Colour and Colour Terminology Author(s): N. B. McNeill Source: Journal of Linguistics, Vol. 8, No. 1 (Feb., 1972), pp. 21-33 Published by: Cambridge University Press Stable URL: http://www.jstor.org/stable/4175133 . Accessed: 10/08/2011 16:58 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/terms.jsp JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms of scholarship. For more information about JSTOR, please contact
[email protected]. Cambridge University Press is collaborating with JSTOR to digitize, preserve and extend access to Journal of Linguistics. http://www.jstor.org JL8 (1972) i-i99 Printed in Great Britain Colour and colour terminology N. B. McNEILL PsycholinguisticLaboratories, The Universityof Chicago (Received 30 May I97I) The continuous gradation of colour which exists in nature is represented in languageby a series of discrete categories.1Athough there is no such thing as a natural division of the spectrum, every language has colour words by which its speakerscategorize and structurethe colour continuum. The number of colour words and the mannerin which differentlanguages classify the colourcontinuum differ. Bassa, a language of Liberia, has only two terms for classifying colours; hui and ziza (Gleason, I955: 5). Hui corresponds roughly to the cool end of the spectrum (black, violet, blue, and green) and ziza correspondsto the warm end of the spectrum (white, yellow, orange and red); in Bambara,one of the languagesof the Congo area, there are three fundamentalcolour words: dyema, blema and fima (Zahan, 195I: 52).