The Subversion of Factual Discourse in Found Footage Films a Subversão Do Discurso Factual Em Filmes Found Footage
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The Blair Witch Project: Forming Strong Attitudes, Beliefs and Consumer Intentions from a Myth”
This may be the author’s version of a work that was submitted/accepted for publication in the following source: Rugimbana, Robert & Silver, Jon (2006) The Blair Witch Project : Forming strong attitudes, beliefs and consumer intentions from a myth. Consumer Behaviour: An Asia-Pacific Approach., 2006. [Article] This file was downloaded from: https://eprints.qut.edu.au/41193/ c Copyright 2010 Cengage Learning Australia Pty Ltd This work is covered by copyright. Unless the document is being made available under a Creative Commons Licence, you must assume that re-use is limited to personal use and that permission from the copyright owner must be obtained for all other uses. If the docu- ment is available under a Creative Commons License (or other specified license) then refer to the Licence for details of permitted re-use. It is a condition of access that users recog- nise and abide by the legal requirements associated with these rights. If you believe that this work infringes copyright please provide details by email to [email protected] Notice: Please note that this document may not be the Version of Record (i.e. published version) of the work. Author manuscript versions (as Sub- mitted for peer review or as Accepted for publication after peer review) can be identified by an absence of publisher branding and/or typeset appear- ance. If there is any doubt, please refer to the published source. “The Blair Witch Project: Forming strong attitudes, beliefs and consumer intentions from a myth”. A MARKETING CASE STUDY Robert Rugimbana and Jon Silver Published in: Blackwell, Roger; D’Souza, Claire; Taghian, Mehdi; Miniard, Paul & Engel, James (2006) Consumer Behaviour: An Asia-Pacific Approach. -
The Invisible Monstrous-Feminine
THE INVISIBLE MONSTROUS-FEMININE: THE BLAIR WITCH AND HER HETEROTOPIC WOODS Nb A thesis submitted to the faculty of 30 San Francisco State University Z0\S In partial fulfillment of F im the requirements for * the Degree Master of Arts In Cinema by Erez Genish San Francisco, California May 2015 Copyright by Erez Genish 2015 CERTIFICATION OF APPROVAL I certify that I have read The Invisible Monstrous-Feminine: The Blair Witch and her Heterotopic Woods by Erez Genish, and that in my opinion this work meets the criteria for approving a thesis submitted in partial fulfillment of the requirement for the degree Master of Arts in Cinema at San Francisco State University. THE INVISIBLE MONSTROUS-FEMININE: THE BLAIR WITCH AND HER HETEROTOPIC WOODS Erez Genish San Francisco, California 2015 What is absent in the pseudo found-footage film of Eduardo Sanchez and Daniel Myrick’s The Blair Witch Project (1999), is the visual depiction of the Blair witch. The nontraditional tactic of leaving the witch in the woods without form stands in contrast to other folklore and fairytales that perpetuated the mythic figure of the crone, an old woman whose decaying body represents the blurred line between life and death. The crone- witch corresponds to Barbara Creed’s notion of the monstrous-feminine and her analysis of Julia Kristeva’s abject. As her polluted, filthy old mark her a phobic referent, the crone-witch becomes the non-object that draws the subject to the regenerative womb. However, what draws a parallel in the BWP between the monstrous-feminine crone and abjection is the witch’s invisibility. -
Fandom, Intermediality, and the Blair Witch Project
View metadata, citation and similar papers at core.ac.uk brought to you by CORE provided by Sacred Heart University: DigitalCommons@SHU Sacred Heart University DigitalCommons@SHU School of Communication and Media Arts Faculty Communication and Media Arts (SCMA) Publications 2004 The olitP ical Economy of the Indie Blockbuster: Fandom, Intermediality, and The lB air Witch Project James Castonguay Sacred Heart University, [email protected] Follow this and additional works at: http://digitalcommons.sacredheart.edu/media_fac Part of the American Film Studies Commons, and the Film and Media Studies Commons Recommended Citation Castonguay, James. “The oP litical Economy of the Indie Blockbuster: Fandom, Intermediality, and The lB air Witch Project.” Nothing That Is: Millennial Cinema and the Blair Witch Controversies, Ed. Sarah L. Higley and Jeffrey Andrew Weinstock. Detroit: Wayne State University Press, 2004. Print. This Book Chapter is brought to you for free and open access by the Communication and Media Arts (SCMA) at DigitalCommons@SHU. It has been accepted for inclusion in School of Communication and Media Arts Faculty Publications by an authorized administrator of DigitalCommons@SHU. For more information, please contact [email protected]. CHAPTER 3 The Political Economy of the Indie Blockbuster Fandom, Intermediality, and The Blair Witch Project James Castonguay Within the context of the postmodern excesses of fin de siecle media culture, the 1999 film The Blair Witch Project stood out, due in large part to the sheer scale and intensity of its media pres ence. Indeed, the cultural production of what J. P. Telotte calls "The Blair Witch Project Project" [see his essay, reprinted in this volume) provides media scholars and cultural critics with a rich case study for addressing important theoretical issues within the field of film and media studies—for example, authorship, realism, intermediality,1 genre, art vs. -
Official Guide
CODE: SPE-11-1 PUB/POST: Tribeca - TONY, materials due: PRODUCTION: M. Piscatelli LIVE: 4.875” x 7.25” DESCRIPTION: Tribeca - Guide Cover TRIM: 5.375” x 7.75” Delivery Support: 212.237.7000 FILE: 01A-002278-01D-SPE-11-1.indd SAP #: AP.APSPE.11009.K.011 BLEED: 5.875” x 8.25” AMERICAN EXPRESS THE PROUDLY PRESENTS 2011 OFFICIAL TRIBECA FILM FESTIVAL GUIDE TRIBECAFILM.COM APR 20 - MAY 1 REALIZE THE POTENTIALSM FEATURING FILM SUMMARIES | COMPLETE SCHEDULE | GUIDE TO MAKING THE MOST OF TRIBECA SPECIAL OFFERS FOR AMERICAN EXPRESS CARDMEMBERS CODE: SPE-11-2 PUB/POST: Tribeca - TONY, materials due: PRODUCTION: M. Piscatelli LIVE: 4.875” x 7.25” DESCRIPTION: Tribeca - EOS TRIM: 5.375” x 7.75” Delivery Support: 212.237.7000 FILE: 02D-002278-03C-SPE-11-2.indd SAP #: AP.APSPE.11009.K.011 BLEED: 5.875” x 8.25” 1 4/20 – 5/01 TRIBECAFILM.COM NEW York’s DOWNTOWN GET TICKETS GLOBAL CINEMA WHILE THE POPCORN IS STILL HOT. CARDMEMBERS CAN GET ADVANCE TICKETS TO THE TRIBECA FILM FESTIVAL FROM 4/12 TO 4/16. VISIT TRIBECAFILM.COM/FESTIVAL OR CALL 1-866-941-FEST. ENTERING ITS 10TH SEASON THIS YEAR, the Tribeca Film Festival has become a signature New York experience with a built-in global reach. With the support of founding sponsor American Express, the Festival has developed into a unique platform for showcasing some of the best new voices, ideas and narratives in cinema today. The Festival’s range, depth and diversity reflect not only the fabric of New York but also the larger world community beyond. -
Found-Footage Horror and the Frame's Undoing
Found-Footage Horror and the Frame’s Undoing by CECILIA SAYAD Abstract: This article fi nds in the found-footage horror cycle an alternative way of under- standing the relationship between horror fi lms and reality, which is usually discussed in terms of allegory. I propose the investigation of framing, considered both fi guratively (framing the fi lm as documentary) and stylistically (the framing in handheld cameras and in static long takes), as a device that playfully destabilizes the separation between the fi lm and the surrounding world. The article’s main case study is the Paranormal Activity franchise, but examples are drawn from a variety of fi lms. urprised by her boyfriend’s excitement about the strange phenomena registered with his HDV camera, Katie (Katie Featherston), the protagonist of Paranormal Activity (Oren Peli, 2007), asks, “Are you not scared?” “It’s a little bizarre,” he replies. “But we’re having it documented, it’s going to be fi ne, OK?” S This reassuring statement implies that the fi lm image may normalize the events that make up the fabric of Paranormal Activity. It is as if by recording the slamming doors, fl oating sheets, and passing shadows that take place while they sleep, Micah and Katie could tame the demon that follows the female lead wherever she goes. Indeed, the fi lm repeatedly shows us the two characters trying to make sense of the images they capture, watching them on a computer screen and using technology that translates the recorded sounds they cannot hear into waves they can visualize. -
Supernatural Folklore in the Blair Witch Films: New Project, New Proof
129 Supernatural Folklore in the Blair Witch Films: New Project, New Proof Peter Turner (Oxford Brookes University) Found footage horror films can be significant examples of folk horror, juxtaposing modern technology with its capture of ancient monsters of folklore. These films frequently combine contemporary anxieties over digital technology (Blake and Aldana Reyes 2016) with more archaic fears such as witches, trolls and demons. Both The Blair Witch Project (Daniel Myrick and Eduardo Sánchez, 1999) and its second sequel Blair Witch (Adam Wingard, 2016) dramatise the search for proof of supernatural occurrences. Adam Scovell notes that the narrative of The Blair Witch Project ‘is quintessential Folk Horror through its use of rurality’. The film ‘basks in its rural/urban divide, where the naive students have completely underestimated both the landscape and the power of its folklore’ (2017: 117). The characters in these films are at once sceptical of the existence of a historical witch haunting the area and yet also open-minded enough to take their modern camera technology and try to capture evidence of a supernatural phenomenon—one rooted in the local folklore of Maryland’s woods. Developments in camera technology in the years between the production of The Blair Witch Project and Blair Witch complicate the capturing of proof, and I argue that this leads to different responses from viewers of the two films. While The Blair Witch Project and Blair Witch share many similarities in their representation of proof, there are notable differences regarding the diegetic technology that the characters have at their disposal. After exploring how an impression of authenticity is created in both films through a modern digital camera aesthetics that has substantively changed in the seventeen years between the release of these two films, I then examine how the folklore established in The Blair Witch Project is developed in the distinctive aesthetics of the 2016 sequel. -
Why Found Footage Horror Films Matter : Introduction
Why Found Footage Horror Films Matter : Introduction Peter Turner, Oxford Brookes University The cinematic image of a young woman staring into the camera – crying, hyperventilating, and talking directly to her audience – has become the definitive image of The Blair Witch Project (Myrick and Sanchez, 1999). It is arguably the most famous scene, and certainly the most parodied image of found footage horror cinema in general, perhaps even one of the defining images of cinema in the 1990s. This character, Heather Donahue, is played by a hitherto unknown actress called Heather Donahue, in her feature debut. From what we see on screen, and the manner in which her monologue is delivered, it can be inferred that she is not reciting scripted lines. She does not seem to be acting; her fear appears genuine. Heather is alone in a dark tent, shooting this footage herself with a handheld camera. The shot did not look like most other horror films that had been previously shown in cinemas; it is poorly framed, poorly lit, and the character knows and acknowledges that she is on camera. There had been previous films in this style: Cannibal Holocaust (Deodato, 1980) contains the use of ‘found footage’ within its narrative structure, and Man Bites Dog (Belvaux, Bonzel and Poelvoorde, 1992) is a mock-documentary that purports to be completely filmed by a diegetic film crew. However, neither of these films had the cultural impact or box office success of The Blair Witch Project, a film that eventually spawned numerous imitators, and arguably the entire found footage horror sub- genre that now consists of hundreds of films.1 There is a straightforward economic reason why filmmakers continue to produce found footage horror films. -
An Investigation of Priming, Self-Consciousness, and Allegiance in the Diegetic Camera Horror Film
View metadata, citation and similar papers at core.ac.uk brought to you by CORE provided by Oxford Brookes University: RADAR An investigation of priming, self-consciousness, and allegiance in the diegetic camera horror film by Peter Turner A thesis submitted in partial fulfilment of the requirements of the award of Doctor of Philosophy by Oxford Brookes University Submitted June 2017 Statement of originality Some of the discussion of The Blair Witch Project throughout this thesis has formed the basis for a book, Devil’s Advocates: The Blair Witch Project (Auteur, 2014). Some of the discussion of priming in chapter four was also used in a conference paper, Behind the Camera: Priming the Spectator of Found Footage Horror, delivered at The Society for Cognitive Studies of the Moving Image in 2015. Sections on personal imagining also formed the basis of a conference paper, Personal Imagining and the Point-of-View Shot in Diegetic Camera Horror Films, delivered at The Society for Cognitive Studies of the Moving Image in 2017. Finally, significant amounts of Chapter 3 and Chapter 5 will be featured in two chapters of an upcoming edited collection on found footage horror films with the working title [Rec] Terror: Essays on Found Footage Horror Films. i Abstract The main research question underpinning this study asks why and how the diegetic camera technique has become so popular to both contemporary horror filmmakers and audiences. In order to answer this question, this thesis adopts a mainly cognitive theoretical framework in order to address the mental schemata and processes that are elicited and triggered by these films. -
Ääniä Ympäriltä
Taavi Kivenheimo Ääniä ympäriltä Näennäisdokumentaarinen found footage -elokuva ja sen ääni-ilmaisu Metropolia Ammattikorkeakoulu Medianomi (AMK) Elokuvan ja television ko. Opinnäytetyö 10.4 2013 Tiivistelmä Tekijä(t) Taavi Kivenheimo Otsikko Ääniä ympäriltä Sivumäärä 31 sivua Aika 10.4.2013 Tutkinto Medianomi (AMK) Koulutusohjelma Elokuvan ja television ko. Suuntautumisvaihtoehto Ääni Ohjaaja(t) lehtori Päivi Takala-Gould Tutkimuksessa käydään läpi näennäisdokumentaarisen found footage -elokuvan sisällöllis- tä ilmaisua, tyylikeinoja, tekniikkaa ja tekotapoja. Genren piirteitä tutkitaan sekä teknisestä näkökulmasta että taiteellisen sisällön kannalta tarttuen tyylisuunnan sääntöihin ja niiden varaan rakennetun uskottavuuden välisiin, mahdollisiin paradokseihin. Tutkimuksessa keskitytään vahvasti found footage -äänikerrontaan, mutta ilmaisua käsitellään myös visu- aalisen maailman, käsikirjoituksen ja näyttelijäntyön kannalta. Yksi merkittävä näkökulma on perinteisen, narratiivisen fiktion ja found footage -kerronnan vertailu. Tutkimus alkaa katsauksella tyylisuunnan syntyhistoriaan ja genren kehityksen kannalta merkittäviin elokuviin. Tämän jälkeen keskitytään kuvaamaan mahdollisimman tarkasti genren elokuvien teknisiä piirteitä havainnollistavien esimerkkien ja kuvien kautta. Työn loppupuolella sidotaan yhteen sen edetessä esille tulleet, tekniset seikat taiteelliseen sisäl- töön ja käsitellään laajalti tyylisuunnalle ominaista uskottavuusaspektia. Viimeisessä kappaleessa käydään läpi tutkimuksen aikana tehtyjä johtopäätöksiä ja pohdi- -
Horror Rhetoric in Fiction and Film
California State University, San Bernardino CSUSB ScholarWorks Theses Digitization Project John M. Pfau Library 2004 Causes of unease: Horror rhetoric in fiction and film Benjamin Kane Ethridge Follow this and additional works at: https://scholarworks.lib.csusb.edu/etd-project Part of the Rhetoric Commons Recommended Citation Ethridge, Benjamin Kane, "Causes of unease: Horror rhetoric in fiction and film" (2004). Theses Digitization Project. 2766. https://scholarworks.lib.csusb.edu/etd-project/2766 This Thesis is brought to you for free and open access by the John M. Pfau Library at CSUSB ScholarWorks. It has been accepted for inclusion in Theses Digitization Project by an authorized administrator of CSUSB ScholarWorks. For more information, please contact [email protected]. CAUSES OF UNEASE: HORROR RHETORIC IN FICTION AND FILM A Thesis Presented to the Faculty of California State University, San Bernardino In Partial Fulfillment of the Requirements for the Degree Master of Arts in English Composition: English Literature by Benjamin Kane Ethridge December 2004 CAUSES OF UNEASE: HORROR RHETORIC IN FICTION AND FILM A Thesis Presented to the Faculty of California State University, San Bernardino by Benjamin Kane Ethridge December 2004 Approved by: Bruce Golden, Chair, English Dcfte © 2004 Benjamin Kane Ethridge ABSTRACT How do 'artists scare us? Horror Filmmakers and novelists alike can accomplish fear, revulsion, and disturbance in their respective audience. The rhetorical and stylistic strategies employed to evoke these feelings are unique to the gen're. Divulging these strategies will be the major focus of this thesis, yet there will also be discussion on the social and cultural background of the Horror genre. -
Grave Encounters 2
TRIBECA FILM in partnership with AMERICAN EXPRESS and DARCLIGHT presents in association with DEATH AWAITS CINEMA PINK BUFFALO FILMS and TWIN ENGINE FILMS LTD GRAVE ENCOUNTERS 2 Directed by John Poliquin Written by The Vicious Brothers Limited theatrical release October 12, 2012: New York, NY: Village East Cinema Baltimore, MD: The Charles Theater Denver, CO: Denver Film Center Phoenix, AX: Valley Art Theatre San Diego, CA: Gaslamp 15 November 30, 2012 Columbus, OH: Gateway Film Center Available on VOD October 2, 2012 Rating: Not Rated Press Materials can be downloaded at: http://www.tribecafilm.com/festival/media/tribeca-film-press/Grave_Encounters_2_tf.html Distributor: Tribeca Film 375 Greenwich Street New York, NY 10011 TRIBECA FILM: ID PR: Tammie Rosen 212-941-2008 [email protected] [email protected] [email protected] SHORT SYNOPSIS GRAVE ENCOUNTERS was a found-footage horror phenomenon that many people believed was just a movie. Film student Alex Wright is out to prove them wrong in GRAVE ENCOUNTERS 2. Alex is as obsessed with the first film as the 20 million people who viewed its viral trailer on YouTube. While he and his friends research the events and visit the real psychiatric hospital depicted in the original film, they find themselves face-to-face with unspeakable evil, banking on the hope that their knowledge of the original film will help them survive the sequel. LONG SYNOPSIS GRAVE ENCOUNTERS 2 is set in in the real world where GRAVE ENCOUNTERS exists as a film that people know about. The trailer is a viral phenomenon on YouTube and has garnered over 21 million views. -
The Blair Witch Project
«“√ “√«‘™“°“√ ¡À“«‘∑¬“≈—¬ÀÕ°“√§â“‰∑¬ Breaking with Convention:ªï∑’Ë 28 Narrative©∫—∫∑’Ë 1Structure ‡¥◊Õπ¡°√“§¡ and Mechanisms - ¡’π“§¡ of2551 Suspense in The Blair Witch Project reaking with Convention: Narrative Structure B and Mechanisms of Suspense in The Blair Witch Project °“√‰¡à‡ªìπ‰ªμ“¡¢π∫: ‚§√ß √â“߇√◊ËÕ߇≈à“·≈– °≈‰°°“√ √â“ß§«“¡√–∑÷°„® „π¿“æ¬πμ√å ‡√◊ËÕß ç‚§√ß°“√·¡à¡¥·∫≈√åé . Alexander J. Klemm . Full-time Instructor . Department of English, School of Humanities . The University of the Thai Chamber of Commerce . Email: [email protected] ∫∑§—¥¬àÕ ‚§√ß √â“߇√◊ËÕ߇≈à“¢Õß¿“æ¬πμ√å ‡√◊ËÕß ç‚§√ß°“√·¡à¡¥·∫≈√åé (‚¥¬ Daniel Myrick ·≈– Eduardo Sanchezz, À√—∞Õ‡¡√‘°“, 1999) ‰¡à‡ªìπ‰ªμ“¡®“√’μÀ≈—°¢Õß‚§√ß √â“ß¿“æ¬πμ√å ¬Õߢ«—≠À√◊Õ ¶“μ°√√¡≈°≈÷ ∫™— ππ”∑—È «‰ª—Ë °“√ √“ß§«“¡√–∑â °„®∑÷ ‡¢’Ë ¡¢â πâ ‚¥¬‰¡¡à ¿“æ ’ μ«— ª√–À≈“¥ª√“°Ø„Àå ‡Àâ πÁ ‡ªìπ°≈«‘∏’∑’ˉ¡à‡§¬¡’„§√„™â¡“°àÕπ ∫∑§«“¡‡√◊ËÕßπ’È¡’«—μ∂ÿª√– ß§å∑’Ë®–«‘‡§√“–Àå°≈‰°°“√ √â“ß§«“¡ √–∑÷°„® ‡æ◊ËÕ„Àâ‡ÀÁπ√–∫∫°“√‡√’¬ß√âÕ¬‡√Ë◊Õß√“«·≈–°“√ √â“ß§«“¡§“¥À¡“¬„À⇰‘¥¢÷Èπ°—∫ºŸâ™¡ ∫∑§«“¡π’È𔇠πÕ°“√‡√’¬ß≈”¥—∫‡Àμÿ°“√≥å„π¿“æ¬πμ√å ≈—°…≥– ”§—≠·≈–°“√‡º¬μ—« —μ«å ª√–À≈“¥∑’ˉ¡àª√“°Ø√Ÿª≈—°…≥åÕ¬à“ß™—¥‡®π √«¡∂÷ß§«“¡√Ÿâ ÷°√à«¡√–À«à“ßμ—«≈–§√‡Õ°°—∫ºŸâ™¡ §” ”§—≠: ‚§√ß √â“߇√◊ËÕ߇≈à“ §«“¡√–∑÷°„® §«“¡ ¬Õߢ«—≠ —μ«åª√–À≈“¥ ·¡à¡¥ 256 «“√ “√«‘™“°“√ ¡À“«‘∑¬“≈—¬ÀÕ°“√§â“‰∑¬ ªï∑’Ë 28 ©∫—∫∑’Ë 1 ‡¥◊Õπ¡°√“§¡ - ¡’π“§¡ 2551 Alexander J. Klemm Abstract The narrative structure of The Blair Witch Project (Daniel Myrick and Eduardo Sanchez, USA, 1999) breaks with the dominant traditions of the classical horror film and mystery thriller by implementing an original form of suspense intensified by an unconventional non-manifestation of the monster.