*96>5)(@ :;;/64(: >,:;05+0(5*647(5@ :;;/64(: -9,+,902:;,+ :;*960? .(336>:)(@+6*2 :;*960? (.9,(;*9<0:,:;(9;:>0;/(.9,(;769; 69-6<9 /LHK [V^HYK H JY\PZL KLZ[PUH[PVU IV[O `V\ HUK `V\Y WHZZLUNLYZ ^PSS HWWYLJPH[L ;OL MV\YWVY[ZVM[OL<:=PYNPU0ZSHUKZVMMLY^LSSLZ[HISPZOLKJY\PZLKLZ[PUH[PVUZ^P[OUL^S` YLUV]H[LKHUKM\SS`HWWVPU[LKMHJPSP[PLZ(KKP[PVUHSS`:[*YVP_VMMLYZOPNOS`LMMPJPLU[ I\URLYPUNZLY]PJLZ7S\ZV\Y^OP[LZHUKILHJOLZ[\YX\VPZL^H[LYZHUKWPJ[\YLZX\L[V^UZ VMMLYHSS[OLPZSHUKL_WLYPLUJLZ`V\YWHZZLUNLYZHYLSVVRPUNMVY-VYTVYLPUMVYTH[PVUVU [OLWVY[ZVM[OL<:=PYNPU0ZSHUKZ]PZP[^^^]PWVY[JVTHUK^^^^PJV]PJVT <:=0<:=0 <UP[LK:[H[LZ=PYNPU0ZSHUKZ+LWHY[TLU[VM;V\YPZT<UP[LK :[H[LZ =PYNPU 0ZSHUKZ +LWHY[TLU[ VM ;V\YPZT “AFTERNOON IN SAN JUAN” Photograph by Elliot Erwitt, Old San Juan, PR, 2009 ELLIOTT ERWITT’S puerto rico Since its discovery, Puerto Rico has been welcoming More than and entertaining passengers. It's now the largest cruise homeport in the Caribbean. Thirteen cruise lines visit YEARS the port of San Juan thanks to its modern infrastructure 500 and convenient air access. The Port of Ponce on the South coast and the Western port of Mayagüez, are also excellent ports of call with a well developed as the Gateway infrastructure and docking facilities. The islands of Vieques and Culebra offer superb, quaint island to the Caribbean stopovers for cruise itineraries. No matter where you tie up, the Islands of Puerto Rico offer much more to do before and after a voyage. Pristine beaches, championship golf courses and 500 year-old Spanish colonial fortresses. Add world class shopping and 5 star accomodations and you have more than enough reasons to keep people coming back for the next 500 years. To see the Islands of Puerto Rico through the eyes of an artist, go to seepuertorico.com, And then come see them for yourself. For more information, places to stay and things to do, call 800.866.7827 the Islands of Puerto Rico © 2010 Puerto Rico Tourism Company. Government of Puerto Rico. seepuertorico.com FLORIDA- CARIBBEAN CRUISING CRUISE THE FLORIDA-CARIBBEAN CRUISE ASSOCIATION MAGAZINE ASSOCIATION Second Quarter 2010 • www.cruising-magazine.com Executive Committee Cover Story Spotlight Micky Arison 13 The Evolution of Cruising Chairman & CEO By Rick Sasso, President & CEO, MSC Cruises; Carnival Corporation Chairman, CLIA Marketing Committee Karl L. Holz President Disney Cruise Line 16 Countdown To Santo Domingo Richard E. Sasso Dominican Republics Cultural Capital of the President & CEO Americas Hosts the 17th Annual FCCA Cruise MSC Cruises (USA) Inc. Conference and Trade Show Kevin Sheehan 26 FCCA Chairman, Cruise Houston CEO For Cruise Lines that Want Norwegian Cruise Line 26 Environmental Innovation and Cruising Only the Best, Pasadena’s Stephen A. Nielsen Bayport Cruise Terminal is Vice President, the Gleaming Jewel Caribbean & Atlantic Shore Operations Princess Cruises Departments Adam Goldstein 7 President’s Letter 38 FCCA’s 16th Annual Gala Brings Together President & CEO Key Cruise Industry Stakeholders Royal Caribbean International 9 Cruise Industry News & Platinum Highlights FCCA Staff 51 Faces in the Industry 41 A Tale of the Cruise Lines’ Impact and the Omari Breakenridge Destinations It Serves Manager of Communications & Design 52 Meetings & Greetings Terri Cannici with the FCCA Director, Special Events Adam Ceserano Features Senior Vice President 31 New Cruiseship Gangways at Port of Los Angeles Improve Passenger Flow and James Kazakoff Increase Comfort Senior Director, Event Operations 33 Port Everglades: Home Port Advantage. Bring it on. We’re ready. Jessica Lalama Executive Assistant 35 The Port of Galveston: Texas' Seaside Passport to the World George Orellana Research Analyst 37 The FCCA Bonds and Delights Members and Executives During Cruise Shipping Miami Michele M. Paige President 45 Antigua Puts Customer Service to the Forefront Florida-Caribbean Cruise Association (FCCA) 47 Publishing with a Purpose 11200 Pines Blvd., Suite 201, Pembroke Pines, FL 33026 Phone: (954) 441-8881 • Fax: (954) 441-3171 Website: www.f-cca.com • E-mail: [email protected] FCCA Member Lines Cruising Magazine © 2010 ~ All Rights Reserved. AIDA Cruises • Azamara Club Cruises • Carnival Cruise Lines • Celebrity Cruises • Costa Cruise Lines • Cunard Line Reproduction in whole or in part, in any form, Disney Cruise Line • Holland America Line • MSC Cruises (USA) Inc. • Norwegian Cruise Line • Ocean Village electronic or otherwise, without written permission P&O Cruises • Princess Cruises • Royal Caribbean International • Seabourn Cruise Line of the FCCA is prohibited. To subscribe or change your address, please send requests The information in this publication is provided "as is." FCCA and its Member Lines disclaim all representations and warranties, expressed or implied, with respect to any information, to [email protected] services, products and materials contained herein. FCCA and its Member Lines will in no event be liable for any damage or losses as a result of your use of this publication. Second Quarter 2010 • Cruising Magazine 5 President’s Letter “Innovation distinguishes between a leader and a follower.” -Steve Jobs Adaptation has been essential to survival for species and business alike. From battling all the odds of our own forma- tion to fighting the constant problems in our trades, evolution has been the only solution. In order to thrive, we must always be bettering ourselves, our products, our companies, etc. The cruise industry is well aware of this; its constant growth is a testament. Once again, we plan to see a 3.4% growth over 2009’s record setting 13 million passengers. Twelve (Left to right) Judy Schoebein, General Manager, (12) additional ships are underway for 2010, alone, with the Appleton Estate Rum Tours (Jamaica) and same attention to the necessity of progression—displayed Michele M. Paige at the recent FCCA PAMAC by their technological and luxurious features. Even the Conference in Curaçao. itineraries and ports of call are constantly improving. It is this theme of adaptive change and development that you must apply to your business or destination. When water stays stagnant, it invites mold to grow. You must continually pump your water to keep it fresh. We, the FCCA, have also adopted this mindset. We are proud to introduce our committee’s new Chairman— Kevin Sheehan, CEO, Norwegian Cruise Line. We are taking steps to cultivate and expand the Membership Program and discovering ways to further increase communication between our Members. We are also active- ly seeking new venues for our events and ways to better them, as we know that there should never be a limit on how high you can build. This issue of “Cruising” will highlight some of the leaders and innovations throughout the industry-from the multi-million dollar Bayport Cruise Terminal just completed by the Port of Houston Authority; the inventive ideas and solutions that the Port Everglades creates for a dynamic market; how the Port of Los Angeles is improving passenger flow and comfort through new gangways; the necessity and progress of environmental advancements in cruising, explained by Michael Crye of CLIA; “The Evolution of Cruising” by Rick Sasso, President & CEO of MSC Cruises and Chairman of CLIA; the adaptability of the cruise industry’s itineraries based on head taxes, told by Steve Hites, President of Skagway Street Car Company, Inc.; and more happen- ings and events will follow. Remember to keep your mind and company open to new ideas and possibilities. Respectfully yours, Michele M. Paige Second Quarter 2010 • Cruising Magazine 7 Legendary Saint Lucia Eons before the arrival of Columbus, the Arawak Indians would make their ritual escape to the sacred pinnacles of the beautiful Pitons in the cool dawn. As their whispers flowed with the mystical trade winds weaving between the mountains, they would become one with the Great Spirit, and rejuvenation would begin... ...Live the Legend. USA Tel: 212 867 2950 sCanada Tel: 416 362 4242 sUK Tel: 207 341 7000 sFrance Tel: 33 1 48 25 74 60 sGermany Tel: 49 69 89 00 9081 s Head Office: Tel: 758 452 4094 sEmail: [email protected] Cruise Industry News & Platinum Highlights Costa Maya Welcomes Royal high quality: adding another dimension Caribbean’s Oasis of the Seas with to the attraction menu and fore it Cinco de Mayo Celebration impressive diversification and expan- sion programme. The largest marine attraction in the Caribbean, Dolphin Cove is a Water Park with more than 1,500 feet of ocean front. In addition to swimming with dol- The Oasis docked at Puerto Costa phins, Dolphin Cove offers its visitors Maya, which is the only Mexican port many other activities, including swim- that can currently receive two Oasis or ming with sharks and stingrays, snorke- Epic Class ships simultaneously. ling, kayaking and a jungle trail featur- ing macaws, snakes and iguanas. Dolphin Cove was awarded the JHTA Stafford Burrowes expressed joy in Celebrating Cinco de Mayo in a big Attraction of the Year- 2009-2010 receiving the award. He remarked- “We way, Costa Maya welcomed Royal have worked hard to ensure that Caribbean’s Oasis of the Seas on Dolphin Cove was lauded for being one Dolphin Cove satisfies, not only our Wednesday, May 5, marking the first of the most imaginative attractions in many visitors, but also our business time the ship called a Mexican port dur- the history of Jamaica’s tourism. partners as, without them, we would ing its inaugural year of service. The not be as successful as we are”. He ship arrived with 5,598 passengers and The citation given to Dolphin Cove stat- added, “It is with great honour an crew during the call to Costa Maya, ed: “Operators of this attractions are humility that we accept this award given which is featured on the Oasis’ 7-night highly rated for creating and maintain- to us from our peers in the Tourism Western Caribbean itinerary.