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DELL AUSTRALIA PTY LIMITED Australian Packaging Covenant Action Plan For the period 2010 - 2016 DELL Australia Pty Ltd APC Action Plan 2016 CONTENT 1 Executive Summary ............................................................................................................................ 2 2 Company Summary ............................................................................................................................ 3 3 Dell Corporate Social Responsibility ............................................................................................ 4-6 4 Packaging ....................................................................................................................................... 7-11 5 Dell's Producer Responsibility in Australia .............................................................................. 12-13 6 Packaging Covenant Signatory Commitments ......................................................................... 13-14 7 Schedule for Packaging Reviews ..................................................................................................... 15 8 Action Plan ........................................................................................................................................ 16 8.1 Introduction............................................................................................................................ 16 8.2 Design ................................................................................................................................. 16-19 8.3 Recycling ............................................................................................................................ 20-24 8.4 Product Stewardship ........................................................................................................ 25-29 i DELL Australia Pty Ltd APC Action Plan 2016 1. Executive Summary DELL Australia Pty Ltd (Dell Australia) is a signatory to the Australian Packaging Covenant (APC) and has prepared this Action Plan for the period 2010-2015. Dell Australia became a signatory to the National Packaging Covenant on February 8, 2007. As an importer of packaged goods, Dell Australia is committed to upholding the principles of the Australian Packaging Covenant and this 2010 – 2016 Action Plan details the actions and targets put in place by Dell Australia to be undertaken over the next five years. An annual report will be prepared going forward to detail the achievements in relation to the Covenant principles on an ongoing annual basis. Dell has an active development program in Materials Research and Packaging Design to advance sustainable packaging. Dell's product Phase Review Process (PrP) encompasses the entire development cycle of the product from "Concept to Sustaining." The environmental aspects of our product's design are integrated into the PrP through the use of the ISO 14001 standard. Dell is distinguished by having our Product Development activities certified to the ISO 14001 environmental management system (EMS) standard. Packaging is an integral part of this process. Dell Australia, as a brand owner, a member of the packaging supply chain, and as a signatory to the Covenant, has set out a company-specific list of actions to adopt the Sustainable Packaging Guidelines. These have been prepared in consultation with our global packaging team based in Round Rock, Texas, United States of America, to ensure our reporting standards and capabilities in Australia are in line with our current global standards for our packaging supply chains. The aim is to build on established baseline data developed during the National Packaging Covenant and develop specific, achievable actions for the implementation of commitments we have made under the Covenant. Each action is linked to the key performance indicators (KPIs) and targets as set out in the Covenant. Dell Australia created a central database for APC requirements along the lines of those already in place and as reported in our annual corporate social responsibility reports. This will manage the substantial data requirements of the implementation phase of the APC Action Plan and these records will be made available for review by the relevant parties on request. Dell Australia has prepared a timeline for the next 12 months to address issues raised during the development of the Action Plan in each of the three main areas i.e. Design, Recycling and Product Stewardship. In Section 5 we layout our timeline and order of priority for the actions we aim to undertake under the Sustainable Packaging Guidelines (SPG). The key goals for APC 2010 - 2016 are: 1. Design – Ensure that Dell’s packaging review process and associated initiatives cover all the topics required under the Sustainable Packaging Guidelines (SPG) or at least acknowledge what areas of the SPG are covered and develop procedures to address and record the remaining topics; 2. Recycling – Dell Australia will review our inhouse office recycling activities, discuss our recycling requirements with third-party distribution service providers, aiming to ensure packaging material is recovered from the waste stream and directed towards recycling, where possible; 3. Product Stewardship – Dell publishes a Corporate Social Responsibility Report each year indicating Objectives, Goals and Achievements for past and future years. Dell Australia will ensure our activities in the area of product stewardship are recognized and reported in this report. 2. Company Summary For more than 30 years, Dell has empowered countries, communities, customers and people everywhere to use technology to realize their dreams. Customers trust us to deliver technology solutions that help them do and achieve more, whether they’re at home, work, school or anywhere in their world. Michael Dell founded the company in 1984 as a 19-year-old with $1,000 and a game-changing vision for how technology should be designed, manufactured and sold. The company completed its initial public offering in 1988 2 DELL Australia Pty Ltd APC Action Plan 2016 and grew to become a global provider of technology solutions. In 2013, Michael Dell and private equity firm Silver Lake Partners bought back Dell from public shareholders to accelerate its long-term solutions strategy and to focus on the innovations and long-term investments with the most customer value. As the company went private, Dell’s 2020 Legacy of Good Plan became one of the first long-term strategies laid out. The plan outlines Dell’s strategy for bringing sustainability and business objectives together, creating social and environmental benefits while driving customer outcomes. It contains 21 ambitious goals with a shared completion date of 2020 that will push Dell to be more innovative and collaborative. They are also based around the concept of shared value – that the decisions we make and the sustainable paths we choose will benefit all of us. Dell Australia is a subsidiary of Dell Inc. (currently headquartered in Round Rock, Texas, United States of America). Dell Inc. operates worldwide and its subsidiaries develop, design, manufacture, market and sell computers and services, software and peripherals to customers worldwide. Dell Inc. listens to customers and delivers innovative technology and services that give them the power to do more. For more information, visit www.dell.com. Our Australian operations now include offices in Sydney, Melbourne, Brisbane and Canberra, our logistics team managing CFI/CFS out of Mascot, and data centre capacity in Brisbane and Canberra. Through our acquisition of Quest, we now have a significant software development centre in Victoria and a sales office in North Sydney. Our capabilities have been boosted through the acquisition of EqualLogic, Compellent, Exenet, Ocarina Networks, Force10, Scalent, Wyse, RNA Networks, Gale Technologies, SecureWorks, KACE, SonicWall, AppAssure, Quest Software, Perot Systems, Boomi, InSite One, Clerity and Make Technologies. Dell opened a Dell Solutions Centre in Sydney in May, 2012 and launched a new Data Centre Services that will enable Australian businesses to select solutions that will help drive business results. Two Tier 3 data centres, located in Brisbane and Canberra, feature all new technology around green power, highly dense computing capability, highly secure sites, redundant N+2 power are now operating offering Dell Smart Hosting and Disaster Recovery, Unified Communications as a Service (UCaaS), and customised Enterprise Managed Services (EMS). Two new Data Centres in Sydney and Melbourne were added July 2014 as with Cloud Services offerings of IaaS, SaaS, CaaS and DR and Backup as a Service. From humble beginnings, our customer base now reads like a roll call of corporate Australia, alongside federal and state government departments, small and medium businesses, schools, universities and individual consumers. 3. Dell Corporate Social Responsibility In 2013, Dell launched the 2020 Legacy of Good Plan – our long-term strategy for creating social and environmental good as part of our everyday business objectives. The plan looks up and down the entire value chain, setting goals to ensure Dell delivers on its commitment to put technology and expertise to work where it can do the most good for people and the planet. Three years into the plan and we are witnessing a shift toward shared value creation, where business decisions are also benefiting people and the planet. Among the many highlights from the past year (Feb., 2015 – Jan., 2016), five stand out: