Crédit photos : Jean-Michel Turpin - SIPA Crédit photos : Jean-Michel Turpin -

5 rue des Nations Unies • 92445 Issy-les-Moulineaux cedex • AU-DELÀ DE L'INFORMATION Tél. : + 33 1 73 01 24 24 • www.france24.com

Contact : Nathalie Lenfant BEYOND THE NEWS [email protected] www.france24.com 01 THE ALL NEW INTERNATIONAL MEDIA COMPANY

All the firsts FRANCE 24 is the channel with all the “firsts”: > It is the first channel with a pre-premiere launch on the Internet > It is the first channel broadcast in two languages from its inception (French and English) and with three from 2007 with the channel, Spanish being planned within three years. What is special about FRANCE 24 is that it has two broadcasting and working languages but a single message which does not change according to the geographical location of the target audience: the content of the bulletins is the same, the images are identical, and the subjects and reports are dealt with in equal measure in English and in French. FRANCE 24 is not a French channel translated into English or into Arabic. > It is the first channel based on complete convergence between broadcasting and the Internet, abolishing the barrier between them from its inception.

All the time FRANCE 24 broadcasts 24 hours a day, 7 days a week and 365 days a year, with hourly and half-hourly bulletins being updated day and night on both channels.

CULTURE All the information NEWS WEATHER ECONOMY FRANCE 24’s programming schedule SPORTS deals with all the information in the world, with the emphasis on five main areas: > NEWS > ECONOMY > CULTURE > SPORTS > WEATHER

All the understanding

FRANCE 24 is a continuous news channel, but also an analysis and investigation channel providing the keys to understanding ever more complex current news. FRANCE 24 seeks not only to report on the visible part of such news, but to go further and disclose what goes on behind the scenes, through investigations, accounts and reports: FRANCE 24 is the channel that shows what the audience is not supposed to see, find out or know. All the French viewpoint In accordance with its stated mission, FRANCE 24 reports on international news with a specifically French viewpoint including a range of opinions, debates, disputes, confrontations, defense of multilateralism, secularism, solidarity, respect, freedom of expression, lifestyle, culture, fashion, gastronomy, etc.

All the rigor FRANCE 24 is a channel based on the values, ambitions and standards summarized in a charter signed by each of the journalists. This charter is a reference tool for the men and women who, 24 hours a day, 365 days a year, have to maintain their standards and their rigor despite the pressures and tensions of current events.

All the images In addition to those which naturally circulate worldwide from the major agencies and international bodies, FRANCE 24 has its own network to produce its own images, with its specially selected photo journalists and correspondents in some thirty countries.

All the flexibility Readable and structured, FRANCE 24’s programming schedule remains completely flexible and adaptable in order to allow the channel to maintain one of its guiding principles, its responsiveness: > imposed by current events > Special broadcasts organized by the producers

All the media Broadcast via satellite, cable and the Internet, and soon by telephone or videocast, FRANCE 24 is at the forefront of the revolution in news distribution channels.

All the convergence

FRANCE 24 is the embodiment of modernity when it comes to convergence: > Convergence between men and skills, with an adaptable and completely multimedia editorial team > Convergence of media, abolishing any barriers between television and the Internet > Technological convergence, with a completely computerized system, from image capture to broadcast.

All the standards

FRANCE 24’s priority targets are leaders of opinion: > Traditional leaders of opinion in the world of politics, the economy, international organisations, the media and universities… > New leaders of opinion: Their expectations have been defined by advance surveys and they appear to be very demanding of international information. They are also major users of new technologies and of the convergence between the media; they are very skeptical of a unilateral view of the world and keen to seek out contradictory opinions… 02 SCHEDULING

FRANCE 24 programming is divided more or less equally between news coverage and news magazines or special reports, with the singularity of offering programs that are updated 24 hours a day. Program content is identical across broadcasted languages, with occasional simultaneous translation.

News topics and reports are created variously in French, English and soon in Arabic, then adapted into the other languages using the same editorial approach. FRANCE 24 is not a ‘translated’ channel – rather, it is one that offers a unique editorial mix across languages.

Prime time Reactivity and flexibility

FRANCE 24 is organized around two prime-time slots: At FRANCE 24, reactivity is our watchword. Programming is > 6–9am > 7-11pm open-ended and flexible, and can be easily modified in response to world events and the strategic choices of our editorial team. Other than the classic “breaking news” coverage in response to current events, the editorial team is to its own news, organize special themes and coverage, and decide which major events to broadcast live…

Below the tip of the iceberg A variety of daily and weekly programs were created with a > Specialized programs. view to providing an in-depth analysis of the news and insight > Special reports on key themes (the environment, as to what is happening behind the headlines. humanitarian activities, technology, health, etc.). > Regional focus (Middle East, Africa, Asia, the , > A weekly program dedicated to politics, Europe, France). presented in an international context.

Discussion and Debate FRANCE 24 is dedicated to discussion and debate, > Each Friday, The Talk brings together and offers ample opportunity for guests to engage a well-known guest with experts who may in both on its two channels. Programming includes: present differing viewpoints in a highly-charged > A daily debate among three participants, in two debate. languages ; a talk-show featuring correspondents and guest interviews. 03 THE PROGRAMS

01 I THE NEWS > REPORT Visual reports live from the scene of events, between 3 seconds > THE NEWS and 2 minutes long. 5 new reports daily broadcast from Every hour on the hour, 24 hours a day, a 10 minute news 6.15 a.m., after the weather. Production: FRANCE 24 program is presented live from the newsroom, updated if necessary and rebroadcast on the half hour with a > MARKETS reminder of the headlines every 15 minutes in morning and 3 minute coverage of the stock markets of Tokyo (Jean-Paul evening prime time. Production: FRANCE 24 Porret and Richard Kimber), London, Frankfurt, Paris and (Pierre Alexandre and Elisa Lagos), from 6.20 a.m. > WEATHER Production: HIKARI /New York French Press Worldwide weather in images is broadcast every half > IN THE PAPERS hour immediately after the news programs. Production: Live from the newsroom, a 3-minute panorama of the SYSTEM TV world’s media at 7.15 a.m. Production: FRANCE 24

02 I DAILY TOPICAL REPORTS > BUSINESS IN PICTURES > SPORTS All the inside news on world business and the infor- All the news on world sport from the grounds and else- mation essential to understanding the positives and where, in pictures… From Monday to Friday: 6.20 a.m. / negatives of globalization. A report in the morning and 3 mins. Production: from the studio in the evening, with Stéphanie Antoine in French and Raphaël Kahane in English. From Monday to Friday: 7.20 a.m. and 10 p.m. / 3 and IN PICTURES > WEB NEWS 6 mins. Production: FRANCE 24 News as seen on the web and about the web. From Monday to Friday: 6.40 a.m. / 3 mins. Production: > TOP STORY Electron Libre Live from the newsroom, Gauthier Rybinski in French and Robert Parsons in English analyze the international event of the day with a report and a guest in the studio IN PICTURES > ZOOMING or via a linkup. From Monday to Friday: 8.20 a.m. / A look at recent events from a quirky angle, to show a changing 9 mins. Production: FRANCE 24 world in an unexpected or unusual way. From Monday to Friday at 6.25 a.m. / 3 mins. Production: FRANCE 24 > CULTURE Culture without frontiers and with an open mind, artists IN PICTURES > LIFESTYLE who have stood the test of time, stars, discoveries, The lifestyle program (decoration, wealth, way of life, gastronomy, and some razzamatazz. Cultural diversity from the four wine tasting, architecture, fashion, etc.). From Monday to Friday: corners of the globe, in reports and with guests, pre- 8.25 a.m. / 3 mins. Production: Maximal Production sented every day by Elizabeth Tchoungui. Recorded under live conditions. From Monday to Friday: 9.20 a.m. / 9 mins. Production: FRANCE 24 IN PICTURES > PERSONALITIES From Hollywood to Bollywood, via the Riviera, the latest news on the personalities from 5 continents. From The times shown indicate first time broadcasts. Monday to Friday: 12.45 p.m. / 3 mins. Production: All these programs are rebroadcast and/or appear in the week-end’s Best of. 2P2L 03 I THE MAGAZINES > ECONOMIC INTELLIGENCE Every month, the program tells a story of hyper-competition, a new kind > ENVIRONMENT of combat in which those involved, companies or states, confront each All you need to know about the planet in all its facets. other mercilessly. In the studio, Ali Laïdi continues the debate with a Monday at 10.15 a.m. / 9 mins. Production: RIFF guest, discussing the real strategic stakes in this economic warfare. > POLITICS Thursday, altermating with Caring at 10.15 a.m. / 12 mins. Production: France 24 Political magazine presented by Roselyne Febvre (in French only). Monday at 5.10 p.m. / 30 mins. Production: FRANCE 24 > CARING > HEALTH A magazine reporting on the ground with humanitarian aid workers. The scientific and medical news magazine. Tuesday at Thursday at 10.15 a.m., alternating with Economic Intelligence / 10.15 a.m. / 9 mins. Production: RIFF 12 mins. Production: FRANCE 24 > FUTURE The international scientific news program. Wednesday at 10.15 a.m. / 9 mins. Production: RIFF > THE WEEK IN… > REPORTERS Six editions, political and social events from an area of the globe. The program is recorded under live conditions with interviews conducted International news reports on the ground from the outside. From Monday to Saturday at 6.40 p.m. / 9 mins. FRANCE 24 teams and our senior reporters Franck Monday: Europe with Caroline de Camaret and Natacha Butler. Berruyer and Frédéric Helbert. Saturdays at 7.40 a.m. / Tuesday: France with Roselyne Febvre and Jason de la Pena. 15 mins. Production: FRANCE 24 Wednesday: America with Lea Salamé and Catherine Galloway. Thursday: Africa with Vanessa Burgraff, Folly Bah Thibaut and > OPINIONS Lauren Klein. Friday: Middle-East with Florent Peiffer and François One of the week’s events seen from the standpoint of an Picard. Saturday: Asia with Stéphanie Brillant and Génie Godula. intellectual, a philosopher, a writer or a creative person. Production: FRANCE 24 Saturday at 6.40 a.m. / 3 mins. Production: FRANCE 24

04 I THE TALK SHOWS

> FACE-OFF > FRANCE 24 INTERVIEW Every day, two journalists from the international press cross An interview with a French or international personality from the world of swords on the news topic of the day… From the studio of economics, politics, culture or diplomacy… with Sylvain Attal in French, Caroline de Camaret, a 12 minute debate in French, and Andrea Sanke in English. From Monday to Friday at 10.40 p.m. / the same in English, chaired by Mark Owen. This confronta- 15 mins. Production: FRANCE 24 tion between international correspondents will help you to unravel the arguments for and against. Choose which side > THE TALK OF PARIS you’re on! From Monday to Friday: 12.15 p.m. / 12 mins. Production: FRANCE 24 Every Friday from 7 p.m. to 8 p.m., unravels internation- al current events with his guests. The major weekly get-together on FRANCE 24, “The Talk of Paris” is an interactive program, with questions > FRANCE 24 DEBATE from people on the internet throughout the world, via e-mail and web- Live from the studio, a debate on the subject of the day, with cam. Every month, a survey conducted with Novatris/Harris Poll will 3 guests, chaired by Sylvain Attal in French, Andrea Sanke show the changing opinions of Europeans and Americans. Live, in one in English. From Monday to Thursday at 7.15 p.m. / language with simultaneous translation. Friday from 7 p.m. to 8 p.m. / 40 mins. Production: FRANCE 24 38 mins. Production: FRANCE 24 04 THE STAFF

> 380 employees from different backgrounds including the largest international news channels (CNN, BBC World, ABC, CBS, , etc) and the most prestigious educational establishments (CFJ, ESJ Lille, Sciences Po, Columbia, London University, Polytechnique, Harvard, HEC, etc.) > 170 journalists trained in electronic communication media (management of news items, video footage and editing) > 160 technicians working on exclusively digital media > 40 members of staff dedicated to distribution and support directions > 3 working languages (French, English, Arabic) > 28 nationalities represented > an average age of 33 years

FRANCE 24 has an indivisible and versatile editorial team, without barriers of language, specialization or medium (broadcast or Internet), which works in a single 1000 m2 newsroom designed as an integrated multimedia platform. All employees of FRANCE 24 have signed its charter which contains the channel’s values and guiding principles.

Organization chart of the editorial team

Grégoire Deniau Editorial director

Albert Ripamonti Jean Lesieur Agnès Levallois Head of News Head of magazines and features Head of News, Arabic service

Renaud Lee Bertrand Renaud Fessaguet Yanowitch Coq Fessaguet Derek Thomson Senior news Senior news Senior news Senior producer for Senior editor, internet and new media producer producer producer news magazines

On News presentation and Magazines: Lead anchors of the Morning slot: Stéphanie Brillant, Vanessa Burggraf, Natacha Butler, Jason De Antoine Cormery and Mark Owen La Pena, Catherine Galloway, Genie Godula, Judith Grimaldi, Lauren Klein, Sonia Patricelli, Florent Peiffer, François Picard, On Talk and prime time on the Evening slot: Folly Bah Thibault, Léa Salamé, Valérie Fayolle, Samantha Sylvain Attal and Andrea Sanke Ramsamy and Arnaud Rivoire. Ulysse Gosset Specialized reporters: Senior correspondents and video journalists: Stéphanie Antoine, Caroline de Camaret, Roselyne Febvre, James André, Franck Berruyer, Willy Bracciano Raphaël Kahane, Ali Laïdi, Robert Parsons, Damien Charton, Hélène Frade, Frédéric Helbert Gauthier Rybinski and Elizabeth Tchoungui Virginie Herz, Alexandra Renard and Rabah Zanoun 05 VIDEO SOURCES

FRANCE 24 receives around 150 hours of video every day, from a wide variety of sources. As a member of the European Broadcasting Union (EBU), the channel automatically has access to EVN (Eurovision News) video and news sharing with Eurovision and the big international agencies. Video produced by FRANCE 24 – by its reporters and through a diversified network giving the channel a presence in some one hundred countries – accounts for approximately one-third of total broadcasting time. FRANCE 24 networks FRANCE 24 special correspondents Agence France Presse reports on sub-Saharan Africa produced In Los-Angeles, Cairo, London, Warsaw, by AITV, RFO's video agency. AITV will every Hong Kong and New Delhi, FRANCE 24 has day provide FRANCE 24 with 10 minutes of FRANCE 24 has a network of 36 special African news reports. Finally, AITV's news correspondents, mostly of French nationality access to Agence France Presse news corners allowing it to organize live coverage, editorial office will make its network of and all either bilingual or working in two-man correspondents available to FRANCE 24 teams. with links provided by superfast broadband internet networks. to provide commentary, interviews and They produce news reports and can also specific reports. participate in duplex or telephone hook-ups. FRANCE 24 also has access to AFP video sources. Global Network (GRN) RFI FRANCE 24 has signed an agreement with A network of around 200 correspon- GRN, which has over 100 English-speaking dents FRANCE 24 will broadcast radio reports produced by RFI journalists all over the correspondents based throughout the world. world. The offices of France Télévisions and TF1 Specialist journalists and regional experts will An agreement has been signed with these regularly be invited to speak in the FRANCE Occasional correspondents 24 studios. two shareholders giving FRANCE 24 the right FRANCE 24 has built up a network of recog- to use video produced by France Télévisions nized independent correspondents in some and TF1 and facilities in their offices RFO 50 countries. outside France. FRANCE 24 has signed an agreement with RFO (Réseau France Outre-mer) to use news

Special correspondents 06 FRANCE24.COM

With a symbolic online launch even before going live on television, FRANCE 24 underscores its commitment to placing the internet at the heart of its strategy to make the channel the leading video site for international news. From its inception, FRANCE 24 has been all about convergence and the creation of a channel that abolishes all boundaries between broadcast and the Internet. While virtually all of the video news reports and other audiovisual content that is broadcast on the channel are also available on demand on france24.com, the site is designed as a separate broadcasting entity that relies on the active participation of internet users and allows them to react in real time to online content. france24.com is aimed at the worldwide online community, an audience which counts over a billion individual users. The site is managed by a team of fifteen editors and monitors who are responsible for the presentation and editorial hierarchy of the site. But the whole of the FRANCE 24 editorial team works across the channel and the site.

A groundbreaking and exclusive launch on the Internet

The channel will be available exclusively and in real time (via streaming video) on france24.com, on a 24-hour basis. A video window allows the user to watch the channel in the language of his choice (English, French and Arabic).

A site that puts the accent on video content Entirely free of charge, the site offers all video content broadcast on the news channel in three languages (French, English and Arabic). The latest news update is displayed automatically upon the user’s first visit, while the latest financial and weather updates are available upon demand. Content channels are accessible by theme or by geographical zones. The latest video news reports broadcast on the channel are available by VOD () within each section of the site, thanks to a window that facilitates video selection and navigation. 01 I IN-DEPTH REPORTING

In accordance with the FRANCE 24 editorial line, in addition to current events, in-depth reporting occupies an important place on the site, and content that is complementary to broadcast segments is indicated on the screen. For example: > Special themed multimedia reports (with video, text, sound and animation). > Useful links. > Blogs by editors.

02 I A PLATFORM FOR INTERACTIVITY

france24.com promotes maximum interactivity between the channel and its audience. > The audience may provide feedback on all programs and topics, send comments to journalists, participate in the blogs of the editorial team, submit questions to be asked of talk-show guests, and vote for best content. > Specialized newscasters and star journalists will run dedicated blogs that allow for a true dialogue with their audience, with Q&A sessions that let users benefit from their insight and expertise. > A “tag cloud” of key words highlights the most frequent online requests and posts users’ collective preferences. > Thanks to RSS lines, internet users may sign up to receive updates from the site directly and automatically.

03 I CUSTOMIZED MODULES

The france24.com home page may be customized by each user with, for example: > Choice of language. > Seven-day weather forecasts for a selected city.

04 I OTHER DEVELOPMENTS

A rich-format version of france24.com is already being developed for launch in early 2007. Features will include: > Email alerts for important news. > E-newsletters that can be customized according to various criteria (most frequently consulted topics, the most active discussions, etc) > Podcasts, so that users may download editorial content. 07 DISTRIBUTION

FRANCE 24’s operations in the digital world will initially get going in Europe, the Near and Middle East and Africa in two linguistic versions (French, English). From the start, the network will also have specific distribution arrangements in New York City and Washington D.C. In three years’ time, operations will be expanded to include the Asia-Pacific region as well as North and South America. Free-to-air satellite coverage and distribution agreements negotiated by FRANCE 24 with pay TV operators will make it possible for close to 75 million households in over 90 countries (out of a potential market of 80 million digital households) to receive the network. FRANCE 24 will therefore be reaching more than 90 percent of its potential market in its first months of operations. EUROPE NEAR AND MIDDLE EAST / NORTH AFRICA Available free-to-air via -Bird 7A, Astra 1KR and Eurobird FRANCE 24 will be available free-to-air via Arabsat (Badr 3A) and (U.K.), FRANCE 24 will also be listed and distributed by most of the Nilesat, which means access to virtually all of the digitally enabled leading pay cable and satellite platforms: households in the Arabic-speaking world - more than 20 million households. The Near / Middle East and North Africa are still for the most part free-to-air TV markets. Digital Satellite ( Guide) FRANCE 24 has also expanded its presence in the Arabic-speaking world and Israel through distribution agreements, above all with the Digital + and Ono TPS and CanalSatellite France following cable and satellite platforms: Nova and Hot Israel Cyfra + and Polsat Orbit, Showtime Over 20 Arabic-speaking countries UPC Direct Czech Republic,, E-Vision (Etisalat) United Arab Emirates Switzerland The network will then be available in 25 million households in the Middle Kabel BW and ISH/IESY East and North Africa. Noos/NumériCable France TV Cabo U.S.A. Through free-to-air broadcasting, these agreements and the ones FRANCE 24 has decided to make the network available from the with other ADSL or operators (see complete list below), start to international and American institutional locations in New 48 million households in Europe will quickly have access to the - York and Washington D.C. work in one of its two versions (or both). The English version of the network will be available from the start on the Comcast digital cable network and on a terrestrial frequency in Washington D.C., thus reaching 1.1 million households as well as a large number of international institutions and U.S. government structures. AFRICA As soon as it starts operating, FRANCE 24 will be broadcast directly to Both versions of FRANCE 24 are available free-to-air via the the World Bank, the IMF and the U.S. State Department. satellite NSS 7 C Band, covering the entire continent. This cove- In New York, both versions of FRANCE 24 will be broadcast directly to rage provides access to multiple cable networks in French-spea- the U.. under a special partnership arrangement. king and English-speaking Africa. In addition, FRANCE 24 is availa- ble on the top two pay TV satellite platforms in Africa:

CanalSatellite Horizons 25 countries in West Africa (French-speaking) Multichoice Africa About 20 countries in Southern and East Africa (English-speaking) What follows is the complete list of cable, satellite and ADSL market offers that will be making FRANCE 24 available:

OPERATORS TYPE OPERATORS TYPE EUROPE EUROPE Germany Premiere (FTA access via Astra) Satellite Poland Chello Media (UPC Pologne) PCTV Unity Cable Multimedia Polska PCTV Kabel BW Cable Portugal TVCabo Cable/satellite KabelKiosk Cable Czech Republic UPC Direct Satellite NetCologne ADSL Romania Max TV Satellite Alice ADSL Scandinavia Fast TV PCTV/ADSL Premiere (FTA access via Astra) Satellite Slovakia UPC Direct Satellite Belgium Coditel Cable Siol TV ADSL TV Vlaanderen Satellite Switzerland Naxoo Cable Cyprus Nova Satellite Cablecom Cable Spain Digital + Satellite Digi TV Cable ONO Cable MIDDLE / NEAR EAST Estonia STV Cable United Arab Emirates Etisalat / evision Cable France Noos/Numéricable Cable Persian Gulf & North Africa Showtime Satellite TPS Satellite Orbit Satellite CanalSatellite Satellite Israel Yes Satellite Erenis Cable Hot Cable U.K. Digital Satellite (Sky Guide) Satellite Jordan Jordcable Cable Greece Nova Satellite AFRICA Vivodi ADSL Morocco Maroc Télécom ADSL Hungary UPC Direct Satellite French-speaking CanalSatellite Horizons Satellite Italy Sky Italia Satellite West Africa Eastern and Multichoice Africa Satellite Digital Satellite (Sky Guide) Satellite Southern Africa Latvia BaltKom TV Cable Senegal Excaf Cable Izzi TV Cable Cameroon AEA Cable Lithuania Balticum TV Cable Mali Malivision Cable Monaco Monaco cable Cable Central African Republic Turbo Sat Multimédia Cable NextGentel PCTV Rwanda, Burundi Télé 10 Cable Netherlands Canal Digitaal Satellite Togo Médiaplus Cable Poland Cyfra + Satellite U.S.A. Polsat Cyfrowy Satellite Washington D.C. Comcast / Mhz Networks Cable With many similar agreements currently being finalized, FRANCE 24 should be available on more platforms some time in the first quarter of 2007.

An offer aimed at people on the move To fulfill its stated goal of focusing on an audience of public opinion shapers, FRANCE 24 will be striving to follow them wherever they go. FRANCE 24 has already negotiated distribution agreements with major international hotel chains - Starwood, Marriott and Moevenpick - that will give the network potential access to close to 100,000 rooms in 500 hotels. FRANCE 24 will also be available in the Air France airport lounges located in its target markets thus enabling the network to reach 4.5 million travelers yearly. 08 THE TECHNOLOGY

The technological tools

The technology issue has been essential ever since the design stage, given that FRANCE 24 was confronted with the challenge of creating six media at the same time: three TV channels and three websites. Obviously, operating French, English, and subsequently Arabic and channels simultaneously requires tools able to support such a multilingual approach. But FRANCE 24 has also been aiming from the outset to be the first network boasting end-to-end integration of the whole digital process. That makes FRANCE 24 the first 100-percent computerized network, from image capture to broadcasting. And that’s why FRANCE 24 had to invest 17 million euros to have the most cutting-edge, high-performance technology on the market.

The technical resources

The FRANCE 24 technological setup is designed to meet the network’s need for a fluid, extremely open system offering maximum flexibility and enabling last-minute changes.

01 I ACCESS TO VIDEO

> The whole editorial staff has high-resolution access to the entire video stock from their work stations (up to 3,000 hours’ worth at any time). > Footage shot on memory card camcorders can be instantly transferred to the IT system. > Digital footage can be sent over the Internet, an approach with multiple advantages: it’s free; there are no beam issues; no human presence is required for reception; direct database incorporation is possible. > Digital video files from agencies directly enter the video storage system > For live programs, digital footage is beamed over the Inmarsat satellite network. 02 I IMAGE PROCESSING

> All newsroom computer terminals can carry out pre-editing. > 20 editing stations distributed around the newsroom are equipped for image capture, editing, mixing, switching, transferring video footage to control rooms and adapting material to the Web.

03 I THE SETS

> Three sets measuring 30 m2 are right in the newsroom, one for each of the three languages, each one equipped with 4 cameras. > The ground floor houses two studios measuring 100 m2 with 5 cameras, one of them looking out onto the street through picture windows, and each of them with their own control rooms.

04 I THE CONTROL ROOMS

Each broadcast language has its own control room, although all three of them are located in one large space to facilitate communication. The cameras are not operated by studio cameramen, each control room includes the following functions: > Camera/ lighting operator > Graphics operator > Vision mixer operator > Server operator > Sound engineer > Output editor > Line producer 09 ORGANIZATION CHART

FRANCE 24 is a limited liability company with a supervisory board and a management board. FRANCE 24 is equally owned by two shareholders: TF1 and France Télévisions.

MANAGEMENT BOARD

Jean-Yves Bonsergent Gérard Saint-Paul Chief Operating Officer in Chief Operating Officer charge of technology, Alain de Pouzilhac in charge of news and distribution and support Chief Executive Officer programming directions

DEPARTMENTS

Frédéric Brochard Nathalie Lenfant Grégoire Deniau Technology Director Communications Director Editorial Director

Frédéric Geneau Stanislas Leridon Administrative and Internet Director financial Director

Aymeric Genty Distribution Director

Béatrice le Fouest Human resources Director

Olivier Raugel Head of legal services

SUPERVISORY BOARD Etienne Mougeotte President Vice-President

Patrice Duhamel Patrick Le Lay

Thierry Bert Jean-Michel Counillon 10 THE ADVERTISING CAMPAIGN

FRANCE 24’s ambition is to show opinion leaders worldwide what they are not supposed to see, know or understand about all aspects of international news, going “Beyond the news” to reflect a deeper understanding of the world’s major events. “Beyond the news” is therefore FRANCE 24’s first slogan, used in the advertising campaign for the launch.

FRANCE 24 offers deeper analysis of current events so as to reveal what is concealed beneath them… The visual theme of this campaign is therefore the submerged part of icebergs.

The advertising campaign also features 3 animated films on current events, society and culture:

The agencies

Création: Marcel Media Plan: KR Médias LSF Networks 11 OUR VALUES AND GUIDELINES FRANCE 24

01 I Our mission > To cover international news from a French perspective 24 hours/day, 7 days/week. > To convey the values of France throughout the world as defined herein.

02 I Our goal A content and tone reflecting our editorial guidelines, that are specific and competitive and that bring a new approach to the world of news. > By revealing to television viewers and internet users throughout the world what they are not supposed to see, know or understand concerning world events. > By providing an in-depth analysis of current events. > By using French values as a basis for: >> promoting the diversity of opinion, thought and approach, using original journalistic angles, >> a spirit of debate, confrontation and contradiction, >> the French tradition of culture and the art of living. > By broadcasting in several languages in order to reach out to the greatest number of television viewers and internet users. 03 I Our values

Honesty We remain impartial at all times.

Independence We are the voice of nobody ; we are not influenced by any government, political party or lobby.

Analysis We must: > foster reflection, intelligence and curiosity among the people who watch us, > open their minds. Team spirit Rigor We communicate with the outside world with a single voice. Before divulging any information, we scrupulously verify all We believe in the virtues of team play: the information received and compare our sources. > helping and supporting each other, > learning and enriching our knowledge through the ideas Respect of others. We carry out our business with: > respect for human dignity and individual rights, Humility > respect for plurality of expression and currents of thought We bear in mind the fact that nobody is infallible. and opinion, We admit that we may sometimes make mistakes and will react > respect for television viewers and internet users fast to demonstrate our good faith. in all their diversity, > respect for FRANCE 24’s mission, goals and values. Modernity The habits of television viewers and internet users are changing Attentiveness at a dizzying pace, reflecting the radical evolution in technology. We are continuously attentive to television viewers and internet users: We recognize these changes and adapt to and anticipate > we must react to and learn from them, them. This is why we have already abolished the borders > we must respond honestly to them whatever between the internet and traditional broadcasting. We are firmly the issue or topic. committed to being multimedia.

A demanding approach We must: > demand the best of ourselves, > take the most exacting approach to the field, > be demanding in terms of the budget as if it were our own money we are spending, > be demanding but also understanding of our colleagues at FRANCE 24, > be demanding in terms of our loyalty to FRANCE 24. Crédit photos : Jean-Michel Turpin - SIPA Crédit photos : Jean-Michel Turpin -

5 rue des Nations Unies • 92445 Issy-les-Moulineaux cedex • France AU-DELÀ DE L'INFORMATION Tél. : + 33 1 73 01 24 24 • www.france24.com

Contact : Nathalie Lenfant BEYOND THE NEWS [email protected] www.france24.com