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Ruler of Sharjah Calls Upon to the UAE to Unite for Goodness
Quarterly Report January - April 2017 at the Opening Ceremony of the 7th 1. Corporate 04 - 19 Pink Caravan Ride 2. Beneficiary support 20 - 29 3. Activities per month 30 - 122 Management
Beneficiary support Fundraising Sultan Al Qasimi and his FoCP Launches Community outreach Wife Inaugurate ‘Sharjah ‘Relay for Life’ 24-hour Capacity building Laboratory’ at Francis Awareness activation Cancer Walkathon Crick Institute in London Conferences
Partnerships
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Board of Directors
Dr. Sawsan Al Madhi
Director General
Lize De Jonge Amel Al Maazmi Vacancy Vacancy
Programmes Manager Benificiary Support and Community CORPORATEAdministration MANAGER Manager MARKETINGMarketing and AND Affairs Manager COMMUNICATIONCommunication Manager MANAGER
Horia Ahmed Rawand Al Mousily Haya Merai Hamid Mohamed Ruba Hoshan Amarnath Badr Qasem Reggie Rosal Anish Mathew Vacancy Yahya Asarikandi Al Juaidi
Data Coordinator Programmes Beneficiary Support Community Affairs HR & Administration Finance, Accounts & Events & Logistics Digital Content Creative & Production Jr. Communication Junior Executive Services Executive Programmes Jr.Executive Executive Inventory Executive Executive + Relay for Life Developer Executive Sr. Executive Executive Lize De Jonge
Vacancy Anouar Jabbari Sujith Kumar
Beneficiary Support Services Public Relation Graphic Designer Junior Executive Representative + Executive Donation box Cordinator
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Events Report Social Meida report
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Media Monitoring Report January Coverage By Media Type
Analysis and Achievements
• A total of 161 clips were generated in January 2017. • 2 press releases were drafted and sent to the media in January.
Press Releases, Features & Clippings
Press Release Dtae
Pink Caravan Calls on Emirati Doctors and Nurses to Join its 7th Annual Ride | PRL 11 January
Pink Caravan Renews Call for Emirati Riders to Join its Seventh Ride | PRL 24 January Coverage By Markets
Interviews & Media Relations
Interviews & Media Relations Date
Year of Giving interview on Gulf News 7 January
Childhood Cancer interview on Khalid Magazine 8 January
General interview on ARN 25 January
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Media Monitoring Report February Coverage By Media Type
Analysis and Achievements
• A total of 254 clips were generated in February 2017. • 5 press releases were drafted and sent to the media in February. • A total of 40 interviews were conducted in February 2017.
Press Releases, Features & Clippings
Press Release Dtae Pink Caravan Ride to Hold a Press Conference on Tuesday| PRL 4 February
Pink Caravan Ride Rears to Launch their 7th Edition| PRL 7 February
Friends of Cancer Patients Appoints New President| PRL 13 February Pink Caravan’s Medical Team Receive Specialist Breast Assessment 22 February Training| PRL Jawaher Al Qasimi calls on the Emirati Community and Media to Support 26 February the Pink Cause of Breast Cancer Awareness| PRL Coverage By Markets
Interviews & Media Relations
Interviews & Media Relations Date General interview on Sharjah TV 7 February
General interview on Al Aan TV 7 February
General interview on Al Arabiya FM 99.0 12 February
General interview on Noor Dubai FM 20 February
General interview on Noor Dubai FM 22 February
General interview on Sama Dubai TV 22 February
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Media Monitoring Report March Coverage By Markets
Analysis and Achievements
• A total of 1,100 clips were generated in March 2016. • 40 press releases were sent to the media in March.
Press Releases & Features
Press Release Clipping Pink Caravan opens online fundraising platforms for supporters (A+E) 57
Soldiers of Pink Hope gear up for Pink Caravan Ride 2016 (A+E) 49
Pink Caravan organises a series of exciting events as part of the 2016 Ride (A+E) 19
Pink Caravan’s international team of jockeys to ride across the UAE (A+E) 12
Pink Caravan continues to convey its mission of raising awareness and hope, with 30 impressive support from the Emirati community (A+E)
(A) اﻟﻄﺎﻗﻢ اﻟﻄﺒﻲ ﻟﻠﻘﺎﻓﻠﺔ اﻟﻮردﻳﺔ .. ﺟﻨﻮد اﻣﻞ اﻟﻮردي ﺑﺈﻣﺘﻴﺎز 5 (Special Feature for Al Khaleej)
Sultan Al Qasimi to attend launch of Pink Caravan Ride tomorrow (Monday) 114 Employee Trainings Jawaher Al Qasimi calls on Emirati community and media to continue supporting 66 Pink Caravan Traning Attendees Date Location FoCP Organises Day of Care for Cancer Survivors and their Families 6 Dr. Sawsan Al Madhi Sheraton Hotel, 14-16 Pink Caravan Ride 32 PRLs 450 Blue Print Amaal Ghadieh Sharjah by March 2017 Amel Al Mazmi Reyada, Sharjah Other 23
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Media Monitoring Report April Coverage By Media Type
Analysis and Achievements
• A total of 286 clips were generated in April 2017. • 5 press releases were sent to the media in April. Press Releases, Features & Clippings
Press Release Date Friends of Cancer Patients supports the GCC’s Unified Cancer Strategy 4 April 2017
Sharjah Ruler Opens Laboratory for Cancer in London 10 April 2017
Friends of Cancer Patients start Relay for Life 26 April 2017 Jawaher Al Qasimi receives prestigious 3G Global Good Governance’ 27 April 2017 Philanthropy Award Friends of Cancer Patients Raises Awareness of Childhood Cancer 28 April 2017 Coverage By Markets Interviews & Media Relations Interviews & Media Relations Date Interview about Realy For Life on Al Sharqeya 25 April 2017
Interview about Realy For Life on Al Fujairah TV 25 April 2017
Interview about Realy For Life on Dinar TV 25 April 2017
Interview about Realy For Life on Shurooq 25 April 2017
Interview about Realy For Life on Sharjah 24 25 April 2017
Interview about Realy For Life on Gulf Today 25 April 2017
Interview about Realy For Life on Gulf News 25 April 2017
Interview about Realy For Life on The National 25 April 2017
Interview about Realy For Life on Khaybar 25 April 2017
Interview about Realy For Life on KYA 2 25 April 2017 Thati Programe
Interview about Realy For Life on ON TV 25 April 2017 Name Organization Position Date of join Interview about Realy For Life on Al Sharq al awsat 25 April 2017 Mariam Mahmoud Reyada, Sharjah Thati trainee 11th April
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3LQN&DUDYDQ&DOOVRQ(PLUDWL'RFWRUVDQG1XUVHVWR-RLQLWV said: “We depend on medical why it is important to increase provides citizens and residents clinics, who are one of the four the number of the medical and in the UAE with free screenings, WK$QQXDO5LGH bedrocks to raise community nursing staff.” each of which is worth AED awareness about breast cancer. 500-1000 in hospitals as well as Doctors, nurses and X-Ray “We are pleased to announce public and private clinics. It also technicians are instrumental in that applications for the annual provides breast cancer patients encouraging individuals and Pink Caravan Ride 2017 are now with moral support and medical families to undergo free tests and open for doctors and nurses of treatment free of charge. screenings as well as providing all nationalities in the UAE who them with detailed information would like to take part in the ride. on breast cancer and how to They will join hands with us to help deal with it as patients.” the Pink Caravan reach its goals, and at the same time promote Dr. Al Madhi underlined that a culture of volunteering in the the seventh annual ride will be UAE, especially with the new exceptional and will feature initiative, the Year of Giving 2017 many activities held for the first in the UAE. time. “The medical clinics will cover more areas compared Every year through the medical to previous years, and that is clinics, the Pink Caravan Ride
The Higher Steering Committee radiology, plus X-Ray technicians of the Pink Caravan Ride (PCR), and nurses. a breast cancer awareness Pink Caravan Calls on initiative by the Friends of Cancer Over the past six years, the Pink Emirati Doctors and Patients (FoCP), calls on local Caravan Ride has successfully Nurses to Join its 7th and resident doctors and nurses raised awareness about the Annual Ride from all nationalities to join its importance of early detection seventh annual ride. Themed and helped to dispel the myths | 11 Jan, 2017 ‘Seven Years for Seven Emirates’, about breast cancer. The teams have offered medical | Awareness activation the ten-day horse ride will begin in the Emirate of Sharjah on advice and lectures and | Sharjah, UAE Tuesday March 7, 2017. provided organised workshops at 87 schools and 410 medical The committee has announced clinics offering free detection that registration will be open for examinations for 41,391 people, male and female healthcare including 8,526 men. providers via the website: www. pinkcaravan.ae from January 12 Dr. Sawsan Al Madhi, Director to February 7, 2017. Registration is General of FoCP and Head of open to those covering general the Pink Caravan Ride Medical medicine, family medicine and and Awareness Committee
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Jan 12, 2017 ĚżŐŵĝŤēęĴżĹũŤŧĔũŅŬǘēŹŤčŮżżĜēijĔŨǞēŮżńĴũũŤēŴĆĔėňǜēŵŐİĜ©ĚŻįijŵŤēĚťŘĔŝŤē Press ĚőĖĔĹŤē© Mentions 39 Publication: Al Ittihad (Newspaper) Country: United Arab Emirates Page: 25 AVE: $2,549.28 Circulation: 109,640 Language: Arabic Section: Main Size: 59.22 Tags: Friends of Cancer Patients $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4135333&qk=4... Jan 12, 2017 Pink Caravan urges doctors, nurses to loin 7th annual ride
Publication: Gulf Today (Newspaper) Country: United Arab Emirates Page: 4 AVE: $971.78 Circulation: 46,200 Language: English Section: Main Size: 59.62 Tags: Friends of Cancer Patients Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4134073&qk=0...
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3LQN&DUDYDQ5HQHZV&DOOIRU(PLUDWL5LGHUVWR-RLQLWV our deeply-rooted values and people from the dangers of traditions, we urge all Emirati this disease by ensuring its early 6HYHQWK5LGH male and female riders, who detection and treatment. We This year will also see the have grown up with a love of are confident that our call organising of the Pink Caravan Annual breast cancer awareness initiative runs from March 7-17 horsemanship and who have will receive the same positive Children’s Ride, which takes inherited the authentic Arabic response that it has done in place on March 10 at Desert qualities of altruism, to join our previous years,” she continued. Palm Dubai. The event will see seventh annual ride and serve students from Dubai Riding for as role models during the Year Riders applying to take part in this the Disabled undertake a 1.5-km of Giving,” said Reem BinKaram, year’s Pink Caravan Ride will be route. Chairperson of the Higher required to submit to technical Organising Committee of the and proficiency tests to ensure Over the past six years, the Pink Pink Caravan Ride. their fitness to participate Caravan Ride has travelled more in it, with the ride covering than 1,420km across the seven “Horses have always played an approximately 30 km every day. emirates, with over 350 riders and important role in Arab culture The tests will be conducted under 500 volunteers participating. A as they are traditionally seen the supervision of a number of total of 410 medical clinics have as symbols of chivalry, pride experts and professionals in the offered early breast cancer and nobility. We urge Emirati field of equestrianism. detection screenings for 41,391 men and women to grasp this people, including 8,526 men. opportunity by becoming part Riders interested in participating of this noble mission and raise in the seventh edition of the people’s awareness about Pink Caravan Ride can register breast cancer. In doing so, they online at: www.pinkcaravan.ae/ will be contributing to protecting register/children-form.php
Achieved images during previous PCR
Coinciding with the UAE’s Higher Organising Committee. ‘Year of Giving’ dedicated to Those chosen will have met Pink Caravan Renews promoting the spirit of voluntary specific participation criteria, Call for Emirati Riders to and humanitarian work, the with riders required to be over Join its Seventh Ride Higher Organising Committee of 16 years of age and possessing the Pink Caravan Ride – a pan- sufficient equestrian experience. UAE breast cancer awareness The Higher Organising | 24 Jan, 2017 initiative from the Friends of Committee is encouraging | Awareness activation Cancer Patients – is urging prospective riders to complete Emirati horse riders and volunteer their registration online as soon | Sharjah, UAE assistants to take part in its as possible t0 allow time for the seventh annual event. necessary preliminary fitness checks to take place. Themed “Seven Years for Seven Emirates,” the 10-day “The UAE has always entrenched Pink Caravan Ride horseback the approach of giving and journey will set off on Tuesday, provided support in all spheres March 7 with the participation of of philanthropy in alignment with 150 male and female riders who the vision and directives of our have been selected by the ride’s generous leadership. Inspired by
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Jan 25, 2017 Press Pink Caravan to hold 7th traditional, children's rides Mentions 24 Publication: Gulf Today (Newspaper) Country: United Arab Emirates Page: 2 AVE: $1,561.66 Circulation: 46,200 Language: English Section: Main Size: 95.81 Tags: Friends of Cancer Patients Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4212843&qk=M... Jan 12, 2017 ŮżńĴũũŤēŴĆĔėňǝŤŦżĥĹĝŤēĕĔĖĪĝŘ ©ĚŻįijŵŤēĚťŘĔŝŤē©
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3LQN&DUDYDQ5LGH5HDUVWR/DXQFKWKHLUWK(GLWLRQ press conference held today riders and volunteers, media community initiatives. (Tuesday) at Flag Island. persons and audiences – to send Pink Caravan reveal details of their ‘7 Years.. for 7 Emirates’ Ride from 7 to 17 March a message of goodness far and Expressing his pride in how the 7 Fixed Medical Clinics across the 7 Emirates In her welcome speech, Reem wide. This is a reinforcement of Sharjah Media Corporation BinKaram, Chairperson of the our dedication to our community (SMC) has been working hand 7 Awareness Events throughout the 7th Pink Caravan Ride Higher Organising Committee of to help them lead a healthy in hand with the Pink Caravan the Pink Caravan Ride said: “For life, and prepare a society as their media partner and the first time, the Pink Caravan fully aware of breast cancer. support sponsor, Khalaf said: Ride will see the inauguration I would like to wholeheartedly “Pink Caravan’s invaluable of seven stationed clinics in the thank all members, supporters contribution to society propels us seven emirates. Medical teams and sponsors, who have taken to continue to provide excellent at these clinics will receive us from strength to strength in media support and sponsorship. people who want to undergo helping us fulfill our vision and This initiative has been able to screenings, and take up visitor broaden the scope of our goals truly make a difference to the queries. These clinics will be each year.” UAE, and has helped us fulfill our stationed at Al Majaz Waterfront social and philanthropic mission in Sharjah, Dubai City Walk, His Excellency Mohamed Khalaf, in society. Six years ago, we Abu Dhabi Corniche, Ajman Manager of Sharjah TV and assisted the Pink Caravan in their Corniche, Al Hamra Mall in Ras Al Radio, extended his profound first purchase of a mobile clinic, Khaimah, Al Khazzan Healthcare thanks to His Highness Sheikh and have not looked back Clinic in Umm Al Quwain. In Dr Sultan Al Qasimi, as well as since.” Fujairah, it will be located at Al his wife, Her Highness Sheikha Khazan Health Center.” Jawaher Bint Mohammed Al Praising all efforts made by the Qasimi, Founder and Royal late Ameera BinKaram, former Bin Karam elaborated: “We are Patron of the Friends of Cancer Chairperson of the Pink Caravan all here today – organisers and Patients Society (FoCP), for Organising Committee, he sponsors, doctors and nurses, their ongoing humanitarian and added: “She was the one who
Group photo for Pink Caravan’s Higher Steering Committee and the Riders
It is that time of year in the UAE age, sex or nationality. when Sharjah-based Friends Being held under the generous Pink Caravan Ride of Cancer Patients’ (FoCP’s) patronage of Her Highness Rears to Launch their annual cancer campaign, the Sheikha Jawaher Al Qasimi, 7th Edition Pink Caravan Ride, is back and will carry out a 10-day cancer wife of His Highness the Ruler awareness drive across the seven of Sharjah, Founder and Royal | 7 Feb, 2017 emirates from 7 to 17 March. Patron of FoCP, International Ambassador for the World | Awareness activation This will be the Ride’s the 7th Cancer Declaration of the edition under the theme ‘7 Years.. Union for International Cancer | Sharjah, UAE for 7 Emirates’, and celebrates Control (UICC) and International the union of the seven emirates. Ambassador for Childhood It also strongly upholds the ‘spirit Cancer for UICC, the itinerary of giving’, as it boldly continues of this horseback expedition, its mission to promote breast including its equine route, medical cancer awareness, spread the route, fundraising initiatives, and importance of early detection events, was announced by the and organise free screenings Higher Organising Committee Reem BinKaram during her presentation across the UAE, regardless of of the Pink Caravan Ride at a
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ride will arrive in Umm Al Quwain Council HQ, covering 14.5 kms Al Fujairah Hospital. On 9 March, Hospital at 9:30am, and reach and are expected to arrive at medical clinics will be available the Salt Restaurant in Ajman at 1:30pm. in Al Thameed Clinics in Sharjah, 5:20pm, travelling 19.5 kms. Al Saqr Hospital - RAK, Dibba Al On the 10th and final day of the Hisn Health Center – Sharjah. The On the 6th day, (Monday, 13 tour, the Pink Caravan Ride will mobile medical van will be at March), the ride will set off at kick off at 1:30pm from the Ikea Kalba Hospital – Sharjah. Kempinski Hotel Ajman at 9.30 Store on Yas Island and traverse am, to reach Al Majaz Waterfront 11.7 kms to reach Zayed Sports 10 March will be a rest day for at 4pm, after traversing 21.4 City. the activities on the Medical kilometres. On its 7th day, Route as well. (Tuesday, 14 March), the ride will The Medical Route start at the Ministry of Health and On Saturday, 11 March, medical Prevention in Dubai at 10:00am, On 7 March, medical clinics will clinics will be stationed in Ras Al and arrive at the Mohammed Bin be set up at Al Supreme Council Khaimah, at Shaam Hospital, and Rashid Space Centre, travelling of Family Affairs - Sharjah, Dubai Ladies Club. The mobile 21.9 kms at 3:45pm. Family Health Promotion Center medical van will be at the Expo - Sharjah, The Ruler’s Court - Centre in RAK. On 12 March, On day 8 (Wednesday, 15 March) Sharjah, Sajaya Young Ladies – medical clinics will be stationed the riders will start off at City Walk Sharjah. A mobile medical clinic in Salama Health Center - UAQ, Dubai at 9:30am, arriving at Kite will be available at Al Dhaid Um Al Quwain Hospital, Sheikh HE Mohamed Khalaf, Jassem Al Bloushi, Head of the Organizational Beach in Jumeirah at 4:20pm, Hospital - Sharjah. Khalifa Specialised Hospital – Manager of Sharjah Radio and Television Excellence at Sharjah Islamic Bank travelling 16.5kms. The riders will Ajman. The mobile medical van flag off their journey on the 9th On 8 March, they will be available will be at Al Manama Health took the Pink Caravan from Dr Ayesha Suhail, Director of and travel 16 kilometres to stop day, (Thursday, 16 March), at at Khorfakkan Hospital - Sharjah, Center in UAQ. being a mere idea to making Primary Healthcare, MOHAP, at Masafi Hospital at 6:50pm. On 10:00am from Abu Dhabi’s Yas Dibba Al Fujairah Hospital and it an internationally recognised said: “I hereby declare the day 2 (Wednesday, 8 March), Island, to head to the Executive the mobile medical van will be at As for 13 March, they will be cancer awareness campaign.” Ministry of Health as full partners the riders will begin their journey of the Pink Caravan Ride, which from Fujairah Men’s Higher Representing another will set off on 7 March. We are College of Technology, and sponsorship partner, Sharjah well prepared for the campaign, cover 25.6 kms to end the ride at Islamic Bank, their Head of and will provide free screenings the Oceanic Hotel in Khorfakkan Organisational Excellence, and mammograms throughout at 4:45pm. HE Jassem Al Bloushi, said: the Ride.” Sharjah’s strong commitment in Day 3 (Thursday, 9 March), will providing a good life to human Dr Sawsan Al Madhi, Director set off from the Dibba Al Fujairah beings irrespective of gender, General of FoCP, and Head Beach Park at 9:30am, passing age, or nationality deserves of Pink Caravan’s Medical through several stops across our complete support. We, at Awareness Committee, along Dibba city, and cover 25.6 kms Sharjah Islamic Bank, are keen with Badr Al Juaidi, Head of to return to the starting point at to fully participate in every Logistics Services Committee, 4:20pm. FoCP and Pink Caravan initiative discussed the categories of organised under the vision and routes that PCR will undertake Friday, 10 March will be a rest patronage HH Sheikh Sultan Al during the 10-day cross-emirate day for the riders. Qasimi and his Wife, HH Sheikha campaign. Jawaher Al Qasimi, to safeguard On day 4 (Saturday, 11 March), the comfort and happiness of The Equine Route participating equestrians will set all.” off from Saqr Hospital in Ras Al The ride on the equine route Khaimah at 9:30am, and arrive “Despite dear Ameera’s passing, will begin at 10:00am, Tuesday, at the emirate’s Beach Road at Dr Sawsan Al Madhi, Director General of FoCP, and Head of Pink Caravan’s Medical we will continue this march,” he 7 March, from the Sharjah 3:30pm, traveling 20.5 kms. On Awareness Committee, along with Badr Al Juaidi, Head of Logistics Services added. Equestrian and Racing Club, day 5, (Sunday, 12 March), the Committee
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available in City Medical Center “For the first time in Pink Caravan’s A special programme marking - Ajman, Sharjah Islamic Bank history, we will be hosting a ‘Pink the closing ceremony of the Pink – Sharjah, Mughaider Child Caravan Children’s Ride’ on Caravan Ride will be showcased Center - Sharjah and the mobile Friday, 10 March at the Desert in Abu Dhabi on 17 March, Press medical van will be at the Palm Dubai from 2pm to 5pm. the details of which will be Muzaira Health Center - Ajman. This Ride is aimed at teaching the announced later. Mentions On Tuesday, 14 March, clinics will nation’s youth the importance 33 be available in United Medical of humanitarian causes, thereby Donations for the Pink Caravan, Center – Wafi Mall - Dubai, St increasing their participation in as low as AED 5 can be made by Mary Catholic Church – Dubai, the same,” Al Naqbi said. sending a Du SMS to 2302. Direct Etisalat HQ – Dubai, while the fund transfers can be made to mobile clinic will be stationed “A new highlight this year Pink Caravan’s Sharjah Islamic Feb 21, 2017 at the Emirates Transport HQ - is ‘Pink Yoga, an exclusive Bank account. The global online ŽĩŀęĔżĨĕŵťĸĉĴĽŬŴĚżŐŵĝťŤĚŻŵŭĸĚťŘĔŜ©ĚŻįijŵŤēªěĔĸijĔŘ Dubai. On 15 March, medical event for women, organised in social platform ‘JustGiving’, clinics will continue to provide collaboration with the Dubai or PC’s official website, free screenings at the Safa ladies Club. It will take place their Facebook account - Community Health Canter - from 5pm to 7pm on Saturday, ThePinkCaravan, or their mobile Publication: Al Bayan (Newspaper) Country: United Arab Emirates Page: 12 AVE: $9,926.90 Dubai, IACAD Dubai, Zayed 11 March. Another highlight app – Pink Caravan, can also be Circulation: 94,550 Language: Arabic Section: Sport Size: 320.22 Military Hospital – Sharjah, and is the ‘Pink Steps’ run, where used for making donations. Tags: Pink Caravan $UWLFOH85/ the mobile medical van will be participating women will run for http://monitoring.nncpr.com/article/?slng=en&id=4391655&qk=e... at DEWA HQ in Dubai. 7 kms at the Khalid Lagoon in The Pink Caravan initiative is Sharjah. A Boat Parade will also supported by the UAE’s wise On 16 March, the final day of the be organised in conjunction with leadership and the UAE society, Medical Route’s campaign, the the Sharjah Marine Sports Club, both citizens and residents, to clinics will be available at the on Monday, 13 March 13, from enable it to achieve its goals Ministry of Foreign Affairs - Dubai, 5pm to 7pm, and from 1pm to of awareness, advocacy, ADNOC HQ - AUH, while the 5pm, on Wednesday, 15 March and supporting patients with mobile medical van will be at 15, at the Palm Dubai. We will has offered free medical the Grand Sheikh Zayed Mosque continue to organise our most examinations throughout the Centre in AUH. successful event, ‘Pink Bite’, UAE. Over the past six years, the which will be held at the Galleries Pink Caravan has travelled 1,420 Awareness Events Schedule Lafayette in Dubai Mall on 14 kms across the seven emirates, March from 6pm to 8pm, where and offered free screenings to Nada Askar Al Naqbi, Head of seven chefs together with seven more than 41,000 citizens and Events Committee, took stage to Pink Caravan ambassadors will residents, including men and take the attendants through the prepare a pink Emirati meal for women. Pink Caravan Ride’s activities auction” she added. and events itinerary.
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Feb 08, 2017 Feb 08, 2017 ŦŨǜēŴĴżĭŤĔĖĚťŘĔĨ©ĚőĖĔĹŤēęĴżĹũŤēª ©ĚŻįijŵŤēĚťŘĔŝŤē© Pink Caravan Ride starts in Sharjah on March 7
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)ULHQGVRI&DQFHU3DWLHQWV$SSRLQWV1HZ3UHVLGHQW Attending the meeting were promotes awareness of cancer of Her Highness Sheikha Jawaher FoCP honorary members Dr. and operates initiatives that Bint Mohammed Al Qasimi, wife Sawsan Jaafar elected to new role at Extraordinary General Meeting Shereen Habib and Adalat encourage the disease’s early of the Ruler of Sharjah, Founder Nakash. Participating in the detection. The organisation and Royal Patron of FoCP, voting process by proxy were HE provides treatment and support International Ambassador of the Sheikha Lubna Al Qasimi, Minister for cancer patients and their World Cancer Declaration for of State for Tolerance and families in UAE. Union for International Cancer founding member of FoCP and Control (UICC), International Sheikh Mohammad bin Abdullah FoCP, which held its last annual Ambassador for Childhood Al Thani, Chairman of the Sharjah general meeting in May, is Cancer for UICC and Patron of Department of Statistics and committed to fulfilling all criteria the Non-Communicable Disease Community Development and laid down by the Ministry of Alliance. board member of FoCP. Community Development with regard to the function of charities Approved and registered with in the UAE. the Ministry of Community Development under Ministerial FoCP was founded in 1999 in line Resolution No.427 for 2013, FoCP with the directives and patronage
Sawsan Jaafar during FoCP Board meeting
Non-profit organisation Friends of As per the results of the meeting, Cancer Patients (FoCP), which is Sawsan Jaafar founding FOCP Friends of Cancer Patients dedicated to providing financial president was voted the new Appoints New President and moral support to cancer President of the Board at FoCP, patients and promoting public Noha Mohammed Safar is awareness about the disease, Vice President, Areej Al Dweik | 18 Feb, 2017 has elected its new President Rasool is Secretary General and Board of Directors. and Mohammed Juma Al | Management Musharrakh as the Treasurer. The decision was taken during an The voting procedure was | Supreme council of extraordinary general meeting conducted in line with the family affairs, Sharjah held at FoCP’s headquarters regulations governing voluntary in Sharjah recently, which was and civil society organisations in attended by members of its the UAE. The appointments were general assembly. The meeting approved by representatives had been specially convened of the Ministry of Community following the death of Ameera Development and members of BinKaram, the previous President the General Assembly. of FoCP’s Board of Directors. FOCP board members during FoCP Board meeting
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Feb 13, 2017 FoCP appoints new President
Publication: sharjah24.ae - English Press Country: United Arab Emirates Language: English (Website) Mentions Monthly Visitors: 87,390 Monthly Pageviews: 96,120 Monthly Ad Revenue: $288.36 14 Tags: Friends of Cancer Patients, Sawsan Jaafar Article URL: https://www.sharjah24.ae/en/en/uae/196285-focp-appoints-new-...
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3LQN&DUDYDQ¶V0HGLFDO7HDP5HFHLYH6SHFLDOLVW%UHDVW it is imperative that the medical knowledge, key communication and perform the data entry team participating is trained to skills, breast imaging options and data collection process $VVHVVPHQW7UDLQLQJ the best possible standard. This is and knowing when to refer to a specifically created for them. especially important for the early specialist. The application works offline 50 clinics deliver free clinical examinations and screenings over 11 days detection of certain symptoms as well as online totally flexible that can cause breast cancer,” The training course also featured and depending on the network said Dr. Sawsan Al Madhi, Head a session on correct data entry coverage as medical teams of the Medical and Awareness given by Ammar Akhtar, Founder travel throughout the UAE. We Committee of Pink Caravan Ride and CEO of 1 Call Group, which hope that this will be a milestone and Director General of FoCP. was attended by Pink Caravan in medical industry,” she added. Ride medical team members “Pink Caravan has once again from the private healthcare Since its inception in 2011, Pink teamed up with the leading sector who will be managing Caravan has travelled more healthcare institution Sharjah and operating its clinics. These than 1,420 km across the seven Clinical & Surgical Training included staff from UHS’s Sharjah emirates. It has conducted a Center and a number of its expert Clinic, Zulekha Hospital’s Dubai total of 11,736 mammograms doctors to ensure that its team of Clinic, Health Point’s Abu Dhabi and 1,802 ultrasounds and last healthcare providers receive an Clinic, Thumbay Hospital’s year enabled 1,119 UAE nationals overview of the latest methods Ajman Clinic and Sheikh Khalifa and 3,940 residents to receive of detecting breast cancer Specialty Hospital’s RAK Clinic. free breast examinations. Pink and the key skills necessary to Caravan’s total of 455 medical ensure an effective medical On the latest technologies and clinics has offered early breast consultation,” she added. innovation used during the Pink cancer detection screenings for Caravan Ride, Dr. Sawsan Al 41,391 people, including 8,526 Run by UHS faculty members Dr. Madhi said: “The Pink Caravan men. Toufik Tabbara, Breast Cancer has come up with a data Surgeon; Dr Abdulmunheem entry application that will help Kasem Obaideen, Senior medical teams to gather patient Achieved images during previous PCR Consultant Radiologist and data on the move throughout Professor Nabil Sulaiman, Head the Pink Caravan ride as well of the department of Family as on other medical screening and Community Medicine, the camps.” Pink Caravan - the annual breast from Friends of Cancer Patients CBE workshop focused on the cancer awareness initiative (FoCP), about the latest elements needed for a successful “The application provides an that travels the UAE providing advances in clinical breast Pink Caravan’s Medical breast healthcare assessment, easy to use interface where free clinical examinations and examinations and to enhance Team Receive Specialist including breast carcinoma the medical staff can login Breast Assessment promoting early detection of the their health assessment skills in Training disease - has delivered a specialist readiness for its 11-day pan- Clinical Breast Examination (CBE) UAE journey, which commences | 18 Feb, 2017 healthcare course for its medical March 7, 2017. team highlighting efforts that The organisers of the Pink | Awareness activation have led to 32 diagnoses for malignancy, thereby enabling Caravan Ride, that is running | University Hospital prompt treatment for the persons under the theme ‘7 Years,, for 7 affected. Emirates’, say that the teaching Sharjah Sharjah, UAE of such important core aspects is Taking place at University Hospital essential for accuracy in diagnosis Sharjah (UHS) recently, the and to maximise the efficacy workshop was held to educate of the annual campaign. “With 60 medical professionals every healthcare promotion participating in the forthcoming campaign that undertakes Pink Caravan Ride, an initiative assessments to check for diseases
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Feb 23, 2017 Press ŽėʼnŤēĔűijįĔŠěēijĔŲŨĵĶőĜĚŻįijŵŤēĚťŘĔŝŤē Mentions 17 Publication: Al Ittihad (Newspaper) Country: United Arab Emirates Page: 20 AVE: $1,537.90 Circulation: 109,640 Language: Arabic Section: Main Size: 35.72 Tags: Pink Caravan Feb 23, 2017 $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4404321&qk=O... ēįēİőĝĸēźİġŤēūĔňĴĸłżĭĽĜŽŘŽėʼnŤēĔűijįĔŠěēijĔŲŨĵĶőĜĚŻįijŵŤēƻ ĚťŘĔŝŤē ěēijĔŨǞēţŵĨĔŲĜĴżĹũŤ
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-DZDKHU$O4DVLPLFDOOVRQWKH(PLUDWL&RPPXQLW\DQG0HGLD Her Highness stressed that the UAE Sheikha Jawaher underscored bodies helps realise the concept society has become a humane the importance of early detection of the Union and gives a boost WR6XSSRUWWKH3LQN&DXVHRI%UHDVW&DQFHU$ZDUHQHVV model of unity, collaboration in increasing the chances of to the UAE’s vision for the ‘Year and solidarity, with its citizens survival rates, highlighting that of Giving.’ Her Highness stresses that UAE society provides a humanitarian model of healthcare standing by each other and statistics show that 98% of those by all those in need worldwide. who are diagnosed early make Sheikha Jawaher expressed her Sheikha Jawaher said that this a full recovery. profound thanks and deepest humanitarian approach is clearly appreciation to all volunteers, manifested in the magnitude of “The results achieved by the Pink ambassadors, medical teams, charitable and humanitarian Caravan over the years give us individuals, partners and initiatives launched by the UAE. hope and show that the Pink supporters for their efforts that Caravan is on the right track. have contributed to promoting Sheikha Jawaher bint This is supported by the number awareness about breast cancer Mohammed Al Qasimi made of people examined since it and the importance of its early her remarks a few days prior to started its activities. To date, detection, as well as dispelling the commencement of the 2017 the Pink Caravan has provided misconceptions surrounding the Pink Caravan Ride, which sets off free medical checkups and disease. on Tuesday, March 7, from the screenings for early detection Sharjah Equestrian and Racing to 41,391 Emirati citizens and Since its inception in 2011, Pink Club. The ride that will dispense expatriate residents, both men Caravan has travelled more free medical screenings to all and women,” Her Highness than 1,420 km across the seven community segments across added. emirates. It has conducted a the seven emirates before total of 11,736 mammograms concluding its 10-day journey in This year’s Pink Caravan Ride and 1,802 ultrasounds. Last year, Abu Dhabi on Friday, March 17. will see the inauguration of it enabled 1,119 UAE nationals seven stationed clinics in the and 3,940 residents to receive With its theme for 2017 ‘Seven seven emirates where medical free breast examinations. Pink Years.. for Seven Emirates,’ the teams will conduct medical Caravan’s total of 455 medical Achieved images during previous PCR Pink Caravan Ride is organised examinations for visitors and clinics offered early breast under the patronage of His answer their queries about cancer detection screenings for Highness Sheikh Dr. Sultan bin breast cancer. Sheikha Jawaher 41,391 people, including 8,526 Muhammad Al Qasimi, Supreme highlighted that its success men. Her Highness Sheikha Jawaher to join forces with the Pink Council Member and Ruler would be enhanced by the bint Mohammed Al Qasimi, Caravan, saying that unifying of Sharjah, to help spread media supporting the Pink wife of His Highness the Ruler behind it would help it achieve Jawaher Al Qasimi calls awareness about breast cancer. Caravan’s message, saying that of Sharjah, Founder and Royal its humanitarian message of on the Emirati Community the partnership of civil society and Media to Support the Patron of the Friends of Cancer promoting the importance of Pink Cause Patients, has urged the Emirati early detection of the disease. community and the UAE media | 26 Feb, 2017 to support the Pink Caravan’s “Today and every day, we mission towards establishing a emphasise our solidarity. Our | Awareness activation global model for breast cancer sense of humanity requires us to awareness. support the Pink Caravan Ride | Sharjah, UAE and contribute to promoting Sheikha Jawaher Al Qasimi, who its message with all our means. is the International Ambassador If we are not able to physically of the World Cancer Declaration accompany the Pink Caravan for Union for International Cancer on its journey, we can still donate, Control (UICC) and International do good deeds and convey Ambassador for Childhood its message of hope,” said Her Cancer for UICC, called on all Highness Sheikha Jawaher Al community media members Qasimi.
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Feb 27, 2017 Press Join pink ride to convey message of hope' Mentions 21 Publication: Khaleej Times (Newspaper) Country: United Arab Emirates Page: 7 AVE: $2,654.00 Circulation: 92,750 Language: English Section: Main Size: 71.61 Tags: Pink Caravan Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4426345&qk=4... Feb 27, 2017 ųřĜĔšĜŴųĜİĨŴŽŘģıŵũŬŽĜēijĔŨǞēŒũĝĥũŤē ŽũĸĔŝŤēĴűēŵĤ
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Avalon Heights World School Awareness Campaign
| 05 - 09 February, 2017
| Beneficiary support Football match for Cancer Patients and | Ajman survivors
| 21 February, 2017
| Beneficiary support
| Sharjah Sports and Cultural Club, Sharjah
Sharjah Light Festival
| 02 - 11 February, 2017
| Beneficiary support
| University City Hall, Sharjah
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7KH VHFRQG RI WKH HYHQWV LV WKH 3LQN RQ 0DUFK ù ,QYROYLQJ SDUWLFLSDQWV DFWLYLWLHVWKHµ3LQN5HJDWWD¶HQDEOHVERDW Seven Pink-themed Events Planned in Support of Pink &DUDYDQ &KLOGUHQ¶V 5LGH ZKLFK WDNHV undertaking a 7km journey on foot, owners to join the Pink Caravan and set SODFHRQ0DUFKù)RUWKH¿UVWWLPHLQ Pink Strides aims to promote women's sail in support of the Pink Caravan's Caravan Ride 2017 WKH 3LQN &DUDYDQ 5LGH¶V KLVWRU\ \RXQJ SK\VLFDO¿WQHVVDQGHQFRXUDJHWKHPWR PLVVLRQù7KH3LQN5HJDWWDZLOOWDNHSODFH advocates of breast cancer awareness DGRSWDKHDOWK\OLIHVW\OHù&RPSOHPHQWLQJ RQ0DUFKDW3DOP,VODQGLQ'XEDLLQ 7KHQXPEHUµVHYHQ¶IHDWXUHVSUHGRPLQDQWO\WKURXJKRXWWKLV\HDU¶VEUHDVWFDQFHU will gather with their horses to travel the event will be a boat parade that has FROODERUDWLRQZLWK³1DNKHHO3URSHUWLHV´ù over a 7km route, accompanied by riders EHHQRUJDQLVHGE\6KDUMDK,QWHUQDWLRQDO awareness event from the Dubai Riding for the Disabled 0DULQH6SRUWV&OXEù )LQDOO\ WKH 3LQN &DUDYDQ¶V FORVLQJ 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SHRSOHù 6 years at mobile clinics, these humanitarian DPEDVVDGRUV DUH DOO XQVXQJ KHURHVù 7KHXOWLPDWHDLPLVWRUDLVHDZDUHQHVV | 04 March, 2017 'XULQJWKHGD\H[SHGLWLRQWKH3LQN of breast cancer, but in order to achieve Caravan's riders, volunteers and medical that goal there must also be an increased | Awareness activation staff can be seen in every corner of DZDUHQHVVRIWKH3LQN&DUDYDQLWVHOIù the nation where they will extend the | 7 Emirates Dr Sawsan Al Madhi, Head of the Pink message of pink hope and press home &DUDYDQ¶V 0HGLFDO DQG $ZDUHQHVV the importance of early breast cancer &RPPLWWHHVDLGø³,QWKHVL[\HDUVVLQFH GHWHFWLRQù the Pink Caravan Ride set off on its 7KH W\SLFDO FRVW RI EUHDVW FDQFHU YHU\ ¿UVW MRXUQH\ ZH KDYH UHFHLYHG VFUHHQLQJ FRVWV EHWZHHQ $(' ± WUHPHQGRXV VXSSRUWù :KHWKHU LW KDV $(' EXW WKH 3LQN &DUDYDQ¶V EHHQ HPRWLRQDO SUDFWLFDO RU ¿QDQFLDO examinations provide the opportunity people have been very generous, but we and the means for the public to attend will always welcome new 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Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4462393&qk=u... 68 69 $:$5(1(66$&7,9$7,21 0$5&+ “We also examined the target Every year, the Pink Caravan introduces ,QWHUQDWLRQDO$PEDVVDGRUIRU&KLOGKRRG Pink Caravan Report geographical range to identify those new activities and programmes to &DQFHU IRU 8,&&ù 6KH LV DOVR WKH 5R\DO areas which would need the greatest H[SDQG LWV JHRJUDSKLFDO UHDFKù :LWK Patron of the Global NCD Alliance µ 7KH VXFFHVV RI D VRFLHW\ PD\ EH RIHYHU\GD\IRUVROLG\HDUVù,WLVDQ measured in terms of the values of the incredible achievement and one which SHRSOH LW UHSUHVHQWVù 7KH SRSXODWLRQ VKRZVWKHQDWLRQ¶VWUXHVSLULWRIFDULQJù Pink Caravan Report should interactive and respectful of their environment and they should always Speaking about its beginnings, Reem ‘7 Years… for 7 Emirates’ aim to improve relations within their %LQ.DUDP &KDLUSHUVRQ RI WKH +LJKHU and Six Years of Success RZQFRPPXQLWLHVDVZHOODVRWKHUVù2YHU Organising Committee of the Pink the past four decades, the UAE has been &DUDYDQ VDLGø )URP LWV ¿UVW \HDU responsible for encouraging its people WKH 3LQN &DUDYDQ PDGH D VLJQL¿FDQW | 06 March, 2017 to give back to society and ensure GLIIHUHQFH WR SHRSOH¶V DWWLWXGH WRZDUGV others less fortunate are given the help, breast cancer and made information | Awareness activation support and strength needed to increase PRUH DFFHVVLEOH WR PRUH SHRSOHù 7KH their quality of life; voluntary work initiative is totally reliant on donations | 7 Emirates KDV EHFRPH D PDLQVWD\ RI WKH 8$(¶V and volunteer work and to have made SKLORVRSK\DQGDSLOODURILWVPRUDOVù such an impact on so many people is a JUHDWWHVWDPHQWWRWKHWHDPVLQYROYHGù ,QWKHQRZIDPRXV3LQN&DUDYDQ ZDV ODXQFKHG E\ )ULHQGV RI &DQFHU %HIRUH VWDUWLQJ WKH ¿UVW RI LWV PDQ\ Patients to raise awareness of breast nationwide journeys, the Pink Caravan cancer and emphasise the importance conducted comprehensive surveys and RILWVHDUO\GHWHFWLRQù2YHUWKHSDVWVL[ research about breast cancer risk factors, \HDUV PRUH WKDQ YROXQWHHU prevention, treatment, detection, ways hours have been dedicated to the cause WRUHIHUDQGPXFKPRUHù – that is the equivalent of every hour 70 71 $:$5(1(66$&7,9$7,21 0$5&+ FHQWUHLQ8QLYHUVLW\+RVSLWDO6KDUMDKù ZRPHQ GLYLGHG LQWR (PLUDWLV establishing of a strategic partnership DQG H[SDWULDWHVù 0DPPRJUDP with the Princess Grace Hospital in ,Q WKH 3LQN &DUDYDQ SURYLGHG VFUHHQLQJV ZHUH FRQGXFWHG IRU WKH 8QLWHG .LQJGRP RQH RI WKH EHVW H[DPLQDWLRQV WR SHRSOH SHRSOH ZKLOH SHRSOH ZHUH equipped multidisciplinary hospitals in Mar 07, 2017 LQFOXGLQJ ZRPHQ DQG referred for mammogram screenings /RQGRQù ~lj |}bh|ugx{fcv|y ki{fgsmntvpz{f PHQ ZKLOH FDVHV ZHUH UHIHUUHG DQG SHRSOH ZHUH UHIHUUHG IRU IRU PDPPRJUDSK\ RI ZKLFK XOWUDVRXQGVFDQVù Overall results in six years UHVSRQGHGDQGFDVHVZHUHUHIHUUHG IRUXOWUDVRXQGVFDQVù7KUHHZRPHQDQG 7KH PRELOH FOLQLF LV SUHSDUHG DQG 7RGDWHWKH3LQN&DUDYDQKDVSURYLGHG one man were diagnosed with breast equipped with the latest technology free medical checkups and screenings Publication: Al Khaleej (Newspaper) Country: United Arab Emirates Page: 19 AVE: $11,213.95 FDQFHUù needed to conduct medical tests for the for early detection of breast cancer Circulation: 90,000 Language: Arabic Section: Main Size: 263.80 early detection of breast cancer, as well WR SHRSOH DFURVV WKH FRXQWU\ V Tags: Friends of Cancer Patients ,QWKH3LQN&DUDYDQSURYLGHGIUHH VHYHQ HPLUDWHVù 2I WKHVH WKHUH DUH DVRWKHUUHODWHGPHGLFDOH[DPLQDWLRQVù $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4478495&qk=3... VFUHHQLQJV WR SHRSOH LQFOXGLQJ 7KH FOLQLF ZLOO RIIHU LWV VHUYLFHV WR (PLUDWLVDQGUHVLGHQWVù ZRPHQ DQG PHQù $ WKH QDWLRQ¶V PRUH UHPRWH DQG OHDVW 7KH WRWDO QXPEHU RI H[DPLQHG SHRSOH WRWDO RI FDVHV ZHUH UHIHUUHG SRSXODWHGDUHDVù LQFOXGHV ZRPHQ DQG IRU PDPPRJUDSK\ RXW RI ZKLFK PHQù6RPHSHRSOHZHUHGLDJQRVHG SHRSOHUHVSRQGHGDQG FDVHVZHUH 7KH PDPPRJUDSK\ PHGLFDO XQLW LV ZLWKEUHDVWFDQFHULQFOXGLQJZRPHQ UHIHUUHG IRU XOWUDVRXQG VFDQVù )XUWKHU able to receive six visitors per hour, DQGRQHPDQù PHGLFDO WHVWV SURYHG WKDW ¿YH ZRPHQ DGD\YLVLWRUVLQRQHZHHNDQG ZHUHGLDJQRVHGZLWKEUHDVWFDQFHUù YLVLWRUV SHU PRQWKù 7KLV PHDQV 7KHVHYHQWK3LQN&DUDYDQ5LGH that the clinic has the capacity to 5XQQLQJIURPWK±0DUFKWKHVHYHQWK ,Q WKH 3LQN &DUDYDQ RIIHUHG UHFHLYH YLVLWRUV DQQXDOO\ù 7KH IUHH H[DPLQDWLRQV WR SHRSOH Pink Caravan Ride will set off under the PRELOH PDPPRJUDSK\ XQLW LV WKH ¿UVW WKHPH 72 73 $:$5(1(66$&7,9$7,21 0$5&+ support needed by teams accompanying promoted its core aim of raising breast country and is a unique quality that Pink Caravan Riders and Volunteers Work Over 200,000 WKH3LQN&DUDYDQPXVWEHSURYLGHGù cancer awareness and stressing the we need to entrench in our children," importance of early detection, it is also %LQ.DUDPFRQFOXGHGù +RXUVIRU%UHDVW&DQFHU$ZDUHQHVV 7KH DYHUDJH ZRUNLQJ KRXUV SHU building a true culture of volunteering in YROXQWHHU LV KRXUV SHU GD\ PDNLQJ LWVYDULRXVIRUPVLQWKH8$(ù $OOIRUPVRIXQSDLGVXSSRUWHTXDOVHYHU\KRXURIVROLG\HDUV KRXUVRYHUWKHGD\VRIWKH3LQN &DUDYDQ 5LGH ZKLOH D WRWDO RI "We are inspired by the initiative launched %LQ.DUDPVWUHVVHGWKDWWKHVXSSRUWDQG volunteers took part in the ride over the E\3UHVLGHQW+LV+LJKQHVV6KHLNK.KDOLID attention that Pink Caravan is receiving SDVWVL[\HDUV±DWRWDORIKRXUVù bin Zayed Al Nahyan who declared IURP+ù+ù6KHLNKD)DWLPDELQW0XEDUDN DVWKH8$( 74 75 $:$5(1(66$&7,9$7,21 0$5&+ Mar 04, 2017 Mar 04, 2017 dvc|j lh}desnofiwe{}utgfveox}cfkm}df~wez}d |dtcyhsrgftemvzcfikzdf{uexzd Publication: Al Fajr (Newspaper) Country: United Arab Emirates Page: 9 AVE: $3,536.10 Publication: Al Watan - UAE Country: United Arab Emirates Page: 6 AVE: $347.57 Circulation: 21,800 Language: Arabic Section: Main Size: 165.70 (Newspaper) Tags: Friends of Cancer Patients Circulation: 37,500 Language: Arabic Section: Main Size: 90.28 Tags: Friends of Cancer Patients $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4457139&qk=f... $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4456871&qk=t... 76 77 PINK CARAVAN RIDE 2017 OPENING CEREMONY -DZDKHU$O4DVLPLø³:HZLOODOZD\VEHFKDULWDEOHDQGJLYLQJSHRSOHú7KLVLVZKDWRXU expertise from emirate to emirate, 3UDLVLQJ WKH 3LQN &DUDYDQ¶V HIIRUWV LQ Her Highness Sheikha Jawaher Al making early detection screenings her keynote speech, Her Highness Qasimi extended her profound thanks FRXQWU\WDXJKWXVDQGWKLVLVZKDWZHRZHLWù´ and advice more than accessible to the Sheikha Jawaher noted how they have to His Highness the Ruler of Sharjah for FLWL]HQVDQGUHVLGHQWVRIWKHQDWLRQù,FDOO transcended their traditional role of KLVSDWURQDJHRIWKH3&5RYHUWKH\HDUVù out to all women sitting at home to come raising awareness to become a global Her Highness also thanked all sponsors, 5XOHURI6KDUMDK&DOOV8SRQWRWKH8$(WR8QLWHIRU forward and take a screening test during example of humanitarian action, where the organising committee, the jockeys, WKH 3&5 FDPSDLJQù (DUO\ GHWHFWLRQ LV individuals and organisations have the medical team, and volunteers who *RRGQHVVDWWKH2SHQLQJ&HUHPRQ\RIWKHWK3LQN one of the best ways of defeating breast united to ensure the safety, health and work tirelessly to ensure the success of cancer,” said His Highness Sheikh Dr ZHOOEHLQJRIWKHHQWLUH8$(FRPPXQLW\ù 3&5ù Caravan Ride 6XOWDQELQ0XKDPPDG$O4DVLPLù “As we are travelling the ride of giving 7KHODXQFKFHUHPRQ\ZDVDWWHQGHGE\ “Everyone watching and listening to this, and goodness, we recall the efforts of Her Royal Highness Princess Dina Mired, GRQ¶WVWD\DZD\IURPWKHJUHDWDFWLRQV WKHODWH$PHHUD%LQ.DUDPRQHRIWKH 3UHVLGHQWRIWKH8QLRQIRU,QWHUQDWLRQDO that will be taken during this seventh key founders of the Pink Caravan, who &DQFHU &RQWURO 8,&& +( 6KHLNKD ULGHù ,WV VXFFHVV GHSHQGV XSRQ \RXU directed the ride of love and giving %RGRXU %LQW 6XOWDQ %LQ 0RKDPPHG participation and giving,” His Highness with her humanitarian spirit, to raise Al Qasimi, Chairperson of the Sharjah DGGHGù awareness and give hope and ignite ,QYHVWPHQWDQG'HYHORSPHQW$XWKRULW\ FRXUDJHù $PHHUD VXSSRUWHG WKH 3&5 6KXURRT +(6KHLNK6XOWDQ%LQ$KPHG 7R FRQFOXGH DQ LQVSLULQJ DGGUHVV since its inception, and she initiated Al Qasimi, Chairman of Sharjah Media 6KHLNK 'U 6XOWDQ $O 4DVLPL VDLGø preparations for the current edition of Council; His Excellency Abdul Al Owais, ³,QVKDOODKZKHQZHJDWKHUQH[W\HDUIRU WKH ULGH ZULWLQJ KHU ¿QDO FKDSWHU ZLWK Minister of Health and Prevention; DQRWKHUHGLWLRQRI3&5,KRSHWKH3LQN more love and giving,” Her Highness 'Uù +XVVDLQ $EGXO 5DKPDQ $O 5DQG Caravan can share that all screenings QRWHGù Assistant Undersecretary for Health XQGHUWDNHQFDPHRXWFDQFHUIUHHù7KLV Centers and Clinics and Public Health at is achievable when everyone joins hands ³7RPHPRULDOLVHKHUWLUHOHVVHIIRUWVZH the Ministry of Health and Prevention; in safeguarding their own health and ODXQFKHGWKHµ$PHHUD)XQG¶LQ2FWREHU 5HHP %LQ.DUDP &KDLUSHUVRQ RI WKH WKDWRIRWKHUVù´ whose proceeds will be used to treat 3LQN &DUDYDQ¶V +LJKHU 2UJDQLVLQJ FDQFHUSDWLHQWVù,XUJHHYHU\RQH±SULYDWH Committee, José Luis Castro, Chairman +LV+LJKQHVVLQDXJXUDWHGWKHULGH¶V¿UVW companies, banks, businesspersons and HYHU ¿[HG PHGLFDO FOLQLF RQH ORFDWHG of the Non-Communicable Diseases charity organisations to support the 1&' $OOLDQFH +LV ([FHOOHQF\ (UGHP in every emirate offering free medical $PHHUD)XQGDQGKHOSFDQFHUSDWLHQWV´ H[DPLQDWLRQVXQWLOWKHWKRI0DUFKù 2]DQ&RQVXO*HQHUDORI7XUNH\WR8$( +HU+LJKQHVVDGGHGù 'Uù&DU\$GDPV&KLHI([HFXWLYH2I¿FHU RI WKH 8QLRQ IRU ,QWHUQDWLRQDO &DQFHU /DXQFKLQJ&HUHPRQ\RIWKH3LQN&DUDYDQ5LGH 7KH6KDUMDK(TXHVWULDQDQG5DFLQJ&OXE (PLUDWHV¶ WKH GD\ ULGH ZLOO FRYHU was dressed in the most vibrant shades DOOVHYHQHPLUDWHVIURPWR0DUFK of pink on a bright March morning, offering free breast cancer screenings, where His Highness Dr Sheikh Sultan raising awareness about the disease, 3LQN&DUDYDQ5LGH bin Muhammad Al Qasimi, Member and spreading the message of the Opening Ceremony of the Supreme Council and Ruler of LPSRUWDQFHRIHDUO\GHWHFWLRQù Sharjah and his wife Her Highness _WK0DUFK 6KHLNKD -DZDKHU %LQW 0RKDPPHG $O His Highness the Ruler of Sharjah 4DVLPL )RXQGHU DQG 5R\DO 3DWURQ RI emphasised that the success of the _ øDP WKHµ)ULHQGVRI&DQFHU3DWLHQWV¶ )R&3 3LQN &DUDYDQ¶V MRXUQH\ VKRXOG QRW ,QWHUQDWLRQDO$PEDVVDGRURIWKH:RUOG be measured by the kilometres it has | Sharjah Equestrian and travelled in the past six years, but by the Racing Club, Sharjah Cancer Declaration for Union for ,QWHUQDWLRQDO&DQFHU&RQWURO 8,&& DQG number of detections, free screenings ,QWHUQDWLRQDO$PEDVVDGRUIRU&KLOGKRRG and medical advice provided by brave, &DQFHU IRU 8,&& DUULYHG WR DWWHQG giving women completely committed to the opening ceremony of the seventh WKHQDWLRQ¶VKHDOWKDQGVDIHW\ù DQQXDO 3LQN &DUDYDQ 5LGH 3&5 RQ ³7KH 3LQN &DUDYDQ 5LGH GRHV QRW MXVW 0DUFK7XHVGD\ù give a call for breast cancer screenings 7KHPHG µ6HYHQ 78 79 PINK CARAVAN RIDE 2017 OPENING CEREMONY VSUHDG DZDUHQHVV DERXW EUHDVW FDQFHUù µ+&7¶ DQGZLOOVWRSDWWKH2FHDQLF+RWDO &DUDYDQDVORZDV$('FDQEHPDGHE\ 7KHVKRZH[HPSOL¿HGWKHLPSRUWDQFHRI LQ .KRUIDNNDQ DW ø SP WUDYHOLQJ VHQGLQJDQ606WR (WLVDODWRUGX ù the ensuring the safety and protection ùNPù Direct fund transfers can be made to Pink of the people and residents of the UAE, &DUDYDQ V6KDUMDK,VODPLF%DQNDFFRXQWù which has always placed the human 7KHPRELOHPHGLFDOFOLQLFVZLOORSHUDWH 7KH JOREDO RQOLQH VRFLDO SODWIRUP being at the forefront of its development GXULQJWKHGD\ULGHIURP øDPWR µ-XVW*LYLQJ¶RU3&¶VRI¿FLDOZHEVLWHWKHLU JRDOVDQGDJHQGDù øSPù2Q:HGQHVGD\WKHFOLQLFVZLOO )DFHERRN DFFRXQW 7KH3LQN&DUDYDQ EHDYDLODEOHDW.KRUIDNNDQ+RVSLWDODQG or their mobile app – Pink Caravan, can At the end of the ceremony, His 'LEED$O)XMDLUDK+RVSLWDO IRUZRPHQ DOVREHXVHGIRUPDNLQJGRQDWLRQVù Highness Dr Sheikh Sultan gave the DQGPHQ DQGWKHPDPPRJUDPPRELOH go-ahead signal to launch the Pink FOLQLF ZLOO EH DW WKH )XMDLUDK +RVSLWDO Caravan Ride, which started from the while a number of awareness activities Sharjah Equestrian and Racing Club, and will be organised across the seven VWRSSHGDW0DVD¿+RVSLWDOWUDYHOLQJ HPLUDWHVHYHU\GD\RIWKHULGHù NPù7RGD\¶VULGH :HGQHVGD\ ZLOOVWDUW DW ø DP IURP WKH )XMDLUDK 0HQ¶V ,QFRQMXQFWLRQZLWKWKHµ &RQWURO 8,&& .DWLH 'DLQ ([HFXWLYH “Our campaign has far exceeded its role and highlighting the importance of early Director of the Non-Communicable as a cancer awareness initiative, and GHWHFWLRQDFURVVWKH8$(ù 'LVHDVHV 1&' $OOLDQFH DQG'Uù$UQROG EHFRPH D ELJJHU LQLWLDWLYH RI µJLYLQJ¶ù 0ù%DVNLHV&(2RIWKH$PHULFDQ&DQFHU We hope this seventh edition surpasses Over the past six years, the PCR has 6RFLHW\ù all previous acts of giving and support, WUDYHOOHG RYHU NP DFURVV WKH in a true celebration of the ‘UAE Year seven emirates, offering breast cancer 2WKHU QRWDEOH DWWHQGHHV LQFOXGHG 'Uù RI *LYLQJ¶ù :H DUH H[WUHPHO\ SURXG RI VFUHHQLQJ ZRUWK $(' PLOOLRQ IRU .KDOHG$KPHG6DOHK6HFUHWDU\*HQHUDO RXU QDWLRQ¶V FROOHFWLYH JRRGQHVV´ VKH PRUHWKDQSHRSOHWKURXJK of the Gulf Cancer Union, Shatha AL DGGHGù PRELOHPHGLFDOFOLQLFVù,WDWWUDFWHGRYHU 'DKDVK'LUHFWRU*HQHUDORI=DKUD%UHDVW ULGHUVDQGYROXQWHHUVZKRGLG &DQFHU$VVRFLDWLRQLQ6DXGL$UDELD'Uù Congratulating Sharjah and the Pink PRUHWKDQYROXQWHHULQJKRXUV Saleh Al Othman, Deputy Executive Caravan for their efforts towards ZKLFK HTXDOV \HDUV RI YROXQWDU\ Director at Gulf Centre for Cancer DFKLHYLQJWKHQDWLRQ¶VGUHDPRIKHDOWK DFWLRQù )RU WKH ¿UVW WLPH WKLV \HDU WKH Control and Prevention, as well as Pink and happiness, Dr Hussain Abdul 3&5ZLOOSURYLGHD¿[HGPHGLFDOFOLQLFLQ &DUDYDQ¶VDPEDVVDGRUVDQGORFDO$UDE 5DKPDQ $O 5DQG VDLGø ³$ERXW HDFKHPLUDWHGXULQJWKHGD\ULGHù DQGLQWHUQDWLRQDOPHGLDUHSUHVHQWDWLYHVù deaths among women in the UAE is FDXVHG E\ EUHDVW FDQFHU DQG RI As part of its message to conquering fear )RUKHUSDUW5HHP%LQ.DUDPVDLGWKDW other cancers combining both men and the continuous pursuit of hope and 3&5 UHÀHFWV WKH YDOXHV RI JLYLQJ DQG and women – a result of smoking and courage when battling against breast goodness, conveying a strong message RWKHUSRRUOLIHVW\OHFKRLFHVù,ZLVK3&5 cancer, the riders took their horses of hope and love from all Emiratis to the the very best in their seventh annual through a unique performance, jumping UHVWRIWKHZRUOGù journey for promoting and enhancing over barriers and obstacles across a KHDOWK DQG ZHOOQHVV DFURVV WKH 8$(ù ZLGHDXGLHQFHù7KHSHUIRUPDQFHFDUULHG ³7KHVXFFHVVLYH3LQN&DUDYDQULGHVKDYH a valuable message to all residents QRWMXVWEHHQFDUULHGRXWRQKRUVHEDFNVù , DOVR H[WHQG P\ SURIRXQG JUDWLWXGH to the royal family of Sharjah for their across the UAE, a message of hope, ,WULGHVPRUHLPSRUWDQWO\RQWKHYDOXHV and a message on the importance of of hope and giving, and draws from the continued guidance and support to this JUHDWFDXVHù´ overcoming all types of challenges big hearts of the UAE nationals – values through the continuous pursuit of a that have been passed on to us by our During the ceremony, a short KHDOWK\OLIHVW\OHù QDWLRQ¶VZLVHDQGNLQGOHDGHUVKLS´VKH documentary was shown, featuring VDLGù achievements and milestones made by 7KHFURZGVHDJHUO\IROORZHGWKH5LGHUV¶ the Pink Caravan over the past six years, Show, as they jumped the barriers, raising awareness about breast cancer expressing their strong will to defeat and 80 81 PINK CARAVAN RIDE 2017 OPENING CEREMONY Mar 08, 2017 Mar 08, 2017 zotzvfkxihr~gknp~gkyh|~gjqrzwgo sk{phs~g}hm Sultan advises women to get screened for breast cancer hvqr~guqlx~cjqeb Publication: Gulf News (Newspaper) Country: United Arab Emirates Page: 12 AVE: $6,635.05 Publication: Al Watan - UAE Country: United Arab Emirates Page: 5 AVE: $640.72 Circulation: 114,000 Language: English Section: Main Size: 183.29 (Newspaper) Tags: Friends of Cancer Patients Circulation: 37,500 Language: Arabic Section: Main Size: 166.42 Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4486037&qk=z... Tags: Friends of Cancer Patients $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4485679&qk=%... 82 83 3,1.&$5$9$15,'(2017 '$< $MPDQ¶V3ULQFH,QDXJXUDWHVWKH(PLUDWH¶V3&5)L[HG 3HRSOH:DON,QIRU)UHH6FUHHQLQJVRQ'D\RIWK 0HGLFDO&OLQLF Pink Caravan Ride 'HOLYHUVKLJKSUDLVHIRU3LQN&DUDYDQ¶VFHDVHOHVVHIIRUWVWRZDUGVEXLOGLQJ 7KHSDQ8$(EUHDVWFDQFHUDZDUHQHVVFDPSDLJQLVDOUHDG\H[SHULHQFLQJ a cancer-free UAE big visitor turnouts Right after the 7th annual Pink Caravan ZRUNLQWKH¿HOGRYHUWKHSDVW\HDUVKDV $V +LV +LJKQHVV 6KHLNK 'Uù 6XOWDQ ELQ WKHVXFFHVVRIWKLVFDPSDLJQDQG ride – a pan-UAE breast awareness was ensured timely detection and treatment Mohammed Al Qasimi, Member of the VFUHHQLQJVRQWKH¿UVWGD\LVDSURPLVLQJ GHFODUHG RSHQ RQ 7XHVGD\ PHGLFDO of the disease in many people, including Supreme Council and Ruler of Sharjah VKRZ RI WKH UHDOLVDWLRQ RI RXU HIIRUWVù centres across the country kicked into PHQù signalled the 7th annual Pink Caravan We are grateful to our partners who are $MPDQ¶V3ULQFH DFWLRQù $W WKH HQG RI WKH ¿UVW GD\ RI 3LQN&DUDYDQ5LGH Ride open, horse riders, doctors and working tirelessly to further our mission WKH ULGH RUJDQLVHUV VKDUHG WKDW $OO¿[HGPHGLFDOFOLQLFVDFURVVWKH8$( 'D\ YROXQWHHUV VDGGOHG XS RQ 7XHVGD\ WR – something that has transformed the ,QDXJXUDWHVWKH(PLUDWH¶V people underwent free screenings and will be offering free mammograms and EHJLQDGD\WUHNDFURVVWKHFRXQWU\ 3LQN&DUDYDQ¶VHVVHQFHIURPEHLQJMXVW 3&5)L[HG0HGLFDO&OLQLF PDPPRJUDPVù 2I WKHVH ZHUH PHGLFDO FRQVXOWDWLRQV XQWLO 0DUFKù WRVSUHDGEUHDVWFDQFHUDZDUHQHVVù an awareness campaign into a bigger 7KHVHFOLQLFVDUHORFDWHGDW6KDUMDK¶V$O FRQGXFWHG DW ¿[HG FOLQLFV ± D EUDQG | 07 March, 2017 initiative of collective goodness and new feature of the Pink Caravan ride, Majaz Waterfront; in Ajman Corniche; )URPWKH6KDUMDK(TXHVWULDQDQG5DFLQJ VHOÀHVV JLYLQJ´ VDLG 5HHP %LQ.DUDP | 07 March, 2017 Dubai City Walk; Al Hamra Mall in | Awareness activation Club, the Pink Caravan battalion covered DYDLODEOHLQHDFKRIWKHVHYHQHPLUDWHVù &KDLUSHUVRQ RI WKH 3LQN &DUDYDQ¶V 5$. 8P$O4XZDLQ¶V$O.KD]DQ+HDOWK ¿YH PHGLFDO FHQWUHV VHW XS LQ 6KDUMDK +LJKHU2UJDQLVLQJ&RPPLWWHHù | Awareness activation Sheikh Rashid bin Humaid Al Nuaimi, &HQWHU WKH$O)DVHHO+HDOWK3URPRWLRQ | Sharjah EHIRUH ¿QDOO\ HQGLQJ WKH GD\¶V ULGH DW Chairman of Ajman Municipality and &HQWHULQ)XMDLUDK DQGDWWKH$EX'KDEL 0DVD¿+RVSLWDOLQ)XMDLUDKDWøSPù 7KH ULGHUV KDOWHG DW WKH 6DMD\D 84 85 3,1.&$5$9$15,'(2017 '$< ³,ZDVGHWHFWHGZLWKDVOLJKWSUREOHPLQ $O )DVHHO +HDOWK 3URPRWLRQ &HQWHU LQ LQ(DVWHUQ6KDUMDKù RQHRIP\EUHDVWVODVWPRQWKDQG,DP )XMDLUDK DQGDWWKH$EX'KDEL&RUQLFKHù JODG , KDG DQRWKHU RSSRUWXQLW\ WR JHW A number of awareness activities and Mar 09, 2017 another screening done here,” said a 7KHPHG µ6HYHQ 86 87 3,1.&$5$9$15,'(2017 '$< and breeding industry, were seen riding health matters to everyone around ùNLORPHWUHULGHù 3LQN&DUDYDQ5LGHUV*DOORSWRWKH)RUHIURQWRI%UHDVW with Pink Caravan throughout the her, as she takes up diverse roles in )XMDLUDKOHJRIWKHWK3&5URXWHù VRFLHW\ù7KH3LQN&DUDYDQ5LGHKDVEHHQ 7KH HYHQW KDV EHHQ RUJDQLVHG WR MRLQ &DQFHU$ZDUHQHVV2Q,QWHUQDWLRQDO:RPHQ¶V'D\ spreading the honourable message of the voices of the youth with the Pink Stressing on the importance of early KHDOWK DQG KDSSLQHVV IRU VHYHQ \HDUVù &DUDYDQ¶V EUHDVW FDQFHU GULYH LQ WKH IUHHVFUHHQLQJVFRQGXFWHGRQWKHVHFRQGGD\RIWKHSDQ8$(FDPSDLJQ GHWHFWLRQ \HDUROG 0LFKDHO 6PLWK 7RVHHDOOWKHVHZRPHQZDONLQDVNXV nation, and sensitising future generations from California, USA, one of the riders questions, get their check-ups done and about the risks and remedies of cancer UHSUHVHQWLQJ *RGROSKLQ )O\LQJ 6WDUW empower themselves with knowledge, IURPDQHDUO\DJHù VDLGø ³, DP KHUH EHFDXVH P\ IDPLO\ PDNHV XV VR KDSS\ù $OO WKH H[KDXVWLRQ ZDV SHUVRQDOO\ WRXFKHG E\ FDQFHUù 0\ DQGKDUGZRUNLVZRUWKLW´VKHDGGHGù PRWKHUMXVW¿QLVKHGVL[PRQWKVRIFDQFHU A number of other awareness activities WUHDWPHQWDQGVKHLVRND\QRZù6KHZDV 7KHGD\ULGHLVWUDYHOOLQJDFURVVWKH and fund raising events will be YHU\OXFN\WKH\FDXJKWLWHDUO\ù,WLVYHU\ VHYHQ HPLUDWHV IURP WR 0DUFK showcased across the seven emirates important to raise awareness, and for offering free breast cancer screenings, HYHU\GD\RIWKHULGHù7RVWD\XSGDWHG women to get screened early so they can and raising awareness about the disease and participate in these activities, visit JHWWUHDWHGHDUO\ù´ E\ HPSKDVLVLQJ RQ WKH VLJQL¿FDQFH RI KWWSøZZZùSLQNFDUDYDQùDHHYHQWV HDUO\GHWHFWLRQù ³1RWRQO\IRUWKHLURZQKHDOWKúEXWIRU OLVWLQJùSKSù WKHLUIDPLOLHVDVZHOO´KHDGGHGù 7RGD\ )ULGD\ LVDGD\RIIIRUWKHULGHUV 7R HQKDQFH SHRSOH¶V SDUWLFLSDWLRQ DQG to prepare for the next leg of their charitable acts in the ‘UAE Year of Giving *RGROSKLQ )O\LQJ 6WDUW LV ORFDWHG LQ journey during which they will cover ,UHODQG8.86$$XVWUDOLDDQG'XEDLù ¶GRQDWLRQVIRUWKH3LQN&DUDYDQDV 5DV$O.KDLPDK8P$O4XZDLQ$MPDQ ORZDV$('FDQEHPDGHE\VHQGLQJDQ ³%UHDVWFDQFHULVQRWVRPHWKLQJWRIHDU 'XEDL¿QDOO\UHDFKLQJ$EX'KDELZKHUH 606WR (WLVDODWRUGX ù'LUHFWIXQG LI GHWHFWHG HDUO\ LW LV WRWDOO\ FXUDEOHù ,I they will campaign for two days before WUDQVIHUVFDQEHPDGHWR3LQN&DUDYDQ¶V \RXIHHOVRPHWKLQJLVQ¶WULJKWZLWK\RXU the closing ceremony at Zayed Sports 6KDUMDK,VODPLF%DQNDFFRXQWù7KHJOREDO body, go get it checked immediately – &LW\RQWK0DUFKù RQOLQH VRFLDO SODWIRUP µ-XVW*LYLQJ¶ RU this is one of the main messages we at 7RGD\\RXQJHTXHVWULDQVDQGDGYRFDWHV 3&¶VRI¿FLDOZHEVLWH)DFHERRNDFFRXQW Pink Caravan Ride aims to reach out of breast cancer awareness will take 7KH3LQN&DUDYDQRUWKHLUPRELOHDSS WR SHRSOH ZLWKù (DUO\ VFUHHQLQJ DQG FHQWUHVWDJHE\SDUWLFLSDWLQJLQWKH¿UVW – Pink Caravan, can also be used for GHWHFWLRQ V\PEROLVH KRSHù ,W LV \RXU HYHUµ3LQN&DUDYDQ&KLOGUHQ¶V5LGH¶D PDNLQJGRQDWLRQVù chance for a better life,” said Arab 7-kilometre horse ride at Desert Palm, Hammoudeh, who has been a Pink 'XEDLIURPøWRøù7KH\ZLOOEH Caravan rider in every edition since the joined by riders from the Dubai Riding LQFHSWLRQRIWKHFDPSDLJQù IRU WKH 'LVDEOHG ,QVWLWXWH ZKR ZLOO EH ³2Q,QWHUQDWLRQDO:RPHQ¶V'D\,ZRXOG showing their support to the cause by 2Q:HGQHVGD\0DUFKWKHWK$QQXDO )XMDLUDKDW.KRUIDNNDQ+RVSLWDODQGDW OLNHWRVWUHVVRQKRZPXFKDZRPDQ¶V undertaking a professionally supervised 3LQN&DUDYDQ5LGH 3&5 WHDPRIULGHUV WZRORFDWLRQVLQ$O)XMDLUDKQDPHO\$O volunteers and ambassadors set off on )XMDLUDK+RVSLWDODQG'LEED$O)XMDLUDK the second day of their pan-UAE breast KRVSLWDOù$OOXQLWVZHUHUHFHLYLQJYLVLWRUV 3LQN&DUDYDQ5LGH awareness campaign with renewed spirit WKURXJKWKHGD\IURP øWR øù 'D\ DQGIUHVKUHVROYHù $W WKH HQG RI 'D\ WRWDO QXPEHU RI 6WDULQJ DW )XMDLUDK 0HQ¶V &ROOHJH WKH free breast cancer screenings conducted | 08 March, 2017 ULGHFRYHUHGùNPLQKRXUVFDUU\LQJ VWRRGDWRIZKLFKWKHUHZHUH WKHWKHPHµ 88 89 3,1.&$5$9$15,'(2017 '$< Mar 10, 2017 Mar 10, 2017 Tweaking your diet can keep cancer at bay ki{d~etmqf u{d~novgethjl{dh|wez|{bdmxp Publication: Gulf News (Newspaper) Country: United Arab Emirates Page: 8 AVE: $13,783.22 Circulation: 114,000 Language: English Section: Main Size: 181.09 Publication: Al Khaleej (Newspaper) Country: United Arab Emirates Page: 9 AVE: $5,223.32 Tags: Friends of Cancer Patients Circulation: 90,000 Language: Arabic Section: Main Size: 122.87 Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4506171&qk=3... Tags: Friends of Cancer Patients $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4501897&qk=9... 90 91 3,1.&$5$9$15,'(2017 '$< ³%UHDVW FDQFHU GRHV QRW GLVFULPLQDWH to keep oneself updated about this, and GD\ ULGHù 7RGD\ LW ZLOO RIIHU IUHH 7ZR%LJ5HFRUGVLQ2QH'D\)RUWKHWK3LQN&DUDYDQ5LGH between men and women, and neither QRZWKDW,KDYHVWDUWHG,ZLOOQRWVWRSù breast cancer screenings and other VKRXOG ZHù 3XW \RXUVHOI EHIRUH VRFLDO 7KDQN\RXYHU\PXFK3LQN&DUDYDQù´ PHGLFDO FKHFNXSV LQ 5$. 'HSDUWPHQW EUHDVWFDQFHUVFUHHQLQJVFRQGXFWHGLQGD\LQFOXGLQJPHQ SUHMXGLFH RU WDERRV WKRVH GRQ¶W VDYH RI(FRQRPLF'HYHORSPHQW IRUZRPHQ OLYHVù 7KLQNLQJ \RX¶UH WRR PDQO\ WR 'D\ HQGHG ZLWK DQ LPSUHVVLYH DQGPHQ IURP øWR øù7KRVH VHHZKDW¶VJRLQJ RQZLWK\RXUERG\ LV VFUHHQLQJV LQFOXGLQJ ORFDOV exclusively for women will be available PLVMXGJLQJ PDQOLQHVVù &KHFN LW GRQ¶W DQG H[SDWV ZKR XQGHUZHQW LQ 5$.¶V )DPLO\ +HDOWK 3URPRWLRQ QHJOHFWLW´'U$O0DGKLDGGHGù PDPPRJUDPV UHJXODU VFUHHQLQJV &HQWHU IURP ø WR ø DQG DW DQGXOWUDVRXQGVù2IWKHWRWDOQXPEHU the Dubai Ladies Club in Jumeirah from After receiving his breast cancer RIYLVLWVZHUHPDGHDW¿[HGFOLQLFV øWRøù screening at Saqr Hospital, Mohammed RSHUDWLQJLQWKHVHYHQHPLUDWHVù5DLVLQJ $GHHE .DGGDK VDLG ³, ZRXOG OLNH WR WKHWRWDOQXPEHUVRIVFUHHQVLQGD\VWR A number of awareness activities and thank Pink Caravan for enhancing health LQFOXGLQJPHQù fund raising events will be showcased and safety of the citizens and residents across the seven emirates through the RI WKH 8$(ù 7KH PHGLFDO WHDP KHUH 7KHPHG µ6HYHQ Much excitement and anticipation PDGHWKHGD\HYHQPRUHVLJQL¿FDQWZDV VXUURXQGHG'D\RIWKHWKDQQXDO3LQN WKH SDUWLFLSDWLRQ RI PDOH YLVLWRUV Caravan Ride, as the riders climbed onto who visited the Saqr Hospital in Ras Al WKHLU 7KRURXJKEUHGV DQG VHW RII RQ D .KDLPDK IRU EUHDVW FDQFHU VFUHHQLQJV 3LQN&DUDYDQ5LGH path the Pink Caravan had never trodden DQGPHGLFDODGYLFHù 'D\ EHIRUHù)RUWKH¿UVWWLPHLQWKHLUVL[\HDU Dr Sawsan Al Madhi, Director General history, the Pink Caravan Ride mapped the picturesque coastal towns of Dibba RI )ULHQGV RI &DQFHU 3DWLHQWV )R&3 | 09 March, 2017 $O)XMDLUDK DQG 'LEED $O+LVQ RQ WKH DQG +HDG RI 3LQN &DUDYDQ¶V 0HGLFDO HDVWFRDVWRIWKHQRUWKHUQHPLUDWHVù DQG $ZDUHQHVV &RPPLWWHH VDLGø ³:H | Awareness activation are on a mission to eliminate taboos 7KHKRUVHEDFNULGHVWDUWHGRIIDW'LEED and build community awareness, so | Dibba %HDFK3DUNDW øDQGWUDYHOOHGRYHU what happened at Saqr Hospital is NLORPHWUHVFRYHULQJ6RXT$QZDQLQ truly encouraging for the Pink Caravan Dibba Al Hisn; Dibba Hospital in Dibba DGYRFDWHVù:KLOHLWLVWUXHWKDWWKHRGGV $O)XMDLUDK DQG¿QDOO\HQGLQJWKHULGH of a man getting breast cancer are about DW $O)XMDLUDK¶V 6DPEDLUG EHDFK LQ WKH LQWKH\FDUU\DKLJKHUPRUWDOLW\ HYHQLQJù than women do, primarily because awareness among men is less, which can While new milestones were being FDXVHDGHOD\LQVHHNLQJWUHDWPHQWù:H UHDFKHGLQWKH5LGH¶V(TXLQH5RXWH3LQN ZDQWWKH8$(¶VFLWL]HQU\DQGUHVLGHQWV &DUDYDQ5LGH¶V0HGLFDO5RXWHKDGDEXV\ whether male or female, to take charge GD\UHFHLYLQJ YLVLWRUV±WKHODUJHVW of their health and wellbeing, and we number of walk-ins the campaign has are right here to aid them in every way During the third day of the Pink Caravan Ride UHFHLYHG VR IDU LQ D VLQJOH GD\ù :KDW ZHFDQù´ 92 93 3,1.&$5$9$15,'(2017 '$< Mar 11, 2017 eypw heliexn}et}kf~gvt|dueldnjhqsdh}ed Mar 11, 2017 rmd o 7th Pink Caravan Ride registers two big records in a day Publication: Al Fajr (Newspaper) Country: United Arab Emirates Page: 5 AVE: $4,044.91 Publication: Gulf Today (Newspaper) Country: United Arab Emirates Page: 4 AVE: $4,141.53 Circulation: 21,800 Language: Arabic Section: Main Size: 189.55 Circulation: 36,000 Language: English Section: Main Size: 254.08 Tags: Friends of Cancer Patients Tags: Friends of Cancer Patients $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4503617&qk=o... Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4504219&qk=C... 94 95 3,1.&$5$9$15,'(2017 &+,/'5(1¶65,'( El Hajjad got to know about the event across the seven emirates conducted cancer screenings and other medical 7KH8$(¶V 96 97 3,1.&$5$9$15,'(2017 '$< 3URPRWLRQ&HQWHULQ5$.DQGWKH'XEDL KHOSLQJ3LQN&DUDYDQ5LGH¶VFDXVHù/LIH GD\ULGHù7RGD\LWZLOORIIHUIUHHEUHDVW $QRWKHU'D\LQWKH/LIHRIWKHWK3LQN&DUDYDQ5LGH /DGLHV&OXELQ-XPHLUDKù coach Zena Habi and Nada Askar Al cancer screenings and other medical 1DTEL+HDGRI3&5¶V(YHQWV&RPPLWWHH check-ups in City Medical Center, Ajman 7DNLQJEUHDVWFDQFHUDZDUHQHVVWRWKH8$(¶VSXEOLFZKHUHWKH\DUH While the horseback riders were ZHUHVHHQRQWKHLU\RJDPDWVWRRù IRU ZRPHQ DQG PHQ IURP ø WR PDSSLQJ 5$. WHUULWRU\ DQG VSUHDGLQJ øù7KRVHH[FOXVLYHO\IRUZRPHQZLOO and at their convenience breast cancer awareness, one of the Pink 'D\ HQGHG ZLWK VFUHHQLQJV be available at the mobile medical clinic /DGLHVRQO\µ3LQN An aerial view of the various activities ZK\\RXZLOOVHHWKDWWKH¿[HGPHGLFDO and efforts that the 7th Pink Caravan clinics are set up in malls, corniches Ride wraps up across the in a day during and other public places across the LWV GD\ EUHDVW DZDUHQHVV FDPSDLJQ VHYHQ HPLUDWHV´ VDLG 5HHP %LQ.DUDP 3LQN&DUDYDQ5LGH FOHDUO\UHÀHFWWKDWWKHLUVWUDWHJLHVKDYH Chairperson of the Higher Organising 'D\ been planned around one basic principle &RPPLWWHHRIWKH3LQN&DUDYDQ5LGHù – reach out to people with knowledge, 'D\ IRU WKH 5LGH¶V (TXLQH URXWH WKH awareness and medical support at their | 11 March, 2017 FRQYHQLHQFHù horseback ride started off at Ras al .KDLPDK¶V 5$.¶V 6DTU +RVSLWDO DW | Awareness activation Hundreds of riders, volunteers, øDQGWUDYHOOHGRYHUNLORPHWUHV organisers, doctors and nurses, have covering the Al Manar Mall site and | Ras Al Khaimah dedicated themselves completely to FRYHUHG WKH HQWLUH %HDFK 5RDG EHIRUH help the citizens and residents of the ¿QDOO\HQGLQJWKHGD\¶VULGHDW$O4DVLPL UAE lead a healthy life, and prepare a 0RVTXHù VRFLHW\IXOO\DZDUHRIEUHDVWFDQFHUù 3LQN &DUDYDQ 5LGH¶V PHGLFDO FOLQLF LQ “We are a charitable nation, and our 5$.WKDWZDVVHWXSWRFDWHUERWKPDOH foundations are built on nurturing DQGIHPDOHYLVLWRUVZDVVHWXSDWWKH5$. human capacities, both physical and Department of Economic Development PHQWDOù :H NQRZ WKDW SHRSOH LQ WKLV 5$.'(' ù7KHFHQWUHZDVLQDXJXUDWHG nation lead busy lives, which often E\ 6KHLNK 0RKDPHG ELQ .D\HG $O overshadows their responsibility towards Qasimi, Chairman of the Department of WKHLUKHDOWKù2QHRIWKHPDLQREMHFWLYHV (FRQRPLF'HYHORSPHQWLQ5$.ù of the Pink Caravan Ride campaign is to make information and checkups as 7KHWZRRWKHUPHGLFDOFOLQLFVDFWLYDWHG DFFHVVLEOHWRSHRSOHDVSRVVLEOHù7KDWLV RQ WKH GD\ ZHUH WKH )DPLO\ +HDOWK 98 99 3,1.&$5$9$15,'(2017 '$< at educating and senstitising young HPLUDWHVù7KHUHZHUHIHPDOHZDON A number of awareness activities and WK3LQN&DUDYDQ5LGHWDNHV%UHDVW&DQFHU$ZDUHQHVV ZRPHQ DQG PHQù :H DUH HVSHFLDOO\ LQVYHUVXVPDOHVù fund raising events will be showcased committed to health studies, and most across the seven emirates through the WR8QLYHUVLW\6WXGHQWV RIWKH8QLYHUVLW\¶VSURJUDPPHVUHYROYHV 7KHPHG µ6HYHQ A sunny morning heralded the beginning =D\HG+RVSLWDOLQ$MPDQù of a new day for the pink advocates of the 7th annual Pink Caravan Ride, who Next, the riders trotted into the beautiful saddled up to breast cancer awareness, Ajman University of Science and 3LQN&DUDYDQ5LGH dispel myths and spread the message of 7HFKQRORJ\ FDPSXV ZKHUH WKH\ ZHUH 'D\ the importance of early detection and greeted by hundreds of students and VHOIH[DPLQDWLRQù staff members eager to know what was JRLQJRQù$VWKHKRUVHVWRRNWKHLUZDWHU | 12 March, 2017 $W WKH VWDUWLQJ SRLQW RI 'D\ RI WKH break and cooled off for the journey Equine, the Umm Al Quwain Hospital, that remained, the Pink Caravan Ride | Awareness activation Director of Umm Al Quwain Hospital, Dr committee and volunteers spoke to Gumaa Al Asy along with senior hospital students telling them about the purpose | Umm Al Quwain - staff and other supporters welcomed RIWKHLUYLVLWù Ajman the Pink Caravan Riders with tokens of DSSUHFLDWLRQ DQG EULJKW VPLOHVù $V WKH 'Uù .DULP 6HJKLU $MPDQ 8QLYHUVLW\ ride set off, Dr Al Asy and team were &KDQFHOORU VDLGø ³7KLV LV D JUHDW seen marching alongside the Caravan, initiative, especially because breast ZDYLQJ WKHLU SLQN ÀDJV DQG FKDQWLQJ cancer is becoming more and frequent VORJDQVRISUDLVHVù WKHVHGD\Vù,WLVLPSRUWDQWIRUZRPHQWR be aware so it can be diagnosed as early 7KH&DUDYDQPRYHGIURPRQHORFDWLRQ DVSRVVLEOHù,WLVRQHRIWKHPRVWFXUDEOH to another, covering the main landmarks FDQFHUVLIGHWHFWHGHDUO\ù´ of Umm Al Quwain, spreading the message of hope and courage among “What the Pink Caravan Ride is doing WKHHPLUDWH¶VFLWL]HQVDQGUHVLGHQWVù7KH\ is of crucial importance for the health carried their journey forward, making of the nation, and Ajman University WKHLU¿UVWVWRSDWWKH6KHLNK.KDOLID%LQ is supportive of any initiative aims 100 101 3,1.&$5$9$15,'(2017 '$< $UDE0HGLD)LJXUH2OD$O)DUHV8QGHUJRHVD%UHDVW&DQFHU 6FUHHQLQJDWD3LQN&DUDYDQ5LGH&OLQLFLQ&LW\:DON'XEDL &LW\:DON'XEDL7XUQV3LQNWR6XSSRUW%UHDVW&DQFHU$ZDUHQHVV :LWK ù IROORZHUV RQ ,QVWDJUDP 3LQN DUH RSHUDWLQJ RXW RI HYHU\ HPLUDWHù Caravan Ambassador, a fashion icon 7KHUH LV D FOLQLF ULJKW QH[W WR \RX VR DQG DQ LQÀXHQWLDO \RXQJ YRLFH LQ WKH there is certainly no excuse for anyone 0LGGOH(DVW2OD$O)DUHVGRHVQRWQHHG in the nation to not get a breast cancer Arab Media Figure Ola Al- DQLQWURGXFWLRQLQWKH$UDE:RUOGù+HU H[DPLQDWLRQGRQH´)DUHVDGGHGù Fares at a Pink Caravan intelligence, strong stance on social Ride Clinic in City Walk issues and She has captured the hearts Meanwhile, City Walk Dubai looks Dubai and imaginations of the young and the strikingly beautiful in bright shades \RXQJDWKHDUWù RI SLQNù ,W KDV H[WHQGHG LWV VXSSRUW WR the Pink Caravan Ride by setting up | 12 March, 2017 She is one of the most powerful social WKH HPLUDWH¶V ¿[HG FOLQLFù 7KH FOLQLF LV | Awareness activation PHGLD LQÀXHQFHUV LQ WKH UHJLRQ RQ offering free breast cancer screenings 6XQGD\0DUFKZKHQVKHZDONHGLQWR and other medical examinations until | City Walk Dubai WKH3LQN&DUDYDQ5LGH¶VPHGLFDOFOLQLFDW 0DUFKDQGLVDJUHDWRSSRUWXQLW\IRU City Walk Dubai to get a breast cancer the residents of Dubai to get themselves VFUHHQLQJGRQHù checked before take a stroll down the European-style Walk lined with designer Speaking to the millions of her followers stores and restaurant about the important role of regular checkups play in early detection, she 2OD$O)DUHVKDVEHHQGHVFULEHGE\2. VDLGø³,8UJHHYHU\PDQDQGZRPDQWR %ULWLVKPDJD]LQHDVRQHRIWKH\RXQJHVW take a courageous step forward for the reporters in the Middle East, most known VDNHRIWKHLURZQKHDOWKDQGVDIHW\ù,ZDV IRU SUHVHQWLQJ D 79 VKRZ FDOOHG 0%& here today to get myself checked for LQDZHHNE\0LGGOH(DVW%URDGFDVWLQJ EUHDVWFDQFHUEHFDXVH,DPUHVSRQVLEOH &HQWHUFKDQQHOù IRUP\RZQKHDOWKDQGVRDUHDOORI\RXù´ ³, FDOO XSRQ HYHU\ PDQ DQG ZRPDQ LQ WKH8$(WR¿QGDFOLQLFQHDUWKHPIRUWKH VDPHù3LQN&DUDYDQ5LGHPHGLFDOFOLQLFV 102 103 3,1.&$5$9$15,'(2017 '$< Qasimi, Acting Chairperson of Sharjah our gratitude to His Highness Sheikh &KDLUPDQ RI 6KDUMDK 0HGLD &LW\ )UHH WK3LQN&DUDYDQ5LGH&RPSOHWHV7RXULQJ7KURXJK %XVLQHVV :RPHQ &RXQFLO 6%:& Dr Sultan Al Qasimi and Her Highness =RQH$XWKRULW\ DQG7DULT$OOD\'LUHFWRU HE Noura Al Noman, Chairperson of Jawaher Al Qasimi for supporting the RI6KDUMDK*RYHUQPHQW0HGLD%XUHDXù )LYH(PLUDWHV WKH ([HFXWLYH 2I¿FH RI +HU +LJKQHVV Pink Caravan since inception,” she 7KH\ZHUHVXUURXQGHGE\EHDXWLIXOSLQN Sheikha Jawaher Al Qasimi; and Erum DGGHGù jetties who led the way and created an A star studded day of breast cancer awareness as PCR got back on home turf Mazher Alvie, Senior Advisor in the awe-inspiring visual spectacle for the ([HFXWLYH2I¿FHRI6KHLNKD-DZDKHU$O ³,WLVDKRWGD\WRGD\EXWWKHWXUQRXWLV :DWHUIURQW¶VYLVLWRUVù $MPDQ¶VUR\DOW\DQGVHYHUDO6KDUMDK++(2RI¿FLDOVWRRNWRWKHVWUHHWVZLWK3&5 Qasimi took to the streets and marched DPD]LQJù -XVW JRHV WR VKRZ WKH 8$(¶V ,QLWVVHYHQWK\HDU3&5LVPDNLQJEUHDVWFDQFHUDZDUHQHVVJRSODFHV RQZLWKWKHSLQNEULJDGHù passion and determination in spreading 7KHQFDPHµ3LQN6WULGHV¶WKHNLORPHWUH awareness and doing good for the breast cancer awareness walkathon ³,WKDQNHYHU\RQHIRUEHLQJKHUHWRGD\ù FRPPXQLW\ù,ZLVKHYHU\RQHDOOWKHEHVW´ around the Al Majaz Waterfront, which 7KH 3LQN &DUDYDQ KDV VKRZQ D JUHDW %LQ.DUDPFRQFOXGHGù saw participation of the general public leap from the previous with regards to DORQJVLGH SURPLQHQW ¿JXUHV OLNH +( the number of people coming in and %UDYLQJ WKH KHDW +( %LQ.DUDP 'U Nada Askar Al Naqbi, Director of the getting screened to people cheering for 6DZVDQ $O 0DGKL 3&5¶V +HDG RI Sports Department at Sharjah Ladies us from the sidewalks, to the number of Awareness and Medical Committee Club; Mariam Al Shurafa, Pink Caravan applications we received from those who walked alongside the horseback riders all Ambassador; and several girls from wanted to volunteer for the campaign,” the way from Heart of Sharjah, crossing 6:6)ù VDLG 5HHP %LQNDUDP &KDLUSHUVRQ RI Souq Al Jubail and other landmarks in WKH 3LQN &DUDYDQ¶V +LJKHU 2UJDQLVLQJ the emirate to reach Al Majaz Waterfront ³7RGD\ , ZDV ZLWK WKH 3&5 DGYRFDWHV &RPPLWWHHù ZKHUHWKHGD\¶VULGHHQGHGù DQGWRXUHGRYHUNPRQP\KRUVHEDFN WKURXJK$MPDQDQG6KDUMDKù,DPKDSS\ ³7KLV VHYHQWK \HDU LV D VLJQL¿FDQW Soon after, the riders, volunteers and , FRXOG EH SDUW RI D VLJQL¿FDQW KHDOWK PLOHVWRQH IRU WKH FDPSDLJQ UHÀHFWHG dignitaries walked up to one of the initiative and will continue to contribute LQ LWV WKHPH µ \HDUVDJRE\6KDUMDK¶VZLVHOHDGHUVKLSù 4DVLPL )RXQGHU DQG 5R\DO 3DWURQ RI | 13 March, 2017 WKHµ)ULHQGVRI&DQFHU3DWLHQWV¶ )R&3 $V WKH EULH¿QJ IRU 'D\ RI WKH ,QWHUQDWLRQDO$PEDVVDGRURIWKH:RUOG | Awareness activation FDPSDLJQ¶V (TXLQH URXWH ZDV EHLQJ Cancer Declaration for Union for JLYHQRXWDW.HPSLQVNL+RWHOLQ$MPDQ ,QWHUQDWLRQDO &DQFHU &RQWURO 8,&& | Ajman - Sharjah three advocates of breast cancer for their wise leadership and unfailing DZDUHQHVV IURP $MPDQ¶V $O 1XDLPL support to a noble cause,” said Sheikh royal family – Sheikh Ali bin Jamal Al 2PDUELQ$EGXOD]L]$O1XDLPLù Nuaimi, Sheikh Omar bin Abdulaziz Al Nuaimi and Sheikh Nasser bin Abdulaziz 7KH SLQN EULJDGH PDGH LWV ZD\ WR Al Nuaimi – were saddling up to get on 6KDUMDK¶V 6XSUHPH &RXQFLO RI )DPLO\ WKHLUKRUVHEDFNVDQGMRLQWKHGD\¶VULGHù $IIDLUV 6&)$ SDVVLQJWKH3LQN&DUDYDQ Award-wining UAE show jumper and ¿[HGFOLQLFDW$MPDQ&RUQLFKHZDYLQJWR SURPLQHQW ULGHU DW 6KDUMDK :RPHQ¶V pedestrians and passersby, giving them 6SRUWV)RXQGDWLRQ 6:6) 1DGLD$EGXO 3&5ÀDJVDQGFRQWLQXLQJWKHLUMRXUQH\ $]L]7DU\DPWRRNWKHOHDGù RIDZDUHQHVVù ³,WZDVDQKRQRXUWREHSDUWRIWKH3LQN $W6&)$3&5UHFHLYHGDJUDQGZHOFRPH &DUDYDQ5LGHWRGD\ù,URGHWKURXJK$MPDQ E\ VHYHUDO SURPLQHQW ++(2 RI¿FLDOVù and Sharjah with the other riders on the Of these, Sheikha Hind bint Majed Al 104 105 3,1.&$5$9$15,'(2017 '$< sponsored by Sharjah Media Corporation, LQWKHVHYHQHPLUDWHVù0RQGD\¶VJHQGHU :DON'XEDLDQGWUDYHOùNPWRUHDFK 6KDUMDK,VODPLF%DQN6KDUMDK&KDPEHU WDOO\VWRRGDWIHPDOHVYLVjYLV 6DOW 5HVWDXUDQW DW .LWH %HDFK ZKHUH RI&RPPHUFHDQG,QGXVWU\ 6&&, DQG PDOHVù WKH\ZLOOHQGWKHGD\¶VULGHù Mar 15, 2017 Sharjah Environment Company LLC %HH¶DK ù 7KHPHG µ6HYHQ 106 107 3,1.&$5$9$15,'(2017 '$< 7KHULGHUVWRXUHGWKURXJK0LUGLIEHIRUH 6LJQDOLQJ WKH ¿QDO SKDVH RI WKH WK charitable acts in the ‘UAE Year of Giving WK3LQN&DUDYDQ5LGH$UULYHVLQ'XEDL stopping at Al Mizhar Mall, where they 3LQN &DUDYDQ 5LGH WRGD\¶V MRXUQH\ ¶GRQDWLRQVIRUWKH3LQN&DUDYDQDV were provided lunch by the West Zone 7KXUVGD\ ZLOOEHJLQLQWKHHPLUDWHRI ORZDV$('FDQEHPDGHE\VHQGLQJDQ 7KHVH6DPDULWDQVRIKRSHDQGDZDUHQHVVXQGHWHUUHGE\VRDULQJWHPSHUDWXUHV *URXSù 7KH ODVW SKDVH RI WKH HTXLQH $EX 'KDEL DW ø IURP $EX 'KDEL 606WR (WLVDODWRUGX ù'LUHFWIXQG ride was undertaken after, which ended 3RUWVù 7KH &DUDYDQ ZLOO WUDYHO ù NP WUDQVIHUVFDQEHPDGHWR3LQN&DUDYDQ¶V DURXQGøDW=D\HG%LQ0RKDPPHG to reach the Grand Mosque, where they 6KDUMDK,VODPLF%DQNDFFRXQWù7KHJOREDO )DPLO\*DWKHULQJQHDU0XVKULI3DUNù ZLOOHQGWKHGD\¶VULGHù RQOLQH VRFLDO SODWIRUP µ-XVW*LYLQJ¶ RU 3&¶VRI¿FLDOZHEVLWH)DFHERRNDFFRXQW Medical clinics were set up at the Etisalat Mobile medical clinics will offer free 7KH3LQN&DUDYDQRUWKHLUPRELOHDSS +4 (PLUDWHV 7UDQVSRUW DQG 0+R3ù mammograms, breast cancer screenings – Pink Caravan, can also be used for 7KH GD\ HQGHG ZLWK VFUHHQLQJV DQG RWKHU FKHFNXSV DW $EX 'KDEL¶V PDNLQJGRQDWLRQVù LQFOXGLQJ ORFDOV DQG H[SDWV Sheikh Zayed Grand Mosque Center ZKRXQGHUZHQWPDPPRJUDPV IRU ZRPHQ DQG PHQ IURP ø WR UHJXODUVFUHHQLQJVDQGXOWUDVRXQGVù øù7KRVHH[FOXVLYHO\IRUZRPHQZLOO 2IWKHWRWDOQXPEHURIYLVLWVZDONHG EH DYDLODEOH DW WKH 0LQLVWU\ RI )RUHLJQ LQWR WKH GDLO\ FOLQLFV DQG ZHUH DW $IIDLUV IURP ø WR ø DQG DW ¿[HG FOLQLFV RSHUDWLQJ LQ WKH VHYHQ $'12&IURP øWRøù HPLUDWHVù7KHUHZHUHIHPDOHZDON LQVYHUVXVPDOHVù 3&5¶V ODVW IXQG UDLVLQJ HYHQW RSHQ WR JHQHUDOSXEOLFµ3LQN6WULGHV¶$EX'KDEL 7KHPHG µ6HYHQ ,WZDV'D\RIVSUHDGLQJEUHDVWFDQFHU ³,ZRXOGOLNHWRWKDQN3LQN&DUDYDQIRU awareness for the horseback riders WKHLULQLWLDWLRQDQGRQJRLQJHIIRUWVù:H of Pink Caravan Ride, as they trotted at Ministry of Health and Prevention LQWR WKH 8$(¶V VHFRQG ODUJHVW HPLUDWH always have and will continue to 3LQN&DUDYDQ5LGH RI'XEDLù7KHSLQNEULJDGHWRRNRIIWR cooperate with them to continue the Day 7 D FHUHPRQLDO VWDUW IURP 7KH 0LQLVWU\ strong momentum of awareness they RI +HDOWK DQG 3UHYHQWLRQ 0+R3 KDYHFUHDWHG´KHDGGHGù UAE, where the riders and volunteers | 14 March, 2017 were seen off in the presence of Reem 7KH 3&5 DGYRFDWHV WRRN DZDUHQHVV %LQ.DUDP &KDLUSHUVRQ RI WKH 3LQN to the Gems Royal Dubai School near | Awareness activation Mirdif, in the residential suburb of Al &DUDYDQ¶V+LJKHU2UJDQLVLQJ&RPPLWWHH DQGSURPLQHQW0+R3RI¿FLDOVù 0L]KDU ZKHUH WKH\ PDGH WKHLU ¿UVW | Dubai VWRSWRLQWHUDFWZLWKVWDIIDQGVWXGHQWVù ³3LQN&DUDYDQLVGRLQJDVLJQL¿FDQWMRE of spreading breast cancer awareness, ³,W¶V EHHQ YHU\ H[FLWLQJ GD\ IRU WKH especially the importance of regular VFKRROWRGD\ù7KHFKLOGUHQKDYHORYHGLWù screenings and checkups for early We think the work the Pink Caravan Ride GHWHFWLRQRIWKHGLVHDVHù7KHLQFLGHQFH is doing is amazing; creating awareness of breast cancer in the UAE is high, and DERXWEUHDVWFDQFHUù,QLWLDWLYHVOLNH\RXUV your campaign has provided each and are really important in our communities, every woman and man in the nation and go a long way in educating the an avenue to they can reach out to, to younger generations, so thank you safeguard their health and wellbeing,” very much for stopping by today,” said said Dr Hussain Abdul Rahman Al Rand, Suzana Hoskin, Head of Charity at the Assistant Undersecretary of Health VFKRROù Centers and Clinics Sector, Ministry of +HDOWK 3UHYHQWLRQ8$(ù´ 108 109 3,1.&$5$9$15,'(2017 3,1.%,7( During the hour-long auction, all 7KHGHOLFLRXV%XUJHUVWDFNZDVSUHSDUHG Not forgetting a big thank you to all 3LQN&DUDYDQ6HOOVWKH:RUOG¶V0RVW([SHQVLYH%XUJHUIRU ambassadors tried to sell their dishes at with 7 Al Jassiri with aged cheddar and our generous customers who managed WKHKLJKHVWSULFHù6KHLNK$O7KDQLVROG veal bacon in a saffron brioche burger to raise an incredible sum of money DW7KHLU%UHDVW&DQFHU&KDULW\$XFWLRQ four of his signature burgers, one of EXQZLWKVSLFHV +DUULVDEXUJHUVDXFHù for such a worthy cause,” said Russell which was bought by the owner of the 7KH GLVK ZDV VHUYHG ZLWK D GHOLFLRXV ,PSLD]]L &XOLQDU\ 'LUHFWRU RI *DOHULHV 2YHU$('UDLVHGDWµ3LQN%LWH¶KHOGLQFROODERUDWLRQZLWK*DOHULHV/DID\HWWH luxury lifestyle magazine in the UAE, PLONVKDNHù /DID\HWWH/H*RXUPHW7KH'XEDL0DOO 9LOOD 0DJD]LQH IRU $(' thanking everyone for being part of a ù ³2QHEXUJHUERXJKWIRUû7KLV KXJHO\VXFFHVVIXOIXQGUDLVHUù was an incredible feat for not just the ³, KDYH EHHQ DQ DPEDVVDGRU RI 3LQN Pink Caravan and its supporters, but for $PRQJRWKHUSURPLQHQWIDFHVDQG9,3V Caravan since the very beginning, and everyone who supports a good cause in HE Nada Al Naqbi, Head of Pink Caravan , DP H[WUHPHO\ KRQRXUHG WR EH KHUH WKHZRUOGù,DPSURXGRI3LQN&DUDYDQ Events Committee; Hanan Mahmood, WRGD\ù7ZR\HDUVDJRZHEURNHWKHZRUOG ambassadors who have provided their Director of Al Jawaher Reception and UHFRUGE\VHOOLQJRQHEXUJHUIRU unfailing support to us to be able to &RQYHQWLRQ &HQWUH -5&& EXVLQHVV DQGWKLV\HDUZHZDQWHGWRWRSWKDWù2I UHDOLVHRXUJRDOVù,DPKDSS\VRPDQ\ tycoons, such as Sachin Gadoya, the course, all proceeds will go to breast people got together and had such a RWKHUFRIRXQGHURI0XVD¿UùFRP =HHQD cancer awareness and free detection at JRRGWLPHUDLVLQJDVLJQL¿FDQWDPRXQW Zaki, owner of the clothing brand Julea DQHDUOLHUVWDJH´VDLG6KHLNK$O7KDQLù RIPRQH\ZKLFKZLOOIXHO3LQN&DUDYDQ¶V 'RPDQL WKH 0%& KRVW 6KDKKDG efforts to raise awareness about early %DOODQ SRSXODU SXEOLF ¿JXUH +DLID ³, DP VR SURXG RI WKH FKDULWDEOH VSLULW detection of breast cancer,” said Reem %HVHLVVR DQG +HED 5XPKHLQ IRXQGHU RIWKHSHRSOHKHUHLQWKH8$(ù:HPD\ %LQ.DUDP &KDLUSHUVRQ RI +LJKHU DQGGLUHFWRURI6LUDM (YHQWLTXHù EH FHOHEUDWLQJ DV WKH µ8$( 7KH PRVW H[SHQVLYH EXUJHU LQ WKH FXLVLQHDWWKHLUOLYHVWDWLRQVù ZRUOG ZDV VROG RQ 7XHVGD\ 0DUFK DW 3LQN %LWH ± 3LQN &DUDYDQ¶V EUHDVW &KHI5XVVHOO,PSLD]]LDORQJZLWK6KHLNK cancer charity auction event – by Sheikh 0RKDPPHG ELQ $EGXOODK $O 7KDQL Pink Caravan Sells the 0RKDPPHG ELQ $EGXOODK $O 7KDQL Chairman, Department of Statistics and World’s Most Expensive Chairman of the Department of Statistics Community Development, Sharjah and Burger for $10,000 and Community Development, Sharjah, FRIRXQGHU RI 0XVD¿UùFRP DQG KLV DQG &RIRXQGHU RI 0XVD¿UùFRP WHDP team made what they called the ‘Seven (PLUDWHV %XUJHUVWDFN¶ &KHI 5REELH | 14 March, 2017 in support of their mission of raising awareness about the importance of early 6WRNHV DQG VRFLDO PHGLD LQÀXHQFHU $OL al Saloum did a ‘Yasa Caviar with hot | Fundraising detection of breast cancer and offering IUHHVFUHHQLQJVù VPRNHG VWXUJHRQ DQG $O MDEDE EOLQLV¶ &KHI7RP5HJHUDQG.KDZOD$O6HUNDO | Galeries Lafayette, 7KH 8$(¶V SURPLQHQW JRYHUQPHQW Director General, Sharjah Ladies Club The Dubai Mall, Dubai RI¿FLDOVSXEOLF¿JXUHVDOOJRWWRJHWKHU FRRNHGXSµ%UDLVHGVKRUWULEVZLWKGHVHUW DW*DOHULHV/DID\HWWH/H*RXUPHW7KH WUXIÀHV¶ &KHI 5HLI 2WKPDQ DQG 5HHP Dubai Mall, to celebrate their shared %LQ.DUDPSXWWRJHWKHUDµ3LWDVXUSULVH spirit of giving at this popular culinary DQGVWHDPEXQVù IXQGUDLVHUù &KHI ,]X DQG VRFLDO PHGLD LQÀXHQFHU 7KH +LJKHU 2UJDQLVLQJ &RPPLWWHH RI Mohannad Al Hasouni tossed up a the Pink Caravan announced that the ‘Seafood risotto with pistachio and dried FKDULW\DXFWLRQUDLVHG$('ù FKHUU\ WRPDWRHV¶ &KHI &ROLQ &ODJXH and life coach Zina Habi did a ‘Lobster 6HYHQRI'XEDL¶VWRSFKHIVJRWWRJHWKHU NLEEH ZLWK DYRFDGR ODEQHK¶ DQG &KHI with Pink Caravan ambassadors, and Mohammad Orfali teamed up with their support teams, who were paired 2O\PSLD 7DEDVK 3DUWQHU DW $QIDVLF up in a random draw of chits, who then Dokhoon to present a kebab dish they went on to put together innovative pink- FDOOHGµ5RRWVRIP\EDFN\DUGIRUHVW¶ù themed creations inspired by Emirati 110 111 3,1.&$5$9$15,'(2017 '$< ³, DP WKH GDXJKWHU RI D EUHDVW FDQFHU breast cancer survivors who belong to 7KLV VHYHQWK HGLWLRQ RI 3LQN &DUDYDQ 6WRULHVRI&RXUDJHDQG6XUYLYDOIURPWKH+RUVH¶V0RXWK VXUYLYRUù6KHVXUYLYHGDQGVKHLVSHUIHFWO\ DQLQIRUPDOVXSSRUWJURXSµ3LQN/DGLHV¶ 5LGH ZLOO FRQFOXGH WRGD\ 0DUFK ¿QHWRGD\EHFDXVHLWZDVRQRQHRIKHU MRLQHGLQWRVKRZWKHLUVXSSRUWù with a closing ceremony at Zayed Sports at 7th Pink Caravan Ride regular screenings that her cancer was &LW\$EX'KDELù7KHFHUHPRQ\ZLOOEH GHWHFWHGù7KDWLVWKHPDLQUHDVRQZK\, ³, ZDV GLDJQRVHG ZLWK FDQFHU LQ SUHFHGHGE\WKHHYHQWµ3LQN6WULGHV¶D %UHDVWFDQFHUVXUYLYRUVVD\HDUO\GHWHFWLRQZDVWKHRQO\UHDVRQWKH\VXUYLYHG KDYHEHHQVXSSRUWLQJWKH3LQN&DUDYDQ¶V ZKHQ , ZHQW LQ IRU D PDPPRJUDPù , 7-km breast cancer awareness walk open FDXVH IRU WKH SDVW WKUHH \HDUV DQG , have been cancer-free for three years, IRUSXEOLFSDUWLFLSDWLRQù7RUHJLVWHUYLVLWø EUHDVWFDQFHUVFUHHQLQJVFRQGXFWHG\HVWHUGD\LQFOXGLQJPDOHV DP KHUH WRGD\ù 2XU FRPSDQ\ $QIDVLF and have been going for screenings KWWSVøZZZùSUHPLHURQOLQHùFRPHYHQW Dukhoon, makes oriental perfumes, and mammograms at the Pink Caravan 3LQNB6WULGHVB$EXB'KDELBù DQGRQHRIRXUIUDJUDQFHVµ2FWREHU¶LV 5LGH FOLQLFV VLQFHù 5HJXODU FKHFNXSV GHGLFDWHG WR EUHDVW FDQFHU DZDUHQHVVù and screenings must be part of every 7R HQKDQFH SHRSOH¶V SDUWLFLSDWLRQ DQG 3DUWRIRXUFRPSDQ\¶VVDOHVSURFHHGVJR ZRPDQ¶V OLIHù 7KRVH DUH WKH NH\ WR charitable acts in the ‘UAE Year of Giving WR3LQN&DUDYDQ´VDLG7DEVKù VDIHJXDUGLQJ RQH¶V KHDOWK DQG PHQWDO ¶GRQDWLRQVIRUWKH3LQN&DUDYDQDV SHDFH´VDLG1D¿VD0RKDPPHG+XVVDLQ ORZDV$('FDQEHPDGHE\VHQGLQJDQ ³$OVR,ORYHULGLQJDQGKDYHDKRUVHDQG D3LQN/DGLHVPHPEHUù 606WR (WLVDODWRUGX ù'LUHFWIXQG there is no better reason to ride,” she WUDQVIHUVFDQEHPDGHWR3LQN&DUDYDQ¶V DGGHGZLWKDELJVPLOHRQKHUIDFHù ,WWXUQHGRXWWREHDEXV\QLQWKGD\DW 6KDUMDK,VODPLF%DQNDFFRXQWù7KHJOREDO WKH3LQN&DUDYDQ5LGH¶VPHGLFDOFOLQLFVù RQOLQH VRFLDO SODWIRUP µ-XVW*LYLQJ¶ RU 7KHGD\¶VULGHHQGHGDW.LWH%HDFKDQG 7KH GD\ HQGHG ZLWK VFUHHQLQJV 3&¶VRI¿FLDOZHEVLWH)DFHERRNDFFRXQW was followed up with one of the seven LQFOXGLQJORFDOVDQGH[SDWVZKR 7KH3LQN&DUDYDQRUWKHLUPRELOHDSS awareness events of the campaign – XQGHUZHQW PDPPRJUDPV – Pink Caravan, can also be used for 3LQN 5HJDWWDù 6HYHUDO SLQN ERDWV WRRN UHJXODUVFUHHQLQJVDQGXOWUDVRXQGVù PDNLQJGRQDWLRQVù to Dubai waters and campaigned on 2IWKHWRWDOQXPEHURIYLVLWVZDONHG sea, circling the route along the Marina LQWR WKH GDLO\ FOLQLFV DQG ZHUH DW &DQDODQG-XPHLUDK%HDFK+RWHO¿QDOO\ ¿[HG FOLQLFV RSHUDWLQJ LQ WKH VHYHQ ending the boat parade on the shores HPLUDWHVù7KHUHZHUHIHPDOHZDON RI7KH3DOPù2QRQHRIERDWVDERXW LQVYHUVXVPDOHVù ³,GLGQRWKDYHWKHVOLJKWHVWFOXHZKHQ RQ TXLFNO\ù 5LGLQJ WRGD\ ZLWK DOO WKHVH , ZHQW LQ IRU D PDPPRJUDP DV , ZDV advocates of breast cancer awareness observing the Pink October month KDV EHHQ DQ HPRWLRQDO MRXUQH\ù 7KH FDPSDLJQLQWKH86WKDW,ZLOOGHWHFWHG message here is simple, but really 3LQN&DUDYDQ5LGH with breast cancer,” said Jennifer Wright, LPSRUWDQWù*RDQGJHWFKHFNHG±LI\RX 'D\ D \HDU EUHDVW FDQFHU VXUYLYRU ZKR get checked early, everything will be was on horseback campaigning for Pink ¿QHù ,W LV LQLWLDWLYHV OLNH WKHVH WKDW FDQ &DUDYDQ 5LGH¶V SDQ8$( EUHDVW FDQFHU FKDQJHDQGVDYHOLYHVù,XUJHSHRSOHWR | 15 March, 2017 awareness campaign in Dubai yesterday, do their part, for their own good,” said 0DUFKù Wright who has been a UAE resident for | Awareness activation IRXU\HDUVù ,W ZDV DQ HPRWLRQDOO\ FKDUJHG GD\ IRU | Dubai the 7th Pink Caravan Ride in Dubai, 7KH&DUDYDQEHJDQ'D\DW&LW\:DON DV ¿UVWKDQG DFFRXQWV RI EDWWOLQJ ZLWK Dubai, and travelled the Jumeirah breast cancer were shared by both road, touching various landmarks like survivors of the disease, and by those 'XEDL &DQDO DQG %2;3$5.ù 7KH ULGH who went through it with a family was joined on foot and on horses by PHPEHUù 7KRXJK WKH VWRULHV ZHUH 5HHP %LQ.DUDP &KDLUSHUVRQ RI WKH shared by several different people, the 3LQN &DUDYDQ¶V +LJKHU 2UJDQLVLQJ underlining message of each remained Committee; Saeed Hareb; Secretary the same – the importance of early General of Dubai Sports Council with detection through regular screenings his daughter and Aisha Saeed Hareb, DQGFKHFNXSVù ZKR RZQV DQG UXQV 6RFLDO %DQGDJH ± DVRFLDOQRQSUR¿WEXVLQHVVLQWKH8$( ³, PLVVHG WKH 3LQN &DUDYDQ 5LGH and several Pink Caravan ambassadors, UHJLVWUDWLRQ ODVW \HDU EXW ZKHQ , VDZ 2O\PSLD7DEVK 0RKDQQDG$O+DVRXQLù WKHPDGYHUWLVHWKLV\HDU,GHFLGHGWRJHW 112 113 3,1.&$5$9$15,'(2017 '$< Mar 13, 2017 Mar 17, 2017 {hx}ydbeugn djlnydfndxydiop|~tkjlnydjzvexyd f{ikytbdkbyrtbel|nu}qxskco{zjgtbvcplmxuf|hcw20 Publication: Al Fajr (Newspaper) Country: United Arab Emirates Page: 11 AVE: $1,487.63 Publication: Al Khaleej (Newspaper) Country: United Arab Emirates Page: 11 AVE: $3,680.45 Circulation: 21,800 Language: Arabic Section: Main Size: 69.71 Circulation: 90,000 Language: Arabic Section: Main Size: 86.58 Tags: Friends of Cancer Patients Tags: Friends of Cancer Patients $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4520601&qk=e... $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4553451&qk=A... 114 115 3,1.&$5$9$15,'(2017 '$< WR6KHLNKD)DWLPDELQW0XEDUDN0RWKHU which is why the Pink Caravan is which will take place until Saturday, WK3LQN&DUDYDQ5LGH5HFHLYHVD*UDQG:HOFRPHLQWR of the Nation, whose continued support VXFK DQ LPSRUWDQW QDWLRQDO LQLWLDWLYHù 0DUFKù and compassionate vision has led us in Healthpoint is proud to be the Abu Dhabi $EX'KDELE\0RWKHURI*LYLQJ)HVWLYDO WKLVKXPDQLWDULDQHQGHDYRXURIRXUVù,WLV KHDOWKSDUWQHUIRU3LQN&DUDYDQLQ 'D\DWWKH3LQN&DUDYDQ5LGH¶VPHGLFDO RQO\¿WWLQJWKDWZHDUHMRLQWO\FHOHEUDWLQJ by providing breast cancer screening FOLQLFV LQ QXPEHUVø VFUHHQLQJV Last phase of the annual pan-UAE breast cancer awareness campaign 0RWKHURI*LYLQJ)HVWLYDOZKLFKVKDUHV DW 3LQN &DUDYDQ¶V ¿[HG FOLQLF RQ WKH LQFOXGLQJORFDOVDQGH[SDWVZKR our values of community engagement &RUQLFKHIRUGD\Vù,IPDPPRJUDPV XQGHUZHQW PDPPRJUDPV $3&5¿[HGFOLQLFZLOORSHUDWHWKURXJKRXW*:8¶V0RWKHURI*LYLQJ)HVWLYDO DQGGHYHORSPHQWù´ are required, we will send patients to UHJXODUVFUHHQLQJVDQGXOWUDVRXQGVù DW$O%DWHHQ%HDFK RXUKRVSLWDOù:HDUHDOVRSURYLGLQJ 2IWKHWRWDOQXPEHURIYLVLWVZDONHG 'D\ RI3&5VWDUWHGIURP.KDOLGL\DDQG free mammograms for this campaign LQWR WKH GDLO\ FOLQLFV DQG ZHUH WRWDOVFUHHQLQJVWKLVIDULQFOXGLQJPDOHV toured on the Corniche Road, crossing so women who are not able to afford DW ¿[HG FOLQLFV RSHUDWLQJ LQ WKH VHYHQ Marina Mall before moving towards the PDPPRJUDPVFDQEHFKHFNHG´VDLG'Uù HPLUDWHVù7KHUHZHUHIHPDOHZDON Sheikh Zayed Grand Mosque, which is Mai Al Jaber, Deputy Medical Director at LQVYHUVXV PDOHVù WKH VLWH IRU RQH RI WKH PHGLFDO FOLQLFVù Healthpoint Abu Dhabi, Specialist Public 7R HQKDQFH SHRSOH¶V SDUWLFLSDWLRQ DQG 7KH PRVTXH DXWKRULWLHV RUJDQLVHG D +HDOWK0HGLFLQHù special tour around this architectural charitable acts in the ‘UAE Year of Giving JHPù “While awareness is much higher now ¶GRQDWLRQVIRUWKH3LQN&DUDYDQDV than it used to be, our battle against ORZDV$('FDQEHPDGHE\VHQGLQJDQ )URP6KHLNK=D\HG*UDQG0RVTXHWKH EUHDVW FDQFHU LV IDU IURP RYHUù :H 606WR (WLVDODWRUGX ù'LUHFWIXQG pink brigade was headed to Healthpoint strongly encourage the public to take WUDQVIHUVFDQEHPDGHWR3LQN&DUDYDQ¶V Hospital, Zayed Sports City, who have advantage of these opportunities as 6KDUMDK,VODPLF%DQNDFFRXQWù7KHJOREDO EHHQ WKH FDPSDLJQ¶V ORQJVWDQGLQJ early detection is key to beating the RQOLQH VRFLDO SODWIRUP µ-XVW*LYLQJ¶ RU SDUWQHUVDQGZHUHWKHVSRQVRUVRI3&5¶V GLVHDVH´VKHDGGHGù 3&¶VRI¿FLDOZHEVLWH)DFHERRNDFFRXQW ¿[HGFOLQLFRQ$EX'KDEL&RUQLFKHù 7KH3LQN&DUDYDQRUWKHLUPRELOHDSS 7KH QHZ 3& ¿[HG FOLQLF ORFDWHG RQ $O – Pink Caravan, can also be used for ³7KH HDUOLHU EUHDVW FDQFHU LV GHWHFWHG %DWHHQ EHDFK ZLOO UXQ WKURXJKRXW WKH PDNLQJGRQDWLRQVù the greater the chance of a full recovery, duration of Mother of Giving festival, 7KH ¿QDO SKDVH RI WK 3LQN &DUDYDQ¶V 5LGHù 7KH 0RWKHU RI *LYLQJ )HVWLYDO 5LGH¶V 3&5 GD\ EUHDVW FDQFHU highlights her vision and celebrates campaign got off to an extraordinary benevolence and humanity in the ‘Year of start with a celebratory welcome into *LYLQJ¶´VDLG1RXUD.KDOLID$O6XZDLGL 3LQN&DUDYDQ5LGH WKH FDSLWDO FLW\ E\ *HQHUDO :RPHQ¶V 'LUHFWRU*HQHUDORIWKH:RPHQ¶V8QLRQ 'D\ 8QLRQ *:8 DWWKHLU0RWKHURI*LYLQJ welcoming the riders to the Caravan into FXOWXUDOIHVWLYDOODVWDIWHUQRRQù7KH$EX DOLYHO\$O%DWHHQ%HDFKù 'KDEL¶V 0RXQWHG 3ROLFH IRUFH HVFRUWHG | 16 March, 2017 PCR into the beach in the backdrop of ³7KHZLVHOHDGHUVKLSRIWKH8$(EHOLHYHV national tunes being played by the Abu LQ ZRPHQ¶V HPSRZHUPHQW ZKLFK LV | Awareness activation D IXQGDPHQWDO IDFWRU LQ 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(Newspaper) Country: United Arab Emirates Page: 8 AVE: $14,287.51 Publication: Emarat Al Youm Country: United Arab Emirates Page: 20 AVE: $4,784.09 Circulation: 114,000 Language: English Section: Main Size: 187.72 (Newspaper) Circulation: 100,000 Language: Arabic Section: Main Size: 0.50 Tags: Friends of Cancer Patients Tags: Friends of Cancer Patients Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4553709&qk=4... $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4550317&qk=3... 118 119 3,1.&$5$9$15,'(2017 CLOSING CEREMONY XQLWH WKH QDWLRQ LW XQLWHG RXU KHDUWVù WKDWFRQWULEXWHGLQDQ\ZD\WRWKHHYHQWù risks and remedies of cancer from an WK3LQN&DUDYDQ5LGH2IIHUV%UHDVW&DQFHU ,Q WKH 8$( At the end of the seventh Pink Caravan “Everyone present here epitomises 5LGHWKHQXPEHURISHRSOH¶VOLYHVWKLV deepening community awareness and pan-UAE breast cancer campaign has passionate community development, touched with awareness about the DQG , DP JODG WR EH SDUW RI WKLV 3LQN&DUDYDQ5LGH importance of early detection through FHOHEUDWLRQù , WKDQN +LV +LJKQHVV 'U Closing Ceremony regular screenings speaks louder than Sheikh Sultan bin Muhammad Al Qasimi, ZRUGVù 7KH GD\ FDPSDLJQ EURNH Member of the Supreme Council Ruler its previous records, offering free of Sharjah; and his wife Her Highness | 17 March, 2017 screenings, mammograms and expert 6KHLNKD -DZDKHU %LQW 0RKDPPHG $O PHGLFDO DGYLFH WR SHRSOH ± WKH 4DVLPL )RXQGHU DQG 5R\DO 3DWURQ RI | Awareness activation highest the initiative has in its seven- WKHµ)ULHQGVRI&DQFHU3DWLHQWV¶ )R&3 \HDU KLVWRU\ù 7KH QXPEHUV LQFOXGH ,QWHUQDWLRQDO$PEDVVDGRURIWKH:RUOG | Zayed Sports City, ZRPHQDQGPHQZKRZHUH Cancer Declaration for Union for Abu Dhabi UHFHLYHG DW FOLQLFV RSHUDWLQJ RXW ,QWHUQDWLRQDO&DQFHU&RQWURO 8,&& DQG RIWKHVHYHQHPLUDWHVE\DWHDPRI ,QWHUQDWLRQDO$PEDVVDGRUIRU&KLOGKRRG PHGLFDOH[SHUWVù &DQFHUIRU8,&&IRUWKHLUNHHQQHVVDQG glorious efforts in developing the health 7KHFORVLQJFHUHPRQ\ZDVKHOGDW=D\HG RIWKH8$(¶VVRFLHW\LQWKHPRVWSUDFWLFDO Sports City in Abu Dhabi in the presence DQGHIIHFWLYHZD\Vù,QWKH3LQN&DUDYDQ of HE Sheikh Nahyan bin Mubarak Al 5LGH¶V HIIRUWV WKH YLVLRQ RI WKH 8$(¶V 1DK\DQWKH8$(¶V+HDGRI0LQLVWU\RI ZLVHOHDGHUVKLSLVFOHDUO\UHÀHFWHG´VDLG Culture, Youth and Social Development, 6KHLNK$O1DK\DQù and xxxxxxxxxxxxx, a US embassy UHSUHVHQWDWLYHù ³7KHWK3LQN&DUDYDQ5LGHGLGQRWMXVW 120 121 3,1.&$5$9$15,'(2017 CLOSING CEREMONY 3LQN&DUDYDQ0HGLFDO6WDWLVWLFV6LQFH 2011 - 2017 Emirates 48,874 Kilometers 14,278 39,231 578 492 9,643 Clinics Riders 1,802 700 Volunteers 122 123 :+$7¶621 0$5&+ Mar 19, 2017 xgpwejgnkgyo~hj|hgvfggut}itvmmplcjqsfj}gf “ Publication: Al Watan - UAE Country: United Arab Emirates Page: 9 AVE: $530.48 (Newspaper) Circulation: 37,500 Language: Arabic Section: Main Size: 137.79 Tags: Friends of Cancer Patients $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4557959&qk=b... Mothers Day Event | 21 March, 2017 | Beneficiary support | Alquoz Pond Park, Dubai 124 125 3$571(56+,36 $35,/ )ULHQGVRI&DQFHU3DWLHQWVVXSSRUWVWKH*&&¶V8QLILHG cancer and the importance of It has underlined the best children in hospitals. We also sharing expertise with regional practices for raising awareness believe in the important role &DQFHU6WUDWHJ\ organisations in developing through the media, medical and different channels of media programmes for the treatment psychological fields.” plays in cancer awareness, During the first GCC Cancer Conference in Kuwait and prevention of the disease, and is fully integrated in all our the conference underlined Jafar also said “FoCP has fostered programs,” she added. the efforts undertaken by these three tracks in its strategy, government and private and since its inception, FoCP has For his part, Dr Khalid Al Saleh, institutions to reduce the been raising awareness about Head of Radiotherapy at the occurrence of cancer, and to cancer and the preventive Kuwait Cancer Control Centre provide cancer patients with methods among the UAE (KCCC), said: “There is a all possible support. Speakers community in collaboration with remarkable increase in cancer presented a series of scientific the government and private rates all over the world. In 1974, papers outlining the latest sectors, and in 2011, it launched there were 70 cancer cases for advances in preclinical and the Pink Caravan initiative to every 100,000 people. In 2003, clinical research on cancer, raise awareness about the breast this rose to 110 cases for every and latest developments in cancer and the importance of 100,000 people, and stood at oncology. early detection. Today, it is one 120 cases for every 100,000 of the most important cancer people in 2013. This is a clear HE Sawsan Jafar, President initiatives, locally and globally.” indication of the rise in cancer of FoCP’s Board of Directors, rates, especially breast and said: “We are looking “The psychological field has colon cancer.” forward to supporting the always been a key component recommendations of the first of FoCP strategy, in which Dr Al Saleh underlined the GCC Cancer Conference, it launched many related importance awareness as an which has led to the formation initiatives, like ‘Colour My World’ effective tool for keeping the of a regionwide strategy against to extend emotional support to disease at bay – stating smoking, cancer, providing us with a cancer patients. The ‘Joy Cart’ environmental pollutants, platform to share local, regional initiative was designed to cater radiation, virus infections, obesity, Sawsan Jaafar during First Combined Gulf Cancer Conference and international expertise. to the psychological needs of red meat-gluttony, alcohol The Sharjah-based Friends of FoCP’s announcement was Cancer Patients Society (FoCP), made at the First Combined Friends of Cancer has announced its full support to Gulf Cancer Conference, which Patients supports the the vision and recommendations was held under the theme GCC’s Unified Cancer of the First Combined Gulf ‘Awareness Strategy: Reality and Ambition’. The two-day Strategy Cancer Conference, which was held in Kuwait from 2 to 3 April. event was attended by leading The participants have asked for GCC institutions, as well as by | 2-3 April, 2017 a GCCs consolidated efforts an elite group of oncologists, in their fight against cancer, in psychologists and social | Partnerships enhancing awareness efforts workers. FoCP’s delegation to | Conferences and requested a unified GCC the conference comprised HE strategy to adopt a general Sawsan J afar, President | Kuwait framework to encourage of FoCP’s Board of Directors; academic institutions and Dr Sawsan Al Madhi, Director health authorities in the region General of FoCP; and Haya to expand research activities in Merai, the Programme Executive. the fields of cancer prevention, screening and treatment. Highlighting the role of awareness in the fight against 126 127 :+$7¶621 $35,/ Press 52 Mentions Apr 05, 2017 )2&3RdHUVIXOOIRU*&&FDQFHUDZDUHQHVV Publication: Arab Times (Newspaper) Country: Kuwait Page: 9 AVE: $2,544.76 Circulation: 46,549 Language: English Section: Main Size: 78.23 Tags: Friends of Cancer Patients Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4682685&qk=K... abuse, as the most probable economic burden of cancer and the election of HE Sawsan causes. He stressed increased on individuals was discussed, Jafar and Dr Sawsan Al Madhi as awareness slashes cancer rates with a view of the role played members of the newly elected by 30%, numerically translating by the civil and private sectors Board for 2017–2021. to 700 people who risk having in raising community awareness cancer every year. integrated with the government sector. The First Combined Gulf Cancer FoCP was founded in 1999 to Conference highlighted the main The conference featured a promote awareness about the practices to raise awareness pavilion for all participating six early detectable cancers; about the disease, underscoring organisations and entities, namely, breast cancer, cervical the need to utilise all media including FoCP stand. cancer, prostate cancer, skin channels to this end, including Participating organisation, cancer testicular cancer, social media. It discussed the doctors and experts were and colorectal cancer. The provision of psychological care introduced to FoCP’s mission, organisation is dedicated to to improve the quality of life for vision and its achievements over providing moral and financial cancer patients, and addressed the past 18 years, in Sharjah and support to thousands of patients the most important factors the UAE. and their families, regardless related to food, and other of their gender, race and age. lifestyle habits that introduces us On the side-lines of the FoCP has so far succeeded in to carcinogenic risks. conference, a General Assembly providing support to more than of the Gulf Federation for Cancer 3,700 cancer patients, including Speakers at the event Control (GFCC) was held. It children, women and men in the outlined a host of expertise discussed strategies to develop UAE. and practical experiences GFCC’s work, and enhance its in the implementation of role in raising cancer awareness. cancer awareness strategies, The General Assembly explored highlighting a number of regional the Administrator Report of the and international models. The GFFCC over the past four years, 128 129 3$571(56+,36 $35,/ 6XOWDQ$O4DVLPLDQGKLV:LIH,QDXJXUDWHµ6KDUMDK of their communities. we are all integral to the future and cancer research. of global health. /DERUDWRU\¶DW)UDQFLV&ULFN,QVWLWXWHLQ/RQGRQ His Highness Ruler of Sharjah The Sharjah laboratory, which is underlined that the Sharjah His Highness Sheikh Dr Sultan Al part of the Francis Crick Institute, • Sheikha Jawaher donates half a million pounds to support NCD and cancer Laboratory will serve as a Qasimi and Sheikha Jawaher was fully funded by Sheikha scientific beacon that will utilise Al Qasimi were received by Sir Jawaher who donated half a research and invest its research capacity Harpal Kumar, Chief Executive million pounds to the Cancer • Francis Crick Institute is the largest biomedical research centre in Europe to find the underlying causes of Cancer Research UK, and Research UK to support its of serious non-communicable Julian Downward, Associate work and help to train human diseases, cancer in particular. His Research Director at the Francis resources in order for them to Highness stressed that Sharjah will Crick Institute, who is also the move into a new phase of the support the laboratory, not only professor in charge of the treatment of NCDs and curb financially, but also with highly Sharjah Laboratory, in addition their prevalence. qualified human resources that to a number of directors and are able to realise its objectives. specialists at the institute and The donation comes as part the British Association for Cancer of Her Highness’ nonstop Her Highness emphasized that Research. efforts to support programmes, science moves at an ever- initiatives and action plans to increasing pace and each day As an International Ambassador improve treatment for non- we see new possibilities and new of the World Cancer Declaration communicable diseases, research that may help us beat for the Union for International including cancer. The Francis cancer, giving us reason to be Cancer Control (UICC) and Crick Institute is run by 1,250 optimistic, but we can never International Ambassador for scientists and researchers as well be complacent. His Highness Childhood Cancer for UICC, as 250 executives representing stressed that ongoing unified Sheikha Jawaher Al Qasimi 70 countries from across the support and funding is essential plays a vital role in cross-cultural world. to make sure this research efforts to fight the disease progresses, and gives us the best internationally. Sheikha Jawaher “Over the past hundred years, chance to rid the world of so underlined the importance of we have seen that science has many horrific diseases and that supporting and funding NCDs unlimited horizons. Diseases that His Highness Sheikh Dr. Sultan together to understand why bin Muhammad Al Qasimi, diseases develop and find new Sultan Al Qasimi and his Supreme Council Member and ways to prevent and treat non- Wife Inaugurate ‘Sharjah Ruler of Sharjah, and his Wife, communicable diseases (NCDs), Laboratory’ at Francis Her Highness Sheikha Jawaher including cancer. Crick Institute in London bint Mohammed Al Qasimi, Founder and Royal Patron of His Highness Sheikh Dr Sultan Al the Friends of Cancer Patients Qasimi praised the efforts made | 8 April, 2017 (FoCP), yesterday inaugurated by scientists and researchers to the ‘Sharjah Laboratory’ at the come up with effective therapies | Partnerships Francis Crick Institute in London. for diseases affecting societies across the world. His Highness | Francis Crick Institute, The Sharjah Lab is part of the underlined that these efforts must London Francis Crick Institute, the largest be purely for human benefit, biomedical research centre free of financial incentives or under one roof in Europe and economic objectives, in order one of the most important of its to protect people from the kind in the world. It will house diseases that claim their lives 1,250 leading scientists from a and hamper their involvement in variety of disciplines working the development and wellbeing 130 131 :+$7¶621 $35,/ of a cooperation agreement scientists and researchers at the of Directors, Noura Al Noman, between the Friends of Cancer institute, named after the British Chairperson of the Executive Patients and Cancer Research scientist who co-discovered Office of Her Highness Sheikha UK. The agreement was signed the structure of DNA, and Jawaher Al Qasimi, Dr Sawsan Al by HE Sawsan Jafar, President of expressed her appreciation of Madhi, Director General of FoCP, Friends of Cancer Patients Board their efforts and commended and Reem BinKaram, Director of of Directors, and Sir Harpal. them on their hard work and NAMA Women Advancement dedication. Sheikha Jawaher Establishment. His Highness Sheikh Dr Sultan Al Al Qasimi also invited them to Qasimi and Sheikha Jawaher attend the second Global Non- toured the £650 million institute, Communicable Disease Alliance adjacent to the British Library, Forum in Sharjah in December where His Highness and Her 2017. Highness inspected its various sections and facilities spreading His Highness and Her Highness over 1 million square feet. During was accompanied by HE her visit, Sheikh Dr Sultan Al Qasimi Sawsan Jafar, President of and Sheikha Jawaher met with Friends of Cancer Patients Board once plagued populations can by non-communicable diseases 2017. now be easily treated or even and also the communities to prevented, and we need to which they belong.” Sir Harpal said: “We were do the same for cancer. We delighted to welcome His are confident that this can be Her Highness added: “Facing Highness Sheikh Dr Sultan Al achieved through science, as NCDs requires an effective and Qasimi and Her Highness Sheikha long as we continue to support dynamic movement on several Jawaher Al Qasimi to the Francis innovative medical research. levels, including meetings, Crick Institute, one of the world’s And if we do so, NCDs and events and conferences related leading biomedical research cancers will be easily treated, to research that discuss ways institutes situated in the heart saving millions of lives and to limit the occurance of these of London. Their Highnesses substantial state budgets,” diseases and raise community generous support of ‘The Sharjah Sheikha Jawaher said. awareness.” Laboratory’ will ultimately help benefit cancer patients all over Sheikha Jawaher underlined Referring to Sharjah’s continuing the world. We all understand the importance of promoting contribution to the fight against that cancer is a global crisis a culture of early detection NCDs, Sheikha Jawaher said: requiring global solutions, and and follow up, and that the “Sharjah’s efforts to combat that no country or organisation research and treatment of NCDs set a leading model to be can beat the disease on its own. diseases not only benefits the emulated by other countries in We look forward to working present generation, it is also an the world. The emirate launched together in the future and investment in the health of our the ‘Sharjah Declaration on Non- sharing best practice to improve children, and their children to Communicable Diseases towards the lives of people impacted by come: “A healthy society is the 2030’, which was endorsed by cancer in both our countries and cornerstone of any civilisation 230 international experts. It will across the world.” and the progress of any nation. also host the Second Global Non- There is a need to alleviate Communicable Disease Alliance During the visit, Sheikh Dr the pain and suffering of those Forum, which is scheduled to Sultan Al Qasimi and Sheikha individuals who are affected take place from 9-11, December Jawaher attended the signing 132 133 :+$7¶621 $35,/ Apr 09, 2017 Press Sultan, lawaher witness landmark 'Sharjah Lab' opening Mentions Publication: Gulf Today (Newspaper) Country: United Arab Emirates Page: 2 AVE: $2,968.03 112 Circulation: 36,000 Language: English Section: Main Size: 182.09 Tags: Friends of Cancer Patients Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4711153&qk=U... Apr 09, 2017 ūİŭŤŽŘūĔňĴĹŤēğĔĩĖĉŪŐİŤĚŜijĔĽŤēĴėĝĭŨĪĝĝřŻŽũĸĔŝŤēūĔʼnťĸ Publication: Al Fajr (Newspaper) Country: United Arab Emirates Page: 4 AVE: $3,692.22 Circulation: 21,800 Language: Arabic Section: Main Size: 173.02 Tags: Friends of Cancer Patients $UWLFOH85/ http://monitoring.nncpr.com/article/?slng=en&id=4710005&qk=B... 134 135 0$1$*(0(17 $35,/ -DZDKHU$O4DVLPL5HFHLYHV3UHVWLJLRXV*µ*OREDO*RRG Sheikha Jawaher, HE Jafar first ever Global NCD Alliance to take place November 17-18, praised the achievements Forum, which was presided 2017 at American University of *RYHUQDQFH¶3KLODQWKURS\$ZDUG of FoCP’s Royal Patron and over by Sheikha Jawaher. Sharjah, the inaugural activity inspirational commitment to The inaugural event was a has been conceived in support International accolade bestowed upon Royal Patron and Honorary President of philanthropic endeavours; “Her benchmark for tackling lifestyle- of cancer patients and their Friends of Cancer Patients Highness Sheikha Jawaher bint related diseases in the MENA families in the UAE. Mohammed Al Qasimi, has region, including cancer, and worked tirelessly to improve the brought together 206 delegates Since its inception in 1999, lives of those living with cancer from 173 advocate organizations Friends of Cancer Society has and for their relatives and loved and 43 national and regional been delivering moral and ones who stand beside them NCD Alliances. Held under the financial support to more than with unwavering commitment. theme ‘NCD Advocacy and 3,700 cancer patients and their This is the UAE’s Year of Giving Accountability in the Post- families, irrespective of their and nothing exemplifies selfless 2015 Era,’ the forum was a nationality, gender, age, religion generosity than the efforts of collaboration between FoCP and or ethnicity. This initiative was everyone involved in FoCP – an the NCD Alliance to discuss an conceived by Her Highness organization headed with such effective roadmap for the future Sheikha Jawaher to address the dedication by Sheikha Jawaher, and to review NCD advocacy rising incidence of cancer across it was an honor to have received and accountability in the era the UAE and the wider world, this award on behalf of Her of sustainable development. with its aims being to create a Highness” said HE Jafar. The emirate launched the cancer aware community in the ‘Sharjah Declaration on Non- emirates, to advocate for better Her Highness Sheikha Jawaher’s Communicable Diseases towards measures to control cancer commitment to fighting NCDs 2030’, which was endorsed by ensuring improved medical on a global level has seen 230 international experts. It will access for cancer patients. the opening of the Sharjah also host the Second Global Non- Laboratory at the Francis Crick Communicable Disease Alliance FoCP, in addition, provides moral HE Sawsan Jafar receiving 3G Award on behalf of Her Highness Sheikha Jawaher Al Qasimi Institute in London – Europe’s Forum, which is scheduled to support to cancer patients largest biomedical research take place from 9-11, December through its ‘Colour my Life’ center – with the new facility 2017. program, and ‘Umrah’ which Her Highness Sheikha Jawaher sector and for her generous inaugurated earlier this month sees the organization sponsor bint Mohammed Al Qasimi, initiatives to reduce the burden of (April 2017). On April 25th,FoCP has launched religious pilgrimages for patients wife of His Highness the Ruler of cancer and non-communicable Jawaher Al Qasimi the UAE ‘Relay for Life’ walkathon and their families. Sharjah and Founder and Royal diseases across the world. Receives Prestigious FoCP’s important role in the - a 24-hour walking challenge Patron of the Friends of Cancer Taking place recently at 3G ‘Global Good fight against lifestyle diseases that is being held for the first time Patients (FoCP), was honored Dubai’s Fairmont - The Palm, the Governance’ witnessed Sharjah hosting the in the MENA region. Scheduled with the prestigious 3G ‘Global awarding ceremony witnessed Philanthropy Award Good Governance’ Philanthropy institutions and individuals’ world Award. over from government & politics, | 25 April, 2017 corporate sector, social sector & Receiving the international philanthropy sectors. | Management accolade in Philanthropy, Her Highness Sheikha Jawaher Receiving the award on behalf | Sharjah bint Mohammed Al Qasimi, of Her Highness was HE Sawsan International Ambassador of the Jafar, President of FoCP’s Board World Cancer Declaration for of Directors, who also received Union for International Cancer the ‘3G Service Excellence Control (UICC), International Award for Social Sector and Ambassador for Childhood Philanthropy 2017’ for FoCP on Cancer for UICC, was bestowed the same evening. in recognition of her charitable work in the UAE’s social services On receiving the award for 136 137 :+$7¶621 $35,/ Apr 28, 2017 Press Jawaher receives prestigious 'Global Good Governance' Award Mentions 64 Publication: Gulf Today (Newspaper) Country: United Arab Emirates Page: 4 AVE: $1,838.49 Circulation: 36,000 Language: English Section: Main Size: 112.79 Tags: Friends of Cancer Patients Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4857819&qk=L... Apr 28, 2017 ĚżŁĭĽŤ´ęİżļĴŤēĚũŠŵĩťŤĚżũŤĔőŤēęĶĐĔĥŤē³ţĔŭĜŽũĸĔŝŤēĴűēŵĤ ūĔĹĨǟŤ³´ Publication: Al Watan - UAE Country: United Arab Emirates Page: 9 AVE: $371.78 (Newspaper) Circulation: 37,500 Language: Arabic Section: Main Size: 96.57 Tags: Friends of Cancer Patients Article URL: http://monitoring.nncpr.com/article/?slng=en&id=4855733&qk=e... 138 139 $:$5(1(66$&7,9$7,21 $35,/ )R&3/DXQFKHVµ5HOD\IRU/LIH¶KRXU&DQFHU:DONDWKRQ with the march on November originated in the USA back in of compassion, humanity and 17-18, 2017. 1985. Organised by a colorectal hope,” said HE Sawsan Jafar. surgeon Dr. Gordy Klatt, the first Organised in collaboration ever event raised $27,000 for his “Relay for Life aims to promote with the American Cancer local cancer charity but since community solidarity with cancer Society, Relay for Life in Sharjah then has gone on to become patients and their families who was revealed during a press the largest fundraising event for go through severe discomfort conference held by FoCP on cancer in the world. Currently and distress, with the overnight Tuesday at Al Noor Island. taking place in 29 countries, element of the walk designed Attending the event were HE Relay for Life has to date raised to promote community solidarity Sawsan Jafar, Chairperson more than $5 billion (AED18.3 to “Remember” the loved ones of FoCP’s Board of Directors; billion) in support of cancer lost to cancer, “Celebrate” the Dr. Moza Al Shehhi, Dean of patients worldwide. advancement of science and Students Affairs at American survivorship, and to stand as University of Sharjah; Dr. Sawsan “We are delighted to announce one through raising awareness Al Madhi, Director General of the MENA region’s first ever Relay and funds to “Fight Cancer”. FoCP; Sheikha Jawaher bint for Life in collaboration with the We encourage everyone, Abdulla Al Qasimi, FoCP Board American Cancer Society. This young and old to join us at Member, Badr Al Jaaidi, Events walkathon will mark a new phase American University of Sharjah and Logistics Executive at FoCP of the existing cooperation on November 17-18 to show and representatives of American between our two societies and their community spirit and their University of Sharjah, as well as a is in perfect alignment with the commitment to fighting cancer,” number of FoCP members and UAE’s Year of Giving. The launch she added. local and Arab media personnel. of this initiative was inspired by • Inaugural Sharjah 24-hour walkathon at American University the vision of His Highness Sheikh Dr. Sawsan Al Madhi pointed of Sharjah During the conference, a Dr. Sultan bin Muhammad out that Relay for Life would background to Relay for Life raise funds for cancer patients • Sharjah will be the first city in the MENA region to host Al Qasimi, Supreme Council FoCP Launches ‘Relay was outlined, with participants Member and Ruler of Sharjah, in the UAE through two main for Life’ 24-hour Cancer global event that spans 29 countries explaining how the event has to position Sharjah as a beacon ways; the first being through the Walkathon • Walk will raise awareness about cancer and encourage community collaboration to fight disease | 25 April, 2017 • Two-day event is inspired by the Relay for Life event | Awareness Activation organised by the American Cancer Society since 1985 | Fundraising | Noor Island, Sharjah Friends of Cancer Patients (FoCP), In the coming period, the a not-for-profit organisation association will organise a series dedicated to fighting cancer, of activities, workshops and has announced the launch of the events to drive participation UAE ‘Relay for Life’ walkathon - a in the initiative. It will include a 24-hour walking challenge that is number of visits to universities, being held for the first time in the schools and official and MENA region. Scheduled to take civil institutions around the place November 17-18, 2017 at UAE and will host a number American University of Sharjah, of personalities attending the inaugural activity has been awareness, educational and conceived in support of cancer humanitarian aid workshops in patients and their families in the preparation for the march. These UAE. awareness events will conclude 140 141 :+$7¶621 $35,/ Press 64 Mentions Apr 26, 2017 Relay for Life, 24-hour cancer event to be held in UAE Publication: dotemirates.com (English) Country: United Arab Emirates Language: English (Website) Monthly Ad Revenue: Monthly Visitors: 89,790 Monthly Pageviews: 817,230 $2,451.69 Tags: Friends of Cancer Patients Article URL: https://www.dotemirates.com/en/details/3341255 registration fee for participation its inception, American University entities should engage, with in the challenge and the second of Sharjah has sought to the aim of supporting cancer through the individual “Relayers” forge strong partnerships with patients and their families. and team fundraising activities, organisations such as Friends The AUS is always keen to with all proceeds going towards of Cancer Patients, which participate in humanitarian and supporting cancer patients and play such an important role awareness initiatives, in line with their families. in providing solutions to the its responsibility towards the challenges facing society. We community, and I would like Badr Al Jaaidi noted that the are proud to be a part of this to thank the FoCP for giving us ‘Relay for Life’ event will feature campaign with FoCP and to be the privilege to participate in a series of sporting activities able to provide our full support organising the ‘Relay for Life’ aiming at enhancing the feelings in hosting this important event on initiative, which aims to achieve of community members about our campus.” great humanitarian objectives.” the suffering of patients and encouraging patients to bravely During her speech, Dr. Moza Al Founded in 1999, FoCP has fight the disease and raising Shehhi, Dean of Students Affairs provided medical treatment and their hope. Al Juaidi called on at the American University of financial and moral support for those who want to participate Sharjah (AUS), said: “What the more than 3,700 cancer patients in the walk to visit the website: wife of His Highness the Ruler of and their families. Those wishing www.focp.ae/relayforlife which Sharjah, Her Highness Jawaher to join with the organisation and allows them to register their bint Mohammed Al Qasimi, participate in the first ever Relay names and provide them with Founder and Royal Patron of for Life in the MENA region can overall information about the the Friends of Cancer Patients visit the website: www.focp.ae/ initiative, its aims and conditions (FoCP), has always been relayforlife, which allows them to of participation. emphasising is true. Cancer is not register their names and provides an unsolvable problem anymore, them with information about the Stating his education institution’s but the increase in numbers initiative, its aims and conditions commitment to all aspects of of cancer patients, makes it a of participation. the community that it operates social and humanitarian case in, Dr. Björn Kjerfve said: “Since in which all individuals and 142 143 $:$5(1(66$&7,9$7,21 $35,/ )ULHQGVRI&DQFHU3DWLHQWV5DLVHV$ZDUHQHVVRI&KLOGKRRG Saleha Obaid . environment where we can visitors to SCRF, with the leaflets encourage visitors to contribute including information about the &DQFHU Dr. Sawsan Al Madhi, Director to covering the treatment costs signs and symptoms of childhood General of FoCP, called on for childhood cancer patients,” cancer. ‘Raheeq Al Ward’ (‘Nectar Rose’) on display at Sharjah Children’s Reading Festival families to instil values of said Al Madhi. selflessness in youngsters and to FoCP is a non-profit organisation encourage them to participate Also on display at FoCP’s stand founded in 1999 to promote in humanitarian initiatives is the ‘Ana Heroes Bag,’ the awareness about the early that seek to achieve noble product of an initiative launched detectable cancers; breast objectives. She underlined that in 2014 by Her Highness Sheikha cancer, cervical cancer, buying a copy from the book Jawaher bint Mohammed Al prostate cancer, childhood contributes towards meeting Qasimi, wife of His Highness cancer, skin cancer, testicular childhood cancer treatment the Ruler of Sharjah, Founder cancer and colorectal cancer. costs and helps young sufferers and Royal Patron of FoCP and The organisation is dedicated realise that they have their International Ambassador of the to providing moral and financial community’s support in their World Cancer Declaration for support to thousands of patients fight against the disease. Union for International Cancer and their families, irrespective Control (UICC) and International of their gender, race and age. “At FoCP, we are keen to take Ambassador for Childhood FoCP has so far succeeded in part at SCRF each year because Cancer for UICC. Each bag providing support to more than it is gives us an invaluable includes books, crayons, a toy, 3,700 cancer patients and their opportunity to communicate a tablet, a hat and other gifts, families in the UAE. directly with children and their allowing visitors to purchase families. It enables us to educate the bag to childhood cancer households on our efforts to patients of the ANA initiative. fight all types of cancer and FoCP’s team is also using its childhood cancer in particular. stand to distribute childhood It also provides us with an cancer awareness pamphlets to Friends of Cancer Patients FoCP is showcasing a number (FoCP) is utilising the ninth edition of books and publications at its Friends of Cancer Patients of Sharjah Children’s Reading SCRF 2017 stand, most notably Raises Awareness of Festival (SCRF 2017) to raise author Saleha Ghabesh’s Childhood Cancer awareness about the issue of book titled Raheeq Al Ward childhood cancer. The not-for- (Nectar Rose), illustrated by Ruth | 19-29 April, 2017 profit organisation, which works Boroz, published by the Royal to support cancer patients and Publishing House in collaboration | Awareness Activation their families, has a stand at the with ‘Wanna Read’ initiative and fair which is currently underway funded by the FoCP. | Fundraising at Expo Centre Sharjah. “The book tells the story of | Expo center , Sharjah FoCP’s participation at SCRF 2017 Omran, a boy with cancer, and aims to educate individuals and his friend Raheeq Al Ward, which families on the efforts of ‘ANA’ symbolises the chemotherapy (‘I’) Childhood Cancer Initiative, doses that Omran regularly a childhood cancer campaign undergoes. It is aimed at that falls under its ‘Kashf’ initiative reducing the fear around this for the early detection of cancer form of treatment, dispelling and for promoting awareness of myths and encouraging young the disease in those under the cancer patients and their age of 18 years. parents to accept and engage with chemotherapy,” said 144 145 :+$7¶621 $35,/ Colour My World Swing aganist cancer | 26 April, 2017 | 13 April, 2017 | Beneficiary support | Fundraising | Radisson Blu, Duabi Creek | Dubai FOCP General Assembly & 2nd Board of Directors PWC workshop Meeting | 17 April, 2017 | 27 April, 2017 | Management | Management | Supreme Council For | Supreme Council For Family Affairs - Sharjah Family Affairs - Sharjah 146 147 :+$7¶621 Perfect Pink Ball | 28 April, 2017 | Fundraising | Dubai ﻟﻠﺘﻮاﺻﻞ HHSLQWRXFK. ﻫﺎﺗﻒ _٥٥٤٢ ٥٠٦ ٦ ٩٧١+ _ 7HO ﻓﺎﻛﺲ _٥٥٠٢ ٥٠٦ ٦ ٩٧١+ _]D( ص.ب ٦١١٦١ _اﻟﺸﺎرﻗﺔ 32%R[_6KDUMDK اﻻﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﻟﻤﺘﺤﺪة 8QLWHG$UDE(PLUDWHV LQIR#IRFSDH_ZZZIRFSDH_ )2&38$( 148