Nextgen Wisconsin Activated the Youth Vote Record Absentee Turnout Amongst Young Voters Shift Political Landscape
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FOR IMMEDIATE RELEASE November 3, 2020 CONTACT: Kade Walker, 605-838-5146 or [email protected] NextGen Wisconsin Activated the Youth Vote Record absentee turnout amongst young voters shift political landscape NEXTGEN WISCONSIN 2020: BY THE NUMBERS TOTAL SPEND: $5,661,641.22 TOTAL STAFF ON THE GROUND: 39 TOTAL VOLUNTEERS: 1,015 TOTAL CAMPUSES WITH PROGRAM: 18 TOTAL PLEDGE TO VOTES COLLECTED: 49,571 TOTAL YOUNG VOTERS REACHED WITH DIGITAL ADS: 536,961 TOTAL TEXTS SENT: 1,402,997 TOTAL CALLS MADE: 959,110 TOTAL PIECES OF DIRECT MAIL SENT: 305,307 MADISON, WI — Today, young Wisconsin voters will head to the polls to vote in the most consequential election in recent history. NextGen Wisconsin’s pivot to digital organizing played a central role in mobilizing young voters and ensuring they practice their right to vote safely amid the coronavirus pandemic. “Young people have paid the price of Trump’s failed administration, and are more motivated than ever before to make their voices heard,” said Christina Carvalho, the State Director of NextGen Wisconsin. “Young activists from across the state have spent the last four years leading protests and activating to their friends about the importance of their vote. The stakes have never been higher, and we know young voters understand their role in this election.” In 2016, Wisconsin voted for a GOP presidential candidate for the first time since 1984; Trump’s victory was secured by a margin just over 22,000 votes. Following his win, the Badger State became the center of attention for both parties. In 2018, young voters voted democrat Tony Evers to the governorship. This April, conservatives in Wisconsin went to disturbing lengths to suppress the vote while putting lives in danger during a global pandemic. Despite the challenges thrown at them, young voters turned out in mass to elect Jill Karofsky to the Wisconsin Supreme Court. In 2020, young voters in Wisconsin are projected to have the largest impact on the results of their election in comparison to young voters across the country. The stakes of an election have never been higher in Wisconsin. While younger generations already faced massive challenges to their livelihood -- from a ballooning student debt crisis to an environmental mess left by past generations to mass racial injustice -- voters were confronted with an unprecedented public health and economic crisis that almost immediately cast a shadow on the single-core tenet of our democracy: voting. With a dual goal of revitalizing grassroots democracy and electing progressive candidates up and down the ballot, NextGen Wisconsin ran an innovative organizing program that reached young voters where they are: on campus, in their communities, and online. NextGen Wisconsin deployed 38 staff to college campuses and youth-dense communities around the Badger State and invested a total of $5,684,829.85 in turning out young voters to defeat Donald Trump. NextGen Wisconsin has spent this summer and fall preparing young people to vote safely this fall. During just one day, NextGen Wisconsin texted over 230,000 young voters about voting-by-mail. NextGen’s increased focus on early voting has played a key role in helping Wisconsin achieve a record 1.8 million absentee ballots cast, with 18-29 year olds nearly tripling their use of absentee voting. “If the last four years have taught us anything, it is that young people are more engaged than ever before,” said Kade Walker, the NextGen Wisconsin Press Secretary. “Our generation is turning out in mass to create a government that reflects our values. We are not waiting to be handed power when we’re in the 65+ voting bloc, we are taking it now.” Young people are the largest eligible voting bloc in the country, and they are overwhelmingly progressive. NextGen knows that when young people turn out, Democrats win. About NextGen Wisconsin Wisconsin has voted Democratic in seven of the last 10 presidential elections yet narrowly went red in 2016, helping to elect Trump to the White House. This cycle, NextGen Wisconsin is committed to flipping the Badger State blue to remove Trump from office. In addition to sending all 10 electoral votes to the Democratic presidential nominee, organizers and volunteers will focus on the State Supreme Court race to ensure Wisconsin has justices who will overturn gerrymandered maps and ensure fair elections. NextGen Wisconsin’s strong 2018 program helped power Tony Evers to the governorship by knocking over 178,000 doors, sending over 528,000 texts, and organizing across 32 college campuses. ### .