Social Media Calendar January – December Edition
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2018 Social Media Calendar January – December Edition Important Dates & Tips to Guide Your Social Act ivity January 2018 Month/Week Holidays National Hot Tea Month Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Oatmeal Month National Slow Cooking Month 1 2 3 4 5 6 National Soup Month National Baking Month New Year’s Day National National National Trivia National Bean National Fat Free Living Month World Day of Motivation & Chocolate Day Day Peace Inspiration Day Covered Cherry National Apple International Creativity Month Day National Bloody Tree Day Get a Balanced Life Month Mary Day Social Media Pro Tips 7 8 9 10 11 12 13 1. Goals that align more with increased College Football National Apricot National Peach engagement are relationship building Playoff National Day Melba Day and dialogue related. Goals that align Championship more with increased impressions include elevated brand visibility or increased brand awareness. 2. Has your brand used the power of live 14 15 16 17 18 19 20 video on their social? Live video is an National National Fig National Popcorn National Cheese effective social tool that: is cost effective, Strawberry Ice Newton Day Day Lovers Day garners greater engagement, and creates a Cream Day Dolly Parton’s more personal message. Martin Luther Birthday King, Jr. Day 3. What is the key to a great Instagram photo? A photo that has a clear focal point! 21 22 23 24 25 26 27 National Granola Celebration of National Pie Day National Peanut National Irish National Green Top Hashtags Bar Day Life Day Butter Day Coffee Day Juice Day #NewYearsDay #Family National Southern Food Day #NewYearsParty #NewMe #NewYearsResolution #Winter 28 29 30 31 #NewYearNewMe #Football #HappyNewYear #Game Chinese New Year National National Popcorn Custom recipe and National Croissant Day Day photography solutions #FamJam Blueberry National Hot at your fingertips Pancake Day Chocolate Day National Seed Find out more Swap Day www.dma-solutions.com Food/Drink Dates Important Event National/Cultural Holiday Religious Observance Fresh Produce Specific February 2018 Month/Week Holidays National Cherry Month Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Grapefruit Month National Hot Breakfast Month 1 2 3 National Macadamia Nut Month National Snack Food Month National Freedom Groundhog Day National Carrot National Sweet Potato Month Day National Crepe Cake Day National Baked Day American Heart Month Alaska Day Social Media Pro Tips 1. Marketers should consider that just 4 5 6 7 8 9 10 because a social platform exists doesn’t always mean your brand needs to be on National Medjool World Nutella National Frozen National Potato National Pizza Date Day Day Yogurt Day Lover’s Day Day it. If you’re trying to reach specific buyers or customers, you want to focus on the National platforms that your target audience Homemade Soup Day frequents during the work day. Super Bowl 2. Key to getting more clicks from your social 11 12 13 14 15 16 17 to your website? Leave your audience hanging. Let them know that if they want Abraham Lincoln’s Mardi Gras Valentine’s Day National Almond Random Acts of to gather all of the information, they will Birthday Day Kindness Day have to follow the link to your website. National Cabbage Day 3. Social media can be time consuming, but if you stay up to date with the latest tools it will be easier than ever to create, schedule, 18 19 20 21 22 23 24 and monitor your streams without missing a beat. National Drink Presidents’ Day National Cherry National National Banana Wine Day Pie Day Margarita Day Bread Day National Cook a Top Hashtags Sweet Potato Day #ValentinesDay #HeartShaped #BeMine #LoveYou 25 26 27 28 #InstaLove #HeartGram National Clam World Pistachio National Floral Design Day Build a Blueprint #ValentinesDinner #Love Chowder Day Day Strawberry Day National Chocolate Soufflé for Your Brand. #ValentinesDay2018 #Football Day #HeartIt #FootballGame Download Free eBook www.dma-solutions.com Food/Drink Dates Important Event National/Cultural Holiday Religious Observance Fresh Produce Specific March 2018 Month/Week Holidays National Caffeine Awareness Month Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Celery Month National Flour Month 1 2 3 National Frozen Food Month National Nutrition Month National Fruit National Banana Compote Day Cream Pie Day National Peanut Month National Sauce Month Social Media Pro Tips 1. To make sure your Facebook live is a 4 5 6 7 8 9 10 success: practice beforehand, promote National Pound National Frozen National Cereal International World Kidney Day National ahead of time, encourage customers to Cake Day Food Day Day Women’s Day Blueberry engage, and don’t burn out your audience National White Popover Day by going live too often. Chocolate National Pack Cheesecake Day Your Lunch Day 2. If a tragedy has taken place be prepared National Oreo on your social media. First “read the room” Cookie Day and decide if it is an appropriate place to be sharing your voice, and then be ready to 11 12 13 14 15 16 17 hold a social pause if necessary. Daylight Savings March Madness Pi Day National Saint Patrick’s Time Begins Begins Artichoke Hearts Day 3. Pinterest is a growing platform that you Day should be prepared to use if you aren’t already. This means having quality visual assets, an optimized website, and creating a budget for advertisements and rich pins. 18 19 20 21 22 23 24 First Day of National World Water Day National Chia Day Chocolate Top Hashtags Spring California Covered Raisins #Spring Strawberry Day Day National #StPatricksDay Agriculture Day #StPaddysDay 25 26 27 28 29 30 31 #SpringBreak #SB2018 Palm Sunday National Spinach Spanish Paella National Doctor’s Oranges and Day Day Day Lemons Day #MarchMadness National Waffle Good Friday First Day of Day Passover #FinalFour #SweetSixteen www.dma-solutions.com Food/Drink Dates Important Event National/Cultural Holiday Religious Observance Fresh Produce Specific April 2018 Month/Week Holidays National Garden Month Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Pecan Month Defeat Diabetes Month 1 2 3 4 5 6 7 National Soy Foods Month Keep America Beautiful Month April Fool’s Day National Love Fresh Tomato Day World Health Day Easter Your Produce National Beer Day Manager Day Social Media Pro Tips March Madness National Coffee Don’t miss the opportunity to tease your Championship Cake Day 1. audience with a joke (or even a little Last Day of #fakenews) for April Fools’ Day, because Passover who doesn’t love a brand that can have a 8 9 10 11 12 13 14 little fun? National Siblings National Pet Day National Peach National Pecan 2. Are you using all the tools social platforms Day Cobbler Day Day have to offer? Instagram and Facebook stories are a great way to educate, promote, and create behind the scenes opportunities for your fans! 15 16 17 18 19 20 21 3. Great visual assets drive engagement and shape brand perception on social media, Day of the National Garlic but photos appear and perform very Mushroom Day differently from platform to platform. Make sure you know the proper specs so your content performs at its best. 22 23 24 25 26 27 28 Top Hashtags Earth Day National Cherry National Zucchini Arbor Day National #Passover Cheesecake Day Bread Day Blueberry Pie Day #AprilFools National Picnic Day #EarthDay #NationalSiblingsDay 29 30 #HappyEaster National Raisin Public Relations: #NationalPetDay Day Rules to Live By #Spring #Bunny Download free eBook www.dma-solutions.com Food/Drink Dates Important Event National/Cultural Holiday Religious Observance Fresh Produce Specific May 2018 Month/Week Holidays National Barbecue Month Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Hamburger Month National Salad Month 1 2 3 4 5 National Salsa Month National Strawberry Month National National Orange Cinco De Mayo Raspberry Juice Day National Mediterranean Diet Month Popover Day Star Wars Day Social Media Pro Tips 1. Branded social media graphics provide a powerful opportunity to humanize your brand and create an emotional connection 6 7 8 9 10 11 12 with your audience. Once you’ve implemented graphics into your content, National National Coconut National Moscato people will begin to recognize your brand Lemonade Day Cream Pie Day Day and its personality. Your content will become more recognizable, anticipated, and you’ll stick out as a familiar face in your audience’s social feeds. 13 14 15 16 17 18 19 2. Is your brand hosting or going to an event? National Apple First Day of National Love a National Cherry Armed Forces With Instagram Albums you can grab up Pie Day Ramadan Tree Day Cobbler Day Day to 10 of your favorite moments and truly National Fruit National Walnut make your audience feel like they were Cocktail Day Day there themselves. Mother’s Day Top Hashtags 20 21 22 23 24 25 26 #2018Grad National Pick National World National National Wine National Strawberries Day Baking Day Asparagus Day Day Blueberry #CincodeMay Cheesecake Day Pentecost Strawberries and National National Eat #Graduation Cream Day Scavenger Hunt More Fruits and National Cherry Day Vegetables Day Dessert Day #HappyMothersDay #MothersDay 27 28 29 30 31 #Summer National Grape Memorial Day National Mint National Popsicle Day Julep Day Macaroon Day #Spring #StarWarsDay #MemorialDay www.dma-solutions.com Food/Drink Dates Important Event National/Cultural Holiday Religious Observance Fresh Produce Specific June 2018 Month/Week Holidays National Soul Food Month Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Dairy Month National Fresh Fruit and Vegetables Month 1 2 National Iced Tea Month National Papaya Month Content Marketing 101 National Olive National Donut Becoming a helpful and engaging brand Day Day Social Media Pro Tips Download free eBook 1.