National Tracking Poll 2107137

National Tracking Poll #2107137 July 29 - August 02, 2021 Crosstabulation Results Methodology: This poll was conducted between July 29-August 2, 2021 among a sample of 2200 Adults. The inter- views were conducted online and the data were weighted to approximate a target sample of Adults based on gender, educational attainment, age, race, and region. Results from the full survey have a margin of error of plus or minus 2 percentage points. Table Index 1 Table MCSP1_1: How familiar are you with the following streaming services? Netflix . 7 2 Table MCSP1_2: How familiar are you with the following streaming services? Amazon Prime Video .............................................. 11 3 Table MCSP1_3: How familiar are you with the following streaming services? Paramount+ 15 4 Table MCSP1_4: How familiar are you with the following streaming services? ESPN+ . 19 5 Table MCSP1_5: How familiar are you with the following streaming services? Hulu . 23 6 Table MCSP1_6: How familiar are you with the following streaming services? Showtime . 27 7 Table MCSP1_7: How familiar are you with the following streaming services? Starz . 31 8 Table MCSP1_8: How familiar are you with the following streaming services? Apple TV+ . 35 9 Table MCSP1_9: How familiar are you with the following streaming services? Disney+ . 39 10 Table MCSP1_10: How familiar are you with the following streaming services? Discovery+ . 43 11 Table MCSP1_11: How familiar are you with the following streaming services? Peacock . 47 12 Table MCSP1_12: How familiar are you with the following streaming services? HBO Max . 51 13 Table MCSP2_1: Do you, or anyone in your household, subscribe to the following? Netflix . 55 14 Table MCSP2_2: Do you, or anyone in your household, subscribe to the following? Amazon Prime Video ........................................... 59 15 Table MCSP2_3: Do you, or anyone in your household, subscribe to the following? Paramount+ 63 16 Table MCSP2_4: Do you, or anyone in your household, subscribe to the following? ESPN+ . 67 17 Table MCSP2_5: Do you, or anyone in your household, subscribe to the following? Hulu . 71 18 Table MCSP2_6: Do you, or anyone in your household, subscribe to the following? Showtime 75 19 Table MCSP2_7: Do you, or anyone in your household, subscribe to the following? Starz . 79 20 Table MCSP2_8: Do you, or anyone in your household, subscribe to the following? Apple TV+ 83 21 Table MCSP2_9: Do you, or anyone in your household, subscribe to the following? Disney+ 87 22 Table MCSP2_10: Do you, or anyone in your household, subscribe to the following? Discovery+ 91 23 Table MCSP2_11: Do you, or anyone in your household, subscribe to the following? Peacock 95 24 Table MCSP2_12: Do you, or anyone in your household, subscribe to the following? HBO Max 99 25 Table MCSP3: How much of the Summer Olympics have you watched this summer, either on television or via streaming? ................................... 103 2 National Tracking Poll #2107137, July-August, 2021 26 Table MCSP4_1NET: Specifically, how have you been watching the Tokyo Olympics? Please select all that apply. Live on TV ................................ 107 27 Table MCSP4_2NET: Specifically, how have you been watching the Tokyo Olympics? Please select all that apply. Via a live TV streaming service such as Sling TV, Hulu + Live TV or YouTube TV .......................................... 111 28 Table MCSP4_3NET: Specifically, how have you been watching the Tokyo Olympics? Please select all that apply. Via streaming on Peacock . 115 29 Table MCSP4_4NET: Specifically, how have you been watching the Tokyo Olympics? Please select all that apply. Via streaming on the NBC Olympics or NBC Sports website or app . 119 30 Table MCSP4_5NET: Specifically, how have you been watching the Tokyo Olympics? Please select all that apply. Other (please specify) . 123 31 Table MCSP4_6NET: Specifically, how have you been watching the Tokyo Olympics? Please select all that apply. None of the above ............................. 127 32 Table MCSP5: And how much of this summer’s Tokyo Olympics have you watched compared to previous Summer Olympic Games? ............................. 131 33 Table MCSP7_1: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Archery . 135 34 Table MCSP7_2: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Athletics (track and field) . 139 35 Table MCSP7_3: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? BMX racing . 143 36 Table MCSP7_4: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Baseball / Softball . 147 37 Table MCSP7_5: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Basketball . 151 38 Table MCSP7_6: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Beach volleyball . 155 39 Table MCSP7_7: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Boxing . 159 40 Table MCSP7_8: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Canoeing . 163 41 Table MCSP7_9: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Diving . 167 42 Table MCSP7_10: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Equestrian . 171 3 Morning Consult 43 Table MCSP7_11: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Fencing . 175 44 Table MCSP7_12: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Field hockey . 179 45 Table MCSP7_13: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Golf . 183 46 Table MCSP7_14: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Gymnastics . 187 47 Table MCSP7_15: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Handball . 191 48 Table MCSP7_16: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Judo . 195 49 Table MCSP7_17: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Mountain biking . 199 50 Table MCSP7_18: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Rowing . 203 51 Table MCSP7_19: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Rugby sevens . 207 52 Table MCSP7_20: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Sailing . 211 53 Table MCSP7_21: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Shooting . 215 54 Table MCSP7_22: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Skateboarding . 219 55 Table MCSP7_23: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Soccer . 223 56 Table MCSP7_24: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Surfing . 227 57 Table MCSP7_25: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Swimming . 231 58 Table MCSP7_26: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Table tennis . 235 59 Table MCSP7_27: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Taekwondo . 239 60 Table MCSP7_28: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Tennis . 243 4 National Tracking Poll #2107137, July-August, 2021 61 Table MCSP7_29: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Track cycling . 247 62 Table MCSP7_30: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Triathlon . 251 63 Table MCSP7_31: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Volleyball . 255 64 Table MCSP7_32: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Water polo . 259 65 Table MCSP7_33: How much of the following sports have you watched during the Summer Olympics this summer in Tokyo, either on TV or via streaming? Weightlifting . 263 66 Table MCSP8: And based on what you know, are you more or less interested in the Tokyo Olympics this summer compared to the 2016 Rio de Janeiro games? .

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