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Fall 2014 Newsletter of The Press Club of

Strong end to strong year 5 named to Cleveland Journalism Hall of Fame Nov. 7 gala also to celebrate Heaton Award winner The Press Club of Cleveland has selected Dawson is the seventh recipient of the Michael E. Bennett five leaders from print, broadcast and digi- annual award, which is given to an indi- President, The Press Club tal media to be inducted into the Club’s vidual who best exemplifies the qualities Quick quiz: Why Cleveland Journalism Hall of Fame at a of Hall of Fame reporter Chuck Heaton, a has The Press Club of gala celebration Nov. 7. long-time sports writer and columnist at Cleveland had such a The inductees are: The Plain Dealer. Heaton, who passed away vibrant program year so • Ed Byers, formerly of WGAR as “Ed in February 2008, was known for his life- far in 2014? Richards” long dedication to journalism, his fairness, A. Fabulous members • Constance D. Harper, associate pub- his concern for community and helping B. Committed leadership lisher and editor, Call & Post others. C. Generous sponsoring partners • Paul Orlousky, news reporter, WOIO The Press Club of Cleveland created the D. A great news town Action 19 News Cleveland Journalism Hall of Fame in 1981. E. All of the above • Wilma Smith, formerly of WEWS and Plaques honoring Hall of Fame inductees The answer, of course, is “E.” Inside WJW/Fox 8 are displayed at Nighttown, 12387 Cedar these pages you’ll see what happens when • Tom Suddes, Media Road, Cleveland Heights, which serves as all those ingredients come together: edu- Group editorial board the Club’s unofficial home. Also on display cational, informative programs that chal- The club will also present its annual are large-format news photographs of sem- lenge, educate and provide great network- Chuck Heaton Award to Wayne Dawson, inal moments in Cleveland history. ing opportunities – and will continue to do co-anchor, Fox 8 News in the Morning. continued on page 3 > so through December and into next year. Our collaboration with Tri-C continues with a second “Behind the Headlines” See Story forum. The Cleveland Journalism Hall of Fame induction and Heaton Award on Page 2 celebration is around the corner (make your reservations at http://tinyurl.com/ BEHIND the PCHOF2014). And we’ll get in the holiday spirit with our annual party in December. The Program Committee, under the HEADLINES leadership of board member and program A series of programs designed to provide an in-depth exploration of newsworthy topics chair Kathleen Osborne, has been busy. Cuyahoga Community College 2014 www.tri-c.edu Many club members stepped up to plan and execute programs; more are needed. Behind the Headlines: Please let Kathleen know you want to help Heroin Epidemic ([email protected]); we need your ideas Part of a series of programs designed to provide an and talents for next year’s lineup. in‑depth exploration of newsworthy topics from a variety of perspectives As a result of this activity, membership The heroin epidemic program will examine is ticking up slightly. Membership out- the increasing rates of heroin addiction and reach needs to remain high on everyone’s heroin related deaths in our community andthe therole of community action plan developed to find solutions list. Bonus: new members who join now to the epidemic. Panelists will discuss get an extra three months of membership! health care professionals, social services providers, Visit www.presslcublceveland.org/join.aspx the criminal justice system,combating and the the media crisis. in raising awareness and for details. (If you’re already a member, please consider renewing early. Thanks.) Thurs., Oct. 23, 2014 All our activity is helping ensure the Noon - 1:30 p.m. future of trained journalism profession- Metropolitan Campus Theatre als. A portion of partnership contribu- 2900 Community College Ave., Cleveland, OH 44115 tions go to The Press Club of Cleveland For more information call 216-987-3092 or email [email protected] continued on page 2 >

28022 Osborn Road Cleveland, Ohio 44140 | 440-899-1222 | Fax: 440.899.1010 | www.pressclubcleveland.com

14-4430 Metro Behind the Headlines 4.625x4.875 Cleve Mag Ad.indd 1 9/8/14 4:19 PM 2 The Press Club of Cleveland Fall 2014 Belatedly Taking My Own Good Advice By Laurie Mitchell, Certified Personnel Consultant My last Byliner col- my own invincibility. as an interview “thank you” note, only umn, in December, For in January, I had a second spine sur- emailed business follow up letters empha- discussed my hus- gery for Scoliosis, and unlike the first one a sizing what you proffer the potential band’s coming to few years ago when I bounced back aston- employer; that the more “I”s, “me”s and terms with a hearing ishingly fast, this time my recovery was “my”s in a cover or follow up letter, the loss that was belat- slow, painful and filled with soul searching. weaker it is, and that everything you speak edly and easily solved I had to delve deep inside and listen to and write must be in your own unique by tiny, ingenious myself to reach a compromise we all could voice, not the canned and easily recogniz- high-tech devices. live with: no more insane hours meeting able phrasing of résumé writers. The piece concluded others’ needs. Instead, now I will work less, Be who you really are, listen to your gut, with a wish for a happy, healthy new year enjoy life more and read much more. never sell your soul, and remember that filled with the gift of hearing and listening So, this is my last Byliner column for the best deals are often those you don’t between the lines – key attributes for any- awhile. I hope I have connected with some make, particularly if you have the slightest one navigating the workplace, pondering a of you some of the time. I thank Ed Byers hesitation about the person(s) who will job search or interviewing. and Michael Bennett for their encourage- edit you. And, never mention that you’re “a I had already thought through a follow- ment and sound advice, and all of you for perfect fit” for a position unless you hap- up column on differentiating between the privilege of semi-joining your ranks. pen to be located inside the interviewer’s major and minor issues related to what we But, donning my recruiter hat, I remind brain and know her every thought and hear, the methodology employed to fully you that interviewers dislike candidates secret agenda. inculcate the information, and how it all who don’t answer precisely what they’re combines to impact one’s ability to succeed asked and instead play politician by relat- Laurie Mitchell & Company, Inc. professionally. At the time, I didn’t know ing what they want; that under skillful Marketing Communications that it would take me months to overcome questioning your “fool-proof” references Executive Search my own stubborn deafness fueled by an frequently reveal tidbits that would amaze [email protected] unrealistic belief in mind over body and and anger you; that there is no such thing www.LaurieMitchellCompany.com Behind the Headlines: PRESIDENT FROM PAGE 1 Scholarship Endowment at the Kent State The Heroin Epidemic University School of Journalism and Mass The Press Club of Cleveland and Tri-C present the second in a series of programs Communication. Read about the latest designed to provide an in‑depth exploration of newsworthy topics from a variety of recipients inside this issue … including the perspectives: great news about full-time employment – in Behind the Headlines: The Heroin Epidemic journalism - for one of last year’s winners. Thurs., Oct. 23, 2014 Please join me in thanking the following Noon - 1:30 p.m. Press Club partners so far this year: Tri-C Metropolitan Campus Theatre Corporate Partners 2900 Community College Ave., Cleveland, OH 44115 • FirstEnergy Free and open to the public • Medical Mutual of Ohio The program will examine the increasing rates of heroin addiction and heroin- Hall of Fame Supporting Partners related deaths in our community, and the community action plan developed to find • Content Marketing Institute solutions. Panelists will discuss the role of health care professionals, social services • Lincoln Electric providers, the criminal justice system, and the media in raising awareness and com- All Ohio Excellence in Journalism bating the crisis. Supporting Partners Moderating the panel will be Jennifer Keirn, Managing Editor of Inside Business • Coca-Cola Magazine and Press Club Program Committee member. Panelists are: • Hathaway Brown School • William Denihan, CEO, ADAMHS Board of Cuyahoga County • House of Blues: Presenting Partner • Rachel Dissell, reporter, The Plain Dealer Holiday Party Event Partner • Breanna J., recovering heroin addict • Hospice of the Western Reserve • Hon. David T. Matia, Cuyahoga County Common Pleas Judge Behind the Scenes: RNC Panel Event • Emily Metz, Project DAWN Program Assistant, MetroHealth Partner • Dr. Ted Parran, Jr., FACP, Co-Medical Director of Rosary Hall, St. Vincent Charity • Business Wire Hospital More partnerships are available. Details The event is sponsored by Cuyahoga Community College (Tri-C®) departments of are at www.pressclubcleveland.com/partners; Student Life and Journalism and Mass Communication, The Press Club of Cleveland let executive secretary Lynn Bracic (440-899- and The Voice, Tri-C’s student newspaper. For more information call 216-987-3092 or 1222, [email protected]) or me email [email protected]. (216-408-3874, [email protected]) The series kicked off in February 2014 with Behind the Headlines: Missing Persons. know who we should reach out to. Thanks. Fall 2014 Fall 2014 The Press Club of Cleveland 3 Did Ohio State do the right thing by firing the director of The Best Damn Band in the Land? Bruce Hennes, Managing what Ohio State University President Dr. Partner of Hennes Paynter Michael Drake did when the announce- Communications and ment of the band director’s firing was former Press Club Board made. Here’s what we saw: “Serving and honoring communications member, first shared these 1. An email went out to students and professionals since 1887.” thoughts on the Hennes parents. The email included a writ- Board of Directors Paynter blog. The piece ten statement and a video by President later appeared in Crain’s Drake. In those communications, Drake President: Michael E. Bennett Cleveland Business. We was direct, forward and forthright about Cleveland Leadership Center thought it was worth sharing with readers of what happened, the actions he took and Vice President: Russ Mitchell The Byliner. the reasons for those actions. WKYC TV Put aside for the moment IF the band 2. The president’s communications Secretary: Amy McGahan director for Ohio State University’s storied included a link to what appears to be a Dix & Eaton marching band should have been fired. very professional and thorough inves- Treasurer: Carol Kovach Certainly, one can make the argument tigation by OSU’s Office of University Freelance Writer that under university policy, the univer- Compliance and Integrity, exemplifying sity administration had a strict and legal the very essence of transparency, while Immediate Past President: Ed Byers Medical Mutual of Ohio “duty to act.” And under the Civil Rights technically complying with FERPA-related Act, provisions in Title IX prohibiting sex privacy issues. Directors discrimination in education compelled 3. The appointment of a task force com- OSU to take “prompt and effective steps to prised of nationally recognized experts David C. Barnett ideastream respond to sexual harassment.” reporting directly to President Drake and On the other hand, the argument can the Chairman of the Board of Trustees, to Jeff Bendix also be made that OSU did not have to review this matter in its entirety. Advanstar actually fire the band director. While the Another mantra of effective crisis com- John Betchkal conduct of the students was odious, boor- munications: It’s not what you say — it’s Retired GE ish, misogynistic and morally reprehen- what you do that really counts (or to put it Maryana Bradas sible, the students are, after all is said and another way, you’ll more often be judged Freelance Editor/Writer done, legally adult. So while their behavior not by what happened, but what you did Jane Christyson is difficult to defend under the best of after you found out it happened). Girl Scouts of NE Ohio circumstances, these were hardly capital Again, Ohio State University gets high offenses. marks for this, especially given the fact Linda Feagler Regardless of your position on this issue, its new president has been in office just a Ohio Magazine the deed has been done. The band director scant few weeks. Thom Fladung has been fired and the university president Regardless of your position on this fir- The Plain Dealer has appointed a former state attorney gen- ing, it should be clear that Ohio State Dustin Klein eral to spearhead a wider investigation. University set the standard yesterday for Smart Business Network The question for business, nonprofit and acting expeditiously in the face of con- Lee Moran government executives is this: was the fir- troversy — and then communicating its The News-Herald ing done the right way? We contend the actions quickly and decisively. answer is yes. Kathleen Osborne While his comment predates the situ- Hathaway Brown The mantra of effective crisis com- ation at Ohio State University, Warren munications is simple: Tell the truth, tell Buffett perhaps said it best: Get it Pat Panchak it all and tell it first. And that’s exactly right. Get it fast. Get it out. Get it over. IndustryWeek Mary Patton Cleveland Journalism FROM PAGE 1 Patton PR Denise Polverine The Nov. 7 induction ceremony will • FirstEnergy cleveland.com • Medical Mutual of Ohio be at Executive Caterers at Landerhaven Joe Pulizzi in Mayfield Heights. This year’s event is Hall of Fame Event Partners: Content Marketing Institute produced in association with DigiZoom • Content Marketing Institute Media. (See page 5 for event and ticket • Lincoln Electric Tom Skoch Retired The Morning Journal information.) Additional sponsorship opportunities are The Press Club of Cleveland also would available. For details, please contact Press Richard Stewart like to thank those who are generously Club President Michael E. Bennett (216- Digizoom Media supporting the event through sponsor- 408-3874, [email protected]) or Exec. Secretary ships: Executive Secretary Lynn Bracic (440-899- Lynn Bracic Corporate Partners: 1222, [email protected]). 4 The Press Club of Cleveland Fall 2014

Cleveland Journalism Hall of Fame Class of 2014 Ed Byers, formerly of prising and story-breaking following year began co-anchoring the 11 WGAR as “Ed Richards” presence for more than 35 p.m. newscast with Cleveland Journalism – Ed Byers is a veteran years. He has had tours of Hall of Famer Ted Henry. She joined WJW of more than 30 years in duty at Channels 3, 5, and in 1994. From 1995 to 2005, Smith was the Northeast Ohio radio and 19. A reporter at Channel co-anchor of the 5 p.m., 6 p.m. and 10 p.m. television. Now serving 19 since 1997, he broke newscasts with Cleveland Journalism Hall as manager of media rela- numerous stories, including of Famer Tim Taylor. In 2005, Smith and tions for Medical Mutual of the story about Ariel Castro Taylor reduced their schedules to anchor- Ohio, he returned “home” holding three women ing only the 6 p.m. newscast. In December to Cleveland in 1992 after a 10-year stint captive in his home, and was a leading that year, Taylor retired and after that in Detroit broadcasting. In the 1970s and reporter on the Cuyahoga County corrup- Smith anchored the newscast with Lou ’80s, Byers, using the name Ed Richards, tion scandal. At Channel 3, he established Maglio. Their newscast was number one in was John Lanigan’s newsman on WGAR the station’s investigative team, including the local ratings. where he served as morning news anchor an expose of Cleveland police truancy and Tom Suddes, Northeast and news director. He was elected regional false ticket writing, prompting Northern Ohio Media Group editorial director for the Ohio Associated Press Ohio Live to name him “the most effective board – Youngstown native Broadcasters Association in 1995, and investigative reporter” in Cleveland televi- Tom Suddes joined The served as Ohio Regional AP vice president sion. He has collected numerous awards Plain Dealer in 1982. The before being elected Ohio AP Broadcasters including several local Emmys. He began following year, he trans- president in 1999. Byers, inducted into the his broadcasting career while a high school ferred to the newspaper’s Ohio Broadcasters Hall of Fame in 2003, is student in Elmira, N.Y., and his early tele- Columbus bureau, where the longest-serving president of The Press vision credits include stops in Binghamton, he has covered the Ohio Club of Cleveland in the organization’s N.Y., and Youngstown, Ohio. General Assembly and the state budget for history, having held the post for five years Wilma Smith, formerly the past 18 years. While at the Statehouse, (2008-12). In that time he organized an of WEWS and WJW/Fox Suddes was elected president of the cen- array of hugely successful events and kept 8 – Wilma Smith served as tury-old Ohio Legislative Correspondents the club on strong footing despite the chal- a Cleveland news anchor Association. His Plain Dealer column on lenges of a changing media landscape. from 1977 to 2013. She was Ohio government and politics in the PD’s Constance D. Harper, with Fox 8 (WJW) from Sunday editions began in the late 1980s. associate publisher and edi- 1994 to 2013, following Late in 2000, Suddes left the newspaper’s tor, Call & Post – Connie 17 years at WEWS-TV5. staff for graduate study at Ohio University’s Harper left her position as Born Wilma Pokorny, the E.W. Scripps School of Journalism. He a Cleveland schoolteacher Garfield Heights native began her broad- graduated in 2009 with a Ph.D. in Mass to become the women’s casting career in Richmond, Virginia. She Communication. Suddes returned to The editor of Cleveland’s Call & joined Channel 5 in Cleveland as co-host Plain Dealer in 2007 and is now a mem- Post newspaper and later of “Afternoon Exchange”. She co-hosted ber of the editorial board of the Northeast became city editor, working her way up to “Live On 5” beginning in 1982 and the Ohio Media Group. her current role as associate publisher and editor. She directed the women’s commit- tee for Mayor Carl B. Stokes’ re-election 2014 Chuck Heaton Award recipient campaign. She also served as public affairs Wayne Dawson, co-anchor, Fox 8 News in the Morning – officer for the Leadership Institute for Wayne Dawson was hired at WJW-TV8 in 1981. In addition to Community Development, a government- co-anchoring the morning news show, he hosts “Neighborhood,” funded program in Washington, D.C. a quarterly public affairs program. He also has co-anchored the She is the author of the popular column Fox 8 weekend edition, which was rated number one for five “Constantly Yours,” her signature piece that consecutive with him at the desk. Well known for Fox 8’s “Pay appears in the Call & Post. She is a gradu- it Forward” segment in which he hands out $400 to people who ate of the Leadership Cleveland Class of have done good deeds, he also plays a key role in the station’s 2004. In 2010, she was named a national “Stuff the Bus” school-supply drive and Christmas toy collec- honorary member of The National Sorority tions. He and his brother Will established the Annie L. Dawson of Phi Delta Kappa, a teachers’ sorority, Foundation in 2007 “to give back by sharing the message and and in 2012 she was in the Women of the inspiration our mother instilled in us.” The brothers aim Color Foundation’s Inaugural Hall of Fame their efforts at at-risk youth, offering empowerment seminars and scholarships to induction class. needy students. An eight-time Emmy winner, Dawson is a member of the NAACP, the Paul Orlousky, news reporter, WOIO 19 National Association of Black Journalists and the Phi Beta Sigma fraternity. He is also Action News – Paul Orlousky is one of the a member of the Broadcasters Hall of Fame. Before joining WJW in the late 1970s, best-known television news reporters in Dawson was an anchor/reporter at WNIR Radio in Kent, Ohio, where he had gradu- the city. He has been an aggressive, enter- ated from . Fall 2014 Fall 2014 The Press Club of Cleveland 5

Hall of Fame tickets available now Tickets are available now for The Press Club of Cleveland’s 2014 Journalism Hall of Fame Dinner and Induction Ceremony and Heaton Award Presentation. Friday, Nov. 7, 2014 6 - 7 p.m. Registration / Reception 7 p.m. Dinner followed by Hall of Fame induction and Heaton Award Executive Caterers at Landerhaven 6111 Landerhaven Dr., Mayfield Heights, Ohio Early-bird ticket cost (by 10/15/14) Press Club members: $75 • Non-members: $75 Table of 8: $600 • Table of 10: $750 Congratulations Ticket cost beginning 10/16/14 Medical Mutual donated $1,000 to The Press Club members: $75 • Non-members: $85 Press Club's scholarship at Kent State Uni- Table of 8: $680 • Table of 10: $850 versity in honor of Ed Byers induction into the Cleveland Journalism Hall of Fame. For tickets: Visit http://tinyurl.clm/PCHOF2014 Even more reason to be proud of our Or call The Press Club of Cleveland, 440-899-1222, to pay by credit card former president and ever-present Press Registration deadline: Friday, Oct. 31, 5 p.m. Club Board Member – and now Hall of Fame member! Kent State names 2014 Press Club scholars 2013 awardee lands full-time job The Press Club of Cleveland Scholarship Saturday and I was awarded Best Newscast was awarded this spring to two students in Producer at the Student Media Banquet last the Kent State University School of Journal- weekend,” she continued. “I hope to contin- ism and Mass Communication. Lyndsey ue to make you and the rest of the Cleveland Schley and Jenna Watson each received an Press Club proud of my accomplishments as award at a dinner held in the KSU Student I become a member of this industry.” Center on April 24, 2014. The two 2014 Press Club scholarship The Press Club scholarship was estab- recipients shared these thoughts in follow- lished in 1987 in memory of Dick Kostic, up notes to the club after receiving their who served as club president for two years award in April: before passing away in 1986. The scholar- Lyndsey Schley: “Thank you so much for ship is awarded to outstanding newspaper, this wonderful award. It is very encourag- magazine, broadcast news, photojournalism ing to be recognized for my work. It helps or information design students. me feel like I’m going in the right direction. KSU scholarship winners Lindsey Schley, left, Thor Wasbotten, the school’s director, This also will help relieve the burden that and Jenna Watson join Press Club President noted that the $65,715 in awards given to 54 paying for school next year would put on Michael E. Bennett, center, at the awards dinner. students that evening was the highest total my family. ever. He spoke about the importance the “I have been interning at WKSU in Kent the Journalism and Mass Communication scholarships play in educating the next gen- for the last year. They have given me experi- program at Kent State, but an even greater eration of journalists. ence with radio that I never expected, but honor to be recognized as an outstand- One of last year’s winners of The Press have come to love. I have focused on report- ing photojournalist. While my passion for Club Scholarship recently sent the club a ing for the last year, but this summer, I am photography is the primary motivation for note that happened to illustrate that point. producing for Morning Edition three days a continual perseverance in this profession, it’s “Thank you again for awarding me the week. I am learning how to write teases and recognition such as this that gives students Cleveland Press Club Scholarship last year. keep an eye on breaking news. Getting up at the confidence to believe in themselves in an It was very beneficial for my senior year at 4 a.m. is not easy, but it is worth the learn- ever-changing industry. Kent State University,” wrote Nicole Sep- ing experience. “Receiving a monetary award not only taric. “I wanted to tell you my good news. I “I hope one day to work for NPR, an reminds us that we’re on the right track, but accepted a full-time associate producer NPR affiliate or another news radio sta- also gives us financial stability, making a position at KJRH in Tulsa, OK, owned by tion. Thank you for helping me get through huge difference in students’ lives. It’s been an Scripps. I’m very excited for my first post- school and achieve my dreams.” honor becoming involved in your organiza- grad position in this industry! Jenna Watson: “It is a prestigious honor tion, and I am extremely grateful for your “I will also be graduating with honors on to be considered one of the top students in efforts in giving back to students.” 6 The Press Club of Cleveland Fall 2014 Press Club event roundup

Building an Integrated Content Strategy House of Blues Cleveland Sept. 10, 2014 Facebook Content Strategist Jonathon Colman talked to a Press Club gathering about new and different ways to think about using content for success. He was in town for the Content Marketing World conference founded by Press Club board member Joe Pulizzi, who helped arrange the Press Club event. Check out #pressclubcleve for live Tweets during Colman’s talk and a link to his slide presentation.

Behind the Scenes with Cleveland Newsmakers: The RNC and CLE The Union Club, July 17, 2014

A panel of community leaders who helped land the 2016 Republican National Convention for Cleveland spoke to a Press Club breakfast event at the Union Club. They shared stories about how Cleveland secured the event, and thoughts about the future and long-term positive impact it will have. (See http://tinyurl.com/PressClubRNC for PD cov- erage.) Panelists were Tom Beres, senior political correspondent, WKYC; Terry Egger, executive chair, Cleveland 2016 RNC Host Committee; David E. Gilbert, president & CEO, Positively Cleveland; Joseph D. Roman, president and CEO, Greater Cleveland Partnership; and Andrew J. Tobias, county and city reporter, Northeast Ohio Media Group. Russ Mitchell, WKYC anchor and a Press Club vice president, moderated. Fall 2014 Fall 2014 The Press Club of Cleveland 7 All Ohio Excellence in Journalism House of Blues Cleveland, June 6, 2014

Nearly 200 people enjoyed an extraordinary celebration of journalism and the profes- sionals who make it happen – and many took home awards recognizing their efforts. Check out #pressclubcleve on Twitter to see Tweets and photos that capture the eve- ning’s excitement, and visit the Excellence in Journalism page on pressclubcleveland. com for a list of winners and a pdf of the AOEIJ tab.

Cleveland Journalism Hall of Fame Reunion Nighttown May 21, 2014

The Press Club could not have ordered better weather for the annual After Work Party & Hall of Fame Alumni Reception at Nighttown, the Cleveland Heights restaurant that serves as the Club’s unofficial home. Hall of Fame Inductees, Press Club mem- bers and others got to mingle and network – and duck inside to see the walls of Hall of Fame plaques and photos of key events in Cleveland history, all in celebration of journalism.

Marketing at the Market Market Garden Brewery, May 14, 2014 Many Press Club members were among the 125+ who joined together in a communications event that involved several local organizations. The Business Marketing Association Northeast Ohio Chapter coordinated the event, which included participation by The Press Club of Cleveland, Sales and Marketing Executives, Social Media Club, AAF CLE, the Web Association, and Cleveland AMA. The event included lots of great raffle prizes and giveaways … and lots of networking.