Predictive, AI, ML

ShopIQ Brochure About ShopIQ

ShopIQ offers enterprise-grade advanced eCommerce analytics solution for deducing the user behavior on your online store through various KPIs and machine learning models. It will enable you to identify critical opportunities and predict patterns to drive more business to your eCommerce store. Predicting user behavior and personalized experience is the key to remain competitive.

The solution provides a robust interface, powerful analytics capabilities, and real-time mechanism that will connect all touchpoints and will help you improve sales and achieve higher revenue goals. Optimize customer jour- neys, drive functional enhancements and improve overall customer experience.

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25+ 275+ Quick Setup Dashboards Data Streams Get started within minutes quickly with basic features. 165+ Fully featured Analyzed Charts Single e-commerce app to analyze user behavior, engagement, marketing, sales, products, brands and more.

Real-time Analyze and gain insights based on actual clickstream data and stop relying on sampled data. Work with sub-second latency. Keep a track of every activity on your online store in real-time and make quick business decisions.

ML & AI integrated platform Built-in capability for AI and ML. Integrate advanced machine learning capabilities to take critical data-driven business decisions faster. Use predictive models to analyze the pattern, segment customers and boost conversion.

Boost conversions Better customer experience Improve revenue

Save operational costs Drive functional enhancements Built-in lead scoring

Abandoned cart/wishlist analysis Generate customer lifetime value Predictive inventory modeling Features Contd.

Predictive Lead Scoring Inventory Prediction Determine propensity score for your online visitors and ShopIQ’s inventory analysis model uses past sales data to know how valuable a particular customer is for your brand determine the quantity of a product required in the inven- based on their online behavior and level of interest. tory. Use the information generated to fulﬁll the demand for stock/product over a week, month, or even a year.

Reports and notifications Customer Lifetime Value Receive regular updates regarding specific business met- Identify the top customers based on user segments such rics through e-mail and API calls and also share with the as past sales, region or product sold to understand the flow team using the reports and notifications functionalities. of revenue. Modify your marketing strategies to increase conversions and drive traffic.

User tracking & Funnel Analytics Customizable Track user behavior in real-time and gain important Take full control with fully customizable dashboards, insights to take critical actions. reports, variables and notiﬁcations.

Ready-made dashboards & charts Ready made dashboards and charts to get you started Immedately. ShopIQ Advantage

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e e o o r r + of e-commerce analytics solutions currently = provide limited analytics capabilities and focus on a few areas only. Batch or BI Real Time BI + Real Time

Providers which offer eCommerce analytics such as Google Analytics 360, Adobe Analytics, Mixpanel, CleverTap, Looker, Woopra focus on a Proﬁle Users Basic Use Cases few business areas where they collect data from Event Segment multiple sources but most of them are expensive. Tracking Discovery They are strong on optimizing marketing channels Predictive Attribution but they lack the following: Analytics Anomaly No real-time data reporting Recommendations Collect Data Detection Advanced Capabilites Lack of Machine Learning and AI Analyze Monitor Limited customization Behavior Performance Real-time Not fully featured Segment Analyze 1-on-1 Users Operations Personalization Highly expensive Measure AI/ML Campaigns Assist

Ad-hoc Customer Core Processes Analysis Service Funnel Analysis ShopIQ Advantage contd. Fully featured Performance Build-in models Visualization & built-in insights Visualization &built-in conversions. analysis, abandonment for identiﬁcationofgrowth and boosting salesand maximizing cart opportunities able to getsolutionsin several e-commerce domainssuch ascustomer personalization, engagement, hasbeensuccessfulShopIQ potential the intapping ofe-commerce data.E-commerce retailers willbe Customizable dashboards reports. and Charts. 275 using leadusing scoring models. Calculate propensity the score for avisitor Predict customer lifetime value. management. Perform inventory analysis for stock products, brands more. and behavior, marketing, engagement, sales, e-commerceSingle appto analyze user prediction. Un-sampled raw accuracy data–higher in analyze. latencySub-second to collect data and + DataStreams 165+Analyzed and Predictive, AI,ML datacollection Real-time Cost source, unlimited custom variables. anyCollect type ofdataacross any data terabytesIngest ofdataperday withease. aslowPricing as$49/month. starts Costs verylesscompared to tools. other across datasources. Easy-to-use solutionfor complex usecases platform.the learning & unsupervised built-in Supervised Use Cases Marketing Products Visitors fraud detection &malpractices. fraud Detect unusualbrowsing orpurchase behavior for behavior visitors. ofthe likelihood the Identify ofpurchase by browsing and recommendations oroffers. Determine whatcustomer may like show and customerIndividual preference behavior and tracking. PPC, etc.) based etc.) onproductPPC, &order history. &recommendIdentify marketing channel (social, different marketing channels. Real-time budgetallocationrecommendations for bestmarketing the Identify channels by ROI. orders competing and for product behavior. Recommend bestprice range for aproduct based on provided by sellers –enhanced categorization. Use ofNLPto understand product description offers. Product analysis category, against brand, margin & demographics. Monitor top-selling products across user Use Cases contd.

Personalization Inventory Analysis Real-time Personalization for the individual visitor Determine the availability of stocks as per seasonal based on demographics and browsing history. sales. Offer different products, discounts, based on learning Align marketing strategies with the stocks in hand. from past data and boost conversion.

Customer Lifetime Value Lead scoring Determine trends and patterns in the products that a Run real-time campaigns based on lead score. customer is likely to buy. Show pop-up offers if customers reach a propensity Send targeted emails for drawing customers’ score above a certain percentage. attention over a product. Run multiple discount campaigns in the form of Run retargeting campaigns to trigger sales. bargaining at every score check stage. A campaign will automatically pop up for a product that has the Maintain a balance between the customer acquisition highest overall propensity score. cost and revenue generated from a customer.

Lead scoring Cart Abandonment/Wishlist Analysis Run real-time campaigns based on lead score. Notify customers when the price drops or the product is available to draw their attention. Show pop-up offers if customers reach a propensity score above a certain percentage. Retarget the customers who had abandoned their cart with offers, recommendations, and other Run multiple discount campaigns in the form of marketing schemes. bargaining at every score check stage. A campaign will automatically pop up for a product that has the highest overall propensity score. Business Challenges

Deliver optimal and personalized customer experience.

Determine complete customer cycle and journey.

Improve and optimize marketing strategies.

Identify purchasing patterns of the customers.

Discover top channels that would garner conversions.

Understand the customers – how they interact across different channels and what are their interests. Increased Revenue, Sales, and Conversions Business Impact Use features such as Ad-hoc analysis to understand the sudden increase in customer churn and query the structured data to generate insights. Determine factors such as price changes that might impact the sales, the reasons behind the fall in the number of customers, and the changes associated with the customer service metrics. Gain insights into the conversion rate through the in-built conversion analysis dashboard that allows you to deﬁne conversion events.

Better Customer Experience Track down customer journey, identify barriers and overcome them to deliver better customer experience.

Real-time Personalization Provide personalized experience for each customer in real-time. Get readymade solution to analyze what the customers want, when they want, and where they want through the in-built dashboards. Predict the possibilities of their future purchases which can help in providing a better experience.

Customer Intelligence Make informed decisions and connect all the touchpoints based on customer behavior. Use advanced machine learning capabilities to make data-driven decisions faster.

Effective Internal Business Communication Track down customer journey, identify barriers and overcome them to deliver better customer experience. Schedule and share reports with multiple teams in the loop. Clients and Testimonials

We partnered with IQLECT to develop an end to end marketing automation and lead generation app which increased the conversion rate by 2x and generated 15% more incremental leads. IQLECT is the next best thing for next best action. IQLECT purpose built NoSQL, BangDB brings convergence of AI and streaming to enable hyper real time scenarios which are needed to solve such advance problems. We did not ﬁnd any other vendor who could math the business outcomes generated by IQLECT Haider Khan Data Science Leader, Applied Intelligence, Accenture ShopIQ

ShopIQ can help businesses at any level of maturity with real-time ecommerce analytics. Predictive and real-time insights will enable you to take quick informed business decisions and boost your sales.

Learn how ShopIQ can take your ecommerce business to the next level

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