Driving customers to your front door

KNOW WHERE YOU ARE • KNOW WHERE TO GO • KNOW WHAT TO DO Who we are

Tourism Radio is the world’s leading GPS driven . We have partnered with N.Z’s premier rental car and campervan companies and top related websites to deliver Radio to thousands of their customers as they travel throughout New Zealand.

Using GPS technology, Tourism Radio tells tourists all about the area they’re driving through in real time, drawing there attention to prominent local area landmarks, highlights and history while also giving them the lowdown on “The feedback from all the best activities, attractions, and places to tourists listening to shop and dine. Tourism Radio has We have over 450 hours of recorded information and music confirmed our thoughts which sits on our decoder. We sound like a live radio that many tourists are station personalised for each tourist and their coming into Lava Glass particular journey. because of listening to our advertorial” Our GPS Tour guide is simple to use, it plugs into the vehicles Christine Robb - Lava Glass cigarette lighter and tunes into 102.9 fm nationwide.

Thousands of tourists listen to Tourism Radio each month. Our listeners are on self-drive holidays in campervans and rental cars. They stay 10-14 days and are listening to tourism radio for nearly 4 hours each day.

KNOW WHERE YOU ARE • KNOW WHERE TO GO • KNOW WHAT TO DO Our Audience

• Up to 60,000 Tourism Radio units are on the road each year

• Up to 180,000 listeners can be given information about your business each year “We listened to Tourism radio 4-5hrs/day for 21 days... Overall loved the radio & info • Average time spent listening is between was really helpful. Thanks” 3.5 and 4 hours each day B Simonsen - Denmark

• Tourists stay in New Zealand an average of 10-14 days

• Audience demographic - 86% aged 30-65 years

• 92% of listeners state that Tourism Radio is their primary information source whilst on in New Zealand

KNOW WHERE YOU ARE • KNOW WHERE TO GO • KNOW WHAT TO DO “I didn’t hesitate to jump on board with Tourism Radio and I have had no regrets. The testimonials from satisfied tourists speak volumes” Hal Tapley - Balloon Adventures Up Up And Away Ltd

Which rental companies are our listeners travelling with?

Tourism Radio GPS Tour Guides are available complimentary Or book online for $39.95 if you travel with when renting a vehicle from one of our preferred partners any other rental provider or your own vehicle • Abuzzy Rentals • Cheaper Campa • NZ Rent-A-Car • Ace Rentals • Europcar • Omega NZ • Apollo Motorhomes • Hippie Camper • Rental Cars NZ • Avis Rent-A-Car • Explore More • Pacific Horizon • Alpha Campervans • Jucy Rentals • Tui Campers • Apex Car Rentals • Hertz • Omega NZ • Backpacker Campers • Kea Campers • United Campervans • Budget Rent-A-Car • Kiwi Campers • Thrifty • Britz Campers • Maui “We were very pleased with the Tourist Radio Guide, we would have missed several landmarks and sites had we not had the TRG. When the bong-bong-bong went off signalling that information about a site was upcoming - a hush fell over all of us so we could hear about what we were seeing.” Kimberly

Advertiser Testimonials

I am writing to thank you for organising our product on “Tourism Radio is a fantastic marketing tool for Lava Glass”. “I installed a unit in my car for a few weeks and I can ‘Tourism Radio’. I am so happy to say it is working! The As we are on a main highway SH5 and get a lot of tourists honestly say that I was blown away by how informative and KAURI MUSEUM is 25minutes drive from SH1 and it has been driving past, Tourism Radio is able to inform the travelling useful this device could be for marketing our product.” I pleasing to have proof that some visitors have been public about Lava Glass in time for the tourists to make a didn’t hesitate to jump on board with Tourism Radio and I encouraged to find us through tourism radio. As you know decision about stopping at our location. The feedback from have had no regrets. The satisfied tourists speak volumes every customer is surveyed on entry to the Museum on how tourists listening to Tourism Radio has confirmed our but for us it’s been more about targeting our market at the they have found our destination. It is so reassuring for thoughts that many tourists are coming into Lava Glass right time and place and we can do this so well with the aid ‘Tourism Radio’ to be showing up on our survey sheets. It is because of listening to our advertorial. Tourists also tell us of Tourism Radio and its GPS activated broadcasts. We have exciting because the season has only just begun. I believe that Tourism Radio is informative and that your music been involved almost from the start and there is a very you have a great product, and you have been great to work playlist appeals to all age groups. Tourism Radio has bright future ahead with this amazing marketing tool. Thank with. Once again thanks. We really appreciate the positive certainly been one of the better marketing tools which we you to the team at Tourism Radio. Hal Tapley - Balloon effect ‘Tourism Radio’ is making to bringing visitors to our have invested in as it is so directed to our target market. Adventures Up Up And Away Ltd, Christchurch Museum. Betty Nelley - The Kauri Museum, Northland Thanks to Tourism Radio for their innovative idea. Christine Robb - Lava Glass Gallery & Cafe, Taupo “One customer virtually paid for half our years advertising in “I can confidently recommend Tourism Radio as being a one sale!” Donna Kilkelly - Jade Boulder Gallery & Cafe, most worthwhile investment of advertising dollars, which “In the last few months alone we have gained more than Greymouth will show a definitive increase in guest nights” enough in gross profit to cover our annual investment, let Richard Hutchison - Aspiring Campervan Park & alone what the rest of the year will deliver...” Bayview Complex,Wanaka James Backhouse - Wanaka Four Square Supermarket ““Just letting you know how invaluable tourism radio was on our holiday, we loved it & have recommended it to friends, it was our on board guide that we didn’t have to feed!” Di and Dave Earl - Australia

Listener Testimonials

“What a useful device this proved to be. Great music an “We loved the tourism radio guide. We felt it really enhanced “My husband and I have just finished a tour of NZ with the terrific commentary on the passing scenery and attractions. our trip… Our trip was a fifteen day trip around the southern tourism radio. I am emailing you to congratulate you on an We had it on 95% of the time and often stopped for things 2/3 of the South Island in a campervan. My husband I are excellent tool to help tourists when touring your beautiful we would not have known were there...” Annette Wiadroski both New Zealanders and have both been to the South country. The commentary was very helpful, and we found Island several times before. The Tourism Radio Guide was so a few things that my research missed by listening to tourism “We listened to Tourism radio 4-5hrs/day for 21 days... awesome as it made out travelling more efficient and radio. It certainly paid for itself.....The songs that were on the Overall loved the radio & info was really helpful. Thanks” interesting and the music was great too. By more efficient I playlist were great. Again, thank you”. Vicki Taylor B Simonsen, Denmark mean because as you were coming up to something or somewhere the guide would tell you about it and you could “I can honestly say we were so grateful we went ahead and “I have been meaning to comment on your service since either decide to stop and investigate more or not depending hiredthe Tourism Radio. We found it so helpful and saw so our tour of south island by campervan. You truly are in gods on what or where it was. We also found out more about many things we would have otherwise missed. It was so country, Fantastic!! The best thing was tourism radio. We places we had been before” The Troughtons - N.Z easy to use and taught us so much more about the history didn’t do the first suggestion but after that we did as many and scenic landscape of your wonderful country. We will as we could... Great - we would never have gone to most of “It has greatly added to our enjoyment whilst exploring this recommend it to anyone as a necessity for a successful the places you suggested otherwise. I have been telling beautiful country, and we have learned a little more of your holiday. Thanks again”. Jackie Taylor - Western Australia everyone about it in Aus. One day I would like to do north culture and history, thanks to your team. Our month in NZ island using your service again. Tom Coulston has been a great success - would love to do it all again! ” John & Joyce Dorricott - UK Advertising Opportunity

We are a tour guide and we recommend the best places to stay, things to do and where to dine for each area.

Nationwide Advertorial Your message is broadcast to all listeners in New Zealand as they travel between the 180+ designated local areas (i.e. Auckland, Taupo, Christchurch) throughout the country. Tourism radio guarantees to deliver your message no matter where our listeners travel.

Our Top Picks We make recommendations on the best places to stay, activities & attractions, and best places to dine. Our top picks play twice before you arrive in each town or city.

Intellipoint An Advertisement for your business that plays as listeners travel towards your location and are triggered at a specific coordinate. “The Tourism Radio Guide was fantastic...we found places to visit we would never have found without it. The historical information it gave was very interesting.” Paula & Allan Mills - UK KNOW WHERE YOU ARE • KNOW WHERE TO GO • KNOW WHAT TO DO Rate Card

Nationwide Plan $39,495.00 +GST

Intellipoint $2,495.00 +GST “We had no hesitation in signing up with Tourism Radio. The product is great and works for the inbound visitor market and the domestic market. Our Top Picks We chose to not only advertise on Tourism Radio Accommodation $2,495.00 +GST but to also promote the product to our own Activities/Attractions $2,495.00 +GST customers...” Gavin Rutherford - Interislander Cuisine $2,495.00 +GST Art Scene $2,495.00 +GST Shopping $2,495.00 +GST

Combo - $3,995.00 +GST Intellipoint and Our Top Picks

Daryl de Lautour NATIONAL SALES MANAGER Tourism Radio New Zealand & Australia DDI: 09 215 2242, Mob: 021 244 2881 Email: [email protected]

Unit D, 4 Antares Place, Rosedale, Auckland 0632 PO Box 305 472, Triton Plaza, North Shore 0757 www.tourismradio.co.nz KNOW WHERE YOU ARE • KNOW WHERE TO GO • KNOW WHAT TO DO