Sponsorship Packages
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WHY SPONSOR ROZEE.PK PARVAAZ 2016? Partner with ROZEE.PK for Pakistan's biggest professional lifestyle event. TO ATTEND ROZEE.PK PARVAAZ 2016 With the highest ever expected foot traffic of over 4,00,000 unique attendees, ROZEE.PK PARVAAZ 2016 will provide sponsors with unprecedented targeting possibilities. The high public turnout will belong primarily to the educated and professional Internet enable middle class demographic with a relatively high purchasing power (median salary of Rs.50,000/month). This creates immense potential for brand engagement and customer acquisition! SMARTPHONE ENABLED HIGH DISPOSIBLE INCOME Median Salary of Rs. 50,000/month 50k 0 5k 10k 15k 20k 25k 30k 35k 40k 45k 50k 55k 60k 65k 70k 75k 80k 85k 90k 95k 100k+ SALARY BRACKET GENDER BALANCE PROFESSIONAL MILLENNIALS 54% 37% 7% 2% 18-28 29-39 40-50 51-60 YEARS YEARS YEARS YEARS OLD OLD OLD OLD INDUSTRIES CITIES Islamabad / Rawalpindi - 80,000 20% InformationTechnology 15.72% N.G.O. / Social Services 10.26% Faisalabad - 28,000 7% Banking / Financial Services 7.18% Multan - 28,000 7% Manufacturing 4.10% Textiles / Garments 2.56% Lahore - 80,000 20% FMCGs 2.22% Accounting / Taxation 14.70% Peshwawar - 40,000 10% Engineering 7.35% Karachi - 1,00,000 25% Education / Training 4.27% Telecommunication / ISP 3.42% Gujranwala - 24,000 6% Electronics 2.39% Sialkot - 20,000 5% Consultants 1.03% 0 5 10 15 20 TOTAL ATTENDEES - 4,00,000 - 100% MARKETING REACH OF ROZEE.PK PARVAAZ 2016 OUR ATL PROMOTION VIA ROZEE.PK WEBSITE 190 PAKISTAN PAKISTAN 190 MILLION POPULATION POPULATION MILLION 105 55% 18% 35 MILLION LITERACY RATE INTERNET USERS MILLION 74 20 MILLION 70% 60% MILLION TV REACH VISITED ROZEE.PK ROZEE.PK PARVAAZ 2016 JOBS NETWORKING LEARNING 4,00,000 74 MILLION INTERNET / SMARTPHONE ATL / BTL REACH ENABLED PROFESSIONAL ON SITE MARKETING ACTIVATION 6.5 MILLION DEMOGRAPHIC VIA EMAIL MARKETING ROZEE.PK MOBILE APP SPONSORS EXPERIENCE ZONE CONTENTS About Us . 1 Background . 1 A Word from the CEO . 2 Previous ROZEE.PK Events . 3 Previous Exhibiting Employers . 4 Testimonials from Previous ROZEE.PK Events . 5 Introduction to ROZEE.PK PARVAAZ 2016 . 6 Jobs / Networking / Learning . 7 Facts about ROZEE.PK . 8 Population Exposure . 9 Event Advertisement . 10 Current Numbers . 11 Mobile First Experience . 12 Sponsor Activations . 13 Experience Zone . 14 Order of Events & Respective Venues . 15 Host Cities and Venues . 16 Media Partners . 24 Plan of Partnership . 25 Mileage for Partners . 25 Sponsorship Packages . 28 Platinum Sponsorship: Rs. 10 Million . 29 Gold Sponsorship: Rs 7 Million . 31 Silver Sponsorship: Rs 5 Million . 33 Bronze Sponsorship: Rs 3 Million . 35 Sponsorship Packages: Comparison chart . 37 ROZEE.PK PARVAAZ 2016 ABOUT US ROZEE.PK, Pakistan's #1 Job Website 66,000 Employers 6,500,000 Registered Professionals Employers20,000,000 Annual Visitors "60% of Pakistan's Internet users visited ROZEE.PK during the last 12 months" ROZEE.PK is Pakistan's # 1 online job site which connects talent with opportunity. ROZEE.PK provides services to job seekers and employers by providing them one platform for job searching and hiring, respectively. As Pakistan’s largest online recruitment platform, it is used by 66,000 employers and 6.5 million professionals. Since its inception, ROZEE.PK’s platform has facilitated over 1 million job placements and has the largest database of searchable CV’s in Pakistan. Who is behind ROZEE.PK? ROZEE.PK is a service of Naseeb Networks, Inc., a Silicon Valley new media company. Mr. Monis Rahman, President and CEO Naseeb Networks has previously founded and ran several companies ranging from Internet startups to chip design consultancies. He has raised venture capital for two Internet startups in Silicon Valley, and has nine patents to his credit. Mr. Rahman started his career at Intel Corporation where he was a key member of Intel's microprocessor design team. He completed his undergraduate degree in Electrical and Computer Engineering from the University of Wisconsin - Madison and did graduate work at Stanford University. He has been featured by numerous magazines and newspapers including New York Times, CNN, InfoWorld, Red Herring, Infoweek, The Chicago Tribune, The Miami Herald, The Oakland Tribune, The San Francisco Chronicle, and Spider. ROZEE.PK has held several massive job fairs in the past, attracting over 500,000 people and bringing 300 employers to exhibit, interview and hire. ROZEE.PK has relationships with over 66,000 employers and nearly 6,500,000 professionals, successfully leveraging them to create successful job fairs. 1 ROZEE.PK PARVAAZ 2016 A WORD FROM THE CEO Monis Rahman Chairman & CEO ROZEE.PK PARVAAZ 2016 will be the largest gathering of Internet enabled professionals in the history of Pakistan. This unique professional lifestyle event will be attended by over 400,000 university educated professionals with a median monthly salary of Rs. 50,000, across eight key cities of the country. The physical reach will be unprecedented as, we hope, will be its impact. The theme of the event, PARVAAZ, is inspired by Allama Iqbal's Shaheen (the falcon) with the mission of enabling skilled individuals to launch their careers further into the skies. We aim to do this by connecting them with diverse job opportunities, professional development trainings and networking forums relevant to their industries. ROZEE.PK will be taking full advantage of the increased smartphone penetration and 3G connectivity that Pakistan is benefitting from, by deeply embedding PARVAAZ 2016 within the ecosystem of ROZEE.PK's new mobile application for professionals. Submitting CVs to exhibiting employers and access to live on-the-ground information will be facilitated through the ROZEE.PK mobile app installed on every attendee’s mobile phone. Employers will be able to browse and search through candidate listings both during and after the event with the power of ROZEE.PK’s online search tools – no more sifting through thousands of paper CVs! The team at ROZEE.PK is looking forward to your participation and welcoming you to the event. Monis Rahman Chairman & CEO ROZEE.PK PARVAAZ 2016 2 PREVIOUS ROZEE.PK EVENT ROZEE.PK JOB FAIR TRACK RECORD 1,000,000 Employers 100,000 Attendees 10,000 1,000 100 Logarithmic Scale 10 1 2005 2006 2007 2008 2009 2012 2013 2014 3 ROZEE.PK PARVAAZ 2016 PREVIOUS EXHIBITING EMPLOYERS ROZEE.PK PARVAAZ 2016 4 TESTIMONIAL FROM PREVIOUS ROZEE.PK EVENTS Mobilink GSM Beaconhouse School System “ This has been an excellent opportunity to get rst-hand “ROZEE has come up with this excellent opportunity for knowledge about the job market. We’ve had an the youth to come here and to apply for various jobs. We overwhelming response from not only students but have got stacks of CVs lined up and it means that we experienced people as well. ” don’t need to advertize again for the entire year now. ” Syed Zulfiqar Ali Zaidi Rizvana Ikram Levis Strauss Pakistan Pvt. Ltd. Berger Paints Pakistan Ltd. “ We have been using ROZEE.PK facilities for “We are planning to hire for more than 10 many years as of now but for the very first time managerial positions from ROZEE Job Fair. we are participating in any of the ROZEE Job This initiative from ROZEE.PK for the Job Fair Fairs. As expected, I can see a lot of footfall has been an amazing experience.” over here. ” Ambreen Robin Waqas Arshad The Resource Group (TRG) Qarshi Industries (Pvt.) Ltd. “ We have seen a lot of people coming in at the “This is the best place one can come to find the Rozee Job Fair since morning. There are a lot right type of people. The arrangements are of people out there looking for a job. ” excellent and it has been organized and advertised very well. ” Elena Fulgoi Syed Asad Raza Proctor & Gamble Ufone “ We are having a great time here and we’ve “There are a lot of resumes that we have been exposed to a lot of quality candidates received. I am sure we’ll be able to find good and we have met with many different people. potential candidates for open positions at The job fair has been great, and was very well Ufone. ” organized. ” Shehzeen Rehman Sadia Yousaf Descon Chemicals, (Pvt.) Ltd. Service Sales Corp. (Pvt.) Ltd. “ We have received almost 2000 CV’s since “People who have missed out on this great morning from different areas and disciplines. opportunity, need to participate whenever it This includes students of Chemical happens again, we definitely will! This is a huge Engineering, MBAs, ICMAs and others. Overall response. ” the turn out was very good. ” Mohsin Iqbal Mohammad Ali Nagi Midbridge Pvt. Ltd. Beaconhouse School System “ We’ve been working with ROZEE over the last “We conducted onsite interviews. 3 years. We have recruited 25% of our My team has been receiving resumes from the resources through ROZEE.PK. ROZEE.PK has applicants. They are showing a lot of interest. been a great support and help for meeting our So, InshAllah, I hope we would be able to get a customer service requirements. After spending lot of response and will be able to find good a few hours over the Job Fair, we have a lot of resources within this pool of applicants.” CVs to go through. ” Danish Iqbal Hussnain Kazmi * Testimonials are from previous events. The individuals mentioned may have changed roles and organizations since participation. 5 ROZEE.PK PARVAAZ 2016 INTRODUCTION TO ROZEE.PK PARVAAZ 2016 “Tu Shaheen Hai Basera Kar Paharoon Ki Chatanoo Par” ROZEE.PK Parvaaz 2016 is a unique event with the aim of serving as the wind beneath the wings of talented professionals so that they may take flight and soar to higher levels.