Create and Publish Your Own Print and E-Book

Total Page:16

File Type:pdf, Size:1020Kb

Create and Publish Your Own Print and E-Book THE Self-Publishing Updated for MANUAL2019 Create and Publish Your Own Print and e-Book J. BRUCE JONES 151 THE Self-PublishingUpdated for MANUAL2019 Create and Publish Your Own Print and e-Book J. BRUCE JONES PublishingMastery101.com 1 Updated for The Self-Publishing Manual KDP/Kindle Create and Publish Your Own Print and e-Book Print By J. Bruce Jones Disclaimer: All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher. For information, contact Bruce Jones Design. Reviewers may quote brief passages in reviews. Notice of Liability: The information in this book is distributed on an “as is” basis, without warranty. While every precaution has been taken in the preparation of this book, neither the author nor Bruce Jones Design, shall have any liability to any person or entity with respect to any liability, loss, or damage caused or alleged to be caused directly or indirectly by the information or websites contained in this book. Trademarks: Throughout this book, trademarked names are used. Rather than put a trademark symbol in every occurrence of a trademarked name, we are using the names only in an editorial fashion and to the designations appear in this book, the designations have been printed in initial caps. benefit of the trademark owner, with no intention of infringement of the trademark. Where those Websites and Ideas: information purposes only and are not warranted for content, accuracy or any other implied or explicitThe Internet purpose. is a fluid changing medium and websites change all the time. All links are for The ideas express in this book are my own and there are no guarantees that you will have success with them. This book is intended to be informational and is my opinion only. Please consider leaving a review wherever you bought the book or telling your friends know about it. © Copyright J. Bruce Jones 2019, All Rights Reserved Stock images from Pixabay.com Published by Bruce Jones Design Inc. 781-491-0742 http://www.BruceTheBookGuy.com http://www.PublishingMastery101.com Amazon Author Central Page http://www.amazon.com/author/jbrucejones/ 2 — HOW TO USE THIS BOOK — In my How to Publish Your Book Facebook Group I get some version of this question more than any other. Usually the book is written and that is as far as the author has gotten. Where do I start? What do I do? How do I publish my book? I have just published, now what do I do? These are really big and often confusing questions. So, let’s dive in and see if I can give you some direction and the basic overview of how you can publish your book. The Publishing Manual, Create and Publish Your Own Print and e-Book is set up in three parts depending on what your questions or needs are. Part 1. Key Publishing Questions. Part 1 takes you through many of the basic questions that people ask about publishing their book. I talk about where to publish, what is print-on-demand, what is an ISBN number, how to create a Kindle Print Book or Kindle E-Book and how does copyright work. Part 2. Writing, Creating and Publishing Your Book. Part 2 is an overview of the creating and publishing process. I have broken it down into 12 steps. We start with creating the content. Then print or e-book, what is involved and how do you do it, interior and cover. We move to publishing your book, how and where it is done and then one of my favorite topics, re-purposing your content for additional revenue. Includes the Self-Publishing Checklist. Part 3. The Bonus Section. In the bonus section I cover four topics; how to launch your book as an Amazon best-seller, the Best-seller Check List, how to create a book quickly using my Top Ten Technique and we wrap up with a resource list. 3 — TABLE OF CONTENTS — Part 1. Key Questions to Ask Before You Begin • Where Are You in The Process? Are You Just Starting Out or is the Book Complete? 8 • What Kind of Book Are You Creating, Novel, How To, Children’s, Picture, Coloring, Poetry, Business, Cookbook? 9 • Is Your Book Going to Be Paperback, Hardcover, E-Book or All the Above? 9 • What Do I Do? Self-Publish or Traditional Publish My Book? 10 • Where Do I Publish My Book? 12 • Self-Publishing Sites Comparison Chart 14 • What is Print-on-Demand Printing? 16 • What is KDP.Amazon/Kindle Print? 16 • Why Does Kindle/Amazon want My Tax and Bank Account Info? 19 • What is an e-Pub? 19 • What Software Programs Should I Use to Create My Book? 20 • What Programs Should I use to Create a Picture/Children’s Book? 21 • Can I Create a Hardcover Book? 22 • Can My Book Be in Bookstores? 23 • How Do I Get My Book in Bookstores? 24 • How Do I Make an Audio Book? 25 • Are You Publishing Primarily in the US or Worldwide? 26 • How Long Should My Book Be? 27 • What is an ISBN Number? 28 • Do I Need to Copyright My Book? 30 • Who Owns the Book’s Copyright if I Publish on Amazon, Kindle/Amazon or Me? 31 • How Do Royalties Work? 32 4 — TABLE OF CONTENTS — My Story, Learning to Write at 53 37 Part 2. How to Write and Publish Your Book 39 Writing Your Book 39 1. Writing Your Book 41 2. Collect Your Graphics Assets, Images, Pictures, and Charts 43 3. Key Elements that Every Book Should Have 50 4. Editing Your Book 57 5. Pre-Edit Printed Proof 59 6. Six Different Options for Publishing Your Book. 61 Creating Your Book 67 7. Creating a Kindle e-Book, Including a Kindle Formatting Guide 69 Kindle e-Book Formatting Guidelines 72 8. Creating a Kindle/Amazon Print Book, Inside and Cover 77 9. Creating a Quick Print Book 83 Publishing Your Book 85 10. Uploading and Publishing Your Book 85 11. Launching and Marketing Your Book 90 Re-Purposing Your Book’s Content 12. Re-purposing Your Book Content for Additional Products 93 Self-Publishing Checklist 97 Part 3. Bonus Content • Making an Amazon Best-seller 111 • Best-seller Checklist 120 • Top Ten Technique for Creating a Book 122 • Publishing Resources 133 5 Publishing your book is often the fulfillment of a dream you might not know you even have. It can transform your life. J. BRUCE JONES 6 Part 1. Key Questions to Ask Before You Begin 7 Part 1. Key Questions to Ask Before You Begin • Where Are You in the Process? Are You Starting Out or Is the Book Complete? The process of writing each book is unique. But they all begin with sitting down and doing the hard work of getting your thoughts and ideas down. Along with words, we will also need pictures, illustrations or charts for our books. There are many different ways to write a book. You can sit at a computer, or legal pad, you can also dictate or record it using audio or video and then tran- scribe. There is no correct way; there is only your way. I am not an expert on writing; I am an expert on creating the book. I didn’t learn how to write until I was 53 and I have now created over 40 of my own books and many more for others. You can read my story on page 35. All I know is keep going, do not stop, keep trying and you will get there. Write a little bit every day. we have editors. This is one of the biggest lessons I have learned from being aThe graphic goal is, designer. you have Our to jobfinish. is to But create you dothe not ideas have and to story. be perfect, The editor that is and why graphic designers is to clean the story up and create the book’s aesthetics. One of the hardest, but most important things I have learned in writing my books, push the publish button. Release my ideas to the world. When you do, 8 it can be a transformative experience. I find that writing and publishing can be Manythe fulfillment people come of a dreamto me andthat say, you I mightam done not with know the you writing. even had. I don’t know where to start the creating and publishing the book? Let’s see if I can answer a few of those questions and get you through the process. • What Kind of Book Are You Creating? A Novel, How to Book, Children’s Book, Picture Book, Coloring Book, Poetry Book, Business Book or Cook Book? This question can open up all kinds of questions. It is usually a question I ask when I have my graphic designer hat on. It tells me what software to recom- mend and how to start preparing your artwork for the project. If you are going all text, then you are using MS-Word or Google Docs. If you are creating a book with a lot of design and images. We would talk about InDesign, Photoshop, and Illustrator. Or freelance illustrators or designers. This question is very much of a ‘how to’ type of question. • Is Your Book Going to be Paperback, Hardcover, e-Book or All the Above? Not something you think about when you start writing the book. But this ques- tion comes into play as you start to think about the publishing.
Recommended publications
  • The Library Book by Susan Orlean 2018: NY Simon & Shuster; 309 Pages Excerpts Chosen by Barbara Keating, February, 2021
    Library Book: Page 1 of 8 The Library Book by Susan Orlean 2018: NY Simon & Shuster; 309 pages Excerpts chosen by Barbara Keating, February, 2021 • Memory believes before knowing remembers. Page 25: In the physics of fire, there is a chemical (William Faulkner, Light in August) phenomenon known as a stoichiometric condition, • And when they ask us what we’re doing, you can in which a fire achieves the perfect burning ratio of say, We’re remembering. (Ray Bradbury, oxygen to fuel – in other words, there is exactly Fahrenheit 451) enough air available for the fire to consume all of • I have always imagined Paradise as a kind of what it is burning. Such a ratio creates an ideal fire library. (Jorge Luis Borges, Dreamtigers) situation, which results in total, perfect combustion. A stoichiometric condition is almost impossible to Pages 13-4: I expected Central Library to look like create outside of a laboratory. It requires such an the main libraries I knew best. New York Public elusive, precise balance of fuel and fire and oxygen Library and the Cleveland Public Library are serious that, in a sense, it is more theoretical than actual. buildings, with grand entrances and a stern, almost Many firefighters have never seen such a blaze and religious aura. By contrast, the Los Angeles Central never will. (Firefighter Captain Hamel) Although Library looks like what a child might assemble out of over thirty years have passed, he remains awed by blocks. The building – buff-colored, with black inset what he saw that day at the library.
    [Show full text]
  • Stephen Bushansky, Et Al. V. Cafepress Inc., Et Al. 18-CV-01607-Complaint for Violation of the Federal Securities Laws
    Case 1:18-cv-01607-UNA Document 1 Filed 10/17/18 Page 1 of 18 PageID #: 1 IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF DELAWARE STEPHEN BUSHANSKY, On Behalf of ) Himself and All Others Similarly Situated, ) Plaintiff, ) ) ) Case No. _____________ v. ) ) JURY TRIAL DEMANDED CAFEPRESS INC., FRED E. DURHAM, III, ) ANTHONY C. ALLEN, MARY ANN ) CLASS ACTION ARICO, KENNETH T. MCBRIDE and ) ALAN B. HOWE, ) Defendants. ) COMPLAINT FOR VIOLATION OF THE FEDERAL SECURITIES LAWS Plaintiff Stephen Bushansky (“Plaintiff”), by and through his undersigned counsel, for his complaint against defendants, alleges upon personal knowledge with respect to himself, and upon information and belief based upon, inter alia, the investigation of counsel as to all other allegations herein, as follows: NATURE OF THE ACTION 1. This is a class action brought on behalf of the public stockholders of CafePress Inc. (“CafePress” or the “Company”) against CafePress and the members of its Board of Directors (the “Board” or the “Individual Defendants”) for their violations of Sections 14(d)(4), 14(e) and 20(a) of the Securities Exchange Act of 1934 (the “Exchange Act”), 15 U.S.C. §§ 78n(d)(4), 78n(e), 78t(a), and U.S. Securities and Exchange Commission (“SEC”) Rule 14d-9, 17 C.F.R. §240.14d-9(d) (“Rule 14d-9”) and to enjoin the expiration of a tender offer (the “Tender Offer”) on a proposed transaction, pursuant to which CafePress will be acquired by Case 1:18-cv-01607-UNA Document 1 Filed 10/17/18 Page 2 of 18 PageID #: 2 Snapfish, LLC (“Snapfish”) through its wholly owned subsidiary Snapfish Merger Sub, Inc.
    [Show full text]
  • FFF-Preview-Edition.Pdf
    Preview Edition / Excerpt Preview Edition © 2009 Scott Kirsner / CinemaTech Books Web site: http://www.scottkirsner.com/fff Cover design by Matt W. Moore. Photo credits: Tobin Poppenberg (DJ Spooky), Dale May (Jonathan Coulton), JD Lasica (Gregg and Evan Spiridellis), Scott Beale/LaughingSquid.com (Ze Frank), Dusan Reljin (OK Go), Todd Swidler (Sarah Mlynowski). Tracy White and Dave Kellett provided their own illustrations. All rights reserved. No part of this book may be reproduced in any form by any electronic or mechanical means without permission in writing from the author: [email protected]. Feel free to share this book preview or post it online. You can purchase the full book at http://www.scottkirsner.com/fff or Amazon.com 10 9 8 7 6 5 4 3 2 1 Contents Understanding the New Rules 1 Table: Defining the Terms 23 Introduction to the Interviews 24 Film & Video Michael Buckley: Creator of “What the Buck” 25 Mike Chapman: Animator and Writer, “Homestar Runner” 28 Ze Frank: Multimedia Artist and Creator of “theshow” 31 Curt Ellis: Documentary Producer and Writer 36 Michael “Burnie” Burns: Creator of “Red vs. Blue” 39 Sandi DuBowski: Documentary Filmmaker 41 Gregg and Evan Spiridellis: Co-Founders, JibJab Media 43 Timo Vuorensola: Science Fiction Director 47 Steve Garfield: Videoblogger 49 Robert Greenwald: Documentary Filmmaker 51 M dot Strange: Animator 54 Music Jonathan Coulton: Singer-Songwriter 57 Damian Kulash: Singer and Guitarist, OK Go 61 DJ Spooky: Composer, Writer and Multimedia Artist 65 Jill Sobule: Singer-Songwriter 67 Richard Cheese: Singer 70 Chance: Singer-Songwriter 73 Brian Ibbott: Host of the Podcast “Coverville” 75 Visual Arts Natasha Wescoat: Painter, Designer and Illustrator 77 Tracy White: Comics Artist 79 Matt W.
    [Show full text]
  • Show Me About Book Publishing.Indd
    PEOPLE ARE TALKING … Rick Frishman is one of only ten people who understand and have mastered the book publishing process—I have counseled with him, listened to him, and watched the books he promoted turn to gold. If you’re looking for someone to take your book to the promised land, I promise that Rick Frishman is the rocket ship that will take you there. —Jeffrey Gitomer,King, Buy Gitomer, Inc. Judith Briles should be used by anyone in the process of writing or publishing a book. As a first time author, my learning curve was quite steep. Judith supported me every step of the process. She went beyond her original job description, always making sure all my needs were met. Her integrity was exemplary. Not only did we collaborate and complete my book, she then led me through the publishing aspects and now the marketing. I am truly grateful for Judith and her gifts, insights and knowledge. My book would not have happened without her! I highly recommend. —Lynn Hellerstein, author of See It. Say It. Do It! John Kremer is Staggering. No one tells the author these things—not the publisher, not the writer’s rep. Just John Kremer. —John Robert Marlow, screenwriter and author of Nano Rick Frishman is one of the most well-connected people I know. He understands every aspect of author promotion and is able to deliver exactly what the individual project requires. His strategic thinking skills, his deep understanding of what really delivers, and his collaborative and positive personal style make Rick and his team a perfect choice for publishers and authors alike.
    [Show full text]
  • Blackwell Companion to the Sociology of Culture Final Proof 15.10.2004 6:25Am Page I
    Jacobs/Blackwell Companion to the Sociology of Culture Final Proof 15.10.2004 6:25am page i The Blackwell Companion to the Sociology of Culture Jacobs/Blackwell Companion to the Sociology of Culture Final Proof 15.10.2004 6:25am page ii BLACKWELL COMPANIONS TO SOCIOLOGY The Blackwell Companions to Sociology provide introductions to emerging topics and theoretical orientations in sociology as well as presenting the scope and quality of the discipline as it is currently configured. Essays in the Companions tackle broad themes or central puzzles within the field and are authored by key scholars who have spent considerable time in research and reflection on the questions and controversies that have activated interest in their area. This authoritative series will interest those studying sociology at advanced undergraduate or graduate level as well as scholars in the social sciences and informed readers in applied disciplines. 1 The Blackwell Companion to Social Theory, Second Edition Edited by Bryan S. Turner 2 The Blackwell Companion to Major Social Theorists Edited by George Ritzer 3 The Blackwell Companion to Political Sociology Edited by Kate Nash and Alan Scott 4 The Blackwell Companion to Medical Sociology Edited by William C. Cockerham 5 The Blackwell Companion to Sociology Edited by Judith R. Blau 6 The Blackwell Companion to Major Classical Social Theorists Edited by George Ritzer 7 The Blackwell Companion to Major Contemporary Social Theorists Edited by George Ritzer 8 The Blackwell Companion to Criminology Edited by Colin Sumner 9 The Blackwell Companion to Sociology of Families Edited by Jacqueline L. Scott, Judith K. Treas, and Martin Richards 10 The Blackwell Companion to Social Movements Edited by David Snow, Sarah Soule, and Hanspeter Kriesi 11 The Blackwell Companion to Law and Society Edited by Austin Sarat 12 The Blackwell Companion to the Sociology of Culture Edited by Mark D.
    [Show full text]
  • International Association for Literary Journalism Studies Vol
    Literary Journalism Studies e Journal of the International Association for Literary Journalism Studies Vol. 9, No. 1, Spring 2017 Information for Contributors 4 Note from the Editor 5 Ted Conover and the Origins of “Immersion” in Literary Journalism by Patrick Walters 8 Pioneering Style: How the Washington Post Adopted Literary Journalism by omas R. Schmidt 34 Literary Journalism and Empire: George Warrington Steevens in Africa, 1898–1900 by Andrew Griths 60 T LJ e Ammo for the Canon: What Literary Journalism Educators Teach by Brian Gabrial and Elyse Amend 82 D LJ Toward a New Aesthetic of Digital Literary Journalism: Charting the Fierce Evolution of the “Supreme Nonction” by David O. Dowling 100 R R Recent Trends and Topics in Literary Journalism Scholarship by Roberta Maguire and Miles Maguire 118 S-P Q+A Kate McQueen Interviews Leon Dash 130 B R Martha Nandorfy on Behind the Text, Doug Cumming on e Redemption of Narrative, Rosemary Armao on e Media and the Massacre, Nancy L. Roberts on Newswomen, Brian Gabrial on Literary Journalism and World War I, and Patrick Walters on Immersion 141 Mission Statement 162 International Association for Literary Journalism Studies 163 2 Literary Journalism Studies, Vol. 9, No. 1, Spring 2017 Copyright © 2017 International Association for Literary Journalism Studies All rights reserved Website: www.literaryjournalismstudies.org Literary Journalism Studies is the journal of the International Association for Literary Journalism Studies and is published twice yearly. For information on subscribing or membership, go to www.ialjs.org. M Council of Editors of Learned Journals Published twice a year, Spring and Fall issues.
    [Show full text]
  • 12-2018 Nink Cover.Jpg
    Nink December 2018 Contents ◆ President's Voice ~ Julie Ortolon ◆ Unearthing Hidden Clues About Your Creativity: Part One ~ Denise Agnew ◆ The Mad Scribbler: The Art & the Artist ~ Laura Resnick ◆ Craft Your Perfect Career: NINC Conference Reports ◆ Decoding Amazon ◆ Creating Character ◆ Now Hear This! Innovating with Audiobooks ◆ Reach New Readers with KOBO ◆ Introduction to Amazon Ads ◆ Next Level Book Cover Production ◆ Game of Desire ◆ Indies in Print: Using Ingram Spark to Get Your Books into Bookstores ◆ The Bookfunnel Guide to Finding Reader Happiness ◆ Book Covers: Critical Technical and Legal Considerations ◆ Emerging Innovations That Are Empowering Indie Authors ◆ Get Your Act Together: Organization for Authors and Assistants ◆ Seven Ways to Grow Your Book Sales Internationally ◆ Dead Right: Forensics for Fiction ◆ Finding Your Audience on Amazon (KDP) ◆ Aversion to Conversion: Foreign Currency Pricing ◆ The Psychology of Titles ◆ Demystifying the Movie Rights Process ◆ Promo Graphics & Teaser Images ◆ Formatting Your Book with Vellum ◆ Taking the Next Step with Facebook Advertising ◆ Brainstorming “The Future”: For Authors and Vendors ◆ Assistants and Freelancers ◆ Conference 2019: Planning For Success ◆ NINC Membership Benefits ◆ About NINC NINK NEWSLETTER | DECEMBER 2018 | 1 President’s Voice By Julie Ortolon Two years ago, when I got the phone call from the nominating committee asking if I’d serve as president-elect and then president, the timing was ironic. A couple of weeks prior, I had decided to retire from writing. Writing, as everyone in NINC knows, is hard on so many levels, and it doesn’t get any easier. I had a wonderful—albeit stressful—career in traditional publishing and an exciting career with indie publishing.
    [Show full text]
  • [+ List of 1000+ Niches] How to Find Profitable T-Shirt Niches
    Untapped & Profitable T Shirt Niches [+ List of 1,000+ Niches] Knowing how to find profitable t shirt niches is the reason I was able to sell well over $2,438,085 with Teespring and about half that again on Fabrily. If you start looking in any groups on Facebook you can be forgiven for being overwhelmed and thinking every t shirt niche in the world is saturated. I am here to tell you that this isn't the case. There are tips, tricks, and ways that allow you to unlock niches almost on command. It takes a little bit of money, but ensuring you have a system when entering a new market is key to your overall success. So what are you going to learn in this article? Ideally, how to make money, and lot's of it! I can give you the keys, I can't make you open the door. What you will learn in this article; How to spot a profitable t shirt niche How to find best selling designs Massive Niche List [BEFORE WE BEGIN] Bookmark this page! You'll be coming back. Oh, and share the hell out of it! How to Find Profitable T-Shirt Niches How to spot a profitable t-shirt niche Finding niche's to wrangle is the single most important aspect when starting out with print on demand or dropshipping. It forms the backbone of what we are trying to achieve with building a scalable, long-term business. No matter which niche you target the ones that will be the most profitable will be the ones with the most passion and pride.
    [Show full text]
  • Cafepress Inc.Inc
    May 2013 AllAll contentcontent copyrightcopyright ©© 2013 2013 CafePress. CafePress. AllAll rightsrights reserved.reserved. CafePressCafePress isis aa registeredregistered trademarkstrademarks ofof CafePressCafePress Inc.Inc. All All otherother trtrademarksademarks notednoted hereinherein areare thosethose ofof theirtheir respectiverespective ownersowners 1 SAFE HARBOR These slides and the accompanying oral presentation contain forward-looking statements. All statements other than statements of historical facts contained in these slides and the accompanying oral presentation, including statements regarding CafePress’ (“CafePress” or the “Company”) future operations, future financial position, future revenue, projected expenses, opportunities, prospects and plans and objectives of management are forward-looking statements. In some cases, you can identify forward-looking statements by terms such as “anticipate,” “believe,” “estimate,” “expect,” “intent,” “may,” “might,” “plan,” “project,” “will,” “would,” “should,” “could,” “can,” “predict,” “potential,” “continue,” “objective,” or the negative of these terms or similar expressions. The Company has based these forward-looking statements largely on its estimates of its financial results and its current expectations and projections about future events and financial trends that it believes may affect its financial condition, results of operations, business strategy, short term and long-term business operations and objectives and financial needs. These forward-looking statements are subject to a number of risks, uncertainties and assumptions, including, but not limited to, our operation in an emerging market and our relatively new and evolving business model, our ability to evaluate our current and future prospects, our ability to generate additional revenue on a cost-effective basis, our ability to attract and retain advertisers, our ability to increase our customer base, our ability to continue operating under existing laws and a number of other factors outside of our control.
    [Show full text]
  • Self-Publishing Secrets 2 Self-Publishing Secrets
    PDF 1 Self-Publishing secrets 2 Self-Publishing Secrets Freedom of the press is guaranteed only to those who own one. ~ A. J. Liebling 3 Self-Publishing secrets 12 Steps to Success Jonathon Donahue 4 Self-Publishing Secrets For Michael and Peter. SELF-PUBLISHING SECRETS: 12 STEPS TO SUCCESS. Copyright ©2011, 2012 by Jonathon M. Donahue. All rights reserved. No part of this book may be used or reproduced in any man- ner whatsoever without written permission except in the case of brief quotations embodied in critical articles and reviews, and short excerpts for educational purposes. Library of Congress Cataloging-in-Publication Data Donahue, Jonathon Self-publishing secrets: 12 steps to success/Jonathon Donahue P.cm. ISBN 978-0-9833191-0-8 1. Self-publishing -- United States I. Title. 2. Desktop Publishing -- Computer publishing, etc. 3. Publishers and Publishing -- Handbooks, manuals, etc. 4. Printing, Practical -- Handbooks, manuals, etc. 5. Authorship -- handbooks, manuals, etc. Z285.5.P69 2011 070.5’93’0973--dc21 Library of Congress Control Number: 2011901791 Printed in the United States of America. 5 READ THIS FIRST This book assumes that you, the reader, are somewhat familiar with computers, and that you know how to use a word processing program like Microsoft Word, Open Office Writer, or Apple Pages -- even at a basic level, you don’t have to be an expert. Not you? Hate PCs or Macs? Don’t want to learn how to use basic text and graphics programs? You can still self-publish your book... without a computer. Read pages 159 to 161 first. The rest of the book’s informa- tion --about self-publishing -- still applies, even for handwritten or handdrawn books.
    [Show full text]
  • HUSTLE GUIDE** A.K.A
    THE OPERATING SYSTEM’s AS-PAINLESS-AS-POSSIBLE **HUSTLE GUIDE** a.k.a. book/self promotion resources & FAQ’s by OS Founder / Creative Director Lynne DeSilva-Johnson (with a little help) You = STAR! LET’s BE HONEST HERE: NO ONE LIKES MARKETING & PROMOTION!!! ESPECIALLY OF (Y)OUR OWN WORK (WE HATE IT AS MUCH AS YOU DO, TBH) BUT, IF YOU WANT YOUR BOOK IN PEOPLE’S HANDS IN THE CURRENT CLIMATE YOU MUST DO CERTAIN THINGS (OR YOU’RE DOING YOURSELF, AND YOUR PRESS, A DISSERVICE) SOOOO we made a handy guide to help you out. Toolkit :: Contents I. INTRODUCTION II. BUILDING A PLATFORM BUILDING / MAINTAINING A WEBSITE USING SOCIAL MEDIA (AND WHAT TO DO THERE) CREATING A NEWSLETTER III. GETTING YOUR BOOK OUT THERE ​ ​ REVIEWS, BOOK LISTS & PUBLICITY OUTLETS THE CHANGING ROLE OF REVIEWS GOOD READS & AMAZON DIRECT EMAIL & OTHER FORMS OF CONTACT LIBRARIES, CLASSROOMS, ETC IV. CREATING A MEDIA KIT / PROMOTIONAL MATERIALS BUSINESS CARDS, POSTCARDS, ETC. SELL SHEET (TEMPLATE LINK / DOWNLOAD) V. BOOKING EVENTS / LAUNCHES / PUBLIC APPEARANCES STOCKING FOR EVENTS HANDSELLING vs INVENTORY VI. CONTESTS 1 . Introduction There’s no magic formula for having a “successful” book, and thinking about what “success” even means to you as early on in the publishing process as possible will go a long way as you make decisions about expenditure of time, money, labor, etc. as well as how you interface with spaces, people, organizations, and so on. So, how do *you* quantify “success”? How may this differ both for you and for others in the long and short term? What would determine a book or project having been successful, for you? Here are some things that might be helpful to consider.
    [Show full text]
  • The Literary Market in the UK
    The Literary Market in the UK edited by Amrei Katharina Nensel and Christoph Reinfandt Faculty of Humanities English Literatures and Cultures The Literary Market in the UK Editors Amrei Katharina Nensel, Eberhard Karls Universität Tübingen Prof. Dr. Christoph Reinfandt, Eberhard Karls Universität Tübingen © Eberhard Karls Universität Tübingen and the authors 2017 Design and layout Amrei Katharina Nensel and Christoph Reinfandt Cover Images Fotolia©Maksym Yemelyanov Fotolia©spr Fotolia©olly Further information http://www.uni-tuebingen.de/angl/ i Contents List of Figures iii Preface iv Contributors v The Present in Perspective: Mapping the Literary Market Today 1 Christoph Reinfandt British Publishing and the Rise of Creative Writing: A Personal View 19 Blake Morrison Discounted and Digital: British Publishing in the Wake of the Net Book Agreement 35 Amrei Katharina Nensel The Impact of Digital Publishing on the Literary Market 55 Sophie Rochester The Postcolonial Writer as Commodity 69 Ellen Dengel-Janic The Ever-Changing Rules: Acquiring, Editing and Publishing Literary Fiction in the UK 81 Interview with Alex Bowler Literary Reviews: Past, Present, Future 101 Interview with Erica Wagner The Reception of Literary Fiction in the Digital Age: The Democratisation of Reviewing in Reading Groups 109 Interview with Irene Haynes ii List of Figures Figure 1: The Market-Marketplace-Matrix 10 Figure 2: The Circuit of the Book 38 Figure 3: The Publishers’ Profit Margin in Relation to Sales Revenue 42 Figure 4: Number of Titles Published in the UK 46 Figure 5: Market Share of UK Book Retail Sales by Type of Outlet by Value 48 Figure 6: Market Share of UK Book Retail Sales by Type of Outlet by Volume 49 iii Preface The Literary Market in the UK collects material which emerged in the wake of a highly suc- cessful lecture series of the same title, presented at the University of Tuebingen in summer term 2011.
    [Show full text]