Contact: Michele Casper, Lands’ End 608-935-4633
[email protected] Source: Lands’ End, Inc. (NASDAQ: LE) FOR IMMEDIATE RELEASE Lands' End and O, The Oprah Magazine’s Adam Glassman Highlight 2018 Women’s Swimsuit Trends Retro, Surf and Prints Will Make Waves This Season DODGEVILLE, Wis., April 10, 2018 – Lands’ End packed up the company’s legendary swimwear, cover ups and swim accessories to board the O, The Oprah Magazine Adventure of Your Life cruise in partnership with Holland America Line. Before setting sail, Adam Glassman, Creative Director for O, The Oprah Magazine, identified the must-have swimsuit trends featured in the Love That! presentation on board. “Women want to wear the latest swimwear trends but they also want to look and feel confident while doing so. Lands’ End offers this season’s best looks in women’s swimwear that will also fit, flatter and inspire confidence on the beach and beyond," said Chieh Tsai, senior vice president of design, Lands’ End. "This season, swim shoppers will be excited to find women’s swimwear designs at Lands’ End that are directly inspired by the latest looks on the runway in sizes to fit every body." Adam has identified his favorite swim trends of the season including: Black & White – The big non-color trend for swimsuits is in black and white. The modern, on-trend color combination can be found in a variety of Lands’ End women’s swimsuit styles, including the Women’s Shaping Underwire V-neck Tankini Top with Tummy Control. Nautical – This year, the nautical trend has gone spotty.