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^^' Don Ameche tells "Why I'm Quitting First Nighter IROLE LOMBARD READ - MY STORY ACTUALLY WRITTEN BY DEANNA DURBIN CAROLE LOMBARD TAUGHT FREDMACMURRAY JIM: "Not leaving? It's the very shank of the evening.'- FRANK: "You'd leave, too, ifyou had to dance with the girl I brought. She's got It'* — the wrong kind. *Nothing offends like halitosis (bad breath); nothing remedies it so well as LiSTERINE. Cute but ACTS TWO WAYS i areless TO SWEETEN BREATH By Jane Brown Don't expect tooth paste, powders, or diges- tive tablets to cure halitosis (unpleasant AT A RECENT House party, to which ners, but about her breath. It isn't breath). What you need is a safe antiseptic and quick deodorant. ix. I was unlucky enough to be in- . well . nice, and nobody has the Listerine Antiseptic is so effective against vited (I had a good book at home to heart to tell her about it." halitosis for two reasons: First, it quickly finish), my attention fell on an excep- I suppose I should have been halts the fermentation of tiny food particles tionally attractive young girl — the shocked, but in my work I've come in on tooth and mouth surfaces—a major cause of breath odors. Second, it then overcomes kind of a girl you'd think men would contact with so many girls, so many the odors themselves. simply lose their minds about. Yet women also, with exactly the same After you have used Listerine Antiseptic everywhere in that gay crowd, she trouble, I that merely shrugged. your entire mouth is fresher, cleaner, more seemed a sort of fifth wheel. hygienic, For the life of me, I can't under- and your breath is sweeter and hence more agreeable. Young men would drop down be- stand why any woman in social or Never go forth to a business or social en- side her for a moment, then dash off. business life dares to assume that her gagement without first using Listerine Anti- Occasionally they danced with her, breath is always beyond reproach, septic; it is your assurance that wearing expressions indicating acute when so often the reverse is true. your breath will not offend others. martyrdom. Lambert Pharmacal Co. And when it is true, what a terrific Louis, Mo. ''S I couldn't it, I SI. understand so asked hurdle the woman has ever before her. my hostess about her. As I said, I can't imagine any wo- "Marjorie?" she confided, "ofcourse man, or man either, running the risk of LISTERINE she's cute . but she's also careless." offending others when a good mouth checks Halitosis "Certainly not about her clothes!" wash like Listerine will take care of "Not about her clothes or her man- an unpleasant breath so promptly. She evades close-ups... Dingy teeth and tender gums destroy her charm ... She ignored the warning of "PINK TOOTH BRUSH" THAT chance meeting— what it has brush" is a signal of distress from your white and sparkling but. with massage, done for thousands of girls. That first gimis. It may be the first sign of serious helps gums stay firm and healthier. Rul) glance—what it has done to thousands of gum disorders— it is emphatically some- a little extra Ipana on your gums every men. Even before a word is spoken—an thmg that should not be left to chance. time you brush j^our teeth. Circulation opinion is formed, an.impression made. Don't take chances. You may not be in quickens. Gums become firmer .Your teeth And then—sAe smiles! What a triumph for serious trouble— 6ii< your dentist should sparkle with a whiter, brighter look. if that smile is lovely, winning, captivat- uecide. Usually, however, the verdict will Change to Ipana and massage today ing. But if it reveals dull teeth and dingy be "just another case of lazy, under- —help safeguard yourself from troubles gums, how quickly the spell is broken- worked gums—gums robbed of exercise of the gums. Regular use of Ipana witii how swiftly the glamorous moment islost. by our present-day soft and fibreless mas.sage will do much to keep your teeth foods. "They need more work, more stim- brighter—your gums healthier. Keep your NEVER NEGLECT "PINK TOOTH BRUSH" ulation—and as so many dentists frankly smile a winning smile—/ore/?/, captivating! Play sale—protect your smile! If your tootl i suggest—the stimulating help of Ipana LISTEN TO "Town Hall Tonisld," starriiif; Fn-..' brush has flashed that warning tinge of and massage. For Ipana is a double-duty Allen. Everv Wednesday. N.1?.C. Ho<l Net- "pink"—see your dentist. For "pink tooth tooth paste that not only keeps teclli work. 9 1'. Si.. K. 1). S. t ipan^ »eein of your ^^^^^ ill JUNE 1937 f^^MIRROR VOL. 8 NO. 2 WALLACE H. CAMPBELL, ART EDITOR FRED R. SAMMiS, EDITOR BELLE LANDESMAN, ASS'T EDITOR SPECIAL FEATURES Radio Revolutionized! Louis Underwood 12 A new invention threatens the careers of your favorites Guide To The Coronation Broadcasts i6 You'll need this page to listen in Don Anneche Tells "Why I'nn Quitting First Nighter" Meryl Friedel 19 A real scoop story! ^^^jt The Studio Applause Racket—Broadcasting's Ruin? 20 Exposing the real reason for noisy progranns "My Story" Actually Written by Deanna Durbin 22 iff The month's most exciting feature—you can't miss it How Hollywood Turned The Tables on Winchell . Dorothy Brooks 30 It cost $75,000, though, to do it MfNv "" Is Jessica Dragonette Losing the Right to Love?. Judy Ashley 32 A plea for this star to seek fulfillment of her life What Carole Lombard Taught Fred MacMurray Katharine Hartley 34 Why His Wife Always Takes the Rap for Fred Astaire ^^^HB Nan Campbell 36 The Stormy Life Story of a Black Sheep Dan Wheeler 42 COMING IN THE JULY ISSUE Continue Phil Baker's fascinating uphill fight for fame My Greatest American Adventures On Sale May 26 By Baron (so help me) Munchausen 44 Out of The Night 46 One of the most daring features ever pub- Words and music of Ted Weems' theme song—free! lished! Next month Jimmie Fidler be- Fashions From The Stars 48 comes Radio Mirror's movieland reporter, Shirley Ross models summer's really smart novelties bringing you his own column of exclusive Pick America's Favorite Songs 50 news with all the fearlessness that has Another month to try for $750 in prizes made his Hollywood broadcasts famous. UNUSUAL DEPARTMENTS What's New? Tony Seymour 4 Put Beauty in your Smile Joyce Anderson 51 Our sleuth reports with his ear to the ground New beauty rules from a radio newcomer Coast-to-Coast Highlights. Russ King . 8 _ R^jio Mirror Rapid Program Directory 52 Where your local favorites get star bilhng _ p-^^ ^he shows at a glance Facing ... The Music Ken Alden 10 , . , ^, '^'"+s tor House-Cleaning Dance lovers' own page Menu ^''- f^argaret Simpson 54 What Do You Want To Say? 15 , . , . ^^^ '"+° k'+'^'^e"' +°° Say it well enough and win cash ^P^'^^ Y^*^^ Personality Close-Ups 38 What Do You Want To Know? 66 All obout stars you've been wanting to meet The Oracle has all the answers ADDED ATTRACTIONS Galleries Grace Moore . 27 Gladys Swarthout 25 Bing Crosby . 26 Pictures of the Month 28 COVER—Carole Lombard and Fred MacMurray—Painted by Tchetchet H.MJIC) MIKHOR (CojjyriKht, 1937, by MacfarUlen Puhlication.'i, Jnc), i.s fully jirolfcted by coi)yrit;bt, and the contents of this magazine may not be reprinted tjlhcr wholly or in part without pcrnii.ssion. l'ul)li.shcd monthly by Macfadden Publications, Inc., Wa.sliin;{ton and .South Avenues, Dunellen, New Jersey. General offices, 205 Kast 42nil Street, New Vork, N. \'. Kditorial and advcrtisinR offices, (,"hanin HuildinR, 122 East 42nd Street, New York, N. Y. Bernarr Mac- fadden, President; Wesley !•". I'ape, Secretary; Irene T. Kennedy, Treasurer; Walter Hanlon, Advertising Director. Entered as second-class matter Septem- ber It, iyj3, at the Post OfTice at Dunellen, New Jersey, under the Act of March 3, 1879. Price in United States $1.00 a year; 10c a copy. In U. S. Possessions, Canada. Newfoundland, (,'uba, Mexico, Haiti, Dominican Republic, .Siiain and possessions, and Ceutral aud South American countries excepting British Hon- duras, lirltish, Dutch and French (Juiana, $1.50 a year; all other countries $2.50 a year. While Manuscripts, PhotOKraphs and Drawings are submitted at the iwners' risk, every effort will be made to return those found unavailable if accompanied by 1st class postage. Hut we will not be responsible for any losses of Mi(h matter contribiileil. f'ontributnrs are especially atlvised to be sure to retain eoi)ies of their contrii)Utions; otherwise they are taking an unnecessary risk. IVinted in the U. S. A. by Art Color Printing Company, Diuiellen, N. J. Uk their Birthdaj^.. ACCEPT THIS "DIONNE BIRTHDAY BOOK'' THE whole world shares a thrill hygienically clean . one of the im- of joy as those darling Dionne portant measures directed toward the babies—toddle past their third mile- prevention of Infection. stone "bigger and better than ever"! Are you taking this simple, but "Lysol" disinfectant celebrates scientific, precaution in the care with a birthday gift for you! Dr. of your own baby? You owe it to Allan Roy Dafoe's own thrilling your family's welfare to keep their story of the methods used in bring- surroundings hygienically clean with ing up his five famous little wards. "Lysol" disinfectant. Illustrated with many of their most Use "Lysol" in all your household appealing photographs! Free with cleaning.