183 Columbia Street, Apartment 102, Brandon Gearing Cambridge, MA 02139 Digital Marketing and Social Media 203-379-7508 Associate at Henkel
[email protected] https://www.linkedin.com/in/brandongearing Summary I'm a marketing professional with a passion for storytelling. I am currently digital marketing and social media associate for Henkel North America's adhesives technologies group. I represent Loctite, LePage, OSI and several other brands across the USA and Canada on social media, and develop digital campaign strategies. In addition to my experience at Henkel, I have worn the hats of social, digital and content marketer in the venture capital, beverage and newspaper industries, and have been a consultant for startups on social media and digital marketing strategy. I have experience working with and for B2B and B2C companies. Skills Digital Marketing, Social Media Marketing, Content/Inbound Marketing, Storytelling, Email Marketing, Blogging, SEO, Digital Advertising, Marketing Automation, Copywriting, Copy Editing, Photoshop, WordPress, Marketo, Pardot, Hootsuite, Sprout Social, Adobe Social, Buffer, Google Analytics, Microsoft Office Work History Digital Marketing and Social Media Associate Henkel May 2015 - Present Henkel is a global leader in brands and technologies than span laundry, home care, beauty care and adhesive technologies. Brands include: Dial, Purex, Persil, Sun, Snuggle, All, Schwarzkopf, Loctite and Right Guard. I am responsible for adhesive technologies brands and businesses across North America, as well as B2B adhesives digital strategy globally. • Manage all social media for North American brands including Loctite, LePage, and OSI. Channels include: Facebook, Twitter, YouTube, Instagram, Pinterest, Vine, Tumblr and Google+. • Work with marketing, product, and brand managers to develop and execute integrated campaigns that included a variety of digital elements including social media, email marketing, SEO, paid media, digital content and more.