ST MARGARETS

Supplementary Planning Document I June 2016

Contents

1. Introduction 4 2. Planning Policy and Wider Context 6 3. Spatial Context 9 4. Vision for St Margarets 14 5. Objectives 14 6. Character Area Assessments 15 ■■ Conservation Area 1: St Margarets Estate 16 ■■ Character Area 2: The Avenue 18 ■■ Character Area 3: The junction of the A316 and St Margarets Road 20 ■■ Conservation Area 4: Crown Road 22 ■■ Character Area 5: South of Amyand Park Road 24 ■■ Character Area 6: South end of Crown Road 26 ■■ Character Area 7: East of the River Crane 28 ■■ Character Area 8: South of Chertsey Road 32 7. Features and Materials 36 8. Shop Front Guidance 44 9. Forecourt Parking 48

Appendix 1: Relevant Policies and Guidance 50 1. Introduction

The purpose of this Village Planning Guidance Supplementary Planning The London Borough of Richmond Document (SPD) is primarily to establish upon Thames has been divided into a vision and planning policy aims for, a series of smaller village areas. and assist in defining, maintaining and Each village is distinctive in terms of enhancing the character of St Margarets, the community, facilities and local character – as are many sub areas and to provide guidance in this regard. The within the villages. SPD forms part of the wider Village Plan. The villages of the London Borough By identifying key features of the village, Richmond upon Thames are the SPD clarifies the most important attractive with many listed buildings aspects and features that contribute to and Conservation Areas, the local local character to guide those seeking character of each being unique, to make changes to their properties or recognisable and important to the to develop new properties in the area, as community and to the aesthetic of well as being a material consideration in the borough as a whole. determining planning applications.

The core of this SPD is a series of character area assessments for the component areas of St Margarets. These character areas have been identified through the similarity of key features that are deemed to define their individual local character. The assessments establish dominant features and materials as well as an overall description of the street pattern and housing types.

St Margarets SPD Area Boundary

4 The boundary for the SPD is based on: ■■ ‘Drop-In’ session at Twickenham Studios 11 October 2015 ■■ a review of how each area’s design characteristics can best be grouped; Wider Context (Village Plans) ■■ taking account of physical and Village Plans have been developed for each administrative boundaries, including of Richmond’s 14 villages. Each Village Plan conservation area boundaries to avoid describes a vision for the village area and these being split between village areas; identifies what the Council will do and and what local people can do to achieve the ■■ how local communities viewed their local vision together. It sets out the key issues areas when asked through the Council’s and priorities and provides background 2010 ‘All-In-One’ survey and subsequent information on the village area. The Village ‘Drop in’ event consultations. Plans are maintained on the Council’s This SPD has been produced by the Council website and are updated as works are working closely with the community. This progressed. They cover a wide range of has ensured that local residents, businesses topics, including matters not within the and stakeholders have been genuinely remit of the SPD. involved in defining the important features – as well as the opportunities and threats – This Village Planning Guidance SPD forms that define their local area. part of the Village Plan by providing a formal planning policy document which The community has been involved through: can be used to guide new development ■■ ‘Drop in sessions’ held at Twickenham that has responded to residents’ desire to Studios on the 16th May 2015 have greater control and influence over planning and development decisions in their Resident walkabout ■■ A resident walkabout held on the 17th local area. The involvement of the local May 2015 community in the production of the SPD has been essential in ensuring it is a genuine ■■ Online questionnaire consultation (from reflection of residents’ priorities. 15th May and 29th June 2015) ■■ Stakeholder Workshop (20 July 2015, The Turks Head, St Margarets) ■■ Online consultation and questionnaire from 9 October – 20 November 2015 (statutory consultation)

5 2. Planning Policy and Wider Context

2.1 Planning Policy Framework must designate a Thames Policy Area in Up-to-date information on the Council’s their Development Plan Documents. The Local Plan can be viewed at http:// National Planning Policy boroughs must define the boundaries www.richmond. gov.uk/home/services/ The National Planning Policy Framework by taking into account proximity to the planning/planning_ policy/local_plan.htm. (NPPF) sets out the Government’s Thames, contiguous areas with clear 2.2 Key Planning Policies planning policies for England and how visual links between areas and buildings these are expected to be applied. The and the river and specific geographical SPDs cannot create new policies but NPPF is a key part of the Government’s features, areas and buildings which relate expand on policies set out in higher reforms to make the planning system or link to the Thames. The River Thames plans, notably the Core Strategy (CS) less complex and more accessible. The section of St Margarets is designated in and the Development Management NPPF provides the context for local the Thames Policy Area in the London Plan (DMP). This SPD relates to a planning authorities and decision takers, Plan. considerable number of higher policies, both when drawing up plans and making Local Planning Policy notably: decisions about planning applications. It must be taken into account in the The London Borough of Richmond upon DMP Policy DM DC 1 Design Quality preparation of local and neighbourhood Thames current statutory planning policy New development must be of a high plans, and is a material consideration in framework is set out in adopted Plans architectural and urban design quality planning decisions. including the Core Strategy, adopted based on sustainable design principles. in April 2009, and the Development Regional Planning Policy Development must be inclusive, respect Management Plan, adopted in November local character including the nature of At a regional level, the London Plan FALP 2011. There is an online proposals a particular road, and connect with, and (adopted in 2015) is the overall strategic map and a range of guidance provided contribute positively, to its surroundings plan for London setting out an integrated through Supplementary Planning based on a thorough understanding of economic, environmental, transport and Documents (SPDs) and Supplementary the site and its context. social framework for the development of Planning Guidance (SPG) for the area. London over the next 20-25 years. This This SPD forms part of the planning In assessing the design quality of a document has been adopted to ensure policy framework and should be read proposal the Council will have regard to that a longer-term view of London’s in conjunction with the Council’s the following: development is taken when producing suite of planning policy and guidance ■■ compatibility with local character local plans, making planning decisions and as applicable. There is also a range of including relationship to existing investing in infrastructure. evidence base studies that the Council townscape has undertaken which help to guide ■■ frontages, scale, height, massing, Policy 7.29 in the London Plan refers policy making. to the Thames Policy Area stating that proportions and form relevant boroughs, including Richmond,

6 ■■ sustainable development and adaptability, to the role in the hierarchy of the centres, DMP Policy DM HD 2 Conservation of Listed Map, will be protected and enhanced subject to aesthetic considerations and respects the character, environment and Buildings and Scheduled Ancient Monuments by ensuring development establishes a historical interest of the area. relationship with the river and takes full ■■ layout and access Preservation of Listed Buildings of special advantage of its location. ■■ space between buildings and relationship CS Policy CP11 River Thames Corridor architectural or historic interest and to the public realm Ancient Monuments and seek to ensure Policy DM DC 7 Shop fronts and shop signs The natural and built environment and ■■ detailing and materials that they are kept in a good state of repair. the unique historic landscape of the River The Council will resist the removal of shop Whilst all adopted policies are applicable, Thames corridor within the Borough will be DMP Policy DM HD 3 Buildings of Townscape fronts of architectural or historic interest. those of particular relevance are: protected and enhanced. Merit The Council will expect proposals for new shop fronts or alterations to existing CS Policy CP7: Maintaining and Improving the CS Policy CP13 Opportunities for All Preservation and enhancement of Buildings shop fronts to demonstrate a high quality Local Environment of Townscape Merit. The Council will use The Council will work with all relevant of design, which complements the original its powers where possible to protect their design, proportions, materials and detailing All new development should recognise agencies to reduce disadvantage, particularly significance, character and setting. distinctive local character and contribute to in the most deprived areas of the Borough of the shop front, surrounding streetscene creating places of a high architectural and and for disadvantaged individuals, and DMP Policy DM TP 9 Forecourt Parking and the building of which it forms part. urban design quality that are well used and ensure that a range of opportunities The parking of vehicles in existing front A wider list of relevant policies can be valued. Proposals will have to illustrate that are provided that can be accessed by all gardens will be discouraged, especially found in Appendix 1. It should be noted that they: residents. where: all adopted policies and guidance should (i) are based on an analysis and DMP Policy DM OS 4 Historic Parks, Gardens be assessed for their relevance in respect ■■ this would result in the removal of understanding of the Borough’s and Landscapes of individual planning applications, not just architectural features such as walls, gates development patterns, features and those referred to above. Parks and gardens as well as landscapes and paving, or of existing trees and other views, public transport accessibility of special historic interest included in the vegetation; and maintaining appropriate levels of Register compiled by English Heritage and amenity; ■■ where such parking would detract other historic parks, gardens and landscapes from the streetscape or setting of the (ii) connect positively with their will be protected and enhanced. property; or surroundings to create safe and inclusive places through the use of good design DMP Policy DM HD 1 Conservation Areas – ■■ it has an impact on the surrounding principles including layout, form, designation, protection and enhancement environment both in terms of the loss of scale, materials, natural surveillance Buildings or parts of buildings, street individual front gardens and in damaging and orientation, and sustainable furniture, trees and other features which the unity and character of groups of construction. make a positive contribution to the houses and the streetscape in general. CS Policy CP8: Town and Local Centres character, appearance or significance of the Policy DM OS 11 Thames Policy Area area should be retained. Retail and town centre uses will be The special character of the Thames Policy supported providing that it is appropriate Area (TPA), as identified on the Proposals

7 2.3 Planning Policy Aims ■■ Ensure that grass verges, street trees and other vegetation are retained. This SPD reinforces the existing planning policy aims which have been established ■■ Protect and enhance sites of nature for St Margarets which seek to achieve the conservation importance including the following: River Crane. ■■ Protect and enhance local shopping ■■ Reduce the impact of through traffic and centres/parades at St Margarets in congestion. Crown Road and St Margarets Road. ■■ Ensure local character and historic buildings and features are retained and enhanced particularly in the conservation areas of St Margarets Estate and Crown Road. ■■ Preserve and enhance the towpath including the Riverside views and the related public open spaces including at Moormead Park. ■■ Secure additional tree planting in areas of deficiency to the east of St Margarets local shopping area. ■■ Prevent any increase in unsightly car parking in front gardens where possible through planning powers and through design guidance. ■■ Ensure that new development is appropriate in terms of scale and materials and includes sufficient car parking.

8 3. Spatial Context

This section covers transport, green spaces, Facilities in St Margarets Green Infrastructure shops and services which are an essential ■ Retail and employment opportunities ■ The Pleasure Gardens (access for local part of the village’s character. These are ■ ■ are focused around St Margarets Road, residents only). detailed below and, together with its Crown Road and St Margarets Station. historic assets, are mapped on the following ■■ Moormead and Bandy Recreation pages. ■■ Twickenham Academy, St Stephens Junior Ground is bordered by the River Crane School and Rambert School of Ballet and and provides a large green space with Dance. opportunities for sports activities. It also hosts the annual St Margarets Fair. ■■ Local Churches include All Souls Church, St Margarets Catholic Church and ■■ A number of green spaces along the Amyand Park Chapel. river frontage have excellent views to Twickenham Bridge. ■■ Two medical services (doctors, dentists) are located on St Margarets Road. ■■ Allotment gardens are located off Chertsey Road. Connectivity and accessibility ■■ Rail services at St Margarets Station. ■■ A good range of bus services run primarily along St Margarets Road. ■■ A dedicated cycle route runs along the A316 towards St Margarets Roundabout.

9 Connectivity and Accessibility in St Margarets

© Crown copyright and database rights 2014 Ordnance Survey 100019441

10 Facilities in St Margarets

St Stephens Junior School

Richmond Lock Surgery

© Crown copyright and database rights 2014 Ordnance Survey 100019441

11 Green Infrastructure in St Margarets

Richmond Footbridge, Lock and Sluices

Moormead and Bandy Recreation Ground

© Crown copyright and database rights 2014 Ordnance Survey 100019441

12 Historic Assets in St Margarets

Legend VSPDillag Boundarye Boundary Conservation Area Building Of Townscape Merit Listed Buildings © Crown copyright and database rights 2014 Ordnance Survey 100019441

Note that Archaeological Priority Areas are recorded in the Development Management Plan. Buildings Of Townscape Merit are not designated and are locally listed. Listed Buildings are designated and recognised nationally. Please note that these are 13 correct at the time of adoption of the SPD. For the most up to date information please see the Council’s website. 4. Vision for St Margarets 5. Objectives

The vision for St Margarets is to maintain the attractive The St Margarets Village Planning Guidance SPD has residential character and to ensure that the shopping been developed to meet the following objectives, which centres continue to thrive. correspond to those in the Council’s Design Quality SPD.

St Margarets is located within a bend in Protecting key open spaces in the area, Identify local character – to identify Design Review – to provide a framework the River Thames. The streets around the first and foremost Moormead and Bandy local character and historic assets for for the Council to use in reviewing the local shopping centre form a picturesque Recreation Ground and protect the River enhancement or protection. effectiveness of planning and public realm and leafy landscape containing many fine fronting towpath with its rural character decisions. Victorian and Edwardian villas and interwar and stunning views across the river, looking Promote high standards of design - homes. back toward Richmond. through high quality illustrative material and Local Policy Context - to identify those simple guidance and advice to local residents statutory policies (Core Strategy and The vision is based on maintaining the and businesses. Development Management Plan) which are character of the area as an attractive essential to addressing local issues. residential area; ensuring St Margarets Development Management – to centre continues to provide a range of set design guidelines for householders, shops and services for residents and visitors developers and the Council (in relation including the local parades on St Margarets to public realm) to encourage high quality Road and Crown Road. development and, if possible, avoid the need to refuse development proposals. The character of residential areas is also critical to the St Margarets vision; to protect Implementation of schemes – to the distinctive history that has helped form provide advice for householders and much of the St Margarets Estate, notably businesses that will help them achieve privatised pleasure gardens and expansive repairs and modernisation which respects and grand housing along St Peters, St local character and where possible restore George and Ailsa Road; not forgetting the original details which have been lost during tighter Victorian terracing found along earlier modifications. Haliburton Road which follows the curve of the River Crane.

14 6. Character Area Assessments

The identification of local character is one of Conservation Area 1: St Margarets Estate the primary objectives of the SPD. Character Area 2: The Avenue Character Area 3: The junction of the A316 and St Margarets Road The character area assessments sub-divide the Conservation Area 4: Crown Road village into a smaller set of sub areas, some of Character Area 5: South of Amyand Park Road which are further sub-divided. Character Area 6: South end of Crown Road Character Area 7: East of the River Crane Each area has been defined by grouping Character Area 8: South of Chertsey Road properties where a large proportion have similar characteristics, features and materials. These have been identified and recorded. 7 A number of the areas included within this Section are adopted Conservation Areas. More information regarding Conservation 1 Areas can be viewed at http://www.richmond. gov.uk/home/services/planning/conservation_ areas.htm 2 Some areas are the subject of what is known as an Article 4 direction. These remove certain Permitted Development Rights from properties. This means that if you want to extend or alter your home in a way that 3 would normally be allowed under permitted development you will need to apply for planning permission to do so. The fact that 4 Permitted Development Rights have been 8 removed does not automatically mean that planning permission will not be granted, 5 but careful consideration will be given as to the effect that the proposal will have on the character and appearance of the local area. Information on Article 4 Directions can 6 be viewed at http://www.richmond.gov.uk/ home/services/planning/conservation_areas/ article_4_directions.htm

Character Area Plan © Crown copyright and database rights 2014 Ordnance Survey 100019441

15 Conservation Area 1: St Margarets Estate

This section provides a summary of the main characteristics of the Conservation Area. More detailed information can be viewed using the link provided below.

Character Summary The dominant building form at the southern end of Dominant Materials and Features the area (comprising The Avenue, Ailsa, St Georges The Conservation Area is situated to the west of Characteristic materials and features include: and St Peters Roads) is predominantly that of Twickenham Bridge and abuts the River Thames to Mixture of detached houses, town houses, villas detached villas in a deliberate mixture of Gothic the north west. It adjoins the Conversation Areas and apartments, many three storey buildings, mix of and Italianate styles. St Margarets Road, Netherton of Richmond Riverside (4). Old Deer Park (57) architectural styles, stock brick (varying colours), Road and the roads north of St Margarets Drive lies across the river to the east. The area contains gated developments. Ailsa Road comprise smaller detached dwellings (such as significant landmarks such as Richmond Footbridge, along Kilmorey Road), semi-detached and terraced Lock and sluices (Grade II*) and Twickenham Bridge Threats from development houses. The western end of St Margarets Drive, for (Grade II*). example, contains early 20th century semi-detached ■■ Development pressure which may harm the balance of the River and landscape setting and St Margarets Estate Conservation Area (19) was houses which have a uniformed design and are in a largely unaltered state. Netherton Road is the potential obstruction and spoiling of views designated in 1971. It has been extended three to key landmarks. times, in 1988 to include Netherton Road and a cul-de-sac of two-storey yellow brick houses ■■ Highway pressures from increased car usage. a small section south of The Avenue, in 2005 to with shallow slate roofs and Kilmorey Gardens is include the southern end and in 2011 saw the formed predominantly by terraced housing. There ■■ Cluttering of the streetscape, including from inclusion of the western areas. are a number of buildings of note including nos. signage. 28-30 Heathcote Road which is an Arts and Crafts ■■ Inappropriate use of materials and overpainting St Margarets Estate building, no. 16 St. Peters Road is an unusual listed of brickwork. concrete building and The White House, no 46 Ailsa ■■ Blocking up views to properties through use The residential estate was developed from 1854 Road, is of a distinctive Bauhaus design. onwards following the arrival of the railways in the of solid gates and reducing gaps between properties, which impacts on the character and early 1850s. Its distinctive character derives from Dominant Materials and Features the way in which the area was developed as a single appearance of the area. St Peters Road estate in the park of St Margarets House, which has Characteristic materials and features include: ■■ Cluttering of front roofscapes. since been demolished. The land was bought by the Grandiose detached villas - in a mixture of styles Conservative Land Society in 1854 and developed including Gothic and Italianate, varying brick type Opportunities around three private ‘pleasure gardens’. The plots including London Stock, gault, yellow or red, slate, ■■ Preserve the river setting. pantiles, render, spacious character, mature gardens, were made large enough to allow the owners to ■■ Protect and reinstate front garden boundaries. vote. A historic boundary wall runs from Kilmorey green space, strong boundary definition, third floors ■■ Improve the overall streetscape of the area Road to Railshead Road along the boundary with uncommon; accommodation is contained within including paving and signage (including retaining / St Margarets Road. Railshead Road is distinct from gabled roof spaces. reintroducing heritage street signage). the rest of the area as a modern infill development from the 21st Century with historic design features. Varley Drive ■■ Improvements to the junction of St Margarets Road / Railshead Road. Kilmorey Mausoleum is in important historic Located to the north of the Conservation Area feature of the area, it is grade II* listed and built in lies a riverside development of over 100 homes Conservation Area Statement: http://www. the style of an ancient Egyptian monument built in comprising a range of detached houses, town richmond.gov.uk/home/services/planning/ houses, luxury villas and apartments. Built in the pink and grey granite with a bronze door. It was conservation_areas/conservation_area_statements. St George’s Road commissioned in the 1850s by the second Earl of 2000s the buildings are a mixture of traditional htm Kilmorey. styles. Central to the development is the Grade II* listed Gordon House.

16 Conservation Area 1: St Margarets Estate © Crown copyright and database rights 2014 Ordnance Survey 100019441

17 Character Area 2: The Avenue

Character Summary Opportunities This is a small character area that takes in a group ■■ Improve crossing points and wayfinding along of recently built apartments and a semi-detached the The Avenue and Twickenham Road. pair of interwar houses between the railway line and the A316 (at this point part of Twickenham Bridge) on Heathcote Road. This area adjoins the St Margarets Conservation Area to the west (19) and to the east it is bounded by the railway. This is an unusual site, located between two major pieces of infrastructure with the River Thames to the north east. The road and railway are raised above ground level, so Heathcote Road appears sunken in between the two. The buildings run along the south east side of Heathcote Road, parallel with the road and railway line on either side. The OS map from the 1960s shows that most of the area was occupied by allotments. There are four blocks of flats on the site each of two and three-storeys. They form a gated enclosure, accessed from the south western end. Each block is faced in a range of materials, including stock and red brick, render and weatherboarding. In front of the flats are parking areas and planting to screen the buildings from the road. To the south west is a semi-detached pair of two- storey interwar houses. These are both red brick

(though one has been overpainted) with projecting Heathcote Road bays clad in hung tiles. It appears both have been extended to the side. They are set behind front gardens with low red brick walls. Dominant Materials and Features Characteristic materials and features include: Red and stock brick, render, weather boarding, uPVC windows, clay roof tiles, hung clay tiles.

Heathcote Road

18 Character Area 2: The Avenue © Crown copyright and database rights 2014 Ordnance Survey 100019441

19 Character Area 3: The junction of the A316 and St Margarets Road

Character Summary a unsympathetic patchwork of materials on the west. On the north side is a very stylish Art Deco pavements. building, the Globe, which appears to retain its This character area takes in the area between St original glazing and characterful pediment. Linking Margarets Conservation Area (19) and Crown To the south east of Cassilis Road and Nicol the two, is a surviving ‘Bailey’ Bridge, a World War II Road Conservation Area (49) to the north east Close and between St Margarets Road is the area military structure. Despite some excellent buildings, and south west respectively. It then stretches west that was once Ailsa Park Villas. One of the villas this stretch of road is dominated by traffic, and along the Chertsey Road (A316) including the survives but now has a block of flats in front of it where, further west on the north side the historic areas on either side where the original terraces of on St Margarets Road. Stylistically the villa appears terraces have been cleared, the new building line is houses were cleared in the mid-twentieth century to date from the early nineteenth century and is set back behind high timber fences. to widen the road. an elegant white stuccoed house. To the north are three culs-de-sac (Sussex, Westmorland and The east side of this character area is formed by Dominant Materials and Features Cumberland Closes) of three-storey c.1970s what has been excluded from the St Margarets and Characteristic materials and features include: Red maisonettes of red brick and tile hung houses with Crown Road Conservation Areas as it includes brick, stock brick, render, pebbledash, clay tiles, flat roofs and flat-roofed porches. These originally largely twentieth century housing. applied half-timbering, slates, chimneys, timber Cassilis Road had trellises, some of which survive. A few still have doors and timber casements with leaded lights, their steel windows and many their timber doors The area to the south east of the junction (of projecting bays, chimneys, dwarf red brick front with three-paned lights. The houses have shared the A316 and St Margarets Road) includes the gardens walls, flat roofs, street trees west side of Cassilis Road and both sides of lawns in front with no boundaries and some street Nicol Close to the south. Nicol Close is a c. trees. There are paths connecting the houses with Threats from development 1980s development of three-storey houses with the pavement of concrete paviours. elevations of a mixed palette - brick on the ground ■■ Overpainting of brick and pebbledash facades. South of the surviving Ailsa Villa on St Margarets floors and render and slates on the upper floors. This detracts from the visual character of the Road is a large, flat-roofed c.1970s church and a Some have integral garages; in front of them is a area. c.1930s office block. mixture of planting and parking spaces though no ■■ Replacement of historic windows and doors with those of modern materials (uPVC) or boundary treatment. Their windows and doors are Returning to the main junction and the west side mainly uPVC, which may have been the original designs that do not follow the original glazing of the area, on the south side of the roundabout pattern and opening style. material used. The rest of Cassilis Road included that makes up the junction of the A306 and within this character area is formed of interwar ■■ Traffic congestion impacting the environmental St Margarets Road is a large block of flats Cumberland Close houses; the southern three are pebbledash (one has constructed in the 1950s. It follows the curve of conditions and setting of the area. been overpainted), one of which retains its original the roundabout and has two arms that continue timber windows (with top-hung casements over along St Margarets Road and Winchester Road Opportunities fixed single panes), and another retains an original respectively. It is four-storeys, which is tall for ■■ Improving the public realm – particularly the timber door with its oval light. The three to the the area, and has alternating bays of red brick and street furniture and paving. north have applied half-timbering over brick ground render. The brick bays project. The windows have floors. They would probably all have had leaded ■■ Enhancements to St Margarets Station will all been replaced with uPVC but the doors and improve the attraction and accessibility of the timber casements originally. All six have generous their porches give the building some style. front gardens with space for parking behind dwarf area. brick walls. To the west the character area continues along the Chertsey Road, taking in St Stephen’s School on the The road is leafy and secluded with mature street south side, a Victorian building that has been much trees. The cross-overs into the drives have made extended, and its attractive school hall further

20 Character Area 3: The junction of the A316 and St Margarets Road © Crown copyright and database rights 2014 Ordnance Survey 100019441

21 Conservation Area 4: Crown Road

Character Summary Threats from development

The Conservation Area is situated around St ■■ Cluttering of the streetscape. Margarets railway station and the area south ■■ Over dominance of signage and satellite dishes. to Crown Road. It adjoins Twickenham Park ■■ Pressures from increased car usage. Conservation Area (14) to the east. It gained Conservation Area status in 1988 and was extended ■■ Loss of traditional architecture through building to include nos 34-48 and 35-43 of Crown Road in upgrades. 1996 which form the last group of shop frontages ■■ Traffic congestion impacting the environmental before the road becomes residential. conditions and setting of the area.

The railway station is a prominent feature and Opportunities provides the focal point for the surrounding areas. St Margarets train station is adjoined primarily ■■ Enhance the architectural quality of the area by shopping and commercial facilities. This area through the sympathetic use of materials for provides unified and active frontages including roofs, doors, windows and walls. shops, restaurants and cafes many of which include ■■ Improve the overall streetscape of the area canopies. These buildings date back to the late including the area outside Twickenham Studios 1880s and include a number of original shopfronts, (the Studios themselves lie within the East terracotta panels and swags. Twickenham SPD) and to street paving. ■■ To limit the use of signage and when it is Buildings in St Margarets Road and Crown Road provided, ensure that it is sympathetic in terms host Dutch gables which add to the profile of the of design, size and materials. properties. With the exception of St Margarets public house, the buildings are red brick with slate St Margarets Station roofs and stucco Italianate style. St Margarets station forms a focal point, gateway and Crown Road is narrower than St Margarets Road centre of activity for the area. Consideration should and while the properties are similar it does not be given too: Crown Road provide the grand scale seen in St Margarets Road. ■■ The opportunity to create an attractive station Dominant Materials and Features entrance and wider public realm to form a gateway to St Margarets Road. Characteristic materials and features include: ■■ Improvements to the station appearance whilst Densely developed commercial, active frontages retaining important historical features including shops, restaurants and cafes, red brick and ■■ Potential enhancements to accessibility by bus/ slate, stucco Italianate style. rail/ pedestrian improvements including for step free access. ■■ The policy and historic context for the site which includes Crown Road Conservation Area.

St Margarets Road St Margarets Station

22 Character Area 4: Crown Road © Crown copyright and database rights 2014 Ordnance Survey 100019441

23 Character Area 5: South of Amyand Park Road

Character Summary Dominant Materials and Features Predominantly made up of short runs of terraced Characteristic materials and features include: and semi-detached housing, the area is bound to Red brick, roof slate, ridge tiles, timber sashes the north by the railway line and Crown Road (sometimes Queen Anne-style) and doors, chimneys, Conservation Area (49) to the east. porches, balconies, bay windows, stucco decoration, decorative brickwork, gables, applied half-timbered The character area takes in a group of residential decoration, dwarf/low front garden walls, planted streets that were primarily developed between the front gardens, tiled paths and street trees. end of the nineteenth century and prior to the First World War. These include Amyand Park Road which Threats from development runs parallel to the railway line, Beaconsfield Road, ■■ Some of the traditional boundaries, in brick, Hartington Road, Baronsfield Road, Napoleon Road have been replaced; this threatens the orderly and part of King’s and Claremont Roads. character of the streets. The largely terraced area has relatively generous ■■ Replacement of historic windows and doors scaled plots compared with the smaller, simpler with those of modern materials (uPVC) or terraces to the north of the railway line. There designs that do not follow the original glazing are many variations in the details of the houses on pattern and opening style. these streets but they are largely two-storeys with ■■ Overpainting of brick facades. This detracts from a pitched roof which has often been converted into the visual character of the area and can also trap accommodation. On Claremont Road the houses moisture within the wall. have gables with windows at roof level and so ■■ Infill development breaking the rhythm of the appear more as three-storey buildings with other street, for example along Hartington Road isolated examples on Beaconsfield Road. where later terracing has been built. Many of the houses have bays, either of one or two-storeys; they all have pitched roofs often Opportunities with turrets over the two-storey bays. The front ■■ Upgrading the public realm - more appropriate doors tend to be recessed, often with decorated Baronsfield Road paving and street furniture (including the doorcases. Some have timber porches, supporting replacement / reintroduction of heritage street balconies above. Windows are always timber sashes, signage) would enhance the character of the often with decorative glazing bars. On Hartington historic streets. Road a number of terraces have white painted balustrades above ground floor projecting bays. ■■ Identifying and reviewing street trees that are compromising the condition of pavements and The houses all have front gardens, usually with low pedestrian movement. or dwarf brick boundary walls, many also still have their original decorative tiled paths. The streets have pavements and street trees and are generally used for parking on both sides.

Claremont Road Amyand Park Road

24 Character Area 5: South of Amyand Park Road © Crown copyright and database rights 2014 Ordnance Survey 100019441

25 Character Area 6: South end of Crown Road

Character Summary Dominant Materials and Features ■■ Roof dormers and rooflights on front roof slopes create a cluttered appearance which This character area covers a small part of St Characteristic materials and features include: Red interrupts the visual regularity of the properties Margarets at its south west corner, north of Marble brick, render, clay tiles, chimneys, timber doors within the streetscene. Hill Park. It takes in most of Marble Hill Gardens and timber casements with leaded lights, chimneys, and all of Marble Hill Close, Orleans Primary School porches, dwarf red brick front gardens walls with ■■ The removal of clay tiles from the front to the north and a small section of Crown Road timber gates, street trees. elevations which affects the regular uniformity (A8004) at its south end. of the terraces and undermines their design. Southern end of Crown Road ■■ The replacement of dwarf front garden Marble Hill Gardens and Close This sub-area takes in the southern end of Crown boundary walls with other designs or materials This sub-area consists of Marble Hill Gardens and Road but does not include the blocks on the reduces the ordered uniformity of the streets. Marble Hill Close which were developed c.1930 corners of the A305 to the south or Hartington and ■■ Unsympathetic maintainance of the Marble Hill with terraces of two-storey houses. These are of a Baronsfield Roads to the north. The buildings are Gardens historic brick wall. familiar style with vernacular-inspired materials and very mixed in character and age along this section Marble Hill Gardens details. They have hipped roofs covered with clay of the road. The east side is an Edwardian terrace; Opportunities tiles, projecting two-storey bays hung with clay tiles at the south end on the west side are several ■■ Upgrading the public realm, particularly the between first and second floor and brick on their detached c.1930s houses, then a Victorian shop pavements. ground floor elevations. Their original windows and attached house; to the north of that is a large, were timber casements with leaded lights, many of recently built block of flats in a neo-Georgian style which survive. They have front gardens, which are set slightly back from the main building line. generally planted, bounded by dwarf brick walls with timber front gates; a few of these survive. The The street is busy and wider that those in the street trees contribute to the attractiveness of this Marble Hill Gardens and Close sub-area and is area. Prior to its use for housing the land was used defined by street trees. as a market garden, the boundary wall of which is still in existence. Dominant Materials and Features Characteristic materials and features include: Red At the north end of Marble Hill Gardens on the brick, timber sash windows (6 over 6 and 1 over 1), east side are a couple of more recently-built gables, chimneys, red brick dwarf boundary walls, Marble Hill Close bungalows. projecting bays.

There is limited traffic since both roads are culs- Threats from development de-sac. Parking is permitted on the pavements, indicated by markings. ■■ Overpainting of brick facades. This detracts from the visual character of the area and can also This sub-area also takes in Orleans School to the trap moisture within the wall. north, on Hartington Road. The building fronting ■■ Replacement of historic windows and doors the road is Edwardian and very characterful with its with those of modern materials (uPVC) or original front doors and sash windows. It has been designs that do not follow the original glazing extended to the rear. pattern and opening style.

Marble Hill Gardens

26 Character Area 6: South end of Crown Road © Crown copyright and database rights 2014 Ordnance Survey 100019441

27 Character Area 7: East of the River Crane

Character Summary date; although its church hall is less sympathetic to the surrounding character. Where Talbot Road joins This character area covers the area east of the River St Margarets Road, there is a short parade of local Crane and north of the Chertsey Road. To the east it convenience shops set in a Victoria terrace block is bounded by the St Margarets Estate Conservation with flats above. Area (19). It is formed of a series of residential streets that are connected to St Margarets Road Dominant Materials and Features (the A3004) to the west. Characteristic materials and features include: Stock Newry Road, Haliburton Road and and red brick, dwarf front garden walls, timber surrounds sashes and doors, clay tiles, slates, chimneys, bay windows, tiled front paths, planted front gardens and This is the northern section of the character area. stucco decoration. It is made up of a few streets of charming Victorian and Edwardian terraces. They are intimate in their Gordon and Ailsa Avenue scale – predominantly two-storeys with small front gardens. The roads are relatively narrow and This is a small sub-area made up of two streets, unmarked though lined with cars on either side. Gordon Avenue and Ailsa Avenue, directly south of Both sides of the streets have pavements but there the Haliburton / Newry Road sub-area. The streets are few street trees; the greenery of these streets form a loop, connected to St Margarets Road at comes from the front gardens. their east end. This street was a cricket ground at the end of the nineteenth century but by 1915 had The houses are largely terraces of different been developed with the existing housing. speculative builds with attractive variations in their details, though there are a few semi-detached pairs Like Haliburton and Newry Road these streets on Newry Road and Haliburton Road. All are built are terraces of two-storey houses but have a very from stock and/or red brick and they often have cohesive character, partly a result of a self-contained ground floor bay windows. Many still have their plan form but also because they were clearly all built original timber sash windows. Many of the front at the same time and to a similar design. There are Haliburton Road boundaries in Newry Road are formed by London slight variations between the design of the houses on brick - with the most attractive being those with the two streets but they are all red brick, designed railings in front of, and between, properties as was in pairs with adjoining front doors, with each house originally designed. having a projecting two-storey bay and gable above.

At the east end of Northcote Road there is a The streets are wider than in the Haliburton and terrace of houses that are slightly larger, with raised Newry Road sub-area with mature street trees and basements. There are a few modern houses, such as the houses have slightly larger front gardens. on Haliburton Road, but they essentially follow the surrounding pattern. Dominant Materials and Features Characteristic materials and features include: Red All Saints Church on the corner of Haliburton brick, gables, dwarf front garden walls, timber sashes Road and Northcote Road is a local landmark that and doors, slates, chimneys, bay windows, tiled front relates well to its surroundings, being of a similar paths stucco decoration and street trees. Newry Road Gordon Avenue

28 Character Area 7: East of the River Crane © Crown copyright and database rights 2014 Ordnance Survey 100019441

29 Character Area 7: East of the River Crane

Normanhurst Drive Threats from development Until the middle of the twentieth century ■■ Off-road parking in front gardens which results Normanhurst Drive was the site of a single house in poorly-defined boundaries. which was redeveloped between the mid 1960s ■■ Replacement of historic windows and doors and 1979 into a small close of three-storey houses with those of modern materials (uPVC) or with integral garages. The three terraces do not designs that do not follow the original glazing resemble the earlier streets to the north. They are pattern and opening style. flat-roofed with large windows and are tile-hung ■■ Loss of original front and side boundary with machine-made tiles on their upper floors. The treatments (notably in Newry Road) impacts on porches have one return with open fretwork. the character and appearance of the street. The close has a very secluded character, the road Opportunities is narrow and surrounded by dense tree-cover. The end of the drive bends northwards. ■■ Upgrading the public realm – more appropriate paving and street furniture (including retention / Dominant Materials and Features reintroduction of heritage street signage) would Characteristic materials and features include: uPVC enhance the character of the historic streets. windows, clay hung tiles and concrete. ■■ Reinstatement of railings to front walls and side boundaries (notably in Newry Road). Orchard Road Orchard Road was developed by 1915 and again, is made up of two-storey terraces of subtly varied design. All are predominantly red brick, giving the street a unified character. Many have Queen Anne- style sashes (with multiple upper panes) and open fretwork porches. There is a slightly incongruous terrace of houses at the west end of the road on the north side which have applied half-timber gables. Normanhurst Drive The houses have front gardens with dwarf walls and there are street trees. There are no markings on the roads which is used for parking on both sides.

Dominant Materials and Features Characteristic materials and features include: Red brick, slate tiles, timber sashes (often Queen Anne-style) and doors, dwarf front garden walls, planted front gardens, chimneys, porches with open fretwork, tiled front gardens and street trees.

Ailsa Avenue 30 31 Character Area 8: South of Chertsey Road

Character Summary Edwardian pub and a local landmark.

This character area is formed predominantly by The green views of the Recreation Ground at the streets of terraced housing. The Moormead and end of St Margarets Grove and South Western Road Bandy Recreation Ground is located on the west add to the character of these streets. side of the area with the River Crane forming the western boundary. To the east is St Margarets Road Winchester Road and Bridge Road are wider and the main local centre and the railway line to the with street trees and houses on a slightly larger south. scale. Along Bridge Road these have gables with bargeboards and projecting, two-storey bays. St Margarets Grove This area forms the northern section of the Dominant Materials and Features character area and takes in Brook Road, St Characteristic materials and features include: Stock Margarets Grove, South Western Road and part of brick, red brick, timber sash windows, chimneys, roof Winchester Road. This was the earliest part of the slates, clay tiles (roofs), bays, low/dwarf walls and character area to be developed, at the end of the street trees (only on South Western Road). nineteenth century. Winchester Road and Surroundings Brook Road and St Margarets Grove are made up of simple two-storey stock brick terraces with To the south of the St Margarets Grove are Sidney, occasional red brick details; some have bay windows Kenley and Godstone Roads, which are all linked at ground floor. They all have small front gardens, to both Winchester Road and Moor Mead Road usually bounded by low brick walls. The roads are running north. narrow and there are no central road markings or These streets were developed by 1915 and are street trees. Nos. 45 and 49 on St Margarets Grove larger in scale than those to the north. The houses are c.1930s with a flat-arched entrance to a rear are also more decorative, with more stucco, red courtyard. They have their original doors and 6 over brick and half-timbered gables used for these 6 pane windows, and although different from their terraces. The joinery too becomes much more neighbours, are of some merit. decorative with Queen Anne sash windows and Brook Road The mature street trees on South Western Road barge boards featuring widely. More original make this street quite distinct from the others to windows and doors survive in this sub-area too. The the north within this area, although the houses are front gardens are bigger and are generally planted. very similar. Most of the houses on this street are Most of these streets are also planted with trees in semi-detached pairs with arched porches and as is the Recreation Ground, adding to the green stripes of red brick though there is a distinct group character of this area. of semi-detached houses at the east end which have There is a short mid-twentieth century terrace on stringcourses and rather finer stucco doorcases and the north side of Kenley Road which, like the rest bay windows with dentilled decoration. of the street, is built from gault brick but stylistically The Turk’s Head public house, on the corner of St is representative of its period. Some of the houses Margarets Grove and Winchester Road, is a fine late steel windows survive as do the front doors on 73 St Margarets Grove Godstone Road

32 Character Area 8: South of Chertsey Road © Crown copyright and database rights 2014 Ordnance Survey 100019441

33 Character Area 8: South of Chertsey Road

and 75 with their front boundary walls.

Dominant Materials and Features Opportunities Characteristic materials and features include: Gault ■■ Upgrading the public realm - more appropriate brick, stock brick, red brick, timber sash windows paving and street furniture (including the often with decorative glazing bars, gables often with replacement / reintroduction of heritage street applied half-timbering, bargeboards, chimneys, ridge signage) would enhance the character of the tiles, roof slates, bays, tiled front paths, low/dwarf historic streets. walls and street trees. ■■ Enhancements to St Margarets Station will improve the attraction and accessibility of the St Margarets Business Park wider area. The St Margarets Business Park is a gated area of recently-built warehouses and is not a conventional street. The business park is accessed from either end of Drummonds Place with a car park at the east end. Both the business park and car park are screened from the rest of the character area to the north with planting.

Dominant Materials and Features Characteristic materials and features include: Applied brickwork, metal windows.

Threats from development ■■ Some of the traditional boundaries, in brick, have been replaced, this threatens the orderly character of the streets. ■■ Replacement of historic windows and doors with those of modern materials (uPVC) or designs that do not follow the original glazing pattern and opening style. ■■ Overpainting of brick facades. This detracts from the visual character of the area and can also trap moisture within the wall.

34 35 7. Features and Materials

The architectural features and palette Materials Features cornerstones. of materials used in the construction St Margarets contains a variety of styles and Victorian: The Victorian period (1837- Haliburton and Newry Road to the north and decoration of buildings are a large housing from different periods made up of 1901) saw an explosion of different styles west of the Conservation Area are fine part of what makes up the character mostly terraced and semi-detached housing. and technological innovation. House examples of tight Victorian terraces of two- of an area. They vary depending Through the eighteenth and nineteenth, building increased at a great rate to deal storeys with simple design and features on when and where a building was even into the early twentieth century, a with the surge in population. The terraced redbrick, retained sash windows; they create constructed. Even for buildings of the palette of similar materials predominated in house continued as the most popular and an intimate scale with their small front same period, subtle differences in house building. Using the correct materials proliferate form of housing but mansion gardens. construction materials can be what (such as stock and red brick, clay tiles, slate blocks of flats became increasingly common distinguish buildings in one part of the Crown Road Conservation Area includes and timber) is important for any repairs, in London through the nineteenth century country from another, contributing to a row of Victorian parades around the alterations or extensions to existing buildings for all classes of people. Whilst Classicism local distinctiveness. railway station that date to the late 1880s. but also should be a consideration for any retained a strong foothold through Queen The buildings have a number of original new development if it is to respect the Victoria’s reign and the simple, brick terraced shopfronts, terracotta panels and swags. context and character of the area. This house persisted, particularly as the most basic Housing along St Margarets Road and Crown is also important as traditional materials form of housing, the Gothic Revival is most Road include Dutch gables which add to the allow a building to ‘breathe’ (allow air to commonly associated with this period and profile of the properties. circulate and the materials to both absorb was popular as a way of enlivening houses. water when it rains and subsequently dry Brick was still the basic load-bearing material Edwardian and Late Victorian: The Edwardian out). Using modern, impervious materials for most buildings during this period though period was a high point in traditional can trap water and cause damp. Sourcing decorative multi-coloured elements became construction and late-Victorian architecture materials is very important, and it is always more popular. Renders and ornament (the is often indistinguishable from that of this advisable to ask for samples that you can latter usually made from artificial stone) period. The architecture of this period look at on site and compare with the palette become also more widespread. confidently mixes features from numerous of existing materials. In the context of styles which can be found across St A substantial area of Victorian housing can historic buildings it is useful to look at the Margarets. Much of the south western area be found within the St Margarets Estate directory of specialist professionals on www. of St Margarets is defined by Victorian and Conservation Area (19) with some fine buildingconservation.com. Edwardian housing in a series of parallel examples. St Georges, Ailsa and St Peters streets from St Margarets Grove and to the Road include an array of larger properties south. Baronsfield Road hosts a range of over two or three-storeys. These grander ornate Edwardian properties with a variety plots include a wide variety of distinct of styles some with small turrets, ornate glass features of the period including distinct windows and a variety of balustrade designs. eaves and bargeboards, some with columned porches or recessed archways, and other Sidney, Kenley and Godstone Roads and details such as render cornices and others in the area are all quite decorative

36 VICTORIAN EDWARDIAN

Corbelled chimney stack Clay tiled roof Clay ridge tiles Terracotta finial Terracotta plaque

Red brick

Gable with applied timbering Brackets to window Canted bay ledge Render

Render Timber casement windows with upper leaded lights Timber porch

TImber sash windows

Brick gate piers with Timber partially glazed door with Brick dwarf wall and railing Recessed entrance Tiled path banding upper lights

37 7. Features and Materials (continued)

with stucco, red brick, half-timbered gables, Marble Hill Gardens and Marble Hill Close storey flats made up predominately of yellow Queen Anne sash windows and barge boards are made up of c.1930 two-storey terraces. stock brick, white timber panelled bays and feature widely. On Hartington Road, the These are of a familiar style with vernacular- hipped roofs. building fronting the road is Edwardian and inspired materials and details. They have Varley Drive is home to a large scale early very characterful, with its original front doors hipped roofs covered with clay tiles, twenty first century development, made up and sash windows. The Turk’s Head public projecting two storey bays hung with clay of a variety of housing types and including house on the corner of St Margarets Grove tiles between the first and second floor with modern takes on period features including and Winchester Road is a fine late Edwardian brick on their ground floor elevations. prominent chimneys, eave detailing, iron pub and a local landmark Post War (60s and 70s): A radical shift away balustrades, rendered string courses and Towards the northern part of the area, from the traditional styles of the past century columned porches. Gordon Avenue and Ailsa Avenue are occurred with Modernism and a new attitude terraces of two-storey houses with a very to architecture and place-making. Blocks cohesive character. There are slight variations of flats were seen as the ideal solution between the two streets but they are all red to increasing density though the regular brick, designed in pairs with adjoining front terraced house and low rise blocks of flats entrances, each house with a projecting two- and maisonettes persisted. storey bay and gabled above. Sussex, Westmorland and Cumberland Interwar housing: The interwar period is Closes’ are three post war cul-de-sacs of defined by the vernacular semi-detached three storey c.1970s terraces with hung tiles houses that became popular pre-WWI, these and red brick, flat roofs along with flat-roofed became regularised into the standardised porches. These originally had trellises, some designs of the ‘Mock-Tudor semi’. St of which survive. A few still have their steel Margarets Drive is banked on either side by windows and many their timber doors with two-storey semi-detached interwar houses, three-paned lights. the majority maintaining their original Contemporary: Recent development less features utilising red brick, hung tiles between rigorously conforms to a particular style or canted bay windows, picture windows and ethos. Higher density developments are more hipped roofs. common as the pressure on land has become The south western end of Heathcote Road greater. Given the local context, modern hosts a semi-detached pair of two-storey development is fairly limited within the St interwar houses. These are both red brick Margarets area. One of the more prominent (though one has been painted over) with examples can be found along Heathcote projecting bays clad in hung tiles. Road, where there is a gated row of private 3

38 INTERWAR

Clay tiled roof Clay ridge tiles

Windows with imitation leaded lights

Pebbledash render

Hung tiles Dwarf wall to front garden

39 7. Features and Materials (continued)

Windows Window details: ■■ Timber double-glazing is now a good ■■ top-hung casements are not a good option with improving technology that substitute for sliding sashes. Windows are key features in all the ■■ Original leaded lights can add character to can achieve very slim window profiles that buildings in St Margarets irrespective of the the street and be an important aspect of compare with Victorian and Edwardian construction period. The location of the the design of the buildings. If the original single-glazing. windows, their proportions, the number of windows have leaded lights they should be glazing bars, the use of coloured glass, or replicated if repairing them is not possible. ■■ Thin profile double glazed acoustic glass is available that can be fitted into the presence of old glass and the decorative ■■ Stained glass should be retained or existing timber frames. This can be a way treatment around the windows, all give each incorporated in replacement windows. building its special character. The diversity of upgrading the sound and insulation of window types across the area add to its Double-glazing and thermal efficiency: performance of windows without the need for total replacement. character and reinforce the distinctiveness Improving the thermal efficiency of historic of the different styles. If houses or flats have windows is a common reason for replacing ■■ Install secondary glazing which is very original windows they should therefore them with double-glazing. If you are effective in improving thermal and sound be restored or, if necessary, replaced like considering replacing your timber windows insulation. They can often be removed in with like. Along with the promotion of with uPVC bear in mind that the embodied the summer months when less needed. character, sustainable materials should energy lost by disposing of your windows uPVC is often considered as it is seen as a also be prioritised, through the use of and replacing them with uPVC, which have a cheaper option than most timber double- environmentally friendly materials and also limited life-expectancy, can be less sustainable glazed units. However, it is not authentic and improving the energy efficiency of buildings. than repairing them or installing secondary cannot achieve the same detailed mouldings Timber windows: glazing. Traditional internal shutters are also or appearance and is therefore discouraged. a very effective means of improving thermal If you feel that this is your only option you ■■ Historic timber windows are made efficiency so if your property once had should bear in mind: from more durable timber than modern, shutters, restoring them can be a sensible softwood timber. Repairing them is option. ■■ the materials, design, proportions and therefore often a more durable as well as the means of opening (sash/casement) of sustainable option. There are a number of options to consider if the existing windows and try to faithfully the installation of double-glazing is pursued: ■■ Timber windows were always meant to replicate them; be painted to protect them from the ■■ Have existing windows adapted by ■■ the proportions of the glazing bars should elements. Keeping them painted will help inserting an additional pane of glass within replicate those on the original windows; prevent them from rotting. If maintained, the existing frame to improve sound ■■ glazing bars should be integral to the they can last indefinitely. and thermal insulation. This is only really structure of the window and not applied possible with unlisted buildings with deep to the outside of the glass and should be window profiles. raised rather than flat;

40 Timber sash with decorative glazing bars in a c. 1900 house

Original Ea late Victorian / early Edwardian with ornate stain glass windows

Timber sash in a Victorian house Timber casement window with white painted curved cornicing Timber panelled door, in a late Victorian / early Edwardian and tiled detailing below house

Timber sash in a Victorian house Four panelled timber door with rectangular fanlight in a Timber panelled door with decorative lights in a c. 1900 Timber sash windows in a house from the early twentieth Victorian house house century 41 7. Features and Materials (continued)

Victorian Late Victorian / Edwardian Interwar

42 Post War Contemporary

43 8. Shop Front Guidance

The Council has an adopted general historic value and should be retained. Often SPD) are usually present and should be guide to shopfront design (Shopfront however, the replacement shopfronts lack conformed to. Supplementary Planning Document (SPD), aesthetic value and are installed without Shutters March 2010). This guidance does not consideration for how they will affect replace the SPD but provides area-specific the appearance of the whole parade and Security shutters are not a traditional information on the design and character of street. For example, neon lights can be feature of shopfronts and do not, as a rule, the shopfronts in St Margarets to inform inappropriate and vinyl signs in windows can enhance their character. Roller shutters, owners and developers regarding alterations impact on the street scene and discourage when lowered, can create an unattractive and replacements. The Borough’s shopfront shoppers by reducing visibility into premises. and hostile environment. If considered SPD sets out the policy context for when necessary, metal lattice-type shutters on When proposing alterations to a shopfront planning permission and listed building the inside of the shop window provide the or its replacement, consideration should be consent is needed for new shopfronts and necessary security whilst not dramatically given to: gives borough-wide guidance. Planning changing the appearance of the shop front. permission is invariably needed for ■■ The appearance of the host building as The other alternative is traditional timber replacement shopfronts and Advertisement a whole and the designs of the adjacent shutters that are fitted over the shop Consent may be needed for new signage. shopfronts where these reflect the window on the outside. This Village Planning Guidance SPD should original shopfront character for the area. be read in conjunction with the 2010 SPD. ■■ Uniformity: where a parade historically St Margarets has a number of historic had identical shopfronts, reinstating the shopping parades and some surviving same appropriate design and materials examples of historic shopfronts. where the replacements are poor quality These should be preserved and, where can help create a more attractive street. architectural details are missing, they ■■ If there are identical surviving historic should ideally be replaced. As a general shopfronts in a parade these may well be rule, shopfronts and alterations proposed the original historic design. Therefore to them should respect the character and replicating them in place of low-quality overall design and materials of the host modern shopfronts should be explored. building. Within a parade or building there are often Parades were often built with the same two or more good examples of shopfronts shopfronts along their entire frontage. Over which should be retained and sometimes time many get replaced and the uniformity the subtle differences in detail will enhance of the parades is undermined. Sometimes the character of the area. However, the the replacement shopfronts have value for basic structure and features of traditional the quality of their design, craftsmanship or shopfronts (as identified in the Shopfront

44 Typical key features to shop fronts

Ornate Iron Cresting Curved corner details Timber fascia Cornice Console

Canopy

Inclined timber fascia

Decorative ventilation grills

Recessed entrance

Timber panelled door Tiled threshold Timber panelled stallriser Slim glazing bars Recessed entrance Timber panelled stallriser Pilaster

Timber panelled doors

45 8. Shop Front Guidance (continued)

The following areas have been identified as have often been painted, consideration features still intact including its awning significant areas to protect and enhance: should be given to carefully removing the mechanism. paint to reveal the glazed tiles underneath. St Margarets Road / Crown Road Positive features: timber panelled stallriser; (around station) Please refer to the Shopfront SPD for thin glazing bars; recessed timber panelled information about the characteristics of door; tiled threshold; decorative ventilation The area around the station is characterised historic shopfronts that will be referred to grills; well-proportioned, inclined timber by three-storey red brick Edwardian in the following descriptions. fascia; awning; cast iron decoration on top of parades to the north and south of the the fascia. Another example of a traditional railway line. To the south of the station and The following are historic shopfronts within timber shopfront worth preserving is No. on the corner of Crown Road, the parades this area of notable quality amongst others 10 Crown Road. The door to the flat is were developed by 1894. Those to the in the area which are worthy of retention: evidently a recent replacement. north of the station are Edwardian. Where Nos. 141 and 143 St Margarets Road Key examples the ground floors have been in continuous Positive features: timber panelled stallriser; use as commercial premises, the upper Nos. 139, 141 and 143 St Margarets Road recessed timber panelled door; decorative floors would have originally been largely are all good, original shopfronts, each with ventilation grills; well-proportioned timber residential and the access to the flats above a shop entrance and entrance to the flats fascia; awning are either accessed through doorways above, recessed from the pavement. North end of St Margarets Road, interspersed between the shopfronts Positive features: timber panelled stallrisers; around Talbot Road or doors incorporated within the shop thin glazing bars; curved corner details; frontages. At the north end of St Margarets Road recessed entrances with tiled thresholds; are a group of shops on its west side in a Originally the doors within the shopfronts Timber panelled doors; decorative two storey terrace. These are much more would have been recessed from the ventilation grills; well-proportioned timber modest in scale and detail than the larger pavement, a feature which survives in a fascias (No. 141 has its cornice), pilasters parades to the south on St Margarets Road. No. 135 St Margarets Road number of instances. Likewise Nos. 133 and 135 St Margarets The shopfronts are all fairly recent, and of One of the other common features along Road are high quality historic shopfronts no notable quality or design. this stretch of shops is the pilasters which with very similar detailing. It is likely that the original shopfronts survive between the shopfronts. These Positive features: thin glazing bars; here would have been of higher quality either have glazed tiles on the shafts and decorative ventilation grill; well- than the existing ones of a modest design console brackets above or are entirely proportioned timber facia and cornice; and constructed from timber. There are stucco. As discussed in the Shopfront SPD, timber doors; recessed entrance therefore opportunities to encourage the console brackets indicate how large the more appropriate materials, signage and fascias of the shopfronts should be: generally Other good examples proportions through any proposals for smaller than the height of the console No. 109 St Margarets Road is a simple, replacements in line with the guidance set brackets and the fascias should not project historic shopfront with many of its original out in the 2006 SPD. in front of them. In many instances the tiles No. 10 Crown Road

46 47 9. Forecourt Parking

The Council has an existing Supplementary done in the best possible way, by following ensure it is provided in a sympathetic way. A good example of retained boundary walls Planning Document (SPD) covering ‘Front guidance given in this and the 2006 SPD. It is generally not considered that additional along terraced streets in St Margarets can Garden and Other Off Street Parking forecourt parking would significantly reduce be found in small sections along Haliburton Planning Permission Standards’ (adopted September 2006). This congestion as it results in the loss of on- Road, where walls have been for the most document provides detailed advice on the In some cases alterations to front gardens fall street parking. part maintained or sympathetically altered. legal and design issues when creating a within the terms of ‘permitted development’, Important features in St Margarets Marble Hill Gardens with its interwar housing parking area in your front garden and access in which case planning approval is not has maintained much of its boundary wall to it from the highway. Council Policy DM required and therefore the Council has little Many front gardens and frontage features treatments as originally constructed and this TP 9 also establishes the principle approach or no control over the creation of forecourt in St Margarets contribute significantly to adds to the character of the street. to Forecourt Parking, notably that it will be parking. You will not normally need planning the overall character of the area and local discouraged. permission, outside of a Conservation Area street scene both within and outside of the Fencing if a new or replacement driveway of any Conservation Areas. These include brick gate Picket fencing, both stained wood and The St Margarets Village Planning Guidance size uses permeable (or porous) surfacing piers, dwarf walls incorporating railings or painted white, can be found occasionally on SPD draws upon the 2006 SPD, providing which allows water to drain through, such as hedges, planted front gardens and a very high St Margarets streets, often replacing lost updated and specific information for St permeable concrete block paving or porous number of street trees. brick boundary walls. This is not in keeping Margarets. It is important that the 2006 SPD asphalt, or by directing rainfall to a lawn or Boundary Walls with the area. Nevertheless good examples is read in conjunction with the guidance border to drain naturally. can be found at both 20 Ailsa Road and 14 below. It is also advised to refer to the Boundary walls are perhaps the most If the surface to be covered is more than five St George’s Road, the latter being bound Council’s Supplementary Planning Document important and defining feature of a street square metres planning permission will be by a stained wood fence with neat and tidy on ‘Design Quality’ and ‘Public Space Design scene, and their preservation and uniformity needed for laying traditional, impermeable hedging atop. Guide’. adds considerably to an area’s character. driveways. It is important to note that in They enclose front gardens and define public Iron railings and gates In St Margarets, as in other areas of Richmond Conservation Areas, planning permission is and private space. Low walls create this and across London as a whole, increases in required for demolition of boundary walls, Eighteenth and nineteenth century iron space without reducing visibility. Conforming population and car ownership have resulted in fences and railings over 1m in height. Article railings (and gates) are a traditional feature traditional brick types and brickwork along a greater demand for car parking spaces. Where 4(2) Directions can also restrict the removal found along some of St Margarets streets. street is an important characteristic. houses are not able to have garages, or of structures such as those that would be Typically these are embedded into a lower where there is insufficient on and off street required to allow access for parking (see the One of the best examples of retained boundary wall, enclosing the front garden parking, this can lead to increased demand 2006 SPD for details). boundary walls in St Margarets can be whilst keeping visual obstruction to a for front garden parking. Conversion of found along Netherton Road, where the minimum. Examples can be found on Ailsa The Council’s Development Management front gardens for car parking can individually majority of properties have maintained their Road where there are instances of dwarf Plan (Policy DM TP 9) discourages front and cumulatively adversely impact on the original walls and features. In general, the walls with incorporated railings. garden parking because of the impact on appearance of an area and detract from central St Margarets Estate area includes a the appearance of the street and loss of Hedges its overall character if undertaken without variety of roads with high quality boundary vegetation and biodiversity. When forecourt careful consideration. The Council is keen that walls, including along St Peter’s Road and St Hedges enclose front gardens and define parking is proposed, this SPD seeks to where front garden parking does occur, it is George’s Road. public and private space. They provide an

48 attractive green feature to the streetscape. structure should be retained. Inward opening Therefore it is important for them to be gates help to complete a defensible line. For retained as frontage features, either on their the above reasons the gap in the boundary own or in combination with walls or railings. should not exceed that needed for the passage of a car. This also reduces the loss of There are a number of instances along parking space in the road outside. Netherton Road, where original maintained walls are supported by well-maintained Permeability hedges. This adds to the green character The base and finished surface should be laid and enclosure of the street. There are also at a slight gradient and be of a permeable examples of this along Ailsa Road and Gordon material, to allow the satisfactory drainage Avenue. and absorption of rainwater. Water should Guidance on front garden parking not drain from the property onto the footway. A length of drain or soak-away may The following key considerations should be be required at the site boundary to prevent made where residents feel an imperative to this or a connection to a surface water replace front gardens with car parking: sewer can be established with the agreement Boundary wall, Haliburton Road Hedging, Netherton Road Retention of existing features of the Water Authority. Loose gravel should be avoided. The general aim of any design for car parking in front gardens should be to retain as much Green features of the existing features as is practical – such Loss of existing green space may be inevitable, as existing walls, railings or hedging. Where however retaining and / or replacing some an opening has to be made in an existing wall, planting in as generous a manner as possible railing or fence, it should be made good at helps to maintain the area character, screen both ends to match existing materials and vehicles and create a more pleasant natural details, and should be no more than a car- environment by absorbing local exhaust width wide. fumes. Enclosure Retaining a form of enclosure of front gardens and forecourts is an essential part of retaining local character and maintaining the street scene. Partial loss of existing structures is inevitable to allow vehicle access but some Iron Railings, Ailsa Road Fencing, St Margarets Road

49 Appendix 1: Relevant Policies and Guidance It should be noted that all adopted policies and guidance should be assessed for their relevance in respect of individual planning applications, not just those listed below.

LBRuT LDF Core Strategy (April layout, form, scale, materials, natural compatible with local context, while Other relevant policies: 2009) surveillance and orientation, and respecting the quality, character and CP10: Open Land and Parks sustainable construction. amenity of established neighbourhoods Main policies that the SPD will support: and environmental and ecological The open environment will be protected and CP8: Town and Local Centres CP7: Maintaining and Improving the Local policies. The London Plan consolidated enhanced. In particular: Environment 8.A The Borough’s town and local centres with Alterations since 2004 Density 10.A The Borough’s green belt, metropolitan have an important role, providing shops, Matrix and other policies will be taken 7.A Existing buildings and areas in the open land and other open land of services, employment opportunities, into account to assess the density of Borough of recognised high quality townscape importance, World Heritage housing and being a focus for proposals. and historic interest will be protected Site (Royal Botanic Gardens,Kew), community life. from inappropriate development and CP20 Visitors and Tourism land on the Register of Parks and enhanced sensitively, and opportunities Retail and town centre uses will Gardens of Special Historic Interest, The Council will support the sustainable will be taken to improve areas be supported providing that it is green chains and green corridors growth of the tourist industry, for the of poorer environmental quality, appropriate to the role in the hierarchy will be safeguarded and improved for benefit of the local area by: including within the areas of relative of the centres, and respects the biodiversity, sport and recreation and disadvantage of Castlenau, Ham, character, environment and historical 20.A Encouraging the enhancement of heritage, and for visual reasons. Hampton Nurserylands, Heathfield and interest of the area. It should be of an existing tourist attractions, such as Kew 10.B A number of additional areas of open Mortlake. appropriate scale for the size of the Gardens, Hampton Court Palace, Ham land of townscape importance will centre and not adversely impact on House and the River, including sport 7.B All new development should recognise be identified, which will be brought the vitality and viability of any existing stadia particularly those of RFU and distinctive local character and forward through the Development centre. Out of town retail development Harlequins; contribute to creating places of a high Allocations DPD. is not usually considered appropriate in architectural and urban design quality 20.B Promoting sustainable transport for this Borough in line with The London CP17 Health and Well-being that are well used and valued. Proposals tourists to and within the borough, Plan consolidated with Alterations will have to illustrate that they: including the passenger services along since 2004. 17.A Health and well-being in the Borough the Thames; is important and all new development (i) are based on an analysis and The Council will improve the local should encourage and promote understanding of the Borough’s 20.C Directing new hotels to the Borough’s environment to provide centres which healthier communities and places. development patterns, features and town centres or other areas highly are comfortable, attractive and safe for views, public transport accessibility accessible by public transport; all users. The historic environment and 17.B The provision of new or improved and maintaining appropriate levels of facilities for health and social care river frontage will be protected. 20.D Requiring accommodation and amenity; and other facilities will be supported. facilities to be accessible to all; (ii) connect positively with their CP14 Housing Standards & Types Such facilities should be in sustainable 20.E Enhancing the environment in locations and accessible to all and surroundings to create safe and 14.D The density of residential proposals areas leading to and around tourist priority will be given to those in inclusive places through the use should take into account the need to destinations. areas of relative deprivation which of good design principles including achieve the maximum intensity of use

50 are identified in Core Policy 13, an LBRuT LDF Development Policy DM TC 2 Local and Neighbourhood heritage and character of the centre. immediate need for primary health Management Plan (November 2011) Centres and Areas of Mixed Use Policy DM OS 3 Other Open Land of care facilities (especially doctor’s Main policies that the SPDs will support: The Council will protect and improve the Townscape Importance surgeries) has been identified in Kew, provision of day-to-day goods and services Richmond, Whitton and Ham. Sites Policy DM TC 1 Larger Town Centres Other open areas that are of townscape in the local and neighbourhood centres for larger facilities may be identified importance will be protected and enhanced To maintain and improve the town centres, of the borough (See Policy DM TC 3 in the Site Allocations DPD. in open use. the Council will require appropriate ‘Retail Frontages’). These centres are often 17.C A pattern of land use and facilities development to take place within the designated as Areas of Mixed Use and are It will be recognised that there may be will be promoted to encourage identified Town Centre Boundaries of thus seen as appropriate for a mix of uses exceptional cases where appropriate walking, cycling, and leisure and the five maintown centres. These are that meet primarily local needs. development is acceptable. The following recreation and play facilities to Richmond, the major centre, and the four criteria must be taken into account when Proposals for development will be provide for a healthy lifestyle for all, district centres – Twickenham, East Sheen, assessing appropriate development: acceptable in the smaller centres if they: including provisions for open and play Teddington and Whitton. 1. It must be linked to the functional use space within new development as (c) Respect and enhance the heritage, Proposals that contribute towards a of the Other Open Land of Townscape appropriate. character and local distinctiveness of suitable mix of uses will be approved, Importance; or the centre, whilst making the most 17.D Existing health, social care, leisure and provided that they are appropriate to the efficient use of land. 2. It can only be a replacement or minor recreation provision will be retained function, character and scale of the centre. extension of existing built facilities; (d) Include overall improvements and where these continue to meet or Acceptable town centre uses could include 3. In addition to 1. or 2., it does not harm can be adapted to meet residents’ retail (if within or well related to designated enhancements of the small centres; or modernise outmoded premises. the character and openness of the open needs. Land will be safeguarded for frontages), business, leisure, tourism, land. such uses where available, and the community uses, health and residential Development should improve and maintain potential of re-using or redeveloping development compatible with other commercial provision in the smaller centres, Improvement and enhancement of the existing sites will be maximised. development in the town centre. without significantly expanding it. openness and character of other open land and measures to open up views into and Proposals will be acceptable within the Policy DM TC 3 Retail Frontages out of designated other open land will be Town Centre Boundaries if they: B Secondary Retail Frontages encouraged where appropriate. (f) Maintain or enhance the amount of When considering developments on sites active frontage, subject to Policy DM TC Non-retail proposals will be acceptable in the secondary shopping frontages only if: outside designated other open land, any 3 ‘Retail Frontages’. possible visual impacts on the character and (h) Respect and enhance the heritage, (b) The proposed use retains a “shop-like” openness of the designated other open land character and local distinctiveness of appearance with an active frontage and will be taken into account. the centre. will not have a detrimental visual impact on the shop-front and respect the The explanatory text is relevant to the SPD as set out below:

51 4.1.6 Other Open Land of Townscape ■■ Contribution to the local character and/ The Council will prepare a Conservation 3. alterations and extensions including Importance (OOLTI) can include or street scene, by virtue of its size, Area Appraisal and Management Plan for partial demolitions should be based on an public and private sports grounds, position and quality. each Conservation area, these will be used accurate understanding of the significance school playing fields, cemeteries, ■■ Value to local people for its presence and as a basis when determining proposals of the asset including the structure, allotments, private gardens, areas of openness. within or where it would affect the setting and respect the architectural character, vegetation such as street verges and ■■ Immediate or longer views into and out of, Conservation Areas together with other historic fabric and detailing of the original mature trees. The designated areas of the site, including from surrounding policy guidance. building. With alterations, the Council are shown on the Proposals Map but will normally insist on the retention of properties. Buildings or parts of buildings, street there will also be other areas which the original structure, features, material ■ Value for biodiversity and nature furniture, trees and other features which could be considered as being of local ■ and plan form or features that contribute conservation. make a positive contribution to the value to the area and townscape to the significance of the asset. With character, appearance or significance of the which merit protection. ■■ Note that the criteria are qualitative and repairs, the Council will expect retention area should be retained. New development not all need to be met. and repair, rather than replacement of 4.1.7 In some parts of the borough, open (or redevelopment) or other proposals the structure, features, and materials areas, including larger blocks of back should conserve and enhance the character Policy DM OS 4 Historic Parks, Gardens and of the building which contribute to its gardens, which are not extensive and appearance of the area. Landscapes architectural and historic interest; and will enough to be defined as green belt Policy DM HD 2 Conservation of Listed require the use of appropriate traditional or metropolitan open land, act as Parks and gardens as well as landscapes Buildings and Scheduled Ancient Monuments materials and techniques; pockets of greenery of local rather of special historic interest included in the Register compiled by English Heritage and than London-wide significance. Many The Council will require the preservation of 4. using its legal powers to take steps to other historic parks, gardens and landscapes of these are of townscape importance, Listed Buildings of special architectural or secure the repair of Listed Buildings, referred to in para 4.1.11 below, will be contributing to the local character and historic interest and Ancient Monuments and where appropriate; protected and enhanced. Proposals which are valued by residents as open spaces seek to ensure that they are kept in a good 5. protecting the setting of Ancient have an adverse effect on the settings, views, in the built up area. Policy DM HO 2 state of repair by the following means: Monuments and Listed Buildings where ‘Infill Development’ and Policy DM and vistas to and from historic parks and proposals could have an impact; HO 3 ‘Backland Development’ also gardens, will not be permitted. 1. consent would only be granted for the 6. taking a practical approach towards the demolition of Grade II Listed Buildings in recognise the importance of gardens, Policy DM HD 1 Conservation Areas – alteration of Listed Buildings to comply exceptional circumstances and for Grade which will be considered as greenfield designation, protection and enhancement with the Disability Discrimination Act sites. Green oases are particularly II* and Grade I Listed Buildings in wholly 2005 and subsequent amendments, important and will be protected in The Council will continue to protect exceptional circumstances following a provided that the building’s special areas of high density development and areas of special significance by designating thorough assessment of their significance; interest is not harmed, using English town centres. Conservation Areas and extensions to 2. retention of the original use for which Heritage advice as a basis. existing Conservation Areas using the the listed building was built is preferred. 4.1.8 OOLTI should be predominantly open criteria as set out in PPS 5 and as advised by Other uses will only be considered where Policy DM HD 3 Buildings of Townscape or natural in character. The following English Heritage. the change of use can be justified, and Merit criteria are taken into account in where it can be proven that the original The Council will seek to ensure defining OOLTI: use cannot be sustained; and encourage the preservation and

52 enhancement of Buildings of Townscape It will also seek opportunities to create 1. Plot width - plots must be of sufficient contributes either individually or as part Merit and will use its powers where attractive new views and vistas and, where width to allow a dwelling(s) to be sited of a larger swathe of green space to possible to protect their significance, appropriate, improve any that have been with adequate separation between amenity of residents or provides wildlife character and setting, by the following obscured. dwellings; habitats must be retained; means: Policy DM HO 1 Existing Housing (including 2. Spacing between dwelling - new 2. Impact on neighbours – privacy of 1. consent will not normally be granted for conversions, reversions, and non self- dwellings must have similar spacing existing homes and gardens must be the demolition of Buildings of Townscape contained accommodation) between buildings to any established maintained and unacceptable light Merit; spacing in the street; spillage avoided; Existing housing should be retained. 3. Height - dwelling height should reflect 3. Vehicular access or car parking – these 2. alterations and extensions should be Redevelopment of existing housing should the height of existing buildings; must not have an adverse impact on based on an accurate understanding of normally only take place where: 4. Materials - where materials on existing neighbours in terms of visual impact, the significance of the asset including the 1. it has first been demonstrated that dwellings are similar, new dwellings noise or light. Access roads between structure, and respect the architectural the existing housing is incapable of should reflect those materials; dwellings and unnecessarily long access character, and detailing of the original improvement or conversion to a roads will not normally be acceptable; building. The structure, features, 5. Architectural details - new dwellings satisfactory standard to provide an 4. Mass and scale of development on and materials of the building which should incorporate or reflect traditional equivalent scheme; and if this is the case: backland sites must be more intimate in contribute to its architectural and architectural features; scale and lower than frontage properties; historic interest should be retained or 2. the proposal improves the long-term 6. Trees, shrubs and wildlife habitats- restored with appropriate traditional sustainability of buildings on the site; and features important to character, 5. Trees, shrubs and wildlife habitats– materials and techniques; 3. the proposal does not have an adverse appearance or wildlife must be retained features important to character, appearance or wildlife must be retained 3. any proposals should protect and impact on local character; and or re-provided; or re-provided. enhance the setting of Buildings of 4. the proposal provides a reasonable 7. Impact on neighbours - including loss of Townscape Merit; standard of accommodation, including privacy to homes or gardens. Policy DM TP 8 Off Street Parking - accessible design, as set out in Policy DM 4. taking a practical approach towards the Policy DM HO 3 Backland Development Retention and New Provision HO 4 ‘Housing Mix and Standards’ and alteration of Buildings of Townscape Developments, redevelopments, Merit to comply with the Disability other policies. There will be a presumption against loss of back gardens due to the need to conversions and extensions will have to Discrimination Act 2005 and subsequent Policy DM HO 2 Infill Development demonstrate that the new scheme provides amendments, provided that the building’s maintain local character, amenity space and All infill development must reflect the biodiversity. In exceptional cases where it is an appropriate level of off street parking special interest is not harmed, using to avoid an unacceptable impact on on- English Heritage advice as a basis. character of the surrounding area and considered that a limited scale of backland protect the amenity of neighbours. development may be acceptable it should street parking conditions and local traffic Policy DM HD 7 Views and Vistas In considering applications for infill not have a significantly adverse impact upon conditions. The Council will seek to protect the quality development the following factors will be the following: A set of maximum car parking standards taken into account: of views indicated on the Proposals Map. 1. Garden land – rear garden land which and minimum cycle parking standards are set out in Appendix Four - Parking

53 Standards ‘Appendix Four - Parking important townscape or surface water fronts of architectural or historic interest. shop fronts. Standards ‘for all types of development, flooding issues exist. The Council will have The Council will expect proposals for these take into account bus, rail and tube regard to the impact of forecourt parking in Other relevant policies new shop fronts or alterations to existing accessibility as well as local highway and considering proposals to extend or convert Policy DM OS 2 Metropolitan Open Land shop fronts to demonstrate a high quality traffic conditions including demand for existing residential property. of design, which complements the original on-street parking. These standards will be The borough’s Metropolitan Open Land will Policy DM DC 1 Design Quality design, proportions, materials and detailing of expected to be met, unless it can be shown be protected and retained in predominately the shop front, surrounding streetscene and open use. Appropriate uses include public that in proposing levels of parking applicants New development must be of a high the building of which it forms part. and private open spaces and playing fields, can demonstrate that there would be no architectural and urban design quality based open recreation and sport, biodiversity adverse impact on the area in terms of on sustainable design principles. Blinds, canopies or shutters where including rivers and bodies of water and street scene or on street parking. acceptable in principle must be appropriate Development must be inclusive, respect local open community uses including allotments to the character of the shop-front and its Policy DM TP 9 Forecourt Parking character including the nature of a particular and cemeteries. setting; external security grilles will not road, and connect with, and contribute The parking of vehicles in existing front normally be permitted; in sensitive areas, It will be recognised that there may be positively, to its surroundings based on a gardens will be discouraged, especially where rigid and gloss finish blinds will generally be exceptional cases where appropriate thorough understanding of the site and its unacceptable; development such as small scale structures is ■■ this would result in the removal of context. acceptable, but only if it: architectural features such as walls, gates Signage and illumination to shop fronts must In assessing the design quality of a proposal and paving, or of existing trees and other demonstrate a high quality of design, which 1. Does not harm the character and the Council will have regard to the following: vegetation; or, complements the character and materials of openness of the metropolitan open land; ■■ where such parking would detract ■■ compatibility with local character the shop front and surrounding streetscene, and from the streetscape or setting of the including relationship to existing and does not compromise public safety. 2. Is linked to the functional use of the property; or, townscape and Large illuminated fascias will not normally Metropolitan Open Land or supports ■■ where the use of the access would create ■■ frontages, scale, height, massing, be permitted, even if these are in the “house outdoor open space uses; or a road or pedestrian safety problem; or proportions and form style” of a particular store. 3. Is for essential utility infrastructure ■■ where the width of the proposed ■■ sustainable development and adaptability, New shop fronts must be designed to and facilities, for which it needs to entrance will be greater than the width of subject to aesthetic considerations allow equal access for all users, and can be demonstrated that no alternative a normal driveway. ■■ layout and access incorporate flood protection measures locations are available and that they where appropriate. Proposals should take do not have any adverse impacts on For any proposal the area of impermeable account of the Councils SPD on Shop fronts the character and openness of the paving should be minimised and soft ■■ space between buildings and relationship and Shop Signs. metropolitan open land. landscaping maximised. to the public realm ■ detailing and materials The Council will welcome proposals from Improvement and enhancement of the The Council will seek to restrict permitted ■ groups of shops to add character to the openness and character of the Metropolitan development rights for forecourt parking Policy DM DC 7 Shop fronts and shop signs street scene by the use of harmonious high Open Land and measures to reduce through Article 4 directions, where The Council will resist the removal of shop quality design, colours and materials for their visual impacts will be encouraged where

54 appropriate. 5. protecting and promoting the history adversely impact on the pedestrian lr.pdf and heritage of the river, including environment and provides appropriate When considering developments on sites ■■ Small and Medium Housing Sites SPD landscape features, historic buildings, pedestrian access (see Policy DM TP 3 outside Metropolitan Open Land, any Feb 2006 www.richmond.gov.uk/spd_ important structures and archaeological ‘EnhancingTransport Links’). possible visual impacts on the character and small_and_medium_housing_sites.pdf resources associated with the river and openness of the Metropolitan Open Land 3. New development and schemes improve ■■ Design Guidelines Leaflets 3 and ensuring new development incorporates will be taken into account. the safety and security of the pedestrian 4: House Extensions and External existing features; environment where appropriate. Alterations. Adopted Sept 2002. Policy DM OS 11 Thames Policy Area 6. protecting and improving existing access Reformatted with minor updates July Policy DM TP 7 Cycling The special character of the Thames Policy points to the River Thames, its foreshore 2005. Based on UDP policies www. Area (TPA), as identified on the Proposals and Thames Path, including paths, cycle To maintain and improve conditions for richmond.gov.uk/a4_houseext_design_ Map, will be protected and enhanced by: routes, facilities for launching boats, cyclists, the Council will ensure that new web_adpt-2.pdf slipways, stairs etc. and encouraging development or schemes do not adversely ■■ Design Guidelines leaflet 11: Shopfront 1. ensuring development protects the opening up existing access points to the impact on the cycling network or cyclists Security. First published 1997 and individuality and character, including the public, both for pedestrians and boats; and provide appropriate cycle access and Reformatted with minor updates July views and vistas, of the river and the 7. requiring public access as part of new sufficient, secure cycle parking facilities, see 2005. Based on UDP policies www. identified individual reaches; developments alongside and to the River Policy DM TP 3 ‘Enhancing Transport Links’ richmond.gov.uk/shopsfront_security.pdf 2. discouraging land infill and development Thames, including for pedestrians, boats and Policy DM TP 8 ‘Off Street Parking - Also of relevance is the Council’s ‘Public which encroaches into the river and and cyclists, where appropriate; Retention and New Provision’. Space Design Guide’ (Jan 2006). The overall its foreshore other than in exceptional 8. increasing access to and awareness aim is to provide guidance to help deliver circumstances, which may include where of the river including from the town Relevant SPDs/SPGs the goal of improved streetscene and public necessary for the construction of river centres. ■■ Design Quality SPD Adopted Feb 2006 spaces. www.richmond.gov.uk/public_ dependent structures such as bridges, www.richmond.gov.uk/spd_design_ tunnels, jetties, piers, slipways etc.; Policy DM TP 6 Walking and the Pedestrian space_design_guide Environment quality_doc_lowres-2.pdf 3. ensuring development establishes a ■■ Front Gardens and other Off-street Thames Landscape Strategy (2012 relationship with the river and takes full To protect, maintain and improve the Parking Standards SPD Sept 2006 www. refresh). This can be viewed at www. advantage of its location, addressing the pedestrian environment, the Council will richmond.gov.uk/spg_supplementary_ thameslandscape-strategy.org.uk river as a frontage, opening up views and ensure that:- planning_guidance_draft_approved.pdf access to it and taking account of the ■ Residential Development changed perspective with tides; 1. New development and schemes protect, ■ maintain and, where appropriate, Standards March 2010 www. 4. encouraging development which includes improve the existing pedestrian richmond.gov.uk/spd_residential_ a mixture of uses, including uses which infrastructure, including the Rights of development_standards_2010_final_ enable the public to enjoy the riverside, Way network. version_30_11_10.pdf especially at ground level in buildings ■ Shopfronts SPD March 2010 www. fronting the river; 2. New development does not ■ richmond.gov.uk/cg_shopfronts_ca1_

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