Copyright © Centad, 2009 Centad Occasional Papers are intended to disseminate the preliminary findings of ongoing research both within and outside Centad on issues linked to trade and devel- opment for the purpose of exchanging ideas and catalyzing debate. The views, analysis and conclusions are of the author only and may not necessarily reflect the views or position of Centad. Readers are encouraged to quote or cite this paper with due ac- knowledgment to the author and Centad. About the Author: Roopam Singh is an Assistant Research Fellow at Centad. Email:
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[email protected] URL: http://www.inditeglobal.org Foreword Globalisation is changing the contours of agriculture all across the globe, there is development of global agricultural market for products based on integrated international supply chain, which has led to homogenisation across the world of consumer choices and preferences.