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2017 Market Report Anniversary Issue Editorial

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2017 Market Report Anniversary Issue Editorial FIRST VIENNA RESIDENTIAL 2017 MARKET REPORT ANNIVERSARY ISSUE EDITORIAL DEAR READER We are delighted to present the fifth edition of the First Vienna Residential Sustainable planning and construction will be the most important factor Market Report, published by the BUWOG Group and EHL Immobilien. given the above developments, the associated increase in space require- We are very pleased to release the anniversary issue, and appreciate the ment and the increased demand for housing. We in the BUWOG Group resounding reactions our report has already attracted in recent years. and EHL Immobilien do our best to give our customers and the citizens of Vienna adequate housing with a correspondingly high standard of living. Austria’s federal government has taken measures to ensure housing in grow- ing urban areas such as Vienna and to create housing development incen- “Sustainable high-quality living should be tives. Apart from the fact that Vienna leads Europe in cities with subsidised housing development, the housing campaign for 2017 aims at increasing understood as a basic human need.” the residential construction volume of the current total of ten thousand new-build residential units up to thirteen thousand – an increase of around 30% – of which nine thousand are to be subsidised. Influx to urban areas and the associated increase in Vienna’s population Sustainable and quality living should be seen as a basic human need, and have been as strong as ever, with a good two million projected to be living subjective perceptions as to the “right” location play a major role in shaping in the city by the year 2023 in a development that is partly due to im- the future. This makes it all the more important for major players in the FIRST VIENNA migration, but also the ageing population and a trend toward more single- property market to address this responsibility, so we at the BUWOG Group, RESIDENTIAL person households. Vienna has been ranked the most liveable city in the one of the largest developers in Vienna, and EHL, the leading estate agent, world for the seventh time in a row in the 2016 Mercer study on quality see it as vital to pass on our expertise and experience in the housing market MARKET REPORT of living – a positive result based not only on political, social, economic, with an overview of developments in the property market in this report. and environment-related factors, but also on standard of living, which is The report contains specific factors, perspectives, and new developments www.residentialmarketvienna.at perhaps another reason for the Austrian capital’s staggering growth rates. in all twenty-three districts of Vienna. Society becomes increasingly differentiated in a constantly growing city, so we have also included so-called Sinus-Milieus® addressing social realities We hope you will enjoy your copy of the fifth edition of the First Vienna in our report for the first time this year. Residential Market Report. YOURS SINCERELY Mag. Daniel Riedl FRICS Andreas Holler, BSc Mag. Michael Ehlmaier FRICS DI Sandra Bauernfeind MRICS CEO BUWOG AG Managing Director of BUWOG Managing Director and Managing Director of EHL shareholder of EHL Immobilien residential property department First Vienna Residential Market Report | 2017 02 03 First Vienna Residential Market Report | 2017 INTRODUCTION INTRODUCTION TABLE OF CONTENTS OUR MOTIVATION 01 EDITORIAL 34 1090 VIENNA ALSERGRUND THE FIRST VIENNA RESIDENTIAL MARKET REPORT first pub- money that has actually changed hands in a property purchase or 36 1100 VIENNA FAVORITEN lished in 2013 is now in its fifth edition in 2017– the anniversary issue. sale – but not offer prices, increasing the significance of the report while 38 1110 VIENNA SIMMERING making the First Vienna Residential Market Report unique. The report INTRODUCTION 40 1120 VIENNA MEIDLING OUR WEALTH OF EXPERIENCE from years on the market and also provides comparative figures for Vienna and individual districts due 02 TABLE OF CONTENTS 42 1130 VIENNA HIETZING knowledge in properties have given us profound market expertise in to its annual publication. 03 OUR MOTIVATION 44 1140 VIENNA PENZING the residential market in Vienna at the BUWOG Group and EHL Immo- 04 BUWOG GROUP 46 1150 VIENNA RUDOLFSHEIM-FÜNFHAUS bilien, our two enterprises combining the knowledge of the most active THIS REPORT enjoys a resounding international reputation among 05 EHL IMMOBILIEN 48 1160 VIENNA OTTAKRING developer and the largest estate agent in Vienna, in this report. We have investors and prospective customers, so we have had the report translated 50 1170 VIENNA HERNALS included Sinus-Milieus® data dominating the Viennese districts bas- into English. 52 1180 VIENNA WÄHRING ed on data from INTEGRAL Markt- und Meinungsforschungsges. m. b. H. HOUSING MARKET 54 1190 VIENNA DÖBLING to take social development into account for the first time this year. ALL THE DATA AND FIGURES are based on our best knowledge 06 OWNERSHIP STRUCTURE IN 2016 56 1200 VIENNA BRIGITTENAU and the most recent data at the time of printing. The statistical information 08 DEMOGRAPHICS OF AUSTRIA 58 1210 VIENNA FLORIDSDORF AS IN PREVIOUS YEARS, this report differs from many other mar- is sourced from the Austrian Office of Statistics (Statistics Austria) and the 09 HOUSEHOLDS IN AUSTRIA 60 1220 VIENNA DONAUSTADT ket reports and studies in that this report only quotes final prices – the City of Vienna (MA 23 – Economy, Employment and Statistics). × 10 DEMOGRAPHICS OF VIENNA 62 1230 VIENNA LIESING 11 HOUSEHOLDS IN VIENNA BUWOG GROUP & EHL IMMOBILIEN PROJECTS SINUS-MILIEUS® 64 FREI:RAUM21 / BUWOG GROUP 12 SOCIAL DEVELOPMENT 65 CITY APARTMENTS / BUWOG GROUP 13 THE SINUS-MILIEUS® IN DETAIL 66 SOUTHGATE / BUWOG GROUP 67 TÖLLERGASSE T(H)REE / BUWOG GROUP 68 RIVUS / BUWOG GROUP DISTRICTS OF VIENNA 69 ENGERTHSTRASSE 216 / EHL IMMOBILIEN 16 VIENNA AT A GLANCE 70 STEINTERRASSEN / EHL IMMOBILIEN 18 1010 VIENNA INNERE STADT 71 PARKAPARTMENTS AM BELVEDERE / EHL IMMOBILIEN 20 1020 VIENNA LEOPOLDSTADT 72 PARK FLATS 23 / EHL IMMOBILIEN 22 1030 VIENNA LANDSTRASSE 73 WOHLLEBENGASSE 6 /EHL IMMOBILIEN 24 1040 VIENNA WIEDEN 26 1050 VIENNA MARGARETEN 28 1060 VIENNA MARIAHILF 74 CLOSING WORDS 30 1070 VIENNA NEUBAU 75 COMMENTS AND TERMINOLOGY 32 1080 VIENNA JOSEFSTADT 76 IMPRINT 04 05 EINLEITUNG BUWOG GROUP EHL IMMOBILIEN THE BUWOG GROUP is the leading full-service supplier to the resi- EHL IMMOBILIEN was founded in 1991, and has come to be one of dential housing sector in Germany and Austria with sixty-five years of Austria’s leading residential property service suppliers specialising in res- experience in the property market. The Group’s high-quality portfolio idential, commercial and investment properties. Our range of services currently includes around 50,800 units distributed across Austria and extends from estate agency services and property valuation to property Germany. and construction administration; asset, centre and portfolio manage- ment; and market research and investment banking. OUR BUSINESS MODEL is based on three pillars and business divi- sions: Asset Management for sustainable rental and property manage- EHL IMMOBILIEN ARRANGED tenancy, sale and investment transac- ment, Property Sales for individual residential unit sales as well as prop- tions for 880 residential units and approximately 62,500 m² of office erties and portfolios, and Property Development involving planning, de- space and a transaction volume of around €640 million in 2016. The velopment and construction of new building projects, which share equal annual volume in the rapidly growing segment of property valuation value in covering the entire value chain in the residential housing sector. passed the €€9 billion mark; in addition, EHL manages properties in various asset classes at a total floor space of around 1.6 million square SHARES IN BUWOG AG have been listed on the Frankfurt, Vienna, metres. Partnership with the Savills global real estate company has se- and Warsaw stock exchanges since the end of April 2014; the Group was cured a global network for EHL. admitted to the ATX five in early September 2016, reflecting the Group’s position as one of Austria’s five largest listed companies. RESPONSIBILITY IN RELATIONS with partners and customers has earned the company awards many times over, since 2007 six EHL exec- OUR BROAD LONGSTANDING EXPERTISE from years on the utives were awarded a total of eight CÄSAR Awards – more than any market in every area of residential property plays an essential role in the other company at the time. The CÄSAR Real Estate Award is awarded services we provide to our customers every day. Our dedicated team will by industry associations and the WKO association of estate agents and go the extra mile as we concentrate on integrating our three business property management companies for outstanding achievement in the divisions while focusing on the three largest German-speaking cities of property business. EHL also received the IMMY, the highest award given to Berlin, Vienna, and Hamburg. Viennese estate agents, for the seventh time in a row. Apart from that, EHL has received several awards for its services as a certified quality estate agent WE HAVE RECEIVED MANY AWARDS – some at international lev- from one of the most popular property portals in Austria. el – to confirm our commitment, for which we mainly have our employ- ees to thank. THE RENOWNED FINANCE MAGAZINE Euromoney nominated EHL for the third time as the best real estate service provider in Austria, ALL OUR HOUSING PROJECTS aim at providing modern and sus- making the company the proud winner of the Euromoney Award of Excel- tainable housing units for a high quality of life. From planning to man- lence. As a founding member of the Austrian Society for Sustainable Real agement, we want to ensure just the one thing: making people happy Estate Management, we do business with due regard to the social, ecologi- BUWOG Group within their four walls.
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