www.csimagazine.com january/february 2014 january/february New horizons: What’s instore for TV in2014 ? for TV

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Untitled-3 1 14/02/2014 14:39:50 Contents

26 Digital lockers UltraViolet is becoming more successful but more work is needed as it sweeps across Europe Editor Goran Nastic 30 Viewpoint: TV Anywhere in Europe TVE apps present many challenges but there is much Commercial manager to be gained by removing unnecessary restrictions Tiro Bestonso 12 Analyst corner Is there a secret to succeeding with YouTube original Design and production Matt Mills (Manager) channels? Guy Bisson at IHS provides some analysis 32 Spectrum access We look at upcoming TV White Space trials and ask Jason Tucker what impact they might have on the spectrum debate Matleena Lilja-Pelling 14 la carte TV Keem Chung With OTT on the rise, will we see a loosening of Regular contributors current channel bundling strategies? 44 CSI Awards All the details on this year’s awards, including two new Adrian Pennington, Philip Hunter, David Adams, Stephen Cousins, categories 18 Cloud UIs Anna Tobin As Ziggo blazes the early trail, cloud UIs are coming, Circulation but are not yet right for every operator 47 Show diary Joel Whitefoot (Manager) Details of all the major events taking place in 2014 22 COVER STORY – 2014 trends Accounts Marilou Tait, Lynta Kamaray Our predictions of what we can expect to happen in 50 CSI conference the industry over the next 12 months An inside look at our May Converging Home Summit Editorial tel +44(0)20 7562 2401 [email protected]

Editor’s report: Advertising The year has gone off to an exciting start with Vodafone and Liberty Global slugging it out tel +44(0)20 7562 2427 fax +44(0)20 7374 2701 for what remains of the European fixed-line networks land grab. Vodafone has gone on [email protected] record as saying it has a war chest of $30-$40bn for further M&As and that no deal was too big in terms of future buy-outs. Liberty, for its part, has made no secret of its desire to fur- Subscriptions ther consolidate the European cable market. Across the pond, Comcast and Time Warner tel +44 (0) 20 1635 588 861 [email protected] Cable, the two largest cablenets in the US, have agreed to merge in a $44bn deal. All these ambitions Circulation manager: joel.whitefoot@ reflect a converging telecoms landscape and the significance that broadband networks will assume as perspectivepublishing.com more and more video makes its way onto them. So consolidation and OTT (and by extension cloud and multi-screen) will continue as big industry trends in 2014. In this iissue, we also have viewpoints on the Subscription rates battle for the digital living room and the role of IP in sports contribution. Goran Nastic, editor Per year: Europe £88; UK £68; Rest of World £98. Cheques payable to Perspective Publishing Managing Director Perspective Publishing Limited and 3 London Wall Buildings John Woods addressed to the Circulation London Publishing Director Department EC2M 5PD Mark Evans www.perspectivepublishing.com ISSN 1467-5935 Printed by Buxton Press

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Untitled-8 1 22/08/2013 14:57:00 News

More Euro cable consolidation ahead news in brief

Liberty Global’s apparently insatiable potential acquisition target for the BT adds download-to-keep appetite for expansion has set the UK-based company. Vodafone now BT claims it has become the first scene yet again for another year of owns Kabel Deutschland and it pay-TV provider in the UK to telecoms and cable M&As in Europe. might not be a surprise for Liberty offer movies to buy-to-keep as The pan-European cable operator to swoop over Numericable just as well as rent via its YouView box. finally got its prey after circling over it did over Virgin Media. The M&A Titles are available from 20th Dutch cable operator Ziggo for battles will almost certainly Century Fox Home almost a year in a deal that values continue in 2014, although there Entertainment and Sony Pictures Ziggo at EUR10 billion. Together aren’t too many more large Home Entertainment, along with with UPC, another Liberty-owned opportunities left in the service a selection of new and old films, cablenet, the merged company will CEO Mike Fries has long been provider space in Euorpe. The such as Captain Phillips and the reach seven million people or about arguing that Europe’s cable Nordics would seem to be the last Alien franchise. Prices start from 90 per cent of Dutch homes to better companies need to unit to better bastion and a good bet for any £8.99 for HD and £5.99 for SD challenge incumbent KPN. fight the telcos. There are an further activity. versions. Movies bought from BT The deal also expands Liberty’s estimated 7,000 cable networks in On the vendor front, Pace needs are streamed instantly to the already significant European cable Europe but most are very small and to plug the compression hole of its customer’s YouView set-top box footprint. Liberty has been driving the overall cable revenues pale end-to-end portfolio to compete and they can keep them consolidation of the European cable compared to those of the large state- with the likes of Ericsson, Cisco indefinitely and watch them as market for some time now in order to backed telecoms operators. and Arris, so an encoding specialist many times as they like. The telco profit from rising demand for In Spain, Vodafone is in talks to may well be on the cards for the intends to expand the service to broadband and the economies of acquire Ono while analysts also see UK company this year (it has 30 or include TV box sets over the scale such consolidation creates. French Numericable as another so suppliers to choose from). coming months.

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news in brief EU probe looks at payTV movie rights

Google sells Moto Mobility The European Union has opened an of sports events and incorporate quoted as saying. Having offloaded the Motorola investigation into licensing satellite as well as internet-based The precedent is not entirely new. home business to Arris last year, agreements between major US film distribution, Reuters said, adding Back in 2001, the European Court Google is now disposing of studios and European pay-TV that the body was not looking to Of Justice in Luxembourg ruled that Motorola Mobility although broadcasters that may aim to remove force studios to sell rights on a pan- selling movie and TV rights country- keeping most of the patents. some of the territorial restrictions European basis but rather look at by-country goes against the spirit of Chinese manufacturer Lenovo that currently exist with film restrictions that prevented pay-TV the single European market. It has agreed to acquire the handset content. firms from selling content to viewers followed a case where an English pub business in a $2.91bn deal that A report in Reuters suggests that in EU member states outside their landlady won against BSkyB and the includes the Motorola brand and the anti-trust probe by the home market. Premier League after they tried Motorola Mobility’s portfolio of European Commission will focus “If you subscribe to a pay-TV stopping her from showing football smartphones. Google will on the big 5 studios - Twenty-First service in Germany and you go to matches on her premises using a maintain ownership of the vast Century Fox, Warner Bros, Sony Italy for holidays, you may not be Greek pay-TV decoder card. Any majority of the Motorola Mobility Pictures, NBCUniversal and able to view the films offered by that moves in this direction however will patent portfolio, the main reason Paramount Pictures - and large pay- service from your laptop during your have massive implications on the why it bought Motorola in the TV broadcasters including BSkyB, holidays. If I live in Belgium and current business model although first place. As part of its ongoing Canal Plus, Sky Deutschland, Sky want to subscribe to a Spanish pay- more flexibility, as is slowly relationship with Google, Lenovo Italia and DTS, which operates TV service, I may not be able to becoming to happen with rights will receive a licence to this under the Canal Plus brand in subscribe at all,” EU Competition windows, will be welcomed by portfolio of patents and other IP. Spain. Commissioner Joaquin Almunia was consumers among others. Films are licensed by US studios TiVo acquires Digitalsmiths to pay-TV broadcasters on an TiVo is buying multi-screen cloud- exclusive and territorial basis, based content discovery and typically to a single pay-TV recommendation service broadcaster in each EU member Digitalsmiths for $135m in cash. state, a situation the Commission is TiVo said the acquisition understood not to be happy about, accelerates its evolution to a preferring instead for services and device and UI independent cloud- content be made available to all 28 based Software-as-a-Service, EU member states. yielding a significant expansion in The Commission will focus on market opportunity, including the broadcasting of movies and not data and analytics. Digitalsmiths is especially strong in the US, where it has relationships with seven of the top ten pay-TV Stofa first with Euro CCAP operators, reaching 64% of pay- TV homes in the country. Its Danish broadband and cable double subscriber broadband speeds whether to potentially let digital TV service allows operators to deliver TV-provider Stofa is the first to develop new services, such as 4k replace regular flow TV, which today an advanced user experience European operator to deploy Cisco’s TV. This first video and data exists as a parallel technology within integrating search, next-gen Converged Cable Access convergence were implemented in Stofa and competing companies in recommendations, discovery and Platform solution. autumn 2013. Denmark. browsing across a variety devices CCAP platforms allow for video As part of the modular CCAP Stofa, which has over 600,000 including iOS, Android, Roku, and data convergence for cable solution, Stofa has installed the customers, is the first cable operator game consoles, Kindle and operators by enabling them to Cisco uBR10012 CMTS with 3G60, to make this move as a step towards multiple set-top boxes. The simultaneously handle video-on- PRE5, 3G-SPA and the RFGW10 anall-IP service architecture. A company’s cloud service handled demand and high-speed broadband Universal Edge QAM. With the high number of other European operators almost 150m transactions in traffic within the same access density DS384 line card, Stofa can are known to be committed to December. It offers personalised platform. now better utilize the existing transitioning to CCAP-based video search, recommendations The new solution is based on infrastructure and run both VoD and architectures, including Liberty and browsing, social trending, Cisco’s Modular CCAP offering DOCSIS services through common Global, Portugal’s Zon (using Arris and ‘mood-based’ discovery. and will enable Stofa to reduce ports of the DS384 with no RF gear) and DNA in Finland (using a operational costs, save power and combining. The cablenet will decide Casa Systems solution).

06 January-February 2014 www.csimagazine.com News

Single developer contract for smart TV news in brief

Complaints about smart TV multi-audio. smart TV experience for Netflix in France fragmentation are a common The group announced its consumers.” Netflix, which has earmarked occurrence so the Smart TV Alliance Developer Support Program at IFA The alliance, which added $400m for European expansion is planning to set up a Common 2013, which made the app Shenzhen TCL as its newest this year, has been told by the Developer Portal that it hopes will qualification cycle more efficient by member, is also expanding its French government it will have to ease the plight of publishing apps for providing a joint manufacturer QA coverage to connect smart TVs to support the creation of local these devices. process. The Premium Developer the smart home, seeing an content if it goes ahead with its The new portal, due in early Support Program will also provide important role for these platforms plans to launch in the country May, will include a joint application developers the ability to publish their in increasingly connected Culture minister Aurélie Filipetti developers agreement and a premium apps to various manufacturers’ app households. said the streaming service will developer support program, which stores after passing the Joint QA The Smart TV Alliance Smart have to sign up to France’s should in theory stop app developers process in one integrated process. Home specification is based on content creation support regime needing to negotiate a separate “The new Common Developer open standards, including if it launches there in 2014. She developer contract for each Portal shows Smart TV Alliance WebSocket, JSON, HTML5, and said that Netflix would have to individual manufacturer in order apps are market ready for JavaScript, to ensure compatibility support the maintenance of to publish content. manufacturers, solution providers with the greatest number of smart cultural diversity in the same way As part of the “build once, run and consumers on a variety of home devices worldwide, the as cinema chains, TV channels everywhere” effort, the alliance televisions and devices,” said Seijiro organisation said. With smart and pay TV platforms by has also launched a new SDK for Yasuki, president of Smart TV home features, applications distributing a certain quota of enhanced tools. The SDK 3.0 Alliance and chief technology running on a Smart TV Alliance French and European includes updated HTML5 and CSS executive of Toshiba. “It encourages platform can control and interact programmes. This could features, the new device capability a vibrant smart TV ecosystem and with connected devices at home potentially lead to Netflix API and such optional features as removes the barriers to application to optimise the consumer’s smart commissioning original content numeric keys, colour keys and development while enhancing the TV experience. only for the French market, something it does not do anywhere else.

Verizon to buy Intel’s media assets Big Data for Channel 4 Free-to-air broadcaster Channel 4 Verizon Communications has the capabilities to build a powerful, acquiring content rights proved has reached a milestone in its agreed to buy the assets of Intel capitally efficient engine for future a major stumbling block to viewer engagement strategy, Media, which has been developing growth and innovation. We will have OnCue’s launch. which has helped rollout new the OnCue internet TV service, the opportunity to enhance, expand, TDG analyst Joel Espelien targeted advertising to video on for an undisclosed amount, as accelerate and integrate our delivery believes the combination of Intel demand. Channel 4’s database of it makes a deeper play into the of video products and services to Media’s platform and Verizon’s registered viewers, which it has OTT market. better serve audiences on a wide content muscle could make for a been working on for several years, The transaction will accelerate array of devices,” said Verizon very interesting play. “Verizon has now reached over ten million the availability of next-generation chairman and chief executive FiOS offers a decent user registered viewers, which includes video services, the companies said Lowell McAdam. experience, but certainly nothing one in two of all 16-24 year olds in a joint statement. After the deal The transaction is subject to to write home about. By acquiring in the UK. The broadcaster said closes, Verizon expects to integrate customary regulatory approvals and Intel Media, Verizon could its viewer engagement strategy the IP-based TV services with its is expected to close early in the first basically paint the Intel Media has enabled it to introduce new FiOS video offer. quarter of 2014. interface Verizon red, plug in its targeted advertising to video on Verizon will purchase intellectual- Intel Media had reportedly content, and launch the service demand, which have helped drive property rights and other assets been looking for around $500 nationwide,” he says. growth in digital revenues, with that enable Intel’s OnCue Cloud million, a figure which included Verizon has also been upping an increasing proportion of the TV platform. The telco also looks the servers, set-tops, and software its OTT game in other corners corporation’s commercial revenue set to keep all 350 employees at that would have been the foundation lately. It acquired CDN provider now being directly or indirectly the unit, which will continue to be for the OnCue pay-OTT service it Edgecast, which gave it customers supported by first party data from based in Santa Clara, California once planned on launching, although like Hulu and Twitter, on top of individual users. The next phase and be led by its current analysts doubted the the company purchasing upLynk, a developer of the strategy will see the data management team. would have received close to this of technology that compliments on viewer behaviour helping to “This transaction provides us with amount. As in a lot of cases, CDN services. inform the creative teams.

www.csimagazine.com January-February 2014 7 News

news in brief UK will not go it alone with UHD - DTG

TV-related chatter on The Digital TV Group has said According to Lindsay-Davies, the The DTG was also keen to stress Facebook there is no need for the UK to DTG is working with the DVB, the the difference between UHD and 4k, New research has for the first diverge from other countries in EBU and other standards bodies in arguing that UHD encompasses the time quantified the extent and terms of developing its own ultra an attempt to harmonise entire experience and not just the timings of TV-related usage and HD standard. fundamental standards. The UK higher resolution. Like other bodies, chatter on Facebook. Two key Speaking at a media breakfast UHD Forum is also represented in the DTG is looking at a whole range findings out of a recent briefing in London, the group’s the FAME project alongside other of factors that include dynamic partnership between Facebook chief executive Richard Lindsay- UHD Forums, such as the French range, colour requirements, bit depth and SecondSync has found that Davies said the definition of UHD and Italian counterparts. of the video, higher frame rates as 60% of TV-related interactions on will begin to take shape over the Lindsay-Davies also warned that well as others. Facebook occur while the show is next six to 12 months, which the the industry as a whole has to be To this end, it looks after the airing, in real-time, while 80% of UK will take an active collaborative careful in how the technology is newly created UK UHD Forum, TV-related chatter on the social part in. “There is no reason why we introduced and avoid some of the which brings together the entire UK network originates from mobile should go it alone as the CE mistakes that were made with early UHD ecosystem (content owners, devices. Interactions from likes of market is different now than in the HD rollouts and the HD-Ready platform operators, broadcasters, CE TV-related content have a long ‘90s. It is a much more harmonised initiative. makers and silicon vendors) to try tail of engagement, they found. market now globally so there is no “We’re trying to take an and agree what is meant by UHD reason why any country should enthusiastic but measured approach beyond the 4k pixels selling-point ITV to launch pay-TV want to go it alone with their own to UHD to try and get it right. It is adopted by TV manufacturers. The channel UHD standard,” he said, in happening faster than people thought DTG noted that sub $1,000 sets Free-to-air broadcaster ITV is response to a question if the UK it would. It’s real and much more might have the number of pixels but launching a payTV drama would mirror the approach in tangible, but there is a chance that if that does not make them a UHD TV, channel that will be available to failing to adopt the hybrid we create a mediocre consumer only a 4k TV. Sky subscribers. ITV Encore, the broadcast/broadband (Hbb) TV experience that it won’t take off. We “It’s one of the most exciting broadcaster’s first new channel standard that has now spread have to get it right which is why things that will happen to the TV for eight years, will commission widely across Europe and we’re taking care over it,” said experience over the next ten years, original drama series from 2015. elsewhere globally. Lindsay-Davies. he added. The move marks a further effort by the company to reduce its reliance on advertising. In the past year, ITV has spent about Earth stations for faster broadband £100m acquiring small authorised by the watchdog. production companies, whose Earth stations will allow much shows could now have a new faster data speeds, as Ofcom is outlet. ITV Encore is expected to making available a relatively large launch in the summer airing past amount of high-frequency spectrum ITV drama series, before starting for their use. According to the to commission shows next year. watchdog, speeds could be expected Sky has exclusive access to ITV to reach around 50Mbps to a single Encore for 18 months. earth station, or more than 10Mbps to an individual passenger. 8k transmission Ofcom said devices that are Japanese public broadcaster mounted on land-based vehicles, NHK has successfully transmitted such as trains, will be made exempt 8k Super Hi-Vision television from the need for a spectrum licence signals via a single standard UHF Passengers on boats, planes and use satellite-based technology to altogether. Regulations covering terrestrial broadcast channel over other vehicles could enjoy superfast offer customers broadband speeds the exemption from licensing for a distance of 27 km. It is the broadband speeds when travelling up to ten-times faster than today. land-based earth stations are latest test by NHK, which is in the UK, thanks to the use of When mounted on moving expected to be in force by the aiming for commercial broadcasts earth stations. vehicles, earth stations can provide summer of 2014. of 8k TVs by the end of the The decision by Ofcom will internet to passengers by connecting The first commercial deployments decade. mean that airlines and other to a geostationary satellite, of the technology on vehicles in the transport operators could in future something that has now been UK are likely to begin later this year.

08 January-February 2014 www.csimagazine.com Your window to the world of cable, Satellite, IPTV, mobile TV and home networking Techniologies DVB-NGH OTT in Asia OTT www.csimagazine.com www.csimagazine.com regulation OTT vs payTV vs OTT Q&A with Discovery Smart TV Middle East Middle East market focus market fragmentation OTT QoS OTT Tablet TV Tablet www.csimagazine.com www.csimagazine.com nPVR Europe Ka-band in CDN roundtable and FTA future and FTA Carriage disputes & HEVC MPEG-DASH MPEG-DASH UK local TV Comcast RDK:

Cable goes 2nd screen synchronisation OTT content OTT open source Tapping into big data

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cover.indd 3 04/03/2013 11:18:52 thecover.indd 2 15/02/2013 15:32:02 winners CSI awards CSI awards playout Integrated www.csimagazine.com www.csimagazine.com EPG evolution and TV accessibility Roundtables: Social TVRoundtables: TV analytics T-commerce & T-commerce micropayments IBC review Ultra HDTV CSI magazine is now available as a digital-edition across all tablet and smart-phone devices Here comes DOCSIS 3.1 Smart TV apps special At tipping point: Are CDNs the future may/june 2013 september/october 2013 of broadcast? november/december 2012 september/october 2012

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theworks.indd 1 14/02/2014 15:28:52 News

news in brief Eutelsat and SES reach orbital deal

Afghansat 1 to enter service Satellite operators Eutelsat and SES was not the subject of the legal Eutelsat will deploy an in-orbit have settled a long running dispute proceedings. The 20 transponders satellite from February that for the 28.5 degrees East orbital will be operated on three new marks Afghanistan’s entry into position that will see SES continue satellites which SES is deploying at the commercial satellite business. to use its satellite at the location the 28.2/28.5 degrees East Located at 48° East, the with Eutelsat leasing multiple neighbourhood – Astra 2F, Astra 2E Afghansat 1 satellite will deliver transponders on the fleet. 2013 and SES has operated this and Astra 2G – of which the first full national coverage and The agreements include “a spectrum since that date. The dispute two have been launched and are extensive reach of Central Asia comprehensive settlement of legal over this right of use has now been operational, while the third is and the Middle East following a proceedings” concerning the right resolved, with SES continuing to planned for launch later this year. deal with the Afghanistan MCIT. to operate at the 28.5 degrees East operate its satellites at this location, The two companies will also Eutelsat and the MCIT have also orbital position and containing and Eutelsat independently address technical frequency agreed on exploring opportunities long-term commercial as well as commercialising part of the capacity coordination, using their respective for longer-term cooperation. frequency coordination elements. of the previously disputed spectrum at a number of orbital Afghansat 1 will support a range The first agreement ends the frequencies. positions over Europe, the Middle of services including broadcast, arbitral procedure between Eutelsat Eutelsat has now contracted long- East and Africa. It confirms and mobile telephony backhaul and and SES that was initiated in term satellite capacity on the SES clarifies in technical terms the IP connectivity. The satellite will October 2012 under the rules of satellite fleet at 28.5 degrees East. geographic coverage and provide access to ICT and the International Chamber of Eutelsat will commercialise over transmission power levels for broadcast services to Afghans, Commerce (ICC) in Paris. The Europe on the SES fleet 125 MHz frequencies at these positions. especially in unserved areas. dispute concerned a right of use of (eight transponders) of the formerly Eutelsat estimates the impact on 500 MHz spectrum at the 28.5 disputed 500 MHz. Eutelsat will also revenues for its fiscal year 2013-2014 Yes to launch OTT service degrees East. Eutelsat ceased to commercialise on the SES fleet the at around EUR5 million after which Israeli DTH operator Yes Satellite operate this spectrum on 3 October 250 MHz (12 transponders) which time there will be no further impact. is preparing to launch an online service in the next few months. Set to launch in the first half of the year, the Yes Go internet TV 4k OB scooter takes to Danish roads service will offer between 40 and 50 linear channels, half a dozen Danish broadcast production start- “It really puts a smile on people’s or so in HD, and thousands of up Nimb TV has launched the faces to see that the massive hours of VoD content. It will country’s first ultraHD mobile unit resolution of UltraHD can be initially be available to Yes in the form of a three-wheel scooter delivered so well out of a tiny van. subscribers on PCs, MACs, iOS van. The quality is superb and the costs and Android smartphones and Fully equipped for multi camera and energy footprint are so much tablets. At a later date it will 4k production, the compact van is smaller than with a conventional Softron’s new Smart Playout Engine likely be extended to non-subs, as booked for a season of live vehicle,” said Nimb TV. that features enhanced capabilities well as other connected devices broadcast productions and big Powering the 4k playout is Softron’s for television and web stream playout like smart TVs. screen events. OnTheAir Video Express, which uses from the MacOS platform.

Digital head at ProSieben ProSiebenSat.1 has appointed Lesley Mackenzie as executive Sky AdSmart sees light of day VP of its E-Entertainment arm, where he will oversee digital Sky has officially launched its the viewer’s profile and location, AdSmart is initially available in a operations, including online AdSmart addressable advertising based on dynamic ad server fifth of UK households and Sky has video businesses Maxdome and service with over 40 brands signed technology built-in to Sky+ set -top created a sales force split into five Studio71, plus online games and up. boxes, as well as demographic regional teams based that will see music stream-ing. Mackenzie has The service, which has been information from third-party national TV take on local press and worked for Star TV Asia, BSkyB undergoing testing since last year, providers, including data service media advertising. Sky said one and was also LoveFilm’s group rolls out with the likes of Tesco, company Experian. To counter quarter of the brands signed up so digital officer. RBS and Audi targeting privacy concerns, customers are far are either new to TV advertising commercial ad breaks based upon given the chance to opt out. or had previously quit the market.

10 January-February 2014 www.csimagazine.com News

900m payTV subs in 2013 news in brief

The global pay-TV market reached 1bn TV centric devices 903.3 million subscribers in 2013 and The global installed base of is poised to pass the one billion Top 10 pay TV cuntries at end - 2018 TV-centric connected devices subscriber mark before the end of the surpassed one billion units in Households (million) Penetration (%) decade. 2013 while smart TVs approach According to new data from ABI landmark penetration rates. China 312.9 Netherlands 100 Research, IPTV operators enjoyed India 158.0 Denmark 97 According to Futuresource Belgium 96 significant growth (18.5% year-on- USA 106.8 Consulting the figure will exceed Russia 32.3 Hong Kong 96 year) in 2013 to 92 million two billion devices by 2017, Brazil 30.5 South Korea 95 subscribers with a total of $37.2 Japan 27.0 Sweden 92 driven by smart TV, IP-enabled Norway 91 billion in service revenue, boosted by Germany 23.1 set top boxes, game consoles, Blu- Mexico 19.0 Puerto Rico 91 FTTH and bundled subscribers. ABI ray players and low cost digital South Korea 16.9 Singapore 89 forecasts that the IPTV subscriber UK 16.3 Estonia 87 media adapters. Futuresource base will grow to 161 million said that 44% of the 225 million subscribers in 2019 accounting for TVs shipped worldwide in 2013 15% of overall pay-TV market. offered smart features and as The cable TV market grew at the America continued to contribute to European DTT market which consumers increasingly expect slowest rate among different pay-TV global cable TV market growth, dropped around 5% in 2013. The these enhancements on mid-range platforms with only 3% YoY growth, which is expected to reach a total of DTT market in Africa grew 45% to as well as high end models by ending 2013 with 570.2 million 634.5 million subscribers in 2019. 2.1 million subscribers in 2013, as 2017 over 80% of all TV sets sold subscribers. Cable TV subscribers in The global terrestrial TV market countries start to switch over to worldwide will be enabled for Western Europe and North America reached 9.5 million subscribers at the digital. online connectivity and smart declined around 1% and 1.5% end of 2013. A declining pay DTT Overall, the payTV market last features. More significantly, 68% respectively in 2013. However, cable subscriber base in Italy and Spain year generated $249.8 billion in of people who own a smart TV TV markets in Asia-Pacific and Latin had an impact on the overall Western service revenue. actually connect it to the internet. The research also found that STB shipments remain high - 220 Broadband average speeds rise, but million units in 2013 . And 1bn smartphones... peak speeds fall Global smartphone shipments topped 1bn units for first time in Global average connection speed However, global average peak the Internet Report from Akamai. 2013. Shipments rose 38.4% from continued its upward trend in the connection speeds showed a slight In Europe, the Netherlands the previous year to 1.004bn third quarter of 2013, climbing decline in the quarter of 2013, (ranked #4 globally) achieved the units, according to IDC. 10% over the previous quarter to dropping 5.2% to 17.9 Mbps, highest quarterly growth at 23% Smartphones made up 55.1% of 3.6 Mbps. according to the latest State of with an average connection speed all mobile phone shipments last of 12.5 Mbps. year from just over two-fifths in A number of European countries 2012, IDC said. Total global saw their average peak connection mobile phone shipments reached speed grow in excess of 20% or 1.822bn units in 2013, up 4.8% more, including Netherlands, from a year earlier. Samsung Czech Republic, the UK, Sweden, strengthen its lead at 31.3% of Austria, Romania, Norway and smartphones and 24.6% of the Ireland. total mobile market. Apple was in In terms of “high broadband” second place in smartphones, in excess of 10 Mbps, the although its share dropped to Netherlands again experienced 15.3% from 18.7% in 2012. the largest quarter-on-quarter Nokia’s share of the total market increase, followed by Denmark, dropped to 13.8% and it did not Belgium, Czech Republic, make the top five smartphone Switzerland and Latvia. makers. Source: Ofcom

www.csimagazine.com January-February 2014 11 Analyst corner

number of the channels launched accounted for the Out with the old, lion’s share of viewing and subscribers. Overall we found that just five of the newly in with the new? launched channels accounted for 42 per cent of all YouTube original channels merely reflect old world subscribers. Despite the dominance of trends and the appearance of strong linear channels English language-bias among from the payTV space will further shift dynamics the active European YouTube professional channels, new channel, Sky like Base 79 in launching a slate of new channels localisation remains as important for YouTube Episodes First, will soon on the YouTube platform, although ‘channel’ in channels as it is for traditional linear TV players. bring content from pay the YouTube sense means a free aggregation of Of the three most popular channels by views in channels Sky One and on-demand content to which users ‘subscribe’ in year one of operation, one was German and one Sky Atlantic to order to be notified of new content. Nonetheless, French. viewers… for free. But the key here is the move away from short clips Outside of entertainment, a number of genres what is more unusual created and curated by amateurs. One year on, we stood out as particularly successful. News content about this new channel from the UK’s largest analysed the performance of these channels to see is extremely popular in terms of subscribers and Aprovider of pay TV is that it will be exclusive to what trends were emerging and whether there subscriber loyalty (measured in views per YouTube. With YouTube and other mass-market were any unique keys to success in for gaining subscriber). Factual content, representing an online platforms representing brand new ways of viewers on the YouTube. accumulation of news, health, beauty, food and distributing and monetising professional TV So what did our research show channel automotive, performs particularly well, although content, it’s a Brave New World when it comes to executives need to think about in order to achieve the single most popular sub-category is the future of TV channels. Or is it? It’s true that success with an online channel? Is there a unique automotive content. The dominance of factual YouTube is increasingly positioning itself as a formula for YouTube success, a secret perhaps content and, in particular programming about platform for original content, much of it made by only a member of the youth demographic can cars, also explains why we picked up a distinct established names in the TV business. But our understand? Er… no. For a start, the key genre for male bias in YouTube channel usage. After car analysis shows that many of the trends in new YouTube channel launches is entertainment, shows, the next most popular sub-genre was performance of these ‘new’ channels will be a mirror of the genre bias in the traditional linear programming about food… perhaps a reflection absolutely familiar to those in the ‘old World’ channel market. Half of the channels featured in of the use of laptops and tablets in place of the traditional TV business. the popularity top-ten measured by views were traditional recipe book. A little over a year ago YouTube helped to fund English language, reflecting the universality of One slight surprise, though, is that we found the launch of 46 original channels in Europe. English as well as the bias in content production channels programmed by Web-native producers Well-known producers like Fremantle, Endemol towards English-language content. Also reflecting who had not come from the traditional TV market and All3Media joined lesser known Web outfits the real world of traditional channels: a small performed better overall than those backed by

Youtube’s OC genres ranked by average views Origin professional European Youtube Genre Views (000s) channel views by genre (000s) Automotive 79,134 14% Food 29,733 4% Automotive 3% 5% Entertainment 186,373 Food 4% Entertainment Sport 68,641 Sport 10% Comedy Comedy 77,519 Music Music 53,885 Beauty News Beauty 19,969 Health 34 % News 17,519 14% Source: IHS 12% Health 23,983

12 January-February 2014 www.csimagazine.com Analyst corner

revenue share with YouTube. Ed: the ratio for these changed last year). Longer term, Sky’s move to launch a YouTube channel for what it describes as ‘promotional’ purposes may represent the opening of the flood gates for strong linear channel brands from the pay space to exploit the opportunities offered by the professional content strand on YouTube. Any such move could significantly change the dynamics, driven by the better known brands from the linear space usurping the producer-led channels that have dominated to date.

content developers from the traditional linear So what of the future? channel market, although this may be a reflection We believe that the relatively poor performance of of a skew to short-form content rather than a a number channels in comparison to the few very comment on quality. But it does beg the question: successful ones means that some sort of shake-up Guy Bisson is research despite the apparent similarities in trends to the among the initial batch of new channels is likely. director, television, at IHS traditional market, is there a secret sauce to This may mean a number disappear while Screen Digest. In this regular producing compelling content for a YouTube YouTube focuses on the strong players (once column, he gives CSI readers exclusive insight from the channel? channels break-even they enter an advertising company’s new channel strategies service

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The rising popularity of OTT TV services has made the old concept of a la carte TV a more frequent topic of discussion, so can we expect the current status quo to loosen a little, asks David Adams

hat well-trusted analyst really want, many would want to take it. The a la of the TV industry Bruce carte TV concept has been around for years and Springsteen put his finger on already exists in some markets, such as India, the trouble with bundled TV albeit in the face of lengthy legal disputes between services 22 years ago, in his government and broadcasters. But it has become song 57 Channels And a more frequent topic of discussion in relation to Nothin’ On. While it’s lucrative TV markets in Europe and the Americas definitely not one of his better songs, we all know in recent years, as the popularity of OTT TV Twhat the Boss was talking about. A report by US services has grown. Cable TV operators in analyst Needham & Co in December 2013 suggests markets like the US now face not just cord cutting that in most US households only about 16 to 20 but also politicians keen to arrest the rising cost channels are watched regularly, despite consumers of their services. In May 2013, Senator John having access to around 180. McCain introduced legislation in the US congress A growing number of consumers seem to encourage broadcasters and operators to offer a to understand that one reason pay TV la carte – although he admitted it had little subscriptions keep getting more expensive chance of becoming law. is because broadcasters and distributors are The Canadian government has already subsidising less popular channels in the bundle announced that it will seek to mandate to balance their books and find distribution unbundling of TV channels. It was revealing that deals that work for them, the content owners Ken Engelhart, a vice-president at Rogers and advertisers. Communications, a Toronto-based operator that If you offered consumers the chance to has experimented with a la carte, responded by construct their own bundle of the channels they saying “If we don’t give Canadians more flexibility we’re going to lose the whole system to the Internet anyway, so I really don’t think we have a choice”. On this side of the Atlantic, a number of “Many content European operators are also offering a la carte services (or elements of a la carte services), owners put a specific including BT in the UK, YouSee in Denmark and clause in contracts Com Hem in Sweden. Don’t underestimate the bundle forbidding operators But a la carte will be resisted by powerful vested to use their channels interests, including not just operators but content creators/rights owners too. The December 2013 or content in an a la Needham & Co report, written by analyst Laura Martin, estimates that between “$80 billion to carte offering.” $113 billion of US consumer value would be destroyed by this shrinking channel choice”,

14 January-February 2014 www.csimagazine.com Analyst corner

with the loss of around 124 channels and $45 billion of advertising, leading to the loss of 1.4 million jobs. As Dan Finch, director at streaming, catch-up TV and media management solutions provider Simplestream Group notes: “Channel owners like to be bundled in the most widely distributed packages and to benefit [financially] from being part of that, whether they’re actually being viewed or not.” As he points out, many content owners actually put a specific clause in contracts forbidding operators to use their channels or content in a la carte offering. “There is a perception that consumers want a la carte; and to a certain extent that’s true – but it’s really the business of TV providers to deny them that,” says William Cooper, founder and CEO at the consultancy informitv. In any case, he continues, would-be unbundlers should not assume a la carte is a cheaper option. “The evidence is that it would be comparatively expensive for consumers to use a la carte services,” says Cooper. “There is some truth in the economies of scale argument: in a bundle, channels can be offered at lower overall cost. The pay TV proposition disguises the actual cost of TV. People are also poor judges of how much they would be prepared to pay.” Cooper concedes that there is a trend towards more flexible TV services, evidence for which can be seen, for example, in the slowly growing popularity of online pay as you go services like the Sky-owned Now TV. He can also imagine some channels developing international online services to reach out directly to consumers. But overall he warns against underestimating the value a good bundle of channels offers consumers and the TV industry. If a la carte is going to spread through a market any time soon, says Cooper, it is perhaps least likely to be in the US, “where the players are very well-established, the market is very valuable and there’s a great deal at stake”. So where might we see a la carte take root?

Shifting viewing behaviour – not so fast Simplestream’s Dan Finch highlights the opportunities available to providers of more niche content, who could put additional resources into developing OTT offerings, so presenting consumers with a more open kind of a la carte option, where operators are no longer the primary aggregator.

www.csimagazine.com January-Feburary 2014 15 A la carte TV YouSee sets the early trail In Denmark, the operator YouSee has been experimenting with it for several years. YouSee, owned by Danish telco TDC, is the largest cable operator in the country and Denmark’s second largest broadband supplier. It also supplies voice and mobile services. There are a couple of unusual factors in YouSee’s case: about two-thirds of its customers access services via infrastructure paid for by groups of households, rather than as individual customers; and although 95% of its customers watch digital services, only 10% do so via a set-top box. Around 60% of YouSee subscribers take its premium package, which offers 55 channels, including 25 HD channels. Mathias Berg, senior vice-president and head of YouSee at TDC, explains that YouSee started offering a kind of a la carte service in “If you’re getting good ratings and you’ve got a online TV service, “a fully-fledged service with 2010, giving consumers the opportunity to wide distribution then you’re happy where you linear channels and a whole raft of catch-up choose four extra channels on top of its basic are, but the more niche channels probably aren’t content”, could be an important driver for further package. This offer did not prove wildly going to be in those basic packages,” he says. change in many markets. Another would be a popular, but in 2013 the company refined “Technology that will allow any broadcaster to growth in the numbers of content owners the service. have their own iPlayer-like experience at a fraction developing services that offered their content “Now it’s a single channel add-on, priced of the cost becomes interesting.” direct to the consumer. at €1 to €4,” Berg explains. “You don’t have This is what Simplestream is doing for its As Michael Tsur, president and co-founder to take the bundle of four. That has increased customers, including Horse & Country TV, which of open source online video platform Kaltura take-up.” The fact the service is only launched a TV Everywhere service, including a points out, some US sports, such as NBA accessible to consumers with set-top boxes seven day catch-up service in December. basketball, already do this. will limit take-up, although the company does “We believe heartily in channel unbundling, But for now, says William Cooper, it’s believe most of those customers will sign up. and think that it is inevitable, however the way it important to remember the sheer weight of the YouSee is just about to launch a new a la might be arrived at is through start-ups that do vested interests keen to maintain the status quo. carte offer. Consumers will subscribe to 25 not have huge vested interests already in play, so “Everyone is controlled by the people who control channels, but can then pick and choose from it has to be an internet phenomenon. But the the material that’s appealing to viewers,” he says. the other 35. “That allows us to hold on to invention of TV Everywhere has already meant “They are in a very strong position to decide how the economies of scale for the broadcasters, that the status quo has been kept in internet that will be packaged. It’s difficult to see how a but we give you the freedom of choice to pick content, and innovation is cramped for new OTT new business model might emerge.” and choose the channels you want,” says Berg. services,” says Peter White, principle analyst at Joachim Bergman, head of operations and “This concept could be a bit daunting for Rethink Research, wrote in the company’s recent global solutions for Ericsson Broadcast Services, a broadcaster, but by keeping the customers Faultline newsletter service. sees the growth of a la carte as an expression on this platform there will be more money “But we fully expect a la carte unbundling to of broader industry trends driven by more to content owners; compared to sticking to become irresistible at some point in the pay TV audience fragmentation. But he thinks one a very inflexible platform and so tempting industry. This is the natural end point, which result of these changes may be that in future consumers to try more flexible platforms can be achieved very gradually,” adds White. we have fewer broadcast channels, “with better elsewhere.” Disputing Needham’s figures, he reckons the content”, with long tail content accessible via around 50 to 60 channels would survive intact non-broadcast sources. while the rest would find their new niche Finally, of course, not all consumers are so next few years.” But look back ten years: for many audiences over the web and also questions the technically savvy that they will be willing and people in many markets TV has already changed assumption that the move would necessarily happy to try to source content on their own – beyond recognition, in part because of the impact increase the cost of sports channels, at least they want that aggregation service. “Human of OTT and time-shifted viewing. in Europe. behaviour doesn’t change as radically as people In another ten years perhaps a la carte will Adam Nightingale, head of multiscreen sales at might think,” says Cooper. “That’s one reason have started to make a deeper impression – if not Irdeto, believes the appearance of a pure-play that TV is going to stay the same over the quite the natural endpoint.

16 January-February 2014 www.csimagazine.com Join us at DVB WORLD 10–12 March 2014 Prague

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DVB Word 2014 204 x271.indd 1 06/12/2013 10:44:41 Cloud TV Multi-screen driving cloud UI rendering But at multiscreen research As Ziggo blazes the early trail, cloud UIs are coming, but firm Diametric Analysis, principal are not yet right for everyone, says Philip Hunter analyst Aditya Kishore, argues that the main attraction of cloud UI for most operators is he race to deploy multiscreen reason for deploying cloud UI is to cut ecosystem operational at present. “I would say that the services and cut costs costs or deliver more competitive and compelling primary motivation for Cloud UI adoption seems associated with set top boxes services that drive up ARPU and customer to be more operational benefits in cost and is driving many pay TV retention. complexity than ARPU lifts and so on,” says operators towards cloud based “The primary advantages of cloud-based TV is Kishore. “The primary driver is to be able to take distribution, storage and most speed of innovation, and the ability to manage the grunt work away from the STB and pull it into recently User Interface (UI) multiscreen distribution flexibly, whether to a TV the cloud.” Rendering. The idea of executing the UI in the or any other IP-connected device,” says Marty But Kishore agrees that the cloud enables Tcloud rather than in a set top, gateway or end Roberts, senior VP of sales and marketing at operators to deploy a consistent and yet optimised device is appealing because it provides an elegant thePlatform, the Seattle-based online video experience across multiple devices. “To do that solution for the challenge of being fast to market publishing company owned by the largest US you needed in the past to adapt the UI for every with new services and features serving multiple end cable operator Comcast. “In the classic pay TV device and every platform,” he says. “The promise consumer devices with different display capabilities. infrastructure, updates to UIs are measured in of the Cloud UI is that the device/platform But it is not suitable in all cases and there is months or years, not weeks as is possible when it constraints are eliminated.” disagreement over whether at this stage the main is in the cloud.” For Ben Gidley, director of multiscreen solutions at Irdeto, a cloud UI is built on a standards-based platform, such as Linux, and allows operators to offer valuable services without having to rely on a single vendor. Gidley says it can free operators from the traditional STB middleware model in the broadcast world, meaning lower integration costs, as well as offering more flexibility to make changes quickly to adapt to consumer demands. It also has the potential to reduce STB costs, reduce dependence on a single or small number of manufacturers and allows TV services to operate effectively on a new generation of lean, low-cost generic devices. “The main benefit of Cloud UI though, is to deliver a consistent and rapidly updatable user experience on both broadcast and IP networks to a wider range of STBs which the operator wants to support, alongside other connected devices. When it comes to smartphones and tablets there is value in understanding how differently consumers use those devices and in adapting the UI to be native and natural on that device, while still consistent and familiar,” he adds. According to Gidley, companies such as

18 January-February 2014 www.csimagazine.com Cloud TV

available to subscribers through hybrid QAM/IP home gateways in several markets including the Netherlands, Germany, Switzerland and Ireland, CloudTV will expand distribution for Liberty to older cable set tops and eventually other video devices in customers’ homes. Meanwhile Deutsche Telekom has been testing the delivery of cloud TV services in Germany and Greece with ActiveVideo’s help and has more recently proceeded with a trial of “virtualised” IPTV set tops in Croatia. The operator now plans to start deploying cloud TV without set tops for up to three million European TV customers outside its home Germany market. All these deployments have adopted ActiveVideo’s approach to cloud TV, where all the UI functions, including executing the programme guide software, as well as processing the relevant metadata for content selection, takes place in the cloud. “Today if you have guide software on the set top box, it is tied to middleware software on Ziggo, which is using cloud to bring customers cloud TV roll out had continued at a similar rate. the box and in turn to the CPU and SoC,” content in an innovative fashion, are tapping into The SGUI can be deployed either across explains Sachin Sathaye, VP of Strategy and a burgeoning consumer trend for easier and existing set tops or TVs supporting the Common Product Marketing at ActiveVideo. “That means instant access to great content delivered via a Interface (CI+) 1.3 standard to perform the CA any change in graphic takes 16 months. But if you compelling service. (Conditional Access) functions. There are now have the same guide software in the cloud as Indeed, Dutch cable operator Ziggo has been about 280 such CI compliant TV models from HTML5 as we do you can then send the same the cheer leader for cloud UI rendering and has Samsung, LG, Philips and Panasonic. The video stream to a managed device, or unmanaged cited both cost savings and speed to market as benefits spring from UI consistency across OTT device like a Roku box.” important benefits, as well as all round multiple devices coupled with rapid time to An alternative approach gaining traction in the improvement in the customer experience. Ziggo market for new features, according to Eric Meijer, US is based on the Reference Design Kit (RDK) had 229,000 of its subscribers using decoders Ziggo’s senior product developer on Consumer developed by Comcast and now licensed by over activated with a streaming graphical user interface Products and Innovation. “The user interface and 50 companies including cable operators such as (SGUI) by end-September 2013. Given that there functionality are identical regardless of which Time Warner as well as leading chip and set top were 60,000 at the end of Q1 2013 and 150,000 device is used,” notes Meijer. “A Philips CI+ TV makers. The main difference is that while three months later, it looks like Ziggo was on or a Humax STB provide exactly the same GUI metadata is still processed in the cloud, the actual around 300,000 by the start of 2014, assuming its and the same functionality. The turn-around time rendering of the UI takes place in a set top, which for upgrades has been slashed and we can provide according to Sathaye means it is still dependent an upgrade of the GUI or functionality on about on the capabilities of a client device. “It is not 280 devices within a few months.” really cloud UI because only data is handled in “The TVoD It may be too early to judge whether Ziggo’s the cloud,” he says. “This is a very device centric cloud UI has helped combat churn or gain approach and creates PC-like cost structure for (Transaction VoD) buy subscribers, but it has definitely boosted ARPU, the STB. In a fragmented device ecosystem, this according to Meijer. “The TVoD (Transaction device dependent approach is consistently proving rate on the cloud-based VoD) buy rate on the cloud-based devices is on to be expensive and time consuming.” average higher than that on our legacy non-cloud- Time Warner Cable recently announced its new devices is on average based STBs,” he points out. guide with cloud-based features was now on two higher than that on Ziggo uses ActiveVideo’s CloudTV platform, million hybrid gateways, with plans to hit six which has also landed two other major scalps in million by the end of next year. The new guide our legacy non-cloud- Europe, Liberty Global and Deutsche Telekom. was paired with updated cloud-based navigation Liberty Global is using the platform to expand services, more programme information, a new based STBs.” the reach of its Horizon TV hybrid multi-screen VoD portal and better search and service in Europe and Latin America. Currently recommendation capabilities. These are not based

www.csimagazine.com January-Feburary 2014 19 Cloud TV

on the RDK although there are plans for this at some point in 2014.

Client side improvements Other vendors though contend that the trend towards cloud TV will actually coincide with increased client capabilities, working in tandem with server side processing in the network. TV technology specialist S3 Group, which has also licensed RDK from Comcast, argues that improvements in client side capability will play a crucial role in improved quality of experience. “Of particular relevance was the emergence of Ajax (Asynchronous Java Script and XML) architectures towards the end of the 2000s,” argues John Maguire, S3 Group’s director of strategy and marketing. Ajax is a group of web technologies that has evolved gradually over the last decade or more to facilitate intelligent and Ziggo VoD service guide efficient client/server interaction between browsers and web sites over the Internet. “This depend on how much guaranteed bandwidth to the fact that Ziggo launched this first saw a shifting of significant amounts of the there is to the home, how many screens will worldwide, we are still working on further processing towards the client side and away from have to be supported simultaneously per home, improving latency, user experience and stability of the server to enable richer and more responsive and the level of UI needed to be competitive in the platform,” says Meijer. “Latency is the biggest client applications,” says Maguire. “We expect to your marketplace.” challenge, especially when buffering of the video see something similar in the delivery of cloud Bristow concedes that cloud rendering could signal, and thus on the cloud based GUI, is used. hosted UIs for TV. Already some significant be a good solution for those operators unsure This means that all parts of the video chain, advances have been made in the ability of client over what form of UI would best suit their including server, connections, edge QAM, TV side processors to render HTML5 quickly and run subscribers. “With a uniform base of target and STB all need to be optimised with respect Java Script efficiently, however we expect to see devices, using the cloud to do A/B testing “live” to latency.” further improvements over the next few years.” to discover what really works is a great way to Congestion has been less of a problem because Such developments will help cloud based find out,” says Bristow. consumers only spend at most 10% of their rendering come of age, since that will require viewing time inside the programme guide, so that close synergy with the client, according to Paul Latency and other challenges the amount of traffic generated over the network Bristow, VP of strategy at set top box and home Even those operators well suited to UI rendering is manageable. Scalability can be guaranteed, but gateway maker ADB. “Over the next few years, still face challenges, notably over latency, traffic only so long as the architecture allows capacity to the performance of web browsers in client devices congestion over the access network and scalability be increased independently as required both in should improve greatly,” says Bristow. “That will of the whole infrastructure. If latency is too great the centre and periphery of the network, without make it much easier to have a graphics rich, then users will experience delay in response to having to waste money through over provisioning. HTML-based UI with lots of simultaneous video programme guide requests, which could cause “In our case the central components will deal decoding rendered in the device.” significant churn given past experience with slow with millions of users, while the decentralized Bristow emphasizes though that for the time channel change time associated with many earlier GUI streamers can be expanded by simply adding being at least cloud UI is not suitable for all IPTV services. Congestion is potentially an issue servers, comprising standard hardware, in case operators and that for some it will be a close call more with cloud based PVR in the event that additional capacity is required,” adds Meijer. whether the benefits outweigh the disadvantages. many people are accessing stored content at the The case of Ziggo then, along with extensive “For sure, a cloud-based UI makes sense for same time. Then scalability is a related issue tests by some other operators like Deutsche operators in a 1 gigabit fibre environment, associated with increasing levels of UI rendering Telekom, has demonstrated that cloud UI whereas in a broadcast environment it makes no and VoD downloads on a per user basis, requiring rendering can work and deliver benefits such as sense whatsoever,” he argues. “It’s in between infrastructure that can readily be extended increased ARPU. But it is not right for all these two extremes that it becomes more difficult to cope. operators and deployment is likely to proceed to determine which solution is appropriate. In Ziggo admits that it has had to tackle some of erratically, in fact just as it did in the case of past practice, an operator’s choice of a cloud UI will these problems as a pioneer for cloud TV. “Due radical pay TV technologies.

20 January-February 2014 www.csimagazine.com 2014

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internet TV provider – has shown how far What’s ahead for TV? OTT has come over the last few years. The Goran Nastic looks at what lies in store for the industry company is ploughing this year big money into original content, and t’s customary at this time of the year to regardless of the screen size, an interesting once this ‘content gap’ narrows further pure-OTT gaze into our crystal balls and try to predict thought where tablets and smartphones account players will be an even more significant force to what is likely – or unlikely – to happen over for increasing shares of consumption,” he says. be reckoned with. the next 12 months. In the hope that not Initially there will not be much programming Even operators will be getting in on the pure everything will prove out to be wrong, CSI available in 4k although the likes of Amazon, OTT act, according to Tvinci. “Now that they polled a wide range of experts and collated YouTube, Sony and Netflix are doing their best to have proven that OTT is here to stay, operators the results to identify a handful of key put this right, with announcements of various are bound to accelerate their transition into pure trends we can expect to see in 2014. From the pilots to be shot in 4k. At CES, Netflix CEO OTT solutions; initially supporting OTT side-by- Ipredictable (4k anyone?) to the more left-field (the Reed Hastings joined the LG press conference side with legacy broadcast systems, but gradually emergence of the Internet of Ghosts) here is what to announce that real-time, 4k streaming from replacing them and moving to a pure OTT the year may have in store. Netflix will be coming this year on LG TVs, service,” said COO Amir Eilat. with ‘House of Cards’ being filmed in that format. As evidence, just look at Verizon’s big buck It’s all about 4k If nothing else, the World Cup in Brazil will prove acquisitions of Intel’s OnCue business and The industry loves a good buzzword and in terms a good opportunity to test 4k broadcasts and CDN provider Edgecast as proof that the world of hype at least 2014 will be the year of 4k/ultra the wider end-to-end chain, which the likes is going OTT. HD. Apart from a potential launch in Japan, the of Comcast have already confirmed they will As SatLink’s David Hochner notes, what the next 12 months are highly unlikely to see any real- be doing. rise of OTT has also done is open up the market world 4k channels go on air but they will be This year, then, will see the first real seeds of for smaller, sometimes more niche broadcasters. significant from a practical point of view. The 4k – and by extension HEVC – begin to take There is a growing trend amongst these smaller UK’s Digital TV Group has identified the next six shape, sparking real transmissions and broadcasters to make use of cloud-based managed to 12 months when the definition of ultra HD will productions of 4k content and laying early services and offerings from specialist providers. begin to take shape. Standards are seen by many groundwork, but enthusiastic proclamations of Many of these will predominately be used to as a critical issue and there is much work taking a truly meaningful impact will have to wait a reach out to ethnic communities across the globe place by the EBU and other bodies to get to grips while longer. and those seeking more interactive content. with the entire value chain. Accedo CEO Michael Lantz, CEO agrees that The DTG stressed that UHD should OTT matures further the main difference in 2014 will be the entrance encompass the entire experience and not just be Gone are the days of OTT being associated only of niche content providers. “OTT video about the higher 3840 × 2160 resolution. A whole with cats on skateboards. Once dismissed by cable distribution has now reached a mass market state range of factors including dynamic range, colour operators as not worthy of their attention, these and it is now possible for content providers to roll requirements, bit depth of the video, higher frame services have not only forced cable into launching out OTT apps globally with high impact. Business rates, audio and others need to be taken into their only TV Everywhere services but they are models will be subscription-centric, but we will account here. now also actively partnering with the likes of also see innovation and partnerships between It is a sentiment echoed by Paul Gray, director Netflix, which has now been integrated with content providers and distributors to maximise of European TV Research for DisplaySearch: Virgin Media and Com Hem. This is the start awareness and buy-through”. “Perception trials suggest that broader colour of a trend and more cablenets will almost As for TV Everywhere, Accedo believes that all gamut, higher dynamic range and even-faster surely follow. This includes, long-tail sVoD pay-TV operators will launch some sort of TVE frame rate have a far greater impact on the to complement premium live and catch-up TV. presence in 2014 and 2015, although many of consumer’s experience. Such features also work Netflix, of course, is the trailblazer of these are likely to be limited in scope due to streaming technical and rights issues. service providers and Blurred lines its multiple The line will continue to blur between traditional Emmy awards pay TV services and OTT, according to Adam wins – the Nightingale, senior director of global strategic first for an sales at Irdeto.

22 January-February 2014 www.csimagazine.com 2014 trends

“As it is often difficult to subscribe to one service which satisfies all consumer requirements, the consumer will start to cherry pick the content, select the device he or she will consume the content on and will navigate based on personalized and social recommendations, paying for content as and when they want it,” says Nightingale. The result of this, he reckons, will be that OTT will morph into mainstream TV delivery and consumers will be decreasingly aware of the medium over which their content is delivered. The 2014 challenge will be to build a coherent TV experience, which requires a clear and articulate presentation of content across all The second-screen/scaling multi-screen “We will start to see activity feeds with channels, according to Ericsson. The company Second screen experiences will come of age and elements like crowdsourcing (eg “48% of your expects TV providers to increasingly aggregate, content consumption will be transformed by the friends are watching Breaking Bad now”) and curate and add value by enabling consumers to growing usage of the second screen, which is the social recommendations (“Your friends who access any content, at any time. best place for interactivity ranging from control, liked Titanic also enjoyed Chicago”),” says “Furthermore, we can expect to see revenue discovery and personalisation. Tvinci’s Eilat. sharing deals, especially when an OTT provider Using adaptive streaming technologies for Service providers will be able to analyse these can benefit from an operator’s on-net CDN to second-screen video delivery is becoming interactions in order to curate content most optimize quality,” adds Jon Haley, VP business mainstream and some leading broadcasters are effectively, and launch intelligent campaigns. development, Edgeware. finding that video consumption of their OTT SkyIQ, Sky’s media arm, sees Facebook and In any case, content like this will be cached so service is more popular on second screens than Twitter jostling to be TVs social partner. It thinks it can be accessed locally so will not travel along on the traditional TV set, according to Thierry new social TV measurement services coming the whole network backbone each time it is Fautier, VP solutions & strategy at Harmonic. on-stream will likely mean development of deeper accessed, notes Dave Welch at Infinera. “The “Given this trend, we believe the OTT focus in relationships between programming, advertising days when ISPs can be safe in the knowledge that 2014 will be on scaling services to make them and social, as consumer experience becomes more consumers don’t expect to be able to get HD available across more devices in a profitable way,” joined up. content on the go are numbered as we’re says Futier. becoming increasingly greedy when it comes to With respect to new VAS, Harmonic’s Fauiter Personal TV our content,” he says. envisions the catch-up services offered today will Some see 2014 as the year when TV moves from be enhanced by new services, such as start-over shared to individual experience and targeted, Increase in connected set-top boxes TV and cloud DVR, and better monetised based operator-driven advertising over multi-screen. The number of Internet connected STBs will on the recording or viewing window. Operators Despite all the hype, individualised targeted continue to grow strongly and this will have an also have the opportunity to offer their customers advertising only started to become a reality at the impact on how content is viewed. Many tiered options for extended storage. end of 2013 from an operator point of view and commentators foresee decrease in “connected” Over the next 12 months, Ericsson also expects the next 12 months are likely to see only use of smart TVs as set top box interfaces to see a repositioning of video strategies towards moderate but steady progress on this front. increasingly becomes the default for TV and on long term IP transformation for multi-screen The personal TV experience involves a number demand services. As the penetration of these video, which will enable service providers to of elements to fall into place, including hybrid STBs increase, so will the viewing of catch- deliver all video over a single IP infrastructure. preferences, permissions, privacy, history, social up through services such as iPlayer, 4OD be It will not only affect what happens from the networks and household management to name accessed via STBs. head-end to the consumer but also production but a few, making these still early waters for true Conversely, smart TVs will stay fragmented in and distribution. personalisation for most operators to make that 2014, and it is only longer term that observers see complete plunge. a shift towards Google, Apple and Microsoft OSs. Social TV By 2015, Sky IQ predicts viewers will see the (One (bold?) claim by ADB’s Paul Bristow is Social TV will become more than a ‘Like’ same level of personalisation they see in online that we will see the first TV manufacturer give up button – the next wave of OTT services will advertising on TV. Using better insight from on smart TV this year. Someone introduces a ‘TV add another dimension to social TV, with detailed viewing data, agencies and brands can screen’ designed for thin clients: “Skips the smart, interaction and content enrichment woven into track the success of highly targeted campaigns by reduces the price,” he argues). the viewing experience. linking all marketing activity.

www.csimagazine.com January-February 2014 23 2014 trends

The ‘uber’ gateway TV operators will need to work with consumers devices, and it’s proving to be the second largest All the media processing and distribution where possible, highlighting the disadvantages of drive of internet traffic after video, according to technology that previously required a dedicated pirated content and encouraging legal Welch at Infinera. (Indeed, estimates point at a set top for each screen now goes into one consumption. The European Commission has 30:1 ratio between devices and people which can powerful transcoding device that gives service already set precedence for 2014 with be connected.) providers greater levels of versatility and control investigations into programming agreements He notes that it is becoming increasingly than OTT boxes. It also lays to rest the premature relating to geographical access to content, and he fashionable to build data centres somewhere cold proclamations that the STB is about to witness its expects to see more of these conversations as the and remote, where cooling is free and renewable imminent doom. year progresses. energy flows from water or wind power. Facebook “You’ll see more of these shipping next year as for example, has just located its newest data service providers respond to consumers’ demand IP contribution centre on the edge of Arctic Circle. But every for more connected entertainment experiences Many broadcasters and cable MSOs have been little reduction in power consumption helps, and across all their devices. Down the road, these trying out internet contribution in small scale operators need to look at energy efficient ways of gateways will become platforms for providing app- operations during 2013 with positive results and upgrading capacity without having to lay more based TV experiences, leveraging sensor the indications are that they will scale this up fibre, like photonic integration, which he argues technologies and connected systems to enable in 2014. can upscale network capacity tenfold without telemedicine, remote education, and more,” says The trend of contribution and content rolling out any additional fibre. Arris VP of sales, Cornel Ciocirlan. acquisition over the internet (ie, away from By opening up the traditional set-top satellite) will ensure cost-efficient news gathering And some others... architecture to this new connected ecosystem, and open up a route to bring in niche channels at Streaming format consolidation. The de facto service providers are not only changing the face of affordable costs. multiscreen delivery formats are likely to become entertainment - through service integration at the Net Insight argues that mezzanine quality will Apple HLS and MPEG-DASH. DASH transport device level - but the very mold of the devices be replaced by high-quality lossless transmission, stream will be broadly viewed as the mezzanine themselves, Ciocirlan argues. format for ABR distribution in the US, reckons SeaWell’s Potter. At the same IPTV revival time, Europe will drive much broader HTTP unicast is no match for multicast when adoption of DASH AVC264 at a device it comes to content delivery to large, live level, proving that ABR protocols are audiences during peak viewing periods, likely to further proliferate before according to Edgeware’s Healey. “We can converging. expect operators to revive IPTV multicasting DLNA has been deployed in over two and utilise this technology for premium HD billion devices and its new CVP-2 standard programming in 2014,” he says. enables secure playback across these. Retransmission and fast channel change of Ecosystem participants deploying CVP-2 these multicasts will be required in order to will be able to use standardised offer truly differentiated quality. Multi-screen is high on operators’ agendas technologies including HTML5 Remote User Interface (RUI), authentication, home Piracy will become more sophisticated a trend that will see an increase in high bit rate network diagnostics and network power save. Piracy remains a big issue for the industry. coding formats like JPEG2000 and AVC-I. “We Remote production. As online coverage of the Techniques such as deeper encryption and the use are also likely to see a continued increase of big sports events is getting increasingly important of “blind lockers” such as Mega mean that the uncompressed transport services, especially in and cost reduction is always a big motivator, 2014 problem will not go away. markets where high-capacity fibre networks are is expected to become the big year for remote To combat piracy and illegal use of service available at a relatively low cost,” says Net Insight. production, by Net Insight at least. providers’ content, broad adoption of digital Live in-flight TV. Live viewing up in the air watermarking is likely to be driven hard during The Cloud and data centres while travelling on an aeroplane could be the next 2014, while there is also need to be able to More cloud computing means more data centres step. This would be a completely new media for identify the perpetrator down to an individual and these data centres all need to be connected, broadcasters and content providers to adapt to session, according to Duncan Potter, CMO at which is leading to a huge increase in network but fits in with the overall connected vision, SeaWell Networks. traffic. On top of this, cloud data centres have to according to SatLink’s Horchner. From a legislation perspective, Irdeto’s be distributed globally in order to serve local Will all of these go according to plan in 2014? Nightingale expects broadcasters and content customers, so we are seeing a huge growth of Probably not, and this new unpredictability in owners will refocus their attention on lobbying M2M traffic in particular. Unlike the Internet of the face of brisk technological change is what efforts to improve global legislative frameworks. Things, this is large scale M2M traffic between makes the industry such a good one to work in The impetus here is access to content – and pay customers and the cloud rather than between these days.

24 January-February 2014 www.csimagazine.com CC Ad CSI Mag:Layout 1 13/01/2014 12:51 Page 1

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to those devices. In addition UltraViolet: they may stream the same title simultaneously on up to three devices at any one time. The real question is how – the story so far and how much - is UltraViolet being used? Such data is kept UltraViolet was created to provide a single standard under lock and key by DECE for cloud lockers for digital movie ownership. There are citing the confidentiality of UV retailers, although it may signs of success but greater marketing is needed to be more forthcoming in make it mainstream. Adrian Pennington reports future. For now we have to guess, for example, how many UV accounts are active. Do ny initiative by a The majority of accounts are held in the US consumers set up accounts and then forget about conglomorate of but the licensing system (produced by Digital them, because that’s one more password to competing studios Entertainment Content Ecosystem, or DECE) is remember? Or do they regularly visit their online attempting to put also available in the UK (between 800,000-1m collection and re-watch favourites? together a partnership accounts), Ireland, Canada, Australia and New DECE has said that the more titles in a UV of competing retailers Zealand. It grew 44% in the first half of 2013 and locker, the more people use it but there is no and rival pay-TV continues to broaden internationally, recently information about how many people have operators is going to be a complicated one to get launching into France, Germany, Austria and redeemed a UV unlock code for a DVD purchase. Aoff the ground. Switzerland with Benelux to follow. Nor does DECE reveal how many digital-only In that light, UltraViolet’s record since The catalogue of UV-enabled film and TV movies have been sold in UV format. introduction in October 2011 isn’t bad, racking titles has grown to more than 12,000. This “The accounts are growing but they are driven up more than 15 million accounts. Some 2.3 compares to Netflix, which counts 23,000 movie by the physical business - people cashing in the million titles were uploaded to those accounts titles, and iTunes’ 23,500 but UV exponents argue UV code which they get with a disc,” says Cryan. during Christmas week alone. for the system’s greater flexibility. In principle, “As a digital purchase proposition UV isn’t really “It’s impressive it has come as far as it has consumers have the ability to register up to 12 IP doing significant numbers. The purchase game given the divergent interests of those involved,” devices and stream or download the movie titles is dominated by Apple, Microsoft, Amazon and says Dan Cryan, IHS Digital Media, research Google, none of whom are involved with UV director. at present.” Jean-Marc Racine, managing partner at Ultraviolet is far from the exclusive means of consultancy Farncombe calls it “a huge “There is no purchasing Electronic Sell Through (now known achievement,” adding: “The content industry as Digital HD) and is arguably suffering from hasn’t seen such an impressive innovation for information about OTT, EST and iVOD competition with better some time. Any new technology takes time to marketing support, or systems from content bed in. It hasn’t cannibalised studio revenue and how many people resellers which are already in people’s living they have created a new way to sell content. I rooms. Market leader iTunes holds approximately assume that they can afford to wait for it to have redeemed a UV 45% market share for iVOD and 65% for EST. penetrate households.” unlock code for a “The low-key launch into the market has probably impacted consumer awareness, and as DVD purchase. Nor a result the adoption of the service,” suggests Stuart Cleary, EMEA Product Director for Digital does DECE reveal Media at Akamai. This has not been helped by a reputation for how many digital-only being overly complex. Sky Movies boss Ian Lewis was publicly critical last year, insisting that movies have been sold UltraViolet needs to be simpler and much more customer-focused. in UV format.” “It all boils down to the best consumer experience,” says Racine. “There’s nothing more

26 January-February 2014 www.csimagazine.com Digital lockers

frustrating than buying a piece of content to find the DRM doesn’t allow you to use it. Every pay content system has issues at some point which triggers churn.” There is evidence that DECE has taken this on board. YouGov research shows that almost a fifth (19%) of consumers in the UK were aware of UltraViolet, a 3% increase from the start of the year. Over half (55%) of those who have tried UltraViolet said they were likely to use the service when they next purchase a physical disc and almost three quarters (72%) of those who are very familiar with the system are likely to use the service again. Market research by the NPD Group in the US last summer suggested that 82% of users were ‘very’ or ‘somewhat’ satisfied with their UV experiences - levels comparable to Netflix and iTunes. Some 78% of users indicated that the registration process was easy, particularly for those who have signed up in the past year, which suggests that the authentication process has improved. new formats. “Some people find the idea of “The positive feedback on UltraViolet is maintaining a separate UV account in conjunction critically important, not only for the obvious with their current service provider credentials to reason that the service needs to be competitive be a step too far - and this leads to some rather with other options for digital home video, but also bumpy initial impressions and reviews,” he says. For example, Warner Bros.’ The Great Gatsby, because the research pointed out that UV needs One objective of UV was to extend the lifecycle Paramount’s Star Trek Into Darkness and more evangelists,” states Russ Crupnick, SVP of of DVDs and Blu-ray discs. The NPD study Disney’s Iron Man 3 were available on select analysis for NPD. showed that 35% of UV users reported that using digital platforms a few weeks before street date. Jason Keane, president, Saffron Digital says the system encouraged them to make more DVD, Susanne Ault in Variety observed that the UV members have been working to streamline the Blu-ray, and digital movie purchases. window is seen by studios as a way to train the sign-up process and user experience. “Initially the “From the perspective of today’s UltraViolet subset of the audience who are DVD collectors to user experiences differed greatly from retailer to users, the utility provided by physical discs make the jump to digital ownership by getting retailer as different contributors attempted their combined with access to a digital version usable movies earlier than they would on disc. own implementation,” he says. “Simple user flows on a multitude of devices, translates to a hard The home entertainment business ended 2013 are being introduced into services and benefit at retail,” Crupnick concludes. is some cheer given the second annual year of applications are making content more accessible growth for Digital HD and VoD. Figures from the and significantly reducing the amount of time Changing consumer digital behaviour Digital Entertainment Group showed Digital HD required to link a user’s retail account with their The long term aim of UV though, is to wean up 50% for the year, topping $1 billion for the UV account.” consumers away from physical toward making a first time. Of that, the sale of new releases rose New features (multiple languages, chapters digital purchase. Leaving aside whether UV can about 150% year-on-year. and late binding) are becoming available on be a front-runner in EST, there are questions “A number of things came together to drive last applications and in the players themselves which, about whether consumer behaviour is angling year’s success in digital,” outlined Mike Dunn, according to Keane, are creating “slick viewing more toward streaming. Worldwide President, Twentieth Century Fox experiences”. “Overall consumer behaviour has swung in Home Entertainment at CES. “Most studios had “As the ecosystem matures and everyone works favour of renting but in the last 18 months we’ve similar release patterns which gave a consistency more closely together great strides are being made seen a bit of a renewal in consumer activity of approach. An affordable price and an early and the momentum is picking up.” around purchase,” says Cryan. He attributes this window works and gives retailers something more For Steve Christian, marketing VP of DECE to the introduction of early EST windows ahead to say to the consumer. New entrants like Target member Verimatrix, a key innovation was the of VoD and DVD title availability, instead of the Ticket (a digital sell through service from ability to ‘lockerize’ an existing DVD collection simultaneous rollout with disc purchase and Comcast) gave sales a boost and aggressive to preserve/transfer rights and extend them into digital rental/VOD formats. marketing alerted the consumer to fact that we’re

www.csimagazine.com January-February 2014 27 Digital lockers

time to market. Saffron will develop storefronts that have UV’s common file format player at their core. The company says it is talking to a number of “major multi retailers” about launching in early 2014. It is also launching a US-based service in Q2. “Where UV can really come into its own is when there are more retailers globally offering UV services, and the prospect of being able to go into any store or load up any application and at the click of a button or press of a finger access your content library is an exciting one,” adds Keane. coming to market with something new.” actual movie content, just the rather binary Although Disney has yet to join, the company Consumers have already accepted the concept information about who owns what and who has that could make most difference is Amazon. of cloud ownership for music and they’ve been the right to play it back. Conceptually perhaps, Wheeled out on stage at UV’s CES launch in comfortable using services like iTunes for years. the overlap is about trust and persistence of 2011, it has yet to declare its hand. Yet it would Could the same happen for digital video information. None of these services yet has have the infrastructure to play a key role in ownership as more services become available and a pedigree for long term storage - but more service provision. consumers become more comfortable with them? offering the proposition of convenience and “The number of current UV accounts will pick Also at CES, Sony Home Entertainment device independence.” up significantly as more and more retailers launch president David Bishop noted the growing impact their own UV locker gateways, which will make it of cloud lockers. “In the early days, when iTunes What about the retailers? a more mainstream method of selling digital was the only game in town, there was a physical Ultimately, the UV project hinges on getting content,” says Keane. “We hope that the adoption limitation in terms of local storage, to how much retailers on board. “The long term issue for any of a striking and consistent packaging regimen, the consumer could own. You reach a point where cloud locker is who has the right from a combined with simultaneous retail service a customer gets 8-10 movies in a collection then consumer perspective to look after their digital launches at the end of March, will dramatically they have pride of ownership and they know stuff – pictures, files, photos, movies,” says Cryan. bring digital HD EST/UV to the attention of the where their digital movies live.” “That is a fundamental question. Who will have disc buying public in a way it just hasn’t been As part of its latest Global Cloud Index, Cisco any significant scale in the purchase business thus far.” forecasts 63% annual growth rates for personal if there is no confidence around permanent Whether they are keeping their powder dry, cloud content services such as Google Drive, digital rights?” or whether it is indicative of the lack of confident DropBox and iCloud. Watch out too for San The analyst suggests that brands which messaging for the scheme, several DECE Disk/Western Digital’s networked cloud storage consumers feel may be a safe haven for their signatories declined to talk to Cable Satellite for which costs £100 for 2TB of in home hardware content include Apple, Amazon, Google, this piece. and has the backing of Warners and Fox as Microsoft, possibly Sony, as well as others Blinkbox, owned by DECE member Tesco, another entre to UltraViolet. Personal content like Dropbox. and BSkyB which recently opened up its Sky lockers, though a small part of the overall total, “When you look at Tesco, Sainsbury’s, Barnes Store rental service to non-subscribers, refused will be one of the fastest growing types of & Noble and Samsung, these are brands that to comment, as did Technicolor which has consumer cloud IP traffic, according to Cisco. don’t necessarily have a history of looking after launched its own apparently UV-compatible “These types of personal-storage offerings will personal content but UltraViolet suddenly gives cloud locker MediaNavi. Sainsbury’s, which help familiarise consumers with the general them that authority,” says Cryan. indicated its intention to join DECE a year concept of cloud-based services,” says Keane. In the US, retailers like Walmart and Best Buy, ago, also declined. DECE itself wouldn’t front “UV (or at least a UV-like approach to digital have integrated the UV locker with their digital an executive. content) is the future for digital content. video retail business but UK retailers have yet to Quoting YouGuv research which showed just It gives users that comfort in knowing that if follow suit. 13% of people who are aware of UV actually know they purchase a piece of content, that content “Bricks and mortar retailers are realising that what it does, Shaun Austin, director of media at can go with them where they want, across consumers want to consume content online, YouGov, said the implications are clear. “To any device, across any platform. This is really available across connected devices, and so a big inspire mass take-up of UltraViolet, retailers, critical to the acceptance of digital media in the focus that they have is to work out how to bridge digital content providers and the studios need to consumer’s mind.” that gap,” says Keane. back the service and explain its benefits. If they Verimatrix’ Christian is unsure of any technical Last April, Saffron Digital integrated its online follow Tesco and Blinkbox’s lead then there is correlation between UV as a rights management video platform with Akamai’s Sola Media potential for the service to become a success. approach and cloud file storage: “The locker Solutions and CDN to create an ‘out-of-the-box’ However, further marketing and education are key related to UV does not after all store any of the UV solution intended to simplify and shorten to this.”

28 January-February 2014 www.csimagazine.com DON’T MISS AN ISSUE! www.csimagazine.com

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Untitled-6 1 14/02/2014 16:13:54 TV Anywhere

consumers and may even be one of the reasons TV-Anywhere apps: to subscribe. TV providers could prompt change by not blocking TV anywhere apps the EU single market when used within any of the EU countries. This is likely Territorial restrictions placed on TV anywhere apps adds to lead to a legal challenge another dimension to the UK pub test case with regards to which will test whether the single EU market for digital services, says Stefan Zehle, the national restrictions CEO of Coleago Consulting open applied by content rights holders trump the rights he week-end edition of the because access is only allowed from within the of consumers within the EU single market. Financial Times (23 Nov UK. In the physical world, this is akin to a A British consumer using a TV anywhere app 2013) led with the story British holidaymaker being blocked from reading in Spain does not even involve trade in services. “Brussels on attack over a book on the beach in Spain, with the excuse Hence, another approach might be for a cable pay-TV rights”, reporting that the book was bought London. The problem TV provider to sponsor a test case. This test on the anti-trust probe by lies with the country based approach to TV rights. case would involve a British consumer suing the European commission over The 2011, judgement with regards to the Premier cable TV provider for blocking paid for content pay –TV rights. This was prompted by the case League may not have considered the issue when accessed from a TV anywhere app within Tof the British pub landlady fined for showing because at that time TV-anywhere apps did not another EU country. The objective would be to football to UK customers using a satellite card yet exist. clarify the law and for the cable TV provider to from Greece. Of course, consumers can get around the lose the case. The UK pub test case is only the tip of the blocking by using tunnelling services such as iceberg in the challenge rights holders and the Strong VPN which allows a person located in Maximising the earnings potential digital media industry face. TV anywhere apps Spain to look from an internet perspective as if Free-to-air TV may present a different case but it have been launched in a number of EU countries, they are in the UK. This requires some expenses is in the interest of programme makers and for example in the UK Virgin TV Anywhere and and significant effort and is therefore not an advertisers to allow consumers to view content Sky Go. Some broadcasters such as ARD in acceptable mass market proposition. But TV out of their home country. Germany provide their programmes online, providers have an interest in making their content After all, a consumer not present in the home viewed simply through a browser. as accessible as possible to their subscribers. country cannot view an advertisement if they are TV anywhere apps give consumers the This is why they launched TV anywhere apps blocked from viewing the show which carries the ability to watch subscribed channels or free-to-air in the first place. The ability to watch favourite advertisement. Yet the ads placed in the show are channels away from home over the internet. The programmes or sports events while on holiday no less relevant to viewer simply because they are increased availability of WiFi connectivity and makes pay-TV services more attractive to viewed while abroad for a few days. In fact, TV large LTE data bundles, coupled with widespread anywhere apps present TV advertisers with an adoption of tablets and smartphones, means opportunity to target ads in a manner that is not consumers are increasingly watching TV outside possible with traditional broadcast TV. In of the home. In the US, 38% of smartphone other words, the advantages of mobile owners regularly watch videos on their device and advertising, such as knowing who watches, around 10% now watch full-length television where they watch, and on which device, can programmes. Consumer behaviour in the EU may be brought to TV advertising. be slightly behind the US, but it is certainly While the world of TV-anywhere apps heading in the same direction. In short, tablets presents challenges to rights holders and smartphones are now another TV outlet. and TV providers, there is much to gain The European Single Market allows consumers for the industry by removing unnecessary to buy and consume products as if the EU is a restrictions and instead focusing on serving single country and producers cannot apply consumers in manner the maximises territorial restrictions within the EU. However, a earnings potential. British pay-TV subscriber on holiday in Spain wanting to watch a Premier League football match Coleago Consulting is a boutique specialist telecoms on his iPad would find the viewing blocked management consulting firm (www.coleago.com)

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In the UK regulator Ofcom is The battle for currently carrying out Europe’s first white space trial in collaboration with around 20 public and private organisations spectrum access including Microsoft, Google, BT, Neul, and the Department for Is TV White Space the magic bullet solution the industry Transport. The trials range from needs, and what impact will its use have on incumbent high definition TV broadcasts operators? Stephen Cousins reports and wireless broadband, to machine to machine (M2M) pectrum is the raw signals. As such, TV White Space is billed as communications and traffic flow monitoring and, material that will underpin having the potential to relieve pressure on wireless if all goes to plan, a commercial rollout could the future of the internet- broadband networks by providing access to free begin before the end of the year. connected world, but as spectrum located in between digital terrestrial However, as an unproven technology white wireless user traffic and TV signals. space raises concerns. Its close proximity to demand for streaming Specially adapted devices, such as mobile digital terrestrial television (DTT) signals could video and other OTT phones and tablets, could access this spectrum by potentially cause interference that impacts on content increases so we move ever closer to a knowing which frequencies are available, at what thousands of TV viewers. The technology relies Stipping point where the supply of spectrum is power levels, and at which times of the day in a on new databases, like the one developed by unable to match extraordinary demand. particular location. Google, designed to speak to devices and With bandwidth at a premium, TV white space Google has long championed the technology’s communicate information on the power and technology is being investigated as a means of potential and in June last year the US FCC location of available spectrum, but how these using existing spectrum more efficiently by approved use of its white space database, which will function, both technically and commercially, allowing connected devices to tap into the ‘free’ is already being used to provide public Wi-Fi to remains unclear. Meanwhile, some have voiced frequencies that exist in between terrestrial TV West Virginia University. Meanwhile, the ISP Cal. concerns that the move into white space net has launched the first consumer white space represents another unwanted encroachment broadband service in California’s Gold Country into DTT’s territory as it fights to hold onto area, capable of 2-4Mbps speeds. valuable broadcast spectrum.

32 January-February 2014 www.csimagazine.com Spectrum

“There is already mounting pressure on frequencies compared to conventional 2.4Ghz involved in research into white space, so it is Freeview due to the expected future release of Wi-Fi, which means it can reach much further, possible UK operators will see a use for it in spectrum for mobile so it’s very important that enabling services such as rural broadband or future.” this position is not exacerbated,” explains Charles broadband access in remote areas of cities. Matthew Howett, Practice Leader at IT Constable, managing director of digital platforms M2M communications is expected be a key technology consultancy Ovum adds: “For the next at DTT network provider Arqiva. “There are driver for future stresses on existing spectrum, as few years mobile operators have enough spectrum already a number of applications working within traditionally disconnected hardware and devices to meet projected growth in demand and they will TV white spaces, for example local TV is slotted using in transport, healthcare, energy and stick with the auction process to access new in between national Freeview and PMSE agriculture becomes intelligently interconnected spectrum. This is how they added capacity for 4G (Programme Making and Special Events) utilise and part of what’s been dubbed the ‘internet of at 800MHz, and in around ten years it’s forecast radio mics. We don’t yet know what the impact things’. Microsoft is currently working with the that the 700MHz and 2.3GHz bands will come will be if we squash further users in ... Loss of University of Strathclyde to examine how white online and will form the basis for mobile services will risk taking away a lifeline for many.” space can be used to link a network of sensors deployments.” The amount of extra network capacity provided around Glasgow to create a ‘smart city’. by white space is difficult to gauge as it is affected In addition, BT and technology specialist Neul Databases, databases by various factors such as the amount of are working with the Department for Transport to The complex, location-dependent nature of white incumbent DTT and PMSE coverage in a test a white space traffic information system along space frequencies requires the development of location, plus the topology and atmospheric a stretch of the A14 between Felixstowe and new technology. White space databases must be conditions. Ofcom has calculated that within the Cambridge. This will transmit data on traffic set up to allow providers to inform devices on the 470-790MHz UHF TV band in central London, conditions to the drivers of vehicles in an attempt ground which chunks of free spectrum are the best performing white space devices will be to reduce congestion and improve road safety. available for use in their vicinity and for how long. able to access at least nine 8MHz channels at Interestingly, not a single mobile operator is The devices themselves must be able to transmit maximum power in 100% of households, which taking part in the trial, perhaps an indication that and received bi-directional information with the demonstrates the technology’s potential. it will have limited impact as a channel for mobile databases and include some form of geolocation However, in the more challenging location like broadband. Gary Clemo, technology advisor at technology, such as GPS, able to identify their central Glasgow, where DTT is more prevalent, Ofcom said: “Based on their responses to our precise location. Cognitive radio techniques could the regulator predicts that only 60 % of consultation, it seems mobile operators would also be utilised that allow them to sense that households would gain access to at least nine prefer to stick with the model of licensed access 8MHz channels at high power. to spectrum based on greater surety of access. White space resides within lower UHF However, in France France Telecom has been

www.csimagazine.com January-February 2013 33 Spectrum

“Ofcom is currently carrying out Europe’s first white space trial in collaboration with around 20 public and private organisations slowly.

traditional terrestrial TV may also come into question. Although in many markets it remains a powerful and comparatively efficient form of distribution, the spectrum it occupies will be increasingly challenged. channels they have been allocated are actually networks will require a high degree of quality of In the UK, any talk of economic value analysis available before using them. service to become commercially viable, allowing in the decision making for DTT is “a nonsense”, Although none of these aspects are beyond end users to switch on devices and immediately according to Nigel Walley at Decipher, who current capabilities, there remains a question over gain access to spectrum. This could prove argues that it is a highly politicised decision, with where databases will get their data from to ensure problematic if there is interference or no any rational, commercial or technical basis the system is reliable, and who should be liable spectrum is available in a particular location. As undermined by emotional considerations. when that information is wrong. such, perhaps a better application would be for Freesat, in his opinion, has to be considered as “One must also ask who will run the databases, M2M communication where it is less important an alternative free-to-air network when assessing assuming they are run as a commercial operation, to be able to transmit information immediately. the future of DTT, making the case that it is how much will it cost for the user to access it?” Whether the technology takes off will also inefficient to run two parallel free-to-air networks asks Peter Siebert, executive director at the DVB. depend on its global adoption, says Ben Ward at in the UK – the DTT one and the DSat one. “It’s also vital that the device can only transmit MLL Telecom. “If not global, the economies of A technical study carried out by the ITC (pre on the frequency band allocated to them and that scale will be small and the development of devices Ofcom), estimated that technical coverage of UK out of band transmissions are somehow regulated. and protocols that use white space will be satellite services was 98.2% (with errors of -1.6% This cannot be 100% avoided but filter technology disparate and represent a less profitable business and .3%). Both Freesat and Sky quote 98% UK can reduce it to a certain extent.” model for providers.” coverage. Ofcom insists it will only open up white space Walley also notes that the industry is a spectrum bands on the basis that they don’t cause How much white space? generation away from the point where IP can be interference with existing services. Gary Clemo White space’s future will also depend on its role used for effective mass delivery of live TV. “The says: “One of the reasons it has taken a such a within the overarching battle for spectrum access. debate has come too early for the broadband long time to get to this stage is we wanted to be as Bandwidth-hungry developments such as HD, industry,” he says. certain as we could that incumbent users, ultra HD/4k and beyond, interactivity and “The real issue is whether broadcasters could including DTT operators, are protected. However, on-demand are accelerating change and forcing a make more efficient use of the spectrum they there’s only so much you can learn from the rethink of underlying spectrum utilisation. The occupy to release bandwidth for mobile services,” modelling and simulation of this kind of dynamic expected reallocation of the 700MHz band for adds Dr William Cooper, who runs broadband spectrum access and our trials are designed to see mobile use by around 2020 could limit the and broadcast communications consultancy how it will work in practice.” amount of white space available. “Selling this informitv. “New approaches, such as multicast, Should interference occur, experts suggest a spectrum may represent an attractive capital lump could potentially serve households and mobile number of potential solutions. The database could sum for the state, but it will reduce the positive applications while providing additional be configured to automatically turn off white contributions to GDP that white space can deliver bidirectional data services. Ultimately, there needs space devices, stopping interference at the source, over time as a result of open innovation,” says to be an informed debate about the long term or smart steerable antennas could be used to Ben Ward, network design engineer at ‘pop-up’ evolution of television and how it can coexist with reduce interference. white space provider MLL Telecom. the increasing demands of mobile applications,” However, it’s also clear that white space In the longer term, the continuing role of he concludes.

34 January-February 2014 www.csimagazine.com 11-13 MARCH 2014 DUBAI WORLD TRADE CENTRE

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receptiveness to the different ways Living room wars in which consumers are consuming TV content on various screens – behaviour that must be Luke Gaydon on why the TV battlefield is still wide open understood to stand a chance of truly ‘owning’ the viewer. he TV industry has been home in the living room. Indeed, rather than So what else does the industry need to do to talking about a ‘battle for favouring certain devices, viewers are using conquer the living-room? the living room’ for the past multiple devices together to complement and decade. But are we any closer augment their TV experiences. • Capture the consumer first. Content providers today to a revolution in the One side that has been overt in its bid for are already launching TV Everywhere services home, or to the birth of a living-room dominance is the console- that grant direct access to the consumer, as they device that will have manufacturers. The likes of Microsoft and Sony look to seize consumer allegiance from service the equivalent transformative influence of have very purposely positioned their game providers. Netflix is nurturing a loyal following by Tthe iPad? consoles as fully-fledged home entertainment throwing TV conventions aside in a content-first Undoubtedly, today’s iteration of ‘TV’ is hubs designed for gaming and media consumption approach that has seen it release full series in one a far cry from the one we were talking about in equal measure. sweep for binge viewing. Content remains a ten years ago. VoD is here to stay, and viewers The response from other parties has been primary point of capture. are embracing a blend of OTT services and arguably more cautious. Fresh rumours • Control the user experience. Unified and apps on a host of devices – with a variety of surrounding the elusive Apple TV hardware compelling experiences across all devices are monetisation models to match. As we evolve continue to surface, though we could be holding proving a core differentiator between offerings, away from the linear broadcast world, determining our breath for some time yet. But competitive and the most effective way for media viewer ownership becomes far more complicated. pricing means that console-makers are faced with organisations to increase revenue and stay The goal of ten years ago is still ultimately the very real competition from streaming devices such relevant to audiences. Key to winning over the same for consumer electronics and media as Roku boxes, Google’s Chromecast, and Sky’s consumer is the delivery of innovative experiences companies alike: access the living room ‘NOW TV’ box – the latter of which now has across all connected screens. experience and, in turn, gain knowledge and support from all major UK broadcasters (bar • Have a strategy for content protection. control of consumer audiences – of their habits, ITV) and, at its current pricing, could be a Premium content sets apart the top TV providers, experiences and monetary transactions. But the game-changer. but they must be able to protect and securely number of combatants vying for control of the Movements towards the living room might deliver their media assets across all devices. living room is truly exploding – albeit with be cautious, as different players watch to see Digital rights management (DRM) may have mixed strategies from the different players. how others’ attempts fare, but they speak volumes. been formerly viewed as a necessary evil, but What’s more, today’s living room is home to Take the announcement from Sling Media it will become even more important as content multiple devices – from connected TVs and that Apple TV owners can now stream live TV rights adapt to match the economics of new games consoles, to mobile devices, tablets and content via the Slingbox app. It isn’t a ‘technology use cases. laptops. For now, this plethora of screens has a first’, but it does reveal Sling Media’s conviction • Measure, measure, measure. Vital to any that screens are not equal – successful monetisation strategy for the living that each suits different room will be measurement – of user behaviour purposes. Mobile, for across devices and sessions, but also for video example, is proving its value playback and quality of service. Any strategy must for personal, engaging be considered from the viewpoint of the ROI it interactions including content can promise. search and discovery. But the TV will always be better For now, the living room remains the final suited for viewing video frontier in TV. But those who focus on following content, thanks to the consumer – on positioning personalised its larger screen size and experiences and unique content programming resolution. at the heart of their services – will reap the benefits. All screens are not equal Sling Media’s strategy is one Luke Gaydon is vice president of media, EMEA, that shows the company’s at Brightcove

40 January-February 2014 www.csimagazine.com

Production and contribution

multiple link and node failures, which is not always IP sports: pushing achieved with path-protected networking technologies. Equally significant is creating a reliable media the boundaries network that can optimally serve content and service IP for sports offers better, less costly remote live production, providers now and into the argues Martin Walbum future. The next step is to break down geographical ike any other industry, the lsides of the business. They point to the barriers when building media networks, broadcasting business is under enormous bandwidth needed to carry high quality transforming the way live content is produced, pressure to find ways to reduce live content and the inherent “best-effort” processed, transported and distributed. Greater costs and make better use of principle underlying the technology that seem ability to reach end users on all of their connected resources, while also becoming incompatible with the need for real-time, devices will be critical to success in the decades faster and more nimble in the no-downtime content transport. These objections to come, particularly within live sports. production of live content. In were valid some time ago, but massive affordable many ways, existing network technology, with its bandwidth is now available and technology has IP and live sports - an ideal match Ldedicated point-to-point approach, is hampering been developed specifically to overcome these With IP infrastructure, remote live production that drive towards efficiency and increased agility. limitations. Moving to IP actually offers more becomes faster, easier and less expensive. It’s fast There is a growing realisation that IP from an application perspective than has becoming the de facto standard for the world’s technology will be a key enabler of change within previously been available to broadcasters. As well most prominent sporting events, including the broadcasting. One could say that IP was made for as the cost savings, it also provides better Sochi Winter Games. Software- and hardware- live media broadcast. Its inherent properties - redundancy than ever before. driven IP systems speed workflows by simplifying connectionless transport, flexibility, economies of The underlying key to IP technology is the any- the set up, management and monitoring of IP scale, and increased bandwidth for greater content to-any connectivity it provides. From a single infrastructure and bring substantial cost savings. transport - are ideally suited to today’s live interface you can securely transport video signals Vastly improved content flow between people environment where set up and tear down of to one or more receivers in the network without and locations also brings benefits to the entire services on demand is required to meet needs that having to dig trenches, move cables or add broadcast chain. Once broadcast services are can change within minutes. IP-based encoders or decoders at the network edge. Adding managed within the IP domain, broadcasters can infrastructures also provide more efficient use of or taking down connections is quick and easy. transform production, post-production, network resources, and decreased operating and Fully integrated, end-to-end and highly nimble contribution, and distribution of core assets. The capital costs, a boon to any production. IP systems, specifically designed for the broadcast ability to share these assets quickly and efficiently Live content (video, audio or associated data) industry, now offer built-in service provisioning, on a shared IP network can unleash is both the most valuable and the most connection management, service analytics, unprecedented collaboration and agility, and challenging asset to protect and manage. Yet network inventory, and fault-, configuration- and dramatically increase time to market for new reliably handling large volumes of high quality live performance-management functions. IP networks services, including HD video and content delivery content that must be transported over large are also inherently resilient; the network will over multiple platforms. distances in real-time is enormously challenging. always reroute around any link or router failure - Whether for the World Cup, Olympic Games For all of IP’s benefits and significant inroads assuming the network has been properly designed or national football broadcasts, IP is delivering. into the content distribution area, many in the with resilient nodes and links specifically tailored Its ability to provide high signal quality, extremely industry continue to express doubts about IP’s to the high resilience requirements of low latency, robust protection, and comprehensive ability to handle the contribution and production broadcasters. This allows IP networks to survive monitoring and control, make IP the logical choice. With the right solutions, IP networks compatible with existing network standards and equipment are now attainable. The sports world has been an early IP adopter and will likely continue to push boundaries and field the most results from IP.

Martin Walbum is senior solutions strategist at Nevion

42 January-February 2014 www.csimagazine.com 2015

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The CSI Awards 2014 – Now open for entries Deadline for entries: 15 May 2014 – Enter now Awards Ceremony, Friday 12 September 2014, Amsterdam

CSI is delighted to launch our annual awards, now in their broadband/OTT video, mobile TV and associated sectors. 12th year. Established in 2003 the awards are among the This year, we are excited to introduce two BRAND NEW most prestigious and competitive technology awards in categories in the form of HbbTV, which is gaining traction the industry, designed to recognise and reward innovation in both Europe and globally, and Big Data & analytics, an and excellence in the cable, satellite, broadcast, IPTV, telco, emerging area of opportunity in the TV space.

The CSI Awards Categories:

1. Best digital video processing technology 10. Best IPTV technology or service 2. Best cable or fibre contribution/distribution/transmission solution 11. Best mobile TV technology or service 3. Best satellite contribution/distribution/transmission solution 12. Best Web TV technology or service 4. Best monitoring or network management solution 13. Best Ultra HD TV Technology or project 5. Best customer premise technology 14. Best TV Everywhere/multi-screen video 6. Best workflow/asset management/automation solution 15. Best Social TV technology, service or application 7. Best content protection technology 16. Best Contribution to TV Accessibility 8. Best content-on-demand solution 17. Best HbbTV technology or service - NEW 9. Best interactive TV technology or application 18. Best data & analytics innovation - NEW

page forty four CSI magazine l Awards www.csimagazine.com Awards 2014 CSI Awards 2014

How to enter: The CSI Awards Ceremony: The awards are open to any company or organisation The CSI Award winners will be exclusively announced at the supplying relevant products, software or services and annual awards ceremony on Friday 12 September 2014 in embrace the entire ecosystem, from production and playout Amsterdam. The event will take place from 6:00pm-7.30pm through to transmission and in-home distribution and end- and will include drinks and canapes. user devices. Choose your categories and complete the online entry form Please join us for what will be a wonderful evening. today.

The 2014 judging panel includes: • Dr. Roger Blakeway, President, SCTE (Society for Broadband Professionals) • William Cooper, Founder and Chief Executive, Interactive Media and Convergent Communications Consultancy, informitv • Jeff Heynen, Principal Analyst, Broadband Access and Pay TV, Infonetics Research • Dr. Klaus Illgner-Fehns, Managing Director, IRT • Peter White, CEO, Rethink Technology Research The full 2014 judging panel will be announced shortly

Best of luck with your entries! For the latest news and updates about the CSI Awards follow us @CSIAwards #CSIAwards ENTER NOW: www.csimagazine.com/awards

For awards or entry enquiries: For sponsorship opportunities: For marketing enquiries: Hayley Kempen, Head of Events Tiro Bestonso, Commercial Manager Sarah Whittington, Marketing Manager +44 (0)207 562 2439 +44 (0)207 562 2427 +44 (0)207 562 2426 [email protected] [email protected] [email protected]

page forty five CSI magazine l Awards Awards 2014 www.cable-satellite.com Industry column Continuing to innovate

4k and mobile delivery will form the key parts of DTG’s and viable solutions that meet the need of broadcasters and mobile focus for the year ahead network operators alike. 014 will be a defining year knowledge base for the future interoperability of for both the DTG and the Ultra HD. More importantly, the UK UHD Other work TV industry as a whole. Forum will work hand-in-hand with the Forum for This year will also see the continued involvement With all eyes looking to the Advance Media in Europe (FAME) and other of the DTG with TV accessibility. The DTG has World Cup in Brazil, there European standardisation bodies to ensure pan- long been active in working to improve TV are some big questions to European adoption of UHD standards. accessibility, initially contributing to the UK be answered: is 4k a As an industry, it’s vital to avoid further Government’s Digital Action Plan and the sufficient step beyond HD or do we need the consumer confusion around Ultra HD/UHD/4k. publication of the Usability Working Group’s 2additional features of Ultra High Definition If UHD is going to be a commercial success then Usability and Accessibility Guidelines. We now (UHD)? Will it be delivered via IP or over decisions need to be made now to avoid have two active Working Groups in the area of broadcast networks? Are we prepared for the underselling the technology to consumers; accessibility, the DTG Accessibility Group and potential 700 MHz clearance following WRC-15? 3840x2160 resolution alone does not equal UHD the Clear Speech Ad Hoc Group. The DTG is As the industry association for digital television in TV. But with Japan announcing its plans to start also engaged with much of the CSI Accessibility the UK, the DTG’s role is to bring together broadcasting in 8k by 2020 and the ITU approval Conference which will take place in June 2014. relevant parties to help drive forward innovative of the HEVC H.265 codec in 2013, we are clearly Finally, a project close to the DNA of the technologies and collaboratively address the headed in the right direction. The DTG UK UHD DTG’s unique collaborative approach has been technical challenges at hand. Forum will help to ensure that UHD is fully the Future of Innovation in Television Technology UHD will undoubtedly continue to dominate understood and deliver a well-managed (FITT) Taskforce, which we have been supporting discussions this year. With the NPG Group’s communications strategy whilst this exciting new since its inception in September 2012. The Display Search unit forecasting 4k TV shipments technology is still maturing. Taskforce captures both the technical and the hitting 7 million worldwide by 2016, the pressure Mobile, and specifically delivering AV content consumer perspective. The final FITT Taskforce to realise UHD in time for the Rio Olympics is on to mobile devices, will be another area of focus report will be released at the DTG Summit in both broadcasters and manufacturers. The optimal for the DTG. Consumer behaviour has changed May. The report’s findings will provide a horizon- requirements for frame rates, colour and dynamic since the introduction of 4G services in 2013; scan and make recommendations to inform the range are all still to be understood. accelerated by faster download times and greater future strategies of government, industry and The national DTG UK UHD Forum, bandwidth, according to Ericsson’s 2013 Mobility higher education. The DTG Summit will bring co-chaired by BSkyB and the BBC, plays a vital Report, mobile video traffic has grown 55% together industry heavyweights to discuss what part in identifying and addressing issues around annually and will represent the majority of all exactly we mean by the future of television: UHD. The Forum is the only place that mobile data traffic by 2019. The BBC iPlayer app “TV 3.0.” represents the entire UHD ecosystem, from had been downloaded 20 million times by production to delivery, consumption and retail, October 2013 and market research suggests that co-ordinating UK requirements to build a by 2018 global online TV and video revenues will have reached $34.99 (£21.32) billion. The DTG recently held a Technical Seminar, “The Video to Mobile Challenge”, which explored the numerous technical challenges that both broadcasters and mobile network operators face, such as re-versioning for multiple devices, infrastructure concerns, compression capabilities, and the amount of innovation needed to meet future consumer demands. With 5G also on the Simon Gauntlett is technology horizon and the lack of effective mechanisms for director at the DTG, the industry delivering video to mobile, now is the perfect association for DTV in the UK. opportunity for broadcasters and mobile networks This is the latest in a line of regular guest columns to to come together and collaborate. The DTG is provide CSI readers with updates on the aiming to bring both parties together in 2014 to DTG’s initiatives and activities. address the technical challenges and find efficient

46 January-February 2014 www.csimagazine.com Events diary 2014

Date Name Location Website

18-20 February FTTH Conference Stockholm stockholm.ftthcouncil.eu 24-27 February Mobile World Congress Barcelona mobileworldcongress.com 25-27 February BVE London www.bvexpo.com

10-12 March DVB World Prague dvbworld.org 11-13 March Satellite 2014 Washington DC satellite2014.com 11-13 March CabSat Dubai Dubai cabsat.com 12-14 March Cable Congress Amsterdam cablecongress.com 18-20 March TV Connect London tvconnectevent.com 21-23 March CCBN Beijing chinaexhibition.com 25 March CASBAA OTT Summit Singapore casbaa.com

5-10 April NAB Las Vegas nabshow.com 7-10 April MIPTV Cannes miptv.com 29 April - 1 May NCTA Cable Show Los Angeles 2014.thecableshow.com

7-8 May CSI Converging Home Summit London csimagazine.com/summit 20 May DTG Summit London dtg.org.uk/dtg/summit 20-22 May ANGA Com Cologne angacom.de/en.html

5 June TV CSI Accessibility Summit London www.csimagazine.com 10-11 June TV of Tomorrow San Francisco thetvoftomorrowshow.com 10-11 June PEVE Entrainment London screendigest.com/events/peve 10-13 June New Europe Market Dubrovnik neweumarket.com 17-20 June Broadcast Asia Singapore broadcast-asia.com 11-12 June Connected TV World Summit London connectedtvsummit.com 17-19 June Digital Home World Summit London digitalhomeworldsummit.com 24-25 June Streaming Forum London streaming-forum.com/2014

11-16 September IBC Amsterdam ibc.org 18-19 September CTAM Europe/EuroSummit ’14 Copenhagen ctameurope.com/Event/98 22-25 September SCTE Cable Tec Expo Denver expo.scte.org 30 Sept - 2 Oct CDN World Summit London cdnworldsummit.com

18-20 November OTT World Summit London ottworldsummit.com

2-3 December Future TV Advertising London futuretvads.com

www.csimagazine.com January-February 2014 47 Business To advertise contact Tiro Bestonso +44 (0)20 7562 2427 Directory [email protected]

ATX Networks designs, manufactures, markets and delivers a broad range of products to the global cable television industry. Other sectors served include hospitality, education, institutional, government and health care.

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VISLINK plc is a global business, strategically focussed on providing secure communication technologies to customers in our chosen markets. We have three international business units organised to serve our customers in Broadcast, Surveillance, and the related Services markets. Our world renowned brands of ADVENT, GIGAWAVE, LINK, MRC and PMR lead the way with award winning products including IP Address: 27 Maylands Avenue, Hemel Hempstead, gateways, microwave radio, satellite transmission and wireless cameras. Hertfordshire HP2 7DE, UK With offices in the UK, USA, Dubai, South Africa and Singapore, and dedicated sales and Phone: +44 (0)14 42 43 13 00 Fax: +44 (0) 14 42 43 13 01 engineering teams, VISLINK has the experience and expertise to deliver the most Website: www.vislink.com Email: [email protected] comprehensive solutions for today’s challenges.

Irdeto empowers companies to protect and monetize their digital assets and maximize return on content with innovative and reliable software technologies end-to-end solution and services. The company’s products include conditional access, digital rights management, business support systems, set-top box software solutions and, through its Cloakware subsidiary, software and datacenter security. More than 400 customers worldwide trust Irdeto to secure delivery of their valuable content across digital broadcast, IP, Mobile, enterprise and government networks. Irdeto solutions currently enable simple to advanced business models on more than one billion Taurus Avenue 105, 2132 LS Hoofddorp devices and applications. The Netherlands Tel: +31 23 556 22 22 Fax: +31 23 556 22 40 For more information, please visit www.irdeto.com. Email: [email protected] Web: www.irdeto.com

Cisco is the longstanding market-leading supplier of video entertainment. With more than, 7500 video professionals , Cisco is unique in having the scale, resources and breadth of vision to deliver differentiated solutions to Service Providers.

See what Videoscape Unity can offer, visit www.cisco.com/go/videoscape.

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ADB designs, manufactures and deploys solutions to distribute pay-TV and multimedia services to the connected home, for all types of networks, providing an amazing user experience.

ADB believes in a future where multi-media content will come from multiple sources and seamlessly move between multiple screens and devices, at the user’s preference. The Company has delivered over 30 million consumer premise devices to a global customer base. ADB’s innovations and software expertise have been recognized by numerous industry awards. Advanced Digital Broadcast S.A. Avenue de Tournay 7, CH-1292 Chambesy, Geneva, Switzerland Tel: +41 22 799 0799 Fax: +41 22 799 0790 Web: www.adbglobal.com Business To advertise contact Tiro Bestonso +44 (0)20 7562 2427 Directory [email protected]

Intelsat is the leading provider of fixed satellite services worldwide. Intelsat supplies video, data and voice connectivity for leading media and communications companies, Internet Service Providers and government organizations. Intelsat’s valuable regional video neighborhoods deliver more television channels than any other system. Intelsat’s terrestrial network of eight strategically-located teleports and over 36,000 miles of leased fiber complements a global satellite fleet of more than 50 satellites, covering 99% of the world’s population. Intelsat utilizes a fully integrated satellite operations model, enabling global delivery from a single platform. 3400 International Drive, NW, Washington D.C. 20008 USA With Intelsat, communications with your customers are closer, by far. Tel: +1 202 944 6800 Fax: +1 202 944 7898 Web: www.intelsat.com

Bridge Technologies designs, develops, and manufactures advanced analysis, measurement, and monitoring solutions for the digital media, broadcast and telecommunications industries.

The award-winning VideoBRIDGE series provides an advanced platform for converging TV Sandakerveien 24c, Building D5 services employing stream-based IP packets and all other Digital TV interfaces within DVB and NO-0473 Oslo ATSC for Cable, Terrestrial and Satellite. Compatible with all major industrial standards such as Tel: +47 22 38 51 00 Office Switchboard MPEG-2, h.264/AVC, HTTP based streaming and ETSI TR 101 290, the VideoBRIDGE series Tel: +47 22 38 51 01 Office Fax offers a complete end-to-end system for the continuous quality assurance of media services. Web: www.bridgetech.tv

The Humax range of award-winning digital TV set-top boxes and recorders for Freeview and Freesat has a product to suit any TV viewer. Feature rich and technologically advanced, yet intuitive and easy to use, the Humax range offers the ultimate way to enjoy multi-channel, subscription-free digital TV, from high definition (HD) and on-demand content, to recording Humax Electronics Co., Ltd, The Mille Building (8th Floor), features and multi-media services. 1000 Great West Road, Brentford, London TW8 9HH Web: www.humaxdigital.com

Verimatrix specializes in securing and enhancing revenue for multi-screen digital TV services for more than 500 operators around the globe. The award-winning and independently audited Verimatrix Video Content Authority System (VCAS™) and ViewRight® solutions offer an innovative approach for cable, satellite, terrestrial and IPTV operators to cost-effectively extend their networks and enable new business models. As the recognized leader in software-based security solutions for premier service providers, Verimatrix has pioneered the 3-Dimensional Security approach that offers flexible layers of protection techniques to address evolving business needs and revenue threats. Maintaining close relationships with major studios, 6825 Flanders Drive, San Diego, CA 92121, USA broadcasters, industry organizations, and its unmatched partner ecosystem enables Verimatrix Tel: +1-858-677-7800 Fax: +1-858-677-7804 to provide a unique perspective on digital TV business issues beyond content security as Web: www.verimatrix.com operators seek to deliver compelling new services. www.verimatrix.com

EchoStar Europe is dedicated to enabling digital entertainment providers to optimise revenues by delivering added-value connected device solutions, services and applications. Through a comprehensive product range, including STBs, DVRs, home networking and TV anywhere technology, our solutions enable the provision of state-of-the-art and cost effective entertainment services.

Headquartered in the UK, EchoStar Europe comprises a number of business units and is Beckside Design Centre, Millennium Business Park, Station Road, affiliated with EchoStar Technologies, a subsidiary of the publicly traded EchoStar Corporation Steeton, Keighley BD20 6QW, United Kingdom (NASDAQ: SATS). Tel: +44 1535 659000 Fax: +44 1535 659100 Web: www.echostar.com

48 January-Feburary 2014 www.csimagazine.com www.csimagazine.com January-February 2014 49 CSI Converging Home Summit 2014 7 – 8th May 2014, IoD Hub, London

This key event is free to attend. Places are limited and early booking is advised. Register now to be in with the chance of winning a Kindle Fire

CSI magazine’s Converging Home Summit is now open for registration! This two-day conference looks at emerging opportunities in home networking and the still embryonic smart home market and how different and often disparate stakeholders can work together to create and tap into new business models created by this converging landscape. Panels will be dedicated to second screen and companion apps; cloud TV and virtual set-top boxes; search & discovery; Big Data & analytics; future of TV; home networking and the smart home.

Day 1 - OTT/TV Convergence Day 2 - Home Networking and the Smart Home This day will examine some of the key themes affecting the This day will explore home networking and new smart home TV industry, as the internet effect begins to tighten its grip initiatives in security, energy, home control and automation, on the television landscape. Relevant trends will feature as well as longer term opportunities. The solutions and throughout, from the cloud and virtualisation, to search and strategies necessary for success in this emerging market will discovery, analytics and multi-screen/companion devices. The be discussed, as will the role of the home gateway. The day will consist of panel discussions and case study smart home has slowly emerged as a topic of conversation presentations. at industry gatherings as players attempt to understand the potential market. These are still very early days, with a lot of education and learning necessary among all players.

Day 1 - Panel Discussions Day 2 - Panel Discussions Cloud TV and Virtual STBs Home Multimedia Gateways Search, Discovery and Recommendation Connected Home Big Data and Analytics Home Networking Multiscreen and Companion Apps Energy Management Future of TV Future Smart Home Opportunities and IoT

For the latest news and updates about the CSI Converging Home Summit follow us @CSISummit #CSIsummit14.

page fifty CSI magazine l Summit www.csimagazine.com Summit 2014 Register now: www.csimagazine.com/summit

Keynote Speaker:

Alice Mascia Vice President of Strategy Sky Deutschland

Leading industry speakers on the day:

Pedro Cosa Fernandez Matthew Huntington Viewer Insight Product Lead Chief Technology Officer Channel 4 Freesat

Tony Henderson Dag Larsson Playready Lead Europe Head of Product Microsoft Viaplay

John Honeycutt Marianne Tamborini COO Head of Marketing & Discovery Networks International Business Development Swisscom

To book your place: For sponsorship opportunities: For media partnerships: Rebecca-Amie Reeves Tiro Bestonso Sarah Whittington +44 (0)207 562 2417 +44 (0)207 562 2427 +44 (0)207 562 2426 [email protected] [email protected] [email protected]

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