ISSUE NUMBER 488 THE INDUSTRY'S NEWSPAPER JUNE 17,1983 Weaver Appointed N S ID E: All-Pro Exec. VP Tom Weaver has been named for the All -Pro stations. "We're Selling Past The Executive VP of All -Pro Broad- going to take KYOK/Houston casting, and will supervise the back to a more community-ori- Stereotypes five -station chain, reporting to ented Black approach. Overall founder Willie Davis. Black radio suffers from ad agency pre- company we'll be fine-tuning, with a more Weaver was most recently Ex- pointed direction for the chain. conceptions at times, but WENNIBirming- ecutive VP of Jaco Broad- At WAWA (Milwaukee) we'll ham Tim McReynolds has devised GM casting (the Mack Sanders sta- probably go to a more gold-ori- some methods for success despite the tions) . ented base rather than its pre- stereotypes. Page 32 Commenting on his new posi- sent urban/dance music base. tion, Weaver told R&R, "Mack WLUM (Milwaukee), you don't Fowler Clearing Sanders is the finest individual fix something that's not broken; I've ever worked for, and he same for KACE (Los Angeles). The Underbrush and I will be continuing our And at KQIN (Seattle), we've relationship. I'm very excited A/C. FCC Chairman evaluates whether Com- already made a change to about working with Willie "We know where we're going mission should continue to deal with fraud- Davis." He then outlined plans and now we have a plan on how ulent billing and hypoing. Page 4 we're going to get there," Wea- ver continued. "We're actively How To Make A seeking FM properties within RCA Restructuring Sets 8-12 months. We're going to be a Longer Playlist Work major independent broad- As CNR stations evolve toward longer caster." lists, Joel Denver explores the best rota- Geller As VP/Music Operations tion patterns for presenting more music Lippincott more effectively. Page 18 Heads A&R, Creative Services, Product Management; Black Promotion Under Betancourt; KHTZ PD Good News For Mansfield, Loggins, Pellegrino Exit Ric Lippincott, who recently Easy Listening RCA has reorganized its oper- will be responsible for all music departed as PD of WLS-AM & ational structure, with former promotion, with Division VP/ FM/Chicago (R&R 4-29), has A Burns Media survey contains positive Epic VP/National A&R Gregg Black Music Bill Staton taking been appointed Program Direc- tidings for Beautiful Music and Easy Listen- Geller named to the new posi - on a new position as Division tor at KHTZ/Los Angeles. He ing stations, including a more active audi- non of Division VP/Music Oper- VP/Black Music Promotion and replaces Jim Conlee, who ex- to Betancourt. Coun- ence profile than previously thought. Gail ations. Geller will be in charge reporting ited the station last week. try promotion executives con- Moore Mitchell has the lowdown. Page 35 of contemporary, black, and in- KHTZ VP/GM Bob ternational A&R, plus creative tinue to report directly to RCA's commented, "Obviously, we're services and product manage- Nashville operation. elated! An individual with Ric's People in The ment. Exiting the company in the capabilities comes around once News This Week At the same time, Division restructuring were Division VP/Promotion John Betancourt Gregg Geller VP/Contemporary Music Joe Dean Thacker GM at WHTZ Mansfield, Division VP/A&R Brench Boden Operations Manager at Dan Loggins, and VP/Merchan- WHAS dising, Contemporary Music Boyles Rejoins Plough Vince Pellegrino. Al Roberts WLBS's PD Commenting on the changes, Finn KLTE Pam Operations Manager Division VP/RCA Records - Page 3 As WKDJ &WHRK GM USA & Canada Don Ellis ex- Don Boyles has been ap- radio experience, Boyles con- plained, "This new structure On The Records pointed GM of Plough's WKDJ tinued, "I don't have a tremen- reflects a shift from a focus on & WHRK/Memphis. Boyles fills dous background in Black product categories to artist de- Ric Lippincott R&R Executive Editor Ken Barnes debuts the position held until recently radio, but I see Black radio as velopment in all market areas a new, information -packed column, de- by Craig Scott, who left to good radio. I don't have any This new organization consoli- every ten years. Jim guided us signed for on -air use, trivia contests, or become GM of crosstown preconceptions about the for- dates functions on a company- on a very successful path, but just plain entertainment. Page 34 WGKX (formerly WEZI) in mat and I don't foresee any pro- wide basis, reduces levels of there are only a few PI)s in the May (R&R 5-6). Boyles was GM blems. I see Black radio in management, and improves country who are above and be- of Plough's WSUN/Tampa-St. Memphis as general market lines of communication." yond expertise, and Ric is one of Attracting radio, and the advertising com- Geller, who reports to Ellis, them. We're thrilled to have Away-From -Home munity will adjust to that fact had been with CBS in various someone of his background, and buy us along with the top A&R capacities for 11 years, be- versatility, and programming Listening white stations." coming an Epic VP in 1980 . knowledge join both (owner) Greater Media and KHTZ." Two A/C programmers point out the im- NEW KLSY CALLS PLANNED When asked why a program- portance of in -car and in -office listening, ming change was made before and suggest ways to make sure you get the release of the spring your share. Page 26 KZAM Plans Format ratings, Moore responded, "We see this decision as a strength- ening move, regardless of the Country AMs Shift To A/C outcome of any book. We had Emphasize Service Don Boyles KZAM/Seattle has announc- `Seattle's Radio Station' in the the opportunity to pick up one of ed plans to switch from its pre- A/C field, and we're looking to the great programmers in the Lon Helton's second State of Country col- Petersburg for five years, and sent hybrid AOR approach to be the people's choice. The call country and just couldn't pass it umn spotlights two AM programmers fight- later served as GM of A/C beginning in early July. letters are being changed be- up " WKHK/New York. The station has applied for new cause many people believe that ing back against "boring" more -music sta- Lippincott served at WLS-AM Boyles commented to R&R, call letters KLSY ("Classy"), just because we're called tions. Page 28 & FM for nearly two years, hav- "I'm very excited being back and FairWest's George Johns KZAM, we're still doing the ing previously been PD at with Plough, and about these has been retained as consultant. same thing we were five years WISN/Milwaukee, PD for Hef- King Buys KSFO, two facilities. WHRK is already No personnel changes are ago. To continue to age the sta- tel Broadcasting, and National Ives Buys KMJK an established Urban Contem- scheduled. tion by developing a strong 25-44 porary, and recently WMPS When asked what led to the position, we had to blow off the PD of CSBI. He told R&R, "It Golden West sells KSFO/San Francisco, was changed to WKDJ and the format change, KJZZ & KZAM old calls." feels absolutely wonderful! as King Broadcasting plans to spin off format changed to Contempor- GM Dana Homer said, "The Homer added, "We've been Jim Conlee did an excellent KYA. And KMJKIPortland VP/GM Victor ary Black. I think with the possibility of moving to A/C has very happy with the ratings and job of programming KHTZ. lot Ives heads a group that buys station from makeup of the market, an AM - been a consideration for some revenue we've attained with the There really isn't a whole Harte -Hanks. Page 3 FM combination directed to the time, and despite the presence present format. It's nice to be wrong with the station, and black citizens of Memphis will of a number of other A/C's, we able to make this change from a what little adjustments need to be made will be very simple. $3.50 sin le Co be a winning combination for still feel there's a hole in the position of strength rather than several years to come." market for a full -service sta- being forced into it. The timing The staff is marvelous, and Citing his strong Country tion. There's no outlet that is is just perfect right now." I'm very excited to be here." www.americanradiohistory.com www.americanradiohistory.com King Group Acquires KSFO Golden West Broadcasters has agreed in Francisco AM facility, since KYA has 5kw principle to sell KSFO/San Francisco to days and 1kw nights at 1260 kHz while King Broadcasting of Seattle. The purchase KSFO is 5kw fulltime at 560 kHz. price was reportedly $8 million, although no In addition to the San Francisco combo, Buzzard Circles Cleveland official amount was revealed by either com- King owns KGW-AM-TV & KINK/Portland, For 15 Years pany and negotiations were still going on as KREM -AM -FM & TV/Spokane, KING-AM - FM & TV/Seattle, and KTVB/Boise. Arguably AOR's leading station, WMMS celebrates its 15th R&R went to press. owns KYA & Upon completion of the KSFO transac- anniversary, and John Gorman and Walt Tiburski explain how Since King already it is thought that tion, Golden West will retain KMPC/Los they plan to stay on top.