale. This year’s CSR report provides a detailed picture of our I am excited about the progress we are sustainability initiatives. making, though we also recognize the many opportunities we have to do more. Brian L. Roberts, Chairman & CEO August 1, 2012 2011 Corporate Social Responsibility Report | About a message from David L. Cohen “At Comcast, we believe leadership is not just about telling others what to do, but doing it yourself.” Photo by Peter Tobia DAVID L. COHEN, EXECUTIVE VICE PRESIDENT COMCAST CORPORATION From our beginning in Tupelo, Mississippi, adoption gap keeps more Americans — our employee community and our vendor nearly 50 years ago, Comcast has aspired the poorest Americans — from embrac- community reflect the growing diversity of to be a catalyst of change in the communi- ing opportunities for advancement. Our our customer community. ties where our employees live and work. fight to close the gap has just begun, but With the acquisition of NBCUniversal, our already Comcast’s Internet Essentials A company is much more than the products reach is now greater than ever. program has connected an estimated and services it sells; it has the potential 160,000 low-income Americans to the to dramatically change lives and improve With our company’s growth, though, comes power of the Internet, in most cases for communities. Just as Comcast and the responsibility to not just strengthen the very first time. NBCUniversal have joined forces to drive and enhance our business, but also to the innovation that makes America a leader strengthen and enhance the value we bring Also in 2011, we celebrated the 10th anni- in the entertainment and information indus- to the communities we serve. Drawing upon versary of our company’s annual day of tries, we will continue to work together to the combined assets of our new company, giving, Comcast Cares Day. Thanks to this forge new ways to have a long-term posi- we strive to achieve that every day by mak- 10-year signature effort, we’ve had more tive impact on the many communities we ing connections not just in a customer’s than 360,000 Comcast volunteers donate serve. It is our responsibility. home, place of business, or on their mobile more than 2.1 million hours of service. It apps, but also at the neighborhood Boys & is with great pride that we can point to Girls Club, at health expos hosted by our statistics like this in terms of actual direct local NBC and Telemundo stations, and employee service to our communities. through our employees’ $30 million-plus in contributions to local United Way agencies. At Comcast, we believe leadership is not David L. Cohen, Executive Vice President just about telling others what to do, but August 1, 2012 In 2011, we launched an unprecedented doing it yourself, including taking steps to effort to battle what we view as a critical have our company reflect the diversity of civil rights issue of the twenty-first cen- American society. We seek programming tury: closing the digital divide and getting that reflects the rich diversity of the com- more low-income Americans connected to munities we serve, and we strive to have the Internet. The disparity in the broad band 2011 Corporate Social Responsibility Report | About about comcast Comcast Corporation is one of the world’s leading media, entertainment, and communications companies. Comcast operates cable systems in 39 states and Washington, D.C. through Comcast Cable, and develops, produces, distributes, and markets entertainment, news, sports, and other content for global audiences through NBCUniversal. We are the nation’s largest video, high-speed Internet, and phone providers to residential and business customers. Comcast Cable products and services include: ● XFINITY® TV: Offering more than 75,000 TV shows and movies across XFINITY On Demand™, XfinityTV.com, and on mobile devices, such as the iPad®, iPhone®, and iPod touch® through the XFINITY TV app ● XFINITY® Internet: The nation’s largest residential ISP with an advanced fiber-optic network ● XFINITY® Voice: An IP-enabled home phone service that delivers all of the functions of traditional phone service, plus enhanced features that are integrated with other Comcast services ● XFINITY® Home: A broadband-based security and home control and energy-manage- ment system that also integrates Comcast’s products and services 2011 Corporate Social Responsibility Report | About about comcast (cont.) We are the majority owner and manager of NBCUniversal, one of the world’s leading media and entertainment companies. NBCUniversal develops, produces, markets, and distributes entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. The cable network segment includes a portfolio of more than 15 national cable networks, 13 regional sports and news networks, more than 60 international channels, and digital media properties such as DailyCandy, Fandango, and iVillage. Some of our major cable properties include: The Broadcast Television segment includes the NBC broadcast network and its 10 owned local television stations and TV production studios; Telemundo and its 15 owned local television stations; and cable network mun2. 2011 Corporate Social Responsibility Report | About about comcast (cont.) The Filmed Entertainment segment includes the operations of Universal Pictures and Focus Features, Universal’s specialty film studio. The Theme Parks segment consists primarily of Universal Orlando® and Universal Studios Hollywood®. In addition, the company licenses the Universal Studios brand name and other intellectual property to third parties that own and operate Universal theme parks in Japan and Singapore. 2011 Corporate Social Responsibility Report | About about this report This is Comcast’s fifth corporate social responsibility report, and the first to incorporate NBCUniversal. In preparing the 2011 Corporate Social Responsibility
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