Sep. 2$, 7178 3C -and Carter win the first week Van fleeviin heats up woofing of radio

E BroadcastingThe newsweekly of broadcasting and allied arts OurSep 47th Year 1978

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You can't win 'em all. But 4 out of 5 isn't bad.

Jimmie Haskell Ian F Stan Freeman, Arthur Melvin Ken Welch, Mitzi. Welch Outstanding Achievement Outstanding Achievement Outstanding Achievement Outstanding Achievement In Music Composition In Music Direction In Special Music Material In Special Music Material "See How She Runs" "Ben Vereen: His Roots" The Carol Burnett Show Ben Vereen: His Roots Mini Musical: "Hi -Hat" Song: See You Tomorrow in Class

n o r ASCAP Edith, them other guys ain't even close!" "All in the Family" vs Prime -Time Network Competition, M OkN; fáGSIDc. COLLEGE 1971 -78. LIBii'AR'Y `,)tlr CITY. IOWA Average Rating

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Tandem Productions' 'All 111 the Family"

Source: NTI September- March. All in the Family 1971/2 -1977/8; M.A.S.H. 1972/3 - 1977/8; Happy Days 1974/5- 1977/8; Welcome Back Kotter 1975/6 -1977/8; Barney Miller 1975/6- 1977/8; Laverne & Shirley 1976/7 -1977/8. ing from the stage of an old vaude- on the edge of San Francisco Bay KTVU is ville theatre in Oakland, California. will be occupied by one of the Six months later, KTVU moved into finest television facilities anywhere. its present location at Number One Watch us grow! Twenty Years Jack London Square. Since the be- ginning, KTVU has been one of the Young and top independents in the country, There's only one an industry leader with Operation still Growing Prime Time, Emmy award winning news, and the source of entertain- ment, major league sports, and Twenty years ago, an independent information to millions of families upstart, KTVU, took the channel 2 throughout Northern California. In San Francisco -Oakland designation and started telecast- the next two years, this empty site Cox TV stations are represented by TeleRep

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WSB 1V-AM-FM WHIO TV-AM -FM WSOC TV -AM -FM WIIC -TV KTVU -TV WIOD, WAIA -FM KFI, KOST -FM WLIF -FM WWSH -FM Atlanta Dayton Charlole Pittsburgh San Francisco - Miami Los Angeles Baltimore Philadelphia Oakland Broadcasting Sep 25 TheWeek in Brief

AND THEY'RE OFF -MORE OR LESS If there was a premiere week, it was last week, when all three networks were into new season programing. It all got off to a stumbling start when Carter -Begin -Sadat had Galactica- King Kong -Emmy cooling their heels, and a lot of viewers went to bed. PAGE 25.

AFORETHOUGHT? The network evidence backs up Carter's media -team contention that the Sunday night announcement was planned hours and minutes in advance, not weeks and days. PAGE 26.

HIS AND HERS Silverman and Pfeiffer go closed- circuit to NBC affiliates, describe how they'll split up the work. programing; He'll concentrate on she'll attend to "outside Ferris on the First. Facing the opening IRIS newsmaker pressures" PAGE 30. luncheon, which, as is the tradition, attracted top figures in broad- casting, the FCC chairman advised journalists to look to their own THE REWRITE AT NRBA Van Deerlin and Frey try to resources to preserve their independence. And, he strongly sug- widen their beachhead at the San Francisco radio gested radio and television spend more of those resources on convention. They keep promoting deregulatory benefits news and worry less about profits. PAGE 44. and the subcommittee chairman says they will take another look at radio ownership limits. PAGE 34. HARVESTING EMMYS Holocaust and All in the Family win the most program awards. CBS has the highest EUPHORIA BY THE BAY Delegates come away from the network total in prime -time presentations. PAGE 57. ABC heavily attended NRBA convention with feeling of and NBC tie for tops in Emmy craft awards. PAGE 59. optimism and increased strength. EEO, ascertainment and other regulatory issues dominate the busy agenda. ABC SWAMPS RIVALS. In network's own premiere PAGE 36. week, it overwhelms other networks. PAGE 59.

HIRING THE HANDICAPPED Broadcaster comments to $24 MILLION ORDER The FTC tells American Home the FCC urge the exclusion of that category from EEO Products to stop making certain claims for Anacin and reporting forms. PAGE 42. Arthritis Pain Formula and to undertake corrective advertising campaign to remove earlier impressions FUNDING OKAY The Senate approves its version of a about products' capabilities. PAGE 62. financing bill for public broadcasting. Differences with House measure, including one of $20 million, must be AM STEREO The FCC goes to rulemaking to make it all ironed out in conference. PAGE 48. a matter of public record. All five proposed systems are included in the proceeding. PAGE 63. 'DISTRESS' SALE An all -black group is seeking to buy WAEO -TV Rhinelander for $1 million. Station is now in CBS RADIO'S BRESCIA Dick Brescia talks the station hearing at FCC and the principals hope for approval under man's language because he started his career as one of commission's new policy. PAGE 50. them. Now vice president, CBS Radio division, and general manager, CBS Radio network, he looks forward to HEADING FOR PHOENIX CBS Radio affiliates gather the affiliates convention in Phoenix this week as an there this week for their biennial convention. Jankowski, excellent opportunity to create further dialogue with them Van Deerlin and GM's Estes highlight agenda. PAGE 52. that will benefit all. PAGE 89.

Index to departments Closed Circuit. . . 7 Finance 65 Playlist 66 Broadcast Advertising. 62 Datebook. 15 For the Record 71 Profile 89 Broadcast Journalism. 61 Editorials 90 Media 34 Programing 57 Business Briefly 8 Equip & Engineering 63 Monday Memo 22 Stock Index 87 Changing Hands. 50 Fates & Fortunes 67 Open Mike 18 Top of the Week 25

Broadcasting is published 51 Mondays a year (combined issue at yearend) by Broadcasting Publications Inc. 1735 DeSales Sfreer. N.W Washington. D.C. 20036. Second -class postage paid at Washington, D.C. and additional offices. Single issue $1.50 except special issues $2.50. Subscriptions. U.S. and possessions: one year S35, two years S65, three years S90 Canadian and other international subscriptions add $12 per year, U.S. and possessions add $140 yearly for special delivery, $90 for first class. Subscriber's occupation required. Annually: Broadcasting Yearbook $37.50. Cable Sourcebook S20. Across the Dial- Around the Channels $2.25 (by mad. prepaid only, S3). the paradise village Inn

WGALTV is not a spirits food stranger in Paradise

: , ...... lst ónssusa. Far from it. In fact, WGAL -TV is unusually popular in this thriving Lancaster County com- munity. This is typical of the enviable acceptance it consistently enjoys in the hundreds of other Pennsylvania towns and cities in this prosperous 9- county DMA. In your media buying, contrast WGAL -TV depth and reach with the partial cover- age provided by other stations in the market. WGAL -TV is your obvious choice for outstanding superiority in area -wide coverage and sales. Source: Nielsen 1977 County Coverage Report

Represented by THE MEEKER COMPANY, INC. WGALTV e STEINMAN TV STATION 111111 IIII I LANCASTER -HARRISBURG -YORK -LEBANON. PA.

Another Steinman TV Station Providence R.I.-New Bedford -Fall River, Mass. ClosedsCircuit R Insider report behind the scene, before the fact

commissioner and five -time delegate to Va., for transmission of digital Upping cable's bill? International Telecommunications Union, information over airwaves. Renting Broadcasters and Motion Picture in person of FCC's dean, Robert E. Lee, stations' subcarriers, DBS can send high- Association of America, arguing cable on firing line as co- chairman. speed messages -say, from headquarters FCC local television shouldn't be set free of Chairman Charles D. Ferris of grocery chain to retailers, in Professor Broadcasters were regulation without first being made to pay reportedly sees merit vesting according to example. full copyright for broadcast shows Robinson, whose credentials as told other industries are spending big (BROADCASTING, Sept. 18), Struck communications authority are impeccable, dollars on research and development for sympathetic chord in Communications with full plenipotentiary power and projects like that -but broadcasting isn't. Act rewrite authors. House assigning affable Mr. Lee to negotiate with Communications Subcommittee other delegations. Observers generally are Second time around agreed that importance of conference, to Chairman Lionel Van Deerlin (D- Calif.) Final merger documents are due for and ranking Republican Lou Frey (Fla.) establish allocations for next 20 years, justifies bipartite structure in Geneva. signature this week by seven applicants have asked Representative Robert that have been competing for facility Kastenmeier (D- Wis.), chairman of Professor Robinson, Democrat, and Commissioner Lee, Republican, served occupied by KRLA(AM) Pasadena, Calif. subcommittee with copyright jurisdiction, (Los Angeles). Agreement, which will to reassess cable's copyright payments. together on FCC during former's tenure in 1974 -76. terminate 14- year -old contest if approved Copyright amendments of 1976 vested by FCC, provides for ultimate ownership authority to raise cable payments in by Western Broadcasting Co. (Bob Hope Copyright Royalty Tribunal, but that Jury out and Art Linkletter) for over-all outlay of body's review would not take place for ABC's preliminary research on viewer $15 million in three years. several years. Messrs. Van Deerlin and reaction to re- worked evening newscast, Month ago (BROADCASTING, Aug. 21) Frey say that in light of rewrite's aim of World News Tonigh4 finds greater six of seven remaining applicants substituting competition for regulation, acceptance of roving reporter role being had agreed to merger. Seventh -Voice In review should take place now. "We believe played by former co- anchor Barbara Pasadena- agreed last week to become that if this competition is to be fair, cable Walters. Antagonism due to publicity over 25% participant. Mr. Hope's Western must pay appropriate copyright royalties," her paycheck and over her uncomfortable becomes 40% stockholder with three -year they say in letter to Mr. Kastenmeier. Mr. relationship with former partner at anchor full- ownership potential. Goodson - Van Deerlin plans to expand cable desk, Harry Reasoner (since departed to Todman, program producers, and deregulation in next rewrite draft, making CBS News), seems to be fading, Pasadena Broadcasting, Tacoma, Wash., clear that state and local authorities, like researchers say, and her prestige has acquire 15% each, and Charles W. Jobbins, federal agency, must keep hands off cable increased with her recent interviews with 5%. Provision is made for reimbursement signal carriage. top world leaders. of "allowable" expenses. In 1962 former Reaction to format as whole is KRLA owners lost license on grounds of Strike benefits apparently more mixed, since researchers fraudulent contests and log- tampering. In grow reluctant to discuss it. But, as New York radio and TV broadcasters say all, 19 applications had been filed but 12 might be expected, multiple anchors on they're taking in more money because of had dropped out. Some principals in ABC aren't getting high viewer newspaper strike there but not being interim operator of KRLA, nonprofit Oak identification factor accorded single or dual greedy about it. Wall Street Journal report Knoll Broadcasting, have been under anchors of other networks, and format funds. last Friday that most TV stations were cloud on purported mishandling of changes are being accepted more readily by almost doubling rates was denied by younger viewers than old. several TV sales authorities. Some said Around the turn they were keeping rates "stable," others Carnegie Commission on Future of Public said increased retail demand had created Homing in Broadcasting is in home -stretch of its leading to perhaps 7 % -8% shortages Vision of future left broadcasters at off- study one year after its first substantive increases "beyond inflation." record National Association of meeting in September 1977. Although In radio, some leading stations have Broadcasters' executive forum in Reston, there's no inkling of what will emerge, increased commercial loads from normal Va., two weeks ago both disturbed and notion is that funding figure will be near eight minutes per hour to 10 or 11. They inspired- disturbed by prospect that $1.5 billion forecast by commission say they are maintaining card rates, which future competition for home TV viewer chairman, William McGill, president of in many cases are on grid basis that takes may include not only cable television, but Columbia University (BROADCASTING, account (BROADCASTING, demand into also radio, U.S. Postal Service, AT &T and July 3). There will be structure Sept. 11). other major concerns that only recommended to succeed Corporation for imagination can conjure up. All kinds of Public Broadcasting, Public Reinforcement industries unrelated to broadcasting are Broadcasting Service and National Public There's revival of talk that U.S. may still looking at TV set as potential money Radio. put its best feet forward when its maker, forum was told, and technology is From outset there has emerged delegation goes to Geneva for World here to funnel all present and future question of whether funds for Administrative Radio Conference next information services into one home noncommercial system should be raised year. Although there's no disposition to terminal. through imposts on commercial diminish rank of former FCC Inspiration came from talk of broadcasters or by direct appropriation Commissioner Glen Robinson as opportunities for broadcasters. Example from Congress. Monthly meetings have chairman of U.S. delegation, there's repeated by several participants is network been held since last September (with notion that State Department will see of 56 FM stations joined with computer of exception of August hiatus) and final wisdom of putting veteran FCC Digital Broadcasting Systems, McLean, report is due in January.

Broadcasting Sep 25 1978 7 BusinessiiBriefly

Knouse Foods Food products group Milwaukee, will place spots during prime, TV only features its Lucky Leaf brand in 13 -week news and late fringe time. Target: men, TV flight beginning in early October. 25 -54. Walter G. O'Connor, Hershey, Pa., will Allen Division of Liggett & Myers prepare spots in 12 markets during all Noble Roman Restaurant chain prepares eight -week TV push for its Alpo dayparts. Target: total women. arranges three -month TV promotion beef -flavored dog food beginning in early starting in October. Carlson & Co., October. Weightman, Philadelphia, is Amchem Chemical company prepares Indianapolis, is placing spots in about 12 seeking spots in 60 markets during fringe three -week TV buy for its Amiben markets during all dayparts. Target: time. Target: women, 25 -64. soybean herbicide starting in mid - adults, 18 -34. October. Lewis & Gilman, Philadelphia, Dunlop Tire manufacturer schedules will seek spots in 19 markets during 3M Company features its tape in 10- four -week TV campaign beginning in fringe and prime time. Target: men, week TV campaign starting this week. early October. Rumrill -Hoyt, New York, will 25 -49. BBDO, Minneapolis, will handle spots in select spots in approximately 60 markets 11 markets during day and fringe time. during news and sports time. Target: total GAF Corporation features its wall tiles Target: men and women, 18 -34. men. in one -month TV promotion beginning this week. Daniel & Charles, New York, Wurlitzer Musical instruments Flav -O -Rich Subsidiary of Dairymen will handle spots in 10 regional markets manufacturer highlights its Wurlitzer Inc. places one-month TV promotion for during fringe and daytime. Target: organ in three -month TV flight beginning its Flav -O -Rich dairy products starting in women, 25 -49. early October. D'Arcy -MacManus & in October. Sussman & Stern, Detroit, is Masius, Atlanta, will buy spots in about 25 Walker Automotive parts manufacturer handling spots in at least four markets. markets during day, fringe and prime time. slates six -week TV test starting this week. Target: men and women, 25 -54. Target: women, 25 -54. Hoffman, York, Baker & Johnson, Roto Rooter Sewer service group prepares 11 -week TV drive beginning in early October. Lessing -Flynn, Des Moines, will select spots in eight markets during fringe, day and prime time. Target: men DELTA DASHGETS YOUR and women. 25 -54.

Speidel Division of Textron highlights SMALL PACKAGE THERE its watch bands in two -week TV campaign starting this week. Creamer, New York, will schedule spots in 100 IN A BIG HURRYÓ markets during fringe and prime time. Target: adults, 18 -49. Delta handles more over -the- Dallas /Ft.Worth and Los Angeles counter shipments of 50 lbs. or or San Diego or San FYancisco ). Harry J. Bosworth Denture products less than any other certificated Pick -up and delivery available at group places three -week TV test for its airline. And DASH (Delta Airlines extra charge. Call 800 -638-7333, toll Denture Oxygen cleaner beginning this Special 85 U.S. Handling) serves free. (In Baltimore, call 269 -6393). week. A. Eicoff & Co., Chicago, is cities plus San Juan. Any package You can also ship via DASH selecting spots in five markets during up to 90 inches, width +length+ between Delta cities in the U.S. and daytime. Target: total adults. height, and up to 50 pounds is Montreal, Nassau, Bermuda, Freeport acceptable. DASH packages accepted and London, England. For details, at airport ticket counters up to 30 call Delta's cargo office.LCELTA Pontiac Car manufacturer arranges minutes before flight time, up to 60 e.,,,fl. run aP. w six -week TV flight in 33 markets, minutes at cargo terminals. DELTA IS READY WHEN YOU ARE ° beginning this week. D'Arcy -MacManus & Rate between any two of Delta's Masius, Troy, Mich., is using fringe, prime - domestic cities is $30. ($25 between access, weekend and news time. Target: total men.

National Pet Foods Group features its Skippy dog food in one -month TV drive beginning this week. Lee King & Partners, Chicago, will handle spots in 13 markets during day and fringe time. Target: women, 18 -49.

Martha White Foods Food products gróup plans three -week TV buy for its Byron's Bar-B-0 sauce starting in early

Broadcasting Sep 25 1978 8 42 U.S.broadcasters selected RCA 7V transmitters in 1977. Backup service is one of the reasons.

RCA service isn't the only reason In a new RCA transmitter, Quality, service and in -use why we sold far more transmitters less is really more value. experience: some of the reasons last year than anybody else. RCA transmitters have fewer of why you can count on RCA. For But it's certainly a big reason for the traditional troublemakers: the full story, contact your RCA our leadership. fewer tubes, fewer blowers, fewer Representative, or write to us. Of course, it's what's inside an linear amplifiers. RCA Broadcast Systems, Bldg. 2 -2, RCA transmitter that really counts. But more of the features that Front & Cooper Streets, Camden, But who's behind it counts, too: eliminate trouble, increase reliabil- NJ 08102. RCA's complete and dedicated ity, and decrease the need for We sell more N transmitters service organization. adjustments. Features such as in the U.S. than anybody else. Quality service, any time, built-in filament voltage regulators, With more in operation than any place. and a complete system of status in- anybody else. Now, you know To start with, we offer Tech Alert dicators to assist in troubleshooting. some of the reasons why. transmitter service. Take a close look at an RCA Just call Tech Alert (609) transmitter. You'll easily see why 338-3434, and you're in instant more U.S. broadcasters choose touch with an RCA transmitter RCA than any other manufacturer. engineer who can answer ques- And why there are more RCA transmitters in service. tions, or who can send parts -or a transmitter field specialist -to your Make this big investment transmitter site, pronto. your best one. Tech Alert phones are open Our transmitters are state- of -the- 24 hours of every day. And we art, but they're compatible with the follow through with in -depth parts state of your budget. And because availability. When parts are needed every RCA unit is built to last, it in an emergency they can be sent will cost less in the long run. the same day, the fastest way And the proof is in the experi- possible. ence of RCA transmitter owners The way we build RCA trans- across the country whose units are mitters, we don't expect you to need still in operation after 15 and emergency service. But it's reas- 20 years, and longer. suring to know it's always there. Ren October. Eric Ericson, Nashville, is flight beginning in October. Brooks Tuffy Service Centers Automotive selecting spots in Birmingham and Advertising, Oak Lawn, Ill., will place franchise service launches fourth -quarter Montgomery, Ala., and Nashville during spots in about 30 markets including radio buy in October. Jackson & MacLean, fringe and prime- access time. Target: Denver, Milwaukee and Louisville. Target: Southfield, Mich., will arrange spots in adults, 18 -49. adults, 25 -49. about 23 markets including Cleveland, Victoria Station Restaurant chain Dallas and Miami. Target: men, 25 -54. Northern Petrochemical conducts six -to- eight -week radio Richman Brothers Retail clothing Manufacturers of Peak antifreeze and promotion starting this week with spots in store chain places eight -to -10 week radio coolant arranges three -week TV drive five markets including Detroit and St. buy starting in October. Marschalk, starting in early October. Stern Walters & Louis. Ayer Pritikin & Gibbons, San Cleveland, will seek spots in about 12 Simmons, Chicago, will handle spots in Francisco is agency. Target: adults, 25 -49. markets including Atlanta, San Antonio 20 -25 markets during prime time. Target: Dreyer's Ice cream gets four -to -five- Tex., and Seattle. Target: men, 25 -49. men, 18 and over. week radio buy beginning in early IBM International Business Machines October. Ronald Wren Advertising, San features its 5100 computer in four -week Francisco, will handle spots in about eight radio push starting in early October. Geer Radio -TV markets including Los Angeles and San Dubois, New York, will buy spots in 19 Diego. Target: women, 25 -54. markets including Dallas, Philadelphia, Minneapolis and Los Angeles. Target: Stella Artois Belgium beer debuts in Cargill Agricultural products group extensive advertising campaign, places six -week radio campaign men, 25 -54. beginning Oct. 1. in Houston beginning this week. BBDO, Minneapolis, and with Virginia State El Apple commission sets other will arrange spots in 50 markets, targeted major markets to follow. Kenyon & three -week radio promotion beginning in to farmers. November. Houck Advertising, Richmond, Manischewitz Division of Monarch Va., is buying spots in 11 markets wines features its Manischewitz wine in including Charlotte, N.C., Miami and five -week radio promotion starting in Nashville. Target: women, 18 and over. early October. Savitt Tobias Balk, New Matchmaker Home Marketing York, will select spots in about 72 markets Systems Real estate broker starts two - including Boston, Chicago, Miami and month radio -campaign starting this week. Phoenix. Target: adults, 25 -49. Brooks Advertising, Oak Lawn, Ill., will Mrs. Grass Food products group seek spots in 12 markets including focuses on its Soup -In- Seconds and Chicago, Philadelphia and Houston. boxed soup in eight -week radio Target: adults, 18 -64. Eckhardt, Chicago, wi andle TV and push beginning this week. radio spots during prime time. Target: Stern Walters /Earle Eastern Airlines Airline plans four - total men. Ludgin, Chicago, will place spots in about week radio flight beginning early next 25 markets including Detroit and month. Young & Rubicam, New York, will Country Pride Foods Poultry packer Milwaukee. Target: women, 18 -49. schedule spots in 12 markets. Target: sets 10 -week TV and radio push men, 25 -49. beginning in late September. Glenn, Kentucky Fried Chicken Restaurant chain Bozell & Jacobs, Dallas, will seek spots in slates 12 -week radio push starting Zantigo Subsidiary of Heublein Inc. 12 markets during day, early and late in early October. Tinker Campbell -Ewald, plans nine -week radio buy for its Zantigo fringe time. Target: women, 18 -54. New York, is buying spots in 32 markets restaurants. Tinker Campbell Ewald, New including Atlanta, Honolulu, Oklahoma York, will seek spots in four markets Quaker Oats Company features its City and Phoenix. Target: adults, 18 -49. including St. Louis. Target: adults, 18 -34. 100% Natural Cereal in one -week spot -TV and radio drive beginning this week. Bozell & Jacobs, New York, will schedule spots in at least 35 -50 markets during prime, early and late fringe time. Target: BAR reports television- network sales as of Sept. 3 adults, 18 -49. ABC $905,513,500 (36.2 %) CBS 5825,138,700 (33.0 %) NBC S768,773,100 (30.8 %) Total Total White Castle Fast -food chain minutes dollars schedules 12 -week radio and TV week week 1978 total 1977 total change ended ended 1978 total dollars dollars from campaign beginning in October. Warner Day parts Sept. 3 Sept. 3 minutes year to date year to date 1977 Simpson, Columbus, Ohio, will prepare Monday- Friday spots during fringe, weekend and late - Sign -on -10 a.m. 143 $ 969.800 5,095 S 35,980,900 S 31,435,300 +14.5 night time. Target: men and women, Monday- Friday 18 -49, teen -agers and children, 6 -11. 10 a.m.-6 p.m. 1,038 15.337,900 35.669 561,909.500 504,942,300 +11.3 Saturday- Sunday Sign -on -6 p.m. 292 7.373,700 10.753 261.384,000 235,490,900 +10.9 Radio only Monday- Saturday 6 p.m. -7:30 p.m. 102 3,126,000 3,578 140.950,600 123,701,500 +13.9 Sunday Progresso Italian food products group 6 p.m: 7:30 p.m. 32 1,954,100 739 40,984.100 35.055,300 launches 26 -week radio campaign +16.9 Monday- Sunday starting in early October. Chalek & Dreyer, 7:30 p.m. -11 p.m. 420 30.348.900 14,568 1,289,712.100 1,138,255,700 New York, will pick spots in about 20 +13.3 markets including Baltimore, Miami and Monday- Sunday 11 p.m: -off New Orleans. Target: women, 18 -49. Sign 251 5.638,100 7,781 168.504.100 155,280,600 +8.5 IHOP International House of Pancakes Total 2,278 $64,748,500 78,147 $2,499,425,300 $2,224,161,600 +12.4 restaurant chain prepares four -week radio Source: Broadcast Advertisers Reports

Broadcasting Sep 25 1978 10 FAMILIES MAKE THE FONDEST MEMORIES AND THE FINEST TELEVISION SHOWS /Yloxti GN.td OttuPr a, 1 ///

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THERE ARE MANY REASONS FOR SUCH A SUCCESS STORY... THE DREAMS AND DISAPPOINTMENTS, THE FUN AND FRUSTRATIONS, THE LOVE AND THE LAUGHTER... ARE ALL A PART OF YOUR FAMILY AND OURS. OD fi 0 A SOLID HIT, A SOLID FAMILY SHOW UTIME8 A SOLID PROGRAMMING CHOICE! A 1 ° M PRODUCTION DISTRIBUTED BY P+f -TS FILMS 1901 AVENUE OF THE STARS. SUITE 666 LOS ANGELES. CA 90067 213.553.3600 DatebookN

of Business Communicators ington. indicates new or revised listing ternational Association district 6. Jantzen Beach Thunderbird hotel, Portland, Oct. 4 -13- National Association of Broadcasters Ore. Information: Scott Guptill, 503 226 -8520. television code board meeting. Hilton :Head, S.C. This week Oct. 1- 3- Pacific Northwest Cable Communications Oct. 4 -6- Nevada Broadcasters Association annual Association convention. Outlaw Inn, Kalispell, Mont. Sept. 24 -26 -CBS Radio Affiliates board of clan- convention. Hyatt -Tahoe, Lake Tahoe, Nev. tors meeting. Arizona Biltmore hotel, Phoenix. Oct. 5 -Forum on the development and application of Sept. 25 -27- Council of Better Business Bureaus Also in October a marketing information system, sponsored by Adver- will tising Research Foundation, Business Advertising Re- eighth national assembly. Theme be "Advertising Oct. Deadline lot comments on FCC inquiry into Interest" Among speakers and partici- 2- search Council. Headquarters of Cincinnati Inc. and the Public fund -raising for educational broadcasting stations will be Leonard Matthews, Young & Rubicam pants (Docket 21136). Replies are due Nov. 1. Oct. 5 -New deadline for replies in FCC's proposed R. Cummings. National; Alfred Schneider, ABC; Barton rulemaking on multiple ownership of TV's (Docket Adver- Eighth annual conference of Western Edu- Compton Advertising; Howard Bell. American Oct. 3- 5- 78 -101). Deadline was Sept. 5. tising Federation; James C. Nelson, Hoefer, Dielerich & cational Society for Telecommunications. Red Lion Inn, Brown; Charles Stuart, Bank of America; Karl Koss, Sacramento, Calif. Contact: Doree Steinmann, Con - Oct. 5 -6- Eastern chapter convention of National General Electric; Ray D. Genette, Chevron USA; Archa sumnes River College. Sacramento 95823. Religious Broadcasters. Speakers will include former A. Knowlton, General Foods; "William A. Dyer Jr., In- FCC Chairman Richard Wiley and George Gallup. Oct. 3 -5 -Third annual conference on communica- dianapolis Newspapers; and Kenneth Schwartz, Opin- Pinebrook Bible Conference Center, East Stroudsburg, tions satellites for public service users, sponsored by ion Research Corp. Allen Neuharth, Gannett CO.. will Pa. Information: NRB, Box 2254R, Morristown, N.J. the Public Service Satellite Consortium. Washington be featured speaker. St. Francis hotel, San Francisco. 07960. Hilton. Information: Polly Rash, PSSC, 4040 Sorrento Sept. 25 -29- Seventh International Broadcasting Valley Boulevard, San Diego, 92121. Oct. 8- 7- Florida Association of Broadcasters fall convention, sponsored by Electronic Engineering As. conférence and management seminar. Tallahassee of Broadcasters license - of Electrical Engineers, Institute Oct. 4-5-Ohio Association Hilton. sociation, Institution renewal workshop and fall convention. Speakers will Electrical Electronics Engineers, Institution of of and include Representative Tom Luken (D -Ohio) and Jane Oct. 6 -8- Southern area regional meeting, American Electronic and Radio Engineers, Royal Television -TV. Marriott East, Columbus, Ohio. Women in Radia Television. Royal Plaza, Lake Television Pauley of NBC and Society and Society of Motion Picture and Buena Vista, Fla. Engineers. Wembley Conference Center, London. Oct. 4 -5 -Third annual conference on satellite com- munications for public service users, sponsored by Oct. 8 -8- Minnesota Conference on Public Radio, Sept. American Council for Better Broadcasts 26- Public Service Satellite Consortium. Speakers Henry sponsored by Association of Minnesota Public & Edu- public conference, "TV Is a Member of Your Geller, National Telecommunications and Information cational Radio Stations. Itasca State Park, Lake Famity'United Seminary, Dayton, Ohio. Information: Administration; FCC Commissioner Joseph Fogarty Itasca, Minn. Information: Paul Peterson CAMPERS ACBB, 120 East Wilson Street, Madison, Wis. 53703. and James Fellows, National Association of Educa- president), WCAL -AM -FM Northfield, Minn. 28 CBS Network Affiliates conven- Washington Hilton hotel, Wash- Sept. -28- Radio tional Broadcasters. Oct. 8- 9- Kentucky CATV Association fall convers tion. Arizona Biltmore hotel, Phoenix. Sept. 27-28-National Association of Broadcasters/ NABOB seminar for black stations owners. NAB head- quarters, Washington. Sept. 27 -30 -Fall meeting, Pennsylvania Cable L v Television Association. Host Inn, Harrisburg, Pa.. Sept. 28 Midwestern chapter convention of Na- -29- March 18 -21, 1984; Las Vegas, April 7 -10, 1985; tional Religious Broadcasters. Hyatt Regency, In- Sept. 25 -29- Seventh International Broadcast- Kansas City, Mo., April 13-16, 1986; Atlanta, April dianapolis. Information: Ken Hettinga, Box 212, Sur- ing convention, sponsored by Electronic 5 -8, 1987. ing, Wis. 54174. Engineering Association, Institution of Electrical Engineers, Institute of Electrical and Electronics April 20 -28, 1979 -MIP -TV's 15th annual in- Sept. 29- National symposium on Teacher Guides to Engineers, Institution of Electronic and Radio ternational marketplace for producers and dis- Television parent participation TV workshop project. Engineers, Royal Television Society and Society of tributors of TV programing. Cannes, France. sponsored by WRC-TV Washington. FCC Commis- Motion Picture and Television Engineers. May 18.19, 1979- American Association of sioner Abbott Washburn will be keynote speaker. Wembley Conference Center, London. L'Enfant Plaza hotel, Washington. Advertising Agencies annual meeting. Greenbrier, Oct. 28 -Nov. 2- National Association of Educa- White Sulphur Springs. W. Va. Sept. 29- Society of Broadcast Engineers regional tion Broadcasters annual convention. Sheraton May 20 -23, 1979 National Cable Television convention. Syracuse (N.Y.) Hilton Inn. Information: C.F. Park hotel, Washington. - annual convention. Las Vegas. Future Mulvey, WIXT(TV) Syracuse. Association Oct. 29 -Nov. 3- Society of Motion Picture & conventions: Dallas, April 13 -16, 1980; 1981 site Sept. 29 -30 -50th annual "Ruffian Reunion" to Television Engineers 120th technical conference to be selected; Washington, April 3 -6, 1982 (ten- celebrate WRUF(AM) Gainesville, Fla.. 50th year. Uni- and equipment exhibit. Americana hotel, New tative). versity Florida, Gainesville. York. of May 27 -June 1, 1979 - Montreux International Sept. 29 -Oct. 1 -West Central area regional meet- Nov. 13- 15- Television Bureau of Advertising Television Symposium and Technical Exhibit ing, American Women in Radio and Television. Hilton annual meeting. Continental Plaza hotel, Chicago. Montreux, Switzerland. Plaza Inn, Kansas City, Mo. Nov. 15 -18- National convention of Society of June 5 -9, 1979 -American Women in Radio Journalists, Sigma Delta Chi. Hyatt Atlanta Sept. 29 -Oct. 1 Massachusetts Broadcasters Asso- Professional and Television 28th annual convention. - Ala. ciation convention. Speaker: Representative Edward J. House, Birmingham, Hilton. Markey (D- Mass.), member of Communications Sub- Nov. 213-29-Association of National Advertisers June 8 -10, 1979 - Broadcast Promotion Asso- committee; Marion Stephenson, vice president, NBC annual convention. Camelback Inn, Scottsdale, ciation 24th annual seminar. Nashville. Radio; James Gabbert. president. National Radio Ariz. 8 American Advertising Fed- Broadcasters Association. Sheraton Tara, Framingham. June -13, 1979- Jan. 14 -21, 1979 National Association of convention. Hyatt Regency hotel, Mass. - eration annual Broadcasters Joint board meeting. Wailea Beach Washington. regional meeting, hotel, Maui, Hawaii. Sept. 29 -Oct. 1- Western area Oct. 8 -8, 1979 National Radio Broadcasters American Women in Radio and Television. Huntley - Feb. 4 -7, 1979 - Association of Independent Association annual convention. Washington Hilton Lodge, Big Sky, Mont. Television Stations annual convention. Shoreham hotel, Washington. Future conventions: Oct. 5 -8, Sept. 30- Deadline for entries in Atomic Industrial hotel, Washington. 1980. Bonaventure hotel, Los Angeles; Sept. Forums Forum Awards for significant contributions by Marti' 9 -14, 1979- National Association of 20 -23, 1981, Marriott hotel, Chicago. news media to public understanding of atomic energy. Television Program Executives conference. MGM Sept. 18.19, 1979 - Broadcasting Financial Information, entry forms: Mary Ellen Warren, AIE 7101, Grand hotel, Las Vegas Future conferences: Feb. Management Association 19th annual conference. Wisconsin Avenue, Washington 20014, or Myra 15 -20, 1980, Hilton, San Francisco; Feb. 13 -18, Waldorf- Astoria, New York. 1980 convention will Shaughnessy, AlF 103 Park Avenue South. New York 1981, New Orleans. be Sept. 14 -17 at Town and Country hotel, San 10017. March 25 -28, 1979- National Association of Diego. Oct. 1 -Deadline for entries. U.S. Television Commer- Broadcasters annual convention. Dallas. Future Sept. 24, 1979 -Start of World Administrative cials Festival. Information, entry forms: 1008 Bellwood conventions: New Orleans, March 30 -April 2, Radio Conference for U.S. and 152 other member Avenue. Bellwood, III. 60104; (312) 544 -3361. 1980; Las Vegas, April 12 -15, 1981; Dallas, April nations of International Telecommunications 4 -7, 1982; Las Vegas, April 10 -13, 1983; Atlanta, Union. Geneva. Oct. 1-3-Conference on "Instant Info: Survival Com- munications in a Changing World;' sponsored by In-

Broadcasting Sep 25 1978 15 fion. Representative Lionel Van Deerlin (D- Calif.) will ciation. Sonaste hotel, Hartford, Conn. be banquet speaker. Hyatt Regency hotel, Lexington, Oct. 28- 27- National Association of Broadcasters Ky. fall conference. St. Francis hotel, San Francisco. Oct. 11.13- Indiana Association of Broadcasters rrata Mideast area regional meeting, fall meeting. Brown Country Inn, Nashville, Ind. Oct. 27 -29- Ameri- can Women in Radio and Television. Sheraton -Park, Oct. 12 -New England Cable 7levision Association Arbitron Television said revised TV Washington. fall meeting. Brown Country Inn, Nashville. Ind. households estimates for two markets, Oct. 27 -29- Second annual National Student Oct. 12- Network president's luncheon, sponsored resulting fibril redefined geographic Broadcasters Convention, sponsored by WUMB and by Boston /New England chapter of National Academy split of Contra Costa. Calif., change the University of Massachusetts. Sheraton- Boston hotel. of Television Arts and Sciences. Forum participants rankings of three markets in its Information: Nancy Aquinde. (617) 282 -2074. will include James E. Duffy, ABC Television Network, Oct. 27- Convention of San Francisco chapter of Lawrence Grossman, Public Broadcasting Service: 1978 -79 Area of Dominant Influence 29- Society of Broadcast Engineers. LeBaron hotel, San Robert Mulholland, NBC Television Network, (ADI) list (BROADCASTING, Sept. 4, page and Jose, Calif. James H. Rosenfield, CBS Television Network. 26). San Francisco TV households in- Anthony's Pier 4 Restaurant, Boston. crease from 1,804,800 to 1.830,700 Oct. 29 -Nov. 3- Society of Motion Picture & Televi- sion Engineers convention. Americana hotel, New Oct. 12- National Association of Broadcasters 13- without affecting market's rank as fifth York. fall conference. Boston Marriott. largest Sacramento- Stockton, Calif., Oct. 30 National Association of Broadcasters Oct. 12 -13- Regional convention and equipment -31- TV households drop from 674,400 to fall conference. Brown Palace hotel, Denver. exhibit of Pittsburgh chapter, Society of Broadcast 648,400 and rank drops from 22d to Engineers. Howard Johnson motor lodge. Monroeville, Pa. 24th. Consequently Hartford- New Haven, Conn., rises in rank from 24th November Oct. 12- 15- Missouri Broadcasters Association fall to Ore., rises from meeting. Ramada Inn, Columbia, Mo. 23d and Portland, Nov. 1 -Broadcast Town Meeting for public, spon- 23d to 22d. sored by National Association of Broadcasters radio Oct. 12- 15- Annual national meeting of Women In and TV boards. St. Louis County Heritage and Art Communications Inc. Among speakers: Jack Landau O Center, Duluth, Minn. of Reporters Committee for Freedom of the Press: Jane Trahey, author of "Jane Trahey on Women and Sept. 11 report (page 34) on WATCH Nov. 1- Deadline for comments on FCC inquiry into children's television programing and advertising prac- Power;' and Nina Totenberg, legal affairs corre- rankings of Washington's TV stations spondent, National Public Radio. Detroit Plaza hotel. tices (Docket 19142). Replies due Dec. 15. was imprecise in indicating order of Nov. 2 -3 -Oregon Association of Broadcasters fall Oct. 13 -15- Northeast arena regional meeting, station performance in terms of com- American Women in Radio and Television. Marriott/ conference. Jantzen Beach Red Lion, Portland, Ore. pliance with FCC guidelines on Eastman Conference Center, Rochester, N.Y. Nov. 2 American Advertising Federation children's programing. From highest to -5- Oct. 14 -Radio Television News Directors Associ- Western region conference. Waikiki- Sheraton hotel, ation region 13 meeting. Sheraton hotel. Fre- lowest: (1) WETA -TV, (2) WDVM -TV, (3) WRC- Honolulu TV, (4) WJLA -TV, (5) WTTG, (6) WDCA -TV. dericksburg, Va. Contact: Ted Landphair. WMAL(AM) Nov. 3 -4 -Fifth annual advertising conference of Washington. Wisconsin. Sponsored by state ad clubs, Wisconsin Oct. 15 -North Carolina Association of Broad- Newspaper Advertising Executives Association and casters meeting. Radisson Plaza hotel, Charlotte, N.C. "For the Record" in Sept. 18 issue (page University of Wisconsin- Extension. Wisconsin Center, 90) failed to catch FCC error identifying Madison. Oct. 15- Deadline for entries for Martin R. Gainsbrugh Awards for broadcast coverage of eco- WPAT -FM Paterson, N.J., as WPAT-FM Nov. 3 -5 -Ninth annual Loyola National Radio Con- nomic significance. Four categories: individual station Washington, D.C. ference, primarily for college and high school station production for radio. network or group owner produc- personnel, sponsored by Loyola's radio stations and tion for radio. individual station production for TV, net- communications art department. New Marriott hotel and Loyola work or group owner production for TV. Material must University Marquette Center, Chicago. have been broadcast between Sept. 1, 1977, and Aug. Nov. 5.8- Gospel Music Association's Gospel 31, 1978. Entry forms: National Dividend Foundation sentation of PSA's and roles PSA's could or should play Music Week and Dove Awards presentation. Opryland Inc. 100 East 17th Street, Riviera Beach. Fla. 33404: (Docket 78-251). Replies due Nov. 11. hotel, Nashville. (305) 845 -6085. Oct. 23- Deadline for comments (Nov. 11 for replies) Nov. 8- National Association of Broadcasters radio Oct 18- Deadline for comments on FCC proposal to in FCC's inquiry into whether specific requirements code board meeting. New Orleans. expand the ascertainment primer for broadcast should be imposed regarding airing of public service renewal applicants to require licenses to contact all Nov. 8 -Ohio Association of Broadcasters -Ohio announcements (Docket 78 -51). FCC, Washington. significant elements and institutions in communities, Retail Merchants annual meeting. Neal Van Ells, NBC, even if not on primer's community leader checklist. Oct. 23 -24 -South Central regional technical con- will speak. Columbus Sheraton, Columbus, Ohio. Replies Nov. 15 78 -237). of Television Engineers. (Docket, ference of the Society Cable Nov. 8- 10- Satellite Communications Symposium Six other conferences will be held at other locations Oct. 18- 17- Advertising Research Foundation an- sponsored by Scientific- Atlanta. Emphasis will be the country throughout 1978 and 1979. This nual conference. Waldorf- Astoria, New York. around given to earth stations and video programing. Atlanta. first meeting will concentrate on CATV construction. Oct. 18- 17- National Association of Broadcasters Hilton Airport. Nashville. Nov. 9-10-National Association of Broadcasters fall fall conference. Atlanta Omni hotel conference. Fairmont hotel, New Orleans. Oct. 23 -25- Fourth International Conference on Oct. 18 -17- Southwest chapter convention of Na- Digital Satellite Communications, sponsored by In- Nov. 9- 12- National Association of Farm Broad- tional Religious Broadcasters. Sheraton- Century telsat Tkleglobe Canada, Canadian Society for Electri- casters fall meeting. Kansas City, Mo. hotel, Oklahoma City. Information: David Webber, P.O. cal Engineering and Canadian Region of the Institute Nov. 10-11 Second annual Midwest editorial Box 1144, Oklahoma City 73101. Electrical & Electronics Engineers, Montreal. - of seminar of the National Broadcast Editorial Associ- Oct. 18-19- Texas Association of Broadcasters Oct. 23- 28- Annual fall conference of Electronics ation. Sheraton Plaza, Chicago. Engineering (16 -17) and management (18 -19) con- Industries Association. Hugh Downs, TV personality, Nov. 13.15 Television Bureau of Advertising an- ference. Galleria Plaza, Houston. will speak at Oct. 25 luncheon. Chicago. - nual meeting. Continental Plaza hotel, Chicago. Oct. 17- Broadcast Town Meeting for public, spon- Oct. Second annual "State of the Art" convention 24- Nov. 15- Deadline for comments, on FCC's proposed sored by National Association of Broadcasters. Civic of the Kentucky chapter of the Society of Broadcast extension of multiple ownership rules to public broad- Center, Charlotte. N.C. Engineers. Ramada Inn Bluegrass Center, Louisville, casting stations. Reply comments are due Dec. 15. Ky. Oct. 18 -19 -24th annual Broadcast clinic, coordi- Nov. 15- 18- National convention of Society of Pro- nated by University of Wisconsin -Extension. Clinic will 24 Symposium on "The Future of Govern- Oct. -28- fessional Journalists, Sigma Delta Chi. Hyatt House, include discussions by FCC officials and displays by ment Electronics :' conducted by Electronic Industries Birmingham. Ala. equipment manufacturers. Madison, Wis. Association's Government Requirements Committee. Hyatt House hotel, Los Angeles International Airport. Nov. 18- Presentation of awards, U.S. Television Oct. 19- 20- National Association of Broadcasters Commercials Festival. Deadline for entries is Oct. 1. fall conference. Hyatt Regency hotel (downtown), Tennessee Association Broadcasters Oct. 25 -27- of Chicago. Chicago. annual convention. Hyatt Regency, Memphis. Nov. 18 Arizona Broadcasters Association fall Oct. 20 -22 -East Central area regional meeting, Oct. 25-27-Fall convention, Kentucky Broadcasters -16- convention and annual meeting. Radisson Resort, American Women in Radio and Television. Water Association. Principal speaker: Senator Wendell Ford Scottsdale, Ariz. Tower Hyatt House. Chicago. (D -Ky.), member of Communications Subcommittee. Hyatt Regency, Lexington. Nov. 17 -18 -Board of directors meeting, American Oct. 22 -24 -Fall meeting of New York State Cable Women in Radio and Television. Atlanta Hilton. Television Association. Kutsher's Country Club, Mon- Oct. 25 -27- National Broadcast Association for ticello, N.Y. Community Affairs annual meeting. Copley Plaza Nov. 19 -20- Meeting, board of trustees, Education- hotel, Boston, Information: Paul LaCamera, WCVB -TV al Foundation of American Women in Radio and Oct. 23- Deadline for comments on FCC inquiry into Needham, Mass. 02192. Television. Atlanta Hilton. broadcasters' practices involving public service an- nouncements. Questions cover factual issues on pre- Oct. 28- Meeting of Connecticut Broadcasters Asso- Nov. 20- Federal 7Fade Commission hearing on

Broadcasting Sep 25 1978 16 Emmy Knows Best comedy series, ALL IN THE FAMILY. Best writing in a comedy series, ALL IN THE FAMILY. El Best directing in a comedy series, ALL IN THE FAMILY. Be Best continuing performance by a supporting actor in a comedy series, ROB REINER, ALL IN THE FAMILY. Best continuing performance by a supporting actress in a comedy series, JULIE KA VNER, RHODA. Best lead actress in a comedy series,JEANSTAPLETON, ALL IN THE FAMILY Best lead actor in a comedy series, CARROLL O'CONNOR, ALL IN THE FAMILY Best continuing performance by a supporting actress in a drama series, NANCYMARCHAND, LOU GRANT Best lead actor in a drama series, ED ASNER, LOU GRANT Best information series, 7HE BODY HUMAN. Best continuing or single performance by a supporting actor in variety or music, 77M CONWAY, 77-IE CAROL BURNETT SHOW Best writing in a comedy -variety or music series, 7HE CAROL BURNETT SHOW. Best directing in a comedy -variety or music series, THE CAROL BURNETYSHOW Best lead actor for a single performance in a drama or comedy series, BARNARD HUGHES, LOU GRANT Best directing in a special program-comedy or drama, THE DEFEC77ON OF SIMAS KUDIRKA. Best lead actress in a drama or comedy special, JOANNE WOODWARD, SEE HOW SHE RUNS.

We add our heartiest congratulations to some of the very Best talent in television. And our special thanks to those who last week brought the most 1977-78 primetime Emmys to CBS children's advertising. Washington. engineering standards for educational broadcasting stations (Docket 20735). Replies are Feb. 15. Nov. 24- Deadline for general written comments, due BROADCASTING PUBLICATIONS INC. exhibits and requests to appear at legislative hearings Jan. 6- 9- international Winter Consumer Electronics Sol Taishoff, chairman. (Jan. 15 in San Francisco and Jan. 29 in Washington) Show, sponsored by Electronic Industries Association/ Lawrence B. Taishoff, president. In Federal Dade Commission's children's advertising Consumer Electronic Group. Las Vegas Convention Edwin H. James, vice president. inquiry. Center. Lee Taishoff, secretary Irving Miller, treasurer Nov. 28- 29- Association of National Advertisers an- Jan. 7- 9- California Broadcasters Association C. nual convention. Camelback Inn, Scottsdale, Ariz. midwinter meeting. Vincent Wasilewski, National As- sociation of Broadcasters. will speak. Palm Springs Nov. 28- 30- Annual conference of North American Spa hotel, Palm Broadcast Section -World Association for Christian Springs, Calif. Broadcastingm The newsweekly of broadcasting and allied arts Communication. Bahia Mar Resort, South Padre Is- Jan. 8- 9- Pacific Telecommunications Con- land, Tex. Information: Rev. Ed Willingham, 600 Palms ference, featuring technology of communications and building, Detroit 48201. economic, social and regulatory aspects of corn - munications. Ilikai hotel. Honolulu. TELEVISION. Nov. 29- 30- Western conference of Advertising Re- Executive search Foundation, Hyatt Regency, Los Angeles. Jan. 12 -13 -Utah Broadcasters Association con- and publication headquarters Broadcasting -Telecasting vention. Park City Hilton. building Nov. 30 -Dec. 2- Meeting of UNDA -USA and pre- 1735 DeSales Street, N.W., Washington. D.C. 20036. sentation of Gabriel Awards. Bahia Mar Resort, South Jan. 14 -21 - National Association of Broadcasters Phone: 202- 638 -1022. Padre Island, Tex. joint board meeting. Wailea Beach hotel, Maui, Hawaii. Sol Taishoff, editor Jan. 15- Revised date for Federal Dade Commis- Lawrence B. Taishoff, publisher sion hearing on children's advertising. Former date EDITORIAL was Nov. 6. San Francisco. December Edwin H. James, executive editor Dec. 4- 5- National Cable Television Association Jan. 17 -19 -First U.S. /African Telecommunications Donald West. managing editor board meeting. Anaheim, Calif. Conference, sponsored by the Electronics Industries Rufus Crater (New York). chief correspondent. Association's communications division. Nairobi, Leonard Zeidenberg, senior correspondent. Dec. 6 -8- Western Cable Television Show. Disney- Kenya. J. Daniel Rudy, assistant to the managing editor land hotel. Anaheim, Calif. Frederick M. Fitzgerald, senior editor Jan. 18 -20- Alabama Broadcasters Association Randall Moskop, associate editor for Dec. 8- Deadline entries, Hollywood Radio and winter conference. Downtowner Motor Inn, Montgom- Mark K. Miller, J. David Crook, assistant editors. Television Society's International Broadcasting Awards ery, Ala. Kira Greene. Robert W. Dardenne, stall writers. for radio and TV commercials. Information, entry James E. H. Burris, Ellen Lief- Welllna, Harry A. forms: 1717 North Highland Avenue, Hollywood Jan. 21- 24- National Religious Broadcasters 36th Jessell, editorial assistants. 90028; (213) 465 -1183. annual convention. Washington Hilton. Pat Vance, secretary to the editor. Jan. 23 -25 -South Carolina Broadcasters Associ- Dec. 11- Deadline for comments on FCC inquiry YEARBOOK O SOURCEBOOK into role of low power television includ- ation winter convention. Carolina Inn, Columbia, S.C. broadcasting, John Mercurio, manager ing television translators, in over -all national telecom- Jan. 25 -New Jersey Broadcasters Association Joseph A. Esser, assistant editor munications system (Docket 78 -253). midwinter managers conference. Woodlawn, Eagleton Institute of Politics, Rutgers. The State University of ADVERTISING New Jersey. Brunswick. David Whitcombe, director of sales and marketing. Jan. 29- Continuation of Federal Dade Commis- Winfield R. Levi, general sales manager (New York). January 1979 John Andre, sion hearing on children's advertising. Start is in San sales manager -equipment and Jan. 2- Deadline for comments on FCC inquiry on Francisco on Jan. 15. Washington. engineering (Washington). David Berlyn, Eastern sales manager (New York). Bill Merritt, Western sales manager (Hollywood). Peter V. O'Reilly, Southern sales manager (Washington). Sally Stewart, classified advertising. Doris Kelly, secretary Open E M i ke CIRCULATION Kwentin Keenan, circulation manager Kevin Thomson, subscription manager Sheila Johnson, James Tobin, Patricia Waldron. PRODUCTION Local TV journalism questions. - Senator Gary Hart (D- Colo.), Harry Stevens, production manager Washington. Joanna Mieso, production assistant. EDITOR: I continue to be impressed by the ADMINISTRATION many rapid and positive refinements in EDITOR: It certainly is a valuable source of Irving C. Miller, business manager. television journalism [reported in the information concerning television journal- Philippe E. Boucher. Aug. 28 issue]. I was especially pleased to ism.- Representative Carroll Hubbard Alexandra Walsh, secretary to the publisher see some familiar faces in your special re- (D -Ky.), Washington. BUREAUS port, including Tracy Rowlett and Doug Wright on New York: 75 Rockefeller Plaza, 10019. Cox of WFAA -TV Dallas, both formerly of Phone: 212- 757 -3260. KTOK(AM) Oklahoma City. [The Rufus Crater, chief correspondent. latter] EDITOR: I don't want to start a "who was Rocco Famighetti, served as my press senior editor. secretary while I was first" contest in television like the one that Jay Rubin, assistant editor governor of Oklahoma. is continuously in existence in radio, but Douglas Hill, staff writer I am not surprised Diane Burstein, editorial assistant. that Doug and Tracy I'm suspicious of the claim that KSTP -Tv and the many other Oklahomans involved Minneapolis -St. Paul was the third televi- Winfield R. Levi, general sales manager in this industry are helping to set new David Berlyn, Eastern sales manager sion station to go on the air in the U.S., as Harriette Weinberg, Priscilla K. Johnson, trends and new standards of excellence for reported in your article on the station's advertising assistants. broadcast journalism. - Senator Dewey F ABC -TV affiliation in the Sept. 4 issue. Bartlett (R- Hollywood: 1680 North Vine Street, 90028. Okla), Washington. The reason I question it is that we have Phone: 213 -463 -3148. Bill Merritt, EDITOR: The BROADCASTING always thought our Oct. 27, 1947, date Western sales manager articles dis- Sandra Klausner, editorial -advertising assistant. cussing the scope of local television news made us no better than fifth in the coun- operations provide a valuable look into the try. Certainly KSTP-TV'S April 23, 1948, advancements undertaken by local sta- date would put it further down the list. - tions in their coverage Dale B. Wright president and general a of the news.- Rep- 4 e ry resentative Chalmers P. Wylie (R- Ohio), manager WMAR -TV Baltimore. t a Washington. (Mr. Wright is right about KSTP-TV, which was pre- Founded in 1931 as Broadcwsting-The News Magazine of the ceded on the air by 22 stations. As to his wMAR -Tv Fifth Estate. O BroadcastAduertising" was acquired in 1932, Broadcast Reporter in 1933, 7kkraatin 1953 EDITOR: It's I however, it was 15th, not fifth, according to the and Television an informative issue. even in 1961. Broadcasting- 7ktecasting BROADCASTING YEARBOOK -the source to which was introduced in 1946. 0 came across a story on a bill I recently in- Microfilms of Broadcasting are available BROADCASTING'S writer should have turned. The under University troduced Microfilms, 300 North Zeeb Road, Ann Arbor, Mich. 48103.0 to require disclosure of requests KSTP-TV claim of third was made in ABC's affiliation 'Reg. U.S. Patent Office. O Copyright 1978 by Broadcasting for broadcast time on noncandidate ballot announcement.) Publications Inc.

Broadcasting Sep 25 1978 18 OUR

MERí

SEASON AVERAGE RANKING JUNE 11, 1978 THRU AUGUST 27, 1978 I NIELSEN NATIONAL INDEX

AUG AVG RANK PROGRAM NET RTG SHARE

1 ONE DAY AT A TIME CBS 21.9 39 ONE THREE'SCOMPANY ABC 2 21.4 41

3 M*A*S*H CBS 21.0 39 DAY 4 LOUGRANT CBS 20.0 37 5 CHARLIE'SANGELS ABC 19.9 37

6 ALICE CBS 19.8 37

7 LAVERNEANDSHIRLEY ABC 19.5 40

ATA NBC 19.4 39 8 QUINCY,M.E

9 STARSKYANDHUTCH ABC 19.1 36

10 ALL IN THE FAMILY CBS 18.9 37 TIME I/

A Presentation of IVIfiIN COmmUniCatiOnS Co. and Allwhit, Inc

MondayEMemoR A broadcast advertising commentary by Keith E. Lockhart, president, Lockhart & Pettus, New York

Missing the mark on style that's alien to him. the market A cursory look at the advertising land- black scape of television will reveal a parade of We'll be black, right after this message happy, smiling, strutting, giggling self- doesn't work. effacing black people. And worse. Where There are differences in the consump- are the concerned citizens that caused the tion patterns of black and white Ameri- demise of Amos and Andy? You can cans-a fact that advertising expenditure almost hear Archie Bunker say, after wit- patterns do not bear out. nessing a so- called "black commercial ": Attention to black consumer broadcast "I told ya they was like that" At least with advertising at most agencies and clients is the Kingfish there were plenty of laughs all at best an effort of little love and less in- around. When the black consumer market dustry. For their troubles, the black media is truly recognized, there will be a signifi- reps who just won't take "no budget" for cant change in how black characters are an answer or a black -owned advertising portrayed on television. agency looking for a piece of the action There are alternatives: Black radio, mag- may be awarded some get- off-my -back azines and newspapers still loom as highly money with little attention to marketing credible media for the advertisers wishing concerns. And that, in turn, offers no sup- to reach the black consumer. Black media, the port to the notion that there is a black con- as one might expect, have highest sumer market and further increases the credibility and certainly the lowest cost - Keith E. Lockhart, president of Lockhart & patent disregard of a large segment of the per- thousand of any media for reaching population. Pettus. has held a variety of positions in black consumers. Black radio, magazines advertising and public relations. He was This is not to say that there are not ad- and newspapers speak the language of creative director at E. T. Howard Advertising, vertisers that have taken the responsibility blacks, and the advertiser's messages are director of advertising and public relations at to give the black consumer the same ad- in an environment that the black con- the National Black Network. and is currently a sumer considers especially in his interest. vertising respect that they give other con- member of the Public Relations Working Group sumers. of the American Heart Association. His firm's Recently, Carson Products, one of our But it is important for the advertiser to client roster consists of the general as well as major accounts (spending $1 million a keep in mind that the black consumer mar- the black consumer market. year advertising to the black consumer) ket has now reached an incredible $80 agreed to advertise in general media. Our billion plus. job is to make it pay off for Carson. Yet of the more than $14 billion spent in keters at the agency didn't see: Mr. Price The product is Dark & Lovely, and it's advertising each year, barely 1% is spent in and Mr. Pride were not going to make it in for black women. We're not only looking black media and slightly more than that in the black community. That was when Ted at shows that women view but particularly advertising specifically created for the and I created the "We're Going to Make shows that black women view. We've black consumer. And while I am not call- Your Bag Our Bag" campaign for A &P. opted for early and late fringe with some ing for 10% or 11% involvement in black The campaign's first phase told black selected prime spots. Carson's level of concerns, I am calling for a focus on blacks consumers that A &P heard their dis- awareness of the black consumer is higher that will clearly recognize the differences satisfaction and was going to change. In than, say, General Foods, but if the mar- in consumption patterns that do exist. subsequent advertising, foods purchased ket was finally accepted as different, That black consumption patterns are more heavily by the black consumer and the face of advertising would change. different from those of whites is a known black health and beauty aids were featured. In our effort to make the mountain and fact ignored by most of the advertising in- To balance out the Price and Pride, heavy the valley one, we have overlooked the dustry. Black life styles, even when in the TV and black radio proved effective with real possibility of enriching them both. same socioeconomic groupings as whites, support from Ebony and Essence maga- The context of the black consumer market have cultural nuances that affect how a zines. has to be changed. Not how do we reach black consumer looks at commercial The A &P strategy took into account the them? But how do we enrich them? messages. In product consumption and differences between the black and the gen- Commercials that can reach the black usage, "soul food" is obvious; however, eral consumer market. Many black con- consumer in a more responsible way there are cigarettes, liquor, travel, cos- sumers, even though they have joined the would have to be created by men and metics and hair care products for which middle -class, still have ties in their old city women sensitive to the needs of the black the black consumer shows a marked brand neighborhoods. It's not strange that even consumer. Unfortunately, the evidence preference. when we have undergone an almost points to a lack of such talent at the agen- When my partner, Ted Pettus, and I thorough integration process, we still cies. And because most advertising agen- became a creative team, we were working "slap five" for acknowledgement when cies in the country have little, if any, con- at an agency that had the black portion of something hits us just right. tact with black advertising professionals, the A &P account. A &P was under a great Differences can also be seen in what there is hardly a soul to prick the cons- deal of pressure because of its lack of at- blacks choose to watch on television. ciences of the strategy makers. tention to the black consumer. A &P's gen- Starsky and Hutch will disproportionately If you don't know about the black mar- eral agency had created the "Price and outdraw The Waltons. And though many ket, ask someone who does. If you can't Pride" campaign. people abhor shows depicting the more find someone, create the atmosphere for In tone and approach, "Price and sordid side of life, quite frankly, programs that person to be developed. The advertis- Pride" reaffirmed A &P's position as far as of sex and violence have more of a ing community should participate with the black consumer was concerned. But moralizing effect -e.g., crime doesn't black Americans on a higher level and in a Bill Watson, the A &P affirmative action pay -than do the shows that simply frus- bigger way than they've ever participated director, saw what the sophisticated mar- trate the viewer because they portray a life before.

Broadcasting Sep 25 1978 22 A David L. Wolper Production Based on Alex Haley's No.l Best Selling Book

ROOTS 200 years to unfold

ROOTS 12 years of research to discover

ROOTS 2 years to create

R°°"8 nights to make television history ROOTS n ghts to make re -run history

NUMBER ONE EVERY NIGHT IT RAN

RANK FOR ABC -TV NETWORK N.Y. TIME RATING SHARE WEEK Tuesday (9/5/78) 9 -11 pm 24.6 38 #6 Wednesday (9/6/78) 9 -11 pm 25.6 42 #3 Thursday (9/7/78) 8 -11 pm 25.5 43 #4 Friday (9/8/78) 9 -11 pm 24.9 43 #5 Sunday (9/10/78) 8 -11 pm 26.2 42 #1 Avg. 12 hrs. 25.4 42

Source: Nielsen National preliminary audience estimates for week of September 4- 10.1978. Subject to qualifications which will be supplied upon request.

Warner Bros. Television Distribution A Warner Communications Company For the last three years,WBTV has campaigned hard for our Prompt Action Project. It's a special one-day clinic held at Charlotte Memorial Hospital and offers women a pelvic examination and a pap smear for the nominal fee of $2.00. Pre-cancerous conditions were detected in 36 of these women. Fortunately,they were detected in their early stages when treatment is successful in the vast 4' majority of cases. Just 20 years ago, more women were killed by cervical cancer than by any other form of the disease. But thanks to the development of YAis. the pap smear, this is no longer true. New technology has saved countless lives. At WETV, we feel it's our responsibility to contribute to this progress by passing along information which helps people take advan- tage of new life-saving discoveries. Some people call for a return to the good old days. But at WBTV, we don't think there's ever 1011 been a better time to be alive. CHARLOTTE

Jamison Pildboadcastinft Charlotte: WBT, WBCY-FM, WBTV, Jeffersonics, Jefferson Productions, Jefferson Data Systems. Richmond: WWBT. Atlanta:WGIXI,WAXI-FM. Denver: KIMN, KIMN-FM. n Vol. 95 No. 13 &°Eum

Top of the Week And they're off The networks bump and jostle one another as they exit the new -season starting gate. get tripped up by the Mideast; but even as they hit full stride, ABC moves way out in front

The 1978 -1979 prime -time TV season is now officially under way at all three com- mercial networks, as CBS -TV and NBC - TV last week ended two weeks of stunting Fastest off the new season blocks: Mork and Battlestar and previews to come face -to -face with ABC -TV's already- rolling juggernaut. Early returns indicated that in most the happier nights for CBS and NBC, followed, and both looked as strong as ever cases the leading network hardly slowed although a true reading was impossible last last week with 40 shares. Lou Grant was down. week because of President Carter's 8 -8:35 pre -empted for a news analysis. The term, "premiere week,"was some- p.m. NYT address to Congress on the NBC put the recent theatrical release, what less applicable to NBC than to CBS, Middle East agreement. "Audrey Rose," in its movie slot and since by last Monday (Sept. 18), the third - As it was, NBC's Little House on the pulled a 29 share up to 11 p.m., while running network had already premiered all Prairie remained king of the lead -off hour ABC's Monday Night Football had a 31 but four of its regular series in special or with a 36 share. ABC's entries in that time share, also until 11 p.m. (both actually ran preview form (Project UFO, Quincy, period- Welcome Back, Kotter and Opera- until about 11:55 p.m.). Adding it all up, Rockford Files and Who's Watching the tion Petticoat -were pre -empted for a CBS, despite its half -hour news analysis, Kids, plus the miniseries, Centennial, news analysis of the President's speech, took the night with a slight edge over were the exceptions). CBS had jumped its but the two programs are generally con- NBC. own gun with only three shows -Paper sidered the underdogs of the competition. Tuesday, as expected, was ABC's night, Chase, Kaz and Good Times-bringing CBS's WKRP in Cincinnati and People with the primary interest being in which everything else on last week but Flying premiered with 32 shares apiece, which, if network gets second place. NBC's new High and Hawaii Fiue -O, which debut this they hold near that level, would be a heal- lead -off entry, Grandpa Goes to Washing- week. thy improvement for the network. ton, beat CBS's new Paper Chase at 8 -9 Monday is again shaping up as one of M *A *S *H and One Day at a Time p.m., pulling a 23 share to Paper Chase's

Right in the middle (east) of it all dience in the 95 million range. Then, the President's address to a joint Mideast announcement on Sunday watch Galactica 's premiere, ABC said. session of Congress the next evening coin- and congressional address on NBC reported 180 calls, while CBS said it cided with the first night of CBS's and Monday snarl networks' efforts had none. NBC's official premiere weeks. The net- to get new season off the ground Ratings also suffered. Galactica, for ex- works worked around the 8 -8:35 p.m. run- ample, had a 28.5 rating from 10 to 10:30 ning time of the address in diffeként ways: President Jimmy Carter last week took p.m., and a 24.7 from l l to 11:30 p.m., ABC News presented analysis until 9 what one network executive called "the when the space spectacular resumed. ABC p.m., then started its regularly scheduled prime -est of prime time" to announce a was the only network measured by A.C. football game, pre -empting Welcome preliminary peace agreement between Nielsen during the Carter program, be- Back, Kotter and the season premiere of Israel and Egypt. cause part of its coverage was sponsored; it Operation Petticoat CBS slipped back its The half -hour Carter program began at pulled a 10:30-11 p.m. rating of 24.3. all- premiere schedule for the evening, pre- approximately 10:36 p.m. NYT Sunday, There were approximately 48,200,000 empting Lou Grant at the end for a special Sept. 17, interrupting ABC -TV's three - homes using television at 10:30 -11 p.m. Mideast report at 10:35 -11:05 p.m. NBC hour premiere of Battlestar Galactica, that night, about 2,530,000 fewer than in simply ran its full schedule late, starting CBS -TV's live coverage of the Emmy the previous half hour. By the time regular with Little House on the Prairie at 8:37. awards ceremonies and NBC -TV's movie, programing returned at 11:05 or so, when Again news turned in its typical perfor- "King Kong" Mideast peace encountered viewing levels are normally taking a sharp mance vis -a -vis entertainment. ABC's TV ratings war, and not a few viewers were decline anyway, the networks may have analysis earned it an 8:30 -9 p.m. rating of uphappy about it lost as many as eight million households. 13.1 while CBS and NBC each had an 18.8. A total of 820 telephone complaints Nonetheless, President Carter had an ex- And when CBS finished One Day at a came into ABC's New York and Washing- ceptional audience watching his moment Time and went to its special report at ton switchboards, mostly from parents of victory-a preliminary estimate by CBS 10:35, its rating dropped from 24.9 to 11.6, who had let their children stay up late to research put the announcement's total au- cutting audience share from 40 to 20.

Broadcasting Sep 25 1978 25 TOP OF THE WEEK 19. ABC's Happy Days and Laverne and Shirley both had 48 shares, followed by Carter's TV spectacular: 95- million draw Three's Company's 45, Thai's 38 and Prime -time pre -emption A representative of one network is said Starsky and Hutch's 30. of season's heaviest to have been delivered that kind of CBS and NBC both fought for the post -9 viewing night was icing message when he asked the White House p.m. audience with movies, and both had on cake for the President; to "consider" postponing the announce- blockbusters last week "The Shootist" - media manipulation unlikely ment until after II p.m., to avoid breaking with John Wayne on CBS and part one of into the entertainment programing. The "Airport '77" on NBC. "Airport" won The timing of the President's announce- prompt answer was no. "The timing was with a 30 share to "The Shootist's" 28. ment of the results of the Camp David based on the conclusion of the summit," That gave NBC the edge for second by a summit seemed so perfect, so dramatic one source said. "There was no reason to couple of ratings points, more than seven - 10:30 p.m. Sunday, the first big night of delay it, no matter what time it happened." points behind ABC. the new TV season, when large audiences, For the networks, like other news orga- ABC was less dominant on Wednesday, hooked by the specials each network was nizations, covering the summit was a frus- but still very much in charge. Eight is carrying (see page 25), were tuned in- trating experience. The news lid was on Enough came in with a 35 share, about a that many saw behind it the fine PR hand tight. But it undoubtedly cost the networks five -point drop from its two previous out- of President's communications specialist, more than it did the other news organiza- ings of the season when there was no sub- Not true, he and others tions to report the lack news. stantial competition. Gerald Rafshoon. of insist, and the evidence bears them out. All told they had about 100 technicians CBS premiered The Jejfersons at 8 -8:30 By all accounts, it was one of those seren- and reporters, directors and producers in p.m. with a 29 share, then followed with dipitous events, when everything comes the Catoctin Mountains, in the area of the new show, In the Beginning, which together just right this case, for the Camp David, for more than two weeks. opened with a 26. On NBC, Dick Clark's -in political benefit of Jimmy Carter. (The networks began setting up their Live Wednesday premiered with a 27 share. Indeed, it seemed during the day that bases -ABC and NBC at the Cozy motel the White House lacked the kind grip in Thurmont, Md., CBS in a trailer nearby Farrah Fawcett- Majors made one of her of would at American Legion guest -star appearances on ABC's on events that enable it to control the hall there, on the timing of an announcement very far in Sept. I ). Charlie's Angels at 9 -10 p.m. The show advance. Plans for breaking news of the And while the networks used telephone pulled a 44 share, still a hefty lead -in for East were lines to to the premiere of Vega$, which followed Middle summit made and un- transmit signals from Thurmont made several times during the day. And a facilities in Washington, about 75 with a 36 share. their CBS and NBC, meanwhile, again were factor in the scheduling was the length of miles away, getting live pictures out of the facing off with movies, and fighting for the time it would take the network pool - area around Camp David proved no easy NBC, as it turned out prepare the East thing. three tried and gave up on using leftovers. This time it was CBS's made - -to All Room the as relay for-TV movie premiere, "Are You in the of the White House for televi- helicopters microwave sta- House Alone ?" against part two of NBC's sion coverage. tions. But ABC had success with a truck But the according to House equipped with a 90 ladder, which "Airport '77" "Airport" again took the aim, White -foot aides, was to wrap up as quickly as possi- served as a mobile tower, and a balloon, honors with a 33 share to CBS's 21. 13 which Nielsen overnight ratings in New York, ble the days of grueling talks in which the sports department regularly President at uses as a floating tower in covering Chicago, Los Angeles and San Francisco Carter had engaged Camp golf David with matches. the is showed ABC way out in front for the en- President Sadat of Egypt and (Duty over links, however, tire evening, although those urban viewers Prime Minister Begin of Israel. If the an- less hazardous than it is over the moun- nouncement could have been made at 4 tains, apparently. ABC technicians found a are typically not as fond of some of the competition's shows- particularly CBS's p.m., it would have been, said one aide. couple of bullet holes in the balloon after The Waltons -as is the national audience. The Waltons premiered with a two -hour Pfeiffer. "Jane and I," he said, "will work episode that pulled 20 -ish shares on Silverman, Cahill together on every major aspect of the com- average, beating NBC's Project UFlOin all pany. Her intelligence and wisdom will be four markets at 8 -9 p.m. but splitting two - define the terms focused on those [outside) pressure for -two with Quincy at 9 -10 p.m. points, including government relations, There were two more conclusive results He'll be concentrating on programs, legal affairs and employe relations.... 1 from the overnights: ABC's Mork and she'll attend to outside 'pressure will, of course, be deeply involved in all Mindy is shaping up as the new comedy points' although they'll 'work areas of the company's business, but with hit of the season, while NBC's W.E.B. is in together' on all areas of company Jane here, I will be able to spend most of deep trouble. Mork scored shares of 48, my time on improving our product, and I 57, 41 and 45 in the four cities; W.E.B. NBC President Fred Silverman said last will have close, day -in, day -out supervi- pulled 16, 19, 18 and 15 shares. week that his changes in NBC's top man- sion over everything that goes out over Early critical reaction to the new agement were designed to overcome two NBC's air." season's offerings seemed, for a change, sets of pressures -one largely external and "There is much to be done and I am to agree with the audience's assessments the other stemming from NBC -TV's com- for those two shows, at least. Mork was un- petitive problems. He said NBC's new questionably the most unanimously chairman, Jane Cahill Pfeiffer, will con- praised new show, although many critics centrate on the former while he focuses also said half seriously that they fear a cult basically on the latter. of Morkisms will spring up among the na- Mrs. Pfeiffer, who is slated for election tion's youth. W.E.B., on the other hand, to the NBC chairmanship and to a seat on was widely unpopular. the parent RCA board on Oct. 4, and Also popular as quality entries were Julian Goodman, whom she will succeed ABC's .7h.xi and CBS's WKRP in Cincin- in both those posts and who is to become nati. But the most expensive series of chairman of the NBC executive commit- them all, ABC's Galactica, received tee (BROADCASTING, Sept. 18), appeared numerous negative reviews, usually from with Mr. Silverman on a closed- circuit re- critics who felt the show's writing didn't port to NBC affiliates last Wednesday. come close to matching its special effects. Mr. Silverman had high praise for Mrs. Silverman and Cahill

Broadcasting Sep 25 1978 26 TOP OF THE WEEK

its service over Camp David.) would want to make a statement -and Room. "That clinched it,' Mr. Davis said The big story, on the final day, did not began worrying about the substantial last week. "We knew it would be good come with dramatic suddenness, accord- logistical problems the networks would news" ing to information provided by network face in preparing for coverage.) Mr. Davis (At about the time of Ms. Edwards's news personnel including NBC's Sid checked, and informed the White House second call to Mr. Davis, a State Depart- Davis, who handled the pool, and White that the necessary preparations could be ment official, George Sherman, was advis- House aides. On Saturday, administration made in time. (Normally, setting up the ing reporters at the press center in Thur- spokesmen had put out word that the sum- East Room takes at least six hours. How- mont of the President's plans. He also said mit would end the next day. ever, the Public Broadcasting Service that administration officials would provide a But for reporters hungry for news, the afternoon had covered live a performance background briefing in Washington at 9 suspense did not end early. A briefing the by cellist Mstislav Rostropovich and p.m.) White House news secretary was sched- agreed to leave its lights behind. That Meanwhile, back in Camp David, the

uled to provide at 1 p.m. was cancelled. saved time although the resulting lighting talks were finishing, and preparations were At 5 p.m., Mr. Davis received a call from for the President's appearance seemed being made for the not inconsiderable task Anne Edwards, an assistant to Mr. uneven.) of transporting by helicopter two presi- Rafshoon, who asked if the East Room About an hour later, Mr. Davis received dents and a prime minister back to the could be prepared for television coverage another call from Ms. Edwards. She said White House lawn. The chopper lifted off of a presidential statement at 9 p.m. She NBC would have until 10:30 p.m. to pre- at 9:45 p.m., and bore its occupants on the said the time was not firm. (By late after- pare -the time was "firm" -and that final leg of their journey smack into the noon, White House aides knew the sum- President Sadat and Prime Minister Begin prime -time viewing of almost 100 million mit was concluding and that the President would join the President in the East American families.

delighted to be part of the team," she said. port -doubling the size of the program not abused. "I pledge to you my energy and my best department, "the largest program devel- In other matters, the commission intellectual effort." opment thrust ever mounted by a televi- directed the staff to advise an AM operator Mr. Silverman said Mr. Goodman will sion network" (with 50 projects to be proposing a commercial policy exceeding have "an active role in management" as ready for consideration at midseason), a commission guidelines that he faces a chairman of the executive committee. major increase in talent and casting staff, license renewal hearing, but indicated it This, he said, will consist of "a small an expanded negotiating staff and im- would accept proposals by two UHF sta- group of senior executives" who will focus provements -with more to come -in on- tions to provide less local programing than on "major problems and opportunities" air promotion. FCC guidelines call for. expedite decision- making "and provide "Every day, every night, every month," The tax certificate was issued to Raymar regular input to Jane and me." he told the affiliates, "you'll see improve- Communications Inc. in connection with He praised Mr. Mulholland as "an out- ments." its sale of WYCH(FM) Hamilton, Ohio, to standing executive" who under the new YCH Associates, a minority -owned set -up will have "a lot more time to focus partnership, for $600,000. The commis- on [affiliates'] problems and to work with sion approved the sale in March, two you on solving them." Tax break granted months in advance of its adoption of the Mr. Silverman also singled out others in policy, but the commission says it recog- for praise as members of "the strongest minority sale nizes the sale was negotiated in anticipa- team of executives in broadcasting," tion of that policy. Seller of WYCH gets certificate among them Vice Chairman David The commission directed the from FCC under its new staff to Adams, Mr. Weinblatt, Executive Vice for make clear in a letter to the seller that policy encouraging ownership; future President and General Counsel Corydon other meeting matter: guidelines applications for transfer of owner- Dunham, Washington Vice President ship interest in the station would be Peter Kenney and Mr. Silverman's own The FCC last week issued the first tax cer- scrutinized to make sure the purpose of long -time rival, program chief Paul Klein, tificate under its policy of encouraging the the tax- certificate policy -to bring whom he called "the industry's senior sale of broadcast stations to minority minorities into station ownership -was programing executive and the best in the buyers. But since it was a first, the com- not abused. business" missioners made it clear they would at- The station in trouble with its commer- He said Mr. Klein is getting strong sup- tempt to insure the purpose of the policy is cial policy is WGGH(AM) Marion, Ill.,

Broadcasting Sep 25 1978 27 TOP OF THE WEEK

a daytimes It has proposed 20 minutes of President Ernie Schultz of KTVY(TV) commercial time per hour normally, and Farber decision Oklahoma City then wrote a statement 24 minutes during the months of Novem- saying the organization "deplores the rul- ber, December, January and February. The sobering note ing" and surely would "direct the officers commission's guidelines set a limit 18 to proceed in vigorous legal support of minutes per hour normally. In support of to otherwise Myron Farber." his proposal, George Dodds, the licensee, From incoming RTNDA President Paul said that as a daytime -only, the station has upbeat RTNDA Davis of wcIA(TV) Champaign, Ill., (who to carry more commercial time per hour. began his tenure Friday) came the remark Commissioner James H. Quello felt in- As annual convention is under way, that he used to be in favor of only "limited clined to leave the matter to the station. `Times' reporter is sent back privilege" for reporters but "may change" "I'd let him do what he wants at his own to jail -an unwanted reminder to his opinion because of the ruling. RINDA risk, and it's a big risk " -in terms of los- the record number of broadcast Dowd, Washington said that perhaps the ing listeners. But the commission decided journalists attending that their New Jersey Supreme Court decision might to advise the station that unless the pro- rights are under continued pressure foster "more unanimity for a federal posal is amended, its renewal will be set shield law." for hearing. If there was a cause celebre at last week's (One government official who came One element of the case the staff found Radio Television News Directors Associ- across in a better light was President Jim- puzzling is that the station rarely if ever ation annual convention in Atlanta, it was my Carter, who sent, via telegram, the sells as much as 18 minutes of commercial the case of Myron Farber, the New York message that RINDA "has continued and time per hour. Times reporter sent to jail, released and strengthened its strong tradition of fight- The UHF stations whose renewals were now ordered back for refusing to turn over ing to protect the full First Amendment before the commission were WUTR -TV his notes to a court in a New Jersey rights of all reporters, including broad- Utica, N.Y., and wEZF -Tv Burlington, Vt., murder trial. casters." Mr. Carter's message outlined both ABC affiliates. They claimed they Even before word reached the conferees ways in which he said the administration lacked the financial resources to meet the at the Atlanta Hilton midway through has been helping broadcasters to be "free 5% standard. The staff recommended their meetings that the New Jersey from undesirable outside interference. ") renewal because its analysis indicated that Supreme Court had upheld contempt Organizationally there was good news. the stations were, over-all, meeting the charges against Mr. Farber, his defense Over -all attendance unofficially was placed needs and interests of the areas they serve. was pleaded by various speakers, notably at more than 1,000 when spouses and ex- The commission tentatively accepted the NBC News President Lester Crystal. hibit personnel were included. Up about recommendation, but directed the staff to RINDA members were about to take 100 over last year were the 730 working inform the stations they would be ex- up a resolution condemning prior court ac- newspeople in attendance. Another record pected to meet the 5% standard when their tions against Mr. Farber Thursday morn- was broken by exhibitors, up from 39 to financial conditions -which are improv- ing when they heard of the higher court 46. ing- permit. ruling (opposite page).Outgoing RINDA Financially, the RTNDA was said to be

Proposed fee - refund schedule being developed by FCC staff is said InNBrief to provide for "substantial" repayments -much more than 50% in many cases, up to 90% in some. Proposed "cost- based" refund sched- ule (BROADCASTING, Aug. 7) is one of three elements in draft notice of in- In reorganization NBC Radio, division as such is being abolished of quiry commission will consider Wednesday (Sept. 27). Another involves and separate AM, FM and network radio units created. Thayer, Jack G. proposed fee schedule that could be developed under existing legis- president of NBC Radio division, becomes executive VP special proj- lative authority; another would be spectrum fee proposal, written in ects, broadcasting; Robert Mounty, VR NBC -owned radio stations, be- "theoretical, economic terms :' that would require new legislation. Like comes executive VR AM radio stations; Walter R. Sabo, who has spectrum fee proposal in proposed Communications Act rewrite, it headed ABC Radio's FM network, becomes executive VP FM radio sta- would be based on spectrum- scarcity concept. tions, and Richard P. Verne, VP and general manager of radio network, becomes executive VP radio network. All four will report to Irwin Segels- tein, NBC executive VR broadcasting. NBC President Fred Silverman, an- Home Box Office announced it has leased its fourth RCA Satcom I nouncing changes, said they were designed to advance "our long -term transponder to introduce second pay cable service, designed as commitment to radio and our determination to become the leader in family-oriented daily programing for systems wishing to offer lower- radio broadcasting" He said Mr. Thayer will concentrate on planning and priced package than present service, starting about Jan. 1,. It will carry developing special projects that show promise, such as creation of addi- no sports or R -rated films but will include Movie of the Week, new G or tional networks, both AM and FM, and station acquisition. PG theatrical films usually shown 60 days after original HBO ap- pearance; Center Stage performances by leading entertainers; Family Theater series of G -rated films; Passport series ranging from popular en- Leonard S. Matthews, president of Young & tertainment to cultural events and Merry -Go -Round series of children's Rubican National, named president of programs. American Association of Advertising Agencies, effective around end of year. AAAA ABC News says independent investigation by outside law firm Chairman John S. Pingel of Ross Roy Inc. said found allegations against documentary Youth Terror: The View From Mr. Matthews, 56, was unanimous choice of Behind the Gun, to be "unjustified." Law firm's report has been surren- AAAA directors after nine -month search for dered to FCC, which is looking into charges by Black Producers Associ- successor to John H. Crichton, who died last ation that scenes in program were staged (BROADCASTING, Aug.7, et seq). December (BROADCASTING, Jan. 2). Mr. Mat - threws's Washington service (assistant secre- Communications arena would make good case study of government tary of commerce, 1975-77Y and AAAA's new wasting tax money, John Summers, National Association of Broad- Matthews activist role in Washington were said to be im- casters executive VP- general manager, told Minnesota broadcasters his portant factors in nomination and his acceptance. Former president last Friday. Reiumbursement of citizen groups for agency participation is of Leo Burnett Co., he joined Y &R as president of its national division on example he cited, saying such program has been used at FTC to fund leaving Washington. William Hesse, AAAA Washington head who has groups biased in favor of commission's proposed children's TV advertis- served as interim president, will continue in latter role until Mr. Matthews ing restrictions. Taxpayers shouldn't have to fund citizen groups at FCC, takes over, has agreed to defer mid -1979 retirement until year end. where reimbursement has been proposed, he said, arguing that if groups

Broadcasting Sep 25 1978 28 TOP OF THE WEEK Farber goes again. The New Jersey Supreme Court last Thursday ordered New York said, "one of our faults is innocence" - Times reporter Myron Farber back to jail tomorrow (Sept. 26) for contempt of court for the willingness to jump whenever a state- refusing to let a lower court judge inspect Mr. Farber's files on a murder case. The justices ment is released or a legislator wants to divided 5 -2 in upholding a lower court's contempt citation for his refusal to turn over the comment. It's resulting, he added, in a files on which he based a series of Times articles that led to the indictment and current "public [that] is tired and justifiably bored trial of Dr. Mario Jascalevich. In addition to ordering Mr. Farber back to jail -where he spent with Washington." 27 days in August before being released pending appeal to the state supreme court -the The city, he said, is easy to cover, mak- court reinstated a $5,000 -a -day fine against the Times unless the files are turned over by ing reporters lazy and often "agents" of tomorrow. The Times said it would appeal the ruling to the U.S. Supreme Court. those who wish to become newsmakers. If The majority opinion held that the Times and Mr. Farber "and those who in the future may he were a news director, he said, he would be similarly situated are entitled to a preliminary determination before being compelled to limit a Washington correspondent's tour submit the subpoenaed material to a trial judge for ... inspection:' But in this case, the of duty to five years to prevent a reporter opinion held, the trial judge had in effect already made a "preliminary determination:' from becoming stale and missing stories The state court's ruling last week held that such an inspection would be only a "procedural because of over -involvement. tool" and not in itself an invasion of the confidentiality of the files. Over-all, Mr. Reasoner said, broadcast journalists perhaps have "become too in good shape. In his report, treasurer Phil RINDA members spurred by the Farber reactive" -too willing to jump on stories Mueller said there was "good news and case, there was little dividing the conven- without thinking about their real signifi- cause for optimism." After operating at a tion. The only apparent contests were the cance. The days when there is no grabber $20,000- $21,000 deficit over the past cou- elections when Curtis Beckman of lead for a newscast, he said, should not be ple of years, Mr. Schultz said later, wCCO(aM) Minneapolis -St. Paul defeated treated with dismay but with "jubilation" RINDA may end this year a few dollars in Chris Clark Botsaris of WTVF -TV Nashville because dog days are time to do digging. the black. (Not included is a $26,650 110 -33 for the vice president /president- His charge to the audience: not to forget emergency reserve fund.) The turnaround elect job. their real jobs. Mr. Reasoner said he was attributed to a revised dues structure; doesn't mind the cosmetic elements of Reasoner: increased membership, both individually Newspeople and broadcast journalism as long as it doesn't and by broadcast group sponsors; more newsmakers too close for comfort take away from giving and getting the convention exhibitors, and the launch of Urging news directors and reporters to news. advertising within RTNDA's newsletter. avoid the trappings, of stardom was Mr. Reasoner also told the group that Managing Director Len Allen reported keynoter Harry Reasoner, the former ABC "we have to get over the idea that objec- the current membership total approaching Evening News co- anchor who returned to tive also means bland," and on another 1,850, as opposed to last year's 1,600. Not CBS News's 60 Minutes team. subject, he stressed the importance of including associates and students, both "As power grows so does temptation," educating station owners and managers to categories on the rise, Mr. Allen said there he warned. It is "easy to be a the importance of news departments. are 780 "actives" on the tally, up 20%. partner" of the powerful, "not a critic." In further remarks, Mr. Reasoner said Even without the solidarity among In the nation's capital, Mr. Reasoner he returned to CBS News because "in the

were truly representative they wouldn't have any trouble supporting necessary, he said, he will urge commission to impose goals and timeta- themselves from private donations. Mr. Summers also complained that bles. Commissioner also said he will support proposals to assert groups with no technical expertise in broadcasting may become deleg- FCC's EEO authority over cable television and to revise annual ates to World Administration Radio Conference, at U.S. expense. employment reporting form to provide commission with better pic- ture of broadcaster's use of minorities and women.

U.S. Court of Appeals in Washington has upheld FCC decision not to o adopt anti- warehousing rules that would prohibit broadcasters from Outlet Co. has filed suit against Warner Cable, NCAA, Ohio State Uni- writing contracts for programing that afford long -range exclusive exhibi- versity and ABC alleging violations of antitrust act by denying Out- tion rights against pay television. Opinion of three -judge panel said let's WcMH.TV Columbus, Ohio, opportunity to bid on carrying Ohio State commission's decision was rational. "We see no reason why the com- football games. Similar suit by Warner Cable against Ohio State, NCAA mission should not permit private action and the play of competitive and ABC was settled out of court. resulting in Warner carrying five Ohio forces to correct any lack of balance in the market that may exist;' wrote State games this year. Judge Roger Robb for himself, Judge David Bazelon and Judge Elbert Tuttle, of U.S. Court of Appeals for Fifth Circuit, who was sitting by desig- O nation. Appeal had been made by Home Box Office. Comedian -satirist Mort Sahl has signed on as afternoon talk show host (4 -7 p.m., Mon.-Fri.) on wnc(AM) Washington, effective Oct. 16. NBC -TV has developed new plan that, if adopted into National As- sociation of Broadcasters' TV code, could reduce "clutter" on three o commercial TV networks by as much as 20 to 30 minutes per week in total, NBC officials told regional meeting with western NBC -TV affili- Arthur B. Church, 82, pioneer broadcaster, ates in Denver Thursday. Robert E. Mulholland, NBC -TV president, said syndicator and NAB board member, died Friday plan wouldn't be described to affiliates or anyone else prior to NAB TV (Sept. 22) following stroke in Colorado Springs, code board's Oct. 4 -6 meeting because "we don't want it tried in the where he had been living in retirement. Mr. press;' according to participants. Ancil Payne of KING.TV Seattle, chair- Church, amateur radio operator at 14, founded man of affiliates board, told affiliates it is "good plan" and urged them WPE(AM) Kansas City, Mo., predecessor to not only to support it but to urge ABC and CBS affiliates to back it as KMBC(AM) there, in 1922. Station was acquired well. Meeting was first of four NBC -TV regional sessions. Others: Boston following year by Church of Latter Day Saints Tuesday and Atlanta Thursday this week, Chicago Oct. 3. and transferred in 1927 to Midland Broadcast- O ing Co. with Mr. Church continuing to head FCC Commissioner Tyrone Brown last week committed himself to operations. At retirement in 1955 he was presi- work for changes in commission's own equal employment oppor- Church dent of Midland's KMBC -AMTV and KFRM(AM) Con- tunity program to make sure minority employes are offered opportunity cordia, Kan., as well as head of Arthur B. Church Productions. Active in for advancement. Speaking before National Conference of Black Law- many broadcast associations, Mr. Church was longtime member of NAB yers' Communications Task Force, he said many "bright, hard -working board, joining in 1925. Survivors include wife, Cicely; son, Arthur B. and ambitious" minority employes have not had chance to get "broad - Church Jr., and daughter, Virginia (Mrs. Joseph Mazzara) of Fort Lauder- based experience" lawyers expect from government employment. If dale, Fla.

Broadcasting Sep 25 1978 29 TOP OF THE WEEK

long run," the best journalism comes from to all of us because it put investigative quoted his ABC News counterpart, Roone the operation that is the "most profitable journalism in a very bad light," Mr. Crystal Arledge, as stating that his news decisions and most watched" And in one of his stressed. depend on people's interests. But in last several asides, which frequently prompted week's speech, Mr. Salant said that what- laughter from the audience, he mentioned Robinson: Broadcast newspeople ever philosophical disagreement he may that when he first went to CBS from local must continue to earn their stripes have with Mr. Arledge, "it is clear that reporting, he took a 50% pay cut, adding, ABC's World News Tonight does give playfully, "oddly enough, 22 years later Although ABC News and Sports President priority to the important." when I went back to CBS ..." Roone Arledge had been RTNDA's first About a week earlier, Mr. Salant said, choice as speaker, Mr. Arledge, who CBS Evening News had a three -minute Crystal makes it clear: Journalists showed up at the convention, opted to give piece on a Miss America loser while World are on the run in the courts his new national deskman the exposure. News Tonight had three- and -a -half In his luncheon address, ABC's Max minutes of Barbara Walters interviewing From NBC News President Lester Crystal Robinson took the opportunity say that the Shah of Iran. His point, he said, was came warnings that First Amendment broadcast journalists had won public ac- that no matter the philosopy, "close judge- rights are in severe jeopardy due to recent ceptance but cited challenges ahead for ment calls" often must be made. court decisions. The "dangerous still more "respectability." As for ratings, Mr. Salant acknowledged trilogy" -the AT &T ruling, the Stanford Among the experiments he discussed that news that no one watches is useless, Daily decision and the Farber case -Mr. was ABC News's World News Tonight. but he added that "journalism is more Crystal said, could "seriously impair our Mr. Robinson said its regional- bureau con- than a free competitive enterprise. In a de- ability to cover the news." cept was increasing the diversity of input mocracy, it is also a great moral one." In The AT &T ruling, in which the U.S. that shapes a newscast. Based in Chicago, other remarks, the CBS News president Court of Appeals in Washington upheld a Mr. Robinson described himself as a joined other speakers in talking about the telephone company practice of turning "regional advocate" for important Mid- press /courts struggle. over subpoenaed records of telephone west stories. calls without notifying those involved, "in Similarly, Mr. Robinson, himself a black, called for diversity in terms of sex, Honored with the Paul White, effect is allowing government surveillance upset by the judiciary: Monroe of possible confidential communications," race, education and regional background Mr. Crystal said. At the least, it could within news staffs. Those who hire Bill Monroe, moderator of NBC's Meet cause journalists to "abandon the use of minorities and women just to satisfy the the Press, was on hand Friday night to pick phones or the mail if they want to conduct FCC, he said, miss the point that different up RTNDA's Paul White Award and he, an inquiry in confidence." At worst, he ad- types enrich a newscast with different too, expressed outrage about recent court ded, the "harassment" could lead re- viewpoints. actions. He also attacked broadcast regula- porters "to abandon investigative efforts." tions such as the fairness doctrine and The Supreme Court's Stanford deci- Salant on treading the line equal time, which, he said, "cheat the sion, allowing newsroom search and In making news Judgments broadcast journalist of the independence seizure, he said, "is frightening and surely promised by the First Amendment ... and it will be disruptive and inhibiting." CBS News President Richard Salant dis- so cheat the American public of the vigor Mr. Crystal chose to spend most of his cussed responsibility -a subject he fre- and diversity they're entitled to." time on the Farber case. Mr. Crystal said quently has addressed -in terms of the But Mr. Monroe s major point, in his the allegations made by the trial judge choice between giving the people news prepared remarks, was to encourage against Myron Farber were not docu- that pleases them as opposed to informa- broadcasters to include more "opinion" mented and point by point Mr. Crystal tion a journalist believes his audience on the airwaves. He said that opinion is a rebutted many of them. should know. "vital element" in American newspapers One of the "most disturbing" aspects of Admittedly, Mr. Salant said, the choice and is the only area left where electronic the case, Mr. Crystal said, was that the does not lend itself to easy answers. But journalism "has not yet fully matched judge and some members of the press left in a democracy, he said, "our strong and print." an untrue impression of "press arrogance distinct tilt must be toward that which is Mr. Monroe admitted that FCC regula- and individual greed" important rather than toward what people tions have discouraged commentary, but "It is terribly damaging to Mr. Farber's want." he questioned whether the more basic case in the public mind and also damaging As hé has on past occasions, Mr. Salant problem may be in the "mind set" of broadcasters who see commentary as "out of date, passe" Despite the fact that the airwaves were rich in opinion in years past, Mr. Monroe said that with no CBS replace- ment for Eric Sevareid, Howard K. Smith may be "the last of the Mohicans in net- work prime time." Mr. Monroe, who claimed that much of what is passed off by broadcasters as com- mentary is actually filler, encouraged his audience not to assume automatically that the public won't be interested and the pro- graming won't be profitable. He applauded the efforts being made in the direction of bringing letter-to- the -edi- tor columns to the airwaves, citing the ex- amples of CBS News's 60 Minutes and Your Turn as well as his own Meet the Press. Over -all, through "bolder opinion," Mr. Monroe said, broadcasters could take a competitive advantage, enhance their Reasoner Crystal reputations and strengthen democracy.

Broadcasting Sep 25 1978 30 KTVI THE MOST HONORED NEWS STATION IN ST. LOUIS

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BCN. A format that has proved itself BOSCH Robert Bosch GmbH, Geschäftsbereich Fernsehanlagen, Postfach 429, D-6100 Darmstadt, Fed. Rep. of Germany RobertBosch Corporation, Fernseh Group, 279 Midland Road, Saddle Brook, New Jersey 07662, USA., Compact OB van with 2 cameras KCK /R and 2 VTR BCN 40/50 Phone (201) 797 -7400 support from NRBA by announcing that tion at all, especially when we are dealing Media he has instructed his staff to "take a fresh with a regulatory system that is less like look" at the provisions in the bill restrict- the tar baby that snared Brer Rabbit than it ing radio ownership to five stations, a pro- is like the La Brea tar pits that swallowed The rewrite at vision to which the association has ob- elephants," he said. jected. The subcommittee's chief counsel, Representative Frey, who appeared in NRBA: Van Deerlin Harry M. (Chip) Shooshan, said later that person at the luncheon head table, rein- the intent is to take the multiple owner- forced many of Mr. Van Deerlin's com- and Frey try to ship restriction out altogether for radio - ments. "Obviously, radio and television but not for TV, which is also limited to five are different," he said. "It's been a long widen beachhead stations per owner in the bill. Mr. time for Congress to look at it that way. Shooshan said he did not know whether But I think that's the way to go." He told In speeches to radio convention the provision limiting radio owners to one the broadcasters that regardless of other in they keep San Francisco, station per market would also be changed. changes that may take place in the broad- pushing deregulatory benefits; In his speech, Mr. Van Deerlin also said cast section of the rewrite, radio deregula- chairman says subcommittee the staff will reconsider the "need for hav- tion will remain. And he chided other they'll take look at another ing any commission role in approving interests that testified for radio only broadcast have ownership limits [radio station] sales or transfers." before the subcommittee for "nit -pick- The subcommittee chairman peppered ing" at the bill. In a major play to the National Radio his remarks with his reasons for deciding "We're determined to have a bill," he Broadcasters Association last week, Com- on separate treatment for radio. The said. "It's not going to go away. It's not munications Act rewriters urged radio growth in radio income has been healthy, going to be nit - picked to death." broadcasters to rally behind the bill now, he said, $178 million in 1976 compared to Both congressmen concluded by exhort -. the positions taken by televi- regardless of million in 1952. But translate the 1976 ing NRBA members to begin lobbying and other trade associ- $61 sion broadcasters figure into 1952 dollars, and it shrinks to their congressmen for the bill now. ations. $83 million for the entire industry, which "Should you sit back and wait, motivated Both of the rewrite's authors, House Subcommittee Chair- has grown from 3,000 stations to 8,240 in by fear or uncertainty or by someone's Communications 25 years, he said. Furthermore, the self -interest- keeping your options open man Lionel Van Deerlin (D- Calif.) and average profit for a station in 1976 was half to see what final form the legislation ranking Republican Lou Frey (Fla.) spoke that of a station in 1952. takes Mr. Van Deerlin asked. think to the NRBA convention Monday at ?" "I The figures tell him, Mr. Van Deerlin not." lunch, followed shortly by five of the sub- said, that there is ample competition in But despite their obvious enthusiasm committee staff members who participated radio "competition which is providing for his speech, some of the broadcasters in the bill. - the drafting of diversity of choice to the consumer. Not indicated later they do have uncertainties Mr. Van Deerlin led the charge. He said diversity; but we live in an imper- about the bill, most centering on the pro- that following the summer -long hearings perfect fect world, and we must accept the fact that posed license fee they would have to pay on the rewrite, "I am more convinced government cannot remedy all imper- for use of the spectrum. During question- than ever that the time has come for radio the fections." ing of the five subcommittee staffers Mon- deregulation -now, not in 10 years -and On that point, radio is "vastly different day afternoon one broadcaster objected to in all not just the major ones." markets, from television," he said, the latter having the intended use of some fees for public The chairman, detained in Washington by only an eighth the number of stations but broadcasting. "I don't mind supporting a a votes, series of spoke via satellite. six times radio's profits. well -run Communications Regulatory He NRBA, which has split applauded Mr. Van Deerlin said he is not interested Commission [the proposed replacement industry by with most of the broadcasting in gradual deregulation of radio, as was for the FCC]," he said. "But don't ask me his bill, and made clear his dis- endorsing suggested in hearings the week before by to support my competition." taste for the position of the National Asso- FCC Chairman Charles Ferris. "Gradual After loud applause, Mr. Shooshan Broadcasters ciation of - opposing some deregulation may prove to be no deregula- replied that steps are being taken in the bill parts of the rewrite, supporting others. Radio, he said, is "fragmented and is not dominated by major group owners" - a weakness in the sense that it "makes it difficult for you to speak with one voice... IU\ It is a situation which is exploited by those who purport to represent you as broad- mutual casters and not as radio broadcasters." While most of his listeners seemed gen- radio uinely flattered by the pro -deregulation remarks, one in the audience, NAB Board member Jerry Lee of WDVR(FM) Philadel- network phia, later criticized the speech as an "ax" being driven between television and radio. He was particularly put off, he indicated, by a remark that associated NAB President Vincent Wasilewski with one of broadcast- ing's best -known detractors. Mr. Van Deerlin was making a point that it is partly the self- interest of lawyers- representing both industry and citizen groups -that is i when behind the opposition to change, he Van Deerlin via a Mutual satellite connection: said, "It is undoubtedly the complexity and mystery of the process which unites at Vince Wasilewski and Nick Johnson in GG Gradual deregulation may prove to be no deregulation urging us to retain the 'public interest' all- especially when dealing with a regulatory system standard as a basis for continued broadcast regulation." that is less like the tar baby that snared Brer Rabbit than Mr. Van Deerlin sweetened his plea for it is like the La Brea tar pits that swallowed elephants.5,

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Energy for Today . .. And Tomorrow AMAX COAL COMPANY 105 South Meridian Street Dept. 970 -M Indianapolis, Indiana 46225 to make public radio "get out of your busi- broadcasters and others, must serve the ment in the association's battle for inde- ness." The rewrite authors, he said, want public, he said, adding that to him that is pendent recognition in Washington. "I public radio to fulfill its original purpose - already implicit in the bill. really wouldn't be too diffident about tak- to provide programing for minority au- ing credit for [the rewrite's proposed radio diences and tastes that are not being deregulation],' said NRBA Executive served by commercial radio. Vice President Abe Voron. "I don't know Edwina Dowell, a subcommittee NRBA by anybody else who's been actively selling counsel, told the broadcasters that they that philosophy." 'should not concern themselves with the the bay: So confident are the leaders that mo- way in which the proceeds of the fees are mentum in Washington is with them, that spent, any more than they should be con- glory, glory they say they think they will win radio cerned with the way a plumber spends deregulation even if the rewrite falls flat - money he receives for services rendered. deregulation either in the form of a separate radio bill in Broadcasters should pay for use of a valu- Congress, or through actions at the FCC. able public resource, she said. How the Optimism fueled by rewrite prospect "I don't think there's any doubt that money is spent is for the government to pervades heavily attended radio we've rung a bell," said NRBA Chairman decide. Convention in San Francisco Robert Herpe of WPLR -AM -FM New In response to that, one broadcaster Haven, Conn. said, "I think broadcasters have reason to In most ways the National Radio Broad- In private conversations, the NRBA be suspicious of the government as a casters Association's annual gathering last chiefs sought to dispel rumors that its public trustee" week in San Francisco was just another board is divided about supporting the NRBA President James Gabbert, broadcast convention- name -tagged par- rewrite, a position announced earlier in describing the NRBA board's position ticipants talking business over cocktails, the summer (BROADCASTING, July 24) during the session, said that even with the griping about hotel accommodations and after a meeting in Washington where fee, radio will "come out way ahead" in microphones failing in workshops. But several board members were absent. Mr the rewrite. In return for deregulation, he there were moments when it looked more Voron said a subsequent vote by mail said, the fee is a "reasonable trade -off." like a big revival meeting -a radio revival showed 24 of the 25 board members in In response to stated concerns about the meeting. favor of the rewrite with one abstaining. fee being raised in the future, Mr. Cheers went up every time someone Comments at convention sessions sug- Shooshan said a specific fee schedule will sang out radio's praise, as when Arthur gested that the membership is less be included in the legislation in a future Godfrey, a surprise luncheon speaker, in- galvanized in its support, with frequent draft, not left to the commission to for- toned, "To me [radio] is by far the better opposition aimed especially at the license mulate, as in the current draft. of the two media ... the country is swing- fee. That was the recurrent criticism of the The staff also tried to calm fears about ing back to radio." bill in a session of Daytime Broadcasters the petition to revoke, which under the bill Words to that effect were heard often in Association members Wednesday. But Ray could be used to challenge a license at any San Francisco last week, where 1,630 radio Livesay, head of the daytimer group and time. Mr. Shooshan said the drafters in- operators and spouses congregated (400 an NRBA board member, said he can live tended its use to be limited to clear rule more than last year). Said one registrant of with the fee as a trade -off for deregulation. violations. Another staff member, Ronald the convention. "I think the radio people It is his proposal for a specific fee schedule Coleman, added that "if you're doing a are loving it. They're realizing the real that Representative Van Deerlin favors at good job and not breaking any rules, then strength of their industry ... Station trad- present. Mr. Livesay took a straw poll you have nothing to fear." ing is up, net profits are up. They're fully among the approximately 50 broadcasters During other questions, Mr. Shooshan realizing the impact radio has in the com- at his meeting and found roughly half will- said that if the public interest standard is munity on all kinds of living patterns." ing to support the rewrite. Only one voted put back in the rewrite, it will be done The NRBA leadership raised its years - against it, while the others abstained. without singling out broadcasters. The old battlecry for deregulation, but this While some radio operators, such as standard would say that all FCC licensees, time egged on by some of the people in those abstainers, seemed reluctant to Washington they have been trying to commit themselves now to the rewrite's reach. Communications Act rewrite co- deregulatory solution, they were not sponsors Lionel Van Deerlin (D- Calif.) bashful about airing their complaints and Lou Frey (R -Fla.) told the broad- about the current structure. EEO regula- casters they'll get their deregulatory wish tion was a frequent complaint in a session and tried to coax any lingering doubters with FCC staff members, one broadcaster into the pro -rewrite camp (see page 34). demanding to know "when you people are House Communications Subcommittee going to get off this? You have gone way to Counsel Harry M. (Chip) Shooshan, the left of this situation." Richard Shiben, returning from a boat excursion in San head of the FCC renewal and transfer divi- Francisco Bay, joined broadcaster bus sion, replied: "We are not going to get out

companions in a chorus of "glory, glory of it . unless Congress passes the deregulation," sung to the tune of the rewrite." He said the FCC's EEO activities Thanks. NRBA, which is delighted with "Battle Humn of the Republic." "will increase as time goes on," and in the the separate treatment of radio in the And the broadcasters were hardly of- future may be the key issue in renewal pro- Communications Act rewrite, expressed fended when FCC Commissioner James ceedings. its gratitude by awarding its annual Quello ordered them to "get off your asses If EEO was the main complaint at the Golden Radio Award to House Com- and sell something besides commercial session, ascertainment was a close second. munications Subcommittee Chairman time." He urged them to fight in Washing- NRBA President James Gabbert led the Lionel Van Deerlin for his courageous ton for total deregulation of their indus- critics, calling ascertainment a meaning- efforts towards the maintenance of a try -going on to say, however, that the pro- less procedure that broadcasters only put free radio broadcasting system:' Ac- posed license fee in the rewrite is an accep- up with out of fear of the government. "I cepting an antique radio for Mr. Van table trade -off for that goal, an opinion go to see [San Francisco] Mayor Mosconi, Deerlin from NRBA President James NRBA shares only reluctantly. and he says: 'Oh Christ, it's you again. Put Gabbert (right) is subcommittee ranking The rewrite, not surprisingly, was the down what you want and get out'". Republican Lou Frey. NRBA Secretary major issue discussed at the convention. Another questioner prompted FCC Bernard Mann of WGLDAM -FM High Point, NRBA leadership thrust it forward at ev- Broadcast Bureau Chief Wallace Johnson N.C., is at left. ery opportunity as the crowning achieve- to turn the tables on the group. Asked if

Broadcasting Sep 25 1 978 36 Look how DONAHUE delivers the Donahue -A Success audiences you want to reach on more stations across the U.S.!* Story to Tell and Sell! HOMES -Albany WTEN -San Fran- cisco KTVU- Minneapolis The Emmy winner that outdoes the WCCO show more homes tuned into DONAHUE than competition, especially with women 18 -49. Dinah, Mery or Mike and The numbers show what the competition knows against DoNAHUE's competi- - tion in its own time slot! everyone's watching DONAHUE! That's because it's the talk show with a difference. Emmy winner Phil Donahue RATINGS AND SHARES -The num- knows how to handle the issues, the audiences and bers prove DONAHUE pulls in markets special guests - that's what makes his show number big and small! one in most markets across the country! R Sh Always informative, definitely interesting; Evansville WTVW 11 52 DONAHUE'S timely programming fulfills part of your pub- Philadelphia WPVI 8 42 Richmond WTVR 10 59 18 lic affairs obligation. Women -49 are looking to get on Cincinnati WLWT 10 49 the DONAHUE bandwagon, so don't miss out on this audience -grabbing opportunity - DONAHUE. For more WOMEN -DONAHUE'S number one information about specific ratings in any of our 154 mar- with women on: KOLD Tucson kets, contact Don Dahlman at (513) 352 -5955. -WBTV Charlotte -WITI Milwaukee -WJBK Detroit - and WTWO Terre Haute.

WOMEN 18- 49- DONAHUE delivers more women 18 -49 than Merv, Mike or Dinah and more than DONAHUE's competition in the same slot in: Buffalo WKBW- Minneapolis WCCO- Provi- dence WJAR- Cincinnati WLWT and St. Louis KTVI.

1977 -1978 COMPARISON - DONAHUE moves more stations from a weak competitor to a solid number one position in 1978! He's done it for: WDVM (WTOP) Washington D.C. - KBJR Duluth -WSFA Mont- gomery -WPSD Paducah - and KSWO Wichita Falls.

Source NSI May' 78. Estimates Qualifications on request.

DONAHUE

Multimedia Program Productions, Inc. 140 W. Ninth Street Cincinnati, Ohio 45202 (513) 352 -5955. the FCC was going to act against stations that exaggerate their coverage areas in maps distributed to advertisers, Mr. Johnson said it is a problem he thinks should be handled by broadcasters them- selves. The commission probably will de- velop another rule, he said, "But it's kind of a tragedy ... Most of the rules that we've got on our books were originated by broadcasters." In another session with other agency representatives, the complaints about regulation surfaced again. The regional director of the Federal Trade Commission in San Francisco, Bill Arbitman, told a group that the FTC's case to try to stop the Los Angeles Times from giving favorable advertising rates to large advertisers might affect radio. He said it is possible that sta- Back on board. NRBA officer elections during e convention last week returned all but tions might be able to continue charging one to the executive committee. James Gabbert of KIOI(AM)- KIOI(FM) San Francisco was lower rates for bulk time buys if the FTC elected to his fifth term as NRBA president (sixth, including the time when NRBA was still succeeds in the Times case but they would the National Association of FM Broadcasters) and Robert Herpe of wPLR(FM) New Haven, have to prove that the practice is justified Conn., to his fifth term as chairman (seventh, including NAFMB). Also returned were: by the costs -which means, he said to a Stephen Trivers of WOLR(FM) Kalamazoo, Mich., NRBA vice president-East; Bernard, Mann chorus of groans, that they would have to of WGLO -AM -FM High Point, N.C. secretary; Loring Fisher, Bonneville Broadcasting, Tenafly, keep records. N.J., treasurer. Lynn Christian, Century Broadcasting, Chicago, was elected vice president - Other comments more closely matched West. Above, some of the NRBA leadership faces the membership: (I to r) Mr. Christian; the deregulatory mood. Issie Jenkins, Thomas Schattenfield, NRBA counsel from the Washington law firm Arent, Fox, Kintner, deputy general counsel of the Equal Em- Plotkin & Kahn; Mr. Trivers; Mr. Gabber(; Mr. Herpe and Abe Voron, NRBA executive vice ployment Opportunity Commission, said president for government relations. that agency has undertaken a reorganiza- tion that should expedite the complaints process. Where companies used to be have to undergo a thorough EEO examination in every case, often taking two years to resolve, the commission will now confine its investigations to the specifics of the complaints. In addition, she said, the FCC and EEOC have made an agreement to share information, which she said should cut down on the paperwork for broad- WsIly Johnson casters. Mutin Levy u Frank Lloyd, administrative assistant to FCC Chairman Charles Ferris, told the broadcasters they now have an FCC chair- man who favors radio deregulation, The regulators. The NRBA's annual question- and -answer bout with FCC staff included as although as a gradual rather than immedi- panelists: (I to r) Arthur Ginsburg, Complaints and Compliance Division; Martin Levy, ate process, and who has no interest in deputy chief, Broadcast Bureau; Wallace Johnson, chief, Broadcast Bureau; Thomas content regulation. He is not likely, Mr. Schattenfield, NRBA counsel; James Gabbert, NRBA president; C. Phyll Home, Field Lloyd said, to go after such things as dirty Operations Bureau; Richard Shiben, Renewal and Transfer Division, and Dennis Williams, record lyrics. Broadcast Bureau aural existing facilities branch. Taken as a whole, the convention was a satisfying one for NRBA's directors. The attendance, which apparently did not suffer at all from the National Association of Broadcasters' new radio program con- ference last month, was the highest in the NRBA's four years as an association for both AM and FM radio. The leadership doesn't think it has peaked yet. "I think we're far from it," Mr. Voron said. He said Streeter E` Amo Ird Ka some of the large groups, including net- Robert Norman Porker " works, who left the association feeling it was a divisive force when it converted from FM -only, are beginning to show in- terest again. Although he doesn't expect 4 them to be paying dues soon, Mr. Voron does think there may be some network The future is soon. Representatives of five AM stereo systems pitched their companies' representatives participating in convention plans before a standing- room -only NRBA workshop crowd. The FCC, which is to put out a sessions next year: "They'll find out that call for comments this week on all five, may pick none, moderator Harold Kassens of the we're not a bunch of bomb- throwing National AM Stereophonic Radio Committee said. But later in the day, FCC Broadcast radicals who are out to destroy the indus- Bureau Chief Wallace Johnson said "it is quite well -established that we will approve one" try." He doesn't think it an unreasonable and implement it. The panelists above: (I to r) Mr. Kassens; David Hershberger, Harris Corp. goal for NRBA which now has 1,253 radio (CPM system); Robert Streetor, Magnavox; Norman Parker, Motorola (C -Guam system); stations, to one day include all or most of Arno Meyer, Belar Laboratories; Leonard Kahn, Kahn Research (Kahn -Hazeltine system).

Broadcasting Sep 25 1978 38 Until now you wouldn't consider buying a demod for $1775.

The remarkable Scientific- Atlanta 6250 falls chronous detector. Intercarrier sound detection, about $7,000 short of the price you might nor- also direct mode with synchronous detection mally pay for a comparable high quality demod- option. Local or remote control of chopper on/off, ulator. But it doesn't fall short in engineering and envelope/synchronous detection, intercarrier/ performance. We've sold over 300 6250 Demod- direct sound detection. Automatic switch -back to ulators since its introduction a year ago. In fact envelope mode if phaselock is lost in synchro- one group of station engineers wrote, "we are nous mode. AC operation with optional +DC amazed at your demod's performance," after standby powering. Optional powering from - DC. comparative bench tests against a unit close to Consider the organization. At the forefront the $10,000 range. of the companies who are revolutionizing world Consider the specs. 100 uy input sensiti- communications via satellite, Scientific- Atlanta vity. Video response --*0.5 dB to 4.18 Mhz, has had to meet some of the toughest requirements ±2.5% differential gain and ± 1° differential for performance, reliability and economy. The phase. With audio response ±0.5 dB 30 Hz to results of this experience are evident in our ad- 15 KHz. vanced Consider the features: Zero chopper capable 6250 Demodulator. of operation from external as well as internal For a demonstration, call Harry Banks at command. Envelope detector with optional syn- (404) 449-2000. Or write us. Scientific Atlanta

United States: 3845 Pleasantdale Road, Atlanta, Ga. 30340, Telephone 404 -449 -2000, TWX 810 -766-4912, Telex 054 -2898 Canada: 1640 Bonhill Road, Unit 6, Mississauga, Ontario, L5T 1C8, Canada, Telephone 416 -677 -6555, Telex 06- 983600 Europe: 1-7 Sunbury Cross Centre, Staines Road West, Sunbury on Thames, Middlesex TW16 7BB, England, Telephone Sunbury on Thames 89751, Telex 89601.5 A readerVM, writes:

b______areNMI MINI are crybabies.::

He also said we "have no guts." These remarks are one reader's response to an adver- tisement in our recent corpo- rate advocacy campaign, "In Search of Solutions." The campaign explored many of the problems facing the steel industry. Other readers implied that we do not always tell the whole truth. One responded by suggesting, in effect, that the solutions to our problems are right under our noses. And a few made comments that aren't printable. Are we crybabies with no guts? Many readers didn't think so. They wrote in sup- port of our position or asked for more information in order Lewis W. Foy, Chairman to consider our side of the Bethlehem Steel Corporation story. ergy, pollution control, steel volves give and take and is Those readers who share imports, government over- rarely achieved instanta- our concern for a healthy regulation, and tax reform neously. For example, a num- economy apparently got the among them. And we're ber of misconceptions about point of our message: there searching hard to find solu- the steel industry and its are no simple, easy solutions tions. problems emerged in the mail to the complex problems af- Effective communication generated by our campaign fecting the steel industry: en- on controversial issues in- and in the public press. Misconception. Misconception. Misconception. The American steel industry European and Japanese steel- American steelmakers suffer is in trouble because it has workers turn out more tons from inefficient management. been slow in adopting new per hour than American steelmaking technology. steelworkers do. Fact. A staff report of the Bureau of Economics to Fact. The subject of an Fact. In terms of worker the Federal Trade Commis- alleged technology "gap" or productivity, the American sion dated November 1977 "lag" in America's steel in- steel industry is well out says this: "To the extent that dustry was covered in a report ahead of most of its foreign an assessment could be made to Congress prepared by the competitors. of the technological and fi- Research Division of the For the year 1976, here's nancial decisions of the man- Congressional Research Ser- how some of our overseas com- agers of U.S. steel firms, they vice, Library of Congress, No- petitors stacked up when a were found to be efficient. vember 1975. That report value of 100 was assigned to the Thus, the data do not appear concludes: "The United States average output per hour of to support the hypothesis that does not lag significantly be- American steelworkers: French relatively poor performance hind the rest of the world in steelworkers rated in a range by U.S. managers explains the the several kinds of tech- from 61 -69, West Germans 81- pattern of international steel nology employed in the steel 90, British steelworkers 46 -49, trade flows." industry...." and Japanese 108 -126. Misconceptions about In October 1977, the staff These productivity ratings America's steel industry con- of the Council on Wage and are based on data compiled by tinue to abound. Meanwhile, Price Stability stated in its Re- the U.S. Department of Labor, we do what we can to debunk port to the President on Prices Bureau of Labor Statistics, Of- them and move ahead confi- and Costs in the United States fice of Productivity and Tech- dently. Today, Bethlehem Steel Industry: "A comparison nology: "International Com- Steel is lean, technologically of modern efficient plants in parisons of Productivity and advanced, and competitively Japan and the U.S. shows a Labor Costs in the Steel In- sound. And we are constantly substantial Japanese cost ad- dustry ... ," dated November in search of new ways to work vantage because of lower cap- 1977. smarter and produce better. ital construction costs, and For more information about steel industry problems and our recommended lower wage rates, and not be- solutions, write for our booklet, "In Search of Solutions." Public Affairs Department, cause of better technology." Room 476 -A, Bethlehem Steel Corporation, Bethlehem, PA 18016. Although we don't always agree with the Council on Wage and Price Stability, this conclusion of its staff is one ._.o n ,` we're happy to share. ipúh % The fact is the American --_.._,. steel industry has spent a ¡IIIIÌIIIIIÍIIÍÍIII'ÍÍívúííúííúÍíúh . üíí/Ííí. ' " I'';>i9 "-'Ì U'...wjvIIIIIII ,,/I whopping $20 billion -plus to IIII modernize and upgrade exist- l`1I ing plants over the past ten 1,1t7.1i104,-,, ,1¡ I :í -Jl wrJ years alone. As a result, most í-" Ilbq j III of our facilities are a lot more 'sd: ', ;ísí%i modern than some people i think. And much of the mod- i7'j''Q ern steel technology in use abroad actually evolved from developments right here in the U.S.A. Bethlehem Still in search of solutions radio in its ranks. the contrast between the San Francisco they have an affirmative obligation to con- There seems to be some sympathy for meeting and the 1974 convention in New sider all applicants for positions and may that goal among members, many of whom Orleans, the association's last year as the not discriminate against the handicapped, express their enthusiasm for the associ- National Association of FM Broadcasters. that it must be on all employment notices ation in anti -NAB terms. "We get inun- The members then showed a desire to and pertinent documents and that facilities dated with TV at NAB," said one broad- reach out for audiences with differing must be changed where it could be done caster. "Radio is really coming to the front tastes, to dabble in the unorthodox, he without unreasonable expense or disrup- in a big way and needs its own associ- said. Now, as FM's fortunes have turned tion. Other groups, including the National ation." But another with a more moderate and "as you become bigger and more es- Easter Seal Society for Crippled Children view said, radio needs NAB: "From a leg- tablished in Washington," he said, "I and Adults, the Center for Independent islative and political standpoint there are hope you don't lose that FM spirit." Living Inc., National Center for Law and many things we can do together." He ad- the Deaf and the National Capital Area ded, however, "but from a training and Coalition of Citizens with Disabilities, learning standpoint, NRBA can do it bet- took similar positions. ter." Rules on hiring The National Association of Broadcast From a seller's standpoint, an exhibitor handicapped Employes and Technicians saw it as "an with CCA Electronics Corp. said, "You appropriate step toward elimination of bar- know, of course, that NRBA is becoming draw opposition riers which deny handicapped individuals another NAB." He said a few years ago, a productive life and toward implementa- when some major firms were resisting in- Broadcasters unite in urging tion of our national policy against dis- vitations from NRBA, "they got letters FCC to keep that category crimination." from NRBA members saying, 'If you out of EEO reporting forms The preponderance of broadcaster com- don't care any more than that, then the ments argued that "handicapped" defies hell with you.' [Now] everybody's feeling Broadcast organizations and stations say definition. Speaking of the definition in the pressures to show here." they encourage and support the hiring of the Rehabilitation Act, the Broadcast Fi- Other exhibitors were more reserved in handicapped persons but that it is unwise nancial Management Association said, their praise, but complimentary nonethe- for the FCC to require such hiring in its "Read literally, this would seem to include less. "I'd say it's a fair show," said an aCA equal employment opportunity rules and everything from hypochondria to impo- representative. "We get more than the regulations. tency." The group said the Department of tire- kickers." He said RCA plans to bring As part of its ongoing proceeding to Health, Education and Welfare had trou- "a lot more new equipment" next year. modify the annual employment report ble with the definition and "if the depart- Still, all was not roses on the exhibit (form 395), the commission issued a pro- ment having primary responsibility and floor. Drawing a bigger crowd than it anti- posed rulemaking asking whether handi- expertise in this area is unable to define cipated when it reserved the Hyatt Regen- capped persons should be included in EEO the term ... it would be unthinkable for cy two years ago, NRBA used the largest requirements, whether it should try to in- the FCC to presume it could do any bet- convention hall for luncheons and meet- crease station ownerships by handicapped ter." ings, and moved the exhibitors into the persons and to what extent station facil- CBS, supported by comments from basement -some, including the bigger ities should be modified to facilitate hiring several others, said in the face of a lack of manufacturers, into the garage. Com- of the handicapped. evidence that broadcasters discriminate plaints from the big sellers about low ceil- Asserting that the issue raises "unique against the handicapped, action by the ings, inaccessability and lack of preferen- jurisdictional and policy questions," the commission is unwarranted. tial treatment brought apologies and National Association of Broadcasters, sup- Put another way, Metromedia said, promises to do better next year from the ported by Metromedia Inc., filed a motion "Although it is obviously difficult for the NRBA officials. to sever the proceeding from the proposed commission to remember, it does not have Something in the way of a closing ad- rulemaking on modification of the annual plenary authority to roam across the social monition for the convention -although it employment report. Field Communica- landscape in search of new regulatory was heard by only about 50 broadcasters - tions also called for a separate inquiry. horizons ... The commission has ab- came from the FCC's Lloyd. After three The FCC proposal was opposed on a solutely no authority to require the private days in the overflow radio crowd, he noted number of grounds. Many, including the entrepreneurs who comprise our commer- NAB, challenged the commission's au- cial broadcast system to hire and accom- thority to impose any such regulations. modate their facilities for the myriad in- They said the term "handicapped" would dividuals (including alcoholics and drug be difficult if not impossible to define and addicts) who fall within one of the existing that handicapped persons would be hard to federal definitions of handicapped per- identify. They said that modifying facilities sons." to meet needs of possible handicapped Filing jointly, Pacific FM Inc. and Talk- employes would be disproportionately ex- ing Machine Co. Inc. expressed the view pensive to any potential return. of most petitioners in opposition, saying There were some disagreements, most the proposal would create financial hard- from organizations representing handi- ships. Making "reasonable accommoda- capped persons. Galesburg Broadcasting tion" for a handicapped employe would Co. and Citizens Group for the Physically entail "any number of expensive, time - Handicapped, both headed by Lester T. consuming and disruptive alterations" in Pritchard, a victim of cerebral palsy, said facilities and operations, they said. And, the FCC had "indisputable" responsibility BFMA said, such costs are beyond the to support an antidiscrimination policy scope of the majority of broadcasters. and that the handicapped were victims of BFMA, CBS, and others including For- discrimination. ward Communications and Group One Jobs are consistently denied handi- Broadcasting Co. said such rules would capped persons, they said, even when the unduly invade the privacy of handicapped handicap has no relation to the duties in- persons who would have to fill out forms The FCC's Quello. The message in his volved or where minimal accommodation identifying their handicaps. fortune cookie at NRBA's Chinese or adjustment by a potential employer Disapproving of the proposal to give the luncheon said: "May the spirit of could be made. handicapped an advantage in buying sta- deregulation be with you forever." They said broadcasters should be told tions, KNFM(FM) Midland, Tex., suggested

Broadcasting Sep 25 1978 42 ...AND NOW THERE ARE N NE.

With the recent acquisition of KIQQ -FM, Los Angeles, Outlet Broadcasting now reaches coast to coast, with five radio and four television stations serving six key major markets. We welcome FM -100, the West Coast's "Sound Above The Rest," to one of America's fastest - growing broadcasting groups.

Q)UTLET BROADCASTING An Outlet Company Division.

WJAR -AM WTOP -AM WDBO -AM -FM KIQQ -FM WCMH -TV (NBC) WJAR -TV (NBC) Washington, D.C. WDBO -TV (CBS) Los Angeles, Cal. Columbus, Oh. Providence, R.I. KSAT -TV (ABC) Orlando, Fla. San Antonio, Tex. they, "just like anyone else," apply to the FCC for available frequencies. Ferris on the First: CBS, KNFM, BFMA, Forward Com- There are munications, the National Radio Broad- casters Association and others favored some affirmative obligations, too voluntary regulation and said the commis- FCC chairman addresses traditional sion Society in New York on Wednesday, sion should encourage, not require, hiring opening IRTS luncheon, delivers noted that the case of New York Times re- the handicapped. Forward said the agency word to broadcasters: You're not porter Myron Farber illustrates the ten- could serve as a positive force in identify- doing all you can to inform public sion between a reporter's right to investi- ing general problems of the handicapped gate in confidence and an accused's right seeking broadcast employment through At a time when the First Amendment and to obtain evidence needed for a fair trial. educational programs, dissemination of the broadcast and print journalists who And the Born Innocent affair, he said, information and "encouragement of sen- rely on its guarantees of freedom are "raised the issues of freedom and ac- sible self -regulation measures." Streator under increasing pressure, FCC Chairman countability in the most striking and tragic Broadcasting Corp. said the issue could Charles D. Ferris has advised journalists way." The judge dismissed the $11- million best be handled on a case -by -case basis. to look primarily to their own resources to suit filed by a young girl who was sexually Harte -Hanks Southern Communications protect their independence. And in the assaulted by a group of youngsters sup- and Basic Media Ltd., filing jointly, offered process, he suggested that broadcasters posedly incited by a scene in the NBC a compromise -the FCC could credit spend more on news and worry less about movie. But, Chairman Ferris said, "the licensees who hire handicapped, but not profits. questions raised (by the suit) remain require development of a full EEO pro- Chairman Ferris, who was speaking unanswered." gram. before the International Radio and Televi- He noted that some journalists have

Establishmentarians. The annual fall kick -off of the International Inc.; Vincent T. Wasilewski, National Association of Broadcasters; James Radio and Television Society is traditionally a sell -out affair and its H. Rosenfield, CBS -TV network; Robert E Mulholland, NBC -TV network; head -table virtually a "Who's Who" of broadcasting and the allied arts. Thomas F. Leahy, CBS Television Stations division; James T. Shaw, ABC Last Wednesday's event, at the Waldorf- Astoria in New York, maintained Television; Ralph S. Mann, International Creative Management. the tradition. IRTS officials counted a record 800 in attendance. At the Third tier: John J. Walters Jr., Harrington, Righter & Parsons; Gene head table were (above. I to r): Accas, Leo Burnett Co.; James L. Greenwald, Katz Agency; Michael D. Bottom tier: Daniel T. Pecaro, WON Continental Broadcasting Co.; Drexler, Doyle Dane Bernbach; Albert B. Shepard, Media Corp. of Ameri- Gerald M. Levin, Home Box Office; Joel Chaseman, Post- Newsweek Sta- ca; Jack G. Thayer, NBC Radio division; Dan Rodgers, John F. Murray Ad- tions; I. Martin Pompadur, Ziff Corp.; Lawrence P. Fraiberg, Metromedia vertising Agency; Michael D. Moore, Benton & Bowles; Howard Eaton, Television; Franklin C. Snyder, Hearst Broadcasting; Roy H. Park, Park Ogilvy & Mather; Edward Bleier, Warner Bros. Television; Don Menchel, Broadcasting; Jerome Feniger, Horizons Communications; Joseph P MCA Television; Peter J. Spengler, Bristol- Myers; Walter A. Schwartz, Dougherty, Capital Cities Communications; Robert L. Glaser, RKO Gen- Blair Television; Sam Cook Digges, CBS Radio division; James R. Sefert, eral Television; Donald H. McGannon, Westinghouse Broadcasting; Peters, Griffin, Woodward; Gerald B. Baldwin, Young & Rubicam; Martin Clifford M. Kirtland Jr., Cox Broadcasting; Stanley S. Hubbard, Hubbard F. Connelly, Petry Television. Broadcasting; Philip J. Lombardo, Corinthian Broadcasting; Frank Fourth tier: John Cannon, National Academy of Television Arts and Shakespeare, RKO General; Norman E. Walt, McGraw -Hill Broadcasting; Sciences: Lionel Schaen, K1,1-ry Los Angeles (president, Hollywood Bill Michaels, Storer Broadcasting; Terrence A. Elkes, Viacom Interna- Radio and Television Society); A.R. Van Cantfort, wse -N Atlanta (presi- tional; Allen H. Neuharth, Gannett Co.; Leavitt J. Pope, WPix Inc. (Attend- dent, National Association of Television Program Executives); Herman ing luncheon but absent when picture was made: James E. Conley, W. Land, Association of Independent Television Stations; Roy Danish, Meredith Broadcast Group.) Television Information Office; Miles David, Radio Advertising Bureau; Second tier: Avram Butensky, Viacom International (and president of M.S. Kellner, Station Representatives Association; Robert L. Schmidt, Na- IRT Foundation); Arthur A. Watson, NBC Television Stations division; tional Cable Television Association; Timmi Pierce, NBC (president -elect, Richard A. O'Leary, ABC Owned Television Stations division; Nat American Women in Radio and Television); Rick Devlin, WOR(AM) New Lefkowitz, William Morris Agency; John W. Kluge, Metromedia Inc.; Mark York (president, New York Market Radio Braodcasters); Lawrence B. Goodson, Goodson -Todman Productions; Herbert H. Brodkin, Titus Pro- Taishoff, Broadcasting Publications; Roger D. Rice, Television Bureau of ductions; FCC Chairman Charles D. Ferris: Giraud Chester (at lectern). Advertising; Albert Warren, Television Digest; Tom E. Paro, Association Goodson-Todman Productions (and IRTS president): Gene F. Jankowski, of Maximum Service Telecasters, and Norman R. Glenn, Decisions CBS /Broadcast Group; Julian Goodman, NBC; Everett H. Erlick, ABC Publications.

Broadcasting Sep 25 1978 44 It takes guts to run your video through an Ikegami broadcast monitor

With twice as tegrated circuits many image -mak- for high stability, ing dots on its long service life, tube, an Ikegami color-tv monitor can show up in and very modest appetite for power. Their pic- unnervingly high resolution a dozen or more ture tubes have black matrices for maximum con- things that could go wrong in your picture. Not trast and best color fidelity. A keyed back -porch just purple cows, but the smallest anomaly in clamping circuit keeps pictures stable with proper linearity, the slightest picture distortion, the most black level. Video response is +1 to -2 dB from marginal overload. 60 Hz to 5 MHz. This one is our Model TM14 -2RH. A comb filter You can get an optional remote control for helps maintain resolution to more than 600 lines. brightness, contrast, and chrome. It gives you a choice of over- or under -scanned We really shouldn't have to give you all the picture display. specs. The name Ikegami alone is enough to tell Damage to its picture tube is prevented by you how good they are. But if you do insist on power -protective circuits. Up front are all adjust- more, ask Ikegami. Ikegami, the leading manu- ments for its 14 -inch CRT and inside are modular facturer of ENG cameras, manufacturer of the PC boards for simple servicing and maintenance. best in studio cameras, and now the best in moni- A keyed back-porch clamp system keeps the black tors, too. level constant for maximum picture stability. There are both pre -set and adjustable controls. Video response is from +1 to -2 dB from 60 Hz to 8 MHz. It has extemely rigid, sturdy construction and is available in a free -standing cabinet or for standard 19 -inch rack mounting. Its built-in de- gaussing circuit and magnetic shield to fend off external magnetic effects make it possible to move the Ikegami monitor without affecting its pic- ture. Also available from Ikegami are our Series Eight monitors for broadcast studios. There are Ikegami Electronics (USA), Inc., 29 -19 39th Ave., four models, 25, 20, 16, and 14 inches. All use in- Long Island City, N.Y. 11101. (212) 932 -2577 IS ThE

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ENTERTAINMENT, INC.

1978 ITC Entertainment, Inc. KERMIT THE FROG ® Henson Associates, Inc. 1956, 1978 asked Congress for remedial legislation. press. Next year, the United Nations Outer Corporation for Public Broadcasting al- But he cautioned against reliance on legis- Space Committee will consider a resolu- ready has two -year authorization; under lation. "The existence of New Jersey's tion to require broadcasters using direct the Senate bill, it would have five; under shield law did not keep Myron Farber out broadcast satellites to obtain prior consent the McClure amendment, three. of jail," he said. "And what Congress before transmitting programing to the Communications Subcommittee Chair- gives, Congress can take away ..." citizens of another country. And at the man Ernest F Hollings (D- S.C.), sponsor "For myself, I would urge you to look World Administrative Radio Conference of the bill, said the three -year period was more to yourselves to protect your inde- in Geneva next year, he said, "third world not arbitrarily chosen. He said it was the pendence against outside challenges." The nations are expected to seek a greater time needed to obtain information on power of the broadcast media, which have share of the spectrum to gain greater con- which to act as congressional overseer, it is been "the nemesis of corrupt politicians trol over international communications." a means of insulating public broadcasting who wanted to hide their abuse, and the Chairman Ferris suggested that such against political influence and it is a com- patron of oppressed citizens," he said, can challenges could be met by programs de- promise with CPB, which had asked for be used to give the public a better under- signed to help developing countries build a five years. He said three -year advance au- standing of journalists' problems and of strong communications capability and es- thorization gives stability to public broad- the "critical role" journalists play in a de- tablish sources of news that can compete casting and the over -all five -year autho- mocracy. freely in the same markets as the western rization is a "guarantee" of political inde- But, he said, the broadcast media have news media, and by exposing third world pendence. not dealt with the fundamental issues. So journalists to American press concepts - The vote was 63 -20 opposing the far as he knows, he said, they have given ideas that have been advanced by Ameri- amendment. little air time to coverage of the Com- can journalists concerned about press The other McClure amendment would munications Act rewrite - "even though policies in third world countries. limit executive salaries to $66,000, the the rewrite effort raises critical questions It would also help, he suggested, if the current salaries of cabinet members. "I concerning the communications industry." public were "educated to the harsh reality do not believe it is an unreasonable restric- Nor, he added, have the broadcast media that decisions in these little -watched inter- tion," the senator said. "And I see no good attempted to explain the free press -fair national technical meetings may have pro- reason why an executive at the CPB, the trial dilemma posed by the Farber pro- found effects on their ability to know and Public Broadcasting Service or National ceeding or to explore the ramifications of understand" foreign countries. Public Radio should receive a higher salary the Born Innocent case. than a cabinet secretary." Public broadcast- In short, he said, broadcasting - "our ing is not in competition with the profita- most powerful medium -has shown very ble commercial networks, he said, and its little interest in talking about itself, or the Senate OK's its executives should not be compensated at function of the First Amendment, a fact comparable levels. which may help explain why pollsters have version of funding Senator Hollings said CPB is a private found that a majority of the American entity without political influence, "and let people would not favor the First Amend- for public us try to treat it as such. If we start legislat- ment if it were put to a vote." ing salary limitations we treat it as a gov- He said commercial interests dominate broadcasting ernmental entity. That would be my real broadcasters' selection of programs. "The objection ..." He said network executives drive for improved Nielsen ratings is well Differences with House measure, make upwards of $300,000 annually known," he said. And another fact con- including one of $20 million, (much higher with stock options), so firming "the overriding concern for prof- must be ironed out in conference public broadcasting salaries (the new CPB its," he added, is that, "despite the ob- president will make $70,000) are hardly vious need for political coverage in 1976," The Senate version of the public broad- comparable. Speaking of Robben Flem- the budgets for the three networks' news casting three -year financing bill passed on ing, the new CPB president, Senator Holl- divisions "amounted only to about 3% of a voice vote last week as senators handling ings said as president of the University of the total annual expenditures of their par- the legislation staved off restrictive Michigan and a paid member of the boards ent organizations." (The dollar figure was amendments. The bill, essentially of directors of two companies (both of $218,166,000.).The statistic, he said, indi- unchanged, now goes to conference, which by law he has to resign to become cates the relative importance those organi- where differences between it and House - CPB president), Mr. Fleming will take a zations -and he was referring to ABC passed legislation will be worked out. substantial cut in pay to come into public Inc., CBS Inc. and RCA -place on news Those differences, one Senate staffer broadcasting. and information. said, are "mostly in style and degree of ap- That amendment lost by a 48 -33 vote. He also used the occasion to restate his proach." For instance, the House put a sal- Two other senators put forth amend- view that the First Amendment is not the ary ceiling on public broadcasting execu- ments, then withdrew them after they had sole possession of journalists. Broad- tives, the Senate did not; the House autho- their say. William Proxmire (D -Wis.) used caster's "commitment to free speech and rized $180 million for CPB in 1981, $200 the occasion to condemn the fairness a free press would enjoy greater credibili- million in 1982 and $220 million in 1983, doctrine and to suggest that Congress lift it ty," he said, if the industry did not oppose the Senate, $180 million, $200 million and and the equal time requirements as ap- efforts to increase the number of compet- $200 million; the House included a partial plied to radio broadcasting. There is no ing sources of news and information -on lifting of the ban on editorializing, the question that there is "no freedom of the cable as well as over the air. `As I have Senate emphatically did not; the House press for radio and television," he said. stated before," he said, "I am firmly com- encouraged use of review panels to deal "They are censored; they are licensed; mitted to the view that the First Amend- with programing, the Senate did not. they are subject to not only oversight by ment embraces the right of readers, Two major votes in the Senate debate the FCC but also to the denial of their viewers and listeners to access to the concerned amendments from James Mc- license if they do not comply with the fed- widest variety of views and opinions." Clure (R- Idaho) to cut back advance fi- eral regulations. There is no question that If home -grown freedom of the press nancing authorizations from three years to this is a censorship." issues are not enough, Chairman Ferris one and to limit executive salaries. Restrictions like the fairness doctrine noted that some are being debated in inter- Senator McClure said the courts have are self- defeating, he said. They promote national arenas. At a UNESCO meeting in ruled that Congress has an oversight "sameness, blandness, timidity and con- Paris next month, the Soviet Union and responsibility with respect to public broad- formity. The American people are the third world countries will press for a casting, and that there is more assurance losers." "declaration on the mass media" that U.S. of this responsibility of authorizing legis- Senator Barry Goldwater (R- Ariz.) representatives say would place national lation is required at more frequent inter- offered an amendment which said any pro- sovereignty above the principles of free vals than that proposed in the bill. The gram provided to public television by the

Broadcasting Sep 25 1978 48 For thousands of Americans with kidney disease, these are the threads of life.

Hollow fibers that are part of an artificial kidney made with a chemical developed by Phillips Petroleum. Most doctors agree, the best treatment for machines is a unique, disposable "kidney"that's a patient with severe and permanent kidney made with a chemical developed by Phillips failure is the surgical transplant of a healthy Petroleum. It consists of thousands of fine, hol- kidney from a donor. low fibers, specially designed to remove excess But some patients are just not suited for a fluid and impurities from the blood stream. transplant. Others may need time to recover These fibers are so effective, a patient's from the trauma of their kidney failure before entire blood supply can be purified by spend- they are ready for surgery. Or they must be ing just a few hours on an artificial kidney maintained until a suitable donor is found. machine, two or three times a week. So for thousands So thousands of hospital-based outpatients of people whose who are waiting for a healthy kidney from a kidneys have failed, donor can now lead full and productive lives. an artificial kidney Developing lifesaving chemicals while we machine is the only make fine products for your car. That's per- hope for survival. formance. From Phillips Petroleum. At the heart of Disposable, artificial kidneys can take over when human kidneys fall. these remarkable The Performance Company federal government must also be provided to commercial television. He then lashed out at the Carter administration for Changing-nHands "breaking new ground in its attempts to acquire a favorable media image. White The beginning and the end of station transfers: House staffers are even trying to manage from proposal by principals to approval by FCC the news. This administration has moved menacingly first into public broadcasting and more recently into the commercial area." Proposed Swaggart is president of Swaggart Broad casting, division of The Jimmy Swaggart He was speaking of a series of public KQIZ -AM -FM Amarillo, Tex.: Sold by Evangelistic Association, which also owns television broadcasts of concerts at the Tascosa Broadcasting Inc. to Wiskes/ WLUX(AM) KJIL(FM) White House and the offering by the Baton Rouge; Abaris Communications for $1,950,235 White House of "cabinet members for in- Bethany, Okla.; KWJS(FM) Arlington, Tex.; plus $377,000 consulting agreement. WHYM(AM) Pensacola, Fla., and WJYM(AM) terviews by local television stations at the Sellers, Adams and James D. taxpayer's expense." Keith Bowling Green, Ohio. In addition, Swag - Shelton, have noother broadcast interests. gart Broadcasting is subject to Defending the fairness doctrine, Sena- buying, Buyer is owned principally by John Hig- FCC approval, KWKI(FM) Kansas City, tor Hollings said, "We the people have the Mo. gins and Don J. Wiskes, who also own (BROADCASTING, Sept. 18). WAME oper- First Amendment. The Constitution is for KIxY -AM -FM San Angelo, Tex. Mr. Higgins ates full time on 1480 khz with 5 kw. we the people of the United States, not we is president Abaris Inc., Chicago real Broker: Blackburn & Co. the 10,000 licensees." Actually, he said, of estate development company, and Mr. "if you want to get technical here, there WAEO -TV Rhinelander, Wis.: Sold by Wiskes owns D. J. Wiskes & Associates, are only 933 in public radio broadcasting. Northland TV to Seaway Communications Chicago, financial consultancy and real He is talking, if you please, in his amend- for nearly $1 million (see this page). estate development firm. KQIZ is 500 w ment ... for 933 Americans as compared daytimer on 1360 khz. KQIZ -FM is on 93.1 KSPO(AM) Spokane, Wash.: Sold by to the almost 220 million that I speak for, mhz with 71 kw and antenna Radio Spokane Inc. to California Newspa- the people in general." 160 feet above average terrain. Broker: Dan pers Inc. for $350,000. Seller is owned by Responding to Senator Goldwater, Hayslett & Associates. Richard B. Wheeler, who has no other Senator Hollings said the Senate should be broadcast interests. Buyer, publisher of more it WAME(AM) Charlotte, N.C.: Sold by "cautious" before convicts the ad- San Rafael, Calif., Independent Journal a Mission Broadcasting Co. to Swaggart ministration. He said former White and applicant for new TV at Santa Rosa, Broadcasting Co. for Jack House "PR" man bragged this was his $1.2 million. Calif., is owned by Justus John Craemer is which bill, but "it our bill from the Commerce Roth is president of seller, also (40%), Wishard A. Brown (31%), Barbara Committee. In fact, we did the owns KERE(AM) Denver, WWOK(AM)- principal B. Leibert (19%) and Norwin S. Yoffie draftsmanship on it even before the House WIGL(FM) Miami and KONO(AM) -KITY(FM) (10 %). Messrs. Craemer and Brown are San Tex. The Rev. Lee did." Antonio, Jimmy part owners of, and Mr. Yoffie officer of, KTIM -AM -FM San Rafael. Ms. Leibert owns real estate investment firm. KsPO is on 1230 khz with 1 kw daytime and 250 w FEATURED BY night. Brokers: Hogan -Feldmann Inc. and William A. Exline AMERICA'S OUTSTANDING Inc. MEDIA BROKER All -black group may get UHF at fire -sale price ETHNIC DAYTIMER Minority -owned Seaway signs to buy WAEO -TV Rhinelander for price under $1 million; station $525,000 now in hearing at the FCC; principals hope for approval under Good, large Eastern market. Exclusive on commission `distress' policy format and good chance of full time. Cash WAEO -TV (ch. 12) Rhinelander, Wis., may price is excellent multiple of profits. become the first television station to change hands under the FCC's new "dis- tress sale" policy that is part of the corn - mission's effort to promote broadcast ownership by minorities. If so, it would also be the first network -affiliated VHF station to be 100% minority owned. Seaway Communications Inc., a Chicago -based company owned by black BIACKBURN&COMPANY,INC. business and professional people, last RADIO TV CAN NEWSPAPER BROKERS / NEGOTIATIONS FINANCING APPRAISALS week announced it had signed a contract to purchase the station from Northland WASHINGTON, D.C. CHICAGO 60601 ATLANTA 30361 BEVERLY HILLS 90212 Television Inc., which is principally owned 20006 333 N. Michigan Ave. 400 Colony Square 9465 Wilshire Blvd. by former U.S. Representative Alvin E. 1725 K Street, N.W. 274 -8151 (312) 346 -6460 (404) 692.4855 (213) (202) 331 -9270 O'Konski. The sale price was put at close 9í25i78 to $1 million. The commission in June designated

Broadcasting Sep 25 1978 50 WAEO-TV'S renewal application for hearing on issues involving alleged logging vio- lations, fraudulent billing and misrepre- FCC says it's Heller -Oak sentations to the commission. declaring war And in August, the commission denied knows Northland's request for special relief to on paperwork broadcast renew the license and approve the transfer Commissioner Brown heads unit of the station to Northwoods Television assigned to carry out Carter's financing: Inc. The proposed sale price was about $1 program of making life easier million, which Northland said would not for regulated, cheaper for taxpayer have provided it with a profit. Under its distress sale policy, the com- The FCC has established an agency -wide mission says it will authorize the sale to task force to review all commission regula- minority groups of stations whose license tions and paperwork requirements and renewal applications have been designated determine whether they are meeting their for hearing, if the hearing has not yet been stated purposes. Chairman Charles D. Fer- held and the price is less than the market ris has named Commissioner Tyrone value. Brown to direct the new unit's work. Thus far, only one other application has Chairman Ferris announced the crea- been filed under the policy. It involves the tion of the project in a letter to President proposed $1 million sale of Bartell Broad- Carter describing the steps the commis- casting of Florida's WMJX(FM) Miami to sion has taken to meet the goals of the ex- Wave Communications, a subsidiary of ecutive order on improving government Broadcast Enterprises Network Inc., which regulations that the President issued is 90% black owned. (Broadcast En- earlier this year. terprises also has applied for purchase of Chairman Ferris said that various Gannett Co.'s WHEC -TV Rochester, N.Y. bureaus are now reviewing regulations [BROADCASTING, Aug. 281). The adminis- with a view to eliminating or clarifying trative law judge in the case has already them, or have already completed such a issued an adverse initial decision, so the project. In the months ahead, he said, the sale would not appear to come within the commission will continue the review in policy. However, Commissioner Tyrone radio operator licensing and the radio - Brown has called for a clarification of the television commercial logging rules. policy as it affects stations presently in The review, he added, will be coordi- hearing, and the commission staff is un- nated by a task force that will be headed by derstood to be preparing an item on the Commissioner Brown and that will "ex- issue. amine every FCC rule and every FCC Seaway, which has 34 stockholders and paperwork requirement on a bureau -by- As a pioneer in commu- is headed by Jasper F Williams, founder bureau basis." The task force, he added, nications financing, Heller -Oak and chairman, and John W. Swain, presi- will recommend changes and will report to has built its reputation on these dent. the commission. clear -cut principles: Dr. Williams, a 60- year -old obstetrician - The executive order to which Chairman No equity participation gynecologist, is president and founder of Ferris was responding required executive No commitment or the Williams Clinic in Chicago, a former branch agencies, such as cabinet -level fee president of the National Medical Associ- departments, to implement various investigation ation, and founder and member of the ex- reforms. The independent regulatory Each transaction is an ecutive committee of the Seaway National agencies, including the FCC, were asked "original" structured to Bank of Chicago. Mr. Swain, 41, is presi- to consider the executive order as volun- your specific needs dent and chief executive officer of Swain tary guidelines for their own purposes. Heller -Oak works with radio and Drugs of Chicago. The other new approaches adopted by television stations, as well as with Officials of Seaway Communications the commission include: cable systems, on said it was formed last year to buy and The creation of a semiannual agenda Loans operate network -affiliated VHF stations. for significant rulemaking proceedings. Leases They say it has the resources to make ac- The agenda is designed to permit "more Acquisitions quisitions beyond WAEO -TV. rational regulatory planning and allow Refinancing Discounting Seller Notes From $200,000 and $20,000,000 we'd like to see your deal. If there's a way to put it together, we'll work it out to produce the best financing possible. Call or write Loren N. Young, Vice President Edward H. Zukerman, Vice President

HELLER 01111K Communications Finance Corp. All- minority TV deal. Sales agreement that would make WAEO -TV Rhinelander, Wis., the 105 W. Adams Street Chicago, Illinois 60603 first VHF station to be owned entirely by a minority group was signed last week. L to r: Ben- Telephone: 312 /621 -7662 jamin Duster, a board member of Seaway Communications; Jasper E. Williams, founder and A joint venture of board chairman of Seaway; Alvin O'Konski, a former congressman who heads the selling Walter E. Heller International Corporation and Oak Industries Inc. licensee, Northland Television, and John Swain, president of Seaway.

Broadcasting Sep 25 1978 51 greater public involvement in agency says the commission failed to consider "a jecting WMUR -TV's appeal, noted that rulemaking proceedings." substantial body of evidence of records although financial reports are confidential Periodic meetings of senior staff and precedents" and that it permitted and generally exempt from the Freedom members to discuss and coordinate up- "bias" in favor of wPix and against Forum of Information Act, the public interest re- coming significant rulemakings. Chairman "to permeate its deliberations." quires disclosure when a party submitting Ferris now meets regularly with bureau Forum made the charge last week in ap- a report places its financial condition in and office chiefs. He may ask staff mem- pealing the commission's 4 -to -3 decision issue. And WMUR -TV, the commission bers considering a specific matter to pre- in the case, already nine years old, to the said, had done that. Accordingly, it added, pare for the group a memorandum outlin- U.S. Court of Appeals in Washington. WMUR -TV is not free to pick and choose ing the problem, listing possible alterna- Forum, quoting liberally from the joint among the data it will make available. tive approaches, and suggesting a tentative dissenting opinion of Chairman Charles able. schedule for completion. D. Ferris and Commissioners Joseph Where possible, the preparation of Fogarty and Tyrone Brown, cited the com- regulatory analysis in advance of proposed mission's dismissal of news misrepresen- CBS Radio affiliates rulemakings that could have major eco- tation charges against wPlx as being of no head for Phoenix nomic effects. The chairman noted that consequences as one example of alleged the commission has begun an effort to failure to consider "important evidence of Every- other -year convention upgrade the status of economic analysis at record." is network's 21 st; Jankowski, the commission and to increase the num- It also said the majority- Commis- Van Deerlin, Estes are headliners ber of economists there. sioners Robert E. Lee, James H. Quello, Additional efforts to encourage Abbott Washburn and Margita White - More than 400 broadcasters are expected public participation in the agency's "exaggerated" the past broadcast record to converge on Phoenix this week for the rulemakings. The chairman noted that the favorable to wPix and ignored contrary 21st convention of CBS Radio Network commission now publishes reports de- evidence, and diminished Forum's "clear affiliates, Sept. 26 -29. Addressing the signed to alert members of the public to superiority" under the diversification of group at the Arizona Biltmore will be an pending rulemaking proceedings. ownership of media criterion by relying on array of CBS executives including considerations had the commission previ- keynoter Gene F. Jankowski, president of ously rejected. the CBS /Broadcast Group. But the focus Forum appeals FCC's The commission's interjection, "with- won't be exclusively on CBS Radio mat- out notice to Forum and contrary to corn - ters. Among the featured speakers at the mission a ruling in WPIX case policy," of question as to biennial convention will be House Corn - Forum's ability to carry out its program munications Subcommittee Chairman Forum Communications Inc. says that the proposals, and then deciding the question Lionel Van Deerlin (D- Calif.) and Elliott FCC denied it a fair hearing in rejecting its against Forum "without adequate record (Pete) Estes, president of General Motors. application for channel 11 New York City evidence," was another ground for seek- Others scheduled to be on the dais in- and granting WPIX Ines renewal. Forum ing reversal of the commission's decision. clude Sam Cook Digges, president of the The alleged bias stemmed from the sep- CBS Radio Division; Richard S. Salant, arate statements of Commissioners Quello president, CBS News; Bill Small; vice Small Size! and Washburn. Mr. Quello, Forum noted, president, CBS Washington, and CBS said wPix should not have been required to News correspondent Dan Rather. Panel Small Price! have its record tested, added he was "ap- discussions will include Commissioner of palled" by the proceeding, and likened Baseball Bowie Kuhn; National Football Superb Stereo Forum to a "predator." Commissioner League Commissioner Pete Rozelle; Bill Washburn, in his statement, referred to Leonard, executive vice president, CBS WPIX as one of the top two or three inde- News, and CBS News Vice Presidents Bur- pendent stations in the nation and spoke ton Benjamin, Emerson Stone and Sylvia positively of the role of its president, Westerman. Leavitt Pope, as chairman of the Associ- Wednesday morning is set for the "CBS ation of Independent Television Stations. Network Report," led by Richard M. None of those matters, Forum noted, Brescia, vice president, CBS Radio Divi- "came from the record." sion and general manager of the CBS New from Spotmaster! Forum said the majority did not even Radio Network (see "Profile," page 89). "profess to neutrality." The decision was, Mr. Brescia's talk will be on network plans the 4S50 Stereo Four as the dissenting commissioners said, to help affiliates gain more listeners and Forum added, "the result of a `stacked advertising dollars. Joining Mr. Brescia for This new four mixer, 12 input stereo con- deck "' sole features quality stereo perform- reports and advice on specific fronts will be ance at a practical price. The easily in- CBS Radio's Tom Dawson, vice president, stalled unit has cue -switches on all division services; Sherril Taylor, vice presi- faders. In addition to preamplifiers, the WMUR -TV must open books dent, affilate relations; Jim Joyella, vice 4S50 has individual monitor, cue and president and general sales manager; headphone amplifiers. An FCC staff action granting Norm Ginsburg, director, information ser- The stereo performance of this con- Teleprompter Corp. access to the 1975 -77 vices; Larry Ostrow, director, retail mar- sole makes it ideal for production or on- annual financial reports of WMUR -TV keting, and Scott Schanzenbach, director, air broadcast use. 14 other console Manchester, N.H., has been upheld by marketing services. Affiliates also will par- models to choose from. FCC. ticipate in the presentations. For more information on the 4S50, call Teleprompter requested the information Among other activities at the conven- or write your local Spotmaster ®dis - WMUR -TV petitioned the tion will be a closed tributor, or contact: after commission, meeting of affiliates, seeking continued network program non - the awarding of "Golden Mikes" and en- duplication protection against significantly tertainment headlined by Ella Fitzgerald. viewed signals carried by Teleprompter Serving as convention chairman is Bill I -E - and other cable television systems. WMUR Lester, vice president and station man- 4 UtVcoro . Tv had agreed to disclose "bottom ager, KOOL -AM -FM Phoenix. of BROADCAST ELECTRONICS INC. only Chairman line" data, but the commission staff held the affiliates association is Gene Ellerman, 4100 NORTH 24th STREET P.O. BOX 3606 QUINCV, IL 62301 PHONE: (217) 224 -9600 that complete disclosure was required. vice president and general manager, The commission, in unanimously re- WWAM(AM)- WKJF(FM) Cadillac, Mich.

Broadcasting Sep 25 1978 52 ...re.e...o.. w...., In ON M So far, so good.

+o Je.-.-uJFi.t..v.Aar,W Money, sweat, and science saved them from measles, polio, and smallpox. Highway Safety: Now as young drivers they face the -.,a. deadliest threat of all: h.... auto accidents. the crucial Hn.-ea what's tl..rcf*u High school Driver Education courses, days ahead properly conducted and .ie...aM.sf..°tix ñá.l taken by all future our '. ben m.nc to a.w Gres on roo wr...r11.1.r .e... young drivers, can cut ram eme mamma. highway no'.. laces its o and ....* .... ;':..a.+ay teen -age accidents local o111ciol seek funds or set up theirs state mghaav safety prourems a. required in rho by millions over the 'Journal Highway Safety Act of 1966. Your for MnbY next few years. needod now. suppprt is Dew II* So support them. We do.

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If air b swill saveover10,000lives One of the next anddundreds of thousands of serious injuries ayear, 50 drivers coming what is this country waiting foe your way is drunk. When they change the But which one? bumper, we cut collision insurance rates 20%. a'T mnllknt..kl.a Ñ.1. .TM1ar l.+Japa, it en haeh h. thor A honor. Oar Ìlt.le,leroe mJIM1Ju.a.r. i...IJ ...or arirer. mt se si Who. 71 iosr. Throe arc Fumree. Thor .r hoe trod um/ rho ewk.

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For KNXT, it's insult added Court orders another That decision was handed down after to a CBS tennis injury the commission acted in the Los Angeles FCC look at L.A. cases. The majority said that since it The court's remand marks the second discrimination cases believes the commission should have the time in a month that KNXT, a CBS- owned- opportunity to apply the principles "an- and- operated station, has been involved in Remanded are renewal protests nounced and clarified" in the KONO case, renewal problems. In August, the corn- by women's group against it was remanding the records for recon- mission issued the station a one -year KNXT, KTTV, KCOP for closer sideration in light of the KONO decision. renewal, to August 1979, by way of impos- scrutiny in light of KONO ruling The dissenting judge, George E. ing a sanction on CBS for promoting the of Tennis The U.S. Court of Appeals in Washington MacKinnon, read the statistics differently. Heavyweight Championship has remanded to the FCC three license He said that, unlike the KONO record, the matches as "winner take all," commission found the which they were not. renewal cases in which a Los Angeles employment of women's charged women by the three stations to be "within Commission officials last week said the group discrimination dealt with the against women in station employment the zone of reasonableness." court's action -which practices. On the figures presented, Judge 1974 -77 license the commission granted MacKinnon added, the estab- not affect the short -term The court, in a 2-to-1 decision, said that "principles KNXT-does lished in the KONO case" suggest that the renewal. They pointed out that the 1974 in light of a decision by the full nine -judge renewals renewal that the action was re- circuit in an EEO case last May, the com- should be "summarily affirmed still stands, mission should seek additional informa- rather than remanded" manded for review, not reversed. tion regarding the stations' equal- employ- ment policies. The stations involved are KNXT(TV), Cold feet in Hot Springs over KTTV(TV) and KCOP(TV), all Los Angeles. The Los Angeles Women's Coalition for 1st Amendment rights of radio -TV Better Broadcasting had petitioned the commission to deny the stations' 1974 -77 Newsmen, lawyers, judges assumptions and forced participants to de- license applications because of what it said and regulators head for fend views in terms of real -life situations. was substantial underemployment of the hills of Virginia to It was the Socratic method, as applied by women in their workforces. kick around the idea that Benno C. Schmidt Jr., of Columbia, on The commission rejected the petitions, broadcasting is shackled in Friday, Sept. 15, and Arthur R. Miller, of saying they did not raise material ques- pursuing journalistic function Yale, on Saturday, with a trial attorney's - tions requiring a hearing. But the court or actor's -flare. majority- Judges J. Skelly Wright and Some 60 members of the Federal Com- The format, according to Fred Friendly Spottswood Robinson III -in art un- munications Bar Association retreated to of the Ford Foundation, which developed signed opinion, held that the percentages the elegant surroundings of The Home- and co- sponsored the seminar with the of women employed at all three stations stead resort at Hot Springs, Va., to at- FCBA, is designed to raise conscious - were "substantially less than the percent- tend -when they weren't playing golf or ness-"to make people understand the age of women" in the area work force. The tennis -a two -day seminar on "The other persons's role." The seminar may majority also said that, with respect to Broadcast Media and the Law." If the sub- have accomplished that purpose, but the KTTV and KCOP, the percentages of women ject was not new, the format of the semi- result was not always positive. in the upper four job categories most nar, held Sept. 15 -16, was. And it helped One veteran television news producer, closely related to each station's actual to demonstrate the unremarkable fact that who had seemed to fear nothing but his operations and programing are less than broadcasters are less likely to be adven- own conscience, said at the end of the sec- 15% of the percentage of women in the turous in pursuit of a story than their col- ond session that the experience had had a local work force. leagues in print. "chilling" effect on him. He had heard too The majority noted that in the decision Some 30 participants- broadcast and much, apparently, about whether the FCC in May, in which the action renewing the print journalists, judges and communica- could or should second -guess broadcast license of KONO(AM) San Antonio, Tex., tions lawyers, FCC commissioners and journalists, and about broadcasters' con- was remanded to the commission, the staff members, station managers and cern with their licenses being put in court held that evidence of "substantial owners -sat around a horsehoe- shaped ta- jeopardy as the result of what might be statistical disparity ... should at least put ble, discussing hypothetical cases under perceived as irresponsible reporting. the FCC on notice that more information the leadership of two law school professors Some other producers and corre- is required before the license renewal ap- who posed questions that challenged spondents had indicated that the FCC is not foremost in their minds when they work on a story, even if getting the story were to involve breaking the law. "I'm concerned about the mechanics, about lugging cameras," said one network pro- More than a decade oflonfrtctive .Service ducer. (One of the ground rules imposed by the Ford Foundation in connection with the seminar was that, in the interest of to Proadcaeterd and the groadcaeting inclustry promoting a frank discussion, remarks were not to be attributed by name.) "The FCC comes in later. I don't worry about the FCC" HOWA D E. STARK But some broadcast journalists feel they are not in quite the same business as their Brokers Consultants colleagues in print. And some news and Media - station executives said they would autho- rize reporters to break the law if a story 445 PARK AVENUE NEW YORK, N. Y. 10022 (212) 355-0405 were sufficiently important and there was no other way to proceed. "The chilling effect is there," said one TV news bureau manager. (It was Cox Broadcasting's

Broadcasting Sep 25 1978 54 Excellence

for nearly 8 million reasons We are Gulf United Corporation. Through our subsidiaries we serve people as one of WGHP -TV, Inc. the nation's largest life and health insurance Channel Eight companies. We-have a history of growth and a High Point, Greensboro & tradition of excellence. Winston- Salem, North Carolina Now we are broadcasters, too. Our Gulf Broadcast Group consists of two television and six radio stations from Pennsylvania KTXQ -FM, Inc. to Texas, from Indiana to Florida. Dallas, Texas Seven metropolitan areas and nearly 8 million people will be served by our Gulf Broadcast Group. They will be served in the same Rahall Communications manner that has earned us our history of Division growth and tradition of excellence. WTSP -TV Channel Ten Tampa-St. Petersburg, Florida WNDE -AM Indianapolis, Indiana WFBQ -FM Indianapolis, Indiana WVOJ-AM Jacksonville, Florida WKAP -AM Allentown, Pennsylvania WWNR-AM Beckley, West Virginia Gulf Broadcast Group Washington bureau chief, Tom Frawley, condone law violations." He recalled the not only in terms of what the statue says," who made an affirmative request that he uproar that greeted reports of law vio- but in the public reaction that will lead to be identified in connection with any of his lations by the Central Intelligence Agency. changes in the statue, "and not only in quoted remarks.) "It's in the newsroom. And earlier, he had said the "electronic what seven commissioners feel [today] but Anyone who says it isn't, isn't in the real media have traded" the kind of First in what commissioners in the future might world. The Supreme Court has ruled we Amendment protection enjoyed by print do. Power or influence imposes obliga- have a limited First Amendment right." for protection against others using their tions. The power of television journalism And a station manager certainly worries. frequency. "The trade -off is that they'll is of a different volume than print or film, "The FCC is Big Brother," said one. "It operate responsibly." and imposes obligations." does look at us every three years." Nor did most of the FCC officials on the Not only did the broadcast journalists It wasn't that broadcasters were not en- panels indicate they would be sympathetic. find themselves reminded of the con- couraged to do more. There was, for in- One seemed to suggest that the commis- straints under which they operate and stance, the comment of an appeals court sion would leave to the courts the resolu- their competitors in the print media do judge in discussing the possible reaction of tion of allegations of law violations by not, they also took some abuse from a a court reviewing a comparative renewal broadcasters. But two others, plus mem- newspaper reporter. Print reporters "ab- case, in which the broadcaster had been bers of the staff, said that if such matters solutely" are different from those in accused of breaking the law to obtain in- were raised in a renewal hearing, the com- television, he said. "We're not actors; formation for a story. (Specifically at issue mission would be obliged to consider we're reporters. Newspapers don't have to in the hypothetical case was a report that them. (There was general agreement that make news. This is not a documentary" - the former head of the Federal Bureau of the commission would not tolerate the discussion was of a hypothetical net- Investigation had been a patient in a men- deliberate deception of the public). work documentary focusing on safety tal hospital while running the FBI). One of the commissioners indicated he problems in nuclear power plants. "This "The court would understand the would apply a strict standard. "Why is the has been packaged in a theatrical way to responsibilities of the journalist," he said. press in seeking out a story above the law, make a point. It's not journalism." "It would be sympathetic to the desire to while we force a President out of office [for But the next day, Professor Miller get information the journalist felt signifi- allegedly violating the law] ?" he asked. equalized things. The print reporter was cant to an important story." "You take the consequences when you do asked about a hypothetical tape recording The judge went even further to suggest it." that appeared to prove the former FBI "civil disobedience" -the willingness to Indeed, the seminar seemed to provide chief had been a mental patient and had run the risks of breaking the law in the in- grounds for belief that the commission been corrupt. The story, the reporter said, terest of a cause considered worthy. He would second -guess a broadcast journalist was "a blockbuster." "Blockbuster ?" noted that the "young people" who prac- even if a violation of law were not in- Arthur Miller said, in mock surprise. ticed civil disobedience to protest racial volved. Some staffers said the commission "Yesterday you weren't in show busi- discrimination and the Vietnam war put would not, but a commissioner said the ness." their lives on the line; broadcasters would "public trustee concept" gives the com- It was probably Professor Schmidt who, be risking their fortunes and licenses. mission the necessary authority and that though he ran the first of the two sessions, The remarks were ringingly endorsed by some of his colleagues, at least, might ex- offered a summation for the entire semi- a former network correspondent who ercise it. nar. He noted that the regulation of broad- recalled that during the Nixon era institu- And the sheer power television is casting appears to be resting increasingly tions of government were found to have regarded as possessing was seen as a factor on its "social power" and on the "greater been corrupted. "We found we had to in the reluctance of government, and responsibility to the public" broadcasters publish and be damned ... If you believe possibly the public, to give up that second - are expected to shoulder because "they the head [or former head] of the FBI has guessing right. An appeals court judge, are public trustees," and not on the been corrupted [another hypotheses] your discussing the hypothetical broadcast of a spectrum -scarcity argument. There is, he duty to the public transcends regulation security plan that would demonstrate how added, a willingness to accept some sec- and law. And if you have any guts left, you a nuclear power plant could be sabotaged, ond- guessing of broadcasters by the com- have to take your chances." said, "I agree it's the job of news to mission, and of the commission by the Other panelists took what might be con- publish information, but there's a limit on courts. "We're moving beyond scarcity sidered a less romantic view. that ... If security were breached, there into other areas ... If so, the big problem A different appeals court judge, from would be consequences." is in limiting the amorphous ground for another circuit, said, "The court can't Then he said, "television's problem is regulation."

Changing of the guard. Bill Small's taking over the Washington vice B. Anderson (R- III.). Center. Mr. Paley and Kay Graham, chairman of the presidency of CBS Inc., was celebrated with an elaborate reception last Washington Post Co. Right. Mr. Backe and his wife, Kate, with Energy Tuesday (Sept. 19) in that city's Corcoran gallery. The hosts were CBS Secretary James Schlesinger. Mr. Small, who had been senior vice presi- Chairman William S. Paley and President John D. Backe; the guests dent of CBS News, succeeded to the Washington lobbying position ranged across capital media and government officialdom, from Senator when his predecessor, Bill Leonard, was named executive vice president Edward Kennedy (D- Mass.) to Gerald Rafshoon, the President's media and president- designate of CBS News (BROADCASTING. July 17). Some adviser. At left. Mr. Small and his wife, Gish, greet Representative John 350 Washington guests, plus CBS executives. attended the event.

Broadcasting Sep 25 1978 56 the networks to schedule future telecasts Halloween la Grinch Night (ABC) O For a Programing in a less competitive environment, if children's special. possible. Holocaust (NBC) O For a limited series. A listing of individual and program Bette Midler -Ole Red Hair Is Back (NBC) O For awards follows: a special comedy /variety or music. One -timer and Programs The Muppet Show (Syndicated) O For a comedy - variety or music series. All In The Family (CBS) O For comedy series. old -timer take The Rockford Files (NBC) O For a drama series. American Ballet Theater, "' Giselle' Live from Lin- The Tonight Show Starring Johnny Carson home most Emmys coln Center (PBS) O For a classical program in the performing arts. (NBC) O Special classification of outstanding pro- gram achievement. 'Holocaust', 'All in the Family' The Body Human (CBS) O For an information win most program awards; series. Writing CBS wins highest network total The Gathering (ABC) O For a drama or comedy Nerve Brostan, Barry Harman, Bob Schiller and in prime -time presentations special. Bob Weiskopf O For a comedy series (All In The The Great Whales: National Geographic Family CBS). Holocaust and CBS's All in the Family (PBS) O For an information special. Roger Beatty, Dick Clair, Tim Conway, Rick came up the big winners with six trophies each in the 30th annual Emmy awards for programs and individual achievements, presented by the Academy of Television Crafts and sciences during a CBS -TV prime -time special Sept. 17. Of the commercial networks, CBS re- ceived the most awards, 16, followed by NBC -TV with 13 and ABC -TV with eight. The Public Broadcasting System won four awards, while The Muppet Show was the only syndicated program honored. Techni- cal and creative arts Emmys, in which NBC took 11, ABC 11, CBS eight and PBS three (see page 59). The academy also presented its first an- nual Governor's Award to CBS Chairman William S. Paley for his "corporate and creative boradcasting leadership spanning more than 50 years." Mr. Paley accepted the award in person. Not counting the half-hour interruption for President Carter's Mideast peace an- nouncement- during which the academy's audience watched their pre- emptor on a large- screen monitor in the auditorium -the televised award ceremony lasted three and a half hours, an hour longer than planned. That was about the same length and overage as in last year's awards, according to Hank Rieger, president of the academy and an NBC vice president of corporate affairs. The actual air time, counting the interruption, was 8:30 p.m. -12:30 a.m. NYT. During the presentations, producer You may never see Norman Lear took the occasion to com- the world's largest pig* plain that the other networks had sched- uled heavyweight competition against But.. - WKZO goes whole hog in farm news. the telecast -a three -hour premiere of Battlestor Galactia on ABC and the Farmers in Western Michigan Association of Farm Broad- Jim's noontime farm show on remake of "King Kong" on NBC. Mr. prefer our brand of farm casters, reaches Western WKZO Radio was judged the Lear felt such scheduling was inappropiate reporting as much as 4-to -I Michigan listeners weekday best regularly scheduled farm over the next closest com- mornings and noon on WKZO program since, in his view, the Emmys are meant to by the Michigan As- petitor according to the most Radio and on his award - sociated Press Broadcasters be an opportunity for the entire industry recent Doane Agricultural winning WKZO -TV series Association for 1978. to honor its best work, He compared the Service Study. And our Ag "Michigan Farm Reports" The heaviest pig ever other networks' programing to "Dracula audience is still growing. A Sundays at noon. He's also a recorded is "Big Boy," a hog biting his own neck." lot of the credit goes to regular part of WKZO Radio of 1,904 lbs. bred by B. Liles Mr. Rieger said the academy didn't like WKZO's Farm Services and Television newscasts with and H. A. Sanders of Black the situation either, but that he realized Director. Jim Bernstein. Jim. the latest in agricultural Mountain, N.C., weighed on a member of the National developments and activities. Jan. 5, 1939. the networks "have no choice." He ex- plained that the academy's contract with the networks, which rotate coverage of the ceremony, calls for an early September air RADIO MUD KALAMAZOO BATTLE WO date with the idea that the award provide a AMrw.ii,iM, ÚpILLAO kick -off to the fall season. A specific date WKZO wrv/eDlpry CBS RADIO FOR KALAMAZOO is proposed by the covering network and 5/".VVTiéCi'."Ie AND GREATER WESTERN MICHIGAN "lrc.áv ñEAÑÓ ?at MDSTY approved by the academy, Mr. Rieger said, EMEO.TV SIOUX CITY, IOWA Buckley Radio Sales, Inc., National Representatives and the academy hopes to negotiate with

Broadcasting Sep 25 1978 57 CBS photos

Paley O'Connor

Asner Herb Brodkin and Robert Berger, producers of Holocaust

Hawkins, Robert Illes, Jenne McMahon, Gene or music special (The Sentry Collection Presents Ben or drama special(Vern.: USO Girl Great Perfor- Perret, Bill Richmond, Liz Sage, Larry Siegel, Vereen -His Roots, ABC). mances, PBS). Franelle Silver, Ed Simmons, James Stein For William S. Paley, CBS chairman O First annual Barnard Hughes For lead actor for a single ap- writing in a comedy -variety or music series (Carol ATAS Governor's Award. pearance in a drama or comedy series (Lou Grano Burnett Show CBS). "Judge;' CBS). Dave Powers O For directing in a comedy -variety or Green For writing in a drama series Gerald music series (The Carol Burnett Show, with Steve Julie Kaver O For continuing performance by a sup- (Holocaust NBC). Martin. Betty White, CBS). porting actress in a comedy series (Rhoda, CBS). George Rubino For writing in a special program, David Lowell Rich For directing in a special pro- Eva La Gallienne For supporting actress in drama or comedy teleplay (The Last 7knant, -original gram -drama or comedy (The Defection of Simas drama or comedy special (The Royal Family, PBS). ABC). Kudirka, CBS). Nancy Marchand For continuing performance by Caryl Ledner For writing in a special program. Acting supporting actress in a drama series (Lou Grano drama or comedy -adaption (Mary White, ABC). Edward Asner For lead actor in drama series CBS). Chase, Tom Davis, Al Franken, Charles (Lou CBSI. Chevy Grant Ricardo Montalban For supporting actor in a Grodin, Lorne Michaels, Paul Simon, Lily Tomlin, Fred Astaire O For lead actor in drama or comedy single performance in a comedy or drama series (How For writing in a comedy- variety or Alan Zweibel special (A Family Upside Down, NBC). The West Was Won, part two, ABC). music special (The Paul Simon Special, NBC). Blanche Baker For a supporting actress in a Rita Moreno For lead actress in single perfor- Other single performance in a comedy or drama series mance in drama, or comedy series (The Rockford Paul Bogart For directing in a comedy series (All (Holocaust part one, NBC). Files, "The Paper Palace :' NBC). In The Family, "Edith's 50th Birthday;' CBS). Tim Conway O For continuing or single perfor- Michael Moriarty For lead actor in a limited Marvin J. Chomsky For directing in a drama mance by a supporting actor in variety or music (Carol series (Holocaust NBC). series (Holocaust entire series, NBC). Burnett Show, CBS). Carroll O'Connor For lead actor in a comedy Dwight Hemion For directing in a comedy -variety Howard Da Silva For supporting actor in comedy series (All In The Family CBS).

Broadcasting Sep 25 1978 58 Olida Redner O For continuing performance by a Raderman, Hank Salerno, Larry Singer O For supporting actress in variety or music (Saturday Night outstanding achievement in film sound editing for a Live, NBC). series (Police Story "River of Promises;' NBC). ABC swamps rivals Rob Reiner O For continuing performance by a sup- Michael Corrigan, Donald Higgins, William porting actor in a comedy series (All In The Family Jackson, Richard Le Grand, Jerry Pirozzi, Jerry Performance of network's own CBS). Rosenthal, John Strauss, James Yant D For `premiere' week overwhelms achievement in lilm sound editing for a special (The Jean Stapleton O For lead actress in comedy CBS and NBC; winner's share Amazing Howard Hughes, CBS). series (All In The Family CBS). averages 43, rating averages 25.9 Robert L. Harman, Eddie J. Nelson, George E. Marilyn Streep O For lead actress in a limited Porter, William Teague O For achievement in film series (Holocaust, NBC). ABC -TV was calling it the highest -rated sound mixing for a series or a special ( Young Joe. the Sada Thompson O For lead actress in a drama Forgotten Kennedy ABC). premiere week in television history. series (Family ABC). That, however, didn't take into account Billy Goldenberg O For achievement in music a it was week only for Robert Vaughn O For continuing performance by Composition for a series (King dramatic underscore. the fact that premiere supporting actor in a drama series (Washington: NBC). ABC, or that seasons don't usually get the Behind Closed Doors, ABC). Ali Jimmie Haskell O For achievement in music corn- ratings boost of a Muhammad cham- Joanne Woodward O For lead actress in drama or position for a special (GE Theater, "See How She pionship fight. comedy special ( "See How She Runs ", GE Theatre, Runs" dramatic underscore, CBS). Still, it would be hard to characterize CBS). Ian Fraser O For achievement in music direction for ABC's performance for Sept. 11 -17 as a series or a special (The Sentry Collection Presents anything but remarkable. For example: Ben Vereen -His Roots. ABC). The top 12 programs on A. C. Ed Cotter O For film editing in a comedy series Nielsen's most -watched list for the week ABC and NBC shows tie (Happy Days, "Richie Almost Dies :' ABC). all belonged to ABC. All but the Ali fight for tops in craft honors Alan Heim, Craig McKay, Robert M. Reltano, were regular series, although about half Stephen A. Rotter, Brian Smedley -Aston O For were special -length episodes. Only two of film editing in a drama series (Holocaust, NBC). ABC -TV and NBC -TV programs tied with the network's shows were out of the top John A. Martinelli O For film editing for a special 11 Emmy awards apiece in the 1977 -78 20- Welcome Back, Rotten and a Lassie (The Defection of Simas Kudirka, CBS). "creative arts" categories selected by the special. Television Arts and Sciences, Ron Bryan, Edward J. Greene, Thomas J. ABC won six of the week's seven Academy of for Huth O For achievement in tape sound mixing a nights, losing Monday to NBC by a 10th of while CBS News won three out of the four series or a special (Bette Midler -Ole Red Hair Is awards given to news and documentary Back, NBC). a rating point. Most of the nightly averages weren't even close four nights, ABC programs. Tucker Wiard O For outstanding achievement in -on The creative arts awards, presented at a video tape editing for a series (The Carol Burnett had more than twice the audience of luncheon earlier in the month in Beverley Show CBS). whichever network was third. The week's Hills, Calif., honor achievements in the Pam Marshall, Andy Zell O For achievement in averages: a 25.9 rating and a 43 share for craft side of the business- costume de- video tape editing for a special (The Sentry Collection ABC, a 15.0/25 for CBS and a 14.5/24 for sign, art direction, film editing etc. CBS Presents Ben Vereen- His Roots, ABC). NBC. took eight of the awards and the Public Noel Taylor O For achievement in costume design The weakest performance turned in Broadcasting System three. for a drama special (Hollywood Tklevision Theater, Also at the Sept. 9 luncheon, CBS's "Actor' PBS). Charles Kuralt and Bill Moyers (since B ob Mackie, Ret Turner O For achievement in cos- WHERE HAS returned to PBS) both received individual tume design for a music -variety series or Special awards for their work on On the (Mitzi ... Zings into Spring, CBS). SINTRONIC BEEN FOR Road and CBS Reports, respectively. CBS Edith Almoslino, Peggy Farrell O For achieve- THE PAST 15 YEARS? The Fire Next ment in costume design for a drama or comedy series Reports' documentary, (Holocaust, NBC). Door, also won a separate award, as did FOR THING... Ted Volgtlander O For cinematography in an enter- WELL, ONE ABC News's 20/20 report on defective gas tainment series (Little House on the Prairie, "The tank design in several models of Ford au- Fighter;' NBC). tomobiles. Gerald Perry Finnerman O For cinematography in Meanwhile, in New York, the National an entertainment special (Ziegfeld: the Man and His Academy of Television Arts and Sciences Women, NBC). presented two 1977 -78 engineering awards Richard Cobos, Walter Schenck O For achieve- at a Sept. 12 dinner ceremony. Outstand- ment in make -up for a series or a special (How the ing achievement awards were presented to West Was Won, part two, ABC). PBS for the development of its satellite in- Greg Brunton O For achievement in lighting direc- terconnection system, and to CBS and tion for a series or a special (Cher, ABC). Thomson -CSF Laboratories for their joint Gene Crowe, Larry Heider, Dave Hilmar, Bob development of the digital noise reducer. Keys, Wayne Orr O For achievement in technical Winners of the creative arts awards are direction and electronic camerawork for a series or a special (The Sentry Collection Presents Ben Vereen- as follows: His Roots, ABC). B ill Davis, Bob Fletcher, Bill Melendez O For achievement in graphic design and title sequences for Creative arts series or a special (NBC: the First 50 Years -a Closer Robert Checchi O For art direction for a comedy Look). series (Soap, episode one, ABC). Ron Field O For achievement in choreography for a Tim Harvey O For art direction for a drama series (1, series or a special (The Sentry Collection Presents ÑW Claudius, episode one PBS). Ben Vereen -His Roots, ABC). . there's a Sintronic FM transmitter Roy Christopher O For art direction for a comedy- Stan Freeman, Arthur Malvin O For achievement 400 miles off the coast of Senegal, on the variety series or music series (The Richard Pryor in special musical material (The Carol Burnett Show, tropical Cape Verde Islands. There are Show, NBC). "Hi -Hat:' CBS). Sintronic AM, FM, and shortwave John de Cuir, Richard C. Goddard O For art direc- William F. Brownell, John H. Kantrowe O For transmitters in 35 countries. (And now tion for a dramatic special (Ziegfeld: the Man and His achievement in sound effects (Our Town, NBC). there's a brand new line of Sintronic Women, NBC). William Pitkin O For individual achievement in cos- FM transmitters!) Romain Johnston, Kerry Joyce O For art direc- tume design (Romeo and Juliet PBS). tion for a comedy- variety or music special (The Sentry Robert Checchi (set design), Bill Hargate (cos- Collection Presents Ben Vereen -His Roots, ABC). tume design), Ken Johnson (art direc- sitrl'Or1 C 212 Welsh Pool Road, H. Lee Chaney. Christopher Chulack, Mark Den- tion) O For individual achievement in children's pro- Sintronic Corp., nis, Douglas H. Grinderstaff, Don V. Isaacs, Dick graming (Once Upon a Brothers Grimm, CBS). Lionville, PA 19353. (215) 363 -0444.

Broadcasting Sep 25 1978 59 by a new ABC show was Taxi's on Tues- 35 share. That was l'ollowed by the Emmy self- inflicted, in Mr. Jacobs's view, when day (9:30 -10 p.m. NYT). It pulled a 27.4 awards, which managed a 33 share against NBC inserted a series of specials and rating and a 42 share (BROADCASTING, ABC's Galactica. Sword of Justice for its Saturday movie. Sept. 18). Mork and Mindy pulled a CBS also gave Good Times its season Mr. Jacobs had given the movie a 31 share, 26.4/46 with a special one -hour premiere premiere, on Saturday, at the same time building to a 34, in the 9 -11 p.m. NYT on Thursday (8 -9 p.m.), while Battlestar NBC was premiering CHiPs. Both came in time period. He now gives the network a Galactica finished its three -hour premiere with 26 shares, while ABC stole the night straight 26. on Sunday with a 27.8/42 despite losing with a 39 -share premiere of Love Boat To make matters worse, he believes that some of its audience by way of President (8 -10 p.m.) and a 36 -share premiere of CBS -TV's switch of Good Times for In the Carter's Mideast pre -emption (see box). Fantasy Island (10 -I l p.m.). Beginning in the 8:30 -9 p.m. time period All three of those ABC rookies won Other ABC premiere numbers during that night cost NBC about three share their time periods with ratings at least the week included Happy Days' 49 share, points in additional damage. seven points above nearest competition. Three's Company's 48, Starsky and Another NBC show Mr. Jacobs is bet- The only new show premiered during Hutch's 39, Charlie's Angels' 54, Barney ting against is Lifeline, which has moved the week by the other networks was NBC's Miller's 41 and Soap's 42. from 10 -I1 p.m. Wednesday to the same W.E.B., which had a two -parter on period on Sunday, replacing the Eddie Wednesday and Thursday (10 -11 p.m. Capra Mysteries. That will pull NBC's both nights). It came in with a 9.7/17 the Jacobs revises Sunday night performance down between first night and an 8.8/15 the second -the six and seven share points, Mr. Jacobs pre- 46th and 48th ranked shows of the week. fall forecast - dicts, and improve CBS's Kaz by two to There were 49 in all. three points. Finally, ABC said its weekly average downward for NBC By the same token, however, Mr. Jacobs in TV expects the movie slot that replaced was the third highest for any week Silverman's schedule changes by those weeks in Lifeline and Grandpa Goes to Washington history, beaten only just made it worse, he says which ABC's Roots and the 1976 summer to be an improvement for NBC, by a Olympics aired. Considering NBC President Fred Silver - margin of as much as nine share points in The week's number -one program was man's reputation as a master programer, it the latter part of the evening. Friday's meeting between Mr. Ali and might seem foolhardy to second -guess The move of Grandpa Goes to Washing- Leon Spinks. The over-all average for the him. That hasn't stopped Herb Jacobs. ton to 8 -9 p.m. Tuesday also is seen by Mr. 8-11:45 p.m. card was 37.2/61. During the Mr. Jacobs, the broadcast program con- Jacobs as a boost for NBC -not only be- championship bout itself, ABC averaged a sultant whose annual handicapping of the cause it is an improvement over the 46.7/73 -a record, the network said, for three commercial network' prime -time postponed Runaways, but also because he any single fight. (The previous record, a line -up has become something of a fix- thinks it will give the network the second - 43.3/64, was set by the same two fighters ture, has revised his first forecast for the place edge over CBS's Paper Chase in the last February on CBS). The fight also fall quarter (BROADCASTING, July 3) to time period. delivered a record average audience per take into account the schedule changes "NBC's plight is even more apparent minute of 34,790,000, beating January's made since he issued it. "Over-all," he than ever," Mr. Jacobs concludes. "No Super Bowl XII by about 380,000 homes says, "not very much happened. The good matter how many moves are made, they per minute, according to ABC. shows will still win and bad lose, and all can't improve because they have only There simply weren't many bright spots the excitement was just that -nothing three strong shows on which to build for the other networks. CBS's best show- substantial ... except that the network [Little House on the Prairie, Quincy and ing of the week was delivered by the foot- making the most changes, NBC, actually Rockford Files].... Dr. Silverman is going ball- delayed premiere of 60 Minutes on lost ground." to have to perform major surgery to save Sunday (7:30 -8:30 p.m.), which pulled a The major cause of that slippage was his third patient [NBC]."

Cultural anthropology. The chairs of Archie and Edith Bunker were legacy of our country" At left. Producer Norman Lear and President presented to the Smithsonian Institution in Washington last week, where Carter at the White House. Above. Pictured during the Smithsonian they went on display encased in glass. Present for the occasion, and ceremony (I to r): Rob Reiner (Michael), Sally Struthers (Gloria), Mr. Lear for a meeting with President and Mrs. Jimmy Carter, were members of and Jean Stapleton (Edith). Carroll O'Connor (Archie) was unable to at- the All in the Family cast and producer Norman Lear. The donation of tend because of a problem with high blood pressure. Duplicates of the the two chairs and a small table with doily and ashtray was requested by two chairs were painstakingly reconstructed by TAI/Tandem Produc- House Majority Whip John Brademas (D- Ind.), who said, The All in the tions for use on the show this season which for Family starts Oct. 1. But Family programs reflect with accuracy, sensitivity and humor many im- even a search in Europe for a perfect fabric match was not wholly suc- portant dimensions of American life. I think it would be most appropriate cessful, so there will be a slight change in Edith's, a spokesman for the if two symbols of the series were to be preserved as part of the cultural company said. The original chairs came from Goodwill.

Broadcasting Sep 25 1978 60 S.D., joined NBC Radio last Wednesday, NBC hard and KABR(AM) Aberdeen, S.D., will join Broadcast Journalism' at work Oct. 2. for its O &O's Signed on. WPTY -TV Memphis, new inde- `60 Minutes,' scorned, access, afternoon pendent on ch. 24, went on air Sept. 10. has the last word Facility, located at 2225 Union, was programing slots granted last winter to Delta Television on TV entertainment Corp. (BROADCASTING, Jan. 9). Edward More money being this year spent Petry Television is 80% owner with Arthur CBS News minidocumentary than ever in development, and a E. Muth and Martin Connelly, executive says it's all matter as many as 1 2 pilots may be funded vice president and president, respectively, of `T and A'; network of rep firm, each holding 10 %. John Serrao program chiefs abstain The NBC owned- and -operated TV station is vice president and general manager. division is undertaking its strongest effort CBS News's 60 Minutes turned its to date in the direction of original pro- cameras on the three commercial televi- graming, not only in access time but in late Background. Television Information Of- sion networks for its 10th season opener afternoon as well. fice, New York, has prepared and dis- on Sunday, Sept. 17. Portrayed was "The While in a typical year there might be tributed to member stations 10 -page sum- Rating Game," waged in large part with seed money for three or four pilot projects, mary of facts and opinion on issue of sex "T and A -show biz talk for bosoms and said Wes Harris, the group's programing on television. It is intended to help staff buttocks." vice president, the NBC O &O's now ex- executives of member stations in their Absent from the segment were Anthony pect to participate in the financing of about communications with constituents. Thomopoulos, president of ABC Enter- a dozen. While subject to change, Mr. Har- tainment; Robert Daly, president of CBS ris said he expects to help pay for seven presi- Test -tube baby documentary. Thames Entertainment, and Fred Silverman, pilots for access and five for daytime. would Television of London, which obtained ex- dent of NBC. "None of them ap- Commitments have been made for two corre- clusive rights to produce one -hour docu- pear on this broadcast," said 1979 access pilots so far, Mr. Harris said. mentary on historic English "test- tube" spondent/co- editor Mike Wallace. One, already produced by Bob Banner As- With footage from affiliates conven- baby, reports program will be distributed sociates, has the working title Pastor Prine tions, clips from programs and promos, in U.S. by its agent, Taffner Ltd., New and would be a spin -off of the new access and interviews with some in the creative York. Portion of film was presented on entry Please Stand By. Ralph Andrews is community, the report seems unlikely to NBC -TV's Weekend program Sept. 10. said to be close to completing the second have brought cheers from network pro- pilot for Our Honored Guess a game show gram heads particularly not in -house at Cheryl - based on celebrity roasts. Both would be signs. Cheryl Ladd, co -star of CBS Entertainment. ABC -TV's Angels, has distributed by Viacom. Charlie's signed Describing his own network as "for agreement with to For the new season, two NBC -seeded network star in new years and years the leader in ratings, pilots made it as series on the O &O sched- series and one variety special when Angels ules: Viacom- distributed Please Stand By run ends. Both shows are to be produced and the $1.98 Beauty Contest produced by by her own production company, C &D Chuck Barris and distributed by Sandy Enterprises. Contract also retains her ser- Frank. vices for variety shows exclusively to ABC QUALITY TALKS Mr. Harris offered several reasons for for duration of Angels. FOR the original -programing drive, high on the list being the "pricing hysteria associated" 'Razzmatazz' returns. CBS News plans to with such off- network shows as Happy return to TV schedule magazine for young people, Razzmatazz, beginning next K EYH Days, & Son, and Sanford Barney Miller Houston. Texas Laverne & Shirley. February. Show is to air at 4 to 4:30 p.m. In addition, he said there is the problem NYT first Thursday of each month, with of high -priced, long -term commitments new host to be announced. for off- network programs that may lose their appeal once a station has had enough Limber up. LaMarca Group, through New plays to begin seeing a profit. Original pro- York -based U.S. distributor American graming for afternoon without such com- Television Syndication Co., has 230 Ed mitments, would allow more experimenta- Allen Show episodes of early- morning ex- tion and easier schedule changes, he ex- ercises on barter basis. Designed for play plained. from sign -on to 7 a.m., half -hour series While Syndicast Services earlier this was produced in Bahamas by Dana Murray year made known its commitment to work Ltd., Toronto. up projects for the group, Mr. Harris also named other firms he has been talking Mr. Schwartz's. Allan B. Schwartz, former to -he mentioned Universal, Columbia, vice president, specials, movies for televi- Danny Wilson, Time -Life, and Viacom. sion and syndicated programs, 20th Cen- Continental's new 5/10 kW AM On the agency level, he cited Lexington tury -Fox Television, has struck out on his transmitter is setting records for Broadcast Services, Ogilvy & Mather and own, formed Allan B. Schwartz Produc- acceptance. It has performance Y &R Ventures. tions and signed exclusive pact with Co- and efficiency, with the cleanest lumbia Pictures Television. sound around. Listen to Continen- tal: quality talks. For New Yorkers. Television Laboratory at Program Briefs Write for brochure: Continental Electronics noncommercial WNET(TV) New York has Mfg. Co. Box 270879 Dallas, Texas 75227 set Oct. 27 deadline for proposals for an- (214) 381 -7161 URS on CBS. CBS -TV has scheduled first nual artists -in- residence program. Avail- ever TV showing of movie "Network" for able in 1979 are five to seven grants of up Oct. 4. Chrysler Corp. is sponsoring to $17,000 ($12,000 average) to New York through Young & Rubicam. state video makers, film makers and other Two for NBC Radio. KGFX(AM) Pierre, artists.

Broadcasting Sep 25 1978 81 prestige and profits," Mr. Wallace ex- greeted [Mr. Silverman] with the applause plained that now "second -place CBS is reserved for a money- making messiah Broadcast Advertising smarting ... If you get the idea that CBS is come to their rescue," he said. counting on something called 'T and A' to Yet all's not so bad financially at NBC, help them over the ratings hurdles this as Mr. Payne pointed out, backed up by Painful action fall, you're right." some figures Mr. Wallace gave- estimates At one point, he described CBS -TV's of $165 million in pre -tax profits for ABC - at FTC for The American Girls as about two women TV, $139 million for CBS -TV and $102 Home "on the road for a TV news magazine million for NBC. American [who work] in bathing suits at least part of Mr. Wallace explained the stakes in the the time." Promotional clips from the net- ratings game through ABC -TV's top -rated analgesic ads work's Flying High had stewardesses talk- Laverne and Shirley which charged about Corrective advertising ordered $90,000 for a 30- second spot last season ing about their "layovers" in various to extent of $24 million to remove and is now up 10% versus CBS -TV's 68th - cities. impressions that Anacin is a placed Wonder Woman which was pegged Brought on camera was Lila Garrett, tension reliever and Arthritis writer, turned at about $34,000 last season for a 30 and producer and director who Pain Formula has ingredients now runs about $28,000. down $120,000 to write for The American that are stronger than aspirin Girls. "Well," Ms. Garrett explained, Lin Bolen, former daytime programing laughing, had an attack the most dan- chief at NBC, who is the independent "I of An initial decision by the Federal Trade gerous disease on televison, a moment of creator of NBC -TV's W.E.B. and said by Commission would require American a for the Faye Duna- good taste. Television has turned into some to be the model Home Products Corp. to stop making When I women way in gave her reasons locker -room joke ... say role "Network," "false, misleading and unsubstantiated" have become pin -ups in these shows, for the frenzy. point is that I'm ratings "The claims for its Anacin and Arthritis Pain it wants to em- really putting mildly." everybody protect their little Formula products. Herb Jacobs, filmed at the CBS -TV pire. And these men are no different from The order, which is not final and may be affiliates and as men at General Motors or any other cor- convention described "a appealed, stayed or reviewed, would re- veteran new in America Some of them handicapper of seasons and poration ... quire the company to carry in future ad- new shows," described the formula for T watch [TV], some of them live off it." vertising a corrective notice "Anacin is and A shows: "Let's get three undressed - not a tension reliever" -until it has spent scenes and three jiggles and write a script some $24 million, the average Anacin ad- around it." New meaning given vertising budget for the five -year period there's any single phenomenon "If ending April 1973, when the tension relief that's tilted the ratings books in to `CBS Reports' ABC's advertisements ceased. direction, as here on the set of Loue Boat," Its scope is broadened to include Judge Montgomery K. Hyun found as Mr. Wallace explained as the camera pan- all hour documentaries; chief unfair and false the claim that "it has been ned numerous bikini -clad females, "it's T correspondents are assigned established" that Anacin is more effective and A Freddie Silverman [former ... for relieving pain than any other over -the- ABC -TV programing chief, now NBC CBS News correspondents Ed Bradley, counter analgesic. He also found false president] helped build his ABC empire Roger Mudd and Marlene Sanders were claims that Arthritis Pain Formula will on the shoulders of these young women." named last week to be prir.cipal corre- cause gastric discomfort less frequently Over at the NBC -TV affiliates conven- spondents for CBS Reports, whose title than any other OTC analgesic. tion, Mr. Wallace found a new Fred Silver- will be given to all hour -long news specials Contrary to other claims, the judge said, man, "who seemed to be doing a mea and documentaries produced by CBS Anacin does not relieve nervousness, ten- culpa for his past sins. Ancil Payne, KING - News. sion, stress, fatigue or depression, nor will Tv Seattle, chairman of the NBC -TV affili- Robert Chandler, CBS News vice presi- it enable persons to "cope with the ordi- ates, told Mr. Wallace that his colleagues dent and director of public affairs broad- nary stresses of everyday life." Even don't want T and A, violence, copies of ABC shows and casts, said the expanded use of the CBS though the tension relief message was lower common Reports title would bring the annual total stopped by American Home in 1973, denominators and that Mr. Silverman's of these broadcasts from 12 to about 20. Judge Hyun said it had been made for a aware of that. There will be no net increase in prime - long time and the evidence showed con- Still, it wasn't all altruism that Mr. time news hours involved, he said, but use sumers believed Anacin is a tension Wallace found the during NBC -TV con- of the single title will eliminate sometimes reliever, so it is reasonable to assume the vention. "The affiliates of third -place NBC arbitrary distinctions among various tension relief image is likely to persist categories of one -hour broadcasts and per- without a corrective message. mit greater flexibility in assigning corre- About Arthritis Pain Formula, the judge Blakeslee winners. KFWB(AM) Los spondents and producers to documentary said C.T. Clyne Co. Inc., the advertising Angeles, wts -ry Chicago and reporter projects. All CBS News production units agency, represented its analgesic ingre- William H. Stuart Jr. of KMGH -TV Denver, currently doing documentaries and news dient as unusual, special and stronger than are among five media winners of the specials will be involved. aspirin, but that is false, since the ingre- American Heart Association's 26th an- Mr. Bradley, who will continue to anchor dient is ordinary aspirin. Judge Hyun nual Howard W. Blakeslee awards for re- CBS Sunday Night News, will get the found that Clyne knew or should have porting on heart and circulatory disease. largest number of CBS Reports assign- known that the claims were false, and or- KFwB won for a 30 -day series that urged ments, about one-third of them, Mr. dered Clyne not to make such claims in listeners to learn the technique of car- Chandler said, and will be based in New the future for OTC analgesics. diopulmonary resuscitation (CPR). Mr. York. Mr. Mudd, CBS News's national Other provisions of his order would re- Stuart won for a TV series promoting affairs correspondent and substitute for quire disclosures of the presence of aspirin CPR, and wLS -Tv won for a series on Walter Cronkite on CBS Evening News, in future advertisements for aspirin -con- high blood pressure. Other winners were will probably do three CBS Reports a year, taining products and prohibit simple and in the newspaper and magazine report- continuing to be based in Washington. noncomparative efficacy or safety claims ing categories. Each winner receives Ms. Sanders, already assigned to CBS Re- that are not supported by a reasonable $500 and a plaque. They will be pres- ports, will serve as correspondent on three basis. A further ruling was that caffeine ented Nov. 16 in Dallas during the AHA's or four a year and will produce as well. disclosure statements in advertisements annual meeting. The awards are named Other correspondents with special beats or for Anacin are not required. in memory of Howard W. Blakeslee. expertise also will be assigned to anchor Other related cases pending at the com- long -time science editor of Associated CBS Reports dealing with their fields. mission involve Bristol -Myers Co., maker Press. Broadcasting Sep 25 1978 82 Beating the drums. A major new pre- of Bufferin, Excedrin and Excedrin PM, sentation on televison advertising for Equipment and Sterling Drug Inc., maker of Bayer & Engineering retailers will be a centerpiece the aspirins, Cope, Vanquish and Midol. at Television Bureau of Advertising's an- nual membership meeting Nov. 13 -15 in Chicago. The presentation, "Your Com- AM stereo: Advertising Briefs petitive Medium :' is currently in produc- tion at TVB and will be narrated by actor up front and Only the name has changed. L. Schulze Leslie Nielsen. Flanagan & Co., media buying service, "The TVB annual meeting, the only all - down to the 888 Seventh Avenue, New York, has sales meeting held each year in the changed name to LSF Media Services, broadcasting industry, will resume a tra- nitty gritty keeping same address and phone number: dition this year of showcasing the (212) 757 -2033. bureau's new presentation :' said Marvin FCC, in going to rulemaking, L. Shapiro of Westinghouse Broadcast- makes it all a matter of Mix them up. Interactive Market Systems ing, TVB chairman. "This advance show- public record as it enters Inc., New York, has developed new com- ing will enable all members to develop the stretch in setting up puter system, called "Adcume," which plans for simultaneous presentations to standards for the new medium provides print- broadcast media -mix data retailers in individual member markets on weekly audience accumulation. System throughout the U.S. to be scheduled Jan. The FCC's decision to go to a rulemaking is designed primarily for publications, 10 :' proceeding on AM stereo, and to include enabling them to present weekly reach and Over -all theme of the annual meeting all five proposed systems in its considera- frequency figures to advertisers and to will be "How To Make More Sales by tions, is being supported by the competi- show clients how magazines may be used Broadcasters for Broadcasters :' tors who proposed those systems as a step effectively in combination with television. in the right direction -that is, toward reso- lution of the issue. Gone West. Clio Organization, New York - munications Association conference in And as a final decision approaches, ex- based group that provides Clio awards for Cleveland. pectations are that the competition is going creative advertising and library, instruc- Expansion. Blair Television, station repre- to get that much tougher. tional courses and other services, has sentation firm, plans to open new office, Staff members of the FCC's Broadcast opened Los Angeles branch serving U.S. its 14th, in Charlotte, N.C., to cover North Bureau had recommended at the commis- West of Rockies, plus Mexico and Asia. Carolina and South Carolina, which in sion's Sept. 21 meeting that only three Heading Los Angeles operation is Patrick past have been covered by Blair's Atlanta systems be included in the final phase of Ferrara, vice president /international office. Steve Castellaw, account executive the decision- making process -those of director. Address: 5900 Wilshire Boule- in Atlanta office, will be Charlotte man- Magnavox, Motorola and Kahn Com- vard, suite 2200, Los Angeles 90036; ager. New office will be at 5950 Fairview munications, but not those of Harris and (213) 937 -7337. Road, Charlotte 28210, and is expected to Belar Electronics. The chief engineer's open about mid -October. staff, on the other hand, proposed that Phone bill. Utility industry spent $55 mil- more information should first be gathered lion for TV advertising last year and in- Helpers. Marymedia Inc., sales consultant in an extended notice of inquiry. vested $42.5 million during first six for cable television systems, has been After an 11th -hour filing of additional months of this year, up 24% over compa- formed by Dick Wallace, one -time sales- data from Belar -which FCC engineers rable period last year. Subtract telephone man for Blair Television, Metromedia and said came in at about 4:30 p.m. the day companies, however, and it's only $6.8 others, and his wife, Mary Lou. Among preceding the commission's meeting - million spent by gas, electric and water clients are Suburban Cablevision, East the commission decided to include all five companies, 6% increase in first six Orange, N.J., and Futurevision, Mon- systems and to move to the rulemaking months. Figures were offered by Roger D. mouth, N.J. 80 Wierimus Lane, Woodcliff stage (BROADCASTING, Sept. 18). Rice, president of Television Bureau of Lake, N.J., 07675. Telephone: Engineers of Magnavox, Motorola and Advertising, to Public Utilities Corn- 201- 391 -6823. Kahn all said last week that they were basically relieved with both moves. Confi- Big July. Advertiser investments in network television in July reached $265.1 million, up dent of their own systems, they believe 19.2% from July 1977, according to estimates compiled by Broadcast Advertisers Reports the inclusion of all corners will help make and released by the Television Bureau of Advertising. The July figures brought the total for the final decision that much more final. will make the decision stronger if all the first seven months to $2.2 billion, an increase of 12.2% from the comparable period last "It five are in," said Frank Hilbert, manager year. of advanced technology for Motorola's ABC -TV is well ahead for the seven -month period with billings of $801,727,100, or 36.4% auto products division. "Then there's no of the total. CBS -TV is second with $729,530,200, or 33.1 %, and NBC -TV is third with room for someone to say there wasn't due $672.977.600, or 30.5 %. process." Leonard Kahn, president of JULY JANUARY -JULY Kahn Communications, added that if a manufacturer believed there wasn't due 1977 1978 %Chg. 1977 1978 % Chg. process, he might be inclined to take it up $755,412,900 Daytime $ 75,310.300 $ 90,570,000 +20.3 $ 679.060000 +11.2 in court. Mon.-Fri. 57,658,200 67,729,700 +17.5 466,220,500 521,685,800 +11.9 F Maase, vice president of product Sat-Sun. 17,652.100 22.840,300 +29.4 212,839,500 233,727,100 + 9.8 Dan Nighttime 147,004,900 174,530,300 +18.7 1,285,806,300 1,448,822,000 +12.7 management and engineering for Harris,

22,315.200 265.100,300 +19.2 1,964,866.300 2,204.234,900 1 +12.2 confirmed that his company had various contingency plans in mind if things hadn't NBC TOTAL ABC CBS gone the way they did although he January $114.555,900 $110.403,600 $ 96,308,100 S 321,267,600 wouldn't specify what they were. February 109,602,700 98.030,500 89,012,500 296,645,700 The feelings that everyone ought to be March 115,521,500 108.925,100 98,836,800 323,283,400 April 125.202,200 112,389,600 104,784,200 342.376,000 given a say in the process are enhanced by May' 130,286,400 118,414,100 104,895,800 353,596,600 the fact that, during the rulemaking stage, June' 111.086.400 95.936,400 94,942,500 301.965.300 all the FCC's discussions with outside par- July 95,471,700 85,430,900 84,197,700 265.100,300 ties on AM stereo matters must become Year -to -date $801,727,100 S729,530,200 $672,977,600 $2,204,234.900 part of the public record. "The wheeling 'Revised and dealing was free to go on before," said

Broadcasting Sep 25 1978 63 Al Kelsch, an engineer for Magnavox. interference ratios while using the system. terest considerations outweighed any "From now on, it's all up front" The on- the -record comments to be possible antitrust violations, since no And down to the nitty-gritty as well. made during the commission's rulemak- other applicant proposed comparable ser- That, too, pleases the manufacturers, who ing are sure to include detailed claims and vice. The' commission will ask the full are already weary of several years' worth counterclaims. And Mr. Kahn and others nine -member circuit court to rehear the of FCC deliberations on the issue. "In the say that the time is now ripe for endorse- case. SBS will join in petitioning for end, they have to pick somebody, and they ments of one system or another to start rehearing. seem to be skirting the issue a bit," Mr. coming in from the broadcasting com- Kelsch said. "But anything that gets us munity. closer to production, the better." During its Sept. 6 meeting, the commis- Barring extensions, the FCC has set a sion cautioned that the move to the ASN head charges Dec. 29 deadline for further comments on rulemaking stage should not imply a total AM stereo. Replies to those comments are commitment to the adoption of AM stereo FCC is dragging due by Jan. 31, 1979, at which point the standards. An FCC statement said the commission's staff, if it is satisfied with commission "still has reservations con- feet on request the submitted data, begins its final cerning the over -all compatibility of an deliberations toward a recommendation. AM stereo signal with the existing alloca- for satellite relay Some manufacturers say they expect the tion and emission requirements." McDonald letter to Ferris FCC to ask detailed questions of its own Despite that hedge, engineers both complains that failure to act when the official rulemaking is issued in a within are up and outside the FCC gearing on proposed program service couple of weeks. for the stretch run. "The gloves are off and is contrary to chairman's policy The commission's staff has not stated people are fighting now," said Mr. Hilbert publicly what its concerns with the Harris of encouraging new technologies; of Motorola. "For a long time we were all however, and Belar systems are, but the last- minute commission staff holds fighting for AM stereo. Now we're down to it isn't that simple -some Belar filing and a supplementary filing by the short strokes." questions must be resolved first Harris a month earlier addressed elements of their systems which are believed to have The president and chairman of the Ameri- been in question. com Satellite Network has written to FCC According to Mr. Maas, the Harris filing FCC wants to stick with Chairman Charles D. Ferris, complaining dealt with the signal -to -noise ratio and its SBS satellite decision that the commission isn't following his coverage area of each system, and with philosophy and goals of opening the door possible complexities required in AM The FCC will appeal a decision of the U.S. to new communications technology. What stereo receivers if the Harris system were Court of Appeals in Washington to reverse troubles William D. McDonald is the com- adopted. He said "we really don't know" and remand the commission's decision mission's failure after three months to why the commission's staff had recom- granting the applications Satellite Busi- of clear the way for implementation of ASN's mended that Harris be excluded, but that ness Systems Inc. to build a domestic plan to transmit programing to cable he welcomed the opportunities under the (BROADCASTING, Sept. satellite system television systems by way of Western rulemaking of rebutting criticisms of the 11). Union's Westar satellite. system or of making modifications to The court held that the commission er- Commission staff members involved in satisfy them. red in not considering whether the applica- the matter, however, reject the criticism. Arno Meyer, president of Belar, was tions filed by SBS -which is a joint ven- They say, in effect, they don't know unavailable for comment last week, but ture Comsat and Aetna Casualty of IBM, whether ASN is fish or fowl and that until FCC engineers say the company's filing and Surety violated antitrust laws. Co.- they can answer that question, and several concerned protection to stations against The commission had held that public in- others, they won't be able to act on the ap- plications involved. Furthermore, considering the newness of the service and function involved, staff members are aware that the answers the commission finally arrives at will constitu- te new policy for the regulation of what is developing into a major element of the communications industry. Western Union's pending.application is for authority to provide Westar space for ASN's relay of the programs of WGN -Tv Chicago, WOR -TV New York and KTTV(TV) Los Angeles, as well as for the transmis- sion of movies for a pay television service to five earth stations in New Mexico and California and one in Anchorage, Alaska, that will feed cable systems. Pending also is Western Union's request for special temporary authority to provide service while the application is being considered. Mr. McDonald noted in his letter that Chairman Ferris, in his speeches, has held v! that the consumer is of paramount impor- tance in the regulatory scheme, and called The science part. Engineers get their due in the National Academy of Television Arts and on him to "break the logjam, to eliminate Sciences' annual Emmy Awards. Presented earlier this month in New York (see story, page the delay and to give the public its choice." 59), top nonors for technical achievement went to Renville McMann Jr. (I), president of Common Carrier Bureau staff members Thomson -CSF Labs, and J. Kenneth Moore (c), vice president of the CBS Technology say that although the kind of application Center, for their joint efforts in the development of the Digital Noise Reducer for home re- Western Union has filed can normally be ceivers, and to John Ball (r), vice president of engineering of the Public Broadcasting Ser- processed in as little as 30 days irit does vice, for PBS's satellite interconnection system. not raise questions, the ASN proposal

Broadcasting Sep 25 1978 64 raises a host of questions that has caused satellite service is yet to be determined. individual basis whether to deal with a par- the staff to undertake a major research But the principal question appears to be ticular cable television system, and adds it project. what kind of entity ASN is. will act as an "agent" for its cable system "ASN has broken all the conventions in Southern Satellite, Satellite Com- "affiliates" which will pay a fee that will be the book," said Richard Pullen, chief of munications and United Video contend negotiated. Western Union, which will be the bureau's domestic facilities branch. that, like them, ASN is a "resale common paid for the use of its transponder, ASN "There's so much chutzpah in the pro- carrier" and, therefore, cannot provide says, will be the only carrier involved. posal it almost takes your breath away." service without receiving commission au- To the Common Carrier Bureau staff, Many of the questions have been raised thorization. Southern says ASN is "resell- the ASN proposal seems designed to avoid by companies engaged in -or that hope to ing a communications service for profit" commission regulation. Clearly, the staff be engaged in -the business of satellite They also say that, if ASN is not a com- does not know how to characterize it. But, transmission of programs to cable televi- mon carrier, it and the cable systems it Mr. Pullen said, the Western Union ap- sion systems- Southern Satellite Systems serves would not be exempt from the plication cannot be accepted for filing Inc., Satellite Communications Service, copyright laws. while such questions are unanswered. United Video Inc. and American ASN, however, maintains it is not a "We don't know if Western Union has a Microwave and Communications Inc. common carrier and does not intend to legitimate customer until we know what They have all applied for authority to use operate as one. It says it will decide on an kind of entity ASN is," he said. RCA's Americom Satcom satellite. (Southern is already using it to transmit the programs of wTCGITVI Atlanta). Their applications have been on file for up Eyes of technical world focus on London to a year, and they say the commission should not act on Western Union's ap- "New techniques, systems and develop- sessions are scheduled for the afternoon - plication before it gets around to theirs. ments in sound and television broadcast- "Video signal origination and processing" One question the staff is struggling with ing" is how the seventh International and "Transmitters and transposers." The involves exclusivity. Some of the pending Broadcasting Convention is described by former features papers on lens and camera applications propose satellite relay of WGN- its sponsors. The bi- annual equipment ex- design while the latter looks at transmitter TV. And United Video says that commis- position at London's Wembley Con- design techniques. sion policy is to grant only one application ference Centre is expected to attract about Digital recording, both audio and video to provide a particular video service in the 3,000 delegates from more than 50 coun- should be a well- attended session on same geographical area. And the Western tries and close to 100 exhibitors when it Wednesday with discussions on design Union application, Southern adds, has opens today (Sept. 25) for four days. and tape consumption in addition to more long since missed the cutoff date for filing Leading the list of technical papers and conventional video recording procedures. a competing application. sessions is the two -part opener that fills Transmitting antenna design, especially Mr. McDonald, in his letter, calls that the first day - "Microprocessors and for FM and VHF, will be included in a argument "ridiculous." But Mr. Pullen Minicomputers in Broadcasting," papers Wednesday session as will discussions on disagrees; he said it goes to the heart of on such applications as the microprocessor satellite equipment and methods being long- standing commission policy. The in video editing and in synchronizing studied in various parts of the world. commission in an effort to preserve audio and video tapes. Thursday will feature papers on teletext spectrum, permits only one terrestrial Tuesday begins with a session on point - systems, stereo and quadraphonic sound common carrier in an area to transmit a to -point transmission and looks at the systems, future radio receiver designs and particular program. Whether that uses of digital coding and fiber optics, new broadcasting systems including digital monopoly privilege will be extended to among others. Two concurrent Tuesday broadcasting test results.

Week's worth of earnings reports from stocks on Broadcasting's index

Current and change Year earlier r Net 'r Per Net Per Company PenodlEnded Revenues Change Income Change Sham Revenues Income Share

Acton 6 mo. 6/30 551.030.000 +133.6 $2.214.000 +0.2 S 92 S 21.841.000 $ 2,210.000 $ 80 CBS 6 mo. 6/30 1.495,562.000 + 14.2 93.075.000 +5.8 3.36 1.309.323.000 87,946.000 3.11 Outlet 6 mo. 7/31 129,671.000 +69.9 1,773.000 +38.9 54 76.321.000 1.276,000 49 Rahn!! Communications Year 6/30 12.392.000 +14 6 1,251.000 +6.6 99 10812.000 1.173,000 92 Tektronix 12 wk. 8119 158.850.000 +31 9 14,164.000 +184 79 120.412.000 11.958.000 67 Tsle- Communications 6 mo 6/30 30.116.000 + 18.1 2.632.000 +244.5 45 25.509.000 764.000 11 one customer and "lesser amounts" with split in form of 50% stock dividend, paya- F nance two others. Report did not identify dis- ble Oct. 13 to holders of record on Sept. missed employes. Blair's 1977 annual re- 18. Board of directors also declared cash port listed Robert H. Jurick as president of dividend with respect to second quarter of Blair dismisses direct mail executives. John Blair Mail Marketing, direct -mail 1978 of 26 cents per split share. Prior to John Blair & Co., station representation service. It is Blair's smallest subsidiary and split annual rate of dividend was $1.28 per company with graphics and other in- operated at loss in 1977. share; new dividend, on comparable basis, terests, has told Securities and Exchange would represent annual rate of $1.56 per Commission it has dismissed president O &M offering. Ogilvy & Mather Interna- pre -split share. and one other employe of its John Blair tional has filed registration statement with Mail Marketing Inc. subsidiary "for Securities & Exchange Commission relat- cause" Dismissals came, Blair said, after ing to proposed combination offering of More for MCA. MCA Corp. declared five - investigation by its auditors and outside 450,000 shares of stock. Co- managers of for-four stock split and 30 -cent quarterly law firm showed that certain employes underwriting syndicate, which expects to dividend on shares outstanding before made or condoned improper payments, make offering late this month, are First split, with new shares payable Oct. 24 to apparently to "certain customers' Boston Corp. and Merrill Lynch, Pierce, holders of record on Sept. 20 and dividend employes." Blair said its audit committee Fenner & Smith. to be paid on Oct. 10 to stock of record on had not yet determined full amount of Sept. 20. Trend toward stock splits at com- questionable payments but that it esti- DDB split. Doyle Dane Bernbach Interna- munications oriented firms has been ac- mates about $50,000 was involved with tional has announced three -for -two stock celerating (BROADCASTING, Aug. 21, 28).

Broadcasting Sep 25 1978 65 The Broadcasting Playlisti Sep25

Contemporary Playback

Lat Thu Prime movers. Crystal Gayle is once again proving her versatility as week week Title f ! Artist La heI both a Country and contemporary artist with Talking in Your Sleep (United Artists), which bolts to 39 this week. Rip Avina of KDZA(AM) 1 1 Boogie Oogie Oogieo A Taste of Honey Capitol Pueblo, Colo., says "it will be as big as Don't It Make My Brown Eyes 3 2 Three Times a Ladyo Commodores Motown Blue:' Alicia Bridges's I Loue the Nightlife (Polydor) is finally gaining e N 3 Summer Nightso John Travolta /Olivia Newton- John.. RSO momentum as it bolts to 44 this week. Back in June, Tracy Mitchell of KJRIAM) 5 4 Hopelessly Devoted to YouO Olivia Newton -John RSO Seattle touted Ms.Bridges's "distinctive voice" (BROADCASTING, June 26), and now other stations- wxlo(FM) New York, KLIF(AM) San 2 5 Grease0 Frankie Valli RSO Francisco, WPGC -AM -FM Washington and WZGC(FM) Atlanta, among 4 6 Hot Bloodedo Foreigner Atlantic them -have discovered it as well. Got to Have Loving (Polydor) by 13 N 7 Boston Epic Don't Look Backo Don Ray jumps 18 places this week (to 20). Mike Scalzi of WBLI(FM) 14 N 8 Reminiscingo Little River Band Harvest Patchogue, N.Y., says the disco song "has wide appeal. It's listenable 11 9 Hot Child in the Cityn Nick Gilder Chrysalis as well as danceable :' Holly rollers. The Beach Boys are out with 15 N 10 Kiss You All Overo Exile Warner Bros. their first single in quite some time. It's a remake of the old Buddy Holly song, Peggy Sue Bros.). Stu Bryer of wlcH(AM) Norwich, 7 11 Loue Will Find a WayD Pablo Cruise A &M (Warner Conn., says "it's breaking out in Connecticut. It's a substantial hit for 10 12 Shame° Evelyn "Champagne" King RCA the Beach Boys. Especially because of the movie ( "The Buddy Holly 12 13 Fool You Think It's Chris Rea United Artists If Overo Story"), there is renewed interest in Buddy Holly (but) the Beach Boys 18 14 You and Io Rick James Gordy offer a fresh interpretation: It's Buddy Holly with 'he Beach Boy style :' 21 Nis You Needed Men Anne Murray Capitol Leo Sayer is also getting attention with his rendition of Mr. Holly's 19 18 Whenever I Call You "Friend "O Kenny Loggins.. Columbia Raining in My Heart (Warner Bros.) from his new album, Leo Sayer. 24 Eli 7 Right Down the Lineo Gerry Rafferty United Artists Terry Danner of KGw(AM) Portland, Ore., says "it's very, very country. In fact, it will probably cross over. It's quite a new direction for 9 18 An Everlasting Loueo Andy Gibb RSO him :' Coming. Another single from Pablo Cruise's Worlds Away 20 19 Get O/%ò Foxy TK (A &M) album, Don't Wanna Live Without I; just misses "Playlist" at Polydor 38 1120 Got to Haue Louingo Don Ray 52. Mr. Avina says "ít's one of the choice cuts on the album :' 27 N 21 Hollywood Nightso Bob Segar Capitol 6 22 Miss Your Rolling Stones Rolling Stones Country 25 23 Magnet and Steelo Walter Egan Columbia 26 24 Who Are Youc Who MCA Last This

week week Title f . Artist Label 17 25 Got to Get You Into LifeD Earth, Wind and Fire Columbia

3516 26 You Never Done It Like Thum Captain and Tennille A &M 6 N 1 If the World Ran Out of Loueo Brown 8 Cornelius RCA 23 27 Life's Been Goodn Joe Walsh Asylum 2 2 Heartbreaker° Dolly Parton RCA 30 28 Beast of Burden° Rolling Stones Rolling Stones 14 N 3 It's Been a Great Afternoono Merle Haggard MCA

28 29 Double Vision° Foreigner Atlantic 1 4 Who Am I to Sayo Statler Bros Mercury 43D 30 MacArthur Parko Donna Summer Casablanca 3 5 I've Always Been Crazyo Waylon Jennings Columbia 29 31 How Much I Feelo Ambrosia Warner Bros. 4 8 Hello MesicoO Johnny Duncan Columbia 31 32 Back in the U.S.A.° Linda Ronstadt Asylum - N 7 Let's Tike the Long Way Around the World R.Mtlsap RCA 37 33 Josieo Steely Dan ABC 9 8 Boogie Grass Bando Conway Twitty MCA 49 N34 Macho Mano Village People Casablanca 11 9 With Loueo Rex Allen Warner Bros. 41 N 35 It's a Laugho Daryl Hall & John Oates RCA 18 N 10 Hopelessly Denoted to YouO Olivia Newton -John RSO 16 38 Last Dance° Donna Summer Casablanca 12 11 Penny Arcadeo Cristy Lane LS -N 37 Ready to Take a Chance Againo Barry Manilow Arista 5 12 Womanhoodo Tammy Wynette Epic 39 38 Loue is in the Airo John Paul Young Scotti Bros. 15 13 Talking in Your Sleeps Crystal Gayle United Artists 48 N 39 Talking in You Sleepn Crystal Gayle United Artists 13 14 Let's Shake Handso Kenny O'Dell Capricorn 34 40 Paradise by the Dashboard Light° Meatloaf Epic 17 15 Rake and Ramblin' Mano Don Williams ABC 44 41 She's Always a Womano Billy Joel Columbia 16 18 If You've Got Ten Minutes° Joe Stampley Epic 42 42 Took the Last ?}vino David Gates Elektra B 17 Blue Skies° Willie Nelson Columbia 40 43 Just What I Needed° The Cars Elektra 19 18 Rose Colored Glassesn John Conlee ABC -El 44 I Loue the Nightlifeo Alicia Bridges Polydor 7 19 Tear Timeo Dave & Sugar RCA -p 45 I Just Wanna Stopo Gino Vannelli A &M 24 20 You Needed Meo Anne Murray Capitol 45 46 Come Tbgethero Aerosmith Columbia 20 21 Beautiful Womano Charlie Rich Epic 33 47 Close the Dooro Teddy Pendergrass Phila. Intl. 10 22 Loue Me With All of Your Hearto J. Rodriguez ... Mercury 36 48 Oh Darlingo Robin Gibb RSO - 23 Old Flames Joe Sun Ovation - 49 Holding Ono LTD A &M - 24 Ain't No Californiao Mel Tillie MCA 22 50 Copacabanao Barry Manilow Arista 25 25 Caribbean° Sonny James Columbia

These are the top songs in air -play popularity as reported by a select group of U.S. sta ions. Each has been "weighted" in terms of Arbilron audience ratings for the reporting station on which it is played. A R indicates an upward movement of five or more chart positions between this week and last.

Broadcasting Sep 25 1978 66 Fates &Fortunes E

of which WELL is part. Ronald E. Francisco, advertising director of Media Aamco Transmissions in Bridgeport, Pa., Diane Newburn, graduate, Ball State Universi- named VP and media director at Mel Richman Leonard Mirelson, general manager of ty, Muncie, Ind., joins noncommercial WNIT-TV Inc., marketing communications agency in Bala - wnT(AM) New York, named VP of W7tT and co- South Bend, Ind., as staff director. Cynwyd, Pa. owned WKTU -FM there. Tom Moran, operations manager, KYND(FM) Frank McNally, salesman, Savalli /Gates, New A. general manager, named beautiful music Richard Ferguson, Houston, director of York, named Eastern sales manager. WEZNIFM) Bridgeport, Conn., and VP of operations for licensee, Southern Broadcasting licensee there, Robert L. Williams Broadcast- Co., responsible for three stations. He will con- Ann McDonald, temporary assistant art direc- ing, elected president of company which be- tinue to base in Houston. tor, Foote, Cone & Belding /Honig, San Fran- comes Park City Communications. Steven cisco, named junior art director. Marx, VP- general manager of Park City's Jay Colon, TV sales research analyst, Katz WFTQ(AM)- WAAF(FM) Worcester, Mass., named Broadcast Advertising Television Continental Silver team, Katz Agen- VP-treasurer of company. Janice English, James Corrieri, VP and creative supervisor, J. cy, New York, named team research manager, assistant to president of company, named direc- Walter Thompson, New York, named senior Katz Television Continental Bronze team. tor of administration. VP- Detroit division. Robert F Donnellan, art Gregg Robinson, Katz TV computer service Mark O. Schwartz, VP- general manager, director /TV producer, and Bob Phillips, copy group, appointed TV sales research analyst, KTKT(AM) Tucson, Ariz., appointed senior VP of supervisor, J. Walter Thompson, New York, Katz TV Continental Silver team. Lisa licensee, Arizona Lotus Corp. Additional named VP's- Detroit division. Schoenbeck, researcher, Field Communica- responsibilities will include supervision of Hal Riney, senior VP and managing director, tions, New York, joins Katz Agency, American as well KRUX(AM) Phoenix as KTKT. Ogilvy & Mather, San Francisco, and Jerome Blue team as research analyst. Michael R. Civiletti, general sales manager, Pickolz, senior VP and treasurer, O &M in New Restructuring and expansions at Harrington, WEEP -AM -FM Pittsburgh, appointed VP- general York, appointed members of council of direc- Righter & Parsons, TV station representation manager of WtxztAM) there. tors, Ogilvy & Mather. Diane Courtney, ac- firm: Frank Morello, VP and New York Blue count supervisor in New York office, named VP. sales manager; Pete Foster, VP and New York Ron Grisham, general manager, KFXD -AM -FM Gold sales manager, and Carl Weinstein, VP Nampa, Idaho, elected to board of directors of T. Kirk Parrish, group director, business devel- and New York Green sales manager, named licensee, Idaho Broadcasting Co., and executive opment, Gillette, New York, joins SSC &B Ad- VP's and group managers for their respective VP. vertising, New York, as executive VP and mem- ber of board. Ron Kirby, general manager, KSWO(AMI Law- ton, Okla., assumes additional duties as general James T. Smith member of board and execu- manager of co -owned KRHD -AM -FM Duncan, tive VP, Sumner Inc., Atlanta marketing, adver- Okla. tising and public relations agency, named presi- Richard G. Carter, announcer and weekend dent. weather reporter, WDTN(TV) Dayton, Ohio, Philip D. Shalala, from Hunter Publishing named operations manager. Co., Chicago, joins Shaffer /MacGill & Associ- Rudy Frank, assistant to general manager, ates Advertising and Public Relations there as WELIIAM) New Haven, Conn., named assistant executive VP. to president of Broad Street Communications Michael F. Zaremba, account supervisor, Leo Corp. and subsidiary, Insilco Broadcast Group, Burnett, Chicago, joins Needham, Harper & Steers, Chicago, as account director.

Philip W. Brushaber, associate media director, J. Walter Thompson, Chicago, joins Hoefer, Dieterich & Brown, San Francisco, in same capacity.

Thomas W. Schafer, management supervisor, Tatham -Laird & Kudner, Chicago, given addi- tional duties as director of new business and public relations. Ronald F. Berli, account ex- ecutive, Campbell -Ewald, Detroit, joins TLK in Chicago in same capacity. Joining creative department there are: Albert Fask, executive art director, Marvin Frank Advertising, Chicago, named art director; Andrew Land - Florida's first. The National Academy Orf, copywriter from N.W. Ayer there, joins of Television Arts and Sciences, Miami ILK in same capacity; David White, frin chapter, has honored Mitchell Wolfson Bender, Browning, Dolby, Melzer Advertising, TLK as copywriter, and She's Sherlee Barish. (I), chairman Of the board and president Chicago, also joins And television news people of Wometco Enterprises, with its Gover- George Filipetti, creative director, Abelson - collaterol are her specialty. nor's Award for his "pioneering spirit" Frankel, Chicago, named director of services. Call her. Wometco owns wTVJ(TV) there, which was the first television station in Florida Benjamin Motola, art director, Benton & Broadcast Personnel Inc. to go on the air, nearly 30 years ago. Bowles, New York, joins DKG Advertising, 527 Madison Avenue, 10022 Robert A. Behrens (r), chapter presi- New York, in same capacity. Ellen Azorín, (212) 355-2672 dent, presented Mr. Wolfson with the senior copywriter, Waterman Getz Neidelman, award. New York, joins DKG there in same capacity. ' The Wel)Srreef Journel.1977

Broadcasting Sep 25 1978 67 teams. Under them, New York team sales man- Michael Ferrel, account executive, WGMS -AM- agers are added: Fred Ward, Blue; Mike Sch- FM Washington, named sales manager. wartz, Gold, and Les Abrams, Green. Cary s Browning Lloyd, operations manager, Jones, account executive, Los Angeles office, KKIK(AM) Waco, Tex., joins KQID(FM) Alex- becomes Chicago Blue sales manager and is suc- andria, La., as sales manager. ceeded in Los Angeles by Ron Green. John Radovich and Whitney Gait, former HRP Melinda Barnett, account executive, D'Arcy- sales trainees, join New York Blue and Green MacManus & Masius, Detroit, named retail teams respectively as account executives, and sales coordinator for WKBD -TV there. Lou Amalfitano, another HRP trainee, joins Michael Goetz, manager and systems super- I IRP's Dallas office as account executive. visor, Ksrw(TV) Tacoma, Wash., named director Jim Splliotis, from Torbet -Lasker, New York, of commercial operations for KTTV(Tv) Los joins Jack Masla & Co. there as senior salesman. Angeles. Dave Herman, account Gary Brandt, owner of Legend Broadcast Rep- executive, Blair Televi- resentatives, joins WJKW-TV Cleveland as ac- sion, New York, named count executive. manager of Blair Television market divi- Regina Williams, from Ozite Corp., Charlotte, N.C., joins WBTV(TV) there as account sion's CBS sales team executive. there. John R. Slosar, It graduate of Blair Televi- Pam Daggett, account executive, H -R Stone, sion's sales associate New York, joins WJJD(AM)- WJEZ(FM) Chicago in training program, same capacity. named account execu- tive at Blair's Cleveland Louise Heifetz, retail sales manager, KFAC -AM- FM Los Angeles, WEEI -FM Boston as ac- Herman office. joins count executive. Linda Lyke, account executive, WLS(AM) Chicago, joins Blair Radio's Ranny Dean, media director for two retail Chicago office in same capacity. stores, San Francisco, joins KSFO(AM) there as account executive. Dick Kvale, account executive, RKO Televi- \CONFUSED? sion Representatives, Chicago, named regional Chris Abood, weekend news desk assistant, WKYC sales manager, based in Chicago. -TV Cleveland, joins WABQ(AM) there as ac- CONFUSED? count executive. ° Ilph1ill Aaron M. Cohen, VP, program administration, Donald W. DeSmit, sales executive, WKZO -TV l''i' NBC -TV, New York, named VP, national sales. CONFUSED? Kalamazoo, Mich., retires after 30 years with David Poltrack, director of marketing ser- Fetzer stations, licensee of wKZO -Tv. Jerry vices, CBS Television Stations division, New Raffel, promotion manager there, named na- York, named director of marketing to oversee tional sales account executive. division's new marketing department. Bob Kirby, reporter-anchor, WBAP(AM) Dallas, Robert R Schroeder, account executive, CBS joins sales department of KGNO -AM -FM Dodge Radio, named Midwest sales manager, Chicago, City, Kan. replacing John E. Erickson Jr., who retires. AT LAST THE Elizabeth Randall, manager, advertising and promotion, East Coast, specials and daytime Programing SIMPLE ONE programs, CBS Entertainment, New York, named director, print advertising and promo- Kathryn Cass, director of pay television for AccountingSystem- including tion, CBS Entertainment, Los Angeles. United Artists, New York, appointed VP of Telemation Program Services there. receivables, billing, and Robert G. McGann, account executive, payroll Telerep, Chicago, joins wcco -TV Minneapolis - Ernie Kovacs, general sales manager, XETRA- St. Paul as national sales manager. AM-FM Tijuana, Mexico, (San Diego) named Busy AM -FM RadioBroadcast general manager of co -owned Noble Syndica- Jack Healy, sales XETRA -AM- System -designed by national manager, tions there. FM Tijuana, Mexico (San Diego), appointed veteran broadcaster general sales manager, succeeding Ernie Kovacs Lawrence L. Pont, independent producer, (see "Programing "). joins wts -TV Chicago as producer ofdocumen- Complete Logging System - excellent separation for easy reading Money men. Gene R. Anderson of Forward Communications, Wausau, Wis., president of Broadcast Financial Management Association and of BCA- Credit Information Inc., BFM's We call it the "Peace wholly owned subsidiary, was named chairman of both organizations in elections at BFM's of Mind System" 18th annual conference last week in Las Vegas. Joseph J. McCabe, KPLR -TV St. Louis, was elected president of BFM; Ronald J. Doerfler of For information call or write: Capital Cities Communications, New York, was named VP; William J. Key, WHBO -AM -TV Memphis, was elected secretary and Glen Banks, KTAR -TV Phoenix, was elected treasurer. Five new BFM directors were elected: Hugh Del Regno, KTTV(TV) Los Angeles; Loren E. BRrADCAST Lucke, WCCO- AM -FM -TV Minneapolis; Joseph E. Seaver, KRON -TV San Francisco; George Wichterman, wTvm(v) Tampa -St. Petersburg, Fla., and Dustine Davidson, KPTV(Tv) Portland, Cr IiFUTER Ore. Alan Lajtay, ABC, New York, was elected president of BCA- Credit Information; V. William SYSTEMS Montuori, Harrington, Righter & Parsons, New York, was named VP; Marvin Schrager, John Blair & Co., New York, was named secretary, and Joseph Staab, CBS, New York, was named P.O. BOX 30266 treasurer. Two new BCA board members were chosen: Robert Vosberg, KTVT(TV) Fort Worth, CHARLESTON, S.C. 29407 and Ted Weiss, Peters, Griffin, Woodward, New York. In addition, Robert E. McAuliffe, execu- TELEPHONE: 803/556 -4165 tive director of BFM, was re-elected executive VP of BCA, and Robert G. Stone was re- elected BCA VF administration, New York.

Broadcasting Sep 25 1978 68 WE'VE -GOT A LISTENING AUDIENCE THAT SPEAKS FOR ITSELF. Ever heard of Jefferson -Pilot Broadcasting? They're our sister company. And they started out in the broadcasting business with a 50,000 waft radio property in Charlotte, N.C. -WBT During its 56 years of operation,WBT has become one of the most respected stations in the industry. That's why we were all ears when they began talking to us in 1969 about developing a traffic service for them. A flexible service that would custom -blend hardware and software to fit their exact needs at the time. As well as any future needs. Word got around about our success. And before long our System 80 service was being installed in stations of all sizes. What appealed to them will appeal to you,too. For example, by custom -blending hardware and software, you choose only what you want. So you pay for only what you want. Plus with System 80, you have the in -house convenience of a mini-computer and the resources of Jefferson's master computer. Not to mention additional stand -alone options like complete general accounting and an IBM software lease package. In fact, today our software is designed to be compatible with Sycor, IBM and Honeywell computers. So if you're thinking about investing in a broadcast computer system, get in touch will Bill Jennings,Jefferson Data Systems, Executive Plaza,501 Archdale Drive, Charlotte, N.C. 28210, (704) 374 -3631. He'll do the listening. swims .inuerSnn Data IPlfersnn Pilot liroaacasting

EXPERIENCE YOU CAN DEPEND ON FROM BROADCASTERS YOU TRUST. taries. Robb Weller, host of program for there, joins WUTR as reporter and co- anchor. Deborah Domine, reporter, WMEE(AM)- Warner Cable's Qube, two -way cable system in WMEF(FMt Fort Wayne, Ind., joins WSBT-AM -TV John Prescott, reporter- photographer -pro- Columbus, Ohio, joins WLS -TV as co -host of AM South Bend, Ind., in same capacity. Chicago. ducer, KMTV(TV) Omaha, named assistant news director- assignments. Gene Sliver, news director, KIEM -TV Eureka, Edward S. Masket, Calif., joins KTVL(TV) Medford, Ore., as field re- Richard Lippincott, reporter, WRNJ(AM) senior VP in charge of porter and noon news and talk show co -host. administration, Colum- Hackettstown, N.J., named news director. bia Pictures Television, Bruce Farber, graduate, Hoffstra University, Kate McGrath, anchor, WPOP(AM) Hartford, Burbank, Calif., named Hempstead, N.Y., joins WRNJ as reporter. Conn., joins WEEI(AM) Boston as reporter - VP- anchor. executive adminis- Patrick Stout, chief radio news editor, WHBF- tration. AM -FM -TV Rock Island, Ill., appointed news director noncommercial Edward M. Ander- for KOSU -FM Stillwater, Promotion and PR son, assistant general Okla. -director, KTTV(TV) manager, program Jim Hale, anchor, WJKW -TV Cleveland, and Lew Schatzer, producer and operations, Warner Ca- Melanie Roberts, anchor, WTVQ -TV Lex- Los Angeles, named director of promotion ble's Qube division, ington, Ky., join Korv(TV) Tulsa, Okla., as co- creative services. Masket Columbus, Ohio, anchors of evening news. Doug Dodd, evening Martha Blackall, executive secretary, named VP, program news anchor there, named host of morning WEEI(AM) Boston, appointed publicity coordina- operations. Dr. Gerry Jordan, consultant, public affairs program. tor. Board of Cooperative Educational Services, Yorktown Heights, N.Y., named to newly cre- Appointments, KsL -TV Salt Lake City: Dennis Paul J. Klick, promotion assistant, KDNL -TV St. ated post of director of educational develop- May, reporter -producer- anchor, KREM -TV Louis, named promotion manager, KMEG(TV) ment for Qube. Spokane, Wash., joins KSL -TV in same capacity; Sioux City, Iowa. Bruce Lindsay, reporter-anchor, KAec -TV Los Edward Gilbert, assistant general counsel. Michael K. Bridgeman, promotion producer, Angeles joins KSL -TV in same capacity; Patricia Children's Telvision Workshop, New York, noncommercial WNED -TV South Bend, Ind., Hoyle, producer, KOvR(TV) Stockton, Calif., joins ITC Entertainment there as general named promotion director. named reporter- anchor; George Stephenson, counsel. producer- reporter- anchor, noncommercial Shaw Messner, promotion director, WROR(FM) Ellie Dylan, former drive -time disk jockey WMHr(TV) Schenectady, N.Y., named producer, Boston, joins WCOZ(FMI there as promotion WNBC(AM) New York, named host, YOU, WABC- and Ron Eisenbarth, photographer, KIRO -TV coordinator. ry New York's weekly newsmagazine. Seattle, named newsfilm -ENG cameraman. Meryl Comer, hostess and producer of inter- Roger Scott, writer- producer, ABC News, Los Adrienne Baughns, co -host of noon news pro- view program, WMAR -TV Baltimore, joins wCVB- Angeles, joins ICPR, public relations firm gram, WFSB -TV Hartford, Conn., named co- Tv Boston as co- hostess of daily talk and variety there, as VP of broadcast operations. anchor of 6 p.m. news. program. Michael Young, host of program for Warner Cable's Qube, system in Columbus, Ray Metoyer, weekend anchor and reporter, Ohio, named location host for Good Day show WOWT(Tv) Omaha, named urban affairs reporter. Cable on WCVB -TV. Michele Smith, from WCAU -TV Philadelphia, Appointments, Six Star Cablevision, Gerry Dodd, production manager, noncom- named reporter, WDTN(TV) Dayton, Ohio. Englewood Cliffs, N.J.: Stuart Harris, VP -sec- mercial WNlr -ry South Bend, Ind., named pro- retary, elected president; Harold Berman, VP- Brenda J. Summers, from WBBB(AM) gram director. Thomas B. Hovel, senior direc- operations, named executive VP; Michael Burlington, N.C., joins WBTV(TV) Charlotte, tor there, succeeds Mr. Dodd, Michael K. Gardner, assistant engineer, Kankakee TV -Ca- N.C., as reporter. Bridgeman, promotion producer, noncom- ble, Kankakee, Ill., joins Six Star as VP- director mercial WNED -TV Buffalo, N.Y., named promo- of engineering, and John Wiley, assistant con- tion director. Dr. Mescal Eyler, teacher and troller, Burns International Securities Services, consultant to Indiana Department of Public In- Briercliff Manor, N.Y., joins Six Star as con- struction, named learning services director for troller. WNIT -TV. Robert Hosfeldt, VP- general manager of KNrv(rv) San Jose, Calif., named executive VP- Lester Strong, manager of children's pro- manager Gill Cable TV, former grams for ABC's East Coast operation, joins general of owner KNTV. WBrv(TV) Charlotte, N.C., as community affairs of director and program development specialist. Michael Seeger, senior operations supervisor, ABC News, New York, joins Showtime Enter- Chuck McKay, air personality, KBOM(AM) tainment, pay television subsidiary of Viacom, Bismarck, N.D., named program director. New York, as manager of operations. Bradley Bud Thomas, sales representative, KDKB(AM) Johnson, independent production assistant, Mesa, Ariz., appointed program director. joins Showtime as production coordinator.

Dick Bartley, from WBBM.FM Chicago, joins John Kerr, in charge of local origination adver- WFYR(FM) there as assistant program director tising sales, UA- Columbia Cablevision, Oak- and air personality. John Wetherbee, from land, N.J., named advertising sales manager. WKRC(AM) Cincinnati, joins WFYR as music and Four score and Fidler. A fixture on the research director. NBC and CBS radio networks ih the thir- ties with his Hollywood commentary, Equipment and Engineering Jimmie Fidler found new fields to con- Ernest W. Pappenfus, general manager quer in later years. For the past 20 years of Vega division of Cetec Corp., El Monte, Calif., News and Public Affairs he has been a distributor of Ampex pro- appointed divison president. Earl Ubell, producer, special broadcast unit, fessional audio systems, a milestone NBC News, New York, Named health and sci- that the company observed by present- Wayne P. McKellar, manager of industrial ence editor, weBS -Tv New York. ing him with a commemorative plaque engineering, GTE Lenkurt, San Carlos, Calif., at a luncheon in Redwood City, Calif. It named production manager. Betsy Goff, contract attorney, ABC Sports, took place just two days after the former New York, appointed assistant general attorney, Alan J. Cook, manager of industrial relations, broadcaster -columnist's 80th birthday, ABC News, New York. RCA Missile and Surface Radar, elected VP of and Donald V. Kleffman (r), vice presi- industrial relations for RCA American Com- Matthew Schwartz, anchor -producer, dent- general manager of the Ampex munications, Piscataway, N.J. WUTR(TV) Utica, N.Y., named news director. audio -video systems division, made the Gary Kennerknecht, reporter, WTLB-AM -FM presentation. Robert A. Holub, corporate credit manager,

Broadcasting Sep 25 1978 70 Ampex Corp., Redwood City, Calif., named client service executive. KLOS(FM) Los Angeles, died Sept. 16 in Culver assistant treasurer. City, Calif. hospital of apparent aneurysm. Rick Weiser, music publisher, ABC Records Mr. Winnaman had collapsed Leonard G. Cobol, manager of sales training and Weiser Music, Los Angeles, named direc- during softball game between KIM and co -owned KABC(AMt and development, Belden Corp., Richmond, tor, SESAC, West Coast division, Los Angeles. Los Ind., named field sales manager based in Angeles. Mr. Winnaman is survived by his wife, managing Houston. John Lund, in sales development for Yrjo Lansipuro, editor of Television Jane; two children, Bradley and Melissa; his Belden in Los Angeles, succeeds Mr. Cebol. News of YLE, Finnish Broadcasting Co., parents, and brother. Willard J. Wilmot, supervisor of field sales Helsinki, named representative of European force in six Ohio River Valley states, based at Broadcasting Union, New York. Richard J. Butterfield, 54, former general Belden's headquarters in Richmond, named manager of KOIN.AM -FM -TV Portland, Ore., died field sales manager based in Irvine, Calif. He Sept. 9 while playing golf in Neskowin, Ore. He succeeds Harold Hofman who retires after 42 was manager of stations from 1973 until earlier years with company. Deaths this year when stations were sold and new man- agement was brought in. Mr. Butterfield began Merton L. Knold, Midwest regional manager, Paul Dobin, 60, man- his communications career 30 years ago and Microwave Associates, Kansas City, Mo., joins aging partner of Wash- worked for CBS -TV in New York. Survivors in- Lenco Inc., electronics division, as Midwestern ington communications clude his wife, Virginia, four daughters and one regional sales manager, based in Atchison, Kan. law firm, Cohn & son. Win Korabell, manager of operations, Marks, died Sept. 20 of heart attack. Mr. Dobin KCOP(TVt Los Angeles, named director of Charles S. Boren, 71, retired vice chairman of joined in 1952 engineering. firm Association of Motion Picture and Television from FCC's Broadcast Producers, died Sept. 10 of cancer at his Los A. Paul Townsend, on technical staff of Bureau where he had Angeles home. Survivors include his wife, WBTV(TV) Charlotte, N.C., named technical been Rules chief of Noreen Gearin, and two children. maintenance supervisor. and Standards. In latter capacity he led staff Jim Pincock, 64, technician, KNX -AM -FM Los work in television Dobro Angeles, died Sept. 5 after long illness. He had allocations plan still in worked for station 36 years. Survivors include effect; BROADCASTING'S Feb. II, 1952, Allied Fields his wife, Beth, and one daughter. "Profile" said that "If anyone is to be con- Toni Smith, account executive, Nielsen Televi- sidered the architect of the nationwide TV sion Index, New York, elected VP. Robert J. allocation system ... it is Paul Dobin." Sur- Myrtle Demerol, 90, who portrayed Myrt in Taragan, group manager in data application long- running CBS radio show during 1930's, vivors include his wife, Edith; a son, Kenneth, department there, named service executive. Myra Marge, died Sept. 18 in Kansas City, and a daughter, Phyllis Maurer. and Robert S. Rohe, from Broadcast Advertisers Mo., hospital. Marge was played by her Reports there, joins Nielsen Station Index as John Winnaman, 42, VP and general manager, daughter, Donna, who died in 1941.

For the Recorde R

As compiled by BROADCASTING based on KBEE -FM Modesto, Calif -Seeks CP to change height); change TPO; ERP: 30.8 kw and HAAT: 462'. filings, authorizations, petitions and other transmission line; replace existing guyed tower with a Ann. Sept. 18. self -supporting tower of the same height. Ann. Sept. actions announced by the FCC during the WKCB -FM Hindman, Ky. -Seeks CP to make 18. changes in ant. system (increase height); install addi- period Sept. 11 through Sept. 15. KZOZ San Luis Obispo, Calif. -Seeks CP to change tional transmission line and change TPO. Ann. Sept. ERP: 30kw and HAAT: 1200'; change transmission 18. Abbreviations: Administrative Law Judge. AU- line. Ann. Sept. IB. alt. -alternate. ann.- announced. ant.- antenna. WHOP -FM Hopkinsville, Ky. -Seeks CP to change cur.- aural. aux.- auxiliary. CH- critical hours. CP- KRUZ Santa Barbara, Calif. -Seeks CP to change type trans.; ant.; make changes in ant. system (in- construction permit. D -day. DA- directional anten- type trans.; ant.; make changes in ant. system. Ann. crease height); change ERP: 100kw and HAAT: 293'. na. Doc. -Docket. ERP- effective radiated power. Sept. 18. Ann. Sept. 13. freq. -frequency. HAAT -height of antenna above WPCH Atlanta -Seeks CP to install new aux. ant. KFIX -FM Liberty, Mo. -Seeks CP to install new average terrain. khz- kilohertz. kw- kilowatts. at TL; to be operated on: 94.9 mhz. No. 235; ERP: aux. trans. and aux. ant. at aux. TL: 901 -923 Main, MEOV -maximum expected operation value. mhz - 9.522 kw; HAAT: 500'. Ann. Sept. 18. Kansas City, Mo.; to be operated on: 106.5 mhz. No. megahertz. mod.- modification. N- night. PSA- 293; ERP: 3kw (H &V); HAAT: 493' (H &V). Ann. WVMG -FM Cochran, Ga. -Seeks CP to install presunrise service authority. SL- studio location. Sept. 18. SH- specified hours. TL- transmitter location. new trans.: change TPO: ERP: 3kw and HAAT: 300'. R -FM Mexico, Mo. CP to install new trans. -transmitter. TPO- transmitter power output. Ann. Sept. 18. KW W -Seeks trans.; install new ant.; change TPO and ERP: 100kw U- unlimited hours. vis.- visual. w- watts. ' -non- WLYF Miami -Seeks CP to install new trans., in- (H &V). Ann. Sept. 18. commercial. stall new ant.; change TPO. Ann. Sept. 18. KLIN -FM Lincoln, Neb. -Seeks CP to install new 'WMNF Tampa, Fla. -Seeks mod. of CP to specify ant.; change TPO. Ann. Sept. 18. SL at: 305 S. Boulevard, Tampa, Fla.; change trans.; change ant.; change TPO; ERP: 100kw and HAAT: 'WJSL Houghton, N.Y. -Seeks mod. of CP to 440'. Ann. Sept. 18. change ant.; make changes in ant. system (increase height); change transmission line. Ann. Sept. 18. Facilities Changes KAYL -FM Storm Lake, Iowa -Seeks CP to change ERP: 87kw (H), 5lkw (V) and change type trans. Ann. WEZG Norih Syracuse, N.Y. -Seeks CP to change Sept. 18. TL to: 989 James St., Syracuse, N.Y.; install new FM applications trans.; install new'ant.; make changes in ant. system WVIK Rock Island, 111. -Seeks mod. of CP to (increase height); change TPO and HAAT: 236' KWKK Dardanelle, Ark. -Seeks CP to install new change freq. from 88.5 mhz. No. 203 to 90.1 mhz. No. (H &V). Ann. Sept. 18. trans.; install new ant.; change TPO; ERP: 3kw and 211; change TL: change type ant.; make changes in HAAT: 260'. Ann. Sept. 18. ant. system (decrease height); change TPO; ERP: 85w 'WCPE Raleigh, N.C. -Seeks mod. of CP to 496.5'. change TPO and ERP: 33.3 kw. Ann. Sept. 18. KCAC Walnut Ridge, Ark. -Seeks CP to install and HAAT: Ann. Sept. 13. new ant.; make changes in ant. system (increase WMDH New Castle, Ind. -Seeks CP to change 'WBJB -FM Lincroft, N.J. -Seeks CP to make height). Ann. Sept. I8. trans.; make changes in ant. system (increase height); changes in ant. system (increase height); change change and HAAT: 500'. Ann. Sept. 11. HAAT: 100'. Ann. Sept. 18. 'KUSC Los Angeles -Seeks CP to make changes in ERP: 50kw ant. system (decrease height); change TPO. Ann. Sept. WAMX Ashland, Ky. -Seeks CP to change TL; in- W W W M Cleveland, Ohio -Seeks CP to install new 18. stall new ant.; make changes in ant. system (increase aux. trans. at TL; to be operated on: 105.7 mhz. No.

Broadcasting Sep 25 1978 71 'WCDB Albany, N.Y. -Granted license covering Summary of Broadcasting new station. Action Aug. 24. 'KLCC Eugene, Ore.- Granted license covering changes. Action Aug. 16. 'WGAE Girard, Pa.- Granted CP to replace ex- FCC tabulations as of June 30, 1978 pired permit for new station and waived Rule 1.534(b). Action Aug. 28.

CP's CP's WZTA Tamaqua, Pa.- Granted license covering On air on Total not Total changes; ERP: I kw; ant. height: 480 ft. Action Aug. 7. Licensed STA- air on air on air authorized" WEDA, Grove City, Pa.- Granted license covering Commercial AM 4.495 4 26 4.526 43 4.568 changes. Action Aug. 16. Commercial FM 2.976 69 3.047 120 3,166 Educational FM 920 0 36 959 74 1.030 'WRIU, Kingston, R.I. -Granted license covering Total Radio 8.391 5 131 8.532 237 8.764 changes. Action Aug. 16.

Commercial TV 723 2 726 56 782 WKTA McKenzie, Tenn. -Granted license cover- VHF 5,3 2 516 7 523 ing changes; ERP: 100 kw; ant. height: 480 ft. Action UHF o o 49 210 210 259 Aug. 16. Educational TV 244 3 13 260 7 267 VHF 93 8 102 4 106 KUOE El Paso, Tex.- Granted license covering UHF 15, 2 5 158 3 161 new station; ERP: 88 kw; ant. height: 1390 ft. Action Total TV 967 4 15 986 63 1,049 Aug. 24. FM Translators 216 o o 216 79 295 TV Translators 3,521 o o 3,521 429 3.950 KVIL -FM Highland Park -Dallas, Tex.- Granted UHF 1,113 o o 1,113 243 1,356 license covering changes for aux. trans; ERP: 25 kw; VHF 2.408 o o 2.408 186 2.594 ant. height: 1570 ft. Action Aug. 7. WFMR Milwaukee, Wis.- Granted mod. of license to change name from Koss Broadcasting Corp. to -Special temporary authorization --Includes oft-air licenses WFMR Inc. Action Aug. 8. 'WSUW Whitewater, Wis.- Granted license cover- 289; ERP: 15.7 kw (H &V); HAAT: 900' (H &V). Ann. KWK St. Louis. Mo. Feb. 23, 1979. Action Aug. 24. ing changes; ERP: 1.3 kw; ant. height: 180 ft. Action Sept. 18. Aug. 24. KLCN Blytheville, Ark. Feb. 23, 1979. Action Aug. WYFM Sharon, Pa. -Seeks CP to change transmis- 24. sion line; change TPO and HAAT: 455' (H &V). Ann. Extensions WGIR Manchester N.H. Feb. 23, 1979. Action Sept. 18. Aug. 24. The Broadcast Bureau has granted following stations 'WRTU San Juan, P.R. -Seeks CP to install new mod. of CP for extension of completion date to dates KACJ Greenwood, Ark. Feb. 23, 1979. Action Aug. aux. trans. at main TL; to be operated on: 89.7 mhz. shown. 24. No. 209; ERP: 13 kw (H &V) and HAAT: 800' (H &V). 'WOCG Huntsville, Ala. Dec. I. Action Aug. 29. Ann. Sept. 18. WVCH Chester, Pa. Dec. I. Action Aug. 24. 'WRMB Boynton Beach, Fla. May 1, 1979. Action KGRB West Covina, Calif. Dec. 31. Action Aug. 24. WSIM Red Bank, Tenn. -Seeks mod. of CP to Aug. 29. change ant.; make changes in ant. system (increase WYIS Phoenixville, Pa. Feb. 23, 1979. Aug. 24. height); change TPO and HAAT: 300' (H&V). Ann. WQXQ Daytona Beach, Fla. Feb. 24, 1979. Action Ala. Dec. I. Aug. 29. Sept. 18. WCOV Montgomery, Action Aug. 29. 1979. Aug. 'KTXT-FM Lubbock, Tex. -Seeks mod. of CP to WDCF Dade City, Fla. Feb. 23, Action change TL and SL; change ant.; make changes in ant. 29. system (increase height); change ERP: I8.52kw WSAR Fall River, Mass. Feb. 24, 1979. Action Aug. (H &V) and HAAT: 408' (H &V). Ann. Sept. 18. 29. 'WNSB Norfolk, Va. -Seeks mod. of CP to change WTVR Richmond, Va. Feb. 23, 1979. Action Aug. TL; make changes in ant. system (increase height); 29. change HAAT: 153.5' Ann. Sept. 18. WSGM Staunton, Va. -Seeks CP to install new FM actions Services ant.; change TPO; ERP: 2.34 kw (H &V). Ann. Sept. 18. 'WVPN Charleston, W.Va. -Seeks mod. of CP to KHAY Ventura, Calif.- Granted license covering change trans.; change ant. Ann. Sept. 18. changes for aux. trans.; ERP: 19.0 kw; ant. height: 1210 ft. Action Aug. 7. WMFM Menomonie, Wis. -Seeks CP to change COMMERCIAL RADIO TL: 1.8 mi. ESE of city, Menomonie, Wis.; SL: 444 WLUV -FM Loves Park, 111.- Granted CP to replace MONITORING CO. waived Broadway, Menomonie, Wis.; change type ant.; change expired permit for changes and Rule I.534(b). PRECISION FREQUENCY ant. system (increase height); change ERP: 1.32 kw Action Aug. 28. MEASUREMENTS, AM -FM -TV and HAAT: 431'. Ann. Sept. I1. WWHC Hartford City, Ind.- Granted CP to replace Monitors Repaired 8 Certified 103 S. Market St. expired permit for changes. Action Aug. 28. AM actions Lee's Summit, Mo. 64063 KEYN -FM Wichita, Phone (816) 524-3777 WMLB West Hartford, Conn.- Granted mod. of Kan.- Granted license cover- ing changes; ERP: 95 kw; ant. 860 ft. license covering change of name of licensee from 1550 height: Action Aug. 7. Country Radio Inc. to 1550 Radio Inc. Action Aug. 24. WDEA -FM Ellsworth, Me.- Granted subsidiary CAMBRIDGE CRYSTALS communications authorization on subcarrier frequen- PRECISION FREQUENCY WFPG Atlantic City, N.J. -Granted mod. of license MEASURING SERVICE to change SL to 5010A Wellington Ave., Ventnor, N.J. cies of 41 kHz and 67 kHz. Action Aug. 15. (outside city limits) and waived Rule 73.30(a). Action WKTR Millinocket, Me.- Granted license covering SPECIALISTS FOR AM -FM -TV Aug. 24. new station; ERP: 3 kw; ant. height: 190 ft. Action 445 Concord Ave. Aug. 24. Cambridge, Mass. 02138 KTLQ Tahlequah, Okla. -Granted license covering Phone 16171 876 -2810 permit for changes. Action Aug. 16. 'WUPI, Presque Isle, Me.- Granted license cover- ing WPEN Philadelphia -Granted mod. of license to changes. Action Aug. 7. operate trans. by remote control from 2212 Walnut St., 'WBMT Boxford, Mass-Granted license covering BILL CAHLSTEN & ASSOCIATES Philadelphia, while using directional ant. Action Aug. new station; ERP: 710 w; ant. height: minus 19 ft. Ac- Radio Representatives 24. tion Aug. 24. Offices Nationwide WPRP Ponce, P.R.- Granted license covering per- WIQH Concord, Mass.- Granted license covering 1680 N. Vine St. Los Angeles. Ca. 90028 mit for aux. trans. day and alt. main night. Action Aug. changes. Action Aug. 7. (213) 464-9263 16. WLYN Lynn, Mass-Granted license covering Natl. & Reg. Representation WMCT Mountain City, Tenn.- Granted CP to in- changes; ERP: 3 kw; ant. height: 170 ft. Action Aug. WE INCREASE SALES crease power to I kw; remote control permitted. Action 24. Aug. 8. WHPE -FM High Point, N.C. -Granted CP to WAPL Appleton, Wis.- Granted mod. of license replace expired permit for changes. Action Aug. 28. contact covering change SL to of Paynes Point Rd., Neenah WCNL -FM Newport, N.H., -Granted license BROADCASTING MAGAZINE and waiver of Rule 73.210(a). Action Aug. 24. covering changes; ERP: 2.8 kw; ant. height: 51 ft. Ac- 1735 Wain St. N.W. Extensions tion Aug. 7. Washington, D. C. 20036 for availabilities The Broadcast Bureau has granted following stations 'WGLS -FM Glassboro, N.J.- Granted license Phone: 12021 638 -1022 mod. of CP for extension of completion date to dates covering changes; ERP: 440 w; ant. height: 82 ft. Ac- shown. tion Aug. 24.

Broadcasting Sep 25 1978 72 Professional Cards

F. LORENTZ ATLANTIC RESEARCH CORP. EDWARD A. D. Ring & Associates COHEN and DIPPELL, P.C. Jansky & Bailey & ASSOCIATES Consulting Engineers CONSULTING RADIO ENGINEERS CONSULTING ENGINEERS Telecommunications Consulting 527 Munsey Bldg. 1771 N St., N.W. 296 -2315 Member AFCCE 1334 G St., N.W., Suite 500 (2021 783.0111 WASHINGTON, D. C. 20036 5390 Cherokee Avenue 347.1319 Washington, D.C. 20004 Virginia 22314 Washington, D. C. 20005 Alexandria. .Mrmb,'r AFCCE Member AFCCE Member AFCCE (7031 3543400

KOWALSKI A. EARL JR. SILLIMAN, MOFFET & CARL T JONES ASSOCS. LOHNES & CULVER CULLUM, Washington, D.C. Area Gautney & Jones) (Formerly Consulting Engineers CONSULTING ENGINEERS 8701 Ga. Ave., Silver Spring, MD 20910 CONSULTING ENGINEERS 1156 15th SL, N.W., Suite 606 INWOOD POST OFFICE ROBERT M. SILLIMAN. P.E. 2990 Telestar Ct.. Suite 405 Washington, D.C. 20005 BOX 7004 (301) 589 -8288 (703) 560-6800 (202) 296.2722 DALLAS, TEXAS 75209 1925 N. Lynn St., Arlington, VA 22209 JOHN A. MOFFET, P.E. Falls Church, Va. 22042 (214) 631 -8360 .Member AFCCE ( 7031 841 -0500 Member AFCCE Member AFCCE Member AFCCE

STEEL, ANDRUS HAMMETT & EDISON, INC. JULES COHEN JOHN B. HEFFELFINGER & ASSOCIATES CONSULTING ENGINEERS & ASSOCIATES Radio L Television 2029 K Street, N.W. Suite 400 Box 68, International Airport 9208 Wyoming PI. Hiland 4 -7010 Washington, D.C. 20006 1730 M SL. N.W. 659.3707 San California 94128 (301) 827-8725 Francisco, 14151 342 -5208 KANSAS CITY, MISSOURI 64114 Washington. D.C. 20036 1301) 384.5374 Member Al( Member AFCCE Member .4 FCC E

VIR JAMES CARL E. SMITH E. Harold Munn, Jr., OSNER TELEVISION CONSULTING RADIO ENGINEERS CONSULTING RADIO ENGINEERS Applications and Field Engineering & Associates, Inc. SYSTEMS Surveys CONSULTING & 8200 Snowville Road Computerized Frequency Broadcast Engineering Consultants ENGINEERING 345 Colorado Blvd. -80206 Cleveland, Ohio 44141 (303) 333 -5562 Box 220 250 West 57th Street Phone: 216 -526 -4386 DENVER, COLORADO Coldwater, Michigan 49036 New York, New York 10019 Member AFCCE Member AFCCE Phone: 517 -278 -7339 (212) 246 -3967

JOHN H. MULLANEY HATFIELD & DAWSON MIDWEST ENGINEERING DAWKINS ESPY Consulting Radio Engineers, Inc. Consulting Engineers ASSOCIATES Consulting Radio Engineers Applications /Field Engineering 9616 Pinkney and C7onaslefng E 9inu.s Court Broadcast Communications P.O. Box 3127 -Olympic Station 90212 Potomac, Maryland 20854 3525 Stone Way N. 6934 A N. University Seattle, Washington 98103 Peoria, Illinois 61614 BEVERLY HILLS, CALIF. 301 -299-3900 (309) 692 -4233 Member AFCCE (206) 633 -2885 (213) 272 -3344 Member AFCCE Member AFCCE

MATTHEW J. VLISSIDES, P.E. C. P. CROSSNO & ASSOCIATES Satellite Telecom KESSLER ASSOCIATES STRUCTURAL CONSULTANT CONSULTING ENGINEERS Services, Inc. Consulting Engineers TOWERS, ANTENNAS, STRUCTURES P. O. BOX 18312 Earth Station Engineering Studies. Analysis. Design Modifications. DALLAS, TEXAS AMFM.TVMicrowave Systems Consultants Inspections. Supervision of Erection 75218 1511 N.W. Sixth Street Computer Aided, Design & Allocation Studies 2965 Flowers Rd., So. 7501 BURFORD DRIVE McLEAN.VA 22102 Field Engineering, Gainesville. Florida 32601 Aerial Radiation Measurements Atlanta, Ga 30341 Tel (703) 356 -9504 19041 3763157 19041 373.5225 Member AFCCE (214) 321-9140 404 - 455 -8369

CO. JOHN F.X. BROWNE WILLIAM B. CARR E.N.R. ENGINEERING, /NC. RADIO ENGINEERING & ASSOCIATES. INC. & ASSOCIATES, INC. oc 23i1 'a1,s Verdes Ca 90211 DALLAS /FORT WORTH nO BOX 766,C,IANNELVIEW, TEX 7753(1 CONSULTING ENGINEERS 452 -614 7 CONSULTANTS GLENN B. CALLISON 1713) 1901 Pennsylvania Ave.. NW 15745 Terrace Lawn Circle, ALLOCATIONS INSTALLATIONS FIELD CONSULTING ENGINEERS Washington, D.C. 20006 Dallas. Texas 75240. 214/233 -6034 ANTENNA TYPE ACCEPTANCE MEASUREMENTS & 525 Woodward Avenue WILLIAM B. CARR, P.E. COMMUNICATION SYSTEMS, NORWOOD J. PATTERSON ALLOCATIONS, BROADCAST SYSTEMS B Bloomfield Hills, MI 48013 1805 Hardgrove Lane, (2131 54/.7379 Burleson, Texas 76028. 817/295 -1181 MICRO-WAVE SYSTEMS lei (313) 6426226 (202) 293.202(. MEMBER AFCCE FRED L. ZELLNER Serving Broadcasters over 35 years Member AFCCE

DON'T BE A STRANGER io Broadcast 00- Readers contact P. of Service Display your BROADCASTING MAGAZINE Card here It W1u ue seen by the oec sionmaking station owners and man 1735 DeSates St. N.W. agers. cruel engineers and technicians Washington, D. C. 20036 applicants log AM. FM. TV and buyers of b,oadcasling services for availabllitles '1977 Readeisnlp Survey snowing 4 4 Phone (202) 638 -1022 leaders per copy WBKF MacClenny, Fla. Feb. 23, 1979. Action Aug. WOCA -TV Ocala, Fla. Dec. 21. Action June 21. 29. WNET Newark, N.J. Aug. 16. 1979. Action -Aug. Call letters KLMR -FM Lemar, Colo. Feb. 24, 1979. Action 16. Aug. 29. WOR -TV New York. Feb. 16, 1979. Action Aug. 16. 'KWBI Morrison, Colo. Feb. 24. 1979. Action Aug. Applications KLRU -TV Austin, Tex. Feb. 25, 1979. Action Aug. 29. by 25. Call Sought -FM Park Rapids, Oct. I. Action Aug. KPRM Minn. New FM's 29. KCIC Pear Park Baptist Schools. Grand Junction, WKCR -FM New York. Feb. 23, 1979. Action Aug. Cable Colo. 29. KBZN Northern Sun Corporation. Bozeman. Mont. 'WPTG Lancaster. Pa. Feb. 24, 1979. Action Aug. New TV 29. Certification actions WJFT-TV Southwest Broadcasting Inc.. Albany. Ga. The following operators of CATV systems have KAKI Benton, Ark. Feb. 23, 1979. Action Aug. 28. New AM been granted certificates of compliance. Action Aug. 28. KLRF Emporia, Kan. Dec. I. Action Aug. 18. WLTM Mountain Broadcasting Co.. Franklin. N.C. WFCB Chillicothe, Ohio. Feb. 23, 1979. Action Coastal Cable TV Inc., for Chincoteague. Va. Existing FM's Aug. 28. (CAC-09926); TV Extension Corp., for Zerbe, Pa. KMVC KSAX Burley. Idaho WMNF Tampa Fla. Jan. 4, 1979. Action Aug. 8. (CAC- 10427); Sabetha Seneca Cable TV Inc., for WOVR WESO -FM Southbridge. Mass. Seneca and Sabetha, Kan. (CAC-11470, 11469); Coax- WNCX Naples Fla. Feb. I, 1979. Action Aug. 8. WTYX WKXI Jackson. Miss. ial Associates of Florida Ltd., for Wauchula and Hardee, Fla. (CAC -11615,11794); UA- Columbia WBCO WBCO -FM Bucyrus. Ohio Cablevision, for Saddlebrook and Westwood, N.J. KFRX KFOR FM Lincoln. Neb. TV actions (CAC -12730 -I); L -W Communications Systems Inc., KFBO KFBC -FM Cheyenne. Wyo. KIVI Nampa, Idaho- Granted mod. of license Marble Falls, Granite Shoals, Kingsland, Llano and Existing AM's Burnet, Tex. (CAC -12733 -8); American Television of covering change of name of licensee from Futura Com- KDJO KDKB Mesa, Ariz. munications to Futura Titantium Corp. Action Aug. Midwest City Inc., for Midwest City, Okla. Jacksonville, Fla. 22. (CAC -12739): Valley Video Cable Co. Inc., for Derry, WOK WCMG Palmyra, Hummelstown, North Londonderry, South WPLP WFSO Pinellas Park, Fla. KPVI Pocatello, Idaho- Granted mod. of license Londonderry and South Anneville, Pa. covering change name KOXV KRCBCouncil Bluffs. Iowa of from Futura Communica- (CAC -11489 -94); Greater Chicopee Cablevision Inc., tions to Futura Titantium Corp. Action Aug. 22. wxPo WBIR Knoxville. Tenn. for Chicopee, Mass. (CAC-121188); Suburban Cable KRLU KDAV Lubbock. Tex. KSTV Stephenville, Tex.- Granted CP to increase TV Co. Inc., for Upper Pottsgrove. Pa. (CAC- I2343); power to 500w; change type trans. Action Aug. 15. UA- Columbia Cablevision, for River Edge, N.J. KTCA- TV- KTCI -TV St. Paul, Minn.- Granted (CAC -12579); Lumberjack Cable Inc., for North mod. of licenses covering change of name of licensee Tonawanda, N.Y. (CAC -12863); Telvue Cable Grants Alabama, for Hoover and Southwest Jefferson, Ala. from Twin City Area Educational Television Corp. to Call Assigned fo (CAC -68); for Dan Twin Cities Public Television Inc. Action Aug. 22. -12867 Danville Cablevision Co., ville and Pittsylvania, Va. (CAC -12922 -23); Warner New AM Cable Kosciusko County, for Warsaw, Ind. of KAYR Crawford County Communications Inc., Van Extensions (CAC- I2930); Vuecom Inc., for Grand Forks AFB and Buren, Ark. Emerado, N.D. (CAC- I2937.8); Telecable of Overland The Bureau New FM's Broadcast has granted following stations Park Inc., for Overland Park, Fairway, Leawood, mod. of CP for extension of completion date to dates Lenexa, Merriam, Mission, Prairie Village, Roeland KDON-FM Radio DeOueen, DeOueen, Ark. shown. Park and Shawnee. Kan. (CAC -12939 -47); Tele Media KSPB Rober) Louis Stevenson School. Pebble Co. of Western Ohio, for Greenville, Ohio Beach, Calif. (CAC -12950); Tele Media Co. of Van Wert, for Van WGBO Creative Broadcasting Ltd.. Galesburg, III. Wert, Ohio (CAC -12951); Tele Media of Williams WOKH Nelson County Broadcasting Co. Inc.. Please send County Inc., for Bryan, Pulaski and West Unity, Ohio Bardstown, Ky (CAC -12952 -5); Western Wisconsin Communications, WCKR Patricus Enterprises Inc., Hornell, N.Y for Independence, Blair, Taylor, Strum, Eleva, Osseo, Existing AM's Broadcasting Galesville, Trempealeau and Ettrick, Wis. WDGS WREY New Albany, Ind. The newsweekly of broadcasting and allied arts (CAC -13008 -16); San Juan Cable TV Inc. of Wyom- ing, for Saratoga, Hanna and Elmo, Wyo. WLDM WDEW Westfield, Mass. Name (CAC -13036 -38); Sammons Communications Inc., for WRRD WLOL Minneapolis Vidalia and Natchez, Miss. (CAC - 13083 -4); Cross Existing FM's Country Cable, Piscataway, Manville, Raritan and Company KHYE KHSJ FM Hemet, Calif. Somerville, N.J. (CAC -13161 -4); Kleer Kable Co., for Business Address Waynesburg and Franklin, Pa. (CAC -08890. 13082); KCBS-FM KEAR San Francisco Home Address Sedona -Oak Creek TV and Cable Co. Inc., for Sedona KMPX KCBS -FM San Francisco and Oak Creek Canyon, Ariz. (CAC-09202 -3); Com- KEAR KMPX San Francisco City munity TCI of Ohio Inc., for Steubenville, Ohio KTYD KTYD -FM Santa Barbara. Calif. (CAC -10754); Temple Cable Vision, for Temple, Tex. WSDO WGLO Fort Lauderdale, Fla. State Zip (CAC -11441); Chief Cablevision Inc. Cherokee, Iowa (CAC- 12556); American Television and Communica- WVOc WRBL Columbus. Ga. tions Miss. (CAC- 12744); Marvin WLOL WLOL -FM Minneapolis Type of Business Corp., for Clinton, Parvino, for Daingerfield, Lone Star, Hughes Springs WOKX WKOK -FM Sunbury Pa. and Naples, Tex. (CAC-I2850-3); Frostburg Cable Title/Position WAIMFM WCAC Anderson, S.C. Television Inc., for Allegany, Md. (CAC -12898); Good Vue CATV Inc., for Spring Valley, Clarkstown and KALO KIEL Beaumont. Tex. Are you in cable TV operations n Yes : I No Ramapo, N.Y. (CAC -12913 -5); Blatt Bros. TV Cable KRDF-FM KBMF -FM Spearman, Tex. Corp., for Greenville, Hempfield and West Salem, Pa. WHRO-FM WTGM Norfolk. Va. Signature (required) (CAC -12955 -7); Lake Charlevoix Cable TV Co. Inc., Existing TV's for Otsego Lake, Mich. (CAC- I2977); Vidor Cablevi- i 3 years $90 n 2 years S65 n 1 year $35 WAFF WYUR Huntsville. Ala. (Canadian and international subscribers add S12 /year.) sion Inc., for Vidor Tex. (CAC- I2981); Bridge City KPLM '7 1978 Cable Sourcebook S20.00 Cablevision Inc., for Bridge City. Tex. (CAC- I2982); KESO-TV -TV Palm Springs. Calif. III payment with order 515001 Foley and Associates Inc., for Silver Lakes, Calif. WTSP-TV WLCY Largo- Fla. 1978 Yearbook S37.50 (CAC -13026); Clay Video Inc., for Clay, Fla. WPCB-TV WPFO -TV Greensburg, Pa. ul payment with order 532.50) (CAC -13039); Multi -Channel TV Cable Co. of WPTT-TV WPCB -TV Pittsburgh Payment enclosed Bill me Mansfield, for Lucas, Ohio (CAC- I3040); Clearview P Across the Dial S3 of Clinton Inc., for Clinton Miss. (CAC- I3044); Con- (Price includes postage and handling Prepaid orders only.) tinental Cablevision of Miami Valley Inc., for Miami r" s 1 and Randolph, Ohio (CAC-I3045, 13067); Continen- 1 tal Cablevision of Michigan inc., for Grand Ledge, Mich. (CAC -13061); Heritage Communications, for Clear Lake, Iowa (CAC -13066); Shasta Cable TV, for Boone Cablevision Inc., for Boone, Iowa For Address Changes Place Most McCloud, Calif. (CAC- 13081); South Gwinnett Cable (CAC -13166); Cable -Com General Inc., for Idabel, Recent Label Here. TV Inc., Snellville and Gwinnett, Ga. (CAC- 13088 -9); Okla. (CAC -13176); Bay Minette Cablevision Inc., for Champaign Cablevision Co. Inc., for Urbana, Ohio Bay Minette, Ala. (CAC -13194); Fairhope Cablevision (CAC -13090); Coaxial Communications of Minerva Inc., for Fairhope, Ala. (CAC -13195); Elba Cablevi- Park Inc., for Minerva Park, Ohio (CAC -13146); sion Inc.. for Elba, Ala. (CAC-13196); Brundidge Ì"t Clearview Cable TV, for Swainsboro, Ga. Cablevision Inc., for Brundidge, Ala. (CAC- 13197); (CAC- I3152); UA- Columbia Cablevision of West- Broward County Cable Inc., for Fort Lauderdale, Fla. 1735 DeSales Street. N.W., Washington, D.C. 200 6 chester Inc., for Eastchester, N.Y. (CAC -13165); (CAC -13258).

Broadcasting Sep 25 1978 74 See I st page of Classified Section for rates, Classified Advertising closing dates, box numbers and other details.

Good Colorado Regional AM Station needs a good Announcer for medium size Pennsylvania market. RADIO sales person. Brand new 100,000 watt FM sister sta- Requires heavy commercial experience for 5,000 watt tion debuts in weeks so lots going on. Send full fulltime adult station. WCOJ, 215- 384 -2100. An HELP WANTED MANAGEMENT resume to Manager, Box 890. Lamar, Co. 81052. E.O.E. Affirmative Action/EOE. position right per- General Sales Manager awaits KSO Des Moines has immediate opening for experi- Wanted, Evening Announcer for Adult /Contempor- Not son! Heavy experience, retail and ad agencies. a enced aggressive salesperson. Great company, new ary format. Mature voice with production commercial position with major desk job, but solid growth career facilities. Generous benefits and pay. Resume to Sales capability a must. An Equal Opportunity Employer. a month draw, com- broadcasting company $2,000 Manager. KSO, Des Moines, IA 50317, EOE. Reply Box M -83. mission, overrides, bonuses, profit sharing, benefits. with creative skills in air work and Person selected will make SSSS on AM and FM. Box Wanted: Hardworking, versatile sales manager for Experienced commercial production; good voice and air per- M -29. aggressive, stable small market AM -FM station in Mid - sonality. Should have potential to work in program- South. New facilities. Must be aggressive; experi- Indiana ming and areas. FCC First Class license re- Need Operations Manager. Award winning enced; with sales ideas and promotions that work. other news, farm talk. Contact quired. EOE. Send resume to Box M -113. AMIFM. Heavy on sports, and Prefer RAB trained person to carry own account list Vern Kasper, 317- 659 -3338. ($87.000- 90.000) and offer leadership to sales Experienced Talk Show Host for Chicagoland AM. Regional business knowhow a must. G.M. /G.S.M. broadcast trained to administer staff department. Box M -148. Heavy in Relations and community involve and manage sales force of newly acquired biweekly Public management potential. Can start now or by Nighttime -Top 40 at night at this leader in South- newspaper. Print experience is not essential. Paper ment, with 1, 1979. Prefer family person. Salary first year east medium market. You must be good, be able to has established account list and 30.000 circulation. January range from low to mid 20's. Send complete handle incoming remotes, and willing to work hard. We need an aggressive, inventive advertising pro with should resume' to Box M -172. Box M -153. administrative abilities to complement our No. 1 con- D.C. Contemporary has an temporary FM. Outstanding salary and commission Sales Manager- Strong individual with the desire to Washington, Suburban resume to George Scantland, Box immediate opening (evenings). Must have first phone arrangement. Send advance- opening due to promotion within compa- Marion, 43302. and some experience. Growing station looking for so- 524, OH ny -apply immediately -send resume to Bernie meone on their way up. Call Randy Swingle 703- Brobst, c/o WOHI RADIO, East Liverpool, OH 43920. Need for strong sales executive in highly successful 368 -3108 before 3 PM. EOE. references a must. East Coast AM -FM operation. Must love to sell, know Good and experience how lead motivate. Announcer /Newsperson for New Jersey AM & FM. to and Excellent Compensation Wanted: Experienced Radio Salesperson for last long -range equity Versatile person to gather local news and able to do program for performance, growing Beautiful Music FM station, SSSS and the op- top management opportunities. Don't mature, personable air show for beautiful music for- possibilities, portunity to advance are in San Diego. Send resume to being desk, bring desire. Box M -179. mat. Third endorsed. Commercial experience neces- FM 104, 625 Broadway. Suite 1200, San Diego. CA sary. tape, resume and salary requirements lo 92101. Attention: Ross Allie. Send Ownership is Yours without any cash investment WHTG AM /FM. 1129 Hope Road, Asbury Park, NJ ..to person selected as on the street selling Manager Join the Disco Explosion in El Paso. Full time AM 07712. for Number One AM -FM medium market N.E. opera- plus Class four FM sold in combo. Pros can live in the modern C & W FM needs top an- tion. Here's a real opportunity to move up for salesper- 10,000 Watt Sunny Southwest and make great money Call General pay, son, Sales Manager, or Manager. Box M -190. nouncer, good reader wlprod. experience. Good Sales Manager -Jim Davis. 915 -532 -4979. benefits, college community. Best hunting & fishing New FM station in city of area. Contact Mgr. KKKZ, Ruston 105 Park Ave, Manager /Sales, only New Mexico needs enthusiastic, dedicated broad- 40,000 trade area, plus near by Stockton /Modesto. Ruston, LA. 71270, 318 -255 -5000. E.O.E. casters. Send resume to NMBA, 790 -9D Tramway Calif. markets. Send resume Broadcasting Box M -196. Lane NE, Albuquerque, NM 87122. 505- 299 -6908. WBBO AM /FM, Augusta, Georgia, is expanding its NMBA Clearinghouse for all member stations. Cracker Jack radio station manager for KZAM AM & - air staff. Looking for witty and dynamic personality for market. 100,000 watts FM fulltime AM. voice -track automation, late night live FM and produc- FM. Seattle and Lincoln Nebraksa, KLMS needs another effective Established AOR station in a sound market. One of the tion work. Contemporary format. Excellent working salesperson to complement fully accredited sales finest to live in the U.S. Prefer experienced conditions and benefits. Send non -returnable lape and places staff. Join diversified corporation with expanding, incentive. with resume to Harley Drew. Box 2066, 30903. E.O.E. manager. Good salary with profit Write computerized broadcast division. Management future full experience details to D.A. White, 3625 Roblar. San- realistic. Profit sharing, new facilities 1979, one of adult contempor- ta Ynez, CA 93460. EOE. M/F Morning Announcer for toprated America's finest communities ... excellent radio mar- ary FM in fast growing upper Midwest medium market. HELP WANTED SALES ket. $18,000 plus to start. Proper qualifications equals Heavy personality required -tape and resume to Dave more. Future income commensurate with abilities. Re- Montgomery, Y -93 Radio. Box 1738, Bismarck, ND Learn to sell at a professional Midwest radio station. quire experience (small market welcome) ... basic 58501, EOE. Continuous sales training. Box M -68. product knowledge, sincerity, desire to excel neces- sary. EUE. Warner Bentz. GSM. 402 - 489 -9341. Send Wanted Jock For late afternoon shift. Must be strong Salesmanager with desire for management, stock resume, references. on production. Send audition tape to Radio Station in near future. Some cash needed. Fast grwwing mar WYTI, Box 430, Rocky Mount, VA 24151 ... An Equal ket, North Carolina. Box M -104. Kansas Information Network, new statewide news Opportunity Employer. service. needs radio salesperson to fill position with Sales Manager for Chicagoland AM Experienced, great potential. Broadcast sales experience and ability Contemporary AM in College town needs solid with present earnings over 525,000. Box M -125. to make excellent written presentations necessary Morning airperson with experience. Good working Position will involve travel approximately one -third of conditions pay & benefits. Top hunting & fishing area. Salesperson /Announcer -Not enough time to see time. Write or call Frank Gunn, KAKE Radio, Box 1240. Contact Mgr KRUS, P.O. Box 430, Ruston, LA 71270, all potential clients creates opening in leading South- Wichita. KS 67201 (316- 943 -4221). An EUE. 318- 255 -3530. E.O.E. eastern medium market. No nonsense, hardworking, driving operation. That's how we because the leader, Mid -West Country Format looking for morning per- Monterey Peninsula. New and ex- Fit in? Good news delivery for short airshift. Box California's sonality to become part of a great staff. Excellent pro- panding operation making first major addition to sales M -149. duction. knowledge Of farm area preferred. Working for right staff. Grow with us. Great opportunity broad- together as a team to promote Station and Sound re- Become Sales Manager of WONZ FM, 100KW TM caster with local sales experience. Resume to Roger quired. Open to ideas. Box M -195. CA consulted Stereo Rock. We need a winner who wants Powers, P.O. Box KOCN, Pacific Grove, 93950. to live in beautiful Natchez, 21/2 hours from fabulous One of New York State's great radio stations needs a New Orleans. Send your resume with sales history to Account executive is assuming Sales Manager's personable, witty, morning personality. Ability to enter- Alan Perkins, TM Programming, 1349 Regal Row, duties at one of our sister stations. We're looking for a tain more vital than long years of experience. Immedi- Dallas 75247, WONZ is EOE /M -F. replacement who is aggressive and competitive, with ate opening. Box M -204. broadcast sales experience. We offer a protected ac Experienced salesperson- morning personality count list which should assure S15.000 the first year; Copy and production personnel needed for our ex- for top -rated small market station in central Nebraska. auto expense allowance; company paid hospitaliza- )anding 100 kw beautiful music FM covering Raleigh- Salary plus top commissions. Excellent opportunity for tion insurance and retirement. Call Ron Wines at Durham, the nation's 42nd ADI, and home of three ma- right person. Call Bill or Jack at 308 -995 -4020 517- 631 -1490 and tell me what you offer. or universities. All new facilities. Prefer interest in weekdays. creating spots from writing to finished product. Con- WYSE- E.O.E. New ownership! Needs experienced versational delivery. Copy andlor production samples Account Executive: WDAK/WEIZ now accepting salespeople! Avoid the snow! Resume P.O. Box 335 In- to Steve Hibbard, WYYD, Box 12526, Raleigh, NC applications for a position as Account Executive. If you verness, FL 32650. 27605. possess solid radio sales credentials, aren't afraid of hard work, like money and want to work for a profes- HELP WANTED ANNOUNCERS Need Professional Personalities to work MOR- sionally operated giant of a radio station, send resume, Talk format in one of Indiana's fastest growing areas. to: Bernie Barker, General Manager, WDAK, PO Box Minimum Two Years experience in Rock, Upper Mid - Send tape. rsume, and salary objectives to: O. J. 1640, Columbus, Ga. 31902. west. Box K -125. Jackson, WAKE, P.O. Box 149, Valparaiso, IN 46383.

Broadcasting Sep 25 1978 75 HELP WANTED ANNOUNCERS Enjoy radio at its best! Northeast Indiana AM -FM Chief Engineer. Immediate opening. Major group CONTINUED Stereo with announcer -owner needs experienced an- broadcaster seeks Chief with Thorough knowledge of nouncer for twenty air hours and work as production 50 KW. AM Daytime Directional and Full Power FM. FM Rocker has immediate openings for newsperson, manager and /or assist news director. Working condi- Send resume to General Manager, WRCPIWSNI, 2043 full & part -time jocks. Tapes, resume. Tom Kennedy. tions excellent with flex -lime, forty hour week, fully Locust Street. Philadelphia, PA 19103 (215- WSEA, Georgetown. DE 19947 or call 302- paid insurance, good salary, performance bonus, mod- 564- 2300). Equal Opportunity Employer. 856.7355. ern facilities, excellent small community in recreation area. Resume, tape, Fred Manahan. WAWK, Box 37. HELP WANTED NEWS America's No. i Secondary needs Production Pro Kendallville, IN 46755, 219-347-2400. for prime airshift. Good bucks for right talent. Rush News Director; Immediate opening at aggressive tape and resume to Jim Roberts. WDIF Box 524. Fulltime announcer. Established station. Experi- News station. Must have journalism background and news Marion, OH 43302. ence in production, on -air and news reporting re- gathering experience plus an authoritative deliv- quired. Good salary plus fringes. Send tape and ery. Tape, resume and personal interview required. KTWO Radio, a 50 KW clear, seeks a morning enter- watt FM. G.M., WGOM/ J. D. W PO Box 215, La Salle, IL Dual AM and 50,000 Contact tainer. Minimum live year's experience. Salary and resume to Hogan. LPO, An Employer, MIE WMRI, Marion, IN 46952, 317- 664 -7396. benefits superb. No phone calls. Send lape and com- 61301. Equal Opportunity plete resume to: Bruce King, KTWO Radio. Box 2720. HELP WANTED TECHNICAL Anchor- reporter to handle morning drive news in Casper, WY 82602. Southeastern Top 50 market. Must be super- strong on Engineer, good audio and transmitter air. Prefer two or more years experience in radio news. Modern Country Powerhouse is seeking a strong - Radio Chief fringes, at Starting salary range S180 -230 weekly. Great bene- morning entertainer with excellent production skills. worker. Excellent conditions, salary, and West Coasts oldest station. Send resume' to KMED. fits. Equal Opportunity Employer. Send resume and $250 for 5 day, 40 hour week, plus other benefits. Call tape to Mike Edwards, WRAL FM, N.C. News Network, Rick Carson, WAAX Radio, 205 -543 -9229. P.O. Box 1440, Medford. OR 97501, or call 503- 773 -1440. P.O. Box 17000, Raleigh, NC 27609. P/T exp. commercial radio broadcasters to direct at /096 Wanted, excellent chief engineer, no announcing. News Director. Immediate opening WNLK inexperienced announcers doing weekly radio shows. market just Must have experience in AM two tower directional and Norwalk, Connecticut. Dynamic suburban NYC, Phila area residents only. 212 -279 -2360. 40 miles from NYC. looking for an experienced FM automation. Salary open. Position in Rocky Moun- We're 215- 665 -8744. interests, tain West. We have excellent working conditions and broadcast journalist with broad strong orga- nizational leadership and an excellent 50,000 watt Stereo station on beautiful Cape Cod benefits and new equipment. Right person is now and abilities, resume require- needs full -time announcer. Applicants must have a Chief Engineer, or second person ready to move up. on -air sound. Send tape, and sslary ments Mike Hanson. General Manager, WNLK /096. professional sound with excellent reading ability. Send resume and complete background to Box to CT EOE. Good commercial production ability to interview for M -114. P.O. Box 1350, Norwalk, 06852. sports and special events. public affairs program, News person with good delivery. Must be able to Connors IV AM in medium market. Good pay and benefits. Call Jim 617- Chief -Class Southeast gather and write local news. Tape and resume to Planning transmitter site move and remodeling of 548 -3102. KNZA, Box 104, Hiawatha, KS 66434. E.O.E. studios. You will do installation, make equipment rec- accepting applications for WTLC -FM /Indianapolis ommendations, etc. Beautiful area, we are the leading WKLO, Louisville, looking for morning anchor. Pres- future on air positions. Applicants must have at least station. Depending on qualifications. $12 -15K. Box ent individual has accepted a similar position with one years experience on air large or medium market. M -126 WSB, Atlanta. Searching for someone who can make a resume Ass't Manager. WTLC, 2126 Send tape and to mobile, not too attentive radio audience pay attention. N. Meridian, Indianapolis, IN 46202. EOEIMF. Northern New Mexico AM /FM Stations at foot of A combination of voice and creative story telling. Sangre de Cristo Mountains -Toas, Espanola, Sante Tapes and resumes including salary requirements to Immediate Opening. Small market Ohio Adult Con- Fe area. for young, creative. Exceptional opportunity Jess Peterson. News Director, WKLO, 307 West temporary looking for 1st and 3rd class tickets for 1st phone interested in growing in radio engineering. Walnut, Louisville, KY 40202 FOE. morning and night air shifts. Good pay. Top station in Production and air -shift also. Resume to Jim Hoffman: phone market. Send tapes and/or John Coe. WCSM. KDCE /O -102, Box 970, Santa Fe 87501. 505- News Professional, must have good pipes and Box 492, Celina, OH 45822, 419- 586 -5134. 753 -2201. good head. for No. 1 rated AM, and No. 1 rated FM. Our PD. was just named P.D. of the year by Billboard. Radio Announcer II. Applicants must havea Stan- for our full facility AM -FM Experienced CE Needed George Baumann WLKE-WGGO, Waupun, WI 53963, dard High School Diploma and two years Radio Sta- in Natchez, Miss. Excellent equipment and good work- 1 -414 324 -4441. tion Announcing experience. A third class endorsed ing conditions. Beautiful small city 2 1/2 hours from - FCC License is also essential. Applicants should have New Orleans. Send your technical resume with News Director needed immediately. Strong local a good working knowledge of Classical Music and ex- references to: Alan Perkins. TM Programming, Dallas news background essential. Good opportunity for cellent announcing skills. Salary 59,584. Applications 75247. dedicated journalist with authoritative delivery Ex- Deadline 10/13/78. Send resume to USF Personnel cellent salary. Send tape and resume to Joe London, Services, 4202 Fowler Avenue, Tampa. FL 33620. The Chief Engineer. First Media Corp. is looking for a WMOH, Hamilton, OH 45011. Equal Opportunity University of South Florida is an Affirmative Action throughly experienced chief engineer for KAYK, Provo/ Employer. Equal Opportunity Employer. Salt Lake City, Utah. Experience with AM DA's, , high power FM, STLs. RPU's and contemporary audio. Com- News Broadcaster and Reporter. An excellent op- Top 40 Contemporary AM -in fastest growing mar- pelitve salary and excellent opportunity for advance- portunity available for a qualified person at Kansas' ket in Texas -looking for an experienced all around pro ment in our rapidly expanding group. Resume's to M. leading AM -FM radio station. Send resume' and tape to KFDI for air shift. Must be able to handle production work. K. Smith. Director of Engineering, First Media Corp., Radio, Box 1402, Wichita. KS 67201. Only qualified need Contact Lou Saint, KTEM Radio, Box 1230, Temple, TX P.O. Box 8550. Washington DC 20027. No calls and experienced apply. KFDI is an 76501.817- 773 -5252. Equal Opportunity Employer. please. equal opportunity employer. in Wanted Immediately -5000 watt Northern Arizona Chief Engineer, a take -charge, self -starter First E.O.E. Dominant news voice state wants experi- AM. Looking for bright announcer who is hard working Phone, for one of finest equipped small- market sta- enced enterprising Reporter who can shoot and edit SOF and willing to learn. Attitude more important than ex- tions anywhere. Non -DA AM /Class B FM. Start at $225 and ENG and experienced SOF/ENG Cameraper- perience. KDJI: Max 602 -524 -3994. per week, plus complete fringes. Send full information son /Editor who can report. Each must be last moving immediately, to John C. Morgan, WFVA AM /FM. Fre- and able to turn out two to three stories a day If you need not Religious station... needs born again, experienced dericksburg, VA 22401. Equal Opportunity Employer. training do apply. Salary $187.50. Send announcer with production ability. Third phone en- resume, references and cassette to: Jerry Levin, News dorsed. Send air -check - resume to Mike Wilson, Pro- Immediate Opening -Chief Engineer for 5Kw Direc- Director, WBRC -TV, PO Box No. 6. Birmingham, AL gram Manager. WNDA Radio 2407 9th Avenue, tional AM. Announcing, opportunity for other talents. 35201 Huntsville, AL 35805 or call 205- 534 -2433 for more Religious Format. Equal Opportunity Employer. Rush Wanted: Sports Announcer, Mississippi State Uni- information. WNDA -an EOE station. resume, references to Chuck Sherman. GM, WPMH, P versity baseball and women's basketball, high school O. Box 1010, Portsmouth, VA 23705. Beautiful new facilities and equipment in quiet football and basketball. Includes full -time salesperson or Phillips, MS non -hassel community. Top rated AM station looking Chief Engineer with Automation experience for FM board shift. Joe WSSO, Starkville, for mature, hard working announcer for music board, in Norfolk. Virginia. Send resume -Mr. Walter 39759, Phone 323 -1230. lots of production and some Television work. Tapes Brickhouse. 1010 Park Avenue, Norfolk, VA 23504. News Editor- Reporter for WHA Radio. Primary and resumes to Marty Melia, Box 569. Goodland. KS duties will be preparing and presenting newscasts, 67735. Or call 913- 899 -2309. South Florida AM -FM has opening for Chief providing coverage of public Engineer capable of wiring new stuido building and policy issues of interest Morning personality for adult contemporary- infor- maintaining audio and 20KW -FM and 1KW -AM to a state audience. Major duties include: preparing and presenting newscasts of varying length mation format. Strong voice, good production skills Transmitters. Send res _:me and salary requirement to through the day; contacting newmakers for and talk show experience required. Tape and resume Hudson Millar, WIRA-WOVV, Ft. Pierce, Equal Oppor- audio cuts in newscasts to WERA, 120 West 7th Street, Plainfield, NJ 07060. tunity Employer. and extended news reports; conducting in- An Equal Opportunity Employer. terviews with citizens and officials on stale concerns. Need fully qualified, lake charge engineer for a Bachelor's degree and one year's experience in broad- Wanted: A to flight professional for morning drive in fulltime station. E.O.E. KMO Radio. PO. Box 1277, cast journalism. Ability to edit tape. write for broad- a progressive college town of 15,000. Must be able to Tacoma, WA 98401. cast, and deliver material on the air Salary based on conduct interviews and assist with a two -person annual rate of $11,256. Application deadline October morning program. Prefer a conversational delivery and Persnickety Engineer for automated, quality - 2, 1978. Write for application and details to: Jack W. good production ability is essential. No phone calls oriented, Contemporary Class C in Beaumont, Texas. Mitchell, Station Manager WHA Radio, 821 University accepted. Send non-returnable tape and resume to: We believe in winning, professionalism and no petty Avenue, Madison, WI 53706. An equal opportunity Mike Ransdell, Box 727, Rolla, MO 65401. hassles. K- 106, 713- 769 -2852. employer.

Broadcasting Sep 25 1978 76 THE EASY WAY TO ADVANCE YOUR CAREER IN BROADCASTING!

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El $35 One -Year Discount Rate (50 issues) Give voti peace of mind...knowing (Entitles me to FREE bonus) Sports Play -by -Play you're plugged into the most respected independent listing service in the media Talk Show Hosts community. Name Street Videotape Editors What do you want from your career? Writers & Producers More money? Prestige? A chance to show City what you can do? State Zip -and many, many more Picture yourself in a new career D I'm an employer. Tell me how I can use environment, preparing to take the the free Job Leads listing service to reduce my recruiting costs. Our employers need help. Full -time challenge -to prove you have what it as well as part-time. In major cities as well takes. Job Leads will put you in the U.S. funds only. Rates outside North America on request. as small towns. picture. -Copyright 1978 Job bard. / Broadcasting Sep 25 1978 77 HELP WANTED NEWS It will begin with upgrading your product to the best Look here! Young disk jockey needs employment. CONTINUED in the market, and end with the same for your bottom third phone, limited experience, ready and willing. Try line. Well- organized, knowledgeable, reliable and cur- me. No automation. Box M -169. 5 Thousand Watt EOE in a fast -growing Wyoming rently employed. Looking tor medium market position. city is looking for a News Reporter for it's two -person Box M -192 Experienced Broadcaster; offering professional news department. Experience, dedication to accurate broadcasting services to a great American station like news coverage, with Midwest or Mountain region SITUATIONS WANTED yours. Box M -171. background desired. Resume and tape to David King SALES ND, KIML Radio Gillette, WY Box 1009 82716, or call Seeking Major Market AOR Announcing position or 1- 307- 682 -4747. 5 years in radio -4 in sales. Looking to become part Medium Market AOR Program Director position. of a good management team as sales manager. Can Talented, professional, intelligent. Details or AOR pro- sell, work well with people, do copy and production. gramming philosophies come first. followed by a tape HELP WANTED PROGRAMING, Small market prefered. Box M -176. resume. M -177. PRODUCTION, OTHERS and Box Suburban Radio was a successful start, now its time Personality plus experience -warm, conversa- Operations director for leading AM -FM in vital up- for a bigger challenge. If you need Solutions write Box tional style. 8 years experience. Seeking medium mar- per Midwest market. AM is "full service" personality M -202. ket position. Box M -198. adult contemp with strong emphasis on news, sports, and information. FM is automated with TM's "Stereo SITUATIONS WANTED Female DJ /Copywriter Some experience. 3rd en- You Rock" will supervise announcers, promotions, pro- ANNOUNCERS dorsed. Production a specialty, superlative voice duction, music. etc. as well as pull an AM shift. This quality, tun personality, good news delivery, very capa- responsible take charge position demands a high de- Air Personality -3rd Endorsed, expertly trained. ble writer. Will commute. For tape, reference Call Mar- gree of detail orientation and follow though; a mini- Can relocate anywhere immediately! Tape and resume tine Wood 415 -834 -1124. Write 3009 Harrison, mum of five years of strongly related, progressive ex- available upon request. Call Paul Scott at 312 -824- Oakland. CA 94611. perience is required. Floaters. "stars ", and problem 0676. Between 2- midnight (cst) or write : 677 types need not apply. Career broadcasters desiring to Lyman. DesPlaines. IL 60016. A cast of thousands plus an experienced and settle in a highly desirable community are invited to Seasoned talk show host can be a bonus for many sta- investigate this to -be- created position. EOE. Rush Recent College Graduate- Endorsed. MOR /AOR/ tions during the evening hours. Call Bruce King at resume with references, letter of application with sal- Easy Listening. Good production. Immediate reloca- 216- 732 -8383. ary expectations. and a brief statement of your pro- tion. Former Assignment Editor. Charles Conner, 59 -15 gramming philosophy. Box M -115. Woodbine Street. Brooklyn. NY 11227. Male -age 20- 3rd Endorsed- expertly trained seeking first break in radio. Available immediately will Need Operations Manager. Award winning Indiana DJ ... promotions, public relations, 5 months expe- relocate anywhere. Tape and resume upon request. AM /FM. Heavy on news, sports, farm and talk. Contact rience. Tom Sisti 201 -943 -5816 days. Call 312- 776 -8054 between 9 am.-2 p.m. or write Vern Kasper, 317- 659 -3338. Dennis Bajek, 5343 So. Tatman, Chicago IL 60632. Looking for Someone creative, hard working and Operations Director needed by one of Northern reliable. Third Endorsed and will relocate anywhere Third Endorsed. Good pipes. Will relocate. Tape and California's top beautiful music stations. Must have immediately. Tape and resume available upon request. resume available. Call Mike Mitchell, 212- 287 -4928. mature voice and copywriting experience and ability Call 312- 388.3040 or write Jim Mulvaney, 12832 to motivate others. Send detailed resume and audition May, Chicago, IL 60643. SITUATIONS WANTED tape to: Gordon Zlot, KZST, Box 2755. Santa Rosa. CA TECHNICAL 95405. EOE. Knowledgeable in all music formats. Three years experience, PD /MD good news & production. Stable Chief Engr. 30 yrs. AM FM DA installations a New Contemporary FM on East Coast seeking an and dependable. Seeking Announcer or Announcer/ specialty. Western states. Box M -6. experienced PD. Must have good pipes and creative in MD position. Will relocate. Box M -119. production. Start $200 week. Rush tapes & resume - Chief engineer with good announcing and news "Manager" 4014 Wilshire Blvd. Wilmington, NC Chief engineer with good announcing and news delivery. First phone, excellent references. Prefer long- 28403. delivery. First phone. excellent references. Prefer long- term position at small to medium station in Southeast. term position at small to medium station in Southeast. Box M -152. Are you ready to program a contemporary AM in the Box M -131. fastest growing market in Texas? We're looking for a C.E., 25 years, automation, proofs. AM to 50,000 looking man or woman who is organized, promotion minded Broadcast School Grad, 3rd Endorsed, for watts, DA, FM to 100,000 watts, constructed 5 sta- first job. Phone weekdays -4457. and a leader. Good on -air voice and production work 716- 834 tions. experienced construction, maintenance. South necessary. Send tape and resume now to George or West. 505- 863 -4528. Announcer: Good reader. Skilled with writing, edit- Franz. General Manager. Box 1230. Temple, TX 76501. ing. production. Several years major -market softrock SITUATIONS WANTED NEWS Equal Employer. Opportunity and beautiful music; satellite market m- o- rinewstalk. quality Newsman: Experience in middle. major markets and Production Director for top rated FM in upper Mid- Seeking operation with opportunity for man- wire services. B. A. and Government. west medium market. Must be creative copywriter and agement. Craig Lundquist 415- 332 -9100. Communication ND experience too. Call, write Morgan Lyons 817- strong in production. Tape and resume to Dave Ambitious broadcast graduate 3rd looking for first 756 -5647, 1709 South 1st, Waco, TX 76706. Montgomery, KYYY Radio, Box 1738, Bismarck, ND break in radio on A.O.R. station. I'm energetic and 58501. E.O.E. reliable. Tape and resume on request. Call anytime I'm Compentent and experienced. Four years ma- jor market all -news editor, writer, sports producer, PBP. I One of the Top Ten Black Stations in the Midwest 312 -562 -5956 or write: Dimitrios Alexander, 1401 High Pkwy., IL can help you in many ways. Box M -95. has a growth opportunity fora Program Director. Appli- Ridge Westchester, 60153. cants should either have their college degree or five Two, bright -voiced, Jesus freaks, sick of secular Willing to work hard. UNC Graduate, BA Broadcast years radio experience. Ability to motivate creative radio, want to move to Contemporary Christian format. Journalism. Stringer experience. Will relocate for first people a must plus good administrative skills. Send Six and seven years experience. Present format sale? break. For tape and resume contact Charles Freiman, lape and resume to General Manager, Box 697, In- We'll program fresh approach! 915 268 -4238. 1404 Hillwood Court, Charlotte, NC 28210, 704- dianapolis, IN 46206. EOE /MF. - 525 -1477. Have talent, will travel 3rd Endorsed married Mr per- Former WOKY ND. Motivator. SITUATIONS WANTED sonality seeks employment at Small or Medium Mar- News Pro. and WEMP Top MANAGEMENT ket Station. Creative, responsible and cooperative. Innovator. Air work, writing excellent. 50 market. Bob Betts 414- 771 -0786 or 321 -2200. Tape and resume available. Call 312- 434 -3768 or General Manager /General Sales Manager, avail- write Carl Reynolds. 5657 S. Morgan, IL Chicago Wanted Medium to Large market news operation. able immediately. Major. Market track record and 60621. hard 14 references. Will look at any offer that makes sense. Willing to pay with work and enthusiasm. Radio M Box M -106. Honest, Reliable, Energetic, air personality Hard years experience -TV. Box -160. working. 3rd endorsed. Tape & resume available upon Experienced newscaster /reporter seeking larger General Manager /Sales Manager 12 years Major & request. Phone 312-985-5530 after 4 PM. Mon -Thur. market. Top writing /news gathering skills. Excellent Medium Market experience. Strong R.A.B., Sales & 365 -4037, weekends or write O'Donnell, 815- Leo references, solid radio news background. Box M -174. Personnel Management. Promotionally creative, profit Box 97, Reddick, IL 60961. minded, aggressive. Call 414- 734 -2838. Experienced sportscaster and/or newsman -play Educated Black female, 3rd Endorsed, seeks work by play all sports -replies any market. Box M -184. Aggressive ... 13 years experience in all areas of in Chicago or Milwaukee. Gina Scruggs, 312 -929- radio. Female. B.A. in communications /journalism. 6 0705, days. Sports, News, Hard work! I know them all. Upper years in programming /production /management- Mid -West, give this recent college grad a chance. You medium market station. Good knowledge F.C.C. After 81/2 years in the business, I'm looking for a won't be disappointed. Box M -191. rules -ab'e to handle staff. Seek growth position. Will- step up. I have a 1st phone and like to entertain. If ing to work hard to make money for you. Prefer you're in a medium to major market West of the P -b -p football, basketball, baseball. hockey. Also Southern location -East or West -all locations con- Mississippi and can start at $900 a month, I'm in- First Phone & News. Box M -203. sidered. Box M -161. terested. Box M -165. Experienced sportscaster. Baseball. football & GM /SM 22 years broadcast pro. Multiphased solid Take a chance on me- Personality DJ w!4 years ex- basketball. Prefer minor league baseball. Will con- sales, programming sleeves up engineer. If your sales perience. 3rd endorsed. Looking for medium market sider all offers. Will relocate anywhere. Also 3 years team isn't a pack of hungry tigers maybe you need a opportunities, Top 40. Tape available on request. I'm jocking experience. Terry McGuire, Briarwood E2, motivator. 18K base. Invest? Box M -189. the one that you want. Box M -168. Staunton, VA 24401, 703 -886 -1947.

Broadcasting Sep 25 1978 78 SITUATIONS WANTED NEWS TV Manager /Broadcasting instructor: Vincennes TV Engineer: Experience in VTR operation, on air CONTINUED University Junior College is seeking candidates for and production switching, transmitter operation. First this teaching and administrative position who must Class License. Western Colorado vacationland. Send Do you know me? I don't do credit card ads but I do begin employment January 2, 1979. Previous work ex- resume and salary requirements to: Al Ladage. Dir. of know what news is. I write well and have a degree and perience in Broadcasting required; administrative ex- Eng. KREX -TV. PO. Box 789, Grand Junction, CO. a 3rd endorsed. Call Tony Beahan at 201-891-2018. perience helpful. Masters in broadcasting with em- 81501. 303 -242 -5000, An E0E /ME Write 331 Village PI, Wyckoff, NJ 07481. phasis in television desirable; bachelors degree with emphasis in television acceptable. Responsibilities Studio Engineer who wishes to work with latest Experienced announcer- newsman- sportscaster include teaching and, as manager, supervision of the equipment. Knowledge of Logics and Digitals neces- school looking for home in Southeast. College /high day to day operations of the university station, WVUT- sary. Analysis and hands on maintenance are part of professional baseball play - football, basketball andlor TV, ascertainment, and student advising. Must have this job. N.E. Station in pleasent, middle sized, college resume by -play, board, production. Tape, available. the capability of preparing students to function as TV town. Send resume to Box M -167. Paul Carden, Box K, Jasper, GA 30143, 404- station employees through teaching practical applica- Employer TV Station seeking 692-6496. tion of program design and station operations. Aca- Equal Opportunity male or female, with 5 years combined demic rank and salary will be commensurate with the an individual, SITUATIONS WANTED PROGRAMING, in studio and transmitter engineering credentials of the candidate. Applications including experience PRODUCTION, OTHERS network affiliate, Group owned. Send official college transcripts, placement dossiers, and areas. Top Ten mailed resume to Box M -193. If you believe the keys to a successful Program three letters of recommendations should be by 31, 1978, to Jack Eads, Public Service Divi- Director is (1) Ability to motivate an air staff, (2) good October Syracuse University needs a qualified Video University, Vincennes. IN knowledge of promotion, then I'd like to be your next sion Chairman, Vincennes Engineer to work evenings in the Newhouse Com- 47591. The reserves the right to retain all P.D. Excellent knowledge of music, seven years in all University munication Center with Synapse Video Center's ex- Vin- facets of Radio. Know how to organize. Medium or applications and accompanying credentials. perimental and traditional television productions. The /Equal Op- Small market. Don Cohen, 802 -862 -4395. cennes University is an Affirmative Action person must have an AAS in electronics or equivalent portunity employer. combination of education and experience in Broad- Pro- Beautiful Music management, talent team. cast Color Television studio maintenance procedures gram Director. Production Director, Engineer with HELP WANTED SALES (emphasis on VTR's) and system troubleshooting. The Schulke. Bonneville experience. Seeking to improve annual salary is $12,200. Syracuse University's liberal Must have national and your B -M numbers. Contact Gary or Jim; 419- General Sales Manager: benefits include free tuition (12 credit hours a year) local experience with proven record of achieve- 693. 9261,882 -5404. sales and an annual one month vacation. Send resumes Minimum of eight years experi- ment in both areas. before October 16, 1978, to: Ms. Kelly Rose, Syracuse Programming Executive, On top of Manager, WJAR -TV. California ence. Send resume to General University Personnel Dept., Skytop Offices, Syracuse, present market. Eager for challenge, major growth po- Street, Providence, RI 02903. 176 Weybosset NY 13210. Syracuse University is an Equal Oppor- tential. Ready to build another winner! Box M -194. October 8. Deadline for applications on or before tunity /Affirmative Action Employer. WJAR -TV is an Equal Opportunity Employer. Professional Broadcaster with 22 Program -Traffic Transmitter Supervisor -for new VHF satellite sta- years experience as Announcer- Traffic Manager -Pro- tion in expanding state PTV network located near gram Director in Radio and Television wishes to relo- HELP WANTED TECHNICAL Eufaula, Oklahoma. Location is in heart of major lake cate. Experienced with BIAS computer. 3rd endorsed. Videotape Maintenance Engineer for quad VTR's and recreation area. 5 years transmitter experience 232 -7866. Box M -197. 205- and other related equipment for post production and desired and first phone required. Responsible for 1st at least one and Top creative radio ad Writer and Producer. Seeks duplication house. Prefer FCC and maintenance.of RCA Type TT -30 FL transmitter Call collect 971 -3600, or staff. Good salary First rate station or ad agency. Top notch, serious in- year's experience. 313- supervision of station and operating resume to Robert NET Television, resume to: OETA. PO. Box 14190, quiries only. Box M -200. send Stapleton, and benefits. Send 2715 Packard, Ann Arbor, MI 48104. Oklahoma City, OK 73113. Phone 405-848-8501. Morning Drive PO in metro area ready to move up. Equal Opportunity/Affirmative Action Employer. You've got your license, now get Four years full time & looking for a creative outlet. Will- New First Phones! learn the business. Opening for control with empha- ing to relocate. Call Evenings EDT 313- 388 -5738. paid while you Immediate opening, studio technician room operator. Harold Wright, WVIR -TV, Charlot- sis on maintenance. First phone required. Send Ten year professional program director trained in tesville, VA. 804 -977 -7082. resume and salary requirements to Gene Gildow, passive research and all phases of all programing and WTEN /WCDC, 341 Northern Blvd., Albany, New York T.V. located in major management. Major market experience looking for Chief Engineer. New station 12204, or call 518- 436 -4822. An Equal Opportunity Northeast suburban market requires a 1st class medium or large market contemporary or adult station. Employer. knowledgeable in all phases of TV All replies confidential. 304 - 748 -0564 Joe. licensed Engineer station equipment. Attractive salary benefits. Send Radio /TV Engineering Supervisor. B.S. Degree from Programming, presently in TOP 50 market, experi- complete resume, salary history and references to Box an accredited college with a major in Electrical ence in both Country, Top 40, aware of FCC rules & M -122. All replies strictly confidential. Engineering or High School Diploma and four years regulations, strong on community involvement, sales experience in Radio and /or TV Electronics. First Class Wanted: Television Broadcast Engineer for FM ability & good production -looking for organization FCC License required. Salary Si 1,275. Apply Universi- transmitter maintenance In sun belt. First that treats people like people -717 - 234 -5836. and UHF TV ty of South Florida, Personnel Office, FAO -011, Tampa, phone and experience with RCA TTU -110 -B and FL 33620. Deadline for applications October 26, Program Director will deliver mass 18 -34 and dou- microwave equipment essential. Equal Opportunity 1978. An Affirmative Action Equal Opportunity ble your billing. First Phone. 9 years Radio, P.D., M.D., Employer. Forward complete resume, references, and Employer. talent, production. Plus sales, P.R. and marketing. All salary requirements to Engineering Director, Box areas considered. West Coast preferred. 702- M -142. Television /Radio Tech III: Under supervision, oper- 588 -6143 anytime. Ron Kay ates TV master control board, audio control board, pro- Maintenance and Operation Engineer, KUED. Train- jection machines, video set -ups adjusting studio color ing or military experience in electronics, FCC 1st cameras, along with maintenance repairs on televi- Class license required. Maintains all studio, remote, sion equipment. Must have high school diploma, 1st TELEVISION operational broadcast and production equipment. Class F.C.C. Radio/Telephone License, plus either two major remote technical facilities. HELP WANTED MANAGEMENT Sets up and operates years technical training in related electronics or three Troubleshoots, tests, locates problems and repairs years broadcasting and /or television experience, in- General Manager /Sales Manager. Unusual oppor- equipment malfunctions. 3-4 years maintenance ex- cluding thorough knowledge F.C.C. Rules /Regulations. interested Katheryne tunity for experienced executive for new T.V. station lo- perience preferred. If contact: Apply Personnel Office, 16 Beardshear, Iowa State Personnel cated in major Northeast suburban market. Attractive Muir, 801- 581 -5951, University of Utah. University, Ames, IA 50011 by September 29, 1978. salary incentive, benefits. Send complete resume in- Department, 101 Annex Building, Salt Lake City, UT cluding salary history and references to Box. M -116. 84112. Equal Opportunity Employer m /f. Transmitter Engineer- Southwest VHF station All replies strictly confidential. seeks aggressive Transmitter Engineer. FCC First A major Detroit TV station has openings for two Class License required. Experience desirable but will with 4-6 Promotion Manager. A real challenge for someone Assistant Chief Engineers. Prefer applicants consider applicant with good electronic foundation. with experience as an Assistant Promotion Manager, years experience at a major market station dealing Equal Opportunity Employer. Send resume to Al Smith, ready to move up to run their own show. Group owned with studio, videotape, remote and transmitter opera- PO. Box 1488, Lake Charles, LA 70601. Phone 318- with UHF station in N.E. market needs a bright, aggressive, tions and maintenance; 2 years experience 439 -9071. co- operative individual to take over. Excellent oppor- Electronic News Gathering; 1st Class FCc tunities. Send resume and samples of your work. An Radiotelephone License and a minimum of 2 years Experience to Inclute VTR, Camera, and Digital equal opportunity employer. Box M -154. technical school in electronics. The Assistant Chief equipment. FCC First Class License preferred. Contact Engineer, Engineering Department, will be responsible Rick Craddock, KKTV, Colorado Springs, CO 1- Position Available. Position Title: Director of Devel- for supervision of studio and transmitter personnel, 303- 634 -2844. opment. Responsibilities: Fund raising, including coordinating technical facilities with programming membership, special fund drives, underwriting. Re- department. and assisting the chief engineer with Maintenance Supervisor for KPBSTV. Responsible many quirements: Applicant must have a Bachelor's degree budget preparation and department operations. The for all studio equipment. Must be familiar with ITFS, and a proven record of responsibility and achievement Assistant Chief Engineer, ENG, News Department, will helical formats, quad, color cameras, TBC's, in this position. Application Deadline: Applications be responsible for the supervision and maintenance of CCTV equipment. Supervisory experience and First must be received on or before October 6, 1978. Apply ENG equipment, supervision of daily ENG operations Phone required. Salary 517,088- $20,580 /year. Apply to: Assistant Station Manager, WYES -TV 916 Navarre and assist the news director in the preparation of the before 10/13/78 to Employment division, San Diego Avenue, New Orleans, LA 70124. WYES -TV is an annual operating budget. Reply to Box 400, Detroit, MI State University, San Diego CA 92182. An Equal Op- equal opportunity employer. 48231. We are an Equal Opportunity Employer. portunity /Affirmative Action /Title IX Employer.

Broadcasting Sep 25 1078 79 HELP WANTED TECHNICAL CONTINUED Weekend TV Anchor /Reporter /Producer wanted for Promotion Director- Group -owned network- affili- expanding News operation in medium -sized market. ated VHF in top 100 market seeking experienced and Immediate opening for Radio /TV in Engineer Must have a B.A. in Journalism, 5 years current com- creative individual to head three -person Promotion Mississippi Cooperative TV Produc- Extension Service mercial Television News experience, complete know- Department. Production experience in radio and print tion Studio. Must have a first class FCC license and at ledge and understanding of state of the art news a requirement. Excellent salary and benefits. An Equal least one in year of experience commercial or educa- gathering and news production, plus anchor ability Opportunity Employer. Send resume to Broadcasting. tional TV. Production maintenance engineering experi- Salary commensurate with experience. Send com- Box M -181. ence is a must. Knowledge of recorders ENG and plete resume to Box M -159, by October 5, 1978. E.O.E. cameras, Quad recorders, switchers. and digital time Publie Affairs Producer. On air host and produce base correctors is required. Contact Milburn Gardner, TV News Director for major market, group -owned nightly segments on newscasts. 2 years broadcast ex- P.O. Box 5446. Mississippi State, MS 39762. or 601- Sun Belt station. Must be creative and energetic pro- perience. $9,000 - $10,500. EEO /M -F /AA. Send 325 -3462. An Equal Opportunity Employer. fessional with strong administrative experience. Au- resume to Margie Laskoski, WSKG Public Television. thority to determine and administer budgets, guide re- Box 97, Endwell, NY 13760, HELP WANTED NEWS porters, producers, photographers, anchor people Graphic Artist- Immediate opening. Responsible through their daily work. Should be able to insure well Weather: We are looking for a strong weather per- for on -air art work, ads, brochures, set design, layout of balanced coverage of news events and views. Salary sonality for our 6 & 11 p.m. newscast. Must have sub- program guide, slides, posters, order and maintain commensurate with experience. An Equal Opportunity stantial weather background and on air experience. supplies for department. Two years experience re- Employer. Send resume and salary requirements to We need a pro with a proven track record. This is not a quired. Salary $9,000. EEO /M -F /AA. Box M -186. Send Resume to beginners position. Send tape and resume to Allen Margie Laskoski, WSKG Public Television. Box 97. Jones, News Director, P.O. WTVD, Box 2009, Durham. Experienced Newsfilm Photographer. One year Endwell. NY 13760. NC 27702. E.O.E. solid film and edit background. South Florida major Television Producer /Director -25th Market. We Wanted -News Director for smaller network affili- market station. Equal opportunity employer. Box are looking for a professional producer with strong ex- ate in Pacific Northwest. Have strong news commit- M -199. perience in commercial and program production. ment and are No. 1 in market. Looking for TV reporter Send resume and tape to Personnel Manager, WCPO/ Two Meteorologists Wanted: Must be with anchor experience ready to run own department. TV, 500 Central Avenue, Cincinnati, OH 45202. An Meteorologist with the AMS seal or the ability to obtain Needs film experience. EOE. Send resume, not tape, to Equal Opportunity Employer. same. Must Box M -82. be capable of professional presentation for local news shows and for consultation work in pri- Assistant Producer - Director needed for Spanish News Director for small Mid -South VHF network vate weather Corp. operated by TV station. We cur- Program. AI least three years of previous experience in affiliate. Must be able to organize and direct B mem- rently have clear radar, NAFAX, GOES, RAWARD, producing and directing television programs. Salary ber staff. Newspaper editing preferred. ENG know- NOAA, and "A" circuits. Immediate openings. Send open. Applications deadline, October 2. Submit ledge helpful. Great challenge matched with good pay resume and salary requirements to John Spain, News resume to Personnel Office, NJPTV, 1573 Parkside Equal Opportunity Employer. Box M -93. Director, WBRZ -TV, P.O. Box 2906. Baton Rouge, LA Ave.. Trenton, NJ 08638. . 70821, 504 -387.2222. An EEO Employer. Anchor -Midwest Net affiliate- strong talent who Producer WTTG, (Washington, D.C. No. 1 Indepen- can write, report but most of all communicate. We're TV Weather- Escape the hum -drum. Get into an ex- dent) is looking for an experienced News Producer committed to news and to winning. Equal Opportunity citing weather market. We're looking for a weatherper- with thorough knowledge of all production techniques, Employer. Box M -107. son with TV weather show experience and in addition. film and ENG, strong writing skills; personal experi- be a TV reporter on environmental stories. Contact ence with news preparation; must be creative and self Sports- Strong, creative field work. Some air. Good George Noort' News Director, KMSP -TV, 612- motivated. Good managerial skills a must. Please sports market, Midwest. If you qualify you'll be our No. 925.3300. EOE. send resume and salary requirements to WTTG, 5151 2 person. Equal Opportunity Employer. Box M -120. Wisconsin Avenue, N.W., Washington. DC 20016. No TV News Reporter -Major market station looking phone calls, please. Equal Opportunity Employer MIE. News Director: Experienced administrator to lead for hustling reporter who has 'live' ENG experience. Producer /Host for PTV station, Responsible for staff of 10. Ability to shoot film and do air work desir- Contact Georgy Noort' News Director, KMSP -TV, de- velopment, writing and hosting public able. Send resume and salary requirements to Clyde 612 - 925 -3300. EOE. of affairs pro- Payne. WBKO -TV, P.O. Box 1198, Bowling Green. KY grams. Participates in program conception. Requires 42101. Experienced TV reporter who loves digging and BA in broadcasting /related field and one year televi- exclusive stories. Also produce and anchor weekends. sion experience as producer /reporter. Closing date: Photographer We are looking for an experienced Tape and resume only, no phone calls, to Don Rock- October 6. Send resume to Bill Campbell, WSWP-TV, television news photographer capable of handling well, News Director KITV, 1290 Ala Moana, Honolulu. P.O. Box AH, Beckley, WV 25801. both ENG and film. Person must be experienced in all HI 96814. phases of news photography and editing. Send video General Assignment Reporter with minimum one year's experience required. Send resume' to WSM cassette with samples of field work and resume to: Radio -TV News Reporter wanted for PBS /NPR -TV News P.O. News Director, Box 100, Nashville, TN Director. Box 2009. Durham, NC 27702. A affiliate. Responsibilities: assist News Director in all 37202. An Capital Equal Opportunity Employer. Cities Station. E.O.E. phases of TV /FM news operation; co- anchor daily TV newscast; manage student reporters; teach Reporter /Cameraperson with anchor potential. one 3- Senior Associate Producer Heavy background in hour course (news writing) per semester. BA required. Broadcast Journalism; prior experience on production Some ENG editing. Would like at least 1 (one) year ex- Broadcast news experience preferred. Salary $10,700. of news perience in TV. Journalism degree preferred. staff strip show essential; top writing skills, in- Send Send resume and references to: James Smith. News novative. resume, lapes and references to Hans Krause. News Must be willing and able to carry full respon- Director, KAMU- TV /FM, Texas A &M University, College Director, WRDW -TV, Drawer 1212, Augusta, sibilities of nightly newscast when necessary Send GA. Station, TX 77843. An EEO, AA employer. 30903. WRDW is an Equal Opportunity- Affirmative resume and salary requirements to WTTG, 5151 Wisconsin Avenue. N.W., Washington, DC 20016. No Action Employer. Aggressive Reporter. Responsible for 2 -3 film sto- phone calls please. Equal Opportunity Employer, M/F Reporter- Photographer Energetic and alert Experi- ries daily. Anchor possibilities. No weekends. Tape and ence andlor education Benefits Equal Opportunity resume should be sent to Matthew Schwartz. News Producer - Director For Eastern Public Broadcast- Employer. Send video -cassette and resume to Art Director, WUTR -TV20 (ABC) P.O. Box 20 Utica, NY ing Television Station. BA degree in communications 13503 Angelo, VR KPLC -TV, Box 1488, Lake Charles. LA. No Phone Calls. M/F E.O.E. with at least two years experience with a production 70601. No phone calls. house or similar tale- communications facility. Salary Reporter /Anchor Wanted: Reporter needed to open. Send resumes to NJPTV, Personnel Office, 1573 Weekend Anchor -Producer /Reporter for station work night shift updating news and covering late Parkside Ave., Trenton, NJ 08638. with strong news commitment including live ENG. Ex- assignments for 10:00 PM. newscast. Possible anchor Operations /Traffic Manager for Top 10 Market perience necessary Runs newsroom on weekends. work in the future. Must be college graduate with two Television Station. An excellent opportunity for a Send complete resume, tape, salary requirements to: years experience in television. Send resume and sal- ary requirements strong administrator with heavy broadcasting experi- NEws Director, WMTV, Madison, WI 53711. We're an to John Spain, News Director, WBRZ- Equal Opportunity Employer. TV, P.O. Box 2906, Baton Rouge, LA 70821, 504- ence in a very competitive market. Position is very de- 387 -2222. An EEO Employer. manding with total responsibility of Operations Co- Anchor Reporter. Position involves co- anchor of department. A minimum of five years experience is midday magazine newscast plus general reporting HELP WANTED PROGRAMING, preferred in addition to managerial skills. Please send and feature work. Prior anchor experience helpful. PRODUCTION, OTHERS all inquiries/resumes to: PO. Box 9638, Washington, Journalism degree DC 20016. Equal Opportunity Employer. preferred. ENG background re- General Production /Announcer (Jackson, quisite. Send resume, tapes and references to Hans Michigan) Wanted ... a general television studio pro- Promotion Manager: We are looking for a creative Krause, News Director WRDW -TV, Drawer 1212, duction person, with a minimum of six months an- person, well- groomed in the on -air promotion, with full Augusta, GA 30903, WRDW is an Equal Opportunity nouncing experience. Equal understanding of concepts and other media. Send Affirmative Action Employer. Opportunity Employer. Send resume to Personnel, WILX -TV, P.O. Box 30380, resumes to Walter Norflett, WTVD, P.O. Box 2009, Durham, NC 27702 E.O.E. ENG Editor /Photographer -Top 10 market net- Lansing, MI 48909. work affiliate seeks an electronic journalist with a min- Commercial Writer- Producer needed for medium Production M r creative and experienced in all imum of 3 years shooting /editing news stories and market Midwest net affiliate. You furnish the ideas, aspects of TV production. Producing /directing back- series experience. Ability to operate RCA, Ikigami creativity, writing ability and film and studio know - ground essential. Should know lighting and studio cameras, and Sony gear editing desired. First phone, how-we furnish the full -fax new studio. Rush resume, camera technique and be able to administer a com- live teed, and a degree in journalism are real pluses. writing samples and 3/4" video cassette or 2" VTR to: plete production department. Right person will have For prompt consideration, please forward confidential Ken Lotka, Operations Manager, WICD -TV, 250 Coun- sights set on higher programming management posi- resume with salary history and expectations to Box try Fair Drive, Champaign, IL 61820. An E.O.E. tion. An equal opportunity employer. Contact Cal Boll - M -105. An Equal Opportunity Employer M /F /H /Vets. employer. No phone calls, please. winkel 916 -441 -2345, if qualified, for interview.

Broadcasting Sep 25 1978 80 SITUATIONS WANTED HELP WANTED PROGRAMING, MANAGEMENT ALLIED FIELDS PRODUCTION, OTHERS General Manager /General Sales Manager, avail- HELP WANTED Media Production Director for art museum /cultural to able immediately. Major Market track record and center. Need experienced and creative individual SALES for references. Will look at any offer that makes sense plan /produce /direct video, film, slide -tape projects Minimum 3 years Box M -106. Rapidly Growing California Electronics Firm needs variety of uses, including broadcast. polished, ambitious, sales rep with televison capital experience in all aspects of electronic media (includ- Successful GM in small, competitive market looking equipment background to handle Northeastern region ing shooting and editing), and some knowledge of fine for growth opportunity in medium or larger market. A sales. Will consider related industries. Immediate art. Modest salary, but challenging, varied experience. real pro that gels the job done. Box M -143. opening; compensation open. Please send resume in Send resume to Personnel Director, Indianapolis confidence to Box M -112. Museum of Art, 1200 W. 38th St., Indpls., IN 46208. General Manager with outstanding credentials! Television 22 years; Radio 12 years; Management 18 HELP WANTED WANTED TO BUY EQUIPMENT years. Thoroughly experienced all aspects: ownership. TECHNICAL administration, sales, programming, film- buying, news. Wanting 250, 500, 1,000 and 5,000 watt AM FM Radio Supply Corp.. 1314 promotion, community involvement, etc. Quality leader Video tape engineers, maintenance engineers and transmitters. Guarantee TX 78040. Manuel Flores in industry. Very competitive! Produced spectacular video operators needed for expanding Washington, Iturbide Street, Laredo, 512- 723.3331. sales and profits, plus prestige. Achieved revitaliza- D.C. video lape production house. Experience only ap- tion /rapid turnarounds. Can produce outstanding rat- ply. Box M -140. Hi -Band Quad VTR's. KXMB -TV Box 1617, ings, sales, profits and prestige! Box M -164. Two 2" ND 58501. John Krence C.E. 701 - Television Maintenance Engineer for a growing Bismarck, 223 -9197. SITUATIONS WANTED Midwest production house. 2 -3 years experience in maintenance of mini -cams. 314" VTR's, TBC's, NEWS Channel 12 needs used TV transmitter. Prefers switchers, etc. First phone, tech school. State salary 10KW. Call Amadeo Nazario 809 -833 -1200, telex newsman wants requirements. Send resume to Dennis Hart, Production Award -Winning, Experienced 385 -4414, Box AO, Mayaguez, PR 00708. new challenge. Looking for reporting position with sta- Director. The Media Group, Ltd., 406 Waters Bldg., tion seriously committed to news. Box M -70. Grand Rapids, MI 49503 or call 616- 774 -8338. FOR SALE EQUIPMENT Firm Female Meteorologist. Four years. AMS. Number San Francisco Consulting Engineering 5" Air Hellax Andrews HJ9 -50. Can be cut and termi- and One. Innovative with personality. Credibility. Box specializing in AM -FM -TV broadcasting. CATV, nated to requirement. Below Mfgrs Price. Some 3" also M -101. microwave systems needs competent, personable, available. BASIC WIRE & CABLE 860 W. Evergreen, essential, self- assured associate. Engineering degree Chicago, IL 312 - 266 -2600. Award -Winning Documentary writer -produce( on- M.S. preferred. Ph.D. welcome. Systems design, FCC air talent, seeks challenging position in documentary applications, forensic engineering, some field work One of nation's most complete Schafer Automation unit in major market. Female, four years experience, and travel. P.E. registration essential but may be ob- Systems. Good operationg condition. Ten racks, ran- outstanding background, references. Box M -123. tained later. Salary commensurate with qualifications dom access carousel cart system, digital time clock. and experience. Future share of ownership possible. time selector panel, 4 spot locaters with four Ampex seeks opportunity in Newspaper reporter, 27, Enjoy the benefits of a small specialized professional tape decks, McCarta cart machine, 2 TRU -8 makeup M -129. Electronic News Gathering. Box firm with an established nation -wide practice. Entry units, Ampex AG -350 with Schafer TRU -8 makeup level engineering positions also available. All replies unit, slow speed Schafer logger, Mosley relay control posi- Award -Winning Reporter seeks challenging conlidential Send resume to Hammett & Edison, Inc., panel. time machine with 2 Ampex decks, Schafer tion in major market. Four years experience, outstand- Box 68, International Airport, San Francisco, CA brain and subbrain with sequence selector panel, 4 ing credentials. Box M -147. 94128. rack- mounted Ampex decks. Under certain circums- to automate two Experienced newsman wants tances, there is enough equipment Award -Winning, Service Engineers -Due to increased demand, one stations. $2,000 down. $424.95 per month for 60 Looking for reporting position with sta- new challenge. of the world's leading manufacturers distributors of months. 615-756-7635. tion seriously committed to news. Box M -70. highly advanced TV equipment including KCK cameras and BCN videotape equipment has immedi- AM Transmitters (used) 50 kw, 5 kw, 1 kw, 250 w. Topnotch Meteorologist, Bachelors in Meteorology, ate openings in the Los Angeles area. To qualify for Communication Systems, Inc., Drawer C. Cape Girar- 25 years experience forecasting, briefing preparation these challenging growth opportunities in our deau, MO 63701, 314- 334 -6097. and weather presentation. Desires position as TV FERNSEH division, you must have a minimum of 3 Meteorologist with a station that is fully equipped, in- years successful experience in the broadcasting in- FM Transmitters (used) 20 kw, 15 kw, 10 kw, 7.5 kw. cluding radar. 904- 456 -4268. Pat Pickett, 2013 dustry. A BS degree or equivalent, camera and VTR ex- 5 kw, 1 kw. Communication Systems, Inc.. Drawer C, Broyhill Lane, Pensacola, FL 32506. perience are pluses. In return, we offer an excellent Cape Girardeau, MO 63701, 314- 334 -6097. fringe benefit package. Send your resume with earn- first TV job with CCU. College grad with news interest seeks ings history in confidence to: Fred Bundesmann, Na- For Sale: IVC 7000P Color Camera immaterial. Single, 28. mm lens w /Auto Zoom, 150' camera anywhere in USA. Market size tional Sales Manager, Robert Bosch Corp., 279 Mid- Canon 12.120 radio jock. Devoted, en- information, call or write: BA communications, currently land Ave., Saddle Brook, NJ 07662. An Equal Oppor- cable, cases included. For guaranteed. Lake ergetic, willing to learn. Satisfaction tunity Employer. Louisiana Marketing, 901 Lakeshore Drive, Robert Headland, 384 Sixth St., Beaver, PA 15009 Charles, LA 70601 318- 439 -3624. 412- 775 -8862. Immediate Opening -Need 1st Class FCC Engineer TRC 15 to maintain new full color television studio and stereo Remote Control, Moseley -15AW, control channels. single audio line SITUATIONS WANTED PROGRAMING, FM radio station. Must be familiar with Hitachi studio telemetering and like new, with manual. R. B. Bell, PRODUCTION, OTHERS and mini -cameras. JVC, IVC and Sony ENG equipment required, 918- as well as character generator, special effects, 647 -2288. Graduate Intern from highly TV Producer /Director. telecine and audio equipment. Experience preferred Ampex Audio Recorders: 9 AG440 mono in con- university broadcasting program seeks respected Ap- 1 but will consider knowledgable licensed beginner. sole S1,750; 1 600 mono portable $550; 300 2- production. Experienced in all position in television plication deadline is October 31. Contact the Dean of track completely rebuilt electronics w /solid state including writing, producing. phases of production, Instruction, Central Wyoming College. Riverton. WY preamp $1,100. All in excellent condition. Contact for a break in the New York and directing. Looking 82501, or call 307 -856 -9291. EOE /MIF. Rod Hall: 213 577 -5400. area. Young. but bright ... ambitious ... with lots of ex- - perience. Excellent references. Box M -136. HELP WANTED AM and FM Transmitters -used, excellent condi- Financing available. Transcom, INSTRUCTION tion. Guaranteed. Director of Public Affairs show and Newscasts 215- 379 -6585. Also seeking job in Production -Directing or Producing. Broadcast Instructor. Knowledge, announcing, ITC PDII Cartridge recorder /reproducer like new, in air switching and editing of video experience on copy writing, programming, equipment maintenance. used only 2 hours by recording studio -$600. Box 713, First Phone with endorsement. Contact Box tape. Resume to Trans American, 115 6th St. Wausau, WI. Green Bay, WI 54305. M -138. Associate or Full Professor, Radio -Television; Never used 5K FM Transmitter, and stereo exceiter. Television Production. 25+ yrs. television produc- strong record of productivity in research /creative ac- Still in carton at factory. Both for $14,000. Call 203- tion & related AN production exp. Studio/remote. Eqpt. tivity, Ph.D. in Radio-Television or closely allied field, 235 -5747. Mgmt. Commercial /Army /Navy /Air operation thru with four or more years of broadcast experience in New Revox A -77'$ in stock! 2 -track stereo, rack /information /instruc- Force. EntertainmenUeducalion public and/or commercial broadcasting preferred. In- mount. $1000 each. cash with order. Call Dwight Her- Please reply to: Jack Petersen, 2103 Ridgmar lion. terest in Aesthetics, artistic approach to broadcasting, bert, IGM Midwest. 312- 822 -0919. Subject to prior 126, Ft. Worth. TX 76116, 817- 738 -0969. Blvd. No. and basic knowledge of production and equipment.. sale. Teach beginning courses in broadcast analysis and Energetic experienced producer- director seeks criticism, advanced courses in social impact and COMEDY position as Production Manager in medium sized mar- theory graduate seminars in public telecommunica- "Free" D. J. Catalog! Comedy. Wild Tracks, Produc- ket or producer- director in top 20. Looking for growth tions. Salary competitive. Letter of application, creden- tion. FCC Tests, more! Command, Box 26348 -B, San potential. Box M -187. tials, names of references by Nov 1st to Charles T. Lynch, Dept. of Radio -Television, Southern Illinois Uni- Francisco 94126. I Have Done everything in TV Production and broad- versity, Carbondale, IL 62901. Position begins January Free sample of radio's most popular humor service! cast sales. If you need a hard, versatile worker with ex- 15, 1979. Women and minorities actively encouraged O'LINERS, 366 -C West Bullard. Fresno, California perience, write Box M -205. to apply. 93704.

Broadcasting Sep 25 1978 81 COMEDY CONTINUED Help Wanted Management Continued

GUARANTEED FUNNIER! Hundreds renewed, Freebie! Contemporary Comedy, 5804 -B Twineing, Network Dallas, TX 75227, Regional Managers

Not Comedy -Total personality service for Top 40, MOR, AOR. Sample: GALAXY, Box 98024 -B, Atlanta, Station Relations GA 30359 (phone 404 -231 -9884). Immediate opportunity for well motivated seasoned managers or self starters ready for management, to join our expanding Station Relations Department. Free two month trial subscription! Write: Bionic Boffos. Box 457, Capitola. CA 95010. Primary responsibilities will be to: Additional requirements include a degree in any MISCELLANEOUS .Develop and maintain liaison between communications field, or equivalent work Prizes! Prizes) Prizes! National brands for promo- Mutual Network and its affiliates experience, plus five years management or sales tions, contests, programming. No barter or trade . .Sell and negotiate new affiliations experience. better! For fantastic deal, write or phone: Television & .Sell syndicated type programming For immediate confidential consideration send Radio Features, Inc., 166 E. Superior St., Chicago, IL Supervise program clearances and affiliation resume, plus a cover letter specifying salary 60611. call collect 312- 944 -3700. contract compliance requirements and tell us how your background and Have a who needs a jingle? Custom jingles in accomplishments relate to our needs: client Candidates must possess a sound knowledge of all one week. Philadelphia Music Works, Box 947 Bryn Frank J. Murphy, Vice President/ areas of radio management and sales, as well as Mawr, Pa. 19010. 215 -525 -9873. Station Relations, superior writing skills. They must be adept at INSTRUCTION influencing and motivating station personnel. 1755 South Jefferson Davis Hwy., Arlington, VA 22202. 1st class FCC, 6 wks., $450 or money back guarantee. VA Nat'l Inst. appvd. Communications. No phone calls please. An equal opportunity employer M /F. 111488 Oxnard St., N. Hollywood CA 91606.

OMEGA STATE INSTITUTE training for FCC First Class licenses, color Tv production, announcing and radio production. Effective placement assistance, too. mutual broadcasting system 237 East Grand, Chicago, 312 -321 -9400.

Free booklets on job assistance. 1st Class F.C.C. license and D.J.-Newscaster training. A.T.S. 152 W. 42nd St. N.Y.C. Phone 212 -2213700. Vets benefits. Help Wanted Announcers Help Wanted Sales 1978 "Tests- Answers" for FCC First Class License Plus - "Self -Study Ability Test ". Proven! S9.95. Moneyback guarantee. Command Productions. Box 26348 -B, San Francisco, 94126. FLORIDA (WEST COAST) ACCOUNT EXECUTIVE CLASSY M -O -R REI teaches electronics for the FCC first class WDAK/WEIZ now accepting applications for a license. Over 90% of our students pass their exams. II you're a warm, mature -sounding. communicating position as Account Executive. If you possess Classes begin September 11 and October 23. Student pro and. if you love the sunshine, please send tape solid radio sales credentials, aren't afraid of rooms at each school. and resume to: G.P.O. Box 2072, New York, 10001. hard work. like money and want to work for a professionally operated giant of a radio sta- REI 61 N. Pineapple Ave., Sarasota. FL. 33577, 813- tion. send resume to: Bernie Barker, 955 -6922. General Help Wanted News Manager, WDAK, PO Box 1640, Columbus, GA REI 2402 Tidewater Trail, Fredericksburg, VA. 22401. 31902.

First Class FCC License in six weeks. Our unique course was designed for its effectiveness by Bill Large Small Market Elkins himself. If you want training second to none. Situations Wanted Management contact Elkins Radio License School, 332 Braniff Operation Tower, P.O. Box 45765, Dallas, TX 75245, 214- 352.3242 Looking for GENERAL MANAGER News Director NORTHEAST Hignly successful back record- skilled m all Iacels o' broadcasting Creative sales planner, personnel RADIO Must be ambitious, gather, pre- motivator. FCC. community. Powerful sales back- pare and deliver. Heavy on Local ground, nationally respected in operations mgt. Can Help Wanted Management build or sustain your station as a community and fi- News. Call for appointment. f nancial leader. Contact in confidence Box M -183. (503) 882 -8833 RADIO STATION Nellie Smith Vice President MANAGER & General Manager Help Wanted Programing, Excellent opportunity for experi- 15 years experience religious & foreign Production, Others - enced Radio Station Manager to language programming. Present station sold Investment opportunity considered. Box direct AM /FM combination sepa- COPY WRITER - WPRO -AM M -188. rately programmed. Must have Providence, Rhode Island proven record in all phases. Copy, continuity co- ordinator and pro- TELEVISION These group -owned stations en- duction person. Emphasis on client spec' tapes, original production and Help Wanted Programing, joy excellent reputations in a copy for local advertisers. Agency expe- Production, Others good New York State market. rience helpful. 1 Top benefits including pension Send spec' tapes, examples of copy or Director of Operations creative work to Paul WPRO, in this career position. Complete Goldstein, ndepedent simian in lop 50 seeking someone wil, 1502 Wampanoag Trail, East Provi- in resume and history first strong qualifications to assume tua responsibility salary dence, RI 02915. developing expanding production and promotion ac letter. Write Box M -109. An Equal tivities A Capital Cities Station Opportunity Employer. An Equal Opportunity Employer An Equal Opportunity Employer Reply Bon M-133. oi

Broadcasting Sep 25 1978 82 Help Wanted Programing, Help Wanted News Continued Production, Others Continued Assistant Promotion Manager NEWS DIRECTOR 1 for TV -AM -FM in medium Midwestern AMERICA'S NO. NEWS STATION market. Sun Belt affiliated station in one of America's fastest growing markets, 40 -60 market range, seeks News Director to run large news depart- Somewhere out there is a Bright, ment. Person must have proven ability to manage people and Hardworking, Congenial innovator. So- possess administrative This is meone who has a solid hands -on back- capabilities. one of the best news jobs in the ground in creative radio or TV produc- country, offering a high visibility. Current News Director headed for net- tion. Who has experience in the effec- work O &O. Send resume to: Box M -185. tive use of the other media as well. So- meone who writes vividly and can learn to translate complex ratings data into sales tools that sell. Someone who is worth more than the up -to S158 we can Help Wanted Sales offer, but will settle for that because the fringes, the operation, the people and the potential are great. In short, a Com- plete Person with a relevant degree or equivalent experience. if you're such a SALES MANAGER person, reply to Box M -173. EOE, M /F. TV Shows ASSISTANT DIRECTOR OF ADVERTISING (Salary: $30,000 Up) Salary: Mid -teens We are an independent producer and syndicator for a variety of television shows. programs throughout the WRTV, Indianapolis, a top 20 Market Our are aired country. Network Affiliate, is looking for an The successful candidate must have professional association with national and experienced person to write and local TV executives and also advertising agencies. Several years sales experi- produce on -air promos and assist ence and ad agency contacts are a must. Offices are located in the Chicago in other areas of advertising. The area. person who previously held this job did Send us a complete resume which must detail work experience. so well that he is now an advertising manager in an even larger market. Box M -163. Send resume and samples your of "An Equal Opportunity Employer" work to: Tim Hnedak, WRTV, 1330 N. Meridian, Indianapolis, Indiana 46202. Your samples will be returned. An Equal Opportunity Employer. Help Wanted Technical

A/ fl McGraw -Hill Broadcasting Company. Inc. 7 TECHNICAL Help Wanted News SERVICES TV Anchor Reporter Microwave /Satellite /CATV Our rapidly expanding pay -TV subsidiary, SHOWTIME, has need of tech- Minimum 2 years anchor and reporting experi- ence. Send tape and resume to: Mr. Bill Jobes, nical representatives to service our affiliates nationwide. News Director, P.O. Box 11064, Richmond. Virginia 23230. MICROWAVE and SATELLITE EARTH STATION experience should include (1) survey, (2) system design, (3) equipment selection, (4) cost Equal Opportunity Employer analysis, (5) installation. CATV System experience should include (1) cassette operations, (2) security devices.

Exciting opportunity in a fast -paced organization; medium heavy ANCHOR NEEDED to travel. Please send resume with salary requirements in confidence to We're changing from a single anchor to a co- Dept. M, anchor format. You will work with male co- anchor but will be in the driver's seat. Six and ten o'clock half hour block, Monday through VIAC'OM Friday. Assist in production ...occasional field work. Live ENG in an intensely competitive INTFR_NATIONAL INC Midwest market. Send letter and resume to 1 21 1 Ave. of the Americas, New York, N.Y. 10036 Box M-111. EEO Employer. An Equal Opportunity Employer

Broadcasting Sep 25 1978 83 Help Wanted Technical Situations Wanted News Continued

CHIEF ENGINEER VITAL HAS A FUTURE 1978 LAW GRAD FOR YOU early 30s. seeks career opportunity in news or legal Due to expansion, group owner, Mid at lairs with network. Oho. or major broadcast group America Media, now taking applications Dynamic growth opportunities for video Ave years solid TV news experience with film and for chief engineer (radio). Applicants engineers with experience in video ENG. Also. Masters of Journalism. university teaching. should have strong knowledge of direc- switching systems. Enjoy Florida living. academic honors, published. Excellent references Box M-78 tional AM, automated FM, audio chain, Work for hi- technology company. Send solid state, digital electronics. Send resume to: Dale Buzan, Vital Industries, resume in confidence to Joe Cunat, Inc., 3700 N.E. 53rd Avenue, Gainesville, Vice President -Engineering, Mid Ameri- Florida .32601. ca Media, Six Dearborn Square, TALK Kankakee, IL 60901. Help Wanted Management OR An Equal Opportunity Employer. 1 MAGAZINE SHOW MANAGER Wanted by loaner highly rated Radio Talk Host in Top 30 Market. Currently TV Anchor/Reporter m Medium 250 mile, 12,000 and growing CATV system Market. Box M-170 located in the Northeast. Excellent opportunity for individual with experience and potential. TV TECHNICIAN Send resume to Box M -175. Major Market Station needs person with 1st Class FCC License, technical education, and 2 years previous experience in all phases of Television engineering. TOP ANCHOR Salary in low 20s for individual with proper ex- Record Ratings perience. AGENCY 9 Years Experience Send all information to: MEDIA PLANNING Jack Hastings Live ENG WMAR -TV SUPERVISOR Heavy Writing, Reporting, 6400 York Road Baltimore, Maryland 21212. Production Skills EOEIM /F Minneapolis headquarters office is near Cur If you're S100 million in billing and moving up last. looking for a pro and a proven winner this fall, write Our growth has created an exceptional oppor- tunity for a media pro who has built 7 and 8 now! Box M -180. figure plans for major packaged goods ac- counts. Heavy TV experience necessary.

11111111111 Salary open and competitive with some of the best fringes in the agency business. A rare op- portunity to combine a sophisticated career Wanted Programing, environment with living in a metropolitan area Situations ranked among the leaders on just about every Production, Others Southwest "quality of life" rating. Regional Sales Write to: Bob Hood r Television Production Campbell -Mithun, Inc. Executive Manager Norlhstar Center at orator independent production company exploring Minneapolis, MN 55402 possible move to New England for college teaching The Grass Valley Group, Inc. seeks a position and/or local Iv work. Production experience In network. syndication, PBS. local: drama. variety, news. capable and creative individual to CAMPBELL- MITHUN, INC. film. videotape: produced, developed. administered represent our products as District Sales budgets from S2,000 to 52,000,000. Seeking good Manager for the Southwestern United Campbell -Mithun is an equal opportunity working environment and beautiful surroundings. Box M -166. States. employer. Based in the Dallas, Texas area, this key position requires someone with an ex- cellent technical background in broad- casting. Preference will be given to in- dividuals with proven sales experience. Our compensation package includes excellent company benefits in addition Director to our sales and commission program. Interested applicants please submit a Employee Relations resume in confidence to Val Marchus, Personnel Manger, The Grass Valley Career opportunity available for a multi- talented professional who will be responsible for de- Group, Inc., P.O. Box 1114, Grass Valley, veloping, implementing and administering a personnel program for a diversified communica- CA 95945. An Equal Opportunity tions company Employer MIE. This multi -talented professional must have experience in compensation and benefits admin- istration, employment, EEO and affirmative action activities. Minimum qualifications include bachelors degree and at least 4 years of demonstrated experience in specified functions.

We offer a stimulating work environment to the multi -talented professional, competitive sal- Grass Valley Group ary and fringe benefits. Please reply to: A Tektronix Company Box M -201. 11111111111 An Equal Opportunity Employer M/F

Broadcasting Sep 25 1978 84 Radio Programing For Sale Equipment Wanted To Buy Stations

Captain Stubby e The EMMY award winning Thomson -CSF and Charles Homer Bill Digital Noise Reducer Model 9000, is Midwest broadcast group available from stock through: "Anybody Home ?" looking for radio stations, North -Central, 5 minute country humor Landy Associates. Inc. West and South. Prefer small & medium Family Broadcasting Company 1890 E. Marlton Pike Harvey Avenue markets. Write, KBOM Radio, Box 1377, 5540 Cherry Hill, N.J. 08003 LaGrange. Illinois 60525 Bismarck, ND 58501. 312 -246 -3253 Phone 609/424 -4660

LUM and ABNER 5 -15 MINUTE PROGRAMS WEEKLY CUSTOMER CANCELLED ORDER Program Distributors 410 South Main WE ARE OVERSTOCKED Jonesboro, Arkansas 72401 Tektronix Demo Equipment: Also Have: Phone: 501-972-5884 (1) 650 Al picture monitor (1) Sony DXC 1600 ENG (1) 528 Waveform monitor Camera Free Film (1) 1420 Vectorscope (1) Telemet Chroma Keyer FREE FILMS? CALL (1) 1410R Sinc & Test Signal (1) Shintron 370 Mark Ill Generator Switcher (2) Cetec 12" Turntables with MODERN TV arm (new) The leading distributor. We have the most. the only TBC that can solve blanking problems today. PSA's & newsclips too. Call regional offices. We sell Or general offices: 2323 New Hyde Park Rd, Call CRV Systems, Inc. New Hyde Park, NY 11040. (516) 437.6300. 1901 Madison Ave. Huntington, W.Va. 25704 Business Opportunity 304 -525 -2633 ENG CREW

Fully equipped with TK -76 & 314" VTR Emmy award winning crew, available for Tree -lance bookings for Special Feature Stories, Commer Public Notice cials, Documentaries, Programs, Foreign News, Specials. Write Box M -182. Invitation to submit proposal for the construction & operation of a cable television system VILLAGE OF SUFFERN Reach STATE OF NEW YORK The VILLAGE OF SUFFERN, in Rockland County, New York, invites applications for a cable television franchise. Applications shall be prepared and submitted in accordance with a "Request for Proposals" avail- for a able from the undersigned. Applications will be accepted until 12 Noon on December 11, 1978, and all ap- plications received will be available for public inspection during business hours of 8:00 A.M. to 4:00 PM. at the Village of Suffern, Municipal Building. 44 Washington Avenue, Sulfern, New York, Star. Virginia Menschner Village Clerk Vitiate of Suffern Bigname TV & Film Personalities 44 Washington Avenue Available For Personal Appearances Suffern. New York 10901 (at openings, sales, celebrations, you -name it). Face it- people who wouldn't walk across the street to attend the opening of a new bank would drive miles to be there if a big film star was making an appearance. Why are we telling you this? Because ATTENTION: TV PRODUCTION DIRECTORS a radio station has much to gain by coming up with a Big Idea that turns a "nothing" occasion into something EXCESSIVE BLANKING WIDTHS A PROBLEM? special...something the sponsor con- (Public Notice FCC78 -423) siders worth advertising. The reason major league talent sel- DON'T THROW AWAY THAT VALUABLE VIDEO! WE CAN, USING dom appears at the local level is DIGITAL VIDEO EXPANSION, RETURN YOUR VIDEO TO FCC retail because advertisers just don't SPECS. WE WILL DELIVER VIDEO STARTING ON LINE 19 AND 11.0 know how to go about lining up TV and Film Celebrities. But we do. That's all we MICRO SECONDS HORIZONTAL BLANKING. IMMEDIATE TURN- do. For particulars, including a list of AROUND AVAILABLE! available stars, call or write. FOR MORE INFORMATION CALL: CHARLES BALTIMORE WßRE TY Pfeiffer,GAnderson & Co. BARRE, Talent Arrangers: 8322 Beverly Blvd (717) 823 -3101 I WILKES- PA. Hollywood. CA 90048 (213) 658 -5052

Broadcasting Sep 25 1978 85 For Sale Stations

Elmira Office BLACK FORMAT AM Keith W. Horton Dick Kosecke Keim Honoi% Jr. Ken Chapin Power daytimer with fulltime in offing. Serves metro area with signifi- Bill Cook cant black population and buying power. Excellent opportunity for New England minority buyer. Priced at $450K. For details contact Keith Horton, Jr. Robert I. Kimel Bor 270 at Elmira office. St. Albas, Vt. 05418 190215765963 or 180215243159 THE KEITH W. HORTON CO., INC. Southeast Jerry (Chipl Ch,npern Post Office Box 948 Elmira, NY 14902 (607) 733 -7138 601 Elkum Circle Marco Nand, Fla. 33931 BROKERS & CONSULTANTS TO THE COMMUNICATIONS INDUSTRY. 18131394,7579

NW Small Fulltime S100K 29% La Rue, Media Broker LARSON /WALKER & COMPANY NE Small AM H.B. $424K $123K CAT V.APPRA11411.5. Brokers, Consultants & Appraisers SE Small Profitable $160K 29% Metro AM West Coast: SW $325K Terms 213/826 -0385 202/223 -1553 MW Malo, AM /FM $2.7MM $521K 44 Montgomery Street, 5th Floor -San Fran- Suite 417 cisco, California 94104 415/873 -4474 Suite 214 Atlanta, Boston, Chicago, 11881 San 1730 Rhode Dallas, Los Angeles East Coast: Vicente Blvd. Island Ave. N.W. 210 East 53rd Street, Suite 50 -New York, N.Y. Los Angeles, CA. 90049 Washington, D.C. 20038 CHAPMAN ASSOCIATES' 10022 212/288 -0737 ®_ nationwide service 1835 Savoy Dr., N.E.. Atlanta, Ga. 30341 HOLT CORPORATION MEDIA BROKERS BROKERAGE - APPRAISALS - CONSULTATION APPRAISERS OVER A DECADE OF SERVICE R1CKArtD A. TO BROADCASTERS AM /FM Opportunity The Holt Corporation Holt Corporation West Box 111 Box 8205 435 NORTH MICHIGAN CHICAGO 60611 Dakota AM /FM .opportunity avail- Bethlehem, PA 18016 Dallas, TX 75205 215 -865 -3775 214 -526 -8081 able at 2 1/2 times gross. Small 312.467'0040 Market. $550,000. 29 percent and terms. Reply Box M -96.

BROADCASTING' S

Fulltimer in Kodiak Alaska covering CLASSIFIED RATES 150 mile radius. Only commercial sta- tion in area. Billing $10,000 per month on telephone -no salesmen. Low over- Payable In advance. Check or money order only Rates: Classified listings (non -display) Help head, real estate. $260,000. Terms. (Billing charge to stations and firms: $1.00). Wanted: 70c per word. $10.00 weekly minimum. Fulltimer. City in Kentucky. Billing Situations Wanted: (personal ads) 40c per word. $200,000. Good buy. $500,000. When placing an ad, indicate the EXACT category $5.00 weekly minimum. All other classifications: AM /FM in New Hampshire. Real desired: Television, Radio, Cable or Allied Fields; 80c per word. $10.00 weekly minimum. Blind Box Estate. Profitable. $460,000. Help Wanted or Situations Wanted; Management, numbers: $2.00 per issue. Daytimer. Ethnic. SE North Carolina. Sales, etc. If this information is omitted, we will $160,000. determine the appropriate category according to Fulltimer in coastal Georgia. Good the copy No make goods will be run if all informa- Rates: Classified display: Situations Wanted: billing. $550,000. tion is not included. (personal ads) 530.00 per inch. -All other Powerful daytimer. N. part of W.Va. classifications: $60.00 per inch. For Sale Stations, Good billing. Super value $560,000. Wanted To Buy Stations, Employment Services, Terms. The publisher is not responsible for errors in print- Business Opportunities, and Public Notice adver- ing due illegible All must be Daytimer with 35 mile prime signal to copy. copy clearly tising require display space. Agency Commission within 60 miles of N.C. Coast. Shop- typed or printed. only on display space. ping Center population of 40,000. real Good estate. $270,000. Terms. Deadline is Monday for the following Mondays Fort Worth -Dallas area. Fantastic issue. Orders andlor cancellations must be sub- Publisher reserves the right to alter Classified coverage. Billing Make $500,000. mitted in writing. (No telephone orders andlor can- Title VII of offer. copy to conform with the provisions of cellations will be accepted). the Civil Rights Act of 1964. as amended. CP for Class "C ". Now Class "A ". Texas. Good buy. $240,000. Cable TV operation in Indiana. A good Replies to ads with Blind Box numbers should be addressed to (box number) c/o BROADCASTING, buy. $360,000. Word count: Include name and address. Name of 1735 DeSales St., N.W., Washington, DC 20036. FM in greater Washington, DC area. city (Des Moines) or state (New York) counts as Good Terms. Low price. two words. Zip code or phone number including N.C. Daytimer. Real estate. Growing Advertisers using Blind Box numbers cannot re- area code counts as one word. Count each ab- market. $400,000. Terms. quest audio tapes, video tapes, transcriptions, breviation, initial, single figure or group of figures FM in Central Pa. $225,000. Terms. films or VTR's to be forwarded to BROADCASTING or letters as a word. Symbols such as 35mm, COD. Daytimer Southern Kentucky. Only Blind Box numbers. Audio tapes, video tapes, PD, etc. count as one word. Hyphenated words station in county. $240,000. transcriptions, films and VTR's are not forwarda- count as two words. Publisher reserves the right to All stations fisted every week until sold. Lel us list ble, and are returned to the sender. abbreviate or alter copy your station. Inquiries and details confidential. BUSINESS BROKER ASSOCIATES 615- 756 -7635 24 HOURS J

Broadcasting Sep 25 1978 86 StockE Index Approx. Total market Closing Closing snares Capitali- Stock Wed. Wed. Net change % change 1978 PIE out zation symbol Exch. Sept. 20 Sept. 13 in week in week High Low ratio (000) (000)

Broadcasting ABC ARC N 56 3/4 61 1/2 - 4 3/4 - 7.72 62 35 3/8 9 18.315 1.039.376 CAPITAL CITIES GCB N 41 3/8 46 5/8 - 5 1/4 - 11.26 75 41 3/8 7 14,230 588.766 CBS CBS N 57 1/4 62 - 4 3/4 - 7.66 64 43 7/8 9 28.100 1,608.725 COX COX N 46 3/4 49 1/8 - 2 3/8 - 4.83 49 1/8 25 1/2 12 6,637 310.279 GROSS TELECASTING GGG A 19 1/8 19 7/8 - 3/4 - 3.77 23 7/8 13 5/8 8 800 15,300 KINGSTIP COMMUN.* KTVV 0 11 1/2 11 1/2 11 3/4 3 7/8 21 462 5,313 LIN LIMB 0 38 40 1/2 - 2 1/2 - 6.17 42 3/4 L6 1/2 12 2.801 106.438 METROMEDIA NET N 64 71 - 7 - 9.85 71 25 1/4 13 49815 308,160 MOONEY MOON 0 4 3 3/4 1/4 6.66 5 1/2 1 7/8 425 1.700 RAHALL RAHL 0 20 1/4 20 1/4 21 1/4 d 5/8 23 1,264 25.596 SCRIPPS -HOWARD SCRP U 51 50 1 2.00 52 30 1/2 11 2,589 132.039 STARR SBG M 13 1/2 13 1/2 13 1/2 13 19512 20,412 STORER SBK N 31 1/8 34 - 2 7/8 - 8.45 34 7/8 19 3/8 10 4.884 152.014 TAFT TFB N 20 1/2 23 5/8 - 3 1/8 - 13.22 Z4 1/2 12 1/4 4 8.498 174.209

TOTAL 95.332 4.488.327 Broadcasting with other major interests ADAMS -RUSSELL AAR A 12 1/2 14 1/2 - 2 - 13.79 14 7/8 3 3/4 13 1,233 15.412

AMERICAN FAMILY AFL N 13 3/4 14 3/4 - 1 - 6.77 17 1/8 11 3/8 6 10.536 144.870 JOHN BLAIR BJ N 27 3/4 31 3/8 - 3 5/8 - 11.55 31 3/8 11 1/8 7 2,427. 67,349 CHARTER CO. CHR N 6 1/4 7 1/8 - 7/8 - 12.28 8 3 7/8 7 179573 109.831 CHRIS -CRAFT CCN N 10 10 1/8 - 1/8 - 1.23 11 3/8 4 1/2 24 4,413 44.130 COCA -COLA NEW YORK KNY N 8 1/8 8 1/4 - 1/8 - 1.51 9 1/4 7 3/4 12 17.641 1439333 COMBINED COMM. CCA N 32 5/8 35 - 2 3/8 - 6.78 45 1/8 19 15 10.551 344.226 COWLES CWL N 24 L/2 25 - 1/2 - 2.00 25 1/4 12 1/2 24 3.969 97.240 DUN C BRADSTREET DNB N 34 1/4 37 - 2 3/4 - 7.43 38 26 1/4 16 27.869 954.513 FAIRCHILD IND. FEN N 29 3/4 34 - 4 1/4 - 12.50 35 1/4 9 1/2 11 5.708 169.813 FUOUA FOA N 12 3/8 13 1/2 - 1 1/B - 8.33 13 5/8 8 8 9,396 116,275 GANNETT CO. GCI N 47 1/4 48 1/2 - 1 1/4 - 2.57 49 32 3/4 18 22,430 1.059.817 GENERAL TIRE GY N 28 3/4 30 1/4 - 1 1/2 - 4.95 30 5/8 22 3/8 6 229707 652.826 GLOBE BROADCASTING* GL8T4 0 4 3/4 4 3/4 4 3/4 2 1/8 29772 13.167 GRAY COMMUN. 0 21 1/2 22 - 1/2 - 2.27 24 8 8 475 10.212 HARTE-HANKS HHN N 43 3/8 46 1/2 - 3 1/8 - 6.72 48 3/4 26 15 9.080 393,845 JEFFERSON -PILOT JP N 32 1/2 34 1/2 - 2 - 5.79 34 1/2 26 5/8 10 23.224 754.780 MARVIN JOSEPHSON MRVN 0 15 1/4 15 3/4 - 1/2 - 3.17 17 1/4 10 1/4 8 2.013 30,698 KANSAS STATE NET. KSN 0 13 14 3/8 - 1 3/8 -' 9.56 14 3/R 4 3/4 12 1x727 22.451 KNIGHT -RIDDER KRN N 53 5/8 53 5/8 54 37 3/4 14 16.399 879,396 LEE ENTERPRISES LNT N 36 3/4 36 1/8 5/8 1.73 38 1/2 22 1/4 14 41895 179.891 LIBERTY LC N 31 3/4 33 7/8 - 2 1/8 - 6.27 33 7/8 18 8 6,762 214.693 MCGRAW-HILL MHP N 24 3/4 25 3/4 - 1 - 3.88 25 3/4 15 5/8 11 24,682 610.879 MEDIA GENERAL MEG A 22 22 23 1/8 13 5/8 12 7.451 1639922 MEREDITH MOP N 35 1/2 38 3/8 - 2 7/8 - 7.49 40 1/4 17 3/8 0 3.074 109,127 MULTIMEDIA MMED 0 27 27 28 1/4 16 1/4 14 6,624 178.848 NEW YORK TIMES CO. NYKA A 29 1/2 29 3/4 - 1/4 - .94 31 5/8 15 3/4 12 11.599 342.170 OUTLET CO. OTU N 30 3/4 32 7/8 - 2 1/8 - 6.46 32 7/8 16 5/8 8 2.445 75,183 POST CORP. POST 0 35 1/4 37 1/4 - 2 - 5.36 38 3/4 16 1/4 10 867 30,561

REEVES TELECOM ROT A 3 3/4 3 5/8 1/9 3.44 3 3/4 1 3/4 54 2,388 8,955 ROLLINS ROL N 19 1/4 20 5/8 - 1 3/8 - 6.66 24 1/4 14 7/8 10 13.407 258.084 RUST CRAFT RUS A 27 7/8 28 1/4 - 3/8 - 1.32 28 1/2 8 1/2 17 2.297 64.028 SAN JUAN RACING SJR N 11 7/8 II 7/8 14 1/8 7 5/8 17 2.509 29.794 SCHERING-PLOUGH SGP N 33 1/8 35 - 1 7/8 - 5.35 44 3/4 26 3/8 10 53,703 1,778,911 SONDERLING SOB A 21 1/8 21 1/4 - 1/8 - .58 21 5/ß 8 3/8 9 1.105 23.343

TECH OPERATIONS TO A 7 3/8 8 3/4 - 1 3/8 - 15.71 8 3/4 2 3/8 184 19344 9.912 TIMES MIRROR CO. TMC N 33 1/4 35 - 1 3/4 - 5.00 35 20 3/4 11 349511 1.157.465 TURNER COMM.* 0 12 1/2 12 1/2 12 1/2 5 3,800 47.500 WASHINGTON POST CO. WPU A 43 44 1/8 - 1 1/8 - 2.54 47 5/8 21 3/4 10 89200 352.600 WOMETCO WOM N 16 1/2 18 1/4 - 1 3/4 - 9.58 18 1/4 10 7/8 10 9.554 1579641

TOTAL 413.660 11.817,691 s leca ACTON CORP. ATN 13 13 1/2 - 1/2 - 3.70 13 5/8 3 1/8 11 29421 31,473 AMECO 4C0 1/2 1.200 AMERICAN TV C COMM. AMTV 48 50 1/2 - 2 1/2 - 4.95 52 19 3/4 21 49016 1929768 ATHENA COMM. 5 1/2 3 1/2 2 57.14 5 1/2 1/8 2,125 11.687 BURNUP C SIMS BSIM 5 3/8 5 5/8 - 1/4 - 4.44 6 1/8 3 1/8 24 89381 45.047

CABLE INFO.* 1/4 1/4 1 1/2 1/4 1 663 165 COMCA ST 11 3/4 14 - 2 1/4 - 16.07 14 3 3/4 16 19583 18,600 COMMUN. PROPERTIES COMU 15 1/4 15 1/8 1/8 .82 15 1/4 3 5/8 19 59018 76.524 ENTRON* ENT 3 1/2 3 1/2 3 1/2 7/8 4 979 3.426 GENERAL INSTRUMENT GRL 35 1/4 40 - 4 3/4 - 11.87 40 17 5/8 12 79581 267.230 GENEVE CORP. GENV 14 1/4 14 1/4 15 3/4 7 1/2 7 1,121 159974 TELE- COMMUNICATIONS TCOM 18 1/4 18 1/4 1.38 19 2 7/8 261 59327 97,217 TELEPROMPTER TP 11 7/8 13 7/8 - 2 - 14.41 14 1/4 6 3/4 22 169926 200,996 TEXSCAN TEXS 2 7/8 2 3/4 1/8 4.54 2 7/8 1 1/4 17 786 29259 TIME INC. TL 46 1/2 48 3/8 - 1 7/8 - 3.87 50 31 3/4 10 20,450 950.925 TOCOM TOCM 11 11 11 2 1/4 23 894 9,834 UA- COLUMBIA CABLE UACC 36 1/2 40 1/4 - 3 3/4 - 9.31 40 1/4 15 1/2 21 19679 61,283 UNITED CABLE TV UCTV 21 24 - 3 - 12.50 24 3 7/8 26 10915 40,215 VIACOM VIA 23 5/8 27 1/8 - 3 1/2 - 12.90 27 1/B 9 1/2 15 3,795 89.656

TOTAL 86.860 2.1159279

Broadcasting Sep 25 1978 87 Approx. Total market Closing Closing shares Capitali- Stock Wed. Wed Net change Si change 1978 PIE out zation symbol Exch. Sept 20 Sept. 13 in week in week High Low ratio (000) (000)

Programing

COLUMBIA PICTURES CPS N 20 5/8 24 1/2 - 3 7/8 - 15.91 24 1/2 7 3/8 5 9,254 190,863 DISNEY OIS N 41 44 3/4 - 3 3/4 - 8.37 47 5/8 32 1/2 15 32,380 1,327,580 F ILMWAYS FRY N 14 1/2 16 5/8 - 2 1/8 - 12.78 17 o 7/8 10 4,258 61,741 FOUR STAR* 1 1/4 1 1/4 1 1/4 1/2 13 666 832 GULF WESTERN GN N 14 1/8 15 1/8 - 1 - 6.61 18 3/8 10 1/4 6 48,215 681,036 MCA MCA N 53 59 3/4 - 6 3/4 - 11.29 59 3/4 32 10 18,619 986,807 MGM MGM N 39 50 3/8 - 11 3/8 - 22.58 54 16 15 14,551 567.489 TRANSAMERICA TA N 18 3/8 18 3/4 - 3/e - 2.00 19 13 1/4 7 66,781 1,227,100

20TH CENTURY -FOX TF N 35 36 1/4 - 1 1/4 - 3.44 39 3/8 10 4 7,907 276,745 VIDEO CORP. OF AMER 0 7 3/4 9 1/4 - 1 1/2 - 1h.21 9 3/4 3 1/2 15 988 7,657 WARNER WCI N 48 1/4 53 1/8 - 4 7/9 - 9.17 56 7/8 25 3/4 9 14,458 697.598 WRATHER NCO A 12 3/4 13 1/2 - 3/4 - 5.55 13 1/2 4 1/2 32 2,303 29,363 TOTAL 220.380 6,054,811

Service

8800 INC. 8900 0 36 1/4 38 - 1 3/4 - 4.60 38 3/4 22 1/2 9 2,513 91.096 COMSAT CO N 40 3/4 43 7/9 - 3 1/8 - 7.12 48 3/4 28 3/4 13 10,000 407.500 DOYLE DANE BERNBACH DOYL 0 18 21 1/2 - 3 1/2 - 16.27 31 16 3/4 5 1,776 31,968 FOOTE CONE C BELDING FCb N 21 7/8 22 1/8 - 1/4 - 1.12 23 1/8 14 3/4 8 2,538 55,518 GREY ADVERTISING GREY D 33 33 34 1b 1/2 5 624 204592

INTERPUBLIC GROUP IPG N 37 38 - 1 - 2.63 39 1/4 22 1/2 9 2,387 88.319 MCI COMMUNICATIONS MCIC 0 4 3/4 5 3/4 - 1 - 17.39 5 3/4 7/8 48 20,159 95,755 MOVIELAB MOV A 3 1/2 2 3/4 3/4 27.27 3 1/2 1 21 1,414 4,949 MPO VIDEOTRONICS MPO A 5 3/4 6 3/8 - 5/8 - 9.80 65 3/8 4 7 520 2,990

A. C. NIELSEN NIELB 0 25 7/8 27 3/8 - L 1/2 - 5.47 29 1/2 18 7/8 12 10,932 280.278 OGILVY C MATHER OGIL 0 23 1/4 24 1/4 - I - 4.12 56 1/2 23 1/4 4 3.610 83,932 TPC COMMUNICATIONS TPCC 0 7 5/8 7 3/8 1/4 3.38 7 5/8 2 1/4 925 7.053 J. WALTER THOMPSON ANT N 32 32 1/8 - 1/8 - .38 32 7/8 15 1/8 9 2,649 84,768 WESTERN UNION WU N 18 5/8 20 - 1 3/8 - 6.87 21 1/4 15 3/4 a 15.177 282,671

TOTAL 75,124 1.5379389

Electronics /Manufacturing AtL INDUSTRIES AELBA 0 v 1/2 10 1/4 - 3/4 - 7.31 10 1/4 2 3/8 9 1,672 15,884 AMPEX APX N 16 3/8 18 3/8 - 2 - 10.88 19 1/4 7 3/8 14 10,928 178,946 ARVIN INDUSTRIES ARV N 17 1/4 17 1/8 1/8 .72 22 1/2 14 1/2 4 5.959 102.792 CCA ELECTRONICS* CCA 0 5/8 5/8 5/8 1/8 3 897 560 CET EC CEC A 5 3/8 5 5/8 - 1/4 - 4.44 5 5/8 1 3/4 14 2,127 11,432 C ONU COK A 5 5 1/2 - 1/2 - 9.09 5 1/2 2 1/8 14 1,733 8.665 CONRAC CAX N 22 22 1/2 - 1/2 - 2.22 27 1/4 19 1/4 8 2,030 44,660 EASTMAN KODAK EASKD N 62 1/2 62 7/8 - 3/8 - .59 86 3/4 42 15 161.376 101086,000 FARINON FARN 0 13 3/4 15 3/4 - 2 - 12.69 16 1/2 8 14 4,754 65.367 GENERAL ELECTRIC GE N 52 1/8 54 3/8 - 2 1/4 - 4.13 56 5/8 44 1/2 11 184,551 9.621,284 HARRIS CORP. HRS N 67 1/8 72 1/4 - 5 1/8 - 7.09 72 1/4 28 17 12,455 836.041 MARVEL INDUSTRIES* MARV 0 4 1/4 4 1/4 5 1/2 3 1/8 11 480 21040 INTL. VIDEO CORP.* IVCP 0 1 7/8 1 7/8 2 5/8 1/4 2.701 5,064 m/A COM. INC. MAI N 13 1/8 36 3/4 - 3 5/8 - 9.86 41 7/8 20 1/4 17 19320 43,725 3M MMM N 59 1/4 63 3/4 - 4 1/2 - 7.05 64 3/4 43 1/2 15 115,265 6.829,451 MOTOROLA MOT N 46 50 - 4 - 9.00 56 7/8 34 1/4 13 28,544 1.313.024 N. AMERICAN PHILIPS NPH N 31 7/8 34 1/2 - 2 5/8 - 7.60 36 24 3/4 7 12.033 383.551 OAK INDUSTRIES OAK N 29 3/4 33 1/2 - 3 3/4 - 11.19 34 1/8 9 5/6 45 1.901 53,579 RCA RCA N 29 1/4 31 3/8 - 2 1/8 - 6.77 33 5/9 22 3/4 9 74,917 2:188.397 ROCKWELL INTL. ROK N 34 1/4 35 3/4 - 1 1/2 - 4.19 36 3/4 2a 1/4 7 33,900 1,161,075 RSC INDUSTRIES RSC A 3 3/4 4 - 1/4 - 6.25 4 1 5/8 54 2,412 9,045 SCIENTIFIC.-ATLANTA SFA A 31 7/8 33 5/9 - 1 3/4 - 5.20 34 1/4 16 3/4 17 2,429 77.424 SONY CORP. SNE N 8 7 3/4 1/4 3.22 LO 3/8 7 14 172,500 1,380,000 TEKTRONIX TEK N 46 3/4 49 3/4 - 3 - 6.03 68 1/2 28 1/4 15 17,995 841.266 TELE MATION TLMT 0 1 1/2 1 1/2 2 1/4 1/2 2 1,050 1,575 VAL TEC VTEC 0 ) 3/4 11 - 1 1/4 - 11.36 l2 3/4 b 1/2 26 4,200 40.950 VARIAN ASSOCIATES VAR N 19 20 1/2 - 1 1/2 - 7.31 21 14 3/4 12 6.838 129022 WESTINGHOUSE MX N 21 3/4 22 5/8 - 7/8 - 3.56 24 1/2 16 1/4 7 86,582 1,863.158 ZENITH ZE N 16 3/8 17 5/8 - 1 1/4 - 7.09 29 11 3/8 22 18,818 308.144

TOTAL 912,197 37,623,021

GRANO TOTAL 1.863,553 63,636,518

Standard & Poor's 400 Industrials Average 112.70 118.78 8.08

A- American Stock Exchange Over -Ih 118.78 lid prices supplied by 'Stock did not trade on Wednesday. closing PIE ratios are based on earnings per -share M- Midwest Stock Exchange Loeb Rhoades Hornblower, Washington. price shown is last traded price. figures for the last 12 months as published N -New York Stock Exchange No PIE ratio is computed. company by Standard & Poois Corp. or as obtained 0 -over the Counter (bid price shown) Yearly high -lows are drawn from trading days registered net loss. through Broadcasfings own research. Earn- P- Pacific Stock Exchange reported by Broadcasting. Actual figures "'Stock split. ings figures are exclusive of extraordinary may vary slightly. +Traded at less than 12.5 cents. gains or losses.

Broadcasting Sep 25 1978 88 Profilee

CBS Radio's Brescia when he first applied, and thus became a knows whereof he speaks CBS salesman. His progress since has been steady: He was named Eastern sales man- When Dick Brescia meets with the CBS ager for the network in 1970, vice presi- Radio network's affiliates at their biennial dent and general sales manager in 1974 convention this week in Phoenix it'll be and, when George Arkedis was getting his first time as head man of the network, ready to retire, was named last June to suc- and he says he will try to use the occasion ceed him as vice president of the radio to the best advantage of both sides, net- division and general manager of the net- work and stations. He wants to talk to the work. affiliates about -among other things - In his 11 years at CBS Radio, Mr. how CBS Radio can help them make more Brescia has seen a lot of changes, not only money, so he should get off to a good start. in the number of sales tools available and "What I want to get across," he says "is the sophistication with which they are that we are quite sensitive to what's on used, but also in the size of network

their minds. 1 want to use this convention radio's advertising base. as an opportunity to start a dialogue with "When I broke in here," he says, "net- the station managers and program people work radio had a very narrow base of ad- that will benefit all of us. We want to re- vertisers -the whole structure was almost examine the relationship between network like an inverted pyramid -and when and stations and deal with issues that con- broadcasting lost cigarette advertising the cern them" Richard Michael Brescia -vice president, CBS pyramid began to shake. One of the condi- Radio division, and general manager, CBS Though he didn't want to tip his hand tions 1 set for myself as a salesman -and Radio network; b. April 24, 1935, Bridgeport, on details, so that affiliates can get them at for others when I moved into manage- Conn.; BA, University of Connecticut, 1957; first hand, the agenda calls for review of a ment -was to broaden that base. with WDEW(AM) Westfield, Mass., 1957 -62 as new, "simplified" station- compensation "We had to look long range and still do, sportscaster, DJ, later in sales and finally not just at the dollars that are on the table system on the business side and plans for station manager; with Mutual Broadcasting at the moment. And it's paid off. Sales- the introduction of more drama on the System, New York, 1962 -67, first as station men have to be as good at developmental program side. relations manager, later as account executive; as at the type "We'll talk about how stations not only salesman, CBS Radio network, New York, selling negotiating of selling. are able to sound better because of their 1967 -70, then Eastern sales manager, They have to apply creative thought to relationship with the network but can be 1970 -74; vice president and general sales ways to use network radio." more profitable, too," Mr. Brescia said. manager, 1974 -1978; present post since June After those tight earlier years, Mr. He ought to be able to talk the station 16. 1978; m. Patsy Scotta Aug. 23, 1958; Brescia says, the seller's market that net- men's language, because he started his children- Bonnie, 19; Steve, 17, and Tina, 15. work radio has enjoyed the past three years career as one of them and later dealt full "has taken some getting used to." time with stations as a network affiliate re- Mr. Brescia does a lot of traveling, is lations director. But he didn't start out to things at WDEW. He was a sportscaster - used to it -and likes it. "I like to deal with be either a network or a station man. which he had also been in college, and people on their own home turf," he ex- He started out to be a dentist. That's the which for a while shared honors with den- plains. "They're much more comfortable goal he had in mind back in his home tistry and psychology as a career ideal, Mel there and share with you what's on their town, Bridgeport, Conn. But when he got Allen having been an early hero -and he minds." to the University of Connecticut the pre- was also a DJ and later program director. His management style, he says, is "to med courses led him to decide that psy- "I also got dragged into sales," he says. have everybody involved feel they are part chology would be interesting, and he ma- "I hated it. 1 was talenr4 you know. But of what's going on." jored in that. when I learned that you could also sell "One way I do this," he explains, "is to "But all the way through school I was concepts and ideas, I became more in- brain -pick -find out how other people working on the college radio station," he terested." think we can make things better, for in- says, "and about half way through my He wound up as station manager. stance -along the way I've used a lot of senior year I realized that what gave me After five years at WDEW, he had to other people's ideas to make things better. the most pleasure was broadcasting. I make a choice. He was offered an on -air "1 also try to promote the idea of getting decided to pursue a career that would job at wTIC(AM) Hartford and a job on the joy and satisfaction out of doing a superior really give me enjoyment -one that I'd business side at Mutual Broadcasting job. When people do, it becomes infec- have a lot of fun with." System. By then business had eclipsed the tious. They take pride because they So broadcasting it was. And at some cost talent side in appeal and he joined Mutual helped." in starting pay. as manager of station relations, based in When he's not traveling, Dick Brescia "After college I was offered a job in the New York. puts in reasonably long office hours and advertising department of a chemical com- "Odd as it sounds," he says, "the busi- takes work home. He arises at his home at pany at $6,500 a year," he recalls. "That ness side seemed more creative and stimu- Norwalk, Conn., a little before 6 a.m., was pretty good bread in 1957. But I lating than the talent side" catches his commuter train shortly after 7 turned it down and took a $15 -a -week job Three years later the man who originally and reaches his office about 8:30. After a with WDEW(AM) Westfield, Mass. My par- was dragged kicking and screaming into day of it he leaves about 5:45 with his ents thought I needed a psychiatrist, but it sales transferred gladly from station re- briefcase. In addition to the homework, was the only opening that would get me lations into full -time selling as an MBS ac- his 90- minute door-to -door commutation into broadcasting." count executive. time gives him an opportunity to make a Like a lot of beginners before and since, Two years later, in 1967, he found a CBS sizable dent in the briefcase load on the Dick Brescia found himself doing many Radio network opening that hadn't existed train as he travels back and forth.

Broadcasting Sep 25 1978 89 EditorialsL2

Back to the drawing board programing and children's programing. He would apply these quotas by requiring broadcasters to spend minimum percentages As the discussion on that subject at last week's convention of the of their "over-all financial resources" on his favored program National Radio Broadcasters Association demonstrated, there has categories, as he suggested to the House subcommittee. And he been enough talk for a while about the rewrite of the Com- left no doubt with the IRIS that he thinks television broadcasters munications Act. The principal sponsor of the rewrite, Lionel can afford to indulge him. Van Deerlin, has acknowledged that a rewrite of the rewrite is In television programing, "commercial interests dominate," he necessary. The suggestion here is that he and his associates get on told the IRTS. Deploring "the overriding concern for profits," with the job without further oratory and political exhortation. Mr. Ferris denounced television for spending too little on news. They have accumulated all the serious comment they need during Mr. Ferris has not dealt publicly with the regulatory details he the extensive hearings they have conducted. If prolonged, the has in mind, but it seems obvious that there is a connection be- discourse can only degenerate. tween his remarks of the past two weeks and reports of interest By now it must be evident to everyone that the first draft of the within his circle in the revision and public release of station finan- rewrite contaihed serious defects and contradictions, some of the cial reports that have hitherto been confidential ( "Closed Cir- more conspicuous having been described in this space. The ques- cuit," July 10, Aug. 21). Tidying up the bureaucratic manage- tion now is how to correct the defects and reconcile the contradic- ment of the financial reports would be a necessary preliminary to tions. Just what kind of a broadcasting system do Mr. Van Deerlin the application of program quotas related to them. It may be and his staff members mean to create by their form of regulation? assumed that this part of the Ferris plan awaits only the arrival of The answer may have been contained in Mr. Van Deerlin's a fourth vote for him on the commission. remarks to the radio broadcasters last week. If we read his At the same time that the Ferris program decrees new obliga- message correctly, he feels safe with a system containing a tions for a television system that is regarded as bloated with ex- plethora of small businesses but insecure with one where large cessive wealth, it is also devising ways to spread the wealth -not sums of money change hands. To justify the deregulation of radio only in television but also in radio. and the continued federal control of television, Mr. Van Deerlin Mr. Ferris told the House subcommittee of procedures now noted that radio has eight times the stations in the television ser- under consideration to break down clear channels and thus "pro- vice, but television makes six times the profit that radio makes. vide a far greater number of lower-power radio stations to serve He added, with apparent approval, that in terms of constant -value local communities." He spoke of the FCC's support of a widening dollars, total radio profits in the last quarter- century had risen of the AM band to accommodate still more stations in radio. He only slightly and that per- station profit had declined by half. referred to the commission's inquiry into the creation of more If the mom -and -pop station is Mr. Van Deerlin's ideal, his assignments for television translators and "low -power television rewrite of the rewrite must be inspected carefully upon stations as additional informational outlets for local com- emergence. It will be especially interesting to look for a modifica- munities." He hinted at other "technical measures" to increase tion of the passage that would now instruct the new Communica- broadcast outlets, a reference taken by some to include considera- tions Regulatory Commission to "assign electromagnetic fre- tion of VHF drop -ins. quency spectrum and distribute licenses so as to insure that each At the Capitol, Lionel Van Deerlin and associates may be at community in the United States, regardless of size, is provided work on a future Communications Act. At the FCC, Mr. Ferris with the maximum full -time local television and radio broadcast- and associates are finding plenty of room for maneuver under the ing services." As now written, that commands harsh restrictions Communications Act of 1934. on station power and artificial distribution of facilities without regard to marketplace demand. It means a crackerbarrel system of broadcasting. Seats of honor But, as noted at the outset of this piece, the time has come for The chairs used by Archie and Edith Bunker in All In The Family talk of other things while Mr. Van Deerlin returns to his study. were enshrined last week in the Smithsonian Institution, among For starters, he may wish to reread the first paragraph of the first some of the nation's most cherished relics. The event reminds us rewrite which says the government will regulate communications that there is lasting merit to be found in any television season, no only "to the extent that marketplace forces are deficient." his If matter how transitory some programs and program forms. revisions keep that fundamental concept in mind -as the first draft did not -he is certain to produce an improvement.

Meanwhile, across town ...

While attention has been fastened on the rewrite of the Com- munications Act, the chairman of the FCC and his coterie of ad- visers have been busily drafting new controls to apply under the existing act. The outline of the Charles D. Ferris plan may be dis- cerned in the speech he delivered last week to the International Radio and Television Society and in his testimony of the week before during House Communications Subcommittee hearings on the rewrite. It is clear that Mr. Ferris attaches high priority to the institution Drawn for BROADCASTING by Jack Schmidt of governmental quotas for television news, public affairs, local "It's only until the radar is fixed."

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