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Universidade Federal Do Rio De Janeiro Centro De Filosofia E Ciências Humanas Escola De Comunicação
UNIVERSIDADE FEDERAL DO RIO DE JANEIRO CENTRO DE FILOSOFIA E CIÊNCIAS HUMANAS ESCOLA DE COMUNICAÇÃO MEU ÍNTIMO, UM MERCADO: CURADORIA DE VIDA EM ZOELLA Júlia Ceciliano Nasra Rio de Janeiro/RJ 2018 UNIVERSIDADE FEDERAL DO RIO DE JANEIRO CENTRO DE FILOSOFIA E CIÊNCIAS HUMANAS ESCOLA DE COMUNICAÇÃO MEU ÍNTIMO, UM MERCADO: CURADORIA DE VIDA EM ZOELLA Júlia Ceciliano Nasra Monografia de graduação apresentada à Escola de Comunicação da Universidade Federal do Rio de Janeiro, como requisito parcial para a obtenção do título de Bacharel em Comunicação Social, Habilitação em Produção Editorial. Orientadora: Prof. Dr.ª Amaury Fernandes da Silva Júnior Rio de Janeiro/ RJ 2018 Dados Internacionais de Catalogação na Publicação (CIP) N264 Nasra, Júlia Ceciliano Meu íntimo, um mercado: curadoria de vida em Zoella / Júlia Ceciliano Nasra. – 2018. 71 f.: il. Orientador: Prof. Dr Amaury Fernandes da Silva Júnior Monografia (graduação) – Universidade Federal do Rio de Janeiro, Escola de Comunicação, Habilitação Produção Editorial, Rio de Janeiro, 2018. 1. Redes sociais. 2. YouTube. 3. Celebridade. 4. Intimidade. I. Silva Júnior, Amaury Fernandes da. II. Universidade Federal do Rio de Janeiro. Escola de Comunicação. CDD: 302.3 Elaborada por: Érica dos Santos Resende CRB-7/5105 AGRADECIMENTO Aos meus pais, Bianca, Marcelo, Maurício e Luciane, por incentivarem e proporcionarem minha educação. Essa conquista também é de vocês. Ao meu irmão Pedro, a quem sempre quero dar o exemplo da dedicação e comprometimento. Ao meu irmão de quatro patas, Guga, pela companhia durante as tardes de escrita. Ao meu Guigo, por me aguentar falar sobre a monografia incessantemente e por ter um abraço que sempre me acalma. -
An Analysis on Youtube Rewinds
KADİR HAS UNIVERSITY GRADUATE SCHOOL OF SOCIAL SCIENCES NEW MEDIA DISCIPLINE AREA POPULAR CULTURE REPRESENTATION ON YOUTUBE: AN ANALYSIS ON YOUTUBE REWINDS SİDA DİLARA DENCİ SUPERVISOR: Assoc. Prof. Dr. Çiğdem BOZDAĞ MASTER’S THESIS ISTANBUL, AUGUST, 2017 i POPULAR CULTURE REPRESENTATION ON YOUTUBE: AN ANALYSIS ON YOUTUBE REWINDS SİDA DİLARA DENCİ SUPERVISOR: Assoc. Prof. Dr. Çiğdem BOZDAĞ MASTER’S THESIS Submitted to the Graduate School of Social Sciences of Kadir Has University in partial fulfillment of the requirements for the degree of Master’s in the Discipline Area of New Media under the Program of New Media. ISTANBUL, AUGUST, 2017 i ii iii TABLE OF CONTENTS Abstract Acknowledgements List of Figures List of Chapters 1. Introduction 2. Literature Review 2.1 Commercializing Culprit or Social Cement? What is Popular Culture? 2.2 Sharing is caring: user-generated content 2.3 Video sharing hype: YouTube 3. Research Design 3.1 Research Question 3.2 Research Methodology 4. Research Findings and Analysis 4.1 Technical Details 4.1.1 General Information about the Data 4.1.2 Content Analysis on Youtube Rewind Videos 5. Conclusion References iv ACKNOWLEDGEMENTS I would first and foremost like to thank my thesis advisor Assoc. Prof. Dr. Çiğdem BOZDAĞ of the Faculty of Communication at Kadir Has University. Prof. Bozdağ always believed in me even I wasn’t sure of my capabilities. She kindly guided me through the tunnel of the complexity of writing a thesis. Her guidance gave me strength to keep myself in right the direction. I would like to thank Assoc. Prof. Dr. Eylem YANARDAĞOĞLU whose guidance was also priceless to my studies. -
Mainstream Media Representations of Youtube Celebrities DELLER, Ruth A
‘Zoella hasn’t really written a book, she’s written a cheque’: Mainstream media representations of YouTube celebrities DELLER, Ruth A. <http://orcid.org/0000-0003-4935-980X> and MURPHY, Kathryn <http://orcid.org/0000-0003-1146-7100> Available from Sheffield Hallam University Research Archive (SHURA) at: http://shura.shu.ac.uk/23569/ This document is the author deposited version. You are advised to consult the publisher's version if you wish to cite from it. Published version DELLER, Ruth A. and MURPHY, Kathryn (2019). ‘Zoella hasn’t really written a book, she’s written a cheque’: Mainstream media representations of YouTube celebrities. European journal of cultural studies. Copyright and re-use policy See http://shura.shu.ac.uk/information.html Sheffield Hallam University Research Archive http://shura.shu.ac.uk ‘Zoella hasn’t really written a book, she’s written a cheque’: Mainstream media representations of YouTube celebrities. Abstract In this paper, we present a thematic analysis of broadcast and print media representations of YouTube celebrity. Youth-oriented media have capitalised on the phenomenon, placing vloggers alongside actors and pop stars. However, in much adult-oriented mainstream media, YouTubers are presented as fraudulent, inauthentic, opportunist and talentless, making money from doing nothing. Key themes recur in coverage, including YouTubers’ presumed lack of talent and expertise, the alleged dangers they present and the argument that they are not ‘really famous’. YouTubers’ claims to fame are thus simultaneously legitimised by giving them coverage and delegitimised within said coverage, echoing media treatment of other ‘amateur’ celebrities such as reality stars and citizen journalists. -
Joe and Dianne Dating Rumors
Oct 19, · Joe Sugg and the Strictly Come Dancing professional, 29, instead were seen sharing a joke as they rehearsed for their upcoming performance on the series - following news of Dianne. Nov 25, · JOE SUGG, who is a contestant on Strictly Come Dancing , has spoken out about rumours he is dating his dance partner Dianne Buswell. By . Joe and Dianne didn't deny they are dating during a teasing interview on Wednesday's This Morning Christina Milian denies engagement rumors after wearing huge rock on her wedding finger during. Dec 07, · Phillip had more queries for Joe Sugg and wanted to have answers from him. He asked him about the dating rumors with his dancing partner Dianne. Source; Daily Express (Joe and Phillip) Phillip asked: “As always with Strictly there are a lot of rumors and speculation.” Joe and Dianne went into a fit of laughing. Joe and Dianne nearly kiss! Dianne - who recently confirmed her split from Emmerdale star Anthony Quinlan - went on to praise Joe's efforts with all his dance. "He is an absolute dream to teach. Oct 27, · Dianne and boyfriend of 10 months, Emmerdale actor Anthony Quinlan have split amid rumours of the professional dancer’s relationship with celebrity partner Joe. With Mollie & AJ, I definitely got the impression that there were deeper feelings bubbling under the surface; they never really denied the relationship rumors in a way that was % solid. With Joe & Dianne, not so much; if anything, they've always seemed to me more like a pair of goofy friends, and they even joked about the rumors surrounding. -
Caspar Lee Free Ebook
FREECASPAR LEE EBOOK Caspar Lee | 271 pages | 05 Oct 2016 | Grand Central Publishing | 9781455570034 | English | United States Caspar Lee Caspar Richard George Lee (born: April 24, [age 26]), formerly known online as dicasp, is an English-South African YouTuber who vlogs himself with his friends travelling or doing reactions to things. Caspar Lee is a British – South African Youtuber, and social media personality (26 years old), was born on April 24, , in London, England, United Kingdom. Moreover, he was raised in Knysna, Durban, and Western Cape. His real name is Caspar Richard George Lee. His father’s name is Jonathan Lee, and his mother’s name is Emily Riordan Lee. We would like to show you a description here but the site won’t allow us. Oct 19 - 23 YouTuber and Influencer co-founder and CVO Caspar Lee has launched the #LookingForward campaign on social media, alongside psychotherapist and best-selling author Owen O'Kane and The Prince’s. Caspar Lee is a legend well-known for his various ventures. He is a YouTube personality, actor, video blogger as well as an entrepreneur. The young man is relevant beyond any reasonable doubt. His YouTube channel by the name Caspar has a large following. Caspar Lee (born November 10, [age 25]) is a British-South African YouTuber/vlogger and online personality. He occasionally collaborates with the Sidemen, in particular, KSI (with whom he filmed a movie in ). Caspar Lee (born November 10, [age 25]) is a British-South African YouTuber/vlogger and online personality. He occasionally collaborates with the Sidemen, in particular, KSI (with whom he filmed a movie in ). -
About This Book Contents
I LOVE ALFIE Contents About this book About this book 5 Up close and personal 46 Alfi e Deyes has become one of the most famous faces on the internet over the last few years and he has won R U his no. 1 fan? 6 Your day with Alfi e 49 a legion of followers just by being himself. Millions of Favourite things 10 Did you know that? 53 viewers around the world just can’t get enough of his cheeky charm and ‘pointless’ challenges. Challenge Alfi e! 12 Worst day ever! 56 Design it! 14 Best of buds 58 If you can’t help scribbling ‘I Heart Alfi e’ on everything you own, you probably know loads about him and his vlogger Sweet tweets 15 Would you rather? 62 pals already. Maybe you’ve even thought about vlogging Meet the vloggers 16 What’s the word? 64 yourself. True or False 19 Stars in your eyes 66 This book is packed with quizzes and puzzles that will Love it or hate it 20 Cringe! 70 test your knowledge about Alfi e and his chums, crazy challenges for you to try with your friends, and lots of Getting started 22 Best day ever! 72 handy tips about how to start your own vlog. Who knows, Pointless! 27 Perfect partners 74 you too could be an online sensation one day? What’s your dream theme? 28 Laugh out loud! 77 Good luck and remember – be as pointless as possible! Quirky questions 30 School daze 78 How romantic ... 32 Blog planner 80 Up for a challenge 36 Give it a try .. -
Zefrtop100.Pdf
3 2 Table of Contents 1 Introduction 6 Gaming 2 About 7 Kids & Toys 3 Methodology 8 Spanish Language 4 Category Overview 9 Best All-Around 5 The Digital A-List 3 About The following list is comprised of the top 100 social influencers with the most real-time relevance, based on total 90-day engagements across their YouTube, Facebook, Twitter and Instagram channels and ranked. A straight ranking of 1 to 100 was obscuring much of the talent and trends identified in the process, so this list is comprised of five categories. Each individual category highlights a tremendous area in the Influencer space. 4 The ZEFR 100 *Ranking based on total 90-day engagements across YouTube, Facebook, Twitter and Instagram Digital A-List Gaming Name 90 Day Engagement Name 90 Day Engagement 1. Rhett and Link 164,794,049 1. DanTDM 426,307,659 2. Roman Atwood 161,832,559 2. PopularMMOs 260,707,963 3. Aaron DeBoer 154,463,999 3. WillyRex 191,102,094 4. Rachel Levin 122,472,578 4. jacksepticeye 121,335,386 5. Cameron Dallas 111,651,176 5. Little Kelly Minecraft 112,333,343 6. Huda Heidi Kattan 92,183,149 6. Markiplier 94,239,973 7. The Fine Brothers 90,051,302 7. Aphmau 87,132,458 8. What’s Inside? 88,186,441 Sub-Category: Minecraft 8. Ian Stapleton 77,575,311 9. CrazyRussianHack- 83,958,951 9. Little Carly Minecraft 61,960,319 er 10. LittleLizardGaming - Mi- 56,680,471 10. Superwoman 82,572,733 necraft Mods! 11. Dudeperfect 76,968,170 1. -
How Stylehaul Is Entering Its Next Phase
week 21 / 21 May 2015 Style NEWS How StyleHaul is entering its next phase France Germany Germany M6 Publicité launches A second season of Thomas Gottschalk ‘UP – Programmatic Sing meinen Song – celebrates his birthday by M6’ Das Tauschkonzert on air on Vox week 21 / 21 May 2015 Style NEWS How StyleHaul is entering its next phase France Germany Germany M6 Publicité launches A second season of Thomas Gottschalk ‘UP – Programmatic Sing meinen Song – celebrates his birthday by M6’ Das Tauschkonzert on air on Vox Cover Montage Publisher RTL Group 45, Bd Pierre Frieden L-1543 Luxembourg Editor, Design, Production RTL Group Corporate Communications & Marketing k before y hin ou T p r in t backstage.rtlgroup.com backstage.rtlgroup.fr backstage.rtlgroup.de QUICK VIEW Riveting online beauty StyleHaul p.4–9 M6 Publicité goes programmatic! M6 Publicité p.10 Congratulations, Thomas Gottschalk RTL Television Lemon to strike back FremantleMedia UK p.11 p.12 Expanding its A guided tour through geographical footprint the corridors of power IP Network RTL-TVI p.13 p.14 Big Picture p.15 SHORT NEWS p.16–17 RIVETING ONLINE Backstage interviewed StyleHaul’s senior management to lift the lid on its upcoming projects. BEAUTY North America – 21 May 2015 StyleHaul 4 Online video is at the heart of RTL Group’s digital strategy. To this end, in December 2014 RTL Group increased its shareholding in the leading beauty, fashion and women’s lifestyle multi-channel network (MCN) StyleHaul to 94 per cent. StyleHaul’s network comprises 6,000 online creators who share their beauty, fashion and expertise tips with millions of Youtube subscribers every day. -
Goldsmiths College History Department
The Commodification of YouTube Vloggers Zoë Glatt MA Digital Media Dissertation 2017 Submitted by Zoë Glatt (3329087101) in partial requirement for the degree of MA Digital Media: Technology & Cultural Form (Theory Pathway), Goldsmiths, University of London. 1 Contents Introduction ............................................................................................................................. 2 I. ‘Broadcast Yourself’: Introducing YouTube ........................................................... 5 II. YouTube Stars ...................................................................................................... 7 III. Combining political economy and mediation approaches .................................... 4 ONE The Branded and Commodified Self ....................................... 11 I. Homo æconomicus and monthly favourites videos............................................. 12 II. The undermining of authenticity by commercialisation on YouTube ................. 16 III. Self-branding on YouTube .................................................................................. 19 IV. Post-feminism as a brand on YouTube .............................................................. 22 TWO The Neoliberal Rationality of YouTube’s Technological Affordances ............................................................. 24 I. Outlining YouTube’s Affordances ........................................................................ 24 II. From community to connectivity ......................................................................... -
Ofcom Children's Media Lives – Year 3 Findings
Ofcom Children’s Media Lives – Year 3 Findings CLIENT OFCOM DATE 15 November 16 VERSION FINAL Contents 1. About this Report 3 2. Executive Summary 4 3. Background and Introduction 9 4. Introducing the Sample 12 4.1 SAMPLE CHANGES & NEW CHILDREN 12 4.2 YEAR THREE SAMPLE 12 4.3 AN EVOLVING DIGITAL LANDSCAPE 13 5. Context Matters 18 5.1 EXTERNAL AND INTERNAL CHANGES 18 5.2 EXPLORING SOCIAL MEDIA 20 6. New Preferences in Content 23 6.1 NEW WAYS OF WATCHING TV ERROR! BOOKMARK NOT DEFINED.3 6.2 THE ROLE OF YOUTUBE AND VLOGGING 25 6.3 FAVOURITE CHARACTERS 27 7.Changes in Parental Regulation 29 7.1 NEW PRIORITIES 29 8. Changes in Critical Thinking 33 8.1 SEARCHING ONLINE 33 8.2 COMMERCIAL AWARENESS 36 9. New Social Possibilities Online 40 9.1 GORUP CHATS 40 9.2 PUBLIC AND PRIVATE 41 9.3 BANTER AND BULLYING 43 10. Creativity is present, but is more common offline 46 10.1 DIGITAL CREATIVITY 46 11. Next Steps 50 12.Glossary 51 Page 2 of 52 1. About this report This document provides analysis of the findings from the third year of Ofcom’s Children’s Media Lives study. This research began in 2014 as a way of providing a small-scale, rich and detailed qualitative complement to Ofcom’s quantitative surveys of media literacy. Media literacy enables people to have the skills, knowledge and understanding they need to make full use of the opportunities presented both by traditional and by new communications services. Media literacy also helps people manage content and communications, and protect themselves and their families from the potential risks associated with using these services. -
Celebrification and the Youtuber Zoella Jerslev, Anne
In The Time of the Microcelebrity Celebrification and the YouTuber Zoella Jerslev, Anne Published in: International Journal of Communication Publication date: 2016 Document version Publisher's PDF, also known as Version of record Document license: CC BY-ND Citation for published version (APA): Jerslev, A. (2016). In The Time of the Microcelebrity: Celebrification and the YouTuber Zoella. International Journal of Communication, 10, 5233-5251. http://ijoc.org/index.php/ijoc/article/view/5078/1822 Download date: 27. sep.. 2021 International Journal of Communication 10(2016), 5233–5251 1932–8036/20160005 In the Time of the Microcelebrity: Celebrification and the YouTuber Zoella ANNE JERSLEV University of Copenhagen, Denmark This article discusses the temporal changes in celebrity culture occasioned by the dissemination of digital media, social network sites, and video-sharing platforms, arguing that, in contemporary celebrity culture, different temporalities are connected to the performance of celebrity in different media: a temporality of plenty, of permanent updating related to digital media celebrity; and a temporality of scarcity distinctive of large-scale international film and television celebrities. The article takes issue with the term celebrification and suggests that celebrification on social media platforms works along a temporality of permanent updating, of immediacy and authenticity. Taking UK YouTube vlogger and microcelebrity Zoella as the analytical case, the article points out that microcelebrity strategies are especially connected with the display of accessibility, presence, and intimacy online; moreover, the broadening of processes of celebrification beyond YouTube may put pressure on microcelebrities’ claim to authenticity. Keywords: celebrification, microcelebrity, YouTubers, vlogging, social media, celebrity culture YouTubers are a huge phenomenon online. -
Red Nose Day 2017 Predicted to Be the “Biggest Ever”
Red Nose Day 2017 Predicted To Be The “Biggest Ever” By Louisa and Alice Armitage Red Nose Day is a day which is filled with comedy and foam noses - but what makes it so popular? Red Nose Day is a charity day organised by the British charity Comic Relief, founded in 1985. The first live fundraising event was aired on 5th February 1988. Since then, over £1 Billion has been raised for other charitable organisations and projects in the UK and some of the world poorest countries. The charity also runs the event Sport Relief, which aims to raise money through sport. The events run in alternate years from each other and together raise millions of pounds for charity. Some projects they have helped fund help stopping domestic abuse, malaria and helping get clean water to areas where there is none. In 2015, Dermot O’Leary danced for 24 hours straight outside the BBC London studios and raised £1,011,117 for Comic Relief. Many celebrities joined him throughout the 24 hours to raise the money. Many schools and workplaces across the country are getting involved in fundraising events such as cake sales, fancy dress competitions and “danceathons”. People across the country are also taking part in challenges such as shaving their head, sponsored silences and climbing mountains. This year is expected to be the biggest fundraiser in Red Nose Day history. Artists often release songs on Red Nose Day and profits from these songs are donated to charity. Examples of this are “One Way Or Another” by One Direction and “Lay Me Down” by Sam Smith and John Legend.