BID PROPOSAL: CREATING A BETTER NORTHBANK

@TheNorthbankBID WWW.THENORTHBANK. THE NORTHBANK: A 24-HOUR DESTINATION

From world-class culture to vibrant nightlife, The Northbank has it all. In recent years, we have worked with you to reinvigorate this extraordinary part of the capital. Now, as the ballot approaches to decide whether The Northbank Business Improvement District (BID) will continue to enhance our infrastructure and champion sustainable growth, it’s time to review progress and plan for a prosperous future.

WWW.THENORTHBANK.LONDON / 2 As Chairman of The Northbank BID, I am both proud of the progress we have made during our first term and inspired by the intelligence, creativity and sheer hard CONTENTS work of the people involved. Welcome 3 The achievements outlined in this The Northbank has much to be proud of proposal for a second term of the BID as a district. However, we must do more, London's Riverside Cultural Quarter 6 demonstrate that it is a highly effective in particular to improve our environment. The Story So Far 7 vehicle for delivering transformational While our area is cleaner and greener improvements to our area. It gives us a than it was five years ago, like the rest of Public Realm & Environment 11 strong mandate to stimulate and influence the capital our air quality is unacceptable. Community Safety And 15 exciting new developments and initiatives, The BID will continue to champion Business Resilience many of which are instigated and led by an enhanced public realm, improved you, the business community. road network and the consolidation of Marketed & Promoted 17 waste and freight to businesses in The Much has been achieved, but our work is Corporate Community Engagement 19 Northbank and beyond, demonstrating not yet done. New challenges arise each how investment in local infrastructure BID Budget 21 day that can only be tackled with your will unlock growth across our capital. continuing support. With the UK facing Who Will Pay the Levy 23 political and economic uncertainty, it’s Working together, we can make The especially reassuring to know that all Northbank one of London’s most desirable Board and Observers 24 income generated by The Northbank BID destinations, and I trust you will continue The Northbank BID Footprint 25 levy is spent directly in our area and spent to help us develop and deliver our vision solely on projects that you have identified for the next five years. as important, in turn bringing benefits to the community as a whole. Matthew Dixon, Chairman Corinthia Hotel London

The Northbank BID has taken a holistic approach to developing one of London’s most dynamic and vibrant districts. Our expertise and skill has enabled us to formulate a framework that encourages collaboration and the better integration of public and private spaces.

Our first term has served to demonstrate This proposal for our next five years sets what can be achieved by a forward- out a long-term vision for The Northbank, thinking BID working closely with its building on the significant achievements stakeholders and key partners. I have of the first term. I feel this is an incredible witnessed both public and private sector opportunity for the whole business coming together to deliver real change, community within The Northbank to with greater things on the horizon for invest in a better future, enabling all this diverse and vibrant area. This is not sectors and our wider community to a simple rebrand – our endeavours are benefit from the improvements and focused on ensuring that this fascinating economic growth of the area. area remains a first-class destination, the value of its heritage harnessed and future Ruth Duston, Chief Executive The Northbank BID growth opportunities secured.

LYCEUM THEATRE 3 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 4 THE NORTHBANK: LONDON’S RIVERSIDE CULTURAL QUARTER

From high culture and world-class universities to spellbinding theatre and a flourishing street scene, via an excellent retail offer and great restaurants, bars and pubs, there’s no shortage of reasons to 35K+ STUDENTS FROM spend time in this fine area of Central London. 3 UNIVERSITIES

Until relatively recently, however, The Today, The Northbank is being Northbank was widely regarded as a place transformed into a vibrant 24-hour through which people passed on their way destination through an ambitious to other parts of the capital. In response to programme of initiatives designed this and other challenges to the wellbeing to complement the area’s impressive of the area, a diverse community from cultural, entertainment and corporate academia, the corporate world, and the assets. International tourists flock to culture and hospitality sectors united see world-famous landmarks; domestic 300- GARDENS behind the shared goal of enhancing the visitors, local workers, residents and area’s integrity and appeal in the face of students meet friends and explore 1,100 constant change and fierce competition. historic – and increasingly pedestrian- NET ADDITIONAL JOBS GROWTH In 2013, The Northbank Business friendly – streets and public gardens; THE NORTHBANK BID IS ONE OF Improvement District (BID) was formed. and multinational organisations build THE CITY COUNCIL’S MOST TRUSTED a home for themselves here. Several London BIDs, including Baker PARTNERS AND THE WORK WE UNDERTAKE WITH THEM IS Street Quarter Partnership, Heart of By working in partnership with WCC, UNDERPINNED BY AN OPEN, WORKING London Business Alliance, New West Transport for London (TfL), the PARTNERSHIP AS WELL AS A SHARED End Company and The Northbank are Metropolitan Police and others to COMMITMENT TO DELIVERING LASTING working closely with Westminster City upgrade daily operations and influence IMPROVEMENT FOR OUR RESIDENTS Council (WCC) to transform key areas of longer-term strategy, we have already AND BUSINESSES THAT LIVE AND £38M Central London and ensure that the capital taken great strides towards creating a ESTIMATED WORK IN THE DISTRICT.” TRANSPORT remains a leading global destination. brighter and more sustainable future BENEFITS Councillor Robert Davis MBE DL for The Northbank. Deputy Leader and Cabinet Member By strengthening our area’s identity, for Business, Culture and Heritage cleanliness and safety, The Northbank But this is just the beginning. Read on BID strives to continually improve the to discover what we intend to achieve experience of people working, living and between now and 2023. studying here, while attracting a higher number of business visitors and tourists.

At street level, while many people can’t say which initiatives and services are provided by BIDs, their absence would be obvious. Now, with more opportunity to move from ‘branding, bins and baskets’ to regeneration, planning and place- shaping, BIDs are poised to become truly integrated into the municipal landscape.

The Evolution of London’s Business Improvement Districts A report by Rocket Science UK Ltd. and Future of London, 2016

5 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 6 THE STORY SO FAR: WHAT YOU RECRUIT ASKED FOR AMBASSADORS TO WELCOME VISITORS IN 2013 AND HELP REPORT ENVIRONMENTAL ISSUES

TO BRING PROMOTE THE BUSINESSES NORTHBANK AS A TOGETHER TO LEADING LONDON HELP MAKE A DESTINATION POSITIVE IMPACT ON THE AREA

WORK WITH THE UPGRADE THE POLICE ON LOCAL PEDESTRIAN INITIATIVES TO ROUTES AND MAKE HELP BUSINESSES CYCLING A MORE FIGHT CRIME ATTRACTIVE OPTION

7 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 8 Image credit: Pamela Raith

THE STORY SO FAR: 2,680+ ACHIEVEMENT MEMBERS OF HIGHLIGHTS THE HOMELESS COMMUNITY SUPPORTED

Safe & Secure

1ST 660K+ EVER CHRISTMAS VISITORS AND LIGHTS ON THE BUSINESSES STRAND ENGAGED WITH BY AMBASSADORS Marketed & Promoted CSR 100 £1M DOUBLE-DECKER OF ADDITIONAL BUSES OF RUBBISH INCOME INTO AND RECYCLING THE AREA COLLECTED Public Realm & Environment Public Realm & Environment

9 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 10 OUR SERVICES: PUBLIC REALM & ENVIRONMENT A STRATEGIC VISION FOR THE NORTHBANK

With landmark architecture and a rich mix of cultural hotspots, The Northbank is a truly unique district in Central London. But to reach its full potential, even 100+ its most humble public spaces must play their part. LOCATIONS Creating a high-quality public realm and Today, our work with partners such as SUITABLE FOR environment has been a priority of The WCC and TfL is resulting in some of the LONG TERM IMPROVEMENT Northbank BID since its inception. With most important enhancements to our area PROJECTS the launch of our Public Realm Vision and in a generation. If this transformational Strategy in 2015, we identified over 100 work is to continue, the foundations laid locations suitable for long- and short- during the BID’s first term will need to term improvement projects, sparking be built upon during a second five-year

a host of positive developments over period of consultation, strategic planning Image credit: Publica the years to come. and sustainable development.

From essential infrastructure improvements to exciting new projects, OBJECTIVES FOR 2018-23 £40M+ the BID’s role as a formal consultative INVESTMENT body enables us to influence planning COMING TO Support the delivery of a world- , permission outcomes to ensure they • ARUNDEL are sympathetic to the area’s heritage class Aldwych project, now led STREET, SURREY by WCC STREET AND and history, and in the best interests VILLIERS STREET of our stakeholders. • D eliver a range of projects from Our forward-thinking Aldwych Vision will within the Public Realm Vision now be taken forward by WCC, with Local • C ontinue to engage with Villiers Image credit: Publica Implementation Plans (LIP) funding for Street stakeholders and develop Aldwych, Arundel Street and Surrey Street a vision to enhance the character public realm and highway improvements of the street bringing a £30m investment into the area. • W ork with the Mayor’s Air THE NORTHBANK BID Similarly, LIP funding for our proposed HAS BEEN INSTRUMENTAL Quality Fund and Vision to 73% public realm and highway improvements IN DRIVING FORWARD OF SURVEY reduce air pollution in Central RESPONDANTS around Villiers Street will see £10m INITIATIVES TO IMPROVE AIR London through Delivery and QUALITY AND THE PUBLIC WOULD invested in the creation of an environment LIKE TO SEE Service Planning that builds on REALM – IN PARTICULAR IN PUBLIC REALM worthy of this bustling thoroughfare. IMPROVEMENT our freight consolidation work VILLIERS STREET, STRAND TO VILLIERS and encourages cycling and AND ALDWYCH – WHICH WILL STREET AND SUPPORT HEALTHIER WAYS walking through the Healthy ALDWYCH* TO TRAVEL AND MAKE THE Streets Approach. NORTHBANK AN EVEN MORE ATTRACTIVE PLACE FOR BUSINESSES, VISITORS AND LONDONERS.” Daniel Johnson, thenorthbank.london/making-progress/public-realm-and-environment Transport for London CYCLE SUPERHIGHWAY CYCLE

11 / CREATING A BETTER NORTHBANK *The Northbank BID Perception Analysis 2017 WWW.THENORTHBANK.LONDON / 12 OUR SERVICES: PUBLIC REALM & ENVIRONMENT CLEANING & GREENING

As a thriving, 24-hour destination, The Northbank faces many challenges. The most visionary strategy can only be realised by responding to the day-to-day pressures exerted on our public spaces, making cleaning and I ENJOY WATCHING 100 greening central to the delivery of that strategy. LONDON WAKE UP IN DOUBLE-DECKER THE MORNING AND I’M BUSES OF While WCC is responsible for keeping its information and comparisons with the PROUD TO PLAY MY RUBBISH AND RECYCLING pavements and street equipment safe London Air Quality Network scheme PART IN PREPARING COLLECTED and tidy, The Northbank BID monitors the available on the BID website. THE CITY FOR ANOTHER BUSY DAY.” extent and quality of maintenance works Each year, the BID and its partners enter and in 2013 we introduced additional street Juan Pablo Valencia, the London in Bloom competition. As well cleaners, enhancing the public realm across Northbank Clean Team as placing hanging baskets, planters and the BID footprint. trees in tubs in key locations, we have Today, a dedicated team works day and also developed a comprehensive waste night to sweep, jet wash and remove graffiti and freight consolidation plan to minimise and gum, ensuring the area is kept clean traffic-related air pollution. In 2016, the and safe for businesses and visitors. Street result was a well-earned Silver Gilt Award. 2.8K+ concerns are reported quickly and the BID As our area’s burgeoning success attracts OCCASIONS is able to use its strong relationships to more people to its public spaces, pressure OF SAME DAY influence work by TfL and WCC to maintain GRAFFITI will increase on our cleaning and greening REMOVAL roads, footways and trees. services. We must be prepared to respond As well as helping to care for our award- to this challenge, and we trust you will winning parks and open spaces, we lend us your support. have routinely sought ways to promote biodiversity, better air quality and the pursuit of a smaller carbon footprint. Our OBJECTIVES FOR 2018-23 Green Infrastructure Audit and subsequent Public Realm Vision and Strategy identified IN 2016 WE • Continue to provide a 24-hour EARNED A a number of greening opportunities, SILVER GILT additional cleaning service, AWARD FOR including Embankment Station. TfL has offering a reactive response to OUR GREENING responded by implementing our plans for CONTRIBUTIONS businesses’ needs while keeping a unique improvement project that will the area clean and tidy benefit all those who travel through the busy station area. • Continue to monitor WCC’s Baseline Agreement and report Air quality is a critical concern for our environmental issues on a daily stakeholders and in 2015 we installed basis through our Ambassadors. an air quality monitor at King’s College London’s Strand campus, making

thenorthbank.london/making-progress/public-realm-and-environment JOHN ADAM ST 13 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 14 15 / CREATING A BETTER NORTHBANK A BETTER /CREATING 15 AND RESOURCES AND WITH SERVICES CONNECTS THEM AND SLEEPERS WITH ROUGH ENGAGES CAMPAIGN CHANGE’ THE ‘REAL PATROL SECURITY THE NORTHBANK OPERATED BY FRIDAY SHIFTS MONDAY TO 23:30 – 06:30 IMPLEMENTED HAVE BEEN DIGITAL RADIOS 75 thenorthbank.london/making-progress/community-safety-and-business-resilience with long-term beneficial effects. policies sustainable behaviour,antisocial implementing the police and other key players to reduce crime and During our first term, we have worked closely with SAFE AND SECURE MAKING THE NORTHBANK RESILIENCE BUSINESS AND SAFETY SERVICES:OUR COMMUNITY at St Martin’s. local organisations such as The Connection withthem resources available through engage with homeless people and connect to BIDs neighbouring and charities WCC, we with work campaign, Change Real the homelessness across Westminster. Through is toA longer-term goal reduce help AmbassadorsNorthbank and the police. businesses, toradios between communicate of digital 75 anetwork we established end, To spaces. public our this affecting problems longer-term strategies to the out design proportionate responses connected to and ensures swift knowledge Sharing to antisocial low-level behaviour. and crime together, we are responses timely delivering Working charities. and businesses local WCC, police, the BID, the between approach acoordinated Patrol been has Security keyThe to Northbank of success The the to Monday Friday. to 23:30, area 06:30 from team the covers BID incidents, the during evidence which provideaudio and video badges, video Wearing security support. and to provide invaluable street-level reporting Patrol Security Northbank introduced The we in2016 across capital, the concern increasing an security and With safety

a visible impact on the area. the on a visible impact introducing programmes that willintroducing have programmes while appropriately to concerns, their to and swiftly respond BID in the to continue businesses have confidence vital that it’s five years, Over next the OBJECTIVES FOR 2018-23 FOR OBJECTIVES • • • • • uild on the success of our ork with the police and other other and police the with ork an to provide ontinue to network radio our oost aintain excellent relationships BID footprint BID whole cover the across security daily by providing scheme patrol B  terrorism and crisis management. counter- awareness, fraud on exercises of table-top programme Westminster BIDs to deliver a W area of the inspections daily out carrying and community engaging with the business Ambassador programme, C police the and businesses BID, the enhance communications between B Transport Police British and Police Met the WCC, at partners with approach and ensure a coordinated M

WWW.THENORTHBANK.LONDON / 16 BUCKINGHAM ARCADE Metropolitan Police Metropolitan Westminster Borough Commander, Chief Superintendent Peter Ayling, TOVISITORS GREAT CITY.” THIS AND LONDON OF PEOPLE THE TO ABLE PROTECT BETTER ARE –WE AMBASSADORS AND NORTHBANK PATROL TEAM –NOTABLY BID THE ITS VIA SHARED INTELLIGENCE WITH COMMUNICATION AND OPEN THROUGH OUR SERVICES: MARKETED & PROMOTED RAISING THE PROFILE OF THE NORTHBANK

The Northbank has become one of the capital’s leading destinations, harnessing the value of tourism spend,

THE NORTHBANK entertaining and enthralling workers from across the area, SUMMER FESTIVAL and helping to promote London’s reputation as a global BROUGHT A BIG-SCREEN, LIVE MUSIC AND city. But there is much still to achieve. AN OUTDOOR Image credit: Pamela Raith MARKET The introduction in 2013 of Northbank stakeholders, while social media is set to

Ambassadors signalled our commitment to become an increasingly prominent feature © The , London offering on-street support, information and of our strategy. Our goal for the next five a positive visitor experience. The first term years is to further elevate The Northbank of the BID was also marked by the creation brand by continuing to create and attract of flagship events that quickly became headline-making cultural events. We hope established features of the cultural and you will share our ambition to make The social calendar. Northbank synonymous with every great 500,000+ ‘London moment’ happening in our area. PEOPLE 2015 saw the inaugural Northbank Summer ENGAGED THROUGH THE Festival, which brought big-screen tennis WEST END LIVE from Wimbledon and an outdoor market to PARTNERSHIP OBJECTIVES FOR 2018-23 Victoria Embankment Gardens. Later the same year, the first ever Christmas lights Continue our destination-building in The Northbank transformed the Strand, • campaign through social media, attracting London-wide attention. Since e-bulletins, press and other then, our festive illuminations have spread marketing tools to Villiers Street, gaining wide media coverage for being the capital’s ‘greenest’ • Deliver a programme of events THE CAPITAL’S seasonal lights. that enable local employees, ‘GREENEST’ students, residents and visitors SEASONAL In 2014, our sponsorship of West End Live LIGHTS ARE to enjoy The Northbank’s unique POWERED BY was our first step towards closer alignment USED COOKING open spaces OIL COLLECTED with the capital’s hot-ticket events. FROM LOCAL Attracting over 500,000 people to the area, Raise the profile of the Public BUSINESSES AND • CONVERTED this annual celebration of West End theatre Realm Vision for Aldwych by INTO BIOFUEL BY vastly increases the reach of The Northbank OUR PARTNERS hosting cultural events and brand. Other high-profile happenings with bringing key influencers into which the BID has shared the spotlight the area include the 2016 Tour of Britain and the 2017 London Festival of Architecture. • Develop destination branding through a single, identifiable Digital communication has become a message to enhance an area- vital support system over the first term wide marketing strategy. of the BID. Our website and newsletter are important sources of information for

thenorthbank.london/making-progress/marketed-and-promoted THE STRAND

17 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 18 OUR SERVICES: CORPORATE COMMUNITY ENGAGEMENT

CHAMPIONING SUSTAINABLE THIS IS SUCH A FANTASTIC PART OF THE CITY, I LOVE THAT MY ROLE IS TO WELCOME VISITORS AND GROWTH HELP THEM DISCOVER ALL THAT NORTHBANK HAS TO OFFER.” Rafal Mlot, Ambassador

Our understanding of the challenges facing the diverse businesses, organisations and communities in our area has deepened over the first term of the BID, enabling us 4K+ to tailor our offer to their changing needs. PRIVILEGE CARDS From the launch in 2014 of the Small 20,000 people each year, showcasing ACTIVATED Business Network to the more recent local businesses and personalities, and DURING THE FIRST TERM OF Future of Apprenticeships event and the publicising upcoming events. THE BID Northbank Employability and Careers fair, we With your support, we intend to continue are committed to empowering our business this vital work, bringing businesses together members to deliver positive outcomes in to make a positive impact on our area. such critical areas as Employment and Education, Skills, Small Business Support, Charity Engagement and Wellbeing. OBJECTIVES FOR 2018-23 Whether helping connect businesses with school leavers or ensuring organisations • Deliver a programme of 200K+ understand the impact of the new informative, activity-based events COPIES OF THE Apprenticeship Levy, we appreciate that NORTHBANK in support of initiatives such as MAGAZINE a healthy local economy requires skilful Westminster Enterprise Week PUBLISHED leveraging of the academic and commercial expertise on our doorstep. During our • Promote workplace accessibility first term, we have hosted mental health and upskilling, and raise and wellbeing seminars, encouraged awareness of employment community-based volunteering and opportunities in the area for created The Northbank Community Choir. local job seekers Promoting inclusion and communication in • Support events – such as British the workplace promotes our engagement Science Week – that promote agenda while helping to create a happier Science, Technology, Engineering and more productive Northbank. 30 and Maths (STEM) careers to BUSINESSES Launched in 2014, The Northbank Privilege young people PLEDGED Card gives local workers and residents TO CHANGE • Continue the Ambassador BUSINESS POLICY special discounts and offers on eating, ON AIR QUALITY programme, offering a street drinking, entertainment, leisure and more. EFFORTS concierge service and providing With over 4,000 cards activated during information to businesses the first term of the BID, this initiative continues to encourage local spending and • Deliver a successful Privilege support for neighbourhood businesses. Card scheme to encourage local Similarly, the Northbank Magazine reaches economic growth.

thenorthbank.london/making-progress/corporate-community-engagement

19 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 20 THE NORTHBANK BID: BID BUDGET

The BID budget sets out the share of income and Management and overhead costs will be funded as far as possible from voluntary COST TO YOUR BUSINESS resources across each of the BID themes. contributions. A BID levy collection rate is The approximate costs to a small assumed to be 95%. The BID levy collection business will be £125.00 per week. fees and BID running costs (such as legal The table below sets out the £9.5M+ and accountancy services) are also shown approximate annual BID levy for THE BID LEVY in the budget. The budget is based on the small, medium and large business: WILL RAISE BID’s second term running for 5 years from APPROXIMATELY 2018/2019 2019/2020 2020/2021 2021/2022 2022/2023 £9.5 MILLION the start of the April 2018 financial year. It is Business Rateable Annual (INCLUSIVE OF Income £ £ £ £ £ Total £ % of total VOLUNTARY proposed that the BID goes live on the 1st Size Value BID Levy CONTRIBUTIONS) BID Levy April 2018. Once the BID is fully operational, 1,810,000 1,860,000 1,890,000 1,955,000 2,010,000 9,525,000 97 Small £150,000 £1,500 collection 95% changes to budget priorities will be made by the BID Board General Meeting, or an Medium £750,000 £7,500 Voluntary 30,000 60,000 60,000 60,000 60,000 270,000 3 Extraordinary General Meeting, to which contribution £2,500,000 Large £25,000 all Businesses will be invited. (capped) Total 1,840,000 1,920,000 1,950,000 2,015,000 2,070,000 9,795,000 100 The BID levy will raise approximately £9.5 million (inclusive of voluntary contributions) to be spent exclusively in the BID area over Voluntary contributors Expenditure £ £ £ £ £ Total £ % of total its 5 year life. A levy of 1% will be applied The BID legislation does not currently 1% Public Realm provide a mechanism for a mandatory A LEVY OF to the rateable value of each defined 1% WILL BE Operational 390,000 394,000 400,000 410,000 420,000 2,014,000 21 ratepayer in the BID area, of which there contribution from landowners for new APPLIED TO Services THE RATEABLE are approximately hereditaments, raising BIDs coming on stream. Therefore, the VALUE OF Strategic Vision for approximately £1.8 million per year BID executive will actively seek voluntary EACH DEFINED 120,000 165,000 165,000 165,000 160,000 775,000 8 RATEPAYER IN Northbank (inclusive of voluntary contributions). contributions from landowners. The BID THE BID AREA team has been successful in obtaining Community Safety Calculating the BID levy additional funding from property owners and Business 295,000 302,000 307,000 320,000 330,000 1,554,000 16 To calculate the proposed annual BID Resilience and will actively seek further voluntary levy, simply multiply the business rateable contributions from other organisations Marketed and value by 0.01. The BID levy rules are set out 350,000 358,000 364,000 385,000 404,000 1,861,000 19 and businesses outside the BID area who Promoted below but if you are unsure of whether your are interested in the BID. The Northbank Corporate business is eligible or indeed if you don’t BID will also have the potential to apply Community 265,000 270,000 274,000 285,000 295,000 1,389,000 14 know your rateable value, please contact for grants, bringing in additional income Engagement the BID team. into The Northbank area. Grant making bodies do regard BIDs and their company BID Team Support 160,000 163,000 166,000 170,000 173,000 832,000 8 Collecting the BID levy structure as a good source of private Overhead 145,000 150,000 154,000 158,000 163,000 770,000 8 The BID levy will be due on 1st April each year and will be collected by the City of sector match funding. Contingencies 115,000 118,000 120,000 122,000 125,000 600,000 6 Westminster Council on behalf of the BID Total 1,840,000 1,920,000 1,950,000 2,015,000 2,070,000 9,795,000 100 Company. The levy income will be collected into a ring-fenced BID Revenue Account and these funds will be regularly transferred to the BID Company. Year 1 will commence in April 2018.

21 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 22 THE NORTHBANK BID: THE NORTHBANK BID: WHO WILL PAY THE LEVY BOARD AND OBSERVERS

The BID process is governed by Government Legislation The board is a cross-sector representation of the BID’s and Regulations. As such, once a majority vote has levy-paying occupier base, with members re-elected been achieved, the BID levy becomes mandatory on annually at the company AGM. 5 years all defined ratepayers. THE LENGTH It is proposed that the BID’s management OF THE NEXT The rules for the BID levy are as follows: Board Directors Observers BID TERM The BID levy will be based upon the and overhead costs are met firstly through Rateable Value in effect on 22nd December the voluntary contributions generated by Matthew Dixon Alistair Subba Row 2017. Properties that come into the Rating the BID, minimizing as much as possible a Chairman Farebrother List during the BID term will be subject to commitment from the BID levy funds. Corinthia Hotel London Allyson Hargreaves the BID levy from the effective date that the St Martin-in-the-Fields How much investment will it create? Julian Robinson property is brought into the rating list and Vice-Chairman As outlined above The Northbank BID Andrew Hicks the RV effective at that time. LSE will generate approximately £10 million Capco The levy will assume a growth rate for over the lifetime of the BID term - 5 years. Emma Knott Lauren Preteceille inflation of 2.5% applied on 1st April each In addition, the BID board and executive Ambassador Theatre Group Transport for London £10M year. As the BID will commence on the team will endeavour to increase the Geoff Smout APPROXIMATE 1st April 2018, it is proposed that the budget through grants and other sources Fr Luke Miller GENERATION Bain & Company OF FUNDS OVER inflationary rate is applied from 1st of income. Archdeacon of London THE LIFETIME OF April 2019. Guy Hilton THE BID TERM In the first term we successfully leveraged Nikki Clarke-Rogers (5 YEARS) The Waldorf Hilton The term of the BID will be for a period in large financial contributions from other Metropolitan Police Jeremy King of 5 years from 1st April 2018. funding sources and we plan to do the Cllr Robert Davis Corbin & King same again. Westminster City Council The BID levy will be applied to all Jonathan Reekie ratepayers with a rateable value equal Cllr Tim Mitchell Westminster City Council to or greater than £150,000. The 'closed year rule' Paul Hewitt Ratepayers in receipt of mandatory Where the rateable value for a Land Securities charitable relief from business rates shall hereditament (rateable business receive a 80% discount on the BID Levy. unit) changes and results in a lower Ralph Luck BID levy, this comes into effect only King’s College London A ratepayer will be liable to pay the BID levy from the start of the financial year Ruth Duston on an unoccupied property without any in which the change is made and The Northbank BID void period or reduction in the BID levy. no refunds of the BID levy will be Scott Brodie made for previous years. There will be no VAT charged on the British American Tobacco BID levy. Steve Sherwood The levy per hereditament will be capped For further information please visit PwC at £25,000. The capped levy will assume www.thenorthbank.london/ a growth rate for inflation of 2.5% applied the-northbank-bid/road-to-renewal on 1st April each year.

23 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 24 THE NORTHBANK BID WITH ITS UNIQUE CLUSTER OF FOOTPRINT ARTS, CREATIVE INDUSTRIES AND HIGHER EDUCATION, THE NORTHBANK IS EMERGING AS AN IMPORTANT NEW Aldwych CULTURAL QUARTER.” d an tr S

Jonathan Reekie,

h The BID boundaries yc Somerset House w ld A

Arundel Street

The Northbank Business Improvement Street and Carey Street. The eastern

District geographically sits in the centre of boundary runs along Bell Yard and

London. It runs near Admiralty Arch in the Temple Gardens. The southern boundary nd ra St West, through Trafalgar Square, along the runs along the Embankment from Burleigh Street Strand and through Aldwych to Temple to Temple Pier.

Southampton Street Bar. In outline it is bounded in the north The streets and part streets contained Trafalgar Square Lancaster Place by Chandos Place, Maiden Lane, Tavistock within the BID area are as follows: Proposed Garden Bridge

t en m nk ba m E ia Northbank BID Street List d or n t ra ic St V

ce Adam Street Exchange Court Robert Street la P oy av William IV Street S Adelaide Street Exeter Street Savoy Court

Adelphi Terrace Fleet Street (Part: 194-193) Savoy Hill

Agar Street Garden Court (Part: 3) Savoy Place

Aldwych George Court Savoy Street Somerset

Arundel Street Grange Court (Part) Savoy Way Place Martin’s St House

Bedford Street (Part: 1-9, 51-41) Great (Part) Southampton Street (Part: 1-18, 32-39) Bell Yard (Part: west side, 1-3) Heathcock Court

Spring Gardens (Part: 1, 2, 3, 5, 7, 9) Northumberland Avenue Victoria Buckingham Arcade Houghton Street Embankment St Clements Lane Buckingham Street Hungerford Lane Gardens St Martin’s Place (Part: 1-8) Bull Inn Court India Place

Burleigh Street Ivybridge Lane St Martin's Street (Part) The Mall Carey Street (Part: south side) John Adam Street Strand Surrey Street Carting Lane Kean Street (Part: 2-6) Villiers Street Catherine Street (Part: 1, 3, 5, 15) Kingsway (Part: 1-11, 2-20) Tavistock Street (Part: 2-42) Chandos Place (Part: south side) Lancaster Place Temple Place Charing Cross Little Essex Street The Arches Clements Inn Lower Robert Street The Mall (Admiralty Arch) Alteration Ballot: Clements Inn Passage (Part: 8-10) Lumley Court Trafalgar Square The proposed BID arrangements for The Northbank The way that the Board of The Northbank may alter the BID Cockspur Street (Part: 1-4, 57-66) Maiden Lane (Part: 1-25) Victoria Embankment (Part) BID have been altered to include Admiralty Arch and St arrangements without an alteration ballot has not changed. Clements Lane. For more detailed information, please go Currently, such alterations are permissible so long as the Craven Passage Maltravers Street Villiers Street to www.thenorthbank.london. The following things have Board consults on such alterations with the council and Craven Street Milford Lane Water Street not been altered: any alterations do not: Devereux Court Melbourne Place Watergate Walk • alter the geographical area of the BID; Wellington Street (Part: 1-31, 2-26) Drury Lane Montreal Place 1. the works or services to be provided; • cause anyone to pay the BID levy who was not liable to pay (Part: 71-Aldwych, Aldwych-109) New Inn Passage Whitcomb Street (Part) 2. the persons to have responsibility for implementing the it before; or Duncannon Street Northumberland Avenue (Part: 1-13, 2-10) BID arrangements; • increase the amount of the BID levy for anyone. Durham House Street Northumberland Street Whitehall Place (Part: 10) 3. the existing baseline services provided by the council; Any such alterations to the BID arrangements must not Embankment Place Pall Mall East (Part: 13-17) William IV Street (Part) 4. the way in which it is determined which non-domestic conflict with the Local Government Act 2003 or the Essex Street Portugal Street (Part: 1-4) York Buildings ratepayers in the geographical area will be liable to pay Business Improvement District (England) Regulations 2004. York Place the BID levy; 5. the way the BID levy is to be calculated; and The costs incurred in developing the BID proposals, holding 6. the category of non-domestic ratepayer for which and the ballot and implementing the BID will be recovered through the BID levy during its current term. Any streets or alleyways that are not shown in the above list will be deemed to be part of the BID area the level at which any relief from the BID levy is to apply. as defined by the map on page 26. The alterations to the BID arrangements will commence on the same date as the renewal of the BID arrangements, Find a full map of the area at www.thenorthbank.london namely 1 April 2018.

25 / CREATING A BETTER NORTHBANK WWW.THENORTHBANK.LONDON / 26 THE SAVOY HOTEL

The Northbank BID West Wing, Somerset House Strand, London WC2R 1LA

0203 697 9270 [email protected] @TheNorthbankBID WWW.THENORTHBANK.LONDON