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Sep. 2$, 7178 3C -and Carter win the first week Van fleeviin heats up woofing of radio E BroadcastingThe newsweekly of broadcasting and allied arts OurSep 47th Year 1978 ,MOR;riiI+1C7SIC)E COI..i-..GF LIBRARY C.iry. ;()WA 5t'l,'.Ez You can't win 'em all. But 4 out of 5 isn't bad. Jimmie Haskell Ian F Stan Freeman, Arthur Melvin Ken Welch, Mitzi. Welch Outstanding Achievement Outstanding Achievement Outstanding Achievement Outstanding Achievement In Music Composition In Music Direction In Special Music Material In Special Music Material "See How She Runs" "Ben Vereen: His Roots" The Carol Burnett Show Ben Vereen: His Roots Mini Musical: "Hi -Hat" Song: See You Tomorrow in Class n o r ASCAP Edith, them other guys ain't even close!" "All in the Family" vs Prime -Time Network Competition, M OkN; fáGSIDc. COLLEGE 1971 -78. LIBii'AR'Y `,)tlr CITY. IOWA Average Rating NET X Oil re than Net X) i3roadcastinP NET Y O 3ept. 25, 1978 han Net Y) Average Sh !BS L NET X Oth re than Net X) NET Y Otl-: than Net Y) Tandem Productions' 'All 111 the Family" Source: NTI September- March. All in the Family 1971/2 -1977/8; M.A.S.H. 1972/3 - 1977/8; Happy Days 1974/5- 1977/8; Welcome Back Kotter 1975/6 -1977/8; Barney Miller 1975/6- 1977/8; Laverne & Shirley 1976/7 -1977/8. ing from the stage of an old vaude- on the edge of San Francisco Bay KTVU is ville theatre in Oakland, California. will be occupied by one of the Six months later, KTVU moved into finest television facilities anywhere. its present location at Number One Watch us grow! Twenty Years Jack London Square. Since the be- ginning, KTVU has been one of the Young and top independents in the country, There's only one an industry leader with Operation still Growing Prime Time, Emmy award winning news, and the source of entertain- ment, major league sports, and Twenty years ago, an independent information to millions of families upstart, KTVU, took the channel 2 throughout Northern California. In San Francisco -Oakland designation and started telecast- the next two years, this empty site Cox TV stations are represented by TeleRep COX&oodcasttrq WSB 1V-AM-FM WHIO TV-AM -FM WSOC TV -AM -FM WIIC -TV KTVU -TV WIOD, WAIA -FM KFI, KOST -FM WLIF -FM WWSH -FM Atlanta Dayton Charlole Pittsburgh San Francisco - Miami Los Angeles Baltimore Philadelphia Oakland Broadcasting Sep 25 TheWeek in Brief AND THEY'RE OFF -MORE OR LESS If there was a premiere week, it was last week, when all three networks were into new season programing. It all got off to a stumbling start when Carter -Begin -Sadat had Galactica- King Kong -Emmy cooling their heels, and a lot of viewers went to bed. PAGE 25. AFORETHOUGHT? The network evidence backs up Carter's media -team contention that the Sunday night announcement was planned hours and minutes in advance, not weeks and days. PAGE 26. HIS AND HERS Silverman and Pfeiffer go closed- circuit to NBC affiliates, describe how they'll split up the work. programing; He'll concentrate on she'll attend to "outside Ferris on the First. Facing the opening IRIS newsmaker pressures" PAGE 30. luncheon, which, as is the tradition, attracted top figures in broad- casting, the FCC chairman advised journalists to look to their own THE REWRITE AT NRBA Van Deerlin and Frey try to resources to preserve their independence. And, he strongly sug- widen their beachhead at the San Francisco radio gested radio and television spend more of those resources on convention. They keep promoting deregulatory benefits news and worry less about profits. PAGE 44. and the subcommittee chairman says they will take another look at radio ownership limits. PAGE 34. HARVESTING EMMYS Holocaust and All in the Family win the most program awards. CBS has the highest EUPHORIA BY THE BAY Delegates come away from the network total in prime -time presentations. PAGE 57. ABC heavily attended NRBA convention with feeling of and NBC tie for tops in Emmy craft awards. PAGE 59. optimism and increased strength. EEO, ascertainment and other regulatory issues dominate the busy agenda. ABC SWAMPS RIVALS. In network's own premiere PAGE 36. week, it overwhelms other networks. PAGE 59. HIRING THE HANDICAPPED Broadcaster comments to $24 MILLION ORDER The FTC tells American Home the FCC urge the exclusion of that category from EEO Products to stop making certain claims for Anacin and reporting forms. PAGE 42. Arthritis Pain Formula and to undertake corrective advertising campaign to remove earlier impressions FUNDING OKAY The Senate approves its version of a about products' capabilities. PAGE 62. financing bill for public broadcasting. Differences with House measure, including one of $20 million, must be AM STEREO The FCC goes to rulemaking to make it all ironed out in conference. PAGE 48. a matter of public record. All five proposed systems are included in the proceeding. PAGE 63. 'DISTRESS' SALE An all -black group is seeking to buy WAEO -TV Rhinelander for $1 million. Station is now in CBS RADIO'S BRESCIA Dick Brescia talks the station hearing at FCC and the principals hope for approval under man's language because he started his career as one of commission's new policy. PAGE 50. them. Now vice president, CBS Radio division, and general manager, CBS Radio network, he looks forward to HEADING FOR PHOENIX CBS Radio affiliates gather the affiliates convention in Phoenix this week as an there this week for their biennial convention. Jankowski, excellent opportunity to create further dialogue with them Van Deerlin and GM's Estes highlight agenda. PAGE 52. that will benefit all. PAGE 89. Index to departments Closed Circuit. 7 Finance 65 Playlist 66 Broadcast Advertising. 62 Datebook. 15 For the Record 71 Profile 89 Broadcast Journalism. 61 Editorials 90 Media 34 Programing 57 Business Briefly 8 Equip & Engineering 63 Monday Memo 22 Stock Index 87 Changing Hands. 50 Fates & Fortunes 67 Open Mike 18 Top of the Week 25 Broadcasting is published 51 Mondays a year (combined issue at yearend) by Broadcasting Publications Inc. 1735 DeSales Sfreer. N.W Washington. D.C. 20036. Second -class postage paid at Washington, D.C. and additional offices. Single issue $1.50 except special issues $2.50. Subscriptions. U.S. and possessions: one year S35, two years S65, three years S90 Canadian and other international subscriptions add $12 per year, U.S. and possessions add $140 yearly for special delivery, $90 for first class. Subscriber's occupation required. Annually: Broadcasting Yearbook $37.50. Cable Sourcebook S20. Across the Dial- Around the Channels $2.25 (by mad. prepaid only, S3). the paradise village Inn WGALTV is not a spirits food stranger in Paradise : , ...... lst ónssusa. Far from it. In fact, WGAL -TV is unusually popular in this thriving Lancaster County com- munity. This is typical of the enviable acceptance it consistently enjoys in the hundreds of other Pennsylvania towns and cities in this prosperous 9- county DMA. In your media buying, contrast WGAL -TV depth and reach with the partial cover- age provided by other stations in the market. WGAL -TV is your obvious choice for outstanding superiority in area -wide coverage and sales. Source: Nielsen 1977 County Coverage Report Represented by THE MEEKER COMPANY, INC. WGALTV e STEINMAN TV STATION 111111 IIII I LANCASTER -HARRISBURG -YORK -LEBANON. PA. Another Steinman TV Station Providence R.I.-New Bedford -Fall River, Mass. ClosedsCircuit R Insider report behind the scene, before the fact commissioner and five -time delegate to Va., for transmission of digital Upping cable's bill? International Telecommunications Union, information over airwaves. Renting Broadcasters and Motion Picture in person of FCC's dean, Robert E. Lee, stations' subcarriers, DBS can send high- Association of America, arguing cable on firing line as co- chairman. speed messages -say, from headquarters FCC local television shouldn't be set free of Chairman Charles D. Ferris of grocery chain to retailers, in Professor Broadcasters were regulation without first being made to pay reportedly sees merit vesting according to example. full copyright for broadcast shows Robinson, whose credentials as told other industries are spending big (BROADCASTING, Sept. 18), Struck communications authority are impeccable, dollars on research and development for sympathetic chord in Communications with full plenipotentiary power and projects like that -but broadcasting isn't. Act rewrite authors. House assigning affable Mr. Lee to negotiate with Communications Subcommittee other delegations. Observers generally are Second time around agreed that importance of conference, to Chairman Lionel Van Deerlin (D- Calif.) Final merger documents are due for and ranking Republican Lou Frey (Fla.) establish allocations for next 20 years, justifies bipartite structure in Geneva. signature this week by seven applicants have asked Representative Robert that have been competing for facility Kastenmeier (D- Wis.), chairman of Professor Robinson, Democrat, and Commissioner Lee, Republican, served occupied by KRLA(AM) Pasadena, Calif. subcommittee with copyright jurisdiction, (Los Angeles). Agreement, which will to reassess cable's copyright payments. together on FCC during former's tenure in 1974 -76. terminate 14- year -old contest if approved Copyright amendments of 1976 vested by FCC, provides for ultimate ownership authority to raise cable payments in by Western Broadcasting Co. (Bob Hope Copyright Royalty Tribunal, but that Jury out and Art Linkletter) for over-all outlay of body's review would not take place for ABC's preliminary research on viewer $15 million in three years. several years. Messrs. Van Deerlin and reaction to re- worked evening newscast, Month ago (BROADCASTING, Aug. 21) Frey say that in light of rewrite's aim of World News Tonigh4 finds greater six of seven remaining applicants substituting competition for regulation, acceptance of roving reporter role being had agreed to merger.
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