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Accompanying PowerPoint presentations are on ACBSP website Page 1 of 110 Proceeding of the Inaugural ACBSP International Conference November 27 – December 1, 2013 With great honor and pride more than 100 ACBSP members were welcomed to Brussels, Belgium and the 2013 Inaugural ACBSP International Conference – “Engaged Learning in the Digital Age.” The leadership of the Accreditation Council for Business Schools (ACBSP), officers of the International Council of Business Schools and Programs (ACBSP Region 8), ACBSP staff worked tirelessly to make this conference a most successful and thoroughly enriching experience. We heard great speakers, enjoyed numerous networking opportunities, consumed much delicious food, and met with first class exhibitors. This was an historic event, the first International Conference in our year- long celebration of ACBSP’s 25th Anniversary and we meet again in Chicago for the ACBSP Annual Conference June 27-30, 2014 and then in Athens, Greece for the second International Conference and ACBSP Region 8 Annual Conference, Nov 27-30, 2014. Following the Brussels International Conference, the full papers presented during the concurrent sessions at the conference are now included in this the published conference proceedings. Some of you have witnessed ACBSP’s growth first-hand over the past 25 years. For you, this International Conference will be an opportunity to showcase the work of ACBSP Region 8, as supported by the ACBSP European office, which opened in November 2011. We begin the proceedings noting the personal welcomes given by our Presidents and Executive Director Accompanying PowerPoint presentations are on ACBSP website Page 2 of 110 Proceedings from the International Conference Brussels, 2013 Index Page Welcome to the Conference Presidents & Executive Director 6 Our Sponsors and Exhibitors Many Thanks 5 Business Ethics Today Robert Ankli 7 Building Dynamic Capability: Modeling Business Alfred Miller Simulation at a UAE Women’s College 17 Winner of Best Conference Paper Award A Comparative Analysis of the Academic Performance Abdulmonem Alzabani of Regular and Parallel Students in the Digital Age 39 Managing Subjectivity and Bias in Higher Education Olin Oedekoven Assessment 50 Global Partnership Award Vasilis Botopoulos & Gasim O Aladjani 50 Champion and Co-Champion Training Doug Viehland 50 Higher Education in the Gulf Cooperation Council: John Russell & The Emerging Model Jeremy Cripps 51 Strategies for Student Engagement and Retention in a Kimberley Hogelucht Business Communication Hybrid Course 60 Winner of Best Conference Presentation Award Understanding the Perception of Traditional Maria Gamba Undergraduate Learners of Online Education: An Exploratory Study 72 Value of Honor Societies Doug Viehland & Charles Beem 72 21st Century Engaged Student: Skill Building in an Hanora O’Sullivan Accredited Business Program -A Case Study 73 Pathways to Accreditation Accredited Members 79 Accompanying PowerPoint presentations are on ACBSP website Page 3 of 110 State of the Global Business Environment: Joseph Martelli & Comparative Analysis Patti Abels 80 Quality Assurance Reporting at a Multi-Campus Alfred Miller System 100 The 4 P’s Model for Effective Online Course Monica Gallant Management 101 Accreditation Q & A Doug Viehland 106 Closing Activity Saturday All present 107 Reviewers Dr. Gabor Andrasi Higher Colleges of Technology, Sharjah, UAE Mr. Omar Ayyash Higher Colleges of Technology, Fujairah, UAE Dr. Robert Ankli American University in Kuwait, Kuwait Dr. Christine Clarke European University, Barcelona, Spain Dr. Kevin Feeney American University of Bulgaria, Blagoevgrad, Bulgaria Dr. James Goodpasture American University of Kuwait, Kuwait Dr. Mamie Griffin Higher Colleges of Technology, Abu Dhabi, UAE Dr. Ross Humby Higher Colleges of Technology, Dubai, UAE Dr. Roudaina Houjeir Higher Colleges of Technology, Al Ain, UAE Dr. Alfred Miller Higher Colleges of Technology, Fujairah, UAE Dr. John Russell American University of Kuwait, Kuwait Dr. Janice Seto Higher Colleges of Technology, Fujairah, UAE Dr. Bruce Stetar Swiss Management Center, Switzerland Mr. Chris Storey Higher Colleges of Technology, Sharjah, UAE Dr. Enar Tunc Okan University, Istanbul, Turkey Dr. Dawid Wosik Higher Colleges of Technology, Fujairah, UAE Editor Prof. Jeremy Cripps University American College, Skopje, FYROM Accompanying PowerPoint presentations are on ACBSP website Page 4 of 110 RECOGNIZING AND APPRECIATING OUR SPONSORS Peregrine Academic Services (877) 260-1555, www.PeregrineAcademics.com Peregrine Academic Services provides a variety of online testing and training programs associated with CPC-based assessments, academic leveling, and the APA writing style, using customized materials that meet a variety of needs associated with higher-level education benchmarking, outcomes assessment, and scholarly writing. Our focus is on quality of materials, client and customer support, and the highest standards for academic excellence to assist you with your dual-accreditation requirements. ACADEM by RimaOne www.rimaone.com ACADEM by RimaOne is a comprehensive software solution for faculty data management and accreditations reporting. The reports can align up to seven accreditation standards in parallel. Rule-based support for faculty qualifications. A flexible solution that allows you to manage any accreditations or reports for internal or external utilization. The steering solution for your institution. THE STÜDNET \’stüd-,net\: the world is a campus. [email protected], www.thestudnet.com Officially mentored by founder of ACBSP and IACBE Dr. John L. Green, THE STÜDNET provides an unprecedented turnkey professional readiness and career advancement program, focused on soft skill development. We connect schools and students from around the world, making our program a fertile terrain to develop joint programs and degrees. Most of all, we thrive on actually boosting student employability by bringing HR professionals directly to them, as trainers and recruiters. www.uibs.org The United International Business Schools organization is an independent and accredited private higher education institution with campuses in Belgium, Spain, Switzerland and Asia. UIBS offers flexible business and management studies at the Undergraduate, Graduate, and Executive level. Accompanying PowerPoint presentations are on ACBSP website Page 5 of 110 ACKNOWLEDGING CONFERENCE EVENTS A Welcome Desk Sarah Haas & ACBSP Headquarters Staff This facility remained open throughout the conference welcoming registrants and providing them with the Conference program and materials. A big thank you to Sarah and the staff who fielded the whole range of conference questions and attendee details. They also provided all attendees with certificates of attendance and other necessary documentation. ______________________ A Networking Dinner: Registrants arriving November 27 _____________________ OPENING GENERAL SESSION Opening up Education Keynote speaker Jonathan Hill, Deputy Head of Cabinet, Directorate of Education and Culture, European Commission, Moderator Glynda White, College of Southern Nevada. Accompanying PowerPoint presentations are on ACBSP website Page 6 of 110 Proceedings – November 28, 2014: Business Ethics Today Authors: Robert E. Ankli American University of Kuwait [email protected] & Gary D. Gold American University of Sharjah - [email protected] Abstract: The credit market meltdown and governance misbehavior have triggered conversations among business leaders, business educators, and the business press about what firms expected and what was taught to future managers. Economists created “rational choice” models to explain why people do what they do. The social sciences were uniting under the idea that people are rational agents who set goals and pursue them intelligently by using the information and resources at their disposal. But rational analysis has come under some criticism. This paper will examine the work of Jonathan Haidt (The Happiness Hypothesis and The Righteous Mind) who uses a social psychology framework to consider lying and cheating. Dan Ariely (The Honest Truth about Dishonesty, Predictably Irrational, and The Upside of Irrationality) uses a behavioral economics approach to examine business ethics. Paper presented: Every few years, maybe more often, there are major business ethics failures. The press always treats such occurrences with great surprise. However, we should not be surprised. “’What Ever Happened to Ethics?’ screams the Time magazine cover. But the issue is not referring to the present…The publication date is May 15, 1987 and rampant white collar crime…is being bemoaned.” (Wishloff 71) Nothing has changed, nor was it different in the past. The August 16 (2013) Wall Street Journal’s Five Best (books) recommended books on love and desire in the Gilded Age. Janet Wallach (the author) chose Theodore Dreiser’s The Financier (based on true events) to head her list. She concludes that we idolize the self-made billionaire; a genius, we say, and close our eyes to his schemes. Before that there was Jay Cooke and corruption during the Grant presidency. In the 1920s there was the Teapot Dome scandal and, in this century there was Enron, WorldCom, Tyco, and others. Laws are passed, most recently Sarbanes-Oxley and then Dodd-Frank. But as of August 22, 2013, regulators have finalized only 158 of 398 rules called for in the legislation and regulators have missed 172 of 279 rule-making deadlines, according to the law firm, Davis Polk (Washington