ADATA Lighting
© 2016 ADATA Technology Co., Ltd. 2016/12 LED Lighting Benefits
For Homes & Living Spaces ─ Creates a warm and pleasing environment ─ Generates diverse lighting (AURA RGB Bulb) ─ Reduces electricity costs by lowering power consumption
2 LED Lighting Benefits
For Offices & Commercial Spaces ─ Multiple applications – office / commercial / municipal ─ Reduced power consumption – saves money through lower power consumption ─ Safer – lowers the frequency that staff need to change lights in difficult or dangerous locations ─ Overall lower costs – reduces costs for labor, materials, and equipment needed to change lights
3 ─ Company Introduction ─ Competitive Advantages ─ Lighting Business ─ Lighting Advantages ─ LED Product Portfolios ─ Reference Cases
4 COMPANY INTRODUCTION
5 About ADATA
Founded May 4, 2001 Founder, chairman, and chief executive: Simon Chen Date of listing on Taipei Exchange/GreTai (code 3260): October 8, 2004 Record-breaking speed from founding to becoming a listed company! World’s second largest module manufacturer (DRAMeXchange July, 2014) Sales surpassed US$1 billion in first five years of operation Market capitalization: US$382 million (Taipei Exchange December, 2016) Team members: approx. 1,200 employees worldwide More than 500 patents owned
6 History of Continuous Growth and Achievement
ADATA ranked no. 2 DRAM module manufacturer in 2014 (DRAMeXchange) ADATA named one of the world’s most effective rebrands in the 8th annual REBRAND 100® Global Awards, 2012 ADATA ranked no. 3 in the Top 100 Info Tech listing of all Taiwan-based companies, June 2010 ADATA earned the highest revenue in 2013 among all Taiwan-based memory module companies and brands
ADATA 7 ADATA Wins Taiwan Excellence Gold Award
ADATA’s XPG DDR4 Z1 DRAM Module received the 23rd annual Taiwan Excellence - Gold Award in 2015 ADATA also received the Taiwan Excellence - Achievement Award in 2015. ADATA was the only company to receive the award, having won over 50 other Taiwan Excellence awards in recognition of outstanding success and innovation since the company’s founding
Taiwan Excellence Taiwan Excellence Gold Award Achievement Award
over 50 awards
8 ADATA at Taiwan Excellence IEP
ADATA proud to be part of TAITRA’s Taiwan Excellence Image Enhancement Project, taking place across global markets
Summerfest FERIA Berlin Vital expo Wisconsin, US Mexico Germany
KITTE Marunouchi Trinoma Shopping Gaming Cup Gaming Cup Tokyo, Japan Center, Philippines India Turkey 9 ADATA Wins National Industrial Innovation Award
ADATA received the 4th National Industrial Innovation Award in the Excellent Innovation Company or Organization category in 2015 ADATA is the first memory company to win this prestigious award Accolade was based on the "rebranding" theme as well as ADATA’s complete corporate identity. The award considers five innovation attributes: product, technology, organization, processes, and marketing practices
10 Culture of Continuous Improvement as a Team
ADATA received TÜ V Rheinland certification in 2016, part of our global commitment to quality and safety ADATA received EICC (Electronic Industry Citizenship Coalition) certification in 2015 ADATA entered into the Best Companies to Work for 2014 listing Improvement initiatives, cross-functional coordination, and integration enhanced through persistent quality assurance and improvement activities
2016-Present CIP (Process)
2014-2015 Six Sigma Continuous Improvement Process
2012-2013 CIP (Automation) Continuous Improvement Process
2009-2012 QCC Quality Control Circle
11 ADATA Logo and Motto
Agile – responsive to market and customers Swift – leading innovation and productivity Exploring – seeking and exploring all possibilities Lively – diverse and stylish product design
ADATA team spirit We perform with agility and swiftness to enrich all of life’s precious moments
12 ADATA – Global Promotion Channels Distributors Worldwide Promotion
• Incentive Programs • Global Exhibitions • Distributor Rebates End User • Market Expansion Dealers • Media Exposure Experience
• Sales Promotions • Brand Packaging • POSM • Dealer Seminars • Social Media Platforms
13 Global Exhibitions
Light + Building, Frankfurt Guangzhou International Lighting
Hong Kong International Lighting 14 World Class Customer Care
Customer Satisfaction ADATA responds quickly to Returned Materials Authorization (RMA) requests, ensuring that each issue is handled with professionalism and technical competence. Our customers are our first priority. We place a high emphasis on outstanding customer service, and act quickly on customer feedback to improve our operations and procedures
Website Website Online Contact Us Contact Contact Us Service (By Phone) Form (By Email) Status
Customer Service Interface Channels
Live Chat Social Authorized Direct Online Media Service Retail Customer Customer Center Store Service Contact
15 Milestones & Achievements 2016 2015 - AURA LED RGB Bulb received Taiwan Excellence award - Launched AURA LED RGB Bulb - TULIP LED Desk Lamp received 2013 Taiwan Excellence award - Showcased at Guangzhou International Lighting Exhibition - Showcased at Hong Kong International Lighting Fair 2010 ADATA Lighting founded in Suzhou Industrial Park 2014 - Showcased at Light + Building in Frankfurt 2011 - Launched TULIP LED Desk Lamp ADATA Lighting Taipei Office opened 2001 ADATA founded 16 COMPETITIVE ADVANTAGES
17 Strategic Advantages
ADATA maintains integral relationships with leading industry partners in order to ensure business consistency and timely flow of information. This technology integration results in a steady stream of innovative products, enhanced customer satisfaction, and superior quality in both products and customer service
Supply and Quality Logistics
• ISO 9001 • ISO 14001 • Strategic partnerships • OHSAS 18001 Valued • Offices worldwide Technology • RoHS and WEEE Brand Leadership • Strong product development • Top 100 tech company • Extensive patent • Recognized globally portfolio • Automated production lines
18 Strategic Partners
Integral relationships to enhance Enhanced customer satisfaction Reduced costs in logistics, consistency and information flow through consistent supply warehousing, and manufacturing
Technology integration for Enhanced quality of products and innovative and quality products customer service
19 Quality & Environmental Certifications
It is our commitment to provide finest quality and service for complete customer satisfaction
Industry Certifications and Partnerships ISO 9001 ISO 14001 OHSAS 18001 QC080000 B2B Green Partner RoHS WEEE TUV UL FCC/CE 20 Award-Winning Innovations & Designs
Computex Taipei Computex Taipei Good Design CES Best of CES Innovations Design and Design & Innovation Award Best Choice Award Korea Innovations Award Engineering Awards
Golden Pin Retail No. 1 in No. 3 for Taiwan Top 20 Taiwan Design Award Flash drives Info Tech 100 Global Brands 21 Global Service & Worldwide Presence
22 LIGHTING BUSINESS
23 Manufacturing Facilities Suzhou, China New Taipei, Taiwan
Established: January, 2004 Established: May, 2001 Product Lines: DRAM Modules, External Hard Drives, Product Lines: DRAM Modules, USB Flash Drives, Solid State Drives, LED Lighting Memory Cards, External Hard Drives, Solid State Drives, LED Lighting
Interior lighting production Burn-in room Illumination test machine Exterior lighting production 24 Optical Laboratory
Photometric Curve Analyzer
Three-dimensional measurement Two meter and 30 centimeter chip and laboratory tests the accuracy of luminous flux analyzers each product 25 Environmental Testing
Drop tester: tests packaging material security Dust testing machine for IP dust grade
Water tester: tests IP waterproof rating 26 Environmental Testing
High temperature test (60ºC) Low temperature test (-40ºC)
27 Certifications
28 LIGHTING ADVANTAGES
29 Lighting Advantages
New Concept LED Light Engine
Flexible Design Can be applied in a variety of lighting: streetlights, spotlights, patio lights, tunnel lights, and security lights
Easy to Install and Maintain Excellent Cooling
Indoor/Outdoor LED Lighting
30 Lighting Advantages
New Concept LED Light Engine
Diverse Applications Can be used with a variety of optical components to meet different environmental lighting requirements, allowing the light source to harmoniously integrate with different applications
Projection lamp
Tunnel light
Patio light
Streetlight Underwater
31 Lighting Advantages
Core Optical Technology
32 Lighting Advantages
Light, mechanical, electrical, thermal advantages
33 LED PRODUCT PORTFOLIOS
34 Lighting Products
Indoor LED Outdoor LED
LED Tube LED Bulb Streetlight Projection Light High Bay
MR 16 AR 111 PAR30&PAR38 Gas Station Light Tunnel Light
Down Light Panel Light Security Light LED Module
35 Lighting Products
Wireless Control System
AR111 Bulb
Down light Strip light
Panel light T-Bar Mood and atmosphere can be set up and modified in various ambient scenes
Courtyard Mode Parlor Mode Home Theater Mode Dining Mode Bedroom Mode 36 ADATA provides LED solutions to replace traditional lighting fixtures in both indoor and LED LIGHTING outdoor spaces. LED lighting solutions offer significant energy savings and a superior lighting PRODUCTS environment
LED Bulb LED T8 Tube LED Desk Lamp
37 LED BULB AURA Bluetooth RGB
• Wireless Bluetooth control • More than 16 million colors • Control up to 64 lights • Adjustable scene lighting • Power: 7W • Voltage: 100 – 240VAC (50 – 60Hz) • Light Color: 16,000,000 colors • Brightness: 550 lm • Beam Angle: 170∘ • Dimensions (H x W): Ø 58.6 x 115mm • Interface: Bluetooth 4.0 • Supported smart devices: Android 4.3 or later, iOS 6 or later
38 LED BULB Omnidirectional
• 270° wide angle bulb design • High heat dissipation • High efficiency bulb replaces tungsten bulbs • Easy to install replacement for traditional bulbs • Power: 10W/12W • Voltage: 100 – 240VAC (50 – 60Hz) • Color temperature: 3000K/5000K • Luminance: 10W 850 lm/900 lm (3000K/5000K) 12W 1020 lm/1080 lm (3000K/ 5000K) • Dimensions: ø134 x 69mm
39 LED TUBE T8
• Utilizes a durable plastic body rather than a traditional glass tube • Measurements are designed for optimal compatibility to easily replace traditional lamps • Length: 2/4/5 feet • Power: 10W/20W/25W • Voltage: 100 – 240VAC (50 – 60Hz) • Color temperature: 3000K/4000K/5700K • Luminance: 950/1000/1050 lm (2 feet) 1900/2000/2100 lm (4 feet) 2300/2400/2500 lm (5 feet) • Dimensions: ø29 x 26.5 x 590mm (2 feet) ø29 x 26.5 x 1198mm (4 feet) ø29 x 26.5 x 1500mm (5 feet)
40 LED DESK LAMP TULIP
• Free of harmful glare • Easy to use touch-sensitive buttons • Warm nightlight • Power: 8W • Voltage: 100 – 240VAC (50 – 60Hz) • Color temperature: 5500K • Luminance: 1000 Lux • Color: silver-white/blue-white • Dimensions (H x W): 395 x 150mm
Color-coded 3-level lighting Night light function brightness control adjustment for ambient for safety and comfort brightness control 41 REFERENCE CASES
42 Reference Cases Projects China Taiwan
Great Hall of the People Taiwan Government Evergreen Group Grand Hi Lai Hotel Mei Zhou Dong Po Restaurant Taipei 101 LinYuan Group TripAdvisor Suzhou Industrial Park Gigabyte Technology Farglory Group Asian-Archi Shenyang Huayuan Hotel MSI Technology Kindom Construction KGC shop Shenyang Marriott Hotel ChipMOS China Airlines Edimax Technology TECHVEST CO. ThaiLin Semiconductor Eslite CARRY Technology DYMSC Chunghwa Telecom Admiral Watsons Luxgen Fubon Bank President Albatron Technology RT-MART QingYuan Lung Tan Golf Club Gamania Polyface Suzhou System Machinery Co. Sinyi Realty Yulon Motor Co., Chinese Television Inventec Electronics Yung Ching Realty Mega Bank Zhonghe Sports Center Huatong Electronic Technology CTBC Bank First Bank KYEC Group Pegatron Corporation Cathay United Bank Nuvoton Technology Chungyo Department Quanta Computer SCSB Bank
43 Reference Cases
Global Shopping Mall (Taiwan)
44 Reference Cases
Uni-President International Tower (Taiwan)
45 Reference Cases
Evergreen Group (Taiwan)
46 Reference Cases
China Airlines (Taiwan)
47 Reference Cases
CTBC Bank (Taiwan)
48 Reference Cases
CTBC Bank (Taiwan)
Interactive Lighting Display
49 Reference Cases
Farglory Group (Taiwan)
50 Reference Cases
Various Lighting Applications
Taichung Intercontinental Baseball Stadium Cardinal Tien Hospital
51 Reference Cases
Various Lighting Applications
CPC Gas Station
TOYOTA Satellite Factory Malaysia: Paper Factory
Ad Billboards NS Gas Station
Taiwan Rail Station
52 Reference Cases
Various Lighting Applications
Farglory Hotel
ChipMOS Zhonghe Sports Center
Yulon Motor
Czech Republic: Regional Australia: Supermarket Priceline Pharmacy
53 Reference Case
Street Lighting Applications
Taichung Port Nantzu Export Taichung Train Station Processing Zone
Guangxi Guilin Keelung Port West Taichung Wenhsin West Kongming Road Pier Park
54 Reference Cases
Shenyang Huayuan Hotel (China) Suzhou Industrial Park (China)
55 Reference Cases
Quanta Computer (China) Pegatron Corporation (China)
56 Reference Cases
TECHVEST CO. (China) 土齊生技 (China)
57 Reference Cases Channel (Taiwan) Hypermarket E-commerce Retailer
燦坤TK3C Yahoo奇摩 方威有限公司 全國電子 E-life Mall PChome 24h購物 光博匯LED超市 順發3C SUNFAR Momo購物網 鈺松企業社 良興電子 EcLife PayEasy 亞冠水電材料行 特力屋 B&Q 買東西UDN shopping 明倡照明(泰美燈飾) 愛買 a.mart 7net 竟泰(歐夏照明) 大潤發 RT-MART ASAP閃電購物網 利揚行 家樂福 Carrefour GO HAPPY 台茂力照明行 頂好 Welcome 森森購物網 點亮空間(大都會) 良月家居 可信店燈飾 博客來 廣明節能科技 (國鑫)葫蘆墩燈飾 小北百貨 大九九大賣場
58 Reference Cases Channel (Taiwan)
特力屋 B&Q 大潤發 RT-MART 愛買 a.mart
59 Reference Cases Channel (Taiwan)
燦坤 TK3C 頂好 Welcome 家樂福 Carrefour
60 Partner with ADATA
ADATA’s strengths are evident in the company’s remarkably swift growth and globally recognized brand. Through dedication to quality and the development of new and innovative products, ADATA is poised for continued success across the globe
By working with us, you and your organization reap the benefits of cooperating with a warm and dynamic company – one that places as much emphasis on people and relationships as it does on business and commerce
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