Sponsor & Exhibitor Prospectus

February 26-27 | Atlanta, Ga.

Building Better Healthcare Systems Bringing Together Heath Care Professionals Focused On Developing Quality and Operations, Improvement Skills and Knowledge Needed To Successfully Manage Complex Healthcare Environments

Presented By:

SPONSOR & EXHIBITOR PROSPECTUS www.shsweb.org/conference February 26-27 | Atlanta, Ga.

CONFERENCE OVERVIEW

The SHS/ASQ Conference and Expo, happening February 25-28, 2010 in Atlanta, Ga., will present a joint conference alliance of the Society for Heath Systems (SHS) and the American Society for Quality (ASQ Healthcare Division). These two prestigious organizations will co-chair the event, which will offer a combination of high quality education sessions, workshops and the opportunity to network with well-respected and knowledgeable process and quality improvement experts throughout the United States.

There has never been a more critical and important issue in the healthcare industry as improving efficiency and delivering quality care. As the current U.S. Administration challenges the country’s healthcare system, quality and process experts will become increasingly more valuable resources within their organizations. This conference provides these professionals with tools for keeping their organizations operating at maximum efficiency, making the necessary changes to keep their organizations profitable and ensuring the latest concepts, technologies, and training are applied to their organizations.

Through workshops, presentations and networking, attendees will have the opportunity to interact and share their best practices, discuss their goals, and find real solutions to the challenges that we all face and will face in the coming year.

For sponsors and exhibitors, the SHS/ASQ Conference and Expo is one of the most targeted events in the industry to showcase products and services to the decision makers of the healthcare industry. You will enjoy interacting with attendees, speakers, media and members of these organizations that share the common goal of the best healthcare systems in America. Be a part of this dynamic event by becoming a sponsor or exhibitor today. The best opportunities go fast. Reserve Your Spot!

2 www.shsweb.org/conference February 26-27 | Atlanta, Ga.

CONFERENCE OVERVIEW

HOT TOPICS INCLUDE: SCHEDULE AT-A-GLANCE · Advancements in quality management, Thursday, February 25 patient care models, and care delivery 8 a.m. – 5 p.m. Pre-conference Workshop 8 a.m. – Noon Pre-conference Workshops · Health information technology and 1 p.m. – 5 p.m. Pre-conference Workshops the impact on quality, efficiencies, 5 p.m. – 6 p.m. Welcome Reception and outcomes Friday, February 26 · Innovations in popular process 7 a.m. – 5 p.m. Registration Open improvement methodologies 7 a.m. – 8 a.m. Continental Breakfast 7:45 a.m. – 7:55 a.m. Welcome · Integrating human factors and 8 a.m. – 9:50 a.m. Educational Sessions ergonomics into quality and 10 a.m. – 11 a.m. Keynote Presentation process improvement 11 a.m. – 12:15 p.m. Dedicated Exhibits 11 a.m. – 6:30 p.m. Exhibit Hall Open · Integrating quality and performance 12:15 p.m. – 1:30 p.m. Lunch with Reports from the improvement for optimal outcomes Leadership of SHS and ASQ 1:40 p.m. – 2:30 p.m. Educational Sessions · Leadership and change management 2:30 p.m. – 3 p.m. Refreshment Break in Exhibit Hall for a new era of constraints 3:10 p.m. – 5 p.m. Educational Sessions 5 p.m. – 6:30 p.m. Networking Reception in Exhibit Hall 7 p.m. - ….. Dutch Treat Dinner

Saturday, February 27 7:30 a.m. – 5 p.m. Registration Open 7:30 a.m. – 8 a.m. Breakfast with the Exhibitors 8:00 a.m. – 10:50 a.m. Educational Sessions 10:50 a.m. – Noon Dedicated Exhibits Noon – 1 p.m. Lunch with Student Competition Winning Presentations 1:10 p.m. – 3 p.m. Educational Sessions 3:10 p.m. – 4:30 p.m. Keynote Presentation

Sunday, February 28 8 a.m. – 5 p.m. Process Improvement Workshop – in conjunction with HIMSS (to be held at the Georgia World Congress Center)

www.shsweb.org/conference 3 February 26-27 | Atlanta, Ga.

CONFERENCE OVERVIEW

CONFERENCE REACH Targets Your Primary Audience

Title of Attendees Purchasing Authority Level

C Level Professor Consultant 4% Recommend/Influence Member of 8% 8% 50% buying team Other M.D. 7% 9% 3%

Project Management None Management/Pl 11% 9% Engineer 20%

Student 10% Decision Maker Identify the need for 13% Sr. Level IE a product or service 19% 10% 19%

Attendees’ Titles MORE THAN 89% PLAY A ROLE IN THE BUYING PROCESS

Assistant VP, Performance Improvement Manager of Performance Improvement Chief Learning Officer Operations Improvement Consultant Corporate Director of Clinical Quality Performance Improvement Engineer Deputy Director, Navy Medicine Manpower President Analysis Team Principal Director Human Resources Productivity Improvement Manager Director of Management Engineering Professor Director of Workforce Management and Special Projects Project Manager and Lean Coach Director, Operations Improvement Senior Consultant Documentation Services Manager Senior Management Engineer (Reports into Quality Organization) Senior Vice President for Clinical Operations Logistics Process Engineer Senior Clinical Analyst, Management Systems Management Engineer Senior Lean Consultant Manager of Management Engineering Vice President Operations

4 www.shsweb.org/conference February 26-27 | Atlanta, Ga.

EXPO HALL

The Expo Hall is where leading-edge companies can demonstrate new technologies, products and services, meet potential customers, solidify relationships with members of the health care community, recruit potential employees, and arrange meetings with key decision makers. The two-day event is designed to give you maximum exposure to the best target audience for your company: focused demographics, the attention of key decision makers, cost-efficient marketing, quality leads.

MOVE-IN Friday, February 26 8 a.m. - 10 a.m.

EXPO HALL HOURS Friday, February 26 11 a.m. - 6:30 p.m. Saturday, February 27 7:30 a.m. - Noon

RECEPTION Friday, February 26 5 p.m. - 6:30 p.m.

TEAR DOWN Saturday, February 27 1 p.m. - 4 p.m.

COST: 10’ x 10’ Booth...... $2,200 10’ x 20’ Booth...... $4,200

INCLUDES: • Booth signage • Carpet (existing hotel flooring) • Company listing in on-site program • Company logo, link and short description in conference Web site exhibitors section • Cleaning service • Electrical (one standard electrical outlet) • Lunch included with featured presentations (both days) • Networking social in exhibit hall • Pipe-and-drape booth • Skirted table with two chairs and waste basket (or 4 chairs for 10 x 20 booth) • Two full conference registrations per 100 square feet of exhibit space (additional booth personnel may purchase exhibit-only badges for $140 each)

www.shsweb.org/conference 5 February 26-27 | Atlanta, Ga.

EXHIBITOR & SPONSOR MARKETING OPPORTUNITIES

INDUSTRIAL ENGINEER MAGAZINE ADS Exhibitors get special reduced advertising rates in the February issue of Industrial Engineer magazine. Copies of the magazine are always grabbed up at the conference and shared back at the office. AD PRICING: Full Page...... $1,495 Half-Page...... $995 Quarter-Page...... $595

ON-SITE CONFERENCE PROGRAM ADS Like the magazine, this program goes home with attendees and is shared. This is a great way to keep your organization’s products and services top-of-mind with the prospects you met at the conference and provide the additional ammunition they need to present the case for purchasing from you. AD PRICING: Inside Front Cover (4 color)...... $800 Inside Back Cover (4 color)...... $795 Outside Back Cover (4 color)...... $895 Interior Full-Page (b&w)...... $695 Interior Half-Page (b&w)...... $395 Interior Quarter-Page (b&w)...... $295

LITERATURE INSERT IN CONFERENCE ATTENDEE BAG Provide more detailed information about your products and services or make special on-site offers to conference attendees. COST: $400 per insert

E-BLAST TO ATTENDEES COST: Pre-Show...... $750 Post-Show...... $900

For Additional Information, Contact Michelle Lorusso at (770) 349-1127 or [email protected]

6 www.shsweb.org/conference February 26-27 | Atlanta, Ga.

SPONSORSHIP OPPORTUNITIES

CONFERENCE WELCOME RECEPTION: BRANDED BOTTLED WATER: Your name Exclusive sponsor package...... $3,000 on each bottle secures a brand and booth reminder with every sip...... $1,500 per 500 bottles ATTENDEE THANK YOU/CHECK-IN: Phone message from you to remind them CONFERENCE SESSION PROCEEDINGS CD: to visit your booth...... $1,000 At the show, everyone receives a Conference Session Proceedings CD. Be the one to have your name and AFTERNOON BEVERAGE BREAK: (all days) contact info on the CD cover when we send it out!...... $1,500 Give the attendees a chance to relax with a service provided only by you. Includes signage and promotion LITERATURE INSERT: Have your company’s literature or and the on-site directory gives you the extra credit...... $2,000 postcard inserted in the conference bag before the attendee registers. This is the best way to guarantee they see your message! ATTENDEE BADGE LANYARDS: Everywhere you $400 per unique insert, shipped to the hotel five days prior to the show. look, your company name and logo is hanging around attendees’ necks...... $1,750 LUNCH SPONSORSHIP: Exclusive sponsorship of a daily sit down lunch for attendees. ATTENDEE CONFERENCE BAGS: You have the exclusive chance to make a big impact with a bag Signage and reference in the on-site directory will have everyone carries around the conference and takes everyone in their seats ready to go!...... $4,000 per day home to use the rest of the year...... $2,450 PRE- AND POST-SHOW E-MARKETING: We’ll send your ATTENDEE CONFERENCE NOTEPAD AND PEN: message out via e-mail to all the registered attendees and those With so many sessions for note taking, every attendee that have attended in the past. This is a great way to have them will be thankful to have one place to keep it all click to register for that special giveaway or demonstration at the organized...... $1,500 show or take advantage after the show with your product savings offer for attending the show. ATTENDEE CONTINENTAL BREAKFAST: Pre-show...... $750 Wake up to hot coffee, rolls and a smile from attendees who appreciate you for providing a Post-show...... $900 morning bite. Includes signage and credit in the SHOW MAGAZINE, INDUSTRIAL ENGINEER : on-site directory...... $2,000 per day Reserve your spot by January 4, 2010 for the publication that ATTENDEE CYBER CAFE: Give the attendees a gets read by every member. Reach attendees and those chance to check e-mail or, better yet, send a note that might not be attending the show...... $1,800 (exhibitor rate) about your product/service back to the home office. UNDERGRADUATE PAPER COMPETITION: Signage and on-site credit included...... $2,500 Exclusive opportunity to sponsor this highlight BANNER ADVERTISING IN DAILY event of the conference. Signage and on-site CONFERENCE E-NEWSLETTER: credit included...... $2,200 Every afternoon during and after the show, we send attendees GRADUATE PAPER COMPETITION...... (sold) (and those unable to attend) an update about conference schedules and events as well as updates from the show floor. Banner ads are placed on both the right and left sides of the content for maximum attention! Left Side Top Banner...... $595 Left Side Bottom Banner...... $395 Right Side Top Banner...... $695 Exclusive sponsorship (All 3 Banners)...... $1,200

SPONSORSHIPS OF SELECTED ON-SITE EVENTS ALSO AVAILABLE!

www.shsweb.org/conference 7 February 26-27 | Atlanta, Ga.

DEMOGRAPHICS

Attendees Represent The Full Spectrum Of Workplace Environments

Accenture Bon Secours Memorial Medical Center Drake Center Health Alliance Advanced Home Care Boston Scientific Corp DST Industries Adventist Health Breakthrough Management Group DST Technologies Advocate Health Care Bryan LGH Medical Center Duke University School of Nursing Air Force Medical Support Agency (AFMSA) Cadence Health Inc. East Alabama Medical Center Akron Children’s Hospital Cape Fear Valley Medical Center East Carolina University Alalamiah Technology Group Capital District Health Authority Eastman Kodak Albert Einstein Healthcare Network Capital Health Ecole Polytechnique de Montreal Albert Einstein Medical Center CarePartners Inc. ElderCare Health Recovery Project Alegent Health Carestream Health Emory Healthcare Alexian Brothers Hospital Network Castle Medical Center Engineering and Mgmt. Consulting All Saints Healthcare Catholic Health East Flexsim Software Products Inc. Alpha Medical CDG Consulting Franciscan Skemp Healthcare American College of OB/GYN Centennial Medical Center Franciscan Skemp-Mayo American Nurses Association Centers for Disease Control Genesis Health Systems AmerisourceBergen Corp. Cerner Corp. Georgia Institute of Technology Ancerra Corp. Charles T. Cook Consulting Georgia Tech Health Systems Anne Arundel Health System Charleston Area Medical Center Great Systems! Anne Arundel Medical Center Childrens’ Healthcare of Atlanta Greenville Hospital System API The Children’s Hospital HCA - Far West Division APQC Christiana Care Heath System HCA Capital Division Arup Cincinnati Children’s Hospital HCA Central & West Texas Division Atlanta Gastroenterology Associates Clemson University HCA Healthcare Atstaff Clinical IQ LLC HCA North Texas Aurora Sheboygan Memorial Columbus Children’s Hospital HCA TriStar Health Systems Avatar International Inc Community Memorial Hospital Health Quest Awarepoint CPRA Health South Banner Health Crittenton Hospital Medical Center Healthcare Management Council Baptist Health Medical Center Center for Quality & Productivity Improvement Healthcare Performance Press Barnes-Jewish Hospital Deaconess Hospital Henry Ford Health System Baycare Health System DeKalb Medical Center Henry Ford Wyandotte Hospital Baylor Health Care System Delta Healthcare Consulting Group Hoag Hospital Beaumont Hospitals Department of the Navy Holankaaps Foundation Bilkent University Department of Veterans Affairs Nationwide Children’s Hospital Bloorview Kids Rehabilitation Dixie Regional Medical Center Navy Medicine Support Command

8 www.shsweb.org/conference February 26-27 | Atlanta, Ga.

DEMOGRAPHICS

Attendees Represent The Full Spectrum Of Workplace Environments

NCCN Rockwell Automation Inc. University of Michigan Health System North Dakota State University Rodeo Performance Group Inc. University of Nebraska Nemours Saint David’s Medical Center University of San Diego Northeastern University Salinas Valley Memorial Health University of South California Northside Hospital Sentara Healthcare University of Tennessee Ochsner Health Systems Shands HeathCare University of Toronto OhioHealth Sodexho Health Care Services Urix Inc. Oklahoma Heart Hospital Sonitor Technologies VA-CIEBP Operations Associates Southwest Washington Medical Center Starr Visual Workplace OSU James Cancer Hospital and Associates LLC William Beaumont Hospital Pacific Regional Medical Command State University of New York at Binghamton Yankee Alliance Philips Medical Systems StatPoint Technologies Inc. York Hospital Emergency Department Premier Inc. SUNY Binghamton Premise Corporation TeleTracking Technologies Pro Health Care Templin Management Associates Inc. Productivity Press The Methodist Hospital System ProModel Corporation The Nebraska Medical Center Provena Health Thomson Healthcare Providence Health System Toyota Motor Engineering Proximity Systems and Manufacturing Purdue University Tsinghua University Quality Associates SB UCB Radarfind Universidad de Chile Rhode Island Quality Institute Universidad del Bio-Bio Riverside Medical Center University of Central Florida Rockingham Memorial Hospital University of Chicago Hospitals

www.shsweb.org/conference 9 APPLICATION AND CONTRACT FOR EXHIBIT SPACE & SPONSORSHIP www.shsweb.org/conference February 26-27 | Atlanta, Ga.

1. Exhibit Booth Contact information (please print) 10’ x 10’ booth $2,200 (includes electric) Company name: 10’ x 20’ booth $4,200 (includes electric) Contact name: 2. Booth Traffic Drivers a. Conference Bag Insert $400 per insert Address: Total Inserts b. E-Blast to Attendees (Street address only/no P.O. Box or college building) Pre-Show...... $750 MS/Suite/Room: Post-Show...... $900 c. Conference Web Page Banner Ad City: Full year...... $1000 State/Province: Country: ZIP: d. Sponsored Lunch ...... $3,000 each day Phone: e. Daily Conference e-Update Fax: Left Side Top Banner Ad...... $595 Left Side Bottom Banner Ad...... $395 E-mail: Right Side Top Banner Ad...... $695 Web site url: Exclusive Sponsorship...... $1,200 Non- Exhibiting Companies, Please Call or E-Mail for Pricing. Person to Email exhibit kit to: * Describe products and/or services to be exhibited in 50-60 words and 3. Exhibitor Advertising Space & Rates Please reserve the following advertising space in the show issue send along with a high resolution jpg/gif/eps file (300 dpi or higher) of Industrial Engineer magazine: of your logo to: [email protected].

Full-page: $1,495 Half-page: $995 Quarter-page: $595 First complimentary badge name: Please reserve the following advertising space in the on-site E-mail: conference program: Inside front cover (color)...... $800 Second complimentary badge name: Inside back cover (color)...... $795 E-mail: Outside back cover (color)...... $895 Totals: Full-page black/white...... $695 1. Reserve exhibit booth $ Half-page black/ white...... $395 2. Booth traffic drivers $ Quarter-page black/white...... $295 Non- Exhibiting Companies, Please Call or E-Mail for Pricing. 3. Exhibitor advertising space $

4. Sponsorship Opportunities 4. Sponsorship opportunities $ Lanyards...... $1,750 5. Exhibit-only hall badges $ Conference bags...... $2,450 GRAND TOTAL: $ Bottled water...... $1,500 per 500 bottles Payment information: Continental breakfast...... $2,000/day I authorize the amount of $ to be paid as indicated. Afternoon beverage breaks...... $2,000 all days Lunch sponsorship...... $4,000 each day Credit card: Mastercard Visa AmEx Conference note pad...... $750 Credit card #: Conference pen...... $750 Exp. Date: Billing ZIP code: Conference proceedings CD...... $1,500 Cybercafé...... $2,500 Authorized signature: Conference Welcome Reception...... $3,000 Name on card (print): 5. Exhibit Hall Badges Two full conference registrations are included per 100 square feet of Check: Payable to IIE and mail with application. exhibit space. Additional booth personnel or guest hall passes (exhibit only) can be purchased for $140 each: A check for $ is enclosed. Check # Exhibit-only badges...... x $140 = $ Michelle Lorusso (770) 349-1127, [email protected] First exhibit-only name: Doug Long (770) 349-1109, [email protected] E-mail: Fax to (770) 263-8532 or mail this application to IIE at Second exhibit-only name: 3577 Parkway Lane, Suite 200, Norcross, GA 30092. You may also scan this E-mail: document and attach it to an e-mail to [email protected].

Cancellation Policy – See Participation Agreement. APPLICATION AND CONTRACT FOR EXHIBIT SPACE & SPONSORSHIP www.shsweb.org/conference February 26-27 | Atlanta, Ga.

PARTICIPATION AGREEMENT (TERMS AND CONDITIONS FOR VENDOR PARTICIPATION IN THE SHS/ASQ CONFERENCE & EXPO 2010)

ASSIGNMENT OF SPACE: The event sponsors (Hereafter, Sponsors) shall assign the booth, display and/or tabletop space as agreed to under this contract for the period of the display and such assignment will be made no later than four weeks before the event. Location assignments will be on a first-come, first served basis and will be made solely at the discretion of the sponsors.

USE OF DISPLAY SPACE: Company is allowed to distribute literature, run demonstrations, and sell products with the boundaries of the Company’s assigned space. Company’s product demonstration, placement or handing out of literature, signage, all booth furnishings and lighting must be well within the confines of the assigned space at all times and may in no way interfere with adjacent space. Demonstrations using audio must use headsets to demonstrate audio capabilities. Company shall not assign to a third party its space or a portion of that space without the prior written consent of sponsors, which sponsors may grant or withhold at its sole discretion. If such permission is given, the Company shall assume full responsibility for the conduct of the assignee and all its representatives.

COMPANY EVENTS: Company shall not schedule or sponsor any event in connection with the conference, including without limitation: evening events, during a time that overlaps or conflicts with an Conference event published in the sponsors conference schedule.

INDEMNITY AND LIMITATION OF LIABILITY: Neither the sponsors, co-sponsors, venue provider nor any of their respective officers, agents, employees, facilities, representatives or assigns shall be liable for, and Company hereby releases them from, any claims for damage, loss, harm, or injury to the person, property or business of the Company and/or its visitors, officers, agents, employees, or other representatives, resulting from theft, fire, earthquake, water, unavailability of the facility, accident or any other reason in connection with the display at the conference. The company shall indemnify, defend, and protect the sponsors and hold sponsors, any co-sponsor and venue provider harmless from any and all claims, demands, suits, liability, damages, losses, costs, attorney’s fees, and expenses which might result or arise from Company’s participation in the conference or an actions of its officers, agents, employees, or other representatives. Under no circumstances will sponsor, co-sponsors, or the venue provider be liable for lost profits or other incidental or consequential damages for any of their acts or omissions whatsoever whether or not appraised of the possibility or likelihood of such damages or lost profits. In no event shall sponsors liability, under any circumstance, exceed the amount actually paid to it by the Company. Sponsors make no representations or warranties regarding the number of person who will attend the conference.

OBSERVANCE OF LAWS: Company shall abide by and observe all laws, rules and regulations, and ordinances.

CANCELLATION OR TERMINATION BY SPONSOR: If for any reason beyond its reasonable control including fires, strike, earthquake, damage, construction or renovation to the display site, government regulation, public catastrophe, act of God, or any similar reason, sponsors shall determine the conference or any part may not be held. Sponsors may cancel the conference or any part thereof. In that event, sponsors shall determine and refund the Company its proportionate share of the balance of the fees received which remains after deducting all expenses incurred by sponsors.

CANCELLATION BY COMPANY: All payments made to sponsors under the application shall be deemed fully earned and non-refundable in consideration for expenses incurred by sponsors and sponsors lost or deferred opportunity to provide space and/or sponsorship opportunities to others. Company may cancel or withdraw from the expo subject to the following conditions: The company shall give written notice of cancellation or booth reduction. Such notice will be considered official on the date of receipt by IIE. Notice of cancellation or booth reduction received prior to October 15, 2009, will result in no penalty cost to exhibitor. Cancellation or booth reduction notice received at IIE by December 31, 2009, will result in a 50% refund of fee, after which no refund will be permitted. Faxes are accepted for credit card payment only to (770) 263-8532.

COMPANY CONDUCT: Company and all of its representatives shall conduct themselves at all times in accordance with highest standards of decorum and good taste. Sponsors reserve the right to eject from the conference an Company or Company representative violating those standards.

AGREEMENT TO TERMS, CONDITIONS AND RULES: Company agrees to observe and aide by the foregoing terms and conditions and by such additional terms, conditions, and rules made by sponsors from time to time for the efficient and safe operation of the conference. This application represents the final, complete and exclusive agreement between the Company and the sponsors concerning the subject matter of this application. Sponsors do not make any warranties or other agreements except as set forth above. Any amendment to this contract must be in writing signed by sponsor representative. If any term of this agreement shall be declared invalid or unenforceable, the remainder of the agreement shall continue in full force and effect. This agreement shall be binding upon the heirs, successors, and assigns of the Company subject to the terms of this agreement regarding assignment. Presented By:

09PRO008 2009 Conference Attendee Comments: “ I thoroughly enjoyed the conference, especially all of the networking opportunities.” Joyce T. Siegele, Productivity Improvement Manager, Northside Hospital, Atlanta, Ga.

“ Well done. There is energy here not present at many other conferences. It was wonderful to experience the enthusiasm, collaborative efforts and willingness to share great ideas.” Dean E. Johnson, M.D., M.S., Clinical Assistant Professor of Emergency Medicine, Milton S. Hershey School of Medicine

“ This is the highest value conference I attend, with immediate take-away earning and excellent networking opportunities.” Ron McDade, AVP, Performance Improvement, MedStar Health

Healthcare Process Improvement Practitioners Attend The…

“Building Better Healthcare Systems” Exhibit dates: February 26 - 27 Conference dates: February 25 - 28 Atlanta, Ga.