SHOOTING INDUSTRY® (ISSN 0037-4148) Is Published Monthly by Publishers’ Development Corporation at 12345 World Trade Dr, San Diego, CA 92128

Record Sales Strengthen Industry

OCTOBER 2013

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www.shootingindustry.com OCTOBER 2013 3 SINCE 1955 — THE INDUSTRY’S BUSINESS MAGAZINE OCTOBER 2013 • VOLUME 58 • NUMBER 10 Features

SI DIGITAL 40 Bustin’ Records Hot Link Jade Moldé Rendezvous Celebrates Industry, Western Style

SI DIGITAL 46 New Handgun Owners Hot Link Greg Staunton Who Are These First-Time Gun Customers? Page 40 50 Target Bowhunting J. K. Autry Want Rapid Growth? Focus On Knowledge, Big-Four Bows And Events 54 Sharpen Your Knife Sales Pat Covert Knife Market Remains Hot With Aggressive Designs Industry News 8 Record Sales Strengthen Industry 11 Remington Breaks Ground For Expansion 12 Strategic Armory Corps Acquires ArmaLite 14 SIG SAUER Supports Military Families 18 Thompson/Center Arms Issues Rifle Recall Page 50 24 Newsmakers Columns

28 Personal Defense Market Massad Ayoob Highlight Defense Guns For Outdoorsmen 32 Outdoor Marketplace J.K. Autry Point Blank Range Introduces Teens To Shooting SI DIGITAL 35 Dealers Only Giveaway: Mil-Tac Urban Defense Package Hot Link 36 Arms And The Woman Lisa Parsons-Wraith Education Program And Ladies Nights Fuel Expansion Page 54 38 Back Blast & Other Hot Gases Commander Gilmore What’s Next, Florida? Giant Mutant Ninja Polar Bears?

SI DIGITAL 70 Industry Watch Hot Link Russ Thurman Major Companies Reinforce Positions In Market DRIVING SALES! Departments

Latest Promotions, Rebates SI DIGITAL 6 Letters Hot Link 58 New Products SI DIGITAL Page 34 Hot Link 68 Index Of Advertisers 68 Classifieds WIN Dealers Only Giveaway! Mil-Tac Package — Page 35 SHOOTING INDUSTRY® (ISSN 0037-4148) is published monthly by Publishers’ Development Corporation at 12345 World Trade Dr, San Diego, CA 92128. Periodical Class Postage paid at San Diego, CA 92128, and at additional mailing offices. Subscription $25 yearly in U.S.A. Single copies $3 (except for the December SHOT SHOW issue, $25). Change of address: Four weeks notice required on all changes. Send old address as well as new. POSTMASTER: Send address changes to: SHOOTING INDUSTRY® 12345 World Trade Dr, San Diego, CA 92128. PRINTING SERVICES/PREPRESS: Democrat Printing Company. CONTRIBUTORS submitting manuscripts, photographs or drawings, do so at their own risk. Material cannot be returned unless accompanied by sufficient postage. PAYMENT will be made at rates current at time of publication and will cover reproduction in any or all of the editions of SHOOTING INDUSTRY®. OPINIONS expressed in bylined articles or columns are those of the author and do not necessarily reflect the views of the magazine or its staff. Copyright© 2013 by Publishers' Development Corporation. All rights reserved. Reproduction or use of any portion of this magazine without written permission is prohibited. 4 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com SINCE 1955 — THE INDUSTRY’S BUSINESS MAGAZINE

BOARD OF DIRECTORS Thomas von Rosen, CEO; Thomas Hollander, Randy Moldé, Marjorie Young POWERFUL. PUBLISHER & EDITOR Russ Thurman Managing Editor Jade Moldé Editorial Assistant Holly Parker Art Director Crystal Cuevas DEPENDABLE. Advertising Sales Director Anita Carson Advertising Sales Assistant Dana Hatfield Production Manager Chad Huber PRECISE. Promotions Coordinator Elizabeth O’Neill Website Manager Lorinda Massey Staff Photographer Joseph Novelozo CONTRIBUTING EDITORS J.K. Autry Carolee Anita Boyles Massad Ayoob Ray Oeltjen Shari LeGate Lisa Parsons-Wraith John Morrison

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shootingindustry.com Publisher & Editor: Russ Thurman Advertising: Delano Amaguin, 888.732.6461 triM: 4.625 x 10 BleeD: n/A live: n/A email: [email protected]

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gunsmagazine.com TACTICAL GRADE BEAR GRADE COWBOY GRADE Editor: Jeff John Advertising: Jason Moreau, 866.903.1199 DEFENSE GRADE MATCH GRADE RANGE GRADE email: [email protected] SPECIAL EDITIONS fmgpublications.com Editor: Sammy Reese For high profits, increased sales and unmatched accuracy shooters can Advertising: Scott McGregor, 800.553.7780 depend on, load up on ProGrade’s premium quality, hand-loaded pistol, email: [email protected] rifle and rimfire ammunition. With more than 250 variations in the full line-up, ProGrade Client: PUB: Shooting industry AD nAMe: ProgGrade Branding ONLINE ADVERTISING MANAGER: Tracy Moore, TEL: 888.651.7566, FAX: 858.605.0205, [email protected] ProGrade Ammunition has a specialty grade of ammo crafted specifically CLASSIFIED ADVERTISING: Lori Robbins, TEL: 800.633.8001, FAX: 858.605.0247, [email protected] for shooters of every caliber from hunters to law enforcement officials NATIONAL ADVERTISING: 12345 World Trade Dr., San Diego, CA to competitive shooters — and every sportsman in between. And we 92128, TEL: 866.972.4545, FAX: 858.605.0211, [email protected] make selecting the right grade easy for customers, with bold, color-coded CUSTOMER SERVICE packaging that pops — and flies — right off the shelf. www.shootingindustry.com SUBSCRIPTION SERVICES...... 858.605.0254 Express Service ...... www.shootingindustry.com and click “contacts” EDITORIAL ...... 888.315.3638 email: ...... [email protected] Call Today — for all your profit making details! PRODUCTION ...... 858.605.0210 email: ...... [email protected] General Counsel/Legal Affairs: .....Steele N. Gillaspey email: ...... [email protected] 435-865-5995 • 3616 Eastside Highway, Stevensville, MT 59870 WWW.PROGRADEAMMO.COM

PRODUCED IN THE U.S.A. www.shootingindustry.com OCTOBER 2013 5 Email the Editor Letters to the editor [email protected] Letters THE GENUINE ARTICLE. See The Future however; you, and others throughout the industry, have made it I cannot say “thank you” enough for Shooting Industry’s an- clear the report is widely discussed and studied in boardrooms, nual “U.S. Firearms Today” report (July 2013). Your data means investor presentations and sales and marketing meetings. We will a lot to me — it guides CCW Breakaways’ investors and me. continue to produce the report. THE STANDARD ISSUE. The best predictor of the future behavior is past behavior. This The report may be read in our all-digital edition. Visit www. data shows the firearms industry and the cultural trends in our shootingindustry.com and click “Digital Editions,” then “Fire- country in a nice concise package. Our patented designs are forg- arms Industry Today” headline on the cover of the July issue. ing a new trail in the industry. There is no roadmap for us to THE REAL DEAL. follow, but your charts help us see the future by understanding Constant Competition the past. Is the challenge of Internet competition more severe today? Earlier this week, I attached this document to our business I would say it is constant. I do have a web store, but unless you plan, which we revise every year. Starting up a business has never also have a brick-and-mortar operation, it is more difficult to get ANY QUESTIONS? been easy. In today’s world, it seems to be the hardest thing I’ve web sales. ever done. I appreciate the work you’re doing for the industry; it The big competitors with a credit line and large store have complements our company’s mission of “Protecting Families and more available to sell, even more so than any of us in the NFDN Saving Lives.” Thanks for helping fulfill that goal! (National Firearms Dealer Network). The Internet taxes would Jay French, President help level the playing field, but since there are different tax rates, CCW Breakaways SI DIGITAL it would be unmanageable. You would have to establish a flat tax New Cumberland, Pa. Hot Link rate, and it would have to be high enough to cover every state. That probably won’t happen. Jay, thank you for the kind words. Assembling our annual re- Of course, after the Connecticut shooting, there were so many port is a major task, and we often ask, “Is this data relevant? Is it sales it set the industry behind two years. of value?” In today’s near-instant data streams, the ATF data is Scott A. Brantley very dated — the July report presented the ATF’s 2011 manufac- North Texas Armament turing numbers — the most recent data available. Yes, it is dated, Carrollton, Texas 9

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6 Trijicon_ShootingIndustry_PML7027-2Rev(13.0).indd OCTOBER 2013 1 Subscribe to SI DIGITAL www.shootingindustry.com9/10/2013 11:44:19 AM Visit your dealer or go to www.coltsmfg.com MADE IN THE USA

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Untitled-1 1 9/23/13 8:13 AM Industrynews Point Blank Range Introduces Teens To Shooting — pg. 32

Record Sales Strengthen Industry By Russ Thurman sion of our gross margins,” said James Debney, Smith & Wesson inancial reports from major companies reflect substantial Holding Corp. president and CEO. “Our achievements over the increases in sales during the first half of 2013. While fire- year aligned directly with our growth strategy, which is under- Farm sales have cooled, these reports and other business in- pinned by a focus on our core firearm business.” dicators reflect a strengthening of the industry’s position in the On Aug. 1, ATK reported sales in the company’s Sporting marketplace. Group were up 28 percent for the first quarter, which ended June Ruger reports a 50 percent jump in sales and a 79 percent 30. Sales were $358.3 million compared to $279 million during increase in earnings during the second quarter of 2013, as com- the same period last year. pared to the same quarter in 2012. The company posted sales of $179.5 million and fully diluted earnings of $1.63 per share “Winchester achieved the compared to sales of $119.6 million and fully diluted earnings of $0.91 per share in the second quarter of 2012. highest level of quarterly segment For the six months preceding June 29, Ruger’s net sales were $335.4 million, with fully diluted earnings of $2.83 per share, earnings in its history.” compared to sales of $231.9 million, with fully diluted earnings WE ONLY MAKE GUNS WE WANT TO SHOOT of $1.71 per share during the first six months of 2012. – Joseph D. Rupp, Olin chairman “New product introductions were a significant component of our sales growth as new product sales represented $102.7 mil- On June 21, ATK completed the acquisition of Caliber Co., AND WE’RE DAMN NEAR lion or 31 percent of firearm sales in the first half of 2013,” said parent company of Savage Sports Corp. ATK reports sales of Michael Fifer, Ruger CEO. $6.4 million from Savage. IMPOSSIBLE TO PLEASE. Fifer reported capital expenditures for the first half of 2013 “The company’s completion of the Savage acquisition builds were $18.8 million — with the majority of those expenditures upon strong Sporting Group performance and market leadership related to new products and expansion of production capacity. with a well-respected and recognized brand in the long gun mar- “We expect to invest approximately $35 million on capital ex- ket. We are well underway with the integration of Savage and I penditures during 2013,” Fifer said. am confident our wholesalers, retailers, distributors and consum- In late June, Smith & Wesson reported record sales and earn- ers will find value in our robust portfolio of product offerings,” ings for the fourth quarter and full 2013 fiscal year. The com- said Mark DeYoung, ATK president and CEO. pany’s fourth quarter sales were $178.7 million, up 38 percent In late July, Olin Corp. reported record sales in its Winchester over the fourth quarter last year. Income for the fourth quarter Ammunition business. Winchester’s second quarter 2013 sales was $28.6 million, or $0.44 per diluted share, compared to $17.8 were $198.1 million, compared to $145.5 million in the second million, or $0.27 per diluted share, for the same quarter last year. quarter of 2012. Winchester’s second quarter 2013 segment earn- For the full 2013 fiscal year, Smith & Wesson reports a record ings were $37.1 million, compared to $11.9 million in the second $587.5 million in sales, compared with $412 million for the prior quarter of 2012. fiscal year, an increase of 43 percent. The company’s firearm pro- “The elevated level of commercial demand that Winchester duction for the year increased 40.4 percent. business began to experience in the fourth quarter of 2012 con- Income for the full year was $81.4 million, or $1.22 per di- tinued throughout the second quarter. Second quarter 2013 com- luted share, compared to $26.4 million or $0.40 per diluted share mercial sales increased approximately 60 percent, compared to for last year. the second quarter of 2012 and, as a result, Winchester achieved “We are pleased with our results, which include record fourth the highest level of quarterly segment earnings in its history,” quarter and annual net sales and profits and a substantial expan- said Joseph D. Rupp, Olin chairman, president and CEO.

Magpul Sues Manufacturers For Patent Infringement Advancing the 1911 by hand in North Carolina. agpul Industries Corp. has filed pat- tion to numerous Magpul design patents. we release. As such, we cannot allow oth- With breakthroughs like our premium application of an Ment infringement lawsuits against The lawsuits have been filed in U.S. Dis- ers to misappropriate the patented technol- Ionbond® ﬁ nish, oversized extractor and double-stack, four companies it claims are selling and trict Court in Colorado. Magpul did not ogy that helps us generate that consumer high-capacity capability, PARA craftsmen are improving John distributing magazines for AR15/M16- release the names of the companies named confidence and trust,” said Duane Liptak, compatible firearms in violation of Mag- in the lawsuits. Magpul Industries director of product Browning’s design like no one else on earth. Our pistols are built pul patents. “People who use Magpul products management and marketing. by hand, with precision, for a lifetime of hard use. The company’s lawsuits allege in- have high expectations and a great deal For more information, visit www.mag- fringement of Utility Pat. No. 8,069,601 of trust regarding the value, quality and pul.com. for a novel ammunition magazine, in addi- amount of thought put into every design

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13REM2427_PARA_Print_Offer_ShootingIndustry.indd 1 9/19/13 4:20 PM Record Sales Strengthen Industry

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There’s stock...and then there’s super stock—the TacStar standard or .920 bull barrels, as well as a reversible rail Adaptive Tactical M4 Stock is the fastest way for your in the forend of the stock for easy mounting of Picatinny customers to upgrade their Ruger 10-22® from standard to accessories, and an optional monopod that conceals in the a tactical racing machine in one easy, no gunsmithing, do- pistol grip for additional stability. The Adaptive Tactical it-yourself step. The TacStar’s fully adjustable buttstock ﬁ ts M4 is available in black or a variety of camo patterns too: a wide range of shooters and is equipped with two, handy Legends, Muddy Girl, or Kryptek Highlander. Give your storage compartments for standard Ruger magazines. In customers the option to take their reliable 10-22® into the addition, the TacStar stock features a barrel insert to accept fast lane with the TacStar M4 Adaptive Tactical Stock!

www.tacstar.com A Lyman brand. Industry news Remington Breaks Ground For Expansion emington Arms Co. LLC has broken state. Remington Arms has had a strong “This expansion allows us the op- Rground on the expansion of its opera- presence here for almost a half-century, portunity to provide job growth within a tions at the Remington Ammunition Plant and I am pleased that the company con- community that has supported us since we in Lonoke, Ark. Work on the expansion, tinues to choose Arkansas as the best loca- laid the first cornerstone here in 1969. We (stock) which will include the construction of tion for its expansion,” Gov. Beebe said. are honored and pleased to celebrate this a new building, is projected to begin by “As an avid hunter and gun owner, I’m expansion with such great partners,” said the second quarter of 2014. Attending the particularly excited to help announce this George Kollitides, Remington CEO. groundbreaking ceremonies were U.S. expansion. Remington has been an eco- For more information, visit www.rem- Senator Mark Pryor (D-Ark.) and Arkan- nomic engine in our state for years, and ington.com. sas Governor Mike Beebe. this expansion will bring additional jobs Arkansas officials join Remington execu- “Existing industries are vitally impor- and development to central Arkansas,” tives and employees to break ground for the tant to the economic well-being of our Sen. Pryor said. expansion of the ammunition facility.

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Convenient storage of two Optional monopod Barrel insert adapts standard Reversible Picatinny rail magazines in stock. conceals in pistol grip. or bull (target) barrels. mount conceals in forend. When you buy the new American-made SCCY CPX-2, you’ll immediately enjoy its amazingly affordable price. And from then on, you’ll enjoy the security of a Why have only stock when The new lifetime warranty that stays with the gun. • Recoil-absorbing backstrap • Slide & barrel machined you can offer a racing model? sccy cpx-2 9mm from 416 stainless steel • Smooth DAO trigger pull with There’s stock...and then there’s super stock—the TacStar standard or .920 bull barrels, as well as a reversible rail second-strike capability Adaptive Tactical M4 Stock is the fastest way for your in the forend of the stock for easy mounting of Picatinny • Simple dissassembly • Two 10-round magazines customers to upgrade their Ruger 10-22® from standard to accessories, and an optional monopod that conceals in the a tactical racing machine in one easy, no gunsmithing, do- pistol grip for additional stability. The Adaptive Tactical Our “no-questions-asked” warranty just SCCY CPX-2: it-yourself step. The TacStar’s fully adjustable buttstock ﬁ ts M4 is available in black or a variety of camo patterns too: might be the most impressive of all the SCCY’s many features and accessories. a wide range of shooters and is equipped with two, handy Legends, Muddy Girl, or Kryptek Highlander. Give your MSRP Because it’s your assurance that your ® storage compartments for standard Ruger magazines. In customers the option to take their reliable 10-22 into the $299 CPX-2 will be there to back you up for life. addition, the TacStar stock features a barrel insert to accept fast lane with the TacStar M4 Adaptive Tactical Stock! nearest dealer!

The NEW American gun company founded on the radical idea that www.tacstar.com A Lyman brand. 1800 ConCePt Court DaYtona BeaCh, FL 32114 866.729.7599 | www.SCCY.Com Industry news Strategic Armory Corps Acquires ArmaLite trategic Armory Corps (SAC) has ac- a wealth of industry knowledge to our developer of what became known simply Squired ArmaLite Inc. Mark Westrom, leadership team and allow us to further as the AR rifle. former ArmaLite president, will remain an expand our ability to meet the ever-in- Strategic Armory Corps manufactures investor in SAC and will serve on its board creasing demands for the highest-quality bolt-action rifles under the name Surgeon of managers. ArmaLite will continue to products by our customers and the market- Rifles, firearm suppressors under the name operate out of its facility in Geneseo, Ill., place,” said Mark Johnson, SAC president AWC Silencers and match-grade ammuni- which employs approximately 90 people. and CEO. tion. ™ “The history of Mark Westrom over his The ArmaLite Division of the Fairchild For more information, visit www.stra- MORE POWER  .45ACP 19 years of leading ArmaLite will provide Engine and Aircraft Co. was the original tegicarmorycorps.net. P227 PER SQUARE INCH.  10+1 Flush, 14+1 Extended Some say it’s a double-stack P220. Others say it feels  Slim, Ergonomic Grip NSSF Awards more like a P226. Take hold of the .45ACP, high capacity  Fits Most P220R and P226R Holsters WHEN YOU $60,000 In Student P227 and decide for yourself. SHOOT WITH Learn more at NO WORRIES Scholarships Find us: SIGSAUER.COM/P227 he NSSF has awarded $60,000 in AUSTRALIAN OUTBACK Tscholarships to 25 students in its annual essay contest for employees of NSSF voting member companies and their family members. To earn one of the scholarships, ap- plicants were required to submit essays explaining how gun ownership positively influenced their lives, or to write about the importance of safely handling and storing firearms. Earning the Grand Prize $8,000 scholarship was Rachel Elise Papendick, a ju- nior at the University of Michigan, whose father is an employee of Olin/Winchester. The First Prize scholarship of $5,000 went to Katherine Lynne Hendrie, whose father works at Remington. She is a soph- omore at Elizabethtown (Ky.) Community and Technical College. Earning the Second Prize scholarship of $3,000 was Catherine Nicole Deocam- po, whose father is an employee at Olin/ Featuring BTITM (Ballistic Temperature Winchester. She is a freshman at the Uni- TM versity of Nevada, Reno. Independence ) technology. Scholarships of $2,000 each were Assuring consistent extreme high velocity awarded to 22 additional students. and ultra-reliability across extreme “Reading these essays filled us with pride for the way these students expressed temperature ranges -20° to +120° F. the importance of practicing firearm safety and how participating in the shooting sports positively influenced their lives,” said Bettyjane Swann, NSSF director of member services. For more information about scholar- AUSTRALIAN OUTBACK ships, visit www.nssf.org. EXTREME PERFORMANCE − WHATEVER THE WEATHER www.outbackammo.com.au

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SIG_SAUER_FP_SHOOT_IND_OCT_2013.indd 1 9/9/13 4:32 PM ™ MORE POWER  .45ACP P227 PER SQUARE INCH.  10+1 Flush, 14+1 Extended Some say it’s a double-stack P220. Others say it feels  Slim, Ergonomic Grip more like a P226. Take hold of the .45ACP, high capacity  Fits Most P220R and P226R Holsters P227 and decide for yourself.

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SIG_SAUER_FP_SHOOT_IND_OCT_2013.indd 1 9/9/13 4:32 PM Industry news SIG SAUER Supports Military Families IG SAUER hosted the 2013 Chap- Painchaud, SIG SAUER Academy di- welcome,” said Ron Cohen, SIG SAUER Slain Emergency Relief Benefit Match, rector. “The Chaplain Emergency Relief president and CEO. “Thanks to these with all of the proceeds going to assist Fund does such a great job helping our volunteers, our fighting men and women the Chaplain Emergency Relief Fund servicemen and women, this match is the know that we appreciate them and the sac- (CERF). The CERF Match returned to the least we can do to help.” rifices they are making in our country’s SIG Sauer Academy in July for the third SIG SAUER also donated $25,000 to name.” consecutive year. the Pease Greeters Organization, to help Since its inception, the Pease Greeters The CERF provides financial assis- support the group’s work in welcoming have welcomed more than 150,000 troops tance to military families who need help servicemen and women who pass through and shipped more than 40,000 pounds of paying for auto repairs, housing, medical the Pease International Airport in Ports- toiletries, food and personal items to U.S. bills and utilities. mouth, N.H. troops around the world. “Military life can be stressful enough “Too often in our history, the Ameri- For more information, visit www.sig- on spouses and families without having to can soldier has left and returned to his or sauer.com and www.peasegreeters.org. worry about financial issues,” said Adam her home soil with no notice, fanfare or Smith & Wesson Named Most Patriotic Brand mith & Wesson is one of the country’s 25 most patriotic commitment to serving this country Sbrands, according to a recent survey. The survey of 4,500 will always remain our top priorities.” consumers, published in the July 3 issue of “USA Today,” was Founded in 1852, Smith & Wes- conducted by Brand Keys, a New York-based brand research son is the only firearms manufacturer firm. to be named in the survey, among a “We have always considered our company to be an Ameri- host of other leading brands and top can Classic,” said James Debney, Smith & Wesson president and market performers. CEO. “To be included on this list of most patriotic companies is For more information, visit www. a great honor. Our strong relationships with our customers and smith-wesson.com.

14 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Industry news Utah Joins Hunting Works For America tah has joined the award-winning UNSSF program Hunting Works For America. The program now includes state chapters in Utah, Arizona, Minnesota, North Dakota, Iowa, Missouri and Penn- sylvania. “With over 192,000 hunters spending about $500 million a year, hunting is a big deal in Utah,” said Chris Dolnack, NSSF senior vice president and chief marketing officer. “Nearly 13,000 jobs, $310 million in salaries and wages and $62 million in state and local taxes exist because of hunting. With an economic impact of nearly $925 million, hunting is an important part of Utah’s economy.” Hunting Works For America is an NSSF initiative that, through state organi- zations, seeks to ally shooting sports or- ganizations with businesses, workers and other non-traditional hunting entities via a shared interest in the economic impact of hunting. Membership in a state chapter is free. For more information, visit www.hunt- ingworksforut.com and www.nssf.org/ hunting. Bergara Barrels Expands Facilities If you think you know ergara Barrels, a division of BPI Out- Global Military Gear, Bdoors, is expanding its production facilities in Spain and the U.S. The com- think again! pany’s main production plant is located in Contact GMG today Bergara, Spain, an area known for its gun- to make more sales With these 30 new products making industries. Barrel finishing for the and profit in the added in 2013, GMG now gives U.S. market is performed at a facility lo- growing tactical you over 150 tactical items that cated in Duluth, Ga. market. Recent investments in additional state- let you meet the needs of even of-the-art manufacturing equipment have your most price-sensitive made it necessary for both facilities to re- customers. They save, locate to larger buildings. and you sell more. “Bergara has built a solid reputation over the past several years as an original equipment supplier to numerous well- known, high-quality firearms brands, both in Europe and the USA,” said Dudley Mc- Garity, BPI Outdoors CEO. “This expansion will double our manufacturing capacity and perhaps allow us to narrow what is The TacTical now a very wide gap between supply and Value leader demand.” For more information, visit www.ber- garausa.com. www.gm-gear.com TEL: 516 986-3370 • EMAIL: [email protected]

www.shootingindustry.com OCTOBER 2013 15 TM PELICAN Industry news

> WEAPONS CASES Otis Partners With OVER 10 SIZES • watERtIght • duStpROOf Airnesco, Renews ITAR Certification tis Technology announces a global strategic alliance with U.K.-based > PISTOL CASES O Airnesco Group Ltd. Both companies spe- OVER 10 SIZES • watERtIght • duStpROOf cialize in weapons maintenance systems. “Our strategic alliance with Airnesco represents the coming together of two companies that are leaders in our field,” said Ed Collins, Otis general manager of > LED HEADLAMPS foreign military sales. “With our differ- 5 MOdELS • LOng BuRn tIME • hI LuMEn Output ent areas of expertise, Otis and Airnesco can now offer a single source for military maintenance solutions ranging from .17 caliber to 155mm weapons, and every- > TACTICAL LIGHTS thing in between.” 6 StYLES • LEd tEchnOLOgY • duaL SwItch tEchnOLOgY Additionally, Otis announces the re- newal of its International Traffic in Arms Regulations (ITAR) certification. Otis became an ITAR-registered facility in April 2012, and must renew its certification an- nually. ITAR is a set of U.S. government regulations that control the export and import New from Pelican FULLY-LOADED of defense-related articles and services on 2710/2720 LED LIGHT the U.S. Munitions List. 2720 LED hEADLIGhT ARSENAL For more information, visit www. FEATuRIng: To shoot with accuracy, sight otistec.com and www.airnesco.com. • gesture ActivAtion alignment is crucial. A Pelican hard COnTROL case keeps your aim true even when • vAriAble light dropped, whether from a helicopter OuTPuT or your tailgate. Brownells Supports • duAl red led’s Our lights are just as tough. 2710 LED hEADLIGhT Safety Day Program FEATuRIng: With the latest in LED and battery rownells announces its sponsorship • h igh-intensity led technology, they will allow you to MAin light stay outside from dusk to dawn. Bof the Progressive Agriculture Foun- • red And green dation (PAF) Safety Day Program for the led lighting seventh consecutive year. The program .22 MAGNUM .22 LR will provide firearms safety education to over 40,000 rural residents across North Pelican Products, Inc. 23215 Early Avenue, Torrance, CA 90505 866.838.9160 (TOLL FREE) Tel 310.326.4700 • Fax 310.326.3311 America in 2013. www.pelican.com\si All trademarks are registered and/or unregistered trademarks of The PAF is a nonprofit foundation Pelican Products, Inc., its subsidiaries and/or affiliates. whose mission is to provide education and EASILY TRANSFORMING FROM .22 LR TO .22 MAGNUM training to make farm, ranch and rural life IN SECONDS WITH A BREAKTHROUGH REMOVABLE CYLINDER, safer and healthier for children and their Your BATF Agent & Business Manager communities. The Safety Day Program is THIS VERSATILE RIFLE IS PACKED WITH QUALITY FEATURES – the largest rural safety and health education LIKE AN ERGONOMIC THUMBHOLE STOCK WITH STORAGE FOR • Sales and Order Processing program for children in North America. EXTRA AMMO, TACTICAL FOREND WITH PICATINNY RAIL, AND “Proper training opens the door to a • Inventory Control CYLINDER FLASH GUARD FOR ADDED SAFETY. VISIT YOUR world of exciting outdoor-related experi- • Membership Tracking ences, and it’s the key to developing the ROSSI DEALER TODAY AND PUT THE “QUALITY” BACK sportsmen and women of tomorrow. We’re IN QUALITY TIME. • Bound Book Reporting excited to partner with such a great orga- • Purchasing Advise nization that promotes safety, first and foremost,” said Pete Brownell, Brownells www.businesscontrol.com CEO. Visit www.brownells.com and www. progressiveag.org. Business Control Systems Corp. 800-233-5876 ext.233

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BCS.indd 1 12/7/10 10:59:29 AM .22 MAGNUM .22 LR

EASILY TRANSFORMING FROM .22 LR TO .22 MAGNUM IN SECONDS WITH A BREAKTHROUGH REMOVABLE CYLINDER, THIS VERSATILE RIFLE IS PACKED WITH QUALITY FEATURES – LIKE AN ERGONOMIC THUMBHOLE STOCK WITH STORAGE FOR EXTRA AMMO, TACTICAL FOREND WITH PICATINNY RAIL, AND CYLINDER FLASH GUARD FOR ADDED SAFETY. VISIT YOUR ROSSI DEALER TODAY AND PUT THE “QUALITY” BACK IN QUALITY TIME.

www.shootingindustry.comwww.shootingindustry.com OCTOBEROCTOBER 20132013 1717 Industry news

Thompson/Center too good Issues Rifle Recall AFTER MONTHS hompson/Center Arms has identified Ta condition that may cause the safety lever on certain Icon, Venture and Dimen- ON THE RANGE to miss sion rifles to bind. “In this situation, closing the bolt may thousands of rounds move the safety to the fire position. The rifle will not fire unless the trigger is pulled. However, out of an abundance of caution, an understanding boss we are taking this action to recall the rifles so that the firearm can be inspected by our and a family who gets me technicians to ensure that the safety lever functions as designed,” said a company news release. The recall applies to all Icon, Venture and Dimension rifles manufactured by Thompson/Center Arms prior to June 13, 2013. The company advises all consumers January 14–17, 2014 sands Expo CEntEr Las VEgas, nV to stop using these rifles and return them for the necessary safety inspection. To schedule an inspection, contact Thompson/Center’s customer service de- What’s in store for 2014? Fill your shelves partment for instructions before the return of any rifles. with everything your customers want and For more information, visit www. tcarms.com. For additional questions need. Get hands-on with next generation about the recall, call 1-800-713-0355. product lines, compare features and build face-to-face relationships. Benelli USA Funds

The newest and hottest products are on display at NRA Legislative enelli USA has pledged up to SHOT Show — the world’s largest trade show for the B$250,000 in matching contributions firearms, ammunition, hunting and shooting accessories to the NRA-ILA and the NRA Civil Rights Defense Fund. Those wishing to contrib- industry. With more than 1,600 exhibitors and 62,000 ute to the NRA’s efforts in defense of attendees, if it’s going to boost your business, it’s at America’s Second Amendment via Benelli may do so at www.benelligiveabuck.com. SHOT Show in Las Vegas. Benelli will match each contribution. “Under the Leadership of Cav. Ugo Gussalli Beretta, Benelli USA is proud to support the NRA during these tumultuous political times with our participation in a too good appLy today donation-matching program,” said Jens Krogh, Benelli USA conservation group manager. “We believe in the NRA and shotshow.org/si ® to miss what it does for gun owners, our custom- FN SCAR 17 S SHOT Show is a trade-only event. Proof of professional affiliation required. ers and our industry, and so we take pride in being part of this bold and necessary program.” For more information, visit www. Pinnacle SPOnSOr: benelliusa.com. www.fnhusa.com Promo Code: PA14SI Owned by: I HAVE WHAT IT

TAKES TO WIN Distinct Advantage 18 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com

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FNH ShootingIndustry SCAR revised.indd 1 9/3/13 1:22 PM Industry news

Big Rock Sports Expands, Consolidates Facilities ig Rock Sports LLC opened a new consolidating our Newport and Morehead Bhome office in Graham, N.C. The City operations are part of a long-term 22,500-square-foot facility, located just growth strategy for Big Rock Sports,” west of Raleigh, will serve as the head- said Ed Small, CEO of Big Rock Sports. quarters of Big Rock’s executive team. “The completion of these two projects will Big Rock is also in the process of con- provide our team with the necessary space solidating its Newport, N.C., facility with to manage our current businesses and is the Sea Striker facility in Morehead City, absolutely critical for future acquisitions N.C. The company has plans to renovate and projects.” 2012) and Sea Striker and Star Rods (Oc- the Sea Striker/Star Rods facility before Big Rock’s recent acquisitions include tober 2012). the relocation. Inland Pacific Distributors in Canada For more information, visit www.big- “Opening the Graham home office and (July 2011), HQ Taxidermy (September rocksports.com.

20 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Industry news MidwayUSA Unveils There When Funding Program You Need It, Not he MidwayUSA Foundation and T Scholastic Shooting Trust announces its 2013 Constituent Challenge program. When You Don’t! Under the program, the foundation will provide $15,000 to youth shooting teams receiving the most money deposited into their respective endowment accounts on a monthly basis. “Incentive programs, such as the Con- stituent Challenge, offer yet another way teams and donors can grow their endowment accounts quickly through participation in our fundraising promotions, partnering with local conservation group chapters or through simple donations,” said Dick Leeper, The MidwayUSA Foun- dation executive director. The MidwayUSA Foundation works with shooting teams, conservation groups and the shooting industry to raise funds in support of high school and collegiate shooting programs. For more information, visit www.scho- lasticshootingtrust.org. SSSF Announces Scholarship Winners he Scholastic Shooting Sports Foun- Tdation (SSSF) has awarded 35 scholarships of $1,000 each to shooter-athletes involved in their Scholastic Clay Target Program (SCTP). Winners were selected based on aca- demic achievement, community involvement, a commitment to the shooting sports and a desire to further their education in pursuit of their chosen careers. The scholarships were made pos- sible by donations from the National Skeet Shooting Association (NSSA) and the National Sporting Clays Association (NSCA), as well as fundraising activities by SSSF and private donations. “These recipients represent the tremen- The quick attach Safariland® RLS™ makes having a separate and dous accomplishments and exceptional primary weapon light a thing of the past. Quickly remove the light from character of the young men and women in- the belt and lock onto the weapon with a flip of the wrist, putting the volved in our SCTP Program, and we are very proud of them. We wish them well activation switch exactly where the thumb naturally lands. Three AAA as they continue their education and go on batteries power the bright 190 lumens, with the RLS there is no need for to become the leaders of tomorrow,” said hard to find lithium, and no need for bulky hard to find light holsters. Dan Hathaway, SSSF executive director. Visit www.shootsctp.org. holsters.com I safariland.com/dutygear

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Industry news

Beretta USA Signs Olympian Kim Rhode eretta USA announces longtime BOlympian Kim Rhode is the latest addition to its competition shotgun team. Rhode’s storied Olympic career began in 1996; when at the age of 17, she won her first gold medal for the U.S. In 2012, she won her third gold medal for Team USA, becoming the first American in any individual sport to win five consecutive Olym- pic medals. A silver and a bronze complete her medal collection. “Kim has established herself as the world’s best female shooter, as evidenced by her five Olympic medals; but equally important, she is a great ambassador to the shooting sports. Her involvement with youth shooting initiatives and giving back to the industry sets a great example for all of us,” said Ryan Muety, vice president of brand and channel marketing for Beretta USA. Kim Rhode “At the Olympic Games in London, I was fortunate to hit 99 out of 100. With the Rio 2016,” Rhode said. help of Beretta and my new DT11, I intend For more information, visit www.be- to get that one that got away next time in rettausa.com. SAFETY BLEED ATW Companies Expands Manufacturing TRIM TW Companies, a provider of engi- ATW has expanded the division, adding Aneered metal manufacturing solu- new equipment and hiring new manufac- tions, announces its A.T. Wall and Metal- turing, design engineering, assembly and form businesses have expanded to add 30 sales personnel to handle the demand for jobs to the local Rhode Island economy. its firearms peripheral products. Most re- The company, headquartered in Warwick, cently, Metalform developed the Pro-Car- R.I., expects to add about 100 new work- ry series magazine. ers by 2015. For more information, visit www.atw- Since acquiring Metalform in 2011, companies.com. Brownells Supports College Gunsmithing rownells announces its support of the nice to align our program with an industry Bnew Iowa Valley Community Col- leader like Brownells. Between this rela- lege Gunsmithing Technology program in tionship, our veteran instructor and our THE NEW PROPEL AO Grinnell, Iowa. knowledgeable advisory board, the stu- BUILT IN PORTLAND, OREGON Brownells CEO Pete Brownell pre- dents will enjoy a great all-around educa- sented a check for $75,000 to MaryAnne tional experience,” Nickle said. Nickle, dean of Iowa Valley Grinnell, and Visit www.brownells.com. gunsmithing instructor Dave Bennetts, former Brownells gun tech. The money will be used to purchase machinery and equipment for the program’s workshop. “Our involvement with Iowa Valley is extra special because it’s right in our own backyard, and pairs our support of education with our longtime passion for helping gunsmiths. We wish everyone at Iowa Val- ley the very best,” Brownell said. “This is a major donation. It would Pete Brownell (right) presents a check for have taken much longer to get this pro- $75,000 to MaryAnne Nickle and gunsmithing gram up and running without it. It’s very instructor Dave Bennetts. gerbergear.com/propel

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215 Southeast Morrison | Studio 2004 | Portland, Oregon 97214 | 503-841-5427 | [email protected] BLEED

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THE NEW PROPEL AO BUILT IN PORTLAND, OREGON

gerbergear.com/propel

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215 Southeast Morrison | Studio 2004 | Portland, Oregon 97214 | 503-841-5427 | [email protected] NewsmakersIndustrynewsmakers Colt Defense to address the different opportunities and pany’s inception in 1994. Announces Senior Management Change challenges faced by the business,” said “This is something that Lane and I Colt Defense LLC announces the ap- Daniel J. Standen, Colt Defense governing have been planning for years,” Danielson pointment of Dennis Veilleux as president board chairman. said. “He has been faithfully performing and CEO. Veilleux was most recently the duties of CEO and well deserves the president and CEO Crimson Trace Corp. title to match.” of New Colt Hold- Announces Changes Going forward, Danielson will focus ing Corp., acquired Crimson Trace Corp. has announced his time, energy and talents on future by Colt Defense Lew Danielson as new chairman, and product development technologies and last month. Veilleux Lane Tobiassen will add chief executive will continue to be an industry ambassador replaces Gerald R. officer to his current title of president. This for Crimson Trace. Dinkel, who will is the final step in a transition that began “In many ways, Lew is the DNA of remain on Colt De- in 2009 when Tobiassen was named presi- Crimson Trace,” Tobiassen said. “His in- fense’s governing D. Veilleux dent. Danielson assumed the role of CEO fluence will continue to be felt throughout board. after leading Crimson Trace from the com- the organization as we grow and expand “We are grateful to Gerry for his valu- the great company he founded.” able contribution to the company and look forward to supporting Dennis Veilleux as ATK the new CEO of the re-unified Colt. Den- President/CEO Honored nis has 27 years of experience in the fire- ATK President, CEO Mark DeYoung arms industry and has achieved consider- recently was named one of the 100 CEO able success in his stewardship of New Leaders in STEM, a publication of STEM- Colt Holdings Corp.’s growth in the com- connector, a network dedicated to linking mercial firearms market. We believe this those advocating science, technology, engi- succession positions Colt Defense well L. Daniels L. Tobiassen neering and math (STEM) education. DeY-

24 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Industrynewsmakers

oung was honored for a responsibility to be good corporate citi- sales. Newsmakers his leadership at ATK zens,” DeYoung said. “That’s why ATK Graves is a graduate of Southeast Mis- and his commitment makes it a priority to partner within our souri State University, where she earned a to advancing STEM communities to bring our STEM profes- bachelor's degree in integrated marketing for young people in sionals to the classroom to provide hands- communications. In addition to her career, the communities in on experiences for students.” Graves serves as an advisory board member which the company for Connections to Success, a nonprofit or- operates. Bushnell Outdoor Products ganization that helps people living in pov- “I am proud to re- M. DeYoung Introduces Marketing Manager erty become economically self-sufficient. ceive this award, but Eliza Graves has joined Bushnell Out- I’m even more proud of ATK’s success in door Products as trade marketing manager. Mesa Tactical engaging our next generation of scientists, Graves will collaborate with the marketing Creates New Positions engineers and explorers to promote careers and sales teams to develop annual trade Mesa Tactical has expanded its work- in these critically important fields,” DeY- marketing calendars and account specific force with the addition of marketing com- oung said. programs for key accounts, including munications manager and product manager Under DeYoung’s leadership, ATK sup- Academy Sports, Amazon.com, Sports- positions. ports local college and university scholar- man's Warehouse and others. Zuly Rivera, the new marketing com- ship programs, and employees participate Prior to joining munications manager, will be responsible in and financially support local school ini- Bushnell, Graves for planning and executing all the com- tiatives, such as bridge building, aerospace served as director of munications activities, including advertis- and energy technology projects and camps marketing for Mis- ing, PR, brochures and collateral materials, for students interested in STEM fields of souri-based Haw- trade shows, social media and the corporate study. ATK also rotates MBA students and thorn Bank. In addi- website. interns through several STEM functions tion, her background Rivera brings a strong administrative for college credit and future employment. includes experience background to Mesa Tactical along with non-BLEED “ATK’s mission is more than just with a marketing solid customer service and technical expe- achieving financial success; we also have agency and in retail E. Graves rience.

BORN ON THE BATTLEFIELD.

For years Gerber has been a leading direct supplier of knives and multi-tools to the U.S. Military where our innovative products have been tested, tried and proven downrange. The Gerber Tactical non-BLEED Dealer Program is a collection of acclaimed military staples together with the latest in everyday carry knives. It includes a curated selection of American-made autos, fixed blades, folders and battle-grade multi-tools along with functional, eye-catching retail displays and Gerber’s best-in-class marketing support. As always, it’s backed by our legendary lifetime warranty.

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www.shootingindustry.com OCTOBER 2013 25

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215 Southeast Morrison | Studio 2004 | Portland, Oregon 97214 | 503-841-5427 | [email protected] Industrynewsmakers

Dan Freeman, the new product manager, will be responsible for planning and monitoring the product development activities of the company, and engaging customers and prospects to develop new product speci- fications as well as Z. Rivera improvements. Freeman, a U.S. Navy veteran and aviation mechanic, comes to Mesa Tacti- cal with an extensive background in tactical-based products, and retail and dealer service experience. D. Freeman

O.F. Mossberg & Sons Expands Leadership Roles O.F. Mossberg & Sons Inc. has promot- ed Tom Taylor to senior vice president of sales and marketing and John MacLellan to vice president of sales. In addition to these management changes, Mossberg hired Yim Szeto in the newly created position of mar- DESIGNED FOR THE MOST IMPORTANT PART keting coordinator. OF THE RIFLE Taylor joined Mossberg in 2009, and as vice president of sales and marketing, he strategically built internal sales and marketing teams to strengthen the brand, expand the product base and focus on customer relationships in an ever-changing, You can have any color you competitive market. want as long as it’s black... MacLellan moves into his new role as or pink...or Z-Green...or vice president of sales after serving as director of sales for the past three years. He coyote brown...or... will continue his current sales responsi- bilities, leading both company and manu- Ergo Grip’s Slim Line Rail facturers’ sales representatives, as well as maintaining contact with Mossberg’s covers turn Picatinny rails distribution and retail customer base. He into comfortable and secure will also assume responsibility for leading gripping surfaces while Mossberg’s customer service team. protecting the rails from being Szeto, in her role as marketing coordi- damaged or doing harm to nator, will assume responsibility for trade and consumer shows, management of other gear. Available in Black, ecommerce efforts and work closely with Dark Earth OD Green, Coyote the sales team in implementing Mossberg’s Brown, Z-Green and Pink. Triple Crown Dealer and Distributor programs. Szeto brings experience from the retail and manufacturing industries to her GRIPS | RAIL COVERS | STOCKS new role. 9 VERTICAL FOREGRIPS | ACCESSORIES

Visit www.shootingindustry.com to request a free subscription to SI DIGITAL WWW.ERGOGRIPS.NET Bonus SI Digital and view the special features in this edition.

26 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com www.shootingindustry.com OCTOBER 2013 27 273.31629 Oct 13 Shooting Industry Trade Handgun Ad.pdf 1 8/26/13 10:11 AM

DefensePersonal Defense Market Massad Ayoob Highlight Defense Guns For Outdoorsmen he key syllable in “wilderness” is “wild,” and it’s no sur- mountain lion/T. rex)?” Let’s answer these questions in order. prise hikers and fishermen want to join their hunter breth- If the customer is not at all interested in buying a new gun Tren in carrying a gun when they go afield — far from civi- to deal with a problem — and wants to simply get ammo for lization and help. This situation brings essentially two types of something he or she already owns — use your business instinct customers you’re likely to encounter in your store. to see whether you can “up-sell” a gun that’s really more suitable There will be the customer who’s going camping and doesn’t to their needs. Or, simply meet their need and be done with it. want to buy a new handgun, or has a local wild animal problem If they have a handgun or rifle that’s capable of taking care of and doesn’t want to buy a new rifle to cope with it. Their question the problem, you already know the best hunting loads and don’t will simply be, “What load can you sell me for my (insert gun need advice from me. The problem will come when they have an and caliber here)?” inadequate firearm. The other type of customer will consist of the person who is A common question on gun forums is, “What load should I going to be in close proximity to dangerous critters for a while, use for bear in 9mm, .40 or .45?” This, of course, is best answered and is genuinely serious about protection. Their question will be, with, “None of the above!” It’s like asking, “Which variation of “What gun should I buy for (black bear/grizzly bear/rattlesnakes/ the Volkswagen Bug should I use to win the Indy 500?” Car- tridges designed for personal-defense are clearly unsuitable for heavy-skulled, charging quadrupeds that have bigger bones and a denser muscle structure compared to the average man. Penetration trumps expansion here, but ricochet potential is a valid concern. A large, charging mammal presents a steep ricochet-prone angle of very heavy cranial bone and roundnose full metal jacket bullets are infamously vulnerable to ricochet. Jacketed, truncated cone bullets, like the Winchester 147-grain 9mm FMJ, might be the least likely to glance off. In .40 S&W, 180-grain full metal jacket practice loads might be “the best of a bad lot.” One of my daughters living in rural New Hampshire called to tell me about black bears near her home and she was worried about her pets. She had a modern sporting rifle in .223, an SKS and a 12-gauge pump. I recommended Brenneke rifled slugs for the latter. She hated the recoil, so we settled on Federal 123-grain The durable Ruger Super Redhawk Alaskan is 7.62x39 softpoint for the SKS. This roughly duplicated a .30-30 available in .44 Rem. Magnum, .454 Casull and hunting rifle — more than adequate for small black bears. The .480 Ruger. Visit www.ruger.com. .223 just wasn’t going to cut it.

The Revolver Advantage ig bears are a genuine concern when reload is necessary, it’ll be faster than a though you would still want deep-driving Boutdoors in Alaska. My friends who single action .44 Mag revolver. The single loads designed specifically for big game. live there tell me the .44 Magnum is sort action will also be slower to fire rapidly Once again, Buffalo Bore, CORBON, etc. of the official Alaskan handgun. Them one-handed. The DA .41 Magnum is only are obvious choices. folks sure are practical up there! Buffalo one short step down, but fewer guns and Bore, COR-BON, Garrett and DoubleTap load options are available for it. offer special hunting loads that offer lots There are also .500, .460 and .454 re- of penetration in large mammals. I’d rec- volvers with even more power. In the lat- ommend a revolver with a 4-inch barrel, ter caliber, the aptly named Ruger Alaskan like the Smith & Wesson 629 or Ruger has already saved the life of at least one Redhawk. More portable than larger mod- grizzly attack victim. However, they tend els, they’ll always be holstered and ac- to be bigger, heavier and have stronger cessible when the animal attacks. They’re recoil — they demand more practice and also easier to get out and into action when skill than .44 Magnums. the animal is on top of the user. Your Generation X customers tend to A revolver won’t go out of battery like see revolvers as museum pieces and want Winchester Super-X in .44 Rem. Mag. features hard-hitting 240-grain soft hollow points a semiauto and will fire “six for six” if semiautos. Today, the best pistol round for to maximize penetration while minimizing jammed against an attacking animal. If a large animals is probably the 10mm, al- ricochet.

28 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com 273.31629 Oct 13 Shooting Industry Trade Handgun Ad.pdf 1 8/26/13 10:11 AM

www.shootingindustry.com OCTOBER 2013 29 273.31630 Oct 13 Shooting Industry Tactical Ad.pdf 1 8/26/13 3:05 PM

Personal Defense Market THE 1st & ONLY Defensive Options Made in Texas,, USAUSA HOLSTER f I were salmon fishing in Alaska Iand competing with larger, fiercer brown bears, I would have a short-barrel 12-gauge shotgun loaded with the deep- piercing Brenneke slugs I mentioned earlier. Another alternative would be a short lever-action in .444 or .45/70, customized by Taylor’s & Co. The newest,t, I would also carry a big-bore revolver, if only in case the critter was on me before most innovativeative I could get the long gun into firing position. This is something that has happened concealment device repeatedly in bear attacks against hunters on the market! — with a long gun pinned uselessly between them and the bear’s body. I would also carry a big-bore revolver, if only in case the critter was on me before I could get the Clip. long gun into firing 1 position. The Versacarry is the most comfortable and covert way You should also remind any hiker to carry a compact handgun they’re more likely to encounter threaten- that I have found. 45° ing two-legged creatures. Criminals like to prey on victims in remote places far re- Richard Mann moved from law enforcement. Contributing Editor NRA, FMG & Harris Publications With this in mind, a 16-shot 10mm Glock 20 looks a bit more attractive than Click. a 6-shot .44 revolver. As a customer, I wouldn’t be opposed to a salesperson plac- Available at these fine 2 ing a few spare magazines on the counter distributors: before I pulled out my credit card. 9 Bangers Ellett Brothers SABRE Frontiersman Bear Attack Deterrent has been field-tested to effectively deter RSR Group charging bears. Visit www.sabrered.com. Sports South LLC Williams Shooters Supply, Inc. Zanders Sporting Goods Conceal. 3

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30 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com 273.31630 Oct 13 Shooting Industry Tactical Ad.pdf 1 8/26/13 3:05 PM

www.shootingindustry.com OCTOBER 2013 31 OutdoorOutdoormarketplace J.K. Autry www.davidsonsinc.com Point Blank Range Introduces Teens to Shooting Deceptus Discrete Triton 10 oint Blank Range in Mooresville, N.C., in- Item# HDX-TAC10-556 MSRP: $999.00 troduced hundreds of teens to the shooting Take Down Rifle Psporting this summer through “Teens On Item# DEC-556 MSRP: $1999.00 Target,” a program designed to provide a safe en- NEW! vironment for teens to learn about gun-handling NEW! and shooting. Modeled after the overwhelming success 13.2” DRD Tactical QD Rail Statesville Record & Landmark of the range’s “Women On Target” program — 1/2x28 Threaded Barrel Removable A2 Flash Hider which introduces first-time woman gun owners to Quick Take Down Stores Melonite Coated Steel Barrel firearms — Teens On Target uses a version of the Completely in Custom Case Winchester/NRA Marksmanship Qualification Barrel Length: 16” Caliber: 223 Barrel Length: 16” Program to help teens advance through the levels. Caliber: 223 Sights: No Sights Capacity: 30+1 Sights: No Sights “Teens On Target is a safe, supervised and Capacity: 30+1 .00 .99 structured program designed to introduce young Young shooters take part in the Point Blank Range program "Teens On Target." SALE PRICE: $1699 SALE PRICE: $799 adults in the community to safe gun-handling,” said Mike Denney, Point Blank’s director of training. “This pro- practicing and developing these skills under the guidance of ex- H&K 416-22 Rimfire Colt M4 OPS gram provides the perfect self-paced shooting activity to help perienced, NRA-certified instructors.” teens develop skills and reward their achievements.” Teens learned how to shoot using .22 caliber pistols, and Point Item# 5780301 MSRP: $599.99 Item# 5760302 MSRP: $549.99 The program offered six courses designed to take shooters Black Range supplied firearms and ammunition for each event. from the beginning skill levels (Pro-Marksman and Marksman), The range charged $28 per participant per course, which includ- through the intermediate levels (Marksman 1st Class, Sharp- ed the use of a .22 caliber pistol, .22 LR ammunition, targets, shooter and Expert) and all the way up to a nationally recognized achievement certificates and hearing and eye protection. skill level of Distinguished Expert. Point Blank Range is to be commended for an excellent pro- Pistol Grip with Storage Compartment Tactical Railing “For anyone, no matter their age or who wants to learn how gram that introduces teenagers to the shooting sports in a safe RIS-Rail Interface System Removable Tactical Rear Sight to shoot, understanding gun safety rules and proper handling is environment. For more information on Point Blank Range and 4-Position Retractable Stock 4-Position Retractable Stock crucial,” said Dave Driscoll, general manager of Point Blank the other programs the range offers to customers, visit www. Caliber: 22LR Barrel Length: 16.1” Range. “To know and follow these rules goes hand in hand with pointblankrange.com. Caliber: 22LR Barrel Length: 16.2” Capacity: 20+1 Sights: Front: Fixed Capacity: 30+1 Sights: Adjustable Rear: Adjustable Remington Launches 1816 Collection SALE PRICE: $489.99 SALE PRICE: $444.99 emington’s new 1816 collection offers field-inspired apparel and ac- Colt M4 Carbine M&P 15-22 Rcessories for the modern sporting generation. Featuring exquisitely crafted materials and an unparalleled attention to detail, the 1816 line is Item# 5760300 MSRP: $499.99 Magpul MBUS inspired by the nearly 200 years of Remington hand-forged tradition. This Item# 150781 MSRP: $638.00 is highlighted in the brand’s tagline: “First in the Field.” “The 1816 brand celebrates the Remington lifestyle with clothing and accessories designed for the field and beyond,” said Ross Saldarini, senior vice president for accessories and lifestyle. “We’ve combined the Detachable Carry Handle A3 Style Flat Top Upper Receiver very best of Remington’s rich heritage with the modern tastes of today’s Flash Suppressor Quad Rail Handguard sporting generation. It’s a unique blend of history and quality that stands 4-Position Retractable Stock Functioning Charging Handle alone in today’s marketplace.” Caliber: 22LR Barrel Length: 16.2” Caliber: 22LR Barrel Length: 16.5” Capacity: 30+1 Sights: Adjustable Capacity: 25+1 Sights: Magpul MBUS The 1816 brand celebrates the Remington SALE PRICE: $411.99 SALE PRICE: $449.99 lifestyle with clothing and accessories designed for the field and beyond. Call Today For These Great Deals! Don’t miss out! These prices are valid until 10/31/2013 and supplies are limited to quantities on hand. A centerpiece in the 1816 preview collection is the 1816 Ilion Jacket named after the birthplace of Remington in Ilion, N.Y. Crafted of pure British Millerain-waxed cotton canvas, it has a patina hue and features a We’ve Got unique texture to provide resistance to the elements. The Remington 1816 collection features ! The full line of apparel and accessories launched in September and can a sporting clays vest. 800-367-4867 You Covered be viewed at www.remington1816.com. Continued on page 34

www.davidsonsinc.com

Deceptus Discrete Triton 10 Take Down Rifle Item# HDX-TAC10-556 MSRP: $999.00 NEW! Item# DEC-556 MSRP: $1999.00 NEW!

13.2” DRD Tactical QD Rail 1/2x28 Threaded Barrel Removable A2 Flash Hider Quick Take Down Stores Melonite Coated Steel Barrel Completely in Custom Case Barrel Length: 16” Caliber: 223 Barrel Length: 16” Caliber: 223 Sights: No Sights Capacity: 30+1 Sights: No Sights Capacity: 30+1 SALE PRICE: $1699.00 SALE PRICE: $799.99 H&K 416-22 Rimfire Colt M4 OPS

Item# 5780301 MSRP: $599.99 Item# 5760302 MSRP: $549.99

Pistol Grip with Storage Compartment Tactical Railing RIS-Rail Interface System Removable Tactical Rear Sight 4-Position Retractable Stock 4-Position Retractable Stock Caliber: 22LR Barrel Length: 16.1” Caliber: 22LR Barrel Length: 16.2” Capacity: 20+1 Sights: Front: Fixed Capacity: 30+1 Sights: Adjustable Rear: Adjustable SALE PRICE: $489.99 SALE PRICE: $444.99 Colt M4 Carbine M&P 15-22 Item# 5760300 MSRP: $499.99 Magpul MBUS Item# 150781 MSRP: $638.00

Detachable Carry Handle A3 Style Flat Top Upper Receiver Flash Suppressor Quad Rail Handguard 4-Position Retractable Stock Functioning Charging Handle Caliber: 22LR Barrel Length: 16.2” Caliber: 22LR Barrel Length: 16.5” Capacity: 30+1 Sights: Adjustable Capacity: 25+1 Sights: Magpul MBUS SALE PRICE: $411.99 SALE PRICE: $449.99 Call Today For These Great Deals! Don’t miss out! These prices are valid until 10/31/2013 and supplies are limited to quantities on hand.

We’ve Got 800-367-4867 You Covered!

Bear OPS Unveils Undead Series rom the distinctive Reaper Z coating, Fto the quality steel in the blades, the first seven tactical knives in the new Un- dead Series from Bear OPS gives dealers the products they need to capitalize on the The UD-B-450 Bear Song IV Butterfly has a continuing zombie mania. 2 7/8-inch 14C28N steel blade, with Reaper Z coated T6 aluminum handles. The Reaper Z coating combines realistic images of zombies and biohazard sym- steel. For smooth opening, the blades ride steel with a Reaper Z coating. Overall, it bols with a shredded surface for a unique on bronze phosphorous washers and a is 9-3/8-inches long and weighs 8.9 ounc- pattern. The Stiletto, the Constant II and precision ball bearing. It has a MSRP of es. MSRP is $140. the Bear Song IV are the leading models $120. For more on the growing line of Amer- in the Undead Series. The fixed-blade UD-CC-600 Constant ican-made tactical knives from Bear OPS The UD-MC-300 Stiletto has a 3 II has a 4 1/4-inch modified drop-point and the Undead Series, visit www.bearop- 1/4-inch blade made of S30V stainless blade made of high-carbon 1095 stainless sknives.com.

CaseCruzer Introduces Quick Draw Case aseCruzer’s new 2 Pack Quick Draw Prepper Handgun Case All CaseCruzer products have a life- Coffers style, while accommodating semiauto handguns up to time warranty. For more information on 9.25 inches and revolvers with a barrel length up to 4 inches. The the new CaseCruzer Quick Draw Prep- interior rubber-cushioned slots store handguns in a quick-draw per Handgun Case, visit www.casecru- position for easy access and a snug fit to ensure stability. zer.com. 9 The case also features storage for magazines and accessories — such as earmuffs and safety glasses. CaseCruzer cases provide protection from water, air and dust with an ambient pressure equalization valve and O-ring seal. The double-throw latches allow the case to be padlocked for The CaseCruzer 2 Pack Quick security, while the compact design makes the case convenient for Draw Prepper Handgun Case both home storage and travel. In addition, the case is also airline- offers protection and security approved and rated ATA-300. for firearms and equipment.

Email your Programs, DRIVING SALES: Ongoing Programs, Rebates & Promotions Rebates & Promotions to: [email protected] For a weekly updated listing, visit www.shootingindustry.com SI DIGITAL Bonus Consumer atk.com Days promotion offers Smith & Wesson • Up to $100 rebate on Savage Arms Promotions: Federal Premium up to $100 instant • Up to $100 rebate Vanguard Auctus Tripods • Free rifle and assorted • Up to $10 rebate; with savings on over 40 BDC for active, retired • $50 mail-in rebate for perks; with purchase of Browning purchase of qualifying riflescopes and disabled military Endeavor HD & Endeavor certain rifle packages • Up to $100 rebate; with Federal Premium Through Oct. 27 personnel; with purchase XF Spotting Scopes Through Nov. 30 purchase of select ammunition • The Aculon A211 10×42 of select M&P rifles or • $50 mail-in rebate with www.savagearms.com firearms by members Through Dec. 31. is available with $20 pistols, or any revolver purchase of any Endeavor Weaver of various shooting www.federalpremium. instant savings Through Dec. 31. ED or Spirit ED binocular • Free Grand Slam Steel programs com Through Oct. 27 www.smith-wesson.com/ Through Dec. 31 Rings; with purchase of Through Dec. 31. • Nikon’s Monarch nationsfinest www.vanguard.com 20 scopes www.browning.com HEVI-Metal binoculars are available • $25 rebate; with RCBS • Free Buck Commander Bushnell with up to a $100 instant purchase of case pack of • Bucks Or Bullets Rebate: BlackTrail Backpack; • $50 rebate; with savings; includes the Dealer Promotions: Waterfowl shotgun shells Purchase $50 in RCBS with purchase of laser purchase of Legend Ultra 42mm versions of the Meopta • $5 rebate; with purchase equipment, receive 100 rangefinder HD Optics Monarch 3, Monarch • Receive a free MeoPix of a box of Waterfowl Speer Bullets or $10 cash www.premiumpartners. • $30 rebate; with 5 and iScoping Adapter with shotshells Purchase $300 in RCBS atk.com purchase of Trophy XLT Monarch 7 binoculars purchase and delivery Through Dec. 31. equipment, receive 500 Steiner Binocular or Riflescope Through Nov. 17 of any Meopta brand www.hevishot.com Free Speer Bullets or • $75 Fall Rebate on Through Oct. 19. • Receive up to $70 binocular or spotting $50 cash Steiner Predator Xtreme www.bushnell.com Hornady in instant savings scope Through Dec. 31. riflescopes in 5-10x- • Up to 500 free with purchase of The www.rcbs.com Through Dec. 31 Champion Traps & bullets; select reloading Riflehunter www.meopta.cz 42mm, 3-12x56mm or Targets Vanguard 4-16x50mm purchases 1000, PROSTAFF 7, RCBS • $25 mail-in rebate; with • $15 mail-in rebate on Through Dec. 31 Through Dec. 31. Archer’s Choice or • Free shell holders; purchase of a WheelyBird www.hornady.com/ Vanguard Heralder Bags www.steiner-binoculars. Archer’s Choice MAX with purchase of 25 Full Trap promotions • $25 mail-in rebate on com Through Nov. 10 Length Die Sets Through Dec. 31. Vanguard Quovio Bags Nikon www.nikonsportoptics. www.premiumpartners. www.premiumpartners. com • Up to $50 rebate on • BDC Extreme Bonus Vanguard Abeo Tripods atk.com

34 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com The Mil-Tac TDP-2 is a second-generation tactical defense pen and can be used as both a personal-defense tool and control device. This model is constructed with aircraft-grade aluminum and is supplied with a choice of end caps. It also features O-ring ribs on the body for secure, comfortable writing.

The Mil-Tac CS-1 12-inch fixed-blade knife features a 6.5-inch S30V stainless steel blade and offers wear- and corrosion-resistance. The handle is CNC- machined G-10 and the satin finish and overall construction combine to equip this knife for military and law enforcement applications. The SPEC.-OPS. Combat Master utility knife sheath rounds off the giveaway.

Mil-Tac Slimline GVT G-10 1911 grips are designed to withstand harsh environments and offer non-degrading dimensional stability. They feature an aggressive checkered pattern to prevent slippage and a thumb ramp for the magazine release.

Dealers, to win this prize bundle from Mil-Tac, visit www.shootingindustry.com/ ENTER ONLINE giveaway and complete a brief, four-question survey. You will automatically be www.shootingindustry.com entered to win. Entries must be received before December 1, 2013. www.shootingindustry.com OCTOBER 2013 35 ArmsArmsand the woman Lisa Parsons-Wraith Education Program And Ladies Nights Fuel Expansion f you outgrow your facility, it’s a sure sign your business plan is working. If part of the reason you’re outgrowing your store Our new classrooms are a very important Iis because you need more space for education and events, you know you’re connected to the local community. And, if women component in expanding the business ... represent the majority of shooters on the day you open your new facility, then you’ve successfully tapped into the women’s market. Maxon Shooters Supply and Indoor Range is enjoying this and developing our education and training programs.” type of success at their new state-of-the-art 16,000-square-foot Before moving to their new facility, Maxon could only con- facility in Des Plaines, Ill. Owners Barry and Claudia Levin have duct classes after-hours on the showroom floor. Having dedicated been in the business since 1984. Barry also serves as the Maxon space for training allows them to be more flexible in scheduling gunsmith. When they decided to build a new shooting facility, classes and provides a more comfortable learning environment. the Levins made sure it was an inviting environment with a snack The firearms training courses are very popular with women, bar, showroom, 10-station shooting range, gun storage facility especially because Jessica Sawicki, the Levins’ daughter, is one and two classrooms. of the main instructors. Women immediately feel comfortable “We have a growing number of women coming in to shoot,” when they see a woman instructor, noted Cienkowski. said Ania Cienkowski, Maxon office manager. “Our new class- “They can relate to her and it creates a very encouraging and rooms are a very important component in expanding the business welcoming environment,” she said.

Ladies Nights Inspire Women axon Shooters Supply continues to build on its base of new knowledge and skill set to handle a firearm,” Cienkowski said. Mwomen shooters by offering Ladies Night events — avail- Maxon also uses a monthly newsletter and social media to able for women of all shooting levels. Before a woman can at- keep women up-to-date on what’s happening at the range. tend her first event, she must take a mandatory basic handgun Having an on-site gunsmith is another perk that draws women safety course to ensure all shooters are safe on the range. to Maxon Shooters Supply. Women can consult with the gun- Ladies Night activities go beyond just shooting at the range. smith to have guns customized to their needs and address issues There are tutorials where topics such as concealed carry, trans- such as recoil. Maxon also offers a gun-cleaning service, which porting firearms, home defense, cleaning a firearm and shooting has proved to be popular with customers. techniques are discussed. These are fun, social events that often Maxon Shooters Supply is located near Chicago, and its laws incorporate a potluck dinner and themed shoots such as a “Zom- enable law-abiding citizens to store their guns at the facility. This bie Huntress” night with zombie targets. represents another service that brings women to Maxon. The women’s group continues to grow largely through word- “Women use our facility to store their guns because they have of-mouth and staff referrals, said Cienkowski. small children at home and they want to make sure there is no “Our staff members help inspire women to try shooting and outside access. Firearms are an investment and people want to give them a different perspective on guns,” she said. keep them safe from theft,” Cienkowski said. When women visit the store, staff members tell them about The expansion also allows Maxon to stock more women’s Ladies Night events. “We want all women to be safe and have the products. “We have pepper spray, knives, carrying cases, holsters and bags,” Cienkowski said. “We sell a lot of Fo- bus holsters and pouches, GunVaults, Radians shooting glasses, products from Allen and Remington and pink Bulldog cases.” Maxon logo shirts sell well and are great advertising for the store, Cienkowski noted. A branded hot pink La- dies Night T-shirt will soon be available and Cienkowski hopes it will further spread the word that Maxon Shoot- ers Supply is woman-friendly and promote shooting in a positive light. Focusing on education and services contributes to the continuing success of Maxon Shooters Supply and indoor range. Capturing the women’s market and building a strong woman clientele is the result of creating a store By hosting an annual “Zombie Huntress” event, Maxon Shooters Supply and range environment where women feel comfortable. creates a fun, welcoming environment for women to come and shoot. It’s a winning formula.

36 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Arms and the woman

Blushing Bulldog For A Cause Education Program And Ladies Nights Fuel Expansion ince October is Breast Cancer Aware- Sness Month, it’s important to note some manufacturers will donate a portion of their sales to support this cause — such as Bulldog Cases and Vaults. Bulldog Cases and Vaults sells a wide range of nylon pink gun cases, holsters and range bags designed for women. Long gun cases are available in pink, pink camouflage or black with pink camouflage ac- cents. The pistol cases and range bags are available in solid pink. Women can even purchase a pink nylon holster for their semiauto or revolver. A portion of all Bull- dog pink case sales is donated to support Breast Cancer Awareness. DeSantis Gunhide recently introduced the Hide and Chic purse holster, which will appeal to women who want a quality concealed carry option. Bucking the pink trend, this purse holster features black leather and sports a concealment compartment that is accessible from either end of the purse. The classic design means it will never go out of style and spacious pockets give women plenty of room to carry a wallet, keys and cell phone. Designed to accommodate a wide variety of pistols and revolvers, an internal holster, secured with hook and loop fasteners, keeps the firearm safe and secure. Another concealed carry option from DeSantis is the Bag-Packer. This ambi- dextrous holster sports suspender clips and an adjustable C-clip that allow it to be placed inside any bag or purse. It comes with one of two adjustable holsters that will fit most carry guns. Hook-and-loop fasteners permit the gun to be placed in any position a gun owner requires. La- dies will appreciate this versatile holster because they can carry their firearm in a wide variety of purses or bags. 9

Bulldog Pink Molded Case

www.shootingindustry.com OCTOBER 2013 37 BackBack Blast & other Blast hot gases Commander Gilmore What’s Next Florida? Giant Mutant Ninja Polar Bears? hile Floridians continue to battle a thriving, invasive Perhaps Florida needs some sharp-eyed varmint hunters? By population of huge Burmese pythons — big enough to the way, escargot lovers: forget about eating Giant African Land Wtake down and swallow deer — and an infestation of Snails. Aside from their other wonderful attributes, they carry virtually bombproof giant hissing Madagascar cockroaches, they parasitic rat lungworm. Even the French won’t touch ’em. now have to deal with the latest imported plague: Giant African Land Snails. These critters aren’t just XL-sized escargot, either. They grow as big as rats, eat plaster in addition to greenery and their shells are hard enough to puncture your tires if you roll over one. Back in 1966, a kid returned to Florida from vacation with three of ’em to keep as pets. His granny turned them loose in the garden and before they knew it, state wildlife authorities were chasing 17,000 of them. It took 10 years and over $1,000,000 (in ’60s dollars) to eradicate them. Nobody knows where the current invasion came from, but Miami-Dade County reports they’re trapping an average of 1,000 per week — with more than 117,000 caught so far — and they’re spreading rapidly. Several Caribbean islands are becoming overrun with them, where they’ve caused car accidents involv- ing blown-out tires. People have suffered serious inju- ries when they have accidentally mowed them over with rotary-powered lawnmowers, as fragments of the shells become high-velocity shrapnel. They will not only wipe out other species and devour your flowers, but they also eat stucco and plaster to boost their calcium intake, so they can grow their super-tough shells. Most poison baits used so far haven’t been strong enough to kill them and they lay 1,200 eggs a year. Illustration by Nick Petrosino

Relax, Your Tax Dollars Are We paid $175,000 to learn whether him walking a short distance away, and at Being Spent Wisely snortin’ cocaine encouraged “risky sexual a distance of about 25 yards told him to I’m sure glad somebody’s finally behavior” by Japanese quail. I’m guess- stop and show his hands. Allen failed to lookin’ at this; I’ve been losin’ sleep over ing that a quail stoned out of his gourd on comply and made a sudden grab toward it. Through the National Institutes of cocaine might try to get romantic with a his waist. Doof heard a gunshot, and that’s Health we’ve learned that — and this from coyote, and that would be sorta — “risky.” when he cut loose! a $939, 771 tax-funded experiment — that So, relax and treat yourself to some Officer Doof fired nine rounds from his male fruit flies, both young and old, are caviar. We spent $300,000 on a USDA .40 Smith & Wesson pistol. Allen was shot more attracted to young female fruit flies program encouraging you to eat more in the leg — but not by Officer Doof! Two than they are to old female fruit flies. They fancy fish eggs. of Doof’s rounds were accounted for. One learned that the female fruit-fly phero- smote a sidewalk bench, another round BUILT BY HAND mone which attracts males for sex fades How Do You Lose A grievously wounded an innocent tree, and away to almost nothing as the female fruit Gunfight — And Win? the other seven went who-knows-where… fly gets old. Huh? Who woulda guessed The Billings, Mont. police officer in- So who shot Anthony Allen? He did. Allen TO PERFORM IN YOURS that? Worth every penny, I’d say. volved in this caper was named in the shot himself while trying to pull a .22 cali- I’m not so pleased with the $600,000 news, but I gotta think the guy’s been ber revolver from his pants. He later said study hoping to learn why chimpanzees shamed enough, so we’ll just call him he was trying to pull the gun out and lay it throw their poop at people. They never “Officer Doof,” okay? down. Nice try, Anthony. Just be glad you When you hold a Performance Center 1911, you hold a gun as advanced as you got an answer to that one — I think it’s Doof responded to a call that some shot yourself with a .22 and didn’t catch are. In your hand is a gun built for peak performance, designed for your needs at the because people stare at them, make stupid dude was displaying a small handgun both any of those .40-cal rounds. range or for personal protection. But it does more than meet your needs — it was faces and call ’em names. If I were naked, outside and inside the Stampede Country Allen was charged with felony assault handcrafted for you. trapped in a cage and you tried that with Sports Bar on North 28th Street. The sus- on a peace officer. As for Officer Doof, as me, I guarantee I’d throw poop at you — pect, later identified as Anthony Allen, 44, Yoda would say, “Range, you must go. See the Performance Center line: smith-wesson.com/pc but only if there were no rocks available. left the bar on foot. Officer Doof spotted Practice, you must.” 9

38 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com BUILT BY HAND TO PERFORM IN YOURS

When you hold a Performance Center 1911, you hold a gun as advanced as you are. In your hand is a gun built for peak performance, designed for your needs at the range or for personal protection. But it does more than meet your needs — it was handcrafted for you.

See the Performance Center line: smith-wesson.com/pc www.shootingindustry.com OCTOBER 2013 39 By Jade Moldé RENDEZVOUS CELEBRATES INDUSTRY, WESTERN STYLE f records are meant to be broken, then the 2013 Shooting In- dustry Masters set about doing just that. A record number of sponsors, side matches and auctions contributed to a record

Tom Hollander Tom I amount of money raised for the shooting sports. In addition, 313 competitors and 74 industry “pardners” enjoyed a record amount of fun — western style. “When I looked out over all the anxious faces that first morning of the Masters, it was comforting to see so many friends who have supported this event for years. What struck me was how many new smiling faces were in the crowd. It reaffirmed the importance of the Masters and how symbolic it is we do everything we can to bring new faces into the industry. First Shots helps us infuse and grow our ranks,” said Randy Molde, Masters chairman. Owned and operated by FMG Publications, the Masters was held July 19-20 at the Cody Shooting Complex in Cody, Wyo. A

Jade Moldé record 53 sponsors helped to make this 11th annual industry-only event a smashing success. “The Shooting Industry Masters helps us stop and appreciate each other’s friendship while enjoying shooting activities that make this industry so much fun,” Molde said. Featuring three stages — handgun, rifle and shotgun — the Shooting Industry Masters raises money for the NSSF’s First Shots program and provides a “homecoming” of sorts for the industry to come together and enjoy some time on the range. “This is the one time a year when we can come together as friends, as an industry, and shoot. We can leave the business at the shop and get some fresh air. For all these guys normally in suits and ties it’s fun, it’s unique. We really appreciate FMG putting this Jade Moldé together because no one else does it. Don’t stop!” said Stephanie Pastusek, XS Sights marketing director. More Than A Shooting Match The city of Cody gave Masters attendees one of the warm- est welcomes they’ve experienced. The night before the match, Masters attendees were treated to an evening at the Buffalo Bill Center of the West, hosted by Barron Collier II, chairman, and the center’s board of trustees. As part of the evening festivities, cura- tors opened major parts of the museum, which has an impressive array of historical firearms.

(Top) Alongside log cabins and wagon wheels, Mark Lang, Ruger VP, reflects the Old West at Cody’s Old Trail Town. (Center) Celia Crane, LaserMax public relations manager, lines up the next shot with a sixgun on the “Cowboy Trio” portion of the handgun stage. (Bottom) Team Brownells’ Paul Levy prepares to dust a target on the “Cowboy Clays” shotgun stage. 40 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Jade Moldé Jade Moldé

(Left) Stephanie Pastusek of Team XS Sights brings some western flair with a levergun on the handgun stage. (Right) Complete with red bandanas and spurs on tactical boots, Team LaserLyte — from left, Aaron Moore, Larry Moore, Jeremy Selting and Ryan Guildehaus — presents a spirited take on the Old West. “We have what we consider the largest on GunBroker.com. The auction on Gun- Rent-A-Ringer program and live auctions comprehensive collection of firearms in Broker.com, the official online auction site at the Masters Awards dinner. An auction- the U.S. and we were ecstatic that a group for the Masters, raised over $23,000. eer added a bit of flair to the auctions. like the Masters would come to Cody and Industry manufacturers and support- This year’s Rent-A-Ringer program stop by the museum and see what we had ers contributed to the largest collection of featured six athletes from the USA Shoot- to offer,” said Bruce Sauers, Buffalo Bill prizes in the 11-year history of the match, ing Team, including four 2012 Olympians. Center of the West director of revenue. with 64 companies donating product for The athletes who attended the match and After the first day of shooting, FMG 72 raffle prize packages. the teams who added them to their roster hosted an evening reception — a western The Masters has raised a total of were: Jamie Gray (Colt’s Manufacturing), hoedown at Cody’s Old Trail Town. The $211,000 for First Shots since 2008. Matt Emmons (Redring), Amanda Fur- evening featured a walk-through of the “We come because we support the rer (Daniel Defense), Will Brown (Euro- historic western town and a BBQ cookout. NSSF and we want to support the First pean American Armory) Frank Thompson Many participants came dressed in their Shots program. It’s an awesome program (Shooter’s Supply Team-1) and Jake Turn- best cowboy attire. and if you are a member of NSSF and not er (Shooter’s Supply Team-2). here, you’re making a tremendous mis- These industry ambassadors conducted Supporting First Shots,USA Shooting take,” said Scott Grange, Browning public themselves with poise and shared their The industry came out in full force to relations manager. expertise with their teams. The Rent-A- support the shooting sports, evidenced “This is a great time for the industry to Ringer program will return again next by the impressive $81,250 raised at this get together and attend a great fundraising year, and teams are encouraged to act year’s Masters. event. It’s a wonderful annual event that quickly once sign-ups become available. This year’s event raised $70,000 for we look forward to every year,” said Carol “We’re proud to support an effort such the NSSF’s First Shots program — mon- Franklin, Beretta national accounts man- as this, to not only support the shooting in- ey raised through raffle ticket sales, side ager. dustry, but to also enjoy the camaraderie match admissions and several Shooting The Masters raised $11,250 in support of the industry and the sport itself. Hav- Industry Masters auctions of custom guns of USA Shooting, through the popular ing an opportunity to shoot with Olympic Tom Hollander Cody’s VFW Post 2673 Honor Guard fires a salute to open the Masters.

www.shootingindustry.com OCTOBER 2013 41 Gold Medalist Matt Emmons was an added bonus — which we’ll

Jade Moldé never forget,” said Rob Walzer, Redring managing director. USA Shooting athletes also provided firearm safety and shooting instruction during the Masters First Shots Orientation, held the first morning of the match for new shooters.

Value Of Networking One of the hallmarks of the Masters is the opportunity for attendees to network in a relaxed environment and to take a break from their busy day-to-day schedules. “You will learn a ton of things by attending the Masters; we learned things here by talking to our accounts and to other execu- tives we wouldn’t learn in other situations. It’s a good exchange of information as we have a lot of the same problems and we can

Tom Hollander Tom get better by learning from each other,” said Mark Thomas, Wal- ther Firearms director of marketing. “It’s been great getting to meet people I’ve traded emails with or spoken to on the phone — people I talk to a lot. It’s nice to put a face to a name. It’s like SHOT Show, but a lot more relax- ing,” said Wayne Dobbs, Team Aimpoint and first-time Masters attendee. “The nice thing about the Masters is, it’s a lot more relaxed and casual and you have the time to sit down and talk with people. It’s supposed to be somewhat of a social event, so there’s a lot more time to get to know people and further some contacts,” said Matt Foster, Ergo Grip marketing manager. Jade Moldé “You want to come to the Masters because it’s not like any of the other shows. It’s a time to get together with people and you can do it in a relaxed environment and have fun. There’s business too, but not much,” said John Vehr, Timney Triggers president. “It was a great time and I really enjoyed myself at the events, as well as having a chance to do a lot of shooting,” said Joyce Rubino, Colt’s vice president of marketing. Side Match Fun Colt’s remake of an 1877 Bulldog gatling gun and an FNH-

Jade Moldé USA grenade launcher highlighted a field of fun-filled side matches. Where else could attendees shoot a gatling gun, grenade launcher and a Sharps rifle — all in the same afternoon? The 17 side matches at this year’s Masters set a record for the number of side events and the $20,000 raised from side match ticket sales broke another record. The Crazy Quail Shotgun Side Match raised more money than any other side match — collecting nearly $5,000 for First Shots. The company will receive a free team entry to the 2014 Masters. Colt ($3,779) and FNH USA ($1,390) rounded out the top three side matches. “We were so excited to be at the Masters and to help raise money for the First Shots program. New shooters are vital to our industry,” said Barry Bourdage, Crazy Quail president. “We decided to host a side match this year because we felt it

Jade Moldé was a good chance for us to highlight some OEMs we’re working on with customers and let some other gun companies see what new things we’re doing with lasers,” said Kristen Oxley, LaserMax director of marketing.

(Top to bottom) Team CrossBreed’s Justin Murray takes aim on the “Rimfire Rodeo” part of the handgun stage. Colt’s Side Match, featuring an 1877 Bulldog Gatling gun, was an instant hit at the Masters. Danielle Shovel, of Team CORBON, couldn’t wait to get shots downrange. FNH USA’s Cowboys & Aliens Side Match garnered a lot of attention. My Gun Culture’s Tom McHale takes aim with the FN grenade launcher. Chris Killoy, Ruger VP of Sales & Marketing, sticks a tomahawk in the Benchmade Tomahawk Throw Side Match. Members from Team XS Sights stand out at Old Trail Town. 42 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com RAFFLE PRIZE SPONSORS CLAYS CAGE SPONSORS SHOOTER’S BAG SPONSORS Adams Arms Howard Leight Benelli Federal Ballistol USA Gunsite AE Light Hyskore Birchwood Casey O.F. Mossberg & Sons Battle Comp High Sierra Airforce Airguns Ithaca Bushnell Remington Birchwood Casey Howard Leight Al Mar Knives KRUDO Knives BLACKHAWK! O.F. Mossberg Andrew’s Custom LaserMax Cabela’s Ruger Leather Leupold EQUIPMENT AND FireClean Seal 1 Armourlite LockSafe AMMUNITION SPONSORS First Shots/NSSF Super Brush ATK MidwayUSA FMG Publications Versacarry Benchmade O.F. Mossberg & Sons Benelli O.F. Mossberg & Sons Frog Lube VK Plastics Benelli N82 Tactical Black Hills Ammunition Remington Galco XS Sights Bersa NAA Browning Ruger Big Horn Galleries Ogre Manufacturing Bushnell Smith & Wesson Birchwood Casey Pride Fowler CORBON Stoeger Brite-Strike Quartermaster Knives Federal Uberti Cabela’s Redring Fiocchi Carlson Ruger MGM Targets Caron Forensics Silver Stag Knives Charter Arms Smith & Wesson Chiappa Firearms Spyderco Cody Range Bags Stag Arms Colt Competition Taurus Comp-Tac TerraLUX Crimson Trace Thompson/Center CRKT Timney Triggers CrossBreed Holsters TKL Outdoors Darex Trijicon El Paso Saddlery TruckVault Full Scale Tactics Uberti Galco Walther Glock XS Sights Hallmark Cutlery

www.shootingindustry.com OCTOBER 2013 43 Top Masters Shooters To keep the Masters a “just-for-fun” event, the shooting scores are not published — so all of those near misses on the handgun, rifle and shotgun stages can lead to tall tales of triumph, which is also part of the fun. The top three teams and individual shooters from the Open and Industry classes were announced at the Masters Dinner and Awards Night at Cody’s Riley Arena. The 2013 top team in the Industry Class was Team Browning: (Scott Grange, Rafe Nielsen, Nick Schafer and Tennille Chid- estar). “Next Best” went to Team Smith & Wesson-1 and Ver- sacarry came in third, or in Masters’ lingo, “Not Last”. In the Open Class, Team Hornady Pro (Rick Porter, Bennie Cooley, Jeff Cramblit and Tate Moots) took first place. Team Shooters Supply-2 captured second place and FNH USA Team-1 Tennile Chidestar Jared Milinazzo rounded off the top three teams in the Open Class. Industry Class High Lady Industry Class Top Shooter The top individual shooter in the Industry class was Jared Team Browning Team Oneida Molded Plastics Milinazzo of Team Oneida Molded Plastics and Tennille Chid- estar of Browning earned the Industry Class High Lady accolade. Jim Clark of Team PolyOne/DPMS was the highest-scoring individual in the Open Class for the second consecutive year and a record fourth time overall. Susan Sledge of P2K Shooting Range, with her consistent performance across the three stages, was the Open Class High Lady.

Abounding Spirit Of The Masters Teams brought the classic “Old West” with them to Cody, complete with an assortment of cowboy boots and hats, spurs, chaps and smiles all around. In 2012, the Shooting Industry Masters created a new award — the Spirit Award — to recognize the team that exemplified the enthusiasm and lightheartedness of the Masters during the match Team Browning — Industry Class Team Champion and evening events. This year’s Spirit Award went to Team LaserLyte, as the team wore a fun ensemble of “unique” western wear — including bright red bandanas, spurs on tactical boots and festive sombre- ros — and laughter at each stage. “We are very proud to have received this year’s Spirit Award. Our team put a lot of thought and energy into our costumes to keep with the theme and spirit of this year’s Masters,” said Aaron Moore, LaserLyte vice president. “We shot twice as better, twice as fast and looked better doing it — well, at least we thought we did!” New for this year, individual awards for Best Costume and Best Dressed Couple, were presented to Tanya Gorin of XS Team Hornady — Open Class Team Champion Sights, Rich David of Ruger and Joe and Penny Cramer, also of Ruger.

Why Teams Attend Teams waffling on attending the 2014 Shooting Industry Mas- ters should consider the impact of supporting the shooting sports and strengthening industry partnerships. “This was our sixth Masters, we missed last year. It’s nice to see the event has gotten so big that if you don’t sign up early, you don’t make it — that’s what happened to us last year. We’re going to sign up early next year and tell all the other teams to sign up late,” said Kevin Langevin, Colt Defense director of engineering. “We come for two reasons: One, it’s a good time with every- body in the industry and the other reason is we get to see shooting ranges around the country and have a blast for two days,” said John Vehr, of Timney Triggers. “This match is so well-run and so well-organized, everything Susan Sledge Jim Clark ran on time with no hiccups. We’ll absolutely attend next year, regardless of where it’s held,” said Joe Bartozzi, O.F. Mossberg Open Class High Lady Open Class Top Shooter Team P2K Range Team DPMS/Poly One & Sons senior vice president and general counsel.

44 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Jade Moldé For those undecided on attending the Masters in 2014, Kristen Oxlay of LaserMax asked this question, “What’s the cost of not going, and being a part of the community?”

Join Us In 2014 The 2014 Shooting Industry Masters promises to deliver an abundance of fun and surprises, according to Randy Molde. “FMG Publications is pleased to announce the 2014 Shooting Industry Masters will be held at the Indian River County Shoot- ing Range in Sebastian, Fla. Plans are well underway to make 2014 another record-breaking event. Be sure to save the dates of July 18-19 for another fun-filled two days,” Molde said. For more information on the Shooting Industry Masters, visit www.shootingindustry.com/masters. Participants are invited to “Like” the Masters on Facebook at www.facebook.com/Shoot- The “Prairie Dog Pandemic” portion of the Rifle Stage featured a break ingIndustryMasters to receive up-to-date information and the lat- from guns of the Old West with a more modern S&W M&P15-22. est announcements. 9

Aimpoint LaserLyte Atlanta Range And Ordnance LaserMax ATK (2 Teams) Leupold (2 Teams) Benchmade Lipsey’s Benelli (2 Teams) Magtech Ammunition Shooting Stages Beretta (2 Teams) MKS Supply HANDGUN EVENT Brownells MTM Case-Gard Smith & Wesson’s Browning My Gun Culture “Cowboy Trio” and “Rimfire Rodeo” Bushnell Nation’s Best Sports Colt’s Competition (2 Teams) RIFLE EVENT Colt’s Manufacturing NRA Hornady’s “Cody Buffalo Jump” Colt Defense NSSF (2 Teams) Ruger’s “Prairie Dog Pandemic” CORBON O.F. Mossberg & Sons Crimson Trace Oneida Molded Plastics Shotgun Event CrossBreed Holsters P2K Range Brownells’ “Cowboy Clays” Daniel Defense PolyOne/DPMS (2 Teams) Range Systems Davidson’s Redring Side Matches Diamondback Firearms RSR Group Leupold Trail Galco's Main Street DoubleTap Ammunition Ruger (3 Teams) ERGO Grip Shooters Supply BENELLI GLOCK European American Armory (2 Teams) Cedar Mountain Challenge .45s Now And Then FNH USA (3 Teams) Smith & Wesson BEST OF THE WEST YSSA Huskemaw Long Range Optics Be A Kid Again Freedom Hunters (2 Teams) Rifle Match Frog Lube (2 Teams) Taurus (2 Teams) BIG HORN ARMORY Cabela's Prairie Galco Timney Triggers Charging Cape Buffalo FREEDOM HUNTERS Glock (2 Teams) Trijicon BBHC/WYOMING ARMORY Fling & Fly GunBroker.com United Sporting Companies Sticks & Stell BENCHMADE Hogue Versacarry BULLSEYE CAMERA Tomahawk Throw Hornady (2 Teams) Walther SYSTEM Hot Caliber Warne Scope Mounts Long Range Challenge Davidson's Howard Leight XS Sights COLT Target Town Gatling Gun Lancer Systems YSSA (2 Teams) CRAZY QUAIL DOUBLETAP/COLT Shoot-Out Longrange Cowboy REDRING SIGHTS SEE MORE MASTERS FUN! FNH USA Ring The Target Cowboys & Aliens SUREFIRE Want to see exclusive video from the 11th Annual Shooting Industry LASERMAX Swing & Shoot Masters? Visit www.shootingindustry.com/masters to view footage .22 Round Up of the event and additional photo galleries. THOMPSON/CENTER Muzzleloader Shoot www.shootingindustry.com OCTOBER 2013 45 By Greg Staunton

any of the vast number of customers who converged on gun shops in recent (Left) Getting his first shots on years are first-time gun buyers, and the majority of these newly minted fire- target, this customer will be back arm consumers (more than 53 percent) initially purchased handguns. Semi- to your store for add-on purchases. Mautomatic pistols topped the list, accounting for 34 percent of first firearms purchased (Center) Women are a growing force — while 19 percent of initial gun purchases were revolvers. in handgun ownership, and are more These and many other important facts came to light in a report released by the NSSF likely to rely on family and friends for information and instruction. (Right) in June, profiling consumers who purchased their first firearm in 2012. The 56-page First-time gun buyers (43.6%) made “NSSF Report: First-Time Gun Buyers” includes extensive data on all types of initial their purchases at local gun shops, firearm purchases, but more than half of consumers who purchased their first gun in providing dealers the initial sale and 2012 selected a pistol or revolver. opportunities for follow-on profits.

46 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Key: Fit, Quality, Value Mass retail store purchases by first-time gun buyers ranked The NSSF report focuses on consumers between the ages of 22 second in the report at 33.6 percent, giving local gun shops a and 65, both men and women, with sample sizes corresponding to 10-point edge. Online retailers only garnered 4.5 percent of first- regional purchasing trends. The research indicates the top three time firearm sales, according to the report. Again, the majority of reasons for initial firearm purchases were home-defense (87.3%), all firearm sales were handguns. self-defense (76.5%) and the desire to go shooting with family The overwhelming majority (93.5%) of first-time gun buy- and friends (73.2%). ers also bought acces- Self-sufficiency sories at the time of also ranked high on their initial purchase. average (69.6%), and Independent firearm dealers ranked Gun-cleaning kits higher among wom- ranked number one in en (76.7%), who are highest for locations where first-time gun accessories (74.5%). highly motivated to Hearing protection purchase handguns for buyers made their purchases. was close behind, with personal defense. 64.3 percent of new First-time handgun consumers making purchasers spent between $515 (revolvers) and $550 (pistols) on purchases, followed by eye protection (61.5%). In addition, 58.5 their firearm of choice, the report shows. In addition, they spent percent of first-time customers purchased gunlocks, while 44.3 nearly as much — an average of just over $500 — on accessories. percent bought gun safes. Nearly a quarter of first-time gun buyers bought at least one Obviously, safety and security are on the mind of today’s fire- additional firearm (handguns remained popular choices) within a arm consumer. year after their initial purchase, averaging even more ($581) on those subsequent purchases. Training Opportunities Of specific firearm features driving the sale, the report indi- The NSSF report indicates that nearly half of respondents re- cates the considerations ranked in this order: ceived some kind of firearms training from a family member or • Best for my particular use: 89.9% friend, and nearly a third took one or more classes from a professional. Nearly 38 percent of new gun buyers took training classes • It fit my hand/body the best: 86% for handguns, with more than 22 percent completing concealed • It was high quality: 85.4% carry permit classes. • Most practical: 82.5% The report points out that first-time gun buyers who are “mo- • It was the highest quality: 79.8% tivated by a desire to be social” are most likely to engage in new • Best value: 77.4% shooting activities. It also notes new consumers purchasing hand- • All other gun features (brand, caliber, style, etc.) guns for home- or personal-defense may be open to classes in were secondary to fit, quality and value. hands-on (tactical) pistol shooting to gain more experience in defensive tactics. Local Gun Dealers #1 Of those respondents indicating they participated in shooting Independent firearm dealers ranked highest for locations activities, the majority (84.3%) report enjoying target shooting, where first-time gun buyers made their purchases (43.6%). The and planned to continue this type of shooting. It’s important to importance of local gun shops to first-time gun buyers, prompted note this involves first-time gun buyers of all types of firearms. this response in the report’s summary narrative: “[It] is important However, the greatest potential for increased levels of non-hunt- those interacting with first-time buyers be knowledgeable about ing shooting activity was in hands-on (tactical) pistol shooting, guns and gun safety, but also friendly, informative and engaging the report indicates. ... Building strong relationships with first-time buyers is benefi- Two-thirds of those surveyed said they planned to take one or cial to retailers.” more training classes within six months of purchasing their first

nssf® report first-Time gun Buyers

a study of consumers that purchased their first firearm in 2012

national shooting sports foundation®

Conducted for the National Shooting Sports Foundation by InfoManiacs, Inc.

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www.shootingindustry.com OCTOBER 2013 47 firearm. The top training planned: • Professional training to learn gun usage and safety: 29.4% • Concealed carry permit class: 25.5% • Training from family or friend:15.7% • Class in shooting sport: 14.2% Dealers can profit from additional training by offering a variety of classes and workshops for new handgun owners, with safety instruction as the top priority. This type of follow-on support enhances the buying experience for the customer, which according to the report, “builds customer loyalty and sets the stage for a potential lifetime of shooting activity.” This provides dealers selling to first-time handgun buyers an opportunity to involve these consumers in more shooting activities, or simply ensure they are better prepared with basic firearm and safety knowledge. The sooner new handgun (and all firearm) owners receive solid instruction, the better. As their enthusiasm continues to peak, so does the potential for follow-on sales. While some gun stores hold their own classes for beginning shooters, another way to help new handgun owners learn the basics SI DIGITAL of firearm ownership is through NSSF’s First READ THE FULL NSSF REPORT Hot Link Shots program. For more information about The “NSSF Report: First-Time Gun Buyers” offers a great deal of additional information useful to how to bring a First Shots course to your area, gun dealers and others in the industry. The report is free at www.nssf.org/research. visit www.nssf.org/firstshots.

48 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Gender, Age, Family The NSSF report indicates — and it’s no surprise — men tend to buy more guns, including handguns, and spend a bit more than women on their first firearm purchases. But women are a growing force in handgun ownership, especially for personal-defense and self- sufficiency. Women tend to spend just as much on subsequent gun purchases as men do, the NSSF report shows. The data indicates women are more focused on “practicality and utilization for self-protection” in making their first firearm purchases, and they have a higher interest in obtaining concealed carry permits when compared to their male counterparts. As to the top three reasons for purchasing an initial firearm — home-defense, self-defense and a desire to go shooting with friends — Those aged 22-34 have a propensity to spend more on their women outpaced men in their responses in all three categories. initial firearm purchases than their older counterparts, but the 55 While the report looks at all firearm initial purchases, the three to 65-year-old age range spend nearly as much on the subsequent top-purchasing motivators gravitate toward handguns. guns they buy as the younger generation, the report shows. The report indicates women more readily rely on family and Another important insight offered in the report is nearly 60 friends for information and instruction, while men rely more percent of first-time gun buyers say they wanted to teach their heavily on manufacturers’ websites when doing their purchasing children how to use firearms, indicating the next generation homework. Both genders pay significant attention to retailers’ should have significant exposure to firearms ownership and the websites, as well. New women gun owners appear to be more shooting sports. safety-conscious than men, the report said, but men tend to take These handgun- and accessory-buying trends the NSSF report more training classes. uncovered spell good news for the independent firearms dealer.9

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WANT RAPID GROWTH? BY J. K. AUTRY FOCUS ON KNOWLEDGE, BIG-FOUR BOWS AND EVENTS

ith nearly 19 million active archers in the United States, Wbowhunting remains a lucrative addition to a firearms dealer’s business. Since many gun owners also hunt with bows, dealers already have a built-in bowhunting clientele buying at their stores. The challenge, then, becomes how to develop an equally successful bowhunting business that will coexist and thrive alongside a dealer’s existing firearms business. It’s a challenge Bran- don Scott knows well. As one of the general managers of Spring- hill Outfitters in Selma, N.C., Scott helped build Springhill, which opened in October 2003. Scott, along with his parents, Wanda and Eddie, and Trent Lassiter are owners of the store.

“When we opened the store, there was ment at the time because none of us had not one piece of archery equipment in truly ever worked on bows.” there,” Scott said. “But those of us who While Scott understood the basic phys- opened the store — my father, myself and ics of a bow, he didn’t have the knowledge our first employee — all bowhunted. But to set up a bow for a customer, which we were wary of carrying archery equip- became a problem when his clients be-

(Above) BowTech is one of the “Big Four” bow manufacturers that Brandon Scott of Springhill Outfitters recommends. The BowTech Experience compound offers top performance demanded by bowhunters. Visit www.bowtecharchery.com. (Right) Sprin- ghill Outfitters owners Trent Lassiter (left) and Brandon Scott (also general managers) have enjoyed continue growth in the archery/ bowhunting segment of their business.

50 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Bowhunting customers purchase a lot of equipment in addition to bows and arrows, including optics, treestands, seasonal clothing, game calls, blinds, scents, GPS units, rangefinders and more.

WANT RAPID GROWTH? FOCUS ON KNOWLEDGE, BIG-FOUR BOWS AND EVENTS Mossy Oak

gan asking about archery equipment. So dealers need to carry one of the “Big Four” about archery is the most challenging Scott began studying archery and received bow lines when expanding into archery. and critical component of success for tutoring from several well-known bow “We didn’t start with carrying a ma- dealers. technicians in North Carolina. As a result, jor company back in 2004,” Scott said. “Just like there’s a lot of technical Springhill began carrying bowhunting “I used Parker compound bows instead. ability when it comes to gunsmithing, equipment in 2004. But I noticed the most successful archery you have added technical needs with shops have Mathews, Mission, Hoyt and archery,” Scott said. “You’ve got to Grow The Business BowTech. Once we added BowTech and know what you’re doing. If you set “It’s grown exponentially since then, Mathews, we started to see major growth.” up the bow incorrectly, it’s no differ- and we’re still growing,” Scott said. “We Scott also stands by companies like ent than a gun. You could possibly haven’t had a year where we’ve plateaued Carbon Express, Easton and Beman for hurt someone, or they could have a or seen negative growth. There are certain arrows; Field Logic for targets; G5 for bad experience and never come back factors that have definitely helped that broadheads; and HHA Sports for sights. to your store.” growth. We built a new shop and have an He also carries inventory from companies In addition to archery technical indoor archery range, and we continually like Cobra, Trophy Ridge, Bohning, NEET certification schools, Scott empha- try to change our offerings throughout the and others. sized that the major bow companies store.” like Mathews and Hoyt are also a Scott strives to stay abreast of the latest Gaining Knowledge great resource for firearms dealers bowhunting trends, but he never chang- As Scott points out, simply carrying who are venturing into bowhunting. es the four major bow lines he carries: the right equipment isn’t enough. During “I haven’t seen one bow line Mathews, Mission, Hoyt and BowTech. time spent studying under different bow that won’t help you out,” Scott said. While he’s expanded into PSE and re- technicians, he learned that acquiring the “You can visit their headquarters, and cently added Elite, he stressed that firearm knowledge to properly set up bows and as- they’ll put together a bow with you sist customers is critical when expanding and share a ton of technical knowl- into bowhunting. edge. Whichever bow company you “Any gun dealer who is interested in decide to start with, use them as a re- branching out into archery needs to try it source. Go to the factory and see how first,” Scott said. “Dealers need to go out the bows are made. The companies and get a bow, shoot it, and see how fun want you to be successful.” and enjoyable it is. It’s hard to sell some- Hiring the right staff members thing if you don’t know anything about it, also weighs heavily in whether or not so you need to get educated.” a new bowhunting business will be While Scott learned the bowhunting successful. trade under a variety of bow technicians in “There’s not a ton of excellent the North Carolina area, he also attended bow technicians out there,” Scott archery technical certification schools at said. “It’s like having a good gun- Mathews, Hoyt and Parker. Scott asserts smith; they’re not exactly coming that gaining qualified basic knowledge out of the woodwork. We are lucky

(Left) Leupold’s new Vendetta bow-mounted rangefinder offers an instant digital readout of a target, even at full draw. Visit www.leupold.com. (Right) Easton offers some of the most sought-after bowhunting arrows on the market, and they are among the top-sellers at Springhill Outfitters. Visit www.eastonarchery.com.

www.shootingindustry.com OCTOBER 2013 51 to have four technicians who can set up special sales, Springhill Outfitters hosts a year, provides demonstrations and offers bows — myself, an archery manager and variety of events to engage customers in prizes. He stresses every promotional two other technicians, one of whom is an the sport, as well as get them excited about event as one more opportunity to engage apprentice. We also have a couple part- new products. a new archery customer. timers and full-timers who can help with “Trent Lassiter and I are hunter edu- “With our bows, we want people to try crossbows.” cation certified,” Scott said. “We teach it out before they buy,” Scott said. “They hunter education classes at the store, and can go into our 20-yard range and shoot Engage Your Customers then participants can go right into the in- each bow they’re interested in. It’s like Once dealers have the right inventory, door range and experience archery for the buying a car; you want to test drive it be- equipment and staff to start a successful first time.” fore you commit.” archery business, the promotion and sell- Springhill also hosts Beginner Archery Like selling firearms, customer service ing begins. From archery camps to simu- Camp for children ages 8 to 12 and Ar- is critical when expanding into archery, lated hunts and hunter education classes to chery Skills Camp for ages 9 to 15. Held especially in the early days when dealers during the summer, the are working to develop their reputation as camps provide a safe en- a trusted supplier to local bowhunting environment for youth to thusiasts. learn about bowhunting. “We back everything we do,” Scott Springhill Outfitters also said. “If customers aren’t happy with how offers archery leagues, their bow is set up, we’re going to stand 3-D shooting and Tech- behind that and keep working with the noHunt leagues. The bow to make sure they’re happy. Before TechnoHunt virtual they leave the store, we’re going to have archery simulator pro- them shooting the bow in the range to vides interactive shoot- make sure we’ve done everything we can ing for target shooters to set them up for success.” and bowhunters. Visit Springhill Outfitters at www. Scott relies heavily springhilloutfitters.com. Also check out Springhill Outfitters' bowhunting business has "grown exponen- on Facebook to promote their Facebook page: www.facebook.com/ tially," according to general manager Brandon Scott. The events like Super Bow SpringhillOutfitters; follow them on Twit- well-known North Carolina dealer highlights its archery and Sunday when Springhill ter: twitter.com/SpringhillOut; and on bowhunting offerings on its website: www.springhilloutfitters. highlights new archery YouTube: www.youtube.com/user/Spring- com. products for the coming hillOutfit.9

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SHOOTING INDUSTRY An introduction to shooting MASTERS DELIVERS FOR FIRST SHOTS® AND OUR INDUSTRY KNIFE MARKET REMAINS HOT WITH AGGRESSIVE DESIGNS

nives are a hot ticket in the marketplace, with this seg- ily taught to law enforcement and civilian users. There are two ment of the industry reflecting a lot of excitement and “live” folders in the lineup (a plain edge and partially serrated Kprofit potential. This was the general perception at the version) and a training knife for instruction. Visit www.american- 2013 Blade Show held in Atlanta, Ga., May 31-June 2. Cutlery tacticalapparel.com. manufacturers typically launch a slew of new products at this A.G. Russell, an advocate of carrying small knives, designed event and this year’s crop of factory knives showed a broad range the Skorpions to suit his needs — two trim, lightweight folders of new designs — something for every budget. built strong enough to do some beefy cutting. Available in two blade sizes (3 and 3.45 inches) these “featherlite” folders feature Abundance Of Folders sturdy frame-locks on lightened handle rails. Visit www.agrus- The folding knife continues to be the major focus of the cutlery sell.com. market — primarily in the “tactical” genre. 5.11 Tactical Gear is Kershaw’s popular Cryo is getting a big brother. The Cryo II now several years into their knife program and it continues to is 20-percent larger but retains the overall look and feel of the At this year’s Shooting Industry Masters in Cody, Wyoming, boom. The small LDE (Last Ditch Effort) Tanto Folder caught original. The Cryo II features a matte-gray titanium carbo-nitride more than 300 competitors and 74 industry partners came our eye. This little bulldog is one of an expanding group of fold- coated stainless steel frame, drop-point blade, flipper activated National Shooting Sports Foundation® also recognizes all ers based on the same FRN (injection-molded) handle platform SpeedSafe opening mechanism and frame-lock with lockbar sta- together to raise a record-high $70,000 for the National of these fine members of our industry that sponsored the and is very economical. Visit www.511tactical.com. bilizer. Visit www.kershawknives.com. Shooting Sports Foundation’s First Shots introduction-to- Hallmark Cutlery continues to be one of the value leaders in Cold Steel’s new Indo/Persian-inspired Talwar folder has Shooting Industry Masters and hosted side matches. the tactical arena. The Dreadnaught, with its aggressive rhino- more curves than a Himalayan switchback. The knife’s upswept shooting program. This contribution brings the Masters’ Sponsors/Prize Donors: Fiocchi Ammunition SEAL 1 ® like blade and stout G10 handle, is a large-size folder at a very af- blade complements a wicked handle with G10 scales. Cold Steel Adams Arms FireClean Silver Stag Knives five-year total support for First Shots to $211,000! NSSF fordable price point. The entire Bad Blood line is similarly priced offers the Talwar in two blade lengths — a small 4-inch model AE Light Aimpoint FNH USA Smith & Wesson Airforce Airguns FrogLube Spyderco extends a big thanks to FMG Publications for its amazing and will appeal to both the youth market and seasoned tactical and larger 5.5-inch one. Visit www.coldsteel.com. Atlanta Range and Ordnance Full-Scale Tactics Stag Arms user. Visit www.hallmarkcutlery.com. Benchmade has jumped aboard the flipper train. The company’s Al Mar Knives Galco Gunleather Super Brush support of First Shots and our industry. With partners like Andrew’s Custom Leather Glock Taurus A sleek, new design introduced at the show was the Ken On- new midsize 300 AXIS Flipper folder features “treaded” brown Armourlite Gunbroker.com TerraLUX FMG, the future of the shooting sports is bright indeed. ion-designed CRKT Swindle gent’s folder. This midsize folder and tan G10 handle scales and a drop-point blade — which Benchmade Gunsite Timney Triggers exudes class, from its strong lines to the unique hinged pocket is engaged by an easy-access flipper or am- Benelli Hallmark Cutlery TKL Outdoors Beretta High Sierra Trijicon clip on its base. The Swindle’s blade swings out via a flipper (lo- bidextrous thumb studs. This folder Bersa Hogue TruckVault cated on the backside of the handle) and an IKBS ball bearing locks up with Benchmade’s stur- Big Horn Galleries Hornady United Sporting Companies Birchwood Casey Howard Leight by Honeywell Versacarry pivot. Visit www.crkt.com. dy AXIS lock. Visit www. BLACKHAWK! Hyskore VK Plastics W. R. Case & Sons has benchmade.com. Black Hills Ammo Ithaca Walther USA Bright-Strike KRUDO Knives XS Sights teamed up with Carhartt to Brownells Lancer Systems release a line of hard-duty Browning LaserLyte Side Match Hosts: folders in a variety of tradi- Bushnell LaserMax Benchmade Cabela’s Leupold Benelli tional patterns. Handle op- Carlson Lipsey’s Best of the West tions in the Carhartt series Caron Forensics Magtech Ammo Big Horn Armory Charter Arms MGM Targets Buffalo Bill Center Of The West include molasses bone, syn- Chiappa Midway USA Bullseye Camera thetic stag, and earth brown Cody Range Bags Mossberg Colt Colt Competition MTM Case Gard Crazy Quail G10 composite. Visit www. Colt’s Mfg N82 Tactical DoubleTap wrcase.com. Comp-Tac Victory Gear North American Arms FNH USA CORBON Ogre Manufacturing Freedom Hunters Retired police officer and Crimson Trace PrideFowler Glock trainer Brian Hoffner’s CRKT Nation’s Best Sports Huskemaw Long Range Optics American Tactical Ap- Crossbreed Holsters PolyOne Corp LaserMax Daniel Defense Quartermaster Knives RedRing Sights parel has developed a Darex Range Systems SureFire group of knives able Davidson’s RSR Group Thompson Center (Above) Southern Grind’s Bad El Paso Saddlery Remington Wyoming Armory W.R. Case & Sons’ Wes Hardin to be rapidly ac- Monkey is attracting a growing Federal Premium Ammo Ruger YSSA holds the new Carhartt by Case cessed and indexed following. catalog along with the earth as part of a train- (Below) The Hogue EX-04 (Left) and the brown G10 BackPocket knife. ing system that can be eas- CRKT Swindle (Right) are two of many diverse tactical folders on the market. NSSF.ORG/FIRSTSHOTS 54 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.comwww.shootingindustry.com

FMG.indd 1 8/27/13 11:08 AM THANK YOU, FMG!

SHOOTING INDUSTRY An introduction to shooting MASTERS DELIVERS FOR FIRST SHOTS® AND OUR INDUSTRY

At this year’s Shooting Industry Masters in Cody, Wyoming, more than 300 competitors and 74 industry partners came ® National Shooting Sports Foundation also recognizes all together to raise a record-high $70,000 for the National of these fine members of our industry that sponsored the Shooting Industry Masters and hosted side matches. Shooting Sports Foundation’s First Shots introduction-to- shooting program. This contribution brings the Masters’ Sponsors/Prize Donors: Fiocchi Ammunition SEAL 1 ® Adams Arms FireClean Silver Stag Knives five-year total support for First Shots to $211,000! NSSF AE Light Aimpoint FNH USA Smith & Wesson Airforce Airguns FrogLube Spyderco extends a big thanks to FMG Publications for its amazing Atlanta Range and Ordnance Full-Scale Tactics Stag Arms Al Mar Knives Galco Gunleather Super Brush support of First Shots and our industry. With partners like Andrew’s Custom Leather Glock Taurus Armourlite Gunbroker.com TerraLUX FMG, the future of the shooting sports is bright indeed. Benchmade Gunsite Timney Triggers Benelli Hallmark Cutlery TKL Outdoors Beretta High Sierra Trijicon Bersa Hogue TruckVault Big Horn Galleries Hornady United Sporting Companies Birchwood Casey Howard Leight by Honeywell Versacarry BLACKHAWK! Hyskore VK Plastics Black Hills Ammo Ithaca Walther USA Bright-Strike KRUDO Knives XS Sights Brownells Lancer Systems Browning LaserLyte Side Match Hosts: Bushnell LaserMax Benchmade Cabela’s Leupold Benelli Carlson Lipsey’s Best of the West Caron Forensics Magtech Ammo Big Horn Armory Charter Arms MGM Targets Buffalo Bill Center Of The West Chiappa Midway USA Bullseye Camera Cody Range Bags Mossberg Colt Colt Competition MTM Case Gard Crazy Quail Colt’s Mfg N82 Tactical DoubleTap Comp-Tac Victory Gear North American Arms FNH USA CORBON Ogre Manufacturing Freedom Hunters Crimson Trace PrideFowler Glock CRKT Nation’s Best Sports Huskemaw Long Range Optics Crossbreed Holsters PolyOne Corp LaserMax Daniel Defense Quartermaster Knives RedRing Sights Darex Range Systems SureFire Davidson’s RSR Group Thompson Center El Paso Saddlery Remington Wyoming Armory Federal Premium Ammo Ruger YSSA

NSSF.ORG/FIRSTSHOTS www.shootingindustry.com OCTOBER 2013 55

FMG.indd 1 8/27/13 11:08 AM Fixed-blade knives are still an important segment of the cutlery market. At top is Buck Knives Ron Hood Thug model, at bottom Spartan Blades slick Phrike design.

Zac Brown’s Georgia-based Southern Grind continues to cultivate a popular following, and their American-made Bad Fixed blades or ‘straight knives’ may Monkey folders are scorching hot. Large 5.25-inch carbon fiber frames and a choice of drop-point and tanto blade are the basis of not dominate the market like they used the line. Further blade options include black or tumbled satin fin- ishes and plain or serrated edges. Visit www.southerngrind.com. to, but there are still plenty of quality The Mil-Tac MTF-3 and MTF-4 Tanto are the third generation options to choose from. of the company’s Military Tactical Folder series. Mil-Tac knives are known for offering more tech for the buck. Exquisite three- dimensional machined G10 gives the Colubris an upscale look without the price tag. Visit handles have a grippy pat- www.boker.de/us for more details. tern and in-between you’ll TOPS Knives introduces new products throughout the year find a sturdy liner-lock and one of their newest is the Mini Scandi featuring the popu- mechanism. Visit www.mil- lar “Scandi Grind” popularized by the Bushcraft movement. tac.com. The tan-handled Mini Scandi is just over 6 inches in length and comes with a Kydex sheath — able to be worn around the neck Fixed-Blade Alternative or dangling from a carabineer attached to a belt loop. Visit www. Fixed blades or “straight topsknives.com. knives” may not dominate The Thug, recently introduced by Buck Knives, represents the market like they used the third offering of the Ron Hood fixed-blade line, following in to, but there are still plenty the steps of the Hoodlum and the Punk. At 13 inches in length, of quality options to choose the Thug splits the difference between its siblings. But like its from. predecessors, this fixed-blade features an easy-to-sharpen black Boker offers an aggres- powder-coated 1095 carbon steel blade and black linen Micarta sive new Colubris midsize handles. Visit www.buckknives.com fixed-blade design. The Mike McCourt of 5.11 Tactical knife’s modified Wharn- Gear proudly shows off one of Advanced And Upscale Offerings the company’s new creations: the cliffe blade features a bold What would a Blade Show be without the latest innovations? small but aggressive LDE Tanto look and the handle, with its This usually means lots of titanium, cutting-edge steels, svelte Folder. fine, milled logo patterns, designs and cool grips.

56 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com The Hogue/Allen Elishewitz connection continues to thrive continues that vision. This in the form of the new EX-04 tactical folder. Their most curva- midsized clip-point fea- ceous folder to date, the EX-04 features two blade options — tures slick styling, premi- drop-point and modified Wharncliffe — plus handle choices in um S35VN steel and thin an array of Hogue’s patented G-Mascus. Two EX-04 models are G10 handle insets to keep available. Visit www.hogueknives.com. the knife slim and easy to Spyderco recently introduced its first flipper design: the Spy- conceal. Visit www.spar- derco Southard. Designed by Colorado custom knifemaker Brad tanbladesusa.com Southard, this flipper has a titanium frame-lock with an over- As you can see, there travel stop for the leaf spring. It also features a nicely finished are a lot of edges here to earth brown G10 front scale, a graceful deep-ground stone- pique the interest of your washed finished clip point blade. For more information, visit customers. With so many www.spyderco.com. variations and price points DPx Gear stepped out of their usual hard-use knife groove to available, you can tailor produce the Aculus gent’s folder, a collaborative effort with Lion- your steel to suit a wide Steel of Italy. The Aculus’ sleek frame is meticulously machined range of budgets, age from one solid piece of aircraft-grade titanium alloy. The blade groups and functions. And Adventurer Robert Young Pelton features premium ELMAX steel and engages via a rhomboid- the best news is: 2014 new displays the new Aculus folder shaped slot. A slim pocket clip keeps the knife at the ready when products are just around from DPx Gear. This upscale carried. Visit www.dpxgear.com. the corner. 9 gent’s folder is the result of a Just a few years ago, Spartan Blades burst onto the scene collaborative effort with LionSteel. with a fresh look in tactical knives, and the Phrike fixed-blade

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www.shootingindustry.com OCTOBER 2013 57 Harness the power of the world-wide-web to bring new customers to your door. Increase Your Sales Offer Customers A Fully Stocked New products ONLINE STORE NewSee Your Product Here! Email to: Now Your Website Can Offer If you are a manufacturer, importer, distribu- [email protected] Over 10,000 Products tor or entrepreneur with a new or revised product available to distributors or dealers, or mail to: let us know! New Products Editor Provide a press release, along with high- SHOOTING INDUSTRY MAGAZINE resolution, digital photos. Product releases 12345 World Trade Dr. are printed on a space-available basis at the discretion of the editorial staff. San Diego, CA 92128

DISTRIBUTOR Visit www.shootingindustry.com/product-index CATALOG to view products featured in all the magazines of FMG Publications

FMG Publications GUNS Combat Special Edition

The GUNS Combat MSR 2013 Special Edition spot- lights the popular Modern Sporting Rifle (MSR) platform and covers a variety of leading manufacturers and must- have accessories. The Colt Competition Rifle CRP-18 - Distributor Product & Inventory Link and the Daniel Defense M4 v5 Lightweight Carbine are two of many rifles covered. This Special Edition also fea- - One-Click-To-Ship tures the 128-page 2014 Buyer’s Guide. - Custom Design & Branding FMG Publications Call Today for a Free Consultation and Online Demo SI DIGITAL 1-800-628-9818 Hot Link Toll Free: 1-800-699-0820 www.fmgpubs.com www.outdoorbusinessnetwork.com

American Tactical Imports GSG 922 CA ® American Tactical Imports introduces the GSG 922 CA, a California-compliant version of the GSG 922. A .22 LR version of an officer's size 1911 pistol, it features a 3.2-inch non-threaded barrel, Picatinny rail, American Tactical Imports skeleton trigger and a shortened beaver tail and grip safety. 1-800-290-0065 www.shootingindustry.com/american-tactical-imports MSRP: $770.00 Visit our website for SI DIGITAL other 1911 models. Hot Link Guns available through Zanders, Hicks, Big Rock or call us dealer direct www.iverjohnsonarms.com Magpul 321-636-3377 PMAG 40 AR/M4 Gen M3 1911A1 Snake Series - Pictures cannot do the Iver Johnson 1911A1 The PMAG 40 GEN M3 is fully compat- snake series justice! ible with the USMC M27 IAR and provides - Comes in 2 different models, the Copperhead 10 more rounds of magazine capacity. Just (tan) & the Water Moccasin (dark green) 2 1/8 inches longer than the 30-round ver- - Guns have a high grade epoxy undercoat, hydro- graphic snake skin print, & a clear coat on top to sion, the magazine spring can handle feed- prevent chipping. Magpul ing at cyclic rates over 1,150 rounds per - Both models are 1911 GI style with 5” barrel. 1-877-462-4785 minute. It can be used with other platforms, - Copperhead comes with Black Dymondwood www.shootingindustry.com/magpul-industries such as the M249 SAW and the M27 IAR. snake skin textured grips. - Water Moccasin comes with synthetic mother of SI DIGITAL pearl grips. Hot Link

58 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Viridian Reactor TL

The Viridian Reactor TL, a tactical light for pocket pistols, offers Radiance illumination, 140-lumens of light and an Enhanced Combat Readiness feature for instant, automatic activation. It includes extended-life power cells, with up to 40 So comfortable you’ll forget it’S there. minutes of operating time and a three- Get comfortable with Nate Squared’s level state-of-charge display. Professional Series Holsters n82tactical.com

Viridian 1-800-990-9390 www.shootingidustry.com/viridian SI DIGITAL Hot Link Chiappa Easton Outfitters Game Trail Pack

The Game Trail Pack is a hydration- compatible backpack that features double-stitched reinforced seams, a safety Firearms innovator Chiappa whistle and oversized zipper pulls. Con- has a new player on their structed of lightweight, water-resistant team – the M9 pistol. The material, the Game Trail has a capacity of latest addition to Chiappa’s 1,100 cubic inches. The pack is equipped line of quality firearms, the M9 with two internal pockets, four external is a true and faithful reproduction pockets and quick-stash side pockets of the original, chambered in .22LR. Along with its with compression straps to hold items cousin the 1911-22, these two reproduction handguns securely. Special are “must haves” for serious collector-shooters. features include a versatile removable back pad and a SEE your local pre-installed Tab- gun dealertoday! www.MKSChiappa.com light module. CREDIT CARD PROCESSING FFL Gun & Ammo Dealers • Free Merchant Account Set-up • Virtual Terminal • Secure Gateway • www.FastCharge.com • Process Sales from your Website • 24 hours per day • 7 days per week

Easton Outfitters 1-801-539-1400 www.shootingindustry.com/easton-outfitters SI DIGITAL ETI is a Registered ISO of Westamerica Bank, Santa Rosa, CA. American Express Approved Separately Hot Link Toll Free: 800-757-5453 www.electronictransfer.com www.shootingindustry.com OCTOBER 2013 59 Hunter’s Specialties Reflective Rope

The Reflective Pull Up Rope offers 30 feet of large-diameter cord for added strength and reduced memory to help elimi- nate coiling and knotting. It has heavy-duty carabiner clips on each end that are quiet Hunter’s Specialties and non-marring. Reflective glow is woven (319) 395-0321 into the rope’s fibers, making it easy to lo- www.shootingindustry.com/huntersspecialties cate in the dark. SI DIGITAL Hot Link

Leatherman Pump

The Pump is a shotgun-specific, multi- purpose pocket tool made of 100-percent heat-treated stainless steel. The carry tool Leatherman has four bit options, a scope adjustment tool (503) 253-7826 and a selection of wrenches. It offers a cus- tomizable choke option and allows for easy www.shootingindustry.com/leatherman cleanup with a replaceable firearm disas- SI DIGITAL sembly punch. Hot Link

TruGlo The Detonator Bow Release

The Detonator’s stainless steel, wear- free and single-jaw design is equipped with a streamlined magnetic open-hook for fast TruGlo loading and reloading. A 360-degree ro- (309) 944-5341 tating head eliminates string torque for increased accuracy. The connection system www.shootingindustry.com/truglo is designed for precise length adjustments. SI DIGITAL Hot Link

Quality Arms SideWinder

Quality Arms Idaho introduces the Side- Winder, a side-charging MSR Upper. Made from 7075 billet aluminum, the SideWinder accepts cartridges from .17 Remington to .50 Beowulf. The upper comes in three con- Quality Arms figurations and is complete with charging (208) 881-0570 handle, gas plug, nickel bolt and carrier. www.shootingindustry.com/quality-arms SI DIGITAL Hot Link

60 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Everyone has been chasing native green.

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Available exclusively from these distributors: Amchar Wholesale Outdoor Sports Bonitz Brothers RSR Wholesale Guns Chattanooga Shooting Supplies Simmon’s Gun Specialties Ellett Brothers Sports South Green Supply Zanders Sporting Goods Jerry’s Sports Center www.shootingindustry.com OCTOBER 2013 61 TacStar Winchester SX3 Sidesaddle & Mag Extension

TacStar adds a Sidesaddle and Mag Extension for the Winchester SX3, which offers a combined capacity of 14 shells. The Sidesaddle places six shells directly on the receiver and the Mag Extension increases magazine capacity to eight.

TacStar 1-800-225-3626 www.shootingindustry.com/tacstar SI DIGITAL Hot Link

Birchwood Casey Pregame Splattering Targets

Birchwood Casey’s splattering Pre- game Targets offer three games for www.xssights.com practicing shooting with reactive zones contained in each target. The Pregame Targets include the Trick Shot pool game, “Standing flat-footed during Star Burst and Checkered Flag race game. Shooters can make up their own a sunny afternoon on the rules and shoot against a competitor or square range won’t sell you shoot against the clock. The Pregame on XS Sights. Move your Targets come in packs of eight. feet, shoot on your back, negotiate a shoot house; then you’ll appreciate the value of the Big Dot sight.” Paul Markel Lifelong Student of the Gun

Subscribe to SI Digital: Birchwood Casey 1-800-746-6862 www.shootingindustry.com www.shootingindustry.com/ birchwood-casey-laboratories SI DIGITAL It’s Free! Hot Link

62 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com www.shootingindustry.com OCTOBER 2013 63 CATALOG #35 — THE WORLD’S LARGEST SUPPLIER OF GUN PARTS® The only source you’ll ever need… for current, obsolete and military gun parts, gunsmith supplies, military surplus and shooting accessories. Our new three-volume set for Catalog #35 features the: ITEM#TP-35 • 648 page Reference Guide For Firearms Parts® ONLY $25.95! Volume One (A-O) with over 400 schematics, (for the • 640 page Reference Guide For Firearms Parts® 3-volume set) Volume Two (P-Z) with over 300 schematics, and • 336 page Firearms Accessory Catalog. Order your set NOW! Our latest editions feature more than 180,000 individual items, over 700 schematic drawings and parts lists, and a store brand name to original manufacturer Final Approach cross-reference. Floating Redhead Decoys We carry products for hundreds of manufacturers including: • Heckler & Koch • Colt • High Standard • Ruger • Marlin The Redhead floating duck decoy six- • Mauser • Mossberg • Remington pack from Final Approach includes four • Savage • SigArms • Glock drakes and two hens and comes equipped • Uberti • AMT • Benelli ® with several head positions. Custom-quality paint schemes and realistic texture and U.S. Orders: Shipped bulk mail. Shipping charges included. Foreign Orders: Shipped air mail (30 day delivery) or surface (90 day delivery). Shipping charges additional. feather detail combine for an anatomically correct and durable decoy. Mail: PO Box 299 West Hurley NY 12491 — or — 226 Williams Lane, Kingston NY 12401 Order Toll-Free: 866-686-7424 • Toll-Free Fax: 877-GUNPART • Web: GunPartsCorp.com NOW AVAILABLE IN STYLES TP-9 Semi-Auto 5 Pistol, Final Approach (573) 898-3422 Cal. 9mm Para www.shootingindustry.com/final-approach Comes with two SI DIGITAL 18 rd. mags., poly Hot Link holster, paddle attachment, belt attachment, spare backstrap, cleaning rod and brush. Barrel: 4″, Overall: 7.25″, Weight: 1.65 lbs. HG2846-N (Black) / HG2846C-N (Chrome) HG2846D-N (Desert) / HG2846G-N (OD Green) HG2846T-N (Titanium) MSRP: $399.95 **CALL FOR DETAILS!** Stingray-C Semi-Auto Pistol, Cal. 9mm Para

Comes with two 15 rd. mags., cleaning rod and plastic case. Barrel: 3.5″, Overall: 6.75″, Weight: 2.3 lbs. HG2024-N (Black) / HG2024C-N (Chrome) HG2024D-N (Desert) / HG2024G-N (OD Green) / HG2024T-N (Titanium) MSRP: $429.95 CrossBreed Holsters These pistols are not available for sale in NY; CA; DC; HI; MA; Cook County, IL or where prohibited by law. Viridian Reactor 5 Holsters

CrossBreed Holsters introduces holsters to accommodate the new Reactor 5 Follow Us On Green Laser with ECR Technology from WWW.CENTURYARMS.COM Viridian. The holsters are crafted for the 430 South Congress Ave. Toll Free: 1.800.527.1252 Facebook Ruger LCP, Reactor 5 combination. De- Suite 1 Dept. 1310SI Tel: 561.265.4530 signs include the SuperTuck, MiniTuck, Delray Beach, FL 33445 Fax: 561.265.4520 www.facebook.com/shootingindustry Appendix Carry, SnapSlide and Belly Band.

Visit www.shootingindustry.com to CrossBreed Holsters SI DIGITAL request a free subscription to SI Digital 1-888-732-5011 Bonus and view the special features in www.shootingindustry.com/crossbreedholsters SI DIGITAL this edition. Hot Link

64 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com ®

www.hoguedealer.com Handgun Grips • Riﬂe and Shotgun Stocks • AR and AK Accessories • Knives Holsters • Recoil Pads • Slings • Swivels • Extreme Screws • Range Bags

Caldwell Brass Trap AR FREE FLOAT FORENDS Caldwell’s Brass Trap is designed to OVERMOLDED® RUBBER, FANCY HARDWOOD, & EXTENSION TUBES catch brass in most shooting environ- ALUMINUM, G-MASCUS G10 & POLYMER GRIPS WITH ACCESSORIES ments. With quick assembly, the heat-resistant mesh bag allows for wind penetration to provide minimal movement, and the trap collapses for storage. The Brass Trap is attachable to any tripod with a 1/4- inch 20 male-threaded stud.

Caldwell 1-877-509-9160 www.shootingindustry.com/ battenfeld-technlogies SI DIGITAL Hot Link FREE DEALER DISPLAY PACK HOGUE GEAR™ RIFLE AND PISTOL RANGE BAGS

Tuff1 A-TACS FG/AU Universal Grip

Tuff1’s A-TACS Grip in A-Tacs AU Camo provides concealment and custom- ization advantages with weapon retention. The grips are designed to be functional EXTREME™ FOLDING OVERMOLDED RUBBER STOCKS and flexible in all types of environments. & FIXED BLADE KNIVES IN A VARIETY Tuff1 products are made in the USA and Designed by ALLEN ELISHEWITZ OF COLORS & CAMOS are covered with a limited lifetime warranty. Call for a FREE Dealer Display Package HOGUE INC • 1-800-GET-GRIP (438-4747) P.O. BOX 1138 • PASO ROBLES, CA 93447

Otis Technology The Ripcord

The Ripcord from Otis Technology is composed of heat-resistant Nomex fibers that are braided over a rubberized core/ cable combination, providing the ability to clean firearms from breech to muzzle in one pass. The Nomex material acts as both Tuff1 Otis Technology a brush to loosen and a patch to capture 1-888-998-8331 1-800-684-7486 fouling particles. The Ripcord can also be www.shootingindustry.com/tuff1 www.shootingindustry.com/otis-technology used as an obstruction remover for jammed SI DIGITAL SI DIGITAL cases and features 8-32 threaded ends. Hot Link Hot Link www.shootingindustry.com OCTOBER 2013 65 Majestic Arms ArmourLite HD Shooting Glasses Isobrite Eclipse

Majestic Arms’ high-definition shooting ArmourLite introduces the Isobrite glasses come in ultra-light frames. They Eclipse T100, a lightweight polycar- provide 100-percent UV protection while bon watch with ultra-bright illumination. avoiding peripheral distortion and are shat- This model comes in an all-black case terproof. and dial, with three tritium color options. Each watch has the option of a right or Majestic Arms left crown and features an anti-reflective (718) 356-6765 scratch-resistant sapphire crystal, a 10- year lithium battery, water-resistance www.shootingindustry.com/majestic-arms to 200 meters, a unidirectional rotating SI DIGITAL bezel with two tritium markers for track- Hot Link ing elapsed time and a 47mm case diameter. 2 EAsy sCREWs

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International Case Company Negrini Transformer Case .338 FEDERAL The Negrini Transformer Case features thermoformed double-wall composite construction and is fully upholstered as a luxury case. It can hold any combination of two different shotguns and is IATA certified. The case includes steel hinges, three 7MM-08 REM TSA-compatible combination locks and is backed by a limited lifetime warranty.

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LOOsEN one, remove the other, switch barrel. that’s it. that’s why lmt® weapons are the most versatile weapon systems available today.

BECAUSE FAILURE IS NOT AN OPTION LMt offers numerous barrel options for each and every one of our mrp® weapons. allowing you to customize your rifle for your specific mission. this versatility, plus our International Case Company PhONE: 309-732-9527 [email protected] rigorous quality and testing program is why sportsmen, law (719) 633-2700 enforcement officers and military ranks around the world www.shootingindustry.com/intl-caseco WWW.LMtDEFENsE.COM have been choosing LMt® weapons to complete their missions. SI DIGITAL Hot Link

66 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Magna-Arm Inc. Magna-Arm Gun Magnet

The Magna-Arm Gun Magnet utilizes a protective rubber surface that allows gun owners to quickly mount a firearm out of sight, either horizontally or vertically. The magnet holds up to 15 pounds and can be used with polymer-frame pistols, revolvers, shotguns and rifles.

Magna-Arm, Inc. (919) 697-0670 www.shootingindustry.com/magna-arm SI DIGITAL Hot Link

Lockdown Ultra Compact Handgun Vault

The Ultra Compact Handgun Vault keeps handguns secure yet readily accessible and accommodates most handguns up to 5x6.25x1.25 inches. The all- steel vault is protected by a heavy-duty keyed lock. Foam lining provides a snug fit and protects firearms’ finish, while pre- punched holes in the bottom of the vault allow for mounting onto varied surfaces.

TCM 22 BOLT ACTION RIFLE This is the ﬁ rst of a new line of CENTERFIRE RIFLES for Rock Island Armory. It’s intended for MID-RANGE use with a mounted scope and is perfect for VARMINT HUNTING.

We’ve created this beauty to be EXCLUSIVELY CHAMBERED in Armscor’s signature caliber, .22 TCM – which happens to scream at over 2,800 FPS. The 5 round mag can be interchanged with the 17 round .22 TCM pistol mag to Lockdown 1-877-509-9160 turn it into a high-capacity riﬂ e. www.shootingindustry.com/ battenfeld-technologies SI DIGITAL Hot Link www.shootingindustry.com OCTOBER 2013 67 AdvertisersIndex Of Advertisers Advertiser Page Advertiser Page Advertiser Page

AmChar Wholesale Inc. 24 Hogue Inc. 65 SCCY Industries 11 American Tactical Imports 72 Interstate Arms Corp. 60 Security Equipment Corp. 48 ARMSCOR USA 67 Iver Johnson Arms 58 Shooting Search 64 Australian Outback Ammunition 12 Jerry’s Sport Center 63 SHOT Show 18 Black Hills Ammunition Inc. 63 Kahr Arms 69 SIG SAUER 13 Business Control Systems 16 Kel-Tec 49 SKB Cases 52 Century International Arms 64 LaserMax 61 Smith & Wesson 39 Colt’s Mfg. 7 Lewis Machine & Tool 66 Springfield Armory 27 Comp-Tac 57 Lyman Products 10 Taurus International 53 Crimson Trace Corp. 20 MKS Supply Inc. 59 Trijicon Inc. 6 Crosman 67 MMC Armory 3 US PeaceKeeper Products 62 Daniel Defense 71 N82 Tactical 59 Versacarry 30 Davidson’s Inc. 33 NSSF 55 Viridian Green Laser Sights 1 DoubleTap Defense 61 Numrich Gun Parts 64 Walther Arms 29, 31 Electronic Transfer Inc. 59 Outdoor Business Network 58 XS Sight Systems 62 EOTech 53 Para USA 9 Zanders Sporting Goods 37 European American Armory 15 Pelican Products 16 Falcon Industries 26 PMC Ammunition 22 All advertisers are included in the FNH USA 19 ProGrade Ammunition 5 all-digital edition of Shooting Industry. Galco Gunleather 14 Rossi Firearms 17 Visit www.shootingindustry.com to Gerber 23, 25 Safariland 21, 37 subscribe to SI Digital. It’s free! GM Gear 15 Savage Arms 2

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68 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com Industrywatch Continued from page 70

Crimson Trace Lights ’Em Up ongratulations to Crimson CTrace for the successful completion of their second annu- 9mm Pistol al Midnight 3-Gun Invitational. In complete darkness over two 4.52” Barrel nights in mid-August, 150 competitors used lasers and lights to Matte Black Oxide shoot through nine stages. Did someone say, “Challenging?” Daniel Horner, using Crim- son Trace products on all his firearms, repeated as the top shooter. He took home a $10,000 check. To view the action, visit www.crimsontrace.com and A competitor “lights ’em up” at the Crimson Trace click “2013 Midnight 3-Gun.” 2nd Annual Midnight 3-Gun Invitational. Bad Boy Buggies Power he 2014 Ambush 4x4 Hybrid from quietly to and from hunting areas. TBad Boy Buggies is a “must-have” Yes, definitely a “must-have.” for anyone going afield. Using simple Bad Boy Buggies are manufactured controls on the dashboard, you can shift by E-Z-Go. For more information, visit between three modes: rear-wheel-drive www.badboybuggies.com. 2WD gas, front-wheel-drive 2WD electric and 4WD, with both gas and electric E-Z-Go Ambush power trains engaged. An onboard com- puter coordinates the operation of the Am- bush’s dual power trains, ensuring that the gas and electric systems work together for maximum power and efficiency. The electric motor feature goes beyond gas economy; it provides quiet transporta- tion for hunters stalking game, or moving Now We Know veryone wants to know, “Where is all folks at Hornady produced a video of the Ethe ammo?” There are, of course, an company’s manufacturing efforts, with endless number of government conspiracy just the right touch of humor. It had near theories, plus the very demanding ques- 24,000 views within a week of its debut. tion of “Why can’t manufacturers just To enjoy, visit www.youtube.com, make more ammo?” search “Hornady Parody.” SI Digital read- To answer this, the always-creative ers, click the SI Digital Video logo.

SI DIGITAL VIDEO Model: BE9900 Three popular calibers available (9mm, .40 S&W, .45 ACP) Several barrel lengths available (Full Size, Semi-Compact, Compact)

A Kahr Arms ® Owned Company www.magnumresearch.com www.facebook.com/KahrArms www.shootingindustry.com OCTOBER 2013 69 THERE’S moRE To A Industry watch Russ Thurman MaTErIaLS & COnSTruCTIOn Precision-crafted from the highest quality material available today with meticulous attention to detail, >> Proprietary dd FSP the ddM4 is a proven benchmark in the industry. >> CnC-Machined 4140 steel with salt bath nitride finish >> Horizontal serrations and angled design to reduce glare

Major Companies Reinforce Positions In Market Handguard >> Free-floating Quad rail (Varies depending on model) ajor industry companies continue to grow, strengthen- a 220,000-square-foot facility in Mayodan, N.C., to house a new >> 6061-T6 aluminum ing their positions in the marketplace, even as overall manufacturing plant. According to Ruger, this is the company’s >> Mil-Spec Picatinny rail Slots >> dd low profile rail Ladders Mfirearms sales cool. first major expansion in over 25 years. Production at the new fa- >> Patented Bolt-up System™ (Except ddM4V7) In early September, ATK announced it had entered into an cility is expected to begin during the first quarter of 2014. >> Integrated Front and rear Sling adapters >> dd improved Flash Hider >> designed for optimal weapons manipulation >> 17-4 PH Stainless Steel agreement to acquire Bushnell Group Holdings — a no-surprise “Ruger has created 900 jobs over the last five years and we >> Salt Bath nitride Finish acquisition rumored weeks earlier. ATK will pay $985 million in hope to continue this growth in Mayodan,” said Mike Fifer, Ru- cash for Bushnell, subject to customary post-closing adjustments. ger president and CEO. “There is a phenomenal work force in the >> a1.5 Fixed rear Sight >> 6061-T6 hard coated aluminum Bushnell has more than 10,000 customer accounts in more area. We’ve had two job fairs. The response has been tremendous >> Streamlined design than 90 countries. Its family of products represents 19 outdoor and the caliber of the potential employees is really impressive.” brands in sports optics, outdoor accessories and performance In early August, Remington broke ground on a $32 million BOLT CarrIEr grOuP eyewear, including Bushnell, Primos, Bollé, Hoppe’s, Uncle expansion of its ammunition plant in Lonoke, Ark., which is ex- >> Carpenter 158 Steel >> dd Vertical Foregrip Mike’s, Butler Creek and Serengeti. The company is headquar- pected to be in operation by the second quarter of 2014. >> Mil-Spec Magnetic Particle Inspected (MPI) High Pressure Tested (HPT) >> BarrEL tered in Overland Park, Kan., and employs approximately 1,100 Finally, in the “long-anticipated” category, there is now one Properly Staked gas Key >> Cold Hammer Forged (CHF) >> Chrome-lined Carrier & gas Key >> workers around the world. Colt company. In mid-July, Colt Defense LLC acquired New >> 4150 Chrome Moly Vanadium Steel “ATK will leverage Bushnell’s strong sourcing, marketing, Colt Holding Corp., the parent company of Colt’s Manufactur- >> 1:7” twist branding and distribution capabilities and capitalize on Bush- ing Co. The two companies had operated separately since 2003, >> Chrome-Lined >> MP tested nell’s track record of successfully integrating acquisitions and which caused much confusion in the industry and marketplace. >> Mil-Spec Heavy Phosphate Coated delivering profitable growth,” said Mark DeYoung, ATK presi- That’s now in the past. >> Optimized erosion-dampening gas port dent and CEO. Congratulations to Dennis Veilleux, who was named president >> Chamber: 5.56 naTO In June 2013, ATK acquired Savage Sports Corp., adding cen- and CEO of Colt Defense LLC. Veilleux was most recently the terfire and rimfire rifles, shotguns and shooting range systems to president and CEO of New Colt Holding Corp. He joined Colt in its product offerings. 2006 as the executive director of engineering and has held a num- These acquisitions reinforce ATK’s already stout portfolio of ber of positions in the then-two Colt companies. He also master- shooting sports brands, and further advances the company’s posi- fully guided Colt through the tumultuous anti-gun manufacturing tion as one of the top players in the industry. campaigns in Connecticut earlier this year. Also in early September, Ruger announced it had purchased Look for more good news from Colt in the coming months. Pictured: Firearm Sales Chilly

LOwEr rECEIVEr >> 7075 aluminum Mil-Spec >> Beveled and Flared Magazine well Whether you are patrolling a foreign land, the city >> Magpul MOE® Trigger guard streets, or your own home, your rifle can’t let you down. >> daniel defense rear receiver Qd irearm sales have cooled significantly (NSSF-Adjusted) checks in August — the state of firearm sales, but it does little to ambi Swivel attachment Point each ddM4 model marks the culmination of over a Ffrom their abnormal white-hot level. which marked the second highest number relieve the pain at the dealer level. They’re decade of dedication by daniel defense to make the In August, the number of background for August in the history of the background hurting. best rifles in the world. We offer the highest-quality checks dropped below that of August check system. While that’s a 2.5 percent “We’re fighting through the slowdown ar-15 style rifles in the configurations you want 2012. That’s the first time since May 2010 drop in checks as compared to August on the back end of a bubble, exacerbated by most, and back them all with lifetime warranties and >> Magpul MOE® Butt Stock responsive customer service. the number of checks dropped below the 2012, it’s a 24.6 percent increase over Au- the continued damage from limited ammo >> Mil-Spec H-Buffer same month the year before — a span of gust 2011. supplies,” said Ron Buschmann, owner >> Mil-Spec Buffer Spring To see our full range of rifles, parts, and 38 months. Putting the numbers in this perspective of Shooter’s Supply & Law Enforcement >> Mil-Spec receiver Extension accessories, check out our website at: Still, NICS conducted 1,016,559 may place a “good-feeling” band-aid on Equipment Co., in Louisville, Ky.

Continued on page 69 Subscribe to SI Digital It’s Free! >> Just how much stronger is the DDM4? — Visit https://danieldefense.com/ddm4-torture-test-2 to see! www.shootingindustry.com Black creek, Ga, USa | 866.554.GUNS (4867) | FiNd US ON © Daniel Defense Inc. All Rights Reserved. .com 70 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com THERE’S moRE To A

MaTErIaLS & COnSTruCTIOn Precision-crafted from the highest quality material available today with meticulous attention to detail, >> Proprietary dd FSP the ddM4 is a proven benchmark in the industry. >> CnC-Machined 4140 steel with salt bath nitride finish >> Horizontal serrations and angled design to reduce glare

Handguard >> Free-floating Quad rail (Varies depending on model) >> 6061-T6 aluminum >> Mil-Spec Picatinny rail Slots >> dd low profile rail Ladders >> Patented Bolt-up System™ (Except ddM4V7) >> Integrated Front and rear Sling adapters >> dd improved Flash Hider >> designed for optimal weapons manipulation >> 17-4 PH Stainless Steel >> Salt Bath nitride Finish >> a1.5 Fixed rear Sight >> 6061-T6 hard coated aluminum >> Streamlined design

BOLT CarrIEr grOuP >> Carpenter 158 Steel >> dd Vertical Foregrip >> Mil-Spec Magnetic Particle Inspected (MPI) High Pressure Tested (HPT) >> BarrEL Properly Staked gas Key >> Cold Hammer Forged (CHF) >> Chrome-lined Carrier & gas Key >> >> 4150 Chrome Moly Vanadium Steel >> 1:7” twist >> Chrome-Lined >> MP tested >> Mil-Spec Heavy Phosphate Coated >> Optimized erosion-dampening gas port Daniel Defense>> Chamber: 5.56 naTO Cover 3 4C

Pictured:

LOwEr rECEIVEr >> 7075 aluminum Mil-Spec >> Beveled and Flared Magazine well Whether you are patrolling a foreign land, the city >> Magpul MOE® Trigger guard streets, or your own home, your rifle can’t let you down. >> daniel defense rear receiver Qd ambi Swivel attachment Point each ddM4 model marks the culmination of over a decade of dedication by daniel defense to make the best rifles in the world. We offer the highest-quality ar-15 style rifles in the configurations you want most, and back them all with lifetime warranties and >> Magpul MOE® Butt Stock responsive customer service. >> Mil-Spec H-Buffer >> Mil-Spec Buffer Spring To see our full range of rifles, parts, and >> Mil-Spec receiver Extension accessories, check out our website at:

>> Just how much stronger is the DDM4? Visit https://danieldefense.com/ddm4-torture-test-2 to see!

Black creek, Ga, USa | 866.554.GUNS (4867) | FiNd US ON © Daniel Defense Inc. All Rights Reserved. .com www.shootingindustry.com OCTOBER 2013 71 72 OCTOBER 2013 Subscribe to SI DIGITAL www.shootingindustry.com