The Fifth Estate

R A D I O T E L E V I S I O N C A B L E A T E L L I T E Broadcasting May30

HEAD o e BLASS

WARNER BROS. TELEVISI A Warner Communicate

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il O6/AGN )171 +70£71 Z TT9£ THE KATZ RADIO GROUP Is pleased to announce that it now represents all 19 radio stations in the PARK COMMUNICATIONS RADIO GROUP The Park Radio Group, 14th largest in the country based on Duncan's American Radio, reaches a potential 41,385,872 listeners...17 percent of the American radio audience.

KEZX AM /FM WNAX AM Seattle Yankton KJJO AM /FM Minneapolis KWLO AM KFMW FM Ipa,Waterloo KWJJ AM /FM WHEN AM Portland WRHP FM S racuse

WPAT AM /FM City

WTVR AM /FM r Richmond

WNCT AM /FM Greenville

WDEF AM /FM Chattanooga

Station signal coverage

KWJJ AM /FM KJJO AM /FM WTVR AM /FM Portland, Minneapolis -St. Paul, Richmond, REPUBLIC RADIO REPUBLIC RADIO CHRISTAL RADIO WPAT AM /FM WNAX WNCT AM /FM New York City (233 counties in parts of 7 states) Greenville, N. Carolina KATZ RADIO KATZ RADIO KATZ RADIO KEZX AM /FM KWLO /KFMW Seattle, Waterloo, REPUBLIC RADIO CHRISTAL RADIO WHEN /WRHP WDEF AM/FM Syracuse, New York Katz Radio Group. Chattanooga, BANNER RADIO The best. KATZ RADIO WI 114 No 22 f Broadcasting May 30

No shortage of comedies on network fall lineups...page 19

CBS wins 1992 winter Olympics bid. page 24

Top 100 post revenue and profit margin gains...page 27

FALL LAUGHS o CBS and ABC announce their new IN LIEU OF Commercial broadcast networks plan to fall prime time schedules, which include offer original episodes of canceled series, specials abundance of new and returning comedies. and documentaries to fill their respective summer PAGE 19. schedules as writers strike continues. PAGE 35.

CHARTING CABLE PROGRAMING O Particularly strong group of new cable services and programing ideas creates demand for shelf space on cable systems that is fast becoming acute. PAGE 39. Rundown of current services begins on PAGE ao.

NOT UP TO SPEED D Network radio's second quarter has apparently hit major stumbling block, with sales pace sluggish compared to same period last year. George Segal (left picture, cen er) stars in ABC's 'Murphy's Law' this fall, and Candice Bergen (right picture, second left) stars in PAGE 44. 'Murphy Brown' on CBS.

MARCH ON MOSCOW o Fifth Estate converge on Soviet UNDER THE ARCH O Noncommercial radio executives Union for Reagan- Gorbachev summit. PAGE 23. meet in St. Louis to debate public radio's future and discuss results of CPB- funded study. Among latter's OLYMPIC BID D CBS wins rights to carry 1992 winter findings: More than 80% of U.S. population does not Olympics in Albertville, France, for $243 million. tune into public radio. PAGE 45. PAGE 24. HOW MUCH CLOUT? D Former vice presidential CHANGES PROPOSED O CPB urges withdrawal of candidate, Geraldine Ferraro, and Larry Speakes, proposed Senate amendments to 1991 -93 CPB former White House press secretary, are among reauthorization bill that call for rerouting CPB group discussing TV's political clout. PAGE 54. national programing money directly to public stations. CPB says support of proposal by PBS and ROUND ONE D Briefs are filed urging U.S. Court of NAPTS is "breach of faith." PAGE 25. Appeals in Washington to reverse FCC's action last year repealing fairness doctrine. PAGE 60. TOP 100 0 Leading companies of Fifth Estate collectively generated more than $172.5 billion in PRODUCER FOR THE '80's E Steven Bochco, CO- revenue during 1987- increase of almost 14% over creator and executive producer of Hill Street Blues 1986, according to BROADCASTING'S ninth annual and L.A. Law, many agree, has done much to survey. PAGE 27. influence network television. PAGE 79.

INDEX TO DEPARTMENTS Business 57 Fates & Fortunes 75 Law & Regulation 60 Satellite Footprints 56 Cablecastings 53 Fifth Estater 79 The Media 54 Stock Index 43 Changing Hands 56 For the Record 62 Monday Memo 17 Syndication Marketplace ... 38 Closed Circuit 7 In Brief 80 On Radio 44 Technology 50 Datebook 15 In Sync 52 Programing 35 Where Things Stand 10 Editorials 82 Journalism 49

INDEX TO ADVERTISERS: Blackburn & Co.. Inc. 56 o Frank Boyle & Co. 53 D Broadcast Investment Analysts, Inc. 75, Cover 3 0 Chapman Associates 62 o Donald K. Clark. Inc. 58 D Classified Ads 68 -74 D Coral Pictures Corp. 14 0 General Electric 11 D Goldman, Sachs & Co. 65 D Katz Radio Group, The Cover 2 D King World 28 -29 D Knight- Ridder 36 -37 D Lorimar Syndication 4 -5.8 -9 D R.A. Marshall & Co. 59 D Media General Broadcast Services, Inc. 39 D Media Venture Partners 55 D Motor Racing Network 44 D National Association of Broadcasters 6 o Professional Cards 67 o Cecil L. Richards, Inc. 57 0 Select Media Communications 18 D Services Directory 66 0 Warner Bros. Television Distribution Front Cover o Worldwide Church of God Cover 4 1 4 radcasf iag (ISSN 0007 -2028) is published 52 Mondays a year by Broadcasting Publications. 1705 DeSales Street. N.W Washington. D C. 20036. Second -class postage paid at Washington. D.C.. additional offices Single issue $2 except special issues $3 50 (50th Anniversary issue $10). Subscriptions. U S and possessions one year $70. two years $135. three years $190. Canadian and r, international subscribers add $20 per year U S and possessions $235 yearly for special de very. $100 for first- class. Subscriber's occupation required. Annually: Broadcasting O Cablecast iag irk.* $110. Across the Dial $6 95. Microfilm of Broadcasting is available from University Microfilms. 300 North Zeeb Road. Ann Arbor. Mich. 48106 (35mm. lull year $55) Microfiche of radcasting is available from Bell 8 Howell. Micro Photo Division. Old Mansfield Road. Wooster. 44691 ($37'yr.). Postmaster please send address corrections to Broadcasting, 1705 DeSales N.W Washington. D.C. 20036.

THS OF MAN.

2. OFF -NETWORK COMEDIES WILL ALWAYS OUTPERFORM FIRST -RUN COMEDIES IN STRIPPING.

If it weren't for the brilliant foresight of a few "She's the Sheriff." E ry :)ne of them has all entrepreneurs in 1492, present day mankind the ingredients for st ppi g success. Credible might still be afraid of falling off the earth's edge. ratings. Saleable dem s. Highly recognizable Today, an equally invalid bias held by some stars. Network budge s. And consistently television executives well -written episodes keeps, them from that will hold up under reaching new oppor- the stress of the five - tunities, too.The myth day -a -week micro- is that when stripped, scope of syndication. an off-network com- So the next time you edy will automatically need a comedy for A Iur IiANIlon PIn1In1 hon A Witt/Thomas PRnduchon beat a first -run comedy. str'pping, take a good Well, just as Columbus proved the nay - close look at Lorimar s armada of first -run sayers wrong back then, Lorimar is set to do hits. You'll discover the same today. Witness our first -run com- an exciting new 121 MAR edies "Mama's Family," "It's a Living" and world of profits! S Y N D I C A T I O N Now you can find out how other radio stations have generated additional revenue through successful pro- motions with the National Association of Broadcasters new publication: Successful Radio Promotions: FROM IDEAS TO DOLLARS

Written for NAB by Bill Moyes of promotions can be mixed and 10. Sports Promotions The Research Group (author of matched, switched from one cate- 100,000 Touchdown Megarate$: How to Get Top gory to another or applied from Football Parties Dollar for Your Spots and host of one time of year to another. All 11. Store Traffic Builders the Megarate$ videotape), this promotions have proven successful The Great Dollars Drop book features interviews with 52 for the station managers and sales Scan and Win general managers and general sales managers interviewed. managers of radio stations who In all, there are over 70 promo- fions to choose from. have achieved considerable success Here's A Small Sample of over the last few years as sales the Types promoters. of Promotions Put Successful Radio Covered Promotions to Work For Over 70 Performance -Rated 1. Clients Event /Incentives Your Station Promotions To Choose Action Auction $10,000 Free Advertising Promotions are one of radio's From distinct selling propositions. They 2. Contests are what make your station stand Successful Radio Promotions de- The Hidden Car Keys scribes proven promotion cam- out from your competitors. They The Dining Experience can be fun, paigns in detail so you can put exciting and profit- 3. First Promotions them to use for your own station -Quarter able. Successful Radio Promotions Super Sports Club features without having to re- invent the promotions that are The Almanac almost every wheel. Each promotion is rated on adaptable to station. Order your a scale of "1" to "10" in these 4. Holiday /Seasonal Promotions copy of this new book key areas: Station Birthday Celebration today. Salute to Summer The response of the clients when NAB Member Price: $30.00 presented with the opportunity 5. Listener Events Nonmember Price: $60.00 to get involved with the For Businesswomen Only promotion. The Listener Appreciation Here's How To Order Concert How good the promotion was To order your copy of Successful for the client's business. 6. Merchandising Radio Promotions send check The Millionaire payable to NAB Services along How well the promotion Parking Tickets generated revenue for the radio with your name, company name, station. 7. New Twists on Old Ideas street address, city, state, zip and Client Trips telephone number to: How difficult the promotion Haunted House was to execute. NAB Services 8. On -Air Promotions /Station Dept. 120 Services 1771 N Street, N.W. New & Unique Promotional NáB Cellular Phone Spotter Washington, DC 20036 BROADCASTERS Ideas For All Station Hotline Or, call toll -free 1 -800- 368 -5644 Formats Radiothon (9am -5pm ET), in the Washington, Successful Radio Promotions in- 9. Print Dollars D.C. area, 1- 202 -429-5376, and cludes ideas for stations of all Tabloids charge your order to MasterCard, sizes, markets, and formats. The Radio Airmail VISA or American Express. (C1osedCirc -.:

and Exchange Commission said company video to high -speed data. IDB has supplied Many in the act required expanded bank credit, and one radio and television networks -as well as well -known security analyst said company individual stations-with satellite and At least 22 responses have been received would otherwise run out of cash by July. telecommunications equipment for so far by systems subcommittee of FCC's Best guess in financial community is that covering this week's U.S. /Soviet Summit in Advanced Television Services (ATS) bank agreement is near to expand credit Moscow Advisory Committee to its call for proposed from $200 million to million, including advanced television transmission systems. $300 more banks, but perhaps at cost of putting Deadline for letters of intent to participate up programing library as collateral Casualty in ATS committee's tests is Wednesday (previous loan "facility" was unsecured). (June 1). Most of 15 companies that Four- year-old black television talk show, received invitations from systems Essence, has been canceled and will end weekly run next subcommittee to submit systems have Egg September, according to responded, according to Daniel Collins, show's syndicator, Raymond Horn. technical assistant to Irwin Dorros, Last week's presentation by Warwick Cancellation coincides with, but was executive vice president, Bell Advertising of proposed radio public apparently not linked to, departure from Communications Research, and chairman awareness campaign sponsored by production company, Essence Television, of systems subcommittee. National Association of Broadcasters and of show's producer, Gene Davis, who has Many companies are not proposing full Radio Advertising Bureau did not go over joined new entertainment division of ethnic systems but components to be considered well. NAB -RAB Radio Futures Committee is advertising -PR agency, Uniworld Group by committee and other companies for overseeing project, and committee met in (see "Fates & Fortunes "). Horn said integration into proposed systems. Washington last week to review campaign Essence TV will stay in program business Complete list of proponents is tentatively to before Warwick makes pitch to NAB radio but pulled principal show because of little be released soon after June 1. However, board June 23. NAB is being asked to growth in audience, station and sales because some have complained that contribute $300,000 to campaign. Several performance. Approximately 70 stations deadline was not well publicized, invitation NAB radio directors in town for new board carrying show, mostly on Sunday may be extended two weeks. member orientation meeting saw mornings, were informed of cancellation presentation and expressed last week, Horn said. Tiff in Moscow disappointment. Warwick was told to fine tune presentation. CTAM on move Nord out of Moscow is that competition among networks is stiffer than usual. Growing consolidation in cable industry is Although members of previous pools have Budget TV not hurting Cable Television Administrative worked together in reasonable harmony and Marketing Society Membership has when elaborate planning was needed and Former NBC president, Fred Silverman, grown 20% in past year, and members cooperation helpful, network news who plans to move into more "live on tape" renew at rate of nearly 95%. Reflecting executives in Moscow are reported to be productions such as "low -cost strip growth is new business on association's more interested in "putting one over on the programing" shows for basic cable agenda: expansion of regional chapters, other guy" As ABC News's Mike Duffy, channels, is currently moving ahead targeting Boston and Atlanta this year and senior producer for pool, put it, "The despite writers' strike. Development of what and , among others, later; tension level is high." That might explain he calls "radio with pictures" marks return extension of salary compensation surveys, sharp remark of NBC's Joe Angotti, to Silverman's roots, he said. calling to presently being done for MSO's, to apparently responding to CBS hyping its mind experience as head of daytime programers. pictures inside Kremlin (see page 23) as programing at CBS. Silverman, whose Industry's interest in pay -per -view is first taken there by Western cameras in company produces series, including reflected in CTAM's plans to ask Nielsen to "more than 20 years." Angotti, at meeting Matlock, In the Heat of the Night, Jake and include information on pay -per -view in of pool members last week, reminded the Fauna)+, and Perry Mason television association's quarterly database results, colleagues that anchor Tom Brokaw movies, said Late Night with David which provide information on subscriptions nterviewed Mikhail Gorbachev in Kremlin Letterman is one of his models for planned and disconnects. Organization's PPV n advance of Washington summit last year. series. Another example is development of committee, which has been one of CTAM's first -run syndication series starring KNBC(TV) busiest, is putting together third how -to Los Angeles consumer reporter David primer on PPV, to be teleconferenced in fall. Squeeze Horowitz that would appear as half -hour on weekdays and hour on weekends in fall .ess- than -buoyant syndication 1989. Fallback narketplace, intense competition in heatrical film business and home -video Although LBS's new version of Family ;low -down have affected cash position of In Moscow to stay Feud has yet to prove itself in marketplace ;ome "independents," causing them to (it debuts in fall), company is already ;eek expanded bank credit or merger IDB Communications, Culver City, Calif. - banking on second -season renewal and rartners. Some believe that cash appetite based satellite services firm, has reached has started talks with shows producer, If business is behind continuing merger agreement in principle with Ministry of Mark Goodson Productions, about :iscussions of "major" studio, MGM /UA Posts and Telecommunications in Soviet development of companion game show for communications. Company chairman, Lee Union to establish permanent 4.6 meter Ku- fall 1989. Nothing firm yet, and executives :ich, insisted to BROADCASTING that band earth station in Moscow Soon- to -be- note Feud's performance next season is company has no liquidity problems, and in announced facility will supply direct digital not absolutely predictable. But even if act, S &P and Moody's have not link between Soviet Union and U.S. for Feud does not return for year two, if lowngraded company's rating. broadcast and transmission services, companion show were readied, it could go Recent MGM/UA filing with Securities ranging from digital audio to compressed it alone in 1989. Q: You hold the Monday night record for the largest share of Adults 1 and 25 -54 of any show airing on NBC in the last decade. Are there any other records you'd like to break?

Source NTI NAD 1960 -80 (Nov. Feb. May. July each season) ALF: Yea! Randy Newman's recording of "Short People."

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Solid box indicates item has changed since to maintain status quo in cable regulation, last issue. much of which is based on Cable Act of 1984 AM -FM Allocations 10 and Copyright Act of 1976. 30 AM Stereo Motion picture industry and independent AM -FM Allocations By the Numbers 12 broadcasters, concerned that cable industry Cable Regulation 10 has become too big too fast, have been push- Children's Television 10 ing for stricter regulation of cable until there is In April, FCC changed its rules to allow class more competition in delivering cable program- A FM stations moving to Comparative Renewal 11 elevated antenna ing to homes. sites to reduce 100w minimum Crossownership 12 power below to House Telecommunications Subcommittee preserve coverage areas. Direct Broadcast Satellites 12 cable oversight hearing May 11 (third hearing National Association of Broadcasters has 13 High Definition TV is expected in June) served as forum for dis- submitted plan to FCC to allow 60% A of class Low Power TV 13 cussion of cable's growing market power stations to double power from 3 kw to 6 kw Mergers 13 (BROADCASTING, May 16). Other than criticism Plan is part of comments opposing proposal Must Carry 13 from Hollywood and broadcaster witnesses, of class A FM Broadcasters to unpersuaded by argu- Public Broadcasting 13 lawmakers seemed allow almost all class As to double power. NAB ments calling for reregulation. Cable industry Scrambling 14 opposes New Jersey plan because of possi- has been under increased congressional ble interference with B 14 class and C FM's Syndex scrutiny. At first hearing in March, Subcommit- where band is crowded. FCC has released Unions 14 tee Chairman Ed Markey (D- Mass.) an- rulemaking authorizing FM's to use directional nounced he was asking Government Account- antennas, permitting allocation of stations in ing Office to study cable rate increases. short- spaced positions. NAB opposed rule - Allegations that cable industry has been making, saying it would lead to AM- ization of anticompetitive were subject of March hear- FM However, FM band. several broadcasters ing by Senator Howard Metzenbaum (D- commenting disagreed, contending direction- Ohio), chairman of Senate Antitrust Subcom- al antennas would benefit FM radio and pub- On Jan. 14, FCC rejected recommendation o mittee. Metzenbaum warned industry that lic. Commission said it had no plans to National Telecommunications and Information unless situation changes he may offer legisla- change table of FM allotments. Administration that Motorola's C -Quam AM tion to curb what he sees as cable's growing FCC launched inquiry March 24 into FM stereo system's pilot tone be protected from anticompetitive behavior. Metzenbaum staffer, translator service -FM translators rebroad- possible interference. Petitions to adopt single said Senator would survey cable competitors cast signals to areas where terrain, distance AM stereo system and to mandate multisys- to gain input before taking next move (BROAD- or obstructions weaken original signal -and tem radios were also rejected. CASTING, May 2). in meantime, froze applications for new trans- hold- In explanation of recommendation, Chair- Cable and Hollywood executives are lators. NAB, alleging widespread abuses in man Dennis Patrick and Commissioner James ing meetings to try to resolve differences, but translator market, petitioned FCC for changes is ac- Quello said that C -Quam is already close to whether talks will bear fruit uncertain, in rules; others pressed for expansion of ser- being de facto standard because 100% of cording to latest reports (BROADCASTING, May vice to allow for local origination. receivers can receive it and most AM stereo 16). FCC initiated inquiry into extension of do- stations transmit it. FCC has adopted new rules that more nar- mestic AM band by 10 channels from 1605 Multisystem radios receive signals generat- rowly define those television markets where, khz to 1705 khz, with target for implementation ed by two incompatible systems battling to be in accordance with Cable Act, rates of cable July 1, 1990. Commission proposed that de facto standard -Quam and Kahn Com- systems cannot be regulated because sys- some new channels could be reserved for -C munications' single sideband. NTIA report tems are subject to effective competition. FCC national AM radio services. said that although there is no inherent degra- opened rulemaking in response to U.S. Court FCC amended its rules last November to dation of sound quality in multisystem com- of Appeals, which upheld FCC's basic ruling allow approximately 800 AM stations on re- pared to single- system radios, implementa- that effective competition exists where three gional channels and 940 khz and 1540 khz to tion of multisystem technology is not feasible broadcast signals are available. But it said operate at night with 500 watts. Earlier, com- because of lack of support among radio man- that definition of available was too broad. mission had authorized 21 of 41 AM's on ufacturers and dominance of C -Quam system Parameters of local cable regulation are foreign clear channel 1540 khz to operate at fed- in international marketplace. In filing with FCC also being reset outside Washington. Two night. Actions are part of steps to allow night- in in December 1987, Kahn Communications eral judges in northern district of , time service near lowest post- sunset power ruled charged that in 1985 Motorola improperly decisions issued in September 1987, for 1,600 -1,800 of country's 1,900 daytime - blocked Sony from selling multisystem radios cities' cable franchise provisions requiring ca- only AM stations. According to commission, by asserting two AM stereo patents. Kahn ble operators to provide access channels and further actions will be taken to clear several further alleged that patents in question were universal service and to build and maintain hundred more AM's to operate at night. In July improperly obtained by Motorola. Motorola state -of -art cable systems violate cable opera- 1987, NAB filed comments at FCC supporting dismissed Kahn's charges and said that new tors' First Amendment rights. authorizations but saying FCC should autho- integrated circuits in radios to be released this rize new nighttime service on interim basis year will solidify C-Quam and stereo in gener- until comprehensive review of AM interfer- al in AM marketplace. Children's Television ence standards in separate proceeding is completed. Others said FCC should defer ac- tion until review is completed and new interfer- House Telecommunications Subcommittee ence standards are adopted. NAB board has Cable Regulation adopted -22 to 2- children's television bill, called for freeze on additional AM allocations, and parent Commerce Committee was set to except where they relieve interference from pass measure late last week (see "Top of foreign stations, especially Cuban. National Cable Television Association is trying the Week "). Bill is product of negotiations be-

Broadcasting May 30 1988 lo tween Subcommittee Chairman Ed Markey reform of much maligned comparative renew- k. I Ijtll and National Association of Broadcasters and al process. It is looking to clean up what are proposes limits on commercial time in chil- widely seen as abuses of process and to Broadcastingm dren's programs of 101/2 minutes per hour on rewrite some of the comparative criteria. FCC eling weekends and 12 minutes per hour Chairman Dennis Patrick has called for on weekdays. Bill has changes to curb use of process to force TUB 1SION and Founder and Editor undergone consider- broadcasters into lucrative settlements Sol Taishoff, (1904 -1982) able revisions and establish "clearly articulated standard" that, if 1705 DeSales Street, N W. Washington 20036 excisions, among met, would assure broadcasters "a reason- Phone 202659-2340 o latter language that able expectation of renewal." Lawrence B. Taishoff, publisher would have required Assuaging concerns of NAB, Patrick indi- Editorial broadcasters to air cated FCC would stop short of adopting Donald V. West, managing editor one hour per day changes that would virtually assure license Mark K. Miller, Harry Jessell that such an approach assistant managing editors of informational renewal. NAB feared Leonard Zeidenberg, chief correspondent and educational programing and provisions could cause congressional backlash. Kira Greene, senior news editor at so- called program -length on Hill, Matt Stump, Kim McAvoy, John S. Eggerton, aimed curbing Reform has some support particular- associate editors commercials. NAB says it won't fight bill but ly from Republicans. Seventeen Republican Susan Dillon, assistant editor has reserved right to oppose any changes members of House Commerce Committee Scott Fitzpatrick, Randall M. Sukow (technology). Peter D. Lambert, Kasey C. Vannett, staff writers that might occur when Senate acts. sent letter to FCC Chairman Dennis Patrick Anthony T. Sanders, systems manager In response to U.S. Court of Appeals in urging him to reform comparative renewal pro- Todd F. Bowie, Ed Kaitz, production Washington and petitions from Action for Chil- cess. Edwin H. James, senior editorial consultant dren's Television, FCC launched broad inquiry Leibowitz & Spencer, Miami -based commu- Broadcasting II Cablecasting Yearbook into children's advertising. In its comments, nications law firm, has asked FCC to expedite David Sayler, manager ACT asked FCC to limit children's advertising its earlier petition for reform rulemaking to put Joseph A. Esser, associate editor to 9.5 minutes per hour and require two-year potential challengers on notice that applica- Lucia E. Cobo, assistant manager period before toys featured in programs can tions may be to more stringent scruti- Bruce E. Jones editorial assistant subject be promoted. ny than in past. Book Division NAB has presented survey indicating that Talk of reform comes against backdrop of David Dietz, manager advertising in children's programing is cur - license challenge of CBS's WBBM -TV Chicago Advertising ently under proposed 9.5- minute limit. by group headed by local attorney, Brenda Washington Robert (Skip) Tash, Southern sales manager Minor. Many communications attorneys be- Doris Kelly, sales service manager lieve case underscores vulnerability of broad- Meg Robertie, classified advertising manager casters with good track records to costly and New York Comparative Renewal David Berlyn, senior sales manager time- consuming challenges. FCC has also or- Charles Mohr, Stacey Kibel, dered comparative renewal for Viacom's KMOV- sales managers With syndicated exclusivity behind it (see Tv St. Louis and is preparing order affecting at Hollywood Tim Thometz, sales manager below), FCC is reportedly preparing to tackle least five other television stations. Circulation Kwentin K. Keenan, r on manager Patricia Waldron, cLr., 'r manager Debra DeZarn, Joseph Kolthoff, Shaun Gehen, Vardell McPhatter Production Harry Stevens, production manager Rick Higgs, production assistant Administration David N. Whitcombe, vice president/operations Philippe E. Boucher, controller Tracy Henry, assistant controller Albert Anderson, office manager Nancy Miller, personnel administrator Deanne Resler, secretary to the publisher Corporate Relations Patricia A. Vance, director Bureaus New York: 630 Third Avenue, 10017 Phone: 212 -599 -2830 Geoff Foisie, chief correspondent Vincent M. Ditingo, senior editor radio Adam Glenn, assistant editor Scott Barren, staff writer June Butler, advertising assistant. Hollywood: 1680 North Vine Street, 90028 Phone: 213-463-3148 Tim Thometz, Vlistem sales manager Sandra Klausner, editorial -advertising assistant Check your local listing Stephen McClellan, chief correspondent. for station and time. Steve Coe, staff writer MccLLAUGHLIN International Advertising Representatives GROUP Robert Novak. Morton Kondracke.Jack Germond. Europe and United Kingdom: Lucassen International, And, of course, John Mcl.aughlin. 1171 AC John J Lucassen. Kamerlingh Onneslann 67. on the Badhoevedorp/Amsterdam. Netherlands. Phone. They're award- winning journalists 342968)6226 Telex 18406 harke nl Japan Washington scene. Every week on "The McLaughlin Group" Masayuki Harihara, Yukan Media Inc . 9-4 -302. Miyakojima- they deliver riveting commentary on issues and people of k4adon. 2 :home. Marakopma. Osaka. 534 Japan Phone. national importance. (06) 925 -4452 Telex 02423928 LI So if you're interested in where the trends are head- Broadcasting Publications Inc. ed, tune in to this feisty political talk show. These authorities A Times Mirror Business Publication take the issues seriously, not themselves. Lawrence B. Taishoff, president Made possible by a grant from GE. Donald V. West, vice president vice David N. Whitcombe, president We bring good things to life. Founded 1931 Broadcasting- Telecasting* introduced in 1946. Teleciaimm acquired in 1961. Cebleroafing introduced in 1972 0 - Reg U S. Palen! Mice. 0 Copyright 1988 by Broadcasting Publications Inc.

Broadcasting May 30 1988 11 hibiting FCC from extending current waivers BY THE NUMBERS of rule banning newspaper -television station crossownership. Action came too late to en- Summary of broadcasting and cable able Murdoch to retain New York Post, which he sold in February to real estate developer Peter Kalikow for $37 million so that Murdoch B R O A D C A S T I N G could keep WNW 1(rv) New York. Ruling gave SERVICE ON AIR CP's TOTAL' Murdoch opportunity to retain Boston Herald and wFxT(rv) Boston, but Murdoch announced Commercial AM 4.912 170 5,082 that he would sell station. Commercial FM 4,058 418 4,476 Court did not rule on constitutionality of Educational FM 1,324 173 1,497 substance of provision that bars commission Total Radio 10,294 761 11,055 from repealing or modifying television -news- paper crossownership ban. FM translators 789 444 1,233 Senator Edward M. Kennedy (D- Mass.) and Commercial VHF TV 540 23 563 Senate Commerce Committee Chairman Er- Commercial UHF TV 485 222 707 nest Hollings (D -S.C.) had attached measure Educational VHF TV 119 3 122 to catch -all spending bill just before Christ- mas recess. Court, which heard oral argu- Educational UHF TV 214 25 239 ments Feb. 11, has granted stay of Kennedy - Total TV 1,358 273 1,631 Hollings measure until 45 days after it issues VHF LPTV 102 74 176 decision. Meanwhile, FCC received comments on UHF LPTV 267 136 405 Freedom of Expression Foundation petition Total LPTV 369 210 581 calling on FCC to repeal crossownership VHF translators 2,869 186 3,055 rules. UHF translators 1,921 295 2,216 ITFS 250 114 364 Direct Broadcast Low -power auxiliary 824 0 824 Satellites

TV auxiliary 7,430 205 7,635 Latest round of applications filed April 8 at UHF translator /boosters 6 0 6 FCC brings current total to nine U.S. firms

Experimental TV 3 5 8 holding or seeking DBS construction permits (BROADCASTING, April 25). Although threat to C- Remote pickup 12,338 53 12,391 band cable distribution market is cited as Aural STL &-intercity relay 2,836 166 3,002 major reason for wait -and -see stance in U.S. on high -power DBS -which would use Ku- band spectrum set C A B L Et aside for it -Tempo Total subscribers 45,000,000 Satellite, 51% owned Homes passed 71,500,000 by TeleCommunica- tions Inc., largest Total systems 8,000 U.S. cable system Household penetrationt 51.1% operator, is among Pay cable penetration 28.6% applicants. FCC now awaits industry comments on mix ' Includes off -air licenses. of four new ap- t Penetration percentages are of TV household universe of 88.6 million. plicants, three re- quests for con- Greene's modified final judgment in consent struction permit Crossownership decree that led to breakup of AT &T and cre modifications and one request for four -year ation of seven operating companies. Nationa extension. Dominion Video, granted 1986 con- Telecommunications and Information Adminis struction permit for 16 DBS channels, last Telco -cable- National Cable Television Asso tration has petitioned FCC to preemp week announced finalizing deal to purchase dation and California Cable Television Associ Greene's regulation of BOC's, arguing tha one, possibly two, birds from GE Astro- Space, ation have asked three FCC commissioners to Greene is hampering BOC's entry into infor proposing to launch one by spring 1989. review staff's April 12 decision to waive telco- mation services, including cable. President's TCI backing may indicate that Ku -band di- cable crossownership rules and allow GTE to Cabinet -level Economic Policy Council is con- rect -to -home delivery of entertainment pro- build cable system in Cerritos, Calif. sidering legislation that would deregulate graming, already dominant mode of program Question of whether telephone companies BOC's. distribution in Japan and moving fast in Eu- should be allowed to offer cable service within Duopoly /one -to-a- market. FCC officials, rope, may be on verge of becoming reality in their telephone service areas has been cen- speaking at NAB convention (April 9 -12), said U.S. DBS's value rests on ability to receive tral to separate FCC proceeding that could record in duopoly and one -to -a- market rule - high -power signals with very small earth sta- lead to dropping of FCC rules barring such making supports some relaxation of rules. But tions. crossownership and recommendation to Con- officials indicated that opposition from Hill to Death of West Germany's start-up DBS bird, gress to eliminate redundant prohibition in any FCC initiative involving liberalization of TV -Salt (BROADCASTING, Feb. 22), left two Cable Communications Policy Act of 1984. broadcast ownership rules makes any action state -owned programers and two commercial Not waiting for FCC, Representative Howard on rules unlikely at this time. Also wishing to programers without home. Other European Nielson (R -) introduced legislation to keep peace with Congress, NAB is not press- DBS birds with similar, if not identical, de- eliminate statutory ban. Nielson said measure ing for FCC action. sign- Germans' TV -Sat2 and France's TDF- could make headway in next Congress. Broadcast -newspaper -Rupert Murdoch 1-are still scheduled for Arianespace launch Even if FCC and Congress drop cross - won victory in U.S. Court of Appeals in Wash- within next year (although French government ownership prohibitions, seven Bell operating ington March 29 when court ruled that statute postponed launch of TDF -1 from May 1988 companies would still be prevented from en- passed by Congress in session's final hours until September 1988). European eyes are tering cable business by Judge Harold violated First and Fifth Amendments by pro- turned to less powerful, 16- channel Astra bird,

Broadcasting May 30 1988 12 for Marvin owned by Luxembourg interests and sched- be delivered FCC's Pittsburgh office. offers and obtain best price shares. uled for Arianespace launch next winter. Members of Community Broadcasters As- Davis has resubmitted request asking Lori - Low -power variety of satellite broadcasting sociation will travel to Washington May 18 to mar's board for inside look before deciding for City, resulting from scrambling of 'cable program- meet with members of Congress and FCC. whether to make all -cash bid Culver a ing on C -band satellites got start in January Contingent, which includes John Kompas, di- Calif. -based programing company United merge with 1986, when HBO scrambled feeds of HBO rector of CBA, will be in Washington to discuss Cable in March agreed to United Inc. into new corn - and Cinemax and began selling subscriptions role of LPTV and what Kompas characterizes Artists Communications Tele- to owners of backyard earth stations (TVRO's), as its "second -class status" in broadcasting pany, United Artists Entertainment Co. which now number approximately two million. community. One of trip's purposes, according Communications Inc., which holds 45.9% of Number of NRO homes subscribing to cable to Kompas, "is to gain recognition for commu- United Cable Television and 65.5% of UACI, programing has grown as more cable pro- nity service -type programing that LPTV pro- will have at least 52% in new company. Merger gramers have scrambled feeds and begun vides that full -power stations have ignored." is expected to be completed in second half of selling subscriptions directly or through cable Progress of CBAs programing co -op, head- year and will create third largest cable system operators and other third parties. HBO now ed by Joe Loughlin (former general manager operator in U.S., with 2.3 million- subscriber UACI's recent pur- wants other major cable programers to join it of WON-TV Chicago), has been slow Loughlin is cable systems (including is in stepping up from C -band to medium -power in process of lining up 15 -20 stations to partici- chase of Daniels's cable interests). Merger Ku -band satellites that can beam signals to pate. subject to approval by shareholders of both one -meter dishes companies; United Cable is expected to send out proxy statements in five to six weeks. High- Definition TV Must Carry Draft of first interim report to commission in Final results to have been announced at end volving spectrum needs and outlines for fu of last week were expected to confirm failure FCC, responding to congressional pressure, ture terrestrial transmission system testing of Burt Sugarman -proposed slate for three sent survey to cable systems and broadcast has been sent to parent "blue ribbon" pane seats on board of Media General. Vote was ers to gauge effect dropping must -carry rules by steering committee of FCC's Advanced taken at company's annual shareholder meet- has had on broadcast industry. Responses to Television Services (ATS) Advisory Commit- ing, May 20. Sugarman, who owns 10.1% of survey, which has come under fire from both tee. Report concludes that commission company's Class A shares, has made informal industries. are due June 6. should "ultimately" set full HDTV broadcasting $70-per -share bid for Richmond, Va. -based In April, House Energy and Commerce standard, either at once or through evolution- publisher, group owner and cable operator. Committee Chairman John Dingell (D- Mich.) ary EDN system as first step. Blue ribbon t Proxy battle for Centel Corp. will culminate and others asked FCC to collect data on rules. panel is expected to approve report for sub- at annual meeting rescheduled for June 28. Dingell supports rules, although action on mission to June 3 FCC meeting. One issue at meeting is whether Chicago - item, he says, is dependent on broadcasters' Advanced Television Test Center (ATTC). based telco and MSO will eliminate cumula- willingness to accept codification of fairness project co- sponsored by seven organiza- tive voting for directors. Change is enabled by doctrine. tions -NAB, ABC, NBC, CBS, PBS, Associ- recent change in law of , where com- National Cable Television Association Presi- ation of Maximum Service Telecasters and pany is incorporated. At same meeting share- dent James Mooney had good news for pub- Association of Independent Television Sta- holders will choose between company -nomi- lic television audience in Washington in April. tions-is seeking executive director to over- nated directors and alternative slate of three He told them cable industry would help them see engineering and management aspects of directors proposed by cellular operator, Metro "put on books rules similar to those promulgat- facility. Search committee has submitted three Mobile, and investor, Asher Edelman, who are ed by the FCC last year to require cable names to ATTC board and interviews continue urging sale of company's assets. Company systems to carry the signals of local public with more candidates. Center will provide and Edelman group recently reached agree- stations." - place for Advanced Television Systems Corn ment to end all litigation. 11 Rogers Cablesys- Those rules were second version of must - mittee (ATSC) and FCC's ATS Advisory Com- tems International has retained Morgan Stan- carry rules adopted by FCC, which suffered mittee to test HDTV and ATV systems. Funding ley & Co. to sell all U.S. cable systems, which blow on Dec. 11, 1987, when U.S. Court of for center's lirst two years will come from serve 525,000 subscribers. 9 Cablevision In- Appeals in Washington overturned them on $700,000 donations each from NAB, NBC, dustries has announced intent to acquire ground they violated First Amendment. Deci- CBS and ABC and from fund- raising drives by most of systems composing Abmetco Cable sion was replay of same court's decision two other partners. New executive director will Co. for roughly $725 million, consisting of years ago in overturning original must -carry decide where to locate facility and when test- assuming more than $700 million in Womet- rules. Broadcasters suffered further setback ing will begin. co's debt and preferred stock obligations and when Solicitor General declined FCC's re- Cable industry is still considering participa- issuing stock for difference. Seller, Robert M. quest that his office join broadcasters who tion in ATTC, but operators may put any dol- Bass Group, will likely first spin off its 140,000- were urging Supreme Court to review appeals lars available for study or testing of HDTV into subscriber Atlanta cable system, before trans- court's decision. Cable Television Laboratories Inc. (Cable ferring the Wometco stock and cable systems Last February, National Association of Labs), newly created research and develop- serving 311.000 basic subscribers to Liberty, Broadcasters television board directed NAB ment consortium of major cable operators. N.Y -based Cablevision Industries in what is staff to seek all avenues to restore must carry. Expected to start later this year with annual proposed as tax -free transaction. f Warner operating budget of $7.5 million, Cable Labs Communications Inc. agreement to acquire has identified HDTV as one of its initial priori- Lorimar Telepictures was made definitive last ties week and approved by both companies' Public Broadcasting boards of directors. Agreement calls for tax J Low -Power TV free stock merger of roughly 2.4 Lorimar CPB President Don Ledwig and Chairman shares for each common share of Warner. Howard Gutin held press conference last Clause permits Lorimar to cancel agreement Thursday to express dismay with proposed Using ping -pong -ball lottery, FCC was set to if, during "specified period before the closing" amendments to Senate version of 1991 -1993 pick "tentative" LPTV permittees last Friday average price of Warner stock falls below CPB reauthorization bill. Bill, because it would (May 27) for some four dozen markets with $36.14 per share, or Lorimar receives higher codify percentage of appropriations going to mutually exclusive applications. Those appli- offer. If Lorimar accepts third -party offer, stations (70 %), Program Fund (23 %) and CPB cations were among 1,635 filed in June 1987. Warner has option to purchase 18.5% of newly (7 %), they said, would leave CPB with "no Next filing window for low -power applications issued Lorimar stock at $15 per share. Merger discretion to carry out our mandate" and "call at FCC is June 15 -24. There is $375 filing fee is still subject to approval by Lorimar share- into question who will answer to Congress." per application, and FCC has imposed limit of holders, two of whom filed suit last week Public TV lobbying arm, NAPTS, swiftly adopt- five applications per entity. Applications are to charging that directors failed to consider other ed resolution supporting amendment Ian-

Broadcasting May 30 1988 13 ri. guage. said there are no plans by Senate leaders to CPB board, one week before Senate bring S. 889 up for vote this year (BROADCAST- amendments surfaced, had approved pack- ING, May 2). age of resolutions at May 16 -17 meeting that, Communications Subcommittee Chairman POWVE-FtruL In future budgets, will "focus CPB's resources Daniel Inouye (D- ) has promised to op- on limited number of higher priority issues" pose bill. If Senate passes bill, TYRO measure PROGRAMM with "measurable" contribution to programing in House could pick up momentum. House as single criterion for each budget decision. Telecommunications Subcommittee Chair- FROM Board also resolved to extend use of all appro- man Ed Markey (D- Mass.) has said matter is priate programing for educational purposes "front burner" issue for many subcommittee and approved radio program fund top priority members and indicated discussions are un- ORAL of creating "major new services and series" at der way on bill's fate (BROADCASTING, April 4). NPR. PIOTURES NPR and APR annual meetings at public radio conference May 18 -22 in St. Louis fo- Syndex cused on new "Audience '88" study. Concen- sus already began to emerge around vision of At May 18 open meeting, FCC adopted unani ENTERTAINMENT individual stations targeting particular seg- mously new syndicated exclusivity rules em ments of core and fringe listeners identified in powering television study stations to enforce exclu sivity of their syndicated programing PBS and National Cable Television Associ- against cable systems. ation appointed liaisons in early May to dis- In adopting rules, which are similar to those cuss channel placement issues with respec- by years ago, FCC tive camps. PBS and dropped agency eight would reign re- runs" NAPTS for first said they end "the of on and increase the of program- time ever cable diversity ing on broadcast and cable. They would also joined other ex- make marketplace fairer by allowing hibitors at NCTA television television station to contract for true exclusiv- SOMETHING SPECIAL April 30 -May 3 ity as cable programers do, FCC said. Star studded musicals, comedy convention in Los Today, typical cable system imports several and holiday entertainment Angeles, and some of syndicated PBS President distant broadcast signals; that on lo- Bruce Christensen programing on signals duplicates cal television stations. Under syndex rules, FEATURE FILMS took part in opening ses- stations could force cable systems to delete sion panel. April public TV meeting in Wash- duplicative programing. ington featured NCTA President James Moo- The FCC that cable systems ney offering cooperation. acknowledged would suffer increased costs from having to CPB Program Fund director since 1982, delete and, if they wish, substitute program- Ron Hull, will leave post effective July 18 to ing, but said benefits outweight costs. What's become station manager of KUON -TV Lincoln, more, FCC added several provisions to miti- Neb., where he began career in 1955, and gate impact of rules. Rules will not take effect associate general manager, Educa- for one year and system with 1,000 or fewer tional TV Network. subscribers are exempt. Also, exclusivity in PBS board April 13 approved $24.7 -million existing contracts may not be immediately CORAL COLLECTION I fiscal 1989 budget. NAPTS board approved enforceable. 14 First class theatrical movies $1.9- million budget that same day Broadcasters applauded decision (see Series of congressional hearings on 1991- "Top of the Week "). They say syndex will re- 1993 CPB reauthorization have been held this MARTIAL ARTS store equity within marketplace and that con- spring. Process now awaits markup of pro- sumers will benefit. "Diversity again will be the posed House and Senate authorizations of watchword in programing, with viewers hav- $304 million for FY 1991 (plus $200 million for ing a greater choice than ever before," said replacement of satellite), $353 million for FY Eddie Fritts, president of National Association 1992 and $404 million for FY 1993. CPB is of Broadcasters. asking increase from $232 million in 1990 to Cable, on other hand, was not pleased. $395 million -plus one -time $200 -million ap- United Video, common carrier for supersta- propriation for replacement of satellite--in tions WGN -TV Chicago, WPIX(TV) New York and 1991. Administration has recommended KTVT -TV Dallas, says it will appeal decision, and frame at 1988 level, $214 million. LK"' National Cable Television Association is prom- CORAL MARTIAL ARTS I ising to do same. NCTA President Jim Mooney Face to tace, man to man, Jackie Chan. Scrambling said decision was "scheme designed to allow the Hollywood cartel to flex its muscle."

Legislation pending in Senate to regulate home satellite marketplace, mandating that Unions cable programers permit any qualified third party to distribute their services to backyard w @OD EL dish (TYRO) owners, is expected to hit Senate Chief negotiator for Writers Guild of Amer P I C T U R E S floor (this month), according to Roy Neel, aide ica, Brian Walton, and chief negotiator for COR r OR A T I O N 44, to Senator Al Gore (D- Tenn.), S. 889's chief Alliance of Motion Picture and Television Pro sponsor. Gore is seeking time agreement to ducers, Nick Counter, met with federal media to guild 6850 Coral Way, Miami, Florida 33155 bring up bill next week when Senate returns tor on Monday, May 23. According Fax (305) 665 -7194 Telex 441132 CORAL from its recess. However, if that fails he will spokeswoman, 8Y -hour meeting yielded no probably add measure as rider to another bill. significant progress. Another meeting was During National Cable Television Associ- scheduled for Wednesday, May 25. On Thurs- ation convention earlier this month, Senate day, May 26, members of guild convened to Republican Whip Alan Simpson of ratify independent contracts.

Broadcasting May 30 1988 14 June 7 -Ninth annual Pinnacle Awards, sponsored by Acone, Prime Ticket; Joe Cohen, Z- Channel; Don Ellis, indicates new listing American Women in Radio and Television, New York TBS Goodwill Games, and Don Ohlmeyer, Ohlmeyer chapter. Marriott Marquis hotel, New York. Information: Communications. Pacifica hotel, Los Angeles. (212) 752-7510. June 14-Los Angeles Advertising Club breakfast phis week seminars (each June 74- Museum of Broadcasting meeting and creativity seminar. Speaker: Writer Ray -7 p.m.) featuring Garrison Keillor, formerly day 29-June 1 -Canadian Cable Television Associ- day at 5:30 Bradbury of USA Network's Ray Bradburys Theater. lion national convention. rld Trade and Convention with public radio show Prairie Home Companion. Information: Gladys %nick, (213) 382-1228. ;enter. Halifax, Nova Scotia. Information: (613) 232- MOB. New York. Information: (212) 752 -4690. 14- International Radio Festival of New f631. of Advertising /Sterling June 16- June 7-9--Television Bureau York, "honoring the year's best in radio programing." for local sales dey 31 -North American National Broadcasters As- Institute managing sales performance Sheraton Center hotel, New York. Information: (914) Regency. Denver. ociation technical committee. ABC, New York. Infor- managers. Hyatt 238 -4481. nation: (613) 738 -6553. of Milton Berle's June 9 -40th anniversary celebration June 15- "Public Relations: Behind the Washington host Texaco Star Theater, spon- day 31- Deadline for entries in National Association first appearance as of Scene," session sponsored by American Women in if Broadcasters' Crystal Awards for excellence in local sored by Museum of Broadcasting, Los Angeles Television, Washington chapter. National of Television Radio and adio achievement. Information: (202) 429 -5417. County Museum of Art and Academy Association of Broadcasters. Washington. Information: Arts and Sciences. Bing Theater, Los Angeles County II," (202) 659 -3494. lune 1- "Broadcasting /Cable Interface sponsored Museum of Art. )y BROA,x'AST /NC magazine and Federal Corn mnn ice - of Electrical and Electronics En- luncheon. June 16-institute ions Bar Association. Speakers include Representa- June 8-New York Television Academy York Section, Broadcast Technology and of- gineers, New ive John Dingell (D- Mich.): FCC Chairman Dennis Speaker: Robert Pittman. president -chief executive Vehicular Technology chapters meeting. "Professional Media Inc. New York. 'atrick: Representative Tom Tauke (A- Iowa), and Rob- ficer, Quantum Copacabana, certifications programs: an overview." New York City (212) 765 -2450. ert Wright, president of NBC. Westin hotel. Washington. Information: Technical College, Klitgord Auditorium, Brooklyn, N.Y nformation: (202) 659-2340. June 8-9- 1Media Mergers and Acquisitions Confer- Information: Mike Hayden, (212) 246 -2350. lune 1-International Radio and Television Society ence," sponsored by Executive Enterprises Inc. Park- June 16- Philadelphia Advertising Club creative )nnual meeting and presentation of Broadcaster of the er Meridien, New York. awards gala with inauguration of Philadelphia Advertis- host. fear Award to Oprah Winfrey, talk show Waldorf- June 8-11-American Women in Radio and Televi- ing Club Hall of Fame. Franklin Plaza hotel, Philadel- York. Information: (212) 867 -6650. \storia, New Rior1 37th annual convention. Theme: The Turning phia. Information: (215) 874 -8990. talk June 1- Iternational Radio and Television Society Point." Speakers include: Sally Jessy Raphael, June 16- 18- NBC -TV annual affiliates meeting. Hyatt FCC iewsmaker luncheon. Speaker: Oprah Winfrey of syn- show host, and James Quello, commissioner. Regency. Maui. licated Oprah Winfrey Show. Waldorf- Astoria, New Westin William Penn, Pittsburgh. Association of Broadcasters! kirk. Information: (212) 867 -6650. Ex- June 16- 19- Kansas June 8-11-Broadcast Promotion and Marketing Broadcasters Association joint convention. Association 32d annual June 1- 9-13th Prix Jeunesse International, contest ecutives/Broadcast Designers' Overlard Park Marriott, Overland Park, Kan. or "TV productions for children and young people." seminar. Bonaventure hotel, Los Angeles. and categories: animation, information, variety and drama. June 16- 19- Cable -Tec Expo '88, annual training June 9- -Independent Film and TV Production," con- hardware conference, sponsored by Munich. Sponsor: Free State of Bavaria, city of Mu- Business cable television ference sponsored by International Com- Society of Cable Television Engineers. San Francisco nich, Bavarian Broadcasting Corp. and Second Ger. 195 Piccadilly. London. Infor- u unicationsLtd. BAFTA, Hilton and Towers. Information: (215) 363 -6888. own Television Channel, ZDF. Information: (089) 59- mation: Christopher Wyle, (01) 236 -4080. )0 -2058. June 17- 19- Broadcasters Association June 9-11- Broadcasters Association luncheon. spring summer convention. Gulf State Park, Gulf June 2 -New York Television Academy annual convention. Ramkota Inn Convention Center, Raphael, nationally Shores Ala. "Speaker: Sally Jessy syndicated Pierre, S.D. :alk show host. Copacabana, New York. Information: June "Western Water Crisis," seminar sponsored Taishoff Semi- 18- ;212) 765 -2450. June 10.11 -Fifth annual BROAocAsTING- by Associated Press Television -Radio Association of nar. sponsored by Sigma Delta Chi Foundation. na- California -. Peppermill Casino -Hotel. Reno. June 2- 5- Investigative Reporters and Editors Speakers include Bill Plante, White House correspon- Minneapolis. Infor- Information: Rachel Ambrose, (213) 746 -1200. tional conference. Hyatt Regency, dent, CBS News, and Steve Friedman, executive pro- -nation: (314) 882 -2042. ducer, USA Today: The Television Show. Wove -Tv June 18-21-American Advertising Federation annu- June 3-5--Radio Advertising Bureau radio sales uni- Boston. Information: (312) 922-7424. al convention. Century Plaza, Los Angeles. Informa- 898 -0089. versity Dallas. June 10-11- National Academy of Television Arts tion: (202) June 3.5-Chesapeake Associated Press Broadcast- and Sciences board of trustees meeting. Vista hotel, June 19- 22- National Broadcast Editorial Associ- ers meeting. Speaker: Merv Block, network news writ- New York. ation convention. Luncheon speaker: hotel, Md. Information: Governor Michael Dukakis, presidential candidate. er. Dunes Manor Ocean City, June 10- 12- National Council for Families and Tele- Ritz Carlton hotel, Boston. Information: (301) 468- Merrie Street, (301) 366 -1555. vision annual conference. Four Seasons Biltmore, San- 3959. June 4- Academy of Television Arts and Sciences ta Barbara, Calif. Information: (213) 876 -5959. programing. Directors June 19-22-Canadian Satellite User Conference, preview of 1988 -89 season June 10.12 -"The Economics of Urban Poverty and Information: Ottawa Congress Cen- Guild of America Theater, Los Angeles. for journalists co- sponsored by sponsored by Telesat Canada. Welfare," conference 748 -8731. (818) 763 -2975. Foundation for American Communications, Fond ter. Ottawa. Information: (613) June 4-7- International summer Consumer Electron- Foundation and Chicago Tribune in association with June 19-24-National Association of Broadcasters ics Show, sponsored by Electronic Industries Associ- Press Association. Indian Lakes Resort, radio management development seminar. University of ation. McCormick Place, Chicago. Information: (202) Bloomingdale, Ill. For information: (213) 851 -7372. Notre Dame, South Bend. Ind. Information: Joy Dun- 457 -8700. lap, (202) 429 -5405. June 11 -'The Business of Reporting Business," sponsored by Society of Professional Journalists and June 20-24-Radio Advertising Bureau sales manag- Robert G. Merrick School of Business. University of ers school. Wharton School of University of Pennsylva- Baltimore Law Center, Baltimore. Information: (301) nia, Philadelphia. Information: (212) 254 -4800. Also in June 625 -3256. 21 in Rocky Mountain chap- June 5 -7 NBC affiliate promotion executives confer- June -Women Cable, June 11- 14-CBS -TV annual affiliates meeting. Cen- Infor- ence Registry hotel, Los Angeles. ter, meeting. 'High- definition television." Denver. tury Plaza, Los Angeles. mation: Suzanne Stokes. (303) 740-6432. June 5 -11 -Ninth Banff Television Festival. Banff. June 13- 15- Videotex Industry Association third an- Alberta. Information: (403) 762 -3060. June 22 -21st annual Radio Nbrkshop, sponsored by nual conference. Capital Hilton hotel, Washington. In- Association of National Advertisers and Radio Adver- June 6 -North American National Broadcasters As- formation: (703) 522 -0883. tising Bureau. Waldorf- Astoria, New York. sociation executive council. Canadian Broadcasting June 14 -"The World According to Broadcasting," Duvall," hosted by Kids - Corp., Toronto. June 23- "Tribute to Shelley brown bag lunch sponsored by Telecommunications net, computerized clearinghouse for children's televi- featuring June 6.9- ABC -7V annual affiliates meeting. Century Law Committee of Federal Bar Association, sion and radio. Charles Sumner School, Washington. West, managing Plaza, Los Angeles. Broadcasting magazines Don editor: Information: (202) 291 -1400. Harry Jessell, assistant manager editor; Len Zeiden- June 7 -"The Overseas Market for Communications berg. chief correspondent; Kim McAvoy and Matt June 23-25-/District of Columbia/Dela- Equipment: The Issues of Trade. Marketing and Regu- Stump, associate editors. FCC, eighth floor. Washing- uare Broadcasters Association annual convention. lation Between Europe and North America." seminar ton. Williamsburg Lodge. Williamsburg. Va. Information: sponsored by Columbia Business School's Center for (301) 995 -0844. Telecommunications and Infannatiorn Studies. Co- June 14- "Sports on Cable... What's the Score?" lumbia Business School, Uris Hall, Hepburn Room, meeting of Southern California Cable Association. June 25- 28- International Teleproduction Conference New York. Information: Sherry Collins. (212) 280 -2747. Panelists: Herb Granath, ABC Video Enterprises: Tony and Exhibition. sponsored by International Telepro-

Broadcasting May 30 1988 15 duction Society and NATPE. Los Angeles Convention July 13- Telecast of Sports Emmy Awards of National affairs conference. Washington Sheraton hotel, Wash- Center. Information: (212) 629 -3266. Academy of Television Arts and Sciences, from Hotel ington. Sheraton -Center, New York. Information: June 26- Nontelevised portion of 15th annual Day- (212) 586- 8424. July 28- Announcement of nominations for prime time Emmy Awards (primarily for creative arts categor- time Emmy Awards. sponsored by Academy of Televi- ies). sponsored by National Academy of Television July 13-New York Television Academy meeting. sion Arts and Sciences. Registry hotel, Universal City, Arts and Sciences and Academy of Television Arts Speaker: Austin Furst Jr., chairman and chief executive Calif. Information: (818) 763 -2975. and Sciences. Registry hotel, Universal City, Calif. Infor- officer, Wstron Inc. Copacabana, New York. Informa- mation: (818) 763 -2975. tion: (212) 765 -2450. July 28- 30-Cabletelevision Advertising Bureau sales manager school., Lincoln hotel and University June 29 -New York Television Academy drop -in .un- July 14---- Caucus for Producers, Writers and Direc- Conference Center, Indianapolis. Information: (212) cheon. Speaker. Bruce Christensen, president, Public tors general membership meeting. Chasen's, Los An- 751 -7770. Broadcasting Service. Copacabana, New York. geles. Information: (213) 652 -0222. July 30- Florida Associated Press Broadcasters 40th June 29 -15th annual Daytime Emmy Awards tele- July 14- 15- Broadcast Financial Management Asso- annual meeting and awards luncheon. Hotel Sofitel, cast (on CBS -TV), sponsored by Academy of Televi- ciation board meeting. Hyatt Regency O'Hare, Rose- Miami. sion Arts and Sciences and National Academy of mont, Ill. Television Arts and Sciences. Waldorf- Astoria, New July 30 -Aug. 6-TV meteorologist short course, of- York. Information: (818) 763-2975 or (212) 586 -8424. July 14-16-National Federation of Local Cable Pro- fered by Lyndon State College, Lyndonville, Vt. Infor- gramers 11th annual national convention, including mation: (802) 626-9371. June 30 -15th annual Daytime Emmy Awards telecast presentation of 1988 Hometown USA Video Festival. on CBS -N co- sponsored by National Academy of Hyatt Regency, Tampa, Fla. Information: (916) 456- Television Arts and Sciences and Academy of Televi- 1757. II sion Arts and Sciences. Waldorf- Astoria, New York. July 19-Seattle Advertising Federation luncheon meeting. Speaker: Kay Koplovitz, president -chief ex- August ecutive officer, USA Network. Westin hotel, Seattle. Aug. 5-7-Minnesota Broadcasters Association annu- July Information: (206) 623 -8307. al convention. Radisson Duluth, Duluth, Minn. Informa- July tion: (612) 926 -8123. July 8- Television Programing Hyatt 19-20- Broadcasters Association 12- Conference. summer Regency Downtown, Lexington, Ky Information: (904) convention. Olympia Resort, Oconomowoc, Aug. 5.9 ---- Association of Broadcasters sum- 432 -8396. Vus. mer convention. Callaway Gardens, Ga. Information: July 19-21- Florida (404) 993 -2200. July 10- Deadline for applications for 1988 Radio Cable Television Association an- nual convention. Amelia Island Plantation Broadcasters' Award. "designed to acknowledge the Resort, Ame- Aug. 6 -13-TV weathercaster workshop, offered by lia Island, Fla. role radio plays in educating teens and adolescents on Lyndon State College, Lyndonville, Vt. Information: (802) 626 sexuality issues." sponsored by Center for Population July 21-23- Cable Television Association -9371. Options. Information: (818) 766 -4200. annual meeting and convention. Fairmont Hot Springs Aug. 19-20-Utah Broadcasters Association annual Resort near July 10- 13-New York State Broadcasters Associ- Anaconda, Mont. convention. Cliff Lodge at Snowbird resort, Utah. Infor- mation: (801) 328 -8400. ation's 27th executive conference. Concord Resort July 23.30 -TV meteorologist short course, offered by hotel, Kiamesha Lake, N.Y. Information: (518) 434- Lyndon State College, Lyndonville. Vt. Information: Aug. 24-28 -13th annual National Association of 6100. (802) 626 -9371. Black Journalists newsmakers convention. Adam's July 10- 15-National Association of Broadcasters July 24- 26-California Broadcasters Association Mark hotel, St. Louis. Information: (703) 648 -1270. TV management development seminar. University of summer convention. Hyatt Regency hotel, Monterey, Aug. 25-27- Broadcasters Association Notre Dame. South Bend. Ind. Information: Carolyn Calif. Information: (916) 444 -2237. fall meeting. Greenbrier. White Sulphur Springs, W Vd. Wilkins. (202) 429 -5366 July 25- Synditel. presentation of first -run television Aug. 27- Nontelevised portion of the 40th annual July 11- 14-New England Cable Television Associ- programing, at beginning of network press tours for prime time Emmy Awards, primarily for creative arts ation convention and exhibition. Tara Hyannis hotel, television critics (July 25 -Aug. 11). Registry hotel, Uni- categories. Shrine Civic Auditorium, Los Angeles. In- Cape Cod. Mass. Information: (617) 843 -3418. versal City, Calif. Information: (213) 653 -3900. formation: (818) 763 -2975. July 12- 14- Television Bureau of Advertising/Ste).- July 25 -Joint North American National Broad- Aug. 28-4Oth annual prime time Emmy Awards ling Institute national sales manager's program. Hyatt casters Association /European Broadcasting Union telecast (by Fox Broadcasting Corp.). sponsored by Regency, Chicago. steering committee for third radio news and current Academy of Television Arts and Sciences. Pasadena Major Meetings

June 8-9- ABC -TV a nia1 8álfillates meeting. City, and Oct. 11 -14, 1990, St. Louis. Cas'rárs44ìñ arúreáTCn'x'rvañaror%Sïxtraton Washing- Century Plaza, Los Angeles. ton and Omni Shoreham hotels, Washington. Fu- Sept. 23-27--International Broadcasting Con- ture meeting: Jan. 27 -31, 1990, Sheraton June 8-11-American Women in Radio and Tele- vention. Metropole conference and exhibition cen- Washington and Omni Shoreham, Washington. vision 37th annual convention. Nkstin William ter, Grand hotel and Brighton Center, Brighton, Penn, Pittsburgh. England. Information: (01) 240 -1871 (London). Feb. 2-5, 1989-Radio Advertising Bureau's Man- aging Sales Conference. Loews Anatole, Dallas. Juno 8.12-Broadcast Promotion and Marketing Oct. 4-6- Atlantic Cable Slww. Atlantic City Con- Feb. 3-4, ExecutiveslBroadcast Designers Association 32d vention Center, Atlantic City, N.J. Information: (609) 1989-Society of Motion Picture and annual seminar. Bonaventure, Los Angeles. Future 848 -1000. Television Engineers 23d annual television confer- meeting: June 21 -25, 1989. Renaissance Center, ence. St. Francis hotel, San Francisco. Detroit. Oct 15-19-Society of Motion Picture and Televi- Feb. 22 -24, 1989 -Texas Cable Show, sponsored sion Engineers 130th technical conference and June 11- 14-CBS -TV annual affiliates meeting. by Texas Cable TV Association. San Antonio, Tex. equipment exhibit. Jacob K. Javits Convention Century Plaza, Los Angeles. April 9-12, Center. New York. Future conference: Oct. 22 -27, 1989-Broadcast-Financial Manage- ment 29th annual meeting. Loews An- June 16-18- NBC -TV annual affiliates meeting. 1989, Los Angeles Convention Center. Association Hyatt Regency, Maui, Hawaii. atole, Dallas. Future meeting: April 18 -20, 1990, Oct 17- 19- Television Bureau of Advertising an- Hyatt Regency, San Francisco. June 18-21--American Advertising Federation nual meeting. Bally's, Las Yégas. April 9-11, annual convention. Century Plaza, Los Angeles. 1989- Cabletelevision Advertising Oct 23- 25-Association of National Advertisers Bureau eighth annual conference. Waldorf-As- July 31 -Aug. 3 -Cable Television Administra- 79th annual convention. Waldorf-Astoria, New toria, New York. tion and Marketing Society annual conference. York. April 21 -26, 1989-25th annual MIP -TV, Westin Copley Place, Boston. Future conference: Nov 30-Dec. 3-Radio-Television News Directors Marches des International Programes des Televi- Aug. 20-23, 1989. Marriott, Chicago. Association annual international conference and sion, international television program market. Sept. 7- 9- Eastern Cable Show, sponsored by exhibition. Convention Center, Las Vegas. Informa- Cannes, France. tion: (202) Southern Cable Television Association. Merchan- 659-6510. April 29 -May 2, 1989-National Association of dise Mart, Atlanta. Dec. 7-9- Western Cable Show. sponsored by Broadcasters 67th annual convention. Las bégas Sept. 14- 17- Radio'88, sponsored by the.Valiant- California Cable TV Associatienn. Anaheim Con- Convention Center, Las Vegas. Future conventions: al Association. of Broadcasters. Washington. Fu- vention Center, Anaheim, Calif. Atlanta, March 31 -April 3, 1990; Las Vegas, April ture meetings. Sept. 13.16, 1989, New Orleans: Jan. 4.8,1989- Association of independent Tele- 13 -16, 1991; Las'. gas, April 11 -14, 1992. and Las Sept. 12 -15, 1990, Boston, and Sept 11 -14 (terta- vision Stations annual convention. Century Plaza, Yégas. May 1-4 (tentative), 1993. tive). 1991. San Francisco. Los Angeles. May 21 -24, 1989-National Cable Television As- Sept. 22- 25- Society of Broadcast Engineers third Jan. 24-27, 1989-NATPE international 26th an- sociation annual convention. Dallas Convention annual national convention. Convention Center, nual convention. George Brown Convention Cen- Center, Dallas. Denver. Information: John Battison, (614) 888- ter, Houston. June 17-23, 1989 -16th International Television 3364. Future conventions: Oct. 5-8. 1989, Kansas Jan. 28 -Feb. 1, 1989-National Religious Broad- Symposium. Montreux, Switzerland.

16 civic Auditorium, Pasadena, Calif. Information: (818) Sept. 6- 9-Fourth Pacific International Media Mar- '63 -2975. ket. film and television market. Old Sydney Parkroyal September hotel, Sydney, Australia. Information: (03) 500 -9311. 4ug. 30-Presentation of Community Service Pro - 3raming and Public Service Announcements Emmy Sept. 8- Presentation of news and documentary pro- \wards, sponsored by National Academy of Te Sept. 5- 7-Satellite Broadcasting and Communica- graming Emmy Awards. sponsored by National Acad- non Arts and Sciences. Marriott hotel, New York. Infor- tion Association trade show Opryland hotel, Nash- emy of Television Arts and Sciences. Waldorf- Astoria, nation: (212) 586 -8424. ville. Information: (703) 549 -6990. New York. Information: (212) 586 -8424. Vo daymVe\-Tho]

A commentary on television programing from Gary Worth, president, WesternWorld, Santa Monica, Calif.

The ice cream parlor from the cable industry and examine the approach to TV programing concept of "commercial narrowcasting." What "commercial narrowcasting" offers Suppose you go to an ice cream store and the stations is an opportunity to differentiate only flavor available is vanilla. But you themselves from the rest of the pack, to don't want vanilla, you want chocolate mo- carve out a niche that will provide them a cha supreme. The counterperson is sympa- clear-cut identity in their local market. In- thetic, but just the same, you don't get stead of programing the same mix of shows chocolate mocha supreme. You get vanil- their competitors are programing throughout la -and this explanation: It seems most peo- the day, stations that opt instead for com- ple like vanilla at least well enough that mercial narrowcasting can select a program- they'll settle for it if what they really want ing niche that will set them apart. isn't available. So, the explanation goes. Each station can decide for itself what it why should the ice cream store stock a believes would be the most commercially variety of different flavors when most peo- successful niche. The choices are many: ple will accept the vanilla anyway. You did. movies, sitcoms, children's news /talk/infor- right? mation, nostalgia, sports, nature/adventure/ And now suppose what we're really talk- wildlife, foreign language, etc. Whatever its ing about isn't an ice cream store but a selection, a station will then become television station, and the station doesn't known -among viewers and advertisers carry the kind of programing you would alike -for providing that kind of program- really like to watch. So what do you do? You Gary J. Worth is president and chief executive ing and for delivering that kind of audience. settle for the vanilla, for the mass -appeal officer of WesternWorld, a Santa Monica, When every station in every market stops programs that may not be your first viewing Calif. -based television company involved in competing head -on for the same programs production, home video choice but that are still preferable to turning syndication, and offered by a mere handful of distributors, off the TV. satellite program delivery. Previously, Worth the program distribution marketplace will Some may call it the least common de- served as president of VVbld Communications become a healthier and more equitable one nominator approach to programing, but I and as executive vice president and co -chief in which to do business. call it the zero sum approach because, in the operating officer of the Mutual Broadcasting By going after a large variety of pro- end, nobody wins. Not the stations, not the System. grams, stations will not only drive down the advertisers, not the program distributors, prohibitive cost of programs but also create and not the viewers. pletily, while others are spending so many new demand for product from a broader Over the years, our commercial broadcast of their programing dollars on just one or segment of the production and distribution television industry has survived -even two "A" shows that they find they also must community. Producers and distributors of- thrived -by serving up the vanilla. In every run Gilligan's Island yet one more time, to feting high quality but out-of- the -main- market, each station typically serves up the compensate for their spending spree. stream product will find a market for their same daily mix of sitcoms, movies, police Stations are not the only warriors suffer- programs. And by keeping more producers dramas, lawyer dramas, game shows and ing wounds on this new battlefield. Standing and distributors in business, stations will news. Today more than ever before, from right alongside them are many program dis- insure the supply -side competition they re- channel to channel and from daypart to tributors whose product, though of high quire to guanrantee that program prices re- daypart, the independents look like affili- quality, isn't the mass appeal product most main affordable. ates, the affiliates look like independents, stations and advertisers demand. Conse- Another good reason for stations to switch and they all look like vanilla. quently, these non -vanilla distributors are to commercial narrowcasting is the demise But for how much longer can we expect finding fewer buyers. Some have already of the FCC's must -carry rule. Without must our commercial television industry to sur- closed up shop. Those that remain find they carry, stations are no longer guaranteed car- vive -much less thrive -now that every have fewer dollars to invest in the acquisi- riage on their local broadcast stations via station in every market is competing for the tion and production of the high caliber prod- cable. Commercial narrowcasting can help same programing, the same viewers and the uct that has been their hallmark over the insure that a station remains on the cable same advertising dollars? years. Quite clearly, before long this out -of- system and thus retains its audience share. A Already the answer is becoming painfully the- mainstream product will cease to find its station that no longer looks like all the rest, obvious to many staitons and program dis- way onto over-the -air commercial TV in the that gives its audience a true viewing alter- tributors. Stations need to be able to secure United States. native, also gives the local cable system a competitive programing at affordable Before this happens-before our com- good reason to carry it. prices. But with every station in a market mercial broadcast television industry drives While an ice cream store may be able to trying to secure the same "hot" shows, the out all those stations that can't afford Cosby survive for a little while by serving only demand for this scarce product has created and drives away those viewers who want the vanilla, over the long haul it will fail. There prices many stations cannot afford. Conse- option to watch broadcast programs that are just too many customers out there whose quently, some stations are finding them- don't look like all the rest -station manag- taste buds demand something different- selves priced out of the "A" product corn- ers might be well advised to take a lesson like chocolate mocha supreme.

Broadcasting May 30 1988 17 0

Who said the new kid on the block couldn't hit a home run in first-run!?! SMC scores big with Relatively Speaking Starring John Byner 60 stations have already crossed home plate including:

ALBUQUERQUE KGGM-TV DETROIT WXYZ TV PITTSBURGH WPGH-TV 4 ATLANTA WXIA-TV HOUSTON KHT VTV RALEIGH WKFT-TV BALTIMORE WNUV-TV KANSAS CITY KZKC-TV RICHMOND WX EX TV BATON ROUGE WVLA-TV LACROSSE MOW -TV SACRAMENTO KSCH-TV BUFFALO WNYB-TV LOS ANGELFS KNBCTV WASHINGTON, D.C. WDCA -TV CHARLOTTE WJZY-TV NEW YORK WNBC-TV

CHICAGO WPWR-TV ORLANDO WESH-TV SE L E C T DALLAS KDFI-TV PHOENIX KPHO-TV PREMIERING OCTOBER 3,1988 M E D I A AVAILABLE AS A HALF-HOUR STRIP ON A BARTER BASIS C O M M U N I C A T I O N S

I MXX Atlantic' Kushner -lake, Inc. and The Maltese Companies l988 Sehet Media Communications. Inc. 212/355 -0033 L L I T E R A D I O T E L E V I S I O N C A B L E S A T E Broadcasting ii May 30 DI. 114 No. 22

TOP OF THE WEEK The race is on: ABC, CBS announce their fall schedules Three networks have now posted Masters, would address three major objec- Simon. The decision on the critically ac- their fall rosters, which are tives: improving the "critical" 8 -9 p.m. peri- claimed Frank's Place was, said LeMasters, heavy on comedies; among shows od, increasing the network's half -hour "one of the hardest I've ever had to make." cast aside: 'Kate & Allie,' comedies and broadening CBS's appeal. Frank's Place, like Kate & Allie, has a `Cagney & Lacey' and 'Frank's Place' "CBS's worst kept secret," said LeMas- commitment from the network for episodes ters, "is the problem at 8 p.m." CBS has next year and will also be used as a midsea- CBS and ABC announced their new -season responded by reworking four nights: Mon- son replacement. The future is somewhat prime time schedules last week, a week after day, Tuesday, Wednesday and Saturday. more tenuous for Jake and the Fat Man and NBC announced its new schedule (BROAD- CBS's crop of half-hour comedies are Simon & Simon. LeMasters said that CBS CASTING, May 23), and one thing's cer- Close to Home, Dirty Dancing, Mary Tyler has had discussions with both of the shows' tain -there will be no shortage of comedies Moore, Murphy Brown and The Van Dyke producers, but that no decision has been on the network slates next fall, assuming, of Show. Returning from last season are New - made. Cagney & Lacey, said LeMasters, course, striking writers settle their differ- hart, Designing Women, Corning of Age and "was very close to making the schedule, but ences with producers. CBS will double its Kate & Allie. Kate & Allie is not on the the show suffered the slings and arrows of comedy output from four surviving com- schedule but is expected to be used as a Monday night programing, and the network edies last year to eight new and returning midseason replacement. didn't want the show to suffer further de- ones for the start of next season. ABC will Younger viewers have been sought ag- cline." also start the new season with eight half - gressively with the new schedule. CBS CBS News division offerings 60 Minutes, hour comedies, and a one -hour comedy -A hopes that newcomers TV 101, Dirty Danc- 48 Hours and West 57th all will return. Fine Romance -and two "dramadies," ing, Close to Home and Paradise, all with Monday night is the most heavily remade Wonder Years and Hooperman. NBC will young adult themes, will attract a younger night. Newhart, moving from 9 -9:30, will go with 14 new and returning comedies. audience the network readily concedes it has lead in at 8, followed at 8:30 by Coming of CBS will be relying on the marquee value failed to draw. Age. At 9, Murphy Brown, a half -hour com- of stars such as Dick Van Dyke and Mary Some noticeable absences from this edy starring Candice Bergen as a television Tyler Moore, both returning to CBS with year's schedule: Frank's Place, Cagney & news reporter, debuts. Following Brow, , new shows, as well as a spin -off of the box - Lacey, Jake and the Fat Man and Simon & the network returns Designing Won r office movie hit of 1987, "Dirty Dancing," as a half -hour comedy. CBS Entertainment President Kim LeMasters said his strategy for next fall was to broaden the networks' TV networks' fall fashionings prime time appeal, with a special effort to reach younger adult viewers, and beef up NBC has ordered five new one -hour programs and three half -hour comedies for the the first hour of the time period almost new season, for a total of eight shows and six -and -a-half hours of new prime time across the board. programing. ABC and CBS each ordered five-and -a -half new hours of prime time ABC is taking steps to strengthen its hold programing for their schedules. CBS ordered three new hour dramas and five new with from on Tuesday nights, a new comedy half -hour comedies. ABC has ordered six new prime time shows, including four new Carsey Werner, Roseanne. The show is hour dramas, one comedy and a one -hour reality -based program for the start of the scheduled to lead out of Who's the Boss? at new 1988 -89 fall season. Thus, under the first draft of the 1988 -89 fall season, the 8:30 p.m. Who's the Boss? launched the viewers 22 new prime time programs totaling 171/2 hours. At network's midseason Wonder Years to hit three networks will offer the total was also 22 new programs, but they spanned 18 status this spring. Wonder Years has been the start of last season, renewed and moves to Wednesday at 9 p.m. hours. ABC has also reprogramed much of Sun- Not returning to the NBC starting lineup next season are Michael Landon's day night, bringing back a variation of Highway to Heaven and Columbia Pictures Television's My Two Dads, although 13 That's Incredible called Incredible Sunday. new hours of Highway and 16 more episodes of Dads have been ordered for as well as all of Thursday and Saturday midseason use. Also available for midseason is a new anthology show from Henson nights. ABC had the strongest midseason associates, The Jim Henson Hour. Also, if Molly Dodd's ratings improve this development last year, and will return four summer, NBC may order additional episodes. midseason series -Wonder Years, China CBS is also holding on to several shows that won't start next fall for midseason Beach, Just the Ten of Us and Heartbeat. use: Kate and Allie (22 more episodes have been ordered), Frank's Place (13 o episodes have been ordered), Jake and the Fatnt an and Simon & Simon. In addition to the new shows on its lineup, ABC has options on four other new More comedies, name strength and pro- series for midseason: Coach., with Craig T. Nelson, a half -hour comedy from grams skewed to a younger audience are the Universal; Have Faith. an ensemble comedy atout five Catholic priests from Steven ingredients for CBS's fall schedule. LeMas- Bochco's Adams Productions in association with 20th Century Fox; Studio .5B, an ters announced the new lineup at a press from Lorimar Telepictures about the goings on at a morning network TV conference May 26. The new lineup in- hour series a half -hour comedy starring the actor as cludes five -and -a -half hours of new pro- program, and The Robert Guillaume Show, graming, three one -hour dramas and five a divorced marriage counselor. half-hour comedies. The schedule, said Le-

Broadcasting May 30 1988 10 TOP OF THE WEEK

'Knightwatch' (ABC)

'Roseanne' (ABC) moved from last season's 8:30 -9 slot. Al- most Grown , about 30 years in the relation- ship of a New Jersey couple as reflected in the music of the times, premieres at 10-11 ' p.m. Thesday night, a thorn in the network's side last season, remains a movie night from 9 to 11. From 8 to 9, TV 101 premieres, featuring Sam Robards as a young journal- ism teacher who returns to his high school to create a student -run closed circuit TV show. CBS brings back two familiar faces on Wednesday night, Dick Van Dyke in the Van Dyke Show and Mary Tyler Moore in an as -yet untitled show. The Van Dyke Show, leads off the evening at 8 -8:30, with Van Dyke and his real -life son, Barry, as a father and son run- ning a struggling theater company. At 8:30 -9, Mary Tyler Moore returns to CBS as Annie Block, a divorced woman who marries a recently widowed structural engineer, com- bining their families. The Equalizer, airing at 9-10, moves back an hour from last season's 10-11 p.m. slot. Closing out the night at 10-11 p.m. is Wiseguy, which moves from last season's Monday, 10-11 p.m., slot. A rme Romance (AOU) 'Wonder Years' (ABC) Thursday night, the network launches one

new show, Paradise, at 9 -10 p.m., featuring 4

Wednesday

ABC CBS NBC ABC CBS NBC ABC CBS NBC

Wnos the Growing The Van Dyke Newhart ALF MacGyver Boss? Pains Show (MTM)" (Alien Prods.) Unsolved (Columbia1 TV l0' (Warner) (GTG)' (Winkler - Matlock Mysteries Rich/ (GIG (Viacom) Head Tyler (Cosgrove - Paramount) Coming of The Hogan Enter ) of Mary Age Roseanne' the Class Moore Meurer)' Family (Carsey- (Universal (TAL/Lorimar) (Elias/ (still untitled) Television)" We'ner) Warner Bros.) (MTM)' Murphy The Vbnder Night Court Years" Brown (Starry Night/ (Shukovsky/ In the Heat (Martens- Moonlighter,: Warner)" Warner)' (Picture of the Night BIacWN.WItl) The (Silverman/ Equalizer Designing Maker /ABC Jadda/ Hooperman" (Universal)" Women Circle) Baby Boom MGM/UA). (Adam Prods./ (Finnegan - Monday (Mozark/ Fox) Pinchuk)- Night Columbia.)" Monday Night CBS Tuesday Football at the Movies Movie (ABC Sports) Almost Thirty- Taningers Grown Midnight China Beach Ws somethinc Y Caller (Secret/ (Paltrow (Universal/ (Bedford- (C(Cannel)" Group. Atlantis)' (Lorimar)' Warner) Falls/MGM NYLA/MTM)' TOP OF THE WEEK

The Van Dyke Show ' (CBS)

Mary Tyler Moore (uni fled) (CBS) Fall's first draft (One asterisk signifies a new show and two asterisks signify a change of time period. One has a new Va- 'Almost Grown' (CBS) returning show name-NBC's lerie's Family has become The Hogan Family. Lee Horsley as an (890's gunfighter who becomes the guardian of his sister's four chil- Sunday dren. Returning at 8 to 9 p.m. is 48 Hours, with Knots Landing airing at I0 -II p.m. ABC CBS NBC The CBS Friday night schedule is un- changed, with Beauty and the Beast, one of the few successes from last season, returning The Magica Incredible World of at 8 -9 p.m., followed by the established Dal- Sunday 60 Minutes (CBS News) Disney las at 9 -10 p.m. and Falcon Crest at 10-11 Sn- (Reeves) (Disney)' p.m.. CBS's Saturday night leads off with Dirty Dancing. The comedy, at 8 is set airing -8:30, Family Ties in the mid -sixties and is about two young A (UBU/ adults from different backgrounds who work Romance' Murder. She aramount) together ' Wrote at a summer resort. Another new (Universal) á*- Phoeniw Day by Day comedy, Close to Horse, premieres in the New Abrid) `fix ^,t ß.1e (UBU/ 8:30 -9 p.m. position. The series follows a <1, ìj Paramounn father /daughter relationship through the 'Dirty Dancing (CBS) daughter's teen -age years. Tour of Duty re- turns in its 9 -10 p.m. slot, followed by West Providing three of CBS's new shows, the 57th at 10-II p.m. most of any single producer, is GTG Enter-

The Sunday night lineup remains intact tainment, headed by former NBC chairman, . ^day Nhc' Sunday Movie Sunday Night from last season, as two CBS stalwarts return. Grant Tinker. GTG is producing Close to at the Movies 50 Minutes returns in the 7 -8 p.m. time Home, The Van Dyke Show and TV 101. A period, followed by Murder, She Wrote at 8 -9 member of the Tisch family is also provid- p.m. and the CBS Sunday Movie at 9 -11 p.m. ing programing to the network. Steve Tisch

Thursday Friday Saturday

ABC CBS NBC ABC CBS NBC ABC CBS NBC 8:00 8:00 8:00 The Cosby Perfect Dirty Show Strangers Dancing 227 (Carsey- (Miller- (Uéstron/ (Embassy)" Beauty and Sonny Spoon Murphy's Law' Knightwatch 48 Hours Werner) Lorimar) Steve Tisch)' 8:30 8:30 the Beast (Stephen J. 8:30 (New World) (MGM) (CBS News) A Different Full House (Wtt- Thomas/ Cannell/NBC Close to World (Miller- Republic) Prods)." Amen Home (Carson)" (Carsey- Boyettl '(GTG)' Werner) Lorimar) 9:00 9:00 900 Golden Girls Cheers Mr. Belevedere (Witt- Thomas- (C -B -C/ Something is (Fox) Tour of Duty Harem Paradise Paramount) Out There Dynasty' Dallas (Zev Braun/ Disney) 9:30 (Shapiro/ 9:30 (Columbia 9:30 (Roundelay/ (Lorimar) New V,brld) Spelling) Lorimar)' Just the Ten Pictures Empty Nest Dear John Television)' (wilt-Thomas- of Us" Saturday (Paramount)' (Warner) Hanis'Disne ' Mystery 10:00 10:00 10:00 Movie' (Universal)

Heartbeat" Knots L.A. Law Falcon Crest Miami Vice Hunter 20/20 West 57th 10:30 (Shapiro/ Landing (20th Cen. 10:30 (Mann/ 10:30 J (ABC News) (Amanda/MF/ (CBS News) (Stephen Spelling) (Roundelay/ Fox) Lorimar) Universal)" Canners MF /Lorimar)

11 :00 11:00 11:00 I J TOP OF THE WEEK

of The Steve Tisch Co., which is co- produc- last week, ABC Entertainment President Charmings and a movie. All are gone. er of Dirty Dancing, is the nephew of Laur- Brandon Stoddard talked of the continuing ABC's Friday will lead off with the re- ence Tisch, CBS president. inability of Moonlighting producer Glenn turning Perfect Strangers and Full House. o Caron to supply the normal 22 episodes per At 9 p.m., Mr. Belevedere returns, followed season. "I don't think the problem will be by Just the Ten of Us at 9:30 p.m., which At ABC, the network will counterprogram eliminated," said Stoddard, although he ex- had a midseason trial on Tuesday at 8:30 Sundays at 7 p.m. with Incredible Sunday, pects the output next season to be a little p.m. 20/20 returns at 10 p.m. from the same team, headed by Woody better than the 13 episodes of last season. At Saturday marks the return of Columbo,' Fraser for Reeves Entertainment, that pro- 10 p.m. on Tuesday, thirtysomething returns with Peter Falk reprising his role as the duced That's incredible! from 1980 to 1984. to the schedule. rumpled detective. The series will be part of ABC's Disney Hour is moving to NBC in a Wednesday remains largely intact, start- the new ABC Saturday Mystery Movie, different form. At 8 p.m., the canceled ing off with Growing Pains at 8 p.m. and which will feature three rotating series that Supercarrier is being replaced by A Fine Head of the Class at 8:30. Wonder Years air each week at 9 -11 p.m. William Link, Romance from IndieProd (in association moves to a new time at 9 p.m., and Hooper - the executive producer of the original Co- with Phoenix Productions and New World), man moves back a half -hour to 9:30 p.m. lumbo series, which aired on NBC in the described as a "homage to the screwball China Beach will stay at 10 p.m. 1970's, will return to serve as executive' comedies of the 40's." Rounding out the Thursday will kick off with a new crime producer of all three series within Mystery night is a movie from 9 to 11. drama at 8 p.m., Knightwatch, from MGM. Movie for Universal. Burt Reynolds and Lou Monday remains the same with the re- That will be followed by Dynasty at 9 p.m., Gossett Jr. will star in the other two rotating turning MacGyver and Monday Night Foot- which is moving from Wednesday. Heart- series. ball. beat also moves from Wednesday to Thurs- Leading into the new mystery wheel will On Tuesday, after Who's the Boss? and day, at 10 p.m. Canceled are Probe, Hotel, be the new Murphy's Law from New World, Roseanne, Moonlighting will return at 9 and Buck James. Last season, ABC pro- starring George Segal as an unconventional p.m. Speaking to advertisers in Ncw York gramed Thursday with Sledge Hammer, The insurance investigator.

NBC sweeps May sweeps in record style Network wins by biggest lead 37.9 rating /68 share. ever: tops in regular, made -fors, The three -network ratings had been down specials and mini- series 5% from the year before in February's sweeps, and November 1987's ratings had In a performance reminiscent of the glory been off 10% from November 1986. days of CBS Television, NBC took the May Of importance to network affiliates look- sweeps with the largest margin in a sweeps ing for strong prime time performance to period in modern TV times, dominating enhance their late local news audience was regular programing, made -for -TV movies, NBC's strong margin over both CBS and specials and mini -series, as well as demo- ABC during the local news lead -in period. graphic categories for women and men un- NBC won the Monday -to- Friday, 10:30 der 54. p.m. -II p.m., period with a 15 rating/26 The network has won 12 of the last 13 share, a 15% margin over CBS's 13.1/23, sweeps periods, losing for the first time in and 19% ahead of ABC's 12.6/22. It won nearly three years to ABC last February the period Monday -to- Sunday with an even when that network covered the 1988 winter wider margin over second -place CBS. Olympics. Among the top 30 shows, NBC's Cosby NBC won the May race with a 14.9 spin -off, A Different World, won first place rating /26 share, 24% ahead of its nearest with a 22 rating/38 share, compared to rival, CBS, which registered a 12 rating/21 Cosby's 21.9/40. share, according to an NBC analysis of The remainder of the top five slots also NTI peoplemeter ratings for the NBC s'Different World.' the number -one series went to NBC, with Cheers tying Cosby on a Nielsen's of the May sweeps April 28 -May 24 sweeps period. ratings basis with a 21.9/36. Night Court In the race for second, however, third - the downward trend for three -network rat- was fourth with a 20.5/33, followed by place ABC was able to close the gap behind ings was reversed in May when the com- Golden Girls (20/37). CBS, picking up 4% in ratings over last bined Nielsen rating was up 2% to 38.6, CBS's top -ranked show, in sixth place year's May sweeps with an 11.7/20, while with a 67 share, compared to May 1987's with a 18.2/31, was Murder, She Wrote, CBS dropped 4%. NBC gained 5% over last followed by NBC Sunday Movie (17.8/28), May's sweeps ratings. NBC's Amen (17.7/33) and CBS's 60 Min- ABC also maintained its demographic ad- May sweeps utes (17.6 /35). Tied for 10th place with 17.2 vantage over CBS in all under-54 categor- Top 10 regular programs ratings were NBC's Monday Movie and G.A. ies, although CBS remained first in the 55- Law and ABC's Who's the Boss ?. and -older category, followed by NBC, then Rail: Rarng Slipping out of the top 30 were NBC's ABC, according to ABC. 1. Different World N 22.0 38 Family Ties, which in last May's sweeps won program category 2. Cosby N 21.9 40 had registered first in its Thursday time slot, NBC the regular Cheers N 21.9 36 handily with a 15.1/26, a 26% margin over 4. Night Court N 20.5 33 and ABC's Moonlighting. CBS's Dallas CBS's 12/21. ABC came in a close third 5. Golden Girls N 20.0 37 slipped from sixth last May into a tie for with an 11.9/20. NBC took first place on 6. Murder, She Wrote C 18.2 31 18th with a 16.2/28, while last year's fifth - Monday, Thursday and Saturday nights, 7. NBC Sunday Movie N 17.8 28 place Growing Pains on ABC fell into a tie with CBS taking Friday and Sunday and 8. Amen N 17.7 33 for 21st with a 14.9/27. 9. 60 Minutes C 17.6 35 movie category, ABC Tuesday and Wednesday. 10. Who's The Boss? A 17.2 31 In the made -for-TV According to ABC, its regular program L.A. Law N 17.2 29 CBS's special, long -form Magnum P.I. ratings for the sweeps period were up 10%, NBC Monday Movie N 17.2 27 overwhelmed the competition with a 32/48. while NBC's were up 3% and CBS's were Based on NBC Research analysis of NTI People Meter But NBC's overall average of 18.1/29 was down 12%. Ratings for May 1988 sweeps (April 28 -May 25). well ahead of CBS's 14.9/24 and ABC's Good news for all three networks was that 14.7/23 (with just one entry, A Whisper

Broadcasting May 30 1988 TOP OF THE WEEK 1 Kills). ahead of CBS's 12.8/21 and ABC's 12.7/21. There, led the pack of five during the NBC took four of the top five made-for NBC had second- and third -place specials, month, beating ABC's Bourne Identity slots with Perry Mason (22.6/35), Incredi- with Bob Hope (19/31) and Unsolved Mys- head -to -head with a 19.2/30, compared to ble Hulk (20.2/33), Taking of Flight 847 teries (17/28), followed by ABC's Ameri- the latter's 18.5/30. ABC's Baby M fin- (19.7/31) and Desperado (15.4/26). can Comedy Awards (16.8/28) and CBS's ished third with a 16.3/26, and its Onassis ABC's Barbara Walters May special led leading entry, Miss Universe Pageant was fourth with a 13/20. CBS's mini -se- the specials category with a 20/32, although (15.6/24). ries, Shadow on the Sun, lagged well be- again NBC's average 14.7/25 remained NBC's mini -series Something Is Out hind with a 9.1/15. Live from Moscow: the Reagan- Gorbachev summit Fifth Estate begins coverage of historic meeting, citing cooperation of Soviet hosts: major news not expected, but journalists hope they are ready for surprises

America was being inundated last week with the history, culture, military preparedness and politics of the Soviet Union, as the four major television networks geared up for the fourth summit meeting between President Ronald Reagan and General Secretary Mik- hail Gorbachev. This week, with the summit under way, the networks' attention has be- come even more intense. There was to be heavy live coverage yesterday (Sunday) morning, when the President arrived in Moscow. The morning shows were to begin Rather, Kuralt inside Kremlin broadcasting out of Moscow today (May 30), and the ABC, CBS, NBC and CNN said, "The Soviets are so into glasnost there anchors are operating out of booths built on is access to things never seen before. We terraces of the Rossiya hotel, overlooking Jennings on balcony of Rossiya hotel: Kremlin, Cathedral of St. want to take advantage of that." CBS, for Red Square and the Kremlin. Basil in background instance, has been broadcasting pictures Major news is not expected. But the fact from inside the Kremlin of religious and art of a summit itself still ignites the imagina- television pictures from Moscow to earth objects rarely seen in the West. tion of journalists, even a summit that is the stations around the world. Alone among the Charles Kuralt, of CBS's Sunday Morn- fourth between the American President and American outfits, CNN is using both a Sovi- ing and On the Road (or Trans -Siberian Ex- the Soviet leader. Adding point to the inter- et uplink and a transponder on a Soviet press, last week), is co- anchoring with Rath- est is the fact that the first American Presi- Intersputnik satellite, for relay to CNN er the "Inside the Kremlin" pieces, which dent to visit the Soviet Union in 14 years is headquarters in Atlanta. are illustrated with pictures that Bettag said Ronald Reagan, who early in his Presidency But that does not mean things have gone make the Kremlin-an Alcatraz on the out- denounced the country as the "evil empire." smoothly. ABC News's Mike Duffy, senior side "like Versailles on the inside." And although Joe Angotti, NBC vice producer of the network pool, expressed -look The pictures were taken by a crew from president for elections and special broad- exasperation last week with the apparent Tokyo Broadcasting System. Bettag said casts, was probably reflecting the views of inability of the Soviets to keep promises-as TBS had talked to the Soviets for three years most of his colleagues in Moscow when he in lighting the Kremlin at night for televi- before getting permission. TBS and CBS described the summit principally as "a cere- sion pictures, for instance. "They promised have had a close relationship for 30 years, monial thing," he and others in Moscow are us lights a month ago, but each night, the during which time the organizations have sensitive to what he said is its "potential for lighting was postponed." Apparently, there frequently exchanged material. surprises." The networks -ABC, CBS, and was a jurisdictional dispute between the NBC with between 65 and 75 people each, Kremlin and city officials. Finally, last The story is not limited to television, of and CNN. with 55 -hope they are prepared Wednesday, the lights were turned on-but course. Besides the commercial and non- for anything. So do the crews sent over by in what Duffy described as a "slapdash fash- commercial radio networks represesented in Conus and The MacNeil /Lehrer NewsHour. ion." ABC had to supplement the lighting Moscow, the Voice of America has sent a One of the big substories out of the sum- with its own equipment. crew -including three reporters from the mit is the unprecedented spirit of coopera- Last week, Duffy was waiting delivery on USSR division -to cover the summit, as tion the network executives say their Soviet a Soviet promise to permit ABC, CBS, have a couple of U.S. stations. W.112-Tv hosts are demonstrating. Said Angotti: NBC and CNN correspondents to enter the Detroit's J.P. McCarthy, who has been host "There is an eagerness to help, and less fear Kremlin to do stand -uppers in Cathedral of the top morning show in the Detroit and suspicion about what we're doing" than Square, outside the Kremlin palace, on Sun- market for years, is doing his 6- to- 9 -a.m. was the case in 1984, when the Today show day, when the President was to arrive. Duffy (2 -to -5 p.m. Moscow time) program from broadcast from Moscow for a week. Of the said the Soviets had promised "easy access Moscow all week, while WEEI(AM) Boston six satellite paths out of Moscow, for in- to the Kremlin." But as of last Friday, he was has dispatched John Rodman, vice president stance, three employ earth stations supplied waiting for delivery on the promise and did for news and programing, and reporter An- by Los Angeles -based 1DB Communica- not appear confident the Soviets -whose drea Cameiro. They covered the Washing- tions Group Inc. that are independent of concern about security is considerable- ton summit for the station last December. Soviet control. IDB is also providing com- would acquiesce. However, ABC News's The Moscow portion of the story will end pressed video return feeds, which make it Walter Rodgers, pressing his luck, tried for on Thursday, as far as the television net- possible for the broadcast journalists in access for a live piece for Good Morning, works are concerned. The President flies to Moscow to view the pictures being transmit- America from inside the Kremlin on Friday Lcndon that day for a stopover to brief ted to the U.S. All told, eight satellites of (May 27). and got it. Prime Minister Margaret Thatcher on his the International Telecommunications Satel- Still, as Tom Bettag. executive producer talks with Gorbachev. The network journal- lite Organization are being used to transmit of The CBS Evening News with Dan Rather, ists will be broadcasting right behind him.

Broadcasting May 30 1988 1 TOP OF THE WEEK I CBS wins '92 winter Olympics for $243 million Network outbids ABC; has not carried games since 1960; price is under ABC tab for this year's games

CBS returned the Olympics to their place of origin on television last week with a win- ning bid of $243 million for the next winter games, scheduled for Feb. 8 -23, 1992, in Albertville, France. The CBS buy includes 16 nights of prime time programing, with a total of more than 100 hours of programing; it also includes radio rights. CBS was the first TV network to carry the Olympics, in 1960, when it broadcast the winter games from Squaw Valley, Calif., and the summer games from Rome. Walter Cronkite anchored the Squaw Valley games, which featured Jim McKay, Dick Button, Bud Palmer and Chris Shenkel as announc- ers. CBS paid $50,000 for the winter games that year and $350,000 for the summer it will games. Although be 32 years between L to r: Pound, Pilson; Michel Barnier, co- president, Albertville Olympic Committee (AOC); Un Yong CBS's Olympics coverage, the network has Sim, member, IOC broadcast committee; Jean Claude Killy, co-president, AOC; Jean Albert bid on games during that period. Corrand, executive director, AOC The minimum bid for the 1992 summer games in Barcelona, Spain, is expected to be about $300 million. Bidding will likely to get back to the number-bne position" in Pandora's boxy that such a profit- sharing be held soon after the conclusion of the 1988 ratings, said Tisch. The acquisition of the agreement opens up. NBC purchased the summer Olympics in Seoul, South Korea. Albertville games is part of an "all -out as- 1988 summer games in Seoul on a profit- 4 CBS's winning bid topped an NBC offer sault" by CBS on the events and programing sharing basis. of $175 million plus a percentage of net- needed to return it to first place, Tisch said. Tisch said that based on CBS predictions work revenue over $325 million. ABC, Among the benefits CBS will accrue from of profitability, the difference between which has carried IO of the last 12 games, the buy, according to CBS Sports President NBC's proposed payment and CBS's was 4 May Neal Pilson, would be a boost in prime time not much. Even if the CBS bid works out to 22, two days before the May 24 bidding ratings, the removal of the problem of pro- more than NBC's, Tisch said, "we can risk process, objecting to the International graming against the games and the natural $10 million -$15 million" given CBS's "very Olympic Committee's method of auctioning promotional opportunity CBS would ac- strong financial position." the games. The sale of the 1988 Calgary quire for the rest of its schedule. Pilson said last week that although he has winter games involved six rounds before That CBS was very interested in the discussed such a package with cable chan- ABC finally topped NBC's offer with a price games was known, as was its interest in nels, he "came to the conclusion that [CBS] of $309 million. The IOC began the bidding defraying part of the cost of the games by did not need to negotiate" a price for the for this year's games at $200 million. spinning off a package of events to a cable games with a cable deal in place. If it can ABC did, however, make a joint bid of service (BROADCASTING, May 23). In light create such a package, something Pilson $500 million for both the 1992 winter and of the $65- million loss incurred by ABC in said could prove difficult given the winter summer games. The chairman of IOC its broadcast of the Calgary games, many games' schedule, CBS will decide whether 4 broadcast negotiations, Dick Pound, called were surprised at the CBS price last week. to sell it to a cable service within the next six the ABC decision to withdraw from the Pilson was the CBS executive most re- to eight months. "The door is open" on a bidding for the winter games "incomprehen- sponsible for putting together the bid. cable package, he said. sible." Pound said that the IOC "didn't want CBS /Broadcast Group President Gene Jan- Bob Wussler; senior executive vice presi- to set an impossibly high" minimum bid kowski said that based on Pilson's track dent at 'Rimer Broadcasting System, said since it knew that ABC's price for the Cal- record of making a profit on the sports rights last week that TBS continues to be interest- gary games was "aberrational." he has negotiated, Jankowski had confi- ed in acquiring part of the Olympic package, In contrast to the six rounds of bidding dence that the Albertville Olympics would but said there had been "no discussions" as that led to ABC's $309- million buy of the also make money. of last week with CBS. Calgary winter games, the sale of the Al- As for whether the six -hour time differ- With the six -hour time difference between bertville games took only one round and ence between Albertville and the East Coast Albertville and New York, all of the prime about an hour. will depress ratings of the games, CBS re- time broadcast of the games will be tape The CBS price for the Albertville games search for the bid showed viewers do not delayed. Pilson said that CBS would explore marks the first decrease in winter Olympics watch "high -profile events" such as figure opening its morning schedule to carry after- rights. In 1984, the games in Sarejevo went skating or downhill skiing simply to find out noon events live. for $91.5 million; the 1980 Lake Placid the gold medal winner. Instead, the research CBS also expects to be an active player games went for $15.5 million, and the 1976 shows viewers watch to see the beauty of the for the Barcelona games. The network said Innsbruck games cost $10 million; all were particular sport, making the delayed broad- it could achieve economies in the production carried by ABC. cast of those events less of a worry. The of the Barcelona games since it would have CBS President and Chief Executive Offi- delay will become a problem for CBS when some of the necessary equipment and facili- cer Laurence Tisch said that he was "de- it comes to competitive sports such as hock - ties at the ready to move from Albertville. lighted" that CBS won the games with its ey, the research showed. Forty percent of CBS executives said last week the net- "very realistic bid," adding that CBS should ABC's broadcast of the Calgary games was work would be very interested in acquiring achieve "modest profitability." Even in the tape- delayed. the 1994 winter games, which will be sold in event that CBS should only break even, Asked whether CBS should have consid- 1990. As of 1994 the winter and summer Tisch said that he would still be "delighted." ered a profit -sharing provision as did NBC games will be separated by two years, rather "I've stated many times that it is my goal in its bid, Tisch said: "I don't like the than running in the same year. TOP OF THE WEEK preferences for women and minorities. The ban on VHF -UHF station swaps would also continue. Wing, a Washington communications at- torney with Hogan & Hartson, and Holmes, head of the FCC Mass Media Bureau's poli- cy and rules division, were nominated to fill the two Republican vacancies last year, and it has been uncertain when, and even if, they would be confirmed. In March Hollings said he would vote against both Wing and Holmes (BROADCASTING, March 21, 1988). Last week the senator told BROADCAST- on the Wing Holmes ING that no action was scheduled nominations. However, he said the matter bleak for Wing, Holmes was in the hands of Senator Daniel Inouye Chances (D- Hawaii), who chairs the Communica- Hollings opposition looks Nor are the prospects considered good tions Subcommittee. Inouye could not be to defeat nominations that the White House will exercise its option reached for comment. Hollings later told to name them to the commission through a reporters he did not think the nominations The FCC may remain a three -member agen- recess appointment. according to those would move this year. cy until a new administration arrives in close to the matter. A deal between the White House and Washington next year. Based on comments Hollings. who chairs the Appropriations Senate to bring up Wing while bypassing made by Senate Commerce Committee Committee's subcommittee with jurisdiction Holmes was believed to be in the works Chairman Ernest Hollings (D -S.C.) to re- over the FCC, also revealed he is seriously several weeks ago, but the White House last porters last week, FCC nominees Susan considering including various broadcast week insisted there was no deal. According Wing and Bradley Holmes are not likely to policy provisions in the FCC's fiscal 1989 to a White House source, Chief of Staff be confirmed. appropriations bill, including reimposition Howard Baker called Hollings several times Furthermore. last week a letter from Holl- of the agency's antitrafficking rule, prohibi- to urge consideration of both nominations. ings to Commerce member Pete Wilson (R- tions of relaxation of broadcast- crossowner- But, the source added, "we'll take whatever Calif.) was "discouraging" about the pros- ship rules and, possibly, must-carry lan- we can get." The source also said there was pects for any proceeding on the two, guage. Additionally, Hollings would extend interest in moving Wing because she is according to Wilson's office. Wilson wrote current legislative restrictions on the agency named to a term that would expire at the end Hollings calling for a vote on Holmes's to prevent it from tampering with its dis- of June, while Holmes's appointment would nomination. tress -sale and tax certificate policies and its not expire for another year. Dissent in public broadcasting: who controls purse strings? Senate proposes amendments that would reroute CPB Program Fund dollars to stations: CPB charges 'breach of faith' by PBS, NAPTS, which support proposal The executive committee of the Corporation for Public Broadcasting's board of direc- tors-in what PBS President Bruce Chris- tensen described as a "wounded reaction" - last Wednesday (May 25) adopted a resolu- tion urging the withdrawal of proposed amendments to the I99I -93 CPB reauthori- zation bill. The amendments. not yet pre- sented in written form. would rechannel directly to noncommercial TV and radio stations much of the federal funds spent by Ledwig Gutin CPB on national programing. the Senate Communications Subcommittee staff con- the analysis of information -much of it pro- fications argues that the "stations could well firmed. vided by CPB -about the structure of the use these funds to purchase programs like The rechannelled funds would still be system. The staff's job is to initiate, she Leave It To Beaver." The amendments earmarked for national programing, but said, "but we cannot just go over Senator "could speed up the 'creeping commercial- each station, rather than CPB's Program Inouye; it was he who got the ball rolling by ization' of public television programing that Fund process, would decide which national asking, 'Hey, what is going on with public Congress recently criticized," the statement programs to support. According to CPB, if broadcasting" " Daniel Inouye (D- Hawaii) said, adding that, in radio, "major pro- the amendments were in effect during fiscal is chairman of the subcommittee. grams, particularly for underserved audi- year 1989 (they wouldn't be until 1991), the An unusually demonstrative CPB presi- ences, could be eliminated by marketplace approximately $34- million Program Fund dent, Donald Ledwig, at a press conference forces." budget would be reduced to about $7 mil- he and Gutin held May 26, questioned the In a major difference of opinion, the ex- lion. likelihood that the stations would "reaggre- ecutive committees of both PBS and public "The subcommittee initiated this," said gate" the national programing funds proper- TV's lobbying arm, the National Associ- the subcommittee's Antoinette Cook in re- ly without CPB leadership. Noting that the ation of Public Television Stations sponse to CPB Chairman Howard Gutin's current Station Program Cooperative, ( NAPTS), last week adopted resolutions ex- statement that the amendments must have through which public TV stations decide pressing "general support of the amend- been the result of influence outside the Sen- which national programs to support, "has no ments." Responding to CPB's charge that ate. The ideas in the amendments "were not minority programs in its pool for fall 1990," support of the amendments by public broad- handed to us," she said, but are the result of a CPB statement on the amendments' rami- casters constitutes a "breach of faith," PBS's

Broadcasting May 30 1988 94 I I TOP OF THE WEEK i I

Christensen noted that the idea of passing only the 1% change. $33.55 million through existing mecha- more money on to the stations had been But, according to CPB, the radio business nisms." voiced by many people inside and outside plan is still untested. Under the amend- Aside from having less money to spend, the system, before and after public broad- ments, Ledwig said, if, for example, the CPB would be steered toward only new casting's 20th anniversary celebrations last stations proved unwilling to support a pro- programing by two other elements of the fall. gram important to public broadcasting's proposal. CPB could not fund any program "I am surprised that [CPB] is so exercised mandate, CPB would not be able to assure beyond four years, and the programs would about this and did not seem to see it would the program's survival. have to meet one or more of these criteria: be on the minds of the subcommittee. I The changes on the TV side, modeled on serve unserved or underserved audiences, certainly don't see it as a breach of faith," the radio business plan, Cook said, would involve creative risks, have difficulty ob- Christensen said. "CPB deserves credit for be more significant. "A lot of careful taining other funds or involve innovative leadership," he said, "but leadership doesn't thought went into the radio plan, and it's formats. always determine what ends up on the air." working," she said. Currently the TV split is The proposal additionally would put an Without station support, the PBS president 75% to CSG's and 25% to CPB's Program end to CPB's practice of signing contracts said, CPB would have stopped funding the Fund and other projects. The amendments, with producers and instead provide funds programs for which it now takes credit. said Cook, would make the split 75% to through grants, as do "the National Endow- NPR President Douglas Bennet also CSG's, 20% to NPPAF's and 5% to CPB. ment for the Arts and other federal agen- called CPB's "breach of faith" charges "in- CPB's share, Cook said, would still be cies," said Cook. CPB's administrative ex- appropriate [and] unfounded. Since the more than it currently spends on new pro- penses would be capped at 4% of the NPR business plan [through which most grams. Part of the desired results would be previous year's budget, and interest income radio money goes directly to the stations an increased focus at CPB on new pro- obtained from CPB's appropriation would already] was adopted," he said, "public ra- grams, she said, adding that the stations' also have to be allocated to the stations. dio has proved its ability and desire to reag- commitment to funding ongoing programs Finally, the amendments would also cap gregate the federal contribution to provide is already established. In FY 1989, said CPB's system support budget at 6%, a high- an informational and cultural service to a PBS, of the $34 million in CPB national TV er figure, said Cook, than has ever been cross section of the American people. The program production funding, $27.85 mil- spent. proposed legislation simply codifies the way lion is allocated to programs for which "sta- Markup of the bill, said Cook, would public radio has operated for the past two tions presently aggregate an additional "probably occur in late June." years." Gutin's statement that the measures could be "a blatant act of television child neglect," was "imprudent and inaccurate," said Chris- Projects to cost NAB extra $1 million; tensen, noting that the stations have invested $10 million in children's programing in fis- board to vote on raising dues cal year 1988. In addition to expressing the belief that The National Association of Broadcasters is facing some major financial hurdles the same level of support in minority, chil- with more than $1 million in unbudgeted projects this year. It hopes to cover those dren's or public affairs programing might expenses without draining its budgetary reserves. Most of the costs are from the disappear, Ledwig was also adamant in his $700,000 NAB has committed toward the establishment of an Advanced Television assertion that the proposal would create a Test Center, $300,000 for its share in a pro -radio public awareness campaign and CPB with "total responsibility without com- $150,000 for an AM improvement project. As a result, the association is considering mensurate authority. Who will answer to raising dues to make ends meet, but no final decisions will occur until the NAB's joint Congress for the way the money is spent?" board of directors convenes June 21 -24. he asked. But Christensen pointed out that According to NAB President Eddie Fritts, the board will reevaluate the dues "CPB has already been answering to Con- structure, which has been in place for more than four years. He said the radio and gress" for 75% of federal funds currently television membership committees have been exploring several options. For radio, given to the [public TV] stations in the form dues are of unrestricted Community Service Grants based on voluntary guidelines and categories of revenue. NAB might (CSG's). reduce the categories and increase the minimum dues radio stations pay, he said. Fees for television members are based on market Currently, on the radio side, 71% of funds size, but discounts are provided for classes go directly to stations in the form of Com- different of stations. One proposal calls for reducing the munity Service Grants (CSG's), which the amount of discounts. These reductions, however, would be gradually phased in, stations can spend as they wish; another Fritts said, resulting in revenue increases of between 3% and 5 %. If the board 22% also goes directly to stations, as Na- approves the proposed changes, the new dues would not take effect until January tional Program Production and Acquisition 1989 for television and April 1989 for radio. Grants (NPPAG's), which must be spent on Fritts said that NAB is willing, at some point, to finance the projects through its national programing; CPB decides how to budget surplus. However, NAB does not want to deplete that source. At an NAB spend the final 7% on radio. The amend- executive committee press briefing last week, Joint Board Chairman Wallace ments would change the radio percentages Jorgenson of Jefferson -Pilot Communications emphasized the importance of the by one percent-70% to CSG's, 23% to new undertakings: "We have no other choice but to get HDTV up and running, and NPPAG's and 7% to CPB. radio needs help." Jorgenson said NAB might also explore an industrywide fund- The radio stations have not always re- raising initiative to help support the projects. ceived the lion's share. Before a CPB loan The awareness campaign for radio is part of an overall $1.1- million proposal by helped NPR out of its near bankruptcy earli- the so- called Radio Futures Committee formed by NAB and the Radio Advertising er this decade, much of the funds went to Bureau. It is being organized by Warwick Advertising, New York, which made a NPR. The current "business plan," put in presentation last week in Washington. place to begin fiscal 1987, was the joint As for AM improvement, NAB Radio Chairman Jerry Lyman of RKO Radio said The what solution to NPR's Bennet called a Research Group, headed by Bill Moyes, was working on a strategic study to identify part due to funds crisis in being too central- the public's attitude toward AM radio, to determine "why people are not listening." ized. "We definitely think the business plan The results will be presented at NAB's Radio '88 Convention in Washington in is working," said Bennet. "We're very September. Another facet of the study includes funding a design for a new "super" pleased with what's happening in radio" radio receiver that would incorporate all of the latest consumer radio advancements. under the system as it stands. The amend- ments would codify the business plan with

Broadcasting May 30 1988 COMPANIES IN ELECTRONIC COMMUNICATIONS

A.M.E. Inc. Aaron Spelling Productions o American Cablesystems o American Family o Arvin Industries o A.H. Belo o Burnup & Sims o Business Men's Assurance o C -TEC Corp. o Cablevision Systems o Capital Cities /ABC o CBS o Centel Corp. o Century Communications o Chris -Craft o Columbia Pictures Entertainment o Comcast o Comsat o CVN Cos. o Disney o Dow Jones & Co. o Dun & Bradstreet o Durham Corp. o Eastman Kodak o Financial News Network o Foote Cone & Belding o Gannett Co. o GenCorp o General Electric o General Instru- ment o Great American Communications Corp. o Grey Advertising o Gulf +Western o Harris Corp. Home Shopping Network o Infinity Broadcasting o Interpublic Group o Itel Corp. o Jacor Communications o Jefferson -Pilot o King World o Knight -Ridder o Lee Enterprises o Liberty Corp. o LIN o Lorimar Telepictures o M /A -Com Inc. o Maclean Hunter Malrite o Mark IV Industries o MCA o McGraw -Hill o Media General o Meredith Corp. o MGM /UA Communications o Energy Re- sources o 3M o Motorola o Multimedia o New World Entertainment New York Times o News Corp. o Oak Industries o Ogilvy Group o Omnicom Group o Orion Pictures o Outlet Communications o Park Communications o Playboy Entertainment o Price Communications o Pulitzer Publishing o QVC Network o Reeves Communications o Reuters o Rogers Communications o Saatchi & Saatchi o Scientific -Atlanta o Scripps Howard o Selkirk o Stauffer Communications o TCA Cable TV o Tektronix o Tele- Communications Inc. o Telemundo o Time Inc. o Times Mirror o Tribune o Turner Broadcasting o TVX Broadcast Group o United Cable TV o United Television o Varian Associates o Viacom o Warner Communications o Washington Post o Western Tele- Communications o Western Union 0 Westinghouse 0 Westwood One 0 Zenith MERV GRIFFIN ENTERPRISES KING * A ung Catustua Patins FIII<541r1OWIIT 85 stations planning a knockout future Renewed through the 1991-1992 season

STATION REP OWNER AFFILIATE WI_ti, Chicago Cap Cities /ABC Cap Cities /Ali(: ABC WPVI, Philadelphia Cap Cities/ABC Cap ( :ities /ABC ABC KRON, San Francisco Petry Chronicle Broadcasting NBC WNEV, Boston TiaRep New England leevision CBS W I)IV, Detroit Petry Post-Newsweek NBC WFAA, Dallas lHeRep lìelo Corporation ABC WJLA, Washington, D.C. Petry Allbritton Cumnt. ABC KI IOC, Houston lEleRep Iklu Corlwratiun CBS WEWS, Cleveland Blair Scripps I Rowan( ABC WAGA, Atlanta Storer Gillett Broadcasting CBS W1SIP, Tampa HRP Gnat American Broadcasting ABC KOMO, Seattle Katz American Fisher Broadcasting ABC WCCO, Minneapolis -Ii k,Rep Midwest Communications CBS W PXI, Pittsburgh TeleRep Cox Broadcasting NBC KSDK, St. letuis Katz Multimedia NBC KTSP, Phoenix II RP Gnat American lintadcasting CBS KXT V, Sacramento 1èleRep Beh o Corporation CBS WMAR, Baltimore TeleRep Gillen Broadcasting NBC WTNH, Hartfnai Blair Cook Inlet Comm. ABC K(:Sl: San Diego Gillett Sales Gillett Broadcasting NBC KOIN, Portland FIRE' Lee Enterprises CBS W FTV, Orlando TeleRep Cox Broadcasting ABC KC V,, Kansas City MM'l' Meredith Corporation CBS WCPO, Cincinnati Blair Scripps Howard CBS WTMJ, Milwaukee MMT Journal Communications NBC \VSM \; Nashville MMT Gillett Broadcasting NBC WSOC, Charlotte TeleRep Cox Enterprises ABC WWI., New Orleans Katz la viola University of the South CBS WIDS, Gnrnville/Spananburg HRP Anchor Media ABC WRNS, Columbus Blair Dispatch Printing CBS W'lVD, Raleigh Cap Cities /ABC Cap Cities/ABC ABC KWTV, City lèleRep Griffin Television CBS WZZM, Grand Rapids Katz Price Communications ABC WKBW, Buffalo Blair Queen City Broadcasting ABC WMC, Memphis Blair Scripps !Iowan" NBC K IVX, Salt lake City MMT L sited Ric-vision ABC KMOL, San Antonio MMT I Inked Television NBC WPRI, Providence IIRP Knight- Ridder ABC WVEC Nortblk TeleRep Belo Broadcasting ABC WI.KY, Louisville Katz Pulitzer Broadcasting ABC WI11O, Dayton TeleRep Miami Valley Broadcasting CBS WGHP Greensboro-High Point 11:1e1(ep lift Broadcasting AB( WSAZ, Charleston- Huntington Katz American lee Enterprises NB( WPEC, West Palm Beach Katz Photo Electronics ABC WXEX, Richmond Katz Nationwide Communications AB( '1111, Sh1evenorl Katz KTB\ Inc. ABC WAI.A, Mobile- Pensacola IIRI' Knight -Ridder NB( KWCH, Wichita lleRep Kansas Broadcasting System ( :BS K FSN, Fresno Cap Cities /ABC Cap Cities/ABC ABC: WIOL Toledo \I\ir Cosmic.; Broadcasting CBS Wm', Gnon hay 'IMeRep Midwest Communications ABC WDBJ, Roanoke IIRP Schur. Communications CBS KEN'S, Paducah Katz Continental American Family Rn tadcasting CBS K W W L Cech r Rapids Blair American Family lin zadeasting NB( KWQC, Quad Cities Blair Palmer Communications NB( KY1V, Springfield, MO Blair Schur Communications NB( WAFT, Jackson, MS MMT Price Communications CBS WYTV, Youngstown Seltel Youngstown Broadcasting Cu. ABC WAFT Huntsville Blair American Valley Broadcasting NBC WIS, Columbia, SC I IRI' Commis Broadcasting NBC WFIE, Evansville IIRP Ctr'mt os Broadcasting NBC WAFII, Baton Rouge Katz Continental WAFIi Television. Inc. CBS KOLN, Lincoln MMT Busse linoadcast ing CBS WCTI, Greenville-New Bern Petry Diversified Cumm. ABC KVBC Las Vegas Blair Valley Broadcasting NBC KSFY,, Sioux FaILs Katz Continental News/Press & Gazette ABC WIOC Savannah Katz Continental American Family Broadcasting CBS WAKA, Montgomery Katz Alabama Telecaster CBS WTVQ Rocklin! Adam Young Inc. Winnebago Television Corp. NBC KSBW Monterey- Salinas Blair Gills« Broadcasting NBC KSBY. Santa Barbara Blair Gillett Broadcasting NBC WWAY, Wilmington MIMT Fries Communications ABC: WTVM, Columbus, GA Blair Pegasus Broadcasting ABC, KSNF,Joplin Katz Continental Price Communications NBC KTVN, Reno Katz SatrkesTardan CBS KIA(:, Beaumont Katz Price Communications NBC KFDX, Wichita Falls Katz Price Communications NBC; WTVA, Columbus-llt¡elu Katz Continental WTW\ Inc. NBC WSEE, Erie MMT Keystone Broadcasting CBS K FSM, Ft. Smith Katz Continental NY limes Broadcasting CBS KESQ, Palm Springs Katz Continental HGF Broadcast Corp. ABC WXVT, Greenwood/Greenville Seltel Big River Broadcasting CBS KYEL Yuma Katz Continental Beam Communications NBC WWNY, Watertown Katz Continental United Communications CBS WHAG, Hagerstown Katz Great Trails Broadcasting NBC f

Revenues (000) % Company 1987 1986 Change

1 General Electric $40,515,000 $36,728,000 10.31 2 Eastman Kodak 13,305,000 11,550,000 15.12 3 Westinghouse 10,679,000 10,731,000 -0.48 4 3M 9,429,000 8,602,000 9.61 5 Motorola 6,707,000 5,888,000 13.91 -C"a -.., g,.. Tm 1- Western 4 7 Capital Cities/ABC 4,440,346 4,124,374 7.66 8 Time Inc. 4,193,000 3,762,000 11.46 9 News Corp. Ltd. "' 3,941,660 3,162,213 24.65 1.. Wanner : C o mm u ni c a ti o . 3 403 563 2 848 000.. 19.51 11 Dun & Bradstreet 3,359,164 3,113,351 7.90 12 Times Mirror 3,154,571 2,948,136 7.00 13 Gannett Co. 3,079,447 2,801,497 9.92 14 Disney 2,950,500 2,390,200 23.44 15 CBS 2,762,000 2,808,000 -1.64 ZP:505 ,- 17 Zenith 2,363,000 1,892,000 24.89 18 Tribune 2,159,982 2,029,813 6.41 19 Harris Corp. 2,116,239 2,089,065 1.30 20 J ght- P,idde 2,072,648 1910 650 8.48 21 American Family 1,876,000 1,401,463 33.86 22 McGraw -Hill 1,751,230 1,576,834 11.06 23 Tele- Communications 1,709,400 645,700 164.74 24 New York Times 1,689,598 1,564,663 25 Reuters Ltd. 1,638,400 1,173,500 39.62 17...:x; l';'-* a 27 Centel Corp. 1,475,797 1,369,912 7.73 28 Tektronix 1,388,853 1,352,409 2.70 29 Arvin Industries 1,373,147 995,620 37.92

30 ...WasYúngton Póst_ . 1,315422 1215064 8.26 31 Dow Jones & Co. 1,314,443 1,134,867 15.82 32 Itel Corporation 1,274,000 288,700 341.29 33 Saatchi & Saatchi 1,206,400 652,100 85.00 34 Jefferson -Pilot 1,175,814 1,040,132 13.04 35 General Instrument, 1,155,460 787,862 46.66 ?!> ; , 37 Columbia Pictures Ent. 1,065,987 1,354,989 -21.33 38 Varian Assoc. 1,032,900 893,400 15.61 39 Viacom 1,010,748 919,154 9.96 40. Interpubliç Group. ,ilkii. 970,710 814,427 19.19 41 Lorimar Telepictures 857,260 525,747 63.06 42 Omnicom Group 811,367 753,527 7.68 43 Western Union 801,851 889,192 -9.82 44 Ogilvy Group 738,508 560,132 31.84 45 Media General 715,311 634,627 12.71 rTetwork Wirr lingRINT 89.63 47 Turner Broadcasting 652,419 556,917 17.15 48 Meredith Corp. 624,673 578,353 8.01 49 Sci- Atlanta 513,944 479,633 7.15 50 Rogers Communications 464,300 411,000 12.97

Broadcasting May 30 1988 30 1 1 1

Earnings Profit Earnings P/E ECI 1987 (000) 1986 change margin % per share ratio ECI % rank $2,915,000 2,492,000 16.97 3.20 17.11 7.81 2 8.85 3.52 11.58 1.00 55 1,178,000 374,000 214.97 nn _L J. VN I tJIJ,CJIIIJ V r V,VVV V.1 V V. VN V.VV V.V 918,000 779,000 17.84 9.74 4.02 14.68 2.00 42 308,000 194,000 58.76 4.59 2.39 19.51 3.00 38 356,100 267,400 33.17 7.61 5.76 7.01 21.76 7 279,078 181,943 53.39 6.28 16.46 18.-51 77.33 1 250,000 376,000 -33.51 5.96 4.18 22.10 40.19 4 654,461 197,984 230.56 16.60 3.94 9.94 12.92 17

. . ®.. -s,e a .. . °p ... . ,. . R ._..- 392,999 339,990 15.59 11.70 2.58 18.61 5.00 47 266,491 408,085 - 34.70 8.45 2.06 14.26 11.09 26 319,395 276,404 15.55 10.37 1.98 14.96 11.59 25 455,300 302,400 50.56 15.43 3.33 16.97 10.09 29 136,000 74,200 83.29 4.92 17.74 8.53 98.00 3 137,254 150tX54- -J.C4" ' _,... 5.M T.82 21:43 42.48 -73 (19,100) (10,000) NM -0.81 (0.78) NM 5.00 59 141,537 292,870 -51.67 6.56 1.80 19.24 22.47 18 88,160 68,592 28.53 4.17 1.87 12.33 4.73 64 155163 . . 140 039.;_._ 0 93,300 100,697 - 7.35 4.97 1.16 12.18 2.40 164,794 154,009 7.00 9.41 3.27 15.94 5.12 70 5,600 72,300 - 92.25 0.33 0.04 44.75 71.67 5 160,333 132,227 21.26 9.49 1.96 13.07 5.87 65 205,700 151,700 35.60 12.56 2.12 17.43 7.00 60

...... : o -4*75p0IIr e Ï .".: '9767 `T.75 12:0 155,976 107,876 44.59 10.57 3.59 12.67 8.82 56 25,667 55,131 - 53.44 1.85 0.70 837.50 12.50 45 47,588 41,207 15.49 3.47 2.41 7.57 4.00 84 132,434 100173 32,.20 10.07 10.30 14.39 13.03 46 ,,. .,..; ....:, .. ,s,' e.,,,T.: 203,018 183,362 10.72 15.44 2.10 14.05 0.0 113 8,300 55,700 -85.10 0.65 (0.41) 44.48 21.59 31 73,300 35,100 108.83 6.08 0.72 9.59 45.00 15 147,696 123,113 19.97 12.56 3.72 13.21 10.50 58 66,220 (80,377) NM 5.73 1.88 NM 66.11 9 81700-- 159,300 1.1eMs. -13713,mmeelrO 78,_ 50,656 101,957 -50.32 4.75 0.67 117.86 55.00 14 (4,100) (8,700) NM -0.40 (0.18) I'JM 46.90 19 100,932 45,325 122.68 9.99 ( 7.18) NM 100.00 8 49,297 41,051 20.09 5.08 2.25 13 89 45.00 21 --- - >. (145,294) 4,059 -36`r9.55 -1b.95 (3.Ib) 4. 34,767 (4,077) 952.76 4.28 1.41 13.92 45.00 24 88,059 (531,205) 116.58 10.98 2.58 NM 5.00 89 29,757 26,995 10.23 4.03 2.02 12.87 71.00 16 42,921 17,107 150.90 6.00 1.50 25.83 27.06 41 119,89Fr -1180,49 - 341M5 29M11911,95 1(or (131,208) (187,314) NM NM 5.48) NM 93.62 12 46,079 31,091 48.21 7.38 1.99 10.99 20.02 57 28,399 (7,427) NM 5.53 1.21 10.23 72.38 23 (23,200) 11,900 -294.96 -5.00 (1.43) NM 100.00 20

Broadcasting May 30 1988 31 ID V 1 1 1 1

Revenues (000) Company 1987 1986 Change 51 Business Men's Assurance 455,358 423,437 7.54 52 M/A Corn. Inc. 437,309: 454,853 - 3.86 53 MGM/UA Communications 427,574 355,355 20.32 54 Orion Pictures 426,948 327,638 30.31 55 Multimedia 410,753. 371,799 10.48 56 Mark W Indùstries 402,99W 291,529 38.23 57 New World Entertainment 384,315 188,923 103.42 58 A.H. Belo 381,776 397,233 -3.89 59 Liberty Corp. 377,998 318,443 18.70 11.62 61 Fbote Cone & B. 343,714 326,398 5.30 62 Communications Satellite 333,651 304,917 9.42 63 Grey Advertising 320,630 265,480 20.77 64 Comcast 309,250 130,854 136.33 65 Durham Corp. 299,570 258,235 16.01

a. evision em - . 299,537 150,839 98.58 67 257,412 174,263 47.72

68 C = 253,797 144,401 75.76 69 Lee n èrp ses '. 241,870 223,368 8.28

71 United Cable TV 241,103 209,181 15.26 72 LIN 236,750 195,340 21.20 73 Scripps Howard 234,146 210,548 11.21 74 Burnup & Sims 201,469 197,021 2.26 75 Oak Industries 182,210 151,745 20.08 e 179,805 171,91'1 -4771. 77 Playboy Enterprises 163,687 167,120 - 2.05 78 Century Communications 150,865 72,673 107.59 79 Aaron Spelling Productions 149,962 197,197 -23.95 ... -_.. I R s- ..mt.,: _ - S -. m. ations - 'A 81 C Tec Corp. 133,767 118,721 12.67 82 TVX Broadcast Group 133,373 22,950 481.15 83 Michigan Energy Resources 127,393 140,792 -9.52 84 Stauffer Communications 124,782 118, 158 5.61 85 Great American Communications 119,788 35,580 236.67

... . . -y ry, . _ ., 87 Western Tele- Communications 101,702 47,842 112.58 88 Malrite 97,330 88,473 10.01 89 United Television 96,502 89,142 8.26 urine an nin,rr,,,.,Wations . 95.6,35 -,, ,.$1, .. Q ... 91 Westwood One 87,214 59,297 47.08 92 Telemundo 84,056 36,425 130.76* 93 Infinity Broadcasting 74,060 46,077 60.73 94 Reeves Communications 72,891 64,543 12.93 41ipiitiiamn itbile terns 70,199 45,979 52.68

_ . 97 TCA Cable TV 60,937 48,269 26.24 98 Financial News Network 46,938 23,758 97.56 99 Jacor Communications 43,972 23,566 86.59 100 A.M.E. inc. 39,774 28,607 39.04 Notes: Pro -forma six months ended June 30, 1987. For the period June 13, 1986 to Jan. 31, 1987.

Broadcasting May 30 1988 32 RONIC COMMUNICA

Earnings % Profit Earnings P/.E ECI 1987 (000) 1986 change margin % per share ratio ECI % rank 66,122 (16,445) NM 14.52 0.38 93.24 7.72 94 (50,693) 26,915 -288.34 -11.59 ( 1.45) NM 5.00 105 (88,098) 17,861 - 593.24 - 20.60 (1.74) NM 14.27 80 12,159 9,833 23.66 2.85 0.66 12.05 46.70 39 12,489 (4,661 NM 3.04 1..03 61.41 54.65 3(1 17,041 10,210 66.90 4.23 1.53 6.87 43.50 44 (18,456) 10,709 NM - 4.80 (1.72) 5.55 83.43 27 22,315 20,268 10.10 5.85 2.08 11.17 43.36 49 28,120 34,730 - 19.03 7.44 2.95 15.84 27.52 63 15,320 16,443 - 6.83 4.17 1.46 20.03 26.50 66 17,076 13,727 24.40 4.97 2.01 13.31 43.50 53 (47,273) 58,948 - 180.19 -14.17 (2.58) NM 17.00 83 10,339 9,109 13.50 3.22 7.22 14.72 52.00 48 (9,381) 1,004 -1034.36 - 3.03 (0.15) NM 92.75 30 18,287 22,740 - 19.58 6.10 2.16 22.44 4.33 112 (75,960) (18,543) NM - 25.36 (3.61) NM 100.00 28 45,742 23,635 93.54 17.77 1.53 10.54 100.00 32 11,619 (10,016) NM 4.58 0.59 10.50 100.00 33 35,207 43,818 -19.65 14.56 1.39 18.70 26.36 79 10,554 14,747 - 28.43 4.37 0.46 43.61 89.77 (12,289) 2,601 - 572.47 - 5.10 (0.32) NM 100.00 U' T 87,431 66,240 31.99 36.93 1.56 37.18 65.98 50 22,848 5,477 317.16 9.76 1.24 68.14 100.00 35 6,354 (2,525) NM 3.15 0.41 29.62 21.60 88 8,226 60,243 - 86.34 4.51 0.11 12.50 20.91 91 12,420 16,580 - 25.09 6.91 1.16 17.03 100.00 43 13,220 (11,525) NM 8.08 1.41 15.83 18.01 101 (8,716) 2,457 -454.74 -5.78 (0.36) NM 100.00 51 22,619 22,514 0.47 15.08 1.23 4.51 100.00 52 14.40 11.42 1.24 22.98 48.52

12,350 9,245 33.59 9.;5 2.24 15.07 13.41 1 _: , (48,003) (6,112) 685.42 -36.00 (8.40) NM 100.00 54 4,091 3,808 7.43 3.21 1.52 15.30 7.40 116 2,961 20,374 - 85.47 2.37 2.96 47.64 20.77 103 5,704 77,595 - 92.65 4.76 0.34 11.38 79.06 69 9,009 13,607 - 33.79 8.86 1.09 14.91 32.09 97 (6,156) (8,466) NM -15.02 (0.61) NM 100.00 88 (6,398) (8,979) NM -6.57 (0.46) NM 100.00 67 6,679 8,194 - 18.49 6.92 - 0.61 44.67 100.00 68 (12,2W (24,594) - 50.15 -12.82 (1.05 ) NM 75.56 76 8,919 ';',:;8t> 22.41 ì u.'-1< ù. r'.-1 -,1'.-t 10 .,_,1 71 (46,384) - 123.02 -55.18 (6.06) NM 100.00 72 2,945 (2,893) - 201.807 3.98 0.32 64.06 100.00 73 4,183 2,027 106.36 5.74 0.33 30.00 100.00 74

, 1 1.:', _ (13,24: ! (3,806) 248.1 - 18.87 -` 100.)r 16,925) (2<) NM - 26.81 NM 100.00 8u 5,070 5,547 - 8.60 8.32 0.46 58.82 100.00 82 5,017 2,842 76.49 10.69 0.40 26.70 100.00 85 (3,345) 2 NM - 7.61 (.36) NM 100.00 87 4,613 2,099 119.77 11.60 0.96 8.95 100.00 90

Broadcasting May 30 1988 :19 Solid year for Fifth Estate fortunes: Top 100 weather volatile '87 The leading companies of the Fifth Estate managed to post increases matters along, profit margins increased as well, moving up from an in both revenues and profit margins in 1987, no small feat given last average 6.10% of revenues in 1986, to an average 7.16% in 1987. year's economy and roller- coaster stock market. This 7% slice is from a larger pie as well. Total earnings for the Top Collectively, the Top 100 Companies in Electronic Communica- 100 amounted to $12.4 billion. up 33% from 1986's $9.3 billion. tions generated more than $172.5 billion in revenue during 1987, an BROADCASTING'S Top 100 survey uses two separate indicies to increase of nearly 14% over the previous year's $151.6 billion, rank the industry: annual revenues (pages 30 -33), including earn- according to BROADCASTING'S ninth annual survey. And to help ings. profit margins and per -share information for each company,

Fifth Estate firms ranked by EICI

The following firms are listed in descending order according to their revenues from Fifth Estate interests (BROADCASTING'S Electronic Communications Index). ECI Rev. ECI Rev. rank ECI revenues rank rank ECI revenues rank

1 Capital Cities/ABC Knight -Ridder $3.433.720,561 7 62 104.462.459 20 2 General Electric 63 Liberty Corp. 3,164222,500 1 104,025,049 59 3 CBS 64 Harris Corp. 2,706,760,000 15 100,098,104 19 4 Time Inc. 65 New York Times 1,685,167,700 8 99.179.402 24 5 Tele- Communications 66 Pulitzer Publishing 1,225,127,980 23 97.348.485 60 6 MCA 67 Ma!rite 1,100,072,850 16 97.330,000 88 7 Gulf + V\ stern 68 1.018.607.360 6 United Television 96.502,000 89 8 Viacom 69 Great American 1,010,748,000 39 Commun. 94.704.392 85 9 Genera! Instrument 70 McGraw -Hill 763.875.606 35 89.663.976 22 10 Home Shopping Network 71 Westwood One 692.187,000 46 87,214.000 91 11 Lorimar- Telepictures 72 Telemundo 642,174,466 41 84.056.000 92 12 Turner Broadcasting Infinity 610.795,667 47 73 Broadcasting 74,060,000 93 13 Westinghouse 74 Reeves 600,160,800 3 Communications 72,891,000 94 14 Columbia Pictures Ent. 75 Park Communications 586,293,850 37 72,502.980 80 15 Saatchi & Saatchi 76 Price Communications 542,880,000 33 72,262$18 90 16 Ogilvy Group 77 American Cablesystems 524,341.680 44 70,199,000 95 17 News Corp. Ltd. 78 Maclean Hunter 509262,472 9 6&625,000 36 18 Tribune Lee 485.348,955 18 79 Enterprises 63,757,932 69 19 Vahan Assoc. 80 484,430,100 38 Outlet Communications 63,126,000 96 20 Rogers 81 MGM/UA Communications Communications 464,300,000 50 61,015.809 53 21 Interpublic Group 82 TCA Cable 436.820,500 40 N 60,937,000 97 22 Warner 83 Communications 386,985,113 10 Comsat 56,721.670 62 23 Sci- Atlanta 371,993.667 49 84 Arvin Industries 54,926,880 29 85 Financial 24 Omnicom Group 365,115,150 42 News Network 46,938.649 98 25 Gannett Co. 356,908,907 13 86 American Family 45,024,000 Times 21 26 Mirror 349,842.923 12 87 Jacor Commun. 43.972,000 99 27 New Nbrld 88 & Entertainment 320,634.004 57 Burnup Sims 43,517,304 74 28 Cablevision Systems 299,537,000 66 89 Western Union 40.093,550 43 90 A.M.E. 29 Disney 297,706,450 14 Inc. 39,774.000 100 30 Comcast 286,829,375 64 91 Oak Industries 38,100.111 75 31 Itel Corporation 275,057.600 32 92 Cable TV Industries 37,967,000 101 32 King World 257.412,000 67 93 Fries Entertainment 37,707.000 102 33 CVN 94 Cos. 253.797,000 68 Business Men's Assurance 35,154,637 51 United 95 Pico 34 Cable N 241,103.000 71 Products 34,475,681 103 35 Scripps Howard 234.146,000 73 96 Jones Intercable 33,668,000 105 36 Multimedia 224,476,514 55 97 Western Tele- Communications 32.636.171 87 37 Chris -Craft 216,654,508 70 98 Clear Channel 32,461,744 106 38 Motorola 201,210.000 5 99 Barris Industries 30,640.000 107 100 39 Orion Pictures 199,385,716 54 Unite) Video 29,490,000 109 40 101 Playboy GenCorp 194,928,600 26 Enterprises 29,480,028 77 41 Media 102 General 193,563.156 45 dick clark productions 28,883,000 110 42 3M 188,580,000 4 103 Stauffer Communications 25,917,221 84 43 104 Selkirk 179,805,000 76 Celec 22,623,220 104 44 Mark IV Industries 105 MIA Inc. 175,302,520 56 Corn. 21,865,450 52 45 Tektronix 106 Falcon Cable 173,607,625 28 Systems 20,333,000 112 46 Post 107 C Tec Corp. Washington 171.400,486 30 17,938,154 81 47 Dun & 108 Republic Pictures Bradstreet 167,958,200 11 17,843,582 111 109 48 Grey Advertising 166,728,600 63 Essex Communications 16,439,097 113 110 49 A.H. Belo 165,538,073 58 Cohu 14,930,849 108 50 LIN 156,208,650 72 111 Satellite Music Network 14,918,984 114 51 Century Communications 150,865.000 78 112 Durham Corp. 12,971.381 65 52 Productions Spelling 149,962,000 79 113 Dow Jones & Co. 11,830,987 31 53 Foote Cone & Belding 149$15,416 61 114 Telemation 11,295,183 115 54 NX Broadcast Group 133,373,000 82 115 Olympic Broadcast 11,005,000 116 55 Eastman Kodak 133,050,000 2 116 Michigan Energy Resources 9,427.082 83 56 Centel Corp. 130,165295 27 117 Sage Broadcasting 9,378.000 117 57 Meredith Corp. 125,060,534 48 118 SunGroup Inc. 7,374,983 119 58 Jefferson -Pilot 123.461.470 34 119 All American TV 5,500,000 120 59 Zenith 118,150.000 17 120 TPC Communications 3.970,000 121 60 Reuters Ltd. 114,688,000 25 121 Nostalgia Network 1,445,396 122 61 OVC Network 112,302,000 86 122 Associated Communications 1,221,696 118

Broadcasting May 30 1988 34 and BROADCASTING'S Electronic Communications Index of the page 34) with $3.43 billion in revenues from the electronic commu- percentage of revenue contributed by Fifth Estate interests. nications industry. To evaluate each Top 100 candidate on an equal footing, revenue General Electric has an ECI of 7.81% of its $40.52 billion in figures are used that most closely approximate a company's fiscal revenues, for $3.16 billion in ECI dollars. results for calendar year 1987. Third place on the ECI chart goes to CBS, with $2.76 billion, an There was one casualty this year due to this criterion. Sony Corp. estimated 98% of its revenues. changed its fiscal yearend from October to March, and produced a The yearly fluctuations in ECI percentage reported by a company one -time, five -month fiscal period stretching from October 1986 to are helpful in tracking company changes or diversifications. March 1987. This made any direct comparison between years As go revenues, so goes the ECI, and while the number -one impossible. Sony reported revenues for the nine months ended Dec. position on the Top 100 revenue chart has been held by General 31, 1987, of $8.7 billion, which would put it in fifth place, just after Electric since 1980, the top slot in terms of ECI dollars has been 3M Corp., which posted $9.4 billion in revenues. (Sony's earnings shared by NBC's former parent company, RCA, and by ABC (now for the fiscal year were $230.7 million.) included in Capital Cities/ABC Inc.). (RCA ranked first from 1982 The second measure-the ECI -is the percentage of revenue to 1984. ABC took over for 1985 and 1986, while CapCities has from sales or services to the radio, TV, cable and satellite industries. owned the slot for the 1987 and 1988 surveys.) For 1987, the Top 100's ECI revenues came in at a total of $33.47 According to the Top 100 chart, there were 10 companies that billion, or about 19.4% of overall revenues. (Based on past report- switched over from recording profits in 1986 to losses in 1987. At ing of Sony's ECI percentage, the company brought in about $678.6 the same time, there were also 10 companies that took the reverse million dollars, or about 7.8 %.) tactic, rebounding from 1986 losses to a profitable year. There were Changes in the top- ranked companies on the revenue chart reflect 10 companies that reported losses for both 1987 and 1986. the disappearance of several companies from the industry. Allied - Among the newcomers to the Top 100 survey: Signal ranked second in the 1987 survey. It has since sold its audio- QVC Network (86) reported net sales for its first full year of visual segments.Coca-Cola has left the Top 100 list after selling its business of $112.3 million, which was steadily built during the film and television holdings in a deal that created new Top 100 course of the year, adding about $10 million -$12 million in net sales resident Columbia Pictures Entertainment, the product of a merger each quarter. between Columbia and Tri-Star Pictures. Anixter Brothers has been Great American Communications -formerly Taft Broadcasting removed from the list, due to the purchase of the company by Itel until it was acquired last October for about $1.5 billion -comes on Corp., which ranks 32d. at 88th position with nearly $120 million in revenue. In the current Top 100 survey there are 43 companies with an ECI Western Tele- Communications comes on the list at 87th, with of 100 %. The remaining 79 clustered around six areas: Twenty $101.7 million in revenues. companies had an ECI between 50% and 100 %; 11 companies Telemundo is 91st with revenue of $84 million. between 40% and 50%; 11 between 20% and 30%, 14 between 10% Coming in at the 100th position is newcomer A.M.E. Inc., a and 20 %, and 22 between 1% and 10 %. $39- million postproduction service company. While General Electric ranks first in total revenues, it is Capital Cities /ABC that wins the topmost position on the ECI chart (see By Anthony T. Sanders

Network plans to beat summer program doldrums Strike crimps plans for more airing original episodes of 60 Minutes, West 9 -10 p.m.. ABC will air a David Bowie original summer fare: networks .57th and 48 Hours. On Thursday, June 23, concert from the recent Glass Spider tour. look to specials, new episodes of the network preempts 48 Hours to present a On June 15, from 9:30 -11 p.m., the network canceled shows and news division special from CBS News, Try To Remember. presents A Matter of Trust, taped footage of offerings unaffected by strike Hosted by Charles Kuralt, the hour-long Billy Joel's concert tour in the Soviet Union. documentary takes a look back at events On June 26, ABC airs two hours (9 -11 p.m.) Although the writers' strike has scuttled from the week of August 10 -17, 1969, and of Atlantic Record's 40th anniversary party, plans by the networks to air fewer reruns how those events changed people's lives. which took place on Saturday, May 14. The than usual this summer, ABC, NBC and ABC will anchor its summer programing event brought numerous musical talents to- CBS will still be able to offer some fresh with a number of concert specials and a gether, including a reunion of Led Zeppelin. programing in the form of original episodes Fourth of July extravaganza. On June 3, at On July 4, ABC will air a two-hour special of canceled series, specials and documentar- commemorating the United States' 212th ies, the last the domain of news writers, who anniversary. For the summer, the network are not affected by the strike. will air movies on Thursday nights. CBS will launch two new series during NBC will offer seven original episodes of the summer, Blue Skies andFirstlmpression. The Days and Nights of Molly Dodd during On Monday, June 13, at 8 -9 p.m., the net- the summer, a final test for the Jay Tarses work premieres Blue Skies, a CBS in -house production which was not given a fall com- production starring Tom Wopat and Season mitment, but could come back for mid - Hubley. The one -hour drama follows a new- season 1988 -89 if it performs well from ly married couple and their three children June to August. The network will also from previous marriages. CBS has eight launch George Schlatter's Funny People, a episodes ready for airing. First Impression, comedy /variety show. (The show premieres which has not been given a launch date, on July 27; George Schlatter Productions deals with stand -up comedians. The net- has a commitment from the network for six work also has original episodes of My Sister episodes.) NBC will also bring back epi- Sam, and 13 episodes of The Cavanaughs. sodes of Sara, a sitcom that failed in 1985 During the summer months, CBS will be NBC's 'Molly Dodd' but stands to perform better the second

Broadcasting May 30 1988 25 KNIGHTKnight -Ridder, which recorded its twelfth consecutive year of earnings per share growth in 1987, is a worldwide By unmasking mysteries about making more money. Sharing secrets of the competition. Revealing valuable lessons of financial successes and failures. And reporting local business stories with a passion for performance. And doing it week after week, in Business Monday. Business Monday was Larry Birger's obsession. lb create a special section in Monday's newspaper that focused on hometown, regional business news and personal money matters. Business Mondaywas launched in July, 1980 by Knight -Ridder's Miami Herald. Edited then and now by Larry Birger. John Morton, one of Wall Street's lead- ing analysts said, "Larry Birger changed the American newspaper business." He did it with stories that offer rare insights into the intriguing dynamics of doing business in America. Business Monday covers careers, marketplaces, innovations and inventions. It explores the drive of the entrepreneur. While it captures the essence and the allure of making money. Similar sections are now published in 24 other Knight -Ridder newspapers. We're flattered that hundreds of other papers across the country have successfully borrowed the concept. Business Mondayhas brought millions of readers into the business pages and cre- ated a monied environment that is a magnet for advertisers. Being open to a breakthrough idea such as Business Monday, and having the financial commitment to make it happen, is just another way Knight-Ridder keeps its eyes open to the possible.

©1988 Knight -Ridder Inc.

communicationsKIDDER company with eight television stations, cable systems, business in for ma . and 30 daily newspapers. SyndooaUomiRevizgapkos

A Current Affair, airing on Fox Television's wNYw(rv) New York, on airing the two -part program. became the first locally -produced show ever to finish second in prime access during the May ratings sweeps, according to a station representative. Laurel Entertainment said that Monsters, which is distributed by Tribune Entertainment, is a firm go for the fall. The first -run, syndicated The half -hour nationally syndicated magazine show also beat series has cleared more than 98 markets (including 23 of the top 25; Wheel of Fortune on wCBS -TV in a sweep week for the first time San Francisco and Tampa, Fla., are outstanding), representing 81 % of and helped boost Fox Television's wNYw(rv) to the number one the country. Tribune is distributing the series on an advertiser- support- spot in week three of Arbitron's May sweeps with its two -part ed basis through TeleTrib, which is a joint venture airing of a home videotape of New York "preppy murderer" of Tribune and Robert Chambers. TeleRep. Laurel Entertainment also announced that Richard Smith has been The May 16 -17 Chambers broadcasts scored Arbitron rat- signed as special makeup effects consultant for the series. Smith, who ings of 19.1/34 and 21.1/32, respectively (Nielsen reported 20.9/34 and 19.3/32). founded the makeup department at NBC -TV in 1945, won an Acade- my Award for his work in the theatrical film "Amadeus," and an Emmy During the overall sweeps period, the show increased the in 1967 for work on Mark Twain Tonight. (Laurel Entertainment also time period's ratings over last year by 38% with a 10.8/19, produces Tales From the Darkside, which is in its fourth year of first - according to Nielsen, and 73% with 10.7/19, according to run syndication.) Arbitron. Even factoring out the two -part Chambers broadcasts, the show would still have finished second, according to station calculations. K- network will syndicate The Senior Report with Doris Winkler. K- A Current Affair, now in 78 markets covering 65% of the network will send demos to the top 100 markets, and the show has six country, also provided a rating gain for ABC -owned KGo -TV San commitments from stations that have viewed the show on KCOP -TV Los Francisco, which won both nights of the Chambers broadcast Angeles, where it has run for the past year. The half -hour strip will be on Arbitron with 12.5/22 and 10.5/20 (Nielsen reported 11.7/20 sold for cash. and 9.1/16). Fox -owned wrrG(rv) Washington also beat that o market's ABC and CBS affiliate late news in the Nielsen ratings World Wide Bingo Inc. has produced 65 episodes of $10,000 with the Chambers shows, while Arbitron ranked Fox's KDAF(TV) Bingo! and the show is a firm go for the fall. The show is currently Dallas as high as second in an eight- station market, and Fox's cleared in five broadcast markets and on five cable systems. The wFxT(rv) Boston gained its highest rating ever with a Nielsen 6.1 half -hour strip is being sold on a cash basis. time around due to the recent success of a the asking price there from $185,000 to 12,000 per week. couple of the show's stars, Bronson Pinchot $150,000 per episode or less, although the The other stations sold included Green- and Geena Davis. amount paid is still believed to be the high- ville, N.C., NBC affiliate wYFF -Tv; Las Although the writers strike has diluted the est ever gotten for a half -hour syndicated Vegas Fox station KVVU -TV, and Fargo, networks' plans, one station manager at a program in the market after The Cosby Show N.D., KVVR -TV. In Canada, CBS affiliate remained upbeat about CBS's and Who's the Boss. CHCH -TV, Hamilton, Ontario, which already summer schedule: "The summer schedule as Lorimar's Dick Robertson defended the airs the first -run version of the show, has it stands now looks better than if they [CBS] marketing of the top -10 NBC series, 100 acquired ALF for stripping in 1990 as just ran reruns, especially when you consid- episodes of which are being sold for strip- well. er that what was running in the winter ping beginning in the fall of 1990. Robert- wasn't very successful." son argued that while Lorimar has had to lower expectations for the show in several cities, ALF is still achieving the second- or Jankowski's network Lorimar's third- highest take for an off -network sitcom `ALF in each of the markets sold so far, and has survival guide: achieved or exceeded its asking price with continues to four of the seven stations signed. attempting `the Robertson added that the syndicator has sell well in now begun sales efforts in an additional five miraculous' or six markets, although he declined to syndication name them. The success rate of TV pilots is one out of In Phoenix, Scripps Howard's KNXV -TV, a five, said Gene Jankowski, president, Asking price has been lowered in some Fox affiliate, reportedly paid just unaer CBS /Broadcast Group last week, and al- cities, but dollars commanded still top $40,000 per episode for the sitcom, less though the odds sound "brutal, the fact is than the initial $55,000 asking price, but, that television succeeds much more often Lorimar Telepictures, entering the fourth according to Lorimar, one of the highest than do books, plays, songs or movies, month of its syndication campaign for off- prices ever paid for an off- network comedy which is a tribute to the talents to be found in network sitcom ALF, has now sold the in the market after Who's the Boss and The this community." Jankowski was in Holly- show in seven cities, adding top -50 markets Cosby Show. wood on Tuesday, May 24, speaking at a Phoenix; Columbus, Ohio; Greenville, CBS affiliate WBNS -TV Columbus, Ohio, luncheon hosted by the Hollywood Radio S.C., and Salt Lake City. in the 33d market, met the asking price of and Television Society. The syndicator is still trying to close sales $15,000 per episode, according to Lorimar, The one -out -of-five success rate for pi- in five other markets in which it has been the first network affiliate to do so since the lots, said Jankowski, "is not an arbitrary negotiating-New York, San Francisco, At- marketing campaign began. formula, but rather a close reflection of the lanta, Pittsburgh and Hartford. In New Salt Lake City's independent KSTU(TV) failure rate built into a business that attempts York, the company last month dropped its exceeded Lorimar's minimum for the show, the miraculous-which is to say the act of minimum asking price of $150,000 per epi- which sources placed at $12,000 per epi- creation." sode to $100,000 after no stations bid at the sode. According to Robertson, the price This year, according to Jankowski, the higher amount. paid matches that achieved by Boss, al- networks will have spent more than $150 Its most substantial sale to date came last though a source at a competing stations said million for almost 100 pilots. The process, March in Los Angeles, where the program on a weekly basis ALF came in at $7,000- he said, employed "at least 90 directors, 140 was sold to Disney for its pending station $9,000 per week, well behind Cosby, at writers and, of course, far more performers acquisition, KHJ -TV. Lorimar also lowered $18,000 per week, and Boss, at $11,000- and supporting staff than that." The pilot

Broadcasting May 30 1988 3R from the service they provide. There is no process, he said, is only one part "to the on- Regarding the stability and the future of net- for a network's survival. It is going investment in series, specials and the networks, Jankowski said, "the artificial basis statute, by reasons of arbitrary movies that the networks make," an invest- works will stay in business for as long as the not there by it is there because it ment that "comes to about $2.25 billion per owners of the programs, the owners of the rights or exclusivity; year just for prime time." affiliated stations and the advertisers benefit works."

No vacancy: Cable systems look for new ways to make room for new services three will be sent out with a list of the tour least it will take time to nets are ratted, and havage plans to add Operators say liked, and Attolico hopes to achieve a ma- and shake out current slate more in August, but to use them for pay -per- assimilate jority consensus on what service to drop. of new services, but already systems view. He will have to drop something to looking at a basic "We can't afford to take off a channel that are increasing channel capacity. carry TNTand he said he's what it people like," he said. One possibility, he sharing space and deciding whom to cable service. "I'm not sure exactly said, is one of two Public Broadcasting bump to accommodate wired medium's is, but we have a couple of possibilities," he services Service stations-one in -state and one out - overflowing programing plate said. The broadcast stations, pay and the most popular basic services are off of- state-that carry much the same pro- not highly graming, he said. But he won't make the Turner Network Television. Request II. Vi- limits, as are services "that are to help final decision. "It's up to the viewers to sion Interfaith Satellite Network. Show viewed but you have to have them Television. Kids balance your system," such as C -SPAN, decide," he said. Business Today. Advertiser The system will add five channels next Network. New versions of Financial News Network, and shopping and Information year, Attolico said, by upgrading the sys- You TV, Family Televi- religious channels. United is backing the lbmpo Television, tem's electronics. In the forefront are plans MSO ownership in Mo- Vision Interfaith Satellite Network, and sion Network. New to add two PPV services and a PPV barker MSO ownership in Savage plans to integrate it with a local vietime, and possible channel (one previewing upcoming mov- Movie Channel. The composite religious channel. Showtime and The ies). kids on the box, combined TNT is also in the forefront of plans at potential new Squeezing extra channels out of present with makeovers, have created a demand that Post -Newsweek's system in Sioux City, said a systems is also the route TCI will take in its is shelf space on cable systems. Iowa. System manager Sam Attolico overtaking Port Arthur, Tex., system. Charles Hem- major cable programing multiple -tier survey will be sent to subscrib- (A current list of bree, manager of ICI's Texas systems, said subscriber counts and ownership ers to identify the most likely channel to be networks, the system is nearly finished with an up- on pages 40 -41.) dropped in favor of TNT. Attolico said the appears grade that will give it "a little breathing New networks and programing ideas are system's 19,000 subscribers will be asked to Continues on page ¡? always being considered, but a particularly rank eight to 10 channels. A second survey strong group is currently being presented to cable operators. New services coming on line in the past few years were of manageable number, ac- cording to Dean Deyo, president of Ameri- can Television & Communications' Mem- phis division. "Now all of the sudden, we're Join The getting interest in our channels," he said. If one conclusion can be drawn, operators Pros agree, it is that roll -outs of programing ser- Production vices, even by the most well -heeled of net- works, will take time. Time for operators to complete full -scale rebuilds or multiple - R r channel upgrades. Time to decide, with sub- scriber input, what services should be dropped or combined. And time to sort out yr/ government policy affecting superstations. copyright matters and syndicated exclusiv- ity. TNT's situation is typical of the plight facing programers. Even with Ted Turner )Ùee/A040 and a board of cable operators behind it, the service is looking at a modest seven million homes on line at launch Oct. 3. As Turner On Compact Disc officials sign MSO's and systems for car- riage, the typical terms include commit- ments for 75% of subscribers, not 100%. And even the partial commitments are not necessarily for immediate signing on Oct. 3. but for throughout 1989. The roll -out of original programing on TNT will mirror the evolutionary subscribership anticipated by TNT over the next several years. Broadcast :Services, Inc Of all the new services, TNT appears to be in the best shape to gain carriage. "We're certainly planning on putting on TNT when Call 1- 800 -527 -2514 that comes around," said Mark Savage, sys- tem manager of United Cable's Tulsa. Okla., system. The Tulsa system's 35 chan-

Broadcasting May 30 198 39 THE CABLE NETWORK PROGRAMING UNIVERSE

BASIC SERVICES

Network ESPN CNN WTBS USA Network Nashville Net. Subscribers 47,000,000 45.750,000 44.708.000 44.400.000 40.400.000 Ownership Capcities ABC (80°°). Turner Broadcasting Turner Broadcasting MCA (50 °°). Gaylord RJR Nabisco (20°°) (Ted Turner 67.7°°, (Ted Turner 67.7 %, Paramourt (50°°) Broadcasting ICI 7 °:°. Time Inc. ICI 7 °°. Time Inc. (ATC] 5 %)' [ATC] 5 °ë)'

MTV CBN Nickelodeon Lifetime C -SPAN Nick at Nite 40,300.000 40,047,200 39,000.000 39,000.000 37.750,00( 34.600.000 MTV Networks Inc. Christian Broadcasting MTV Networks Inc. Capcities ABC (33°°). Cable operator MTV Networks Inc. (Viacom) Network (Viacom) Viacom (33 °°). supported (Viacom) Hearst (33°°)

Weather Ch. Headline News Discovery Ch. FNN A &E VH-1 34.300,000 31.320.000 31,200.000 30.000,000 30.000,000 25.700.000 Landmark Turner Broadcasting TCI' (28°°). Cox Inlotech (43%) Capcities ABC (33 MTV Networks Inc. Communications %). (Ted Turner 67.7 %. Cable (14°a). NBC (33 %). (Viacom) TCI 74;, Time Inc. Group W (14 %), Hearst (33 %) (ATC) 5°°)' Newhouse (14%), management, New York Life Co., Allen A Co. (30 %)

WGN -TV3 Score CVN4 BET HSN I C -SPAN I1 24.65 3.463 19.800.000 19.000.000 18.5 00.000 15.088.786 14.650, 000 Tribune Infotech (43°°) CVN Cos. Bob Johnson (51°°). Home Shopping Cable operator Broadcasting (TCI [15°°]. ATC (5°.o). TCIS (33 %). HBO (16°°) Networks Inc. supported Warner Comm. 15%])

WWOR -TV Learning Ch. QVC Network Telshop Fashion Ch. Silent Network 12.197.185 12.000.000 11.800.000 11,000.000 10, 500, 000 10, 300, 000 MCA Appalachian OVC Network (65 %). Infotech (43 %) Charlie Gee (32%). Silent Network Inc. Community Comcast (14°°). 65 cable operators Service Network cable operators (21 %) (25 %). TCI (18%) (40 %). FNN (32°,) Inlotech (8 %). officers and employes (20 %) (when stock options are exercised by April 30. 1989)

Inspirational WPIX(TV)3 Eternal Word Travel Channel Trinity Tempo TV Network 9.678.474 TV 8.800.000 8,500.000 8000.000 10.000.000 Tribune 9.200.000 TWA Airlines (89 %). Trinity Broadcasting NBC (pending owner) Broadcasting Network PTL Club Eternal Word cable operators (pending bankruptcy Television (11 %) proceedings)

Broadcasting May 30 1988 40 Acts HSN 11 Movietime KTtA(rV)3 Shop TV Network 6.459,689 5,350,933 5,000,000 4,929,355 3.600,000 JC Penney (63 °0). 7,500,000 Friends of Acts Home Shopping HBO, Warner Cable, Tribune (pending owner) Networks Inc. Warner Comm., ATC, Broadcas':ing STN Ltd. (370 Jim Guercio Coy Cable, (principal owner) United Cable, Newhouse (10.625% each), Mabon, Nugent & Co., and SRK Management (15 %)

KTVT(TV)3 Nostalgia Mind Extension Family TV Net. America's Galavision 3,588,270 3.300,000 University 1,100.000 Shopping Ch. 1.000.000 Gaylord Nostalgia Network 1.400,000 Family Net 1.000,000 Univisa Broadcasting (Cooke Cablevision Jones International America's Shopping Prop (parent of Jones Channel (private Intercable) individuals 70 %, Cox Cable 30 %)

PAY SERVICES

HBO Am. Movie Showtime Cinemax Disney Movie Channel 15,900,000 Classics 6.000,000 5.100,000 3.810.000 2.500.000 Time Inc. 11.000,000 Viacom Time Inc. Walt Disney Co. Viacom Rainbow Program Enterprises (Cablevision Systems) 50 %, ICI 50%

Bravo Playboy Festival 1.000,000 490,000 30.000 RPE (Cablevision Playboy Enterprises Time Inc. Systems)

PAY -PER -VIEW SERVICES

Viewer's Request TV Home Cable Video Zap Movies (PPV figures are 60,000 Choice 1 and 11 2,800,000 Premiere Store addressable home count) 3.500.000 Fleiss Media 170.000 Telstar Enterprises Television Viacom 1,200.000 General Instrument ATC, Cox, TeleCable, Continental, Newhouse 20% each

'Reflects the combined voting power of shareholders after the proposed merger of households, plus figures for TVRO and SMATV nationwide. United Artists and United Cable both of which will be principally owned by TCI. 4CVN- Several other cable operators have smaller ownership stakes, including & Associates, New- TTCI percentage includes United Cable investment. Adam Corp., Cablevision, Colony, Continental, Cooke, Daniels house. Rogers, Sammons, limes Mirror, Viacom and Warner United Video superstation figures for WGN -TV Chicago. WPIX(TV) New York, Taft KTLA(TV) Los Angeles and KTVT(TV) Fort Worth, Tex., include local DMA cable al-CI percentage includes investment.

Broadcastmg May 30 1988 Al Continues from page 39 had Browne, Bortz & Coddington develop a infomercial network the same day as TNT "service value model" for system managers on Oct. 3. As an incentive to cable opera- room. I'm sure we'll add TNT." Recent to ascribe a revenue figure to any program tors, ATV is offering to pick up the opera- surveys also showed an interest in Arts & service carried. The formula takes into ac- tor's carriage fee for TNT for a period of Entertainment, which the system at one time count both subjective and objective factors time. carried but no longer does. "People want to arrive at guidelines for services. But incentives alone do not insure car- that back," Hembree said, indicating it too Other MSO's are following the same riage. You TV, a health and fitness service, may be added. route, although through less formal means. was on the satellite for about four weeks As for Vision, which TCI is backing cor- Dan Sweeney, director of marketing at earlier this year. It began pitching operators porately, Hembree said the composite nature Cooke Cablevision, said the company will last September at the Eastern Cable Show, of the channel was long overdue. "Every- look at services primarily "on the potential and by December it was offering the first body wants their own channel," said Hem- of ad sales...and the potential of satisfying a year of programing free to operators, plus bree, but "you can't give everybody their need in the community. It's a matter of 15 cents per subscriber in promotional and own channel." TCI carries ACTS, a Baptist - finding the financial payback," indicating marketing support at launch. But operator oriented religious service, on some of its that TNT holds promise. Cooke is "looking interest was practically nonexistent. Some Texas systems, and Hembree plans on roll- strongly at the ad sales potential" for TNT in cable operators felt You TV wasn't differen- ing out Vision when it materializes. In major markets. tiated enough from Lifetime or the Cable Beaumont, TCI is rebuilding the plant from Likewise, the business payback of shop- Health Network, which eventually was fold - 36 channels to a capability of up to 64 ping channels appeals to Cooke. The com- Fd into Lifetime. Cooke's Sweeney repeated channels, said Hembree, giving it ample pany's First Carolina systems (100,000 sub- an often heard refrain by operators with room for new services. scribers) are carrying HSN, while other You, that it "is competing directly with Life- In Memphis, ATC's Deyo said the system Cooke systems carry CVN in 300,000 time." "looked heavily at channel sharing." The homes. CVN, said Sweeney, "is a very The service did eventually sign ATC and public school system and the public library strong service at our company." Cooke also Cox Cable, but not for immediate channel each had its own channel, he said. The has some carriage of the Fashion and Travel carriage. You went on the bird in late system made an agreement with the two channels. But the company is asking itself March, but was forced off several weeks groups for the carriage of Arts & Entertain- "Does it make sense to have more than one later due to a shortage of cash. At the ment with the library channel and Discovery shopping service ?" said Sweeney. moment, it has retained the services of Paul with the school channel. The local program- With Jack Kent Cooke's personal invest- Kagan Associates to raise money for the ing appears roughly six hours during the ment in the Nostalgia Channel, Sweeney venture, in hopes of a partial re- launch later day, and the cable services run in the even- said the company is dropping AMC in favor this year. It had talks with MSO's at the ings and on weekends. "It worked out fine," of The Nostalgia Channel, and it is adding NCTA convention on carriage and owner- said Deyo. Nostalgia on its newly acquired systems. ship interest, but nothing came to fruition. The system has also added AMC as a Wayne Watson, general manager of Unit- "There are niches out there," said C. part-time channel. Sharing channels is an ed's Boise, system, said the system Dean Thomas, senior vice president with alternative, but "the real problem" with that, plans to use the BBC study "as a strong You. "We're trying to get a minimum of an said Deyo, "is that everybody wants prime element in our decision base." It is looking eight -hour block. If we can clear that much time." Movietime could go on on a part- for a home for TNTand is examining "com- we feel we've got a shot at it and we'll grow time basis as part of the barker channel for bining programing services that make from there...The strong programing will the system's pay -per -view service, Deyo be- sense." The system will "probably" substi- emerge," said Thomas. "All we're asking lieves. tute Vision for the Inspirational Network for is a chance to play in the ballpark." The system is now looking at combining when the latter comes on line, he said. Show Business Today (SBT), a Home the Weather Channel and a local weather Shopping Network service devoted to news radar channel, which has been very popular, and information about entertainment, plans said Deyo, to make room for another ser- The challenge facing programers is to find to launch in January. It appears that it will vice, likely TNT. The system may employ a ways to up their odds of getting carriage. compete head -to -head with Movietime and split screen effect to get both weather ser- Ownership or equity backing helps. Now its ownership by MSO's (ATC, Cox, Conti- vices on one channel. that Movietime is partially owned by six nental, United, Newhouse and Warner). It's The system carries The Inspirational Net- MSO's, its carriage is expected to increase, unlikely those MSO's will have much cause work, but its corporate parent is backing the possibly from around five million to over 10 to carry SBT, say those cable executives. Vision Interfaith Satellite Network. Deyo million through those MSO's alone. But But to HSN Chairman Roy Speer, the lack said it was possible the two religious ser- even that would be several years away. of MSO ownership is a benefit. "The big- vices might share a channel. Advertiser Television plans to launch its gest thing we bring to the party is that we're David Oman, vice president, Heritage independent," he said in announcing the Communications, said the company will be new service earlier this month. The com- Elsner to rolling out TNT in most places by the end of keynote. NATPE International pany plans to address the carriage issue in the year. Exactly how has yet to be deter- announced that Michael Eisner, chair- the next few months, but Speer was confi- man mined. Some of its Iowa systems are being and chief executive officer, The dent that SBT would be widely carried be- rebuilt and will have the capacity by year's Walt Disney Co., will deliver the keynote cause the service could "very well capture address at next NATPE end. "We'll be in better shape than we were year's conven- the interest of the nation." There is a ques- a year or two ago," Oman said, but not tion, set for Houston, Jan. 24 -27. Dis- tion of Movietime being undercapitalized, everywhere. "Something may have to get ney's Buena Vista Television has come said Speer, and having "the ability to get all bumped," he said, and what that will be on strong in the syndication market in this done." Speer relished HSN's indepen- "won't be decided in May. We need to re- the last couple years with the success- dence with SBT, saying "we'll never let view the popularity among the different ser- ful launch of Win, Lose or Draw and anybody own us." vices" before making decisions. Duck Tales, which are both returning But clearly, ownership has its benefits. for But shifts in the home shopping universe a second season in the fall. The Following TNT, Vision and SBT, the next might help matters. "What you may see in company also distributes Siskel and big demand for operators' shelf space will Ebert and will try to launch w4BC -Tv New some instances is consolidation of some of come from NBC, and its plans for Tempo. York's Live with the home shopping networks," said Oman, Regis and Kathy Lee NBC may sell operators equity in the sports nationally. for fall 1989 in- both nationally and locally. Systems with Offerings service it plans for Tempo, but not in the three may go to two, and those with two clude Chip N Dale's Rescue Rangers financial service. Once the network fleshes may go to one, he speculated. and, off- network, Golden Girls. On net- out its plans, they, too, will pitch cable Many MSO's are now looking at drawing work television, Disney is moving its operators for carriage. And the process of direct correlations between new services Disney Hour to NBC from ABC. trying to squeeze more into less will begin and the systems' bottom lines. United Cable all over again. D

Broadcasting May 30 1988 Mockm ndsK Market Marker Closing Closing Closing Closing Capita Capitali- Wed Wed Net Percent Wed Wed Net Percent PIE Minn PIE union May 25 May /8 Change Change Ratio (000.000) May 18 May 11 Change Change Ratio (000,000)

1 BROADCASTING PROGRAMING

00.00 5 21 N (CCB) Capital Cities/ABC 304 5/8 312 1/2 - 7 7/8 -02.52 18 4928 A (NWE) New World Enter 2 2 4 N (CBS) CBS 151 3/8 148 3 3/8 02.28 8 3,576 O (NNET) Nostalgia Network 7/8 1 1/4 - 3/8 -30.00 -1 A (CCU) Clear Channel 12 3/8 12 3/8 00.00 22 48 N (OPC) Orlon Pictures 13 1/2 15 1/2 - 2 - 12.90 12 233 1 1/8 -54 3 O (INFTA) Infinity Broadcast 20 1/2 21 3/4 - 1 1/4 - 05.74 64 170 O (MOVE) Peregrine Entertain. 1 5/8 3/4 - -07.14 O (JCOR) Jacor Commun. 5 1/4 5 1/4 0500 -11 51 N (PLA) Playboy Ent 14 1/4 14 1/8 1/8 0068 15 134 O (LINB) LIN 58 57 5/8 3/8 00.65 37 2.996 O (OVCN) OVC Network 10 1/8 10 1/8 00.00 -21 102 76 O (MALR) Mainte 7 3/4 8 - 1/4 -03.12 -16 105 O (RVCC) Reeves Commun 6 5 7/8 1/8 02.12 30 O (MALRA) Malrlte'A' 7 1/4 7 3/4 - 1/2 -06.45 -10 98 O (RPICA) Republic Pic. 'A' 6 1/8 5 7/8 1/4 04.25 68 25 O (OBCCC) Olympic Broad 3 3/4 3 3/4 00.00 9 O (RPICB) Republic Pic. IF 5 1/4 5 1/4 00.00 37 4 -90 O (OSBN) Osborn Commun 6 6 1/4 - 1/4 - 04 00 -5 30 O (SMNI) Sat. Music Net 3 5/8 4 - 3/8 -09.37 32 17 4.036 O (OCOMA) Outlet Common 18 1/4 17 1/2 3/4 0428 -6 119 N (WCI) Warner 32 31 3/8 5/8 01.99 A (PR) Price Commun. 9 1/4 9 1/2 - 1/4 -02.63 -7 89 O (WWTVE) Western World TV 00.00 0 O (SAGB) Sage Broadcasting 4 3/4 4 3/4 00.00 -7 18 0 (WONE) Westwood One 20 20 00.00 27 288

O (SCRP) Scripps Howard 84 1/2 83 1 12 01 80 68 872

O (SUNN) SunGroup Inc 1 3/8 1 3/8 00.00 -1 3 O (TLMD) Telemundo 7 1/2 7 1/4 1/4 03.44 -1 57 SERVICE O (TVXG) TVX Broadcast 2 1/2 2 1/2 00.00 14 O (UTVI) United Television 27 1/4 27 1/2 - 1/4 -00.90 44 298 41 O (AMEA) A.M.E. Inc 8 1/2 9 1/2 - 1 - 10.52 8 O (AGRP) Andrews Group 4 7/8 5 5/8 - 3/4 - 13.33 -1 32 BROADCASTING WITH OTHER MAJOR INTERESTS. O (BSIM) Burnup & Sims 13 5/8 13 1/8 1/2 03.80 29 217 N (CO) Comsat 27 7/8 28 - 1/8 -00.44 -10 511 N (BLC) A.M. Belo 27 114 56 3/4 - 29 1/2 -51.98 11 287 N (FCB) Foote Cone & B. 26 3/4 26 3/8 3/8 01.42 13 222 O (ASTV) Amer. Comm. & TV 1/16 3/32 - 1/32 - 33 33 4 O (GREY) Grey Advertising 109 3/8 112 - 2 5/8 - 02.34 14 133 14 13 1/4 12 1.143 N (AFL) American Family 1/8 7/8 01.80 O (IDBX)IDB Communications 8 1/2 9 1/2 - 1 -10.52 34 34 1/4 195 O (ACCMA) Assoc. Commun. 20 1/2 21 - 3/4 - 03.52 N (IPG) Interpublic Group 31 1/4 30 5/8 5/8 02.04 13 701 O (BMAC) Bus. Men's Assur 34 1/2 34 3/4 - 1/4 -00.71 93 361 O (OGIL) Ogilvy Group 26 26 1/4 - 1/4 -00.95 12 370 18 1 1/8 427 N (CCN) Chris -Craft 19 58 1/2 06.08 43 O (OMCM) Omnicom Group 19 5/8 19 3/4 - 1/8 -00.63 13 482 48 46 1/4 1 18 7.296 N (DNB) Dun & Bradstreet 3/4 03.78 N (SAA) Saatchi & Saatchi 20 5/8 21 1/8 - 1/2 -02.36 9 3,005 26 1/4 26 1/4 00.00 22 221 7 O (DUCO) Durham Corp O (TLMT) Telemation 1 7/8 1 7/8 00.00 8 N (GCI) Gannett Co 29 5/8 29 3/8 1/4 00.85 14 4.796 A (TPO) TEMPO Enterprises 8 1/8 8 3/4 - 5/8 -07.14 27 46 N (GY) GenCorp 17 3/4 18 - 1/4 -01.38 1 563 A (UNV) Unitel Video 7 7/8 7 7/8 0090 11 17 O (GMXC) GMX Commun 00.00 1 563 O (GACC) Great Amer. Comm 11 3/8 11 5/8 - 1/4 - 02.15 11 299 N (JP) Jefferson -Pilot 30 3/8 28 3/4 1 5/8 05.65 13 1.199 CABLE N (KRI) Knight -Ridder 41 40 1/2 1/2 01.23 15 2.332

N (LEE) Lee Enterprises 26 27 - 1 - 03.70 18 645 A (ATN) Acton Corp 13 5/8 13 3/4 - 1/8 -00.90 2 16

N (LC) Liberty 41 1/2 42 1/2 - 1 -02.35 15 385 O (ATCMA) Amer. TV & Comm. 23 3/4 22 3/4 1 04.39 52 2,583 N (MHP) McGraw-Hill 52 1/8 49 1/4 2 7/8 05.83 15 2,513 A (CVC) Cablevision Sys. 'A' . 30 1/4 31 - 3/4 -02.41 -10 636 A (MEGA) Media General 38 3/4 42 1/4 - 3 1/2 -08.28 25 1.092 N (CNT) Centel Corp 45 1/2 44 5/8 7/8 01.96 12 1,978 N (MOP) Meredith Corp 26 3/8 26 3/8 01.44 10 506 O (CCCOA) Century Commun. 17 1/4 18 1/8 - 7/8 -04.82 -61 499 O (MMEDC) Multimedia 63 1/4 64 1/2 - I 1/4 -01.93 61 695 O (CMCSA) Comcast 14 1/8 13 7/8 1/4 01.80 -64 631 A (NYTA) New York Times 25 5/8 26 3/8 - 3/4 -02.84 13 2,101 A (FAL) Falcon Cable Systems 18 3/4 18 1/4 1/2 02.73 -58 119 N (NWS) News Corp. Ltd. 18 18 3/4 - 3/4 -04.00 9 4,796 O (JOIN) Jones Intercable 11 1/4 11 7/8 - 5/8 -05.26 35 143 O (PARC) Park Commun. 28 1/2 28 7/8 - 3/8 - 0129 22 393 T (MHP.G) Maclean Hunter 'X' 10 5/8 11 - 3/8 -03.40 29 783 O (PLTZ) Pulitzer Publishing 29 1/4 29 1/2 - 1/4 - 00.84 20 306 O (TCAT) TCA Cable TV 30 30 1/2 - 1/2 -01.63 58 362 N (REL)Rellance Group Hold 5 1/2 5 3/8 1/8 02.32 6 412 O (TCOMA) Tele-Commun 22 3/8 23 1/4 - 7/8 -03.76 44 3.386 O (RTRSY) Reuters Ltd. 25 5/8 25 1/2 1/8 00.49 17 21.276 N (IL) lime Inc 92 3/8 89 3/8 3 03.35 22 5,398 T (SKHA) Selkirk 19 3/4 19 1/4 1/2 02.59 17 160 O (UACI) United Art. Commun. 27 3/4 28 - 1/4 -00.89 231 1,139 O (STAUF) Stauffer Commun. 141 146 - 5 - 03.42 47 141 N (UCT) United Cable TV 32 7/8 33 - 1/8 -00.37 -173 1,225 1/4 N (TMC) Times Mirror 29 3/8 29 5/8 - -00.84 14 3.801 N (VIA) Viacom 21 1/2 22 7/8 - 1 3/8 -06 01 -2 1.147 O (TMCI) TM Communications. 11/16 3/4 - 1/16 -08.33 3 5 N (WU) Western Union 3 2 7/8 1/8 04.34 95 O (TPCC) TPC Commun. 3/16 1/8 1 /16 50.00 2 N (TRB) Tribune 34 5/8 35 1/4 - 5/8 -01.77 19 2.641 ELECTRONICS /MANUFACTURING A (TBSA) Turner Bcstg. 'A' 14 1/4 14 3/4 - 1/2 -03.38 -2 620 A (TBSB) Tbrner 14 1/2 14 3/8 1/8 00.86 -2 315 Bcstg. 'B' N (MMM) 3M 59 58 1/4 3/4 01.28 14 13,421 A (WPOB) Washington Post 209 217 3/4 8 3/4 -04.01 14 2.684 - O (AMCI) AM Communications 5/16 11/32 - 1/32 - 09.09 1 PROGRAMING N (ARV) Arvin Industries 18 1/4 19 1/4 - 1 -05.19 7 347 O (CCBL) C-Cor Electronics 8 1/4 8 1/2 - 1/4 -02.94 13 16 O (SP) Aaron Spelling Prod 5 1/2 5 1/4 1/4 04.76 4 101 O (CATV) Cable TV Indus 3 3 1/8 - 1/8 -04.00 -20 9 O (ALLT) All American TV 1 7/8 2 - 1/8 -06.25 2 A (CEC) Cettc 10 1/2 10 1/2 00.00 30 19 O (BRRS) Barris Indus 9 7/8 10 - 1/8 - 01 25 -4 77 N (CRY) Chyron 4 1/4 4 3/8 - 1/8 -02.85 15 43 N (KO) Coca -Cola 35 7/8 35 1/2 3/8 01.05 14 13.467 . A (CXC) CMX Corp 1 15/16 1 /16 06.66 11 8 A (CLR) Color Systems 4 3/4 4 3/8 3/8 08.57 -3 25 A (COS) Cohu 10 7/8 10 3/8 1/2 04.81 10 19 N (KPE) Columbia Pic. Ent 8 1/4 8 1/8 1/8 01.53 117 905 N (EK) Eastman Kodak 40 3/4 41 1/8 - 3/8 -00.91 11 13,810 O (CAVN) CVN Cos. 12 1/2 12 7/8 - 3/8 -02.91 10 217 N (GRL) Gen. Instrument 34 31 1/2 2 1/2 0793 .24 1,136 A (DEG) De Laurentlls Ent. 13/16 15/16 - 1/8 - 13.33 9 N (GE) General Electric 39 7/8 39 3/8 1/2 01.26 17 36.499 O (dcpi) dick clerk prod 5 4 7/8 1/8 02.56 12 41 O (GETE) Geotel Inc. 3/4 3/4 00.00 2 2 N (DIS) Disney 56 56 1/2 - 1/2 -00.88 16 7.424 N (HRS) Harris Corp 27 5/8 27 7/8 - 1/4 -00.89 12 1.130 N (DJ) Dow Jones 8 Co 29 1/2 29 3/4 - 1/4 -00.84 14 2,840 N (MAI) MA Corn. Inc 9 5/8 9 1/2 1/8 01.31 -6 260 0 (EM) Entertainment Mktg 3 1/4 3 3/8 - 1/8 -03,70 10 39 0 (MCDY) Microdyne 4 4 5/8 - 5/8 - 13.51 -2 17 O (FNNI) Financial News 5 7/8 6 1/4 - 3/8 -06.00 26 70 N (MOT) Motorola 46 5/8 46 5/8 00.00 19 6.028 A (FE) Fries Entertain 1 7/8 2 - 1/8 -06.25 8 9 N (OAK) Oak Industries 1 1/4 1 1/4 00.00 12 94

N (GW) Gulf + Western 40 37 7/8 2 1/8 05.61 7 2.404 A (PPI) Pico Products 2 1/4 1 7/8 3/8 20.00 -45 7 O (HRIG) Hal Roach 3 7/8 4 1/4 - 3/8 -08.82 -9 27 N (SFA) Sci- Atlanta 12 3/8 13 1/4 - 7/8 -06.60 10 290 A (HHH) Heritage Entertain 2 1/2 2 3/8 1/8 05.26 2 11 N (SNE) Sony Corp 42 43 - 1 - 02.32 68 9,711 A (HSN) Home Shopping Net. 5 1/4 5 1/8 1/8 02.43 23 457 N (TEK) Tektronix 25 1/8 24 7/8 1/4 01.00 837 696 N (KWP) King World 16 1/8 16 3/8 - 1/4 -01.52 10 465 O (TLCR) Telecratter 3 5/8 3 1/2 1/8 03.57 16 5 O (LAUR) Laurel Entertain. 1 3/4 1 5/8 1/8 07.69 3 4 N (VAR) Varian Assoc 26 1/2 26 5/8 - 1/8 -00.46 -139 578 A (LT) Lorimar- Telepictures 11 3/4 11 7/8 - 1/8 -01.05 -3 544 N (WX) Westinghouse 50 3/4 50 3/4 00.00 9 7,285 N (MCA) MCA 39 39 1/2 - 1/2 -01.26 21 2.835 N (ZE) Zenith 22 1/8 20 1/4 1 7/8 09.25 -28 573 N (MGM) MGM/UA Commun 16 3/4 16 3/4 04,68 -9 839 & Poor's 400 293.57 291.76 1.81 00.62 A (NHI) Nelson Holdings 9/16 1/2 1/16 12.50 -5 15 Standard

A unless otherwise Standard & Poor's or as obtained by Broadcasting's own research. Note:' Two -for -one split, May T- Toronto. A- American. N -NYSE, 0 -OTC. Bid prices and common stock used by noted. P/E ratios are based on earnings per share for the previous 12 months as published 20

Broadcasling May 30 1988 43 Sluggish sales for network radio's second quarter

Some executives see reflection product category. Rather, they view the trend youth- oriented programing. However, some of overall broadcast advertising as a general reflection of today's overall officials are cautioning that the continuing economy, with traditional radio broadcast advertising economy with tradi- Writers Guild strike against television could advertisers spending less on medium tional radio advertisers spending less on the stymie radio network buying patterns be- medium as a whole. At least one executive cause it may cause uncertainty in the soon - It was once network radio's potentially big- sees network radio advertising budgets be- to -break network television upfront season, gest period for revenue growth. But busi- a priority for many major advertisers. ness for the second quarter has apparently "The second quarter is just about wrapped hit a roadblock. Network officials last week up [in sales bookings] and the industry will characterized sales as "lackluster" with total probably not see more than a slight percent- ad dollars for the quarter expected to show age gain," said Steve Youlios, vice president little or no gain over 1987's second -quarter of sales for the CBS Radio Networks. finish of $96,541,000. In fact, just -released "However, what is beginning to heat up is billing figures for April, according to the the youth market for the third quarter, espe- Radio Network Association, which receives cially for July and August," Youlios said. monthly data from the accounting firm of What about adult -oriented, third- quarter Ernst & Whiney, show network sales off by network business? "At this point, the adult 1.5% from April 1987 to $29,522,000. [demographic] side could continue to be The general sales forecast for May and flat," Youlios said. The CBS executive is June is flat to slightly up compared to the predicting third -quarter sales for the indus- same period a year ago. So far for the year, try to finish 3% to 5% ahead. January through April, network radio ex- Major network radio advertisers are penditures were down by 0.9%. Youlios aligning their budgets with their television There appears to be no clear-cut explana- spending, according to Lou Severine, vice tions for the slowdown. Network executives president of sales for the ABC Radio Net- do not directly link the sluggish sales pace to works, the largest network radio company the absence of any one major account or (in terms of annual billings), which also handles the advertising sales efforts for the Satellite Music Network. "Our scatter sales are now falling mostly in the fourth and first quarters because ad- vertisers are trying to coincide their network radio buys more with their network televi- sion [scatter] schedules," Severine said. "Network radio is their backup frequency buy," he said. "We are not getting the sec- ond- quarter and third -quarter explosion of dollars that we once did years ago," said Severine, saying that the second quarter will likely not witness any sales growth. Severine However, Severine was quick to add that, as of last week, third -quarter business is "looking stronger" than anticipated. "Al- though ABC is about flat for second quarter, our sales are running about 7% ahead for the third quarter," he said. "But it's not the type of summertime -only accounts we have seen in the past such as sun tan lotions and acne products," Severine said. "They are differ- asaasa Ba:arAc47%: ent product lines." Youlios concurred: "Although there has (904) 254-6760 been some attrition of traditional summer advertisers, they have been replaced by oth- er product categories and specific adver- TURN SUNDAY tisers." INTO Neither Severine nor Youlios specified actual brand names. However, Youlios said that a large amount of third MONEY-DAY Moore -quarter network business will stem from three categories - coming more closely tied to year-round tele- candy, soft drinks /beverages and Hollywood vision buying habits. movie studios. If there is any immediate hint of a silver ABC's Severine also noted that many AIRN lining for the networks, it could very well be advertisers are now spreading their annual MOTOR RACING NETWORK the third quarter. Business is projected to be ad budgets equally throughout 52 weeks. R O BOX DRAWER. S DAYTONA BEACH. FLORIDA 320í5 up several percentage points, especially for "Fifty percent of ABC's buys are for 52

Broadcasting May 30 1988 44 weeks," Severine said. "More advertisers in outer regions are aecoming aware of network radio than in the 1988 year -to -date network radio spending past," observed Radio Network Association president Peter Moore. (Nick Verbitsky, president of the United Stations Radio Net- Monthly °o YTD % works, which also oversees advertising time Month 1987 1988 of change of change sales for the Transtar Radio Networks, January $25,250,000 serves as the 1988 RNA chairman.) $28,056,000 +11.1 Those "outer" regions include markets February $25,304,000 $25,284,000 -0.1% +5.5 that fall under the network regional sales March $30,589,000 $27,264,000 -10.8 -0.7 centers of Detroit, which was up 57% in April $29,980,000 $29,522,000 -1.5 -0.9% network sales placement for January through April to $8,426,000 (in April alone, NOTE: Network sales figures for 1988 are collected each month from different network Detroit was up 185%); and Chicago, net- companies by the accounting firm of Ernst & Whinney. As in past Olympics years, figures do to work radio's largest regional center next not include network radio advertising dollars spent on coverage of the 1988 winter Olympics. New York, was up 9% to $29.9 million. ABC Radio had exclusive rights to the games. According to Moore, there is "extensive placement" of Dodge and Buick campaigns going through Detroit. (Much of the auto- el 6 chain as one of the "strong" network noting that Nissan, placed out of Los Ange- motive advertising business is now placed accounts this year. les, and Subaru, placed out of New York, through agencies in New York.) And, said Looking at year-to -date (January through were network radio advertisers last year, but Moore, there have been some new Detroit April) sales performance for network radio's have, thus far, not committed to the medium accounts added to the 1988 client roster such other two sales centers, New York was off this year. as Red Roof Inns, a motel chain. Red Roof 7.6% to $65,378,000 and Los Angeles was The outlook isn't all gloom for the import launched its "first extensive network radio down 15.7% to $6,407,000. arena, however. Moore said Volkswagon campaign" in April, Moore said. Out of "The biggest drop -off in accounts appears will launch its "first ever" network cam- Chicago, Moore named the burgeoning Mo- to be in the import car market," said Moore, paign this July.

Public radio's dilemma: what to do about the 80% who ignore it now

Audiences and programs: the unreached 80% of listeners would prove among already qualified stations to spread the who. how and what troublesome -if not impossible-virtually CPB's limited community service grant of public radio's future all parties agreed that noncommercial sta- (CSG) money among a larger pool of sta- debated at annual meeting tions, in the words of National Federation of tions. Community Broadcasters President Lynn As a beginning alternative, Chadwick Preliminary reports on a one -year study, Chadwick, "have to better serve more peo- proposed to a May 19 general session- "Audience '88," provided the axis of most ple." titled "Making Good on the Promise" -that of the activities during this year's Public To expand the audience, Giovannoni and each of the 301 stations receiving an annual Radio Conference, held May 18 -22 in St. company suggested there is "ample opportu- CSG donate $1,000 to a fund to purchase Louis. With the unbundling of National nity to extend the amount of time that light satellite downlinks for stations not currently Public Radio programing a fait accompli fringe" listeners devote to public radio, interconnected. "We need several stations in (BROADCASTING, Dec. 14, 1987), attendees which would require development of new each market," said Chadwick, "because ra- focused discussion on questions of audience programs that broaden but maintain public dio works on target audiences. Going after and programing, leaving most of the devi- radio's appeal. that 80% [currently not listening] can be sive issues of past PRC's at least temporarily accomplished by smaller stations, each with on hold. its own target audience." The majority of noncommercial radio lis- The how: 'license to diversity' More narrowly targeting segments of teners, Audience '88 showed, hold college NPR's current "core," "fringe" and "light degrees and professional or managerial po- Discussions of how to serve more of which fringe" audiences -which the study pur- sitions, live in $30,000 -or- above- per -year- type listeners generated a variety of sugges- ports to identify -emerged as the most income households. highly value informa- tions. talked about theoretical method of serving tion and have "inner- directed, societally Chadwick noted that one in five Ameri- more listeners "better." conscious" personalities. The study, funded cans do not even receive a public radio Calling the May 17 adoption of missions by the Corporation for Public Broadcasting, signal. Also, she said, many stations contin- and goals resolutions by the CPB board "the also said that more than 80% of the U.S. ue to operate without CPB money and can- opening volley" in a strategy to make pro- population does not tune in to public radio. not improve their services because Of CPB gram ,production and acquisition the top Co- conductors of the database "gold mine" qualification requirements that include a priority in public broadcasting (BROAD- study, Audience Research Analysis, Liebold minimum of five, full -time staff members, CASTING, May 23), CPB President Donald & Associates and Thomas & Clifford, said 18 hours a day on the air and $150,000 cash. Ledwig told the general session: "In another "going after" nonlisteners "would require Some of those unqualified stations, she said, 10 years, public radio will move away from significantly different programing" and the have operated as noncommercial, communi- one typical kind of programing and, with need to "revisit [public radio's] mission it- ty stations for as many as 10 years but are few exceptions...will increasingly special- self." locked out of the system financially. Up to ize, particularly in markets with multiple, "Twenty percent of beer drinkers drink 1,000 existing noncommercial stations, she competing stations." 804 of the beer," said Audience Research said, lack the downlinks necessary for satel- And NPR President Doug Bennet, who President David Giovannoni, attempting to lite interconnection with national pro- the week before the conference had called make clear his view that public radio need gramers. Lowering CPB qualifications Audience '88 "a license to diversity" not please everyone to succeed. Even would bring national programing to much of (BROADCASTING, May 16), said that public though most attendees appeared to agree the 20% of the markets not reached, she radio listeners "are not primarily classical that attempts to gain substantial portions of said, but there is a "strong disincentive" music listeners or jazz listeners...waiting

Broadcasting May 30 1988 45 for us to develop an optimum audience for- Jack Mitchell, "but I believe stations can whether a limited number of 'mini-net- mula which will best suit most of their even work together in a single market to works'-involving stations with quite simi- proclivities most of the time. No group in raise funds and promote." lar goals and market characteristics-coulc American society," he told NPR's annual Stephen Salyer, who became president of help guide and implement membership appropriate john meeting, "is more ready for American Public Radio just over a month undertakings " "middle ground," new -a Salyer information and ideas, new approaches ago (BROADCASTING, April 4), echoed the told BROADCASTING, "between mass media and cultural exposures. same conclusion about the audience study. and pure target. And," he added, with the "If it is true that audience follows pro- "Stations may find it more and more in their help of Audience '88, "we will be able tc

Bennet Salyer Friesen graming," said Bennet, "it is time for us to self- interest to concentrate their program talk with underwriters about the specifics of use the same skills and creative energy that investments on meeting very specific audi- whom a program reaches." built our core audience to develop our sec- ence or daypart objectives," he told his first Three public radio stations licensed in ond core from those unserved and under - APR affiliates meeting. "Producers may Philadelphia may already have created the served audiences from around the country. find that success depends increasingly on model for other markets. According to Mark It's up to us to invent the programing and discovering and producing for clearly de- Fuerst, general manager of WXPN(FM), with find the political force to address these fined 'communities of interests' ." WHYY-FM offering a classical format and broader needs...." One possible approach from APR's van- carrying the major NPR and APR programs, "This may be naive," said NPR Chairman tage, Salyer said, could be "to explore and with WRTI(FM) offering an all -jazz music format, WXPN looked around, a need and an audience in the community" for NAB lobbyist urges public radio stations something different and recently began of- fering an international music format, much to oppose transfer tax of it African and Caribbean. Anna Kosof, general manager, wsco(FM) Newark, N.J., Commercial broadcasters' "tempers are starting to fray" over continued noncom- quoted radio consultant Tom Thometz as mercial broadcasters' support of a proposed station -transfer fee to fund a public saying: "Maybe public radio has to accept broadcasting trust fund, NAB vice president and congressional liaison, Dan Phyth- that 'We have this party, and you can come if yon, told a Public Radio Conference "Creeping Commercialism" workshop. The fee you want, leave if you want.' We did the controversy "might permanently fracture" relations between commercial and non- opposite" in the New York market, she said, commercial broadcasters, he said. "We're not trying to issue threats, but to describe "and went to their party, starting with the a situation." perception that community needed jazz." The consensus appeared to be that public The "fat cat image" of commercial licensees, fed by an "inordinate amount of radio will need to look for a variety of transfers" by a minority of NAB members, is misleading, he said. "More than half of parties, whether as host or invitee, and the commercial AM's are losing money." Where commercial money comes from or various programers, administrators and sta- where it goes, he added, does not justify the tax, particularly because the proposed tions will have to cooperate, if they are to fee is tantamount to taking "money out of our pocket and [putting it] into the pocket survive into the next century. of a competitor." Phythyon also reported increased complaints about commercialism in public The what: more new programs, shared broadcasters' underwriting credits. "Spurred by the transfer tax, there is discontent risk and cooperation ...leading to looking at and asking, 'What is this public broadcasting about?' - including, 'What is "enhanced" underwriting?' " The perception is that public For APR, NPR, CPB and stations, what to broadcasters are competing for the same. advertisers, he said. NPR lobbyist, Mary present to those target audiences remains the real Lou Joseph, concurred that public broadcasters are "pushing the outer edges of business of the short and long hauls. Salyer and the envelope on underwriting. Whether it's two, 10 or 100 stations" airing commercial APR programing vice president, Eric Friesen, during more than PRC credits, she said, "the perception in Congress is that it's being done. The whole one session suggested the need "to mount sig- system can pay the price" if Congress restricts current allowances to seek public nificant collective projects," to assure the funds or calls into question the stations' rights to noncommercial spectrum, she future of "a fragile, infant industry, said. not one so mature it can settle for gains at the mar- United Airlines advertising director, William Alenson, on the same panel said: "I gin. There should be low tolerance," said want to communicate that United is the best airline for business fliers; to do that, I Salyer, "for waste or duplication of effort." need fewer restrictions" in underwriting guidelines. An NPR Member Station Un- In a tangible gesture of APR's willingness derwriting Survey summary, also released at the conference, reported that 47% of to cooperate with NPR "in the spirit of 171 responding stations have no written policies governing underwriting, and most nonduplication," Salyer said that, despite stations permit credits that include mention of products or services and slogans. Friesen's year-old proposal to provide top- of- the -hour APR news, if NPR intends to

Broadcasting May 30 1988 46 provide such a service, "there is no reason for APR to move forward." Public praise. Senator Daniel Inouye Cooperation among the elements of the (D- Hawaii), pictured right, is National system, said Friesen, ought even to include Public Radio's 1988 Edward E. Elson an effort to create some semblance of "a most nationally coordinated clock to help stations Award winner for the outstanding contributions to public broadcasting. schedule programs from all sources in all President Doug time zones." Recognized by NPR Radio No matter how much NPR -APR coordi- Bennet during the Public Confer- sponsor of cur- nation materializes down the road, higher ence as the principal rently pending CPB reauthorization leg- program production costs are already a islation key advocate of last problem for the system at large. The APR and as a legislate establishment affiliates meeting heard several complaints falls attempt to trust fund, the about the high cost of Good Evening of a public broadcasting -a Inouye was un- newcomer currently carried by just over 100 26 -year Senate veteran able to attend. The May 20 awards affiliates at the same cost as its predecessor, luncheon Louis also saw CPB Prairie Home Companion, an established in St. R. Murrow success. The annual cost of producing Good present its annual Edward programing Evening-between $1.2 million and $1.3 Award to 16 -year NPR and news veteran, N. Gwathmey, who million -is higher than the cost to produce Joe last fall left NPR -reportedly under Prairie, said Friesen. APR provided early - there be- (AM) Urbana, Ill., best community ser- carriage incentive discounts, but before the pressure from leadership -to come general manager of two noncom- vice; Public Radio, best cultural; show's launch nearly five months ago, the news; mercial FM stations in San Antonio, Tex. KJZZ(FM) Phoenix, best spot decision was made to project costs for the local sta- Among winners of NPR programing WUWFiFM) Pensacola. Fla., best first 18 months and compute rates from that Ca- KusP(FM) Santa Cruz, Ca- tion break; KCRt1(FM) Santa Monica, total, said APR vice president, Bruce Ther- awards were Minne- lif., best performance; Pacifica Founda- iault. Those rates, APR admitted, may rise lif., best live local performance; Public Radio, local talk and tion, Los Angeles, best public affairs when the discounts expire in July. sota best documentary, and NPR, best public af- With NPR programing now "unbundled" best regularly scheduled newscast: fairs special report. into optional news and performance pack- WBUR(FM) Boston, best children's; WILL ages, and no longer available at one fee for all, costs will go up there as well. The year- had earned its crucial Saturday evening time they said, APR offerings could see a shake- and-a- half -old Performance Today, airing slot as a variety show, and a departure from out of marginally successful programs. each weekday morning for two hours, has so the variety format might have lost APR and As for the cost to stations for both NPR far had no specific fee attached to it. Major producer Minnesota Public Radio the na- and APR programing, the stations may have funding from the Chrysler Corp. and the tional forum it had worked so hard to earn. more to spend at their discretion, if an National Endowment for the Arts has essen- Friesen and Salyer said they will also review amendment to CPB's pending reauthoriza- tially seeded the show as a format experi- all APR programing over the next year. By tion bill passes in Congress (see "Top of the ment at no direct cost to the stations. But at the next PRC (May 1989 in San Francisco), Week "). NPR's May 22 board meeting, when the board adopted a $29.16 -million 1989 bud- get and $18.4- million system dues level, it ABC sues Premiere Radio Networks was announced that stations would begin paying a specific fee for Performance Today over soap opera satire next fall. The fee would average $1,700 and be no higher that $2,500, based upon CPB's Premiere general counsel calls suit Premiere, in a prepared statement. Wrobel is nonfederal funding level formula. baseless and unsupportable under working in conjunction with the New York NPR news service vice president, Adam federal copyright,trademark law law firm of Milgrim, Thomajan & Lee. Powell, also pointed to finances as the major Capcities /ABC declined to comment. issue left to work out before an hourly news Capcities/ABC has filed suit in U.S. District The Cla'ence Update of ABC's All My plan is submitted by July, when the NPR Court for the Southern District of New York Children is carried by stations in 175 mar- board has required its completion. "The against the one -and -a- half -year-old Pre- kets, including outlets in eight of the top IO $5,000 to $6,000 flat fee per year charged miere Radio Networks, Los Angeles, alleg- markets. Among the show's affiliates are by our commercial counterparts," he said, ing copyright infringement by Premiere's wHTZ(FM) New York, KROQ(FM) Los Ange- creates a "less than ideal situation, particu- short-form feature, The Cla'ence Update of les, WGCI -FM Chicago, WEGX(FM) Philadel- larly for smaller market stations." ABC's All My Children, described as a dai- phia and KMEL(FM) San Francisco. The pro- "Stations, producers and funders need in- ly, Monday- through -Friday, 90- second sa- gram has been in existence for nearly three centives to participate in partnerships," said tirical look at the ABC -TV soap opera, All years, initially airing on a handful of sta- Salyer. To encourage "the pooling of re- My Children. Brad Sanders, the series' tions including WGCI -FM. Lehman began sources and risks," he said, APR will offer host, was also named in the suit. distributing the show nationally in late such incentives, beginning on the local level "ABC has known about the program for 1986. with a project through which stations would some time," said Steve Lehman, Premiere In addition to The Cla'ence Update, Pre- receive APR grants for format innovation. Radio Networks president. Lehman charac- mier Radio Networks produces and distrib- The aim of that project, the details of which terized Capcities/ABC's suit as a "frivolous utes the following programs: The Plain Rap are to be worked out in June, will not be to attempt" to obtain the comedy feature for Countdown, a weekly, customized count- create future APR programs but to foster a the ABC Radio Network. "The show is no down series offered in contemporary hit, willingness to take risks throughout the sys- more a copyright infringement than the Soap urban and adult contemporary versions; Live tem. The failure of a program like Kids Opera Digest or Siskel & Ebert's reviews of From The 60's With The 'Real' Don Steele, a America, said Friesen, was not a creative movies," said Lehman, adding that the com- three -hour weekly show hosted by the failure but a "lack of consensus in the sys- pany is "in the process" of formally respond- KRLA(AM) Los Angeles personality; The tem that it was a priority," and subsequent ing to the suit. Original National Lampoon Radio Hour; unwillingness to risk short-run losses. "The allegations contained in ABC's suit National Lampoon's True Facts, a 90 -sec- Asked why APR essentially kept the Prai- against Premiere are baseless, without mer- ond, daily comedy feature, and On The rie format itself when it launched Good Even- it, and completely unsupportable under fed- Phone With Tyrone, a 90- second, daily ing, Friesen said that, although the show eral copyright and trademark law," said Har- comedy feature targeted for urban contem- represents little format innovation, Prairie old Wrobel, in -house general counsel for porary stations.

Broadcasting May 30 1988 47 Getting Moscow on the line Noncommercial FM and Radio Moscow co- production allows Americans to question Soviet panel each month

Noncommercial KPBS -FM San Diego has teamed up with an unusual overseas part- ner-Radio Moscow-to co- produce a new monthly, one -hour call -in program, Calling Moscow. Airing at 3 p.m. (Pacific time) the last Friday of each month, KPBS-FM relies on a series of three satellites, Soviet coopera- tion and American listeners (20% to 25% of whom hear the show via Soviet shortwave Waldo broadcasts into North America) calling the according to KPBS -FM. Because it is offered station to ask a panel of Soviet guests in other forums for that," he said. And, ac- free of charge to the entire public radio Moscow for their views on a specific topic cording to McManus, those others "haven't system, not every user is reporting. each program. paid enough attention to real life in the McManus estimated that eight to a dozen The most recent edition of Calling Mos- Soviet Union." By plumbing that area, he other stations may have aired it. "We'll cow was to air May 28-two days before the said, Americans may come to see more never know," he said. Although National Soviet -American summit-and was to ad- clearly "that Soviets do laundry too." Public Radio is taking up the cost of distrib- dress "Soviet- American Relations: Today Most correspondence between KPBS -FM uting the program via satellite in the U.S., and Tomorrow." Listeners were to question and Radio Moscow has been by telex, the producers have yet to find funding for Radio Moscow commentator Vladimir McManus said. "We have suggested types production costs and the $2,700 it takes to Pozner and Dr. Rodomir Bogdanov and Dr. of guests, and they have been coming move the signals between the U.S. and Sergey Pleshanov, both of the Soviet Insti- through so far," he said. If the program Soviet Union. tute for U.S. -Canadian Studies. succeeds, the idea of adding Soviet callers "We're still working on...some well - "There is a risk of a propaganda line "is something we would explore," he said. known foundations" as possible supporters, surfacing," said Tom McManus, KPBS -FM But because of time limitations and the need said McManus. It may be a year before station manager for the past 20 years, who for more Russian -English translators, that KPBS -FM decides whether Calling Moscow is has announced his retirement from the sta- idea sounds at present "like another show." a success or failure, said McManus. In any tion, "but I don't think it will. Either I'm The program, hosted by Doug Waldo, has case, he said, "We can't carry the program being extraordinarily gullible, or [Moscow so far been carried by 22 confirmed stations, [financially] forever." Radio and Soviet host, Pavel Kuznetsov] really are genuine in their desire to open communications. I haven't heard [the Sovi- ets] spouting the party line. Kuznetsov has Arbitron introduces new radio diary been drawing his guests out if they give pat In an effort to bolster response rates, Arbi- shorter instructions and an additional "away answers." The only complaint from the So- tron will implement a new, seven -day radio from home" listening column, called "at viet side, he said, "is that we haven't pushed ratings diary, known as the "soft format" work," for further clarifying listening loca- them hard enough." diary, for the fall 1988 survey period, com- tion. (The standard daypart diary contains The May edition has been the only excep- pany officials said last week. Based on test "at home," "in a car," and "other place" tion to a focus on life- style- oriented, not results, Arbitron believes the new diary de- columns.) political, topics. The experience of Soviet sign will be more appealing to diarykeepers The soft -format version was one of two women was the subject of the March 25 than the present form. new radio diary prototypes introduced at the launch of the program, and the April 29 The soft -format version contains the same National Association of Broadcasters con- program focused on teen -agers. Editions in words identifying the dayparts as the current vention in Las Vegas last month June, July and August will cover glasnost's diary, but with no daypart dividing lines in (BROADCSTING, April 18). According to Ar- effect on the arts, education and Soviet pop- the entry columns. The actual time frame for bitron, each of the two diaries-the other, ular culture, respectively. each daypart will be defined by the diary called the "time format," is similar in design "We don't want to get involved in poli- keeper. to the soft format, but with dividing lines tics," said McManus, who is also executive Other elements found in the soft-format between dayparts-was tested last spring by producer of the program. "There are a lot of diary: heavier paper stock, bolder graphics, some 13,000 people in 20 markets. Findings were compared with those of Arbitron's in those Down spot. National spot radio expenditures for April dipped 1.9% from April 1987 standard daypart diary markets, to The $70,694,200. That's according to just -released data from Radio Expenditure Reports, which representing another 26,000 people. soft at the registered a 2.2 collects financial information each month from leading rep companies. For year -to -date format time percentage point gain in response rate, (January through April), spot billings are at $254,308,700, 2.8% ahead of the same period a year ago. 42.1% compared to 39.9% for the daypart a 1.3% o diary. The time format registered increase. Local spot doing well. Local radio sales, which account for some 75% of the approximate- Among the other test results was an in- ly $7.3- billion radio advertising pie, were generally up in most major- and medium -sized crease in "away from home" listening. " 'At markets in 1987, according to the National Association of Broadcasters' and Radio Advertis- work' entries outnumbered the 'other' loca- ing Bureau's jointly published "Radio Market Trends" book. The report contains local revenue tion entries by three to one in the test diaries, data for 82 markets of varying sizes. indicating that most listening away from the The top 10 markets in 1987 showed a double -digit percentage increase in local advertis- home and car is in the workplace," Arbitron ing over 1986 (up 10.4 %), while markets 11 -30 (excluding five markets that are not listed in said. Also, both diaries showed an increase the survey) registered a 5.4% increase in overall listening levels for the midnight -6 The data in the book, which is available through the NAB Station Services department, is a.m. period. from accounting firms that conduct local market radio revenue surveys throughout the Arbitron's fall 1988 survey period begins country. They include both Miller, Kaplan, Arase & Co. and Hungerford, Aldrin, Nichols & Sept. 22 and runs through Dec. 13. Listen- Carter. ing in 135 markets is measured during that time.

Broadcasting May 30 1988 48 CRS report counts minutes of networks' war coverage

CBS TV crew is kept away as Russians the start of the Soviet withdrawal, when the from the country. Another new development begin Afghan pullout; congressional networks and media generally began provid- was the decision by the Soviet Union and study traces amount of time CBS. NBC. ing extensive coverage. the government of Afghanistan to relax their ABC gave to Afghanistan story The CRS report, however, shows that in policy of denying visas to Western journal- 1986, the networks' evening news programs ists seeking to visit Afghanistan. So, for the for ABC, CBS News's enterprise in its coverage of the devoted more air time to stories on the war first time since 1980, journalists to travel in war in Afghanistan has produced an abun- than they had in any year since 1980, the CBS and NBC were permitted dance of material for the CBS Evening News first year of the Soviet Union's military Soviet -controlled areas of Afghanistan, if with Dan Rather, much of it seen from the occupation of Afghanistan. And the month- only on carefully supervised tours. point of view of the Afghan guerillas, or ly data available to CRS for the first eight And the time devoted to the story on the Vanderbilt Mujahideen. But sometimes there appears months of 1987 indicated the networks were evening news-as recorded by News Archive, in to be a price, as when the network found presenting roughly the same amount of Af- University's Television itself lacking the necessary permission to ghanistan coverage in each of those months Nashville, in its Television News Index and The 55.2 minutes of have a camera crew and correspondent on as they did in 1986. Abstracts- picked up. devoted to the ground when the Soviets began their DeCesare, for one, would dispute any time the CBS Evening News historic troop withdrawal from Afghanistan suggestion that CBS was not taking the war stories on Afghanistan in 1986 was the high- network since 1980, on May 15. seriously. "Our people go in with the rebels est annual total by a CBS News foreign editor Don DeCesare all the time," he said. "We have spent a lot when each of the three networks spent at said the Soviets had not flatly barred a CBS of energy developing sources of information least 200 minutes on the subject. ABC's presence from what was a major ceremony, from the rebel side. We take this seriously; World News Tonight with Peter Jennings in Kabul. But he said the network's request we would like to present both sides." offered a total of 19.7 minutes of news for permission to cover the first stage of the The CRS report, written, like the first focusing on the war, and The NBC Nightly withdrawal -a request made at five loca- one. by Denis Steven Rutkus, said CBS had News with Tom Brokaw, 28.8 minutes. CBS tions around the world, including Moscow made a policy decision to treat the military increased its Afghanistan news in the first and Kabul, three months before the antici- struggle as a continuing story meriting eight months of 1987, from an average pated withdrawal began -met with "gobble- prominent, periodic coverage on the even- monthly rate of 4.6 to 5.1 minutes. ABC's dygook" and, he said, "asides, such as, ing news. monthly average also increased, slightly, 'Your case is not helped by what you've The CRS report covering the first six from 1.6 to 2.2 minutes, while NBC's fell been doing.' " ABC and NBC had crews on years of the war identified several factors as off, from 2.4 minutes to one. the ground. Their coverage of the war has influencing the extent of the television net- The CRS report discloses an unintended been largely restricted to material obtained works' coverage-the networks' restricted link between the task force Humphrey heads by crews and correspondents during visits access to Afghanistan, the slackening news and some of the war coverage aired by CBS. cleared through Kabul. value of the conflict over months and years, A proposal that emerged from hearings held CBS News was not left without coverage the competition from other stories for the by the task force developed into a $500,000 of the first -stage withdrawal. "We had tons limited amount of air time available, net- appropriation, passed by Congress in 1985, of coverage of the pullout as a result of work preferences for filmed stories and sea- "to promote the development of an indepen- partnerships with friends who were on the sonal changes in Afghanistan's weather. The dent media service by the Afghan people scene," said DeCesare. He mentioned Brit- report quoted network executives as defend- and to provide for the training of Afghans in ish, German and Bulgarian sources, even ing as appropriate the extent of their cover- media -related fields." The purpose of the Soviet. But, he said, "we wanted our own age of the war-although all said they hearings was to find ways to bring interna- crew and correspondent on the scene." would have had more coverage had they tional opinion to bear on the Soviets in Word of CBS News's troubles with the been able to report from the scene on a Afghanistan. One of the Afghans who re- Soviets surfaced at the same time as a Con- regular basis. ceived camera training under the program - gressional Research Service report on the But beginning in 1986, several develop- it was conducted by Boston University un- coverage of the war in Afghanistan was seen ments called new attention to the war- der contract to the U.S. Information Agen- on the ABC, CBS and NBC evening news among them, the disclosure in March of that cy -was a young Afghan named Mo- programs. The report, released in February year that the U.S. would begin supplying hammed Salam. Footage he shot of a wound and detailing the coverage in 1986 and Janu- the guerillas with shoulder-held, surface -to- guerilla attack on a Soviet convoy up ary through August 1987, was an update of air Stinger missiles for use against Soviet as a key portion of a two -part report on the a report CRS produced in 1986 that dealt helicopters and fixed -wing aircraft and Evening News last August. with the coverage presented on the network heightened Soviet diplomatic activity aimed CBS News executives said they had used evening news programs during the first six at arranging a withdrawal of Soviet troops the material inadvertently, according to the years of the war, from 1980 through 1985. CRS report. They were quoted as saying The reports were requested by Senator Gor- that if they had known the footage had been don Humphrey (R- N.H.), chairman of the Gumbel replacements. Radio talk produced as a result of a U.S. government - bipartisan, Senate -House Congressional show host Tom Synder (who once had a funded program, they might have felt pro- Task Force on Afghanistan. late -night show on NBC), MacNeill scribed by CBS rules from using it. But in a A spokesman for Humphrey said the sen- Lehrer NewsHour anchor Jim Lehrer later interview with the author of the CRS ator had not been satisfied with the amount and NBC Sports' Bob Costas will fill in report. DeCesare said the network would of coverage of the war. "He wanted to see as Today show co -host for Bryant Gum - not rule out all use of Mujahideen -supplied the reasons for the kind of coverage pro- bel when he is in Seoul, South Korea, material in the future. If the footage were vided," the spokesman said. With both re- anchoring the summer Olympic games "truly extraordinary and unduplicable," he ports in hand. the senator, according to the next September, NBC said. is quoted as saying, CBS would "have to spokesman, still "was not satisfied " - until consider" its suitability for use. D

Broadcasting May 30 1988 49 Discussing the standard question of HDTV Annenberg panelists from differ over the broadcasting, cable, satellite and sumers' indifference to HDTV, just as other which medium will fiber best deliver optic industries were among those who technologies that "were assumed to be con- advanced television to consumers attempted to answer those questions. sumer hits," such as videotex and interactive One of the former FCC chairmen, Rich- cable, were ignored. "All the more reason to In addition to the activities of the FCC's ard Wiley, partner in the Washington law let marketplace forces make the choices. Advanced Television Services (ATS) Com- firm of Wiley, Rein & Fielding and chairman Instead of reading pleadings, perhaps the mittee, there is further evidence that most of of the ATS advisory committee, appeared to agency should be performing marketing the attention to high- definition television in discuss the details of the committee's first studies," he said. Washington has shifted from production to interim report. Two days before the Annen- A few marketing studies on HDTV have distribution and display issues, not just for berg gathering, that report, with an execu- been completed. Last year, HBO Inc. was a broadcasters, but for all video media. tive summary written by Wiley, was mailed co- sponsor with CBC of a study conducted A year and a half ago the Annenberg to members of the ATS blue ribbon and at shopping malls in five U.S. and Canadian Washington Program, sponsored by North- steering committees (BROADCASTING, May cities. Paul Heimbach, HBO vice president, western University, held a two -day meeting 23). engineering, said that they found that "con- of government officials and experts on Wiley said that the summary in its pre- sumers really want better television pic- HDTV (BROADCASTING, Dec. 22, 1986). A sent, unapproved form reflects his interpre- tures" and that they are willing to pay more majority of the discussion there centered on tations and those of ATS Planning Subcom- for them. Survey respondents said that they the chances of the Japanese -developed mittee Chairman Joseph Flaherty, vice would pay $300 to $400 extra, substantially 1,125/60 studio format becoming a world president and general manager, engineering, less than the first HDTV sets are expected to standard. Early HDTV producers, such as CBS, of the findings of the planning sub- cost. David Niles of 1125 Productions and repre- committee's six working parties. The main But HBO's 20 million subscribers "tend sentatives of the Canadian Broadcasting finding is that full HDTV for broadcasters to be videophiles"-the trend setters who Corp. and the Italian network RAI, dis- should be the FCC's ultimate goal, "if are the first to buy new TV technologies, cussed HDTV plans that have since been broadcasting is truly going to be competitive Heimbach said. Therefore, when the first executed. in the 90's and beyond." An evolution to- Japanese -made HDTV receivers accompa- The Annenberg Program revisited HDTV ward HDTV through an NTSC -compatible nied by VCR's in the Muse transmission on May 19 and 20. Kalmann Schaefer, system is perhaps the best scenario, he said. format reach the U.S. in the 1990's, the president of K. Schaefer & Associates, "I think whatever should be done, should be company hopes to have a high-definition Washington, and senior fellow of the An- on a phasing situation and I think that's the program service. "From HBO's perspective, nenberg Washington Program, told atten- way the marketplace will work anyway." we see competition for consumer time com- dees that the goal of the conferences was "to A somewhat different opinion was stated ing not from broadcasters, but from these come to a consensus on where this technol- by another ex -FCC chairman, Mark Fowler, prerecorded materials," Heimbach said. ogy is...and what ultimately is the benefit to senior communications counsel, Latham & Another market survey was cited by John the silent majority, the consumers." Watkins, Washington. Like many other is- Richards, a representative of the Land -Mo- Following the gathering, Schaefer told sues he faced while at the FCC, Fowler bile Communications Council (LMCC). BROADCASTING that there were few points of argued that "the marketplace solution" The study done by the Massachusetts Insti- agreement. One consensus, however, was should be applied to HDTV. "Government tute of Technology (MIT) "confirms my that "while it may not be totally clear what should not decide these questions of format. own personal experience," Richards said. It the precise demand by the consumer is, it is The industry, acting as surrogates for con- showed that although consumers showed a inevitable that HDTV is going to become a sumers, should and will make these deci- preference for HDTV over NTSC, there was reality," he said. sions," he said. "On policy grounds, it's not an overwhelming preference. Therefore, The future of 1,125/60 as a world stan- important that broadcasters do have the abil- he argued that the FCC should lift its present dard was still a point of discussion, but the ity to offer HDTV that consumers will want, freeze on UHF -TV spectrum allocations for major questions at this conference were: if possible. But we should not forget that land- mobile services. Picture quality, Rich- "Will broadcasters be able to transmit alternative technologies will be able to de- ards said, does not drive people to watch HDTV ?" and "Are other media more appro- liver vitually any HDTV format...without television. "You can give me improved - priate for the delivery of 1,125/60 quality ?" any government help." NTSC Cheers, Saturday Night Live and Three former FCC chairmen and advocates One outcome, Fowler said, will be con- UHF -TV land- mobile sharing. You can keep

Annenberg Washington Program high- definition television conferees (I -r): Schaefer: Allan Cooper. Motion Picture Association of America: Baumann: Heimbach: Hubbard: Fox; Indra Paul, Bell Communications Research Labs: Rogers. and Richards.

Broadcasting May 30 1988 50 the the signal within /our Laverne & Shirley and Jake and the alternative media. The report also finds that each station, quality of of spectrum 'at Man in HDTV." open architecture sets might be viable. the coverage range, the amount each station and the In his remarks, Fowler agreed that FCC Fox did not agree with Heimbach's belief bandwidth utilized by and complexity of the system chosen." idoption of an augmentation channel TV that VCR's will be the first outlet of high - cost S. Hubbard, system requiring extra spectrum for all TV definition programing. "There's going to be As a broadcaster, Stanley Hubbard Broadcasting, said stations "might result in the wasting of spec - a problem with the VCR stores loading up president of trade should perhaps not be rum which might otherwise have been uti- with a lot of software when there may be that those -offs to look at the future . ized by land- mobile users and others." only a couple of television sets available in made. "When I try it as clearly and The National Association of Broadcast - the marketplace capable of displaying that ...I'm trying to look at as I can. Those comments do not ers' Henry Baumann, executive vice presi- product...I would bank on cable," she said. effectively what is best for my ient, legal affairs, responded to Richards by But before that is possible, cable will have come in the context of what's going to jointing out that in their report, the authors transmission problems of its own to resolve. broadcast company because be the best for 3f the MIT survey admitted that it was not Wideband transmissions, such as the Muse happen in the future may not who conclusive. One flaw was that in some cases system, will require upgrades of cable sys- my broadcast company." Hubbard, is president Conus Communications 18 -inch HDTV sets were used in the com- tems. also of Broadcasting parisons with NTSC. "We all know that Consultant Dale Hatfield, who serves as and the United States Satellite likely HDTV :here is virtually little difference at all be- chairman of the ATS planning subcommit- Co., said that DBS is the most meen NTSC and HDTV when you use tee's working party on spectrum analysis, medium. "I have to agree with Mark Fowler small screens," he said. As for allocation of said that the spectrum issue for broadcasters when he says that it may be mission impos- to broadcasters, UHF -TV spectrum for HDTV over land - may involve trading off some of the things sible" to provide full HDTV he placing my bet on satellite mobile being a waste, Baumann referred to they now have. The four biggest trade -offs. said. "I'm studies done by the FCC and by consultant he said, are: "the coverage range desired by delivery of programs." Dale Hatfield that show "gross inefficiency and misuse of spectrum by land -mobile us- ers." Not enough is known to make any deci- Fine tuning HDTV sions based on consumer reaction, accord- ing to Tom Rogers, vice president, corporate Major broadcasters, cable operators its testing will be done in -house and how planning for NBC. From his own point of create labs to study advanced TV much will be contracted to outside labs. view, he said that HDTV is not as big a jump Unlike ATTC, Cable Labs is meant to be as from black- and -white to color, but is not Both the broadcasters and cablecasters have a long -term research and development fa- insignificant. The key to consumer accep- been working in recent weeks to establish labs cility, Bailey said. "This is not an HDTV tance may be the way it is sold to the public. that will be involved in high -definition trans- thing. It so happens that HDTV is the hot "That is what I think is a critical issue here, mission. Formation of the Cable Television topic, but that is not the reason for forming because there is a lot of reason to believe, Laboratories Inc. (Cable Labs), announced this." Besides HDTV, its first priorities will given the experience of CD's and TV stereo, soon after the National Cable Television Asso- be fiber optic cable research and "anything that the right marketing pitch can very much ciation convention (BROADCASTING, May 9), else that applies to our use of future technol- alter the marketplace," Rogers said. is proceeding on schedule. Meanwhile, the ogies," he said. Its headquarters will not For terrestrial broadcasting and the alter- broadcasters' Advanced Television Test Cen- include scientists and equipment, but will be native media, NBC is backing the advanced ter (ATTC) appears to be experiencing some a clearinghouse of information on cable compatible television (ACTV) systems de- delays. technology. The actual research will be done veloped by the Sarnoff Research Institute. Four major multiple cable television sys- by outside labs. The network is proposing that ACTV -I, a tem operators announced the founding of But some high- definition systems testing one -channel, enhanced -television (EDTV) Cable Labs: Tele- Communications Inc., may be done through Cable Labs. Last system, be implemented in the near future American Television & Communications, March, NCTA signed an agreement with the with the full HDTV -quality ACTV -II, an Continental Cablevision and Comcast Ca- Japanese government to test Japanese-de- augmentation channel system, installed ble. They are now working to recruit addi- veloped HDTV transmission equipment on years later after legal and regulatory obsta- tional MSO's into the consortium by a Sept. U.S. cable TV systems. "I think that they'll cles to obtaining extra spectrum are over- 30 cutoff date. "Lots of other companies be mostly an NCTA testing procedure," Bai- come. But Rogers suggested that after intro- have verbally agreed" to join, but have not ley said. "But I wouldn't rule out that [the duction of ACTV-I there may not be any yet been named in public, according to Wen- Cable Labs] would take over some of or the consumer demand for upgrading to HDTV. dell Bailey, vice president, science and tech- bulk of that project." Start-up of those tests Rogers also said that as the broadcasters nology, NCTA. An I8- member board will is tentatively planned for fall, soon after the evolve to HDTV, it might make economic be elected by the founding members after Olympic games in Seoul. Japan's NHK net- sense for cable and other alternative media Sept. 30. Cable Labs is to operate on a $7.5- work is planning to produce and transmit to convert to the same EDTV system before million budget for the first year. Dues for some of the Olympic events in HDTV and advancing to full HDTV. "Open architec- each MSO will be two cents per subscriber "that takes up most of the equipment that is ture" receivers, capable of picking up more per month, effective July 1. Each company available in the world to do these tests," he than one transmission system, may prove is making a three -year commitment to Cable said. too costly for consumers, he said. The TV Labs. When ATTC was formed, NCTA declined industry should not "lose sight of the strong Formation of ATTC was announced last an invitation to join. At that time, Bailey possibility of having a unified advanced February by seven partners: ABC, CBS, said the majority of broadcasting companies television standard that's valuable for all NBC, the National Association of Broad- on ATTC and the fact that NCTA was plan- media." However, he said that he was not casters, the Public Broadcasting Service, ning the formation of a cable R &D lab were advocating an FCC mandate setting a uni- the Association of Independent Television the two main reasons for rejecting the offer fied standard. Stations and the Association of Maximum ( "Closed Circuit," Feb. 29). However, Bai- Brenda Fox, vice president and general Service Telecasters. Its purpose is to test ley did not rule out the possibility of joining counsel, National Cable Television Associ- proposed advanced television transmission ATTC in the future, and ATTC has since ation, repeated that organization's long -held systems for the FCC's Advanced Television publicly repeated its offer to NCTA and position that the FCC should adopt no rule Services (ATS) Advisory Committee and the other cable companies on several occasions. limiting cable to the same format as broad- Advanced Television Systems Committee After the announcement of Cable Labs' casters. "We don't want to be saddled with (ATSC). During the first ATTC board of formation, Bailey said that NCTA represen- something that works best for another medi- directors meeting (BROADCASTING, March tation at ATTC is still a possibility. "The um," she said. Wiley said that his ATS 28), the search for an executive director was decision whether to join ATTC or not, while summary report finds that "there should be made the top priority before decisions on it is not directly related to this lab, the fact no attempt to retard" the advancement of where to locate the center and how much of that we will be doing work and some of it

Broadcasting May 30 1988 51 will involve the questions that will be raised mittee, "would be someone who has good which have been supported through money at ATTC, that will have some bearing on our management skills, has been in a supervi- and personnel donated by NAB, are to be thinking," he said. sory position of some kind, and has an transferred to ATTC. T3S4 passed a resolu- The headquarters site and other decisions engineering background." Such candidates tion asking ATTC to take over the tests after on the operation of the Cable Labs will be have been hard to find, he said. However, NAB indicated that it was running out of made following the appointment of an ex- the search committee has narrowed the field funds for the project (BROADCASTING, May ecutive director. An executive search firm to two candidates and announcement of the 23). was hired soon after the NCTA convention appointment may be made this week, ac- The resolution has been referred to the and is believed to have narrowed the field to cording to Joel Chaseman, ATTC chairman ATTC board's engineering and operations fewer than 10 candidates. and chairman and chief executive officer, committees, Chaseman said. "What we're Organization of ATTC has been slowed Post- Newsweek Stations. going to try to do is be as cooperative as we by difficulties in finding an executive direc- The difficulty in finding an ATTC execu- know how. One way or another, we certainly tor. "The ideal candidate," according to tive director has threatened to stall terrestrial don't want to see these propagation tests John Abel, executive vice president, Na- propagation tests now being done by the halted or interrupted...But it will take a tional Association of Broadcasters, and ATSC's T3S4 specialist group. The tests on little maneuvering since we don't have head of the executive director search corn- dual -channel and wideband transmissions, staff," he said. D

C Iam Sy_

AM action filters in removing co- channel and home shopping, banking and travel adjacent -channel RF (radio frequency) reservations. AM issues dominated a meeting of the interference of AM stations. The biggest Prodigy Interactive Service, a videotex technical and allocations subgroup of the advantage of the splatter monitor, its system offered by Trintex, White Plains, FCC's Radio Advisory Committee. On the backers claim, is its price of $2,150, N.Y., will become available on June 1 in the agenda were an FCC proceeding that is compared to the approximately $20,000 it Atlanta, San Francisco and Hartford, Conn., exploring the expansion of the AM band costs to buy a spectrum analyzer. The first markets. To coincide with the introduction and reports commissioned by the National monitors are now under production and of the service, Trintex, a three -year -old Association of Broadcasters on AM should be delivered within the next two partnership of Sears, Roebuck & Co. and technical characteristics and months, according to Delta. IBM, will change its name to Prodigy psychoacoustics and RF splatter During the meeting, there was some Services Co. measurement in the AM band. question as to why the splatter monitor is The company is introducing Prodigy at a A final draft of NAB's report on AM needed if a station has already installed an monthly rate of $9.95, with no charges for Technical Assignment Criteria, prepared NRSC filter. According to Delta's John start-up and time of usage. The system is by Harrison J. Klein of the consulting Bisset, "many of the newer transmitters compatible with IBM, AT &T, Tandy and engineering company of Hammett & have internal 'safety' clippers, which some other PC's. Apple II compatibility will be Edison, San Francisco, was distributed to stations use to get a louder signal. Since offered later this year and Macintosh next attendees. Klein centered on four issues in this clipper is located after the NRSC filter, year. Prodigy plans to begin national the report: atmospheric and man -made the filter has no means of removing the distribution within two years. noise, field strength, adjacent channel splatter created by the safety clipper." NYNEX Corp., White Plains, N.Y., will protection ratios and skywave interference. Region 2 of the CCIR will meet later this introduce a videotex system in September Among the main conclusions of the report month in Rio de Janeiro on the issue of for a trial run in Burlington, Vt. NYNEX was that atmospheric and man -made noise international AM band expansion to 1700 developed the "public network gateway" conditions in different parts of the country khz. Priority for use of channels is a system in cooperation with New England vary widely and that "no single protected controversy among countries in South Telephone, which serves the Burlington contour is appropriate for all America, Umansky said. "That doesn't area. Telephone customers there will be circumstances." The report also found that seem to be as much of a controversy here able to use electronic mail, home shopping "existing protection ratios are entirely in the northern hemisphere where Canada, and travel reservation services. Burlington inadequate to prevent adjacent -channel Mexico and the United States traditionally was chosen because of high penetration of interference, even with today's narrowband have worked fairly well together." NAB' PCs, about one -third of area homes. receivers." Klein recommends new position on AM band expansion in the U.S., Plans are to expand the service to the protection ratios based on improved Umansky said, "holds an opportunity for Boston and New York areas by the end of parameters, such as the National Radio existing AM daytimers...to have a full -time the year. Systems Committee's audio standard. opportunity" Consultant Wally Johnson will The Klein report and a psychoacoustic represent U.S. broadcasters at the Rio de report that NAB has hired the Chicago firm Janeiro meeting. Graphic detail of B. Angell Associates to complete will be part of NAB's comments to the FCC on AM The National Computer Graphics radio improvement, due June 17. The On line Association has announced a call for psychoacoustic study was initiated to papers to be submitted at the determine the level of audio quality After years of dormancy, videotex services organization's technical conference, to be listeners desire and expect from AM may be getting ready to take hold in homes held in Philadelphia in April 1989. NCGA is stations. A final draft of that report should with personal computers. Two companies planning 120 sessions covering new be released early in June, according to have announced plans to begin test applications of computer graphics and Barry Umansky, NAB deputy general marketing systems. Videotex services solutions to several current user problems. counsel. provide data and some graphic information Those interested should send a 500 -word Representatives of Delta Electronics, in electronic "pages" over telephones lines summary of their papers to NCGA by Aug. Alexandria, Va., demonstrated their new connected to a personal computer. Along 15. The association is located at 2622 splatter monitor, which was introduced at with news, weather and sports information Merrilee Drive, Suite 200, Fairfax, Va., the NAB convention in April. The monitor is to be provided by the service, the software 22031. For more information: 1- 800 -225- designed to test the effectiveness of NRSC allows for interactive applications, such as 6242.

Broadcasting May 30 1988 52 Cob1ecostiIKiqs)

and chief executive officer of Continental those regulations. The court acknowledged Showtime's new film deal Cablevision. that the commission did not explicitly state that in its opinion, but said it implied it. The Showtime/The Movie Channel has Panel sessions will include "Urban court also turned down the argument that purchased the pay cable and satellite Programing: Meeting the Needs of Diverse Pacific failed to supply adequate financial rights to 50 films to be released prior to Audiences," "Urban Marketing: How Can Research Improve Your and justification for the project, and dismissed Jan. 1, 1993, from Carolco Pictures Inc. for Results" as "frivolous" the contention that the $100 million -$150 million over five years. "Community and Government Affairs: commission proceedings were tainted by Among the films in the package are Techniques for Successful Relationships." ex parte contacts. "Rambo Ill," starring Sylvester Stallone, and "Red Heat," starring Arnold Appeal turned down "Rambo Ill" debuted on Schwarzenegger. The U.S. Court of Appeals in Washington on May 25, and "Red Pirates on top 2,200 movie screens has rejected a challenge of the FCC's will on 1,500 screens in mid - Heat" debut approval of an application by Pacific Bell to The Tele- Communications Inc. cable films are distributed to movie June. Both construct a cable television system in Palo system in Pittsburgh conducted a Tri -Star Pictures. theaters by Alto, Calif., for Cable Communications telephone coincidental survey that showed Cooperative. Century Federal Inc., a its Thursday, May 12, showing of a Pirates - cable possible competitor of CCC's in providing Dodgers game outperformed all but the Study touts cable service, had filed a petition for NBC affiliate in its cable universe. A Browne, Bortz & Coddington study review Century's principal argument was KBL Entertainment Network scored an funded by Daniels & Associates estimates that CCC is an affiliate of Pacific and that, 8.6/18.9 for the game, second only to that cable television will contribute $32 as a result, Pacific's construction of a cable wPxicrvi Pittsburgh's 9.7/21.5 from 7 to 9 billion to U.S. gross national product in system violates the commission's ban on p.m. on Thursday, May 12. The CBS affiliate 1988. telephone -cable crossownership. (KoKA -rv) scored a 5.0 and the ABC affiliate The study estimated that cable Century said the schedule of payments (wTAE -rv), 2.9 in the survey. Also scoring employment amounted to 490,000 jobs, to which CCC agreed placed it in the role of above a 2 rating were HBO (2.6) and which reflected a slower expansion rate debtor. And that, under FCC regulations, it independent wPGH(rv) (3.8). than economic output and employe added, indicated Pacific was in a position A unit of AGB Television Research income during the past two years. The of control. The court, however, said the conducted the study, reaching 329 of 1,000 cause for the drop, according to the report, payments are for communications services homes called. Three TCI systems and an was price inflation and improvements in and, therefore, fall within the exception to Adelphia system which combined, serve worker productivity. The BBC report is an update of a 1986 study commissioned by Daniels. The current report estimated that the cable industry created 1% of the country's job growth over the past two years, and that the $32 billion GNP figure for this year was a SOUTHERN CABLE, L.P. 28% increase over 1986. A continuing proliferation of programing choices was one of the chief attributes of Has Acquired cable; three out of four subscribers have access to 30 or more channels, and 15% can see 54 or more. Viewing of cable services has jumped to almost 40% of all viewing, the study said, while viewing of TOTAL MANAGEMENT, INC. network affiliates declined 12% over the Serving over 12,000 homes past five years. in Southern Michigan. Cable has been particularly beneficial to passed rural areas in giving viewers more programing options. And, Daniels said, "the programing of broadcast networks and their local affiliates has gotten a lot better because competition from cable has Jim Boyle initiated this transaction. forced them to improve." The report concludes that the cable and acted as advisor industry will have operating revenues of and negotiator for the buyer. $12.8 billion this year, with operating cash flow of $5.1 billion. Frank Boyle Co. Urban planning MEDIA BROKERS The National Cable Television Association 55 Old Field Point Road, Greenwich. CT 068311 and the National Association of Minorities Your Winning Number is (203) 869-4433 in Cable will sponsor "Urban Markets: Directions for the 90's" on Sept. 28 -29 in ISN'T GREEN YOUR FAVORITE COLOR, TOO? New York. The two -day seminar's keynote speaker will be Amos Hostetter, chairman

ßroaacas0r9 Vai 30 '988 53 nearly 200,000 homes, were surveyed. and videocassettes regularly scheduled time periods. The AGB found that 45.3% of the homes were Adventures of Jim Bowie will be seen using television during that time period. `Cleopatra' come -back weekdays at 3:30 a.m. and 3:30 p.m.; Boston Blackie will be seen weekends Rogers has signed to carry New signings Cablesystems at 8 a.m. and 8 p.m.; Dr. Christian will be Turner Network Television, said Turner seen weekends at 8:30 a.m. and 8:30 p.m.; Shop Television said it has signed Broadcasting System. Rogers has Mr. District Attorney weekdays at 8 a.m. Comcast's Los Angeles subsidiary to carry committed 500,000 of its 525,000 and 8 p.m.; Public Defender weekdays at the home shopping service, adding 80,000 subscriber base to TNT at launch. 8:30 a.m. and 8:30 p.m., and Waterfront subscribers to the network. TBS announced last week that it will air weekdays at 3 a.m. and 3 p.m. o the original uncut theaterical version of Palmer said the new schedule will also "Cleopatra" 25 years after its premiere. The allow the channel to increase The Silent Network said it added 25 cable the number of Elizabeth Taylor, Richard Burton and Rex movies shown month. systems in the first quarter of the year, each Nostalgia has Harrison classic will air tonight (May 30) the rights bringing its subscriber count to 10.3 to films from MGM /UA, Samuel from 8:05 p.m. to 1:05 a.m. Goldwyn Hal million. Among the signings were the North Jr. Roach and Weiss Global. Coast system in Cleveland; the Jones Nostalgic changes Revving up system in Tampa, Fla.; the Cox system in , and the Southwestern The Nostalgia Channel plans to reformat its Two auto races will make their pay -per -view Cable TV system in San Diego. program schedule into two, 12 -hour blocks debuts in October on Viewer's Choice. The The network also reported it has in June. Phil Palmer, director of programing, AC Spark Plug at Pocono (Pa.) and the acquired a television studio in Hollywood, said the change caters to the viewing Oakwood 500 from Charlotte, N.C., will be to be used for the production of the habits of the service's prime available to PPV subscribers for $12.95. programs the network distributes to demographic -45 -plus. The events will be produced by Special broadcast and noncommercial television The new lineup will feature series at Events Television Network.

I I 1 ^eKi v edia

NATAS panel looks at TV and presidential campaigns

Views from various angles, including former VP candidate Ferraro and White House press secretary Speakes, give perspective on TV's political clout

Television follows presidential campaigns in various ways: televised debates, news cov- erage and political advertisements, all of which were discussed by a high -powered panel at the New York Hilton hotel last week. Sponsored by the National Academy of Television Arts and Sciences, the panel addressed the question: "Does television elect the president ?" Featured were Larry Speakes, former White House press secre- Pictured 1 -r: ABC News correspondent Sander Vanocur, Deardourff, Dusenberry, Harris and Speakes tary; Philip Dusenberry, chairman and chief doing analysis...not reporting," Deardourff against her running mate, Walter Mondale. creative officer, BBD &O Worldwide Inc.; said. And Deardourff credited Ferraro with Geraldine Ferraro, former vice presidential The only way for a candidate to get his or having "held [Vice President George] Bush candidate; John Deardourff, chairman of her message across, said the McLean, Va.- to at least a draw," and added that there was media consultants Bailey, As- Deardourff & based media consultant, was through a de- "no other way for Ferraro to emerge as a and sociates Inc., pollster Louis Harris. bate or, in an even more controlled forum, national figure." The former candidate her- Speakes said: "TV news is clearly strug- through advertising. self elaborated that newscasts were always gling as to how to cover the campaigns. In Several panelists suggested that it is using clips that showed her as "...tough and the recent primaries they have swooped through debates that television has the great- feisty...I had a high negative rating...and down at the end...The coverage is too com- est influence on the election outcome. Fer- was portrayed as beating up on the Presi- pact." raro said that after the 1960 Nixon -Kennedy dent." She said that during her debate with Another characteristic of television news debate, the Kennedy campaign's polls indi- Bush, it was decided that she would, coverage of the presidential campaigns, said cated that those who watched the debate on "...deal with the issues and not respond to Deardourff, is that reporters were more in- television said Kennedy had won, whereas Bush. My negatives [ratings] went down," terested in asking why than in reporting those who heard it on radio said Nixon won. Ferraro said. what happened: "The political reporters who Using a more recent example, Ferraro said The debates serve not only to influence mostly appear on air are very little interested she thought President Reagan turned the voters, said Harris, but also to influence the in what is actually said...They are mostly 1984 election around in the second debate candidates themselves. The chairman of

Broadcasting May 30 1988 CA Debatable situation. The Commission on Presidential Debates has selected four possible sites for general election debates that it will sponsor next fall. The cities are Annapolis, Md., Winston- Salem, N.C., Sept. 25; Omaha, Oct. 11, and SOLD! Sept. 14; Wake Forest University, Pittsburgh, Oct. 27. Edward M. Fouhy, former executive producer of NBC News and currently a fellow at Harvard University's Institute of Politics, will serve as executive producer of the debates. WNFI -FM, Palatka /Day- Co- chairmen of the commission, Paul G. Kirk Jr., chairman of the Democratic National Committee, and Frank J. Farenkopf Jr., chairman of the Republican National Committee, tona Beach, FL, Norman said: "While commitments have not yet been received from all the presidential candidates to debate under the auspices of our commission, we believe the commission, with its strong Drubner, Chairman has backing from the two major parties, is best situated to attract the candidates...as debate been sold by Drubner Broad- sponsor." Major advertisers in the debates include AT&T, Philip Morris and Prudential. The Commission on Presidential Debates is a bipartisan, nonprofit organization based in casting and Daytona Group Washington. It was formed on Feb. 18, 1987, by Kirk and Fahrenkopf to sponsor presidential for $10,500,000 to Heritage and vice presidential debates. Broadcast Group, Jim Cul- len, Chairman and Adam G. Louis Harris and Associates said that former Polacek, President. Secretary of State William Rogers told him that during the debate with Kennedy, Rush back in "...there was a chemical reaction between Herman Rush, former chairman of Coca - Randall E. Jeffery and the two candidates and after that debate Cola Telecommunications Inc. has an- Charles E. Giddens, Brokers Nixon himself felt beaten and Kennedy had nounced the formation of Rush Entertain- confidence." That "chemical reaction" is the ment Group. REG will be producing and watch- most important view that television distributing television programs as well as Art ers will get in an election, said the pollster. developing original programing for the Yet TV does not elect the president, said home video market. The first two projects along with Harris, "Themes and issues stand will be Professor Pelican and the Bible E.1' the personalities," he said, suggesting that A discrete, intelligent bro- because of the Reagan years people may kerage service with over overemphasize the role of TV. 'In recent decades, we have mostly had non -TV presi- $380,000,000 in radio and dents," said Hams, identifying as such television sales. "LBJ, Nixon, Ford and Carter." The current election, Harris said, will be a return to a "non -TV president. Neither Dukakis nor Bush can be described as a CHARLES E. GIDDENS mesmerizing personality," he said. BRIAN E. COBB Dusenberry suggested that television is 202. 785.4333 the most important influence on voters. "When voters cast their ballots, I think peo- RANDALL E. JEFFERY ple are making choices largely on the basis 407-295-2572 of impressions they have gotten on TV," he RAYMOND J. SCHONBAK said. "The medium has immediacy, power, 214-869-7643 persuasion and emotional wallop," said the plorers and The Young Astronauts. member of the "Tuesday" group that created The Young Astronauts is a 24- volume ELLIOT B. EVERS some well -known ads for the Republican series of home videocassettes geared to in- 415-391-4877 campaign. terest children and teen -agers in space ex- Deardourff defended political ads, noting ploration. The collection is being produced that especially in presidential elections, they in cooperation with the Young Astronaut RADIO and TELEVISION BROKERAGE are, "only one of a number of images. Council in Washington, whose board in- FINANCING APPRAISALS Important information can be conveyed in cludes Senators John Glenn and Jake Garn, 30 seconds or less." The media consultant Representative William Nelson, television asked rhetorically, "how long would it take journalist Hugh Downs, businessman T. to describe my position on abortion ?" He Wendell Butler and columnist Jack Ander- proceeded to do so in less than 15 seconds. son. As for negative ads, Ferraro said they Prior to his stint at Coca-Cola, Rush was have impact. She said the Gephart campaign the president of Columbia Pictures Televi- attributed poor performance on Super-Tues- sion Group, which he founded in 1985. day to the "flip -flop" ads purporting to show Joining Rush in forming REG are Peter \\#A46 his lack of commitment. And she cited Sealey, Paul Coss and Ted Field. Sealey, Dole's famous post - appear- who will serve as the president and chief ance, when he accused the Bush campaign executive officer of the home video divi- MEDIA VENTURE of lying about his record. sion, was previously the president of Coca - Deardourff said that the first negative Cola Telecommunications. Paul Coss, vice PARTNERS commercials were used president of creative affairs for REG, held a political television WASHINGTON, DC similar position at Coca -Cola Telecommuni- by Adlai Stevenson in 1956. "When Eisen- ORLANDO DALLAS Field, who will also serve as vice hower was known to be ill there was one that cations. SAN FRANCISCO showed a close -up of a shifty -eyed Nixon. president in the creative department, was the The only words were, 'Are you nervous director of children's programs for the CBS Subject to FCC approval. about Nixon...President Nixon ?' " To that Television Network in 1979, and co- edited illustration Ferraro quipped partisanly that and wrote 10 episodes of ALF this past the add was obviously ahead of its time. season.

Broadcasting May 30 1988 55 68.2M Ns® YooAppo alta

Bird buy. Dominion Video signed a deal last Wednesday (May 25) to (Dominion is scheduled to meet with Great Wall this week). Transmis- purchase one GE Astro -Space 3000 series satellite, with an option to sion of eight channels to each half of the continental U.S. is also in the buy a second, Dominion President Robert Johnson said. Johnson plans. Johnson described Dominion's business plan as "a magazine declined comment on the cost of the satellites, adding that the option concept for TV" Dominion, he said, has identified three target audi- on the second bird expires in July 1988. The two satellites, equipped ences for "narrowcast service." Speculators, he added, "would have with three 230 -watt transponders each, had been repurchased from to be extremely naive to assume one can get more than eight Comsat when that firm withdrew from direct broadcast satellite com- programers when there are only 32 slices of that pie." petition. GE Astro could not be reached for comment. Dominion, owners of a construction permit to operate the 16 even -numbered New competition. A new satellite video distribution service, Hubbard channels at 119 degrees in the DBS orbital arc, had already made a Broadcasting's Satellite Network Systems, has begun operation. The deal in January to buy one GE Astro 5000 bird, which can carry 10 to service now delivers syndicated programs for Fox Broadcasting and 16 230 -watt transponders, said Johnson. Dominion hopes to fly all other clients on Ku -band. Plans are for SNS to later introduce Business three DBS birds at 119 to have -planning China's untested Great Wall Television Network, a video communications network aimed at large - launching service send up the first 3000 bird as early as next spring and medium -sized companies.

c a_

WEEK -TV Peoria, Ill. o Sold by Price Communi- former investment banker with Goldman - WTVo(Tv) Rockford, Ill. o Sold by Winnebago cations Corp. to Granite Broadcasting Corp. Sachs; Stewart Beck, New York attorney; his Television Corp. to Young Broadcasting Inc.. for $33 million (tax certificate involved). Seller father, Martin Beck, principal in Beck -Ross for $18 million. Seller is Chicago -based group is New York -based group of five AM's, four Communications, Rockville Centre, N.Y. - of two TV's owned by Elmer Balaban. Buyer is FM's and nine TV's principally owned by Rob- based group of three FM's, and James Green- New York -based group of three TV's headed ert Price. It recently sold Ww6,v(TV) Wilmington, wald, chairman of Katz Communications. by Vincent Young, chairman. It is subsidiary of N.C. ( "Changing Hands," May 16), and KOMA- WEEK -TV is NBC affiliate on channel 25 with Adam Young station representative firm. WTvo (AM)- KRXO(FM) Oklahoma City ( "Changing 2,410 kw visual, 239 kw aural and antenna is NBC affiliate on channel 17 with 759 kw Hands," May 23). Buyer is new corporation 680 feet above average terrain. Broker: visual, 79.4 kw aural and antenna 674 feet principally owned by W Don Cornwell (black), Sandler Associates. above average terrain. KIxI(AM)- KMGI(FM) Seattle o Sold by StarGroup Communications to Noble Broadcast Group for $15.9 million. Seller is owned by C.T. Rob- inson and William C. Moyes, who also own MEDIA CAPITAL, INC. KMGK(FM) Minneapolis and Transfer Radio Net- work. Buyer is San Diego -based group of five (Michael P. Hessner, P. Richard Zitelman and Thomas J. Buono, Principals) AM's and six FM's headed by John Lynch. It has acquired recently purchased WHME(FM) Toledo, Ohio; KMJO(FM) Houston, and KMJO(FM) St. LOOS ('Changing Hands,' May 9). Kixi is on 880 khz WHIT (AM) and WWQM -FM with 50 kw day and 10 kw night. KMGI is on 107.7 mhz with 100 kw and antenna 1,194 feet Madison, Wisconsin above average terrain. Broker: Americom.

for KIAB-TV Garland, Tex. o Sold by I Am Broad- casting Television Inc. to Univision Station Group Inc. for $5.2 million. Seller is principally $2,600,000 owned by Elizabeth R. Vaughan, who has no from other broadcast interests. Buyer is Secaucus, N.J. -based group of six TV's headed by Wil- liam Stiles. It purchased KLUZ -Tv Albuquerque, HUDSON GROUP LIMITED PARTNERSHIP N.M., two weeks ago ( "Changing Hands," May 23). KIAB is independent on channel 23 OF WISCONSIN with 5,000 kw visual, 100 kw aural and anten- (James A. McKenna, Jr., President) na 1141.8 feet above average terrain. KLOK(AM) San Jose, Calif. o Sold by KLOK We are pleased to have served as Radio Ltd. to Bahia Radio Inc. for $5.2 million. broker in this transaction. Seller is owned by Davis-Weaver Broadcast- ing, San Jose -based group of two AM's and one FM owned by Phillip C. Davis and Bill Weaver. Buyer is owned by Daniel L. Villan- ueva, James L. Villanueva and Judith L. Villan- ueva. It also owns KBRG -FM Fremont, and has BcxBuEbMPíy interest in KSRt(AM) Orange, both California. P I N C O R O R AT ED KLOK is on 1170 khz with 50 kw day and 5 kw night. Broker: Chapman Associates. Media Brokers et Appraisers Since 1947 KTVH(TV) Helena, Mont. o Sold by KTVH Inc. to WASHINGTON, D.C. 20036 ATLANTA, GA 30361 CHICAGO, IL 60601 BEVERLY HILLS, CA 90212 Radeck Broadcasting Inc. for $2.5 million. 1100 Ave., NW 400 Colony Square 333 N. Michigan Ave. 9465 Wihhire Blvd. Seller is owned by Donald E. Bradley, Lyle 1202) 331 -9270 1404) 892-4655 u12)346á460 (213) 274-8151 Courtnage and Albert P. Lundborg, who have no other broadcast interests. Buyer is owned

Broadcasting May 30 1988 56 KIOA(AM)- KDWZ(FM) Des by John A. Radeck, former president and W odward Communications Inc. to Midwest both Wsconsin; Iowa, and WKKO(AM)- WTBX(FM) Hibbing, general manager of WJKS(TV) Jacksonville, Communications of Nebraska Inc. for $2.2 Moines, is 1480 khz with 5 kw day and 1 Fla., and has no other broadcast interests. million. Seller is Dubuque, Iowa -based group Minn. KLMS on KFMO is on 101.9 mhz with 100 kw Knoi is NBC affiliate on ch. 12 with 102.5 kw of three AM's and three FM's headed by Wil- kw night. feet above average terrain. visual, 10.5 kw aural and antenna 2,250 feet liam R. Williamson. Buyer is owned by Duey and antenna 180 see above average terrain. Broker: Kalil & Co. E. Wright, who also owns WRIG(AM) -WDEZ(FM) For other proposed and approved sales Wausau and WGEE(AM) -WIXX(FM) Green Bay, the Record," page 62. KLMS(AM) -KFMO(FM) Lincoln, Neb. Sold by "For

LBS to begin developing network shows form co- ventures Siegel.) as a theatrical release. Tirinato will also be Barter syndicator will also enter As for network development, the com- developing series projects for networks in cash syndication field under new pany is currently working to develop prime the future, and may also explore some theat- executive VP, Joseph Tirinato time specials for the networks. LBS has had rical film projects, which LBS sees as a prime potential opportunity down the road. LBS the New York -based some success in developing time spe- Communications, As for cash sales, LBS will acquire the syndicator known primarily as a distributor cials in syndication, which the networks acknowledge chunk out distribution rights for theatrical films to be of first -run barter programs, is expanding take a sizable of ad to one -time -only packaged for sale on that basis, said Tirin- into a number of different areas. According their dollar coffers due that such spe- ato. The company may also acquire other to Joseph Tirinato, newly named executive preemptions by affiliates clear programs for distribution on a cash basis. vice president, programing and develop- cials. Last fall, LBS distributed to stations to the For the last several months, Tirinato con- ment, LBS Entertainment, the company is for prime time Return Titanic...Live, sidered several offers to join other compan- now actively developing programs for net- which was the second highest rated syndi- cated prime ever, averaging a ies. He said he joined LBS because he work television and is seeking to form a co- time special believes the company "is a leader in the venture alliance with one or more major 25.7 rating, according to the Nielsen Station and because he's been given a station groups and test new pro- Index. business," to produce wide array of challenging responsibilities. grams for the syndication marketplace. LBS Tirinato declined to discuss specific pro- were The company, he said, essentially has an also plans on entering the cash syndication jects, but said discussions currently "open door policy" on program develop sales area. ongoing with the networks. Also in discus- sion is cable ment for all television, video and theatrical Tirinato will be heading those efforts for a project for a domestic net- work film distribution outlets. LBS, as well as station group program sales that may be distributed internationally and development of programs for cable and the international marketplace. Talks are on- going with the Disney Channel about the development of children's programing for that cable service. LBS is also talking with THINKING OF SELLING? Shelly Duvall's Think Entertainment about developing other shows for cable, according to Tirinato. Should your station(s) be valued in the $10,000,000 As head of program development, Tirin- ato will have three current LBS vice presi- and under range, you may be able to avoid "dou- dents reporting to him: Debbie Hirschinger by selling before January 1, 1989. and Richard Goldsmith, both based in Los ble taxation" Angeles, and John Bigelow, based in New Call us...we will be happy to discuss why now York. Tirinato, former syndication sales with chief for both MGM /UA and Southbrook may be the BEST time to sell ...and work Television, will relocate to the West Coast you to determine the current: value range of your from New York effective June 8. He will report to LBS Entertainment president Paul station(s). Siegel. Tirinato will work closely with Phil Howort, president, LBS Telecommunica- tions, who is in charge of the company's international efforts, in developing pro- IJL.J. 7 graming for that market. Howort continues reporting to LBS Communications chairman and president, Henry Siegel, in New York. RICHARDS INC. In the group sales arena, he will work with Jon Nottingham, executive vice president in A Confidential smite to Owners 6 Quaid led Buyers charge of LBS's station clearance unit. LBS will also take advantage of Tirinato's NEGOTIATIONS FINANCING APPRAISALS experience in advertising sales (he sold net- work time for ABC for ten years, and after TV CAN RADIO NEWSPAPERS that, as head of the MGM /UA and South - brook syndication units, sold barter adver- 7700 LEESBURG PIKE 540 FRONTAGE ROAD tising). He will work with Michael Weiden, FALLS CHURCH, VA 22043 NORTHFIELD. IL 60093 who runs LBS's barter sales division, to (703) 821 -2552 (312) 441 -7200 bring in new advertisers. (Both Weiden and Nottingham will continue to report to Henry

Broadcasting May 30 1988 57 Firstt- quarter television network revenue 1988 versus 1987 (Add 000)

Prime Time Late Night Daytime Children Sports News Total Revenue from client -supplied programing First quarter '87 $3,978 $0 SO $0 $927 $0 $4,905 First quarter '88 4,188 0 0 0 1,706 0 5,894 % increase (decrease) 5.28 0 0 0 84.03 0 20.16 All other gross revenue from time sales' First quarter '87 964,027 71.669 276.866 24,978 342,815 174,222 1,874,577* First quarter '88 936,716 84,056 299.378 22,900 669,762 197.133 2,209,945* % increase (decrease) (2.83) 17.28 0.85 (8.32) 95.37 13.15 17.89 Total gross revenue from time sales First quarter '87 968,005 71.669 296.866 24,978 343.742 174,222 1,879,482 First quarter '88 940,904 84,056 299.378 22.900 671.468 197,133 2,215,839 % increase (decrease) (2.80) 17.28 0.85 (8.32) 95.34 13.15 17.90 Less advertising agency commissions First quarter '87 144,740 10,551 44,265 3,590 51,448 26.271 280.865 First quarter '88 140,881 12,588 44,485 3,401 100,099 29.448 330,902 % increase (decrease) (2.67) 19.31 0.50 (5.26) 94.56 12.09 17.82 Total net revenue from time sales First quarter '87 823.265 61,118 252.601 21,388 292,294 147,951 1,598.617 First quarter '88 800.023 71,468 254.893 19,499 571,369 167,685 1,884,937" % increase (decrease) (2.82) 16.93 0.91 (8.83) 95.48 13.34 17.91

'Includes $11,025,000 in color insertion revenue reported by three networks for 1987 first quarter and $20,053,000 for 1988 first quarter. "Includes political parties/candidates revenue of $458,000.

In the first quarter of 1988, revenue for & Co. gains. TVB estimated that ABC had the three television networks was up The Television Bureau of Advertising, a 62% first -quarter increase, much more than 17 %, to $1,884,937,000. ac- which reported a similar increase in its of that representing Olympics and cording to unaudited reports submitted estimate of three -network revenue, said Super Bowl advertising. NB said by ABC, CBS and NBC to Arthur Young that only two of the networks showed that NBC had a 7% gain, while CBS reported a 7% revenue decline. The impact of special events and other programing changes affected the gains and declines reported in CR Investment Partners, Inc. various dayparts. Not surprisingly, sports revenue, net of advertising has contracted to acquire commissions, jumped 95 %, to $571.4 million. News also gained 13% to $167.7 million, reflecting both good advertising demand for that daypart and the inclusion in the WDCQ-AM first quarter of West 57th and 48 Hours. plus various ABC News spe- Pine Island Centre -Ft. Myers cials. Also showing good increases were late night, up 17% to $71.5 from million. The inventory gains of news and Jerry J. Collins sports came largely from prime time, which registered a 3% decline. One for network executive speculated that absent the inventory changes, $2,200,000 three -network prime time revenue would have been flat, or up just We are pleased to have served slightly. Daytime revenue was up 1%, while children's revenue de- both buyer and seller. clined 9 %, indicating perhaps the loss of revenue caused by lower peoplemeter ratings and resulting NAMB makegoods to advertisers. First -quarter national -regional spot N advertising was up 10 %, to $1.5 billion, estimated TVB, while lo- eCDonald K. Clark, Inc. cal TV advertising increased 7% to Media the same amount. Broker Syndication revenues jumped 21%, said NB, to $167.3 million. P.O. Box 340617, Tampa, FL 33694 813 -949 -9311

58 Fifth Estate Earnings Reports Cablevision Company Period Revenue % Earnings % EPS buying (000) change (000) change A.H. Belo First $87,300 $896 (59) $0.09 Wometco Business Men's Assurance First $8,586 22 ($1,067) NM NM Centel Cable Television First $36,666 19 $1,806 NM $0.07 Cetec First $8,120 5 $125 33 $0.07 cable systems Comcast. First $98,238 39 ($1,796) NM ($0.03) Broadcasting First $23,798 5 $3,915 5 NM Bass selling franchises with 311,000 Cosmos & Bradstreet First $882,142 7 $114,029 15 $0.75 $725 million Dun subscribers for about Harris Third $542,652 $24,705 13 $0.62 Interpublic Group First $242,787 20 $6,655 21 $0.31 a of in- Cablevision Industries signed letter Jefferson Pilot Comm. First $33,914 4 $3,199 62 NM tent last week to purchase a substantial por- Jones Spacelink Third $19,094 41 $7,512 883 $0.13 tion of the Wometco cable systems from the Multimedia First $99,981 11 $1,108 NM $0.09 Robert M. Bass Group in a deal valued at Scientific Atlanta Third $128,521 6 $7,803 34 $0.33 roughly $725 million (BROADCASTING, May 3M First $2,602,000 18 $277,000 30 $1.22 23). Tele- Communications Inc. First $494,200 31 ($7,300) NM ($0.05) The Bass Group led a buyout of Wometco Time First $1,065,000 13 $66,000 43 $1.13 1986, paying million for in October $625 to $8.4 million, a decline partly attributed to subscribers. Operating income at A.H. Belo fell 24% the systems' 370,000 programing costs...and weak advertising demand." Exclud- Cablevision will purchase the Wometco "substantially higher broadcast ing disposed radio stations, revenue for broadcasting segment was flat at $36.6 million. properties in , South Caroli- activity continued soft throughout the region, and political na, , West Virginia, Oklahoma Company said: "Retail advertiser anticipated. These factors were generally offset by significantly and Georgia. Most of the 311,000 subscrib- spending was less than improved ratings for syndicated programing and the positive effects of the Super Bowl and ers are located in the Carolinas and in Lou- winter Olympics at the company's ABC affiliates, wFAA -TV Dallas and wvEC -ry Norfolk, isiana. the Va." Results for Business Men's Assurance are for television operations only. Division Rocco Commisso, executive vice presi- in prior year's first quarter. Centel Cable had net loss in dent and chief financial officer of Cablevi- reported loss of $2.4 million years first of $262,000. Chicago -based MSO said average monthly per -sub sion, said the southern concentration of the prior quarter in past year, to Subscriber base grew 14,000 during first Wometco properties fits well with Cablevi- revenue grew $2.14 $23.14. Pay- per-view revenue for first quarter was $617,000, up from sion's systems in Florida, Virginia and Ten- quarter, to 536,000. Advertising revenue rose 90% to $871,000. Operating cash flow nessee. Cablevision also has substantial op- $139,000 one year ago. jumped 29% to $14.2 million. Comcast Corp. had net loss in prior year's first quarter of erations in New York, Massachusetts and million. In just -completed quarter, company hac operating cash flow of $38.7 million, California. $5 %. Broadcasting is a consolidated subsidiary of Liberty Corp. Broad- The deal's structure calls for Cablevision up 54 Cosmos was million, 1 %. Operating income to assume Bass's debt casting "operating cash flow before taxes" $6.9 up for Dun & Bradstreet grew 15% to $181.5 million. Company said revenue of marketing obligations in Wometco of more than $700 %: "Nielsen marketing research and Nielsen media research issue its own stock for the services segment grew 6.5 million, and Donnelley Marketing and Nielsen Clearing difference. both reported strong gains in revenue, while first -quarter revenue." Jefferson -Pilot Communications is Bass intends to spin off its Wometco prop- House reported lower of Jefferson -Pilot Corp. Company said: "Profitability was better erties surrounding Atlanta (140,000 sub- wholly owned subsidiary properties with the exception of Atlanta radio." Multimedia scribers) before transferring the stock in the in all of our broadcasting first quarter of $1,688,000. Operating profit jumped 22% to Cablevision -Wometco deal. Bass will con- had net loss in prior year's revenue was $28.8 million, up 12 %, while tinue to run those Atlanta properties after the $29.4 million. Company said broadcasting flow grew 21 %, to $10 million. Respective figures for cable spin -off, along with the system in which it division's operating cash were million, up 12 %, and $11.5 million, up 18 %, while entertainment has an 80% ownership interest in the city of division $24.6 %, and $6.7 million, up 9 %. In prior year's Atlanta (150,000 subscribers). Prime Cable division numbers were $15.2 million, up 16 Inc. had net income of $14.8 million. Company said it owns the other 20 %. first quarter Tele- Communications $201.4 million in "funds provided by operations The Bass Group also owns 50% of the generated, in just -completed quarter, interest Time said operating revenue jumped $73 million to $310 Taft Cable Partners joint venture with Tele- before expense." increase from the consolidation of results at Communications Inc., which serves million, with $25 million of the stemming Video, which was previously accounted for by the equity method." Operating 200,000 subscribers. TCI is negotiating to HBO for 8 %, to $39 million. buy out the Bass Group's share of that ven- income segment grew ture, through TCI or one of its affiliated companies. Cablevision is one of the largest privately owned cable companies in the country, serv- ing 530,000 subscribers. Alan Gerry found- R.A. Marshall c Co. ed the company in 1956 and is its president Brokerage & Media Investment Analysis and chief executive officer. The company > has grown steadily through the 1980's, through both system purchases and new franchises. It is constructing a system in Philadelphia that will pass 160,000 homes, and last year it purchased a system in Los Coastal Class A with cp for upgrade. Angeles that added 60,000 subscribers to its total. With the Wometco purchase, the com- $2.5 million pany will be well on its way to reaching its goal of serving one million subscribers, said Gerry. Morgan Stanley & Co. and Shearson Leh- 800 Main Street man Brothers had been retained by Bass to Hilton Head Island, 29928. 803 -681 -5252 sell the properties.

Broadcasting May 30 1988 59 ljw & Requlatlo Appeals court receives attacks on fairness doctrine repeal

Briefs filed in first round of public trustee basis of the broadcasting trine complaint that the Syracuse Peace appeal of FCC decision scheme"-and that the commission is pow- Council filed against Meredith Corp.'s erless to do, according to Henry Geller and wrvH(TV) Syracuse, N.Y., after the station The first salvos in the latest court fight over Donna Lampen of the Washington Center had aired a series of paid commercials pro- the constitutionality of the fairness doctrine for Public Policy Research. moting the construction a nuclear power have of been fired in briefs urging the U.S. Those petitioners, along with the Office plant in the area. The commission granted in Court of Appeals Washington to reverse of Communication of the United Church of the complaint in December 1984 the FCC's -not hav- action last year repealing the Christ, also argue that the commission relied ing been informed that the station several doctrine. The briefs, by supporters of the on what they charge, in effect, is a fraudu- months earlier had broadcast views of anti- doctrine, contend the commission lacks the lent record in making its case for repeal. The nuclear forces. Meredith appealed, rejecting authority it to repeal and distorted the record UCC said the "anecdotal evidence" cited by the commission's argument it had not been to produce its justification for repeal -that the commission does not support a finding injured, and transformed the case into a full - the doctrine "chills" instead of promoting that the doctrine inhibits broadcasters' cov- scale assault on the constitutionality of the robust discussion of controversial issues. erage of controversial issues; most of the fairness doctrine. The appeals court re- The Supreme Court and panels of two examples drawn from broadcasters' exper- manded the case to the commission with appeals courts have held the doctrine to be iences over the past 20 years were contained instructions either to consider Meredith's mandated by statute-to have been incorpo- in a report submitted by the National Asso- claim that the doctrine is unconstitutional, rated in Section 315 of the Communications ciation of Broadcasters in connection with or, in light of the agency's fairness report, to Act in 1959 -and thus beyond the commis- the study the commission released in 1985 determine whether it may not or should not sion's power to repeal, according to the declaring that the doctrine "chills" speech. enforce the doctrine "because it is contrary Syracuse Peace Council, whose fairness The UCC also claims the commission disre- to the public interest." The commission de- complaint triggered the series of events that garded evidence demonstrating that the doc- cided to confront the issue head -on, and last led to the present controversy. The commis- trine enhances speech -as it was intended to August declared the doctrine to be unconsti- sion's declaration that the doctrine is uncon- do. tutional (BROADCASTING, Aug. 10). stitutional on its face "wiped out the bedrock The case grows out of the fairness doc- The commission cited as its authority the decision of another panel of the appeals court, in a 1986 case involving the Telecom- VVea TOnaraOO n /1 a4cGú munications and Research Action Center, that the fairness doctrine had not been incor- porated into Section 315 -the equal time Ex parte review affirmed. FCC upheld Review Board's denial of reconsideration of Stearns law-in 1959, as most lawyers, including County Broadcasting's application for new FM in Albany, Minn., because of violations of ex those representing the commission, had parte rules. Stearns, which owns KASM(AM) Albany, was sole applicant for FM. ALJ Edward long held. That question is critical to the Kuhlmans original decision concluded Stearns was unqualified to be licensee and issue of repeal. disqualified it, rejecting president and general manager Barbara Gretsch's argument that Critical also is the Supreme Court's Red she was unaware of ex parte rules, and as member of Daytime Broadcasters Association Lion decision in 1969 that the doctrine is had been urged to write to congressmen about plight of AM daytimers. Kuhlman said that constitutional. Backers of the doctrine, for her solicitation of elected officials to help her get FM license could not be construed as instance, say Red Lion affirms the view the legitimate effort to bring plight of daytimers to FCC's attention; in light of earlier warnings doctrine was codified in the 1959 amend- to Stearns about ex parte contacts during application for another FM in 1979, Kuhlman ment, which liberalized the requirements of did not believe Gretschs contention that she was unaware of rules. Review Board agreed the equal -opportunities law. The Geller- that serious ex parte contacts had occurred, but felt disqualification too harsh and Lampert brief notes that the decision held allowed Stearns to refile without prejudice. Stearns felt Review Board decision was also that the amendment "vindicated the FCC's too harsh and appealed that decision to full commission. general view that the fairness doctrine in- o hered in the public interest standard." What's more, the backers of the doctrine Justice appeal. Department of Justice filed protective notice of appeal on May 5 of U.S. argue that the basis of the court's Red Lion District Judge Harold Greene's order permitting regional Bell Operating Companies to offer decision -spectrum scarcity -continues to only limited amount of information services. Justice official said notice was filed to protect apply, the commission's argument to the department's right to appeal. He noted that decision on whether appeal will be filed must contrary notwithstanding. The commission take bureaucratic route through assistant attorney general for antitrust to solicitor general. contended the number of voices in the infor- That decision, in addition, will be affected oy Greene's response to various motions parties mation marketplace is far greater today than have filed in connection with his order. Department, in several filings with Greene, has it was in 1969. "But," said the Media Ac- recommended lifting of all restrictions on information services. Greene imposed those cess Project, in another brief, "the danger restrictions -as well as others on how the BOCs may do business -in his modified final addressed by Red Lion is not scarcity itself, judgment, issued in 1984, providing for breakup of AT &T. Complete removal of restrictions but the consequence of scarcity: restricted on information services would permit BOC's to provide cable television service. entry to the debate because not all receive o the benefit of a federal license to broadcast." Second time around. In response to U.S. Court of Appeals, FCC has reaffirmed and MAP also said the proliferation of voices is clarified its 1985 ruling that Northwestern Telephone Co., through close affiliation not as great as the FCC claims. "It has with Northwest Indiana CAN Inc., had violated FCC telephone -cable crossownership rules. ignored the fact that much of the new broad- cast service consists of limited range, rural

Broadcasting May 30 1988 60 outlets providing the first or second service to a community, and that many new stations carry no informational programing." MAP Children's TV bill breezes through also said the commission had erred in in- cluding videocassettes in its roundup of the committee, heads to House media voices now being heard. was troubled by the The principal argument in the Geller- Legislation calling for commercial Bliley, like Tauke, offering lan- Lampert brief is that the commission erred limits in children's programs passes legislation, but refrained from have required the FCC to in its belief that it could "make a surgical Energy and Commerce Committee guage that would the adverse strike at the fairness doctrine and leave the 39-3; full House passage is conduct a study "to determine violent pro- basic statutory scheme unimpaired." In expected without problem effects of obscene, indecent and his proposal holding the doctrine to be unconstitutional, graming on children." Under have been authorized to the brief said, the commission "wiped out A children's television bill (H.R. 3966) that the agency would from expo- the bedrock public trustee basis of the would restrict advertising and require broad- adopt rules "to protect children in television pro- broadcasting scheme. This the commission casters to serve the "special needs" of chil- sure to harmful material cannot do, in light of the clear congressional dren is on a fast track and may go before the graming." was in the works mandate and a long line of governing Su- full House before the end of next week. It Another amendment would preme Court decisions." should not encounter any significant resis- from Howard Nielson (R -Utah) that The brief said the commission's act would tance and will probably move to the Senate have directed the FCC to conduct an inquiry necessary) to determine if permit the renewal of the license of a broad- without a hitch. (and adopt rules if apply to cable tele- caster "as a public fiduciary for its commu- Last week, the Energy and Commerce advertising limits should would not say nity" even if it acted "in the most flagrant Committee by a vote of 39 to 3 passed the vision as well. A Nielson aide racist manner." What's more, the brief noted bill, which is being backed by consumer why the congressman backed off. The aide Congress were that the Supreme Court, in a holding in Red groups and has the tacit support of the did say Nielson felt that if to broadcasters it was Lion that a panel of the appeals court has broadcast industry. The National Associ- applying the limits said was controlling, asserted that the con- ation of Broadcasters is not raising any ob- "only fair" to do the same to cable. "No one stitutional basis for fairness and equal op- jections, although the organization will not approached us [about the issue]," the aide portunities "is the same." Accordingly, officially endorse the bill. However, NAB said, adding that Nielson began discussing vote. Geller- Lampert said, a ruling affirming the says it will exercise the option to fight it if the idea the day before the committee's FCC would mean that the equal opportuni- the Senate makes any changes. The children's bill is based on a compro- ties law is also unconstitutional on its face. Representatives Tom Tauke (R- Iowa), mise reached by Markey and the NAB. It is In arguing that the commission's record William Dannemeyer (R- Calif.) and Joe markedly different from the original chil- does not support the claim that the doctrine Barton (R -Tex.) voted against the measure. dren's bill offered by John Bryant (D- Tex.), "chills" speech, MAP contends that both Tauke attempted but failed to amend the bill. Terry Bruce (D-III.) and Markey. That ver- houses of Congress reached contrary con- He feels the bill will not pass constitutional sion would have required broadcasters to air clusions after reading the same record and muster and raises serious First Amendment one hour per day of informational and edu- that the commission on several previous questions. Two weeks ago, the measure was cational programing for children, and it in- occasions over the years had concluded that adopted by the Telecommunications Sub- cluded provisions aimed at eliminating so- the doctrine was constitutional. "What has committee with only Representative Thom- called program-length commercials. changed is not the facts, but the fact finder," as Bliley (R -Va.) and Tauke opposing it Under the new version, advertising would MAP said. In its view, the finding of "chill- (BROADCASTING, May 23). be limited to 10% minutes per hour on ing effect" "rests on an amazingly small and Tauke offered a substitute to the bill that weekends and 12 minutes per hour on week- nebulous body of self -servingly generalized would lift for a two -year piriod any antitrust days. The limits would not take effect until statements upon which [the commission] restrictions so that the broadcast, cable and after Jan. 1, 1990, and by 1993 the FCC has given an undeserved patina of legitima- motion picture industries could arrive at a would be authorized to review the standards cy." UCC said the commission "ignored and voluntary code to govern children's pro- and modify them if necessary. distorted" the comments of such com- graming. If the industries failed to devise The bill's findings state that broadcasters, menters as the Safe Energy Communica- such a code the FCC would be authorized to as a part of their obligation to serve the tions Council that demonstrated the value of establish advertising guidelines for chil- public interest, "would provide programing the doctrine in promoting debate on contro- dren's programing. His amendment failed 4 that serves the special needs of children." versial issues. to 16. He was considering but did not intro- Additionally, the FCC during license renew- MAP and Geller- Lampert also argued that duce an amendment to insure that the chil- al time, would have to determine whether a the commission erred in extending its ruling dren's bill would not affect any of the televi- licensee has "served the educational and to the first "prong" of the doctrine -which sion deregulation that has occurred at the informational needs of children in its overall requires broadcasters to cover controversial agency. programing." This section is likely to be issues of public importance. (It is the second Telecommunications Subcommittee diluted further in the committee's report. that requires broadcasters to present all sides Chairman Ed Markey (D- Mass.), a princi- A colloquy between Markey and Dan of such issues.) The briefs say that the first pal sponsor, and Commerce Committee Coats (R -Ind.) clarified the measure's inten- prong was not involved in the remand of the Chairman John Dingell (D- Mich.) worked tions further, with Markey noting that pro- Meredith case to the commission and that to keep the bill free of amendments during graming geared to general audiences, such none of the parties commenting on the ques- the Commerce Committee's markup. Both as Cosby, Our House, and Disney, could be tion posed by the court discussed the consti- Dingell and Markey, and Republicans (Nor- taken into account by the FCC. Also, broad- tutionality of the first prong. Furthermore, man Lent ER-N.Y.] and Matthew Rinaldo casters may use the quarterly issue list they they say there is no substantive basis for [R- N.J.]), encouraged members not to load now keep as part of their record -keeping repealing it. Even if the second prong were up the bill. process under the bill. found to be unconstitutional, said Geller- Lampert, the first would still be needed to W, whose two -year -old For Kids' Sake station promotion is now accomplish an important public interest Care package. Group running in 104 markets, last week launched its new public service station campaign, Time to goal -"that all broadcasters add to the pleth- action. It is expected to premier nationally in January 1989. The ora of voices" providing controversial issue Care, promoting community specials began airing last programing. series of promotional spots, advertiser vignettes and prime time waz -TV Boston, which developed both the new campaign and the The briefs were only the first of what may month on Group W TV's earlier Kids' Sake. The new public service package, to be syndicated by Group W TV be as many as 20 briefs filed in the case. All For includes eight one -hour and half -hour specials, five image promos, two musical told, six rounds of filings are scheduled, the Sales, animation, music and graphics package. final round on Aug. 26. Oral argument is to image promos, and an be held on Sept. 13.

Broadcasting May 30 1988 61 ßór t Reco

As compiled by BROADCASTING May 18 KTFI(AM) Tivin Falls, ID (BAL880509EA; 1270 khz; 5 Diego -bascd group of five AM's and six FM's headed by -D, I through May 25 and based on filings, au- kw kw- N)- -Seeks assignment of license from Green - John Lynch. Filed May 5. tree Broadcasting Co. to Veis Communications Inc. for KRDM -FM Ardmore. OK (BALH880506HG: 96.5 thorizations and other FCC actions. 5250,000. Seller is owned by Charlie Paters, who has no mhz; 3 kw; HAAT: 328 ft.) -Seeks assignment of license other broadcast interests. Buyer is owned by Marvin E. Veis from Stiles Communications Corp. -Ardmore to Ardmore Abbreviations: AFC -Antenna For Communications: AU -Ad- and family. It also has interest in KCGM(FM) Scobey, MT. Communications Inc. for $200,000. Seller is Plano, - ministrative Law Judge, alt. -alternate; ann.- announced; Filed May 9. TX based group of one AM and two FM's owned by Jerry Stiles ant.- antenna; aur.-aural: aux. -auxiliary: ch.- channel; KLMS(AM)- KFMQ(FM) Lincoln. NE (BA- and Jim Johns. Buyer is owned by Ron Ricord and family. CH- critical hours.; chg. -change; CP -construction permit; L88051IEC; 1480 khz: 5 kw -D: 1 kw -N; FM: Filed May 6. D-day: DA -directional antenna: Doc.- Docket: ERP-effec- BAPLH880511ED; 101.9 mhz; 100 kw; HAAT: 180 tive radiated power: Freq- frequency: HAAT- height above ft.)- KSDW-FM Sulphur. OK (BALH880506HI: 100.9 mhz; Seeks assignment of license from Woodward Communica- average terrain: H &V- horizontal and vertical: khz- kilohertz: 3 kw; HAAT: 300 ft.) -Seeks assignment of license from tions Inc. to Midwest Communications of Nebraska Inc. for kw- kilowatts; lic.- license: in-meters: mhz- megahertz: #52 Broadcasting Group Inc. to Murray County Broadcast- $2.2 million. Seller is owned by Dubuque. Iowa -based mi.- miles: mod.- modification: N- night: pet. for recon.- ing Inc. for $45.000. Seller is owned by John C. Schmitt. group of three AM's and three FM's headed by William petition for reconsideration: PSA- presunrise service authority: R. Buyer is owned by Raymond B. McGrew. Stanley Booker Williamson. Buyer is owned by Duey E. Wright. who also pwe- power: RC-remote control; S -A-Scientific -Adapta: and Sam E Houston. Filed May 6. owns WRIG(AM)- WDEZ(FM) Wausau. and WGEE(AM)- SH- specified hours; SL- studio location; TL-transminer lo- WIXX-FM Green Bay, both Wisconsin: WKEL(AM) Myrtle Beach, SC (BAL880510EA; 1460 cation; trans. -transmitter; TPO- transmitter power output ti KIOA(AM)- KDWZ(FM) Des Moines. IA, and WKKQ(AM)- khz; I kw -D. 250W -N) -Seeks assignment of license from or unl.- unlimited hours; vis.- visual: w- watts; noncom- - WTBX(FM) Hibbing. Ocean Property Management of Myrtle Beach Inc. to Myr- MN. Filed May I1. mercial. Six groups of numbers at end of facilities changes items tle Beach Communications Corp. for $75.100. Seller is refer to map coordinates. One meter equals 3.28 feet. WGRZ -TV Buffalo. NY (File: 21; 100 kw -V 20 kw -A: owned by Wayne A. Thomas. who has no other broadcast HAAT: 1000 ft.) -Seeks assignment of license from GRZ interests. Buyer is principally owned by Gardner H. Alt- Acquisition Corp. to Tak/WGRZ Inc. for 5100 million. man, Fayetteville. NC -based attorney: it also owns Seller is owned by TA Associates. Boston -based investment WGAI(AM) Elizabeth City. NC. Filed May IO. banker. Robert Smith, owner of Birmingham, MI -based Ownership Changes group of five TV's and SJL Inc.. New York -based group of KIAB -TV Garland. TX (File: 23; 5000 kw -V 100 kw -A: six TV's owned by George Lilly. Lilly is also buying five TV HAAT: 1 141.8 ft.)-Seeks assignment of license from I Am stations from Gene and Wilda Hatch (see "Changing Broadcasting Television Inc. to Univision Station Group Hands." April 4). Buyer is subsidiary of STX Communica- Inc. for $5.3 million. Seller is principally owned by Eliza- WIIS(FM) Key West, FL (BALH880509HH: 107.1 tions. Vienna. VA -based group of one FM and four beth R. Vaughan, who has no other broadcast interests. mhz; 3 kw; HAAT: 200 ft.)- -Seeks assignment of license TV's principally owned by Shared K. Tak. Filed May Buyer is Secaucus. NJ -based group of six TV's headed by from Phoenix Radio of Florida Inc. to Drexel Hill Associ- 9. William Stiles. It purchased KLUZ -TV Albuquerque. NM. ates of Florida Inc. for S 1.050,000. Seller is headed by Jack WMHE(FM) Toledo, OH (BALH880505HF: 92.5 mhz: last week ( "Changing Hands." May 23). Filed May 9. Norman, chairman. It also owns KLCUAM)- KHLA(FM) 50 kw; HAAT: 480 ft.) -Seeks assignment of license from Lake Charles, LA.; WWRB -AM -FM Nashville; Waite Broadcasting Corp. to Noble Broadcast of Toledo Inc. WXGI(AM) Richmond. VA (BAL880509EB: 950 khz: WHBB(AM)- WTUN(FM) Selma. AL. and WXKC(AM)- for $19 million (price includes Muzak franchise estimated to 5 kw -D) -Seeks assignment of license from American WWKZ(FM) Tupelo, MS. Buyer is principally owned by be worth $2 million). Seller is New York -based group of Home Broadcasting Corp. to WXGI Inc. for 8292.000. Peter Arnow. It also owns WMTR(AM) Morristown and four AM's. eight FM's and one TV owned by Brownlee Seller is owned by Lloyd Gochenour. Buyer is owned by Jay WDHA(AM) Dover, both New Jersey. Filed May 9. Curry, chairman. and Frank Osborn. president. Buyer is San D. Keatley. and his wife. Louise. Filed May 9.

alNationwide Media Brokers New Stations

Ford City, CA (BPH880505OP)-Ford City Broadcast ing Co. seeks 102.1 mhz: 3 kw H &V; m. Address: 62 Arlington Ct., Kensington. CA 94707. Principal is owned by Nicholas Henderson and Raveesh Kumra, who have no man other broadcast interests. Filed May 5. Ford City, CA (BPH880504MB)- -Ford City Broadcast- Associates ing seeks 102.1 mhz: 3 kw H &V: m. Address: 12550 Brookhurst St.. Ste. A. Garden Grove. CA 92640. Principal is owned by H.L. Charles. who has no other broadcast interests. Filed May 4. Lindsay. CA (BPH8805050C)- Lindsay FM Radio seeks 103.3 mhz: 3 kw H &V: 100 m. Address: 2334 27th Dan Shadday and Allison Shadday Ave., San Francisco 94116. Principal is owned by Carlos H. Uribe and Nelly Uribe. who have no other broadcast inter- have acquired ests. Filed May 5. Lindsay. CA (BPH880504ME )-Lindsay Broadcasting seeks 103.3 mhz: 0.528 kw H &V; 229 m. Address: 12550 Brookhurst St.. Ste A. Garden Grove. CA 92640. Principal is owned by Linda Ware. who has no other broadcast WCKC(AM) Milton, Florida interests. Filed May 4. Lindsay. CA (BPH880505MX)- Lindsay Broadcasting for Co. seeks 103.3 mhz: 0.42 kw H &V: 242 m. Address: 62 Arlington Ct., Kensington. CA 94707. Principal is owned by Nicholas Henderson and Raveesh Kumra, who have no other broadcast interests. Filed May 5. $125,000 Lindsay. CA (BPH880505MP) -Leo Kesselman seeks 103.3 mhz: 3 kw H &V: 100 m. Address: 200 Glenridge Ave.. Los Gatos. CA 95030. Principal owns KKTT(AM) from Bentalillo. NM. Filed May 5. Long Beach. CA (BPED880427MC)-Perez -FM Long Beach Educational Foundation Inc. seeks 88.1 mhz: 30 kw LULU Communications, Janet Taylor H &V; 129 m. Address: P.O. Box 90277, Long Beach, CA 90809. Principal is owned by Diane R. Perez. who has no Chapman Associates is pleased to other broadcast interests. Filed April 27. Oxnard. CA (BPH880505OE)- B.F.I. Timm seeks 102.1 mhz: 3 kw H &V: 100 m. Address: P.O. Box 1874 have assisted in this transaction. Tallahassee. FL 32302. Principal has no other broadcast interests. Filed May 5. Oxnard. CA (BPH8805050G)- Raymond W. Clanton seeks 102.1 mhz: 0.2 kw H &V: 376 m. Address: 633

Broadcasting May 30 1988 62 SD -Tobin Broadcasting Ventura Blvd., Oxnard, CA 93030. Principal has no other Phoenix. NY (BPH880504MI)-Class A Communica- Milbank, (BPH880429ME) seeks 104.3 mhz; 97.023 kw H &V; 299 m. Address: broadcast interests. Filed May 5. tions seeks 102.1 mhz: 3 kw H &V; 100 m. Address: P.O. Co. is owned by Box 144, Liverpool, NY 13088. Principal is owned by P.O. Box 1(135, Milbank, SD 57252. Principal Oxnard. CA I3PH880505ON )-Riklis Broadcasting Angerhofer and Joseph J. Flannery and Roy L. Taylor. who have no other Charles J. Tobin, Harryette C. Tobin. Carol Inc. seeks 102.1 mhz: 3 kw H &V; 100 m. Address: 663 Milbank, broadcast interests. Filed May 4. Kathleen Tobin. Charles Tobin owns KMSD(AM) Maulhardt Ave.. Oxnard, CA 93030. Principal is owned by SD. Filed April 29. Riklis and John Huddy. Filed May 5. Phoenix. NY (BPH880505NF)-Three Rivers Radio Meshulam McDuffie Service Co. seeks 102.1 mhz: 3 kw H &V; 100 m. Address: 216 Cleveland, TX (BPH88042SMQ)- CA (BPH880505NW) -Vince Lee Broadcast- Address: Oxnard. Loomis Terrace. Phoenix, NY 13135. Principal is owned by Corp. seeks 97.1 mhz; 100 kw H &V; 226 m. 3636 ing Ltd. seeks 102. I mhz: 3 kw H &V; 10 m. Address: 5036 is owned by L. Giles Linda M. Misenko, who has no other broadcast interests. San Jacinto, Houston 77004. Principal Rd.. Santa Barbara. CA 93111. Principal is broadcast interests. Birchwood Filed May 5. Rusk and Ruth R. Rusk. It has no other owned by Vincent E. Lee and Andrew Reimer. who have no Filed April 28. interests. Filed May 5. Phoenix. NY (BPH880505NE)-Tia A. Soliday seeks other broadcast Advent Broadcast- 102.1 mhz: 3 kw H &V; 100 m. Address: 6481 Newport Rd.. Cleveland. TX (BPH880428MP)- Oxnard, CA (BPH880505NG )-Spanglish Communi- Address: 110 Warners, NY 13164. Principal has no other broadcast inter- ers Inc. seeks 97.1 mhz; 100 kw H &V; 299 m. cations Inc. seeks 102.1 mhz; 3 kw H &V; 91 m. Address: is owned by Kaye ests. Filed May 5. Briar Circle, Porter, TX 77365. Principal 1850 Lookout Drive, Oxnard, CA 93035. Principal is Arwood. William B. Arwood. Dorothy Sue Adams and (BPH880505MK)-Jerrcl E. Kautz and owned by Tila Estrada and Yvonne E. De La Rosa. Estrada Phoenix.. NY Harry Adams. It has no other broadcast interests. Filed April 5. Sinan A Partnership seeks 102.1 mhz: 3 kw has interest in KSTV -TV Ventura. CA. Filed May Mimaroglu, 28. H &V; 100 m. Address: 183 Jane Dr.. Syracuse. NY 13219. Oxnard, CA (BPH880505NL)- Peacock Broadcasting Cleveland Associ- Principal is owned by Jerrell E. Kautz and Sinan Mimar- Cleveland. TX (BPH880428MS)- seeks 102. I mhz: 3 kw H &V; 15 m. Address: 320 Kristmont 299 m. Address: 2420 oglu. Kautz has interest KZMC -FM McCook. NE. Filed ates seeks 97.1 mhz: 94 kw H &V; St.. Lodi. CA 95240. Principal is owned by Patricia J. Principal is owned by May 5. Skylake Dr.. Columbus, GA 31907. Cobsen, who has no other broadcast interests. Filed May 5. B. Yvette Horan Maynard, L. Lynn Henley. Brenda C. Walls Phoenix, NY (BPH880505MC)- Sylvester Communi- CA (BPH880505OS)- Channcl Islands Sound and William B. McCarter. Henley owns new FM in Macon, Oxnard, 102.1 mhz; 3 kw H &V; 100 m. Address: cations L.P. seeks and has in WACQ -AM Tallassee, AL. Filed seeks 102. I mhz; 3 kw H &V; 136 m. Address: 3946 A Utah MS interest 2510 E. Fayette St.. Syracuse. NY 13224. Principal is Louis 63116. Principal is owned by Sherry R. April 28. St. St. owned by Thomas W. Lawhome. who has no other broad- and Brian Costello. who have no other broadcast -Texas Classical Ra- Holmes cast interests. Filed May 5. Cleveland. TX (BPH880428MM) interests. Filed May 5. dio Inc. seeks 97.1 mhz; 100 kw H &V; 299 m. Address: Hamlet. NC (BPH880428MA)- Hamlet Radio Group Pacific FM L.P. 1010 Lamar. #1300, Houston 77002. Principal is owned by Oxnard. CA (BPH880505M11-The 133 m. Address: 246 S. Inc. seeks 104.3 mhz; 1.5 kw H &V; Stude. David Nichols and Stephc Aechtemacht. Stude seeks 102.1 mhz; 3 kw H&V; 58 m. Address: 23022 Mosey Princi- M.S. Wilmington Hwy. Lot 336, Jacksonville, NC 28540. April 28. St.. Woodland Hills. CA 91364. Principal is owned by has interest in KRTS -FM Seabrook. TX. Filed pal is owned by William D. Cox. Tina Q. Cox. Robert W. Bettina W. Bush and Roanoke Valley Cellular Tel. Co. It has the Limit Part- Burns. George Dennos and Johnny Hamer. It has no other Cleveland, TX (BPH880428M0)-Stars broadcast interests. Filed May 5. no other broadcast interests. Filed April 28. nership seeks 97.1 mhz; 100 kw H &V; 300 m. Address: Oxnard. CA (BPH880505OW) -Townsend Broadcast- 2770 Fountain View. New Caney, TX 77357. Principal is Jr. seeks broadcast ing Inc. seeks 102.1 mhz; 3 kw H &V; m. Address: 2740 Hamlet. NC (BPH8SO428MCF -Henry Lovely owned by Phoebi Jones, who has no other inter- Box 75. Peninsula Rd., #227. Channel Islands. CA 93035. Princi- 104.3 mhz; 1.4 kw H &V; 147 m. Address: Route 2. ests. Filed April 28. no other broadcast inter- pal is owned by Margaret Ann Townsend. who has no other Hamlet, NC 28345. Principal has Cleveland. TX (BPH880428M)-SoutheastTexas Com- broadcast interests. Filed May 5. ests. Filed April 28. munications Inc. seeks 97.1 mhz: 100 kw H &V; 299 m. Inc. Oxnard, CA (BPH880505MM) -Arthur S. Liu seeks Hamlet, NC (BPH880428MR)- Wingate College Address: P.O. Box 810. Conroe. TX 77305. Principal is 3 100 m. Address: Wingate, NC Roben E. Martinez, V. Mary 102.1 mhz; 3 kw H &V: 91 m. Address: 449 Broadway, New seeks 104.3 mhz; kw H &V; owned by Rigby Owen Jr.. headed by Paul R. in York 10013. Principal has no other broadcast interests. Filed 28174. Principal is educational institution Coker and Lucina Owen. Owen has interest KIKR(AM) B. Haskins, Raymond D. May 5. Cons, Paul W. Peasley, Donald Conroe. TX. Filed April 28. Sowdcr, Henry B. Gaye, Paul J. Helms. H. Clark Goodwin CA (BPH880505NB) -Kext Broadcasters Inc. Cleveland. TX (BPH880428MK)- Cleveland Broad- Oxnard. and J.A. Warren. Filed April 28. seeks 102.1 mhz; 3 kw H &V; 100 m. Address: 1025 N. casting Co. seeks 97. I mhz: 100 kw H &V; 299 m. Address: Oxnard Blvd. #7. Oxnard, CA 93030. Principal is owned Hamlet. NC (BPH880428MT)- Walter Sturdivant Jr. 62 Arlington Ct.. Kensington. CA 94707. Principal is 904 by Mario M. Ramirez and Alfredo L. Pascencia, who have seeks 104.3 mhz; 1.1 kw H &V; 161 m. Address: owned by Nicholas Henderson and Raveesh Kumra. who no other 28. no other broadcast interests. Filed May 5. Buckhom Rd.. Gamer. NC 27529. Principal has have no other broadcast interests. Filed April broadcast interests. Filed Oxnard. CA (BPH880505OV) -Sheen Lynn McKinnon Cleveland. TX (BPH880428MH)-Gerald Lofton seeks Jackson seeks I 448 Address: 61 Primrose St., seeks 102.1 mhz; 3 kw H &V; 98 m. Address: 822 North Hamlet. NC (BPH880428ML) -Sherrell 97. mhz: 30 kw H &V; m. Rd.. Juanita, Redondo Beach. CA 90277. Principal has no other 104.3 mhz; 3 kw H&V; 100 m. Address: 420 Airport White Plains. NY 10606. Principal has no other broadcast broadcast interests. Filed May 5. Rockingham. NC 28379. Principal has no other broadcast interests. Filed April 28. interests. Filed April 28. Oxnard. CA (BPH880505O01-Radio Oxnard L.P. Cleveland. TX (BPH880428MG) -Sam Houston Na- Moseley 100 kw H &V; 299 seeks 102.1 mhz: 3 kw H &V; 34 m. Address: 815 N. Kinston. NC (BPH880429MB)-- Ashley Lynn tional Broadcasting Inc. seeks 97.1 mhz; Oxnard Blvd., Oxnard, CA 93030. Principal is owned by seeks 102.9 mhz; 3 kw H &V; 100 m. Address: 316 Dog- m. Address: 1815 -C Southline, Cleveland, TX 77327. Prin- has no other J. Macha, Armando J. Lopez. who has no other broadcast interests. wood Lane. Kinston. NC 28501. Principal cipal is owned by W. Client Wright Jr.. Ladd Filed May 5. broadcast interests. Filed April 29. Stephen Van Sadler. Halford J. McClain and Royce Guinn Jr. It has ne other broadcast interests. Filed April 28. Graceville. FL (BPH880505MB1-Lina M. Parish Kinston, NC (BPH880429MC)- Farmers Broadcasting Address: seeks 102.1 mhz; 3 kw H &V; 100 m. Address: P.O. Box Service Inc. seeks 102.9 mhz; 3 kw H &V: 100 m. Cleveland. TX (BPH880428MF)-Multicom Broad- 345, Graccville. FL 32440. Principal has no other broadcast 1312 W. Vernon Ave.. P.O. Box 3384. Kinston, NC 28501. casting Inc. seeks 97.1 mhz; 100 kw H &V: 192 m. Address: interests. Filed May 5. Principal is owned by William S. Page. Marie S. Page and P.O. Box 5697. Bryan, TX 77805. Principal is owned by Jack P. Hankins. who also own WELS(AM) Kinston. NC. Carolyn G. Vance. William R. Vance and Ben D. Downs, Graceville. FL (BPH880505NP)- Graceville Panhandle Filed April 29. who also own KEEE(AM)- KJCS(FM) Nacogdoches. TX. Broadcasting Ltd. seeks 102.1 mhz: 3 kw H &V; 100 m. Filed April 28. Address: F -34 Blue Gulf Resort. P.O. Box 1724. Santa Rosa Greer. SC (BPH880505MD1 -Greer Communications Beach, FL 32459. Principal is owned by Kevin Beamish. seeks 103.3 mhz: 3 kw H &V; 100 m. Address: 153 Henson Cleveland. TX (BPH880428MEF- Shenandoah Broad- by K. I 299 m. Robert G. Allen. Thomas J. McCabe and Linda Mon. Filed St.. Spartanburg. SC 29302. Principal is owned casting of Texas Inc. seeks 97. mhz: 100 kw H &V; May 5. Joseph Sessoms. who also have interest in WASC(AM) Address: 281111 Enchanted Drive, Spring. TX 77381. Prin- Spartanburg. SC. Filed May 5. cipal is owned by Irma Speers. David Fitch and Kim Weller, Sylvester, GA Broadcasting (BPH880505O11-Cam- who have no other broadcast interests. Filed April 28. Rte. 3. Inc. seeks 102.1 mhz: 3 kw H &V; 100 m. Address: Greer. SC (BPH880505NX) -Piedm;mt Broadcasting owned by Lyra Cleveland. TX (BPH880428M11 -San Jacinto Commu- Box 19913. Sylvester. CA 31791. Principal is Co. seeks 103.3 mhz: 3 kw H &V; 100 m. Address: Box Co. seeks 97.1 mhz; 100 kw H &V; 299 m. M. Coxwell. Randall Acree. Frederick L. McLean. Loom 22751. Knoxville. TN 37933. Principal is owned by Colia nications other broad- Address: Rt. 3, Box 348A. Cleveland, TX 77327. Principal H. Coxwell and William T. Coxwell. It has no E. Sullivan and Jacqueline Bauguss. It has no other broad- is owned by Dale Everitt. Meta G. Thomas and Nydia D. cast interests. Filed May 5. cast interests. Filed May 5. Thomas. who have no other broadcast interests. Filed April Lawrenceburg. KY (BPH880503MA)- Finley Willis Jr. Greer. SC (BPH880503MBI -Greer Broadcasting Co. 28. seeks 102.1 mhz; 3 kw H &V; 100 m. Address: 1324 seeks 103.3 mhz; 3 kw H&V: 100 m. Address: Box 549, Vinton- VA (BPH880428MV)- Tinker Creek Broad- Drydock Rd.. Lawrenceburg, KY 40342. Principal has no Greer. SC 29652. Principal is owned by John A. Salter. who casters Inc. seeks 106.1 mhz; 3 kw H &V; 28 m. Address: other broadcast interests. Filed May 3. also owns WPJMIAM) Greer. SC. Filed May 3. 310 Academy St.. Salem. VA 24153. Principal is owned by Blackduck, MN (BPH880426MB1-Roger E. Paskvan Greer. SC (BPH880505OF) -Pinacle Communications David H. Moran and Jewell C. Amoy. who also own seeks 98.3 mhz: 3 kw H&V; 100 m. Address: 3516 Mill St.. Group seeks 103.3 mhz; 3 kw H&V: 100 m. Address: 2 WKBA(AM) Vinton. VA. Filed April 28. Bemidji. MN 56601. Principal has no other broadcast inter- Hillington Place. Greer. SC 29651. Principal is owned by ests. Filed April 26. Denise Fields. Tamara Thompson- Mickler and Donald Vinton, VA (BPH880427MA)-- Michael Scott Cope- Beatty. who have no other broadcast interests. Filed May 5. land seeks 106.1 mhz: 3 kw H &V. Address: 6070 Newport Cape Vincent. NY (BPH880505OD)-Linda J. Ward Point. Norfolk. VA 23505. Principal has no other broadcast seeks 94.7 mhz; 3 kw H &V; 100 m. Address: 924 Colbranch Watertown. SD (BPH880428MNI -Lake Region interests. Filed April 27. Drive, Columbia. SC 29223. Principal has no other broad- Broadcasting Co. seeks 92.9 mhz: 100 kw H &V; 127 m. cast interests. Filed May 5. Address: P.O. Box 1480. Watertown, SD 57201. Principal Vinton, VA (BPH880428MD)-B&T Broadcasting is owned by Roben E. Fishback and Harvey E. Mills. who seeks 106.1 mhz; 3 kw H&V; 27 m. Address: Rte. I. Box Cape Vincent. NY (BPH88O505MAF -Mars Hill also own KSDR(AM) Watertown. SD. Filed April 28. 357 -B. Daleville. VA 24083. Principal is owned by T. Davis Broadcasting Co. seeks 94.7 mhz: 3 kw H &V: 100 m. and Betty B. Raines. who have no other broadcast interests. Address: 4044 Makycs Rd.. Syracuse. NY 13215. Principal Watertown, SD (BPH880428MW) -Radio Watertown Filed April 28. is owned by Glenn H. Burdick. Clayton R. Roberts, John E. Inc. seeks 92.9 mhz; 100 kw H &V; 299 m. Address: P.O. is by Vinton. VA Hoffman Media Inc. of Seeland. William P. Johnson. Adolph H. Huttar. Wesley R. Box 1654. Watertown. SD 57201. Principal owned (BPH880428MI)- Skinner. Meson R. Spear and Roderick A. Tidd. It also Larry Baumgam, Mark A. Swendsen and Kristine Baum - Virginia seeks 106.1 mhz: 3 kw H&V; -12 m. Address: 2461 owns WMHR -FM Syracuse and WMHN -FM Webster. both gam. Swendsen has interest in KJJQ(AMI- KKQQ -FM Vol- Eisenhower Ave.. Alexandria. VA 22331. Principal is New York. Filed May 5. ga. SD. Filed April 28. owned by Hubert N. Hoffman. who has no other broadcast

Broadcasting May 30 1988 interests. Filed April 28. 4000, South Kanesville, UT; 41 1117N 112 04 52W. Vinton. VA (BPH880428MB)- Clarence W. Taylor FM's seeks 106.1 mhz; 3 kw H &V; 100 m. Address: 7328 Back Facilities Changes Creek Rd.. Boones Mill, VA 24065. Principal has no other Baltimore, WWMX. 106.5 mhz -May II- Application broadcast interests. Filed April 28. AM's (BMPH870423IB) granted for Mod of CP (BPH860902IH) to ERP: 7.4 kw H &V and change HAAT: 1217 ft. H&V. Virginia Beach. VA (BPH880505NT) -First Century Lawrenceville. GA, WGNN, 1360 khz -May 5- Appli- St. Louis, KMJM, 107.7 mhz -May 10- Application Broadcasting of Virginia Inc. seeks 102.1 mhz: 3 kw H &V; cation for CP to change freq. to: 610 khz; increase pwr to (BPH880307IB) granted for CP to change HAAT: 148 m. 100 m. Address: 4808 Firth Lane, Virginia Beach, VA 1.5 kw; change TL: 420 m at 130 degrees from intersec of H &V (for auxiliary purposes only). 23464. Principal is owned by Carol H. Sullivan. Chuck Ezzard St. and Paperrnill Rd., Lawrence, Gwinett Co, GA, Pollak. Kim Weller and William Dawson. It has no other and make changes in ant sys: 33 57 IIN 83 58 15W. Hardeeville, SC, WTGS. 28 khz -May 10- Application broadcast interests. Filed May 5. (BPCT880120K0) granted for CP to change antenna sup- Morganfield. KY, WMSK, 1550 khz -April 6- Applica- porting structure height: 32 02 48N 8I 20 27W: HAAT: Virginia Beach. VA (BPH880505NM)- Virginia Beach tion for CP to make changes in ant sys. 457.3 FM Radio L.P. seeks 102.1 mhz; 3 kw H&V; 88 m. Address: m; TL: 2.5 mi. NNW of intersec of 1.95 and SC 204 of 3317 Brest Ave.. Norfolk, VA 23509. Principal is owned by FM's Bloomingdale. GA: antenna: HarrisITWS -30C. Fe V. Hardin. who has no other broadcast interests. Filed Chickasaw, AL, WDLT, 98.3 mhz-May 9- Application May 5. for CP to change HAAT: 100 m. H &V; TL: 4307 Old Shell Virginia Beach. VA (BPH880505N0) -Stacy C. Brody Rd.. Mobile Co. AL. Actions seeks 102.1 mhz; 3 kw H &V; 100 m. Address: 117 78th St.. Mammoth Springs, AR, KAMS, 95.1 mhz -April 26- Virginia Beach. VA 23451. Principal has no r other broadcast Mod of CP (BPH8702061J) to change TL: 224 meters SW of interests. Filed May 5. existing radio tower. 2.76 km at bearing of 265 degrees from FCC Actions Pleasant 36 Virginia Beach. VA (BPH880505NH) -The Chesa- Hill Church; 32 49N 91 25 47W. Albany, MN -FCC upholds Review Board's dismissal Stearns peake Bay FM Broadcasters L.P. seeks 102.1 mhz; 3 kw Sedona, AZ, KQST. 100.1 mhz -April 19- Application of County Broadcasting's application in Albany. H &V; 100 m. Address: 101 N. Armstead Ave.. #208. for CP to change freq. to 102.9 mhz (Per Docket 87 -76); MN. FM case for violating ex pane roles. (MM Docket 84- Hampton. VA 23669. Principal has no other broadcast change TL: Atop Mormon Mtn. Electronics Site. 7.35 km 1236 by order [FCC 88.1731 adopted May 13 by commis- interests. Filed May 5. NW of Mormon Lake. AZ; change ERP: 100 kw H &V; sion). Virginia Beach. VA (BPH880505OB)- Regional Broad- change HAAT: 435 m. H &V; change to Class C. FCC grants Sabine Broadcasting's withdrawal request casting L.P. seeks 102.1 mhz; 3 kw H &V; 100 m. Address: Crystal River, FL, WKTK. 98.5 mhz-April 29 -Mod of for new FM station at Gulf Breeze, FL-MM Docket 87- P.O. Box 386. Virginia Beach. VA 23458. Principal is CP (BPH860604IC) to increase center of radiation height 119 (Report DC -1172, Action in Docket Case.) Action by owned by Robert Herman. who has no other broadcast above ground level (for auxiliary purposes only). commission May 17 by MO &O (FCC 88 -176). interests. Filed May 5. Virginia Tarpon Springs. FL, WFCE, 88.9 mhz-May 2-Mod of SCLC denied review of renewal of WTVR -TV Virginia Beach. VA (BPH880505NZ)- Pamela R. Jones CP (BPED8405161E) to supply measured directional anten- Richmond, VA (Report MM -324. Mass Media Action) - seeks 102. I mhz; 3 kw H &V; 100 m. Address: Chesapeake na data. FCC has upheld Dec. 9, 1986, ruling by Mass Media Media Communications Corp.. P.O. Box 452. Suitland. Bureau, denying informal objection by Virginia State Unit Lawrence. KS. KJHK, 90.7 mhz -April 26- Applica- MD 20746. Principal is owned by Samuel H. Johnson and of Southern Christian Leadership Conference against license tion for CP to change TL: KANU site, Lawrence. KS; Leah D. Stith. who have no other broadcast interests. Filed renewal application of WTVR -TV, Richmond. VA. Action change ERP: 1.2 kw H &V; change HAAT: 159.3 m. H May 5. &V; by commission May 17 by MO &O (FCC 88 -177). 38 57 18N 95 15 57W. Virginia Beach. VA (BPH880505OX)-Sandfiddler FCC reinstates program exclusivity rules for broadcast - Monroe, LA, KJLO, 104.1 mhz -May 5 -Mod of CP Spectrum Corp. seeks 102.1 mhz; 3 kw H &V; 100 m. em -Gen. Docket 87 -24 (Report DC -1171. Action in Dock- (BPH860624IF) to change transmitting equipment. Address: Box 255, Evergreen, Co. 80439. Principal is et Case). Reinstituted its syndicated programing exclusivity owned by Peter Segaloff. David M. Drucker. Walter Sega- West Yarmouth, MA. WOCB -FM, 94.9 mhz -May 6- rule for broadcasters. Action by commission May 18 by loff and Penny Drucker. It has no other broadcast interests. Application for CP to change HAAT: 120.3 m. (H); TL: R &O (FCC 88 -180). Great Westem Rd.. approx 1.4 km E of Rte 134, Dennis, Filed May 5. FCC approves assignment of licenses of WQXY-AM- MA. Virginia Beach. VA (BPH880505NN) -Coast of Virgin- FM Baton Rouge. from Encore Communications to Vetter ia Broadcasters L.P. seeks 102.1 mhz: 3 kw H &V; 100 m. Meridian, MS, WOKK -FM, 97.1 mhz -May 5 -Mod of Communications -(Report MM -323, Mass Media Action). Address: 324 Kellam Rd., #103, Virginia Beach, VA CP (BPH8602281D) to change HAAT: 317 m. H &V; change Action by commission May 18 by letter (FCC 88 -1811. 23462. Principal is owned by Patrick F. Banks. who has no transmitting equipment. FCC approves transfer of control of Southwest Kansas other broadcast interests. Filed May 5. Manchester, NH, WZID, 95.7 mhz -April 2I -Mod of Television Co., KTVC(TV) Ensign. KS, to NUCO TV Inc. Virginia Beach. VA (BPH880505NS) -VPC Ltd. seeks CP (BPH8609301E) to correct existing TL and coordinates: (Report MM -325, Mass Media Action) -commission has 102.1 mhz; 3 kw H &V; 100 m. Address: 2107 Carterdale TL: Carriage Rd atop South Mountain. Goffstown. Hillsbor- approved transfer of control of Southwest Kansas Television Rd.. Baltimore 21209. Principal is owned by Victor H. ough Co. NH; 42 59 02N 71 35 22W. Co. Inc., licensee of KTVC (ch. 6, CBS) at Ensign. KS. Dates, who from Sidney T. Warner, executor of estate of Leigh Warner. has no other broadcast interests. Filed May 5. Asheville. NC, WCQS, 88.1 mhz -May 5- Application deceased, to NUCO TV Inc. Action by commission May 19 Virginia Beach. VA (BPH880505MZ)-HS Communi- for CP to change ERP: 1.6 kw H &V; change HAAT: 356 m. by MO &O (FCC 88 -184). cations Inc. seeks 102.1 mhz: 3 kw H &V; 100 m. Address: H &V; change TL: 6 mi. W of Asheville at end of Starnes 1011 Salt Meadow Lane. McLean. VA 22101. Principal is Cove Rd, Asheville, Buncombe Co, NC. Staff Actions owned by Harpal K. Chawla and Manmohan S. Chawla. Williamston. NC. WKKE, 103.7 mhz-Mar. 13 -Mod. Milford. DE- Designated for hearing applications of who have no other broadcast interests. Filed May 5. of CP (BPH8511051C) to show actual measured pattern of Milford Ltd. and JCH Broadcasters Corp. for new FM on Virginia Beach, VA (BPH880505NA) -Roi Ewall seeks directional antenna. channel 267A (10L3 mhz) at Milford. (MM Docket 88 -239 102.1 mhz; 3 kw H 100 m. 7 by order (DA 88 -6921 adopted May 3 by &V; Address: Renee Court, Hugo, OK. KITX, 95.3 mhz -April 29- Application for chief. Audio Hampton. VA 23664. Principal has Services Division. Mass Media Bureau). no other broadcast CP to change freq.: 95.5 MHZ (per Docket 87 -219); change interests. Filed May 5. ERP: 50 kw H &V; change HAAT: I50 m. H &V; change to Des Moines. IA- Designated for hearing 14 mutually Virginia Beach, VA (BPH880505MN)-New Song Class C2. exclusive applications for new FM station on channel 298C2 Communications seeks 102.1 mhz: 3 kw H 100 (107.5 mhz) at Des Moines. (MM Docket 88 -238 by order &V: m. Georgetown, SC, WGMB, 97.7 mhz -May 9- Applica- Address: 7503 Rosefield VA [DA 88 -6931 adopted May 3 by chief, Audio Services Dr.. Norfolk, 23513. Principal lion for CP to change ERP: 50 kw H &V; HAAT: 150 m. is owned by Byron who Division). C. Sneed. has no other broadcast H&V; TL: approx 7.8 km SE of Plantersville, Georgetown interests. Filed May 5. Co. SC: change from Class A to Class C2 (Per MM Docket Brusly. LA- Designated for hearing applications of Pocatilico. WV (BPH880429MD) -Roger F. Weigle 87 -202). Livingston Communications Inc., West Side Communica- seeks 98.7 mhz; 1.2 kw H &V; 157 m. Address: 8117 tions Inc. and WKIP, Limited Partnership in Commendam Waynesboro, VA, WCQR, 90.1 mhz -May I -Mod of Counselor Rd.. Manassas. VA 22111. for new FM station on channel 242A (96.3 mhz) at Brusly. Principal has no other CP (BPED84103I IN) to change ERP: 2.5 kw H &V; HAAT: broadcast interests. Filed April 29. (MM Docket 88 -241 by order [DA 88 -690) adopted May 4 213 m. H& V; TL: Swannanoa Country Club, approx 3 mi. S by chief. Audio Services Division). Actions of Waynesboro, VA. Montauk, NY- Designated for hearing applications of Gig Harbor. WA. KGHP. 89.9 mhz-April 25-Mod of Pensacola. FL (BPH880324M1)- Retumed Nanette Markunas. C &S Radio Corp. and Jeffrey A. Salkin app of She - CP (BPED860106MF) to change TL: on Gig Harbor, Long - kinah Shames Enterprises Ltd. Partnership for new FM station on channel 284A (104.7 mhz) at for 98.7 mhz: 50 branch Rd.. 2.7 mi. S of Home. WA; change ERP: 0.876 kw kw; 150 m. Address: Montauk. Docket 88 2420 Gulf Beach Hwy, Pensacola, FL (V) only. (MM -242 by order [DA 88 -6941 32507. Principal is owned by Cheryl Miller, William M. adopted May 4 by chief. Audio Services Division). Yandell Ill and Wirt A. Yerger Milwaukee. WMWK, 88.1 mhz -May 4 -Mod of CP III. Action April 21. Lancaster, OH-Designated for hearing applications of (BPED8402 I 7AT) to change ERP: Ikw -V; change HAAT: Somerset. KY (BPH850711QJ)- John Garber Associates. Granted app. of Ron- 101.5 meters V; change TL: 4400 Northport Washington and General Partnership: Trell ald H. Livengood for 102.3 mhz; 3 kw H &V; 328 m. Rd.. Milwaukee, WI. Broadcasting Co.: Alspach/Varga Communications Inc., Address: P.O. Box 966. Scottsboro. AL 35768. Principal and Phillips Broadcasting Inc. for new FM station on has interest in WKEA -AM -FM Scottsboro, AL. Action Actions channel 278A (103.5 mhz) at Lancaster. (MM Docket 88- May II. AM's 243 by order [DA 88 -6911 adopted May 4 by chief. Audio Midland, TX Services Division). (BPH880421MP)- Returned app. of Ru- Bend, OR, KGRL. 940 khz -May II- Application ben Velasquez for 95.1 West Point, mhz: 3 kw H&V; 100 m. Address: (BP870518AE) granted for CP to change hrs of oper to unitd VA- Designated for hearing applications of N. Loop 338. Odessa. R. TX 79763. Principal has no other by adding night service with IO kw; install DA -2; make Tyler Bland Jr. and West Point Radio Limited Partnership broadcast interests. for new FM station on channel Action May 6. changes in ant sys; change TL: NE 1/4 of the SE 1/4 of Sec. 300A (107.9 mhz) at West Point. (MM Docket 88 -244 by order [DA 88 -6961 adopted Nephi, UT (BPH87033 I PR)-Granted app. of Charles 6 Township 18 S Range 13. Ewm, OR; 44 02 32N 121 12 May 4 by chief, Audio Services Division). D. Hall for 92.7 mhz; 3 kw H &V; 328 m. Address: 2707 18W. South Nevada Ave., Provo, UT 84601. Principal has no Ogden, UT. KSVN. 730 khz -May 12- Application Review Board Actions other broadcast interests. Action May II. (BP880107AF) granted for CP to change TL to: 4201 W Northampton. MA (Northampton Media Associates and

Broadcasting May 30 1988 A6 Cutter Broadcasting Inc.) FM Pro- :.ding-Scheduled oral conference for July 8 and hearing for Aug. 10. (By order, proceeding. Scheduled prehearing conference for July 18 argument for June 24 at !' IO a.m.. Room 235. 2000 L St.. May 6) (MM Docket 88 -204). and hearing for Aug. 17. (By order. May 13) (MM Docket Slimier 88 -224). NW. on exceptions to In Decision of AU Joseph Belle Chase. LA (Mary Faye Gilbert. et al.) FM Pro- of Cutter (FCC 88D -3. released Feb. 8) granting application ceeding- Designated AU Richard L. Sippel to preside in Curwensville. PA (Robin B. Thomas. et al.) FM Pro- 292A Broadcasting for new FM station on channel (106.3 proceeding. Scheduled prehearing conference for July 12 ceeding- Designated AU Joseph Slimier to preside in mhz) at Northampton. and denying competing application and hearing for Aug. I I. (By order. May 10) (MM Docket proceeding. Scheduled prehearing conference for July 7 and Associates. Each party has 20 min- of Northampton Media 88 -206). hearing for Aug. 9. (By order. May 6) (MM Docket 88- utes for argument. Northampton Media may reserve part of 203). Inc., et its time for rebuttal. (By letter. May III (MM Docket 86- Columbia. LA ( Woods Communications Group Joseph P. Dallas. PA Network Inc. and 120). al. I TV Proceeding-Designated AU Gonzalez to (Telecommunications preside in proceeding. Scheduled prehearing conference for Mountain Broadcasting) FM Proceeding- Designated AU et al.) FM Temple. TX (Progressive Communications. June 27 and hearing for July 28. (By order. April 28) (MM John M. Frysiak to preside in proceeding. Scheduled pre- 17 at 10:00 Proceeding-Scheduled oral argument for June Docket 88 -183). hearing conference for July 19 and hearing for Aug. 18. (By a.m.. Room 235. 2000 L St.. NW, on exceptions to Initial order. May 18) (MM Docket 88 -227). Decision of AU John M. Frysiak (FCC 87D -48. released Mount Pleasant, MI (Great Lakes Radio Corp. and Custer. SD Wilson. Patricia Phipps and Custer Jan. 28) granting application of Progressive Communica- Central Michigan Communications Inc.) FM Proceeding - (Robert Broadcasting Corp.) FM Proceeding -Designated AU tions for new FM station at Temple. and denying competing Designated chief AU Thomas B. Fitzpatrick to preside in Walter C. Miller to preside in proceeding. Scheduled pre- applications of MaryMc Broadcasting Co. and Bell County proceeding. Scheduled prehearing conference for July 28 hearing conference for Aug. 11 and hearing for Nov. 2. (By Broadcasting Co. Each party has 20 minutes for argument. and hearing for Sept. 14. (By order. May 13) (MM Docket order. May IO) (MM Docket 88 -190). MaryMc Broadcasting and Bell County Broadcasting may 88 -207). reserve pan of their time for rebuttal. (By letter, May I I ) Sioux Falls. SD Broadcasting Inc.. et al.) FM Spring Arbor and Olivet. MI (Spring Arbor College (Empire (MM Docket 84 -352). Proceeding- Designated AU Joseph Stirmer to preside in IWSAEI and Board of Trustees- Olivet College IWOCR)) proceeding. Scheduled prehearing conference for July 18 ED -FM Proceeding- Designated AU Walter C. Miller to By chief ALI Thomas B. Fitzpatrick on dates shown: and hearing for Aug. 17. (By order. May 13 1i MM Docket preside in proceeding. Scheduled prehearing conference for 88 -213). Morgan Hill. CA (Local Morgan Hill Radio Associates. Aug. 23 and hearing for Oct. 5. (By order. May 181 (MM et al.) FM Proceeding- Designated AU John M. Frysiak to Docket 88 -225). Oliver Springs. TN (Charles E. Phillips and Oliver preside in proceeding. Scheduled prehearing conference for Springs Radio FM Limited Partnership) FM Proceeding - July 12 and hearing for Aug. 11. (By order. May IO) (MM Kirksville. MO (Jay Daugherty. David Frantze. Douglas Designated Deputy chief AU James E Tierney to preside in Docket 88- 205). Linder. Stephen Martin. Roger Potter. et al.) FM Proceed- proceeding. Scheduled prehearing conference for July 6 and ing- Designated AU Joseph Chachkin to preside in pro- Visalia, CA (Visalia Broadcast Limited Partnership. et hearing for Aug. 5. (By order. May 6) IMM Docket 88- ceeding. Scheduled prehearing conference for July 6 and al.) FM Proceeding- Designated AU Richard L. Sippel to 201). hearing for Aug. 5. (By order. May 4) (MM Docket 88- preside in proceeding. Scheduled prehearing conference for (Jerry and Broad- 182). Huntington. TX Swink Huntington July 20 and hearing for Aug. 19. (By order. May 18) IMM casting Corp.) FM Proceeding- Designated AU Richard L. Docket 88 -228). Cape Vincent, NY (Timothy D. Manz. and Cape AL Sippel to preside in proceeding. Scheduled prehearing con- Broadcasting Ltd.) FM Proceeding -Designated AU Jo- for July 28. order. April Alca. HI (Tropic -air Ltd.. et al.) FM Proceeding- ference for June 27 and hearing (By seph P. Gonzalez to preside in proceeding. Scheduled pre- Designated AU Edward Luton to preside in proceeding. 29) IMM Docket 882081. hearing conference for July 14 and hearing for Aug. 15. (By Scheduled prehearing conference for July 19 and hearing for TX (Susan Lundborg and Rio Bravo order. May 13) (MM Docket 88 -209). South Padre Island, Aug. 18. (By order, May 18) (MM Docket 88 -210). Ltd.) FM Proceeding -Approved settlement agreement and Dwight. IL (Dwight Broadcasting Co. and Imagery Poughkeepsie and New Paltz. NY (W MHT Educational dismissed with prejudice application of Susan Lundborg: of Rio Bravo Ltd. substi- Inc.) FM Proceeding- Designated AU Joseph P. Gonzalez Telecommunications Inc. and State University of New York) granted amendment to application to preside in proceeding. Scheduled prehearing conference ED -FM Proceeding- Designated AU Edward J. Kuhlmann tuting Rio Bravo Broadcasters as applicant: granted applica- station on for July 20 and hearing for Aug. 19. (By order. May 18) to preside in proceeding. Scheduled prehearing conference tion of Rio Bravo Broadcasters for new FM (MM Docket 88 -229). for July 7 and hearing for Aug. 9. (By order. May 6) IMM channel 237A (95.3 mhz) at South Padre Island: and termi- Docket 88 -202). nated proceeding. (By MO &O. May 3) IMM Docket 87- Inc. and Woodford Eureka, IL (AGH Communications 5611. County Radio Inc.) FM Proceeding- Desigmued AU Ed- Vestal. NY (Brimark Broadcasting. et al.) FM Proceed- Services Com- ward Luton to preside in proceeding. Scheduled prehearing ing- Designated AU Edward J. Kuhlmann to preside in South Padre Island. TX (Spanish Aural

$15,000,630 Heritage Media Corporation

Series A Convertible Preferred Stock

This financing has been arranged privately.

Goldman, Sachs & Co. loldman New York Boston Chicago Dallas Detroit subs Houston Los Angeles Memphis Miami

Philadelphia St. Louis San Francisco London Hong Kong Tokyo Toronto Zurich

April 27, 1988

Broadcasting May 30 1988 65 Deputy chief AU Wauseon, pany. et al.) FM Proceeding-Designated OH (Ernest C. Miller. et al.) FM Proceed- By AU John M. Frysiak on dates shown: James E. Tierney to preside in proceeding. Scheduled pre- ing-Granted requests by Wauseon Radio and Fulton Broad- (Old hearing conference for July 15 and hearing for Aug. 16. (By casters and dismissed their applications with prejudice. (By Lakeville, MN Eureka Broadcasting Inc., et al.) order. May 13) IMM Docket 88 -2121. order. May 17) (MM Docket 88 -117). FM Proceeding-By separate orders. granted requests by Old Eureka Broadcasting and Lakeville Broadcasting Inc. VT (Markey Broadcasting Co. Inc. and Ver- By ALJ Joseph Lyndon. Chachkin on dates shown: and dismissed their applications with prejudice. (By order, mont Broadcast Associates Inc.) FM Proceeding- Desig- Greenfield. CA (Ying Hau Benns. et al.) FM Proceed- May 13) (MM Docket 88 -93). nated AU Joseph Chachkin to preside in proceeding. ing- Granted request by Doubledee Broadcast Group and Scheduled preheating conference for July 21 and hearing for West Carrollton, OH (William M. Piner. et al.) FM dismissed its application with prejudice. (By order. May 6) Aug. 22. (By order. May 18) (MM Docket 88 -230). Proceeding-Granted motion for summary decision by West (MM Docket 88 -142). Carrolton Broadcasting Co. and resolved air hazard issue in Lebanon. VA (W.B. Moore Jr. et al.) FM Proceeding- its Twentynine Palms. CA (Desert 31 Television Inc. and favor. (By order. April 27) (MM Docket 87 -526). Designated AU Joseph Chachkin to preside in proceeding. Twentynine Palms Broadcasting Corp.) TV Proceeding Scheduled prehearing conference for July 14 and hearing for - Ketchum. OK (Leemay Broadcasting Services Inc.. et Granted request for summary decision by Desert 31 Televi- May 13) Docket 88 -211). al.) FM Proceeding -Approved settlement agreement and Aug. 15. (By order. (MM sion and resolved air hazard issue in its favor. (By order. dismissed with prejudice applications of Gary Scott Lanier Narrows. VA M. Miller and Megan H. McWil- May 3) (MM Docket 87 (Worth -448). and Quinton D. Burge Jr.: granted application of LeeMay liams) FM Proceeding- Designated chief AU Thomas B. Enfield. CT (DBC Woodside Associates Limited - Broadcasting Services for new FM station on channel Fitzpatrick to preside in proceeding. Schedule prehearing Pan nership. et al.) FM Proceeding-Granted request by Eastco 298C2 (107.5 mhz) at Ketchum and terminated proceeding. conference for Aug. 17 and hearing for Oct. 18. (By order. Enfield FM Limited Partnership and dismissed its applica- (By MO &O. May 3) (MM Docket 88 -106). May 18) IMM Docket 88 -226). tion with prejudice. (By order. May 2) (MM Docket 87- By Deputy chief ALJ James F Temey on dates shown: 461). By ALJ Edward Luton on dates shown: Vassar. MI (Don H. Barden et al.) FM Proceeding - Berea. KY (Berea Broadcasting Co. Inc.. et al.) FM Ringgold. GA (Marshall M. Bandy. et al.) Proceed - Approved settlement agreement between Michael Joseph Proceeding-Granted requests by Berea Broadcasting and FM ing-By separate orders. granted Shumpen and Don H. Barden and dismissed with prejudice Mary R. McGill and dismissed with prejudice applications requests by Lionel E. Pye Jr.. and Valeria W. Watts and dismissed application of Don H. Barden. (By MO &O. May 13) (MM of Bradley Scott Park and Wallace Co. for failure to pros- their applications with prejudice; granted request Docket 88 -97). ecute. (By order. May 3) (MM Docket 88 -88). by Marshall M. Bandy Jr. and added issue against Ringgold Associates to determine site availability. (By orders. May II and by MO &O. May i 18) (MM Docket 87 -581). Cedar Rapids. IA (Cedar Rapids Broadcasting and Fam- ily Broadcasting Co. Inc.) TV Proceeding -Approved set- Services tlement agreement merging applications of Cedar Rapids Broadcasting and Family Broadcasting and dismissed with prejudice application of Cedar Rapids Broadcasting: granted request by Family to amend its application; FCC _. _INE DATABAS_ granted merged application of Jefferson Broadcasting Co. Inc. for new BROADCAST DATA SERVICES UHF television station on Computerized Broadcast Service channel 48 at Cedar Rapids; and termi- i5819wcrkl® Including nated proceeding. (By MO &O. May 18) (MM Docket 87- A,Ocd00n Terrain $ludies Data Base Allocation Studies 495). AM FM TV ;PTV IFS Terrain Profiles Las Vegas (Nevada Number One Radio Co.. et al.) FM 4827 Ru goy Are S..r,e 200 A Dir. u/ Muller. Luron 6 Johnson. Inc. Bemesda MD 208,4 Proceeding-Granted request by Allum & Patton Broadcast- 703 824 -5666 ing 130', 652-882: 368-F.'S4 Associates and dismissed with prejudice application of LVCM Ltd. for failure to prosecute. (By order. May 17) (MM Docket 87 -462). IAMIIONIX, INC. Connector Supplier UNUSED By ALJ Walter C. Miller on dates shown: to the Broadcast Industry CALL LETTERS Templeton and Lake Isabella, CA (William Zawila and Kings/ITT Cannon Marlene V. Borman) AM Proceeding -Approved settlement agreement between Zawila and Borman and dismissed with 67 Jefryn Blvd. E. prejudice Borman's application for new AM station at Lake Deer Park, N.Y. 11729 datawonldr Isabella. (By MO &O. April 28) (MM Docket 88 -92). (516) 242-4700 1- 800 -368 -5754 Bridgeport and Wichita Falls. TX (Family Stations Inc. and Criswell Center for Biblical Studies) Ed -FM Proceed- Approved agreement and applica- BROADCAST FINANCIAL ing- settlement granted Stephen Raleigh SERVICES DIVISION tion of Criswell Center for new noncommercial FM station Broadcast Services on channel 213C2 (90.5 mhz) at Wichita Falls. Family Full Service Technical Consulting Stations' application for new noncommercial FM station at . ecsalaing in Financial Bridgeport is retained in hearing status pending air hazard Specialists in Audio 6 RF Systems ENTER P . ^s.mng tan'e., ncluair.9 Facility Design a Installation clearance for amended facilities. (By MO &O. May 11) _ íaa :ryQla Financing P.O. Boa 3403, Princeton, N.J. 08540 -585). 2ora uourmg (MM Docket 87 (609) 799-4357 .... ev nr..aed Prgmouons Rutland. VT (Rutland Community Broadcasting Inc. and Edward G. Pickett and Carole L. Pickett. General Partnership) FM Proceeding- Approved settlement agree- ment and dismissed with prejudice application of Rutland tgribletech,Inc. MAILING LABELS Community Broadcasting: granted application of Edward G. Pickett and Carole L Pickett. General Partnership for new B ROADCAST COMBATANTS ANC ENG,NEER5 AM, FM & TV FM station on channel 233A (94.5 mhz) at Rutland and e"<. Sea.[ne, a,.: :.: . CALL terminated proceeding. (By MO &O. May 13) IMM Docket t : and Mrr'Brar

Broadcasting May 30 1988 66 Professional Cards

Inc. du Troll, Lundin & Rackley, COHEN and DIPPELL, P.C. Asc a.r,.. LOHNES & CULVER Stir- Carpomeo8 Lau. a y eeem,.we..- .ovwooeep Consulting Radio -TV Engineers CONSULTING ENGINEERS 1018 19111 ölreal. N. W. 1158 15th. St. , 703 Third Floor CONSULTING ENGINEERS N.W.. Suite 606 1015 15th St., N.W., Suite Washington , D.C. 20005 Weehmgton. D. C. 20038 7901 VARNWOOD COURT (202) 783-0111 Telephone. 2021223 -8700 SPRINGFIELD VA 22153 1202)296 -2722 DC 20005 Faceom,H: 202188 -2042 (703)589 7704 Washington, MEMBER AFCCE ,.A1u6ee AFCCE Member AFCCE voce 044 Member AFCCE

SILLIMAN AND SILLIMAN Moffet, Larson & Johnson, Inc. ANDRUS AND ASSOCIATES, INC. HAMMETT & EDISON, INC. 8121 Georgia Ave. #700 Consulting Telecommunications Engineers ALVIN H. ANDRUS, P.E. MD 20910 CONSULTING ENGINEERS Silver Spring, Two Skyline Place, Suite 800 351 SCOTT DRIVE ROBERT M SILLIMAN. P E 5203 Leesburg Pike SILVER SPRING. MD 2090E Box 68, International Airport (301, 509.8288 San Francisco, California, 94128 Falls Church, VA 22041 301 3845374 THOMAS B SILLIMAN. P E. 703 824.5660 (415) 342-5200 853.9754 M..,ee AECCE (8121 A Member AFCCE Mernbur AF Cet. Member AFCCE

JULES COHEN CARL E. SMITH VIR JAMES JOHN B. HEFFELFINGER CONSULTING ENGINEERS CONSULTING ENGINEERS & ASSOCIATES, P.C. AM -FM -TV Engineering Consultants A:: ,' "S and Field Engineering Suite 400 Feauencv 9233 Ward Parkway, Suite 285 Complete Tower and Rigging Services ..- aed Su'.ers -7010 1730 M St. N.W. ".Serving the arruulrnat Industry 3137 W. Ave. -80219 816 -444 -1900 Kansas City. Missouri 64114 Washmglon DC 20036 far aver 5(1 lean" (303)937 1202) 659.3707 Box 2727 Bath, Nr.b. Arc@ Ohio 44210 DENVER, Member AFCCE (216) 659-4440 Member AFCCE & NAB

E. Harold Munn, Jr., ROSNER TELEVISION Mullaney Engineering, Inc. HATFIELD & DAWSON & Associates, Inc. SYSTEMS Consulting Telecommuniul,onI Engineers Consulting Engineers CONSULTING a ENGINEERING 9049 Shady Grove Court Broadcast and Communrcatlons Box 220 250 West 57 Street Gaithersburg, MD 20877 4226 6th Ave.. N.W., Coldwater, Michigan 49036 New York. N Y 10107 301 -921.0115 Seattle, Washington, 98107 Phone: 517- 278 -7339 (2121 2462850 Member AFCCE (206) 783.9151 Member AFCCE

STRUCTURAL SYSTEMS C. P. CROSSNO 8 ASSOCIATES JOHN F.X. BROWNE ENTERPRISE ENGINEERING PC. TECHNOLOGY. INC. & ASSOCIATES, P.C. S1AI rHI-W' 1 VLISSIDES. P.E. Consulting Engineers C'nnsulnng Engineers PRESIDENT 525 Nbodward Ave. FW HANNEL. PE IrnLE.RS.n]TENNAS.STRUCTURES P.O. Box 18312 Bloomfield Hills, MI 48013 PO Box 9001 Peoria. IL 61614 ]vw I,II lowers. Evaeng Towers Texas 75218 Studies. Analsis, Design MuJihcalxm, Dallas, (313) 642 -6226 (3091 691 4155 Inspections. Erection. Eta. (214) 669-0294 Washington Office MrmO ArC(7 ru,' E:In, Si . \1.Ir.m. VA 21I11I (7Nf/.(:;r;':;,,', (202) 293 -2020 Member AFCCE Member AFCCE

ADVANCED D.C. WILLIAMS R.L. HOOVER BROADCAST CLOENCE Ni BEVERAGE CONSULTANTS & ASSOCIATES. INC. ConSWbng Telecommun ications Engineer COMMUNICATIONS TECHNOLOGIES, INC JOSEPH S. SHERMAN 11704 Seven Locks Road BROADCAST ENGINEERING CONSULTANTS INORSUM' SULVMA Potomac. Maryland 20854 PO BOX 1130 FOLSOM. CALIFORNIA 95630 APPUCATIONSa FIELD SERVICES. 301 983 0054 MARLTON N J (4053 (916) 933 -5000 2048 CROSS KEYS RD. RERUN, NEW JERSEY AFCCE 15091985.0077 Member (609)767. 7070 06009

lAwRIN(I L. MORTON ASSOCIATES SELLMEYER ENGINEERING PAUL DEAN FORD, P.E. Consulting Engineers EVANS ASSOCIATES BROADCAST ENGINEERING CONSULTANT Conwnlrrpp Communlc.tlone Ennppinwe. AM -FM.T LAWRENCE L. MORTON, P.E. P.O. Box 205 R.R. 12, Box 351 BroMUM EngineeringEngbwanng 5011111,. AM FM TV McKinney, Texas 75069 WEST TERRE HAUTE, INDIANA APPLICATIONS FIELD ENGINEERING 47885 216 N. Green Bay Rd. (214) 542 -2056 (714) 812-535-3831 THIENSVILLE, WISCONSIN 53092 859-6015 Pigne (414) 242-6000 MEMBER AFCCE Member AFCCE Member AFUCI Member AFCCE

RICHARD L. BIBY, P.E. JOHN J. DAVIS BOND ASSOCIATES WILLOUGHBY & VOSS COMMUNICATIONS ENGINEERING TECHNICAL CONSULTANTS SERVICES, P.C. & ASSOCIATES BROADCAST TECHNICAL CONSULTANTS ENGINEERS E. 14TH SUITE 100 -A CONSULTING ENGINEERS CONSULTING 3801 STREET #602 128 15102JONES- MALTSBERGER Wilson Blvd., Suite 1003 P 0 BOX PLANO, TEXAS 75074 1600 SAN ANTONIO. TEXAS 78232 Arlington, Virginia 22209 SIERRA MADRE. CA 91021 -0128 (214) 423-4935 (512) 490.2778 (703) 522 -5722 (818) 355 -6909 525-1111 OR Member AFCCE ROBERT T. BOND NPUGAT1LlNS EIELDSERNDEs Member AFCCE Memyr NAB

S.S.E. Inc. kt. ENGINEERING, INC. RaC,o Systems ApwaMS Vega Cellular Consultants Taycommumca(mns Engmeers,Consunanls Consulting Communications Engineers Satellite. Cellular. SUM VII LUNAYACH COMMUNICATIONS CONSULTANTS. INC GARRETT G. LYSIAK, P.E. Fin/rineerin/SServices RSA APPLICATIONS FM TV Cellular Applications, 1306 W. County Road F, St. Paul, MN 55112 System Design, Field Engineering 1835 K St., N.W. contact: S. Meeks Are R Napa 3.173lepwe.4x (612) 631-1338 7313 WimN,e rqeN[I a Irrm ,sw. 32904 Suite 900, Penthouse D. Rose O.,,..dw aO 20814 (300 652.4660 'Member AFCCE' Wash., D.C. 20006 (202) 828 -5550 See 'ast page of Classified Section for rates. Classified Advertising closing gates. box numbers and other details

Southeast Missouri State University - radio station man- Morning edition host. anchor. Bachelors degree required RADIO ager. Department of Mass Communication - Radio/TV op- in broadcasting or related field. Masters preferred. Three tion. Responsibilities: Manage campus FM radio station, HELP WANTED MANAGEMENT years broadcast news reporting. producing, anchoring including transition to National Public Radio (NPR), meet experience required. preferably in public broadcasting. Major public broadcasting company in top 15 of group the public. assist with fund -raising, and direct student staff. Experience training students, desired. A strong on -air radio broadcasters searching for general manager of top Qualifications: B.S. degree in radio or broadcasting. Exper- presence is mandatory Must produce /anchor local seg- 25 West Coast AMFM property Successful candidate will ience in commercial radio with NPR experience preferred. ments of Morning Edition. Salary: $20.000. Application have stable employment history good sales experience Salary: To be determined plus benefits Application dead- deadline June 8. It is University policy to conduct all and solid budget and expense control. Submit a letter line. June 10. 1988. To apply send letter of application. searches in the open subject to the provisions of existing giving complete career. salary history and current refer- demonstration tape and three letters of reference to Direc- law Minorities and women urged to apply The University of ences to: Box H -69. tor of Personnel Services. Southeast Missouri State Univer- Florida is an equal opportunity/affirmative action employer. sity. Cape Giracea.; MO 63701. An equal opportunity. M!F. Send resumes to: News Anchor Search Committee, 2104 General manager: Spanish -language AM California Cen- affirmative act . ._. Weimer Hall. Gainesville. Florida 32611. tral Coast M31 Hispanic ADI. Min. 3 -5 years Hispanic station management experience. Computer experience & HELP WANTED SALES HELP WANTED PROGRAMING Spanish -English fluency required. Prior exper. in all areas Beautiful Finger Lakes PRODUCTION & OTHERS of station management and operation. EOE. Resume: Box college town: Small, but growing broadcast group needs H -59 experienced and aggressive ac- Traffic director. Full -time position, excellent benefits. Co- count executive for revitalized 5.000 watt AM. award win- ors . . "'ce activities. supervises training of stu- Prefer being in charge of your own destiny rather than ning news leader. Area's only easy listening music. well Do den's .: - ty volunteers and handles weekly program- working in a bureaucratic environment? Prefer a radio and become sales manager. Cover letter and resume to ing. news sportscasts and coordinates live broadcasts. company where personnel growth and organizational Manager. 1470 WTKO. de- PO. Box 10. Ithaca. NY 14851. Bachelor's degree in communications & EC.C. license velopment are real and not lust neat sounding buzz words' Midwest required. Min one year radio broadcast training. Contact: Where high standards and commitment are achieved from broadcast group looking to expand sales oper- ation. Ve're looking for University of Redlands. Personnel Department. 1200 E. the bottom up? Were a rapoly growing radio group that aggressive, professional sales peo- pie with verbal Colton Ave_ P.O Box 3080. Redlands. CA 92373 -0999. needs exceptionay talented and aggressive sales and strong and presentation skills to join our income AA EOE general managers. Send your management philosophy team. Excellent and benefits. EOE. Box H -95. and resume to. Box H -96. EOE. MIE NE regional FM looking for experienced AEs and local SITUATIONS WANTED MANAGEMENT sales manager Resume: Major group broadcaster seeks sales manager for highly WYRY. 130 Martell Ct.. Keene, NH Small- medium market GM '9 year vet turn- around ex- competitive FM in top 10 market. Successful sales man- 03431. perience .ae current employer. Family agement track record in medium/major market required. High growth Chicago area market. Requirements: Mar- man prefe -ss _rers considered. Box H -93. Send resume and salary requirements. EOE. Box H -97. keting knowledge. creativity promotion sales ability, suc- V.P. general mgr. with 8 years experience. strong in sales cessful radio sales history. Sales manager. Young group has an immediate opening CRMC desired. Motivations: and developing broadcast properties, looking for job winning;money Must be capable cold caller- -ready to hit for strong leader with ability to produce and train others. where I can settle for life, presently employed. formats. immediately. Good compensation with excellent future. Send resume streets Salary commission. fringes_.excite- county rock, talk, Christian. Contact Jim Bunn 404 -229- menti Resume to: GSM Mark Dahl. WRMNIWJKL, 14 with salary history to H.F. Matthews. VP/GM, WIGL. PO. Doug- 8484. las Avenue. Elgin. IL Box 1546. Orangeburg. SC 29116. EOE. 60120. EEO/ME Experienced people motivator with excellent musical Eastern Long Island, New in Live and work in paradise. Small market AM -FM covers York. Sell advertising time taste has winning formula to discuss with someone. Prefer the Hamptons. Granby. Kremmling, Winter Park. Colorado. Needs hus- Unlimited earnings potential. Call Jeff Kim- makeover or underdog. 813-494-2525 mornings for Don mel, GSM. WBAZ -FM, band -wife team for sales -oriented manager and office 516 -765 -1017. EOE. M/F. Brady manager. Send resume by express service to: Bill Kitchen, Sales: Collections first four months of 1988 25 times last Financial professional. Entrepreneurial MBA Quality Media. 740 Pierce Avenue, seeks op- South Louisville. CO year's performance. If you are ambitious self- starter willing portunity with owner. analyzed and televi- 80027. 303 -665-3767. to learn and use professional radio sales practices to build sion acquisitions for industry's top firms. Box H -121. long General manager, Eastern . small market term sales. cats Bill Bundy at 1-800- 323.1471. Our goal is to double sales if Seasoned radio manager. 15 years experience. Can put AMFM combo Exceptionally attractive town with strong again by year end. Call only you want to be higry rewarded the fun back into radio and still show a profit. Want small to economic base Successful applicant must lead street for outstanding sales produc- Top 150 Texas medium market. Solid sales experience. Dick sales and enjoy heavy community involvement Compen- tion. market. 100.000 watt FM. classic hits. Call 801- CBS. full company 438 -5624. sation plan includes equity EOE Send resume to Box H- benefits. Promotion to management possible. 107 Experienced selling/programing GM seeks buy -in or If you can combine P -B work -in opportunity in Sunbelt. Medium or small markets. General manager, Vkst Virginia Public Radio system. sales with -P announcing or management ability write me Somers, Looking for opportunity References available. Currently Charleston. WV Responsible for all aspects of station oper- today: Cliff KARS AM -FM. Box 860. Besen. NM empoyed. Box H -126. ation -- budget administration. supervision of full -time pro- 87002. fessional staff of 24. compliance with law and EBA policies. Sales manager: If you can both sell and make your sales SITUATIONS WANTED SALES community involvement. grant proposals. etc. Requires: staff great sales professionals. and want the excellent MA or MS. or equivalent: five years' experience (two in quality of life offered in Michigan. plus working for a lop I sell radio! Have sold Miami. Atlanta, Tampa. N -Y-C and management) in noncommercial radio or related field: quality AMFM combo - small market leader that offers Salt Lake! Selling GM or GSM. Will relocate. Call Don. familiarity with all aspects of public radio and know edge of excellent earnings potential. reply to: Box H -123. 301- 742 -1345. applicable laws. rules and regulations. experience in work- ing with community -based board. ability to communicate A top south Florida radio station is looking for exper- SITUATIONS WANTED ANNOUNCERS clearly and effectively in writing and orally, to work well with ienced radio salespeople. Candidates should be aggres- host -in others. and to appear as on -air spokesperson for stations. sive. personable, tenacious and well organized. Call Dick Experienced sports personality looking to call PBP Also in report- Letters of application must be postmarked no later than Ferrante now at 305 -581 -1580 to set up apps. EOE. sports show and do strong background Andrew June 17. 1988. Send to Executive Director. Educational ing and sportscasts. 516 -679 -8467. Broadcasting Authority 600 Capitol Street, Charleston, VW HELP WANTED ANNOUNCERS Dependable, experienced announcer, production, co- 25301. No phone calls. please. EOE,MF Good opportunity for the right person to do on -air plus pywriting, sales. or responsible position, team player. Bill General manager, Orlando. Florida, area small market production work at our A/C FM and MOR. news. talk & 308- 534 -1211. information AM fulltime AM. Exceptionally attractive town in fast growing stations in north- central Illinois. Some DJ who rose in the East wants to settle in the West. College nights weekend work area. GM must lead sales and promotions and enjoy & involved. Send tape and resume to grad. 4 years experience. Mike 213 -590 -0389 community participation. Equity included in compensation Joe Hogan. WLPOMNJK, PO Box 215, LaSalle. IL 61301 plan. EOE. Send resume to Box H -108. Announcer, 2 years experience. Love music. Enthusiastic Prefer Midwest. relocate. Robert HELP WANTED TECHNICAL & reliable. but will 319- Write your own ticket with expanding Southwest radio 652 -6640. group. We are looking for aggressive general managers & Experienced announcer engineer combo. Professional managers line sales who can produce bottom results. r:a ec...oment. WKBVNVFMG. Box SITUATIONS WANTED TECHNICAL Send resume to H -61 Box .. r d. IN 47375 EOE. Top flight engineer available to solve any problem, any- leader /instructor with Sales manager. Aggressive strong Chief engineer: For growing small market SE combo. Low time. anywhere! Studio & transmitter construction. equip- local for Jersey AM sales background needed central -FM 20s w.:n growth potential over $30.000. Resume to Box H- ment repairs. RF problems, audio automation. F.C.C. mat- combo. Management experience preferred. Sales man- 116 ters and applications. No job too big or too small. leaving resume ager to pursue family interest. Send and Assignments accepted by the day week or project. Best requirements H -82. HELP WANTED NEWS salary to Box EOE. work in the business! Contact Bill Elliot. 413 -442 -1283. General manager for West Coast major market AM /FM. Wanted: Experienced anchor /reporter with management Chief engineer seeking new challenges. Ten years ex- Strong sales, organization and people skills. Send resume, skills for news directors opening in New York' Catskill perience in all phases of AM and FM construction and references, letter describing track record and salary histo- Mountains. Should have at least two years experience in maintenance. FCC license and SBE certification. Box H- ry to Box H -124. EOE. radio news. Send T & R to Eugene Blabey. WNOS, G.M.. 113 PO Box 150. Liberty. NY 12754. EEO. M/F GMs and SMS: floor opportunity with young ag- Ground SITUATIONS WANTED NEWS gressive group. Openings in Wisconsin. South Carolina News person needed. WSBYWQHO Salisbury Maryland. and . Equity possible. Send resume along areas award -winning radio news operation. 3 years exper- Eager, enthusiastic, hard -working college grad with ex- with your strategy on winning in small to medium markets ience necessary, news and sports. Excellent benefits. Tape perience in sports PBP /color and news reporting /anchor- to Tom Love. Eagle Communications. PO Box 588. Lufkin, and resumes to Ed Hunt. PO Box 'U', Salisbury. MD ing. Looking for a place to start, willing to relocate. Call TX 75902 EOE 21801. EOE. Marc Ernay anytime at 201- 287 -3327.

Broadcasting May 30 1988 68 for TV Can we talk? You bet. San Francisco talk host has the Associate director ETV Network. Senior man- Wanted: Chief engineer progressive Midwestern noble notion that a captivating talk show contains an agement position responsible for day -to -day supervision of station. Experience with transmitter and studio equipment exchange of ideas, views and opinions with lots of guests a state -wide educational and informational telecommuni- required. Send resume and salary requirements to: Cherie ND EOE. and a little bit of humor thrown in for good measure. He's cations system. This is a unique career opportunity for a Harms, KUMV -TV Box 1287. Williston. 58802. 415 who wants to make a positive differ- looking...are you ready? Steve Rosenberg, -751- public broadcaster WNWO-TV is seeking a chief engineer. The position in lives. Applicants should have proven 8461. ence peoples' requires UHF transmitter experience and a general class to and administer public telecommunications ability plan FCC license. SBE certification and studio maintenance SITUATIONS WANTED PROGRAMING programs with knowledge and experience in budgeting, experience are preferred. Applicants Should have "hands - PRODUCTION & OTHERS planning, grant and research program acquisi- program on" technical ability as well as administrative and budget- programing. scheduling. traffic and oper- Classical broadcaster with exception& uacxground and tion. television ing skills. WNWO -TV is an equal opportunity employer. include a degree in broad- capa:. seeks PD position with major line arts station. ations. Preferred qualifications Send resumes. before June 10th. to General Manager, related field. ten years experience in broadcast public (r commercial. Box H -53. casting or WNWO -TV 300 South Byrne Rd., Toledo, OH 43615. television with at least five years in educational /public Go with a 30 year pro..! have worked all facits in radio. television programing and production and five years man- Assistant chief engineer. Top 15 market ABC affiliate Seeking operations manager (or) program director posi- agement experience. Send resume by close of business seeks qualified assistant chief engineer. 5 yrs. experience tion in a major /medium market. Team player. Hard working June 10 to: The Arkansas ETV Network, Sesame St. at on broadcast studio equipment, Sony Beta Cart. U -matic Let's talk today 517- Dir. family man. Presently employed. Donaghey Ave. Conway. AR 72032. Attn: of Personnel. and 1 ", Grass Valley switchers experience with RCA trans- 386 -7506 Dick O'Brien. AA /EOE mitters and MA/cams and Harris microwave helpful. Send to: Ralph Lee, CE, KSTP -TV, PROGRAMING HELP WANTED SALES resume and salary history 3415 University Ave.. MPLS, MN 55414. EOE. Exciting new format!!! Confidentially contact. Consultant. Account executive for "on lire" Fox affiliate in top 50 TV maintenance engineer with strong background in Box 2741, Montpelier Station, Laurel. MD 20708 -- Where market. Career opportunity for experienced, aggressive, preventive maintenance of Sony U -matit marketing oriented person. Resumes to: Box H -42. corrective and and 1" tape machines. Ikegami ENG and studio cameras, TV local sales manager. Fox Television, KRIV in Houston, Send resume and salary requirement to Chief Engineer, is seeking a qualified local sales manager. Applicant must WCIV-TV. Box 10866, Charleston. SC 29411. EOE. have proven sales abilities as a leader, motivator and For market ABC affiliate in resort TELEVISION strong inventory control and co -op /vendor support exper- Chief engineer: small area. UHF transmitter and microwave experience along tise essential. 5 years broadcast local sales experience HELP WANTED MANAGEMENT with supervisory and maintenance experience. Send re- and 2 years TV sales management experience preferred. sume and salary requirements to: Michael Khouri. WGTU/ General manager for growth- oriented TV /FM combo locat- Send resume, along with salary requirements, to KRIV -TV WGTO. 201 East Front St.. Traverse City. MI 49684. ed in Colorado Rockies. Must have strong TV /radio sales P.O. Box 22810, Houston, TX 77227. Attn: VP/General management experience with proven track record. Excel- Sales Manager. Chief engineer: Kentucky Educational Television, the na- lent salary and benefits, with substantial growth potential. tions largest educational network. has an opening for a WBMG -TV, CBS affiliate, seeks experienced. aggressive Submit resume, salary history and references to: Dan strong consultancy duties to top television salesperson. Account list available. Send re- chief engineer to provide Denike, 9191 Town Centre Dr, Ste. 290, San Diego. CA management. The position will develop and promulgate sume to Sara Counihan. WBMG -TV Box 59496. Birming- 92122 engineering and technical policies, evaluate and recom- ham, AL 35259. National sales manager. WTLV -TV is looking for an exper- mend management systems for the technical operation of ienced national sales manager. Candidates must have a TV broadcast group seeking a highly motivated vendor the network; and will represent KET at state and national affiliate. Must have at in plus a minimum of 2 years of either national rep or national sales support consultant for a major market levels. Bachelor's degree electrical engineering programs with level management experience. Send resumes to Ken Bauder. least 3 years experience conducting vendor minimum of 5 years experience at high management General Sales Manager. PO. Box TV -12. Jacksonville, FL strong presentation skills. Send resume Judy Somers. in a comparable production or broadcast facility Salary: Beach, W 23451. letter to: Ray 32231_ All applications will be held in strick confidence. No 2242 North Great Neck Rd.. Virginia DOE. Send resume and of application Sulli- van, Personnel Administrator. KET 600 Cooper Dr. Lexing- phone cans. please WTLV is an equal opportunity employ- for group owned NBC affiliate. New Local sales manager ton, KY 40502. EOE. facility, profit sharing, enthusiastic staff and more. Appli- Business manager needed for top 50 independent in cant should possess strong sales track record with ability Assistant chief engineer. Florida's most successful post - Sunbelt market Lxce,,ent opportunity with a great fast to train and motivate staff. Send resume to GSM, KDLT -TV production'acility wants 'up and comer" for new position. growing television group. Must be experienced in Lotus 3600 South Westport Ave., Sioux Falls. SD 57116 -0196. Superb opportunity for young person to move into manage- applications. Send resume and salary requirements to Box EEOC. ment as maintenance team leader. Must be sincere and very dedicated. Solid support from hands -on chief engi- H -110. rapidly expanding television company with Aggressive neer. Great equipment and staff. Strong electronic skills located in Midwest is looking for an Promotion and marketing manager: We're a number -one stations the East and required. College degree preferred. Contact Bruce Gra- bright sales person. If you like hard work and the rated. NBC affiliate, looking for a highly creative person to energetic. ham. Chief Engineer, at VTA. 305 -920 -0800. head our sales marketing and on -air promotion effort. The rewards that come from it, you can expect to earn $40- -TV requirements are simple. you must love advertising, you $60.000 annually. Citadel Communications, c/o WVNY must love writing. you must love television. We must love 100 Market Sq.. Burlington. VT 05401, Attn: Brad Worthen. HELP WANTED NEWS EOE. your reel and samples. And, we'll reward all this affection Evening anchor. Aggressive small market news team with a top salary (You also need a college degree. Video General sales manager. Palmer CableVision seeks a dy- seeks seasoned reporter with solid prodicing skills and want to editing and shooting knowledge a plus.) We don't namic general sales manager to manage our advertising camera charisma to join top male anchor for 6 & 11 casts. read about your experience, we want to see your work. So sales interconnect. Naples/Fort Myers. Candidates must No beginners. No phone calls.Letter, videotape. resume Mathis, VP/ send your tape and writing samples to Mark have sales management experience in broadcast or cable and salary hopes to: ND. WVIR -TV, P.O. Box 769. Char- Operations and programing, KWWL -TV. 500 E. 4th St.. Submit resume to Joe Slavin. PO. Box 368. Palm Desert. lottesville. \A 22902. EOE. Waterloo, IA 50703. Member station of the American Family CA 92260. Equal opportunity employer. Women and minor- News director - strong network affiliate in 100 plus Mid- Broadcast Group. EOE. ities are encouraged to apply western market looking for an aggressive person to lead TV Promotion manager. Top 30 midwestern independent WRAL-TV, CBS, Raleigh, NC. Opening for account execu- solid team. Position requires an innovative. quality con- station seeks aggressive, innovative ratings-grabber. Must tive with exceptional track record. Well versed in research/ scious. competitive individual who desires the freedom to have 5 years experience with on -air, radio and print. with 2 marketing resources. References necessary Written inquir- make own decisions. Please send resume and references years managerial experience preferred. Highly successful ies only Capitol Broadcasting. Equal opportunity employer. to Box H -86. EOE. resume broadcast group. Salary $40.000/annually. Send Contact David Harbert. Sales Manager. Box 12000. Ra- Creating a new and exciting TV news anchor team (male with references. Box H -112. leigh. NC 27605. and female; now! Must be aggressive. bright and cheerful Program /operations manager. Search reopened. Greater HELP WANTED TECHNICAL and community- minded. Small to medium market. If you Dayton Public Television, Inc.. a growing. ambitious PBS qualify, send us your information along with an air -check to: maintain 3/4" studio and station with new facilities, operating Channel 16. Dayton Engineer for cable ad company. PO. Box 3036. Memphis, TN 38173. EOE. (top 50 market) and Channel 14, Oxford (between Dayton field equipment. Travel within 100 miles radius, company and Cincinnati) seeks a qualified professional to join its vehicle. Salary commensurate with qualifications. Resume. Aggressive, smart news director needed immediately' management team as program /operations manager. Re- Box 15434, Hattiesburg, MS 39404. Small to medium market If you can run a quality news include and coordination of department. send us your information to PO Box 3036. sponsibilities development Main'Voperating eng: -engineer for mobile TV production program services, planning broadcast and non -broadcast Memphis. TN 38173. EOE. truck. 'Extensive travel -- continental US. Experience pre- audience evalu- program schedules. program acquisition. ferred but not necessary Call Ken Gardner 317 -463- Reporter: CBS affiliate serving Joplin, Missouri /Pittsburg, Requirements: Related col- ation. and traffic supervision. 1800 Kansas. is searching for an aggressive television tournal- lege interpersonal and organizational degree, excellent ist. Anchor capability a plus. Send tape. resume. and -oriented. Preferred experience in broadcast TV Rapidly expanding So /Cal 'U' seeks skills. detail chief engineer. salary history to Larry Young. KOAM -TV PO. Box 659. research, program acquisition and individual lead team. Must have strong RF programing, audience dynamic to our Pittsburg. KS 66762. EOE. scheduling. Public television background will be helpful. and maintenance background and familiar with state -of- Salary $30.000+ and benefits. Send letter and resume the -art production facility Must be a good organizer, ad- Talkshow producer. New project at KFMB -TV San Diego. ASAP to Program Manager Position, Greater Dayton Public ministrator, and planner. Send resume and salary require- Send tape and resume to Jim Holtzman. 7677 Engineer Television. 3440 Office Park Dr. Dayton, OH 45439. Pre- ments to Peter Leone, General Manager, KADY-TV 663 Rd San D ego. CA 92111. EOE. vious applicants indicate continued interest by letter. Clos- Maulhardt Ave., Oxnard. CA 93030. We are an equal Hate you ? - --Do the bad guys flinch when you walk into the ing date. June 13. 1988. EOE. opportunity /affirmative action employer. room? Small station expanding staff to include a second Local sales manager. KZKC, Kansas City's newest UHF is Operating technician: Operating various engineering investigative reporter. Need a no- nonsense person ready looking for a dynamic, high energy street fighter to lead our equipment. E.I. Grass Valley 300 switcher, all functions and to make waves, bruise egos and take the heat in one of the local sales team. New business development and concep- varieties of video tape, audio video. Past technical training hottest spots on the Pacific Rim. No features, no beginners. tual selling skills along with the ability to motivate a must. essential TV operations experience necessary Shift work no mercy Tape and resume to John Morvant, News Direc- Contact Jay A. Rabin, General Sales Manager - 816 -254- weekdays and weekends. Send resume to: Director of tor, Guam Cable TV 530 West O'Brien Dr. Agana. Guam 6262. EOE. Engineering. WPIX -TV 11 Television Hill, Pittsburgh, PA 96910. 15214 Public affairs director. Minimum two years producing Newswriter: Individual should have minimum five years news/documentary/public affairs programs required. Corn - Chief engineer position available at radio/television com- television nawswriting experience. Some line production munity ascertainment. Public service. Send resume to bo. Candidate must possess both management and background preferable. Send resume to Henry Florsheim. Program Manager. WISH -TV Box 7088, Indianapolis. IN hands -on skills. Good salary and benefits with a state -of- WABC -TV News. 7 Lincoln Sq.. New York, NY 10023. No 46207 EOE. M/F the -art operation. Send resume to Box H -117. EOE. calls. please. An equal opportunity employer.

Broadcasting May 30 t988 fig News director co-anchor. Aggressive So Cal Indepen- AA director: Ready to make your mark on a television Top 10 weekend sports anchor looking for weekday. dent seeks a eaeer who can manage a 15 person news station? NBC affiliate in growing market on Florida's coast position. 10 years anchoring /reporting'PBP experience. department and co- anchor the evening news. Min mum 5 seeks hands -on person with flair for on -air design. Back- Box H -120. years broadcast experience necessary Strong on -air and ground in print. outdoor required. Experience with Artstar producing skills is essential. Send tape and resume to 3D and Chyron IV helpful. Send tape and resume to Pame Weathercaster: Bright. entertaining personality with NWA pro ready move Peter Leone. General Manager. KADY TV 663 Maulhardt Curtis. WTLV -12. 1070 E. Adams St.. Jacksonville. FL sea:. Second year to up. Call 303 -782- Awe., Oxnard. CA 93030. We are an equal opportunity/ 32202 by 6/5. EOE. 9489 affirmative action employer. Producer: Fast paced product requires a creative touch. Experienced radio/TV taienVproducer seeks fulltime an- We need an aggressive, creative producer to do major must be excellent writer. understand effective use of graph- chor position in West Southwest. 602- 947.6972 Randy. newscast. Must do good graphics and be more ics. ability to ideas. than a convey the need the best...stackers Meteorologist: Recent grad seeks fulltime on -air. Exper- stacker At least 3 -4 years producing experience. Send need not apply! Box H -106. ience in 20th and 16th markets. Computer graphics expert. with first letter tape to Jon Janes. News Director. WHO -TV Randy Mann, 1035 Clinton Rd., Sacramento. CA 95825. 1801 Grand. Des Moines. IA 50308. Editor/on -line. Creative. hard -working, on -line editor needed to head progressive commercial post- production News professional, 18+ years as reporter photographer. Co -anchor to join our number one 6PM newscast and operations for local station. A take -Charge person exper- assignment editor. producer. Solid experience throughout anchor our number 11 one PM newscast. At least two years ienced with Ampex 4100 switcher. Ace editingNPR 80's. with some in major market Seeks newsroon management experience. Must have reporting solid skills and ability to Harris ESS. Dubnet CG and Ampex ADO. Knowledge of position in Wes: c Sc.t^v:es: 9'8 44 -378t communicate. Resume and tapes to Don Colson. WABI -TV Ampex 3 -D Picturemaker a plus. Resume & tape to John 35 Hildreth St., Bangor. ME 04401. Cannon. WMDT-TV 202 Downtown Plaza. Salisbury. MD SITUATIONS WANTED PROGRAMING 21801. EOE. M'F PRODUCTION & OTHERS Assignment editor: Experienced TN/assignment editor to lead award winning news team at CBS affiliate in Sacra- Director of programing /public television /central Florida. Producer /director: Experienced top ten market producen mento. Exceptional people and journalistic skills. Must be Responsible for development and execution of program director seeking challenging opportunities in production/ innovative /organized. Minimum BA communications/jour - schedule. acquisition of programing from all sources, daily management. Box H -98. nalism or equivalent. 5 years news supervisory or related execution of broadcast schedule. development and de- Entry level in television: Public affairs. promo. news. broadcast news experience. Resume and letter of news sign of all local production. and on -air and print promotion. programing. others. Masters in radio & TV bachelors in philosophy /desk operation to Maria Albin. KXTV 400 College degree in communications preferred. Seven years journalism (advertising). Mature, hard worker. E. Tabares Broadway Sacramento. CA 95818. EOE. M/F Applicant TV broadcast years experience with four in management. 619- 224 -0917. finalists will be required to furnish evidence of employment skill in management and supervision. and some technical authorization and ID. knowledge required. Resume to Personnel. WMFE -TV MISCELLANEOUS 11510 E. Colonial Dr., Orlando, FL 32817. EOE. Experienced weathercaster for Midwest affiliate. Tapes The Hot Sheet -- broadcasting's leading publication for job - and resumes to Ken Walker. KSFY, Sioux Falls. SD 57102. Waffic/operetlons coordinator. NY independent televi- hunting assistance! Hundreds of weekly listings. plus time- sion station seeks self -starter for available traffic'oper- ly advice on potential openings. All fields /levelslregions. Weekend anchor. Number one station in Midwest market ations coordinator position. Requires traffic experience Vile canvass companies daily to give your search the looking for person to anchor weekends and report three (minimum 1 -2 years) to handle agency instructions. book- winning edge! Media Marketing, PO. Box 1476 --PD. Palm days a week. Live experience and good writing and organi- ing of spot orders and BIAS computer input. Must Harbor. FL 34682 -1476. 813 -786 -3603. zational Skills a must. Send tapes and resumes to Loren possess strong communication skills. Wte are an EOE. Send resume Tobia. News Director. KMTV 10714 Mockingbird Dr.. Oma- Be on TV. Many needed for commercials. Casting info. (1) and salary requirements to: Employment F Grand Central ha. NE 68127. EEO. 805 -6000. Ext. TV-7833. Station. PO. Box 1111. NY NY 10017. -687 CNN Medical News needs associate producer exper- Audition tapes. The tape makes the difference in getting TV artist. State -wide ETV network is seeking a graphic ienced in medical journalism. field producing. and TV the job. Former network talent scout wily help you assemble artist for TV and print production art. Experience with medical production. Not for talent or writers Contact: Gary a winning video tape. 312 computer graphics. typesetting and photo darkroom help- -328 -3660. Schwitzer. Atlanta. 404 -827 -1405. ful Applicants must have advanced training. work exper- Primo People seeking newscast producers. executive Meteorologist/weather presenter. State -of- the -a-t Mid- ie ^ce a ^a ^'- o Salary range $13.832- $22.386 DOE. producers and news directors all market sizes. Send tape west affiliate seeking weather for :nolication. three references and salary resume experienced presenter ? and to Steve Porricelli or Fred Landau. Box 116 young progresswe station Send resume and tape to Bob h s: ', :,, _ . Bcx -250 Co ^a AR 72032 prior to Old Greenwich. CT 06870 -0116. 203-637 -3653 Totten. PO. Box 2229. Topeka. KS 66601. June 6th. A.

Assignment editor Ours is moving to a bigger market so Program /marketing position available ::: elevision sta- we're looking for an energetic aggressive person to guide tion in Rocky Mountain states area. Responsible for main- our talented staff. If you're the best and want to join the station maximizing advertising rev- best. then call today Billye Gavitt. 405-843 -6641. EOE M- enue potential. responding to community needs and ALLIED FIELDS F shaping public's image of station. Send resumes to Gener- al Manager, P.O. Box 2008, Idaho Falls. IA 83403. EUE. HELP WANTED INSTRUCTION Anchor__We're looking for a strong weekend anchor to complement male anchor and join our team. Successful Commercial director /videographer.. independent New TWO faculty openings n ,eadIng broadcast news depart- candidate will also report three days a week. If you're a England top 50 seeks an experienced shooter/editor'direc- ment. Boy nimum three years professional ex- strong. comfortable communicator. then lets talk. #1 sta- tor to handle local productions and promotions. Technical perience p ' C.e' Cy in and ability IO teach broadcast tion and still growing. Rush resume. references. recent creativity and eye for -good TV- essential. Resume only to news skills in both radio and television. Individuals we seek aircheck and salary requirements to A. R. Sandubrae. Robert Newman. WNAC -TV (Providence. 33 Pine St.. Reho- will have classroom teaching responsibilities and will func- Station Manager. KWN P.O Box 14159. Oklahoma City both. MA 02769. EOE. tion as one of the faculty editors who supervise student OK 73113. We will fill position as Soon as we find the right staffs in NPR -member radio station or NBC- affiliate televi- Post -production editor needed for new Northeast Ohio person It Its you. apply today, EOE M -F sion station. both university -owned. Bachelor's degree re- production house. CMX Interformat experience. editing quired. master's preferred. Opportunity to pursue advance preferred. Heavy client Send resume contact. and demo degree. Women and minorities encouraged to apply. Con- tape to HELP WANTED PROGRAMING General Manager, Beachwood Studios. 23330 tact: Rod Gelatt. Chair, Broadcast News Dept.. School of Commerce Parkway 44122. PRODUCTION & OTHERS Cleveland. OH Journalism. University of Missouri. Box 838. Columbia. MO 65205. Promotion director - WAGM -TV is looking for a director to SITUATIONS WANTED MANAGEMENT handle on -air promotion. 1 year of television production TCU journalism /radio-TV -film departments: Renewable experience is required. Send tape and resume to Produc- AE, no ratings! $52.000 a month average. Looking to non -tenure track lecturer. Requires outstanding teaching manage in top three H tion Manager. WAGM -TV P.O. Box 1149. Presque Isle. ME market. Write Box -66 capability masters degree. Prefer 7 years professional 04769. EOE. M'F. Business affairs/contracts attomey- executive. Broad experience. 2 at managerial level. Teach such courses as: Major market network affiliate seeks an aggressive pro- corporate experience. Network TV Sports marketing. syn- media writing. copyediting. reporting. broadcast news. production. radio news motion manager with a proven record of success. Quali- dication. licensing. production. sales administration. ad- Supervise student station oper- Advising. normal com- fied applicants should send their resume and a demo tape vertising Seeks position: consulting assignments. 201- ations. departmental duties. Salary petitive. Applications accepted until position filled. Begin to: Vincent F. Baressi. VP & General Manager. WISP-TV. 625 -2565 15. women to PO. Box 10.000. St Petersburg. FL 33733 Equal opportu- August Minorities. encouraged apply. Chair, General manager: Highly successful in nity employer. GM specializing Search Committee. Journalism Dept.. Box 32930 Texas making independent TV stations profitable and salable. Christian University. Fort Worth. TX 76129. TCU is an Promotion manager: Wk re looking for a creative self - Many years experience. with proven track record. Box H- EEO /AA employer starter with television production experience. Individuals 114 must have good writing. producing. and organizational Senior television producer /director: Washington State University invites nominations and applications for this full - Skills. Send resume and tape to: J.D. Walls. KCAU -TV SITUATIONS WANTED ANNOUNCERS time non -tenure track faculty position in the College of Sioux City, IA 51101. EEO. M /F. Talk show host. Seasoned pro with exceptional interview- Agriculture and Home Economics. Candidates must have CMX editor: For KUSA-TV commercial production depart- es. warmtriendly personality All inquir- master's degree in instructional technology. broadcasting. ment. Minimum 3 years CMX experience. Ampex switcher - H -99 mass communications or related field (preference given to and multi -channel ADO experience needed. Send resume experience in instructional television production and dem- to Tim Dietz. KUSA. 1089 Bannock. Denver. CO 80204. Wé SITUATIONS WANTED TECHNICAL onstrated understanding of cooperative extension video are Gannett. an equal opportunity employer. needs). Must show ability to: write scripts and proposals: Technician -eces a cna..eng ng position ,n te es.osion or manage television production and audio- support equip- writre/producer: America's great Promotion One of sta- radio .:nt y employed. 312 -- 345 -4700 ext. 8176 ask ment: facilitate satellite broadcasting. teleconferencing, tions is looking for a new genius to join its creative team. If fo- D. and production techniques: Supervise television produc- your reel is filled with killer promos. and you can produce tion personnel: and work effectively with diverse groups of captivating radio spots. you just may be the one we're SITUATIONS WANTED NEWS people. Preference given to applications received by July looking for Send along your reel and resume to: Rich 1. 1988. Submit letter of application. resume. transcripts. Brase. KSDK. 1000 Markel St.. St. Louis. MO 63101. EOE. Meteorologist, grad May. 1988. seeking entry-level on -air and names. addresses and phone numbers of five (5) , , Top -20 intern experience some on- camera. Tape NBC affiliate in Louisville look- references IO: J.C. Engibous, Chair. Information Depart- Talk show host/producer. .... - _e:. S 3'= 82'. -3872 ing for host. producer of top -rated early morning program. ment. College of Agriculture and Home Economics, Wash- 5 years experience necessary No phone calls. Send re- Attractive. knowledgeable. and aggressive female ington State University Pullman. WW 99164 -6244. WSU is sume and demotape to. Roger Roebuck. WAVE 3. Box socb_as:c- : .'s 'ac : ? s TV experience desires an EGAA educator and employer. Protected group mem- 32970. Louisville. KY 40232 position. 404- 925 -2431. bers are encouraged to apply and to identify their status.

Broadcasting May 30 1988 7n Chair. Department of Mass Communications, Winston - HELP WANTED PROGRAMING 1000' Kline tower. Standing in Nebraska. Available imme- Salern Slate University Successlup candidate must provide PRODUCTION & OTHERS diately. Can move anywhere Call Bill Kitchen. Television strong leadership for the development of a new depart Technology 303 -665 -8000. anal aesthetic judgement ment. evaluate and renne Curriculum: facilitate research Camera person /editor. critical for sports. documentary & news assignments. FM antennas. CP antennas. excellent price quick delivery and grantsmanship: teach some classes. Candidate Anten- includes Betacam, BVE -800. 1 ". Send salary from recognized leader in antenna design Jampro should have doctorate in mass communications. demon- Equipment to Mobile Video Ser- nas, Inc. 916-383-1177. strated administrative ability; strong leaching background. requirements. demo reel & resume vices, 2139 Wisconsin Ave., NW Washington. DC 20007. Substantial experience in broadcast journalism preferred. TV antennas. Custom design 60KW peak Input power. Rank and salary competitive. Tenure track position. Twelve- Sports producer for regionally broadcast football feature Quick delivery. Excellent coverage. Recognized in design month appointment starting July 1. Send letter of applica- program. Experience in sports producing & writing neces- and manuracturing. Horizontal. elliptical and circular polar- tion. curriculum vitae, three letters of reference and official sary Send salary requirements & resume to Mobile Video ized. Jampro Antennas. Inc. 916 -383-1177. transcripts to. Hazel Harvey. Academic Dean. Winston - Ave.. NW Washington. DC Services, 2139 Wsconsin New or used 36-60 months, no Salem Slate University. Wnston- Salem. NC 27110. WSSU Equipment financing: 20007. no financials required under $25.000 Refi- is an equal opportunity affirmative action employer. down payment. PROGRAMING nance existing equipment. David Hill 214- 578 -6456. Director, School of Journalism and Mass Communication, promotion in the industry Used towers: 450 ft. Rohn 83 P - 510.000.00. 220 ft Prod The . The University of Oklahoma Radio & TV Bingo. Oldest 1962. Bingo. PO. Box 2311. Little- AM - 53.500 00. 254 ft. Truscon self- supporting - seeks a director for its School of Journalism and Mass Copyright World Wide $15,000 00. 430 ft. of 31/8 in heliax - $2.000.00. DJ Enter- Communication. The school offers six major sequences at ton. CO 80122. 303 -795 -3288. prises 507 -895 -2285. the undergraduate level: radio -television -film. public rela- EMPLOYMENT SERVICES tions. advertising. news communication. professional writ- Two, Microtime 2020 TBC'$ with image -X. Mint with many me- ing and teacher certification. The graduate program offers Airlines now hiring. Flight attendants. travel agents, extras. GVG 900 series chroma keyer and sync gens. Best Salaries to the master of arts degree. The director is responsible for chanics. customer service. Listings. $105K. immediate offer. 312 -803 -8443 after 6 PM effective. innovative leadership. administration and man- Entry level positions. Call 1- -805- -687 -6000 ext. A -7833. refurbished. for low agement of the largest academic unit in the College of Arts 1" Ampex VTR's fully Several available Hiring! Government jobs your area. Many immediate TBC - and Sciences. The director will build a strong sense of price - $16.500.00 - includes Ampex VPR -2B & 2B openings without waiting list or test. $15,000 - $68000. within and win encourage cooper- 30 day full parts and labor warranty. Call Video Brokers community the program Call 602 -838-8885. Ext 8435. ation with journalism/mass communication industries. Ap- 407 -851 -4595. record of achievement are jobs. $16.040 - $59.230 yr. Now hiring. Your plicants with an established Government Sony 1" BVH -1100A with TBC -2000 - Low time. fully refur- sought from both professional and academic fields of area. 805- 687 -6000 ext. R -7833 for current Federal list. bished - 30 day warranty $21.000.00. Call Video Brokers journalism and mass communication. Professional appli- EDUCATIONAL SERVICES 407 -851 -4595. cants should have significant executive level experience a record of leadership. and demonstrated interest in educa- On -air training: For working/aspiring TV reporters. Polish Sony Beta BVW -10, refurbished with warranty - several 407 tion. Applicants from journalism/mass communication anchoring. standups. interviewing. writing. Teleprompter. available as ad was paced Call Video Brokers -851- should have experience in administration. teaching and Learn from former ABC Network News correspondent and 4595 rank. tenure, contemporary professional activity. Salary New York local reporter. Demo tapes. Private coaching. Sony Beta Camrecorder packages BVW-30S (Plumbs) and beginning date are open. Nominations or applications workshops 11 and July 23 212- 921 -0774. Group June like new demo units - save $$$ Call Video Brokers 407- are requested. Applications must include a letter of inter- Inc. Eckhert Special Productions, 851 -4595 est. a resume and three letters of recommendation. Letters like nominations applications to choose from - fully refur- of recommendation, and CONSULTANTS Sony BVH2000's - Several should be sent directly by their authors to: Professor Don E. bished & Er!! warranty Priced from $29.000.00. Call Video Kash. Chair. Search Committee. Director of School of Jour- LPTV applications! Complete engineering and legal prep- Brokers 47 85 -4595 nalism and Mass Communication. The University of Okla- arations for new and map change low -power television - new Also several Arts Elm Avenue. applications. FCC filing window opens June 15th! We Grass Val ey -100 switcher condition homa. Office. Dean of and Sciences. 601 -4595. large V a:.:_.- - ..leo Brokers 407 -851 Room 221. Norman, OK 73019 Review of application will provide help in channel and site selection. plus height. G begin on August 1, 1988. Applications will continue to be pattern. and ERP recommendations. We will take the time Sony BVU -800's and 820's: also 5800's and 5850''. Call accepted until the position is filled. The University of Okla- and attention to detail necessary to file a letter prefect Video Brokers at 407 c., ' -4595. homa is an equal opportunity /affirmative action employer application on your behalf with the FCC Coverage maps provided. Reasonable rates, plus prompt and complete GVG 1800.7K - 24 input, 3ME''. DAT. Chroma Key & much HELP WANTED MANAGEMENT service. Maximum of five new applications per customer. more. Currently on line and working just fine. Great price. Call for more into Video Brokers 407 -851 -4595. Corporate controller-- Midwest -based communications No limit on major change applications. Respond today! -6411. 4096 compay-- broadcast. cable, cellular--seeks aggressive self - Kidd Communications. 916-961 Bridge Technics products, now in stock! SP -15. SP -25. SP- Suite 4. Fair starter for corporate controller position Determine policies in Street. Oaks. CA 95628. 10M152A. and SL -1200 turntables. plus SLP -1200 corn - accordance with GAAP insure compliance Prepare financial pact disc player Prepay for best price. Kidd Communica- statements and analyse of same. Cash management re- WANTED TO BUY EQUIPMENT tions 916 --961 -5433 sponsibilities. management of all debt and loan covenant 1,000 watt AM -FM transmit- Television compliance. budget preparation and analysis. CPA required. Wanting 250, 500, and 5,000 LPTV CP holders! N@ have the proven reliable Radio . 1314 Iturbide Street. and Fwe years progressively responsible experience. Send re- ters Guarantee Supply Corp Technology transmitters. Bogner slot array antennas. TX 78040 Manuel Flores 512- 723 -3331. low -loss trans- sume, cover letter and salary history to Box H -119. Laredo. Scala parapanel antennas. and cabiewave mission lire. Kidd Communications has the knowledge Instant cash -best prices. Nie buy TV transmitters. towers. HELP WANTED SALES and ability to provide the most efficient transmitting system and transmission line. Bill Kitchen. Quality Media. 303 -- at exceliert prices. Call us today! 916- 961 -5433. Account executive - media. Dynamic major European 665 -3767 bank seeking account officer to assume responsibilities for 3/4" and V blank videotape. Evaluated tape, broadcast 1" videotape. Looking for large quantities 30 minutes or media lending activities. Knowledge of the industry and quality guaranteed. Sample prices UCA'KCA -5 minutes. longer will pay shipping. Call 301- 845 -8888. financial concepts are a must. Prior experience with an $4 99 each: KCS-20 minutes $6 49: KCA -60 minutes. appraisal company or the media group of a major bank is a Wanted: Any Ampex 2. 4 or 24 track audio tape record- $10.99, 1' -60 minutes. $37.99. Elcon evaluated, shrink definite advantage. Salary is commensurate with exper- ers. any condition. Also wanted any NEVE or API consoles wrapped. your choice of album or shipper and delivered ience. Send resume and salary requirement to Box H -122 any configuration any condition. Also wanted Lang and free. Almost one million sold to professionals. For more - Pultec EO's and tube mics. Please call Dave Rosen 818- info. call 1 -800- 238 -4300: in Maryland. call 301 - -845- Patrick Creative Group Nashville - is hiring a network of 707 -9270 8888 national sales directors. Are you a GM. GSM. CRMC. or an experienced pro? America's hottest custom music shop is Low power UHF transmitters, 1000 watts. 2kw. and 5kw, Digital computer system, PDP 1123 traffic. accounts re- building a national sales network, covering the whole coun- used. clean UHF transmitters needed immediately! Cash ceivable. general ledger software. printer, modem, 3 termi- try by region. You will do direct selling of music in a two - paid. Call Kidd Communications first before you buy new nais. $9.XC0.00 WCIB 617 -548 -3102 three state area to GMs. GSMs. their staffs and clients. and for maximum trade in value. 916 -961 -5433. transmitters & ready to agencies. You will hire and train your own organization. Automation system. Systemation X7. Complete do training and sales consulting in seminars, and earn six Wanted: General Electric 100 watt UHF TV driver. TT-24A tor satellite music. or other source Includes on -air & pro- 1 New figures if you work the program You may choose where or TT-55A/13 814 944.8571 after pm. duction computers. 9 cassette decks. monitors. etc you wish to live and work ..this is the ground -floor opportu- $19.000 L ke new. $9.000 or best offer. 402 -564 -2866. nity you've been looking for You must be good at consult- FOR SALE EQUIPMENT Tektronix spectrum analyzer system. Consists of 7603 ing. Wu must be a self -starter. You must be able to teach. Guaran- mainframe. 7L5 & L3 options Exc. condition. $9.900.00. train. motivate, and lead. You must be organized, ethical, AM and FM transmitter, used excellent condition. Telex Maze Broadcast. 205- -956 -2227. and able to work in an unstructured environment. We teed Financing available. Transcom. 215--8840888. 910 -3856. expect to have half our network hired by the end of June - -240 Ampex MC-4 master control switcher. 26 AFV inputs. 6 100% by July If you're tops in your business and ready to FM transmitters "Harns FM 25K (1983). AEL 25KG yrs old Exc. condition $14.500.00 Maze Broadcast 205- break out - call me right now! Patrick Creative Group. (1977)" Harns FM -20H3 (1976), RCA BTF20E1S (1983)" 956.2227 800- 251 -2058 Nashville. 312 -- 223 -0800 Chicagoland. Harris FM10HK (1974), RCA BTF10D9 (1968)"Collins Grass Valley 1600 -G 24X3 production switcher w op- Larry Leafblad, President, Chicagoland Office. 661 North 830E (1965)" /Sintronics :SF35 (t986) CCA 30000DS tions. Full documentation Exc maintenance record Lake Street. Grayslake. IL 60030. -0888, Telex (1968)Transcom Corp. 215 -884 910 -240- $14.900 00. Maze Broadcast. 205 -- 956-2227. National television equipment sales organization is seek- 3856 For sale Scientific Atlanta 7 metre C -band TVRO ing aggressive. highly motivated and experienced sale- or trade: AM transmitters "Continental 315F (1975), Collins 820E with 8840A controller and 6602 receiver. second receiver spersons to fill positions available immediately Interested (1978)"Gales BC -50C (1966)"Harris MW1A (1983). Har- All in perfect condition. crated and ready for individuals must have $100,000 plus monthly track record. optional re BC- 1h1.CSI TIA, Gates BC -1T. Gates BC -1" Transcom shipment. Asking $45.000 or trade for 2 Ampex VPR -2Bs or Unlimited earning potential and possible ownership oppor- Corp. 215 -884 -0888. Telex 910-240 -3856 2 Sony BVI- -11005 in good condition. Steve Coulam. Direc- 777 -3000 tunity Sales Manager, 800- Denver, 50KW AM "Gates BC -50C (1966) on air w /many spares. in tor of Engineering. KDVR TV -31. 501 Wazee St.. CO HELP WANTED TECHNICAL STEREO.' Transcom Corp. 215.- 884 -0888. Telex 910- 80204. 303-595-3131. 240 -3856. Major Southwest production facility needs maintenance BCS =the BroadCast Store: Broadcast and industrial engineer Must have minimum 4 years experience in broad- Silverline UHF TV transmitters. New best price and video and audio. facilities consultation through construc- or 1" post- production facility All replies will be confi- cast performance. 35 Kw 70 Kw. 140 Kw. 280 Kw also brand tion. V% lco-ne to all our new friends from recent trade dential Send resume to Texas Video & Post. 8964 Kirby. new air cooled 10 Kw klystrode transmitter. Bill Kitchen or shows and hello to our old ones. Showroom. 4525 Valerio Houston. TX 77054 Dirk Freeman, Television Technology 303 -665 -8000 St., Burbank. CA 91505. 818- -845 -1999.

Broadcasting May 30 1988 71 For sale: 1983 Ford Econoline 350 E.F.P. van. less than Help Wanted Management Help Wanted Management 4,000 miles. Wth two Honda 4kw generators. dual air conditioning system. Ikegami color monitors. 3 Hitachi SK- Continued Continued 91 cameras with base stations. Full optics. and 600' cable Ramsa audio Quanta 07B CG. Clearcom 4 channel ICM, audio/video patching, Tektronix and Hitachi waveform and Michigan - Soft AC FM Metro 400.000 +. If vectorscope. Ready to roll! Make offer. Steve Coulam. you are capable of selling radio on the street ". Director of Engineering, KDVR TV-31, 501 Wazee Street. and can hire, manage and motivate other sale- Denver, CO 80204. 303-595 -3131. speople, we offer a position of personal and CONTROLLER Microwave van. Nall Coach w.!2 masts, gen. all systems in financial growth. Salary, fringes and percent of good working order. Asking 35K. Mobile Video Services. sales and profit improvement. Send resume KRON -TV in San Francisco is seek- 2139 Wisconsin Ave . NW Washington.. DC 20007 and requirements to Box H -118. 1 - Television transmitter Plate X Former 2590V r, 5.4 ing a Controller to head Account- amps (2) Andrew wax switches for 3 1r2 inch line. 314- 474.5127 Help Wanted Sales ing department. Qualified can- COMSAT uplink complete, VPR -80s. VPR -2Bs. VPR -20s. REGIONAL SALES REP didates will have B.S. degree in HR -100s. HR -200s. Grass Valley 1600 -1As. 1600-1Xs.

to se .:':citing new : 1600 -7K. Vital 114s and squeezooms under $10.000. Call DAT programs system :o» mats Accounting, CPA experience, and now for a complete list. Media Concepts 919- 977.3600. and to radio stns. via telep ase from Also have M- format and beta. Call now our No. Calif. hqtrs. Related sales experience required. Send resume. cover letter and salary at least 5 years' experience man- Broadcast equipment (used). Transmitters. STLs. remote. histo-c 'en ..:ements'o antennas. monitors. consoles. processing, tape equip- aging the Accounting function in Concept Productions, 1224 Coloma Way. ment. automation. turntables. Continental Communica- Roseville, CA 95661 tions. Box 78219. St. Louis. MO 63118 314- 664 -4497. private industry. In return, we pro- FM and AM transmitters (used): Most powers. Continen- Help Wanted Programing vide excellent salary and benefits tal Communications. Box 78219. St. Louis, MO 63118 314-6664 -4497, Production & Others in an exciting, fast -paced industry. JOIN A Send resume and salary history RADIO WINNING TEAM Brand new ownersnio in smas centra. F :orida in confidence to: Help Wanted Management AM needs dynamic "team oriented" people to help them expand. We've got great plans, but we need you to help us reach our goal. Wa VPIHuman Resources VICE PRESIDENT promise you'll work hard. use your talents and KRON TV RADIO be rewarded as we grow Here are some of the MEMBERSHIP positions we're looking for: P.O. Box 3412 The National Association of Broad- NEWS DIRECTOR San Francisco, CA 94119 casters is seeking a senior radio ex- Able to build excellent local rapport with com- ecutive with experience in business munity. Please send complete resume and KRÖN TV is an Equal Opportunity Employer and/or sales management to manage sample tapes the resources of NAB's radio member- SALES MANAGER ship function. You will be responsible Need aggressive go- getter who can deal with for developing and implementing people and agencies. Must be promotion creative membership programs, minded and hungry Submit resume supervising NAB's regional man- ON AIR PERSONALITIES K ROIV -TV San Fr.rnuisr o agers, and will help bring new groups Limiten experience OK it you re creative and into membership. If you have the love your work. Excellent production skills above qualifications, as well as ex- needed. Exciting format will allow you lots of perience in creating unique and suc- freedom. Submit sample tapes and resume.

cessful sales campaigns, please send STARETT MEDIA CORP. ROMOTION MANAGER Box E. a resume, with salary 8580/193 Bergen Place requirements to: Red Bank, NJ 07701 Mr. David Parnigoni, Sr. Vice Presi- At are an Equal Opportunity Employer. News Marketing Pro to dent, Radio, NAB, 1771 N St, NW, join New England CBS Washington, DC 20036. An EOE M /F. TELEVISION Affiliate. We will be Help Wanted Management unterviewing at the BPME FUTURE MANAGERS WANTED in Los Angeles. Arrange DIRECTOR OF for an interview by Account Executive positions avaiiaoie at one of the industry's premiere radio stations: BROADCASTING sending resume and salary WTIC -AM -1080 -- Hartford, Connecticut requirements Box H -85 96TIC -FM -- Hartford, Connecticut New Hampshire Public Television, a three -sta- to tion network with 551.000 viewing households If you have prior sales. marketing broadcast in portions of four innovative and /or management experience and would states, seeks 'ike to work for a broadcast company that broadcaster to be senior manager. Provide promotes from within, please send your re- leadership for staff of 30 skilled production. sume to: programming, public affairs. traffic. graphics. Jim Simonetti, Sales Manager, WTIC -AM -1080, and on -air promotion specialists. Provide di- GENERAL One Financial Plaza, Hartford, CT 06103. rection and oversight of all programming, both MANAGER acquired and station produced. Emphasis on WSYX -TV Columbus, Ohio, ABC affiliate Paula Wilmer, Sales Manager, WTIC-FM, One seek- Financial Plaza. Hartford. CT 06103. maximizing resources including fully equipped ing experienced general manager to operate EOE. M/F mobile unit, and developing new product. this outstanding facility Individual must be well Minimum qualifications: Master's degree and versed in all aspects of station operation and three years or Bachelor's degree and five have strong people skills. Include detailed re- years experience in television programming. sume and references in first letter. All applica- General Sales Manager Strong production, budget, and manage- tions held in strict confidence. Replies to: ment credentials necessary. Salary range Sales rra'. i. '.maul AM Candidate Personnel Department Should be a high oer,orrñance salesperson seeking a $32,220 to $$50,330, commensurate with ex- AnchorMedia management shot, or successful sales manager sec- perience. NHPTV is located on the seacoast to move up in market size WJBX is turned arourc 11300 Fourth Street North miles north positioned to cross the goal line Candidates must on 60 of Boston. Send resume to Suite 349 aggressive marketers. believe in AMS potential. and be General Manager. NHPTV, Box 1100, Dur- St. Petersburg, Florida 33716 -2922 committed to sales training. ham, NH 03824. An EEO /AA employer. Clos- Send resume to Peter La Rosa. General Manager. WJBX. An Equal Opportunity Employer 1862 State Street Extension. Bridgeport. CT 06605. ing date: June 15. 1988.

Broadcasting May 30 1988 72 Help Wanted Technical Help Wanted Programing Miscellaneous Continued Production & Others Continued Be the Rest! e above e e TV CHIEF ENGINEER The fourth largest market Giant is looking for a top notch Blimps. e Rapidly expanding So /Cal U seeks for their Hurl Air associate producer Balloons. dynamic individual to lead our team. morning talk show People Roof Top ÿ Must have strong RF and mainte- Are Talking Person must Balloons nance background and familiar with book highly promotable production facility. names and topics Need state-of- the -art experience in studio Must be a good organizer, adminis- production Creative and lots For Sale Stations resume must. resumes trator, and planner. Send of ideas a Send _ and salary requirements to Peter to KYW -1V Programming Independence Leone, General Manager, KADY TV, Department. Associates I- Mall East, Philadelphia, PA Ave., Oxnard, CA 633 Maulhardt 19106. 93030. Wb are an equal opportunity/ KYw -TV is an equal S E I COMBO affirmative action employer. opportunity employer. KY-TV-Tv Class A FM. 1kw Day AM. City 21,000. Coverage 125,000. Prosperous Situations Wanted Programing Recession proof. Showplace Help Wanted News area. Production & Others studios. $750,000. Terms.

/CO- ANCHOR NEWS DIRECTOR I NEED A JOB COASTAL CAROLINA Aggressive So Cal independent Midwest college graduate seeking entry level Full 1kw AM. New facilities. Limited seeks a leader who can manage a production position In Baltimore.washington competition. Profitable and growing. D.C. area. Experienced in commercial produc- 15 person news department and co- tion. control room operations. producing and Absentee owned. Ideal for owner/ anchor the evening news. Minimum directing. 2 years college. one year affiliate operator. Good real estate. Asking experience. Michele. 218-233 -5841. 5 years broadcast experience nec- $165,000. Some terms. essary. Strong on -air and producing skills is essential. Send tape and ALLIED FIELDS CHICAGOLAND resume to Peter Leone, General in Services Suburban AM. Only station county Manager, KADY TV, 663 Maulhardt Employment of 750,000. Good opportunity to Ave., Oxnard, CA 93030. We are an develop ethnic programming. Can be equal opportunity /affirmative action JOB HUNTING? super money maker. Asking employer. If you need a job, you need MediaLine. MediaLine gives you instant access to $1,750,000. jobs in news, weather, sports, produc- tion, promotion, programming, radio CAROLINA COMBO news and announcing. Access a daily FM 50kw. Can upgrade to C. 1kw AM. report by phone or computer for less $950,000. NEWS PRODUCERS than 90 cents a day. To get the first Prosperous rural area. e arc] rage n >OU'J merit stations 3 , eaod so, MI a .r call ;ears experience with ENG SNG background Seed word on the best jobs, u:Wne Inor And 'otter saym(i wha' yo.. 'lire., k,esa 1.800437.8073 919 -355 -0327 JAR McHugh & Hoffman. Inc. 4009 Chain Bridge Road Fairfax, VA 22030

Help Wanted Programing & Others Production 10,000 RADIO AND TV JOBS! CENTRAL INDIANA FM The most complete list of lob openings ever published Class A in mkt. of 120k +. New by anyonei Up to the minute. computer printed, and mailed to the privacy of your home As many as 300 studio,tower, x- mitter. Pos. cf weekly All formats. all market sizes, all positions, esign Director Many robs for beginners and minorities One week w /great upside. Asking $675k. $700 - SPECIAL SIX WEEKS 515.95 SAVE $2000 MONEY BACK GUARANTEE AMERICAN RADIO JOB BERNIE KVALE If you know how to make MARKET, 1553 N Eastern. Las Vegas. NV 89108 312/490 -0470 magic with a Quante/ Paint Miscellaneous Box, have intimate know- ledge of post production Class C F.M. techniques, plus like to CHANNEL YOUR PROBLEM COLLECTIONS Sunbelt -Large Rich S.W. Market inspire other designers .. . INTO PRIME PROFITS! Real estate apply for this job today! 1st $1.5 million Cash Our collection services are tailored to Box H -111 (Print experience a plus.) your industry's requirements. Send reel and resume to: Personalized/Professional Service Lou Bortone, Nationwide representation Executive Art Director Competitive rates SOUTHERN NEW ENGLAND AM WB2-TV4 RESULTS GROWTH AREA 1170 Soldiers Field Road APPLICATION FOR CLASS C -FM Boston, MA 02134 ALLEN FINANCIAL SERVICES AVAILABLE w or w o REAL ESTATE (No Calls, Please!) 7100 Hayvenhurst Ave. $375,000.00 Van Nuys, CA 91406. BOX H -115 An equal opportunity employer AFs 818 -785-5500

73 For Sale Stations Continued

LOW DIAL FULLTIME AM COVERS ALL S.E. FLORIDA $1.8 CASH AM/FM PROFITABLE OREGON COAST S1.0TERMS AM/FM MAJOR N.W. MARKET S2.3TERMS Call Steve Feder The Montcalm Corporation 206-622 -6236

Absolute To The Highest Bidder For Fast Action Use (Minimum Opening Bid $500,000.00) BROADCASTING'S 2 - Radio Stations Classified KFMI -FM /KATA -AM Advertising Eureka /Arcata, California Market Sold In Bulk Only Auction To Take Place: Sheraton - San Francisco Airport 1177 Airport Blvd., Burlingame, CA BROADCASTING'S RATES Thursday, June 23 At 11:00 A.M. CLASSIFIED Terms: Deposit of 10% of bid price in cash or cert. funds at time of sale. All orders to place classified ads 8 all correspondence pertaining to this section should be sent Io. BROAD- For complete terms, brochure, information packet and inspections, contact CASTING. Classified Department, 1705 DeSales St.. auctioneers. Broker cooperation invited. Call for details. N W. Washington. DC 20036. Payable in advance. Check, or money order only Full Coop. w /Macon Bros. RE Brokers & Auct., CA Lic. #294, RE Brokers Lic. 8 correct payment MUST accompany ALL orders. All #00551831 orders must be in writing. Deadline is Monday at noon Eastern Time for the fol- lowing Mondays issue. Earlier deadlines apply for is- sues published during a week containing a legal holi- day and a special notice announcing the earlier deadline will be published above this ratecard. Orders, Michael Fox Auctioneers, changes, and/or cancellations must be submitted in Executive Offices 3835 Naylors Lane writing. NO TELEPHONE ORDERS, CHANGES, AND/ OR CANCELLATIONS WILL BE ACCEPTED. Baltimore, Maryland 21208 301/653 -4000 When placing an ad. indicate the EXACTcategrvy de- sired-. Television, Radio or Allied Fields: Help Wanted or Southwest Office Dallas /Ft. Worth 800/722 -3334 Management, Sales News, etc. If _ Situations Wanted: this information is omitted, we will determine the appro- priate category according to the copy NO make goods will be run if all information is not included. No personal ads. BIOIorS Rates: Classified listings (non -display). Per issue'. Help WYOMING Wanted: $1.00 per word. $18.00 weekly minimum. Situ- ations Wanted 600 per word, $9.00 weekly minimum Well established AM /FM with solid All other classifications: $1.10 per word. $18.00 weekly sales and Cash Flow. Real estate ciîâjr minimum included. Asking $400.000 with Rates: Classified display (minimum 1 inch. upward in $150.000 down. Associates hall inch increments), per issue: Help Wanted. $80 per Contact: Marvin Rosenberg inch. Situations Wanted: $50 per inch. All other classifi- (303) 779 -0880 SOUTHWEST AM /FM cations. $100 per inch. For Sale Stations, Wanted To Buy Stations, Public Notice 8 Business Opportunities ""!s _s University town, 100k+ market. advertising require display space. Agency commis- sion only on display space. History of cash flow. Asking 8 x I`/ Blind Box Service: (In addition to basic advertising cf at $2.4 million w /terms poss. costs) Situations Wanted: $4.00 per issue. All other classifications: $7.00 per issue. The charge for the BILL WHITLEY blind box service applies to advertisers running listings Pat T1 ton ipson 'o. and display ads. Each advertisement must have a sep- C:-,UNS HaUKEHS 214/788 -2525 arate box number. BROADCASTING will not lorward tapes, transcripts. writing samples, or other oversized materials: such materials are returned to sender. Replies to ads with Blind Box numbers should be ad- T Daytime, t Chattanooga area. No down payment dressed to: (Box number). Go BROADCASTING. 1705 TermsTermrm negotiablenegoti able. GC'alll1,. & cXYAGOG DeSales St.. N.W, Washington, DC 20036. Fulltimer it Paducah -Cairo area. Terms negotiable. MEDIA BROKERS Word count: Count each abbreviation, initial. single Several 100.000 watt - stations and many AM FM corn figure or group of figures or letters as one word each. bos nationwide AM- FM- TV- Appraisals Symbols such as 35mm, COD, PD, etc. count as one word each. Phone number with area code or zip code Iiiroaòrast ![innmini rations Dihision P.O. BOX 36 count as one word each. BUSINESS BROKER ASSOCIATES LEXINGTON, MO 64067 KANSAS CITY. MO. The publisher is not responsible for errors in printing 615- 756 -7635 - 24 Hours 816. 259.2544 816.455.0001 l!D due to illegible copy -all copy must be clearly typed or printed. Any and all errors must be reported to the classified advertising department within 7 days of pub- lication date. No credits or make goods will be made VETERAN BROADCASTER, FINAN- on errors which do not materially affect the advertis- AUGUSTA, GA. MARKET AM ment. CIALLY QUALIFIED, WOULD LIKE TO 1kw daytimer covers most of market. Publisher reserves the right to alter classified copy to BUY AN FM CP OR AM FM COMBO IN New studio equipment. Xmtr & studio conform with the provisions of Title VII of the Civil Rights real estate included. $250.000, $100.000 MEDIUM MARKET IN GA, FL, AL. Act of 1964, as amended. Publisher reserves the right reject any copy down. YOUR REPLY WILL BE CONFIDEN- to abbreviate, alter or Box H -125 TIAL. BOX H -127.

Broadcasting May 30 1988 74 Fates & Eort-

lie Carlson, VP, senior writer, to senior VP; manager. Media Michele Buslik, VP, director of media infor- Barbara Harris, account executive, KSEA(FM) mation services, to senior VP, director of Seattle, named local sales team manager. media information services; Barry Fisher, Russell Calkins Ill, senior VP, Heritage Com- England sales manager, VP. manager of network operations, to senior Jim Gascoigne, New munications Inc., Des Moines, Iowa -based joins Hillier, VP, director of national broadcast. Roslin Radio Sales, Boston, operator of cable television systems, named Newmark, Wechsler & Howard, New York, executive VR. He will continue in his capac- Terri Meyer, VP- associate creative director, as regional manager. ity as president and chief executive officer of D'Arcy Masius Benton & Bowles, St. Louis, local sales manager, WLVI -TV Heritage subsidiary, Da -Lite Screen Co. named VP- creative director; Robert Binkley, Robert Gluck, wric -Tv Hartford, account supervisor, DMB &B /Chicago, Cambridge, Mass., joins Andrew Governali, director of taxes, ABC sales manager, succeeded named VP. Conn., as general Inc.. New York, named VP, tax planning and at WLVI -TV by. Robert McCaughey, account administration. Tom Ungar, associate creative director, executive, KWGN -TV Denver. BBDO Chicago, named VR. Arthur Rockwell, VP- corporate relations, Marc Kalman, VP and manager, Banner Ra- Turner Broadcasting System Inc., Atlanta, Matt Reiff, local sales manager, KRIV(TV) dio, New York, joins WCCO(AM) Minneapo- Turner and Los Angeles -based subsidiary. Houston, named VP, general sales manager. lis. as national sales manager. Entertainment Co., resigns. Kenny Belford, national sales manager, Paul Mavis, assistant producer, Geer, DuBois Steve Shannon, general manager, WHO(AM)- KGMC(rv) Oklahoma City, adds duties as gen- Inc., New York, named producer. KLYF(FM) Des Moines, Iowa, and general eral sales manager. manager of radio division, Palmer Communi- Ted Davis, account executive, KIRO Televi- Lou Monlino, local sales manager, KARE(TV) cations there, elected VP of Palmer Commu- sion Sales, Seattle, named senior account Minneapolis, joins KOCO -TV Oklahoma City nications. executive. as general sales manager. Robert Ford, general sales manager, wTOK -Tv Appointments at HRP Television Station Larry Cohen, associate creative director, Meridian. Miss.. joins wlsu -Tv Anniston, Representatives, New York: Julio Marenghi, Tatham -Laird & Kudner Advertising, Chica- Ala., as VP and general manager. account executive, WNYW(TV) New York. to go. named partner. same capacity; Tom Hoitsma, account execu- Ray Chumley, general sales manager, Stephen Seplowe, VP and general manager, tive, Seltel, Los Angeles, to same capacity. WPMI(TV) Mobile, Ala., joins WREX-TV Rock- WROW -AM -FM Albany, N.Y., joins Sage ford. Ill., as general manager. Broadcasting Corp., Stamford, Conn. -based Appointments at Katz Radio, New York: Bob Robert Gerig, assistant director-program owner of nine AM and eight FM stations, as Hastings, sales manager, KWLT(FM) San manager. noncommercial KTSC(TV) Pueblo, director of sales and marketing. Diego, to Los Angeles -based account execu- Colo., joins noncommercial WSIU -TV Car- tive; Laura Kristina Olson, assistant supervi- Wanda McVeigh, research associate, DDB bondale, Ill., as station manager. sor, local radio, Young & Rubicam, New Needham Worldwide Chicago, named super- York, to New York -based account executive. Kenton Morris, director of operations, visor in department of strategic planning and WGN(AM) Chicago, joins co -owned Tribune research. Appointments at Banner Radio, New York: Radio Networks there in same capacity. Sharon Kay Sigler, sales manager, Roslin Ra- New York: Anita Appointments at TeleRep, dio, Atlanta, to Atlanta-based account execu- Randy Swanson, VP and business manager, Seattle office, to Watkins, sales manager of tive; Julie Barrack, senior account executive, wFLD(TV) Chicago, joins WGBG -TV Joliet, Dean Kap- same position in San Francisco; Major Market Radio, Los Angeles, to Los Ill., as business manager. Cantor Fitzger- neck, corporate bond broker, Angeles -based account executive; Linda Darnell Vipper- ald, to account executive; Crouse, spot broadcast supervisor. Bloom -based account man, sales assistant, to Boston Agency, Dallas, to Detroit -based account ex- executive. Marketing ecutive; Claire Brown, research assistant, Andrew Feldman, general sales manager, WCBS(AM) New York, to New York -based KUSI -TV San Diego, joins KTTY(TV) there as research analyst. VP, regional man- Tom Poulos, Boston -based sales manager. ager, McGavern Guild Radio, New York, Jeff Lawton, national sales manager, named executive VP. Raymond Hexamer, account executive, KCBA(TV) Salinas, Calif., joins Seltel Inc., WHBC -AM -FM Canton, Ohio, named sales New York, as San Francisco -based account

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Poulos Plamondon ARB Rating Trends For free information Mark Plamondon, senior VP -group director. Owners Call (800) 323 -1781 Weightman Advertising, Philadelphia, named executive VP. Appointments at Wells, Rich, Greene, New Two volumes covering all 259 ARB Markets York: Marie Barnard, Jane Carlson and John The Best Radio Investment Research on the market! DeFeo, VP's, management supervisors, to senior VP's, management supervisors; Char-

Broadcasting May 30 1988 7 S executive. Wanda McCormick, director of marketing, Alison Kelly, program coordinator, wtvt -Tv' Manhattan Video Productions, S. Jenell Trigg, account executive, wMAQ -Tv New York, Cambridge, Mass., joins WNEV -TV Boston as Chicago, and Terence (Terry) Gaughan, sales joins Times Square Studios there as director program coordinator. manager, Katz Communications' American of marketing and production development. Appointments Division, New York, join wFLD(TV) Chicago at KOMA(AM) Oklahoma City: Tom Powell, producer, Radio Today, New Gary personality, as account executives. Owen, morning to program York -based program supplier and syndicator, director; Dave Stanford, production director, Alison Brown, account executive, Chiat/Day named production manager. KMGL(FM) Oklahoma City, to evening host. Advertising, New York, and Joanne Jack- Doug Parker, program manager, wTA1 -Tv Al- Lori Janning, program promotion son, senior account executive, Markham/No- coordina- toona, Pa., joins wsYx(TV) Columbus, Ohio, tor, WFCr(TV) Fayetteville, named vell Communications, New York, join Som- N.C., pro- as director of programing and public service. gram manager. mers Rosen Inc., Philadelphia, as account executives. Tracey Nichol, assistant program manager, wxoN(TV) Detroit, named program manager. Robert Mrozowski, animation designer-direc- Wayne Myers, account executive, WOIO(TV) tor, R/Greenberg Associates, New York, Tom Yaroschuk, Shaker Heights, Ohio, joins WKYC -TV Cleve- assistant program producer, named head of animation department. land in same capacity. Good Day, WCVB -TV Boston, joins WNEV-TV there as producer of Talk Of The Town. Eugene Lavelle, Western sales manager, Pal- Appointments to account executive, ladium -New Century Television, New Ksaw(TV) Salinas, Calif.: Sally Altrocchi, Jeff Carson, assistant commercial director, York,' joins Republic Pictures Corp., Los Angeles, broadcast media buyer, Western International KMST(TV) and video director, Media Medi- as Southwestern account executive, domestic Media Corp., San Francisco; Theresa Berg, cine, both Monterey, Calif., joins KSBW(TV) television distribution. assistant sales representative, Blair Televi- Salinas, Calif., as creative director. sion, Los Angeles; general Chuck Bolkcom, Allen Bostwick Jr., director of affiliates, Mo- Blaise Leonardi, VP, Eastern sales manager, sales manager, KVXO(FM) Wash. Spokane, tor Racing Network, Daytona Beach, Fla., and Frank Leoce, New York sales manager, B.J. O'Brien, account executive, KOA(AM)- joins ABC Radio Network, New York, as Capital Cities/ABC Radio Networks, join KOAQ(FM) Denver, joins WEGX(FM) Philadel- manager of entertainment programing. Westwood One Inc., New York, as Eastern . phia in same capacity. Carolyn Reynolds returns to Arts & Enter- regional sales managers. Christy Forquer, sales service supervisor, tainment Network, New York, as director of arts Appointments at Television Program Enter- KTVO(TV) Kirksville, Mo., joins KCCV(AM) performing programing after year's sab- prises' Lifestyles of The Rich and Famous, Independence, Mo., as account executive. batical to write book on incorporating arts in city revitalization. New York: Joy Dolce, segment producer, The Wil Shriner Show, to Los Angeles -based Rick Copp, story editor, Sunbow Produc- talent executive; Suzy Poise, segment pro- tions, New York, named director of creative ducer, Hollywood Squares, to Los Angeles- Programing affairs. based segment producer; Kellianne Wilder, James Honiotes, fund marketing manager, segment producer, Lifetime Cable Network's Gene Davis, VP of Jones Intercable limited partnership that op- Attitudes, to New York -based segment pro- program planning and erates cable systems in Albuquerque, N.M., ducer. director of corporate Palmdale, Calif., and Tampa, Fla., named creative services, Es- director of programing at parent company, Chris Lentine, programing assistant and pro- sence Communica- Englewood, Colo. ducer, WMAL(AM) Washington, to sports tions Inc., New York, coordinator. Bob Glasco, program director, KLZI(FM) joins Uniworld Enter- Phoenix, joins Transtar Radio Network, Los tainment, New York - Roy Fredriks, part-time producer-director, Angeles, as program director of "Special based programing WABC(AM) New York, named producer of Blend sm.," new service. subsidiary of weekday Bob Grant Show. Uniworld Group Inc., Daniel Zifkin, account executive, Blair Tele- Marla Margaris, executive assistant to general as executive VP. vision, Chicago, joins MCA TV, New York, manager, K1RO Davis as director, advertiser sales, Midwest. -TV Seattle, named assistant Appointments at program director. Shadow Traffic Network, Chicago: John Charlie Harrigan, Brown, Philadelphia -based program director, program director and morn- ing show to VP, programing and operations; Barry But- host, KTWO(AM) Casper, Wyo., joins WQXK(FM) ler, traffic manager, to account executive. Salem, Ohio, as morning show host. Donna Carolan, freelance program developer James (Moby) Carney, air personality, ' in association with Walt Disney Productions KEGL(FM) Fort Worth, joins KLOL(FM) Hous- and CBS Entertainment, joins Joseph Feury ton in same capacity. Productions, Los Angeles, as VP, creative affairs. Scott Cortelyou, morning news anchor, KIMN- (AM) Denver, joins KMJI(FM) there as morning Appointments at Westwood One, New York: air personality. Dick Brennan, producer, Bruce Williams's Appointments at Buena Vista Television, Los nightly program on Talknet, to executive pro- Angeles: Lloyd Komesar, associate program- . ducer of Talknet; Abbie Kearse, on -air per- ing director, John Blair Communications sonality, WBAB -FM Babylon, N.Y., to music Inc., New York, to account executive, East- correspondent for The Source, Westwood's ern division. He succeeds Jim Packer, named contemporary youth network. director of sales, Eastern division. Jeffrey Genthner, director of affiliate sales and marketing, SportsChannel New York, named general manager of SportsChannel Florida. He succeeds Ron Ryan, who be- Pamela flot (r), former VP of religious and comes executive VP of National Hockey cultural News and Public Affairs League's Philadelphia Flyers. broadcasting at CBS, is presented with National Academy of Television Arts and Wilford Bane Jr., head of media production, Sciences' Special Recognition Award by Louis Manito, 10 p.m. news producer, KSDK(TV) St. named executive pro- United Methodist Communications, Nash- Frank Stanton. Award is in recognition of llot's Louis, ville, named interim general manager of new 35 years of outstanding contribution to reli- ducer of news. interfaith satellite network, VISN. gious and cultural broadcasting. Cokie Roberts, Capitol Hill correspondent,

Broadcasting May 30 1988 Jational Public Radio, Washington, adds du- Appointments to news producers at The anchor -reporter, KsoL(FM) San Mateo, Calif., ies as Washington -based special correspon- Newsfeed Network, Philadelphia -based sat- to assistant producer. lent, ABC News, New York. ellite newsgathering service of Group W: Steve Peresman, news producer and report- er, WTAJ -TV Altoona, Pa.; Mark Pokedoff, pro- Technology ducer, Sports Satellite, Major League Base- ball Productions, New York; Darlynne sen- Reyes, TV news desk assistant and assistant Richard Wheeler, VP, Sony Commu- assignment editor, KYW-TV Philadelphia. ior nications Products New York, Darren Gersh, associate producer, Crawford Co., Mason Productions, Washington, joins named president smarm Jacksonville, Fla., as news produc- rt Edwin Parker, presi- er. dent of data networks ASC, John Klekamp, reporter, KTVK(TV) Phoenix, division, Contel ,yam+ Mountain View, Ca- joins WXYZ-TV Detroit as reporter. Roberts Smith lif., resigns.

Bill Ryan, news director, WFMD(AM) Freder- Owen May, anchor and reporter for New Richard Vanderwood, WENH -TV Durham, govern- ick, Md., joins WNPB -TV Morgantown, Hampshire Journal, Wheeler director of as general W.Va., as senior producer- reporter. N.H., joins WTMi -TV Milwaukee ment relations, Centel assignment reporter. Corp., Chicago, named VP of government Rolland Smith, co -host, Morning Program, relations. CBS Television Network, New York, joins Ray Nelson, producer- journalist, Navy joins WWOR(TV) Secaucus, N.J., as anchor for The Broadcasting Service, Washington, Bradford Joblin, manager, affiliate services, News At Ten. KARK -TV Little Rock, Ark., as reporter. NBC -TV sales/affiliate services, New York, named director, television network oper- Steve Singer, investigative producer, ABC general assignment reporter, Gabe Caggiano, ations and services, NBC -TV. News, New York, joins CBS's 60 Minutes WBBH -TV Fort Myers, Fla., joins wTOC -TV there as producer. Savannah, Ga., as medical anchor and gener- Robert Weirather, director of advanced devel- Appointments at CBS Sports, New York: al assignment reporter. opment, Broadcast Division, Hams Corp., mar- Dan Fouts, quarterback, San Diego Chargers, Rich King, sports director, WBBM(AM) Chica- Quincy, Ill., named director of strategic broadcasts; Gary to expert analyst for NFL go, joins WBBM -TV there as sports reporter. keting, broadcast division. Fencik, defensive back, Chicago Bears, to Inc., commentator for National Football League Appointments at KSBW(TV) Salinas, Calif.: Appointments at C -COR Electronics broadcasts. Steve Doerr, photographer, KNTV(TV) and State College, Pa.: Leroy Stump, regional capacity; account executive, ComSonics Inc., Harri- Lynn Swann, expert analyst, college football, KMST(TV) Monterey, Calif., to same Sali- sonburg. Va., to Northeast regional account ABC Sports, New York, named halftime re- Cecil Houston, photographer, KCBA(TV) Sue Zeisler, executive. He succeeds Fred Kummer, named porter on Monday Night Football. He is nas, Calif., to same capacity; succeeded by Dick Vermeil, pro -football ana- lyst and commentator on NFL Today, CBS Sports, New York. Cynthia Preszler, weathercaster-news anchor. WTOC -TV Savannah, Ga., joins The Weather Broadcasting ci Channel, Atlanta, as on- camera meteorolo- The News Magazine of the Fifth Estate gist. 1705 DeSales St., N.W., Washington, D.C. 20036 -4480

Laura Buxton, news anchor, KCST-TV San Please send (Check appropriate box) Diego, joins KGTV(TV) there as co-host of Inside San Diego. Broadcasting Li Magazine Matt Lauer, host, Live On Cityline, WCAU -Ty 3 years S190 2 years $135 1 year $70 6 mos. S35 Philadelphia, joins WNEV -TV Boston as host. international subscribers add 520 per year) Talk of the Town. Toni Navarre, producer for The Midday News Broadcasting Cablecasting Yearbook 1988 at 12:30, KRIV(TV) Houston, named weather The complete guide to radio, TV, cable and satellite facts and figures-$110 (if anchor. payment with order $95.) Billable orders must be accompanied by company purchase order. Off press March 1988. Please give street address for UPS James Berger, business financial news re- delivery. porter, KXOK(AM) St. Louis, named financial To order by MASTERCARD or VISA credit cards, phore toll free 1- 800 -638 -SUBS news editor. Mike Crispino, sports director and weekday Name Payment enclosed anchor, wv1T(TV) New Britain, Conn., joins WLVI -TV Cambridge, Mass., as sports direc- Company Bill me tor and principal sports anchor. Address Home? Yes No Appointments at News 12 Long Island. Woodbury, N.Y.: Jonathan Greene, produc- City State- Zip er, WGRZ -TV Buffalo, N.Y., to producer for Weekend Evening Edition and Weekend Type of Business Title /Position Night Edition; Julie Kessler, reporter, to pro- Are you in cable TV operations Yes ducer for Weekend Daytime Edition; David Signature Bernstein, associate producer for Night 1;,1, (required) No Lion, to associate producer for Weekend Da y - I '`I I

time Edition; Myra Frey, coordinating pro- I For renewal or address change I ducer and guest coordinator, ABC News. place most recent label here New York, to guest coordinator; Art Daley, production assistant for Morning Edition I J.... and Daytime Edition.

Broadcasting May 30 1988 mid -Atlantic regional account executive. Leonard Feldman, director of affiliate re' Allied Fields search, ABC Inc., New York, joins Televi- sion Bureau of Advertising there as director William Velez, of survey research. Promotion and PR Eastern regional director of business affairs, American Society of Corn - posers, Authors and Publishers, New York, Pat Welsh, program director, KATr-FM Okla- Alan Cohen, senior ac- forms William Velez & Associates, New homa City, joins Pollack Media Group, inter- count executive, York -based music rights and royalty manage- national broadcast advisory firm based in Stone/Hallinan Public ment firm focusing on maximizing royalty Pacific Palisades, Calif., as director. pro-. Relations, New York, income for companies and songwriters in graming. joins Worldvision En- film, television, advertising, Latin music and terprises Inc., New jazz. York, as director of publicity. Deborah Nicholson, VP, Southern California Deaths Cable Television Marketing Council, Los Lynn McReynolds, di- Angeles, named president. She succeeds rector of public af- George Douglas Ill, who resigned to become David Schoenbrun,, fairs, National Cable owner and operator of WLLL(AM)- WGOL(FM) 73, former CBS corre- Television Association Lynchburg, Va. spondent, died May Cohen (NCTA), Washington, 23 of heart attack at named director of public affairs Appointments to board of directors at Elec- and special Beth Israel Hospital in projects. tromagnetic Energy Policy Alliance (EEPA), New York. - Washington: Jay Brandinger, VP, manufac- Schoen Stephanie Lawrence, brun began production coordinator, turing and materials research, David Sarnoff his broad- KESQ -TV Palm Calif., casting career in 1941 Springs, named promo- Research Center, to president; George Wil- tion-creative services manager. at Office of War Infor- kening, AT &T Bell Laboratories, to VP, sci- mation where he David Brown, public relations director, Pub - ence and technology; Donald Walker, Motor- served as editor of lic /Private Ventures, Philadelphia, joins ola Inc., to VP, governmental affairs; James Western European Earle Palmer Brown & Spiro there as senior Carter Jr., Rockwell International, to treasur- Schoenbrun desk and as broadcast- account executive in public relations depart- er; John Osepchuk, Raytheon Co., to secre- er in French, and ment. tary. Spanish German. He eny' tered U.S. Army in 1943 and covered inva- Dale Butler, production- promotion manager, James Peacock, manager of methods re- sion of southern France in 1944 and capture WEAR -TV Pensacola, Fla., joins KATV(TV) Lit- search, Arbitron Ratings Co., New York, of Vienna. Upon his discharge in 1945, tle Rock, Ark., as writer -producer for adver- named Laurel, Md. -based director of re- Schoenbrun set up Overseas News Agency* tising and marketing department. search. bureau in Paris and worked as stringer for CBS News. In 1947 he was hired by Edward R. Murrow as Paris bureau chief. Among his achievements were first interview with. Charles de Gaulle as President of France and first report of John Foster Dulles's fatal ill- ness. In 1961 he became chief Washington correspondent. Schoenbrun returned to Paris one year later as chief European correspon- dent. He left CBS in 1964 and devoted his time to writing and lecturing. He is survived by his wife, Dorothy, and one daughter.

Butler and his alter ego Yogi Bea Charles Dawson Butler (known professional- ly as Daws Butler), 71, voice of numerous. animated characters including Hanna -Bar- bera's Yogi Bear, died May 18 of heart attack at Cedars Sinai Medical Center in Beverly Hills, Calif. In late 1940's Butler worked one Soap stars. ABCs daytime drama Loc ing featured special guests when Thomas Murphy, Emmy Award -winning children's program chairman of the board and CEO of Capital Cities/ABC Inc., and , chairman o Time for Beany on KTLA(TV) Los Angeles. the board and CEO of Berkshire Hathaway Inc., and major CapCities shareholder, appeared He was first voice to be hired by Hanna - on last Friday's episode. Murphy and Buffett, who played a waiter and a bartende Barbera upon formation of studio in 1957. respectively, had no lines and appeared on camera less than one minute. The appearance There, he provided voice of 42 cartoon se- was suggested by Agnes Nixon, creator and head writer of the drama, during a dinner she ries' regular characters including Huckleber- attended with Murphy at the winter Olympics. When asked about the experience, Murphy ry Hound, Snagglepuss, Quick Draw

commented, "Everybody needs a second career. There is nothing Warren and I won't do for McGraw, Baba Looey, Augie Doggie, Wally Capital Cities/ABC and we may start by never appearing again." Above (l -r) are Murphy, Gator, Elroy Jetson, Mr. finks, Lippy the Linda Cook as Egypt Jones Masters, Buffett and Nixon. Lion and Snooper and Blabber. He is sur- vived by his wife, Myrtis, and four sons.

Broadcasting May 30 1988 (Th c -i istater

the fate 1970's and early 1980's. Bochco 20th Century's Bochco: wrote the pilot for the series, one of his first Selling the cerebral projects at MTM, which he joined in 1978 after 12 years with Universal. Earlier this month, Time magazine had this Turnabout starred Sharon Gless as Penny to say about Steven Bochco, co- creator and Alston, a cosmetic executive who believed executive producer of both Hill Street Blues her husband's life was better than hers and and G.A. Law: "No producer of the 1980's idly wished they could trade places. Her has been more influential." It's not surpris- wish is granted by "an impish statue she had ing that CBS wooed Bochco last fall in purchased from a gypsy." The series went on hopes of bringing him on as its new enter- to relate the "comic adventures" as Penny tainment president. After Bochco turned the and her husband struggled to adjust to living offer down. he was quoted as saying he with each other's personalities. MTM shot "couldn't afford the pay cut," a line he 13 episodes. NBC pulled it after seven, in borrowed from an G.A. Law script. March of 1979. He wasn't kidding. Network entertain- Then there was Every Stray Dog and Kid, ment presidents don't usually sign on at a high drama that was shot down as a pilot. minimum of $10 million over six years. But The two examples cited above say some- that's about what ABC will pay Bochco for thing about Steven Bochco -there may be first dibs on the next seven series he pro- better situation comedy writers, and every- duces for prime time. His association with thing he touches does not turn to gold. They 20th Century Fox will continue, where he'll also show that an occasional miss has produce his shows on the Fox lot, and Fox proved no impediment to future success. will distribute the programs in all after- Indeed, between Hill Street Blues and G.A. markets the ABC shows eventually reach. STEVEN RONALD BocHCO- executive producer, Law, there was Bay City Blues, which lasted If the shows he creates for ABC turn out 20th Century Fox, Los Angeles. and co- four weeks on NBC's 1983 -84 schedule. to be as popular as the current L.A. Law on creator and executive producer, L.A. Lau. According to Bochco's friends, one of his NBC, he stands to earn many millions more (NBC), and executive consultant, Hooperomn personality traits is an ability not to take on top of what ABC is paying him, from his (ABC); b. Dec. 16, 1943, New York. BFA, himself, or his success, too seriously. Said theater, Carnegie Institute, Pittsburgh, 1966; one: "He's not self- absorbed. He was the and abroad. writer and producer, Universal Television (with first one I heard say, 'Come on, we aren't Not bad for a boy from New York who writing and/or producing credits tor Name of curing brain cancer here.' A lot of people grew up aspiring to be a musician (his fa- the Game, Cohrmbo, McMillan and Wife, have said it since." ther, Rudolf, was a violinist who played Griff Delvecchio, Richie Brockelman and Bochco's critical success is reflected in with, among others, the NBC Symphony The Invisible Man), 1966 -78; writer and the list of awards he has won, including Orchestra) and, later, a playwright. In fact, producer, MTM Enterprises (with writing and/ eight Emmy's (six for Hill Street and two for he received his degree in theater from the or producing credits for Turnabout, Paris, L.A. Law ), as well as Golden Globe, Hu- Carnegie Institute (now Carnegie Mellon Hill Street Blues and Bay City Blues) 1978- manitas, Writers Guild of America, Pea- University) in 1966. 85; present position since 1985; m. actress body, People's Choice, Image and Edgar It was the summer between his junior and Barbara Bosson, Feb. 14, 1969; children - Allen Poe awards. senior years that he was introduced to the Melissa, 18, Jess, 13. Grant Tinker, for whom Bochco worked world of television production. His then - when Tinker was running MTM, said last father-in -law, Louis Blau, a Los Angeles week that by "process of elimination" attorney, arranged an internship for Bochco "I would say he qualifies for that honor," Time's assessment of Bochco "is a fairly at Universal Television. Bochco had helped said independent television producer, and accurate thing to say." And the Bochco lega- his own cause earlier by winning an MCA Bochco friend and admirer, Stephen J. Can- cy may well extend into the 1990's, said writing fellowship at whil at school. But nell, who worked alongside Bochco as a Tinker. "I sense no tiring in the guy. He's just Blau had a number of friends at Universal, producer at Universal and is himself no as active" now as in his Hill Street days. and as Bochco has recalled, "he made a few small figure in television with credits in- Tinker and others noted Bochco's legendary phone calls and I had a summer job." cluding Barretta, The Rockford Files and A feistiness with the folks at standards and A year later he rejoined Universal as as- Team. practices. "He likes to tilt at windmills and sistant to the head of the story department, a "1 think what he did," says Cannell, "was the establishment," said Tinker. "But I think slot that was essentially waiting for him, by to introduce a cerebral quality into the writ- he's also getting a little mellower now, al- prearrangement with Universal, upon ing that was not the rule of thumb, let's say, though I think he'd be shocked and outraged graduation. His writing and producing cred- prior to Hill Street and G.A. Law. He has to hear me say that." its at Universal included Name of the Game, proved with ratings that the audience profile His "feisty" personal style, some say, has Columbo and McMillan and Wife. has changed and that these kinds of shows, been misread as abrasiveness by those who From the beginning Bochco was princi- if done well, can become very successful don't know him, and may have contributed pally a writer, as he remains today, although and big money makers." Notes Cannell of to his dismissal from MTM in 1985. MTM he has evolved into producer as well. television, "It's an advertiser -driven medi- said astronomical Hill Street budgets were Bochco once told BROADCASTING, "I'm a um. If the networks believe they can make the cause. Bochco has said the dispute was writer -producer. I've become over the years money turning cars over they will do it." over "personal reasons," and not business. a good producer, but originally I was just a Not all Bochco's efforts have been as Regardless, three years later, Bochco, with writer with a fancy title." "cerebral" as Hill Street. Turnabout, for Fox as his production vehicle, continues to Those who know him and his work share example, was one of his early attempts for create successful television (ABC's Hooper - with Time the assessment that he is the most NBC, and a high- concept comedy that pro- man, the latest example, has just been influential television producer shaping vided little aid or comfort to the network picked up for year two) and to tilt at wind- prime time in this decade. during NBC's lengthy stay in third place in mills all the way to the bank.

Broadcasting May 30 1988 /11nmErrhisA

Action on home satellite bill (H.R. 1885) in House is picking up steam. Last week House Telecommunications Subcommittee TVX Chairman Ed Markey (D-Mass.) announced June 15 hearing on stations probably to be sold legislation followed by markup on bill June 29. Measure, offered Last Thursday TVX Broadcast by subcommittee's Group filed its proposed re- Billy Tauzin (D -La.), has strong backing from capitalization plan which may force the company's his Democratic colleagues on subcommittee, who have only major been creditor, New York -based investment bank, Salomon Broth- asking for action on measure. In Senate, similiar measure (S. ers, to continue to fund TVX by way of loans, 889) is pending and bill's author, Al Gore (D- additional Tenn.), tried last capital, week but failed to get time agreement from Senate leadership and purchases.redemption of debt. The plan also for makes likely vote on floor when lawmakers return June 6. Gore most likely will the sale of much of the Virginia Beach, Va.- resort to offering S. 889 as rider to other legislation. Consider- based group owner. ation of backyard dish bill in House has pushed back date for Part of the new financing includes a $135 -million offering of subcommittee's third cable oversight hearing, from June to preferred stock rights which Salomon Brothers is committed sometime in July. Subcommittee also plans to hold hearing on to purchasing to the extent the offer is not bought by existing high -definition television on June 23. shareholders. The right _preferred stock, which is not likely to pay dividends, costs $5.75 per share; TVX stock currently CBS is in process of reviewing corporate staffing in finance and trades at $3 per share. legal departments. Coopers & Lybrand is said to be evaluating Salomon will once again try to replace most of its existing whether work done by finance_accounting staff at CBS Enter- credit "facility" to TVX by taking debt issues to market. The tainment in Los Angeles and at company's owned stations New York -based investment bank is committed to purchase should be taken over by corporate staff in New York. Second any debt securities not sold to outside institutions. consulting firm, Hildebrand & Co., is reviewing staff of legal The two new debt issues will be backed by the company's department. Total number of positions under review is said to stations. Repayment on one of the two issues, tentatively to number roughly 350. Alice Henderson, vice president, commu- be backed by eight TVX stations, is due in two years and if nications and information, CBS/Broadcast Group, said that eval- proceeds from the operations and or sale of those stations is uation is being undertaken because "we have obviously down - insufficient to redeem the debt, outside debtholders could sized in recent years." o "put" their notes to Salomon who would be obligated to pay out of its pocket. Lawyers for Tempo Television and NBC were expected to work Success of the recapitalization plan, which was approved throughout weekend on deal for broadcast network to purchase by the company's other board members upon the of cable programing operation. Tomorrow (May advice 31) had been dead- First Boston Corp., depends on line for deal to be struck when initial announcement SEC and shareholder approv- was made al. earlier this month at National Cable Television Association convention. o time periods to air spots. Danforth said bill would be similar, but Senate Commerce Committee Chairman Ernest Hollings (D- on grander scale, to government's anti -smoking campaign of S.C.) and ranking Republican John Danforth (R -Mo.) introduced 1970's. Hollings congratulated broadcasters on their efforts to legislation last week that would allocate $75 million per year for combat drug abuse through PSA's. National Association of next three years to produce and air anti-drug advertising cam- Broadcasters President Eddie Fritts said that while attack on paign. Campaign will be administered by National Telecom- drugs was laudable and broadcasters had contributed over $1 munications and Information Administration and run by five - billion to cause already, "this specific proposal for mandated member board. Act would require broadcasters to charge no more government access to broadcasting facilities was clearly uncon- than their lowest unit rate and provide reasonable access to all stitutional."

FCC was left out of appropriations bill approved last week by House 'Golden Girls' ready to go Appropriations Committee. Omission stemmed from fact authori- zation bill including funds for agency -$109 million -has Off- network syndication rights for NBC's Golden Girls were to passed House, but not Senate, so has not yet been enacted into be awarded late last Friday, May 27, or soon thereafter to law. Report said committee has reserved amount appropriated stations in New York, Chicago, Philadelphia and San Francis- for agency in 1988 -$99.6 million -to be included in future co. appropriations bill once authorization becomes law. Bill also According to industry sources, syndicator Buena Vista includes funds for U.S. Information Agency-$883,437,000, some million Television set the minimum bidding in New York at $150,000 $3 more than budget request and $63.4 million more than per episode, the third highest half-hour price in the market appropriations provided for in current fiscal year. Those additional funds for after The Cosby Show's roughly per- episode and represent money program to modern- $350,000 ize radio transmission facilities. Worldnet, USIA's international $225,000 fee for Who s the Boss. Minimums of $90,000 per television service, would get $31 million under bill, $10 episode were set in Philadelphia about Chicago, and San Francisco, million less than administration sought, even $5 million less than sources said. appropriated for service in current fiscal year. Bill also includes At press time late Friday, Buena Vista was reviewing bids $11,175,000 for Radio Marti-officially, Radio Broadcasting to made Thursday, May 26, in the four markets. Reportedly Cuba. This is same as request, but $1,584,000 less, than amount among the players were CBS -owned stations in New York, appropriated for current fiscal year. Chicago and Philadelphia and also believed interested in the properties, but not confirmed as bidders, were Group W Western Union and Hughes Communications have completed de- stations in Philadelphia and San Francisco. tails on sale of Westar series satellites. Western Union expects to Buena Vista, 130 Golden selling guaranteed episodes of file application at FCC for transfer of Westars lII, IV and V (all in- Girls for straight cash, intentionally left the second largest orbit) and Westar VI (on- ground) licenses "within days," accord- market, Los Angeles, out of initial bidding because of compli- ing to Western Union's Fred Knipp. Hughes will file same cations from Disney's pending purchase of Los Angeles Tuesday, May 31, and follow 10 days later with applications for independent xx -TV. Some observers argued, however, that renewal for Westars IV and V, said Hughes video services VP, holding back on sales in the highly competitive Los Ange les Jerry Farrell. Neither firm would reveal sale figures. Hughes will syndication market may depress the property's overall value. try to re -sign Westar customers, including PBS, CNN and Con - tel-ASC, who "will have to be looking around for new capacity by he end of this year," said Farrell. But offering Hughes's current Cablevision, for instance, plans to charge $34.95 for PPV, and able customers future capacity on Westar VI and other replace- $40 at closed circuit venues to which it will sublicense rights to nents is also consideration. VI -to be launched as early as mid - fight. Promoter targeted cable areas of highest addressable 990 -will replace Westar HI, currently seeing limited use since homes and went straight to operators, rather than through t began to drift out of its geostationary orbit. Hughes Galaxy (I, II national PPV service. SCI said national PPV distribution isn't and III) and Westar systems, including VI, will give Hughes six feasible until 20- million -home base is established. :4- transponder C -band birds and one 12- transponder C -band o »rd, all of them Hughes -built. More than 2,000 members of Writers Guild of America voted last independent with and motion eonard Kahn, president of Kahn Communications Inc., West - Thursday on contracts television .ury, N.Y., has filed suit against General Motors for infringement picture producers. At press time, 73 contracts had been ap- of f patents held by Kahn involving his single sideband AM stereo proved. Guild spokesman said that although exact number ystem. According to Kahn, complaint is for GM's installation of writers expected to go back to work because of contracts is number should be in the hun- : -Quam AM radio receivers in their cars that contain circuitry unavailable at this time, "the laimed by Kahn. It was first reported that Kahn planned to file dreds." Independent contracts, said Herb Steinberg, spokesman uit against Motorola Inc., developer of C -Quam system, in for Alliance of Motion Picture and Television Producers, "have will ;deral court on May 31 (BROADCASTING, April 25) after he no impact on the issues of the strike itself, and not affect the nnounced his intention to defend patent at National Associ- ongoing negotiations between the guild and the alliance...We're tion of Broadcasters Convention. However, Kahn later told surprised that the guild would ratify these contracts, allowing IROADCASTING that he had actually filed against automobile such a small percentage of the writers to go back to work; less ompany. Warren Finken, director of patent section in GM's than 0.7%." Production companies that have signed indepen- ;gal department, confirmed that suit had been filed May 4. dent contracts include Carsey- Werner, which produces The either Finken nor Kahn had further comment on case. Kahn's Cosby Show, Alien Productions, producers of ALF, and Carson .ction follows January FCC meeting during which it reaffirmed Productions, which produces The Tonight Show. s decision not to set stereo standard. Part of reason for action riven by two of commissioners -Chairman Dennis Patrick and o C -Quam had :ommissioner James Quello -was their belief that Tele- Communications Inc. plans to co- sponsor main banquet at 100% of all ¡ready become de facto standard since at that time conference of nation's black mayors in Philadelphia on June 18 in that format. 1M stereo receivers were made It is second year conference has seen TCI participation, which is designed to insure "lines of communication are good" with major louse passed lottery advertising bill (H. R. 3146) by voice vote last cities, company said. TCI operates systems in Chicago and reek, which would clarify current laws concerning broadcasts Washington, both of which have black mayors, as well as in f lotteries. Presently, broadcasters can only air ads for state -run several other urban areas, including Dallas, Pittsburgh and rtteries. Bill was amended to insure that advertising of gam - Seattle. Mayors, said TCI, get better view of how cable business ling by casinos would be prohibited. National Association of works through discussions with top TCI executives and system lroadcasters President Eddie Fritts says bill will enable broad - managers asters to air ads for church raffles and bingo or for groups like rmerican Legion holding lotteries. NAB will continue to press x measure's passage in Senate and is in process of finding Sanders resigns from Ampex ìember to introduce Senate version of bill Mark L. Sanders, vice president and general manager of Ampex Corp.'s recording systems division, Redwood City, an agreement with Lorimar Telepictures Corp. has announced Calif., resigned last week due to what he said was a "strong program- Shanghai Television Network to provide all non -Chinese disagreement" with the management style ofAmpex's parent to Shanghai network. Under five -year ing on exclusive basis company, The Sherbome Group Inc., a New York investment deal, will choose programing offered by Lorimar, and in Chinese firm. Max Mitchell, Ampex president and chief executive able to sell commercial time in those shows turn, Lorimar will be head of recording systems. An to American and European companies. Network has between 60 officer, is serving as acting that Mitchell "asked for and re- million and 80 million viewers and has already chosen several Ampex press release said Lorimar products to broadcast. On Oct. 21, 1987, The Two Mrs. ceived" Sanders's resignation. However, Sanders told BROAD - Grenvilles, Lorimar mini -series, became first non -Chinese pro- CASTING that he had informed Ampex two months before that gram to air over Shanghai network. he intended to leave. "Actually, I resigned before (the Nation- o al Association of Broadcasters convention/, and I was asked to stay through the NAB show," he said. An Ampex spokes- Mel Karmazin, executive vice president of Infinity Broadcasting, man, Dave Detmers, confirmed Sanders's statement. largest radio -only station group in country, was elevated to 1969, that his differ- president and chief executive officer last week. Karmazin has Sanders, who joined Ampex in said which took been with firm since 1981. Gerald Carrus, Infinity co- founder ences were not with Mitchell, but with Sherborne, who held title of president, becomes co-chairman of company control of the company in April 1986. Sanders referred to a alongside co- founder and current chairman, Michael Weiner. speech he delivered at the 1986 Society of Motion Picture and Television Engineers Conference in which he said that com- panies should willing to take the risks involved with new between Mike Tyson and be Promoters of heavyweight boxing match technologies and that "the biggest challenge is each of us as on June 27 have lined up fourtofive million pay -per- Michael Spinks decision-makers...The more layers of management, the less view homes for cablecast. Sports of the Century Inc. has contract- will at the top" (BROADCASTING, Nov. ed with several MSG's to handle PPV and closed circuit distribu- likely new ideas survive 3, 1986). That approach "is totally discordant to the new tion of fight in different areas. United Cable has rights in states including , Colorado, Idaho, Louisiana, Montana, New management of Ampex," Sanders said last week. Mexico, Oklahoma, Texas and Wyoming. Cablevision Systems With Sanders's departure, all of the Ampex executives with has Staten Island, Queens and Brooklyn, in New York, and technical backgrounds that were officers at the time of the Nassau and Suffolk counties on Long Island. Warner Cable is Sherbome purchase have departed. The most recent depar- handling fight in Ohio and Wisconsin, Telecable in Kentucky, ture was Charles A. Steinberg, who resigned as Ampex Cox Cable in Norfolk and Hampton Roads, both Virginia, and chairman emeritus last March to become executive vice Prime Cable in Las Vegas. Various operators have rights to fight president, Sony Corp. of America. in upstate New York. In most cases split is 50 -50, promoter said. C O M M I T T E D TO T H E F I R S T A M E N D M E N T & T H E F I F T H E S T A T E

Obstructionist dubbed its "home box office" in Bartlesville. For one thing. the Home Box Office currently available to Bartlesville subscribers Bradley Holmes. chief of the policy and rules division of the boasts 5,000 -plus takers. with Cinemax and Disney each besting FCC's Mass Media Bureau, and Susan Wing. a respected mem- by several multiples the 163 brave souls of 1957 who saw a ber of the Washington law firm of Hogan & Hartson, have been future in pay TV. The price hasn't changed much, however. HBO waiting since last year to be considered for Senate confirmation today costs $9.85 1988 dollars, up 35¢ from the 1957 price tag. of their appointments to be members of the FCC. The delay was The flowering of cable programing and the thorns that accom- at last explained last week by the man who glued shut their pany that success are evident in this issue's look at the competi- calendars. Senator Ernest Hollings (D- S.C.), chairman of the tion among cable services for access to the coaxial programing Senate Commerce Committee. Hollings doesn't like Holmes and pipeline. Wing. So there. There are now so many pay, basic and broadcast channels -all Never mind that an FCC that is designed by law to function pay services in the sense that it costs to get them into the home with five members is making do with three. If Hollings has his via cable -that cable systems are having to search for ways to way, as will probably be granted to the chairman of the jurisdic- make room, including sharing channels, upgrading systems to tional committee, an important agency of government will con- increase channel capacity and making the hard choices of bump- tinue to make do at three -fifths of its legislated strength, until a ing some to make room for others. There are signs of ingenuity new President is elected and submits two nominations more to and accommodation in those decisions that belie the image of Hollings's liking. Take that, Ronald Reagan, not to mention cable operators as uniformly running roughshod over access Dennis Patrick, the FCC chairman who dared to depart from the channels or arbitrarily dropping signals. A cable system in South Carolina senator's unreconstructed philosophy of broad- Memphis has been able to add Arts & Entertainment and cast regulation. Discov- ery on evenings and weekends by sharing channels with those So much for two nominees chosen for their demonstrated occupied by the public school system and the public library competence. which they have been refused the chance to exhibit during the school day. Another system will poll its subscribers on in any Senate hearing. Now to other things. their favorite channels when deciding which to drop in favor of a Hollings also let it be known last week that he still wants new service. Still others are spending the dollars necessary to legislation he has previously been denied, including the imposi- increase channel capacity to make room for everyone. tion of a tax on sales of broadcast stations, to fund noncommer- You've come a long way, baby. cial broadcasting: the establishment by law of preferences for minorities in license grants; a prohibition against the sales of FCC chose the reasonable and proper course last week in stations by owners who have held them less than three years, a addressing some congressional concerns the law requiring cable systems to carry local broadcast signals.The about "reemergence of payola." (BROADCASTING, May 23). The commission voted last would be welcomed by commercial broadcasters who fear to issue a warning to broadcasters about the consequences of taking money exclusion from cable as a consequence of the appellate court's under the turntable, so to speak. It did not choose, however, to take up its time and rejection of FCC must -carry rules as unconstitutional, but that other's money with a full investigation. FCC Chairman Dennis Patrick. in reaction would be incidental to Hollings's main aim-to assure explaining that decision, pointed out that the cable carriage of noncommercial stations. most recent FCC investigation -conducted in 1976 -turned up only a single of- And when may we expect to see the details of the Hollings fending station. The commission felt that an investigation now grand plan to revive the worst of broadcast regulation? Look to would be premature, as well as redundant, considering the the Commerce chairman. wearing another hat as chairman of an current efforts of the Justice Department -there are Appropriations currently Committee subcommittee, as he smuggles his grand jury investigations in six cities. favorite reregulatory provisions into the FCC's budget bill. He If broadcasters need a refresher course on what action can be has had practice. as party to the smuggling into larger budget prompted by the appearance or reality that broadcasters are not bills of such other ambitions as a restoration of the fairness keeping their own house in order, they can turn to the pages of doctrine (vetoed by the President) and a prohibition against BROADCASTING circa 1959, when a payola scandal prompted waiver of the FCC crossownership rules to permit acquisitions of investigations by the FCC. Federal Trade Commission. Congress co- located newspapers and televison stations (ruled unconstitu- and others. The result was proscriptions in the Communications tional by the appellate court). Act against anyone offering or accepting payment for airing If at first you don't succeed... programing without the knowledge of the station management or ownership. Those should suffice to serve notice that anyone The price of success playing for unreported pay is playing with fire.

In September 1957. some residents of Bartlesville, Okla., paid a flat fee of $9.50 a month to watch movies such as "Pajama Game' with Doris Day and "The Prince and the Showgirl" with Marilyn Monroe delivered to their small screens via coaxial cable. Toll TV, as it was dubbed, was born. But it was something of an unwanted child. A survey of Bartlesville residents found that 1,930 opposed pay television, while only 163 favored it. In a poll conducted by two California television stations on their viewer's receptiveness to pay TV, the results were even more definitive: 5,002 opposed, 4 favored. Sa A lot has changed in the 30-plus years since Video Indepen- Drawn tar BIMAI ;STING h, Jack Schmid! dent Theatres introduced what BROADCASTING at the time "He's getting ready for the fall season."

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