PERSONAL BRANDING by Leza Klenk

100,000+ followers

How are our modules delivered?

Learn at your time, supported with personal one-to-one coaching at your preferred time. This module is meant to be delivered in a seamless and most convenient manner. This is 100% online.

For every module

We'll grant you access to the content, course notes, assignments, presentations and a video tutorial. Watch, learn and do the assignment at your convenient time. Submit the assignments once completed to Leza, and schedule a coaching call to go through your answers. A coaching call is around 45 minutes long, via Zoom audio call which will be recorded for your perusal in future.

Once a module is completed, you'll gain excess to the next module until completion.

Online Personal Branding

Linkedin is one of the best platforms to build business connections with more than 500 million profiles available and connecting every single day. In this trainer’s course, your role is to guide an individual on the simple start guide to build their personal branding and to win opportunities from the community of people they attract.

Important note:

This full course must not extend past 16 weeks. Module 3 & 4 will be a merged coaching call. There is no coaching call for Module 5. Language used will be in English. S/N MODULE SUB-MODULE

GETTING STARTED INTRODUCTION TO PERSONAL BRANDING Course Notes Why do we personally ? 1 Assignments Personal Branding online vs offline Slides Presentations Winning People Recorded Tutorials Why LinkedIn Coaching call Assignment

SETTING UP YOUR LINKEDIN PROFILE Guideline Checklist to Follow

LEARNING ABOUT SELF You today and you tomorrow What makes you the person you are? What makes you the person you are in business? Assignment - Knowing about yourself better

CONTENT CURATION Why does content matter? What is visual media? Who are you targeting? Actionable tips & tricks Hashtags How frequent should I post? Engaging Communities Online Digital Storytelling Creating a Library of Assets Assignment

ENGAGING & CONNECTING RAISING ENGAGEMENT Course Notes Communication as a Two Way Street 2 Assignments Being Aware Slides Presentations Raising Engagement in Virtual Recorded tutorials Communities Coaching call Assignment

EXPLORING SYNERGIES Gathering communities - what’s next? Simple Synergies Exploring Bigger Synergies

ANALYSING AND PROSPECTING - How to do it amazingly well? Profiling your network Investigate Competitor’s Network Monitor reactions and take action Assignment S/N MODULE SUB-MODULE

PERSONAL STORIES IN STAGES BRANDING TO Importance of sequential posts ANOTHER LEVEL 3 Filtering Audience Course Notes Case Study Assignments Assignment Slides Presentations Recorded tutorials DO & DON’TS Merged Coaching Social Etiquette for Business Owners call with Module 3 What you can and should do? What you should not do? Checklist

CASE STUDIES Reading material featuring more than ten case studies of professionals on LinkedIn about Personal Branding.

WHEN PUBLICITY BACKFIRES MANAGING PUBLICITY ONLINE AND OFFLINE Negativity and Defamation 4 Handling Negative feedback Course Notes Understanding psychology Assignments behaviour of people. Slides Presentations Sample templates of responses Recorded tutorials Checklist Merged Coaching call with Module 3 TAKING IT OFFLINE Build deeper meaningful relationships offline Relationships that is best to foster offline How to take an online connection offline Assignment

TRAINER’S MODULE TRAIN THE TRAINER Clients Checklist and Performance Pre corded Video Sales and Marketing as a Coach 5 tutorials (3) 100 Strategies - Book Guide Notes Reading Resources List of Resources Tools and Software Editable IP Content

TOTAL PRICE Purchasing the full module qualify you as an independent personal branding coach. In support of that, we will be granting you rights to our full IP to re-develop as your own brand. Hence, you $ are start your own consulting business. USD 1200

Note: These personal branding strategies are best for Linkedin based on the kind of community on that platform. It may be less effective on other platform. How much can I earn as a Personal Branding Coach?

S/N SERVICES MARKET PRICES

Coaching - One on One USD $500 1 You will run the 4 modules of this course over a period of 2-3 months, to coach professionals to do their own personal brand.

Professional Management USD $2000 2 You can offer your skills to ghost write posts for your clients, suggested time period for 6 months for personal branding to take effect.

Corporate Training USD $1500 3 You can promote your training to companies running this as a DAILY RATE physical workshop over 1-2 days immersive program. You can charge clients at a daily rate.

Apply as our Contractual Coach for Klenk Consulting (optional)

Upon completion of all the modules, you can also apply to work with Klenk Consulting as a contractual coach by completing the Master Mentorship Module.

In this Master Mentorship Module,

1. You will need to run 2 complimentary webinars to our global network, on Personal branding Module 1 and they will be leaving feedback and ratings from 1-5 stars.

2. For a score of 4 stars and more, we will be attaching you to the first five clients and monitor your delivery for personal coaching. There is no payment from the clients as they are professionals invited for our case studies. This monitoring will be over 3 months. They will also be able to give feedback, and rate your personal consultation delivery between 1 - 5 stars.

Passing both (1) and (2) with at least 4 stars rating, we will be extending you a two year contract as our Personal Branding Coach. You will earn 70% from fees paid by our clients - ranging between USD 500 to USD 2000.

Klenk Consulting is the sole partner for Personal Branding Coaching Services for Spendless Academy, a global educational platform. We are anticipating hundreds of leads monthly through the partnership with Spendless Academy this 2020 onwards.

Note: These personal branding strategies are best for Linkedin based on the kind of community on that platform. It may be less effective on other platform. How do I sign up?

Our training will stretch over 5-16 weeks covering 1 module every fortnight, including access to our community group sharing more tips and case studies on Personal Branding. In this group, you can also ask any questions and clarify doubts. We've trained and mentored many coaches and corporate professionals from more than 10 countries since 2019.

As we are limited to train only 8 personal branding coaches at every intake, we would encourage you to secure a seat to confirm you joining our batch of trainers.

PERSONAL BRANDING THANK YOU!