Get a Taste of Nick! Comedy Central's(R) "Nick Swardson's Pretend Time" Sketch Series Premieres October 12 at 10:00 p.m.

"Nick Swardson's Pretend Time" Will Be Available For Download To Own On HD And On iTunes, Xbox And Playstation And SD On Amazon On October 13

Nick Swardson's Pretend Time" Site At comedycentral.com Will Feature Episode Previews, Highlights, Uncensored Versions Of Show Sketches And A Flip Book Of Swardson's Characters

NEW YORK, Sept 20, 2010 /PRNewswire via COMTEX/ --

It's time to pretend with Nick Swardson! After appearances in numerous hit movies, highly-rated stand-up specials and memorable comedic turns on "RENO 911!," Nick Swardson stars in "Nick Swardson's Pretend Time," a new half-hour weekly sketch series on COMEDY CENTRAL. The new series consisting of seven episodes is executive produced by Swardson, Tom Gianas and Doug Robinson with Adam Sandler's Happy Madison Productions and Culver Entertainment and premieres on October 12 at 10:00 p.m.

"Nick Swardson's Pretend Time" is a sketch show in which each sketch is filtered through the absurd point-of-view of stand-up comedian Nick Swardson. Swardson takes the viewer into his goofy world through a series of sketches including the adventures of a jealous man whose mother left her estate to the family cat as well as sketches inspired by the Internet sensation "Gay Robot," which follows the life of a gay robot and his frat boy friends. Swardson's world of make-believe incorporates every reach of the imagination -- from time travel accidents to a pirate crew's unfortunately located treasure map.

Online, the "Nick Swardson's Pretend Time" site on comedycentral.com will feature episode previews, highlights, uncensored versions of show sketches and a flip book of Swardson's many characters. Additionally, fans of the series can interact with the show on Facebook, where Nick will be posting updates and messages. There will also be a Facebook Personality Quiz, "Which Pretend Time Character Are You?," where fans can find out which of Swardson's many characters they're most like and then share the results with their friends.

Beginning October 13, "Nick Swardson's Pretend Time" will be available for Download to Own on HD and on iTunes, Xbox and Playstation and SD on Amazon.

Nick Swardson, a multi-talented actor, stand-up comedian and writer, was first recognized for his stand-up at the young age of 18. Swardson taped a one-hour COMEDY CENTRAL stand-up special "Seriously, Who Farted?" in Austin, TX that aired on October 11, 2009 which premiered to over 1.2 million viewers, as well as two COMEDY CENTRAL half-hour stand-up specials, his first in 2000 at the age of 22 (the youngest ever to do so) and his second in 2006. He is also well-know for his recurring role as "Terry" in COMEDY CENTRAL'S "RENO 911!" In October 2007, Swardson released his debut CD/DVD "Party" through COMEDY CENTRAL Records, with the CD selling more than 140,000 copies and the DVD going Platinum. His second album, "Seriously, Who Farted?" was released on COMEDY CENTRAL Records on October 13, 2009.

On the film side, Swardson recently completed his first starring role in the Columbia Pictures feature, "Born to Be a Star," which he co-wrote and produced with Adam Sandler and Allen Covert. He also recently wrapped the feature films "30 Minutes or Less" with Danny McBride, Jesse Eisenberg and Aziz Ansari and "Just Go With It," starring with Adam Sandler, Jennifer Aniston and Nicole Kidman. He has appeared in many films including "Blades of Glory" starring Will Ferrell, "I Now Pronounce You Chuck and Larry" and "You Don't Mess with Zohan." He also co-wrote and appeared in "Grandma's Boy" and "Benchwarmers."

"Nick Swardson's Pretend Time" is co-created by Swardson and Tom Gianas, who is the director and co-writer of the series. Gianas has also written and directed for "Saturday Night Live," "Human Giant," "The Adventures of Tenacious D," "The Awful Truth" with Michael Moore, "Mr. Show"and most recently, served as executive producer on "Drunk History"forHBO's "Funny or Die Presents." The series is executive produced by Swardson, Gianas and Robinson. Scott Landsman, Seth Cohen and Jack Herrguth are the executives in charge of production for COMEDY CENTRAL.

The debut episode of "Nick Swardson's Pretend Time" is sponsored by NBA 2K11.

COMEDY CENTRAL, the only all-comedy network, currently is seen in more than 98 million homes nationwide. COMEDY CENTRAL is owned by, and is a registered trademark of, Comedy Partners, a wholly-owned division of VIACOM Inc.'s (NYSE: VIA and VIA.B) MTV Networks. COMEDY CENTRAL's Internet address is www.comedycentral.com. For up-to-the-minute and archival press information and photographs visit Press Central, COMEDY CENTRAL's press Web site at www.comedycentral.com/press.

MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company's portfolio spans more than 150 television channels and 400 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Nick Jr., TeenNick, AddictingGames, Neopets, COMEDY CENTRAL, SPIKE, TV Land, Atom, GameTrailers and Xfire.

SOURCE COMEDY CENTRAL Corporate Communications