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The Claiborne Corridor: Mid-Anchor Business Profiles 2014

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The Claiborne Corridor: Mid-Anchor Business Profiles 2014 University of New Orleans ScholarWorks@UNO Planning and Urban Studies Reports and Presentations Department of Planning and Urban Studies Spring 2014 The Claiborne Corridor: Mid-Anchor Business Profiles 2014 Michelle M. Thompson University of New Orleans, [email protected] Laura Banos University of New Orleans, [email protected] Brittish Bostic-Bryant University of New Orleans, [email protected] Tiffany Campo University of New Orleans, [email protected] Rexter Chambers University of New Orleans, [email protected] See next page for additional authors Follow this and additional works at: https://scholarworks.uno.edu/plus_rpts Part of the Urban Studies and Planning Commons Recommended Citation Thompson, Michelle M.; Banos, Laura; Bostic-Bryant, Brittish; Campo, Tiffany; Chambers, Rexter; Deason, Derreck; Dunn, Taryn; Jones, Taylor; Jones, Tyinna; Larock, Sarah; Loftis, Matthew; Major, Grace; Pastorek, Rene; Pate, Eric; Perry, Brooke; Ran, Yang; Shine, Amanda; Ulmer, Amy; and Woodridge, Teira, "The Claiborne Corridor: Mid-Anchor Business Profiles 2014" (2014). Planning and Urban Studies Reports and Presentations. Paper 20. https://scholarworks.uno.edu/plus_rpts/20 This Report is brought to you for free and open access by the Department of Planning and Urban Studies at ScholarWorks@UNO. It has been accepted for inclusion in Planning and Urban Studies Reports and Presentations by an authorized administrator of ScholarWorks@UNO. For more information, please contact [email protected]. Authors Michelle M. Thompson, Laura Banos, Brittish Bostic-Bryant, Tiffany Campo, Rexter Chambers, Derreck Deason, Taryn Dunn, Taylor Jones, Tyinna Jones, Sarah Larock, Matthew Loftis, Grace Major, Rene Pastorek, Eric Pate, Brooke Perry, Yang Ran, Amanda Shine, Amy Ulmer, and Teira Woodridge This report is available at ScholarWorks@UNO: https://scholarworks.uno.edu/plus_rpts/20 http://www.nola.com/news/index.ssf/2009/07/photos_for_iten.html THE CLAIBORNE CORRIDOR MID-ANCHOR BUSINESS PROFILES 2014 Produced by Michelle M. Thompson, Laura Baños, Brittish Bostic-Bryant, Tiffany Campo, Rexter Chambers, Derreck Deason,Taryn Dunn, Taylor Jones, Tyinna Jones, Sarah LaRock, Matthew Loftis, G. Elizabeth Major, Renee Pastorek, Eric Pate, Brooke Perry, Yang Ran, Amanda Shine, Amy Ulmer, Teira Woodridge University of New Orleans – Department of Planning & Urban Studies Department of Planning and Urban Studies July 2014 The University of New Orleans Department of Planning & Urban Studies aims to provide future planners with the technical knowledge and experience necessary to maintain and improve communities. The MURP 4050/5050 Land Use Planning & Plan Making course is a blend of history, theory and applied learning about the implications of municipal policies on urban environments. In the spring of 2014 undergraduate and graduate students conducted background research on the Livable Claiborne Communities (LCC) initiative and its focus on anchor institutions within the zone. The anchor buildings focus on ‘meds and eds’ or medical facilities and higher education institutions and their impact on the community, and in some cases, the region. The neighborhood businesses or middle-level anchors (“mid-anchors”) provide a closer look at the state of the economy and have a more immediate influence and impact. For example, the continued lack of a grocery store in the Lower 9th Ward prevents residents from access to a variety of food products and fresh food choices. The cost of living for residents living in a food dessert is much higher than those within close proximity to diverse commercial establishments. The New Orleans Business Alliance and the Mayor’s Office of Place-based Planning are working closely with the Livable Claiborne Communities Initiatives to encourage the maintenance, development and expansion of businesses throughout the city with a special focus on the LCC. The reports that follow identify mid-anchor businesses that have contributed to the social and economic wealth of the City of New Orleans for, in some cases, hundreds of years. The hope is that these businesses will be supported through new City initiatives to improve façades, marketability and expand employment opportunities. The research and resources provided by the students at UNO will support these efforts and hopefully contribute to the reinvestment and redevelopment of the new New Orleans. In service, Michelle M. Thompson, PhD The Livable Claiborne Communities and Importance of Shining Mid-level Anchor, The Saenger Theater Laura Baños Dr. Thompson- MURP 5050 The University of New Orleans 5/5/2014 Photos: Nola.com, Ace Theatrical Group, Google Plus Contents The Livable Claiborne Communities Study ................................................................................................... 2 The Central Business District (CBD) .............................................................................................................. 4 Geography and Zoning .............................................................................................................................. 4 Demographics ........................................................................................................................................... 5 Economics ................................................................................................................................................. 7 North Rampart Main Street, Inc. .......................................................................................................... 7 The Saenger Theater ..................................................................................................................................... 8 Location ..................................................................................................................................................... 8 History and Business Summary ................................................................................................................. 9 Interview with the Saenger ..................................................................................................................... 11 Conclusion: Importance of the Mid-Level Anchor ...................................................................................... 12 Works Cited ................................................................................................................................................. 14 List of Figures .............................................................................................................................................. 16 List of Tables ............................................................................................................................................... 17 Appendix ..................................................................................................................................................... 17 Interview Questions ................................................................................................................................ 18 UNO IRB Exemption Letter ...................................................................................................................... 19 Executed Letter of Consent ..................................................................................................................... 20 1 Livable Claiborne Communities and The Saenger Theater| Laura Baños The Livable Claiborne Communities Study The Claiborne Corridor is a major thoroughfare in New Orleans that connects the city from St. Tammany Parish on the east to Jefferson Parish on the west. The major street that traverses this route is Claiborne Avenue, thus the neighborhoods along the study area has been deemed Claiborne Corridor. In an effort to provide citizens with the best livability standards throughout this corridor, the Department of Transportation and the Department of Housing and Urban Development partnered with the City of New Orleans to conduct a study exploring options to enhance livability, connect citizens to jobs, support sustainability and promote economic vitality. The Livable Claiborne Communities (LCC) study area includes nine neighborhoods along the Claiborne Avenue Corridor: Milan, Broadmoor, Central City, B.W. Cooper, CBD, Tulane-Gravier, Iberville, Treme-Lafitte and the Seventh Ward. Figure 1: Map: Neighborhood Designations within Livable Claiborne Communities Study Source: Scenario Planning Public Workshop. Livable Claiborne Communities, March 18 2013. 21 April 2014. http://www.livableclaiborne.com/download/scenario-meeting-presentation-03-18-2013.pdf The consulting firm primarily in charge of this effort is Kittelson & Associates, Inc. with help from multiple subcontractors (City of New Orleans, 2013). The study is in the final stages of production, assessing ecological and health impacts of the changes proposed. 2 Livable Claiborne Communities and The Saenger Theater| Laura Baños One change to the Claiborne Corridor that the consultants are analyzing is the demolition of an overpass along the corridor. In the 1960’s the city of New Orleans built the Claiborne Expressway, a 2.2 mile overpass along Claiborne Avenue. The new Expressway gave commuters and commercial trucks interstate access without the traditional stop lights on the surface-level avenue (Eggler, 2013). Since the construction, the neighborhoods bisected by the overpass have deteriorated. Some think this deterioration could be halted with the removal of the Expressway, forcing homeless and
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