UK Convenience Numbers and Share 2017 Ward

fascia and franchise Seeking a strong ally in business This last year has seen the number of symbol stores in the UK back in growth, after dropping in 2015-16. As retailers seek to develop their offer in an increasingly competitive market, symbol groups are evolving their offers to meet demand. SYMBOL stores, as defined by ment, with these stores typi- stores will have to work ever “There’s also a huge op- grocery industry research and cally providing a key recruit- harder to gain growth in the portunity for food-to-go, with training charity IGD, provide ing ground for the symbols, as future. However, we believe more than eight in 10 (83%) of an increasingly popular option retailers seek to develop their there are some really clear op- c-store shoppers saying they for independents. offer in a fiercely competitive portunities for this part of the could be encouraged to buy And after dropping last year, market. market.” more food-to-go at their main the latest data from the re- A market, it said, that is likely “First, convenience store op- convenience store.” search charity, working with to become much more com- erators have a huge chance to Joining a fascia group ena- William Reed, shows the num- petitive in the years ahead. engage the younger genera- bles independent retailers to ber of symbol stores in Britain IGD’s chief executive, tion. One in five 18-25-year- benefit from support, advice is back on the rise. Joanne Denney-Finch, said: olds mainly shops in conveni- and promotional materials, al- IGD said growth in the sym- “With other formats such as ence stores, which is more lowing them to focus on the bols has led to a decline in the online and discounters grow- than double the number of day-to-day management of unaffiliated independent seg- ing in popularity, convenience those aged 26 and over. their store whilst giving them the tools to develop it further and move their business for- UK convenience numbers and share 2017 ward. And while there will always Number of stores Number of stores Share of Change in be benefits to remaining in- Type of store 2016 2017 stores 2017 % numbers % dependent, in an increasingly competitive marketplace with tough trading conditions, Unaffiliated there is still an opportunity independents 19,054 18,841 37.7 -1.1 for unaffiliated Scottish retailers to join a fascia or franchise SYMBOL group to help grow their busi- GROUPS 15,139 15,491 31 2.3 ness and gain extra support to differentiate their offer from the multiples and other local Convenience competition. forecourts 8,478 8,434 16.9 -0.5 Whether its a great chilled offer you’re after, food to go or simply the best support pack- Convenience age available, there is a fascia multiples 4,136 4,280 8.6 3.5 out there aiming to meet your needs. Over the following pages Co-operatives 2,850 2,872 5.8 0.8 the country’s leading symbol and franchise groups will set out their case as to why you should consider partnering Total 49,675 49,918 100 0.5 with them to grow your business this year and for many Information supplied by IGD Retail Analysis and William Reed Business Media. Data for year ending 31 March 2017. years to come.

32 · Scottish Grocer · June 2017

make up fD p32 - 46 Fascia and Franchise.indd 1 26/05/2017 14:05 Over the past year Scottish Grocer has visited numerous symbol stores that have either switched from being independent, switched symbol or been built from scratch. They include Day-Today The 10 o’clock Shop in Glasgow, Londis Solo Convenience in Baillieston, Giacopazzi’s (Nisa Local) in Kinross and Spar Woodilee Village. Pick your partner – the checklist

• The deal itself. What are the costs of • The Scottish dimension. While the • Consumer awareness and brand a symbol membership or franchise deal? Scottish market is better understood value. Is the fascia brand well known Are there regular fees or contributions to than it once was, you have to be sure that and well regarded by shoppers? Does marketing activity required? you can get those important brands and it advertise? Is its name over your door products in all categories that do well in likely to be a benefit to your business? • Refit involvement. Will the symbol Scotland, even if they are not UK leaders. organisation require you to carry out a • Promotions. Deals have become refit? If you do, will the group help with • The local dimension. Many stores increasingly important in recent years. finance, sourcing of services, etc? have found it commercially advantageous Does the fascia organisation run a to stock local produce, particularly items strong promotional programme featuring • Branding. What’s provided in terms of from local craft bakers and butchers. Will products and brands in demand? Does it signage, in-store POS materials etc? you be able to arrange such lines if you publicise them well with good leaflets and wish? Will you do such deals locally or other work? • Cost of goods. How competitively will it be handled centrally? priced is the symbol wholesaler? • Retailer support. Does the symbol • Own-label and value label. You might group have business development • Range. Can the symbol wholesaler want to stock very competitively priced managers and merchandisers who make deliver a full range of chilled foods to products. Does the symbol organisation regular visits to retailers and advise on meet growing need? have a good range of own-label lines? ranging, sales and marketing?

June 2017 · Scottish Grocer · 33 fascia and franchise Symbols of success Who’s doing what in the world of fascia, symbol and franchise stores?

THE world of fascia and franchise stores never stays still for long. So what have the big players been up to lately? • Still the biggest story at the moment among symbol retailers is the announced merger between supermarket giant Tesco and Booker, the wholesaler behind Pre- mier, Londis, Family Shopper and Budg- ens. Booker Group has announced that it is aiming to complete its merger with the UK’s largest supermarket in early 2018 at the latest, although exactly what the impact will be for its symbol retailers re- mains unclear. The £3.7bn merger is currently being scrutinised by the Competition and Mar- kets Authority, which is examining whether the deal will give Tesco too large a share of the convenience store market. Howev- er, chief executive Charles Wilson has repeatedly stressed the benefits for Book- It’s changing times for fascia and franchise retailing in Britain, with Booker merging with Tesco and Premier, er’s 5,463 independent retailer. Londis, Family Shopper and Budgens retailers waiting to see what impact the deal could have for them. He said: “We are planning to merge with Tesco to create the UK’s leading food a survey to find out what independent re- ways championed the independent retail- business. This merger should deliver sig- tailers thought. er and always will do. This comprehensive nificant benefits for consumers, Book- According to its results, in response to piece of research presents us with oppor- er customers, suppliers, colleagues and the question ‘Do you believe the Tesco/ tunities to grow the business as Bestway shareholders. Booker merger is good news for the in- is a stable, committed and cost-effective “We are very grateful for the support of dependent retail trade’, 17% of the 2,548 wholesaler representing retailers with the our customers, suppliers and everybody retailers believed the merger to be ‘not best way to grow their food and drink in the group and look forward to making good news’ for the independent trade sales.” progress in the year ahead.” with 11.38% considering it is ‘good news’ • The symbol store pioneer in the UK, • Bestway responded to news of the and 71.59% ‘not sure’, preferring to wait Spar said its retail sales figures for 2016 Tesco/Booker merger by commissioning and see. rose by 8.5% to £2.84bn, thanks to a Martin Race, surge of retailers joining the model. It said managing direc- it added 186 new stores last year to bring tor of Bestway numbers to 2,620. Wholesale, said: Debbie Robinson, Spar UK managing “At Bestway, we director, said: “Spar UK is in a fantastic do not have any financial position, proving ourselves to be company-owned a strong, stable long-term partner to both stores and nei- our retailers and international colleagues. ther do we have We continue to take a more personal ap- external share- proach with our customers ensuring we holders to pla- have the right products and services. cate meaning “Our experience, knowledge of the mar- that we can in- ket and the consumer sets us apart in vest in custom- times when others are finding the -mar ers rather than ketplace challenging. Our partnership ap- paying out to in- proach and collaborative model provides vestors. retail businesses with huge opportunities “As a company to grow. Spar has added 186 new stores in the last year, bringing its total numbers to 2,620. we have has al- “Our Daily Deli foodservice offering,

34 · Scottish Grocer · June 2017

make up fD p32 - 46 Fascia and Franchise.indd 3 26/05/2017 14:05 more fresh food including butchery and deli counters, and our award-winning Spar Brand range are just some of the reasons shoppers now see us as a go-to destination for great-tasting, fresh food,” she said. “We have also boosted our digital advertising and targeted our promotions at younger shoppers, which has been really well received, and have been recognised repeatedly over the year with industry awards,” said Robinson. “Being part of the unique partnership with Spar International gives us the edge in retail, making us a global organisation delivered locally, often through family businesses, and always with passion and integrity,” said Robinson. “Spar is a family-owned business with 60 years’ operating in the UK, while stay- Nisa’s recently-launched Store of the Future 2 evolution format is designed to offer more flexibility to retailers. ing modern and relevant for the shoppers The company reports that members who have already implemented the new format have, on average, seen sales increases of around 6%. of today – putting us in an ideal position for the future,” she concluded. • Retailer-owned Nisa says it is continu- the Future 2 Evolution format, which it This year Nisa also launched its new ing to experience growth, closing its finan- says offers a greater degree of flexibility five-strong wine range under its own label cial year having boosted its membership to retailers, accommodating the mem- offering, Heritage. The wines have already numbers with 545 new stores, equating to ber’s budget and individuality as well as seen huge success with over 20,000 cas- a 3.2% increase versus the same period the individual demographic and shopping es pre-ordered within the first two days of last year. missions of the store. being launched alone. Retailers have the option to operate un- A spokesperson said: “The latest con- Nisa says it plans to continue to devel- der four symbol fascias: Nisa Local, Nisa cept takes a modular approach to store op its Heritage own label range further in Extra, Loco and dual branded. development allowing the member to 2017 to ensure it offers a relevant, quality Nisa Local and Loco fascias cater for hand pick and evolve concepts to suit the range at affordable prices whilst offering a stores up to 3,000 sq ft in size, and stores needs of their own business, and mem- strong margin for members. larger than this can adopt the Nisa Extra bers who have already implemented the Additionally, to mark Nisa’s 40th birth- fascia. Alternatively, members can choose Store of the Future 2 format have on aver- day this year it will be celebrating with a to opt for a dual-branded store where- age seen sales increases of around 6%. campaign that includes a series of spe- by a member can maintain their own lo- “The aim is to give each store a unique cial events, promotions and competitions cal identity whilst also benefiting from the quality and selling point, helping retail- across the year that will champion inde- strength of the Nisa brand, or choose to ers to create a point of difference within pendent retailers and their contribution to trade under their own fascia to retain their their store, while opening the format de- the local communities they serve. independent heritage and identity. velopments to the whole of Nisa’s diverse • The rebranding of Costcutter has been Nisa recently launched its new Store of membership.” gradually rolling out through 2017, with the launch of its first two pilot stores as part of its Shopper First programme. The initiative, designed to drive retailer sales growth, followed an in-depth study of shoppers and brings together new brand and store design, store-level shopper insights and sales-driving range strat- egies. As part of the programme all Costcutter, Mace and Simply Fresh retailers have been provided with detailed shopper profile information for their stores, including details of five core shopper personas. The aim is to enable retailers to better understand their neighbourhood and use the information to develop a truly local offer to bring new shoppers into their store. Costcutter announced its rebranding in October 2016, since then opening pilot stores in Darfield and Leeds. Scotland is still awaiting its first of the re- The new format is based around the Shopper First programme, urging customers to “shop the way you live”. branded Costcutter stores.

June 2017 · Scottish Grocer · 35

make up fD p32 - 46 Fascia and Franchise.indd 4 25/05/2017 16:37 Advertisement Your business your way

o succeed in retail, you need to excellent margins to retailers. We also offer • Free online training stand out from the competition. a range of fantastic money-saving deals on We have launched the Lifestyle Learning TWhether you’re competing against store services, but with no membership fees or Academy, a free online training resource for other independent retailers, symbol stores, the hidden costs. There’s no minimum store size or our retailers. Easy to access anywhere, on any multiples or the discounters, it’s essential that minimum turnover required, just the potential device, retailers and their staff can improve you stay ahead of the game. We know this at to grow! their knowledge and skills in areas such as Lifestyle Express, so we provide our retailers compliance, age-related sales and health and with all the support, industry expertise and And, that’s not all. Lifestyle Express retailers safety. benefits of a national symbol group, while you can benefit from regular cash back each year, • Earn cash back maintain your independence and run your as well as being able to buy goods at cash and Lifestyle Express is the only symbol group to business your way. carry prices. We run regular promotions to help reward retailing excellence. We run regular you compete locally, which are proven to build incentives for our retailers, all with the We offer retailers a comprehensive, award- business and increase your sales and profits. opportunity to earn Cash Back, just for stocking winning retailer package with a proven track the bestselling products, displaying POS and record, including bespoke store planning, As a symbol group, we’re proud to actively adopting best retail practice. For retailers, it’s a industry-leading planograms and ongoing support Scottish retailers, we even offer win-win situation. advice on range and store merchandising. Scottish-specific planograms to reflect the And now, retailers and their staff can benefit popularity of national products. How to join from our online training resource, the Lifestyle To join Lifestyle Express and get your business Learning Academy. With a nationally recognised fascia and moving in the right direction, it couldn’t be To equip our retailers with the best possible branding, we help you to compete within the easier. Just call John Farrell on 07852 248120 or store to compete against the discounters, convenience market where first impressions email [email protected]. multiples and other independent retailers, really count. Lifestyle Express has several store formats: Evolution, Lifestyle Extra, Lifestyle Value and With Lifestyle Express you can benefit from: our new premium grey fascia. Lifestyle • 30% growth in sales Lifestyle Extra is a full-offer neighbourhood On average, independent retailers achieve Express convenience store carrying a full range of a 30% increase in retail sales after joining chilled, fresh and frozen foods as well as Lifestyle Express. Landmark Wholesale has all of the impulse and essential categories carried out extensive research and identified a Fast Facts and services, while Lifestyle Value enables comprehensive range of bestselling products. retailers to trade successfully where price and By stocking these, and using our industry- Average store size: 800sq ft. competition are overwhelming factors. These leading planograms, you won’t fail to notice a Average store tunrover: £12,000 stores offer shoppers an abundance of deals, surge in sales. per week. value and pound zones, leaving customers • Essential ongoing support Number of UK stores: 1,490 under no illusion about the value they get by Alongside a Retail Development Manager to including 300 Scottish stores. shopping in store. These store formats enable help you grow and develop your business, we Joining or membership fee: retailers to offer exactly what their customers also have a team of Core Range Advisors who There is no cost to join or want and need, tailored perfectly to suit their can work with you to identify opportunities to membership fee. trading locations. boost your sales and profit. By working with our advisors, you’ll know you have a fantastic mix of Minimum store size/turnover: Our popular, great-value own brand range – key products at different price points to suit all There is no minimum requirement including premium and value products – offer your customers’ needs. to join Lifestyle Express.

Landmark Advertorial - SG - Emma.indd 1 26/05/2017 09:16 Scottish_Fascia_ad_A4_May17.indd 1 No other symbol group gives you more

I want to make my own decisions about how to run my business and with Lifestyle Express I get the best of both worlds: the freedom to do things my way, but with a fantastic own brand, incredible promotions and the best support in the business.

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n Average sales growth of 30% n Free online training To realise your full potential, come and talk to us. n A choice of premium fascias Give John Farrell a call on 07852 248120 or email n Full promotions programme to help you compete locally [email protected]. n Regular cash back n Ongoing business development Or, to find out more about Lifestyle Express, expertise and support visit www.lifestyle-express.co.uk n No hidden fees

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UnitedSLR_DayToday_2-page-Ad_May2017.indd Wholesale Scotland - SG - Emma.indd 2 1 24/05/201719/05/2017 16:4614:29 SLR_DayToday_2-page-Ad_May2017.indd 3 Come join “The SWA Champion of Champions”! With todays convenience sector becomming ever more competitive only the strongest, best equipped and most committed stores can thrive and survive. Here at the Day-Today group, we recognise that your image is your strongest asset in independent retailing. First impressions count, therefore it’s vital to get it right first time and make a lasting connection with your local customer base.

The Day-Today group offers retailers the perfect package of a fresh, modern and professional image in your neighbourhood or high street, and combined with the right core range, fantastic value and friendly service, you will have everything in place to succeed.

We have developed a store redevelopment programme that is second to none in the industry, focussed on providing independent retailers with the support they need to stay ahead of the competition.

We have a comprehensive and well designed fascia range, backed by a nationally recognised consumer campaign and underpinned by high-quality fully integrated point of sale material.

Our next generation stores represent an exciting more profitable future for independent retailing. They project a truly professional image, both externally and internally to your customers and everything from corporate colour schemes to store equipment, modelling and ranging planned to the last detail. The Day-Today family of stores represent local shopping at its very best.

19/05/2017 14:29 UnitedSLR_DayToday_2-page-Ad_May2017.indd Wholesale Scotland - SG - Emma.indd 3 2 24/05/201719/05/2017 16:4614:29 Unique discount format Simple to run & operate High cash profit

“I love the simplicity of operating a Family Shopper. It offers my shoppers the best of convenience in a discount format, where they really can get bargains everyday. Having a rationalised range, that still offers choice at low prices, means I run an efficient store and eases my cash flow. Plus the Booker team supports you every step of the way.”

Mr Kumar, Glynneath.

Simply building sales & profits for you Call Family Shopper today: 01933 371757

78056Booker Scottish - SG - Emma.indd Grocer Advert 1 - Family Shopper.indd 1 04/05/201725/05/2017 11:0712:30 78056 Scottish Grocer Advert - Premier Advert.indd 1 Footfall, sales and profits are up!

“Premier understand my business needs, and are always there to support and help grow my business.”

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04/05/2017 11:07 78056Booker Scottish - SG - Emma.indd Grocer Advert 2 - Premier Advert.indd 1 04/05/201725/05/2017 11:0212:30 Join Nisa

Nisa Retail is unique in the con- the customer can relate to. shopper missions by location venience sector as it is a mutual and demographics. style company which means it Nisa knows that community is owned by its independent involvement is key, and our Nisa’s flexible model provides retail members. Retailers have members are able to support its retailers with an unbeatable ies are made direct to store, but the option to operate under four their local area through Nisa’s breadth of range, with a 98% the invoicing and administration symbol fascias: Nisa Local, Nisa Making A Difference Locally availability rate, to ensure they is managed centrally taking the Extra, Loco and dual branded charity, which in 2016 donated can provide a single destination hassle and complexity away from whereby a member can maintain over £1 million to charities and shop for all their customers’ the retailer. their true local identity whilst good causes throughout the UK. needs. This is supported by also benefiting from the strength Nisa’s award winning own label This is all delivered by Nisa’s of the Nisa brand. Alternatively, a Within the last year, Nisa has range, Heritage, which provides industry leading supply chain retailer can also choose to trade developed its Store of the retailers with over 800 SKUs which retailers can trust with an under their own fascia. Future 2 store format, which which have been reformulated impressive 99.91% of deliveries has seen retailers on average and repackaged to ensure they made on the day and 95% suc- Nisa provides a complete retail achieve double digit uplift in offer great quality products at cessfully made on time. support package which compris- sales following conversion. This affordable prices. In addition to this, Nisa provides es a strong retail focussed team, looks at different store formats, retailers with a comprehensive an enhanced category manage- customer demographics and Through Nisa membership, re- marketing package incorpo- ment system, a bespoke staff shopping missions to ensure the tailers can also source local prod- rating industry first bespoke training facility under the Retail right one is implemented in each ucts and have them invoiced leaflets, allowing members Academy banner, and a com- location. The analysis behind the centrally, creating a simpler and to personalise the leaflets to prehensive marketing package development of the new store more time efficient process. All include local offers, local events incorporating bespoke leaflets, formats was based on careful orders are placed directly with and community news, as well as point of sale material and na- consumer research examining the individual suppliers, deliver- a personalised Nisa FM which tional advertising. All of this is in provides retailers with a strong addition to the award-winning radio network for their store. supply chain, a strong own label range and over 13,000 SKUs. Perhaps most importantly, Nisa has a mutual model, which is Nisa’s key focus for the year has unique to the sector. Nisa is been on customer relationships owned by its members and as and driving brand standards to such, in addition to all of the be synonymous with customer elements mentioned above, service and consumer offering. retailers also earn rebates and Customer relationships doesn’t can enjoy surplus profit share just refer to the service standards and dividend payments which provided, which of course are further add to Nisa’s competitive- extremely important, but is also ness and strengthens its position about delivering a proposition as the partner of choice.

Nisa - SG - Emma.indd 1 26/05/2017 10:58 JOIN US NOW FOR A 2017

WITH NISA, IT’S GOING Range:“ VERY WELL. ITS RANGE IS Product range of UNPARALLELED SO I CAN 13,000 COVER ALL THE BASES skus enhanced with 100’s of promotions

“We’ve been Nisa members since day one Ordering is simple and fully automated – we when I bought the shop. This was largely to place orders online and they turn up two help cater for both old and new customers. days later. I came from the wholesale sector, For that, I needed a large range of products so I know what it’s like, and I can’t fault Nisa to pick from at a cost which made me as at all for availability and the way it delivers competitive as I could be. to retailers.”

I married Nisa’s suggested range with what the store already stocked. I wanted to make sure I was giving the existing customer base Colin Smith what it was looking for. New customers NISA MEMBER SINCE 2014 have provided the opportunity to stock more indulgent lines.

To find out why joining Nisa is as easy as 1-2-3 visit www.join-nisa.co.uk

Nisa - SG - Emma.indd 1 25/05/2017 14:38 12522_NISAtradePress_Pinkies_2017_A4_AW02.indd 1 27/03/2017 17:37 Advertisement Make More and Save More with Londis

ondis is part of the Booker Group, the UK’s leading food Land drink wholesaler and is one of the UK’s leading symbol convenience store brands with over 1,800 members across the UK. Londis works in partnership with its independent retailers to provide local communities with all they need in convenience frozen needs on one delivery. food and drink wholesaler. and the symbol group’s expertise shopping, close to their home. • A best in class forecourt Londis offers true value with in merchandising, so any store As well as the strength of a package with a dedicated the right range of products can be turned into a highly nationally recognised brand, forecourt team. at the right prices. We aim to efficient business that makes Londis supports retailers with • Free Membership of the ACS. ensure our prices are the most more cash profit. better pricing, market leading competitive by price checking We are committed to helping ranges, strong promotions, Londis is a flexible symbol the Top selling 300 lines on a our retailers Make More and store development advice and a partner that has a fully delivered weekly basis. We provide an Save More and in 2016 helped leading supply chain service to service and support package industry leading fresh offer with our retailers Make and Save an help them compete and succeed to suit ambitious independent over 1,250 fresh and chilled lines, extra £21k. We continue to focus in today’s rapidly expanding Scottish retailers with stores including fresh food-to-go, fresh on delivering Better Choice, Price convenience market. from 500 sq ft. up to 2000 sq produce ranges and meal-for- and service for our Independent The benefits of the Londis offer ft. As a new Londis retailer you tonight solutions. Combine this Retail Partners and supporting include: will benefit from partnering with with smart planning, local area them to grow their business • Free Membership Booker Group, the UK’s leading knowledge, range optimisation locally. • Competitive cost of goods. • Loyalty discounts of up to 4% on all purchases (Excludes Tobacco) • Award winning Fresh range with over 1,250 lines. • Award winning own brand ranges Euro Shopper, Happy Shopper and Farm Fresh. • A best in class online web ordering system (Londis Webshop). • Market leading promotions every 4 weeks • Free Promotion Leaflets and FREE store point of sale support. • Support from our dedicated Store Development and Retail Development teams. • Tri Temperature fleet delivering all your ambient, fresh and

LondisAdvertorial - SG - linda.indd 16 25/05/2017 10:35 74478_Lon_Recruitment_A4_v3.indd75903 Londis Recruitment Ads V6.indd 5 5 “Londis provides a fantastic “Londis has helped me packincreaseage. my It’s profits helped mwithe inccompetitiverease my pricingproﬁts, andso a I’greatm happ rangey!” just right for my store!”

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LondisAdvertorial74478_Lon_Recruitment_A4_v3.indd75903 Londis Recruitment - SG - linda.indd Ads V6.indd 17 5 5 25/05/201721/10/201623/01/2017 10:3310:2614:24 fascia and franchise Franchise potential Considering in-store offers

TO succeed in retail you need Subway is one of the larg- keen to partner with a fran- Subway says its brand has to stand out from the crowd, est and best-known franchise chise and open an outlet with- a flexible operation system, offering something your clos- companies, with over 2,400 in an existing store. meaning stores can be cus- est competitors don’t have. stores in the UK and Ireland, According to Subway, a tomised to suit the size and And while the right fascia of which over 750 are located partnership with the brand of- physical layout of the space. provides support and a point in non-traditional sites, includ- fers excellent dual-branding Unlike traditional food out- of difference, in-store fran- ing petrol forecourts and con- opportunities, as well as high lets, there is no need for chises are providing thou- venience stores. rental returns and increased grills or fryers within a Sub- sands of retailers with the ex- As it continues its rapid ex- customer market share. way store. Its format also tra power they need to stay on pansion, Subway is on the Faisal Sattar owns and op- means staffing levels can be top. lookout for operators who are erates a Subway store within increased or down-scaled to his Smartways convenience cover peaks and troughs in outlet in Motherwell. Since customer demand. opening the store, Faisal said • Another recognisable fran- he had seen the business go chise reaching out to conveni- from strength to strength due ence retailers is the Post Of- to the customer appeal of the fice. brand. Since it commenced around He said: “We were keen to five years ago, the Post Of- introduce a strongly brand- fice’s network transformation ed, recognisable food-to-go programme has continued at offering in our stores, which pace, at its peak modernising The strength of the brand complements our existing services and, as a result, our customers count has increased. In-store franchises such as Subway (above) and Post Office (below) can provide convenience retailers with increased footfall and a local point of difference. had wide appeal to all demo- 10 branches a day. graphics and would increase Over 1,700 new retailers footfall. We were looking for have joined the thousands of an option that would make other small businesses which the store a popular destina- operate a Post Office branch tion for food seekers. It was alongside their retail business. clear there was demand for a Completing the modernisa- Subway store in the local area, tion of its network is the com- and with the cost of equip- pany’s focus for 2017, with ment and build out at only convenience operators a cru- £70,000 and equipment leas- cial part of that. ing available, this presented According to the Post Office, an excellent opportunity for more than 97% of its network investing. is operated on a franchise ba- “The strength of the brand sis. Runapostoffice.co.uk is complements our existing ser- the website for retailers look- vices and, as a result, our cus- ing for Post office business tomer count has increased.” opportunities.

46 · Scottish Grocer · June 2017

make up fD p32 - 46 Fascia and Franchise.indd 5 25/05/2017 16:37 SGF Advert_A4 edit.pdf 1 20/12/2016 16:33

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Discover more reasons for us to talk… Call 01904 486 543 Reasons to talk or visit www.costcuttersupermarketsgroup.com

Costcutter - SG - linda.indd 1 26/05/2017 09:14 Advertisement Xtra Local Means Xtra Profit

EXCLUSIVE PRICE FOR XTRA EXCLUSIVE PRICE FOR XTRA DEALS PROMOTIONAL PRICE DEALS PROMOTIONAL PRICE LOCAL MEMBERS LOCAL MEMBERS or retailers who want the best of both worlds Fwith fantastic shopper promotions while retaining their independence, there is no better £1.79 £2.99 £21.99 VOLVIC 6X1.5L VOLVIC 6X1.5L place to look than Bestway and £19.99Kumala 6x75cl Kumala 6x75cl SPEAK TO A MEMBER OF YOUR DEPOT TEAM TODAY TO SEE HOW YOU SPEAK TO A MEMBER OF YOUR DEPOT TEAM TODAY TO SEE HOW YOU Batleys Xtra Local retail club. CAN TAKE ADVANTAGEOF THIS OFFER AND OTHER FANTASTIC BENEFITS CAN TAKE ADVANTAGEOF THIS OFFER AND OTHER FANTASTIC BENEFITS With sales in Scotland alone Xtra Local members receive enhanced pricing versus standard WSPs growing at 9%* year on year for club members, Xtra Local Members get professional advantages of being part of an slimmed down version of the continues to deliver for both advice and support and monthly organised promotional club which club – Xtra Local Express, which customers and shoppers. business development calls; offers clear guidance on core gives all the benefits of Xtra Local Xtra Local’s strength is in its POS packages; bespoke shopper ranging, category development but is designed for smaller stores. simplicity - no joining fees, leaflets; and guaranteed allocation and fantastic promotions. Xtra Local Express members have no ongoing costs, no lengthy of the Must Feature promotions. Unlike other retail clubs, we visit the same consumer-facing deals tie-ins. Members get the best New members can also receive a members regularly to give guid as Xtra Local, but offers deals on deals available within wholesale, striking new Xtra Local fascia. ance on developing their stores.” more impulse driven SKUs to suit discounted prices at depots on Tony Holmes, retail sales The group also operates a the store’s requirements. promotional lines and a six-week director for Bestway Wholesale buying in period meaning they with responsibility for Xtra Local, can take advantage of promo comments: “Over the past few tional prices two weeks prior months we have been looking At a glance... to the promotion going live. In at ways that we can help drive Current number of stores: 3,800. return, members must comply additional footfall into members’ Minimum store size: 700sq ft. with the monthly promotions and stores. We have reduced the Joining or membership fee: none. commit to reasonable allocations required amount of Must Feature Minimum length of contract: Three years for fascia on promotional products. lines by half and also included customers. The club now has more than five WOW Deals which offer Minimum order commitment: £2,000 weekly wholesale 3,800 members throughout sector-leading deals to drive spend excluding tobacco for fascia customers/ £1,000 the UK. Members only have to shopper footfall. All WOW Deals for non-fascia including promotional compliance and commit to stocking a core range are timed to coincide with the allocation of monthly Must Feature and WOW deals. Support: Retail development seminars, monthly magazine of products over key convenience brand’s TV and promotional plans and frequent sales and business development calls. Local categories and promoting a to maximise sales. marketing materials available including leaflets and Must minimum of 15 Must Feature “Xtra Local sales have increased Feature promotional posters and shelf signage. promotional offers and five WOW significantly over the past year Deals per month. as more retailers realise the

www.xtralocal.co.uk * SalesOut, 52 weeks to May 8th 2017

BatleysAdvertorial - SG - linda.indd 16 25/05/2017 17:00 BatleysXtra - SG - Emma.indd 1 26/05/2017 10:20 A Post Oﬃ ce drives your retail sales* Research* shows

of people %using the Post Oﬃ ce bought something else in the shop

runapostoﬃ ce.co.uk

*Him! Research 2016

438393Post Office Scottish - SG Grocers- Emma.indd Advert 1 DPS Ad 420x297.indd 1 25/05/2017 11:55 Today’s Post Oﬃ ce Locals

Opening a Post Oﬃ ce Local branch means you integrate new services into your existing retail business. You become the shop, the bank and the Post Oﬃ ce in your community.

Popular and convenient Around 4,000 of the Post Oﬃ ce network of 11,600 branches across the UK are Post Oﬃ ce Locals.

One small counter Services are off ered from a small combi counter alongside the retail till and off ered over the same opening hours. Trained staff can serve all customers.

Quick and eﬃ cient On average, it takes less than 30 seconds to serve a customer.

customer (Figure correct as of March 2017 according to NT Customer Satisfaction 98% satisfaction Tracking Report produced by Quadrangle)

Exclusive and award-winning

In a Post Oﬃ ce Local, you’ll provide a wide range of exclusive and market-leading services.

UK UK Exclusiveto Post Oﬃ ce MailsNo. Banking Travel MoneyNo. Royal Mail and Parcelforce Day-to-day personal and Best Foreign Exchange/ Worldwide services for business banking from all Travel Money Retailer: letters and parcels the UK’s major banks British Travel Awards, 2016

Exclusiveto Post Offi ce Over £13bn transactions100m sent through B e n e fi t Bill per year Post Offi ce payments payments MoneyGram State benefi ts and pensions Gas, electricity, Simple payments to phone and more over 200 countries

Plus many more… You get paid a fee for every Post Oﬃ ce transaction, from sending a parcel to taking a bill payment. More importantly, you’ll draw more people into your store every day.

Post Office - SG - Emma.indd 2 18/05/201725/05/2017 12:0111:56 Advertisement Take it to the next level

PAR has experienced consecutive years of Sgrowth by continuing to improve its offer, drive basket spend and footfall, improve its promotional programmes, reduce costs and develop industry leading store formats. It continues to forge ahead in the convenience sector by offering retailers profitable store formats, the biggest own label range, innovative selling plan and a strong buying strategy.

SPAR firmly believes it offers the best route to market from its supply base to its vision for what SPAR will look like in the future. Ultimately its strategy is to help all its retailers run successful and more profitable businesses. leader within the symbol sector. SPAR has endorsed SUBWAY, Helping move your business SPAR will do this through using Greggs, Costa Express and now forward in 2017, it is imperative innovative ideas that make has its own exclusive food to go that SPAR continues to adapt to customers experience in store brand “Daily Deli”. This allows it the ever changing market and, more enjoyable. Innovation is to offer retailers numerous ways in particular, to the changing at the heart of the convenience to get into the profitable food to needs of its customers and their sector and retailers must always go business at various levels of different methods of shopping. be looking at new ways to bring investment. Some stores now The convenience market is a better shopping experience offer seating areas instore, in currently changing more rapidly to our stores. Shoppers a modern world where social than it has ever done and SPAR want to see improvements media and mobile phones recognises that we must work in technology, foodservice, dominate. It’s important to smarter and move even more convenience and healthier think of ideas to appeal to quickly to continue to be a options in store, which is why customers such as charging points and free Wi-Fi. SPAR is committed to a These are just some of the ‘More Together’ strategy innovations and the types that ultimately aims to help of offerings that will drive its retailers develop more footfall and build loyalty to profitable businesses in a a store. Convenience stores more modern environment, must continue to innovate and continually improving the invest and be first to market to shopping experience. All being continue to attract the more delivered by the largest and discerning shopper through the most committed sales team in door. Scotland.

It’s important to think of ideas to appeal to customers such as charging points and free Wi-Fi.

SparAdvertorial - SG - linda.indd 16 25/05/2017 10:11 I have been a member of SPAR for over 20 years. The support, guidance and professionalism I have received has allowed my business to ﬂourish into the award winning store it has become. SPAR has a fantastic team that is committed to retail excellence across the board, the SPAR team has played an active role in my store and its drive for Join the excellence is second to none. The business is showing growth in fresh sales which I attribute to the world class range of fresh food SPAR winning team! has to offer along with theSaleem advice Sadiq, and support SPAR Renfrewof a dedicated Fresh Foods Manager. Supported locally by the largest Scottish based sales team in the symbol sector!

Up to £20,000* to make your store a great SPAR store Free membership fees in your ﬁrst year Free full project management of store development Free inclusion in the new store induction scheme & participation within the fresh food sales project Free market leading training Bespoke advertising support package to launch your new SPAR store Heavyweight national advertising campaigns plus leaﬂets and distribution in your local area Multi award-winning own brand range - 1000 products New enhanced package including lower cost prices and additional margin opportunities through over-riders on all purchases (exc. Tobacco products)

* Subject to terms and conditions. Maximum amount available for store development £20,000. Speak to us today www.spar.co.uk/joinspar email: [email protected] or call Marketing on 01382 512000

www.facebook.com/ www.spar.co.uk SPARintheUK @SPARintheUK Channel: SPAR UK

Spar - SG - Emma.indd 1 25/05/2017 10:13 Advertisement Delivering the best in Symbol

ith the latest research Windicating that symbols and independents are outperforming the multiples in terms of shopper spending, convenience retailing is the place to be. And with growth of 8.2%* versus a sector growth of 4.8%**, Best-one continues to lead the way in symbol retailing and particularly in Scotland where Best-one’s sales are up an impressive 9.6%*. A major part of this success is the support the group offers members in terms of promotions, flexibility, field support and store development.

Promotions Members receive five unbeatable offers up to 5% cashback on businesses. Each member also operation gives retailers longer WOW Deals and 15 Must Feature purchases with the annual rebate works with their dedicated BDE shelf life on over 1,500 chilled and promotions every month with case to participating members in excess to work up a Joint Business fresh products with up to three allocations to ensure members of £7,000 per year. Local sourcing Plan based on actual sales data deliveries per week. have availability throughout the also plays a major part for the and benchmarked against the promotional period. Shoppers group and members are free store’s potential as defined by its James Hall Symbol Development now expect to see promotions that to engage with local suppliers shopper demographic. Director says “Best-one is match the multiple retailers and in addition to over 300 drop performing incredibly well and Best-one delivers on this. Recent shipment suppliers. Store development especially in Scotland where it changes in legislation regarding With a variety of formats available is growing at twice the rate of larger tobacco pack sizes may Field support based on shopper profiles and the overall UK independent and see footfall decline and these Best-one prides itself on its their missions, Best-one works symbol sector. The Best-one deals will drive frequency of store continued support it delivers to with members to deliver the brand also resonates greatly with visits, basket spend and customer members. Over the past year best possible solution for their shoppers as the recent Which? loyalty. over £2m has been invested in communities. From simple food- Survey showed – ranking BestOne sales and business development to-go solutions to full serve-over as the UK’s top symbol group Flexibility personnel to ensure members meal counters and premium and third in overall convenience Best-one members can buy receive two store visits per month coffee stations, Best-one can after M&S Simply Food and Little online, in-depot or via the to help retailers stock the right help remodel, refit and revitalise Waitrose. I believe Best-one is Bestway Wholesale mobile app categories, optimum ranges and your store. Many members have the best alternative for retailers and can pay by cash, direct store development. A focus on used future earnings from the My who want to make a change in debit or credit with up to three hero categories such as BWS, Rewards rebate scheme to fund their businesses or for other deliveries per week. All retailer food-to-go, bakery and chilled refits or new refrigeration rather fascia customers wanting to make purchases contribute to the My and fresh has seen members than tying up capital, and the the switch to a progressive and Rewards rebate scheme which increase sales throughout their recently introduced Central Pick profitable symbol partner.”

*Bestway Business Intelligence data, 12 weeks to 23rd April 2017 **Kantar WorldPanel 12 weeks to 23rd April 2017

BestOneAdvertorial - SG - linda.indd 16 25/05/2017 16:07 Congratulations to Brownlies Best-one - Scottish Grocer Awards Finalists and winner of the Community Retailer Award and Best Customer Service at the Convenience Retail Awards.

Isn’t it time you became a winner with the UK’s number one symbol group?*

*The UK’s fastest growing major symbol group with 16% sales increase YOY Jan 16-Jan 17 and voted the UK’s number one symbol group by Which? Best-one, The Bestway Group, Abbey Road, Park Royal, NW10 7BW. Tel: 0208 453 8353 email: [email protected] www.best-one.co.uk

BestOne - SG - linda.indd 16 25/05/2017 16:07 HOW A £50,000* REFIT COULD TRANSFORM YOUR STORE

We know running a store is hard work because, We have the expertise and tools that will grow like you, we are doing it every day. We want to sales and profi ts, from our market-leading EPoS make sure you are profi ting from all the hours you systems with auto replenishment, to our focus on are putting in, which is why we would like people training to help you focus doing the right you to consider becoming a One Stop thing for your customers and your store. Franchise. With our backup and insight from retailing The £50,000* investment that One Stop makes in over 900 stores 7 days per week, we will transform your store into a fresher and brighter continue to innovate and develop our offer and environment that your customers will love. services. We truly understand what customers Our market-leading promotions will give customers want and need. that extra reason to come to you. We have great £3 lunchtime meal deals, 2 for £4 If you want to invigorate your business, drive evening meal solutions, strong fresh and produce your sales higher and grow profi ts, we’d love to deals, milk, bread, and eggs for £1 and great hear from you. Feel free to get in touch with our everyday low prices on daily essentials. team at any time.

Find out how you could proﬁ t more from One Stop Call: 01543 363 003 Twitter: @1StopFranchise Visit: www.openaonestop.co.uk

One-Stop_SG_Emma.indd 1 25/05/2017 15:44 Mr Singh of Cwmcarn, Wales opened his first One Stop store in February 2017 and said about the process, “One Stop push you to grow your business…it’s a well known franchise which is a draw. “The way the team said they were going to refit the store, the step-by-step process and their communication was brilliant. “The community were all happy and they really like the change. People have been pleased and said, ‘I used to have to go to Blackwood and now I don’t need to, so I can use my local store’. So, feedback is very good from the local community – they’re all very excited. It’s the promotions in-store, which draw our customers. “System-wise, their (One Stop) technology is up-to-date. When we had the new tills they were great, before we just had a basic manual system.”

Look what a £50,000 One Stop reﬁ t could do for your store.

WORKING TOGETHER WE’LL HELP YOU PROFIT FROM... Better Sales 7 days a week support Time saving and Margins and training technology Competitive margins of between 18-25% Our Franchise team is just a phone  Our 2 lane EPoS System call away – there is always someone  Market-leading promotions with 4-weekly  available promotional plan & supporting POS Automatic stock replenishment IT Helpdesk Support Centre is available Enhanced fresh range and offers to give   7 days a week, 364 days a year! customers everyday low prices Online invoicing, sales and margin reports A dedicated BDM will visit your store Market-leading reporting including   every 4 weeks for 3 hours. monthly P&L and weekly KPI Dashboard Full suite of store speciﬁ c planograms Franchise Net featuring guides, Fresh deliveries up to 6 days per week,   operating manuals, toolkits, and other and Ambient 3 days per week Remote access training materials

*ex VAT. Subject to terms and conditions of contract.

One-Stop_SG_Emma.indd 2 25/05/2017 15:45 Job No. J002164 Stage ARTWORK Version 1 RH EL 02/05/2017

Fillshill - SG - linda.indd 1 25/05/2017 10:36 Fillshill - SG - linda.indd 2 25/05/2017 10:37