FACHHOCHSCHULE ZENTRALSCHWEIZ ITW INSTITUT FÜR TOURISMUSWIRTSCHAFT LUZERN Heinz Rütter Marc Amstutz Jürg Stettler Antoine de Bary Daniela Grozea- Helmenstein Economic impact of the UEFA EURO2008TM in Switzerland Study on behalf of the UEFA and Swiss Football Association in teamwork with the Institute for Advanced Studies (IHS), Vienna Rüschlikon / Lucerne, November 2004 Economic impact of the UEFA EURO 2008TM in Switzerland C R E D I T S Client UEFA Swiss Football Association (SFV-ASF) Prepared by Rütter + Partner, concertgroup, Rüschlikon Institute of Tourism (ITW), Lucerne School of Business Project management Dr. Heinz Rütter, Rütter + Partner Prof. Dr. Jürg Stettler, Institute of Tourism (ITW) Authors Heinz Rütter, Rütter + Partner Jürg Stettler, ITW Marc Amstutz, ITW Antoine de Bary, Rütter + Partner Partner Institution Institute for Advanced Studies IHS (author of chapter 4.4, 4.5 and 6): Daniela Grozea-Helmenstein Project support Mark O’Keefe, UEFA Christian Mutschler, director UEFA EURO 2008TM Schweiz Patrick Jost, management UEFA EURO 2008TM Schweiz Translation Peter Grimshaw IHS (chapter 4.4, 4.5 and 6) Contact Rütter + Partner Institute of Tourism (ITW) concertgroup Lucerne School of Business (University of Applied Sciences) Weingartenstrasse 5 Zentralstrasse 18 8803 Rüschlikon 6002 Luzern Tel. +41 (0)43 724 27 70 Tel. +41 (0)41 228 41 45 E-mail:
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[email protected] www.ruetter.ch www.itw.ch C O N T E N T Content Executive Summary 1. Introduction 13 1.1 Objectives and study areas 13 1.2 Limitations and definitions 14 1.3 Methodological procedure 15 1.4 Structure of report 17 2.