2060 Digital www.yourdomain.comwww.2060digital.com
Give Big/Hubbard Partnership 2020
Non-Profit Opportunity Prepared By: Erica Roney + Jodee Fraser 425-653-1153 [email protected]
1 MEET OUR STATIONS 2
Meet MOViN 92.5 Meet THE BULL 98.9 Meet WARM 106.9 Format: KQMV Format: KNUC Format: KRWM Mainstream Top 40 Country Adult Contemporary
Target Audience: Target Audience: Target Audience: Primary: Adults 18-49 Primary: Adults 25-54 Primary: Women 25-54 Secondary: Adults 25-54 Secondary: Women 18-49 Secondary: Adults 25-54
Positioning: Positioning: Positioning: MOViN 92.5 is a mass appeal mainstream Top 40 The New Bull 98.9 playing more new country than “Warm 106.9, Today’s Hits & Yesterday’s station that is Seattle’s #1 Hit Music Station and is any other station in the market. Favorites” provides a friendly variety of continuous home to Seattle’s premium morning show, Brooke hits and favorites from 3 decades that are time & Jubal in The Morning. Listeners: tested and familiar. Warm plays sing-a-long songs The Bull listener is passionate about country. They for the workday that power a positive attitude and Listeners: are very fun and engaged. They are part of the maintains a foreground format. MOViN 92.5 reflects the lifestyle of dynamic mainstream culture and often trendsetters. consumers who love to shop, dine, entertain, Listeners: travel, exercise and check out what’s new. MOViN Music: Warm 106.9 reflects the lifestyle of the on-the-go 92.5 is upbeat, positive, and energetic. 98.9 The Bull is committed to playing more new female. Often a soccer mom with active kids. country than any other country station in Seattle, Staying in touch with everything that is going on in Music: with an emphasis on today’s top Country artists the community MOViN 92.5 plays Seattle’s #1 Hit Music from like; Jason Aldean, Luke Combs, Eric Church, Sam artists like Selena Gomez, Bruno Mars, Ariana Hunt, Zac Brown Band, Carrie Underwood, and Music: Grande, The Weeknd, Taylor Swift, Justin Bieber, Miranda Lambert. Warm 106.9 artists include Taylor Swift, Katy Halsey, Shawn Mendes, Zedd, Rihanna, Charlie Perry, Maroon 5, Adele, Bon Jovi, Kelly Clarkson, Puth, Maroon 5, and anyone else that is hot and Prince, P!nk, Meghan Trainor, Ed Sheeran, new! Madonna, Bruno Mars, and John Mellencamp. MEET OUR STATIONS 3
Monthly Website Averages* Monthly Website Averages* Monthly Website Averages* 1,380,289 705,980 172,892 62,971 56,883 14,704 90,215 77,301 25,244 page views sessions users page views sessions users page views sessions users
Monthly Streaming Averages* Monthly Streaming Averages* Monthly Streaming Averages* 487,685 112,298 00:49 109,425 13,216 01:31 162,210 14,167 02:02 sessions unique visit atsl sessions unique visit atsl sessions unique visit atsl
Social Media Social Media Social Media 164,600+ 6,700+ 23,100+ Facebook Likes Facebook Likes Facebook Likes 11,400+ 720+ 2,700+ Twitter Followers Twitter Followers Twitter Followers 21,400+ 2,736+ 3,613+ Instagram Followers Instagram Followers Instagram Followers
12-Month Average Weekly Cume 18+ : 12-Month Average Weekly Cume 18+ : 12-Month Average Weekly Cume 18+ : 813,700 394,500 790,300
Web Stats: Google Analytics • Streaming Stats: Webcast Metrics™ • July, August, September 2019 (Month Averages) GIVE BIG STRATEGY NON-PROFIT PARTNERSHIP 4
Social Media Facebook Post $500 – 1x Station Post $1200 – 4x Station Posts (1x per station)
One-Week Radio Campaign: 30 commercials All commercials run M-Sa 6a – 10p, equal dayparts AM, MD, PM, EV – 24x Total All commercials are matched 1:1 on our station streaming stations – 24x Total Production of Commercial is at no additional charge $4,000 MOViN 92.5 FM / 378,700 Gross Impressions P18+ $2,700 WARM 106.9 FM / 318,000 Gross Impressions P18+ $1,900 THE BULL 98.9 FM: / 158,400 Gross Impressions P18+ $750 KIXI AM 880 / 42,000 Gross Impressions P18+
Email to 120,000+ Opt-in Station Subscribers (inclusion in all 4x stations) $750 inclusion in one-week email blast
Run of Site Banner Display Ads across all stations websites, includes mobile $500 – 50,000 Impressions $1000 – 125,000 Impressions $1500 – 250,000 Impressions
GIVE BIG Complementary Offer Digital Media Audit
2060 Digital Offerings, pricing available on request In-Market Display Native Display Mobile Expandable Website Retargeting Gmail Ads In-App Ads Text Ads Triggered Ads SEO, PPC, YouTube Social Media Dynamic Search Micro Proximity