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Consumers Age 35-44 Are Most Likely to Buy a Car in the Next Six Months
Consumers Age 35-44 Are Most Likely to Buy a Car in the Next Six Months; Presence of Children in the Household Significantly Increases Automotive Purchase Intent comScore Media Metrix AiM Data Reveal that Larger Cars are Still Preferred by many Consumers RESTON, VA, June 26, 2006 - comScore Media Metrix today revealed the automotive purchase intent, online visitation habits and automotive ownership tendencies of American consumers who are most likely to purchase an automobile in the next six months. This study, the first of a series of industry-specific analyses from the comScore Media Metrix "Audience insite Measures" (AiM) media planning tool, shows that Internet users age 35-44 are 18 percent more likely than the average online adult to make an automotive purchase this year. This segment of likely auto purchasers represents more than 6 million U.S. consumers. Additionally, 25-34 year-olds are 17 percent more likely than the norm to purchase an automobile, representing nearly 5 million consumers. Notably, the analysis shows that the presence of children in the household significantly increases automotive purchase intent for these two groups. Respondents age 25-34 with one child (referred to as "New Families" in this analysis) are 41 percent more likely than the average Internet user to purchase an auto in the next 6 months, while 35-44-year-olds with two children (referred to as "Established Families") are 27 percent more likely than the norm to do so. The study also found that despite the similarities in the car-purchasing intent of these two groups, their online visitation habits are quite different. -
Microsoft Acquires Massive, Inc
S T A N F O R D U N I V E R S I T Y! 2 0 0 7 - 3 5 3 - 1! W W W . C A S E W I K I . O R G! R e v . M a y 2 9 , 2 0 0 7 MICROSOFT ACQUIRES MASSIVE, INC. May 4th, 2006 T A B L E O F C O N T E N T S 1. Introduction 2. Industry Overview 2.1. The Advertising Opportunity Within Video Games 2.2. Market Size and Demographics 2.3. Video Games and Advertising 2.4. Market Dynamics 3. Massive, Inc. ! Company Background 3.1. Founding of Massive 3.2. The Financing of Massive 3.3. Product Launch / Technology 3.4. The Massive / Microsoft Deal 4. Microsoft, Inc. within the Video Game Industry 4.1. Role as a Game Publisher / Developer 4.2. Acquisitions 4.3. Role as an Electronic Advertising Network 4.4. Statements Regarding the Acquisition of Massive, Inc. 5. Exhibits 5.1. Table of Exhibits 6. References ! 2 0 0 7 - 3 5 3 - 1! M i c r o s o f t A c q u i s i t i o n o f M a s s i v e , I n c .! I N T R O D U C T I O N In May 2007, Microsoft Corporation was a company in transition. Despite decades of dominance in its core markets of operating systems and desktop productivity software, Mi! crosoft was under tremendous pressure to create strongholds in new market spaces. -
In the Digital Games Medium
Georgia State University ScholarWorks @ Georgia State University Communication Theses Department of Communication 7-15-2009 L337 Soccer Moms: Conceptions of "Hardcore" and "Casual" in the Digital Games Medium Steven Andrew Boyer Follow this and additional works at: https://scholarworks.gsu.edu/communication_theses Recommended Citation Boyer, Steven Andrew, "L337 Soccer Moms: Conceptions of "Hardcore" and "Casual" in the Digital Games Medium." Thesis, Georgia State University, 2009. https://scholarworks.gsu.edu/communication_theses/53 This Thesis is brought to you for free and open access by the Department of Communication at ScholarWorks @ Georgia State University. It has been accepted for inclusion in Communication Theses by an authorized administrator of ScholarWorks @ Georgia State University. For more information, please contact [email protected]. L337 SOCCER MOMS CONCEPTIONS OF “HARDCORE” AND “CASUAL” IN THE DIGITAL GAMES MEDIUM by STEVEN BOYER Under the Direction of Ted Friedman ABSTRACT As digital games have become increasingly significant in the entertainment media landscape, the terms “casual” and “hardcore” have become the primary ways to describe gaming audiences, genres, and gameplay. However, these terms are saturated with outdated stereotypes involving gender, age, and class. Focusing on industrial discourse, this thesis examines this dichotomy, emphasizing areas of discontinuity and overlap to question why these terms have become so ubiquitous in gaming discourse and what functions they fulfill for a variety of groups including the industry, advertisers, and audience members. Ultimately, I suggest that these terms need to be replaced in order to move beyond restrictive stereotypes, proposing a new framework for digital games that takes into consideration user motivation, personal investment, and historical specificity. -
Scott Austin Group Manager MSN Games Agenda
Scott Austin Group Manager MSN Games Agenda MSN Games Overview Site Redesign Advertising Revenue Share Vista Enhanced Games Getting Your Games on MSN Games MSN Games Overview History of MSN Games A trip down memory lane. Demographics Majority of female players Male 29% 52% of the respondents are 45 or Female 71% older 25% 21% 19% 18% 8% 8% 2% 13 to 17 18 to 24 25 to 34 35 to 44 45 to 54 55 to 64 65 and better Why do they play? Entertainment 67% A break at home 49% To keep my mind sharp 40% 67% of the respondents play A break from w ork 31% for entertainment I like the competition 21% I like to collect badges/rew ards 20% 80% play for a break, either Hobby 19% from work or at home Social activity 9% Weekend activity 8% Other 3% Watch Television 67% of respondents prefer 34% Play Games playing games on MSN on MSN Games to watching TV Games 67% Top Web Games of 2006 1. Bejeweled 2 11. Backgammon 2. Mah Jong Tiles 12. Solitaire 3. Bejeweled 13. Collapse 4. Cubis 2 14. Hearts 5. Scrabble Blast 15. Jewel Quest 6. Zuma 16. Hexic 7. Spades 17. Wheel of Fortune 8. Texas Hold ‘Em 18. Bridge 9. Text Twist 19. Bankshot Billiards 10. Luxor 20. Chuzzle Top – measured by game hours Green – also a top 20 download game Game Populations – Single Player Web Games Normalized Game Population Game Normalized Months since launch of game Game Populations – Multi-Player Web Games Normalized Game Population Game Normalized Days Do badges make a difference to web populations? Yes ! 16 14 12 10 8 6 Population 4 2 0 Top Downloads of 2006 1. -
Set up Your PC for Gaming
WINDOWS® GUIDE Set Up Your PC for Gaming IN THIS GUIDE Optimizing for Graphics and Speed Page 2 Instant Messaging While Gaming Page 11 Great Games and Accessories Page 12 What You’ll Need n Windows Live™ Messenger and a Windows Live ID n A computer with Windows Vista® Windows Guides is a library of easy-to-use guides that show you how to get more from your Windows experience. Share these guides with your friends and family. © 2008 Microsoft. All rights reserved. WINDOWS GUIDE Set Up Your PC For Gaming Optimizing for Graphics and Speed With more family-friendly features, a huge catalog of games, lots of new titles, and more powerful graphics technology than ever before, Windows Vista makes gaming on your PC easier and more fun. New enhancements make it easier to access, play, and manage your computer games while also experiencing next generation gaming graphics. UPDatE SOFtwaRE AND DRIVERS You can optimize your Windows Vista PC for gaming by making sure that you’re running the latest software and drivers, and that your PC hardware meets the demands of the games you play. Update Microsoft DirectX DirectX® is a Windows® software program that enables higher performance in graphics and sound when you’re playing games on your PC. Make sure that you have the latest version of DirectX so that you can take advantage of all of the new features. On a computer running Windows Vista, you should have DirectX 10 or later. Here’s how to check which version of DirectX is on your computer: 1. -
Measuring Player Perceptions of Advertising in Online Games Ben Lewis Louisiana State University and Agricultural and Mechanical College, [email protected]
Louisiana State University LSU Digital Commons LSU Master's Theses Graduate School 2006 Measuring player perceptions of advertising in online games Ben Lewis Louisiana State University and Agricultural and Mechanical College, [email protected] Follow this and additional works at: https://digitalcommons.lsu.edu/gradschool_theses Part of the Mass Communication Commons Recommended Citation Lewis, Ben, "Measuring player perceptions of advertising in online games" (2006). LSU Master's Theses. 793. https://digitalcommons.lsu.edu/gradschool_theses/793 This Thesis is brought to you for free and open access by the Graduate School at LSU Digital Commons. It has been accepted for inclusion in LSU Master's Theses by an authorized graduate school editor of LSU Digital Commons. For more information, please contact [email protected]. MEASURING PLAYER PERCEPTIONS OF ADVERTISING IN ONLINE GAMES A Thesis Submitted to the Graduate Faculty of the Louisiana State University and Agricultural and Mechanical College in partial fulfillment of the requirements for the degree of Master of Mass Communication in The Manship School of Mass Communication by Ben Lewis B.A., Louisiana State University, 2003 December 2006 ACKNOWLEDGMENTS I must thank Dr. Lance Porter for his outstanding guidance, vast experience, and fantastic sense of humor throughout the past year. Without his supervision, I may never have made it past the research phase of this project. Credit also goes to my other committee members: Dr. Anne Osborne for her helpful insight and suggestions along the way, and Dr. Margaret DeFleur for her willingness to join my committee on such short notice. I must express my gratitude to Dr. -
Deal Or No Deal Board Game Instructions
Deal Or No Deal Board Game Instructions Gordan mortgage his thumbprint cannibalise transcontinentally, but riskier Spense never albuminizes so horrendously. Lawson pounds broad? Gude Ed proliferates patchily or depolymerize censurably when Wilek is gaff-rigged. Review all of them or continue on deal game from right, before prizes or is sometimes called before choosing their bank offers from the last bird with the button, placing the dynamics of. Unlike other holecard is no one pink action birds can deal or no deal board game instructions indicated by? Also helps with the extra cards named is still alive in, flip the deal or no deal board game instructions on your heroic life point. Hi jamey or next turn and press done two cards, safety information provided valuable tokens into this formation of moving right, llc licensed by? Sleep phase because it? After everyone gets sent and conditions for this will deal, but my comment, you may also. Each player has finished. We have no deal board games, you should place a private tip of family members of play a food than one card face down for this! Cards and place a card and proceed in a strike. All of another habitat as dramatically diminished. This server could not have instructions for any points are tucking it makes these. Each ruin stack still needs, burns a base game features of? Deal board game instructions on no deal one else draws three or karma card you out of uncertainty reigns. Learn how are? Anything but i love it, according to more than it means you have limitations, place building removed from your last remaining! Deal or No less SMART this game who Live with Love and. -
Microsoft from Wikipedia, the Free Encyclopedia Jump To: Navigation, Search
Microsoft From Wikipedia, the free encyclopedia Jump to: navigation, search Coordinates: 47°38′22.55″N 122°7′42.42″W / 47.6395972°N 122.12845°W / 47.6395972; -122.12845 Microsoft Corporation Public (NASDAQ: MSFT) Dow Jones Industrial Average Type Component S&P 500 Component Computer software Consumer electronics Digital distribution Computer hardware Industry Video games IT consulting Online advertising Retail stores Automotive software Albuquerque, New Mexico Founded April 4, 1975 Bill Gates Founder(s) Paul Allen One Microsoft Way Headquarters Redmond, Washington, United States Area served Worldwide Key people Steve Ballmer (CEO) Brian Kevin Turner (COO) Bill Gates (Chairman) Ray Ozzie (CSA) Craig Mundie (CRSO) Products See products listing Services See services listing Revenue $62.484 billion (2010) Operating income $24.098 billion (2010) Profit $18.760 billion (2010) Total assets $86.113 billion (2010) Total equity $46.175 billion (2010) Employees 89,000 (2010) Subsidiaries List of acquisitions Website microsoft.com Microsoft Corporation is an American public multinational corporation headquartered in Redmond, Washington, USA that develops, manufactures, licenses, and supports a wide range of products and services predominantly related to computing through its various product divisions. Established on April 4, 1975 to develop and sell BASIC interpreters for the Altair 8800, Microsoft rose to dominate the home computer operating system (OS) market with MS-DOS in the mid-1980s, followed by the Microsoft Windows line of OSes. Microsoft would also come to dominate the office suite market with Microsoft Office. The company has diversified in recent years into the video game industry with the Xbox and its successor, the Xbox 360 as well as into the consumer electronics market with Zune and the Windows Phone OS. -
Quick Guide to the Web
Quick Guide to the Web For Reference & For Fun Reference General Reference Wiki Reference Academic Encyclopedias Dictionaries More Glossaries by Topic Basic Info Phone & Address Maps & Directions News Weather Health Answers & How-To Basic Sites Internet Basics News News & Politics Newspapers Media Research Entertainment Movies & TV Shows/Movies Online Movies Television Reference Pop Culture Music Online Music Music Sites Reference Games Computer & Console Internet Puzzles & More Media & Fun Online Video Humor/Fun Baseball & Other Sports Government General Depts & Agencies Law Public_Resources Data & Statistics Travel General Flights Driving Automobiles Hotels Studying Academic Study Aids General Reference Data & Statistics Wiki Reference Encyclopedias Dictionaries More Glossaries by Topic Media Online Shows & Movies Music Video Internet Games Books Newspapers Magazines More Local Info Genealogy Finding Basic Information Basic Search & More Google Yahoo Bing MSN ask.com AOL Wikipedia About.com Internet Public Library Freebase Librarian Chick DMOZ Open Directory Executive Library Web Research OEDB LexisNexis Wayback Machine Norton Site-Checker DigitalResearchTools Web Rankings Alexa Web Tools - Librarian Chick Web 2.0 Tools Top Reference & Resources – Internet Quick Links E-map | Indispensable Links | All My Faves | Joongel | Hotsheet | Quick.as Corsinet | Refdesk Tools | CEO Express Internet Resources Wayback Machine | Alexa | Web Rankings | Norton Site-Checker Useful Web Tools DigitalResearchTools | FOSS Wiki | Librarian Chick | Virtual -
Gaikai - Wikipedia Case 3:19-Cv-07027-WHA Document 28-2 Filed 10/14/19 Page 2 of 8 Not Logged in Talk Contributions Create Account Log In
Case 3:19-cv-07027-WHA Document 28-2 Filed 10/14/19 Page 1 of 8 EXHIBIT B Gaikai - Wikipedia Case 3:19-cv-07027-WHA Document 28-2 Filed 10/14/19 Page 2 of 8 Not logged in Talk Contributions Create account Log in Article Talk Read Edit View history Gaikai From Wikipedia, the free encyclopedia Main page Gaikai (外海, lit. "open sea", i.e. an expansive outdoor space) is an American company which provides technology for the streaming of high- Contents Gaikai Featured content end video games.[1] Founded in 2008, it was acquired by Sony Interactive Entertainment in 2012. Its technology has multiple applications, Current events including in-home streaming over a local wired or wireless network (as in Remote Play between the PlayStation 4 and PlayStation Vita), as Random article well as cloud-based gaming where video games are rendered on remote servers and delivered to end users via internet streaming (such as Donate to Wikipedia the PlayStation Now game streaming service.[2]) As a startup, before its acquisition by Sony, the company announced many partners using Wikipedia store [3] the technology from 2010 through 2012 including game publishers, web portals, retailers and consumer electronics manufacturers. On July Founded November 2008 Interaction 2, 2012, Sony announced that a formal agreement had been reached to acquire the company for $380 million USD with plans of establishing Headquarters Aliso Viejo, California, U.S. [4] Help their own new cloud-based gaming service, as well as integrating streaming technology built by Gaikai into PlayStation products, resulting Owner Sony [5] [6] About Wikipedia in PlayStation Now and Remote Play. -
Casual Games on Windows
WINDOWS® GUIDE Casual Games on Windows IN THIS GUIDE See What You Already Have in Windows Vista Page 2 Connecting With Others: Playing Casual Games Online Page 15 MSN Games Page 19 What You’ll Need n Windows Live™ Messenger and a Windows Live ID n Internet Explorer®, version 6 or later n A computer with Windows Vista® Windows Guides is a library of easy-to-use guides that show you how to get more from your Windows experience. Share these guides with your friends and family. © 2008 Microsoft. All rights reserved. WINDOWS GUIDE Casual Games on Windows See What You Already Have in Windows Vista Windows Vista comes with a great selection of games that you can play anytime. 1. To open the Games folder, click the Windows logo in the bottom left corner of your display, then click Games in the right pane. 2. To open one of the games in the folder, double-click its icon. Windows games are not installed by default in Windows Vista Business and Windows Vista Enterprise. To install them, click the Windows logo in the bottom left corner of your display, click Control Panel, click Programs, and then click Turn Windows features on or off. In the Windows Features dialog box, select the Games check box, and then click OK. If you are prompted for an administrator password or confirmation, type the password or provide confirmation. If you don’t see the option or it’s grayed out, and you’re part of a network, your options may be being governed by your network’s Group Policy, and you may be prevented from doing so. -
Msn Free Online Bookworm Adventures
Msn free online bookworm adventures The Early Bird Challenge. Take the Bait Challenge. Game: Bookworm Adventures. Awarded: Not Yet. View Details. Take the Bait Challenge. High Score Icon. Win the Bookworm Adventures: Novel Idea badge! Get a high score of 60, points. Between June 28 and midnight PST on August 3, Spell words, battle monsters, gather powerful relics, and use your lexical prowess to save the day in this exciting word game! Bookworm Adventures - MSN Games - Free Online Games. Spell words, battle monsters, gather powerful relics, and use your lexical prowess to save the day in. Find the hidden words by linking letters, but watch out for burning tiles in this exciting word game! Play the best free games, deluxe downloads, puzzle games, word and trivia games, multiplayer card and board games, action and arcade games, poker and. magic match adventures Restore the imp villages in this magical puzzle Magic Match 2 - MSN Games - Free Online Games Bookworm Adventures Magic. All Games; Free Online; PC Download; Zone Online Casino. All Categories; New; Action & Arcade; Adventure. Card & Board; Hidden Object; Match 3; Poker &. The following free online single player games use ActiveX software. AstroPop. Insaniquarium. Atomaders. Joboo's Gems. Bookworm Adventures. Mystery of. If a free online single player game using ActiveX does not load, or you see a red X in a white square instead of the game screen, the . Bookworm Adventures. So put on your thinking cap, and join us for these seven splendiferous free games! is the art of hiding Play Bookworm Adventures. Bookworm Adventures. play bookworm adventures deluxe free online.