HIGH LEVEL TRAINING COURSE EDITION 2018 FOR EXHIBITION HOW TO DESIGN TO NARRATE AND AMAZE INDEX

03 YACADEMY

05 THE COURSE Overview Structure Calendar

09 PROGRAM Lessons Workshop

17 INTERNSHIPS

26 RULES

cover photo and index photo by Hélène Binet THE GREATEST INNOVATION IN YAC is an association which promotes architectural POSTGRADUATE EDUCATION competitions aimed at fostering culture and desi- gn research. Over the years, YAC has broadened its experience of work and collaboration with the main architectural firms of contemporary architecture, dealing with diverse and numerous topics of archi- tectural design. Nowadays, thanks to the collaboration with the Uni- versity of , YAC’s expertise can serve young designers better, providing them with the creation of high-level educational programs aimed at poli- shing the skills of the students and offering them a valuable connection to the labour market. Thanks to the close relationship with internationally renowned professional and academic actors, YAC is the perfect frame within which complete or specia- lize one’s skills, and create a significative link with the most internationally-renowned architectural practices.

3 YACADEMY | HEADQUARTERS

WHERE Via Borgonuovo, 5 - 40125 Bologna,

In the heart of Bologna’s historical city center, close to the Two Towers and next to Piazza Santo Stefano, YACademy is located in a prestigious medieval building which has been re- novated to welcome an educational center of excellence which can also count on an architectural library of more than 3.000 books donated by Sapienza University. YACademy is the perfect place where to continue or en- rich your education, in a prestigious context immersed in the commercial and historical centre of an always-on- the-go and lively city located at a short distance from , , Venice and . From Bologna Central Sta- tion, it is just a brief bus ride or a short pleasant walk under the marvellous porticos to get to YACademy’s head- quarters: here, among history, inno- vation and internationality, the young designer will be able to meet some of the most celebrated personalities of contemporary architecture and bu- ild up a network of excellence while laying the foundations of their future careers.

4 THE COURSE THE COURSE | OVERVIEW

Architecture has always played a key role in exhibition. Museu- ZAHA HADID ARCHITECTS - DAVID CHIPPERFIELD OBJECTIVES ms, exhibitions and expositions are not only a cultural offer, but ARCHITECTS - JEAN NOUVEL DESIGN - CARLO RAT- The “Architecture for Exhibition” course aims at training pro- are defined by space, by an exhibition itinerary that is able to TI ASSOCIATI - STUDIO FABIO NOVEMBRE - STUDIO fessional designers who can meet the needs of cultural or mu- surprise and fascinate the visitor who is drawn inside an active URQUIOLA - ALL DESIGN - MAXXI - ITALO ROTA - seographic design. Dealing with the viability, perceptual, and and inspiring experience. FERRARI SPA compositional problems connected to the exhibition space, the students will learn how to design useful architecture that For exhibition, architecture is as fundamental as works of art, COURSE PERIOD November 2018 - January 2019 enhances and highlights the different contents of the exhibition, collections and artifacts and their contents. whilst responding to the cultural industry’s needs and to the ne- ATTENDANCE TO LESSONS 3 days per week eds of the companies that, every day more, want to tell a story The “Architecture for Exhibition” course has been created on about their production history and tradition. The course aims at these premises: its aim is to train professional designers who MAXIMUM NUMBER OF STUDENTS 25 providing the students with skills that are immediately usable are able to materialize diverse artistic and museum experien- thanks to the example given by numerous professional guests ces, enhancing the always-different story behind each cultural LANGUAGE Italian who work in the museographic and curatorial fields. Moreover, proposal. The students will acquire new skills in exhibition de- through their internships in well-renowned professional firms, sign and will move in a very prestigious environment – culture ELEMENTS OF INNOVATION the students will gain an efficient link to the labor market. – which nowadays registers an increasing demand by the most • The first course that gathers a ten-year experience in exhibition critical and exclusive customers. design and offers it as an educational program; PROFESSIONAL QUALIFICATIONS • within a three-month course, the students are offered a presti- Designers skilled in exhibition design, museographic design, vi- The students will focus on preservation practices, lighting tech- gious range of future job opportunities; sual display design and communication. niques and perception psychology to deepen their knowledge • the course envisages and aligns different educational tools (les- on technical practices to adopt in an exhibition design. sons, workshops, internships, company visits); • the course offers new competences and new technology to the The course will be made up of 110 hours of lessons, a 60-hour students: IoT, projection mapping and multimedia technology. workshop and multiple lectures by well-renowned professio- • the workshop deals with a real design case agreed with Ferrari nal architects. At the end of the lessons, At the end of the les- World Abu Dhabi and offers a great opportunity to analyze and sons, the students will be granted an internship in one of the realize the outcome design. following professional firms:

6 THE COURSE | STRUCTURE PERMANENT EXHIBITION DESIGN | 8 hours • THE MAXXI The exhibition and the challenge of ages Paolo Matteuzzi, Zaha Hadid Architects Antonio Ravalli, founder Antonio Ravalli Architetti • MILAN MUSEUM TEMPORARY EXHIBITION DESIGN | 8 hours Fabio Novembre, Studio Fabio Novembre The exhibition of ephemeral things Antonio Addari, CEO Arteria srl • FERRARI UNDER THE SKIN Patricia Urquiola, Studio Urquiola LIGHT DESIGN | 14 hours ADMISSION Light as the guide of the exhibition itinerary Virginia Della Casa, lighting designer PSLab The admission to the course is based on the evaluation of: WORKSHOP • curriculum vitae in European format PRECIOUS | 8 hours • motivational letter (max. 200 words) Preservation and exhibition techniques of ancient artifacts 60 HOURS • portfolio Manuela Panarelli, coordinator Safe Tech Arteria srl FERRARI WORLD ABU DHABI EXHIBITION In order to ensure the best quality of teaching and the most ef- IMMERSIVE STORYTELLING FOR EXHIBITION | 12 hours Exhibition design in cooperation with Ferrari World Abu Dhabi fective absorption of the students in the labor market, the cour- Fundamentals and solutions for digital storytelling Livia Tani, Ateliers Jean Nouvel se will have a limited number of students (max. 25); it will be de- Andrea Gion, Chief Academic & Training Officer Senso Immersive Experience Nicola Montezemolo, Ferrari World Abu Dhabi livered in Italian and addressed to graduates who have obtained EXHIBITING IN THE PUBLIC SPACE | 8 hours a master’s degree in Architectural Sciences or other equivalent The city as the exhibit stage titles by the application deadline (12/10/2018). Simone Gheduzzi, co-founder Diverserighestudio The commission, in conjunction with the preliminary asses- sment, together with the outcome of a possible interview, may CURATION AND VISUAL COMMUNICATION | 10 hours Architects as makers of a cultural itinerary admit students with different qualifications. Vittorio Linfante, professor Polythecnic of Milan

CASE HISTORY | 14 hours INTERNSHIPS Successful examples of exhibition design At the end of the lessons, the students are guaranteed an in- Sandro Pittini, professor University of Bologna ternship in one of the professional firms relevant to the cour- se topic: LESSONS SPECIAL LECTURES ZAHA HADID ARCHITECTS () DAVID • ARCHITECTURE EXHIBITION CHIPPERFIELD ARCHITECTS (London) JEAN 110 HOURS Pippo Ciorra, MAXXI NOUVEL DESIGN () CARLO RATTI ASSOCIATI HISTORY OF MUSEOGRAPHY | 10 HOURS • THE PUBLIC: A NEW CONCEPT OF CULTURE The history of spaces for culture aLL DESIGN () STUDIO FABIO NOVEMBRE (Milan) STUDIO Matteo Cassani Simonetti, professor University of Bologna • FERRARI MUSEUMS URQUIOLA (Milan) ALL DESIGN (London) MAXXI CONTEMPORARY ART | 12 hours Michele Pignatti Morano di Custoza, Ferrari spa Reading and understanding the languages of art Fabriano Fabbri, professor University of Bologna • INNOVATION EXHIBITED (Rome) ITALO ROTA (Milan) FERRARI SPA (Mara- Carlo Ratti, Carlo Ratti Associati EXHIBITION MARKETING AND COMMUNICATION | 6 hours nello) A comparison between cultural and commercial aspects • NEUES MUSEUM Gino Fienga, co-founder con-fine Art Rik Nys, David Chipperfield Architects

7 THE COURSE | CALENDAR

APPLICATION OPENING MAY, 14th 2018

APPLICATION DEADLINE OCTOBER, 12th 2018

PROVISIONAL RANKING OCTOBER, 22nd 2018

ENROLLMENT FEE PAYMENT DEADLINE OCTOBER, 26th 2018

OFFICIAL RANKING NOVEMBER, 5th 2018

LESSONS START NOVEMBER, 19th 2018

ATTENDANCE TO LESSONS 3 DAYS PER WEEK

MAXIMUM NUMBER OF STUDENTS 25

LANGUAGE ITALIAN

8 PROGRAM PROGRAM | LESSONS

10 HOURS 12 HOURS HISTORY OF MU- CONTEMPORARY SEOGRAPHY MATTEO CASSANI SIMONETTI ART FABRIANO FABBRI professor University of Bologna professor University of Bologna The history of Reading and un- spaces for culture derstanding the languages of art

He is a researcher in History of Archi- He is a professor of Phenomenology tecture at the School of Architecture of of Styles, History of Contemporary the University of Bologna. After obtai- Art, and Made in Italy at the Univer- ning a PhD in Architecture from the same sity of Bologna, Rimini Campus. He University, from 2014 to 2017 he teaches works on the different interactions History of Architecture. In 2015, after his among the different languages of PhD, he received a scholarship from the contemporary times, in particular art After reviewing the milestones of the history of muse- Department of Arts of the University of and fashion. Among his publications: ography from the Renaissance to the XIX century, the Haifa () and a special mention at The course will present the main currents of contem- Sesso arte rock’n’roll (Atlante, Bolo- course will present the Italian examples between the the Gubbio Awards 2015 for his PhD dis- porary art starting from the beginning of historical gna 2006), Lo zen e il manga (Bruno ‘30s and ‘80s. The subjects of the lessons will be both sertation. His research, which has been vanguards. Following the XX century, Expressionism, Mondadori, Milano 2009), Il buono il permanent and temporary exhibitions based on the re- published, includes topics such as the re- Cubism, Futurism and Dadaism will be presented, fol- brutto il passivo (Bruno Mondadori, search carried out by the masters of modernity in Milan lationship between architecture and de- lowed by the comeback to order with Metaphysic and Milano 2011), L’orizzonte degli eventi and Rome until those carried out in postwar during the corative arts in Italy and in-betwe- Surrealism, to the red painting of Abstract Expressio- (Atlante, Bologna 2013), Boris Bidjan renovation of museumS to the most modern reflections en the two World Wars and the history of nism and Informal. Going through the currents of the Saberi (Atlante, Bologna 2013), Angelo on the topic. Next to the detailed analysis of examples, temporary exhibitions during the second second half of the XX century, Neo-Dada, Nouveau Re- Marani (Atlante, Bologna 2015). specific cultural environmentS and the approaches of half of the XX century. alisme and Pop Art will be analyzed in contrast with the the main authors will be presented, following the conti- “extra-artistic” movements of Minimalism, Arte Povera, nuous relationship between the architectural elements Land Art and Body Art. Moreover, the course will briefly of the project and the exhibited object: this relationship, review the events connected to the reinstatement of especially in Italy, has sometimes produced a clear syn- representation which was contemporary to what was thesis of the exhibition space and the exhibited object. happening in the fashion industry in the ‘80s.

10 PROGRAM | LESSONS

6 HOURS 8 HOURS EXHIBITION PERMANENT MARKETING AND GINO FIENGA EXHIBITION ANTONIO RAVALLI COMMUNICATION co-founder con-fine Art DESIGN founder Antonio Ravalli Architetti A comparison The exhibition between cultural and the challenge and commercial He is a curator of artistic and cultural of ages He is passionate about transforma- aspects projects: since 1995, he has created tion processes of urban and territorial and realized numerous cultural even- landscape both at a microscale and at ts and art exhibitions (among which: a macroscale, where architecture beco- the monographics of Sironi, Picasso mes a tool of research to find viable and and Pomodoro and the collectives on real solutions to apply. At a microscale Italian Painting and Sculpture of the level, he researched new methods of XX century). He has restored various interpreting the traditional knowledge An exhibition is not only a cultural product, but also a works of art, directing the works for of minor architecture focusing on sett- complex and detailed commercial event. The designer the Basilica of Saint Francis in Assisi, lement patterns typical of an area. Ap- cannot only be concerned about the setting up of the the Baptistery in Pisa and the Basi- This course will present the methodological approach plied research is his effort to offer new exhibition, instead they shall be aware of the whole lica of the Holy House in Loreto. In to the subject through the work of Studio Ravalli. The solutions for modern living and for the system which they usually manage and curate entirely 2006, together with Nadia Lazzarini, designing process is always searching for a synthesis needs of contemporary society (as for (graphics, visuals and communication). In this sense, he co-founds con-fine, a publishing between the scientific and empirical necessities and mobility, services, public interventions analyzing the budget, the commercialization, adverti- company for which he has curated the exhibition narrative. The objective is to create an among others) going through a re-in- sing and communication strategies is now fundamen- more than 150 publications and has exhibition that fascinates the visitor through an emo- terpretation of the colonization process tal to comprehend the whole exhibition itinerary and directed its art magazine. Since 2016, tional and narrative itinerary without hiding the works which was unintentional but derived useful to those who will deal with a cultural setting up. he is CEO of con-fineArt. of art and the didactical contents of the exhibition. This from a long evolution. Besides his pro- Through different exhibition examples, the course will continuous search for balance includes many actors fessional activity, he is a researcher and offer the students the opportunity to learn about the that play in the whole process: curators, collaborators, a professor: school is the optimal place backstage, the planning and the operation of an exhi- researchers, restorers and professionals in specific where to learn, discuss and get to know bition. fields, who shall all work in the same formal direction. other points of view.

11 PROGRAM | LESSONS

8 HOURS 14 HOURS TEMPORARY LIGHT DESIGN EXHIBITION ANTONIO ADDARI VIRGINIA DELLA CASA CEO Arteria srl lighting designer PSLab DESIGN Light as the guide of the exhibition The exhibition of itinerary ephemeral things He graduated in Political Sciences After graduating with top marks in from Sapienza University in Rome and Architecture at the University of Flo- started working in art transportation rence, Virginia della Casa starts her in 1975. Since 2000, he has been wor- working career as a researcher of king actively in the management and viability projects for the urban spa- development of Arterìa srl, Italian le- ces of Florence. She spends a period ading company in the packaging and of training and collaboration at Sou transportation of works of art which Fujimoto Architects studio in Tokyo, Preservation has now gained a key role in the design has offices in Milan, Florence, Rome, In the exhibition narrative, light is fundamental to cap- Japan before going back to Italy where of permanent exhibitions but shall be applied to tem- Venice, and Turin. From 2001 to 2009, ture attention, to lead the exhibition itinerary, to create she starts working as an architect and porary exhibitions as well. Museums, galleries and he was the General Director of Arterìa emotions, to engage visitors. Therefore, the course will light designer in the area of Bologna, collectionists expect that the condition of safety and and is its CEO since 2010. He taught integrate the reflection on lighting within the compo- initially for Viabizzuno and later, and preservation are guaranteed at a maximum level du- and counseled in different Italian Uni- sitional process, in order to optimize the perceptual, currently, for PSLab. ring a temporary exhibition as well - and usually be- versities and participated as a speaker emotional and performative results. Thanks to the come the conditio sine qua non for the loan. Thanks in numerous international workshops course, the students will gain theoretical knowledge to the course, the designers will be able to respond to and forums like IRS2 2007, AAM 2010, that is useful for the lighting design, to understand how the “loaners” and restorers’ requests and indications, Preparator Conference 4 in 2016, to choose the best products in regards to a particular proposing different valid, innovative solutions that are ARCS in 2017. event, but will also have the opportunity to apply the compatible to the users’ enjoyment and to the project notions during the workshop activities. Moreover, the design. Getting to know the materials and the techni- students will learn how to manage the lighting scienti- ques for movement and accrochage, the students will fically to guarantee the best integration of light in the lay the basis to design a detailed temporary exhibition. exhibition narrative itinerary.

12 PROGRAM | LESSONS

8 HOURS 12 HOURS PRECIOUS IMMERSIVE MANUELA PANARELLI STORYTELLING ANDREA GION coordinatrice Divisione Safe Tech FOR EXHIBITION Chief Academic & Training Officer Arteria srl Senso Immersive Experience Preservation and Fundamentals exhibition tech- and solutions for niques of ancient She graduated at the University of digital storytelling He graduates in Cultural Heritage artifacts Lecce in Cultural Heritage Conserva- Conservation at the University Ca’ tion in 2005. She started collaborating Foscari in Venice and in Architecture with Arterìa in 2008 after a Master at IUAV. In 2013, he starts teaching at course in Museums and Art Galle- IUAV, winning a research scholarship ries Management she obtained from with his dissertation on 3D Mapping Nowadays, technology offers the best support to gua- Palazzo Spinelli in Florence. From for Heritage and he later specializes in rantee the best preservation of works of art and col- 2008 to 2015, she has directed na- immersive strategie for a better usa- lection pieces during a permanent or temporary exhi- tional and international exhibitions In a context where the virtual, sensorial and experiential bility and enhancement of heritage. bition. Thanks to the aid of special equipment, today it and now works in the R&D of moni- elements represent a fundamental detail for every desi- He is Head of Production at Drawlight is possible to monitor, in real time, the compliance with toring systems for microclimate in gner, gaining a solid know-how of immersive strategies and has been teaching since 2016 in set parameters of preservation and the physical safety the different stages of transport and (audio, video, sensors, projection mapping, IOT among many Italian universities (IUAV, UNI- of exhibited objects. The preservation must comply exhibition of works of art. Since 2015, others) is now more than necessary, urgent. The course PD, UNIFE). He was a member of the with set international standards, but also specific pa- she has been following the study and in Immersive Storytelling for Exhibition has been spe- scientific committee and a professor rameters required for each artifact. Knowing these te- research of new technologies and cifically created to respond to this evolutionary trend in for IUAV’s MI-HERITAGE master cour- chnologies is fundamental to define the details of an materials for the conservation of the the contemporary exhibition field, that is now more than se. Recently, he co-founded Hybrid exhibition project. The course will focus on “non-inva- cultural heritage, and the operational ever aware of how important immersivity is in designing Reality, an innovative Start Up which sive” devices for the security and safety of the exhibi- management and setting up projects efficient exhibition strategies. On the same premises the specializes in the use of Virtual Reality ted object, as well as the aesthetic of the exhibition. for Arterìa’s Safe Tech division. educational offer of the course was set, in order to update for training and educational purposis. The areas presented will be: safety, light, microclimate, the students on the state of the art, but mainly to facilita- exhibition materials off-gassing, visitors’ presence, traf- te them implementing the immersive experience in their fic-induced vibrations and earthquake risk. designing practice.

13 PROGRAM | LESSONS

8 HOURS 10 HOURS EXHIBITING IN CURATION AND THE PUBLIC SIMONE GHEDUZZI VISUAL COM- VITTORIO LINFANTE SPACE co-founder Diverserighestudio MUNICATION professor Polythecnic of Milan

The city as the Architects as ma- exhibit stage kers of a cultural He studies at the Universities of itinerary He graduated in Architecture; he is an and Ferrara, where he gra- Art Director with years of experience duates in 2001. In 2003, he founds di- in the design and production of rese- verserighestudio where he promotes arch projects and identity brand cre- innovative strategies connected to ation for numerous brands, among contemporary urbanism and carries which Samsung, Smemoranda, Mon- out multidisciplinary research activity dadori, Warner Bros., Mandarina seeking a continuous dialogue betwe- Duck, Slowear, Valentino, Marni, Pin- More than ever now, cities become the location of en architectural theory and practice. ko, Moleskine and Coccinelle. In 2015, open-air cultural itineraries. Site specific installations He conceives composition as a dy- This course will analyze the scientific curation of an together with Paola Bertola, he cura- and dispersed exhibitions are frequent expressions namic relation between theme and exhibition, and more in general, of a cultural itinerary - ted the exhibition named “Il Nuovo in our cities. Therefore, the course will present the op- program, a relationship aesthetics not only at a works of art level, but also, and mainly, at Vocabolario della Moda Italiana” (the portunities - even of repurposing and urban requali- where underground knowledge arises an identity and meaning level of the narrative itinerary. New Vocabulary of Italian Fashion) at fication - connected to the installation of works of art to make tangible considerations that Following the increasing trend of narration of the com- the Triennale of Milan. He teaches Fa- or artistic interventions in different urban contexts. are useful to the urban philosophy pany history, the course will not only comment on wor- shion Branding, Communication and Through an analysis of different methodologies and applied to projects. He taught Archi- ks of art, but will focus on cases connected to the pro- Design at the Design School of the the unwritten boundaries of an intervention in the pu- tecture and Architectural Composi- duct exhibition and the evolution of a brand. Thanks to Polytechnic in Milan, the School of En- blic space, the students will be able to reflect creatively tion at the University of Bologna and the theoretical contents which will lay the methodolo- gineering in Bologna, NABA, IED and on the opportunities and obstacles of specific parts Theories of the Contemporary Archi- gical basis, and practical historical and contemporary Milano Fashion Institute. of Bologna historical city centre and will work closely tectural Research at the University of case-studies, the course wants to provide the students with the public administration to detect scenarios that Ferrara. with critic and practical tools to understand, define and could be useful to the creative development of the city. planning an “exhibition” event in its entirety.

14 PROGRAM | LESSONS

14 HOURS CASE HISTORY SANDRO PITTINI professor University of Bologna Successful exam- ples of exhibition design

In 1989, he graduated with top marks in Architecture at IUAV. From 1999 to 2003, he held a Research Grant at the Architectural Design department of IUAV with professor of Museography, Arrigo Rudi. At the moment, he te- aches Exhibition and Museography and Architectural Design at IUAV, Uni- versity of Bologna and University of The course will give the students a series of cultural Udine. He taught Museography at the and technical references that will help them develop Università Cattolica del Sacro Cuore in their creativity. Through the analysis of some realized Milan and the University of Trieste. He (carried out thanks to the concerning de- was also a professor for the “Premio signers), the students will be given an overview on the Piranesi prix de Rome” - International main and most famous architectures in the exhibition Seminar on Museography at Villa Tivo- field. The course aims at offering the students a com- li. In 1990, he founds his own profes- plete awareness of museography in order to create a sional studio of architectural design in finer sensibility and perception of the “artifact space”, public spaces. focusing on: museography, museology, core identity of a collection, narrative/sequence (creation in time), the art of exhibition (ostensive tools), the exhibition space and different models of museography.

15 PROGRAM | WORKSHOP

60 ORE FERRARI WORLD ABU DHABI EXHIBITION LIVIA TANI Ateliers Jean Nouvel Exhibition design in cooperation with Ferrari World Abu Dhabi Livia Tani graduated with honors at the University La Sapienza in Rome in 1997. In 2004 she earned a PhD in Architecture Technology. In 1997, she started collaborating with Ate- liers Jean Nouvel. Then, in 2001, she became a member of the AJN team

The workshop will offer the students the opportuni- in Rome. Over the last ten years, she ty to bring together all the theoretical notions learnt has been dealing with different desi- during the course, in order to offer strategic solu- gn themes as design and realization tions concerning a real design case. The course will like the Kilometro Rosso, the scientific be carried out in collaboration with Ferrari World and technological park used as head- Abu Dhabi. it is one of the most important theme quarters by Brembo Spa in ; parks in the world and it represents one of the most the Minimetrò in Perugia, a system of majestic tributes to the - undoubtedly so - most public transport with automated cars; important brand on a global scale. Passion, luxury the new pavilion for ’s trade and speed: through the workshop, the students will fair; the assembly line of Ferrari in Ma- design the exhibition of the Ferrari Gallery of Fer- ranello; the conversion of the former rari World Abu Dhabi, weaving the narration of the cinema Excelsior into a retail space for most prestigious stable in the world, in one of the luxury shopping for Coin Spa. most active and fascinating contexts on the global scene.

16 INTERNSHIPS INTERNSHIPS < ZAHA HADID ARCHITECTS London

Photo by Luke Hayes Founded in 1979 by Zaha Hadid, recipient of the Pritzker Architecture Prize in 2004, Zaha Hadid Architects (ZHA) has redefined architecture for the 21st century with a repertoire of projects in the interrelated fields of urbanism, architecture and design that have captured imaginations across the globe. The ideology wi- thin each design is applied with a light touch as well as principled discipline; engaging the city with an act of attraction rather than imposition. Employing advancements in design, material and construction technologies, ZHA is a global leader in the application of Building Information Modelling (BIM) in the desi- gn, construction and operations of buildings to increase efficiencies as well as significantly reduce energy consumption and emissions. Marrying innovative digital design methods with ecologically sound materials and sustainable construction practices, ZHA delivers practical solutions to the defining challenges of our era. Collaborating with visionary clients, communities and industry experts, ZHA’s hugely talented and dedicated teams of over 400 experienced professionals create transformational projects on six continents.

DAVID CHIPPERFIELD ARCHITECTS > London

Since its foundation in 1985, David Chipperfield Architects has developed a diverse internatio- nal body of work including cultural, residential, commercial, leisure and civic projects as well as masterplanning exercises. Within the portfolio of museums and galleries, projects range from private collections such as the Museo Jumex in Mexico City to public institutions such as the re- vitalised Neues Museum in . Practices in London, Berlin, Milan and Shanghai contribute to DCA’s wide range of projects and typologies. The practice has won more than 100 international awards and citations for design excellence, including Royal Institute of British Architects (RIBA), Royal Fine Art Commission (RFAC) and American Institute of Architects (AIA) awards, as well as the RIBA Stirling Prize in 2007, and the European Union Prize for Contemporary Architecture – Mies van der Rohe Award in 2011. David Chipperfield received the 2011 RIBA Royal Gold Medal and the Japan Art Association’s Praemium Imperiale in 2013, in recognition of a lifetime’s work.

18 INTERNSHIPS < CARLO RATTI ASSOCIATI Turin

CARLO RATTI ASSOCIATI is an international design and innovation office based in Torino, Italy, with bran- ches in New York and London. Drawing on Carlo Ratti’s research at the Massachusetts Institute of Tech- nology Senseable City Lab, the office is currently involved in many projects across the globe, embracing every scale of intervention – from furniture to urban planning. The work of the practice merges design with cutting-edge digital technologies, so as to contribute to the creation of an architecture “that senses and responds”. Noteworthy achievements at the urban and architectural scale include the masterplan for a creative hub in the City of Guadalajara, the renovation of the Agnelli Foundation HQ in Torino, the Future Food District at Expo Milano 2015, and the Digital Water Pavilion at Expo Zaragoza 2008. Product design projects range from experimental furniture for Cassina to light installations for Artemide, to responsive seating systems with Vitra. The works of the practice have been featured in publications worldwide and the projects have been exhibited in cultural venues such as the Venice Biennale and New York’s MoMA.

JEAN NOUVEL DESIGN Paris

Jean Nouvel Design is a multidisciplinary team engaged in furnishing design, interior design, sce- nography and multimedia graphic communication. Jean Nouvel’s oeuvre follows the tradition of philosophical architects who consider design as a holistic practice to be practiced at every stage. Urbanist and architect, Jean Nouvel is also a designer and does not like to be labeled. His professional work does not see any difference between the design of a chair and the design of a building. He conceives every idea as a complete creative process. For every design challenge he is asked, he searches for the “elementary” object whose form is associated with the idea. He always intends to offer a consistent, both cultural and technical response to the time and society in which he operates. Jean Nouvel created JND in 1995 to support the AJN architecture studio (Ateliers Jean Nouvel) with specific design projects. Since its creation, JND has produced hundreds of furnishing items.

19 INTERNSHIPS < STUDIO URQUIOLA Milan

Studio Urquiola was founded by architect Patricia Urquiola: she studied architecture and design at Madrid Polytechnic and Milan Polytechnic, graduating with Achille Castiglioni. She worked with Vico Magistretti and later head of design at Lissoni Associati, She has received the Gold Medal of the Arts and the Order of Isabel the Catholic by His Majesty The King of Spain Juan Carlos I. Her work is displayed in various museums and collections, such as MoMA in New York, Musée des Arts decoratifs in Paris, the Museum of Design in Munich, the Vitra Design Museum in Basel, The Design Museum in London, the Victoria & Albert Museum in London, the Stedelijk in and the Triennale Museum in Milan. She is the Art Director for Cassina.

STUDIO FABIO NOVEMBRE > Milan

The studio Fabio Novembre was founded in 1994 starting a valuable collaboration with renow- ned design companies such as Driade, Cappellini, Meritalia, Venini and Casamania. In 2008, the municipality of Milan dedicated to its founder - the architect Fabio Novembre - a solo exhibition “Insegna anche a me la libertà delle rondini” at the exhibition space of la Rotonda of Via Be- sana. In 2009, at the Triennale Design Museum, he designed an exhibition entitled “Il fiore di Novembre”. The following year he designed the layout for the municipality of Milan at the Italian Pavilion of the Shanghai Expo and designed the installations for Lavazza at Expo Milano 2015. Nel 2014 grazie alla partnership con il Milan, darà vita al nuovo quartier generale della Società, Casa Milan, e al nuovo logo del Club.

20 INTERNSHIPS < ALL DESIGN London

aLL Design is an international collective of young and established architects and designers, each with broad artistic interests and specialisms. Under the direction of Prof. William Alsop, the studio has designed some of the world’s most iconic landmarks: these have often increased tou- rism, encouraged learning and lured people into their community. They include RIBA Worldwide Award winners: the French Government’s Headquarters in Marseille - ‘Le Grand Bleu’; Ontario College of Art and Design and the RIBA Stirling Prize-winning Peckham Library, London. aLL De- sign practices to make life better; their philosophy concerns listening to people and each other, looking keenly at a brief and responding to the site and all those who are involved or connected in some way to the development. ‘aLL’ endeavours to make people happy and engaged - forging community links in the process of design and absorbing ideas which enable them to evolve unique places for shared experience.

ITALO ROTA > Milan

The Italo Rota Studio, founded by the same architect, manages the complexities of major inter- national projects, to the most diverse scales of detail, from product design to design of large urban areas, maintaining a systematic intent towards a remarkable wealth of spaces and sha- pes. Through innovative materials, state-of-the-art technologies and in-depth light research, the spaces proposed by the studio aim to solve design issues while maintaining intense complexity, aimed at creating an emotion in the visitor.

21 INTERNSHIPS < MAXXI Rome

MAXXI, the National Museum of 21st Century Arts, is the first Italian national institution devo- ted to contemporary creativity. Conceived as a broad cultural campus, MAXXI is managed by a Foundation constituted July 2009 by the Ministry for Cultural Heritage and Activities and headed by Giovanna Melandri. Since December 2013 Hou Hanru has been the Artistic Director of the museum, which includes MAXXI Architettura, directed by Margherita Guccione, and MAXXI Arte, directed by Bartolomeo Pietromarchi. The programming of the activities – exhibitions, work- shops, conferences, shows, projections, educational projects – reflects MAXXI’s vocation as a place for the conservation and exhibition of its collections but also, and above all, a laboratory for cultural experimentation and innovation, for the study, research and production of the ae- sthetic contents of our time. The MAXXI building is a major architectural work designed by Zaha Hadid, located in Rome’s Flaminio quarter and featuring innovative and spectacular forms.

FERRARI SPA > Maranello

The Ferrari Museum in Maranello introduces visitors to the world of Ferrari of today and tomor- row. A world with deep roots in a glorious past. It also offers an in-depth experience of the dre- am of the world’s most powerful brand. The “Under the Skin” exhibition, in partnership with the London Design Museum, recounts the creative and engineering development of Ferrari down the years through a series of exceptional cars. The “Infinite Red” exhibition celebrates the 70- year history of the Prancing Horse with some of Maranello’s most exclusive creations for track and road. The Formula One single-seaters on display in the halls were rewarded with a long se- ries of victories, while the GT cars include some of the models most loved by collectors, without neglecting special limited series like the F50, the Enzo and the latest LaFerrari.

22 INTERNSHIPS < DIVERSERIGHE Bologna

DiverseRigheStudio was founded in Bologna in 2003 by Nicola Rimondi, Simone Gheduzzi and Gabriele Sorichetti. The purpose of the multidisciplinary research of the study is to give shape to the relationship between different knowledge, creating a continuous dialogue between the the- ory and the architectural practice. Composition is thought to be a dynamic relationship between the theme and the functional program. Through the use of a strict method, the relationship of the form associated with the composition metaphor is obsessively tested. The operational practice of the study is understood as a never-ending cycle, considering each project as part of a larger organizational vision.

CON-FINE ART > Bologna

Con-fineArt was created by con-fine Edizioni in 2014, after an increasing participation in the exhibi- tion events that the publishing company organized. Con-fineArt produces, organizes and realizes temporary and permanent cultural, artistic and scientific exhibitions. Con-fineArt staff is made up of professionals who have worked for years in the fields of art and culture both in Italy and abroad, creating high- quality artistic events, intersting at a cultural, ethical, and social point of view. They take care of all the aspects of an exhibition: scientific, organizational, economic and mediatic. The company’s objective is to promote, both in Italy and abroad, collections and private and public works of art that have never been exhibited and are not renowned to the public. Con-fineArt colla- borates with museums, foundations, associations, critics, curators, and scholars who contribute to the design and development of artistic and cultural projects. Con-fineArt works in partnership with international brands and companies that support its mission through sponsorship and financing.

23 INTERNSHIPS < PSLAB Bologna

PSLab designs and builds lighting. Whatever the project, the final product is custom-made and produced in their in-house manufactory. Everything they do is personalised. Their designers and craftsmen work as partners in a team, in close collaboration with the client. The interaction between design and build, embedded in a fabric of good communication, is the essence of PSLab . They take care of each project phase. From on-site visits, exploratory studies, design and technical drawings to the final production and space atmosphere. Depending on the com- mission, they either create a new product from scratch, or they repurpose a product from their archival gold mine. Depending on the project, they either design with a specific space in mind, or they work detached from it, resulting in a product usable in various spaces. The final product and accessories are always produced in their manufactory, and therefore quality-certified.

SENSO IMMERSIVE > Padua

Senso is an innovative company founded in 2015: it collects different know-hows on immersive media, new technologies, architectural design and planning. It is a think thank that develops high-emotional-impact customizable innovative products and technological solutions. Senso designs and realizes experiences of immersive storytelling and interactive installations aimed at stimulating the visitors’ senses.

24 INTERNSHIPS < ANTONIO RAVALLI ARCHITETTO Verona

Studio Antonio Ravalli Architetto was founded 1992 by architect Antonio Ravalli. It works mainly on transformation projects for the territorial and urban landscape on a macroscale, where ar- chitecture becomes a tool of research to find viable and real solutions to apply, and on a mi- croscale. He designs and realizes complex urban interventions in Italy and abroad: he tries to join the needs of the market with the repurposing and requalification of grey areas. The Studio favours the enhancement of the interstices of the infrastructures of modern cities, proposing polyfunctional strategies for commercial needs and designing showrooms and iconic retail spa- ces.

25 RULES

scores described at point 4 in this section; I. GENERAL INDICATIONS II. PREREQUISITES 6. a scholarship (full coverage of the enrollment fee) will be granted to the first 8 admitted candidates, according to the 1. The course will be taught in Italian (in case there are nu- 1. Fluent Italian or English; ranking; the first 8 ranking candidates will all be assigned the merous foreign students, an interpretation service may be 2. pre-intermediate fluency in English (at least, level B1) same scholarship amount; in case one of them retires from activated); 3. post-graduation diploma obtained according to the Italian the course, their scholarship cannot be assigned to anyone 2. the admission to the course is limited (max. 25 students) Ministerial Decree 270/04 in one of the following courses: else; and the admission is based on a selection (whose criteria • LM-03 Architecture for landscape 7. the candidates ranking from the 9th to the 25th (included) are reported in section III); • LM-04 Architecture and architectural engineering will be admitted to the course after the enrollment fee 3. the course will take place in YACademy’s headquarters, via • LM-10 Preservation of environmental and architectural payment; Borgonuovo, 5, Bologna; heritage 8. the candidates ranking from the 26th on will not be admitted 4. YACademy reserves the right to modify the calendar and the • LM-11 Preservation and renovation of cultural heritage to the course, but may be admitted following the retirement program for a better operation of the courses. Possible mo- • LM-12 Design of some of the candidates. In this case, the course tutor will difications will be previously communicated to the students; The certificate must be obtained by the application deadline get in contact with the students within 10 days from the 5. the course is made up of three different parts: (12/10/2018). The selection board can admit students who publication of the provisional ranking; • 110 hours of classroom lessons; possess a different post-graduate certificate after examining 9. according to enrollments and retirements, after 14 days from • a 60-hour workshop their CV, portfolio, motivational letter and, possibly, inter- the publication of the provisional ranking, the official ranking • an internship of variable duration (according to the viewing them; will be published in the online private area of each candidate; hosting studio). 4. completing the enrollment procedure as reported in section 10. all the admitted students, both with a scholarship or not, 6. for the internship period, it is fundamental to: IV; will be contacted by the course tutor in the days following • have completed the workshop activity (certified by the 5. paying the administration and enrollment fees. the publication of the provisional ranking to confirm the workshop course professor); enrollment: • have attended at least 75% of the classroom lessons; 11. in case of candidates gaining the same score, the priority will 7. the assignment of students to the professional bodies for be given to the candidate who has received the highest score the internship period is utterly under discretion of YACa- III. ADMISSION for their portfolio, and in case of an additional ex aequo, demy, which will keep the students’ and the hosting studios’ the priority will be given to the candidate who has made the availabilities into account; 1. The applications will be assessed by a selection board which administration fee payment earlier. 8. the students can relinquish the internship in a company; will assign a score between 60 and 100 to each candidate; 12. the selection board may require a motivational interview for 9. the internship will start within 3 months from the course’s 2. the selection board’s members are appointed by the executi- some candidates; ending; ve board of YAC srl; 13. the date of the motivational interview will be agreed with 10. the course issues a certificate of attendance; 3. the selection board’s verdict is unquestionable; the candidate and the interview will be carried out at YACa- 11. to receive the certificate of attendance it is fundamental to: 4. each candidate’s final score will be composed by: demy’s headquarters in via Borgonuovo, 5, Bologna; • have completed the workshop activity (certificated by • CV (max 30 points) 14. if a candidate does not present themselves at the interview, the workshop course professor); • motivational letter (max 20 points) they will be automatically excluded from admission; • have attended at least 75% of the classroom lessons; • portfolio (max 50 points) 15. the candidate shall present themselves at the interview with 12. to have more information on the course, it is possible to get 5. on the basis of the scores, a provisional ranking will be a valid identity document; in touch with the course tutor at [email protected] published in each candidate’s online private area. The best 25 candidates will be admitted to the course according to the

26 the publication of the provisional ranking indicating addition to the sanctions envisaged by Article 76 of the Italian the following reason for payment: “course enrollment; Presidential Decree 445/2000, the candidate’s paid fees will IV. ENROLLMENT name and surname of the student; course title” (e.g. not be refunded. False or untrue statements declared by the for student John Smith’s enrollment in the Architecture candidate may bring to an action for damages carried out by 1. Access www.yacademy.it; for Exhibition course: “course enrollment; Mario Rossi; those affected; 2. fill in all the required fields in the personal details form; Architecture for Exhibition”) 8. the access to the courses and to the internships can be 3. at the end of the registration procedure, the candidate will • upload the bank wire receipt on their online private suspended for disciplinary reasons or force majeure. receive an e-mail (check the spam folder) with username, area (within five days from the publication of the provi- password and a confirmation link: click on the link to con- sional ranking; firm the registration; 9. not paying the enrollment fee will exclude the candidate 4. log in to your online private area with your activated userna- from the course; me and password and choose the course to which you want 10. both the administrative fee and the enrollment to enroll; fee must be paid by bank wire to the IBAN 5. the following documents are required: IT45X0327302400000600103285 • copy of a valid identity document • motivational letter (max 200 words) • CV (preferably Europass format) • portfolio (free format) V. NOTES • administration fee payment of 61€ The uploaded files shall be in .jpg or .pdf format and of a 1. This whole document constitutes an integral part of the maximum size of 10MB; Terms and Conditions of the service; 6. the application will be evaluated by YACademy staff, once 2. the candidates agree to the Terms and Conditions when they the administration fee payment has been made and the register; documents have been uploaded; 3. administration fees and enrollment fees are not refundable; 7. at the end of the revision of applications, on the day of 4. if a candidate retires from the course after paying the enrol- publication of the provisional ranking, the candidates will be lment fee, the enrollment fee will not be refunded; informed of their status in their online private area: 5. the administration fees and enrollment fees can be paid by • ADMITTED WITH SCHOLARSHIP a third party, provided that the reason for payment correctly • ADMITTED (an additional field will be open in order to refers to the candidate as indicate at points 5 and 8 of upload the bank wire receipt for the enrollment fee) section IV. • NOT ADMITTED 6. YAC declines all liability for missing communications de- The candidates shall be aware of the status of their applica- pending on incorrect information given by the candidate or tion in order to act accordingly in case of admitted candida- missing/late communication of address change (compared tes’ retirement to the one indicated during the online registration), and 8. in case of admission without a scholarship, the candidate for mistakes attributable to third parties, chance or force must: majeure; • pay the enrollment fee of 2.989€ (2450€ + VAT) in one 7. in case a candidate declares false or untrue statements solution with a single payment within five days from regarding details necessary to the course enrollment, in

27 HEADQUARTERS YACademy Via Borgonuovo, 5 - 40125 Bologna www.yacademy.it facebook: @yacademy2018

CONTACTS Course tutor: Alba Russo Tel: 051 3510739 e-mail: [email protected]

PARTNER