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OVERALL Successfully passed 14  33 Room for improvement 3 out of 100  Errors 25 

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Generated on 2015-06-20 07:14:52 Usability

Usability means how user friendly a website and its functions are. A website with good usability is one that makes it easy for visitors to find the information they are looking for or to perform the actions they desire. Bad usability is anything that causes confusion or problems for the user. For example, large Flash animations served to a visitor with a dial up connection causes poor usability. Easy, intuitive navigation and clear, informative text enhance usability.

 Responsiveness  

 

Browser:: Safari Browser:: Safari OS:: iOS - iPhone OS:: iOS - iPad Resollutiion:: 750x1334 Resollutiion:: 1024x768 V.. Scrollllbar:: Yes V.. Scrollllbar:: No H.. Scrollllbar:: No H.. Scrollllbar:: No User Rediire… Yes - http://www.fabiopizza.ro… User Rediire… Yes - http://www.fabiopizza.ro… 

 Browser:: Mozilla Firefox Browser:: Chrome OS:: Linux OS:: Windows Resollutiion:: 1280x800 Resollutiion:: 1920x1080 V.. Scrollllbar:: Yes V.. Scrollllbar:: No H.. Scrollllbar:: No H.. Scrollllbar:: No User Rediire… No User Rediire… No

Responsiveness, or how your site behaves when accessed on mobile devices, has become an important ranking factor with Google. Optimize your site for mobile and your visibility in search results pages will increase, resulting in more traffic and more leads for your business.

Site Performance

Because waiting for a website to load is no different from waiting in line for a delicious slice of pizza. We want that pizza now. And if it takes too long to get that slice, we‘ll walk out the door and find somewhere else to eat. The same applies to surfing online. If a site takes too long to load, we‘re outta there.

Page Speed

 Speed Score   Overall performance score: 91 out of 100 The page has a total of 47 HTTP requests and a total weight of 1188Kb with empty cache

Request Size

 Image (76.5%)  JavaScript (12.5%)  CSS (7.0%)  HTML (4.0%)

HTTP Request HTTP Request

 Image (83.0%)  JavaScript (12.8%)  CSS (2.1%)  HTML (2.1%)

Make fewer HTTP Requests  88%

Add Expires headers  78%

Put JavaScript at bottom  100%

Make AJAX cacheable  100%

Compress components  100% with gzip

Make favicon small and  100% cacheable

Put CSS at top  100%

Reduce DNS lookups  100%

Reduce the number of  100% DOM elements

Use cookie-free domains  100%

Avoid empty src or href  100%

Do not scale images in  100% HTML

Avoid URL redirects  100%

Remove duplicate  100% JavasScript and CSS

Avoid HTTP 404 (Not  100% Found) error Use GET for AJAX requests  100%

Reduce cookie size  100%

Configure entity tags  100% (ETags)

Total speed test SCORE Informatios

  model_missing

description_missing

Visitors/Traffic

 Alexa Global Rank Global Rank    393,859  77,150

Rank in 2,447

Alexa.com is a platform that provides traffic data, global rankings and other information on 30 million websites.

Local SEO

You can find all kinds of confusing definitions of SEO, but for a local business SEO means making it as easy as possible for prospective customers to find information about your company online, either when they search specifically for your enterprise or for any businesses that provide particular goods and services nearby them.

Local SEO

 NAP as TEXT Your website does not have the name, address and phone   number listed as text.

Listing your business's Name, Address and Phone Number (NAP) as text will help Google identify your site's citations and increase your Local Authority Level. Hint: Use Structured Data to list NAP.

 Phones  

Your business's Phone Number is a very important SEO factor, therefore, your should always list it as text (digits) and not as an image. This will allow search engines to read it and to correlate it with your site's citations. Hint: Check this article to learn how to properly list your phone number on your website.  Registered to   Fabio Pizza Address: Strada General Vlădoianu Barbu, București, România Phone: Reviews: 12 Rating: 4.2  WebSite: http://www.fabiopizza.ro/

To increase your local ranking, it is mandatory to register your business on Google Maps. Hint: here's how yo u can do it.

 Structured Data You need to implement structured data on your website.  

You can help search engines better understand your website's content by implementing Structured Data. This will increase your ranking for both long tail and local keywords. Hint: Read more about Structured Data here.

 Google Publishership Your website is not registered with Google Publishership.  

You can increase your website's authority and ranking by implementing Google Publishership. Hint: Use this article as a step by step guide of the implementation process.

 Google My Business Rating Your website does not have rating score on Google+. Score  

Give your local ranking a boost by encouraging your customers to rate your business on Google+.

 Google My Business Your website does not have reviews on Google+. Reviews Number  

Social signals (shares) on Google+ can directly or indirectly improve your SEO authority level.

 Google My Business +1es Your website does not have pluses on Google. Number  

Google +1 Votes are a great ranking factor and they can improve your website's authority either directly or indirectly.

 Citations Number No citation was detected for current domain. You need to run a   citation campaign.

Having your business's contact details listed on high authority websites will count as citations and a high citation number will increase both your local authority level and your local rankings. Here you can check how to build citations. On-Site SEO

In search engine optimization, on-page optimization refers to factors that have an effect on your website or webpage listing in natural search results. These factors are controlled by you or by your page's code. Examples of on-page optimization include actual HTML code, meta tags, keyword placement and keyword density.

Content

 Logo No logo was found on your website.  

Logo images information

 Blog Page Great! This website have a blog page: http://fabiopizza.ro/  

Having and constantly updating a blog on your website is a great way of increasing your search engine rankings and attracting new visitors. Regularly add fresh and useful information that both your readers and the search engines will appreciate.

 Emails  

If you choose to display your email address, the best way to do it is by using an image format as this will help you prevent spam.

 Duplicate Content We found 1 website contents that have blocks similar to their   website to know the probability of similarity, click each of the listed links.

It is recommended to avoid having duplicate content on your website since it is difficult for search engines to decide which version is more relevant to a given search query; however, unless the duplicate content is intended to manipulate the search engine results, no penalties will be granted.

 Text/HTML ratio 0%. Low text/HTML ratio. You need to add more content to your   site.

The best Text/HTML ratio is between 20 and 70 percent. It enriches the user experience and it helps increase search engine rankings. Hint: See how to determine Text/HTML Ratio.  Flash Good. Your website does not have Flash content.  

Flash can slow down a website's loading speed and some search engines, such as Google, cannot read and index it properly. To avoid this, replace Flash with HTML5.

 Frames Good. There are no frames on your website.  

Avoid implementing frames as they can slow down your website's loading speed and prevent search engines from indexing your site's content.

 Favicon Image Great. Your website uses this favicon image.  

Favicon stands for “Favorite Icon” and it appears in the left part of the tab page of your website URL. It's recommended to have a favicon to be more easily recognized as a brand and to differentiate yourself from your competitors.

Home Analysis

 Doctype Good! We found a recomended doctype on your content XML   Public external DTD

Adding a doctype tells the browser about the version of HTML website is using, ensuring the correct display of the webpages.

 Meta description Not good for the users and the search engines.  

It is important for users and search engines that the meta description is explicit and between 70 and 160 characters. This is the text listed by the search engines under the Title of a result in SERPs. Less than 70 characters will provide too less data for the Internet user. Google is not listing more than 160 characters in the SERPs for a result.

 Headings

Totall   0 0 0 0 0 0 0

Using headings such as H1, H2 and H3 to structure your website's content allows search engines to better "read" the content, thus contributing to the ranking score. They are also useful for readers, enabling them to find the information they're interested in more efficiently.

 Title Fabio Pizza - livrare la domiciliu pizza, focaccia, salate, tiramisu,   spacialitati italienesti Title has the right amount of characters. It is important for users and search engines that the title is short.

It is important that the title is explicit enough and not too short/long in the same time because the search engines don't display more than 75 characters in the SERPs.  URL http://fabiopizza.ro/  

If your website's URL is too long, you should try and register another domain with an abbreviation of your business name, easier to spell and remember. After which you can migrate the content from the old URL and use a 301 redirect to point visitors to the new URL.

 Alternative Text for Images We found %total images with the alt attributes empty or missing!  

The alternative text atribute (ALT) is used to describe your website's images in order for them to appear in search results. Accurate, keyword based image descriptions are great SEO assets.

Search Engine Compliance

 Google Preview   Fabio Pizza - livrare la domiciliu pizza, focacci... fabiopizza.ro

Optimizing your website's Title, Meta Description and URL will result in a higher Click-Through Rate (CTR) on search engine's pages.

 Robots.txt Not Good. You should implement Robots txt in order to protect   private areas of your website.

The robots.txt file needs to be configured properly in order to allow search engines to crawl your website and to prevent private information from being exposed. Hint: learn everything you need to know about the ro bots.txt file here.

 XML SiteMap There were no XML- found on your website.  

Help search engines find and index your site's pages faster by creating a XML sitemap. Hint: learn how to create a XML sitemap here.

 Language Not Good. Your website does not have a specified language.  

Defining the content's language in each page's HTML code and specifying the language code in each URL will improve your website's SEO. Hint: read this short article on how to declare the language of your website.

 Encoding UTF-8. Great. Your website has the encoding type declared.  

Character encoding facilitates data transmission (generally numbers or text) through telecommunication networks or for data storage. Hint: Click here to learn how to declare encoding for your website.  Analytics The code could not be found on the site.  

In case you are not using other Analytics platform, you should install Google Analytics, a free analytics platform. The insights you will get access to are very important to build and optimize the SEO strategy. Implement Google Analytics now.

 Google Adsense Good. We did not find any Google Adsense code on the website  

You can monetize your website's content and traffic with Google Adsense ads, available in text, image, video and rich media formats. All these formats compete in the AdSense ad auction to help you generate the highest possible earnings for your site.

 HTML validity  

For indexing purposes, Google recommends fixing all of your site's code errors. Hint: click to check your site for W3C errors.

 WWW resolve No WWW Redirect present. This needs to be fixed as otherwise it   can trigger duplicate content penalty from Google.

All of a website's subdomains are considered separate sites by search engines, therefore, you need to use a 301 redirect to avoid being penalized for duplicate content. Off-Site SEO

Offsite SEO is web optimization done outside your site or blog. It includes link building and social interaction. The major components are not as plenty as onsite SEO, but they require more time and effort than onsite optimization.

Backlinks

 Backlinks   Total number of external backlinks: 155 The website has a total of' 155 unique external pages pointing its pages

Images vs Text Total: 158

 text (98.1%)  image (1.9%)

NoFollow vs DoFollow Site Wide vs Not Site Wide Total: 155 Total: 155

 dofollow (93.5%)  not_sitewide (100.0%)  nofollow (6.5%)  sitewide (0.0%)

Outbound links vs Internal links Alternate vs HTML Pages Total: 32 Total: 2

 links_internal (87.5%)  html_pages (100.0%)  links_external (12.5%)  alternate (0.0%)

Check deep link analysis on ahrefs

Backlinks, or inbound links, are links directed to your website, and they are an indication of your site's authority or relevance. From a SEO point of view, a high number of legitimate backlinks is beneficial.  Backlinks Anchors  

 fabiopizza.ro (89.0%)  fabio pizza (4.5%)  http://fabiopizza... (1.3%)  http://fabiopizza.ro (1.3%)  fabio (0.6%)  fabiopizza.ro 323921. fabiopizza.rofabio pizza - livrare la domiciliu pizza, focaccia, salate, tiramisu, spacialitati italienesti (0.6%)  (0.6%)  pizza fabio (0.6%)  pe site (0.6%)  fabiopizza.ro 489463. fabiopizza.rofabio pizza - livrare la domiciliu pizza, focaccia, salate, tiramisu, spacialitati italienesti (0.6%)

The anchor text is the keyword or phrase on which the backlink is created and it is an indication of your site's authority or relevance. From a SEO point of view, a high number of legitimate backlinks with relevant anchor text keywords is beneficial.

Social Media

 Facebook Shares Great! You have 132 shares on Facebook.  

Social signals (shares) on Facebook can directly or indirectly improve your SEO authority level.

 Google Plus shares You have only 6 share(s) on Google Plus.  

Social signals on Google+ can directly or indirectly improve your SEO authority level.

 Pinterest images This website doesn't have any images shared on Pinterest.  

Social signals (shares) on Pinterest can directly or indirectly improve your SEO authority level.  Linkedin shares This website doesn't have shares on Linked-in.  

Social signals (shares) on LinkedIn can directly or indirectly improve your SEO authority level.

 Twitter recent backlinks This website doesn't have shares on Twitter.  

Social signals (shares) on Twitter can directly or indirectly improve your SEO authority level.

Server Info

Server information like IP, server location, default language, version, etc.

Server

 IP Address Unable to find the information about the website IP.  

An IP is a numerical label known as Internet Protocol address which is assigned to each device connected to a server or computer network. To check this for your website, enter your IP address in the browser and see if your site loads with the IP address. Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.

 Location   Fabiopizza.ro Server IP: 89.38.241.81 Country: Romania TimeZone: Europe/Bucharest

The location of the server can be interpreted by Google as a strong signal that the website or web page is relevant to the country where it is located.