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EntErprisE2017 A PUBLICATION OF MORGAN STATE UNIVERSITY | EARL G. GRAVES SCHOOL OF BUSINEss AND maNAGEMENT MAYOR CATHERINE E. PUGH ’73: Business Executive Leading in Politics THE QUALITATIVE RESEARCH LAB / 03 PROJECT-BASED LEARNING / 06 CAREER READINESS PROGRAM / 11 MorGAN STATE UNIVERSITY EARL G. GRAVES SCHooL OF BUSINESS AND MANAGEMENT EntErprisMAGAZINEE DEAn’S MESSAGE As the world of business changes so must we, but without losing our raison d’etre which we have honored since our founding as a business program over seven decades ago: Student Success. We continue to offer cutting edge learning experience and research in Financial Markets and Institutions, Enterprise Resource Planning, Entrepreneurship, Data and Information Management, Information Security and Risk Management at the undergraduate and graduate levels. Executive Editor HBCU-Colleges.com has ranked our Finance and Hospitality Management programs Ali Emdad, 3rd and Accounting and Management programs ranked 5th among 95 HBCUs Associate Dean nationwide. The 2015 rankings use 63 factors that are based on the U.S. Department of Education data. New faculty members have joined the Graves School adding to the breadth of experience shared by our professors. Editor More than twenty students have successfully completed the training and joined Nicholas Fletcher the University Innovation Fellows offered by Stanford University. This global interdisciplinary leadership development program empowers student leaders to increase campus engagement with innovation, entrepreneurship, creativity, and design thinking. Contributors We strive to forge strong relationships with the corporate and non-profit organizations Sanjay Bapna focused on strengthening the entrepreneur community to expand our efforts in this Nnanna Ekedebe area and enhance the classroom experience for our students. In our new $80 Million facility we will launch the National Center for Innovation, Entrepreneurship, and Diana Gbalah Economic Development (NCIEED) which will collaborate with various units on Phyllis Keys campus, in Baltimore, and other urban centers across the country with a sharp focus Omar Khan on entrepreneurship education; innovation and commercialization; research, pedagogy, and public policy; and community outreach. Marsha Logan We have a strong legacy of alumni who are successful entrepreneurs and community Randy Opong leaders. In November 2016 we held the Annual Willie Lanier, Sr. Lecture in Business Karen Proudford Ethics featuring Mr. Larry Jennings, Jr. Co-founder and Senior Managing Director of Adrianna Rhoden ValStone Partners, Dr. Randal Pinkett, entrepreneur, author, and Chairman and CEO of BCT Partners was a Distinguished Speaker in spring 2017. Catherine E. Pugh, the Stepheca Sawyer 50th Mayor of Baltimore who is the featured alumna in this issue of Enterprise has been an inspirational speaker at various events at the Graves School. As we celebrate Morgan State University’s 150th anniversary throughout the year, we have planned Graphic Design events where outstanding guest speakers will impart their insights on relevant and & Print Production engaging topics. Baltimore magazine’s It is an exciting and remarkable time at the Graves School. As we aspire to be among Design + Print Division the leading business schools in the nation, we invite you to lend your talent, time and treasure. Fikru H. Boghossian, Ph.D. Professor and Dean On The Cover: Mayor Catherine Pugh and Lester Holt, NBC Nightly News MorGAN STATE UNIVERSITY EARL G. GRAVES SCHooL OF BUSINESS AND MANAGEMENT SPRING 2017 Executive Editor 02 MAYOR CATHERINE E. PUGH: Ali Emdad, BUSINESS EXECUTIVE LEADING IN POLITICS Associate Dean 03 THE QUALITATIVE RESEARCH (QR) LAB Editor Nicholas Fletcher 04 TURNING DATA INTO ACTIONABLE INTELLIGENCE CAPITAL MARKETS LAB Contributors 05 Sanjay Bapna 06 PROJECT-BASED LEARNING Nnanna Ekedebe Diana Gbalah CYBER WARRIOR DIVERSITY PROGRAM & Phyllis Keys 07 FINANCIAL LITERACY FOR THE MILLENNIALS Omar Khan Marsha Logan 08 UNIVERSITY INNOVATION FELLOWS PROGRAM Randy Opong ONLINE & POST-BACCALAUREATE PROGRAMS IN Karen Proudford 09 PROJECT MANAGEMENT Adrianna Rhoden Stepheca Sawyer A WINNING BUSINESS IDEA & 10 RAY LEWIS BALTIMORE 1000 EVENT Graphic Design 11 CAREER READINESS PROGRAM & Print Production Baltimore magazine’s 12 DIAMOND LEVEL PArtNERSHIP Design + Print Division 1313 NEWS & EVENTS SPRING 2017 | ENT ERPRISE 1 MAYor CATHERINE E. PUGH: BUsiness EXECUTIVE LeaDing in POliTICS by Stepheca Sawyer* Understanding how business and So, with such a successful career public service go hand-in-hand in business and her hand on may be hard to define for some the pulse of education at every but for Mayor Catherine E. Pugh, it level, why did she transition is as simple as transferring skills to politics? Mayor Pugh said from one industry to another. With that she understood early “how an eclectic professional mix of public service can mirror and business and politics, she can tell support business.” She said firsthand how business graduates that business professionals can go from the boardroom to the look at the social services of City Hall with some fundamental politics through different lenses, steps. In an interview with thereby connecting all of the Enterprise Magazine this spring, dots and showing how economic this dedicated leader revealed opportunity comes from politics. that she brings her “business This former chair of Baltimore’s background and acumen” to her Taxation Subcommittee on political position every day. Economic Development said that business is generated Mayor Pugh, a two-time School through government in two ways: of Business and Management jobs and opportunities. She graduate of Morgan State desires more African-Americans University (MSU), was installed as the 50th Mayor of Baltimore City on December engaging in more of these opportunities to “make sure legislative opportunities 9, 2016. Prior to beginning her political career, this Philadelphia native, television are inclusion and diverse.” Mayor Pugh believes public servants “must and news reporter, set her sights on Baltimore and MSU during her senior year understand both perspectives or there will be a clash.” This is evident as she of high school. Mayor Pugh wanted the HBCU experience so she started by hopes to see a very special program she started in the GSBM continue to grow. visiting her cousin who was a student at Morgan. Like many seniors, she waited patiently for her acceptance letters and while she was accepted at both, she Mayor Pugh started a program with some of the members of the GSBM to chose Morgan over Howard University because Morgan chose her first. train ex-offenders (returning citizens) to start their own business. She told of a story about a time when she was on the campaign trail and a business owner As a business student, Mayor Pugh took advantage of many career development said that she was his graduation speaker. She thought it was for a school, but opportunities such as the numerous recruitment days that took place in the he said, “No, in jail”. During her commencement speech, she encouraged his GSBM. She credits the faculty for giving her a “great foundation” as she was class to consider being business owners as people are more concerned about courted by numerous banks in Maryland, extended 11 job interviews and “the quality of your product or service—not your background.” It would also presented with eight job offers. After graduation, Mayor Pugh started as a help because even with a GED in hand, some may not be willing to give them a banker and later worked as a business developer, earning qualifications from second chance. To date, this program, for which she passed legislation at the the University of California as an Economic Development Specialist. Soon she state level, has graduated approximately 10 students. In addition to training, the returned to her alma mater to earn an MBA degree while perfecting work-life program is now focused on helping these graduates fund their business. balance as she worked during the day and attended classes predominately in the evening. Clearly her GSBM foundation, mixed with industry experience, has That is why Mayor Pugh believes that current and future business graduates proven favorable as her business portfolio is quite impressive. Specifically, when should “look to engage government early in their careers.” With resources it comes to entrepreneurship, she speaks favorably about how Earl G. Graves like the Small Business Resource Center, Minority Business Enterprise, Main was a lecturer in the GSBM even after starting his magazine. One of Mayor Street, the Baltimore Development Corporation and housing and community Pugh’s fondest memories is how he ignited a passion in people of color “to get development organizations, she believes GSBM scholars can “use business us to start businesses, expand our way into the business community and to acumen to help streamline government to be more transformative, more become top leaders around the nation.” transparent and fiscally responsible. She believes that through internships with governmental agencies like the department of transportation, public works Mayor Pugh truly took heed to his words as she serves as the President of or housing and development, graduates can be instrumental in forming city CEPugh and Company, a marketing and public relations firm; and author of Mind government. When asked to give three tips for those who are considering a Garden: Where Thoughts Grown and Healthy Holly, a series of children’s