Sponsorship Opportunities
Total Page：16
File Type：pdf, Size：1020Kb
INTERNATIONAL HORSE TRIALS SPONSORSHIP OPPORTUNITIES RUNNING OVER FOUR DAYS OF COMPETITON, BRAMHAM INTERNATIONAL HORSE TRIALS IS ONE OF THE COUNTRY’S FINEST EQUESTRIAN EVENTS Eventing is a test of athleticism, stamina and precision; the variation in discipline and unpredictable nature of the sport make for superb viewing for both the equestrian enthusiast, and the untrained eye. DRESSAGE – THURSDAY AND FRIDAY A test of supreme control and technical excellence during which a set routine of moves are performed – both horse and rider must be highly trained and extremely fit. CROSS COUNTRY – SATURDAY Horse and rider tackle up to 36 obstacles over what can be a four mile-long course. Technical perfection, peak condition and diverse skills are required for the sport’s most exciting phase. SHOW JUMPING – SUNDAY A tense climax to three days of competition; a set combination of obstacles are jumped in a test of judgment, speed and accuracy. ABOUT EVENTING Eventing sport and lifestyle has long been a part of British culture, with events like Badminton, Burghley and Bramham Horse Trials being amongst the biggest of all the UK’s sporting events. Over 4.5 million people ride regularly Horse trials throughout the UK are attended by more than HALF A MILLION spectators of all ages, with many more following through the media of the UK adult population have declared an 35% interest in non-racing equestrian sport British Eventing stages around 192 events annually, with nearly 94,000 entries per season and around 12,000 members Over the last seven years, the number of competitors has increased by 45% TEAM GB SUCCESS TEAM INDIVIDUAL 2017 European Gold 2017 European Bronze, Nicola Wilson 2015 European Silver 2014 World Bronze, William Fox-Pitt 2014 World Silver 2013 European Bronze, William Fox-Pitt 2012 Olympic Silver 2010 World Silver, William Fox-Pitt 2011 European Bronze 2009 European Gold, Tina Cook 2010 World Gold 2008 Olympic Bronze, Piggy French 2009 European Gold 2007 European Silver, Mary King 2008 Olympic Bronze 2006 World Gold, Zara Phillips 2007 European Gold 2005 European Gold, Zara Phillips 2006 World Silver 2005 European Silver, William Fox-Pitt 2005 European Gold 2004 Olympic Gold, Leslie Law 2004 Olympic Silver 2004 Olympic Bronze, Pippa Funnell ABOUT BRAMHAM HISTORY The Horse Trials take place every June at Bramham Park, the ancestral home of the Lane Fox family for over three centuries. Bramham International Horse Trials is one of the world’s leading and longest running three day events. WORLD CLASS COMPETITION Every year the world’s most successful and talented competitors are attracted to Bramham. Bramham International Horse Trials plays host to the national Under 25 CCI3* Championships, as well as Senior CCI3* and CIC3* competitions, and is regularly used as a selection event for the European and World Championships, and The Olympics. OUR AUDIENCE Bramham International Horse Trials attracts an audience of around 55,000 visitors every year, and even more follow through the media. Our visitors are predominantly from the ABC1 consumer group. A great place to build brand awareness and exposure STATISTICS PARTICIPATION DEMOGRAPHIC Competitors and Owners Spectators 3% AB 17% 37% AB C1 52% 63% C1 C2 28% DE PARTICIPATION AGE PROFILE Competitors Spectators 3% 16 - 24 11% 18% 8% 25 - 34 Under 35 41% 19% 35 - 44 35 - 44 51% 45 - 54 49% 55 + 55 + PARTICIPATION GENDER PROFILE Competitors Spectators 28% Female Female 47% 53% Male 72% Male SPONSORSHIP PACKAGES All of our packages are bespoke and put together on an individual basis, dependent upon your budget and needs FENCE SPONSORSHIP Fence sponsorship is a useful and effective way to get your company’s name and information to over 55,000 people who visit the event over the four days of competition. We find that many of our fence sponsors return year after year as they have found that their investment is truly worthwhile. FEATURE FENCE - Situated in prime positions around the cross country course - The most testing obstacles on the course - Multiple element - These will always attract a large number of spectators and will ensure maximum exposure of your brand - In most cases, these fences will be used by both the CCI3* and CIC3* cross country courses STANDARD FENCE - Usually single element obstacles - These fences may only be used for the CCI3* or CIC 3* cross country course only, although a few will be used for both competitions FENCE SPONSORSHIP – INCLUDES PRE-EVENT Both the Feature and Standard Fence Sponsorship packages include the following pre-event features: - Your company logo on the Equi-Trek Bramham International Horse Trials website, together with your company information (approximately 75 words) - A link from the Bramham website to your website ON-EVENT (benefits vary depending on level of sponsorship) - Sponsorship of your chosen cross country fence - The name of your company reflected in the name of the cross country fence - Space for advertising boards at your sponsored cross country fence - Space for an advertising board in the Equi-Trek Arena and the TopSpec Arena - Regular mention of your company name and information over the event commentary system - The option of having a private hospitality marquee close to your sponsored cross country fence (subject to location); the cost of this would be in addition to the sponsorship package - Sponsor’s tickets and badges (valid for all four days) with access to the Member’s areas for formal or informal dining during the entire event (food and refreshments not included) - Sponsor’s car passes (valid for all four days) - Two invitations to the Bramham Course Walk (with a leading event rider) and supper held on Tuesday 5th June 2018 - Two invitations to the popular Riders and Owners Cocktail Party on Thursday 7th June 2018 - A half page colour advert in the official event programme Feature Fence Sponsorship packages start at £3,500 plus VAT, whilst Standard Fence Sponsorship packages start at £2,500 plus VAT. Please get in touch with us to discuss your individual requirements. SUPPORTING SPONSORSHIP We welcome any sponsorship enquiry, and we work very closely with our sponsors to ensure that they receive the maximum possible benefit from their presence at the Equi-Trek Bramham International Horse Trials. To that end, we are open to suggestions to sponsor almost anything at the event – whether it be the car parks, the arenas, the secretary’s tent – or even the loos! All of our sponsorship packages are bespoke. WE CAN OFFER YOU: - Space for advertising boards placed in strategic positions around the site - Tannoy/PA announcements - Branded flags located around the event site (limited availability) - Sponsorship of an arena class such as British Show Jumping, Hunters, Young Stock or Pony Club; supplying branded prizes and rosettes your company logo - Information displayed on the Bramham Horse Trials website - A link from our website to your company’s website - Prices for Supporting Sponsorship packages are set on a bespoke basis dependent upon your individual requirements Depending upon the level of sponsorship, an appropriate number of complimentary entrance tickets and Member’s passes will be made available. Your package also includes: - Invitations to our popular Riders and Owners Cocktail Party, held on Thursday 7th June 2018, offering you the chance to mix with other sponsors, riders and owners. - Invitations to the Bramham Course Walk and Supper held on Tuesday 5th June 2018. You and your guest will be guided around the course by an experienced event rider who is competing at the event. The evening is concluded with a fantastic supper inside Bramham House. - A private marquee situated adjacent to the cross country course for client hospitality (additional cost). - A private chalet in our Member’s Bistro adjacent to the West Arena for sole use (additional cost). - Access to the Member’s Bar and Bistro for formal or informal dining. CORPORATE HOSPITALITY Set within the beautiful surroundings of Bramham Park, we are delighted to offer a unique hospitality service throughout the event Prices are available upon request Please get in touch with the Horse Trials Office to discuss your requirements FOR FURTHER INFORMATION Please contact Emily Adshead to discuss the possibility of sponsorship 01937 846 005 [email protected] .