Uncharted Territory Experimental Test Flights Show Our Latest Synthetic Vision Technology Helps Military Helicopter Pilots Navigate at Low Altitudes
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Volume eIGHTeeN Issue oNe b 2013 Uncharted territory Experimental test flights show our latest synthetic vision technology helps military helicopter pilots navigate at low altitudes. www.rockwellcollins.com/horizons IN THIS ISSUE staying at the forefront of innovation A magazine for the employees and friends of Rockwell Collins Rockwell Collins has a strong reputation for innovation. Publisher: David Yeoman Key to that success has been our unwavering commitment Editorial director: Cindy Dietz to investing in the products and technologies that meet Managing editor: Cindy Adkins our customers’ needs. In both good years and bad, we Editor: Crystal Hardinger have consistently dedicated 18-20 percent of our revenue to 4 8 22 Creative direction: Rick Kaufman research and development. This fiscal year, we plan to raise Maximizing space 2 Copy editors: that figure to 22 percent of sales, or about $1 billion, even as using lean principles, employees in oregon were able to expand Ruth Anne Denker production without expanding the manufacturing floor. Karen steggall revenue growth remains challenged. Staff writers: In this issue of Horizons magazine, you’ll learn about Solving the integration challenge 4 Jill Wojciechowski Rockwell Collins has a greater, more integrated development role our dedication to innovation – driven by the needs of Annette Busbee on the Airbus A350 XWB than on previous Airbus aircraft. Kelly scott customers – and how it is producing results. You’ll also read COVERs To RY Photography: about how we’re asking the right questions in order to solve Airbus s.A.s., pages 4,7 the right problems. Uncharted territory 8 Annette Busbee, Cedar Rapids, Iowa, page 3 experimental test flights show our latest synthetic vision For example, this issue’s cover story talks about our Klaus Hecke, mannheim, Germany, page 19 technology helps military helicopter pilots navigate at low altitudes. research and development work to integrate synthetic Jim Hinnant, u.s. Department of Defense, cover vision into a U.S. Army Black Hawk helicopter. Synthetic Small details, big difference 12 laurel Hungerford, Costa mesa, Calif., pages 15, Why Rockwell Collins’ synthetic vision technology can help 19, 23 vision is an important feature offered on our Pro Line Fusion® military helicopter pilots. David Jackson, Wilsonville, ore., page 19 integrated avionics system for business and regional aircraft Streaming with Skybox 14 Frederic lancelot, Toulouse, France, pages 5, 6 and, in this case, we were able to leverage technology from With the Rockwell Collins skybox™, business jet passengers can mark Tade, Iowa City, Iowa, pages 3, 9, 11, 12, 13, 16, 17, 18, 19, 20 , 21 our commercial business for military customers. now enjoy digitally-protected Apple® content. Yet, as you can imagine, military helicopter pilots’ John Thomas, Hiawatha, Iowa, pages 8, 10 Innovation in engineering 16 operational needs are very different from those of Design: Rockwell Collins’ annual engineer of the Year Program celebrates WDG Communications Inc. commercial pilots. To ensure our company is solving the the accomplishments of our company’s top engineers. How to contact us: right problems and providing the right features, our Creating the ultimate supplier relationship 20 Email: [email protected] engineers have worked closely with Army helicopter pilots Rockwell Collins wants to work with trusted suppliers that Horizons Rockwell Collins to better understand real-life challenges in poor visibility share our passion to win. MS 124-302 and at low altitudes. Staying on top 22 400 Collins Road Ne Cedar Rapids, IA 52498-0001 Why the Rockwell Collins Airshow® moving map continues This process of clearly defining and articulating Phone: +1.319.295.1000 technical and operational issues is an important part of to be a passenger favorite. Fax: +1.319.295.9374 research and development. Too often, companies try to Six rules for building better business relationships worldwide 24 How to contact the Ombudsman: solve a challenge before really understanding the problem. Ye “Grace” Du from China gives advice on how to build better Phone: +1.866.224.8137 or +1.319.295.7714 relationships with customers, partners and colleagues globally. Email: [email protected] This can lead to wasted resources, missed opportunities and All trademarks and registered trademarks products that aren’t aligned with customer needs. And in an Service anniversaries 25 contained herein are the property of their environment where every dollar must deliver value, we must respective owners. avoid that waste. ©2013 Rockwell Collins On the cover On the back cover All rights reserved. Clay Jones As Rockwell Collins expands globally and develops A formation of three u.s. Army Black Hawk This ad — which can be The following articles may contain forward- helicopters arrive at an airfield. military helicopter found in the early march Chairman and Chief Executive Officer relationships with customers in new market segments, looking statements including statements about pilots often encounter brownout landings, where issue of Aviation Week — the company’s business prospects. Actual results it’s more critical than ever for us to ask the right questions visibility disappears in rotor-blown sand and dust. highlights our company’s may differ materially from those projected, as a Rockwell Collins is working to combat this danger commercial solutions that to ensure we’re solving the right problems. This level of result of certain risks and uncertainties, including by combining synthetic vision technology with offer smart, new ways to but not limited to those detailed from time to diligence and clarity will help us stay at the forefront of sensors to improve situational awareness. deliver information faster, time in our earnings press releases and Securities innovation and realize continued success. easier and more reliably. and Exchange Commission filings. VOLUME 18 b ISSUE 1 1 LEANELECTRONICS THeNEWS maximizing space Rockwell Collins donates flight-test aircraft to museum Rockwell Collins recently donated and delivered its With efficient planning and proven Lean principles, employees in Oregon were able to expand North American Sabreliner 50 flight-test aircraft to production without expanding the manufacturing floor. Evergreen Aviation & Space Museum in McMinnville, Ore. Manufacturing Floor Before Manufacturing Floor After The 1964 Sabreliner Model 50 (tail number N50CR) was acquired by our company in 1976 and was used for significant flight-test projects that helped shape modern commercial and military avionics. The aircraft was flown approximately 8,000 hours with more than 5,000 landings. “For any pilot, the process of grounding an aircraft is emotional, especially knowing, in this case, what Rockwell Collins’ Sabre contributed to the aviation industry,” said Ivan Rockwell Collins’ 1964 Sabreliner, now at the Evergreen Aviation & Space Museum, logged more than 5,000 landings, McBride, director, Flight Operations for Rockwell Collins. The radar technology developed for Rockwell Collins’ market-leading MultiScan™ Threat Detection System, including forward-looking wind shear and turbulence detection, was proven on N50CR. Other notable flight-test projects completed using the aircraft include the development of Rockwell Collins’ Traffic Collision Avoidance System (TCAS II) technology, which When the new Rockwell Collins facility in Wilsonville, Ore., opened in 2009, employees never imagined that their 17,000 is required on most commercial and business aircraft today for alerting pilots of potential collisions with other aircraft. Also, square-foot manufacturing area would be maxed out in less than four years. Yet, during that time, the team experienced two enhanced vision systems were developed for aiding flight crews in low-visibility conditions near the ground. significant changes – demand for Head-up Guidance Systems increased and production for multiple product lines was moved to Wilsonville. Craig Olson, senior director of Head-up Guidance Systems, explains how Lean principles not only helped his team optimize the manufacturing floor, but also improved overall customer satisfaction. Experience head-up and eyes-forward flying with the HGS Flight app Q What drove your Lean transformation? Q What other activities helped your team? A The first time a Helmet Mounted Displays customer We went through a super 5S (a Lean came through our facility, they were disappointed in how A tool that creates a more effective work our manufacturing floor was set up. Granted, we were in an environment) where we freed up more initial stage of low-rate production, but in evaluating our than 1,000 square feet of manufacturing facility, they wanted to see us ready for full-rate production. space. We also held an event similar to a Space was maxed out, and given the economic environment Pre-Execution Program Planning (PEPP) Craig Olson we’re in, we knew we couldn’t buy more real estate. Lean event with the electricians, movers and other contractors involved. Everyone wanted to know how long the move was Q What was the first step? going to take. Initially, I thought it might take a couple of More than 40,000 people have down- A We started with an intense planning activity. We weeks, but we all knew we couldn’t interrupt production flow. loaded HGS™ Flight, an app that lets considered the size of all of the products that we’re building, users experience our company’s Head-up So, how long did it take? Guidance (HGS) System with synthetic the volume produced, the set of activities for each product, Q vision on an iPad®. and the equipment needed to support production. Then, A We accomplished the entire move in 4.5 hours over a “Eyes-up, out-the-window flying with weekend. There wasn’t one thing left in its original place, and we performed a series of mock layout exercises and used head-up guidance is the future, and we’re computer-aided design software to make sure everything there was no impact to flow or deliveries. The changes also Inspiring engineers and innovators of tomorrow allowing anyone with an iPad to see first- fit and flowed continuously.