FOR WEEK ENDING MARCH 29, 1986

,Copyright 1986, Billboard Publications, Inc. No part of this publication may be reproduced, stored in any Billboard. retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, deo retailing recording, or otherwise. without the prior written permission of the publisher.

VSDA To Try New Balloting TOP VIDEOCASSETTESRENTALS Committee To Select Slate Compiled from a national sample of retail store rental reports. O Á m out of VSDA's regional chapters. Copyright Owner, Principal Á BY EARL PAIGE This is how they get known. We go Distributor, Catalog Number Performers i C LOS ANGELES Just how on how successful they are at or- Mark Hamill smoothly the new Video Software ganizing and keeping a chapter go- 8 3 RETURN OF THE JEDI CBS -Fox Video 1478 1983 PG 1 Harrison Ford Dealers Assn. (VSDA) mail -in bal- ing, developing interesting meet- loting system works will be indi- ings, and their willingness to work 2 1 7 RAMBO: FIRST BLOOD PART II Thorn/EMI /HBO Video TVA3002 Sylvester Stallone 1985 R cated in Dallas April 10 when the on other committees in VSDA. God ABC Motion Pictures Jack Nicholson election nominating committee knows they aren't going to get rich 3 4 9 PRIZZI'S HONOR 1985 R Vestron 5106 Kathleen Turner meets to draw up the official slate. being a VSDA director," though Universal City Studios Cher A hectic schedule has left the Neely adds that board members 4 2 9 MASK 1985 PG -13 MCA Dist. Corp. 80173 Sam Elliott election team yet to determine a are reimbursed for some costs, in- RCA /Columbia Pictures Home Video 6- meeting site, comments Rudy Nee- cluding travel. 5 3 7 ST. ELMO'S FIRE 1985 R 20559 ly, nominating committee head and Once the official slate is deter- Universal City Studios Anthony Michael Hall owner of Video Show, Fullerton. mined, candidate biographies will 6 7 5 WEIRD SCIENCE 1985 PG -13 MCA Dist. Corp. 80200 Kelly LeBrock "I've just had my first round of be prepared and published in a spe- Warner Bros. Inc. Mel Gibson calls with the committee mem- cial edition of the trade group's 7 5 8 MAD MAX BEYOND THUNDERDOME 1985 PG -13 Warner Home Video 11519 Tina Turner bers," says Neely. newsletter, VSDA Reports. The Warner Bros. Inc. Other committee members in- first will also in 8 15 2 PEE -WEE'S BIG ADVENTURE Paul Reubens 1985 PG ballot appear the Warner Home Video 11523 clude Dave Balstadt, Adventures issue. Atlantic Releasing Corp. In Video, Minneapolis; Chuck An unofficial slate of indetermi- 9 6 6 TEEN WOLF Michael J. Fox 1985 PG Paramount Home Video 2350 McCauley, Video Ventures Inc., nate length is also possible. Candi- 16 2 NATIONAL LAMPOON'S EUROPEAN Warner Bros. Inc. Hingham, Mass.; Don 20 on 1985 PG -13 Goldberg, dates must obtain signatures 10 VACATION Warner Home Video 11521 Beverly D'Angelo Video Library, Livingston, N.J.; a petition. This outside slate is due Tom Hanks Debbie Newman, Video World, by May 31 so round can- 24 3 VOLUNTEERS Thorn /EMI/HBO Video TVA2983 1985 R another of 11 John Candy Riverside, Calif. didate bios can be put into a sup RCA /Columbia Pictures Home Video 6- Kevin Kline VSDA this year will elect one di- plement. 12 13 2 SILVERADO 1985 PG-13 20567 Scott Glenn rector for a two -year term and Speculation is rife regarding the Paramount Pictures four for three-year terms -an odd nomination and re- election of the 13 9 20 BEVERLY HILLS COP Eddie Murphy 1985 R Paramount Home Video 1 134 tenure sequence required to posi- five board members about to ro- Warner Bros. Inc. Zach Galligan tion an even number of three -year off. These are Pough, 14 10 16 GREMLINS 1984 PG tate John Warner Home Video 11388 Phoebe Cates tenures by 1987. Video Cassettes Unlimited, Santa Touchstone Films John Stockwell Now the new election for- Ana, president; Arthur Morowitz, 15 12 7 MY SCIENCE PROJECT 1985 PG that Touchstone Home Video 360 Danielle von Zerneck mat is in place, Neely says he is Video Shack /Metro Dist., whose Paramount Pictures John Candy aware of continued New York company also manufac- 16 17 2 SUMMER RENTAL 1985 PG grumbling Paramount Home Video 6604 Richard Crenna from those opposed to taking the tures video recordings under sev- Warner Bros. Inc. of eral labels, now VSDA vice 17 11 12 PALE RIDER Clint Eastwood 1985 R election out the convention. presi- Warner Home Video 11475 "The vote [to change the process] dent; Weston Nishimura, Video Universal City Studios was close," says Neely, "nine to Space /Video Financing Inventory 18 20 14 FLETCH Chevy Chase 1985 PG MCA Dist. Corp. 80190 six." Corp., Bellevue, Wash.; Robert Bi The new format was ironed out gelow, Bigelow, Minneapolis; and 19 21 5 THE MAN WITH ONE RED SHOE CBS -Fox Video 1477 Tom Hanks 1985 PG by VSDA's election committee, Frank Barnako, Video Place, RCA /Columbia Pictures Home Video 6- Bill Murray chaired by Gene Silverman of Vid- Herndon, Va. 14 21 GHOSTBUSTERS 1984 PG 20 20413 Dan Aykroyd eo Trend in Detroit. Other mem- Pough has said he will not run Embassy Pictures bers include Ken Dorrance, Video VSDA's 21 18 17 THE EMERALD FOREST Powers Boothe 1985 R again. Barnako, first Embassy Home Entertainment 2179 Station, Alameda, Calif.; Gayle president, served two terms; Ni Peter O'Toole Movieland in 23 5 CREATOR Thorn /EMI /HBO Video TVA2999 1985 R Giacobbe, Video Cen- shimura has served one year the 22 Mariel Hemingway ters, Miami, Fla.; Chris Siciliano, top slot. Tri-Star Pictures Val Kilmer then with Licorice Pizza, Los An- VSDA's board, once dominated 28 2 REAL GENIUS 1985 PG 23 RCA /Columbia Home Video 6 -20568 Gabe Jarret geles; and Bob Skidmore, Video by distributors, swung heavily to A. Schwarzenegger Corner /Media Concepts, St. Pe- ward retailers last year. Those 24 19 6 RED SONJA CBS -Fox Video 4733 1985 PG -13 tersburg. elected then indicate the likely Brigitte Nielsen Universal City Studios Neely's nominating committee, makeup of the board August. 22 25 1985 R after 25 MCA Dist. Corp. 80167 Anthony Michael Hall each suggesting five candidates, Serving three years are Linda Tom Hulce must select a slate of five total Lauer, Arizona Video Cassettes - 26 26 25 AMADEUS Thorn /EMI /HBO Video TVA2997 1984 PG F. Murray Abraham candidates by April 25, 120 days /General Video of Arizona, Phoe Universal City Studios Richard Pryor prior to the VSDA in nix; Amer- 27 30 18 BREWSTER'S MILLIONS 1985 PG convention Gary Messenger, North MCA Dist. Corp. 80194 John Candy Las Vegas Aug. 25. "I would antic- ican Video Limited, Durham, N.C.; Roger Moore if and Messer, Video Cin- 25 14 A VIEW TO A KILL CBS -Fox Video 4730 1985 PG ipate duplicate, not triplicate, Jack Store, 28 Grace Jones candidate suggestions," says Nee- cinnati. Serving two years are World Film Services Limited Barrett Oliver ly. Neely and Ballstadt. Also 29 27 10 D.A.R.Y.L. 1985 PG serving Paramount Home Video 1810 Mary Beth Hurt "Most candidates are coming (Continued on next page) Film Gallery 29 4 THE COCA -COLA KID Eric Roberts 1985 R 30 Vestron 5099 Paramount Pictures Ethan Hawke 31 32 10 EXPLORERS 1985 PG READERS ARE BECOMING VIEWERS Paramount Home Video 1676 (Continued from preceding page) Orion Pictures 31 16 CODE OF SILENCE Chuck Norris 1985 R 32 Thorn /EMI /HBO Video TVA2985 Professional Media Service Corp.; in a Centereach, N.Y., library; a 77% Warner Bros. Inc. Tom in video li- 36 17 VISION QUEST 1985 R and Spain, software publishing increase for a Milwaukee 33 Warner Home Video 11459 Linda Fiorentino & selling editor, Publishers Weekly. brary; and a Toledo library up 104% Cannon Films Inc. Steve Railsback Li- in video 38 11 LIFEFORCE 1985 R Sullivan said Thousand Oaks over the past year. 34 Vestron 5097 Peter Firth brary has 168,000 items, circulated a Distributor Jacobs, who claimed Warner Bros. /Twentieth Century Fox Matthew Broderick 34 20 LADYHAWKE 1985 PG -13 total of a million times a year, of that "Jane Fonda does as well in li- 35 Warner Home Video 11464 Michelle Pfeiffer which an estimated 10 %-17% repre- braries as in video stores," pointed Taimak 35 10 BERRY GORDY'S THE LAST DRAGON CBS -Fox Video 6294 1985 PG-13 sent video programs in recent up contrasts for vendors. He said 36 Vanity years. The library inventory still re- vendors like "Ingram's and Metro New World Pictures Michael Moriarty 37 39 4 THE STUFF 1985 R flects the predominance of theatri- only care about, perhaps properly New World Video 8502 Andrea Marcovicci cal seen in video stores, with 88% of so, those items that have real veloci- Orion Pictures Richard Mulligan 11 THE HEAVENLY KID 1985 PG-13 its 2,400 tapes (VHS only) devoted ty. Catalog is a disaster in [servic- 38 33 Thorn /EMI /HBO Video TVA3261 Jason Gedrick to feature films. Thus, the library ing libraries]. We need 70 copies of Warner Bros. Inc. Albert Brooks 39 37 16 LOST IN AMERICA 1985 R claims as many as 8,000 rentals in 'Godfather I, II' and they're on mor- Warner Home Video 11460 Julie Hagerty one month at $1 nightly for features, atorium from Paramount." 50 cents for instructional fare. Libraries with severe budget re- 40 NEW CREEPERS Media Home Entertainment M831 Donald Pleasence 1985 R Levitt called attention to other li- strictions purchase usually one or brary successes, such as in Ames, two times a year and want 60 -90 Recording Industry Assn. of America gold certification for theatrical films, sales of 75,000 units or suggested list price income of $3 million (30,000 or $ .2 million for non -theatrical made -for -home video product; 25,000 or $1 million for music video product). RIAA platinum certification for theatrical fi ms, sales of Iowa, where video led adult fiction days for payment but "our returns 150,000 units or suggested list price income of $6 million (60,000 or $2.4 million for non -theatrical made -for-home video product; 50,000 units o a value of during a recent month. Also noted are under 1 %," said Jacobs. $2 million for music video product). Titles certified prior to Oct. 1, 1985 were certified under different criteria.) International Tape Disc Assn. certification for was video circulation attaining 33% gross label revenue of $1 million after returns or stock balancing.

48 BILLBOARD MARCH 29, 1986 www.americanradiohistory.com