i C ArtiR B Mus POP .ROCK . & .RAP .DANCE .COUNTRY .LATIN .CLASSICAL .JAll .PRO AUDIO Thanks To 1st Single, Lifehouse's 'Moment' Comes On DreamWorks BY CARLA HAY ahead rock is appealing to a steadi- ple are asking specifically for after the album's release. Cole, a former Reprise recording NEW YORK -For every act, ly growing audience because the Lifehouse, not saying, `What's Fitzgibbons estimates the Life- artist who had two hit albums on there's a defining moment in its band's music "has a broad dynam- the name of the band that plays house street team to be "about the label in the early '90s. career, and for rock band Life- ic; it's not loud all the time," says that song ?' So the band seems to 10,000 people. Nothing gets you "It's nice to get the respect of house, it was the decision to make Andrade. be getting a strong identity of further than that kind of passion; other artists, especially the ones its aptly titled song "Hanging By Todd Thomas, PD of modern their own. They appeal to fans you can't buy it." we've toured with" says Wade. A Moment" the first single from rock station WMRQ Hartford, who would like matchbox twen- Touring has also been a key "Fred Durst from Limp Bizkit its DreamWorks Records debut Conn., agrees. "Lifehouse is ty or Live." factor in Lifehouse's artist wanted to sign us [to Inter - album, "No Name Face." coming out with a sound that Awareness for the album has development. The band, booked scope]. His mom saw us at a "It was the most uptempo, isn't represented a lot on rock show in Florida and said he was radio -friendly song," says lead radio, which has a wall of heav- interested in signing us, but we singer /guitarist Jason Wade. ier stuff right now," he says. `[The record] stays had already had a deal with "We all decided it was the right "The album is a great- sounding DreamWorks." choice to release it as the first record, and `Hanging By A consistent and has a He continues, "DreamWorks single." Moment' is doing really well for lot of endurance. has been amazing in letting us The right choice, indeed. us. The listener reaction to it has Jason make the record. They're super- "Hanging By A Moment" has been very positive, and that's Wade is so gifted as a artist- friendly. They let us make been embraced by radio, becom- why we put it in heavy rotation." our record the way we wanted to ing a hit almost immediately at "That's what's so special songwriter that it's not make it. It's the best label we modern rock stations. This issue, about this project," says could be on." "Hanging By A Moment" is No. DreamWorks marketing direc- really surprising that Mathis adds, "The president of 2 on the Modern Rock Tracks tor Monica Fitzgibbons. "Doors the label came down and hung chart. Attention for the song is have been opened, and the people are responding out with us. Many presidents of credited with propelling sales warm reception of Lifehouse's labels are too busy to hang out for "No Name Face." music has led us down the path to the music in the with new bands. We're really Released Oct. 31, "No Name that we're on. I have to give our way that they are' fortunate to have the attention Face" entered the Heatseekers radio promotion department a of people high up at the label." chart at No. 4 in the Nov. 18 lot of credit for that." - MONICA FITZGIBBONS - As for crossing over to top 40 issue and eventually peaked on She adds, "Even though we LIFEHOUSE radio, Wade says, "We're very that chart at No. 2 in the Nov. 25 released the album on Hal- fortunate to be accepted at mod- issue. "No Name Face" reached loween, which was the release also been spread by the Inter- ern rock radio, and whoever else Heatseekers Impact status in date for a lot of big albums this net. Lifehouse has appeared on by Carole Kinzel of Creative responds to the music, that's the Dec. 16 issue when the year, we made a pact that we numerous online chats, Web- Artists Agency, has landed great." album rocketed from No. 146 to were going to make this record casts, and Internet promo- opening -act slots with Woolstenhulme adds, "Jason No. 94 on The Billboard 200. This happen. It's the type of record tions on such Web sites as Pearl Jam and Fuel. Life - writes honest songs, and I don't issue, the album is No. 107 on that stays consistent and has a VH1.com, Launch.com, HEAEATT 1 house is doing select con - think he's going to change his the chart. lot of endurance. Jason Wade is RollingStone.com, and certs until the end of the writing just to have a big pop SEEKERS Based in Los Angeles, Life- so gifted as a songwriter that it's Rioport.com. / year. Next year, accord - hit." house (whose original name was not really surprising that people DreamWorks issued a IMPACR ing to Fitzgibbons, While DreamWorks aims to Blyss) was founded in 1996 by are responding to the music in "temporary" video of DreamWorks plans for take the band to the next level Wade and bassist Sergio the way that they are." "Hanging By A Moment" fea- Lifehouse to be on a "big tour" with "Hanging By A Moment," Andrade. The current lineup In addition to radio airplay, turing live footage of the band with a major artist. the band says the next single will consists of Wade (the band's "Hanging By A Moment" was until "we had more of a story at "Being on the road has actually be "Somebody Else's Song," chief songwriter), Andrade, gui- featured on the WB TV series radio," says Fitzgibbons. The helped my songwriting, because which will be released sometime tarist Stuart Mathis, and drum- "Roswell" around the time that first version of the video was it's grown," says Wade. "We get next year. mer Rick Woolstenhulme. the album reached Heatseekers played on MTV2, while a second, to meet people in different cities, Wade concludes, "My ultimate "No Name Face" was produced Impact status. "official" version of the video and we're experiencing so many goal in writing songs is to connect by Ron Aniello and mixed by "Their song being on `Roswell' was recently released and has different things. I interpret all with people. In the lyrics, you Brendan O'Brien. The album's probably gave sales that extra been added to MTV and VH1's those things in my songs." don't tell the whole picture: You executive producer is Dream- push," notes Marisa Sullivan, playlists. Wade's songs are published by give a road to start on that peo- Works president Michael Ostin, music buyer for Tower Records In addition, DreamWorks uti- G- Chills /DreamWorks Publishing ple can relate to. We're honest, who signed the band to the label. in San Diego. "Sales for the Life- lized street teams to spread the (BMI). Lifehouse is managed by nice guys, and I hope that comes Lifehouse's style of straight- house album are going up. Peo- word about Lifehouse before and Watertown Management's Jude across in everything we do."

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