623.218.3316 [email protected] kathrinereyes.com
Designer - Lead digital designer & resident illustrator. PHILOSOPHY, INC. - Art directed product launches and campaigns across all digital channels. Phoenix, AZ - Established social media presence. 08/12 – 04/14 - Illustrated & provided custom typography for product packaging & campaigns. - Created the o cial philosophy blog: beautyandbelieving.com. - Led 2013 philosophy.com site redesign. - Conceptualized and designed global product launch campaigns.
Visual Merchandising Designer - Designed retail merchandising for all international accounts. URBAN DECAY COSMETICS - Coordinated seasonal planogram/assortment with various teams from Europe and Asia. Newport Beach, CA - Designed and pr oduced the quarterly Retail Marketing and Merchandising Book, 07/11 – 08/12 circulated as the central internal communication & sales eld education tool. - Traveled to various locations throughout sales eld to set up merchandising displays. - Dressed sets at retail locations for photo shoots. - Trained and directed three new designers.
Visual Merchandiser - Served as in-store visual merchandising support RESTORATION HARDWARE - Developed cataloging system for in-store stock & all sales marketing collateral. Portland, OR & Newport Beach, CA - Led stock organization, shipping & receiving and inventory coordination. 10/10 – 10/11 - Led team building exercises.
Graphic Artist - Designed and produced marketing materials for the department of Wellness and Health ARIZONA STATE UNIVERSITY Promotion for the target audience of 70,000+ collegiate students. Tempe, AZ - Established branding for ASU Farmers Market. 10/07- 08/10
ARIZONA STATE UNIVERSITY B.A. Design Studies Tempe, AZ Herberger Institute of Design & the Arts Scholar 2009
expert photoshop | illustrator | indesign | ms office
intermediate dreamweaver | sketchup | flash | html/css
current work kathrinereyes.wix.com/portfolio-march