^^' Don Ameche tells "Why I'm Quitting First Nighter
IROLE LOMBARD
READ - MY STORY ACTUALLY WRITTEN BY DEANNA DURBIN
CAROLE LOMBARD TAUGHT FREDMACMURRAY JIM: "Not leaving? It's the very shank of the evening.'-
FRANK: "You'd leave, too, ifyou had to dance with the girl I brought. She's got It'* — the wrong kind.
*Nothing offends like halitosis (bad breath); nothing remedies it so well as LiSTERINE.
Cute but ACTS TWO WAYS i areless TO SWEETEN BREATH
By Jane Brown Don't expect tooth paste, powders, or diges- tive tablets to cure halitosis (unpleasant AT A RECENT House party, to which ners, but about her breath. It isn't breath). What you need is a safe antiseptic and quick deodorant. ix. I was unlucky enough to be in- . . . well . . . nice, and nobody has the Listerine Antiseptic is so effective against vited (I had a good book at home to heart to tell her about it." halitosis for two reasons: First, it quickly finish), my attention fell on an excep- I suppose I should have been halts the fermentation of tiny food particles tionally attractive young girl — the shocked, but in my work I've come in on tooth and mouth surfaces—a major cause of breath odors. Second, it then overcomes kind of a girl you'd think men would contact with so many girls, so many the odors themselves. simply lose their minds about. Yet women also, with exactly the same After you have used Listerine Antiseptic everywhere in that gay crowd, she trouble, I that merely shrugged. your entire mouth is fresher, cleaner, more seemed a sort of fifth wheel. hygienic, For the life of me, I can't under- and your breath is sweeter and hence more agreeable. Young men would drop down be- stand why any woman in social or Never go forth to a business or social en- side her for a moment, then dash off. business life dares to assume that her gagement without first using Listerine Anti- Occasionally they danced with her, breath is always beyond reproach, septic; it is your assurance that wearing expressions indicating acute when so often the reverse is true. your breath will not offend others. martyrdom. Lambert Pharmacal Co. And when it is true, what a terrific Louis, Mo. ''S I couldn't it, I SI. understand so asked hurdle the woman has ever before her. my hostess about her. As I said, I can't imagine any wo- "Marjorie?" she confided, "ofcourse man, or man either, running the risk of LISTERINE she's cute . . . but she's also careless." offending others when a good mouth checks Halitosis "Certainly not about her clothes!" wash like Listerine will take care of "Not about her clothes or her man- an unpleasant breath so promptly. She evades close-ups... Dingy teeth and tender gums destroy her charm ... She ignored the warning of "PINK TOOTH BRUSH"
THAT chance meeting— what it has brush" is a signal of distress from your white and sparkling but. with massage, done for thousands of girls. That first gimis. It may be the first sign of serious helps gums stay firm and healthier. Rul) glance—what it has done to thousands of gum disorders— it is emphatically some- a little extra Ipana on your gums every men. Even before a word is spoken—an thmg that should not be left to chance. time you brush j^our teeth. Circulation opinion is formed, an.impression made. Don't take chances. You may not be in quickens. Gums become firmer .Your teeth And then—sAe smiles! What a triumph for serious trouble— 6ii< your dentist should sparkle with a whiter, brighter look. if that smile is lovely, winning, captivat- uecide. Usually, however, the verdict will Change to Ipana and massage today ing. But if it reveals dull teeth and dingy be "just another case of lazy, under- —help safeguard yourself from troubles gums, how quickly the spell is broken- worked gums—gums robbed of exercise of the gums. Regular use of Ipana witii how swiftly the glamorous moment islost. by our present-day soft and fibreless mas.sage will do much to keep your teeth foods. "They need more work, more stim- brighter—your gums healthier. Keep your NEVER NEGLECT "PINK TOOTH BRUSH" ulation—and as so many dentists frankly smile a winning smile—/ore/?/, captivating!
Play sale—protect your smile! If your tootl i suggest—the stimulating help of Ipana LISTEN TO "Town Hall Tonisld," starriiif; Fn-..' brush has flashed that warning tinge of and massage. For Ipana is a double-duty Allen. Everv Wednesday. N.1?.C. Ho ipan^ »eein of your ^^^^^ ill JUNE 1937 f^^MIRROR VOL. 8 NO. 2 WALLACE H. CAMPBELL, ART EDITOR FRED R. SAMMiS, EDITOR BELLE LANDESMAN, ASS'T EDITOR SPECIAL FEATURES Radio Revolutionized! Louis Underwood 12 A new invention threatens the careers of your favorites Guide To The Coronation Broadcasts i6 You'll need this page to listen in Don Anneche Tells "Why I'nn Quitting First Nighter" Meryl Friedel 19 A real scoop story! ^^^jt The Studio Applause Racket—Broadcasting's Ruin? 20 Exposing the real reason for noisy progranns "My Story" Actually Written by Deanna Durbin 22 iff The month's most exciting feature—you can't miss it How Hollywood Turned The Tables on Winchell . Dorothy Brooks 30 It cost $75,000, though, to do it MfNv "" Is Jessica Dragonette Losing the Right to Love?. . . Judy Ashley 32 A plea for this star to seek fulfillment of her life What Carole Lombard Taught Fred MacMurray Katharine Hartley 34 Why His Wife Always Takes the Rap for Fred Astaire ^^^HB Nan Campbell 36 The Stormy Life Story of a Black Sheep Dan Wheeler 42 COMING IN THE JULY ISSUE Continue Phil Baker's fascinating uphill fight for fame My Greatest American Adventures On Sale May 26 By Baron (so help me) Munchausen 44 Out of The Night 46 One of the most daring features ever pub- Words and music of Ted Weems' theme song—free! lished! Next month Jimmie Fidler be- Fashions From The Stars 48 comes Radio Mirror's movieland reporter, Shirley Ross models summer's really smart novelties bringing you his own column of exclusive Pick America's Favorite Songs 50 news with all the fearlessness that has Another month to try for $750 in prizes made his Hollywood broadcasts famous. UNUSUAL DEPARTMENTS What's New? Tony Seymour 4 Put Beauty in your Smile Joyce Anderson 51 Our sleuth reports with his ear to the ground New beauty rules from a radio newcomer Coast-to-Coast Highlights. Russ King . 8 _ R^jio Mirror Rapid Program Directory 52 Where your local favorites get star bilhng _ p-^^ ^he shows at a glance Facing ... The Music Ken Alden 10 , . , ^, '^'"+s tor House-Cleaning Dance lovers' own page Menu ^''- f^argaret Simpson 54 What Do You Want To Say? 15 , . . , . ^^^ '"+° k'+'^'^e"' +°° Say it well enough and win cash ^P^'^^ Y^*^^ Personality Close-Ups 38 What Do You Want To Know? 66 All obout stars you've been wanting to meet The Oracle has all the answers ADDED ATTRACTIONS Galleries Grace Moore . 27 Gladys Swarthout 25 Bing Crosby . . 26 Pictures of the Month 28 COVER—Carole Lombard and Fred MacMurray—Painted by Tchetchet H.MJIC) MIKHOR (CojjyriKht, 1937, by MacfarUlen Puhlication.'i, Jnc), i.s fully jirolfcted by coi)yrit;bt, and the contents of this magazine may not be reprinted tjlhcr wholly or in part without pcrnii.ssion. l'ul)li.shcd monthly by Macfadden Publications, Inc., Wa.sliin;{ton and .South Avenues, Dunellen, New Jersey. General offices, 205 Kast 42nil Street, New Vork, N. \'. Kditorial and advcrtisinR offices, (,"hanin HuildinR, 122 East 42nd Street, New York, N. Y. Bernarr Mac- fadden, President; Wesley !•". I'ape, Secretary; Irene T. Kennedy, Treasurer; Walter Hanlon, Advertising Director. Entered as second-class matter Septem- ber It, iyj3, at the Post OfTice at Dunellen, New Jersey, under the Act of March 3, 1879. Price in United States $1.00 a year; 10c a copy. In U. S. Possessions, Canada. Newfoundland, (,'uba, Mexico, Haiti, Dominican Republic, .Siiain and possessions, and Ceutral aud South American countries excepting British Hon- duras, lirltish, Dutch and French (Juiana, $1.50 a year; all other countries $2.50 a year. While Manuscripts, PhotOKraphs and Drawings are submitted at the iwners' risk, every effort will be made to return those found unavailable if accompanied by 1st class postage. Hut we will not be responsible for any losses of Mi(h matter contribiileil. f'ontributnrs are especially atlvised to be sure to retain eoi)ies of their contrii)Utions; otherwise they are taking an unnecessary risk. IVinted in the U. S. A. by Art Color Printing Company, Diuiellen, N. J. Uk their Birthdaj^.. ACCEPT THIS "DIONNE BIRTHDAY BOOK'' THE whole world shares a thrill hygienically clean . . . one of the im- of joy as those darling Dionne portant measures directed toward the babies—toddle past their third mile- prevention of Infection. stone "bigger and better than ever"! Are you taking this simple, but "Lysol" disinfectant celebrates scientific, precaution in the care with a birthday gift for you! Dr. of your own baby? You owe it to Allan Roy Dafoe's own thrilling your family's welfare to keep their story of the methods used in bring- surroundings hygienically clean with ing up his five famous little wards. "Lysol" disinfectant. Illustrated with many of their most Use "Lysol" in all your household appealing photographs! Free with cleaning. Add "Lysol" to the laundry each purchase of "Lysol"! tubforwashingtowels,beddmg, hand- AT YOUR DRUGGIST'S Dr. Dafoe talks to mothers on the kerchiefs, etc., especially when there with every purchase of "LYSOL" radio (Columbia network) every Mon- is any sickness about. "Lysol" adds day, Wednesday and Friday morning. no work; hardly any cost — because it If your druggist is out of these books, send "Lysol" carton and below will This is the only book containing the is highly concentrated. Get "Lysol" coupon and we important information he has broad- today and ask your druggist for a free mail you a copy, absolutely free and postpaid. cast, as well as many additional copy of Dr. Dafoe's valuable book! facts of fascinating interest to Lehn & Fink Products Corp., Dept. 6-R. M. everyone. While these books last, Bloomfield. N. J., U. S. A. your druggist is authorized to I am t-nclosiiig a carton from "Lysol". Please send give one free to each purchaser of me, by prepaid post, a FREE copy of Dr. Dafoe's "Lysol" disinfectant. book. My druggist's supply was exhausted. Since the day the Quins were Name born. May 28, 1934, "Lysol" has Street been the only disinfectant used City -State. to help keep their surroundings Copyright 1937 by L«hn A Kink l*r<»ductN Corv. — Left, the Babe is back, Babe Ruth in person, on CBS Wed- nesday and Friday evenings at 10:30. Right, lovely Lu- cille Manners was so swell in screen tests she may have |\ to go to Hollywood. The newest recruit for day-time pro- grams is Edwin C. Hill (above) who broadcasts news. WHArS NEW? WHAT of the 1937 summer season? From the windy comedian. Ed Wynn's on until the middle of May. He'll viewpoint of spring it looks as if the hot days spend the summer on his yacht, '^hinking about a musical would be just about as full of entertainment as the show he wants to produce on B dway. cold ones. On most of the big programs that lose their Bing Crosby stays on most of the summer, with brief stars to the vacation urge, sponsors will provide substitute pauses of three or four broadcasts while the rest of his com- shows of merit. pany keeps the show going. So hold your hats and we'll knock off a list of who's Ozzie Nelson and Bob Ripley leave the Bakers Broad- coming and going and even why cast after June. Bob, who has other radio plans, doesn't re- The end of June sees the exit of Jack Be^ny, Fred Allen, turn when Ozzie does in September. The show then comes and Phil Baker. All three stay off three months, while from, Hollywood, possibly with Edward Everett other lalent keeps their programs going. Jack and Mary Horton as Ozzie's co-star. Livingstone may go to Luirope; Fred and Phil will both The variety show which soon replaces Do You Want to be be in I lollywood making movies. an Actor? will go through the summer with Don Ameche Fred Astaire leaves his program the end of June, too, as its star singer and master of ceremonies. Come fall, and right now nobody knows whether the show will con- and his place may or may not be taken by Nelson Eddy. tinue with different talent Grace Moore's contract or take a summer rest. with the Nash people calls Beatrice Lillie leaves her t ^n v for just fifteen broadcasts, Wednesday night program By TONY SEYMOUR so she'll be with us no in the early summer, but more after June I M. Colonel show goes on with a new ((Continued on pa^e iil) ! WHEN PROFESSIONAL BEAUTIES SAY THAT ABOUT A TOOTH PASTE YOU CAN BET IT IS BERNICE GREEN, of Indianapolis, says "So many girls in the studios use Listerine Tooth Paste that I heeded their advice and use it KAREN SUNDSTROM, Swedish baouty, of myself." New York, and 21, soys "It gives teeth the ORACeROW.AMao»Vt^':;r- flash that studios demand — a real Beauty Bath." gives the mo and it dewy freshness. • If their beauty fails they're out of a job . . . these radiant women of big New York commer- cial studios. They favor only products that have proved themselves able to foster and heighten their precious good-looks — saf^y. That is why so many of them use only Listerine Tooth Paste. Enthusiastically they call it their "Beauty Bath" for teeth; they've seen the star- tUng results it achieves. Why not for you? Why not give your mouth that wonderful feel- authorities. No other dentifrice contains the ing of freshness . . . your teeth the radiance, rare flash, and brilliance that others enjoy? combination of satin-soft cleansers tiiat do so much for teeth. No other tooth paste con- Put aside the dentifrice you are now using tains the delightful fruit flavors that give your and try Listerine Tooth Paste. You will be More than ^4 mouth that wonderful dewy freshness, that POUND amazed to find how quickly— and safely — it cleanly sense of invigoration. makes the mouth feel youthful— the teeth look of tooth paste in the young, radiant, enticing. Risk a quarter and try it yourself. See what a difference it makes in the appearance of your double size tube • 40^' Satin-Soft Cleansers teeth. Regular size tube • 25<-' Listerine Tooth Paste was planned by beauty LAMBERT PHARMACAL COMPANY experts, working in conjunction with dental St. Louis, Mo, —! FREE ^30.000 CASH .^^15,000 PAIRS o/^/^Si/^S^c^m^ llllll W illie— iHBCaS. ty GOTHAM GOLD STRIPE ADJUSTABLE^ ^ 6^^U^^ tm^^ $30,000 CASH! 15,000 pairs of Gotham Gold Stripe Adjustables!—offered as prizes in these 6 thriUing contests ENTER EACH WEEK . . . 7530 PRIZES IN ALL! so you can discover what marvelous wear you get from fine stockings washed with pure Ivory Flakes. FIVE '1000 CASH PRIZES Gotham "Adjustables" were chosen as prizes because they look beautiful and fit beautifully. They have an EACH WEEK exclusive patented feature—7 inches of length adjustment, so they fit you whether you are short, average or tall ALSO EACH WEEK 1250 PRIZES OF 2 PAIRS OF S1.35 GOTHAM GOLD STRIPE SILK STOCKINGS A/VDALl THOSE LOl/ELV /MGOWG GOTHAM 0/j4/VC£S TO TOENnREACH \ SO [STOCK/A/G-S / WEEH.'/TSSe . m/v f/ooo/ EASr/.i GOLD STRIPE ADJUSTABLES— exquisitely sheer—yet durable because of extra-elasticity. Also "Adjustable" feature relieves garter strain. The lovely color r\i V\ "Radiance," selected by editors of Harper's Bazaar . . . See these $1.35 stockings at your local Gotham dealer's . . . style No. 654. 3y contest! Enter now— to a friend. Because Ivory Flakes 'enter each week. Only 25 words are your friend—made from Ivory, WIN! START NOW! or less may bring you one of the the soap that mother probably used 7530 generous prizes! for you in your baby days! And JUST COMPLETE THIS SENTENCE: today Ivory Flakes give you Such an easy contest! 7530 chances to win a thrilling prize! Why, a sentence-ending as simple as this one can win one of the 5 thrilling Listen to these RADIO PROGRAMS , , mbzhWiaO bccaaoe L*-SA---"lV!.t^--2--t--J'I--^ $1.000 cash prizes offered each and for more CONTEST NEWS! ' "/ every week: use Ivory Flakes for "THE O'NEILLS" GOING-GOING-a simply thrilling pure Ivory Flakes! You probably washing my silk stockings because my 10:00 A.M. NBC Blue Network array of prizes! 30 chances to win know from personal experience how stockings keep their color and they 2:45 P.M. NBC Red Network $1,000! 7500 chances to win 2 pairs gentle Ivory Flakes are to colors, wear longer, too, when they're pro- of luxurious Gotham Adjustables al- how safe they are for stockings be- tected by the purity of Ivory Flakes." "MARY MARLIN" ways sold at $1.35 a pair' cause Ivory's famous purity keeps See how easy it is! Just sit down and 11:15 A.M. NBC Red Network the silk springy and strong. Come! Here's a chance to tell what let yourself talk. It's your experience 4:00 P.M. NBC Blue Network you know about the extra-safety of &:) don't hesitate. This is such an we want, not fancy words. Write as (All times Eastern Standard Time) ENTRY BLANK 5. Enter each week's contest as often as you FOLLOW THESE RULES choose. aoe rllaiua (jor d dwoni waa\wnq mu 1. Finish the sentence shown on the entry 6. Entries will be judged for clearness, sin- blank in 25 additional words or less. Write cerity, and individuality of thought. Yoiu- your sentence on entry blank, or on one side own words are most important. Fancy entries of a sheet of paper, signing your name and will not count extra. Contests judged address. Give the name of the dealer who by Miss Elsie sold you Ivory Flakes. Rushmore, National Contest Con- sultant, and her associates. Duplicate prizes 2. Attach the top from a box of Ivory Flakes awarded in case of ties. Entries, contents, (or a facsimile) to your entry. Mail to IVORY and ideas therein become the property of FLAKES.Dept. KM-()7. Box 828, Cincinnati, Procter & Gamble. No entries returned. Ohio. 7. Anyone may compete e.xcept employees 3. There will be 6 weekly contests, each with of Procter & Gamble, their advertismg agen- a separate list of prizes. Opening and closing cies, and their families. Contests limited to dates are as follows: the United States and subject to Federal, State and Local regulations. OPENING CLOSING 1st Contest— Now Sat. May 29 8. Prizes in each weekly contest are: FiM- 2nd Contest— Sun. May 30 Sat. June S first prizes each of SI 000 cash. Twelve hun- Contest Sun. dred and fifty additional prizes of 2 pairs of 3rd — June 6 Sat. June 12 ' 4tii Contest— Sun. June 13 Sat. June 19 Ootiiam (ioid Stripe Adjustables "Radiance shade, size 5th Contest— Sun. June 20 Sat. June 26 i)ropei' 6th Sun. Street Contest- June 27 Sat. July 3 9. Ka,r,\i dealer mentioned b.v the 30 cash prize- winners will also receive $.50 in cash. 4. Entries for each week's contest must be City postmarked before Saturday midnight. En- 10. All .IflOOO prize-winners will be annoiuced tries will be entered in each week's contest sliortly after each contest closes, over "The My Deatfir s narnti iH. as received. O'Neills" radio program and "Mary Marlin ' Mil B(!- . ne was Columbia Pictures By RUTH GERI EVERYBODY knows columnists peep through keyholes —but did you ever hear of one peeping through a monitor board? No? Well, you^have now. Your cor- respondent, sitting in the control room in NBC's Hollywood studios, one Sunday, just before Winchell's broadcast couldn't help hearing the Broadway chronicler, speaking in a low tone to some friends, say that in the future his appear- ances in New York would be merely visits; Hollywood was his real home henceforth. The monitor board was open, and the softly spoken words boomed into the control room like a broadcast! MISS PAGLIACCI—Town's heart-breaking sight is Martha Raye displaying a dazzling collection of new gowns, hats, and furs—AND one very handsome and costly ring with twenty-eight rubies and twenty-four diamonds. "Makes me feel better, when {Continued on page '^1) Right, gun toting Buck Jones of Hollywood be- comes a radio stor. Below, Vera Marsh is the new heart interest on the Joe Penner program. f/y '^^'^^ ^;:' ' '• 'I'-'i^ >^*>:*Siv- isUdi — COAST-TO-COAST HIGHLIGHTS Right, one of the most talked about youngsters in the nation. Her name is Baby Yvonne read her story in this department. THOUGH THEY ARE NOT FAMOUS NET- WORK STARS. YOUR LOCAL FAVORITES What makes lips tempting? Men admire WIN MENTION HERE warm, ardent color . . . and soft, silky texture. Dry, rough lips do not tempt romance. Coty's new lipstick, the "Sub-Deb," pro- tects you from all danger of Lipstick Parch- RALEIGH, N. C: Seeing them ing. It contains a special softening ingredient the studio you're certain — in "Theobroma"— which keeps lips appeal- they are Hillbillies. Certain, ingly smooth and dewy. Coty "Sub-Deb" that is, until you hear them play and comes in five ardent and indelible shades. then you're just as certain they are Netc! "Air Spun" Rouge-50^. Torrents of swing music miakers. And you're air blend its colors to life-like subtlety. right on both counts because when you put the two together you have Swingbillies and that's just what these newest WPTF mountain mu- sicians call themselves. COTY his When Earl O'Neal and bud- dies in Durham, N. C. heard of sta- SUB-DEB LIPSTICKi^?'' tion WPTl-'s search for new talent,, stressing that ordinary hillbilly Precious protection! .. .Coty melts eight drops apply, selected oj "Theobroma" into every "Sub-Deb" Lip- bands need not they folk tunes, stick. This guards against lipstick parching. Above, beautiful Christine, their choicest gave them WMAQ pianist, is announced a modern swing touch and, complete only by her first name. Few with a hillbilly "scat" singer, gave ^ M i i i < i $ know her last name is Caton. the WPTF audition department — ) "^sff^a^ Camay gave my skin its // By RUSS KtNG SAYS THIS CHARMING KANSAS BRIDE Above, one of California's favorite script programs The Newlyweds. This month glorious, new radiance to your com- learn all about the show. a pulse lY/TANY must nave leapt at plexion! And tests show that Camay sight of this glorious bride in is definitely, provably milder than white lace, with her gold-brown all other leading beauty soaps. something to clap-hands about. hair, her flower-like complexion. Appropriately named, the Swing- Give yourself a glamorous Camay "Camay has been my complexion's billies are heard over WPTF each complexion. Order six cakes of Monday, Wednesday and Friday at truest friend," she says. Camay from your dealer today— its 6:45 p. M. And you listeners weary of And your complexion, too, will price is very low! the standard hillbilly versions of old welcome Camay's gentle, deep- stand-bys such as "Sour Wood Moun- Let Camay bring your loveliness to light. cleansing care. For Camay's luxuri- tain" or "Take Me in the Life Boat" should give an ear to these Raleigh ous lather is so thorough, so seai'ch- Swingbillies. We think you'll enjoy ing. Its tiny bubbles cleanse down their new slant on the fascinating to the very pores — leaving your mountain music. skin smooth, refreshed— bringing a Fort Worth, Texas: W-BAP, with eleven-year-old Andrew Howard as the master of ceremonies on a program which boosts Dickie play suits for boys and girls, lays claim to the youngest CAMAY TRADE-MARK REG. U. S. PAT. OFF. garment salesman on the airwaves when Andrew and his musical assistants rne Sotz^ o^ Se4tutc^u£ l(^r>9tefL broadcast each {Continued on page 71 I — — COAST-TO-COAST Can»YgavemYsianUs jyRUSS KftIG HIGHLIGHTS ^^ ^^^^ -X ^""^ CHARMING KANSAS BRIDE Right, one of the most talked about youngsters in the nation. Her name is Baby Yvonne read her story in ^ this department. •>. KANSAS THOUGH THEY ARE TOPEKA, NOT FAMOUS NET- and glownS^ WORK STARS, YOUR lovely Y^botough, LOCAL FAVORITES .^Mrs.Wilita'nP-^'' Above, one of California's What makes lips tempting? Men admire favorite script programs The worm, nrdenl color ... and sojt, silky texture. WIN MENTION HERE Newlyweds. This month learn glorious, new radiance to your com- Dry, rough lips do not tempt romance. all about the show. 11 /TANY a pulse must nave leapt at plexionl And tests show that Camay CotyV new lipsiick, the "Sub-Deb," pro- in sight of this glorious bride is definitely, provably milder than tects you from all danger of Lipstick Parch- white lace, with her gold-brown ing. them all other leading beauty soaps. It contains a special softening ingredient RALEIGH, N. C: Seeing something to clap-hands about. coihplexion. -"Theobroma"- in the studio you're certain hair, her flower-like Give yourselfa glamorousCamav which keeps lips appeal- Appropriately named, the Swing- ingly they are Hillbillies. Certain, Ojllies "Camay has been my complexion's smooth and dewy. Coty "Snb-Deb" are heard over WPTF each complexion. Order six cakes of comes in live that is, until you hear them play and Monday, she says. ardent and indelible shades. Wednesday and Friday at truest friend," Camay from your dealer today— its then are P- Netc! "Air Spun" you're just as certain they ' M. And Rouge-SOt. Torrents of , you listeners weary of And your complexion, too, will price is very low! swing music makers. And you're he standard air blend its colors to life-like hillbilly versions of subtlety. old welcome Camay's gentle, deep- your right on both counts because when stand-hys such Let Camay bring loveliness to light. as "Sour Wood iVloun- Camay's luxuri- you put the two together you have cleansing care. For "^"'^^ '^e " the Life Boat" Swingbillies what hnHH"' lather is so thorough, so search- and that's just 8'^^ an ear to ous sl"„ , these Raleigh these newest mountain mu- ^wngbiliies. cleanse down WPTF We think you'll enjoy ing. Its tiny bubbles COTY tne n,^. sicians call themselves. your slant on the fascinating to the very pores— leaving When Earl O'Neal and his bud- mountain music. SllB-DKIil,IPSTI(!K,f^^ skin smooth, refreshed-bringing a dies in Durham. N. C. heard of sta- ^°«1>. elev^r Texas: WBAP, with Preaou, protection! tion WPTF's search for new talent,- ...Coty mell, eight drops ^"''^ew Howard as the hillbilly mal7'7'"''' "'. J'-'obromo" into every stressing that ordinary 'Ceremonies "Sub-Deb" Lip- whirh u" on a program Slick. n,s guards bands need not apply, they selected against lipstick parching. ^''^'' ''""s for boys ''^""tiful and P'^-^ Christine, their gave them tir!'"'!' wk7®' choicest folk tunes, '^'*''" CAMAY J?? WMAQ ^° ^^^ youngest pianist, garmen, , I is announced a complete modern swing touch and, "'"^'^ °" ^^^ airwaves only by her first when ^Vt^' name. Few with singer, gave a hillbilly "scat" ^*,.^"^ ^'^ '^"*'"' assistants c/^eaa7^ Mweft know her last broadc?., name is "iC'^^t S^ Caton. the WPTI-' audition department each ^ (Conttnued on page 7! ( iJulcKUj . . . Correct These Figure Faults Perfolastic Not Only Confines, It Removes Ugly Bulges! Girdle oi ^r^v''>*''° Brassiere may be worn ceoarately Thousands of women today owe theii slim youthful figures to the quick, safe way to reduce . . . Perfolastic. "Hips 1 2 inches smaller, " says Miss Richardson. "Lost 60 pounds and 9 inches, " writes Mrs. Derr. Why don't you, too, test the Perfolastic Reducing Girdle and Brassiere at our expense ? IF NOT you DO REDUCE Above, Tommy Dorsey and 3 INCHES in 10 DAYS Edythe Wright, his vocal- ist. Tommy's orchestra . . . it will cost you nothing! Because so many Perfolastic wearers reduce broadcasts over MBS on a more than 3 inches we believe we are justified late night dance spot and ia making you the above unqualified agreement. on Fridays he's the maes- IMMEDIATELY APPEAR INCHES SLIMMER ! —You appear inches smaller at once, and yet are tro on Jack Pearl's show. so comfortable you can scarcely realize that every minute you wear the Perfolastic garments you ate actuaily redticing at hips, waist, thighs and di.i- phragm. Every move you make puts the massage- like action to work at just the spots where fat first accumulates. You will be thrilled with the results ... as are other Perfolastic wearers! PERFOLASTIC REDUCES SAFELY . . . QUICKLY WHETHER YOU DANCE OR JUST LISTEN WITHOUT DIET, DRUGS OR EXERCISE! You do not have to risk your health or change your comfortable mode of living. No strenuous exercise to wear you out ... no dangerous drugs HERE'S to take . . . and no diet to reduce face and neck to NEWS YOULL WANT TO KNOW wrinkled flabbiness. The perforations and soft, silky lining make Perfolastic delightful to wear. I See for yourself the wonderful quality of the material ! Read the astonishing experiences of prominent women who have reduced many inches of the largest dance halls in coast-to-coast as the home of good in a few weeks., .safely . . . and quickly! ONE the world is Chicago's Aragon dance music. You risk nothing . . . why not mail coupon t f . Aragon and Kay Kyser is musical iiost at the Trianon. But the twin mam- moth dance halls are even more famous for their romances than for their radio bands. Every Tuesday night Walter Stephany, a crack teacher, gives dance instructions to more than two-hundred and fifty couples—at no extra charge. The dancers have not met before, but when the last waltz echoes through the block-long auditorium, many have formed lasting friendships. Do any of these boy-meets-girl matches turn into the real thing? Listen to Mr. Stephany: .ee.eft—*-****'*"*^^ "In 1936, twenty-five marriages re- IS tUe sulted from chance meetings at the Aragon." GLEN GRAY is now leading the Casa Loma band. This may sound like old news to a lot of radio fans, but this is the first time the president of Casa Loma, In- corporated, has ever wielded a baton. Mel Jennsen, first violinist, was the original conductor until he left the or- ganization. Now Glen's duties are three-fold: maestro, first saxophonist, and president of radio's first coopera- tive dance, band. * * * WATCH OUT FOR ^DELE GIRARD, the world's only feminine swing harpist, who is the current (Continued on page 74) BEAUTY authorities agree that thorough cleansing is the most important step in complexion care. A simple step, too, since Daggett & Ramsdell created the new Golden Cleansing Cream—a more efficient skin clecinser could not be obtained. Nev^ kind of cleansing Golden Cleansing Cream contains a remarkable new ingredient, colloidal gold, with an amazing power to rid skin pores of dirt, make-up and other it off with tissue. Then cleanse with impurities. You can't see or feel this Golden Cleansing Cream. On the tis- colloidal gold, any more than you sue you will find more dirt—brought can see the iron in spinach. But its from pore depths by this more effec- special action makes Golden Cleans- tive cleansing. ing Cream more thorough than ordi- Try it tonight. See for yourself how nary cleansers, and tones and invigor- fresh and clean Golden Cleansing ates skin tissues meanwhile. Cream leaves your skin. You'll find Moke this simple test tliis new cream at your drug or de- Apply your usual skin cleanser. Wipe partment store lor ju.st $1.00. GOLDEX CLEANSING CREAM DaRKetl & Haiiisdrll, Room 1980, 2 Park Avenue, New York City. Dcpt. MF-h Knclnsed Hnd lOn in Atanipe for which please Bend me my tri«l fli«e jar <>f Golden Cteanainfr Cream. fOffrr jjimhI in II. S. D! HOW often have you wished The gadget which is capable of you could burst into a causing all this havoc is very broadcasting studio while a simple. At least, electricians say program was on the air and tell the it's simple, and I'm willing to take performers or the sponsors exactly their word for it. I came away what you thought of them? How from an hour of having it ex- often have you snapped off your plained to me with my head chock receiving set, fuming inwardly be- full of fancy technical terms and a cause nobody but you knew that pretty good idea of how it works. you had turned it off? A little box, the radiovoter, fits Well, if the plans of a New York into the back of your radio set, inventor work out as he hopes they where you can't see it. In the box will, it won't be long before you is a reed, something like the one can tell the broadcasters what you in a saxophone, set so it will vi- think of them—and when you turn brate to a certain musical tone. your set off in the middle of a pro- When the radio station wants to gram everybody connected with the find out how many sets are tuned show will know it. And what's in to its program it broadcasts the more, when you listen to a speaker musical tone which starts the reed Dr. Nevil Monroe Hopkins, on some topic of public interest who vibrating. invented the device that can and importance, you can talk back As it vibrates, the reed sets off completely change modern radio to him and tell him whether you a very small motor which uses up agree absolutely with what he says, a very slight amount of extra cur- or think he's just plain crazy. rent from the power line which The invention—which its inven- feeds your radio. In the broadcast- tor. Dr. Nevil Monroe Hopkins, says has been perfected ing station there's a special meter which registers the extra is so .small and insignificant you wouldn't know it was part power load from all those motors on the radio sets which of your radio set unless somebody pointed it out to you. have been tuned in to the particular program that broad- The littlest things sometimes have the most far-reaching re- cast the musical note. All the station has to do to learn sults; because if this tiny electrical gadget is ever put into how many sets are tuned in, is to divide the meter reading general use it will turn broadcasting upside down and stand by the amount of extra power each motor takes. it firmly on its ear. Get the idea? I admit it sounds like something Rube (t will make it possible, for the first time, for the listening Goldberg whipped up in an odd moment, but they tell me audience to practically run radio. If enough people have it works perfectly. this device—it's called a radiovoter—in their sets, they can The talking-back machinery of the radiovoter is a little wreck an established star's career or shoot an unknown up push-button which is attached to it. It has just one draw- into immediate fame. They can order a sponsor to rewrite back. You can criticize a program only when your advice his commerical announcements, and get their orders obeyed, and opinions are asked for—but that's certainly something. too. They can practically elect a President—or at least Suppose the broadcasters ask you to tell them whether they can tell a Presidential candidate weeks in advance you want to hear a certain song or not. At a prearranged whether or not they're going to elect him on voting day. signal from the announcer you press the button to indicate They can tell congressmen and senators exactly how they that you do want to hear the song; a few seconds later, at feel about controversial public issues. They can, in fact, another signal, you press the button if you don't want to make radio the most democratic institution in the world hear it. By pressing the button you are adding to the because they'll be running it. power load which registers on the meter in the studio, and NOT A BUCK ROGERS FANTASY BUT A PRACTICAL INVENTION MAY SOON END THE CAREERS OF MANY OF YOUR FAVORITES By LOUIS UNDERWOOD 12 . . whichever side of the question registers the most power wins. That ought to be enough of ar> ex- planation of what the radiovoter is. GET WISE. Mmff(wJ4/a/i^, What it can do to broadcasting, if manufacturers start putting it into re- Good brushing isn't enough! You need ceivers as they mal THE radiovoter, if put into general use, would tell the broadcasters not only how many people were listening in, but when. They could count their audiences at the start of a broadcast, in the middle, and at the end—and if there were fewer listeners at the end than Change to there were at the start they'd know that there was something drastically wrong with the show that had to be fixed. PEPSODENT TOOTH PASTE They could ask audiences directly about their preferences in performers containing and music, and get answers they could depend upon as being the exact truth. ||{|y|^ In fact, the radiovoter would usher in Quickly loosens and removes dull, dingy a new era of listener-participation in radio programs. Imagine the flood of film . . . Wins flashing new luster on teeth strawvotes we'd have by means of radio! Listeners would get their • Now a thrilling dental discovery ends provides a smooth, gentle cleansing action Scrub- Hard disappointment chance to vote for or against everything — makes your that speedily loosens dingy film and floats daily brushing amazingly effective! it away like magic. You clean your teeth from their favorite movie stars to a IRIUM — the remarkable new ingredient quicker, easier. Your brushing gets results new President. Voting for Major contained only in Pepsodent — j/f/;/ 7ip the — in teeth that sparkle with lovely natural Bowes' amateurs could be conducted as cleaning power of tooth paste. Because it brilliance. part of the program, and the winners If you would have beautiful teeth, re- member that proper brushing is only halfthe could be decided before the show went «»""»"9 Pcpsodent alone formula. The otlier half is Pepsodent Tooth off the air. X^X^ Paste containing IRIUM. P-stes contains This modern The life of a radio star would no JotH dentifrice responds instantly to your brush longer be one to envy—for there'd be OF IRIUM . — cleans and polishes enamel surfaces in a BECAUSE way that shows up old-fashioned methods. no telling when a sponsor might take Your teeth feel clean stay it into his head to ask for an audience and bright much longer after using Pepsodent Tooth Paste vote on the popularity of his headliner. containing irium. Try it! You'll no longer And if the vote happened to be taken be a Disappointed Scrub -Hard. on an evening when the star hadn't • All Pepsodent now on sale been quite up to par. it might very well OF IRIUM . BECAUSE contains IRIUM. mean the end of his association with Wslil^a«3y Pepsodent gently that program, or the end of his asso- THE MtW HIOH POIISM ciation with radio altogether! Or, at the other end of the scale, the listeners can, by their votes, catapult IRIUM . .some minor member of a show's cast BECAUSE OF into leaves your immediate stardom. Peosodentlooth Paste The method of voting would be cast- S!eV.n6cleanand«holeso.e^ iron, too. No stuffing of ballots or vot- ing twice with the radiovoter, because PEPSODENT in order to make your vote effective IT ALONE CONTAINS you have to press the button on your IRIUM machine at the exact instant evervbody 13 — else is voting. There wouldn't be time for you to vote twice, because once $5,000.00 the button is pushed the little motor which increases the power load runs for five or ten seconds. You can press True Stories the button again and again, during that For it time, but won't do any good or cast any extra votes, because it's only the Submitted This Month first push of the button that increases the power. Long-winded commercials could be will pay Macfadden Publications, Inc., banned entirely—and they would be, S5,000 for the ten best true stories sub- LAST CHANCE tod, if a lot of listeners got into the mitted during May, 1937, as per the UNTIL habit of turning off their radios as soon liberal offer, shown above. This is your SEPTEMBER as the announcer took a deep breath and big opportunity to cash in handsomely Ten Big Prizes of $500 Each launched into lengthy eloquence. Why, upon a happening in your life or the life Do not delay. Send in your story not later of a friend. Study the rules carefully sponsors would get so they'd be afraid than May 31st. No more True Story con- send for the free booklet described below to say more than ten words at a time tests until September, but we consider stories and proceed to write the story that may about their products! for straight purchase at our liberal word richer by .S500. make you rate the year round. Do you think these predictions sound Look back over yom life and select the too fantastic—too much like Buck Rog- episode thai is most thrilling, exciting or ers in the 25th Century? A month ago deeply moving, no matter whether it be a storj' filled with shadow or sunshine, success, I might hav£ agreed. But now I know failure, tragedy or happiness. Then write it simply and honestly. of certain plans that are being laid to Do not be afraid to speak plainly. Our magazines are devoted to the portrayal of introduce the radiovoter to the public, life as it is actually liv^ed, so most certainly you are justified in describing fully and and I'm not so sure that everything I've frankly any situation that has really happened. forecast here won't come true. This fall, five If your story contains the interest and human quality we seek it will receive prefer- thousand radiovoters ence over tales of less merit, no matter how beautifully, or skillfully written they will be installed in the radio sets of a ma J' be. certain New Jersey city. It may be the city you live in, because it hasn't been Judging upon this basis, the person submitting the ten best true stories will be awarded the ten big $500 prizes as set forth in the liberal offer above. chosen yet. It will, however, be one in which the programs of the Mutual And in addition, every story entered in tliis contest is eligible for purcKase at Network are received. Mutual, with our liberal regular rates, so, even if your manuscript should fall slightly short of prize virinning quality, we will gladly consider it for purchase provided we can use it. its key station, WOR. has been co-op- erating with inventor Hopkins. As soon as you have finished your manuscript, send it in. By so doing you help to avoid a last minute landslide, assure your manuscript of an early reading and enable us to determine the winners at the earliest possible moment. ^%NCE the radiovoters have been in- ^^ stalled in this test area, at no ex- MACFADDEN PUBLICATIONS. INC., PAY ON ACCEPTANCE OF MATERIAL BEFORE to owners the radio sets, a PUBLICATION. SEE RULES. f>ense the of public forum program is to be inaugu- rated on Mutual, with prominent guest CONTEST RULES speakers debating public questions on All stories must be written in the first person As soon as possible after receipt of each manuscript, the air. Listeners in the test city will based on facts that happened either in the lives of the an acknowledgement will be mailed. No change or in writers of these stories, or to people of their acquain- correction can be made in manuscripts after they be asked to listen and help to decide tance, reasonable evidence of truth to be furnished reach us. No correspondence can be entered into the questions which are debated by by writers upon request. concerning manuscripts once they have been sub- mitted or after Type manuscripts or write legibly with p>en. they have been rejected. casting their votes on their radiovoters. Do not send us printed material or poetry. Always disguise the names of persons and places It sounds like a lot of fun for the Do not send us carbon copies. appearing in your stories. fellow who has a radiovoter in his re- Do not write in pencil. Unavailable stories vrill be returned as soon as rejected Do not subntit stories of less than 2,500 or more irrespective of closing date of contest if ceiver, and it is just this fact that the postage is enclosed. than 50.000 words. owners of the invention are depending Do not send us unBnishcd stories. This contest is open to everyone everywhere in the world, except employees and former employees of upon to create a public demand for the Stories must be written in Hnglish. Macfadden Publications, Inc., and members of their gadget. believe that if neigh- Write on one side of paper only. families. • They my Put on FIRST CLASS IN FULL, POSTAGE If a story is selected by the editors for immediate bors have a radiovoter and can take otherwise manuscripts will be refused. Enclose purchase, it will be paid for at our regular rate and return first class postage in same container with part in a program run for people with this will in no way effect the judges in their decision. manuscript. If your story is awarded a prize, a check for what- radiovoters, then I'm going to want one Send material fiat. Do not roll. ever balance is due will be mailed. The decisions of too. And 1 guess maybe they're right. Do not use thin tissue or onion skin paper. the judges will be 6nal, there being no appeal from their decision. At the top of first page record the total number of Only—and here I'm getting in my words in your story. Number the pages. Under no condition submit any story that has plea to every listener before things start PRINT YOUR FULL NAME AND ADDRESS ever before been published in any form. ON UPPER RIGHT-HAND CORNER OF FIRST Submit your manuscript to us direct. Due to the happening—let's not be too ferocious PAGE AND UPON ENVELOPE and sign your intimate nature of the stories we prefer to have our when we get those radiovoters. Let's not full name and legal address in your own hand' contributors send in their material to us direct and not through an writing at foot of the last page of your manuscript. intermediary. wreck too many careers. If a sponsor You may submit more than one manuscript but With the exception oi an explanatory letter, which asks us to vote on the popularity of not more than one prize will be awarded to an in- wc always welcome, do not enclose photographs or dividual in this contest. other extraneous matter except return postage. his star, let's give the star a break. Every possible effort will be made to return unavail- This contest ends at midnight, Monday, May There's something awfully cold-blooded able manuscripts, if first class postage or expressage 31st. is enclosed in same container with manuscript, but and off-with-his-headish about press- we do not hold ourselves responsible for such return Address your manuscripts for this contest to and we advise contestants to retain a copy of stories Macfadden Publications Manuscript Contest, ing a button for a vote against some- submitted. Do not send to'us stories which wc have Oept. 32C, P. O. Box 490, Grand Central Sta- who's trying hard to please us. returned. tion. New York, N. Y. body It's a fantastic, revolutionary picture WRITE FOft BOOK OF INFORMATION, ADDRESS: of radio that the idea of the radiovoter brings to us. Fantastic, yes. But not Macfadden Publications, Inc., Dept. R. M.. impossible. It can happen—and from P. O. Box 490. Grand Central Station. New York, N. Y. the looks of things, it's going to. I-I I WHAT" — DO YOU WANT TO SAY? YOUR letters of praise teen-minute daily continued and protest are making stories are chuck full of hard this department famous. luck? College professors are asking For instance, Houseboat for the magazine. Dentists and Hannah is mixed up in a mur- doctors contribute their ideas. der trial, Kitty Keene, Inc., is Sponsors read and act on what headed the same way, Danny you have to say. So sit down O'Neill has been in the hos- and toss some more rahs and pital for weeks and poor Ma razzes at programs and stars. Perkins must be utterly weary Best letters win cash prizes of all her burdens by this time. —120.00 for the first prize, On the other hand, Vic and 1 10.00 for the second and there Sade are always ready to hand are five additional prizes of anyone interested enough to |1.00 each. Address your let- listen, a good, hearty laugh. ter of criticism to the Editor, Surely, we all have enough .Radio Mirror, 122 East 42nd troubles without sufl'ering with Street, New York, New York, our radio friends daily, and it and mail it not later than May seems to me, continuously. 28. There is, of course, much suf- fering and want all around us $20.00 PRIZE and it doesn't do anyone any It's easy to see why Jack Oakie seems JUST ONE WOMAN'S OPINION harm to hear of others' trou- so cheerful on his Tuesday broadcasts, bles occasionally, if only to with a secretary like Miss Joy Penny. What I'd like to know is show us how well off we are, why the majority of the fif- but a (Continued on page 7*0 cells appear, moist and young. The skin For protection — Apply before long hours MELT Flakiness Away^ takes on a fresh, softened appearance in- out of doors. Yojir skin won't rough up! stantly. Vanishing regularly applied Cream For flakiness — A fdm of Pond's Vanish- also preserves the softness of the skin." in One Application ing Cream smooths flakiness away. Make- Use Pond's Vanishing Cream for more up goes on perfectly. .Stays. DULL and (lead looking, or tight and than just holding your powder. You'll find O I'OND'S, Depl. aRM-Vl". Clinton, Conn. shiny . . . Dry skin needs the flattery it does wonders for ^ Pip»r^ Uii,.h K-pit>re |>arkaf;c- «-onl.iiiiinf; of powder! Yet powder just won't stick to it! your skin, too. "''"-• "^ ''""''/ Package ^V'"'"' V""*;;"' Try softening that dry, ''tight" skin with For overnight— Apply ••^ Cream, generous painpicn ol - f»thrr Pond's Creanirt ami ii differcnC shades of Pond's Face a keratolytic cream (Vanishing Cream). Tlien after cleansing. Not Powder. I enclose 10c f<>r posiajie and pai'king. see how heantifully your skin takes powder! greasy. It won't smear. A distinguished dermatologist explains Lady Smiley this instant softening: "A keratolytic cream Mreeu. "I use Pond's Vanlshlnft has the ahility to melt away dried-out, dead Cream as a foundation. It ! City surface cells. Then the smooth, underlying holds powder on s<) lonft ropyrltihl. 19117. I'oiur^ Kxlraet Company NO NEED TO MISS THE YEAR'S MOST BRILLIANT SPECTACLE- USE YOUR RADIO TO RESERVE A GRANDSTAND SEAT FREE OF CHARGE AND THIS PAGE FOR A LESSON IN HOW TO LISTEN THE Coronation! The event of the year—the event, indeed, of our lifetime. Not again, whiJe most of us live, will England bow down in homage to a new king. Not again will all the glory of the Empire on which the sun never sets be con- centrated in all its ancient panoply within the tiny radius bounded by the River Thames, the West End, and St. James Park. Already, as this is written, London is overflow- ing with visitors who have come to see King George VI follow his beloved father to the throne of the Empire. Colonial governors and agents, planters from Malaya, ranchers from Australia, lumber magnates from Canada, representatives from every great nation and tiny island that owes allegiance to England, are crowding the hotels and streets of the great city. Accommodations in (Continued on page <^5) . - ,^ral^J'-f''^^jffflflJ^r:^-i;, , „ . IheDionneOuins use only PALMOLIVE ill NURSE LEROUX, WITH THE QUINS SINCE THEIR BIRTH, ^ TELLS WHAT PALMOLIVE CAN DO FOR YOU I HOW I ENVY THE QUINS THEIR SOFT, YOU WOULD FIND PALMOLIVE SMOOTH COMPLEXIONS,NURSELEROUX! BETTER FOR YOJiB SKIN, TOO. ITS LATHER IS GENTLER, MORE i S00THING-6ECAUSE PALMOLIVE IS MADE WITH OLIVE OIL. GIRLS WHO USE PALMOLIVE NEVER NEED FEAR DRY, LIFELESS, "MIDDLE-AGE" SKIN r DR. DAFOE TELLS WHY HE CHOSE PALMOLIVE! "At the time of the birth of the Dionne Quintuplets, and for some time afterward, they were bathed with Olive Oil . . . When the time arrived for soap and water baths, we selected Palmolive Soap exclusively for daily use in bathing YOU'RE QUITE RIGHT! IF these famous babies." IS THE SOAP YOU ARE USING PALMOLIVE IS BEST FOR THE QUINS BECAUSE IT IS AS GENTLE AS PALMOLIVE? 0JLAf4%^ MADE WITH OLIVE OILJHEN PALMOLIVE IS CERTAINLY Are you sure the soap you're using is THE COMPLEXION SOAP as pure, gentle, safe as Palmolive? FOR ! ME You know that Palmolive is made from a blend of real beauty ingre- dients, gentle Olive and Palm oils. That is why Palmolive gives your skin such matchless beauty care . . Why more than any other soap, it brings you the promise of a lovelier, more alluring complexion. TO KEEP VO.R OWN COMP,EX,ON ALWAYS COVELV, USE T„,S BEAUTV SOAP CHOSE. FOR THE Q.I.S Riding is second-nature to this daughter of the Belmonts Miss Joan Belmont, New York. It's enough to say that Miss Belmont is the daug]iter of the Morgan Belmonts. As a member of this famous riding family, she has an inborn love for turf and field. At four years of age, she was pre- sented with a pony of her own; today, Miss Belmont is one of the most accomplished horse- women of the younger set. Like so many of her debutante friends, she is a steady Camel smoker. These distinguished women are among those who prefer Camel's delicate flavor: Camel.s am made from finer, MORE EXPENSrVK TOBACCOS... Turkis-h imd Enjoying Good Food at the Ritz in New York. Domestic... than Miss Joan Belmont enjoys a leisurely luncheon at the any other Ritz-Carlton— with Camels between courses and after. popular brand Smoking Camels is a positive aid to good digestion. Sets up m a generous flow of digestive fluids. Increases alkalinity. For Digestion^s Sake Smoke Camels IN LESS THAN A MONTH DON MUST LEAVE THESE BROADCASTS THAT MADE HIM FAMOUS! HERE ARE THE DRAMATIC REASONS THE country's most popular half hour dramatic program is losing radio's most popular leading man. Two old and very loyal friends are saying goodbye for good. Few have known this very long, if at all. Even fewer understand the reasons. To most of those few who have learned that shortly after the middle of May Don Ameche is leaving NBC's First Nighter pro- gram it appears that the man who has cat- apulted to movie fame is forsaking the medium that has brought him this fame and the money that goes with it. Those people know only what might appear on the surface. They don't know that, though Don Ameche is leaving the First Nighter show, he continues to star in radio, that be- fore this issue of Radio Mirror goes off sale, he will have started a new Sunday program for a new sponsor. Nor do any of his fans realize the months of indecision, of trying to make up his mind, of actual unhappiness that lie behind the notice he sent the sponsors of First Nighter. To Don Ameche, (Continued on page 85) .^lltli Coitury-Fox j. By MERYL FRIEDEL !•> THE STUDIO APPLAUSE RACKET-- ONCE upon a time radio was something to bring into This applause business, which all started innocently my home, a well-mannered friend who kept me com- enough a few years ago, has become a racket, a racket that pany and didn't start yeUing the minute my back threatens to alienate many of us who used to think that was turned. radio was our best friend. If it isn't checked soon, we will That was in the old days, before somebody got the idea become convinced that programs are no longer built for that it helped a radio program if an audience was present our pleasure and enjoyment, but for the amusement of a in the studio and if the audience applauded. handful of people in the studios. .Already I often feel as But today! Today, my radio hasn't been on five minutes if 1 were a mere incidental eavesdropper on a Broadway before my living room is invaded by a pack of hysterical show—and naturally, having grown to look upon radio as ticket-holders clapping their hands off and cheering and something for my home, 1 resent the feeling. whistling. And no matter how much I want to listen to Because 1 live in New York and have had the oppor- whatever program I've tuned in, 1 have to turn the machine tunity of going to many a broadcast, I know how these off before I go nuts and start in yelling myself. bursts of frantic enthusiasm you hear on your loudspeaker ** *., # 41 3 '^— "-«?' r^r -^ * fV xT n /M i .....MUiflillll Paramount Pictures • This beautiful camera study of Gladys Swarthout seems to catch all the elusive love- liness of her performances in radio and the movies. Her program, sponsored by the Notional Ice Advertisers, Inc., Sunday nights, seems destined to go off the air soon, because Gladys is planning to spend her summer on Hollywood's Paramount lot. track is proving to • Bing Crosby is smiling because he is pleased that his new race be so popular with the folks in the nnovie colony. His Thursday night progrann is going to remain on the air, but now that summer's on its way, his sponsors, the Kraft people, are wondering if Bing will get that vacation urge—and so are we. 2(, I • Too long absent from radio's family circle, Grace Moore has returned in behalf of the Nash Motors, Saturday nights, replacing Floyd Gibbons, and incidentally, add- ing another half hour to the list of Hollywood programs. Grace had planned to spend the summer in Europe, but cancelled her passage in favor of this new show. Columbia Pictures Never let it be said that Paramount's photographers aren't on the job. When the wind blew, their shut- ters snapped. Martha Raye was reading reviews of her newest picture, "Wailciki Wedding" and didn't notice, but we'll bet that when her ex-fiance, Jerry Hopper, sees this, they'll be en- gaged again. Want to join our connmittee to give Mar- tha more time for singing on Al Joison's broadcasts? Pictures of That smile of Jimmy Melton's deserves a prominent place in our Pictures of the Month any time, but especially now that he is a regular radio star again—mas- ter of ceremonies on the Saturday Night Party, over the NBC network. Jimmy is having a grand time these days, buying all the things he couldn't have when he was a boy—even a toy electric train. Fresh from her triumph In RKO's "That Girl From Paris," Lily Pons will spend the summer months with the man that she is popularly supposed to be engaged to, Andre Kostelanetz. Togeth- er, they are going to keep the hot evenings full of sweet music with the Ches- terfield program, Wednes- days on the Columbia net- work. Between broadcasts, Lily retreats to her home in beautiful Connecticut. the Month Handsome is as handsome does, goes that old saying and it ceriainly fits Johnny Green, whose music makes the Fred As- taire program on Tuesday evenings one of the week's melodic high spots. What you read about Johnny's dating a dif- ferent movie star every night in the week is really true—so true that even his friends can't keep track of him. ffay / , A* Never let it be sold that photographers Paramount's Fresh from her When triumph in aren't on the job. RKOs "That Girl From the wind blew, their shut- Pans," Lily Pons will spend ters snapped. Martha Raye the summer months with the was reading reviews of her "ion that she is popularly newest picture, "Waikiki supposed to be engaged to, Wedding" and didn't notice, Andre Kostelanetz. Togeth- but we'll bet thot when her er, they ore going to keep ex-fiance, Jerry Hopper, the hot evenings full of sees this, they'll be en- sweet music with the Ches- again. Want to join gaged terfield program, Wednes- our committee to give Mar- days on the Columbio net- tha more time for singing work. Between broadcasts, on Al Jolson's broadcasts? Lily retreats to her home in beautiful Connecticut. the Month That siriile of Jimmy Melton's deserves Handsome is as handsome does, goes thot a prominent place In old saying our Pictures of the and it certainly fits Johnny Mof)th any time, ^[een, but especially now that whose music makes the Fred As- he IS a regular Q're radio star again—mas- program on Tuesday evenings one ter of ceremonies ot the on the Soturday Night week's melodic high spots. What Party, over the yo" NBC network. Jimmy is read about Johnny's dating a dif- ^""'^ *'""^ ^erenr u ?L^ °, *'«e days, buying movie star every night in the all the things he couldn't have when he .^^ '^ really even L , true—so true that wos a boy—even "'5 a toy electric train. triends can't keep track of him. By DOROTHY BROOKS Walter knew only too well what he was in for when he signed to star in "Wake Up and Live" with the old maestro to heckle him. HOW HOLLYWOOD TURNED THE HIi used to sit in a tiny New Ynrk radio studio, talking And then he agreed to act in a movie. into a microphone; or in his newspaper office he'd Weil, Waller Winchell made his movie, and he left more turn out his daily column. Millions of people heard friends in Hollywood than he found there, but Hollywood what he said and read what he wrote, and he had every liad its innings just the same. Hollywood had its chance to star in Hollywood at his mercy. He could set the whole laugh at Winchell, for a change. It had its chance to see the country to laughing and talking about Fern Flutter's new High Mogul of Gossip toppled from his throne and turned heart, or Clive Clinch's misstep in the iUown Derby the into just another amateur actor, as pathetically eager as other night. With a few words he could turn dignity and anybody else to do what the director told him to do. Not glamor upside down and make them into slapstick comedy, since Elinor Glyn moved her tiger-skin rugs out West has while all the time he himself stayed safely in his newspaper Hollywood had so much fun. office or his radio studio. Turning the tables on Walter cost Hollywood |75,000, id IT COST $75,000 BUT EVERYBODY, EVEN BEN BERNIE, THINKS THAT THE PRICE WAS WORTH EVERY LAST CENT i TABLES ON which is a lot of money just to pay off old scores with, hut uncomfortable. Ben had been waiting for his chance just as the way things look now the |75,000, plus some more, will long as Hollywood had, and he took advantage of it. But go winging their way back to the West Coast in the form of wait until you've heard the whole story—one which will go profits from the Winchell picture. down in Hollywood history as one of its gayest and bright- Even more important, when Winchell gave Hollywood its est chapters. chance to get back at him, he was doing something which Winchell walked into enemy territor\- with his eyes open. was to cause a far-reaching change not only in his own life, When scouts for 20th Century-Fox came after him with but in the life of another gentleman you wouldn't expect preliminary offers of a part in "Wake Up and Live, " his him to do a favor for. I mean Ben Bernie. immediate and instinctive reply was "No!" Ben did a little table-turning on his own account. He had He knew well enough what he'd be letting himself in for more than his share in the grand game of making Winchell on the movie lots. He's no stranger {Cantimied oii page <)7) Bv DOROTHY BROOKS IT COST $75,000 BUT EVERYBODY. in 91 EVEN BEN BERNIE. THINKS THAT THE PRICE WAS WORTH EVERY LAST CENT Walter knew only too well wh > he was in for when he signed > star in "Wake Up and Live" wi S the old maestro to heckle hii .. HOW HOLLYWOOD TURNED THEI TABLES ON uncomfortable. Ben had been waiting for his chance just as which is a lot scores with, but used to sit in a tiny Ynrls of money just to pay off old New radio studio, talking And then he agreed to act in a movie. he took advantage it. But the will long as itollywood had, and of HEinto a microphone; more way things look now the $75,000, plus some more, or in his newspaper oflice he'd Well, Walter Winchell movie, and he left whole story one which will go made his so of wai"! until you've heard the — turn out his daily column. winging their way back to the West Coast in the form .Millions of people heard friends in Hollywood than he found there, but Hollywood Hollywood history as one of its gayest and bright- what I'lotits from down in he said and read what he wrote, chance to the 'Winchell picture. and he had every had its innings just the same. Hollywood had its chapters. ^l.ir Even gave Hollywood its est in Hollywood at his mercy. sec the more important, when Winchell He could set the whole laugh at Wiiichell, for a change. It had its chance to Winchell walked into enemy territory with his eyes open. ojuntry -liance to get something which to laughing and talking about turned back at him, he was doing Fern Flutter's new High Mogul of Gossip toppled from his throne and When scouts for 20th Century-Fox came after him with heart, or Clive ^'•as to cause a far-reaching change not only in his own life. Clinch's misstep in the ^^^er in "Wake and Live." his Brown Derby the into just another as pathetically "^ preliminary offers of a part Up other amateur actor, f^'Jt in the wouldn't expect night. With a few words he could No life of another gentleman you turn dignity and anybody else to do what the director told him to do. immediate and instinctive reply was "No!" I'lm to do a Bernie. '•'"'^^ has favor for. I mean Ben in for '^ '^'^'" '"'" ^'^PSti'^k comedy. since Elinor out West knew well enough what he'd be letting himself fj^r^nfu ^'^T f Glyn moved her tiger-skin rugs Ben did account. He had He '^^h.^^'lf a little table-turning on his own (Continued on page 97) «^yed safely in his newspaper Hollywood the movie lots. He's no stranger oflicenffii\ H ^ had so much fun. "lore than Winchell on or his radioT studio. |77.Wa.7'nnO his share in the grand game of making Turning the tables on Walter cost Hollywood n " THIS winter, Jessica Dragonette received a shock—one so deep and profound that it caused her to say to me: "No, I don't want to think that my life will always ." go on as it is going now . . It was the hour between daylight and dusk, the hour that invites confidences. Jessica and I sat in her apartment in New York, the firelight flickering across her face, striking red-gold tints from the yellow gold of her hair. We had been talking about her work, her new program, the myriad activities which make up a star's life. . . . And then, sud- denly, came this admission, an admission I knew Jessica had never made before. She looked up at me, away from the fire, and went on, "Don't misunderstand me. I'm happy—my work keeps me i./r happy. 1 don't want you to think that I've made any great sacrifices for it. But still—isn't it natural that there are times when 1 feel as if life can give me more than even my career, no matter how precious that— career is to me? Perhaps not now, but in a year or two She broke off. Then she said, "But so far, it just hasn't happened." "Perhaps," I said, "you've made a bigger sacrifice than you realize now." She nodded. She understood what I meant. For more than seven years her radio work has taken up most of Jessica's time—and I think I may honestly say that it has also taken up all of her thoughts. You remem- ber her rule on the Cities Service Concerts, that she must never repeat a song in less than six mlonths' time. It was a self-imposed rule, and one that she kept rigidly, even though it required her to master a list of songs which for number and variety is much greater than the repertoire of most concert and operatic singers. They can repeat one group of songs or one operatic role over and over, but for Jessica each program was in itself a new problem, to be By JUDY ASHLEY A PLEA FOR THIS BELOVED STAR TO THROW ASIDE HER SHROUD OF WORK AND SEEK FULFILLMENT OF HER LIFE — attacked as one from the very start. Now that she is the star of the Palmohve Beauty Box Theater every Wednesday night, she must work even harder in some ways. Besides singing, she must act her roles in these capsule operettas, and many times must also help with the stories and continuity. Jessica has always thrown herself heart and soul into her work. To her, all the meaning of life has been ex- pressed in music. A bungled song is as much a black mark in her day as a quarrel with a well loved friend would be in yours or mine. And so, until recently, that work has been enough for her. She hasn't wanted the things other women cherish neither the love, nor the companion- ship, nor the protection, of a husband. Being Jessica, she could never have accepted both love and her career, for she has always believed firmly that love is a career in itself, and that she would have no right whatever to di- vide her energies and interests between a home and a radio studio. Many times she has said decisively that if she were to marry she would give up singing in public, make a clean break with everything and start out afresh to be a wife, and only a wife. Yet, somehow, you always felt that in her heart she believed that if she married she {Continued on page 89) Jessica is too lovely, to dedicate her whole life to a career alone. When Fred had to play a trum- pet in "Swing High, Swing Low" Carole hid its mouthpiece so he couldn't practice too much. By KATHARINE HARTLEY IT'S such a happy story, yet it might have had such a different ending. When you mix such opposite ingredients as Carole Lombard and Fred MacMurray you can't tell until the last explosion what the result's going to be. That it worked out as it did is a tribute to Carole and the reputation she has won in Hollywood. For it was the reputation, as much as anything, that accomplished the change. Fred's winning his own reputation SHE NEARLY MADE A NERVOUS WRECK OF HIM BUT HE LEARNED A LESSON THAT WILL EARN HIM A FORTUNE Above, a fight sdene from "Swing High." That's Carole on the right, her mouth a open and ready to yell, and Fred is the warlike guy in the linen suit. Scenes like this one used to worry him to death—until Hollywood's number-one practical joker started in to educate him. now, too, but unless you knew all about it, you'd swear over a year ago with the picture "Hands Across the Table." the two had nothing to do with each other. It ended a few weeks ago wheni Fred finished "Swing High, The fact is, Carole and her reputation have taught Fred Swing Low" and signed a contract with Campbell Soup to MacMurray how to really live. He was a young man with be back on Hollywood Hotel October first after a summer his first big success behind him, but still so scared he was vacation. heading straight for Hollywood's exit gate when Carole Some lessons in living you can learn in an hour, others caught up with him. Now he's on the other road, the one in a day or a week. But the kind Fred learned usually takes that leads to more permanent fame and real happiness. years, if it works at all. The fact that he's come out of That lesson in living was a tough one to learn, but it has it in such a short time with a new outlook, a new philoso- guaranteed him success in movies and just as important, phy and a new grasp on fame is tribute enough to Carole's it has won him a starring role in radio. It began a little quickness of action. {Continued on page SI ) Above, a fight scene from "Swing High." That's Carole on the right, her mouth all open and ready to yell, and Fred is the warlike guy in the linen suit. Scenes like this one used to worry him to death—until Hollywood's KATHARINE HARTLEY number-one practical joker started in to educate him. Across the Table_ "ow. over a year ago with the picture "Hands too, but unless you knew all about it, you'd swear it might have finished "Swing High, such a happy story, yet the ended a few weeks ago when, Fred IT'S two had nothing to do with each other. It had such a different ending. When you signed a contract with Campbell Soup to The fact taught Fred Swing Low" and Carole is, Carole and her reputation have summer mix such opposite ingredients as back on Hollywood Hotel October first after a MacMurray was a young man with be you canjt how to really live. He Lombard and Fred MacMurray nis vacation. / first big success still so scared he was the result's behind him. but learn an hour others tell until the last explosion what heading Some lessons in living you can m straight for Hollywood's exit gate when Carole going to be. the kind Fred learned usually takes "ught in a day or a week. But up with him. Now he's on the other road, the one out of That it worked out as it did is a tribute at all. The fact that he's come that leads years if it' works to more permanent fame and real happiness. new philoso- to Carole and the reputation she has won such a short time with a new outlook, a I hat but it has it in lesson in living was a tough one to learn, to Caroles in Hollywood. For it the reputation, grasp on fame is tribute enough was guaranteed important. phy and a new the him success in movies and just as (Continiud on page 82) as much as anything, that accomplished has quickness of action. " won him a starring role in radio. It began a little change. Fred's winning his own reputation Her name is Phyllis, so finy a strong wind could sweep her off her feet. ^ t^^ IC'J iis<;. Oi # vv ilJ • •5 pitifc trXJ" H5' NAN CAMPBELL Hollywood, where many a strange story has never true that she goes with him to every rehearsal for his is seen, INbeen put into type, there is none stranger than the story Packard radio program. It is true that one never of what Phyllis Astaire means to her husband. None at any social function, without the other. It is true that the theatrical folk in Hollywood have entree . few of stranger . . and none sweeter nor finer. very on these Not that the gossips can see it that way. They have an- to the Astaires' beautiful hillside home. And other explanation ol ail the surface facts. They've never facts Hollywood places its own interpretation. so dread- bothered, it may be, to look below the surface and discover "She stays at his side, my dear, because she's the truth about the things that are common Hollywood fully afraid Fred will look at another woman." knowledge. "She just wants to keep him under her thumb, that's all." people, simply [•or it is true that Phyllis sits on the moving picture set "She pretends she can't stand Hollywood wealthy all day, watching every move F-red Astaire makes. It is because she wants to remind everybody she was a J6 — society girl before she married Fred." who were admitted into the inner circle of "society." Their Those are the explanations you hear. And they are friends were Blue Book, Social Register. There was a wel- utterly false. come for them in every exclusive home on Manhattan. And The truth is so tender and brave that I am proud to when they married, both of them chose mates from that be able to put it down on paper for you to read. same charmed, exclusive circle. The story has its beginning back in the days before Fred Everything was different when Fred came to Hollywood and Phyllis had met, back in the days when Fred and and became a sensational success on the screen. Literally, Adele, his sister, were the most beautiful and sensational the sudden glare of publicity and ballyhoo which was dancers on Broadway. focussed upon him shocked and staggered him. He felt as Even then Fred was not a Broadway boy. He didn't be- if he were under constant surveillance from hundreds of long, somehow. Oh, yes, his career was part of the New prying eyes. His life away from the cameras was no York pattern. His work took him into theaters, put his longer his own. name on the tongues and pens of all the gossipers and That was bad enough, but there was something else which columnists. But his real life, the personal part, was set was even worse to a person as naturally and unaffectedly apart from Broadway. modest as Fred Astaire. He and Adele were two of the few theatrical entertainers There was no one in Hollywood who would criticize him. On the stage there had always been plenty of people to tell him the truth—that a dance routine didn't quite come off, that a piece of stage business was slowing up his act. But in Hollywood . . . Because he was a big star and daily growing bigger, he was surrounded by yes-men and yes- women (who were much worse ). They said everything he did was perfect. They watched him dancing and immediately clamored that he was the greatest dancer (Continued on page 67) Fred won't like this story even though it puts to rest all Hollywood's gossip about Phyllls's role in his life. NEVER INTERVIEWED AND SELDOM SEEN, SHE DE- VOTES HER LIFE TO THE MAN SHE LOVES—irS THE MONTH'S SWEETEST STORY dU' • J?0' — . before she married Fred." cociety girl who were admitted into the inner circle of "society." Their explanations you hear. And they Those are the are friends were Blue Book, Social Register. There was a wel- name is Phyllis, Her come for could utterly false. them in every exclusive home on Manhattan. .'Knd tiny a strong wind brave I truth is so tender and that am proud to when they married, both of them chose mates from that sweep her off her feet. The put it down on paper for you to read. same charmed, exclusive be able to circle. The story has its beginning back in the days before Fred Everything was different when Fred came to Hollywood had met, back in the days when Fred and and became and Phyllis a sensational success on the screen. I.iteralh were the most beautiful and sensational Adele, his sister, the sudden glare of publicity and ballyhoo which wa> dancers on Broadway. focussed upon him shocked and staggered him. He felt as Even then Fred was not a Broadway boy. He didn't be- if he were under constant surveillance from hundreds ol Oh, yes, his career was part of the New prying eyes. His life long, somehow. away from the cameras was no York pattern. His work took him into theaters, put his longer his own. name on the tongues and pens of all the gossipers and That was bad enough, but there was something else which columnists. But his real life, the personal part, was set was even worse to a person as naturally and unalfectedlv apart from Broadway. modest as Fred Astaire. He and Adele were two of the few theatrical entertainers There was no one in Hollywood who would criticize him On the stage there had always been plent> of people to tell him the truth—that a danci routine didn't quite come off, that a piece ol stage business was slowing up his act. But in Hollywood . . . Because he was a big star and daily growing bigger, he was surrounded by yes-men and ye'- women (who were much worse ). They said >^kXS everything he did was perfect. They watched him dancing and immediately clamored that h( h\^ was the greatest dancer {Continued on page (>/ i Fred won't like this story even though it pufs to rest all Hollywood's gossip about Phyllis's role in his life. NEVER INTERVIEWED AND for his lliillvAiHid. where many a strange story has never true that she goes with him to every rehearsal iN is never seen, been put into type, there is none stranger than the story Packard radio program. It is true that one true that DE- of what Phyllis .Astaire means to her husband. None at any social function, without the other. It is SEIDOM SEEN, SHE have entree >ir.inger . . . ami none sweeter nor finer. very few of the theatrical folk in Hollywood these Not that hillside home. And on the gusMps can see it that way. They have an- to the Astaires' beautiful VOTES HER LIFE TO THE other explanation oi all the surface facts. They've never facts Hollywood places its own interpretation. dread- bothered, it may be. lo look below the surface and discover "She stays at his side, my dear, because she|s so the truth about the things woman." that are common Hollywood fully afraid Fred will look at another _ „ MAN SHE LOVES—IT'S THE all- knowledge. •'She just wants to keep him under her thumb, that's lor it is s>n|P'y true that Phyllis sits on the moving picture set "She pretends she can't stand Hollywood people, M all watching wealthy 3NTH'S SWEETEST STORY day, every move Fred .Astaire makes. It is because she wants to remind everybody she was a DAVID HARUM'S SUSAN—Christened Eleanor, pretty Peggy Allenby was brought up by a grandfather who called her Peggy. Governesses educated her, but she learned by herself how to imitate famous actresses. One day a friend saw her take off Minnie Maddern Fiske, got her a job in a stock company. Peggy's toured with Clark Gable and Spencer Tracy. Five years ago she made her radio debut as a bit player, met John McGovern, and settled down to the triple FAMILY'S ORGANIST—When "Destiny Waltz," career of wife, mother, and broadcasting star. the theme song for One Man's Family, rolls out on the airwaves, Paul Carson is the man at the i console. He also has several programs of his own originating in San Francisco. Born in Il- linois, Paul served three years overseas dur- ing the war. Seven years ago he joined NBC's San Francisco staff. He is married to a well known writer, and has a country house near Los Gatos which he calls "Peep o'Day." His hobby is collecting old and rare Chinese art treas- ures, and one room of his home is completely furnished with them. He is also a composer. DAVID'S ZEKE—All David Harum fans know who Zeke Swinney is, but few of them could tell you that Arthur Mait- land plays this part. Arthur is an- other whose life has been devoted to the theater. He began as an extra boy, got a big part and then decided to learn stage direction and stage management instead. Later, he starred in such hits as "The Man of the Hour," saved his money and formed his own stock company. Douglas Fair- banks was one of the first he signed to a contract at $35 a week. In San Francisco, he had his own theater where he presented classical drama for seven years. His first introduc- tion to radio came when he won a part in the famous Roses and Drums. 58 i DAVID'S AUNT POLLY— It's not often In radio that you find someone who has a perfect reason for playing a particular part, but Eva Condon could not have been better cast. For two years, on the road, she took the feminine lead of David Harum and now, as Aunt Polly, in the radio version, she brings to her part a ring of conviction. Eva started at the top in the theater and went on from there. She be- gan with John Drew at the Empire Theater, of and since has been in vaudeville and movies. PARADE STAR NESBITT—In the grandson Edwin Booth you have a brand new network star. John Nesbitt, handsome, dork, tall, broke into the select circle of radio's stars in less than a year of broadcasting and with no back- ground of similar work. His show: The Passing Parade, heard every Monday and Tuesday night over NBC. John began his program on a modest scale over a San Francisco station and saw It suddenly catch on in popularity like a prairie fire. He's a different sort of commentator be- cause in giving you the news, he puts on a one- man show. The theater is his one great passion. AND DAVID—Wllmer Walter Is the man who portrays one of radio's most beloved characters, David Harum. He brings to radio many years of experi- ence in stage plays such as "Ben Hur" and "The Man on the Box." Born in ^^ Philadelphia, he was in the wholesale leather business when he happened to fill in on the stage for an actor friend who was III. He liked the work so well he gave up leather and started a new career, which he's stuck to ever since. His hobby Is carpentering and he owns a cabin In the Maine woods which he built himself. He is a descendant of Thomas U. Walter, the architect who designed the dome on the Capitol In Washington. In the early movie days he was leading man for Madge Kennedy. ^0 ! Christened Eleanor, DAVID HARUM'S SUSAN— DAVID'S AUNT POLLY— It's not often in radio pretty Peggy Allenby was brought up by a that you find someone who has a perfect grandfather who called her Peggy. Governesses reason for playing a particular part, but Eva educated her, but she learned oy herself how Condon could not have been better cost. For to imitate famous actresses. One day a frisnd two years, on the rood, she took the feminine saw her take ofF Minnie Moddern Fiske, got her lead of David Harum and now, as Aunt Polly, a job in a stock company. Peggy's toured with in the radio version, she brings to her part Clark Gable and Spencer Tracy. Five years oqo a ring of conviction. Eva started at the top she made her radio debut as a bit player, net in the theater and went on from there. She be- John McGovern, and settled down to the triple gan FAMILY'S ORGANIST—When "Destiny Walh," with John Drew at the Empire Theater, career of wife, mother, and broadcasting star. and since PARADE STAR NESBITT— In the grandson of the thenne song tor One Man's Family, rolls out has been in vaudeville and movies. Edwin Booth you have a brand new network star. on the airwaves, Paul Carson is the man at the John Nesbitt, handsome, dark, toll, broke into console. He also has several programs of his the select circle of radio's stars in less than own originating in San Francisco. Born in Il- a year of broadcasting and with no back- linois, Paul served three years overseas dur- ground of similar work. His show: The Passing ing the war. Seven years ago he joined NBC's Parade, heard every Monday and Tuesday night San Francisco staff. He is married to a well over NBC. John began his program on a modest known writer, and has a country house near Los scale over a San Francisco station and sow it Gatos which he calls "Peep o'Doy." His hobby suddenly catch on in popularity like a prairie is collecting old and rare Chinese art treas- ures, fire. He's a different sort of commentator be- and one room of his home is completely cause in giving you the news, he puts on a one- furnished with them. He is also a composer. man show. The theater is his one great passion. DAVID'S ZEKE—All David Harum fans know DAVID—V\^ilmer Walter is the who Zeke Swinney is, but few of AND portrays one of radio's most them could tell you that Arthur Mait- man who land plays this beloved characters, David Harum. He port. Arthur is an- other brings to radio many years of experi- whose life has been devoted to the in stage plays such as "Ben Hur" theater. He began os an extra ence Man on the Box." Born in boy got a big part and then decided and "The to he was in the wholesale learn stage direction and stage Philadelphia, management leather business when he happened to instead. Later, he starred m such hits in on the stage for an actor friend as "The Man of the fill Hour, ill. He liked the work so well saved his money and formed who was his own stock he gave up leather and started a new company. Douglas Fair- banks was one career, which he's stuck to ever since. of the first he signed to a contract ot His hobby is carpentering and he owns $35 a week. In San Francisco, he cabin in the Maine woods which he had his own theater a where he himself. He is a descendant of presented classical drama built or seven years. Thomas U. Walter, the architect who His first introduc- designed the dome on the Capitol in port m the Washington. In the early movie days he famous Roses and Drums was leading man for Madge Kennedy. JUDY'S BROTHER ZEKE—Right, Zeke Canova is the third member of the com- edy trio on the Rippling Rhythm Revue over NBC Sunday nights. The others, of course, ore sisters Judy and Annie. Zeke's real name is Leon, and he was born in Florida on the last day of the year 1906. His first radio appearance was with Rudy Vallee in 1933, but he'd already been in musical comedy and the movies by that time. His first appear- ance on any stage was when, at the age of eight, he stood on his head to whistle a solo. He isn't married, and his ambition is some day to retire from the air and become a farmer. In the mean- while, he lives in the city, which he doesn't like, with his most prized pos- session—a Texas steer's six-foot horns. CALL BOY JOHNNY—John Roventi, above—you know him as Johnny the Call Boy on the two Philip Morris programs — holds raclio's only lifetime SINGING STAR LUCAS—He's one of the Duke contract with his sponsors. Johnny, who weighs of Windsor's favorite entertainers, but the big- 52 pounds and is 43 inches tall, is in his twen- gest thrill Nick Lucas (above) ever got was his ties and lives with his parents in Brooklyn. He first broadcast, back in 1926 when he was only a left school to support his family and because of banjoist in Ted Fio Rito's orchestra. He got his his small size got a job as a hotel bell hop. An start when a talent scout for a phonograph record advertising agency executive saw him, was struck company heard him sing with the orchestra. His by his poise, and hired him to advertise ciga- 'first recording sold 100,000 copies and paved the rettes. Johnny, besides his air work, is also the way for smash successes in vaudeville, movies and model for all his company's posters. His contract night clubs. Now he's singing on Al Pearce's CBS provides a car and private chauffeur for his use. show Tuesday nights—his first radio commercial. 40 SHELL SHOW CHEF— Little Joe Cook cooks up a weekly dish of varied entertainment for his Saturday-night Shell Show on NBC, presenting every- thing from opera stars to wrestlers. Joe started life in Chicago under the name of Lopez. Both parents had been in show business, but he was left an orphan when he was four, and was adopted by a family named Cook in Evansville, Indiana. (He sometimes men- tions this town on the air.) He began learning to juggle when he was a boy, and got his first job, in a medicine show, at the age of twelve. When he grew up he became a vaudeville juggler and was soon famous, but nowadays, on the air, he mostly juggles words. He lives on an estate he calls "Sleepless Hollow." I DRESS REHEARSER PINKIE— Pinkie Lee, who plays "Squash" on NBC's Sunday morning Dress ASTAIRE'S TRUDY—When Fred Astaire signed Rehearsal, lisps in real life as much as he does Trudy Wood (above) as a permanent member of on the air. In fact, he had to give up studying his program Tuesday nights over NBC's network, she law at the University of Minnesota because every- was getting her first big radio chance at an age one laughed so when he got up to speak. He's 30 when most girls are still wondering what they'll years old, and is married to a New York girl whom do when they leave college. Although Trudy was he won after a three-day courtship. His two-year- born in San Francisco her family moved to Holly- old son also lisps, and so do Pinkie's cousins, wood soon after the event, and that's where she of whom he has quite a supply. Pinkie has been in has lived since. Three years ago, after winning vaudeville and radio since he left college, and an amateur contest, she began singing profession- had his own program on the Coast before coming to ally. Now she's singing duets with Fred himself. New York. He's just finished a movie comedy short. 41 JUDY'S BROTHER ZEKE— Right, Zeke the third member of the com- 1*^°^ CHEF-Litfle Joe Canova is t-ooklit"-cooks Rhythm Revue up a weekly dish edy trio on the Rippling of varied entertainment for nights. The others, his Soturday-night over NBC Sunday Shell Show and Annie. on NBC. presenting of course, are sisters Judy Vry! was real nome is Leon, and he '^°" » wrestle.;. Zeke's JoeJ^^^JTastarted ?f^'° of the life in Chicago born in Florida on the lost day under the nome of Lopez. Both His first radio appearance parents hod been year 1906. in he'd show business, but he was with Rudy Vallee in 1933, but was left an the already been in musical comedy and adopted by a family movies by that time. His first appear- named Cook in Evansville. Indiana, ance on any stage was when, at the age j He sometimes men- tions this town on the of eight, he stood on his head to whistle air.) He began learning to juggle a solo. He isn't married, and his when he was a boy and got his first job. in ambition is some day to retire from the a medicine show, at the age of twelve. air and become a farmer. In the mean- When he grew up he became o vaudeville while, he lives in the city, which he juggler and w CALL BOY JOHNNY-John Roventi, above-you know him as Johnny the Pinkie Lee. Call Boy on the two Philip DRESS REHEARSER PINKIE— who plays "Squash" on NBC's Sunday morning Dress contract Duke with his sponsors. SINGING STAR LUCAS—He's one of the life as as he does Johnny, who weighs ASTAIRE'S TRUDY—When Fred Astaire signed Rehearsal, lisps in real much of big- Windsor's favorite entertainers, but the irudy fact, had to give up studying Wood (above) as a permanent member of on the air. In he les and gest thrill was nn Ives with Nick Lucas ever got h ' his parents in Brooklyn. (above) i^rogram Tuesday network, she law ot the University of Minnesota because every- He o nights over NBC's first broadcast, bock in 1926 when he was only he got up to speak. He's 30 " ^?P°^,''i^ '"-"ily ond *^' getting her first an age one laughed so when • because of big radio chance ot his small.111 sue banjoist in got his * got a job as a Ted Fio Rito's orchestra. He '41- most years old, and is married to a New York girl whom hotel bell hop. An girls are still wondering what they'll start when a talent scout for phonograph record °c three-day courtship. His two-year- a , hen they leave was he won after a His college. Although Trudy company heard orchestra. bo.n lisps, and so do Pinkie's cousins, him sing with the m San Francisco to Holly- old son also the her family moved first recording paved wooc. quite a supply. Pinkie has been in sold 100,000 copies and soon after where she of whom he has and the event, and thot's way for smash movies °'- and radio since ne left college, and successes in vaudeville, 'ived since. Three years ago, after winning vaudeville provides o cor CBi end ^.Zl night clubs. Now he's Pearce's °" his own progrom on the Coast before coming to tt.tr "f^. singing on Al '^'woteur contest, she began singing profession- hod show Tuesday commercial. York. He's just finished a movie comedy short. nights—his first radio Now she's singing duets with Fred himself. New n B N W H Tke Story So Far: Phil Baker had to be tough to grow tunes he heard the organ-players grind out on the streets. up on New York's East Side. When he was little more than Almost before he was in his teens, Phil left school and went a baby he was carrying his father's lunch across the Bowery, to work in an office downtown—only to learn that he hated dodging trucks and street cars, to the underground fur shop office work even more than school. He and another boy in where his father worked. Simon Baker made only six dollars the office filled their minds with stories of Wild West ad- a week—barely enough to feed his family and give them venture—and one day they made up their minds to run lodging in tenements. As Phil grew older he played in the away and go West themselves. streets with other young ragamuffins, learned to shoot craps and play hookey from, school. Once he was arrested for Part II gambling, and taken to the neighborhood station house. He hated school and all sorts of discipline, but he did love THE freight yard was a place of eerie sounds and dis- music—loved it so much that he persuaded his father to turbing flashes of light through the darkness. Some- buy him a battered old piano. But he ccmld never be both- where an engine snorted, slammed into a line of cars, ered with music lessons. He preferred to play by ear the and pulled them after it with a great clanking noise. 42 jM Red and green lights winked here and there. Steel rails curved off into the smoky night. Phil Baker and Bob Michaels crouched beside a box car, won- dering where to go, what to do, next. They had runaway from; their jobs and their families in New York that morning, and now here they were, somewhere in New Jer- sey, hungry, and more than a little frightened. When they crossed the Hudson River and boarded a west- bound freight train they hadn't ex- pected it to end up in this forsaken desert of steel and cinders. Their thirteen-year-old minds had bar- gained for a long ride and a very different sort of desert at the end of it—a long rolling sweep of sand and bushes, with Indians behind every rock and gold in little pockets under every bush. And now they 'ill didn't even know what town they were in. "Well, we can't stay here all night," muttered Bob at last. "We better get out of here and find something to eat." Gingerly they began to pick their way over the rails toward a cluster of lights they thought might be a roundhouse. Once there, they figured, they would be able to find their way out of the yard. A man with a lantern in his hand popped out from around the end of a freight car. "Hey!" he bellowed in a giant's voice. "Get out o' here—before I ''^^ ^f« '"^^r shoot!" TO / Both boys leaped as if they'd been stung and started to run, stumbling over the rails and slip- ping on the sharp clinkers. Phil's heart was thudding so hard he couldn't hear any other sound. He didn't know whether he was being followed (Continued on page 56) We were on our way to Alaska when a whale be- gan following us, try- ing to wreck our ship. To save our lives, an old lady who sat in a rocking chair persuaded us to toss her over- board, chair and all. The whale swallowed her and disappeared. You'd never guess where we found them both again. THE WORLD'S GREATEST LIAR HAS BECOME A REPORTER FOR RADIO MIRROR! SO HOLD YOUR SIDES AND READ ALL ABOUT HIS TRAVELS THAT COULD NEVER HAPPEN TO ANYONE ELSE The ship's mascot was o^ cat with one wooden leg which hannpered her very much in her efforts to catch rats. One of the sailors, however, had a brilliant idea — to at- tach roller skates to her other three feet. This was done, and soon the rats found they had an enemy who kept them ^A hopping for their lives. ADVENTURES Ed.'s Note: Nov) that time has warped his memory suffi- gained me a passage aboard a small vessel bound for Alaska. ciently, Jack Pearl has set down this exclusive account of Nothing out of the ordinary happened on this trip—so I what happened to him when, as the Baron Munchausen, he will tell you about it. first came to America. As the Baron points out, any simi- The ship's mascot was an unique creature. She was a cat larity to actual persons the reader might know can only be who had met with an accident on an earlier voyage and, blamed on the reader himself. Perhaps in the near future— as a result, had lost her right foreleg. In its place, the crew unless somebody with courage enough does something to stop had fashioned a wooden limb. For a long time, the cat had him—he may report the trip to Europe he took last summer considerable difficulty in combatting the rat menace aboard with Mrs. Pearl. In the meantime, for more tall stories, tune ship. in Friday nights to his weekly NBC program. Knowing that their enemy was severely handicapped, the rats emerged from their holes and taunted the poor cat until she was nearly driven mad. The cat's wooden contrivance SHORTLY after I had outgrown my knee-breeches, I made it impossible for her to pursue them. experienced a passionate desire to see the world. My A meeting of the crew was held, and it was decided that parents, unfortunately, would not hear of it, so I didn't the cat should be equipped with three small roller skates. tell them. From then on, it was easy sailing for Toby. When a rat I knew a garbage man, who knew a tailor, who knew a appeared the cat swiftly skated up to it. and with one fell kindergarten teacher, who knew a ship's captain. This inti- swoop of her wooden limb, knocked the rodent unconscious! ^" mate contact, and a thorough knowledge of seamanship. On board this ship, in addition {Continued on page i 4=. 0-F DREAMY . . . HAUNTING . . . HERE ARE THE WORDS AND MUSIC OF THE LOVELY THEME SONG YOU HEAR WHEN YOU TUNE IN TED WEEMS Words by Music by WALTER HIRSCH HARRy SOSNIK ^^^gj 46 — rFi"E NIGHT 7 ^ Bl>7 ^^ ^ Hght. Like a pray r. yf)U still were ^, 4^ « ^')w'i^^ i 3nr=^ dim. w an :s-^' I '^^S. J > Eg * Fmin f ? f ^ » f Tsti f iS ^ =m ?r: ^ there. when dawn came In - to sight. Like the Il Copyright assigned 1936 to WORDS and MUSIC INC.. New York. N. Y. Bing Crosby's new lead in "Waikiki Wedding" and sing- er on the new Ken Murray show, wears a fringed yellow crepe square round her neck and three squares of the same color are braided for her bandeau. Below, Shirley in a gray sheer wool skirt with tuck-in dusty rose angora sweater. The belt is braided string. Photos through the courtesy of Paramount Pictures, Inc. •:\ "V \\i %. > 9 1 I 'a^:^ For summer comfort Shirley likes silk linen slacks. Two dotted kerchiefs add color, one as a ban- deau for her hair, the other trailing out of her pocket. IT'S A KERCHIEF SEASON AND HERE'S RADIO'S NEWEST STAR. SHIRLEY ROSS, TO PROVE IT THE STARS At the right, Shir- ley's tricky scarf was made by braid- ing three chiffon hankies of yellow, rose and green. It can also be worn as a head-band. This cool-looking dress, below, is made of sheer crepe, dotted with dainty black flowers and topped off with a youthful gray pique bow piped in block, worn high up on neckline. Listen to Shirley Ross on ffce new Ken Murray show—see page 52. •S^ / Cretonne is Shir- ley's choice for a beach coat. Its long skirt flares fully and it fas- tens at the high waistline with a huge green button. W*:-^.'*:. RCfC FAVQ THERE'S A FIRST PRIZE OF $250. A SECOND PRIZE OF you haven't begun this those of you who submit the IFcontest yet, there's still most nearly correct list with $100. SIX PRIZES OF $25 plenty of time to get the best statements will get If you've already the prizes. started. EACH. AND 25 GILLETTE mailed in an entry, try again. You can see what fun you You've probably thought of can have trying for cash or RAZORS—A GRAND TOTAL OF a whole new list of songs that 25 ten-dollar sets of beauti- you think may be winners. ful Gillette razors. And here's For the benefit of all you a tip for you—^you can have late comers who want to OO just as much fun any Sunday know how to win, here's all $750. night by tuning in to your you have to do to try for nearest CBS station and list- |500 in cash prizes or 25 ening to the Gillette Com- Gillette razors — just write munity Sing. Hear the swell down on the coupon provided IN PRIZES jokes of Milton Berle, the for that purpose on this page grand community singing led the names of the ten songs by Wendell Hall, and the you think are the most popu- comedy and singing of those il lar America has eyer known. old favorites, Jones and Hare. Don't pick the current hits, Listen to the songs the stu- but time-proven favorites like "Old Black Joe," "Dixie," dio audience sings—they're the kind you should include or "My Old Kentucky Home." on your list. Of course not all the songs you hear will be After you've completed your list, write a fifty word winners. Perhaps none of them will be. But listening in statement on what your favorite song means to you, at- will refresh your memory and remind you of a lot of old tach it to the list and mail it to the contest judges. That's songs. absolutely all there is to it. Now, if you'll read over the rules carefully, you're ready The, winning songs will be decided by your own votes! for the grandest contest of the year, with fun for all and Each song you send in will be recorded by the judges and swell prizes for many. ':*^'f^?' YOUR ENTRY COUPON CONTEST RULES 1. Aayaaa, mynrtar*, ' «nMt* Safaty Kamr , kadi* Mlnwr, oi af ffcair faiBllla>. 2. WUIa K U aaf aaeaisarv to taaa la Mm MMte CaUMatty Stat braa fka ^nmHtt aaaJiai af Iba toa aMit |i apalar «aa«t, accaan paal.J by Ma atait caaviaclat itala»iat af fxtoraaea will ba awardad a «n* prim af S2W: Ma aatry lltNa« Iba aait (raafast aaaibar will ba awardad Ma taeaad priaa af $100; aad Mmv will ba Ox pri»M af f» aacb far Maia aaif la Ha*. Each af Ma toraaty-«va aait batf aatrlas will ba 9- awardad a 110 Glllafto toar la*. 5. U.f yaar Mlacflaai aa Ma aSdal caatoit caapaa cllpyad 10. fran Ml. pafa. Oaly ll.h aa Ma aSclal eaapaa will ba caaddarad. Parta Iba caapaa aa Ma top af tlia ibaat aa wbieb yaa tvrito yaar itotoaiaaf af praferaaca. Tlw tm MA'^ I liov# lift#d flbovv of^t w my i. All aatrta. aiait bt racaivad aa ar bafafa Jaaa 13. 1*37. f^m, AfTMrleo'i fayorfH $01191 of oil fim*. Ma ciatla« dato af Mil caatott. 7. QP9 fHoffViOfv my vovm* in >iw oro#f 9*^^'^^ Saad yaar aafry. by Pint aa.. Mail to ladta Mirrarw. WHatto Papatarapatar Saaa EUctiaa. P. O. lax tS«. Craad Caatral SfaMaa. Maw Yarfc. N. Y. •. Wlaaar. wHI ba aaaaaacad la Ma llr«t avaOabia luaa af Radia MIrrar aftar Iba caata«t claML >() ARE YOU NEGLECT- ING THE FEATURE THAT MOST QUICKLY GIVES YOUR FACE CHARM AND BEAUTY? USE THE SECRETS OF A YOUNG SING- ER WHO HAS JUST REACHED STARDOM By JOYCE ANDERSON DID you ever stop to think that one of the most beau- How are you caring for that material ? \\ hat are you doing tiful possessions a woman can have is not a ques- for your teeth and lips? And (let's not whisper about it) tion of mere feature or figure? It's a simple matter your breath? of expression—for no one can resist an enchanting smile. Just the other day I was discussing these vital matters It's the greatest attribute any one can have. But a smile with Natalie Bodanya, the beautiful brunette singer whom is still only as good as the material from which it's made. you've heard with Frank Munn on {Continued on page 69) 51 -- RADIO MIRROR RAPID SUNDAY MONDAY TUESDAY WEDNESDAY AM time is Eastern Daylight Saving All time is Eastern Daylight Saving All time is Eastern Daylight Saving All time is Eastern Daylight Saving 10:00 A. M. 10:00 A. M. 10:00 A. M. 10:00 A.M. CBS: Church of the Air CBS: Betty and Bob CBS: Betty and Bob CBS: Betty and Bob KBC-Bkie: Russian Melodies NBC-Blue: Capt. Tim Healy NBC-Blue: Capt. Tim Healy NBC-Blue; Capt. Tim Healy NBC-Retl: Sabbath Reveries NBC-Red: Mrs. Wiggs NBC-Red; Mrs. Wiggs NBC-Red: Mrs. Wiggs 10:15 10:15 10:15 10:30 CBS; Modern Cinderella CBS: Modern Cinderella CBS: Modern Cinderella CBS: Romany Trail NBC-Blue: Ma Perkins NBC-Blue; Ma Perkins NBC-Blue; Ma Perkins NBC-Red: Music and American NBC-Red: John's Other Wife NBC-Red: John's Other Wife NBC-Red: John's Other Wife Youth 10:30 10:30 10:30 CBS: Betty Crocker; Hymns CBS: Betty Crocker; Hymns CBS: Betty Crocker: Hymns 1 1 :00 NBC-Blue: Pepper Young's Family NTJC-Blue: Pepper Young's Family NBC-Biue: Pepper Young's Family NBC: Press-radio News NBC-Red; Just Plain Bill NBC-Red: Just Plain Bill NBC-Red: Just Plain Bill 10:45 10:45 10:45 11:05 CBS; NBC-Blue: Alice Remsen. contralto CBS; News News Ct;S: News NBC-Blue; Kitchen Cavalcade NBC-Red: Ward and Muzzy, piano NBC-Blue: Kitchen Cavalcade NBC-Blue; Kitchen Cavalcade NBC-Red: Today's Children NBC-Red: Today's Children NBC-Red: Today's Children 11:30 11:00 11:00 11:00 CBS: Major Bowes Family CBS: Heinz Magazine CBS: Mary Lee Taylor CBS: Heinz Magazine NBC-Red: The World Is Yours NBC-Blue: The O'Neills NBC-Blue: The O'Neills NBC-Blue: The O'Neills NBC-Blue: lodent Dress Rehearsal NTBC-Red; David Harum NBC-Red: David Harum NBC-Red: David Harum 11:15 II :I5 II :I5 12:00 Noon NBC-Blue: Personal Column CBS; East and Dumke NBC-Blue: Personal Column NBC-Blue: Southernaires NBC-Bed: Backstage Wife NBC-Blue: Personal Column NBC-Red; Backstage Wife NBC-Red: Paramount on Parade 11:30 NBC-Red: Backstage Wife 11:30 CBS; Big Sister 11:30 CBS; Big Sister 12:30 P. M. NBC-Blue: Vic and Sade CBS: Big Sister NBC-Blue; Vic and Sade CBS: Salt Lake City Tabernacle NBC-Red: How to Be Charming NBC-Blue; Vic and Sade NBC-Red: How to Be Charming MBS: Ted Weems Orchestra NBC-Bed: Mystery Chef NBC-Blue: 11:45 11:45 Music Hall of the Air CBS; Dr. Allan R. Dafoe 11:45 CBS: Dr. Allan R. Dafoe NBC-Red: University of Chicago NBC-Blue: Edward MacHugh CBS: Eleanor Howe NBC-Blue: Edward MacHugh Round Table Discussion NBC-Bed: Voice of Experience NBC-Blue; Edward MacHugh NBC-Red: Voice of Experience NBC-Red: Allen Prescott 1:00 12:00 Noon 12:00 Noon CBS; The Gumps 12:00 Noon CBS: CBS: Church of the Air The Gumps NBC-Red: Girl Alone CBS; The Gumps NBC-Red: Dorothy Drcsljn NBC-Red: Girl Alone 12:15 NBC-Red; Girl Alone 12:15 CBS: Edwin C. Hill 12:15 P. M. I :30 CBS; Edwin C. Hill CBS: French News Exchange NBC-Red: Mary Marlin CBS: Edwin C. Hill NBC-Red; Mary Marlin NBC-Blue: Our Neighbors 12:30 NBC-Red; Mary Marlin 12:30 NBC-Red: The Hour Glass CBS; Romance of Helen Trent 12:30 CBS: Romance of Helen Trent 12:45 CBS: Romance of Helen Trent 12:45 2:00 CBS: Our Gal Sunday 12:45 CBS: Our Gal Sunday CBS: Music of the Theatre 1:00 CBS; Our Gal Sunday 1:00 MBS The Lamplighter CBS; Five Star Revue l:0n CBS; Five Star Revue NBC- Blue: The Magic Key of RCA 1:15 CBS: Jack Berch 1:15 NBC- Red: Choral Voices NBC-Red: Dan Harding's Wife 1:15 NBC-Red: Dan Harding's Wife 1 :30 NBC-Red; Dan Harding's Wife 1:30 2:30 NBC-Blue; Farm and Home Hour 1:30 CBS; George Rector NBC- Red: Thatcher Colt mysteries NBC-Bluc: 1 :45 Farm and Home Hour NBC-Blue: Farm and Home Hour CBS: Aunt Jenny's Life Stories 1:45 1 3:00 :45 CBS: Aunt Jenny's Life Stories CBS: Howard Barlow 2:00 CBS; Aunt Jenny's Life Stories CBS: Kathryn Cravens 2:15 2:00 3:30 2:15 CBS: School of the Air CBS: Kathryn Cravens 2:45 NBC- Blue: London Letter CBS: School of the Air 2:45 2:45 CBS: Myrt and Marge CBS; Myrt and Marge 4:00 CBS: Myrt and Marge NBC-Red: Personal Column NBC-Red: Personal Column XBC- Blue; Sunday Vespers NBC-Red; Personal Column 3:00 3:00 NBC- Red: Romance Melodies 3:00 MBS: Mollie of the Movies 5IBS; Mollie of the Movies MBS: Mollie of the Movies NBC-Red: Pepper Young's Family NBC-Red: Pepper Young's Family 4:30 NBC-Red: Pepper Young's Family 3:15 NBC- Blue: Fishface and Figgs- 3:15 3:15 NBC-Red: Ma Perkins NBC -Red; Ma Perkins bottle NBC-Bed: Ma Perkins 3:30 NBC- Red: Musical Camera 3:30 3:30 NBC-Red: Vic and Sade NBC-Red: Vic and Sade 5:00 NBC-Bed: Vic and Sade 3.45 3 '45 CBS: Your Unseen Friend 3:45 NBC-Blue: Have You Heard NBC-Red: The O'Neils NBC- Blue: We, the People NBC-Red; The O'Neills NBC-Red: The O'Neills 4:00 NBC Red; Marion Talley 4:00 4:00 NBC-Red; Lorenzo Jones NBC -Blue: Let's Talk It Over NBC-Blue: Your Health 4:15 5:30 NBC-Red: Lorenzo Jones NBC-Red: Lorenzo Jones NBC-Bed; Henry Busse Orch. CBS: Guy Lombardo 4:30 4:30 4:30 Blue: NBC- Stoopnagle and Budd NBC-Red: Follow the Moon NBC-Blue: Dog Heroes NBC-Red; Follow the Moon NBC Red: Smilin' Ed McConnell 4:45 NBC-Red; Follow the Moon 4:45 NBC-Red: The Guiding Light 4:45 NBC-Red: The Guiding Light 5:00 NBC-Red: The Guiding Light 5:00 Six P. M. to Eleven P. M. CBS: Junior Nurse Corps 5:00 CBS; Junior Nurse Corps NBC-Blue: Mary Marlin NBC-Blue: Mary Marlin NBC-Blue: Mary Marlin ,5:15 NBC-Red; While the City Sleeps 5:15 6:00 NBC-Red: Dari-Dan 5:30 NBC-Red; Dari-Dan CBS: Joe Penner CBS: Dorothy Gordon NBC-Blue; Singing Lady 5:30 MBS: Feenamint Program 5:30 NBC-Red; Jack Armstrong NBC-Blue: Singing Lady NBC-Red; Catholic Hour NBC-Bluc: Singing Lady 5.45 NBC-Red; Jack Armstrong Armstrong CBS: Wilderness Road 6:30 NBC-Red: Jack 5 :45 NBC-Red: Little Orphan Annie CBS; Rubinoff, Jan Peerce 5:45 CBS: Wilderness Road CBS: Wilderness Road NBC-Bed: A Tale of Today Six NBC-Red; Little Orphan Annie NBC-Red: Little Orphan Annie P.M. to Eleven P.M. 6:30 7:00 Six P.M. to Eleven P.M. CBS; Columbia Worlishop Press- Radio News NBC-Blue; Helen Traubel Six P.M. to Eleven P.M. 6:45 6:30 NBC-Red; Jack Benny CBS: Pretty Kitty Kelly Press-Radio News 6:30 NBC-Blue: Lowell Thomas 6:45 7:30 Press 7:00 CBS: Pretty Kitty Kelly cnS: Phil Baker 6:45 CBS: Poetic Melodies NBC-Blue: Lowell Thomas NI'.C-Blue; Ozzie Nelson, Bob Rip- CBS: Pretty Kitty Kelly NBC-Blue: Easy Aces 7:00 ley NBC- Blue; Lowell Thomas NBC-Red; Amos 'n' Andy CBS; Poetic Melodies NBC-Red: Fireside Recitals 7:00 7:15 NBC-Blue: Easy Aces CBS; Poetic Melodies CBS: Ma and Pa NBC-Red: Amos 'n' Andy 7:45 NBC- Blue: Griffin Revue NBC-Blue: Tastyeast Jesters 7:15 NBC-Ked: Fitch Jingles NBC- Red: Amos 'n Andy NBC-Red: Vocal Varieties CBS; Ma and Pa 8:00 7:15 7:30 NBC-Blue; Mrs. F. D. Roosevelt CBS; Moore and Brodcrick CBS: Ma and Pa. CBS; Alexander Woollcott NBC-Red; Uncle Ezra NBC-Blue: General Motors Concert NBC- Red: Uncle Ezra NBC-Blue; Lum and Abner 7:30 NBC-Ked: Variety Show (May 9) 7:30 NBC-Red: Hendrick W. Van Loon MBS: The Lone Ranger MBS Tho Lone Ranger 7:45 NBC-Blue; Lum and Abner 8:30 NliC- Blue: Lum and Abner CHS: Boake Carter 7:45 CBS: Eddie Cantor 7:45 NBC-Red: Passing Parade CBS; Boake Carter CltS: Boake Carter 8:00 9:00 8:00 NliC- Ui'tl: Passing Parade CBS: CBS: Ford Sunday Hour Hammerstein's Music Hall CBS: Cavalcade of America NBC-liluc: Rippling Rhythm Revue 8:00 NBC-Blue: Husbands and Wives NBC-Blue: Beatrice Liilie CBS: Alemite Half Hour NBC-Rod: M'.C-Kci:: Manhattan Merry-Go- Johnny Presents NBC-Red: One Man's Family ,NI1C- Bed: Burns and Allen 8:30 Rouiid 8:30 8:30 CBS: Al Jolson CBS: Ken Murray 9:30 cllS: Pick and Pat MBS; Listen to This MBS; Tonic Time NBC-llli:e: Walter Winchell Nl'.c- Blue: Sweetest Love Songs NBC-Blue: Edgar A. Guest NBC-Blue: Helen Menken VBCKcd: American Album of NBC- Red: Voice of Firestone NBC-lled: Wayne King NBC-Red: Wayne King Familiar Music 9:00 9:00 9:00 CBS: Lux Radio Theater CBS: Al Pearce CBS: Lily Pons 9:45 MBS Gabriel Hoattor 1\1BS: Gabriel Heattcr NBC-Blue: Professional Parade NliC-Bluc: Symphonctte Choir NliC- Ucil: McGoo and Molly Nltc-Hlui': Ben Bornie NBC-Red; Town Hall Tonight 10:00 9:30 NBC-I!i'd; Vox Pop— Parks Johnson 9:30 CBS: Gillette Community Sing NBC- KctI ; Hour of Charm 9:30 CBS; Beauty Box Theatre NBC Biui'; Calitnrnia Concert 10:00 CBS: Jack Oakie 10:00 M!<:-Hid: Gladys Swarthout CBS; Wayne King MBS: True Detective Mystery CBS: Gang Busters, Phillips Lord MBS Famous Jury Trials NBC-Red: Fred Astaire NBC-Hod; Your Hit Parade 10:30 NB(,'- Blue: Studobaker Champions 10:00 10:30 NBC-Blue; Romance of 76 NBC- lied: Contented Program NIU'-Red; Jimmie Fidler CBS: Babe Ruth USE THIS HANDY GUIDE TO LOCATE THE PROGRAMS PN bl PROGRAM DIRECTORV HOW TO USE THIS THURSDAY FRIDAY SATURDAY PROGRAM GUIDE All time is Eastern Daylight Saving All time is Eastern Daylight Saving All time is Eastern Daylight Saving Programs ot the four major 10:00 A. M. 10:00 10:00 A. M. networks are listed on these two Bob CBS: Betty and Bob CBS: Betty and CBS: Your Home and Mine pages — Columbia Broadcasting NBC-Blue: Capt. Tim Healy NBC-Blue: Capt. Tim Healy NBC: Press- Wiggs Radio News System (abbreviated to CBS), the NBC-Bed: Mrs. Wiggs NBC-Red: Mrs. two National ro:is 10:15 10:05 Broadcasting Com- CBS: Modern Cinderella CBS: Modern Cinderella NBC-Blue: Breen and De Rose pany chains NBC-Blue and NBC- NBC-Blue: Ma Perkins NBC-Blue: Ma Perkins NBC-Red: Charioteers Red and the Mutual System, ab- NBC-Red: John's Other Wife NBC-Red: John's Other Wife 10:15 breviated to MBS. In order to 10:30 10:30 CBS: Richard Maxwell learn what network vour local CBS: Betty Crocker; Hymns CBS: Betty Crocker NBC-Blue: Raising Your Parents station is affiliated with find it in NBC-Blue: Pepper Young Family NBC-Blue: Pepper Young's Family NBC-Bed: The Vass Family one of the lists printed below. NBC-Hed: Just Plain Bill NBC-Red: Just Plain Bill 10:30 All regularly scheduled pro- 10:45 10:45 grams, CBS: News CBS: Music; News CBS: Let's Pretend broadcast from 10 A.M. NBC-Blue: Kitchen Cavalcade NBC-Blue: Kitchen Cavalcade NBC-Red: Manhatters to 11 P.M., Eastern Davlight NBC-Red: Today's Children NBC-Red: Today's Children 10:45 Saving Time, are included in the 11:00 11:00 NBC-Blue: Clark Dennis listing. It no program for a net- CBS: Mary Lee Taylor CBS: Heinz Magazine 11:00 work appears in a time division, N^C-Blue: The O'Neills NBC-Blue: The O'Neills CBS: Cincinnati Conservatory it is either because the program David NBC-Red: David Harum NBC-Red: Harum NBC-Blue: Madge Marley listed in the preceding time di- 11:15 11:15 NBC-Red: Our American Schools vision is still being broadcast or CBS: East and Dumke NBC-Blue: Personal Column because no regular NBC-Blue: Personal Column NBC-Red: Backstage Wife 11:15 program is scheduled for NBC-Red: Backstage Wife 11:30 NBC-Blue: Minute Men that time. 11:30 CBS: Big Sister NBC-Red: Home Town All tim.e given is Eastern Dav- CBS: Big Sister NBC-Blue: Vic and Sade 11:30 light Saving Time. For Eastern NBC-Blue: Vic and Sade NBC-Red: How to Be Charming NBC-Blue: Magic of Speech Standard Time subtract one NBC-Red: Betty Moore 11:45 NBC-Red: Mystery Chef hour: for Central Standard Time 11:45 CBS: Dr. Allen R. Dafoe 11:45 subtract two; for Mountain CBS: Eleanor Howe NBC-Blue: Edward MacHugh NBC-Hed: Fitch Romances Standard Time, subtract three: NBC-Blue: Edward MacHugh NBC-Red: Voice of Experience and for Pacific Standard time NBC-Red: Allen Prescott 12:00 Noon 12:00 Noon CBS: The Gumps NBC-Red: subtract four. 12:00 Noon Abram Chasins Thus: CBS: The Gumps NBC-Red: Girl Alone 12:30 NBC-Blue: Honeyboy and Sassafras 12:15 E. D. S. T. E. S. T. NBC-Red: Rex Battle's Orch. Alone CBS: Edwin C. Hill 10:00 9:00 NBC-Red: Girl CBS: George Hall Orch. 12:15 P. M. NBC-Red: Mary Marlin C. S. T. M. S. T. P. S. T. CBS: Edwin C. Hill 12:30 1:05 8:00 7:00 6:00 NBC-Red: Mary Marlin CBS: Romance of Helen Trent NBC-Red: Whitney Ensemble 12:30 12:45 1:30 Stations on the Columbia CBS:Romance of Helen Trent CBS: Our Gal Sunday CBS: Buffalo Presents Broadcasting System 12:45 1:00 NBC-Blue: Farm and Home Hour CBS: Our Gal Sunday CBS: Five Star Revue NBC-Red: Federation Music Clubs Ne'twork 1:15 1:00 2:00 WABC WIBW WTOC CBS: Jack Berch NBC-Red: Dan Harding's Wife NBC-Blue: Madison Ensemble WACO WIBX WWL 1:15 1:30 NBC-Red: WADC WISN WWVA NBC-Red: Dan Harding's Wife CBS: George Rector Your Host is Buffalo WALA WJAS KFAB 1:30 NBC-Blue: Farm and Home Hour 2:30 WBBIVl WJNO KFBB CBS: George Rector NBC-Red: Special Edition NBC-Red: Golden Melodies WBIG WJR KFH NBC-Blue: Farm and Home Hour 1:45 2:45 WBNS WJSV KFPY CBS: Aunt Jenny's Life Stories 1:45 CBS: Tours in Tone WBRC WKBN KG KG CBS: Aunt Jenny's Life Stories 2:00 WBT WKBW KGVO 2:15 CBS: Kathryn Cravens 3:00 WCAO WKRC KLRA CBS: School of the Air 2:15 CBS: Down by Herman's NBC-Hed: WCAU WLAC KLZ 2:30 CBS- School of the Air Walter Logan WCCO WLBZ KMBC NBC-Blue: Women's Clubs 2:45 3:30 WCOA World Marge WMAS KMOX NBC-Red: It's a Woman's CBS: Myrt and CBS: Dept. of Commerce Series WDAE WMBD KNOW 2:45 3:00 NBC-Hed: Week End Review WDBJ WMBG KNX Myrt and Marge NBC-Red: Pepper Young's Family CBS: 4:30 WDBO WMBR KOH NBC-Red: Personal Column 3:15 NBC-Red: WDNC WMMN KOIN 3:00 NBC-Red: Ma Perkins Spelling Bee WOOD WNAX KOL CBS: Bill Wright 3:30 5:30 WDRC WNBF KOMA JfBS: Mollie of the Movies NBC-Red: Vic and Sade CBS: Drama of the Skies WEE! WNOX KRLD NBC-Red: Pepper Young's Family 3:45 NBC-Blue: Bert Block Orch. WESG WOO KRNT 3:15 NBC-Red: The O'Neills NBC-Red: Kaltenmeyer's Kinder- WFBL WOKO KSCJ NBC -Red: Ma Perkins 4:00 garten WFBM WORC KSFO 3:30 NBC-Red: Tea Time at Morrell's WFEA WOWO KSL NBC-Red: Vic and Sade 4:30 WGL WPG KTRH 3 "45 NBC-Red: Follow the Moon WGR WPRO KTSA 'NBC-Red: The O'Neills 4:45 WGST WQAM KTUL 4:00 NBC-Red: The Guiding Light Six P. M. to Eleven P. M. WHAS WREC KVI NBC-Blue: NBC Light Opera Co. 5:00 WHEC WSBT KVOR NBC -Red: Lorenzo Jones CBS: Junior Nurse Corps WHIO WSFA KWKH 4:30 5:15 WHK WSJS CFRB NBC-Red: Follow the Moon NBC-Blue: Sijging Lady 6:05 WHP WSPD CKAC 4:45 NBC-Red: Dari-Dan NBC -Blue: Nickelodeon NBC-Red: The Guiding Light 5:30 NBC-Red: Top Hatters Stations on the National 5:00 NBC-Red: Jack Armstrong 6:25 5:45 Broadcasting Company NBC-Blue: Mary Martin CBS: Press-Radio News 5:30 CBS: Wilderness Road , ^ Network NBC-Blue: Singing Lady NBC-Bed: Little Orphan Annie 6:30 RED NBC-Red: Jack Armstrong CBS: Eton Boys NETWORKS Six P. M. to Eleven P. M. WBEN WIRE WTAG 5:45 NBC: Press- Radio News WCAE CBS: Wilderness Road 6:30 WJAR WTAM 6:35 WCSH WMAQ wric NBC-Blue: Breen and De Rose Press-Radio News WDAF WNAC NBC-Red: Little Orphan Annie 6:45 NBC-Blue; NBC Home Symphony WWJ CBS: Pretty Kitty Kelly NBC-Red: Alma Kitchell WEAF WOW KSD NBC-Blue: Lowell Thomas WFBR WRC KSTP Six P. M. to Eleven P. M. 7:00 6:45 WGY WSAI KYW CBS: Tito CBS: Poetic Melodies Guizar WHO BLUE NETWORK NBC-Red: Religion in the News 6:30 NBC-Red: Amos 'n' Andy WABY WGAR WSYR Press- Radio News 7:15 7:00 WBAL WHAM WTCN 6:45 CBS: Ma and Pa. CBS: Eddie Duchin WB2 WICC WXYZ Pretty Kitty Kelly Stainless CBS: NBC-Blue: The Show NBC-Blue: Message of Isreal WBZA WJZ KDKA NBC-Blue: Lowell Thomas NBC-l^ed: Uncle Ezra WCKY WLEU KOIL 7:00 7:30 7:30 WEAN WLS KSO CBS: Poetic Melodies MBS: The Lone Ranger WEBR WMAL KVOD NBC -Blue; Easy Aces NBC-Blue: Lum and Abner CBS: Universal Rhythm WENR WIVIT KWK NBC-Red: Amos 'n' Andy NBC-Red: Edwin C. Hill NBC-Blue: Uncle Jim's Question WFIL WREN 7:15 7:45 Bee CBS: Ma and Pa. CBS: Boake Carter NBC-Red: Hampton Institute SUPLEMENTARY STATIONS NBC-Blue: All Star Cycle Show NBC-Blue: Jean Dickenson (These stations carry both Red and 7:45 NBC-Red: Vocal Varieties 8:00 Blue network programs.) NBC-Red: ABC of NBC 7:30 CBS: Broadway Varieties WAPl WPTF KGHF CBS: Alexander Woollcott NBC-Blue: Irene Rich 8:00 WAVE WRVA KGHL NBC-Blue: Lum and Abner NBC-Red: Cities Service Concert CBS: Professor Quiz WBAP WSB KGIR WCFL WSIVI KGNC 7:45 8:15 NBC-Blue: Ed Wynn WSMB CBS: Boake Carter NBC-Blue: Singin' Sam NBC-Red: Saturday Night Party WCOL KGO Pleasant Valley Frolics 8:30 WCSC WSOC KGU MBS: 8:30 WSUN NTBC-Blue: Jerry Cooper CBS: Hal Kemp's Orch. WDAY KGW NBC-Blue: Death Valley Days CBS: Johnny Presents WEBC WTAR KHQ S:"" „ .... NBC-Blue: Merdith Willson WFAA WTMJ KJR Kate Smith 9:00 CBS: CBS: Hollywood Hotel WFBC WWNC KLO NBC-Red: Rudy Vallee NBC-Blue: Fleishmann Show 9:00 WFLA KANS KMJ CBS: Grace Moore. Vincent Lopez 9:00 . ^ NBC-Red: Waltz Time WGL KARK KOA Bowes Amateurs MBS: Smilin' Ed McConnell CBS: Major 9:30 WIBA KDYL KOMO MBS: Gabriel Heatter NBC-Blue: Coronet NBC-Blue: National Barn Dance WIOD KECA KPO NBC-Red: Show Boat NBC -Red: True Story Court NBC-Hed: Snow Village Sketches WIS KERN KPRC 9:30 10:00 WJAX KEX KTAR Treasure Hunt 9:30 MBS: Melody CBS: Philadelphia Orchestra CBS: Your Pet Program WJDX KFBK KTBS 10:00 NBC -Blue: Jack Pearl, Cliff Hall NBC-Red: Shell Show, Joe Cook WKY KFI KTHS CBS: Floyd Gibbons NBC-Red: First Nighter WLW KFSD KVOO NBC-Red: Kraft Music Hall 10:30 10:00 WMC KFYR KWG 10:30 CBS: Babe Ruth CBS: Your Hit Parade and Sweep- WOAI KGA CFCF CBS: March of Time NBC-Red: Pontiac Varsity Show stakes WOOD KEBX CRCT ) ELEVEN A 33 HERE'S A REAL ANSWER TO THAT SPRINGTIME DE- SIRE FOR SOME- THING TEMPTING, A LIST OF NEW RECIPES WITH A FRUIT OR TO- MATO JUICE BASE H'illiam Haussle HINTS FOR Gogo DeLys, lovely NBC singing star, finds plain fruit juice a MENU refreshing drink—but there are many ways to use this modern mir- acle of canning in your kitchen. HOUSE-CLEANING Now that spring is here and you're out of doors most Vary the breakfast order to include orange juice, grape- of the day, drinking in the sunshine and fresh air, fruit juice, mixed grapefruit and orange juice, tomato, your mind is filled with thoughts of new clothes and prune, cranberry, pineapple and apricot juice—they all spring house-cl'janing. But along with bringing new fresh- come in cans and a can or two should be kept in the re- ness and sparkle to your wardrobe and house, what about frigerator at all times. Having tried them for breakfast, doing the same thing for your menus? Meals, you know, you will want them for luncheon and dinner cocktails, as can and should be revamped for warmer weather, just as well, and for long cool drinks to serve when friends drop clothes and draperies are. in of an afternoon or evening. Make fruit juices your standby for spring menus. There For breakfast use, plain tomato juice is usually preferred are many grand ones on the market now and a well stocked to the spicier cocktail, but here is an excellent cocktail fruit juice shelf will work miracles in your meal planning. which I am sure you will use again (Continued on page 93) B M M G A R E T SIMPSON 54 — — RADIO MIRROR RECENTLY IN NEW YORK BEFORE RETURNING TO LONDON FOR THE CORONATION i^^f, THE BEAUTIFUL, YOUNG Tells you how she cares for her glamorously clear, smooth skin Her Grace—one of the three Premier Duchesses in the British Isles — in the white satin Court gown she will wear under her Coronation robe . . . "A treatment with Pond's Cold Cream is more than a cleansing treatment. It makes my skin feel invigorated, look brighter. I use Pond's Cold Cream night and morning and for any occasion." /—HE will Stand for hours in West- skin for the most important occasions." V minster Abbey the day of the Like hundreds of British beauties — the CZH^ Coronation, in a robe of velvet Duchess follows this daily method: and ermine —jewels flashing from coronet Every night, smooth on Pond's Cold Cream. and necklace — her lovely skin clear and As it releases dirt, make-up, skin secretions luminous against its brilliant setting. wipe them off. Now pat in more Pond's Cold Send for special 9-treatment tube Of all the peeresses who will attend the Cre.a.m— briskly, till the circulation stirs. Your and 3 other Pond's Beauty Aids Coronation, none will be lovelier than the skin feels invigorated and freshened. Pond's, Dept. 8RM-CF. Clinton. Conn. Rush special tube of Pond\s Cold Cream, enough for slender, of Leinster. Every morning (and always before make-up) young Duchess 9 treatments, with generous samples of l other Pond's different repeat . . . Your skin is smooth for powder Creams and 5 shades of Pond's Face Powder. Admired for her beauty during her re- 1 enclose 10^ to cover postage and packing. fresh, vital looking! cent visit to New York, the Duchess said Day and night, this rousing Pond's treatment Natntr her beauty care is "the simplest and best does more than clean your skin. It invigorates — Pond's." "Pond's Cold Cream is a com- Street_ it . . . Fights blemishes, blackheads, lines, coars- plete facial treatment in itself," she said. ening pores. Get ajar today. Soon see^o/ 55 . — RADIO MIRROR The Stormy Life Story of a Black Sheep "I was run-down— (Continued from page 43) side *' or not; he didn't know what had happened and made the acquaintance of two . . . looked pale . . . to Bob. He was afraid to look behind girls their own age. They awed the girls lacked a keen appetite . . him, afraid to do anything but keep his by telling them they were from New York, was underweight . . . felt eyes on the ground and go on running. in Hazlitt for their vacations, and spoke tired." He didn't even realize that he'd left the largely of mysterious enterprises "out rails behind and was running through West." They even dated the girls up for weeds and grass. an evening at the movies, and felt very "What did I do?" Suddenly he stopped. Stopped in his much the men of the world as they washed tracks, as if a hand had reached out and and got ready to leave the house on the grasped him by the shoulder. appointed evening. "1% TY intuition told me I needed a tonic. There was no sound except his deep They were m the owner's bedroom, and Naturalh', I am happy and grateful J.YX breathing. No light anywhere. He sighed Bob was fishing around the bureau draw- benefits S.S.S. Tonic brought me." for the in relief. Anyway, he wasn't going to be ers, having in mind to use one of his You, too, will be delighted with the way shot. But what had made him stop so uncle's ties. Suddenly he gave an excla- suddenly? He didn't know. He took mation. S.S.S. Tonic whets up the appetite. . .im- a tentative step forward, then drew back "Look what I found!" proves digestion . . . restores red-blood-cells sharply. Only a foot or two from where He held up a heavy revolver, old-fash- richer condition. to a healthier and he stood the ground dropped straight away ioned but efficient looking. Feel and look like your old self again in a sheer fall. He peered over the edge, "Better put it back," Phil said uneasily. trying to see the ground below, but it was "It isn't loaded. I'm going to take it by taking the famous S.S.S. Tonic treat- shrouded in darkness. He'd have been along." ment to rebuild your blood strength. . .re- killed if his headlong flight had carried "No, don't. It'll get us into trouble." appetite. . .and make better use store your him over the edge of that precipice. "Don't be such a sissy!" Bob said of the food you eat. Phil Baker's belief in fate, in some kind scornfully, and tucked the weapon into his S.S.S. Tonicisespeciallydesigned to build of Providence, dates from that instant. belt. Some unknown force halted his feet while sturdy health. . .its remarkable value is time they were still being urged on by fear, and ^^HAT'S going on in there?" said a tried and scientifically proven. . .that's why in doing so, saved his life. He doesn't "' deep voice outside the window, which it makes you feel like yourself again. know what that force was, but he still be- they had opened under the shutters for lieves in it. coolness. At all drugstores in two convenient sizes. He turned and began cautiously to The boys stampeded for their own pri- The large size at a saving in price. There is retrace his steps. He hadn't gone far when vate entrance and exit window, scram- no substitute for this time tested remedy. a low whistle came from his right. It was bled through it, and ran for their lives. No ethical druggist will suggest something Bob, who hadn't run as far as Phil. Somehow they got separated. Phil streaked "just as good." © S.S.S. Co. "1 got an idea," he said when Phil had for the railroad station, where there was joined him. "Let's go around this way, a freight ambling slowly through. He and I think we can get into town. Then could catch it and get away. But he hes- we can buy something to eat and go back itated. Where was Bob? Could he leave to the yard and maybe find a train that'll him to be caught and put in jail? He take us to Hazlitt." stood there a moment, debating the ques- "Hazlitt?" Phil asked. "What do we tion; then turned back. But he'd stayed want to go there for?" in one place too long. A heavy hand fell "My uncle lives there, but he probably on his shoulder. won't be home—he's captain on a ferry "Here's one of them," said a gruff but boat and only lives in the house when he not unkind voice. isn't working—and we can get into the They put Phi! into an automobile and house and stay a while." set out to drive him to the next town "But 1 want to go out West." Hazlitt, it appeared, didn't have any jail. "Well," said Bob, "Hazlitt's on our way. In answer to his timid questions, they re- And it'll be fun." plied that they hadn't caught the other boy yet. PHIL had no alternative plan, so he let The car jogged along the country road. himself be guided by his companion. As On one side of Phil was the driver, on the things turned out. Bob was a good guide. other the man who had captured him. The He managed to steer the two of them headlights, as they rounded a curve, picked around the railroad yard in a wide circle out the figure of Bob scurrying like a into town, where they ate in an all-night terrified rabbit into the bushes at the side restaurant, paying for their food out of of the road. the ten dollars they had between them. The driver slammed on the brakes and Then they went back to the freight yard, the two men jumped out of the car, leav- and Bob boldly asked a man who looked ing Phil in it. But his spirit was broken. good-natured if he wouldn't show them a He didn't even want to run away any train that would go through Hazlitt. Sur- longer. He watched while Bob tried to prisingly, the man did so. warning them climb a fence, slipped and fell, and then jovially to keep out of sight of the brake- turned to face his pursuers. He had the man, and the next morning they were in pistol in his hand. Hazlitt. "Leave me alone or I'll shoot!" he quav- Bob's uncle's house stood on the out- ered. The pistol was so heavy he could skirts of the little town—a neat and com- hardly hold it. and it wavered back and fortable-looking white frame dwelling. forth crazily. The two men hesitated, And sure enough, it was boarded up and then rushed him. The pistol went off with deserted. a futile click— it really wasn't loaded, after "We can't break in now," Bob .said im- all —and Bob was carried struggling into portantly. "We got to wait until it's the car. dark, when nobody'll see us." It wasn't a bad sort of jail. If it hadn't So for that day they lolled around been for the shame of being in jail at all, Hazlitt, having a good time, eating in a Phil wouldn't have minded it. They were restaurant, walking down the main street, the only prisoners there, and the jailer was lying in llic grass. When night came they a comfortable and good-hearted old fel- pried the boards off one of the windows low. He persuaded the boys to give him and broke in. the names of their parents, and told them it was a fine house, completely fur- they'd have to stand trial for breaking in- nished, even to a stock of jam and pre- to a house. serves in the cellar. They stayed there a Ella, Phil's sister, and Bob's father week, being cautious enough not to light came over from New York for the hear- any (ires or show the flame of their can- ing. Both Ella and Mr. Michaels were dles at night. Daytimes they played out- (Conlinued on page 58) 56 RADIO MIRROR II '^^.^^^^ifil^ 'T'D heard Sid mention his sister, A but she meant nothing to me, naturally—until one dayl picked up this snapshot on his desk. "I asked him who the choice number was, and felt a little em- barrassed when he said she was his sister Molly. But I guess he forgave the fresh remark, the way I began to treat him like a bro- ther. I even loaned him money. "He said he'd rather I'd take the snapshot than come moon- ing around his desk all the time, Accept nothing but so that's how I became the owner. the film in the familiar By far the greater number yellow box—Kodak How I became the owner of the Film^whicfa only of snapshots are made on Eastman makes. Kodak Verichrome Film girl herself is another story —but because people have it really began with this snapshot." found that "it gets the picture" — clear, true, The snapshots you'll lifelike. Any camera is a better camera, loaded want Tomorrow— you with Verichrome. Don't must take Today take chances. . .use it al- ways . . . Eastman Kodak Co., Rochester, N. Y. 57 RADIO MIRROR {Continued from page 56) good and mad, and lost no time in let- only took him a week to discover how He'd work out a routine in which the two ting the two boys know they were in dis- wrong he was. He wandered out of Bos- of them spoke in dialogue, and teach it to grace, but they stood up for them in ton, to Fall River—and in Fall River, Phil. Then, when they got on the stage court and got them out on a year's pro- Phil Baker, the vaudeville and radio star, and began their dialogue, Ben would wan- bation. After all, as Mr. Michaels told was born. der ofl", leaving Phil in the middle of the the judge, the house had belonged to Bob's One of the theaters in Fall River was stage trying desperately to think of some- own uncle, not a stranger, and they hadn't advertising an Amateur Night—yes, they thing to say. The audience, naturally, taken anything but a few jars of jam. had them, even then. Phil was broke loved Phil's discomfiture, thinking it was Phil returned to New '^'ork with two and desperate, so he entered the competi- part of the act. But the system worked. things knocked out of him—his wander- tion, playing the piano and singing. The Eventually Phil learned to say something lust and his friendship for Bob Michaels. first prize went to somebody else, but Phil —anything that came into his head—and The wanderlust was to return, but from did win one of the minor prizes, one dollar little by little he lost his stage fright. A that day to this he's never seen Bob in cash. That in itself isn't so important. few years later, this training of Ben's was again. What is important is the fact that he to bear fruit, when it showed Phil the His job was gone, of course, but he went past the stage door at the moment way to originate the heckler-stooge. for a found another one, as errand boy the regular vaudeville acts were being paid Phil left the act to join the Navy short- brokerage house. It was a hateful job. off for the week. The manager was hand- ly after America entered the war. and He had to get up every morning at seven ing a colossal wad of bills to a song-and- proceeded to spend the most miserable his best clothes and go and dress up in dance team. Probably it really wasn't year of his life. Nineteen seemed to him the day delivering down town, to spend such a lot of money, but it looked like to be the very prime of life, the perfect office another. His enselopes from one to a lot to Phil. His eyes popped at the sud- age for service overseas, but the Navy had five dollars a week, and that salary was den realization of what a wonderful career different opinions. He was neither in the didn't seem adequate compensation for have the stage. he could on IMavy nor out of it, but was kept on this doing work he hated so much. He'd loved music all his life, he'd played side of the ocean, chafing for action and It was accident which lifted him out of the piano for the movies, but it had ac- not getting it. Because of his youth, offi- this drudgery. In the evenings he used tually never occurred to him before that cialdom saw fit to keep him on the reserve to go to a tiny neighborhood movie house. he could make a living by doing what he lists throughout the war. It showed pictures continuously from noon so loved to do. "Gee!" he thought, "this Not long before the Armistice, he was until midnight, and from noon until mid- is the business for me. To have those playing in a Navy benefit when the great night a thin, pale girl sat at the piano and people clapping for you, and get all that !" showman, Morris Gest, saw him and liked pounded out a musical accompaniment. money besides— his work. Later, Gest gave him a fea- One sweltering June evening she fainted He spent ninety cents of his dollar on tured part in his Century Roof show, dead away—just fell off the piano stool a big dinner and ten cents for a night's along with such stars as Ed Wynn, Eddie in exhaustion. lodging in a flop house; and the next morn- Dowling, and Ray Dooley; and soon Phil ing he told a member of the Fall River was one of Broadway's big musical com- the midst of the commotion that fol- IN police force that he was broke and wanted edy stars—and not yet well into his twen- lowed, Phil, regular patron of the house to get back to New' York. The policeman ties. that he was, asked the manager if he'd sent him to the city wood yard, where It was about this time that the famous like him to fill in for the evening. The they put him to work earning his fare Baker heckler-stooge, the fore-runner of manager assented gladly, and Phil sat on the boat back home. his radio "ghost," Beetle, came into being. down to play his repertoire of three pieces His return to New York was different Phil used to take part in a performance over and over, with variations to suit the this time. He knew what he wanted to on the Winter Garden roof every Sunday action, for the rest of the evening. do, and it wasn't long before the oppor- evening, and one of the waiters there The girl's doctor said she needed a com- tunity came to do it. A young fellow siniply would not let him alone. The plete rest, so Phil got her job—and it was named Irving Belzac used to visit the waiter was an eccentric individual named as glorious a job as the other had been boys' club in Harlem. little He'd done a Jojo. That was all—just Jojo. He also dismal. He didn't have to go to work vaudeville work ,and now Phil suggested sang, upon occasion; but when Phil was until noon, and it really wasn't work any- that the two of them work up an act and doing his act all Jojo would do was hurl way—and best of all, he got twelve dol- try to get it booked. insults at him. Phil parried them good- lars a week! He gave his mother ten, The surprising thing was that they suc- naturedly, and Jojo came right back with and kept two for himself, which was un- ceeded. For two years they toured the more; and between them they kept the told wealth. small-time circuits, Phil playing the piano audience in hysterics. Finally Phil hired The only difficulty was that he knew and Belzac the violin. For another two Jojo for twenty dollars a week. only three pieces of music. He could im- years, after that, Phil toured with another pro\ise on these endlessly, so that they partner, named Eddie Janis. It was still JOJO was unable to stand prosperity. He sounded like more—that is, they sounded a musical act—violin, accordion, and piano. ' was with Phil a year and a halt, and like more unless you listened for twelve He grew from a youngster in long trous- during that time he struck at least once a hours a day, like the manager of the thea- ers into a lean, gawky youth of seventeen month for a dollar raise. He had a for- ter, Phil's after who discovered weakness in those four years of vaudeville work. mula for it. three weeks, and fired him. He learned hovv' the inside of every small "Boss," he'd say, "my wife is having a That was all right, though. A friend of vaudeville theater and cheap hotel, all baby. Got to have a dollar a week more." the Baker family, who owned a box fac- along the circuits, looked; and he thought, Usually he got the raise, until at last tory at llaverstraw. New York, had made at seventeen, that he was very much the his wife had had fifteen babies and he up his mind to run an open-air movie sophisticated trouper. But he was still was getting thirty-five dollars a week. theater there for the summer, and he of- young enough to ha\'e one great ambition, Then Phil struck, and refused to pay more. fered Phil the job of supplying the inci- and to thrill when he achieved it—to team Jojo went away. dental music. He didn't mind if Phil up with Ben Bernie. Next day he was back. "Make it fifty knew only three pieces. cents?" he suggested. It was the best summer Phil had ever PVER since his kid days, Phil had "What's the matter?" Phil asked. "Only spent up to that time. He worked only " known the Bernie family, and for most half a baby this time?" at night, and had the rest of the day to of that time Ben had been a glamorous "It was a very small one," Jojo ex- do as he pleased in. He didn't make any and romantic figure, already a successful plained seriously. "Only eats half as money, however, as he invariably lost all man in \-audeville. After he himself went much." he had playing pool with the local cham- on the stage, Phil still looked up to Ben and But he didn't get the raise, and Phil pions. pestered him at every opportunity, hoping found another stooge. Autumn came, antl the llaverstraw thea- that some day he would be good enough Phil was playing on the Ziegfeld roof, ter was closed, antl Phil returned to New to be Ben's partner. That day came at along with Will Rogers and Eddie Can- York, really jobless this time. He coukin't last, and the team of Bernie and Baker tor, when he fell in love. She was one find even a position as errand boy. He toured for almost another two years. of the dancing chorus girls, very slim, jumg drearily around home, going up in Working with Ben was no bed of roses, very lovely, very young. Her name was the afternoons to a boys' club in Harlem however. In all his stage work. Phil had Vivian Vernon. where there was a good piano he could never been able to overcome his fear of He first noticed her, really, when he saw play on. The club was on the .second speaking lines. He could play the piano that her mother was the only one who fiorir and people used to stand outside on and the accordion, but when he was on ever waited for her at the stage door. the sidewalk, listening to Phil play. He the stage he couldn't say a word. Ben, Other girls had theii; white-tied and top- got (luite a local reputation, but no money. besides playing his violin, delivered a hatted gallants. Vivian refused all escorts At last, sick ol New York, Phil ran comedy monologue, and he^ made up his and went home every night with her awav again, a few days after his year's mind that Phil must be trained to be his mother. It was obvious that he'd never probation was up. Tor some reason, which straight man. get her to go out with him unless he made proved to have nrj basis in fact at all. he His method of training Phil to talk on friends with Mrs. Vernon first—so that's thought he could finil work in I'joslon. It the stage was along sink-or-swim lines. what he did. 58 RADIO MIRROR Within three months they were madly in love, wanting to marry. Mrs. Vernon 'rising ironrms box; approved, but long before, Phil had promised his parents he wouldn't marry until he was twenty-five—and that was two long years away. It had been easy to make the promise, but now he didn't see how he was to keep it. He didn't keep it. One day he and 'Vivian ran away to Philadelphia and were married, secretly. Phil bribed license bu- reau and city hall officials to keep quiet about it, and thought, in his innocence, that his secret was safe. A week later they went on their honeymoon to Europe. It was the strangest honeymoon there ever was. Still hoping to keep his mar- riage a secret, Phil booked a separate state- room for Vivian, under her maiden name. They boarded the ship separately—just two people who happened to be sailing on the same ship. They'd hardly passed quarantine before Phil realized his mistake. Vivian was the prettiest girl on board, and since she was apparently unmarried, there wasn't a man on the passenger list who didn't want her to dance with him, drink cocktails with him, and sit on the deck in the moon- light with him. Phil was just another suitor, as far as they were concerned, and they didn't intend to show him any par- ticular consideration. There was nothing Phil could do about it without letting the secret out or punch- ing somebody in the nose. The men sim- ply swarmed around Vivian while he stood helplessly by, and the only time they could be alone together was late at night, when Phil would scuttle furtively down the de- serted corridors to Vivian's stateroom. The miserable voyage was over at last, and they landed at Southampton—to be met by a cablegram from Phil's parents, full of shocked surprise that he had broken his promise. Variety, the theat- rical weekly, had somehow got hold of the marriage, and had published it. !l At least, there was no longer any rea- son for keeping secret the fact that they were JVlr. and Mrs. Phil Baker, and for three months they traveled in Europe, happy in each other's company and in the first vacation either of them had ever had. Like the two kids they were, they romped from pleasure spot to pleasure spot, danc- ing, laughing, playing—forgetting that all this couldn't last forever, unaware that even just being together wasn't always going to be enough. They didn't know, then, how pitifully brief that ill-starred marriage was to be. Phil Baker sees his first, romantic mar- riage come to failure, but out of his un- happiness he learns how to build a new life of success and deep contentment— in the conclusion of this dramatic story. ^H ^^^^^^^HRr^^ jj^^^l My Greatest American H WBKM 1 H FEW WEEKS LATER HH ^^B^^K H Adventures Bob: Gosh, but I'm glad B[|H you're back, Daisy. And I |^^H promise I'll never nag again HjH {Continued from page 45) 1 JJ^mBh^Ht^^'^^^^H^I as long as . . . i^^l to the crew, and the other passengers, was Daisy: As long as I stick to myself—and a cargo of oranges for the J^^H Fels-Naptha Soap and get Eskimos. Three days after we had set fl^^H your shirts and everything sail, a storm blew up and churned the ^^^^| waters dangerously. To make matters so sweet and white! Don't ^^^^B worse, a whale appeared. He started to worry, darling—Fels-Naptha ^^H follow our small craft, threatening the and I are pals forever! ^^H ship, and all aboard, with imminent de- 1 COPR. FELS a CO., 1937 ^^^H struction. ^^ Seeking to appease the hungry monster, iS^^B and divert him from (jur course, the crew 1 tossed several cases of oranges overboard. These the whale gulped down, and con- BANISH "TATTLE TALE GRAY" WITH PELS NAPTHA SOAP! tinued to lash his tail furiously. The 59 — RADIO MIRROR storm, moreover, did not decrease in three sailors! (Vas you dere Sharlee?) ing my way to our igloo, minding my lieie you violence. The crew drew lots and one less Life among the Eskimos was indeed own business, when 1 was suddenly con- W fortunate sailor lost and was thrown over- pleasant. All we did the livelong day fronted by the largest and most ferocious board. The monster devoured him, but was fish and hunt. The fishing was par- looking bear 1 had ever seen! The animal this sacrifice did not swerve him from his ticularly enjoyable as it involved no work was preparing to pounce on me, and 1 purpose. Two more sailors were thrown at all on our part. The tribe of Eskimos had no bullets! er- acci to him, but this only seemed to increase among which we lived had trained gold- 1 began to think how my mother would his appetite. fish to act as educated bait. miss me, and wept at the thought. The son liri The fishermen would tie a string to one tears froze almost as soon as they left I THERE was an old lady, of some ninety- of these goldfish, and by holding up a my eyes. Suddenly, I received an inspira- odd years, among the passengers. She certain number of fingers would indicate tion. I jammed the frozen tears into my had the idea that if she were sacrificed, to the pet how many fish he wanted. He gun, and used them as bullets. When the ship, and those aboard, might be would then drop the harnessed goldfish the tears penetrated the bear's brain, the saved. Now everybody loved this old into the water, and watch it proceed in heat of his body melted the solidified It lady, She sat on the deck all day long search of its victims. The large and fe- liquid and the bear died of water on the and rocked back and forth in an old rocious game fish would be attracted by brain! (So, vas you dere?) rocking chair she had brought aboard. the glittering goldfish, and would snap Alaska was too tame, so I proceeded on She reminded the sailors of home, and its jaws around it and gulp it down. a journey southward and arrived in Flim mother. When she begged the sailors to The goldfish, on getting into the gul- Flom, Canada, where 1 struck up an ac- throw her overboard, they could not re- let, would slither out through the gill, quaintance with a Northwest Mounted fuse her plea, and prepared to consign having the game fish on the line. The Policeman. We became fast friends. He her to the deep. goldfish would continue fishing in this shared his quarters with me, and indeed She attached only one condition— she mianner until he caught the desired num- proved such a hospitable host that I was said she had always loved her old rock- ber of fish. It would then swim around loath to depart, and remained with him ing chair and wanted it with her when she the entire line of fish, and with the slack for almost half a year. departed this earth. So, after tying her of the line, tie a knot. This was neces- to the chair, the sailors threw her to the sary, because if the fisherman pulled in THE Mountie had a remarkable bird whale, who gulped her down, rocking the line—without a knot in it —the gold- dog. The dog, reared among the mount- chair and all. The whale immediately dis- fish would be pulled through a dozen or ies, had developed a peculiar fascination appeared, and in a short time the vessel so gills, and would be injured, in addi- for the wigwagging squad. He spent hours was again safely on its way—the storm tion to losing the catch. So when the with them everyday, watching them wig- having subsided. knot was tied, the goldfish would let up wag messages with their flags. Weeks later, we arrived in Alaska. Al- a few bubbles as a signal, and the fisher- When the hunting season opened, the most simultaneously, a tumult was cre- man hauled in the day's catch! Mountie, knowing my reputation as a ated by the natives when the rumor got Hunting in the Arctic was a thrilling ex- hunter, lent me this dog. Together, with around that a great whale had drifted perience, because it was really fraught a gun, we entered a sparsely wooded area. ashore. We rushed down to the shore, with danger. Only once, however, during The dog preceded me by several hun- and the sailors, recognizing the monster my entire stay, was I faced with death. dred feet and trailed back and forth in as the same whale that had caused us so My ingenuity saved me. search of gam.e. Suddenly he stopped, much worry, got axes and proceeded to It was a bitter cold day. A blizzard and his tail shot upward. The tail be- cut him open. There, in the whale's had come up. and the temperature had gan to wiggle. He was wigwagging a mes- stomach, was the old lady calmly rocking gone down to several hundred degrees be- sage! It was: "Jack—have—you—any back and forth in her rocking chair, and low zero. I had gone out hunting and buckshot? —if—not—run—like—mad—be- selling oranges at a nickel apiece to the after using up all m,y bullets, I was mak- cause there's — a—big—brown—bear—up Be Sure to get your copy of wonderful NewDonce Book byARTHUR MURRAY- Worlds Greatest Dance Instructor- Learn the Latest Dance Steps from this Expert— OI? LOU CARD RLLgO WITH LABELS BOOK 60 RADIO MIRROR here—and he's—coming—your way!" (Vas This was more than we could stand, and One of the worst experiences I ever you dere?) tear gas bombs were thrown into his had was walking across the Mojave When I left for still farther southerly house. We waited for him to come run- Desert with an old prospector who called parts, my friend insisted upon giving me ning out of the house. Half an hour, two himself Jake. We got right in the middle this remarkable pointer—he was a point- hours, ten hours—but our man remained of the desert, and ran out of water. We er—as a keepsake. Out of sentiment, I inside. Finally, 1 decided to break into went three days without a drop of water, accepted the dog even though he was the house and investigate. I found him and finally Jake got so thirsty that he somewhat of an encumbrance when 1 lying on the floor dead. What had hap- couldn't walk another step. 1 was on my arrived in New York. pened, it seems to me, was that the tear way to California, and nothing would gas had exploded, and caused him to weep have made me stop, but Jake just had to profusely. The tears had completely sat- have water. "Baron," Jake moaned, as afternoon, 1 was walking down ONE urated the collar of his cheap cotton shirt he sank into the scorching sand, "I'd Sixth Avenue with the dog trotting —and it had shrunk, choking him to give my life for one glass of water." behind me, when suddenly 1 missed him. death! (You vasn't dere. vas you?) 1 thought about this for over an hour After searching frantically, 1 found that and finally arose with a solution. 1 reached he had come to a beautiful point at one into my knapsack and pulled out a tre- of the busiest corners in the city. 1 looked mendous onion. Then 1 procured a small around for a bird, and finally came to THE YEAR'S BIGGEST pan, and holding the onion under Jake's the conclusion that this dog had gone EVENT! eyes, I proceeded to make his eyes water. batty as a result of New York life. 1 In less than a minute Jake had wept the was just about to give him a sound thrash- Jimmie Fidler Joins Radio pan full, and after drinking the water we ing, when I suddenly discovered what he walked briskly on our way! was pointing at. it was a large sign with Mirror as its exclusive Holly- When I got to California, bad news gold letters, reading: "A. PARTRIDGE wood reporter! Reserve —Hardware!" awaited me. There i found a message r July issue nov/. from home informing me that my aged So 1 next took a boat to Jersey. Run- you grandmother was mortally ill. The letter ning short of funds, I joined the State urged me to return home so that she Police. A criminal, who had long been might have a last glimpse of her grand- law, finally sought by the was caught Florida was the place I liked the best. son before departing this earth. I force. shortly after joined the He was I suppose it was because the fishing was I quickly prepared for the trip. peculiar mania Not a shoplifter with a —he always good there. I can remember only having sufficient money for a boat pas- never stole anything expensive. He was one occasion when the fish weren't biting. sage, and being in bad with the passport a cheap crook, and the cheap items were But fortunately, I had a bottle of Scotch authorities, I purchased a pair of water good enough for him. along. I dipped a fresh minnow into the wings. I filled them with air, and after One day he was spotted leaving a big bottle, and put him on the end of the a week of strenuous swimming, 1 finally department store with a number of cheap hook figuring that the big fish might be landed in the home land and rushed to cotton shirts. He managed to temporarily attracted by the scent of the liquor. I my grandmother's bedside. elude the police, but with my sleuthing made a cast, and in a few seconds there always on the job, he was quickly trailed was a vigorous tug at my line. It took to his home and barricaded. He was or- all my strength to haul in the line, but REMOVED the valve from the water- dered to come out with his hands up, it was well worth the efl'ort. On the end wings, and made my grandmother but instead of complying the bandit taunt- of the line was a huge sea bass which was breathe in the California air with which ed us by putting on one of the shirts fighting desperately. The minnow had they were filled. Before you could say. Jack he had stolen and parading up and down the bass by the throat, and was throttling Pearl, she was out of bed and kicking a in front of the window. him! (Vas you dere, Hemmingway?) football around. I was home safe again. to Clear up your Skin ! Be a Good Dancer/ HEXrOKf LOU-l HEARD LATELV I WANT 3 CAKES CF FLEISCHMANM'S YEAST PLEASE, ) y^ HERE YOU ARE,MIS9- AND HERES ONE OF THE sl^SLE e^W ^A OAY AND KEEP IT OP /// // \ FLEISCHMANN DANCE / / CARDS- SAVE VeAST LABELS f (-STICK "EM ON THIS AND ' V "^OU GET A FREE BOOK L OF DANCE LESSONS "x: 1^ GET THIS FREE FLEISCHMANN Dr. R. E. Lee, well-known physician, says: DANCE CARD FROM YOUR GROCER "STICK TO IT, and Fleischmann's Yeast will help to correct ADOLESCENT PIMPLES." Don't wait another day! Start If your grocer has no Dance right now to save yeast labels for Cards, save your 81 labels and • Important glands develop after the start of the wonderful book of 20 dance send them in an envelope, or adolescence—from about 13 to 25 years of age lessons by Arthur Murray! pasted up on plain paper. —and final growth takes place. This disturbs the entire system. The skin gets extra sensi- This book is not for sale. The Address envelope containing tive. Waste poisons in the blood irri- only way to get a copy is with labels to Fleischmann's Yeast, tate this sensitive skin, and unsightly Fleischmann Yeast labels. 701 Washington Street, New York pimples break out. Just eat 3 cakes of Fleisch- City. And be sure to include your Fleischmann's fresh Yeast helps to free mann's Yeast daily for 27 days. name and address. (This offer holds your skin from pimples by clearinft these Save the label from each cake. good until August 31st, 1937.) skin Irritants out of the blood. Eat ,? cakes Paste these on the free Fleisch- every day — a cake about ',2 hour before (Details of securing Dance Book differ slight- mann Dance Card you can get plain, or ly in states west of Denver and in Canada, meals— in a little water. from your grocer. it in. Send see newspapers or ask your local grocer.) Copyright, 1937, Standard Brands Incorporated 61 T RADIO MIRROR RADIO M I R ]{ R to our igloo, minding Sharlee?) ing my way my and he's—coming—your way!" CVas sailors! (Vas you dere here— This was more three when I was suddenly than we could storm, moreover, did not decrease m was indeed own business, con- dere?) stand and among the Eskimos }ou tear gas bombs experiences lots and one less Life fronted by the largest and most ferocious were thrown into I ever violence. The crew drew livelong day When 1 left for still farther southerly hk nanhad"^v?Jwas •''V^™''^' pleasant. All we did the house. We waited for walking across the and was thrown over- looking bear I had ever seen! The anim.il him to come riin- Moiave fortunate sailor lost The fishing was par- parts, my friend insisted upon giving me him. but iJaffish and hunt. preparing to pounce on me, and ll--'lf«nl'>'ur.,wo '""?1^'-'^-"'^ who ."in d bo.nrd, The monster devoured work was I remarkable pointer—he Wmse 'V'^'^ it involved no this was a point- hmfrsTn^"''hours, ''"r- f7." his ticularly enjoyable as ten hours-but our ihis sacrifice did not swerve him from Eskimos had no bullets! a keepsake. Out of sentiment, man remained ot the part.. The tribe of er—as I nside. Finally, de.sert, and ran out sailors were thrown at all o"^ our to think how my mother 1 decided to break of water We purpose. Two more trained gold- 1 began would accepted the dog even though he was in among which we lived had he house and investigate. " '''•""' to him. but this only seemed to increase miss me, and wept at the thought. The I found him ^'^"'P"f"^^^^^^^ somewhat of an encumbrance when I andind Silinally\TlVl'Y bait. . lying on Jake got fish to act as educated as soon as the fioor dead. >„ th rstv that he his appetite. to one tears froze almost they left in New '\'ork, What had hap- would tie a string arrived pened, It •"'""'" The fishermen seems to me, ^',^1'- I Suddenly, 1 received an inspira- was that the tear «-^'»"nn?J and by holding iip a my eyes. gas had wnio y^'loma.r"\- and lady, of some ninety- of these goldfish, frozen tears exploded, and caused nothing would was an old I jammed the into my him to weep hnv, n THERH of fingers would indicate tion. among the pas.sengers. She certain number as bullets. afternoon, I was walking down ^1'^ '^"^ ''•"' completely ''•'^' ,'^''^'• >"'' l'^"l «" odd years, he wanted He gun, and used them When ONE f,lJ,fll- sat- have w';'r"""'i5"'''' were sacrificed, to the pet how many fish Sixth Avenue with the dog trotting urated the collar ot his cheap .,,' hke moaned, as had the idea that if she goldfish the tears penetrated the bear's brain, the cotton shirt h^e sank I-'"'""- drop the harnessed -and It into the scorching miKJit be would then behind me, when suddenly I missed him. had shrunk, sand, "I'd the ship, and those aboard, heat of his body melted the solidified choking him to gi water, and watch it proceed in death! e my hie for one glass of loved this old into the After searching frantically. I found (You vasn't dere, water." saved. Now everybody and the bear died of water on the that vas you 5) victims. The large and te- liquid on the deck all day Ions search of its he had come to a beautiful point at one lady. She sat by brain! (So, vas you dere?) and finally fish would be attracted arose «ith a .solution. forth in an old rocious game the busiest corners in the city. 1 I reached and rocked back and tame, so 1 of looked would snap Alaska was too proceeded on into my knai^sack aboard the glittering goldfish, and bird, and pulled out a tre- rockins chair she had broudht southward and arrived in around for a and finally came to it down. a journey Flim THE YEAR'S mendous ,,nion. it and gulp ri,,n I sailors of home, and its jaws around conclusion that this dog had BIGGEST procured a small She reminded the I the gone into the gul- Flom, Canada, where struck up an ac- pan, .ind holding sailors to The goldfish, on getting of the onion under lake's molhcr. When she begged the batty as a result New York life. I EVENT! gill, quaintance with a Northwest IVlountcd eyes, out through the 1 proceeded to make his ihrosv her overboard, they could not re- let would slither was just about to give him a sound thrash- eyes water Rie Policeman. We became fast friends. He In less than having the game fish on the line. Jimmie Fidler Joins a minute Jake had wept the fuse her plea, and prepared to consign ing, when 1 suddenly discovered what Radio this shared his quarters with me, and indeed he goldfish would continue fishing in I"" '"11; •\"'-\ •liter drinking the water we her to the deep. was pointing at. It was a large sign with Mirror as its desired num- proved such a hospitable host that I was exclusive Holly- walked briskly on one condition— she manner until he caught the our way! She attached only depart, and remained with gold letters, reading: "A. PARTRIDGE would then swim around loath to him wood When I got to California, said she had always loved her old rock- ber of fish. It —Hardware!" reporter! Reserve bad news the slack for almost half a year. awaited me. .she the entire line of fish, and with Fhcre I found a message ing chair and wanted it with her when So 1 next took a boat to neces- Jersey. Run- your July issue now. Irom home informing her of the line, tie a knot. This was me that mv aged departed this earth. So, after tying short of funds, 1 Mountie had a remarkable bird ning joined the State grandmother fisherman pulled in was mortally ill. chair, the sailors threw her to the sary, because if the THE The letter to the dog, reared among the Police. A criminal, who had long been urged line—without a knot in it—the gold- dog. The mount- me to return home so that she whale, who gulped her down, rocking the sought by the law, was finally caught or ies, had developed a peculiar fascination Florida might have a last glimp.se pulled through a dozen was the place 1 liked of her grand- anil all. The whale immediately dis- fish would be the best chair shortly after I joined the force. He was son addi- for the wigwagging squad. He spent hours I suppose it before departing this vessel so gills, and would be injured, in was because the fishing was earth. appeared, and in a shcrt time the a shoplifter with a peculiar mania he the with them everyday, watching them wig- — always good there. I quicklv jirepared for its the storm tion to losing the catch. So when 1 can remember only the trip. Not was again safely on way— never stole anything expensive. He was having would let up wag messages with their flags. one occasion when the fish sulficient monev for a boat pa.s- having subsided. knot was tied, the goldfish cheap crook, weren't biting a and the cheap items were sage, and being in fisher- When the hunting season opened, the But fortunately, 1 had a bad with the later, we arrived in Alaska. Al- a few bubbles as a signal, and the bottle of Scotch passport Weeks good enough for him. authorities, knowing reputation as along. I I purchased a pair a tumult was cre- man hauled in the day's catch! Mountie, my a dipped a tresh minnow into the of water most simultaneously, One day he was spotted leaving a big wings. hunter, lent me this dog. Together, with bottle, and put 1 filled them with air, and after ated by the natives when the rumor got Hunting in the Arctic was a thrilling ex- him on the end of the department store with a number of cheap a week ol strenuous entered a sparsely wooded area. hook figuring that swimming, I finally around that a great whale had drifted perience, because it was really fraught a gun, we the big fish might be cotton shirts. He mana.ged to temporarily landed in the during The dog preceded me by several hun- attracted by the scent of the liquor. home land and rushed lo rushed down to the shore, with danger. Only once, however, I ashore. We elude the police, but with my sleuthing my dred feet and trailed back and forth in made a cast, and in a few grandmother's bedside. and the sailors, recognizing the monster my entire stay, was 1 faced with death. seconds there always on the job, he was quickly trailed was a vigorous caused us so iVIy ingenuity saved me. search of game. Suddenly he stopped, tug at my line. It took as the same whale that had to his home and barricaded. He was or- all strength axes and proceeded to it was a bitter cold day. A blizzard and his tail shot upward. The tail be- my to haul in the line, but REMOVED the valve from much worry, got dered to come out with the svater- his hands up, it was well worth I cut him open. There, in the whale's had come up. and the temperature had gan to wiggle. He was wigwagging a mes- the cfl'ort. On the end wings, and made my grandmother but instead of complying the bandit taunt- of the line stomach, was the old lady calmly rocking gone down to several hundred degrees be- sage! It was: "Jack—have you—any— was a huge sea bass which was breathe in the California air with — ed us by putting on one which if not run like be- of the shirts fighting desperately. The back and forth in her rocking chair, and low zero. 1 had gone out hunting and buckshot? — — — — —mad— minnow had they were filled. Before you could sav, he had stolen and jack there's a big brown bear— parading up and down the bass by the throat, and was throttling selling oranges at a nickel apiece to the after using up all my bullets, 1 was mak- cause — — — — up Pearl, she was out of bed and kicking a in front of the window. him! (\'as you dere, Hemmingway?) football around. I was home safe again. to Clear up your Skin j Be a Good Be Sure to get your copy of wonderful New Dance Book by ARTHUR MURRAY- Worlds Greatest Dance Instructor- Learn the Latest Dance Steps from this Expert— 4 Dr. R. E. Lee, well-known physician, says: WEEKS "STICK TO IT, ond Fleischmann's Yeast will L.ATER help to correct ADOLESCENT PIMPLES." If your grocer has no Dance • Important glaiida develop after the start of LOU Cords, and save your 81 labels adolescence—from about 13 to 25 years of age send in on envelope/ or them nd final growth takes place. This disturbs CARD posted up on plain paper. the entire system. The skin gets extra sensi- RLLeO Address envelope containing tive. Waste poisons In the blood irri- WITH labels to Fleischmann's Ye:ist. tate this sensitive skin, and unslgiitly LABELS 701 Washington Street. New York pimples break out. City. And be sure to include y"«r FIcliK-hmann'R frefih Yeawt helps to free name and address. (This offer holds your »kln from plmpleii i>y cicarlrtft theiie out of the hinod. I-:at i cukes good until August 31st, 1937.) skin Irrlrants BOOK every day— a cake ai)out '/3 hour before ing Dance Book differ slight- mealH—plain, or In a little of Denver and in Canad; ""•-.".i"!:;'..'!'"' Copyright. IK37. Standard Hrand« Incorporated spapers or aalc your local grocer.) 60 RADIO MIRROR What's New? 99 ^^Always worth stopping for {Continued from page 4) Stoopnagle and Budd call it a season the end of May. So does We, the People. Eddie Cantor and Kate Smith both start holidaying the end of June, to be absent two and a half months while their shows continue without them. Lanny Ross intends to stay aboard Show Boat all summer. He took a long European trip last year, and a family man has his responsibilities. The two big automobile symphony tours take summer rests. General iVIotors' present spring series takes it up to the end of June, and it's a good bet that the sponsors then suspend operations until fall. Mr. Ford's Sunday Evening Hour definitely packs away its instru- ments in summer moth-balls June 27. Jack Oakie and Rubinoff stay on the air until July. After that, Jack may turn his college over to some other wise man; Rubinoff may also rest until fall. Even if the maestro takes himself and his violin off the network you'll still hear his pro- grams. He's made hundreds of electrical transcriptions for Chevrolet, featuring guest stars. If your favorite star or program isn't listed here, be glad. It means that he, she, or it will prob- ably remain on the air throughout the summer. IT should double your pleasure in lis- tening to Mrs. Franklin D. Roosevelt's radio talks to know what happens to the money she makes on them. Ponds is reputed to pay her two thousand dollars for each broadcast, and this money goes directly to the American Friends Service Committee in Philadelphia, without the First Lady ever seeing it at all. From there it goes into a work that's very close to Mrs. Roosevelt's heart. It is used to resettle families in the depressed areas of Eastern states—such regions as the mining districts in West Virginia and Pennsylvania. The American Friends Committee buys small plots of land, settles out-of-work miners on them, and helps them to get a new start. The basic idea is to give each family some land on which to live and raise some food, at the same time working whenever possible. It 'would take radio to make a part-time NVTGIJIII farmer out of a miner, wouldn't it? PLENTY of stars have missed a broad- cast now and then; Jessica Dragonette was forced by illness to miss the first program of her present series, and last fall Fred Astaire was a week late in join- ing his own show. But Nelson Eddy, I guess, is the only star who ever missed the last program in a series. The laryn- gitis attack which forced him off the air for his final scheduled appearance for Vicks was partially a result of his throat operation a few weeks before. It's not serious, despite rumors. Nelson canceled concert engagements for a couple of weeks, but is planning on resuming them soon. He is booked up solidly on his con- cert tour until the end of May, after which he'll go back to Hollywood for another picture. * * * REMEMBER our vague speculations about Professor Quiz's appearance SEE THE BEECH-NUT CIRCUS and identity last month? Well, here's a bulletin. broadcasts the Prof, Biggest Little Show on Earth ! later At the reveals himself to be a heavyset, once A mechanical marvel, 3 rings of performers, clowns, animals, music 'n' everything! Now handsome man who makes you feel he touring the country. Don't miss it. could talk you into buying the Brooklyn 62 RADIO MIRROR Bridge to jump off of. He has eyes that hold your interest until you believe what- ever he says—and like it. MILESTONES section: Mabel Albert- son and Ken Englund announce their wedding, which took place last November 2. Mabel is Countess Klepto- mania on the Sunday morning lodent Dress Rehearsal, and Ken is a script writer for the Helen Broderick-Victor Moore show, among others . . . Eddie Cantor buys an estate in Beverly Hills for the nice rounded sum of |133,000 (reputed) . . . Judy Canova is being co-starred with Jack Benny. in the picture he's making now. It's not her debut, however; she was in "Caliente" last year . . . Rita Johnson, late of the CBS Work- shop dramatic program, is another who has gone Hollywood, via the dotted-line • "Look! See what she's got in her pocket, . . her baby! Isn't he lucky route on a Sam Goldwyn contract . . . —always going riding! OJ course, he must rub up and down a bit Jerry Belcher, master of ceremonies on Our Neighbors, sold his program to when she jumps. Vll bet his seat gets chafed!'" General Tires just as his wife, the former Ruth Love, presented him with a baby daughter. Jerry had time to kiss the baby before flying out to Chicago to discuss time and network . . . CBS will break ground within a year for two mammoth, modern radio centers, one in New York and one in Hollywood, to replace its present rather crowded quarters in both cities . . . Merwyn Bogue, Ish Kabibbie in Kay Kyser's orchestra, says it's a boy . . . Frances Langford was ill in the hospital, just when we wanted her to pose for a picture. The big hearted camera man offered to go into the sick room but the nurses wouldn't let him go to all that trouble. NBC will weep tears of mortification when we publish this, but we can't resist. Show Boat is broadcast on NBC from nine to ten Thursday nights. Floyd • "Know what to do for that, Mrs. Kangaroo? Vll tell you — just Gibbons' True Adventures program goes sprinkle him good with soft, slick Johnson's Baby Powder. It makes over CBS from ten to ten-thirty the same any baby feel great! Let me put some on him—I'll be very careful." night. The same advertising agency pro- duces both shows. It's impossible for agency officials to get from Radio City to the Columbia building in time to sit in the control room for Floyd's program, so as a special favor to them NBC picks up its rival network's show and broad- casts it to the control room of Studio 8-H, where the agency man can sit around and listen. BRIEF bulletin on the never-ending de- " bate over whether or not movie stars ought to go on the air: When Hollywood Flotel put "Love Is News" on the air the picture had already been released, and its exhibitors were warned to watch box- office receipts closely and see whether the broadcast helped them or hurt them. What did they find out? In some places the box-office receipts were larger after the broadcast, in some places smaller, and • "There! ...Doesn't he feel nice—doesn't he smell nice?.., And no in some they didn't change at all. And anyway, it didn't matter; the picture was more rashes or chafes or prickly heat for him. He'll be so good you a hit to begin with. can put him in your pocket and forget him!" * H; * ON the other hand, at least one radio star has decided he oughtn't to stay • "Feel my Johnson^s Baby Potcder—isn't it lovely and dotcny in the movies. Jimmie Melton, singing and soft? Never gritty like some powders. It keeps a baby^s skin star and master of ceremonies on the Saturday Night Party on NBC, volun- just perfect!" And that. Mothers, is the surest protection against tarily bowed out of the Hollywood pic- skin infections! Johnson^s Baby Powder is made of the finest ture when he asked to be released from Italian talc—no orris-root. Babies need Johnson^s Baby Soap, his contract with Warner Brothers. The Baby Cream and Baby Oil, too! contract was torn up, although it still called for two pictures for two more years, and Jimmie now plans to devote all his future time to radio. You'll see his last picture, "Melody for Two," in NEW BRUNSWICK NEW JERSEY May. 63 ! — ^ RADIO MIRROR JUST for the record, here's the explana- ^ tion of Joe Penner's "good night" speech at the end of his broadcast. Every Sunday, you may have noticed, he says "Good night," and adds a different girl's name. It doesn't mean that Joe has a new sweetheart every week—Joe's securely and MAKE-UP happily married. It's just a gag. He always uses a rather common name, like Dorothy or Helen, figuring that all the Dorothys and Helens in the audience will sit up straight and think he's talking to them. REVOLUTIONIZED! The idea seems definitely dangerous to us. Suppose Dorothy is married, and her husband wakes up out of an after-dinner doze to hear a disembodied male voice bidding his wife good night? V/hat's he going to think about it all, Mr. Penner? THE wonderful adventure that began for Lucille Manners when she was signed by Cities Service to take the place of Jessica Dragonette has taken a new and exciting turn. A story published in last month's issue of Radio Mirror told you how Lucille has been groomed for stardom—taught to dress, walk and talk, all giamorously. Well, it was a success- ful campaign, perhaps too successful for her sponsors, who may lose her because of it to the movies. Lucille was screen- tested a few days ago by Warner Brothers, and reports have it that the results were terrif well, anyhow, colossal. 4^«^J, — i^'J* W'* >** ' %0** THAT twenty-fifth anniversary celebra- ' tion the Girl Scouts put on last month —at least, the part of it that was broad- cast—showed how the girls can put it LADY ESTHER ANNOUNCES TWO, NEW all over the male sex when they want to. Ever hear of a Boy Scout celebration MAGICAL SHADES OF FACE POWDER! which was able to line up an array of talent like this— Elizabeth Rethberg, Mario Chamlee, Cornelia Otis Skinner, Two Amazing New Shades That Are Liter- creates a gay beauty that is preserved under Rene Maison, Kathleen Norris, Mrs. Her- bert ally Transforming in the Beauty They Give the most glaring sunlight. Hoover, and Mrs. Franklin D. Roosevelt? They all went on the air for You Under the Most Searching Sunlight A Romantic Shade for Night the Girl Scouts. or the Unkindest Artificial Light! Nihte is primarily for night-time wear. It is a romantic shade, suggestive of moonlit waters and soft music. It casts a pearly radiance about yOU'RE likely to miss one of radio's you. It gives your skin a transparent look, as if most interesting programs if we don't the moon shone through it. It creates a soft tell you about it, because it is broadcast Two new shades of face powder, the like of ethereal beauty that can challenge the most only once a month. It's a musical show, which you have never before seen! unsympathetic artificial light. lasting half an hour, with a cast composed Two new shades that give face pQwder a entirely of blind people. The National At magic that has never before been known! My Expense Bureau for Blind Artists arranges the pro- To look at these shades in the box you would These new face powder shades and their effect grams, and NBC puts them on as sus- just think them two new strange shades of face can no more be described than can a radiant taining shows. Radio is a perfect medium for these people to use in overcoming powder. You would never imagine them to have dawn or a glorious sunset. They have to be seen their handicap and becoming recognized any marvelous effect. to be appreciated. That's why I offer to send a entertainers—so listen in, the first Friday But they are literally transforming! They do liberal trial supply to every woman in America. of every month, at 3:15, on the NBC- for that face powder has never been Just send your and address and things you me name by Blue network. Such a famous person as known or dreamed to do. (I do not merely return mail you will receive generous packets Alec Templeton, the blind pianist, has claim this, I have proved it on the skins of more of both Daye and Nihte shades. Try on each already appeared in one of these pro- than 10,000 women.) shade, Daye during the day and Nihte at night. grams, and similar talented people are These shades impart the full magic of color. See what each does! Step up your appearance, promised for the future. They do not confine themselves to your skin or your whole appeal. You will be more than sur- your face. They extend themselves toyourwhole prised and delighted with what your mirror personality. They definitely flatter. They defi- shows you and your friends tell you. FRED WARING starts April 10 on nitely "glamor-ize." They create a new " YOU " Mail coupon today for your free packets of "Varsity Show'." That's what the item They are striking examples of the power of my new Daye and Nihte shades of face powder. in a New York radio journal said, but it color! was news to everybody in Fred's office. It was news to everybody connected with iYoueanvaattthiamtavtnnvfiOBteard) (84) FREE A Dramatic Shade for Day the Pontiac Varsity Show on NBC, too, Avenue, Evanston, Illinois • Lady Esther, 2034 Ridge it their Daye and Nihte I call these new shades of and had them worried. Had spon- Please send me trial packets of your two new face sor suddenly decided to fire them all and mine. : powder shades, Daye and Nihte. sign up Fred and the Pennsylvanians Daye is primarily for daytime wear. It is • instead? You never can tell, they said a luscious golden tone, magical in its effect. ; . iVame —_ . — sadly, what will happen in radio. Fred was dramatic shade. It is young and excit- • It is a out of New York, touring, but his office freshness of a Spring ing. It gives you the | said it didn't think he had any radio mom, the glow of the heart of a rose. It • plans—he was supposed to make a pic- Cily- ture. At last the explanation bobbed up. ilfyouUw in Canada, wriULadvEalktr^ Tannic, Ont.) The name of the picture Fred will make this summer is "Varsity Show." 64 ! RADIO MIRROR %A#E'VE heard of expert gag writers * and directors being called in to doc- tor up a radio show, but Will Alexander is a new kind of specialist. He's a band doctor. A graduate of the musical depart- ment of the University of Pennsylvania, Will makes his living by rearranging or- chestral arrangements, adding a saxophone here, subtracting a violin there. Benny Goodman's is one of the bands upon which Will has worked his specialized magic, and they do say that he's responsible for much of Benny's present success. WHEN is a busted career not a bust? When it's a smash, of course. And the oddest things sometimes turn it into the smash. There's the curious case of Natalie Bodanya, the girl who sang duets with Frank Munn on the Sweetest Love Songs program—and more important, the girl who recently lost her petticoat on the stage of the Metropolitan Opera just as she was hitting a high note, it was her first big role, and right when everything was going well that petticoat had to come loose and fall on the floor before the amused eyes of a brilliant audience, Na- talie saw her budding career crumble with the petticoat, but she gallantly went on singing and ended up by kicking the offending garment off the stage as she made her exit. But she was still sure that they'd never let her sing at the Met again. The next day she woke up to find herself famous as the girl who had provided the only excitement at that dignified old tem- ple of song since the night Jeritza tripped ^-^ and had to sing an aria lying flat on her stomach. Instead of ruining her career the petticoat had made it a sure thing. She was even interviewed by a London paper on the trans-Atlantic telephone. lACK of a suitable script is delaying the " entrance into radio of a dazzling new is, ^" personality. New, that to the air, but STAND a girl one of the stage's first First Ladies and no .cT TAN'T '"^''^' perBpiraUon small potatoes in the movies. Ina Claire carelessrelest auabout r who's c^^^^.^g? has been flirting with the broadcasters take for odor! So why several months, but far Bouque^Soap so just hasn't Cashmere ^.^^ been able to get a script whipped up into easy to l^e you shape for her use. She's to make it so f^^^.^ps a movie deep-cleans.nglath-^^^P,,ery soon, so perhaps by the time that is fin- ished all the difficulties will have been frees you ^•'^"trhody odor; smoothed out. Miss Claire ought to be a "^^^ vSofoffendiug!tear oi^^^^^^____ regular one-woman show on the air—she from any won a prize for perfect diction not long ago, she's an accomplished comedienne, and she used to sing in musical comedy. PROTECTS COMPLEXIONS, TOO! iL'DY VALLEE, always one of our Cashmere Bouquet's lather is so gentle ^ most travel-minded citizens, hits a new and caressing . . . yet it removes every high in commuting early in IVIay. Right bit of dirt and cosmetics — keeps your after his April 29th broadcast he grabs a skin alluringly clear and smooth fast liner for London, arrives there in five days, broadcasts his May 6th and 13th programs from the Coronation city, hops another fast boat, and is back in New York for his May 20th show, with- out missing a single Thursday. It will Jh all mean a two-week vacation for the who pn Connecticut "Vankees, since Rudy will go fed the girl ^^^ .^ alone and use an English band.' plus the Bo^q^^^ re- Cashmere ; , g^t cream of the talent damty in London for the always fragrantly Coronation as his guests. member, only a ^/^„,ed Cashmere Bouq-et^^^^^^^ the costUest P ,UV. ^ ^^Ti;b piCTURE of a radio star refusing to be yor^ can brmg fed xt ^done out of a vacation: Fred Allen has ^^^^ told his intimate friends that he doesn't NOW ONLY I0< all drug, plan on returning to radio, once he's left al deparlmeni, and ten-cent it in June, until January, 1938. Fred, you stores know, is to spend the summer making a picture in Hollywood, and evidently he THE ARISTOCRAT OF plans on taking that vacation when it's finished. CASHMERE BOUQUET ALL FINE SOAPS 65 WHAT DO YOU WANT TO KNOW? BRIDE REVEALS ALL! Husband finds why he eats like a millionaire THREE things make Franco-American Spaghetti a hfe-saver for brides and hm- ited budgets. First, it tastes so good that hungry young husbands clamor for more. Second, it is such concentrated nourishment that with it you need only a salad and perhaps a fruit dessert for a satisfying meal. Third, it costs so little! Imagine — a can usually costs only ten cents — less than 30 a portion. Franco-American is no ordinary, ready- cooked spaghetti. One taste of its tangy, cheese-and-tomato sauce, with its subtle blend of eleven delicious, savory ingredients, will convince you right away. Ready to heat and eat, how it does save time! It's grand for making meals out of leftovers, too ! Try this! DELICIOUS THRIFT DINNER Panbroiled meat balls 1 can Franco-American Spaghetti Buttered beets Cottage pudding with tart fruit sauce SERVES 4 • COSTS 60i Not such nitwits! When George Burns and Gracie Allen nnoved their program to the NBC network, Franco-zimencan Monday nights, they got a big salary increase. SPAGHETTI Made by the Makers of Campbell's SoupS WHAT some of your favorites —The latest Show Boat theme song is were doing before taking to the "Dream Boat" by Al Goodman. For air, according to Radio Daily: Margaret Speaks' program, the theme Jacl< Pearl was a songplugger, and song is "In My Garden," by Mrs. Har- the Oracle knows someone who "vas vey Firestone, Sr., and the First Night- dere" . . . Russ Morgan was a miner er's theme is "Neapolitan Nights." in the mine his father was foreman of Lily Pons fans, attention! — Is there . . . George Olsen used to saw lumber a Lily Pons fan club? Thesba Yeaton ... Jan Peerce sang with Cantor Ros- of Derby, Vermont, wants to know. enblatt . . . Ralph Kirbery was a flour Mr. Roy Robert Smith, Denver, salesman and Jerry Cooper used to toot Colorado— Percy E. Appleby, of 421 the trombone in a New Orleans cafe. Osborne Avenue, Verdun, Quebec, Hazel M. B., St. Petersburg, Fla. Canada, asked for your local address, The Franco-American Food Company, Dept. 46 this Camden, New Jersey —The Melody Treasure Hunt con- but not having it, we thought that Please send me your free recipe book: ducted by Pat Ballard is now off notice would prompt you to get in "30 Spaghetti Meals." Templing the air. However, you still can get in touch with him. touch with Mr. Ballard by addressing Ernest H., Guatemala, South Name (print^- him in care of the Mutual Broadcasting America—Sorry you had to wait so Address System, 1440 Broadway, New York, long for your answer, but it took a Ciry -State- N. Y. long time to discover the whereabouts Miss Kay M., Kingman, Arizona of your friend, {Continued on page 76) % . — — ! RADIO MIRROR Why His Wife Always Takes the Rap for Fred Astaire (Continued from page 37) the world had ever seen—which Fred When he has finished a dance routine chatter which two happily married people doesn't believe is true. They listened to or a scene he bounds over to her and for love. They talk about the baby—his him sing, and burbled that his voice was long minutes their heads are together in latest trick, his newest tooth. They talk "marvelous, simply marvelous"—which earnest conference. What she is telling about their home, their friends, their plans Fred knows very well isn't true. him is whether, in her opinion, his work for the future. Panic seized him. Wasn't there anyone was good or could be improved upon. Lunch time is over. Refreshed by this to tell him the truth? Suppose he grew She is giving him that valuable thing so touch of reality after the unrealities of few to believe these people—only to discover, stars can have—criticism. And Fred picture making, Fred goes back to the set. some day, that he had been slipping, and respects her opinion and her judgment. And so does Phyllis, back to her post. that now his skill had gone entirely? He She gives him constructive guidance from one who has no part in the theatrical knew that sometimes he did things wrong. there is his radio work. The world, one who has his interest at heart THEN But how could he tell? He couldn't see yes-men are in the broadcasting studio, and nothing else. It is something himself dancing, couldn't listen to him- too, ready to laugh at everything he says, self singing. most intelligent stars would give half hang on every word in the hope it may their incomes to purchase, if it could be There was one person who could help mean a better job. Once more it's Phyllis' purchased. him, who was willing to help him. Phyllis task to suggest, to criticize, to keep him Phyllis usually disappears from the set saw his confusion. She watched him from going the way of so many who have just a little before lunch time. She re- worry. And because she loved him, she de- nothing but yes-men around them. turns to his dressing room, a few minutes cided to do something about it. the rehearsal. the night later, with a picnic basket and a couple That's But on Phyllis doesn't like the theatrical side of the show, when the Packard hour is of thermos bottles. In the basket is a of Fred's life any more than he does, but delicious luncheon, hot and nourishing. actually sent out over the airwaves, she did realize that he needed her to Phyllis is not in the studio. And that fact coun- Phyllis spreads it out on the table. Soon teract the effects of the constant adula- Fred runs in and shuts the door. alone is proof enough that the gossips tion and "yessing" that at who say she dogs his footsteps to keep goes on the The shutting of that door is symbolic. studios. So she began doing something During this brief luncheon hour Fred and off infatuated women are wrong. If they few wives would care to do. She began Phyllis shut out not only the sights and were right, would she be likely to leave the program she has steadfastly carried sounds of the studio around them, but him during the actual show, when he is ever since. fans after the broadcast is out all the studio stands for as well all the besieged by complicated task of making movies. Many over? IN the morning, when Fred arrives at other people in Hollywood can—and do Throughout the Packard broadcast the studio, she is with him. Over in live, breathe, eat and sleep motion pic- Phyllis is at home with the radio turned one corner of the set there is a quiet, tiny tures. But Fred is too highly keyed to on, listening to every word Fred says, figure—a little thing that a good strong think about his work all the time. His every note he sings. From this position puff of wind could blow away, and yet nerves would snap if he did. He must she can tell much better how things are so sturdy, so steadfast. You don't notice have a complete break from it, utter re- going than if she were in the studio. She her unless someone points her out. Ap- laxation. has heard the rehearsal. She knows the parently, she isn't watching Fred; but ac- So as they have their luncheon Fred pattern the broadcast is to take. Now tually, she isn't missing a single gesture and Phyllis talk about everything but the she hears what comes through well and he makes. movies. Theirs is the warm, intimate what doesn't. I SEE A DARK MAN 60IN6 OUT OF YOUR LIFE "I advise Colgate Dental Cream. Its special penetrating foam removes the cause — the decay- ing food deposits in hidden crevices between your teeth which are the source of most bad breath . . of dull, dingy teeth . . and of much tooth decay. At the same time, Colgate's soft, safe polishing agent cleans and brightens the enamel — makes your teeth sparkle." 67 — RADIO MIRROR \ rr When the program is over he comes home, and his first words are usually, "How You tell her, Edith did it go?" Then the two sit down and analyze it from her viewpoint—the view- point of the listener. No one but Fred and Phyllis has ever been present at one of these discussions. Lef it For Phyllis never, never advises him when W/?a me?Never! Jane do others are around. And she never, never butts in on someone else who is part of the show. What she does is for Fred, for Fred alone and because Fred wants It. NQ I CANY. you tell HER, MADGE Only the Astaires' intimate friends know the true reason for Phyllis' constant and devoted watchfulness, for only to these few friends have Fred and Phyllis ever ex- explained. It isn't entirely Hollywood's fault that the wrong interpretation has been put upon this watchfulness, for it's a human enough failing to criticize what you don't understand. Another thing about Fred and Phyllis which Hollywood doesn't understand is Why should I ? Anne's the their insistence that they should be al- £ lowed to choose their own friends. Only a few of the picture people—Joan Crawford and Franchot Tone are two—are ever in- vited to the lovely hillside home, with its tennis court jutting out like a pier over the canyon. And Hollywood takes this to mean that Phyllis is stuck up, still the snobbish society girl. There are two reasons why most of Fred's and Phyllis' intimates are chosen from outside the picture-making crowd. Really, they are the same reasons which prompt those quiet lunches on the set. First, Fred wants to get away from pic- tures and radio in his social life, in that way he hopes to keep a clear perspective in the blurred Hollywood mirror. Don't for- get that Fred is a worrier, that he is ex- tremely sensitive to moods and atmosphere. So when they entertain at home, when they take their friends to their box at the Turf Club at the Santa Anita race track the con- versation is so broad and general and stimulating that, if you overheard it, must be told! But who will clothing. Mum is the only deodorant you wouldn't for a minute realize Fred JOAN was a star. tell her— and how? No wonder which holds the Textile Approval Seal each one of her friends tries to of the American Institute of Launder- THE second reason is just this: Fred and Phyllis are in love with each other. ing as being harmless to fabrics. pass the problem on to the next one! Their love is very precious to them, and Soothing to skin. It's they insist upon keeping their hours of thing to tell a soothing to the It's a hard, thankless relaxation together free from outside in- skin, too. can shave girl that she is personally unpleasant You your under- fluences \\hich could endanger it. When they are with other people, they want to be with on account of underarm arms and use Mum at once. those people to be real friends, not mere perspiration odor. It seems inexcus- Doesn't prevent natural perspiration. acquaintances whom it is good politics to entertain. It simply happens that the able that she should have to be told, Another important thing Mum does — people they like best are often not con- in these modern days! - not prevent the natural perspiration nected with the business of making pic- tures at all, just as in the Broadway days It's so to offend in this itself just the unpleasant odor of unnecessary — Fred's best friends were not of the thea- way. For you can be safe all day, every perspiration. ter. The pathetic thing about all this is that day, in just half a minute. With Mum! Are you making it uncomfortable Hollywood invariably blames Phyllis for Harmless to clothing. You can use this for your friends by your own careless- being snobbish, interfering, overwatchful of her husband. People in the studios dainty deodorant cream any time, you ness? Play fair with them and yourself know Fred, like him, and think—mis- know ufU'.r dressmg, just as well as by making Mum a daily habit. Bristol- takenly—that they understand him. Al- most no one knows Phyllis, and so almost before. For it's perfectly harmless to Myers Co., 630 Fifth Ave., New York. no one realizes that whatever she does, she does for her husband. If he didn't want her on the set and in the studio, LET MUM HELP IN THIS WAY, ^he wouldn't be there. If he wanted to TOO. Use Mum on sani- entertain lavishly and often, she would tary napkins and enjoy help him to do so. Hers is a complete and complete freedom from selfless devotion. worry about this source She takes the rap for Fred, and she doesn't care whether the rest of the v\'orld of unpleasantness. MUM understands or not. She will even, I know, be a little displeased over the ap- pearance of this story. But I've taken my perspiration chances on her resentment, because I think takes the odor out of it is time for the truth to be told— time for everyone to know what a swell wife [•red Astaire has. 68 RADIO MIRROR Puf Beauty In Your Smile {Cojitinued from page 51) Sweetest Love Songs Ever Sung, as well as in guest appearances on other programs. Natalie has many sound ideas on the sub- ject, as her own flawless teeth and charm- ing smile prove. It isn't often that a girl, no matter how ^^%^ talented, achieves the spectacular success which is hers at the age of twenty-three! For a whole year now she has been sing- ing principal roles at the very hard-to- crash Metropolitan Opera, in addition to the radio work which has made her name »."?<»«-' known to thousands. And, in the former achievement at least, there's no doubt that part of her success has been due to .her attractive appearance as well as to her voice. With her amazingly slender figure, she is rapidly challenging Gladys Swart- hout as the JVlet's "principal boy"—be- cause she looks so well in tights! OflF-stage she's even more attractive, and so young. Characteristic of modern youth, too, in her disdain for sham and false modesty. "Why not talk about these things?'' she queried earnestly, curled up like a kitten on the floor of her studio apartment. "We hear so much about lipstick, and so little about the all-important things like tooth paste and mouth wash ! Few people talk about bad breath, though everyone fears it, in themselves and others, and certainly nothing can more quickly destroy the il- lusion of beauty. "Since most singers neither smoke nor drink and have to watch the type of food they eat, they aren't troubled so much with that phase of the problem. No, our greatest bugbear is the fear of something happening to our throats. That's why we know the value of gargling regularly—and redoubling our efforts during bad weather. IT'S really just a question of common sense. 1, as a singer, have never gone I to any throat specialist for a special gargle or treatments. There are so many ex- "In less than three v/eeks. Bob be- cellent brands on the market, and singers I know who have gone to doctors have gan to invite me to dances. And had these reputable, ready-made mouth last night confessed he first washes prescribed for them." he Natalie is really qualified to speak on Woodbury's Cold Cream helps fell in love with my complexion." the subject. She hasn't missed a single to guard from blemish and to performance in her career so far, either at the Met or on the radio—though she's soften lines. Vitamin D ingredient just superstitious enough to grin and stimulates the skin to breathe knock on wood when she tells you about it! GERMS are unfriendly to the delicate "No one knows better than singers, too," skin. Just waiting for some crack she continued, "the value of teeth to in its surface to set up a blemish-infec- beauty. A charming smile is such a large part of a gracious personality, and teeth tion. So use a beauty cream that is are so important to one's smile. This is germ-free . . . Woodbury's Cold Cream! true for all people who face large audi- ences, but doubly true for singers, whose Less chance for germs to cause ugly every performance focuses attention on blemishes when Woodbury's softens your their teeth. The dentist today is one of skin. This cream arrests germ-growth. our most important beauty specialists, and proper dental care at home is an integral And now Woodbury's Cold Cream con- part of any beauty regime. Best of all, tains another protective element that all it's health insurance, too." skins need . . . Sunshine Vitamin D. Vita- Natalie's teeth are particularly sound min D wakes up the quick-breathing and white. She attributes much of this to process of skin cells. And when the skin an early childhood habit. She admits it MAIL For 10-PIECE COMPLEXION KITI sounds amusing, but insists (and dentists breathes fast, takes up oxygen quickly, It conlains trial tubes of Woodbury's Cold and Facial Creams: will bear this out) that it works. "Ever it its retains youthful vigor. guest -size Woodbury's Facial Soap; 7 shades Woodburv's since I was a baby," she laughed, "I've Facial Powder. Send 10(S to cover niailin*; costs. Address Use Woodbury's Cold Cream to keep loved to chew on bones. Why, when I John H.Woodbury, Inc., 7478 Alfred St., Cincinnati. Ohio. have chicken I don't really feel as though your skin soft, young-looking, clear. Use (In Canada) John H. Woodbur>*. Ltd., Perth. Ontario. I've had chicken until I've gnawed a bone Woodbury's Facial Cream as a powder I^art or two! I know it sounds rather like those base, to hold make-up smoothly. advertisements which read: 'Shocking, Each btreel^ say etiquette authorities— Marvelous, of these lovely creams $1.00, SOfi, 25p, say the dentists,' but then I don't really 10(! in jars; 25?!, lOf! in tubes. City indulge in the habit in public." 69 RADIO M IRROR Exercise is so necessary for teeth health. That's why the choice of a tooth brush is so important, as it should be the right shape and size to massage the gums and stimulate circulation. By the way, are you brushing .your teeth properly? Do you have a long-bristled brush? Do you avoid brushing into the gums? The proper stroke V to use, you know, starts with the sides of the bristles against your gums; then you "(W whisk the brush over the teeth with a flick of the wrist. The bristle points ^^ should never touch the gums, but should be turned at just the right moment to scrub the enameled surface. If you haven't icrvi^ tried this yet, you may find it a little diffi- HEAD cult at first, but once you get the knack EDItH it will take less ,oonlPW>"" no longer than the older, Parotn' reliable ways. When you've taken care of the inside of uvsiuwr your mouth, then is the time to start wor- rying about lipstick, that so essential fin- VOCKWOGE fAAW^*^ ishing touch. Here's where Natalie has ;:K.o.sw*os>nc. it^ another grand tip for you that she learned ^^?:^2i- TREE while making up for screen tests recently. ooa-< .fAay«' As you know, the camera picks up all ^^elto sorts of idiosyncrasies in one's face which even our best friends (or worst enemies!) have never noticed before. And one thing the camera did to Natalie was to make those gleaming teeth of hers look as though they protruded! "That was easily fixed with make-up, however," she added, "and perhaps other girls with the same problem would like to know how it's done. "The make-up artists widened the bow muwies-cati of my upper lip with lipstick, so that the two curves didn't come so close together. "'" He explained that this avoided that puck- '^"""l.he, can'-''°trsi»--''^ ered look. Naturally, a 'pouty' efl^ect dresses- Blue would accentuate the teeth at that point. I've been making up that way ever since hoiled! you can te and have been so surprised at the real im- provement it makes in my appearance." WE all know what wonders can be worked with make-up, and this is par- ticularly true with lipstick. Why not ex- r periment a bit for yourself? Try changing your lipstick line (slightly, of course, since exaggeration is never beautiful) as Natalie did. Try varying your lipstick shades for day and night, and for different costumes. If your mouth is large, don't cover its entire surface with rouge—and be sure to use rouge more sparingly. If your mouth A //^ is small, make use of every bit of surface. And, above all else, in making up your lips, avoid creating an elTect of turned- down corners! After all, you want to L' 9 \ li smile for beauty, so prepare your mouth for the loveliest smile you can achieve. W v" There are two grand new beauty de- velopments Tin particularly eager to tell you about this month. One is a marvel- ous new cream made to actually melt away a pound or two of fat whenever you use it—and melts it away from the very / spots where you want to reduce! The other is a handy complexion aid de- veloped by one of America's foremost beauty authorities. It's a tremendous improvement on the old, efficient pumice stone and works miracles with all types of skin troubles, even stubborn cases of acne. If you'd like more in- formation about these products, just i-^^^^^'wlshed i« aiiiee tVo«9 g^'^^':" write Anderson, Radio IVIirror, IZZ va cnis- and eosmcu^! Joyce ariw ^r'"dress arm East 42nd Street, New York City, and DeV ""^y dot \V1 th andun enclose a stamped, self-addressed en- wear Sricuon cc, velope. ino isiuv Television by Christmas! Read this s+artling prophe- r(lelnetti cy of a television expert in ^L^ T. M. REG. U. S. PAT. OFF. the July RADIO MIRROR. TORONTO, CAN,... 485 FIFTH AVE., NEW YORK, N. Y. ... LONDON, ENGLAND 70 ! RADIO MIRROR CoasMo-Coast Highlights (Continued from page 9) Sunday at 4:30 p. m. WBAP's staff orches- ANOTHER HOLLYWOOD HIT tra makes the music for this interesting quarter hour and Wayne Dunlap, Texas THREE thousand tan letters in ten days is a lot of mail in anybody's mail box, college student, is the featured vocalist. but that is Swart, St. Louis, Mo.: Coming from KFPW the story of Howard in in Fort Smith, Arkansas, announcer author of The Newlyweds over KNX Hollywood. Thomas Reid had filled only a month of .And Howard should know his microphone assignment at stations what he is talking about because he doesn't get very far New- KWTO and KGBX m Springfield, IVIiss- away from The ouri, when he was ofl^ered his present lyweds, his favorite program. You see he broadcasting job at KSD in St. Louis. also plays the part of "Harry" in that Definitely a superior commercial an- 7:30 to 7:45 p.m. program from Monday nouncer, Reid became one of the most through Friday every week. "WHAT D'YA MEAN, FALSE ALARM! popular newscasters ever featured on the Born in Jackson, Michigan, thirty-eight ^ IT'S DELICIOUS Springfield stations during his brief stay. years ago and educated in Ohio, Howard SHREDDED WHEAT In Springfield and everywhere this popu- went into vaudeville and played most of AND STRAWBERRIES!" lar announcer has broadcast, his many the theaters from coast to coast for twelve Big, golden-brown Shredded Wheat biscuits, friends have predicted great things for years. Then, sensing the part radio was topped with red, juicy strawberries — it's the him on the airwaves and presto—here he to play in the entertainment of the grandest flavor that ever put out a three- is in the Highlights. future, he became interested enough to ^ * ^ do a few broadcasts on a local Los alarm call to appetites. DOWN MELODY LANE Angeles station. Fie liked the new medium and he also liked writing humor. Think- iV LTHOUGH very few of her radio fans ing of the two in connection with each *• know it, the last name of Christine, other he conceived the idea of The the talented pianist-singer of WMAQ in Newlyweds and landed the program on Chicago, is Caton. in two words, Christine KHJ when that station was a member Caton. of CBS. Some time later he and the show A native of Winfield, Kansas, Christine moved to their present spot on KNX. has literally a musical life story. From According to the program's author and the age of four, when she played duets leading man. The Newlyweds is a com- with her older sister, aided by a pile of bination of several ideas, not least of books on the piano bench so that she which is good clean humor. Whatever the could reach the keyboard, until she v\on combination it must be the right one as the Kansas State piano contest at the attested by that ten days' mail previously ripe old age of fifteen, life was one long mentioned. series of piano lessons and recitals. Then followed more piano study at Kansas Assisting Howard in The Newlyweds State College and solo work with glee cast are: Elvia Ellman playing the parts clubs. of Miss Knapp and Milda McDonald; Her first broadcast was over the former Charles Lung, known as "The man with "I JUST REMEMBERED WE'RE HAV- Brinkley station in Kansas in 1924. After a hundred voices," in the "Mac" and ING SHREDDED WHEAT AND STRAW- many tours, playing before music clubs "J. J. Wilson" parts; and Mary Lansing, BERRIES FOR LUNCH." throughout the midwest, she came to who has appeared in several stage suc- Chicago in the spring of 1935 and signed cesses and voiced many animated car- Dive into this delicious dish tomorrow morn- with WMAQ about a year ago. toons, as "Mary." ing—get its energy-building carbohydrates, vitamins, proteins and mineral salts "AN- WHY DIDN'T YE SAY IT WAS SHREDDED WHEAT AND STRAWBER- RIES YE WAS RUNNIN' AFTER?" Calling all housewives ! Go to your local grocer today ! Order in a supply of this favor- ite breakfast of millions! SHREDDEDWHEW A Product of NATIONAL BISCUIT COMPANY Bakers of Ritz,Uneeda Biscuit Radio's Gertrude Niesen is featured in Universal's hit, "Top of the Town." ^"'^ Other famous varieties Baking VSV Here she is singing with Russell Wade, Walter Coy, and Michael Fitzmaurice. More Than a Billion Shredded Wheat Biscuits Sold Every Year 71 RADIO MIRROR CHECKING WITH CUPID ^UPID is either terribly busy these ^ days or else the little fellow isn't on Don't Meet that New Man the job at all. Anyway, whatever he's doing, he hasn't whispered many wave- linkings in our ear the past month. The only knot-tying job he has con- fessed so far this month was out in San Francisco, where Bill Fuller, KJBS pro- ducer, announcer, actor, and script-writer, made the former Faye Howard, also of San Francisco, his wife. And the little fellow with the wings had to fly in a hospital window to put that job over. When Bill entered an Oakland hospital with acute appendicitis, he got rid of that all right, but he came out with a cute nurse holding onto his heart strings. Miss Howard was the nurse, of course, and the wedding followed as soon as Cupid got around to put the finishing touches on the romance. But out in Chicago we got word of some near weddings—which, after all, is better for our report than no weddings at all. There, Bob Casey, string bass player with WlVlAQ's King's Jesters and other night programs of WMAQ and WNER, has popped the question to Marge Morin of the Morin sisters vocal duo. The announcement came on Bob's birthday anniversary and it's hinted the wedding bells are to ring on Marge's. UNTIL YOU'VE The other Chicago engagement became known when Janet Fargo of WBBM's continuity department traveled to her MADE THIS Ripon, Wisconsin home and announced it from there. Buckingham Gunn, radio "ARMHOLE-ODOR" producer in Chicago, is the bridegroom to be. TEST an intensified odor of stale perspiration. And to carry the great experiment a few steps farther, to that generation Girls who have tried all all collects ways to master If any moisture at on the arm- always follows it, we are here to tell the art of personal daintiness know that which hole of your dresS/ the warmth of your body you that eleven-months-old Linda Lou one way is sure—complete dryness. of WLS's Lulu Belle will draw out stale "armhole odor" when Through embarrassment they have learned Wiseman, daughter and Skyland Scotty, took her first steps you most want to make a good impression that quick, easy methods, which do not stop yesterday. Or it was the day perspiration, are unreliable. They insist maybe before, anyway that's early stepping PRETTY CLOTHES, appealing charm upon the complete protection of Liquid but and amusing conversation may win a Odorono and gladly devote the few extra —and incidentally, an early press notice too, Linda Lou Billy Joe Mc- new man's attention. But your first excit- moments necessary to its use. Cluskey, sixteen-months-old son of WSL's ing meeting will never ripen into friend- Odorono is entirely harmless to the under- Milly Good and Bill McCluskey, has fully carelessly neglected that arm skin, yet by keeping the underarm ship if you have recovered from a recent skirmish with an always dry, it insures both wearer and frock little hollow under your arm! open safety pin. Billy thought it looked against the slightest possibility of offense. If you have been deodorizing only, even good enough to eat WBBM though you feel sure of your personal Protects Lovely Garments announcer-producer Phil Bowman's five- and-a-half months old son cut his first daintiness, don't meet another man until The dainty shades and sheer fabrics of yovtr tooth recently. Ouch ! The recent you have made the "Armhole-Odor" Test. evening gowns will never be marred by arrival of a ten pound little man at the ugly greasiness or discoloration from per- * As you take off the dress you are wear- home of KNX's "Happy" Jack Kay was spiration if you protect them with Odorono. ing, smell the fabric under the arm. You the reason for those cigars Papa Kay And you will find dry-cleaning bills on your passed around the studio . . . may be shocked and surprised to find entire wardrobe considerably reduced. so proudly . Wright, six-year-old . . And Eileen that your dress has a stale "armhole Start today. Odorono comes in two daughter of Chicago's WLS Home odor." That is the way you will smell strengths. Regular Odorono (Ruby colored) Adviser Mary Wright, appears to be fol- to everyone you meet! requires only two applications a week. In- lowing in her mother's kitchen-steps. stant Odorono (colorless) is for especially When you deodorize only, although it is Eileen treats all of her young friends to sensitive skin and for quick use. Use it daily quick and easy to do, you do not stop candy of her own making. Is it really or every other day. perspiration and do not give yourself On sale at all toilet- good, Eileen? complete protection. Perspiration occurs goods counters. * * * after you deodorize, and the moisture is To make sure your natural charm will be immediately transferred to the fabric of unmarred by offensive "armhole odor," send BABY YVONNE your dress. Every time you wear the today for sample vials of the two Odoronos dress, the warmth of your body draws out and leaflet on complete underarm dryness. The well-known younger generation, or at least one member of that generation, is to its old tricks again. Tricks that SEND 8*! FOR INTRODUCTORY SAMPLES up have, we presume, since the beginning of time caused the lifting of eyebrows RUTH MILLER, The Odorono Co., Inc. elders. This time, however, Dept.6B7, 191 Hudson St., New York City among the (In Canada, address P. O. Box 2320, Montreal) the eyebrow raising is not an expression I enclose Sf*, to cover cost of postage and packing, for of condemnation, but one of admiration samples of Instant and Regular Odorono and descriptive and amazement. leaflet. Baby Yvonne, Philadelphia's six-year- yVame_ old mental marvel, is the cause of it all. Address^ If you have seen a little girl with long curls unhesitatingly answering baffling City -State- questions of both the past and the future in broadcasts from your local department stores, or heard these same broadcasts 72 — RADIO MIRROR over your local radio station, then you hundred and sixty miles from Charlotte, Wrigley building restaurant to keep the are acquainted with radio's latest sensa- North Carolina, the driver of the car turkeys, geese, and ducks in when Tommy tion. If not, keep your eyes and ears open suddenly let out a moan as the voice of mentioned his weakness on the air re- because in company with her mother, Charlotte's WBT announcer Arthur cently. Don't mention it. Tommy, just be Princess Yvonne, her father, and manager Whiteside came over the car's radio. sure there's something on ice next time Harold Rose she will no doubt visit your "The program originally scheduled for we drop in on you. town and amaze you too with her mental this time will not be heard," the voice Raleigh, N. C: Carl Goerch, WPTF's wizardry. announced clearly. unusual radio personality heard nightly Baby Yvonne started her sensational "Why the moan?" asked the driver's at 6:30 in his Doings in the Legislature career last summer when watching a per- companion. broadcast, is breaking mail records from formance of her mother's in Philadelphia. "1 have the key to the filing cabinet the standpoint of distance as well as in Her mother, famous on the stage for her and he couldn't get the script." the driver numbers. In fact, if it weren't for just "mind reading," was slightly nettled when announced, moaning another moan. one little thing Carl would think his her six-year-old daughter hinted the per- name a household word down in Dixie. formance left a good deal to be desired. But when in one day's mail letters come if she could do any better in addressed to Karl Gurth. Carl Gertz, Informed that OUR HELPING HAND DEPT. she could "go to it," Baby Y\'onne did, Carroll Gurch. and Carl Girt it naturally with results that startled her parents and AFTER dropping our own Helping makes him a little skeptical about that led to her present tour. Hand department last month to tell household word business. Carl admits he's you of a real one conducted by Hal even beginning to misspell his name him- Styles over KHj at Los Angeles, where self and that's what made us think it he brings unemployed and employers to- \\as time for our H. H. department to RADIOS AND AHS! gether, in his Help Thy Neighbor pro- lend a hand. It's C-A-R-L G-0-E-R-C-H, BECAUSE George McElwain, NBC grams, we have learned of a similiar Job fans, and don't let us have to speak to Field Technician at KPO in San Clinic program on the Iowa Network as you about this again. Francisco, is a short wave enthusiast we well as other programs proving helpful to Fort Wayne, Ind.: An open-letter to have this paragraph and a father has the unemployed. With all that in good Eddie and Dot, station WOWO. Dear but let's start at the beginning. hands we are now going ahead with our Eddie and Dot: It has occurred to us that Talking with an eighteen-year-old own H. H. D. unashamed. And here goes: while you are so busy answering any and amateur in Los .Angeles by short wave, Nashville, Tenn.: Those sweet and all questions about radio and its stars George learned the boy was seeking his glowing letters you Tin Pan Alley song- for fans on your Question Box program father whom he hadn't seen since he was pluggers have been writing WSM's Cecil weekdays at 1:45 p.m., CST., you have two years old, and whose whereabouts Bailey, singer with Francis Craig's band, neglected to answer many questions about were unknown to him. And the very next are all right. That is, the nice things you the two microphoners you know best. We night (here's where the Ohs come m) say about the way your songs are sung know your listeners would like to read McElwain fell into a short wave conver- are all right, but Cecil would feel a lot something about you two, and see a sation with another "ham" who confided more complimented if your letters were picture showing just how your Question he was seeking a son under similiar cir- not addressed to Miss Cecil Bailey. Catch Box looks in action. How about it? Do cumstances. Notifying the Los Angeles on? The man's a guy. we get permission, picture, and informa- boy and giving him the man's call-letters, Chicago: Tommy Bartlett of WBBM's tion? the lad contacted the man and (Ahs) Meet the Missus program loves a good New York: Your Coast-to-Coast High- sure enough they were father and son. roast. The culinary kind, of course. lighter likes to hear any and all news of And this one: Enjoying a week-end off, George Clare, WBBM's mail department your local radio boys and girls. So don't rolling along o\'er a mountain road one head, had to reserve ice box space in the forget us, you station Boswells. 1 FELT ASHAMED OF j SHOWING SUE '-lUSEIVi>^^^ \ MV J RINiG-SHE SOUNDED P SO LONELY Many attractive girls lose out on friendship, romance, because of one unforgivable fault — perspiration odor in underthings. Play safe — Lux underthings after each wearing. Lux removes every trace of perspiration odor without injurious cake-soap rubbing or harmful alkali. Protects fabrics — saves colors. Safe in water, safe in Lux. Removes perspiration odor . . . Saves colors . — RADIO MIRROR Facing the Music G(9i M^JUO^J^ u {Continued from page 11) sensation of New York's hottest artery Goodman gang "swung" some more. Fifty-second Street. Youthful, beautiful Claudette Colbert's celluloid image was and a real musician, Adeie tackled the greeted with "We Want Goodman" from (XXUxXAft_\ harp "because I like to master difficult the audience . . . Hear Ted Lewis once things." again—on the Mutual airwaves . . . When not harp-swinging, Adele is win- Ben Bernie's announcement that he was ning medals as a champion swimmer and dropping his orchestra came as sorry figure skater. The whole Girard family is news to those of us who liked to hear musical: Adele's father was Victor Her- Colonel Manny Prager and Billy Wilson, bert's concert master for fifteen years, the Old Maestro's two top vocalists . . . her mother is currently singing with the Johnny Johnson's orchestra is now play- San Carlos Opera Company, and her ing in Virginia Beach . . . What promised brother is one of Isham Jones' crack to be a star radio dance band is heard arrangers. from no more. It was the orchestra of Dick Barrie, heard over the air last sum- mer from Cincinnati. Following their SHORT, SHORT STORY Queen City engagement, Dick was booked FOR the last few months Shep Fields on a tour of one-night stands, only to has been touring the Southland, pop- be left stranded in a tiny hamlet. ping back to Radio City only for his Sunday commercials. Naturally the "rippling rhythm" maestro tried to find NBC, it is rumored, has asked many some good local talent. Not until he dance orchestras, heard on its air- reached Atlanta did "something different" waves, to cut down the many choruses turn up. Up from the dancing crowd to sung by various musicians and soloists. the bandstand, stepped a lanky girl, ac- The Radio City moguls think this is un- companied by an exuberant male com- showmanly and that most of the lads panion. have poor voices and should open their "Say, Mr. Fields, listen to my girl collective mouths only when they blow friend, she's terrific." through instruments. In a few minutes Shep was listening to This will find favor with one faction; the lean Georgian. By midnight he had disfavor with another. her name signed to a contract. When How many good dance arrangements Fields returned to New York he told have you heard recently that were spoiled his friends about the "southern sensa- by poor solos? Yet, there are many who believe that it is the vocalist in a Quest . . tion." "What's her name?" they asked. good many cases who turns an average "Marilyn Duke." band into a distinctive one. is completely effective Then the storm broke; Marilyn Duke, Imagine hearing Ted Weems' band they told the amazed Fields, used to without the romantic voice of Perry sing over WOR in New York, returned Como (who incidentally has just signed ON SANITARY NAPKINS to her home town, when she was con- for pictures), Harold Stern's outfit minus vinced that she could never become a the vocal aid of baritone-drummer Bill • Why take chances now that complete big star. Smith, Casa Loma sans the chirping of protection is so easily obtainable? The Far from disillusioned, Shep is con- Kenny Sargent and Pee Wee Hunt, Hor- makers of Kotex bring you a new de- vinced Marilyn can make a comeback ace Heidt's Brigadiers bereft of Jerry by doing two things: Changing her style Bowne's cheery voice, Freddy Martin's odorant powder named Quest that posi- of singing, and getting a new coiffure. magic music without Elmer Feldkamp tively destroys all types of napkin and and Teddy Shand, and Guy Lombardo's body odors! inimitable melodies with Carmen Lom- bardo absent? Quest is utterly effective — even on ECCENTRICITIES OF THE If NBC's planned ruling had gone into sanitary napkins. It prevents perspiration MAESTROS effect a decade ago, listeners might never offense; assures all-day-long body fresh- HAL Kemp never wears a hat. . . Don have heard Bing Crosby, Art Jarrett, ness, yet does not irritate skin or clog Bestor, who became famous as the Rudy Vallee, Phil Harris or Ozzie Nel- pores! bespectacled orchestra leader, never wears son sing. All these radio stars first start- . . . Emil Coleman sel- as Try Quest today. Use this cool, glasses at home ed musicians in dance orchestras and dom sleeps more than five hours a night gained attention by singing the vocal soothing powder on sanitary napkins- . . . Al Goodman is thrilled by heights choruses. after the bath— under arms and for foot so he rented an apartment on the comfort. Quest is unscented, so can't twentieth floor of one building, and an interfere with the fragrance of perfume. office on the twenty-fifth floor of an- THE Dorseys may not speak when they other. . . . Mark Warnovv is the cham- pass by, but they've both proved that And Quest costs no more than other pion handball player of CBS . . . Nat they're capable of making independent kinds . . . only 35c for the large two-ounce Brusiloff is one of the funniest maestros successes, and that ought to make them can. Buy it today at any drug counter. off the air and was recently engaged feel more kindly toward each other. It by a cruise company, not to conduct the was a couple of years ago, you may re- ship orchestra, but to act as master of member, that Tommy and Jimmy Dorsey ceremonies. broke up the fraternal partnership that * * * had brought them fame in danceland. OFF THE MUSIC RACK The wise boys shook their heads and al- lowed that both Tommy and Jimmy were HENRY KING has replaced George smart youngsters but that they'd have Hamilton's "Music Box Music" at been smarter to stay together. Then Chicago's Palmer House. He has a Mu- Jimmy got the job of handling the or- tual wire . . . You'll hear the Casa chestral end of things on Bing Crosby's this Loma crew summer from Los An- program, and did right well at it. Tommy geles' swank "Paloma" nitery . . . Red took longer to fight his way up to inde- Nichols' gold-plated Bennies replaced pendent prominence, but he's done it too. Roger Pryor's orchestra at the College Besides being Jack Pearl's music-master Inn in (Chicago . . . When boisterous on the Kool cigarette show. Tommy leads Bunny Gootlman and his band made their a band that's doing sensationally well in first stage appearance recently in New the 1 lotel Commodore, New York—bet- York, they broke the Paramount Thea- ter, they say, than any other band ter's box-office record. At the first per- that ever played there. You hear it over formance it was impossible to put the a Mutual wire . . . Meanwhile, Jimmy feature picture on the screen, until the stays on the coast. 74 RADIO MIRROR ORCHESTRAL ANATOMY FREDDY MARTIN'S orchestra: Joe Poretta. first saxophone; Elmer Feld- kamp, vocals and second saxophone; Russell Klein, clarinet; Bruce Yantis, first violin; Dave Polakoff, second violin; Fred Heward, third violin; Mike Ren- zulli, first trumpet; Harry McKeehan, second trumpet; George Jean, trombone and accordion; Terry Shand, vocal solos and piano; Jack Fina, piano and organ; George Green, bass viol and tuba; Bob White, drums; Freddy Martin, conductor and third saxophone. Theme song: "B)'e Lo Bye Lullaby." Horace Heidt's Brigadiers: Ernie Possoja, trombone; Sidney Mear, Nor- ,HD .'N. . . . «^^'^;j,"«, TO THE man Kingsley and Jerry Bowne, trump- CO""'*^^^.^^^ NOTH.NG CAN ets; Walter Bradley, Frank Devol, Bob OF KOTEX Reidel and Ed Hellman. saxophones: 3.WAY PROTECTION Bernie Mattison, drums; Gene Knotts, piano; Dick Morgan, guitar; Art Thor- sen, bass viol; Alvino Rey; electric guitar; Lysbeth Hughes, singing harpist; l/\lltrt^Uu^ oX QL>^ Larry Cotton, Charles Goodman, Bob Mc- "W Coy, vocalists; Mar\'in Newport. Myron Earnheart, RoUin Butts, George Holle- man, Ray Serrington and L. C. Smith, CAN'T CHAFE Glee Club; Horace Heidt, conductor. ® Theme song: "I Love You in My The sides of Kotex axe cushioned Dreams." in a special, soft, downy cotton to prevent chafing and irritation. CORRESPONDENCE Thus 'Wondersoft Kotex provides Betty Burt: You are right about the lasting comfort and freedom. But setup of the Benny Goodman quartet. sides only are cushioned — the It's Gene Kruppa on the drums, Teddy center surface is free to absorb. Wilson tinkling the piano, Lionel Hamp- ton swinging away on the xylophone and the bespectacled Benny playing the clarinet. Evelyn Davies: Fred Waring and his pensile Pennsylvanians are in the land of movies to make a feature picture. On the way out they stopped off to play several one-night engagements. Mary Tompkins: Emil Coleman, cur- rently heard over NBC from the Hotel St. Regis in New York, is the only Class A band that uses no brass or vocal- ists. It seems the society trade like their music that way. Sammy Kaye's "swing and sway" music is heard over Mutual from Bill Green's Casino in Pitts- burgh. Catherine Reilly: Helen Ward, Benny Goodman's former vocalist, is now heard on her own programs on WMCA in New York. Incidentally she has just married. The groom is Al Marx of Manhattan. Alice M. Reinhard: Rudy Vallee was born in Islandtown, Vermont, in 1901. The Vallee orchestra heard over NBC has twent>'-fi\'e pieces. (5) CAN'T FAIL t- ^ ^ By actual test Kotex absorbs many For your convenience and ours use — — times its own weight in moisture! this coupon in writing to ask questions. special "Equalizer" center guides We'll try to find all the answers. A moisture evenly the whole length of the pad. Gives "body" but not bulk Ken Alden, — prevents twisting and roping. Facing the Music, RADIO MIRROR, 122 East 42nd Street, New York City. (D CAN'T SHOW 1 want to know more about: The rounded ends of Kotex are flattened Orchestral Anatomy and tapered to provide absolute invis- ibility. Even the sheerest dress reveals no tell-tale lines or wrinkles. Theme Song Section 3 TYPES OF KOTEX Or ALL AT THE SAME LOW PRICE Regular, Junior, and Super — for Name different women, different days. Address A SANITARY NAPKIN WONDERSOFT KOTEX ntade from Ce//ucoHon (not cotton) n . — RADIO MIRROR What Do You Want IF YOU SUFFER HOME-STUI>y FROM BUSINESS TRAINING to Know? ITour opportunity can never be bigger than your ASTHMATIC preparation. reap the rewards in Prepare now and (Continued from page 66) earlier and larger success. Free 64-Page Books Tell ATTACKS How. Write now for book you want, or mail coupon Mr. Alfred Herz, the famous conductor. with your and address in margin loday. name A letter will reach him addressed in care FOR 70 YEARS thousands suffering from D Higher Accountancy D Business of the Memorial Opera House, San Fran- asthmatic paroxysms have depended upon DMod. Salesmanship Correspondence Dr. Schiffmann's ASTHMADOR... druggists DTrafl&c Management D Credit and Collection cisco, California. throughout the world have recommended and DLavp: Degree of LL.B. Correspondence Andrew M., Schenectady, New York sold it as a quick and dependable aid to relieL n Commercial Law n Modern Foremanship Expert For letter addresses of Vincent Lopez, You, too, should experience the same beneficial n Industrial Mgm't D Booklseeping DRail. Station Mgm't DC. P. A. Coaching results. it now! Ask your druggist for Schiff-: Benny Goodman and George Hall, address Try Salesmanship Business — in powder, cigar- O Paper D English mann's ASTHMADOR Business DStenotypy them to the Columbia Broadcasting Sys- form. Or send for FREE D ette or pipe- mixture Management D Effective Speaking tem, 485 Madison, Avenue, supply of all three. R. SCHIFFMANN CO., New York Dept. M Los Angeles, California. LA SALLE EXTENSION UNIVERSITY City. Fred Waring has his own office at Dent. 674 -R Chicago 1697 Broadway, New York, and so has Paul Whiteman at 17 East 45th Street, New York. Write to Ina Ray Hutton in care of Mills Artists, Inc., 799 Seventh Avenue, New York City. James Melton Fans, attention!— Since publishing a query from one of our read- ers in regard to a Jimmy Melton fan club, we've been deluged with letters from Jimmy's ardent fans telling that there is Slave such a club with Louise Mitchell as act- a ing secretary. is Don't Be Her address Box 1418, Hollywood, California. There are several clubs throughout the country and the fee for joining is 50c a year and in return for dues paid, each member receives a to Cathartics photo of Mr. Melton, personally auto- graphed. Each member also receives a membership card, a Melton Club pin and laxatives to keep "regu- This advertisement is based on an actual TF YOU take the Club News. lar," you know from experience that experience reported in an unsolicited letter. J. & D. M., Brooklyn, New York—Alan drugs and cathartics give only temporary to bejore Courtney and his Joymakers is heard \^^Sifba}iffed and sworn me. relief. Such remedies merely bring about > every day at 11:30 a. m. over station a drastic purging action. They do not WNEW in New York. Courtney picks correct the cause of your condition. NQZARY PUBLIC on people in the audience to interview. Doctors now know that in many cases All the questioning is impromptu. Alan the real cause of constipation is a shortage is only 27 years old, light hair and com- of the vitamin B complex. These precious plexion and has a swell smile. If you factors are sadly deficient in many typical want to become a member of the mythical everyday diets. In many foods the B club, "Joymakers," just ask to join. complex is almost completely lacking. When Frances Langford fans, attention! This these factors are added to the diet de- business of fan clubs! Here's another ficient in them, in sufficient amounts, young lady who wants to know if there's constipation due to this trouble goes. a Frances Langford fan club and says Elimination becomes regular — complete. that Frances is one girl that deserves all the attention that can be given her. This Energy Returns, Headaches Go anxious-to-be club member's name is C. Yeast Foam Tablets are pure pasteurized Lambert, 471 Bosworth Street, San Fran- yeast and yeast is the richest known food cisco, Calif. source of vitamins B and G. They should Mr. Walter C, Wilder, Minn.—At the stimulate your weakened intestinal nerves present time, Guy Lombardo's orchestra and muscles and quickly restore your is playing at the Roosevelt Hotel in New eliminative system to normal, healthy York City. I'd suggest that you write function, when these disorders, as is often him there and ask for a picture. the case, are due to the B and G deficiency. James L. W., Jr., San Bernardino, Calif. You'll find Paul Whiteman's address With the true cause of your constipa- — mentioned in Andrew M's reply, above. tion corrected, you will be rid of the evil Jean S., Windham, N. H.—Write to cathartic habit. Your energy will revive. Buddy Clark in care of the National Headaches of the constipation type will Broadcasting Company, Rockefeller Plaza, go. Your skin will be clearer and fresher. New York City. Don't confuse Yeast Foam Tablets with Mrs. Walter J., Nashwauk, Minn.—To- ordinary yeast. These tablets cannot fer- day's Children is not an electrically trans- nie>it in the body. Pasteurization makes cribed program, but you're right about this yeast utterly safe for everyone to eat. Lady Esther and Frances Moran being It has a pleasant, nut-like taste that you played by the same person, and she's Bess will really enjoy. And it will not put on fat Johnson. Mrs. R. D. G., Long Beach, Calif.— All drusghts sell YeasI Foam Tab It's been a long time since you asked me lets. The 10-day bottle costs onlySOc. about Myrt and Marge, but in case you Gel one today . . . refuse substitutes. haven't discovered it for yourself, they've the early part of the year Mail This Cou- been back since Q-h£Sf pon Today on the Columbia network, every day at and Sundays. You may paste this on a penny 2:45 p. m., except Saturdays postcard Fanny Lorraine G., N. Tiverton, Rhode NORTH WESTERN YEAST CO. Island— /\s soon as Buddy Rogers returns 17.50 N. Ashland Ave., ChicaRo, 111. from England, he will resume broadcast- Pleasi: sc-ud free Irial sample of Yeast Foam Tab- ing, playing for the same program that lets. (Onlyonc toa family. Canadian readers please stars Helen Broderick and Victor Moore. send 10c to cover postage and duty.) RG 6.37 Are you a Kenny Baker Fan?—And still NOTE; The above letter is but fan clubs! L. Allan Smith, of 12 one case but it is so typical «/ many others that it more more than justifies a thorough trial of Yeast Foam Tulilels Wayside Avenue, Lawrence, Mass., claims in similar cases of cor.stipatioti or digestive disorder. he has just organized the only official Kenny Baker Fan Club. Get in touch . Stale. with him if you want to join. 76 RADIO MIRROR What Do You Want to Say? {Continued from page 15) steady diet of grief is depressing. popular, drama, opera, comedy, wit, Wednesday. It's the night of nights for I'm for cheerier scripts, with a dash of news, all of these in abun4ance. But me! trouble if need be, but withal, happiness sorely lacking is the story-teller. The soimd of fire, thunder and rain; as the main ingredient. Yes, there are a few. One of the top- the cries of wild beasts; the screechy Mrs. R. C. See. notchers is of course Alexander Wooll- voices of witches and goblins form the St. Louis, Mo. cott. There are others, too. But few and gruesome sound effects for my weekly far between. I think this branch of en- tour into this strange realm of the mystic $10.00 PRIZE tertainment should be stressed more on and unnatural. our programs today. If you have heard it but once you WHAT ABOUT OUR PRIVATE LIVES? I believe a straight reading program know 1 speak of Lights Out. It is a would prove greatly popular. That is, program that is an innovation in thrill Should radio "let down the bars" as selections from the world's best literature entertainment. Dan Wheeler advocates, (The Curious to be read direct from the books them- Mrs. Nelson Bing, Case of Radio's Hidden Censorship, selves by someone with a strong, forceful Anderson, Indiana. March Radio Mirror) then radio would voice. Someone with imagination. Some- be no longer the great thing it is. The one who knows good literature. A $1.00 PRIZE restraint that the censors wield is highly reader who can make the real human commendable. The press with its privi- appeal of the truly great classics come HATS OFF TO PHIL LORD! lege of printing anything and everything to life and live on in the lives of the Since listening to that swell program. should satisfy the less discriminating. masses today. We, the People, this drab old world has The American public enjoys little enough Timothy Pappas, J. become a very interesting place in which privacy—cameras rushing in where angels Memphis, Tenn. fear to tread—so why should the private to live. We find heroism cropping up in the lives of the great be aired? $1.00 PRIZE Statistics show that the radio industry most unexpected places, hear of strange dwellings actually lived in by seemingly is a leading factor in the country's quick- SHIVERS RUN UP AND DOWN YOUR ly moving stride out of the depression. SPINE! ordinary people, and meet folks in all of life lawyers, This is added proof that the millions are walks — bums, philosophers in favor of the censors who think that Every Wednesday night I have a stand- and many with almost unbelievable oc- ing date with Horror. Shivers cupations. girdle is a better sounding word than run up corset—but don't we all? and down my spine, my heart beats Hats off to Phil Lord for creating one Mrs. Fred N. Turner, quicken, my hands tremble as formidable of the most human and most interesting Washington, D. C. sounds and ghastly voices emerge from programs ever offered to the radio world. my radio around the magic hour of W. I. Thompson, $1.00 PRIZE midnight. Beacon, New York. Mad scientists performing amazing HE WANTS A "STORY-TELLER" experiments; heartless criminals plotting $1.00 PRIZE wholesale murder; crafty Oriental magi- AMATEURS VS. COLLEGE AMATEURS Today our radio brings us almost cians weaving insidious spells over help- everything. Music, both classical and less victims all come to life on Bewitched Not being from the metropolitan East, NEW SHINOLA PROTECTS WHITE SHOES WITH A BACKED BY DOUBLE-MONEY- BACK OFFER 79 RADIO M IRROR many say our chance of voicing an opin- ion is almost nil. However, 1 believe that an entry that merits attention will receive recognition no matter what part of the country it is from. When Jack Oakie went on the air, many said he was no good and wouldn't last. 1 am glad that he has made these wise ones take a back seat. In my humble estimation, Jack Oakie's College program is one of the best in that kind of enter- tainment. The program is doing a good thing for the colleges in the United States. To joke about colleges is to boost them. Besides that, he is giving the radio lis- teners a better type of amateurs. They are amateurs seeking college degrees. Many of them have received fine train- ing in the particular field they broadcast in. Then, too, they have more knowledge, poise and common sense on the whole. We have had enough poor amateurs and Jack Oakie's College amateurs are a wel- come addition to the air lanes. C. O. Arthur, Casselton, North Dakota. " $1.00 PRIZE A LISTENER WHO'S "FED UP" I am ready to declare a sit-down strike on radio feuds. For a time they were amusing and different—Winchell versus Bernie; Allen versus Benny. But, now, too many persons are getting mixed up in this low class form of entertainment and enough has become too much. Such programs have well-nigh become insult- ing to an intelligent public. They have degenerated into mere piffle. I marvel that the sponsors tolerate it, but perhaps they gloat over the fact that their repre- sentatives are mentioned on other pro- grams. Well, 1 think the people should be the judges. The sponsors' products may suffer in the shuffle. It seems to me there is enough interesting and enter- taining material to be culled from over the world for one weekly broadcast with- out resorting to these time and patience killers. It is a lazy man's way out. Mrs. V. C. Jung, Austin, Texas. HONORABLE MENTION "My husband and I seldom listen to Pad the dramatic programs nowadays because relieves k/ pain— the men and women nearly always sound \ slops as though they were taking parts as shoe I dramatic as any Shakespeare ever wrote, I pressure I , Ajy' even an outsider the part Disk removes corn though to seems to call for far less emotion and anguish." QUICK, SURE RELIEF! —Mrs. Rachel Goss, Augusta, Maine. The instant you apply Dr. Scholl's Zino-pads, pain An Ode to My Radio vanishes. Used with the sepa- Seated by my radio rate Medicated Disks in- A King of Kings I heard; cluded in every box, your 1 listened to him breathlessly, corns or callouses soon lift I wouldn't miss a word. right out. Just the pad it- He asked me to believe him. self on a sore toe, caused by That he renounced his throne. shoe pressure, will stop a com Nor for any other reason but for love before it can start ! No other and love alone. method gives you this remark- And when he finished speaking, able triple-action, so don't ac- 1 softly breathed a sigh. cept substitute. Dr. Scholl's a Ah! I wouldn't ask for crowns nor gold Zino-pads are medically if such love were for 1. safe, easy to apply; don't And tho such great devotion mine per- V I I stick to stocking or comeoff in bath. haps can never be, Sizes for Corns, Callouses, Bunions, ' MORE BEAUTY I'm thankful for My Radio which brings ^ , Soft Corns. Sold everywhere. ECONOMY • CONVENIENCE^^ such things to me. I • USABLE SPACE • ACCESSIBILITY (Inspired by the talk of Ex-King Ed- EXCLUSIVELY IN ward on his abdication) DrScholls By Edna Sodra Osman, New York, N. Y. "If hearing a farmer's wife tell how ELECTRIC REFRIGERATORS Zino-pads she hangs the family wash on the line is either entertaining or informative, I per- 80 — — — — — — — —— —— RADIO MIRROR sonally fail to see it. it only proves how "Congratulations to Palmolive for Geyer, Hamilton, Ohio. gullible the public is."— Miss Elva Weil- selecting Jessica Dragonette to present AND, Binghamton, New York. their new series of programs on Wednes- "Sunday night holds no radio argu- day evening. The Beauty Box Theater ments for this family as we're all dialing "Where is the lovely organ music that is indeed a rare musical treat." Ger- to hear one of our own Georgia gals accompanies and introduces Amos 'n' aldine Cleaver, Anita, Iowa. that's reached the top and deserves it Andy? The organ, the theme song, Amos Judy Canova." Mrs. Arthur Wilson, 'n' Andy are inseparable in my memory." "Radio is looking up! When our en- Jr., Savannah, Ga. — IVIrs. Virgil Lovelace, Indianapolis, tertainers begin exercising the ingenuity " Ind. and resourcefulness evidenced by the tie- 'Dialetis' is a disease prevalent among up of the programs of Fred Allen and radio listeners. The symptoms are turn- "Thanks to radio, more folks are find- Jack Benny, we know we are never going ing the dial to tune out commercial ad- ing it easier to 'live alone and like it'." to be bored by radio programs." vertisements, the patients not realizing Andrew C. Rabnerr, Doylestown, Pa. Mercedes E. Squires, Maplewood, Mo. that the sponsor of the program is foot- ing the bill in return for a few minutes in "I want to give three rousing cheers "All week, from Saturday to Saturday, which to broadcast the merits of his for the best little announcer in the U. S. at 9 p. M., Pacific Standard Time, I wait product."—M. Berg, St. Louis, Mo. When her voice comes over the airwaves for a blissful eight minutes, when I can my household worries are forgotten. If close my eyes and be transported to an "Wonderful isn't it? Radio is primarily you are discouraged with your household ecstatic heaven of pure harmony that entertaining, but what a big help in rais- duties, whose voice cheers you up? Bee puts my whole being in perfect rhythm ing our children, and educating ourselves." Baxter on KSTP, St. Paul Minn."— Mar- —Mrs. Earl Scovill, Manhattan, Kansas. jory Evans, Saint Paul, Minn. Owing to the of contribu- "I think Major Bowes is one of the "Just a word of appreciation, great volume grandest the radio For one, whose unselfish kind deeds, tions received by this department, we men on today. My opinion is based on the fact that through Have endeared him to all the nation, regret that it is impossible for us to him there are many boys and girls realiz- Irrespective of race or creed! return unaccepted material. Accord- ing their ambitions, owing to his kindness He has stretched out a friendly hand. ingly we strongly recommend that all understanding." To help many over tough breaks. and Mrs. Alma Hess, contributors retain a copy of any manu- Pa. Where there's deserving demand, Gratz, script submitted to us. Eddie's ready, with what it takes." "If Benny played his fiddle, (An Ode to Eddie Cantor by Mary If Gracie found her brother. Battiscombe, Berkeley, Calif.) for another week—only eight minutes, If Jessel got no answer "There may be some differences of but with a magic touch of a master upon Next time he phoned his mother opinion on the quality of Bing Crosby's a violin this miracle is produced. If Cantor quarreled with Ida. voice, but there is no gainsaying the fact "Who is Shandor to whom 1 make this If Ed Wynn's aunt should die, that as an M.C. he brings a refreshing acknowledgment?'' Mrs. G. S. Town- If Jolson lost his mammy. personality and charm to the radio that send, Santa Monica, Calif. If Pearl forgot to lie few others radiate in equal degree. And If Winchell did a broadcast that trick breathlessness in his delivery "Why so much feud and criticism on Without insulting Ben serves to accentuate his unique and en- the air? Why not start a Booster Club The radio would get new stars tirely distinctive style." Wm. Crocca, and get some of the star knockers or And I'd tune in again."—C. C. Mc- Brooklyn, N. Y. cynics to join, and forget feuds?"— L. C. Millan, Oakland, Calif. Popular Young Things guard against COSMETIC SKIN USE ROUGE the Hollywood ^vay AND POWDER? YES, Of COURSE. YOUNG Things are enthusiastic BUT THANKS TO about this simple care that LUX TOILET guards against Cosmetic Skin — en- SOAP I'M NOT larged pores, tiny blemishes ! Before ABIT AFRAID OF they renew make-up—ALWAYS be- COSMETIC SKIN fore they go to bed— they use Lux ToiletSoap. Its ACTIVE lather sinks deep, frees the pores of every hidden trace of dust, dirt, stale cosmetics. 9 out of 10 famous screen stars use this fine complexion soap. 'mNen T STAR 81 — — — — RADIO MIRROR "As a lover of good modern music scarce." Ellen G. Meloon, Dorchester, above all else radio has to offer, 1 would Mass. like to hand a bouquet to Horace Heidt and his versatile band." — Frederick "So many people today depend upon Johnson, Red Wing, Minn. radio speakers for the correct pronuncia- tion of words that it is sad to note the "My average wife has asked me to number of errors even the so-called best mention one thing. Why do household broadcasters commit." Mary Elizabeth programs come on at her busiest house- Harrington, Quincy, Mass. hold hours when she would be delighted to have some nice music or light banter "There has been a lot said about to help relieve her mind of the actuality whether screen stars should appear on of the duties surrounding her? If this the radio. To those of us who live where practice is to continue, why not wait we can get a peek at our favorities now until the machinist comes home from a and then, it might not mean much, but hard day's work and then broadcast to to those who are denied this privilege it him a long dissertation about milling must mean a great deal to hear their machine operations? Wouldn't he go for voices. It makes them seem more real, that?" Lester Campbell, Logansport, more human, and not just characters in Ind. a story as they appear on the screen." M. H. Walker, Los Angeles, Calif. "No, I wouldn't say radio is 'doomed' for television at any stage of its progress "The Lux program is one that everyone Tangee's Color Change Principle will be just an annex, an extension of can enjoy. His or her favorite star takes brings lips youthful beauty. Orange radio. But with actors as well as their part sooner or later, and it always offers in the stick, Tangee changes on your voices coming to us through the air as a variety of plays. Some have thrilled lips to warm blush-rose. Paris says, swiftly as Scriptural angels, 1 predict the me to the toes; others made my hair "No painted look!" Tangee isnt time is less than a decade away when stand on end."—Miss Leona Morlock, paint. Use Tangee Rouge for cheeks. our present-day radio sets will be getting Carrington, N. Dakota. What Carole Lombard Taught Fred MacMurray {Continued from page 35) You've read of Carole as Hollywood's Looking at Carole, he felt out of place in biggest joker, the gal nothing can faze, the gay world she moved in. who deliberately taught herself to be But when work began, really began, on hardboiled, to talk hardboiled, to find the picture, Fred slowly began to change. crazy things for hobbies, to scorn execu- The first important thing that happened tives, dress outlandishly and get the big- to him was at noon, between scenes. Fred gest stars to fall in love with her. It's was so scared he headed straight for his all true, but until you see what she did for dressing room to go over his script for Fred MacMurray you won't be able to the hundredth time. But Carole came appreciate this Hollywood bombard at all. dashing after him. She took one look Use Tangee lipsliclc his at bedtime! Its A little over a year ago, Fred MacMur- at serious face and said. special cream base makes lips soil, ray walked onto the set of "Hands Across "Hey, 1 thought this was supposed to lovely. Doesn't rub off, need not be the Table" to begin the first day's shoot- be a comedy. Come on, we need you in removed at night. Try Tangee: 39^ ing. He was as nervous as he always was the corner for a game of Monopoly." tried to it. and $1.10. Or send coupon for Tan- the first few days of a new picture. It Fred get out of There were more important things to do than play gee's 24-Hour Miracle Make-Up Set. took him about two minutes to discover that his co-star. Miss Carole Lombard, Monopoly. But Carole kidded him so stick was all he'd heard she was and more. Soon much about being a in the mud he he was wishing the ground would open had to give in and go with her. up and swallow him. Fred himself now says, "More than any- else proved to If he'd felt like a novice in this game thing Carole has me that TANGEE before, imagine how he was feeling then, there is nothing so serious you can't have trying to be nonchalant in front of the fun out of it. It isn't that she isn't sin- World's Most Famous Lipstick sophisticate of sophisticates. He watched cere about her work, but she's discovered her laughing, shouting, screaming, joking, how valuable it is to know when to let Tl frowning, clowning and wondered how down." anyone could ever be so blessed with nat- It wasn't as easy as it sounds. In the first place, Fred was not at all sure how ENDS THAT PAINTED LOOK uralness. to take Carole. For the truth is, Fred was a shy, a No comedy Paramount BEWARE OF SUBSTITUTES! There is only ever filmed could have been more — painfully shy, young man who couldn't amus- one Tangee don'i let anyone switch you. Be sure ing than the contrast between these two to ask for TANGEE NATURAL. Ifyouprefer more believe in his success and was so sure it color for evening ivear, ask for Tangee Theatrical, wouldn't last that he was saving all his during those first days of work. Lillian, money and spending all his leisure time Fred was so serious he and his rehearsing lines over and over. His op- bride, stayed home every night working portunities that were beginning to open on his lines. Why, he was so sure each up seemed more like responsibilities and picture he made was his last that he they weighed heavily. In those days, Fred actually allowed himself one dollar a day was afraid of his own shadow, his shadow for spending money—the rest went right on the screen, and his fear made him un- into the bank. happy. And Carole! of a love scene, It made him envious too. He'd look In the midst Carole across the set at Carole, sitting with her would make faces at Fred. The scene arms draped over the back of a chair, her would have to be done over. That cost leg swinging comfortably under the table, money and it worried Fred as much as forgot her hair in her eyes, her merry voice the fact that he sometimes his lines. The George W. Liifl Co.. 417 Fifth Ave.. N. Y. C. When he would go over his lines with rush "Mliacle Muke-Up Set" of sample booming on, and marvel at her complete Plea-se filming, she'd Tangee Llp.siick, Eouge Compact, Oreme Rouge, composure. Carole before put her words Face Powder. 1 enclose 100 (stamps or coin). to some popular tune and hey hey them (LW In Canada.) With himself, it was so different. When If upset in Check Shade of Flesh Rachel Light someone pointed him out and whispered at him. he was the beginning, Powder Desired liachel that he was the new star of the hour, he'd he was three times worse off after a few Name wf)rry whether his tie doses of this. (Cloniii' ITInti blush and was Address straight, his hair combed and his suit Somebody tipped Fred off just in time, pressed. He'd remember he was just an and it was the beginning of a new era City State _MA67 inexperienced guy who'd been playing a in the MacMurray fortunes. Someone saxophone in a band a little while ago. told Fred that Carole never kids anyone 82 — . RADIO MIRROR she doesn't like. From then on, every joke too far and too loud and, in self defense, happy but scarcely able to believe him. she made at his expense, he took as a com- Carole herself had to steal the trumpet's "Darling, you're not sick, are your" she pliment. mouthpiece and hide it. She kept it until asks him. and Fred's answer was supposed And then came the happy day when they did the last scene of the film. When to be, "No, I mean it. I'm serious." Fred actually cracked back at Carole director JUitch Leisen complimented Fred After they'd done the scene that way when she'd made a funny remark. Carole on his trumpeting, Fred knew Carole was several times, Fred was still doubtful, still sat up. grinned and said, "Now we're get- right. Here he'd made a joke of learning not satisfied. ting some place. That Freddie fellow is to play the trumpet again, had his mouth- "Well, toots." said Carole, in that honest taking off his earmuffs." About that time, piece stolen and ended up by getting a way of hers, "how did you feel when you the only scenes Fred felt uneasy about compliment from his director. proposed to Lillian?" were those he had to make without Carole. Another thing was the costume Fred "I had a funny feeling in my stomach," Still, all in all, people who recall Fred had to wear in that picture. It was a Fred admitted. in those days remember that he was pretty light, cream colored affair with a bolero Carole laughed. "There's >our line then, much a sober, sombre young man. And type of jacket and a wide red sash, plus my boy!" everyone in Hollywood knows that is ex- —sideburns! Exactly the kind of costume actly the wrong way to make a success that would have embarrassed him terri- AND so it was. You'll hear it in the in movies. A few gags might show that bly in the past. But not the new Fred. picture: "No, I'm not sick but I've got he was learning, but he'd have to change Like Carole, he has learned to shrug and an awful funny feeling in my stomach." faster than that. There's no place in the joke about such things. No one was more pleased with this new whole world where the old saying about He even wore the costume, sideburns and line than IVlitch Leisen, better known by "All work and no play" holds as true as all, when he ate lunch in the Paramount Carole's nickname of "Pops." As Pops in Hollywood. Fred had to change, if he restaurant. People stared at him and told me, "It's a good sign when an actor was to stay. remarked about his clothes, but there begins doing that. Of course they can go He has learned in time, though. Look wasn't a blush in Fred's make up. And, to extremes, but you see what it means at him today, the Fred of "Swing High, if you need any more proof that he's no in Fred's case, don't you? It means that Swing Low." There are plenty of ex- longer self conscious, there's the remark at last he's reached the place where he amples to show you what 1 mean, to he made on Valentine's Day. He actu- can throw off his self consciousness and prove how much more natural and re- ally had the easy humor then to say that really feel the character. laxed he is. he was putting himself in an envelope "In 'Hands Across the Table' Fred was and sending himself to Lillian. His cos- one of the most difficult actors to direct FOR one thing, he had to play a trumpet tume was just about as fancy as that. that 1 had ever handled. For one thing in this picture and he hadn't touched Then too under Carole's astute tutelage, he used to have a tendency to talk his one since he was a kid in knee pants. It he has learned to add his own lines to the lines too fast. It was because he was took plenty of special prac ticing before he dialogue—and any director will tell you scared of them, of course, and wanted to could get it in tune enou gh for the pic- only seasoned and skillful actors ever do get them o\er as quickly as possible. But ture. Now the old Fred would have done that successfully. One afternoon they were not any more. Working with him is a his practicing in a sound proofed room, working on the proposal scene and Fred pleasure now." away from everyone, e\en his wife. But was complaining that the last line didn't So for Fred, the end of worries and the new Fred seem quite right. frettings was in sight. He wasn't think- The new Fred, inspired by Carole's ex- In the scene itself, the proposal comes ing all the time now about the day he'd ample—in "Hands Across the Table" she as quite a surprise to both of them. It's be fired, and he was able to study a part had practiced manicuring on every prop strictly one of those on-the-spur-of-the- through once and put it down pretty much man in the picture—did a 11 his practicing moment things. He asks her to elope and convinced he would be able to do it well. right on the set. in fact he finally went she stares at him for a moment, terribly And then came the news that Dick Powell IJ-^ im^--^es^ fj^- EXTRA SUPPORT^^^amcu^ \ylk Paramount Star of Swing High, Swing Low RHYTHM STEP . . . 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Recognized Style Leaders for Over 20 YearsI S" RADIO MIRROR was leaving Hollywood Hotel. In one way, it was a good thing Dick did leave. Otherwise, this story would ne\'er have been written and Fred might never have had the last bit of evidence he needed to prove once and for all he'd outgrown him- AGED self. Am Nobody'!! ever know how they got Fred X) to audition for this starring role. But somehow his agent talked him into going over to the rehearsal studio of Hollywood GOODS} Hotel. Fred protested that he knew next to nothing aljout radio, that he'd never had enough training as a master of cere- monies, and that, besides, he wasn't good enough. Fortunately, no one had the time to listen to him. Executives heard him sing, heard him talk, liked the way he worked Don't be a hollyhock! and presto; he was signing a contract. Certainly simple enough, and Fred went SAYS home feeling pretty good about the big increase in salary. But he'd reckoned without the night of his first broadcast. As it got nearer and nearer, Fred got more and more nervous. W!ien it was • Hollyhocks are only a week away, his wife thought he was always standing going to have to go away some place. around walls. by Fred was insisting he'd never be able to go Any girl would through with it. He wouldn't listen to rather be daisy a anyone. And then he had an inspiration. . . . with lots of Reaching for the phone, he got in touch clustering round. Men love bachelor-buttons with Louella Parsons. In five minutes, eyes, with mysterious, appeal- glamourous he'd persuaded her to try his plan. In ing lashes; and whatever you were born ten more, he learned he'd put it over. can have them. Strong spring Laura with, you Carole was going to appear with him sunlight demands long dark lashes. Darken on his opening broadcast. She'd promise your lashtips with Lashtint Liquid. They to be there to hold his hand and remind will look twice as long and alluring, but him it wasn't as serious as all that. From ALL too unfortunately for thousands of completely soft and natural. Water-proof; then on, it was a different matter. Scared pL innocent victims, this dramatic, true dries instantly. Try it today, account of the charming high school /^^^ip^ he still was, but now determined to go Brown, black, green or blue. $1. classmates Laura and Alice, and the unclean ^^^^^ through with it. couldn't fail now. If He man they both loved, could not have been he did, how could he ever face Carole published a few brief years ago. At least the next day when he went back to the the stark truth could not have been com- movie lot to finish "Swing High, Swing pletely told. Only recently has an ever- Low"? growing social consciousness of responsi- bility for the ghastly horrors visited upon the victims of the so-called "social diseases" a matter of record that Fred got BT'S made a frank discussion of the subject through that Friday evening. It's also possible. a matter of record that Carole was there Prudery, which nurtured and spread the • Every day curl your to help him pull through. It's also a mat- very things it sought to stifle by its silence, lashes like daisy-petalsl ter of record, if you'll look closely, that has had its disastrous day. Governments Fred's persona! life is More light enters . . . and what flattering now a happy one. are speaking out. Municipal authorities are shadows the lashes cast on your face! Use For Fred has carried over what he's responding to the challenge for action. And KuRLASH, the little implement that curls learned about how to succeed in movies Physical Culture Magazine, for three dec- them perfectly within 30 seconds. No heat, and radio into how to have a happy home ades a leader in the fight for the protection babyhood, cosmetics or practice. $1 at all better stores. life. He's learned not to care too much of American womanhood and its campaign at last awakening per- about what other people think, to forget sees sonal and community alarm. he's on parade. He's learned to have hobbies. Guess That is why it fearlessly publishes the from whom. From, of course, the original startling and thought-provoking true life story of Laura and Alice and the disastrous Hobby Girl, Carole. Last month it was tragedy that came to them through loving golf, this month tennis, the it and next, blindly and in ignorance. Here, in actual to be the horses. was Does he still spend life, you have two case histories bearing • The girl with a dollar a dav? Ridiculous! He's invest- directly on the courageous discussion in last brittle, bleached- ing in himself now. Not extravagantly. month's Physical Culture of what every should about venereal disease. 1 le'll never be a spendthrift. But today woman know looking lashes stays in the corner too. Use he knows what he needs and wants and If you were impressed by that forceful, KURLENE, a scientific formula for promot- forthright warning, you will find ample he gets it without worrying. ing luxuriance in lashes. Rub a little on substantiation in this month's revelation, And that's how Carole Lombard tauaht your lashes each night and see how silUy "My Daughter Became Damaged Goods." Fred MacMurray how to live— in Holly- they stay all the next day. Tube ^«=3p Every father, every mother, every young wood or anywhere else. considering marriage now or in the 50c, Jar$l. kr-i^TTJ person future should read this page from the book of living. It may well prove the deciding factor not only for your health and happi- ness, but even for your life itself! Don't miss the inspiring conclusion of Phil Bak- JUNE MAIL THIS TODAY er's life story — in the To: Jane Hkath, Depl. E-0 The Kurlush Company, Uochtstcr, N. Y. The Kurlash Company of Canada, at Toronto, 3 July RADIO MIRROR— PHYSICAL Please send me, free, your booklet on eye beauty, and a personal coloring plan for my complexion. Read how he found the _Jlair Complexion CULTURE Name secret of his success. Addrcu- NOW ON SALE! City JSlaU. (PlfiiKH print plainlu) — "***- T- RADIO MIRROR %£_ Don Ameche Tells "Why I'm Quitting First Nighter" {Continued from page 19) quitting the program on which he has end of his thirteen weeks' option. I knew it was the time to step out and let starred for six years is the biggest thing He didn't know then that within a short a new voice come in to bring the show that has ever happened to him. It has time he would sign for a new program. still greater popularity." been said about him that no one owes There was then no new sponsor in sight. Would anyone who did not hold this more to radio and admits it so willingly. The moment after he had handed in his program deep in his affections feel this It lifted him by his bootstraps out of ob- notice, he wished he could take it back. way and talk this way about it? Would scurity, poverty, and black depression He was tired and discouraged, and deep he make up his mind to leave only after until now. after six j'ears, he is one of in his heart he was feeling that he had he was sure that the change would not the most promising newcomers in Holly- taken a step he shouldn't have taken, a materially afl^ect its popularity? wood, furnished with bigger parts in each step that would only lead him to problems succeeding picture he makes. Twentieth harder to solve. THERE were other reasons," Don went Century-Fox, which holds his contract, has Even worse, leave he must a program 'on. "In six years' time, I have had just no player of whom it is more proud or which had been practically synonymous four weeks' vacation. Two of those were hopeful. with his name for so many years without during my second year on the program Little wonder that when I asked Don being able to offer an explanation to his and the other two over a year ago. No to tell the whole story of his decision to followers! For that is the way radio is matter how much you like your work, quit, the first thing he said was, "The peo- conducted. He knew that on the final you get pretty tired of it with only two ple who make up the radio audience night of his First Nighter broadcasts, only brief vacations in six years." brought me whatever success I've had and briefest the statement would be made to And Don was tired. I had seen him a I shall be eternally grateful. Whatever the effect that Don was leaving. What few weeks before at an open house he had else you write, please make that clear." little explanation was made couldn't pos- given. I saw, behind all his efforts to ap- sibly be enough to tell the story as it pear as gay as he had ever been back in should be told. AS I have said, he is not leaving radio our Chicago days, a shadow of unhappi- permanently. More likely, it will be a And so Don talked to me, asked me to ness, of listlessness. tell everyone who tunes in the First matter of days, or a few weeks at the most, Night- Then, too—and personally, 1 fee! that after his final First Nighter program, be- er program why he was leaving. When this was the strongest motivating force in fore he begins his new broadcasts. And you know the reasons you will understand the whole set of circumstances—Don no matter how far up the ladder of movie why he had no choice. wasn't happy with the stories that were success he may go, he will never forget "Have you ever broken up with a close being selected for him to appear in every that radio gave him his start, nor refuse friend you've known for a long time?" he week. At first, he had argued with him- to go on the air when the chance comes. began. "Then you know the funny feel- self that he was imagining things. But That is why this decision was so hard ing it gives you inside. I lost just about soon, in confirmation of his own opinion, to make. For months during this past the oldest friend 1 had. I would never his fans began writing. Every week, after winter, he saw that it was inevitable. But have done it. if it could have been helped. a program he was dissatisfied with, huge he fought it off. First he tried not to It couldn't. bags of mail poured in complaining about think about it, then he tried to convince "First of all, I'm sure I've been with the the parts he had been assigned. himself he could find a way out. In the program too long. All winter 1 felt that Nothing could have made Don more end, he gave up the struggle and did the I had gi\'en it all 1 could. And then when unhappy. Some of these letters e\en sug- only possible thing—notified his sponsors I saw, according to surveys, that the pro- gested that it would be better if he didn't he would have to stop broadcasting at the gram was more popular than ever before, appear at all if he couldn't play other T41EY WEREN'T FOOLING WHEN TftEY SAID DON'T BRING LULU" and lifebuoy is more than 20% milder than many so-called "beauty soaps" "patch" tests PROVE IT ILL GIVE IT A TRY TWO WEEKS LATER _ Don't gamble with happiness! YOU WERE right; MAY! my skin is LOADS A GRAND OLD TUNE- FRESHER AND 1 FEEL MUCH BETTER regularly with Lifebuoy and know you're BUT I'd CHANGE the BATHE SINCE I'VE BEEN USING UFEBUOY! protected! Its glorious lather contains a words! I'll bring lulu special I purifying ingredient not in any other ucll-known YES, LIFEBUOYS A REAL HEALTH EVERY TIME she's THE SWEETEST GIRL IN TOWN AND toilet soap. It stops"B.O."... And makes your body PROTEaiON,TOOl I ALWAYS USE IT she's FOR MY HANDS. IT REMOVES MINE feel refreshed, extra-clean . . . Lifebuoy is a super- GERMS AS WELL AS DIRT mild complexion soap, too . . . Helps bring fresh, natural beauty to the skin. "Patch" tests on the skins of hundreds of women show it is 20TC milder than many so-called"beauty ^^^^ ^PProiedhy soaps" and "baby soaps." ^ . „ , '^ ' t- Good Housekeeping Burtuu s=; — — RADIO MIRROR parts. There are, too, other possible ex- planations for the growing dissatisfaction TUNE IN- among his listeners. Perhaps the increased audience attracted to the First Nighter program by Don's movie work, or the fine parts he has had on the screen, was re- TRUE STORY sponsible. Whatever the cause, it was there. And, almost like the climax of a three-act play, Don learned that the film company to COURT OF which he owes allegiance was beginning to doubt the wisdom of having him con- tinue broadcasting under the circum- stances. HUMAN There was, in addition to all this, an- other feeling that had been growing stronger in Don with each passing week. RELATIONS He wanted to expand his radio activities. After six years, he was hungry to widen the scope of his air work. His brief ex- Unless are already a listener- perience in movies had sharpened that you hunger. Yet, if he stayed on First Nighter, in on the True Story Court of he knew he couldn't satisfy this desire. Human Relations, sponsored by For one reason—he knew that his close association with his program made it un- True Story Magazine, you are miss- fair for him to do other work on other ing one of the most absorbingly programs. That, too, he owed his listen- ers. interesting broadcasts on the air. So, with new evidence piling on new evidence, the verdict could only have Each Friday night the True Story been rendered one way. Quit the First Get Double Protection Nighter, leave the program to which he Court of Human Relations brings owed so much, send in his notice—and see to its listeners a radio drama filled This Way^ what happened. with thrills; drama, suspense. Your dentist will tell you that to keep "The First Nighter, naturally, will con- teeth white and sparkling, gums must be tinue," Don told me. "I have a hunch Broadcast over the NBC Red Net- firm and healthy, too. To do both vital you'll like the new leading man. In fact, jobs clean teeth and safeguard gums— work, a turn of the dial will bring 1 suspect you'll like the whole program eminent of the dental profes- an member all over again." sion created Forhan's Tooth Paste. into your home this wealth of I think so too. I also think you had When you brush your teeth with better be tuning in your radio Sunday wholesome, highly enjoyable enter- Forhan's, massage it gently into the nights on NBC. Don Ameche's gums just as dentists advise. Note how it new tainment. Tune in on Friday night stimulates the gums, how clean and fresh program is going to give him full scope without fail. your whole mouth feels! Forhan's costs as a master of ceremonies, a dramatic no more than most ordinary tooth pastes, actor and even— it has been promised City and the new big tube saves you money. as a singer! Already the sun is shining Sfation Local Time Start using Forhan's today. Also sold again for Don and everyone who wants New York WEAF 9:30PMEDT in Canada. him on the air. Boston WNAC 9:30PMEDT FORMULA OF R. J. FORHAN, D.D.S. Hartford WTIC 9:30PMEDT Providence WJAR 9:30PMEDT Forhanii The Studio Applause Racket Worcester WTAG 9:30PMEDT Portland, Me. WCSH 9:30PMEDT DOES {CLEANS TEETH —Broadcasting's Ruin? Philadelphia KYW 9:30PMEDT BOTH JOBS Baltimore WFBR 9:30PMEDT SAVES GUMS {Continued from page 21) Washington WRC 9:30PMEDT Schenectady WGY 9:30PMEDT The audience claps dutifully, but the announcer pretends to be dissatisfied. He Buffalo WHEN 9:30PMEDT COLOR YOUR HAIR proposes a little game, a contest between Pittsburgh WCAE 9:30PMEDT Shampoo and color your hair at the sametlme,! ;j^,;i^,^ any ahade. SHAMPO-KOLOR won't rub off.l the orchestra floor and the balcony, to Cleveland WTAM 9:,30PMEDT Colors rootaileaves hair soft, natural; r"""''t:i* see which group of people can clap the perm.wave.FreeBook.UallignyPro(l.lno.,Dept.l«-A,254W.31Sl.,N.Y. Detroit WWJ 9:30PMEDT loudest. Finally he has everybody all steamed up, just one big happy family, Chicago WMAQ 8:.30PMCDT ready to tear up the seats and shatter the Minn.-St. Paul KSTP 8:30PMCDT eardrums of the outside listeners when HOW OLD IS YOUR MOUTH? St. Louis KSD 8:30PMCDT the announcer gives the signal. Des Moines WHO 8:30PMCDT Difl'erent announcers have different signals. Maybe you thought that the old Omaha WOW 8:30PMCDT APPLAUSE cards, which the announcer Kansas City WDAF 8:30PMCDT holds up for the audience to see, had been Denver KOA 9:30PMMDT laughed out of existence. When they first Salt Lake City KDYL 9:30PMMDT appeared a few years ago, newspaper pho- tographers took pictures of them for pub- San Francisco KPO 8:30PMPDT 5 YEARS YOUNGER lication, and radio columnists kidded Los Angeles KFI 8:30PMPDT them; and pretty soon you didn't hear Portland, Ore. KGW 8:30PMPDT any more about them. But they're still Seattle KOMO 8:30PMPDT used on some shows. Getting pretty dog- eared and gray, they are, but you can still Spokane KHQ 8:30PMPDT read the word "APPLAUSF" on them in * Cincinnati WLW 6:30PMEDT big black letters. The applause card is too tame and old- A special oil in Curcx Lipstick he Ips fashioned for some programs, though. *Sunday m.ikc your lips look smoolhcr, more They have announcers who can get jobs as collegiate cheerleaders any day. They ;illiirinK — S years younger! Natu- make wide sweeping motions of their TAKE YOUR CHOICE ral, Coral, Cardinal, nui V arms, or clasp their hands above their OF THESE STATIONS Rust, Ruby. Try it I 50^ heads, like prize fighters entering the ring, or toss their arms up into the air, implor- CUTEX ,^J^^ ing the audience to Give. LJsually the job of whipping up the Every FRIDAY Night 86 — — ! RADIO M IRROR audience into a frenzy is entrusted to If all this built-up hand-clapping and program, and missed what was apparent- the regular announcer, but one broadcast cheering made the broadcast any better, ly the funniest thing Milton Berle said — it's one of the noisiest ones, and proud I wouldn't care. But it doesn't. A cer- all evening. Whatever the joke was, he of it—employs a special cheerleader who tain amount of applause—just as much threw it at the audience so hard it missed does nothing else. He never speaks a word as an audience would give if it were left the microphone completely. The audience into the microphone, and the listening to itself, and no more—does brighten up howled (and clapped) and I ground my audience never hears his name. He just a show. It helps to introduce the per- teeth so hard 1 chipped one of them. gives his pep talk before the broadcast formers on a variety program, and it I've missed lots of other lines, too^ and pantomimes for applause and more covers up dead spots while people take when a comedian makes a funny face, applause during it. their places at the microphone. Rudy wears a funny costume, or indulges in a Vallee's program, on which applause is You'd think the comedians would be bit of pantomime. 1 can't see what he's is a satisfied to let the announcers prod the neither encouraged nor discouraged, doing, but the audience can, and it laughs good example of of this dan- audience—but some of them aren't. Some how much so hard that the noise drowns whatever of them aren't satisfied with laughter. gerous ingredient you can safely put into is said into the microphone. They have to have their applause too a broadcast, Rudy and his guest artists never do more than briefly acknowledge and there's nothing phonier than a burst THERE'S one big advantage radio should applause, and nobody ever whips it up, of applause for a comedian's gag. Peo- by rights have over the theater, and it is so as a result it is never prolonged to ple in ordinary theaters don't clap for this—the listener should be able to hear the point of listener-irritation. each funny thing a comedian on the stage every word that is spoken for his enter- Rudy, bless him, doesn't pay much at- does. They laugh, and when the come- tainment. Studio audiences, with their tention to the people in the studio. They dian's act is finished theji they applaud. clatter, have ruined this advantage. Just can come or not, it's all the same to him. 1 don't see any good reason why it should another instance of adding to the au- I'd swear that often he completely for- be different on the air, but often it is. dience's enjoyment at the expense of the gets they're there. If only stars on other Here is how the comedians wring that listener's. programs would do the same, and remem- unnatural applause out of their studio idea, as in so an- ber only that their job is to put on a The expressed many audiences. Each of them has some pet good show for a million or so tuner-in- nouncer's opening pep talks, that the peo- gesture or facial expression a roll of the — ners! But you can't blame a star for ple in the audience are part of the show, eyes, a twist of the lips, a flutter of the remembering an audience when said au- is nonsense. They aren't—that is, they hands, which long experience has taught dience is so carefully coached to make shouldn't be. We listeners tune in to him is as eloquent a plea for applause as noise that only a deaf man could forget hear the performers, not a bunch of peo- any words could be. Show people have it. ple like ourselves clapping and cheering. a word for this. They call it "mugging," It's natural for a comedian who has You'll never con\'ince me that anybody and it fits. worked on the stage all his life to play to ever tuned in on Kate Smith's program the visible audience. It's difficult for him simply because he knew he'd hear a lot of IT works, too. Not all the comedians to remember that unobtrusive little micro- applause. do it, of course. But next time you hear phone when there are flesh and blood peo- Nor are the comedy and variety pro- a gag greeted by a wave of clapping, you ple present, ready to laugh and—with a grams the only ones that go in for noise. can be reasonably certain that the come- little urging—clap. 1 don't blame the Some musical and dramatic shows are just dian you're listening to has just panto- performers as much as I do the producers, as bad, with a little less excuse. A few of mimed a request for some applause—and, but an incident such as the one which our oh-so-dignified symphonic hours are his audience being anxious to show they happened just the other night makes me not above letting the audience clap and appreciate their free seats, has got what mad, no matter whose fault it was. clap after a number until the poor listener, he wanted. 1 was listening to the Community Sing who has got his radio adjusted exactly IF MEN NATE THE SIGHT THOUSANDS OF SKINNY GIRLS GAIN 10 TO 20 LBS. -QUICK! 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Soon you feel like an en- Scientists recently discovered that thousands of tirely different person, with new pep, new charm and personality. people are thin and rundown for the single reason If you are not delighted with the results of the very first that they do not get enough Vitamin B and iron in package, your money back instantly. So start today and watch their daily food. Without these vital food elements the wonderful change. Only be sure you get the original Ironized you may lack appetite, and not get the most good Yeast tablets. Don't uccept any substitute for Ironized Teast. out of the body-building foods that are essential. Special FREE offer! Now one of the richest known sources of Vita- To start thousands building up their health right away, we min B is imported ale yeast. By a new process make this absolutely FREE offer. Purchase a package of Ironized this special yeast is now concentrated 7 times, Y'east tablets at once, cut out the seal on tlie box and mail it making it 7 times more powerful, "rhen it is com- to us with a clipping of this paragraph. We will send you a fa.sci- nating new book on bined with 3 kinds of blood-building iron, pasteur- health, "New Facts About Y'our Body." Remember, results with the very first package or money ized whole yeast and other valuable ingredients in — re- funded. At all druggists. Ironized Y'east Co.. Inc., Uept. 226 pleasant little tablets. And these little Ironized Atlanta, Ga. 87 RADIO MIRROR right for the music, has to jump up and cut down the volume before the blasting deafens him. To do them justice, these !_Be symphonic hours don't use applause cards Women Smart or cheerleaders, but they have their au- diences trained well enough to applaud SKIN made=^ Dont be victims of old-fashioned for the five-minute intermission talks. There's nothing that strikes a listener prudery and stupidity quite as harshly as applause for what is AFRESH 1 obviously a thinly disguised commercial blurb. CONSUIT DOCTOR IF IN DOUBT These musical program audiences have a perfect right to applaud the great artists they hear. But why don't the sponsors have the consideration for their unseen listeners to insist that the man in the FEMININE control room must cut down the volume of the noise during the applause period? HYGIENE Instead, there have been times, on pro- grams of all kinds, when I've strongly sus- EXPIAINED pected the control room of increasing the volume so that the applause sounded even noisier than it actually was. fortunate is the married woman who 1. Happy and ^^NE of the dramatic programs—the big- finds the right answer to this grave problem . . . Happy with ^^ gest one—makes me mad, too. The when she lives without fear . . .Prevents that agonizing Lux Theater employs all the skill fa- worry which upsets so many marriages ... Fortunate of in being free from dangerous germs ! mous actors and actresses, talented musi- PoiUPEi/ini cians, and clever sound-effects men to 2. Fear and ignorance are unnecessary. Medical re- create an illusion in mind search now bring you dainty, snow white sa^x>os\tOT- my and carry c/Miik c/Piaiitufe Oiemn ies for Feminine Hygiene. Smart women appreciate me mentally to the scene of the story be- the convenience and safety of Zonitors. For Zonitors ing dramatized. And then, at the end of • Discover the miracle of clean pores— the famous ZONITE ANTISEPTIC PRIN- twenty embody minutes, they shatter the illusion FRESHened skin!—with this weekly home CIPLE. They kill dangerous germs, yet are free from and bring me rudely down to earth with with Pom- 'Tjum danger" to delicate tissues. facial. Each 7 days, massage a loud burst of applause. It takes me ten peian, the "milk diet" cream . . minutes 3. Zonitors are safe and easy to use . greaseless, of the next act to get back into milk. One trial will snow white suppositories, each in a sanitary glass vial the spirit of the play—only to have the —70% ... no clumsy apparatus . . . completely deodorizing. revelation to you. same process repeated. Small wonder if be a Easy to remove with plain water. Instructions in I get to feeling that it isn't worth while package. All U. S. and Canadian druggists. AT ALL DRUG, DEP'T. to give the program my full attention. r Kill 111 — Booklet containing latest medical in- AND IOC STORES Don't give me the argument that in a formation. Write to Zonite Products Corp., 649 New regular theater there are intermissions The Pompeian Company, Inc. Brunswick, N. J. which break the continuity of the play. Bloomfield, N. J. IN 12 $1 1 know it, but the situation is different. INDIVIDUAL PER BOX The acts are nearly an hour long, and I . 5pend 12 weeks tnCoyneShoDs '—Learn by doing— many earn CLASS VIALS OF TWELVE have sight as well as sound to help create ^ffhile learning. Free employment , service after graduation. You don'tneedad- the illusion that I am actually living the _ vanced education, send for big new free book. play. ^andmy "PAY TUITION AFTER GRADUATION" PLAN. "H.C. Lewis, Pres., COYNE ELECTRICAL SCHOOL SOO South Paulina Street. Dept. A7-64 Chicago. III. Comedy, music, drama—it's getting so This they all have the applause, and the Beautiful Lifelilce noisier, apparently, the better. But not for me. Come on, sponsors, let's be NEWEST SENSA- SEND , TION! Send any NOMONEYlNO MONEYI friends again. Let's go back to the old snapshot or photo and we'll repro- days when a fellow could listen to his duce it in this beautiful onyx- radio all evening and not get the fixed 48c ^'indestfuctltlel impression that modern broadcasting con- Waterproof! ^5'^"";"t"^'i°^^^ extra) Enclose strip of paper for ring size. Pay post- sists mostly of a loud roaring noise. ' man plus a few cents postage. If you send 48c I we will pay postage. PHOTO MOVETTE RING After all, think how hard everybody CO.. Dept. M5. 626 Vine Street, Cincinnati. Ohio worked to eliminate the static. Isn't it TR^A^M-E^fRflCTICflL NURSE foolish to introduce something that's just Try This Guaranteed |Studv at home— train the "Pierce Way." Home Study as bad? Don't blame moths for the silks Course and 6-months Practical HOSPITAL Course damage roaches do to and woolens. Kill out en- for resident students. Write for free book. PIERCE ROACH SCHOOL ENDORSED BY AMERICAN TRAINED tire colonies by putting out PRACTICAL NURSES' ASSOCIATION. Gator Roach Hives — the killer. The PIERCE SCHOOL OF PRACTICAL NURSING LET'S SETTLE THIS APPLAUSE KILLER Eroven roach old young. 702 West I7th St. Secretary C-20, Los Angeles. Calit ait kills and QUESTION! Positively guaranteed effective. 3 sets (9 hives) $1.20 postpaid if your How do you feel about applause dealer has none. on your radio programs? Does it DeSoto Chemical Co. Keeb Skin irritate you as much as it does the Box 10, Arcadia, Fla. writer of this article? Do you think it makes shows more enjoyable? Or r^yvTiT: are you able lo ignore it entirely? RADIO MIRROR would like to know. Cast your vote on this coupon and mail it to the Editor, RADIO WKmk MIRROR, 122 East 42nd Street, New York City. Or, if you want to ex- press your opinions at greater length, BRUSH write a letter. Whatever the major- AWAY MercolJze ity opinion of our readers is, we'll publish it • Mcrcolizcd Wax gently melts off faded, dis- and bring it lo the atten- colored outer skin. Reveals the velvety-smooth, tion of the men who produce your soft, beautiful underskin. Blemishes disappear. radio programs. HAIR Mcrcolizcd Wax is a complete beauty treatment GRAY Quickly and safely you can tint those streaks of in single C^ontains your skin # a cream. cvcrythinR Studio applause helps a program gray to lustrous shades of blonde, brown or black. needs. Cleanses. Softens. Hoautilics. Protects. and should be BROWNATONE and a small brush does it. Used and using Mcrcolizcd tonight. Win new encouraged Start Wax approved for over twenty-four years. Guaranteed skin loveliness. Mcrcolizcd brings out the' Wax Studio applause injures a program harmless. Active coloring agent is purely vegetable. hidden beauty of any complexion. and should be banned Cannot affect waving of hair. Economical and lasting TT.SE Saxolltc Astrlniicat—a refreshlnflatlmulatlnit —will not wash out. Simply retouch as new gray ap- ^ Nkln tonic. out wrinkles and age lines. SmoothB Studio applause neither helps nor pears. Imparts rich, beautiful color with amazing Ke^invs coarse pores, eliminates olllness. Olsaolvo Saiollto In one-half pint witch hazel. Use dally. injures a program speed. Easy to prove by tinting a lock of your own hair. and At drug and department stores everywhere. BROWNATONE is only 50c—at all drug toilet counters—always on a money-back guarantee. 88 RADIO MIRROR Is Jessica Dragone+te Losing the Right to Love? {.Continued from page 33) would be giving up the greater career for the lesser. Now, with that admission she made to me in the fire-lit room, comes the first hint of a changing viewpoint. No more than a hint, as yet, but it seems to me to indicate the beginning of a real- ization that work, fame, the satisfaction of a job well done—that none of these are eventually enough. When that realization becomes com- plete, I am afraid, for Jessica's sake. 1 am afraid of what she may discover. 1 am writing this article for two im- portant reasons. First, I want her to read it, because in a sense it is a warning. I can say more in it than 1 could say as we sat talking the other afternoon. Second, I want all of Jessica's fans to read it. 1 want all of the people who have grown to love her for the pleasure she has brought them to add their voices to mine. Jessica does pay heed to what you, her fans, write; and you will be doing her an im- measurable service if you will send her a letter when you have finished reading this. You can help her to see where real hap- piness lies. Bluntly, I am afraid that when Jessica is ready to accept love, she will not be able to find it. That is what it will Alka-Seltzer amount to if she follows the path she has walked on for the last eight years. Very First help you keep Feeling Your Best All her adult life, Jessica has given her- self up completely to one serious pursuit Bottle of Kelp- 1A#HEN you suffer with a Headache, Acid —music. She has resolutely disciplined for amalt Added 7 • Indigestion, Sour Stomach, Distress after herself until she lost the need gayety and laughter. Meals, an Alka-Seltzer tablet in a glass of Flattering Lbs. water will usually bring prompt relief and also Read This Actual Letter help correct the cause of your trouble when were certain things she had to THERE From Our Files associated with an excess acid condition. deny herself. When she goes out in the Kelpamalt Company You'll like Alka-Seltzer evening, does she go to a hotel or night "Dear .Sirs: because of its pleasant club to dance? Not often. Instead, you I am 5 ft. 5 in. tall. Before I was married I weighed 110 taste and because it is are apt to see her at a concert in Carnegie lbs. That wasn't much, but so effective. Don't let Hall, watching with rapt attention the better than the 94 lbs. I've weighed ever since my years ago. common ailments technique of a singer or instrumentalist. boy was born 5 I was always active in out of door sports and keep you from feeling When she takes one of her infrequent in dancing, but honestly, I've been ashamed to your best— alkalize vacations, does she set out for a smart ho- put on a bathing suit or an evening gown for the last 4 summers. Being so skinny actually with Alka-Seltzer. tel or sail on an ocean liner for London changed my mode of living. or Paris? No. She goes to her brother's Last August I was visiting my mother-in-law. All I came to lunch in a sun bacit dress with straps Drug Stores ranch in the West, for a month or two over the shoulders. Mrs. H. looked at me and of complete relaxation and rest. said: 'If I had shoulders that looked like yours. I 30f5 and 60f5 Pkgs. certainly would wear a high necked dress.' Can It has been necessary for her to do (Slightly Higher in Canada) you imagine how badly I felt. I was glad when this, if she was to give herself whole- the summer was over and I could wear a sweater and skirt. heartedly to her music. She has had to Now, thanks to Kelpamalt, I'm looking for- keep away from smoky, stuffy night ward to spring. I have taken just 100 tablets and I've gained 7 lbs. of it. Seven in clubs; she has had to learn all she could Think pounds 16 days. Believe me, I've sent for another bottle. from other musicians; and her vacations, I feel so well too, and my friends are remarking when she took them, have had to be real on my looks. IWy only regret is, that I didn't start taking Kelpamalt sooner. Three cheers for How to Remove rests. Kelpamalt! The best beauty product on the But love doesn't grow in an atmosphere market." —Mrs. F. H., Camden, Me. Leg or Arm Hair of solemnity and quiet. It thrives in the Make This Simple No-Cost Test IN 3 MINUTES midst of pleasure and laughter. It doesn't First weigh yourself and see how long you can work come to a lonely desert ranch, but to a or how far you can walk without tiring. Put on your Without Danger of Coarser bathing suit and look yourself over. Then take 3 Seedol or Stubbier New Growth crowded holiday spot. And 1 am afraid Kelpamalt Tablets with each meal for one week and that some day Jessica will find herself notice how much longer you can work without tiring, ETerjTvhere you go, everyone is talking how much farther you can walk. Notice how much bet- about or using De Miracle. Its vogue barred from love because she has forgot- ter you fee!, sleep and eat. Watch for increased enersy. seems to have started when it became vigor and endurance. Again take stock of yourself in a ten how to play. known that this marvelous discovery made bathing suit and watch for a marked improvement in your personal appearance. See how scrawny hollows it simple and easy to get rid of leg or arm Her sister, Mrs. Nadea Loftus, who is liave tilled out. If you do not gain m weight, strength, endurance hair, without danger ot faster, coarser as animated and vivacious as Jessica is and energy the lirst week, the trial is free. Your own or stubbier new growth. doctor will approve this way. Seedol Kelpamalt costs serene, is aware of the problem. She told No Razor— just dampen hair with but little to use. Try it today. Sold at all good drug De Miracle and then rinse hair away me that she gives Jessica one more year stores. If your dealer has not yet received his supply, send for special with water. It leaves the skin as smooth, $1.00 introductory size bottle of 65 tablets to before she comes to the full realization the address below. soft and hair-free as a baby's. Leaves no dark hair stubble and does not make of how much more there is in life than hair grow faster, coarser, or stubbier. she is getting from it now. To prepare Try it today. for that realization, she is constantly urg- Satisfaction Guaranteed or Money Refunded ing Jessica to go out more and meet new KelpamaltJ^^^ people. Dances, cocktail parties, pleasure resorts—anywhere the brilliant people of SPECIAL FREE OFFER New York meet. Write today for fascinating:, instructive 50-pace booklet on How Thousands Have Built instinct is to hide Strength. En- Ikjlliracfi Jessica's herself from erjry and Added Lbs Quickly. Mineral contents of Food and their natural effect on the human body. Speclat Now C7^k $2.00 Size such gatherings, to be with the few inti- New facts about NATUll-'VL IODINE. SUindard weight SI .00 Size O # C Now SI .33 and measurement charts. Daily menus for weipht mate friends whose interests are the same bulIding^. Absolutely free. oblitmtlon. All Drug Stores No Kelpamalt At and Department Co., Dept. 120S. 27 West 20th St.. N. Y. C. as her own—proof that her life is in danger of becoming one-sided. She shuns 89 — — RADIO MIRROR TO LOOK the mental hazards of coming in contact with new viewpoints and of holding her WANT SKIN YOUNG, own in a sparkling, competitive social en- KEEP THE YOUTH vironment, preferring to conserve her en- ergies for the pursuit of her musical ca- GLOW reer. BEAUTIFULLY FRESH? As as long she believed that a career IN YOUR and only a career was all she would ever ask of life, this regime was the right one HAIR WITH n"I£ TANGEE POWDER for Jessica to follow. But, last midwinter, LUCKY came as shocking an event as had ever happened to her. It was the event which TIGER produced the first shadow of doubt in her mind. That shadow will grow, and as it grows she must revise her whole scheme of living, before it becomes too late. SHAMPOO After seven years, Jessica left the Cities Service program, to find herself the star IT CONTAINS the finest of an entirely different sort of program. of all hair and scalp con' For Cities Service she had built up a ditioners — rich Olive Oil— smooth-running weekly routine. She knew the shampoo that beautifiesithei her problems in advance, sometimes five permanent—corrects dry, brit« weeks in advance. Probably, until she tie hair and doubles its tensile left it, she herself did not realize the strength. Foamless, soapless, regularity with which her work was tick- no rinsing necessary. Ask ing itself off. your Beautician or get a Then, as star of the Palmolive Beauty bottle at your druggist's. Box, she was faced with innumerable new rprr— Send your name and ad- r n 1 1, dress for liberal free sample. Ordinary powders may See howTangee's mar- complexities. Once again she was acting give your skin a coated, velous texture gives as well as singing. Each weekly show must LUCKY TIGER MFG. CO. Dept. 52 City, Mo. '"old" appearance. youthful underflow. tell a story instead of composing a well- Kansas balanced bill of music. It was not so much BASICALLY OLIVE OIL AND OTHER FINE OILS Famous Tangee magic Color Change Prin- that the new problems were more difficult than the old but they new. ciple brings your skin the underglow of — were And they were challenging. Nq^Joke To Be Deaf natural youthfulness...Use Tangee Face —Every deaf person knows tha^« It was inevitable that the change of oc- Mr. Way made himself hear his watch Powder for a fresh, clear, youthful look- tick aftec cupation forced Jessica to take stock of being deaf for twenty-five years, with his Artl- 6ciaJ Ear Drums. ing skin. Famous magic Color Change He wore them" day and night. herself. She had been drifting into a ;They stopped his bead Principle brings softening noises.Tbey are iDvislbJe underglow , routine in her work; might she not also be and comfortable, no wiree that matches your own skin tones. No or batteries. Satiafaction drifting into a routine in her life? eaaranteed or money back. coating to hide your natural color. Write for TRUE STORY. ,Also booklet od Deafness. Artificial EarDrum Tangee ends shine. Scientifically A^S if this were not enough, just before THE WAV COMPANY 719 McKerchey Bldg. Detroit. Mlchlgran blended with super-sheer texture, *» the new program was due to go on Tangee stays on. Economical because the air, Jessica fell ill for the first time in you use less. Try Tangee. In two sizes, her life. A tiny germ, so small you couldn't PHOTO ENLARGEMENTS 55^ and $1.10. Or, tear out the coupon even see it, attacked the one thing that SIZE 8x10 INCHES or SMALLER IF DESIRED meant more than anything else to her below for the "Two-Shade Sampler." Beautiful, Cleartone, Nev-R- her voice. She couldn't fight it, she Fade Enlargements can be made full length, bust, groups or couldn't banish it. All she could do was part of groups from negative, photo, snapshot, or tintype. wait. Original safely returned. 3 for 60c New 2-Shade Saiiipler-2 Weeks' Supply of Powder How could she help scrutinizing her own SEND NO MONEY i^?^ rJe' a"„S°a'd° The George W. Lupt Company 467 dress and within a few days you 417 Fifth Avenue, New York City life more closely in those three weeks of will receive your Beautiful, Nev-R-Fade Enlargement. Pay postman only 45c Please rush new 2-Shade Tangee Face Pow- enforced idleness before her recovery? plus postage or send 47c—3, 60c and we pay postage. different ~ der Sampler. I enclose (stamps or coin) 3 photos l*^ 10^ There, in the fact that she couldn't sing, Sl.OO. Satisfaction guaranteed. Don't delay- (15^ in Canada) Send sampler checked: State size wanted. Send photos today. Sampler #1 Q Sampler #2 D Sampler #3 D lay the proof of what a slender thread Film Rolls developed, 2 prints each negative—25c. Contains Contains Contains supported her career, that career she had QUALITY ENLARGERS, Dept. F-6, River Grove, UK Flesh and Rachel and Flesh and given her life to. Some day another mi- Rachel Light Rachel Light Rachel Name crobe might attack her throat, leaving her (Please Print) voice impaired while she was helpless to Address „_ fight against it. And then . . . what would City State be left? So, I believe, the first doubt en- tered her mind. Because of her conviction that it is //FRECKLES impossible for her to follow two careers *^ —to be a singer and a wife as well—Jes- Send for this true story of a freckled face girl's life. Learn skin sica now is hesitant, uncertain whether she how her freckled easily — how her homely freckles made accept love if it should come. But would her self-conscious and miserable at four- she need look no farther than the woman teen — how she save up hope of ever who has always been her ideal to know being popular socially, until one day she saw a Stillman's ad. that it is possible to combine stardom and love. Since she was a child, Jessica She purchased a jar of Stillman's Freckle Crecun. Used it nightly. Her ugly has admired Geraldine Farrar more than JlCctjiA, embarrassing freckles any other woman. And certainly Farrar soon disappeared, leav- has lived life to the full, without sacrific- ing her skin clear, soft Goodby® and beautiful. ing any of her career. Farrar, it's true, suffered disappointments and heartache It's a real experience that will bring hope to private life, but they her a in her made you too, reprinted Word greater artist. for word in Jessica is too lovely to let life pass her our booklet "Good - bye \. Cannot irritate skin, \ Underneath her serenity, which I be- by. Freckles," cannot rot dresses. I lieve is cultivated rather than entirely le natural, runs a current of warmth and 2. No waiting to dry. ^ vitality. She could be vibrantly receptive ,y^ BOOKLET o^^^pSs^rA^R^D 3. Can be used right after shaving. to everything the world has to offer her, and she must not let her vitality grow THE STILLMAN COMPANY 4. 1 Stops perspiration to 3 days. Box 200 Aurora, 111., U. and old in the service of that S. A. Prevents under-arm odor. A white, withered Name chilly ideal, a career. Geraldine Farrar greaseless, vanishing cream. Address „,„ and dozens of other great artists like her have shown Jessica the way to real hap- I sure all her fans piness. I hope—and am Stillmanls hope with me—that she will follow it in 39i a jar ARRID time. FRECKLE CREAM 90 RADIO MIRROR More News WILL DARUNG, ^O^^f^^.'^.^JJ'p.KET'HNt! GUARANTEE TO TREAT YOU I (Continued from page 7) FOR INSTANCE, lOVE, IF HEARTBURN COMES • • rUOFFERYOUMYROLLOFTUMSl I'm feeling low, to go on a buying spree," she confided. .A.nd as for the ring—it replaces the square cut diamond Jerry Hopper put there, and which Martha was wearing last time 1 saw her. Jerry's ring is gone; the engagement, you knovs', was broken. And Martha is solacing her- self shopping. But her heart is stir Jerry's—even though her family broke up the romance. GIDDAP, NAPOLEON!— Ben Bernie, noted far and wide as the bookmakers' delight, will stop betting on other peo- YOU'LL LOVE THIS ple's bosses, and bet on his own, for a change, figuring if he must lose dough, he might as well know how it's lost. The if not to thrill you when he admires? maestro is accumulating a racing stable, — And your rouge is so important! first member of- which is Wes, a bay There's nothing beautiful about rouge that FOR ACID INDIGESTION filly by Mad Hatter-Mother Goose. Wes looks painted, artificial. Princess has been sent to Jamaica in charge of But Pat \X^Y WAIT for relief when you're troubled trainer F. B. Marshall, and will make rouge—duo-tone—ah, there is beauty! ''with heartburn, sour stomach, gas? Keep her debut in the Jamaica Stakes. Yow- your relief right with you always, for unex- Let's discover the Princess Pat rouge duo- sah! pected emergencies. Carry Turns . . . like mil- ::< ^ :J: tone secret. In Princess Pat rouge there's lions now do! Tums are pleasant-tasting . . . an undertone that blends with an overtone, only . 10c . . yet they give relief that is scien- BUCK JONES RECORDS AGAIN!— tific, to change magically on your skin. It becomes thorough. Contain no . . harsh alkalies . Speaking of General Mills, however, one cannot over-alkalize your stomach. Just enough warmly beautiful. Unbelievable as it may antacid of the smartest air deals ever was the compound to correct your stomach sound the color actually seems signing of Buck Jones, boss opera star, — to come acidity is released . . . remainder passing un- from within the skin; just like natural released from your system. For quick relief to do a series of recordings at a rate a . . . Carry Tums. 10c at any drug store, or the said to be the highest ever paid for blush. You can be a more glamorous person- 3-rolI ECONOMY PACK for 25c. such a job. Discs will re\olve about ality—try Princess Pat rouge today and FOR THE TUMMY Buck Jones' Rangers of America, a boys' see. All drug and department stores sell organization sponsored by the actor said Princess Pat rouge. Why not get this new TUMS to ha\e membership nearly as large as beauty today? Sample on request. Write to that of the Boy Scouts. Principle of the TUMS ARE Princess Pat, Dept. 796, Chicago. organization is "a good deed a day," ANTACID . . NOT A LAXATIVE HANDY TO CARRY but deed would have to go some to be Beaatifol SLx-coIor 1937 Calendar-Thermometer. Also as good as General Mills' deed the day samples of Tums and NR. Send stamp for packing and PRINCESS PAT FREE postage to A.H. Lewis Cc.Dept. 23H-72.St. Loois.Mo. they set the figure they're paying Buck. WANTED: NEW WRITERS! * * * ROUGE FINANCIAL NEWS— If Don Wilson Earn while learning! Write for magazines, books,ooks, H TUNE IN-»"A TALE OF TODAY" Red Network news]newspapers, etc. ! FREE literature ! No obligat'3.tion! owes you any dough, you'd better collect U. S. SCHOOL OF WRITING NBC every Sunday 6:30 P.M. Eastern Time it while he still has some left. The ro- !Dept.6-T,20 West 60th St., N.Y.C !! tund announcer has been playing golf with GET THIS GORGEOUS Norris Goff and Chester Lauck (Lum and INVENTORS Abner) since their arrival, and Lauck Write for new FREE book. "Patent Guide for the Inventor" RING ON APPROVAL says the foursomes, which include Jimmy and "Record of Invention" form. No ciiarge for prelimin- ary information. Clarence A. O'Brien and Hyman Berman, Compare it with rings costing hun- Fidler, at Lakeside, have already paid for Registered Patent Attorneys, 1-Z Adams Building, Wash- dreds of dollars. Wear at our risk. ington. D. C. Surprise your friends—its sparkling the foundations of the house he's build- beauty will amaze them. Mail lUc to cover shipping costs and we'll ing. send on this exquisite full Carat facsimile Diamond, in newest style. * * * Pay only 32.00 monthly until bal- ance of S4.00 is paid. Money back if not satisfied. Send strip of paper RICH GUYS WORRY— Haven Mc- .showing- finger size. State if lady's sent postpaid to GRAY or man's. Ring Quarrie used to be of the care- your door by return mail. Rush one most 10c, stamps or coin, to: free gu.\s in Hollywood—until success RAYMOR, Dept. 18 203 N. Wabash, Chicago. III. came his way. Now his brow is creased with furrows. Reason: "Gee, before all HAIR these high-priced script doctors \sent to work on the show," he wailed to me the takes on new color ^Itchinj} other day, "it was doing fine. It must (FREE Test Shows Way) have been. They bought it. didn't they? matter whether your hair is all gray or //TORTURE 7»/f QuMIVoy since it's No Now been all fixed up, all I only streaked with gray, you can transform For quick relief from the itching of eczema, blotches, hear is complaints." pimples, athlete's foot, scales, rashes and other ex- it with new radiance. And it is so easy. Haven will learn it first when he reads ternally caused skin eruptions, use cooling, antisep- Merely comb Mary T. Goldman's clear, tic, liquid D.D.D. PRESCRIPTION. Original formula it here, but the lowdown is that the rea- water-white liquid through your hair. Gray of Doctor Dennis. Greaseless and stainless. Soothes son Chase & Sanborn renewed him was the irritation and quickly stops the most intense itch- strands take on new color: black, brown, that they had contracted for the ing. A 35c trial bottle, at drug stores, proves it time and —or auburn, blonde. 'VC'iU not wash or rub your money back. Ask for D.D.O. Prescription. could find nothing with which to replace lustrous off on clothing . . . Hair stays soft, Do \'ou Want to Be An Actor? How- — takes wave or curl. This ever, as soon as the show is dropped. way SAFE. Sold on money- 85 Warner Brothers, who hold a long term Woman Who back guarantee at drug and contract on McQuarrie. will spot the show department stores everywhere. on their Trans-.\merica chain. Never Looked Old Test it FREE ~We send Test Package. Apply tosinglelocksnlp- signs of age, to ' If you are beginning show ped from hair. See results first. No listen to the secrets of the woman 85 who SOCIETY NOTES—New version of risk. No expense. Just mailcoupon, never looked old, by Pauline Palmer. "going slumming" in Hollywood consists Pauline Palmer has for years been writing articles and telling women how to erase of getting all dressed up and taking a -—MARY T.GOLDMAN . wrinkles and other marks of age without party to Milton Berle's Comnuinit>' Sing. 3342 Goldman Bldg., St. Paul, Minn. 1 5 minutes day in their own cosmetics. Only a week home by an. easy method of facial rejuvenation The other Miss Constance Bennett 1 that anyone can do. thus entertained the Countess di Frasso. Her secrets fully explained with photo- graphs in a thrilling book sent free together Mr. Cornelius Vanderbilt Whitney, Mr. with a Facial Analysis Chart also free to Man Mountain Dean, the rassler, State and City j men or women by writing to Pauline Palmer. 1435F Armour Blvd., Kansas City, Missouri. Mr. Alfred G. Vanderbilt. Mr. 'Vander- Write before supply is exhausted. —Adv. bilt and Mr. Whitney ha\e more money 1 RADIO MIRROR than Mr. Man Mountain Dean, but Mr. Man Mountain Dean has more whiskers f Gef 10 than both of them put together, which makes it a Mexican standoff. WINDOW SHADES QUICKIES—Rudy Vallee's deal with 2oi th. P^keol&m Warner Bros, has curdled . . . Jean Colber, who did the announcing job on the Winchell show from Hollywood, is about to commit matrimony . . .Velma McCall, sec'y to Lum and Abner, is the only out- side voice ever used on their airing . . . Marion Talley has bought a Beverly Hills home, and it's goodbye forever to native Kansas . . . Ditto Ozzie Nelson and Harriet Hilliard, except, of course, UlINX for the Kansas part . . . Mike Pecarovich, Gonzaga football coach, and old college chum of Bing Crosby, has a part in mjeM. Bing's picture "Waikiki Wedding" . . . and Bing, by the way, has lost eighteen pounds what with his new race track, his Are your eyes as thrilling as you would picture work, and his broadcasts . . . Joe like them to be? Do they fascinate men and Penner has bought his family a San Diego 15c CLO PAYS cast a spell of romance? You can make your bungalow . . . and Vera Marsh (used to eyes sparkling and alluring so easily -- so be Marshall), new heart interest on Pen- SOLVE CUAN WINDOW SHADE PROBIEM quickly - with WINX Eye Beautifiers. A few ner's show, appeared in musical comedy "TT7HEN $1.50 shades used to get dirty, I couldn't V V afford to change. But now, I get 10 lovely strokes of WINX Mascara, and your lashes with Joe y'ars and y'ars ago . . . No mat- CLOPAYS for the same money! They look as good as become long, dark, curling, silky. Your eyes ter what they tell you, all is not serene the costliest—go 2 years and more without a change. look large and starry in a lovely natural way! between Fred Astaire and Charlie Butter- That's REAL ECONOMY!" Why not try this same worth, lid will blow off simple plan, approved by millions? CLOPAYS hang Be sure it is WINX Mascara, for WINX is and maybe the beautifully . . . made of a patented fibre material that before this gets into print . . . Kenny absolutely harmless, non-smarting and tear- will not pinhole or crack. In 16 smart patterns and Baker is tied so tightly by his Mervyn proof -- in solid, creamy, or liquid form. 7 plain colors. Sold by leading 5c and 10c and neigh- LeRoy contract he practically has to ask borhood stores. Write for FREE color samples. CLOPAY CORP., 1204Dayton St., Cincinnati, Ohio. Your WINX Eyebrow Pencil makes even permission to sneeze, and the lads on the Benny show delight in ribbing him about Splendid opportunitie; Prepare in the scantiest eyebrows graceful and flatter- epare time. Easy plai No previous his wet-nurse . . . Mrs. Phil Harris is common Bchool ing. A touch of WINX Eye Shadow, applied education sufficient. Send for free doing very well, thank you, on the War- booklet ' "Opportuni 8 in Photogra- to your eyelids, brings out the color of your phy", particulars lihu. imtuu i^mcui-B. ner Brothers lot, where her pay checks American School of Photography eyes and makes them sparkle tantalizinglyl Dept. 138-A Chicago, ill. are made out to "Marsha Ralston" . . . 3601 Michigan Ave. Kostelanetz M- Andre was slated for Re- For eyes that men adore, start using WINX public's "Hit Parade," but he lost the IDA BAILEY ALLEN'S today! in economical large sizes at drug spot because his name is identified with SERVICE COOK BOOK and department stores; ^^S3^^^ Chesterfields while "Hit Parade" is tied Send 20c to Mrs. Margaret generous purse sizes Simpson, Food (oooZ^^^^xmjj in with Luckies . . . The lady with Mrs. Editor, RADIO MIRROR, 205 East 42nd Street, at all 10 cent stores. Conrad Thibault at rehearsal the other New York City. day, whom everyone thought was her twin sister, was only her double, Mrs. Edward DRESS REMNANTS e . Burns, of Pasadena—and no relation . . . iAlso BARGAIN UJ I Conrad, by the way, heads eastward the N. X LextraS^osGIVEN minute his contract expires in June, be- Percales, Prints, Ginghamst Muslin, cause he hates Hollywood . . . Gary Crepes, Voiles, Shirtings, etc. Breckner, who does the radio announcing New cleao goods direct from us at bifj saving Pieces up lo three yards Newest in "Wake Up and Live" is a KNX staff patterns for dresses. Our finest quality SEND NO MONFY ^^y postman 97c spieler . . . Bobby Breen will appear with Dr. Franz Hochstrater's Peasant dcliverychar^e (Special! Send SI '29 with Choir, order, will ship 20yd. bundle postage paid.) from Vienna, in his next picture, "Boy Satisfaction guaranteed or money back. EASTERN TEXTILE COMPANY Blue," . . . Georgie Stoll becomes a full- iDept. M-40. Greenfield, Mass. fledged director at Paramount . . . Shaw and Lee are signed for RKO's "Revels 1937" LADIES ATTENTION! of . . . When television comes, Do you admire beautiful jew- watch for Penny Gill, on the Oakie Jack elry? You may own this perfect show, if like eye-full . . r^^^l you an . Joe reproduction of a $300.00 ring Metzger, of KNX, left there to go into set with a sparkling gem that only an expert can tell from a the jewelry business in time to get a genuine diamond. Send only good buy on a solitaire for Natalie Can- 25c in stamps or coin to cover tor .. . Duane Thompson, the telephone cost of mailing. Pay balance girl on Hollywood Hotel, and William in two monthly payments of $2.00 each. Total price only Johnson also have an appointment with $4.25. Guaranteed to wear a a preacher . . . Milton Berle's forthcom- lifetime. ing film will be "Everybody Sing," star- BATTIS-BOSTON CO. ring Tony Martin and Leah Ray . . . 387 Washington St., Boston, Mass. Fred MacMurray has recovered from a case of . severe makeup poisoning . . :JheBest Gene Austin has dropped fifteen pounds CRAYHAIR for film work . . . Bernie drove Director IS Lanfield nuts on the "Wake Up and Live" REMEDY set because the cast listened to Ben's MADEATHOME No longer need a gleaming nose embar- Santa Anita tips more attentively than VOU can now make at home a rass you at crucial moments, noshine J- better gray hair remedy than they listened to Lanfield's direction . . . you can buy, by following this has been created by Elizabeth Arden as The radio commentator who rapped simple recipe : To half pint of a perfect powder foundation for this Gladys Swarthout's performance in water add one ounce bay rum, "Champagne Waltz" has been barred from I a small box of Barbo Com- offending feature. pound and one-fourth ounce Paramount previews . . . Al Jolson pre- of glycerine. Any druggist NOSHINE, two sizes, $1 and $2.50 sented a jockey at Santa Anita with a can put this up or you can it yourself at very little Buick car because the boy's good ride mix cost. Apply to the hair twice won the mammy man a fat bet . . . Don't a week until the desired C^lizaUth iTirJen shoot crap with Clarence Muse, whose Bhade is obtained. Barbo imparts color to streaked, faded, or gray hair, makes it soft and glossy and new automobile license is 77777 . . . Finis takes years off your looks. It will not color the 691 FIFTH AVENUE • NEW YORK CITY (Latin for "that's all"). Bcalp, is not sticky or greasy and does not rub off. 92 — RADIO MIRROR Hints for Menu House-cleaning {Continued from page 54) ff and again for other meals. Tomato Juice Cocktail 4 cups tomato juice 1 tsp. salt VOUTHFUL HRIR 1 tbl. minced onion. 4 cloves n TASTY FOODS /(ji VOU 1 bay leaf TO TEMPT HIS 1 tsp. vinegar Those tiny sunshine tints and deli- \ 1 tsp. lemon juice APPETITE cate overtones so admired in youth- • ful hair. . . . Recapture them Combine all ingredients and simmer quickly, easily, accurately with a together for ten minutes. Strain and chill. Golden Glint Rinse. Magically trans- If you like it the first time, vary it next forms every hair shade with new life and sparkle. No shampoo alone time by using a tablespoon of minced can do your hair full justice. celery tops in place of the cloves. BROWNETTES, BRUNETTES, Aside from the delightful drinks you BLONDES and all in-between shades can make with them, tomato and pine- find Golden Glint Rinse as necessary apple juice impart new and delicious to a smart appeeirance as lipstick flavors to other foods never and rouge. The only rinse flexible —you'll know enough to accurately highlight your how good that old favorite, liver and individual hair shade without chang- bacon, can be until you've soaked the ing its natureil appearance. The liver in tomato juice (along with a clove exact shade and highlight you re- of garlic, if a garlic for half quire. Not a dye, not a bleach. you're fan) Millions use it regularly. an hour before cooking. Vegetables cooked in half water half Golden Glint Rinse package contains 2 and pineapple rinses: Golden Glint Shampoo package juice tell a new story, canned celery contains 1 fragrant cleansing shampoo, juice gives new zest to soups and gravies, 1 rinse. At all cosmetic counters. THE PRICE IS SMALL, THE EFFECT and so do a few drops of canned lime PRICELESS. juice to the melted butter served with Guard your Test it FREE—write Golden Glint broccoli, cauliflower, asparagus and Brus- baby's health with these two Co., Inc., Dept. 602, Seattle, U.S.A. sels sprouts. You can even use canned 'jCr*\ for Rinse Sample (Offer expires onion garlic juice will lUxxidg^UaniiiiW Aus. 1, 1937). and which assure Safety Seals found only on— piquant flavors without odorous hands or smarting eyes. GOLDEn GLinT Three excellent menu spring cleaners BRIGHTENS EVERY SHADE OF HAIR tomato timbale, tomato juice aspic jelly HEINZ and cold pineapple soup—have canned BEFORE AFTER juices for their basic ingredients. STRAINED FOODS HAIR Tomato Timbale r2*^" Killed Permanently NEW LOW PRICES From face, body or arms with; 2 cups tomato juice .maximum speed, without harm Special bargain. Silk Bou 1 colors) , Worsteds, to the skin, by following: simplt small onion, minced ARMS (all Shet- < 'directions. This electrolysis landa. Velveena. etc. Fit£E- $139 is guaranteed to remove cup fine bread crumbs S>mDle needlcs and knitting hae eiven with order. H I k device Yn. I"t"' hair permanently or money re-^ Mail or . promptly filled.. Write F& K YARN CO., funded. Your home electric cur-, 3 eggs i 85 EssexEss St., Dept. MC-6. New York, N. Y. (Est. 191G) rentnot needed. Price $1.95. Postpaid or C.O.D. 1 tsp. salt CANFIELDS & CO^ DepL 2-A, 2675 Broadway, New York ^ tsp. pepper 1 bay leaf 2 cloves BUSY HOUSEWIFE EARNS 1 large celery stalk, minced Simmer the tomato juice with the sea- soning ingredients for five minutes. Strain and add the slightly beaten eggs and the crumbs. Pour into lightly but- 400 K^ tered custard cups or into ring mold and Mrs. F. McE. (Penna.) in bake a moderate oven, the cups placed thought it was too in a pan of water, until firm. Unmold good to be true when she read that Chicago and serve with white sauce to which one- School of Nursing stu- fourth cup of sliced olives dents were often able has been added to earn ?25 a week for every cup of sauce. tohile learning prac- tical nursing. How- ever, she sent for the Tomato Juice Aspic Salad booklet offered in the advertisement and after much careful thought de- cided to enroll. Before she had completed the sev- 3 cups tomato juice enth lesson she was able to accept her first case—in come back Bigger, Uglier three months she had earned §400! 1 slice onion, minced Think of the things you could do with 5-100! I stalk celery, minced -unless removed Root^and All OF NURSING Yz green pepper, minced CHICAGO SCHOOL thousands of • A corn goes deep. When you cut or pare it at 1 tbl. parsley, minced can train you, as it has trained men women nt and in your spare time, for the home the root remains imbedded in the toe. Soon and home I clove dignified, well-paid profession of Nursing- Course is the corn comes back bigger, uglier—more painful endorsed by physicians. 3Sth year. Lessons are simple 1 tbl. sugar —than ever. and easy to understand. High school education not That's why millions of people are using the new 1 pinch salt necessary. Complete nurse's equipment included. Easj/' will one Blue-Jay double-action method. Pain stops in- tuitiO)i payments. Decide today that you be 1 envelope gelatin of the many men and women. 18 to 60, earning $1^5 stantly, by removing the pressure. Then the entire nurses! Send the Y2 cup cold water to ?:>;> a week as trained practical corn lifts out Root and All, coupon for interesting booklet and sample lesson Get a package of Blue-Jay today. 25^ for 6, Simmer tomato juice with seasonings pages. Learn how you can win success, new friends, iiappiness—as a nurse. for ten minutes. Strain. Soak gelatin in water for five minutes. Add gelatin to tomato juice and pour into individual CHICAGO SCHOOL OF NURSING BLUE-JAY molds or custard cups which have been Dept. 186, 100 East Ohio Street, Chicago, III. BAUER S. BLACK rinsed in cold water. Allow to cool, then Please send free booklet and 16 sample lesson pages. SCIENTIFIC CORN PLASTERS place in refrigerator until ready to serve. Name - *A plug of dead cells root-like in form and position. If Serve on nests of lettuce leaves and top left may serve as focal point for renewed development. with mayonnaise. City — Age- 93 — RADIO MIRROR Cold Pineapple Soup 2 cups water Vz cup sugar Vz lemon rind 1 pinch salt 4 tbl. tapioca 2 cups pineapple juice Boil together water, salt, sugar and lemon rind. Remove rind, add tapioca and cook until clear. Stir in pineapple juice, remove mixture to glass or earth- enware jar and allow to cool. Serve in soup plates or bouillon cups with a gar- Many Never nish of whipped cream topped with a cherry. And now to move our spring cleaning Suspect Cause activities from the menu department to the rest of the house. Does your house have that tired-after-a-hard-winter look? Of Backaches Are you getting a bit bored with your This Old Treatment Often Brmgs Happy Relief color scheme? Do laundering, mopping, Many sufferers relieve nagging backache quickly, polishing and dusting seem unending once they discover that the real cause of their trouble chores? Cheer up. Something can be may be tired kidneys. are Nature's chief If a romantic story thrills you ... if your The kidneys way of taking the done about all these things—easily and excess acids and waste out of the blood. Most people heart beats faster when lovers embrace on the inexpensively, too. pass about 3 pints a day or about 3 pounds of waste. Frequent or scanty passages with smarting and screen give a thought to your own romance! For Start with the windows. Just as — some burning shows there may be something wrong with excited emotions stimulate perspiration glands, beauty experts consider the eyes the your kidneys or bladder. resulting in unpleasant body odor. most important feature of the face, so An excess of acids or poisons in your blood, when due to functional kidney disorders, may be the cause Are you sure your deodorant lasts through do some decorators insist that windows of nagging backache, rheumatic pains, lumbago, leg nerve tingling moments? DEW is the deodorant are the most important features in a pains, loss of pep and energy, getting up nights, which stops perspiration instantly and thoroughly room. So if the eyes of your house, the swelling, puflSness under the eyes, headaches and dizziness. —and remains effective under all circumstances. windows, are not gay and sparkling as Don't wait! Ask your druggist for Doan's Pills, Also prevents the under-arm they should be, dress them up in new used successfully by millions for over 40 years. They stains that ruin clothes. shades patterned in your favorite colors. give happy reUef and will help the 15 miles of kidney Use DEW and be sure. tubes flush out poisonous waste from your blood. It isn't Safe and gentle. Non-irritating an expensive job at all, for these Get Doan's Pills. to delicate skin. 25c, 50c, $1.00 A. attractive fiber shades may be purchased »< at drug and dept. stores. at your local five and ten cent store. PHOTOS ENLARGED Send 3 negatives (films) and 25c coin and you will receive postpaid 3 Beauti- ful, 5x7 Cleartone Nev-R-Fadc Enlarge-" THEN consider the draperies. Heavy ments. 10 for 7 5c; 6 for 50c; 10c. Films safely Returned. 3 for 25c folds, elaborate valances and tiebacks Film Rolls Developed, 2 Prints each Negative—25c D€UJ are fine for ENLARGERS. Dept. B-6. River Grove. III. winter but now, remember, you QUALITY DEODORANT are letting in the spring, so substitute simple curtains which hang straight at Non Perspirant the sides to frame the new blinds. KILL THE HAIRROOT Next, what about lights? Good lighting Remove the hair permanently, safely, pri- BECOME AN EXPERT is just as essential in summer as in win- vately at home, following siniple directions. The Mahler Method positively prevents the ter, of course, so if you have moved the hair from growing again. The delightful re- lief will bring happiness, freedom of mind lamps along with the other furnishings— and greater success. Backed by 35 years of successful use all over the world. Send 6c and what woman ever cleans house with- in stamps TODAY for Illustrated Booklet, "How to Remove Superfluous Hair Forever." -- out rearranging all the furniture?— Accountant. a year. be Bxecntn D.J. Mahler Co., Dept. 58F. Providence, R. I. Thousands of firms need tbeui. vuiy ii.uu ! Account* ants in the U. S. Wetrainyou thoroly atno; jare time for C. P. A, sure that you are not cutting down on examinations or ezecntive accounting politic Previous experience tuineceBsar?. Personal training under snpervit^ lof staff of C. P. A. 's. the supply of light needed. Check over including members of the American Institute of Accountants, Write foe free book. *'Acconntancy, the Profession thatPosa." the bulbs, getting new ones if the old LaSalle Extension University, Dept. 674-H, Chicago ones are not giving sufficient V/^t!LJ=J> light, and The School That Has Trained Over 1,3S0 C. A.'S P. using different sized bulbs to create the MEN AND WOMEN TO MAKE ¥S tSZEE £ WEEK desired effect. Put away ornate lamp- Introducing Hose Guaranteed 4 to 8 Months shades with the draperies until fall EARNINGS START AT ONCE! Brand new Ford given pro- , , dacers. Everybody buys hose. Guaranteed' to wear from 4 to 8' they'll only get dusty in the summer months without holes .snags or runs or replaced FREE. Big repeat^ sales. GraceWilber, Iowa, earned $37.10 in 9 hours and received « with the windows wide open and sub- 8 new care; Charles Mills, Minn., earned $120.00 in one — week and received 2 new cars* as extra stitute simply patterned ones. By con- bonuses. Your own hose given as bonus. Bend hose size. Rush name on penny card sidering these three additions, blinds, ' sample outfit,detaiis. ACT NOWl curtains and lampshades, as a new color WILKNIT HOSIERY CO. Box^sAs^ Ohio unit you can vary your color scheme with- Greenfield, out changing your basic color or furnish- ings. There are other inexpensive ways of adding color to your surroundings in your spring renovating. Consider, for in- stance, those dark, coarse-woven table linens which are so smart now, and usual- Acidity Makes ly pretty costly. One of the leading paper manufacturers is now duplicating these in heavy, durable crepe paper in Women Look Older dark green, navy, dubonnet and brown. My favorite combination is brown cloth Kidneys Often to Blame and napkins with white pottery dishes, Women, more than men, are the victims of ex- but clear crystal or glass in a contrast- cess Acid in the system, due to poor Kidney func- ing shade create an equally charming tions, which may undermine health and vitality, dry and coarsen the slcin table, as will any patterned china used or cause Bladder distress. with a cloth of the same color as the Getting Up Nights, Burn- A NEW "GOLD- ing and Itching, Leg MINE" FOR AGENTSli predominant shade in the china design. Pains, Nervousness, Dizzi- Boblnnon iiolil 61 ness, Headaches, Lum- —Lfaberry made $305.00 For a final touch, you can have these one month. AKcntH the bago, Swollen Ankles, over ronortiriic pho: tablecloths and napkins monogrammed, Puffy Eyes, or Rheumatic profitn. Quick, cnny WHIUI,- WIND DEMONBTUATION though you will have to ask your local Pains. Help your Kidneys MAKES MANY MEN BUY filter 3 pints of Acids and ON SIOHT. SEND NO printer to do this for you. Wastes from your system Your nrimo iiii- MONEYl iind for just flrenM on a pontcnrd brJntCH you If you prefer service mats instead of each day one week with the Doctor's prescrip- tablecloths for summer, they COMPLETE DEMON full also tion Cystex. Guaranteed BTBATI NO OUTI rr EASI- come in paper—fragile, lacy mats in to fix you up and make LY CA rhiivI) in coat you feel and look years younger money back. pastel shades, or POCKET. WKDE 'lOIMYI white and an amusing one See results in 48 hours. Telephone your druggist patterned with a map of the world, and for guaranteed Cystex (Siss-tex) today. 94 RADIO MIRROR Look Young Again! cross stitch mats in red and in blue, which look like the samplers your grand- What a difference mother made on coarse linen. These mats also make attractive bureau scarves for summer use. Farr^s makes Now that the spring cleaning is done there is the problem of daily cleaning to be considered, so back again to the paper FARR*S for manufacturer for our final purchases—dust cloths, scouring cloths and a dust mop, all of specially treated paper. They not GRAY HAIR only take most of the pain out of clean- ing but practically eliminate the cleaning equipment parking problem. / have other fruit juice recipes which I am sure you zvill like—Southern jam- boiin, tomato bran muffins, basic recipes for simple fruit ice and mousse which can be made with any fruit juice, and pine- apple griddle cakes. Also if you are unable to purchase the paper products mentioned in your local stores, I'll be glad to send you the manufacturers' names, just send a stamped, self-addressed en- .,-5^ velope to Mrs. .Margaret Simpson, Radio Mirror, 122 East 42nd St., New York, CLEANSE the pores daily with warm N. Y. water and Resin ol Soap. Its rich, Resinol-filled lather gently removes clog- ging waste and surface grime, making your skin feel really clean— live—refreshed. Guide to the Coronation Especially agreeable to sensitive skin. To Used with perfect confidence, leaves hair soft, relieve the itchy soreness aid healing and lovely, lustrous, NATURAL and youth- of surface pimples or like irritations, ap- Broadcasts ful in appearance. Easy as a manicure in ply soothing Resinol Ointment. hygienic privacy of home; odorless, (Continued front page 16) greaseless; will not rub off nor interfere with curling. $1.35. Sold everywhere. London are at a premium. A view of the . Coronation is only for the visitor who r FREE SAMPLE I BROOKLINE CHEMICAL CO. M.F.9 lavishly. in | has money to spend A seat 79 Sudbury Street, Boston, Mass. j the best grandstand, opposite the entrance Send in plain wrapping. I j to Westminster Abbey, alone costs a I I Name I ResiiR>l quoted minimum of $94.50. At the prices j Oirt tm ent and Soap you would actually have to pay to get I Street | one it would be twice or three times that City State I METHODS [_ ORIGINAL_HAIR_COLOR lEARN PRAGICAl PRAaiCAL SHOP amount. GIVE ( a^ii^uij EASY WAY I NEW ^_ _ _ >p Yet in your own home, without spend- TO BETTER JOBS actual jobs risht in your GOOD PAY! We funiish3ish ^ ^ borne.001 Write for Frea ing a cent, you are transported to every ENLARGEMENTS dozens of items of Electrical TRi Book and details. ELECTRIC INSTITUTE, INC,NC. advantageous point along the streets the Dept. 37G Hindsdalei Illinois PHOTOAmazing Introductory Offerli Y AT HOME Coronation procession will pass through. Mail us 3 Films with this ad and You are even carried into Westminster 25c coin (No Stamps): in a few davs vou will receive POSTPAID Abbey itself, where none but a few im- 3 Beautiful Professional 5x7 inch Learn TAP DANCING enlargements; 6 for 45c; 15 for portant British subjects have the hered- $1 POSTPAID. 1 for 10c, IN YOUR OWN HOME! plus 5c postage. All films re- turned. Canadian orders accepted. Your choice of the following complete TAP Dance itary right to go. I Dept. MPS, UNIQUE ART I routines: Waltz Clog, Buck and Wing, Truckin', Radio spares you all the discomforts SERVICE, 260iEast 138th ISoftShoe.Eccentnc, Shim Sham Shimmy, Military street. New York City of the crowded London streets. It brings iBuck.Oance, Novelty Baseball Dance . frf.i,'.iJli:* 95 — RADIO iMlRROR which is the very hub of London. There is also a map showing the route of the Q)aick,iMbfIier/ Coronation procession. Look at the map, study it, and as you listen, keep it by BRING ALONG MY OLIVE OIL POWDER your radio where you can refer to it. The dotted line shows the route of the procession from Buckingham Palace to the Abbey, and the solid black line shows the route back to the Palace following the Coronation ceremonies. Light Blondes! Ash Blondest Sandy Blondes! Brown Blondes I At 5:30, Eastern Daylight Saving Time, the King and Queen will drive through AT the gate at the right of the picture on LAST!k page 16. It will take them about three quarters of an hour to reach the Abbey. NEW5HAMP00 At 6:15, the reading of the Rubrics, the ancient Coronation ritual, will begin Z. B.T. does a better job of keep- FOR ALL BLONDES MOTHER, outdoors before the grandstand in front ! ing your baby happy, comfortable and ^r\nq% Bocfc Go/den Hue fo AW Shades of Darkened free of the Abbey. The procession will march from chafing, because it's the only baby Blonde Hair—Keeps Hair Soff, fluify, Lusfrous! powder made with olive oil. The olive oil into the Abbey, and from then on for Here is an easy way to bring out the full radiant loveliness makes Z. B. T. smoother, longer-clinging— the next two hours and forty-five minutes of blonde hair—whether it is light, ash blonde, sandy or bro\vnish—a shampoo and rinse that washes it 2 to 4 shades a better guardian of the skin. It makes the radio audience will be privileged to lighter and brings out the natural lustrous golden sheen, Z. B.T. moisture-resistant caking. the alluring highlights that can make hair so attractive. — no Free hear the Coronation ceremonies while the Called New Blondex, this amazing Shampoo and Special from zinc stearate, Z.B.T. is approved by Golden Rinse costs but a few pennies to use and is abso- vast throng in London streets must wait. lutely safe. Contains no harsh bleSiches or dyes. Used leading hospitals, by Good Housekeeping regularly, it keeps your scalp and hair healthy and lovelv, There will be no radio commentators gleaming with lustrous highlights. Get New Blondex Bureau and your baby. today. New combination package, SHAMPOO WITH FREE within the Abbey, but microphones in RINSE, now also in a 10c size at all stores. For FREE SAMPLE strategic positions will carry to the listen- send postcard to Z.B.T., Dept. F-3, ing world all of the ceremony with the 80 Varick Street, New York City. T^BLONDEX 1^.^\Z'IX, exception of the Communion by the Archbishop of Canterbury. This will not Relieve be broadcast. Pain In Few Minutes you will hear the words spoken as Rheumatism To relieve the torturing pain of Neuritis, Eheu- the glittering Crown of St. Edward is matism. Neuralgia or Lumbago in few minutes, placed upon the new King's head. This get NURITO, the Doctor's formula. No opiates, no narcotics. Does the work quickly—^must relieve crow^n is never worn in the open air, and worst pain to your satisfaction in few minutes or when King George leaves the Abbey to money back at Druggist's. Don't suffer. Get ride through the streets in the golden trustworthy NURITO today on this guarantee. coach of state with Queen Elizabeth at Bargains his side, he will be wearing the Imperial TXPEWRITER State Crown. HAIR OFF iZ At nine o'clock, one of the most color- Remove unsightly hair from FACE. ARMS. LEGS tho Germlne Underwoods. Boyals, etc., new way) ONO-MOR HAIR REMOVER, a delight- neatly reduced to aboat 1 /8 mf?'a or ful features of the ceremonies will begin guaranteed —eaay terms—10c a day. 1 fully perfumed cream, is easy fo use! On goes . W- Monroe St. InternatEonal Typewriter Exch., Dept, 603) Chicago —the procession back through the wind- 6n6-M0R—out comes the hair. Leaves skin smooth ing London streets to Buckingham and COMPtETELY HAIR-FREE. Guaranteed harmless. Endorsed by Women's Heolth Federation of America. Palace. As you see by the map, the route • .n ^ ff with each order— Froncine makes a wide detour to go along the / rKtrt^Myra's "Beouty Secretsl" eYourFeet Embankment, past historic Trafalgar Send $1 for ONO-MOR Fragrant Cream Hair Remover with complete directions. When all else fails end your suffer. Square where Lord Nelson watches over " deodorant, perfumed, grease- > ing with the flexible "no metal" 6n6-MOR a the city he saved, through Pall Mall and less cream, overcomes body odors — $| St. James Street to busy Piccadilly Circus, FRANCINE MyRA ET CIE RiJF, FOR FREE B00KLE1 II West 42nd Street, Dept. 10, New York City then past the great shops of Regent and Oxford Streets to the iVlarble Arch of Hyde Park, famed vantage point of soap box orators, through Hyde Park itself 'Infant Care^-lO/ Heefner Arch Support Co. 480 Commercial BIdg.. Ky Louisville, to Hyde Park Corner, and finally down Printed by the U. S. Government as an Constitution Hill where three attempts Official Handbook for Mothers; written by the five outstanding baby health specialists the life of Vic- were made upon Queen in America, and edited by the Federal Chil- ttutketif NEW toria and one upon the life of King dren's Bureau child hygiene experts. 138 Edward. pages, generously illustrated, and indexed. We are authorized to solicit and accept All the of Empire will be repre- pomp your order (which will be sent direct to sented in the parade—the Horse Guards, Washington). Send 10c in coin or stamps to: the Coldstream Guards, troops from the •Dominions across the seas. Microphones Reader Service Bureau, NO-CHAFE SANITARY NAPKINS will be placed at all the important points RADIO MIRROR, along the line of march, to bring you 205 E. 42nd Street, 12 for I5c every aspect of the spectacle. New York. N. Y. It will be almost ten o'clock in New For Sale York when the King and Queen are back ONLY AT WOOLWORTH'S STORES in the Palace. They will appear for a few minutes on the balcony to receive the homage of their subjects, and will SKIH HEWS! then retire to rest. Until three o'clock there will be fur- HIDES NEW WAY TO ther word-pictures of Coronation Day in ?MPIWPLES< V*^ TOUR MASTER! London, drawn for you by announcers (iNiTANTLV!,' CONCEAL SKIN of the British Broadcasting Company as One jar of this dainty cream ./^< well as CBS and NBC men who have ]BLEMISHES! L must please you... ^ or your sent to England for been the event. ''FRECKLEV^ PjON'T let a tempo- money ^'5' <" permanent At three, the climax of the day will be 5CARS I ' I skin blemish cause you refunded reached with the address of the King to fm\icn<.\ "'**'' >E>,\ embarrassment I "HmE- iv.UVtK> " completely conceals his Empire—the first time the new King's IconcfAifdJi''^"• ""^y I nii-.Ti.i- t: the unsightly blemish. I DiK in \ J voice has ever been heard in this country. Applied In a minute '^^*^ until removed. MARKS ' /^ ^" day The Coronation of England's King will >- -^ Won't rub oH, peel or crack. then have gone down in history. In Lon- __ Water and perspiration proof. • ^^ • Gives skin a clear, flawless ap- don the day will be long and weary for MM K^ ^ 1 T pearance. $1 at Dept. and Drug H_ .^Stores. H)osl£eaXTenCejif_Stjnres. the crowds who line the streets, hoping to — — .^i^ZL « _ TRf/ILciark-MillnerCo.,666St.ClairSt.,Dept.l4-F,Chicaga catch one glimpse of their ruler. But we, 1 enclose 10c (Canada 15c) tor "Hlde-lt." nCream a Stick in our homes, will have seen it all, Check shade: D Light D Medium D Brunette D SunTan ihroLigh the skill of trained announcers Name Town and the magic of radio. Address state 1' " — RADIO MIRROR Did Gray Hair How Hollywood Turned the Rob Them of $95 aWeek? Tables on Winchell (Continued from page 31) to either Hollywood or the movie cam- eras; for the last few years he has made a practice of spending several months in California, and he has made one or two short subjects. But a featured part in an NowCombAwayGrayThisEasyWay important production was something else It GPiAY hair is risky. screams :"You again. It meant he'd ha\e to act! are getting old!" To end gray hair enough amateur ac- handicaps all you now have to do is Walter had watched comb it once a day for several days with tors to know how ridiculous nine out of sprinkled a few drops of Kolor-Bak on ten of them appear and a man who earns your comb, and afterwards regularly once — or twice a week to keep your hair loolc- a couple of thousand dollars a week for ing nice. Kolor-Bak is a solution for ar- fifty-two weeks a year by taking pot-shots tificially coloring gray hair that imparts color and charm and abolishes gray hair at the foibles of the great can't afford to worries. Grayness disappears within a be made to appear ridiculous himself. week or two and users report the change "I can't risk it," he declared. "1 couldn't is so gradual and so perfect that their friends forget they ever had a gray hair afford to flop. It would ruin my reputa- Unwanted Hairs Wash Off and no one knew they did a thing to it. tion.'' Make This Trial Test But when Hollywood makes up its mind with simple application Win you test Kolor-Bak without risk- to hire somebody it doesn't give up easily. ing a single cent? Then, go to your drug Nothing kills romance so quickly as hair or department store today and get a The mo\ ie people kept raising the ante bottle of Kolor-Bak. Test it under our until finally they were offering Winchell on a woman's arms or legs. Now there guarantee that it must make you look 575,000, which isn't bad money for a be- is an easy way to remove this hair — 10 years younger and far more attrac- without shaving. Simply use NEET, tive or we will pay back your money. ginner. Finally, more to end the matter Buy a bottle of I an exquisite toilet accessory that leaves J FRFF KOLOE-BAK than for any other reason, Winchell be- ' "'-'• today and send top flap of car- I gan to demand ridiculous conditions—that your skin as soft and smooth as a petal. I ton to United Remedies, Dept. 446. | I is, ridiculous. Like a cold cream in textui'e, you 544 So. Wells Street, Chicago-^and | he thought they were i receive TREE AND POSTPAID a 50c I merely spread NEET on where the hair "Well," he pretended to wa\'er. "if I ' box of KUBAK Shampoo. could have a star's bungalow done in red is to be removed. Then rinse off with water; that is all. NEET is the dainty, ATHOMEI plush and gilt, and tea every afternoon at Learn to color photos and miniatures four, and a private secretary, and top feminine way of removing in oil. No previoDB experience needed. Good demand. Send for free booklet, "Make billing, and not have to use make-up, and hair—quick, easy and safe. Money at Home" and reqnirementfl, NATIONAL ART SCHOOL if there were at least three places in the It avoids the re-growth of 3601 Michigan Ave. Dept. 1 3SA Chleagv story where I'd get to punch Bernie in sharp -edged bristles that — follow shaving. Millions of REMOVED WITH the nose . . . then, maybe ppEPARATioM Containing "Okay! Sign here," the 20th Century- women use it. NEET is sold in drug and CORNS CASYOROIl Fox man said, taking all the conditions in depart- Say goodbye to risky razors, and corn-pads. A his stride. And somehow or other, there ment stores; handy trial liquid relieves pain and forms new NOXACORN the Winchell signature was, on the dotted size at 10-cent stores. a thin protecting film over the corn. Then the corn (or callus) loosens and comes out with ease. line. Absolutely safe. Contains six ingredients includ- ing camphor, iodine, castor oil. 35^ bottle saves untold misery. Druggists BIT Winchell didn't know, then, what refund money if it fails. |g^ NOXACORN " he'd let himself in for. Is YOUR baby The first disaster was the screen test CHANGE YOUR FACE! they made of him a few days after he Smiler ? . . . and change your future! reported at the studio. Winchell took one a look at the test as it was run off in a It may bring a different, happier I life when you have new straight] private projection room, and pulled an features that others admirell Faces reconstructed by fataousi emphatic Garbo. ",A.>' tank ay go home." Vienna Polyclinic methods. Dr. [ he declared. The worst of it was that Stotter (Vienna University grad- uate) quickly corrects Unshapely] e\en the most enthusiastic of the studio Noses, Protruding Ears, Wrinkles, ] executives who had kept after him to Signs of Age, Pouches under] Eyes, Large Lips, etc. Low cost. sign the contract had to agree with him Write or call for Free Booklet - "Facial Reconstruc- that the tests were far short of being even tlon." Dr. Stntfer. 5(1 E. 42nd St., Dept.g-U, New York. merely terrific. Bluntly, they were lou well, bad. A make-up artist was called in, despite the clause in the contract that Winchell need not use make-up. After seeing those tests, he wanted to. Thev did things to his e>es and nose and chin. They dark- ened his gray hair. They performed the familiar Hollywood miracle on the Win- chell face, e\'en if they didn't feel the Winchell ego. Then came the first day of shooting. A horrible day. A fiendish day. Just ask WAKE UP YOUR Walter, and he'll tell you the same. For he had an advanced case of jitters. He was all ner\-es, and the camera was a When you buy *SOFTEX, you are buying LIVER BILE... demon. Out of consideration for him. real COMFORT for your baby! Kleinert's Director Sidney Lanfield shot the opening *SOFTEX Baby Pants are made of soft trans- Without Calomel—And You'll Jump scene of the picture first, a thing not parent SILK, fully waterproofed. They weigh Out of Bed in the Morning Rarin' to Go often done in Hollywood. It was to show less than an ounce — and are unbelievably The liver should pour out two pounds of liquid Winchell broadcasting, and all he had to durable. bile into your bov^els daily. If this bile is not flow- do was exactly what he does e\'ery Sun- *Softex is a SILK fabric, waterproofed ing freely, your food doesn't digest. It just decays night. it took two in the bowels. Gas bloats up your stomach. You get day But weeks to get without the use of rubber. constipated. Your whole system is poisoned and that scene right! you feel sour, sunk and the world looks punk. What made it so much worse was that Laxatives are only makeshifts. A mere bowel Bernie was there on the sound stage all movement doesn't get at the cause. It takes those good, old Carter's Little Liver Pills to get these the time leering, ready at every oppor- two pounds of bile flowing freely and make you tunity to let fly with some caustic jibe to REG U S.PAT OFF feel "up and up". Harmless, gentle, yet amazing further embarrass Winchell. in making bile flow freely. Ask for Carter's Little * BABY Liver Pills by name. Stubbornly refuse anything The Bernie-Winchell feud has gone on SOFTEX PANTS else. 25c. for five years now, and although it started 485 FI FTH AVE NEW YORK. N. Y. 97 RADIO MIRROR as a still joke and continues as one, the "Oh, well, I don't have to pay for my funny thing is that it has crept into the material," Bernie would counter. "But lives of both the combatants. Neither what was it? I'll give you another buck of them is happy unless he can think up to tell me." an insult to hurl at the other. It's a "Give me two, and I'll give you a crack game, but it's an important game. Bernie that'll top it." and Winchell are like two old cronies who More often than not the deal would be are eternally trying to lick each other at consummated, and the cast would wait a game of chess. Each crack one of them eagerly for the two purchased gags to be can take at the other is like a point in trotted out by the enemies. his favor. Bernie, because of his experience in pic- Watching Winchell squirm under the tures, was given the liberty of changing lights was a regular field day for Bernie. lines and ad libbing, but Winchell had to For the first time since they've been play- stick to the script. In one night-club ing the game, he was top man, and no mis- scene Ben grabbed a waiter and had him take about it. He thought he was safe, carry a bowl of scallions to Winchell's for after all, he'd made pictures before, table. "Greetings to you —ah from me— he'd spent years in vaudeville and leading ah!" he called across the dance floor. Lan- his band, and he knew how to handle him- field liked the scene, but it took three days self in front of an audience. to get it right, because scallions make When Winchell first walked onto the Winchell sneeze and the studio had to set. Director Lanfield took a critical provide wax imitations before the film- squint at him, frowned, and complained ing could be done! Meanwhile, Bernie that he didn't look like a newspaperman! was in a seventh heaven because a scene Bernie jumped at that one. "Well, why he had originated was making Winchell should he?" the Old Maestro asked. "He uncomfortable isn't." Fire glinted in the eyes of Amer- ica's Number One columnist, but he iiT another point, the direction called choked back the devastating retort he ••for Winchell to walk to the orchestra might have made, while Lanfield showed rostrum, stand before the microphone him how a newspaperman should look. - and hold up his hands. That is. of course, the Hollywood concep- "Winchell is holding up his hands to tion of a newspaperman. He removed show you he has his knife in his back Winchell's coat, pushed his hat to the pocket," Bernie ad libbed. back of his head, and loosened his tie. Winchell's turn came again when the The immaculate Winchell, veteran col- make-up man had to re-shape Bernie's umnist, then looked like a newspaperman. ears and provide him with a toupe even Bernie chuckled gleefully as he watched — though Ben himself often jokes about his his perspiring antagonist struggle with the thinning thatch of hair. Time after time scene. Winchell's opening speech consisted he muffed his lines because he had trou- of sixty-seven words, the same sort of ble keeping the toupee in place. words he broadcasts every Sunday—but it took him one week to deliver them to "But Bernie's used to having trouble Lanfield's satisfaction. with his head," Winchell consoled Lanfield. "If Winchell has a few more speeches Gradually the picture neared comple- tion, as it did so, in this picture, the cast is on a pension," and Walter emerged Bernie murmured. That didn't improve triumphant from his amateur days. He JUiiiUk&tl Winchell's composure. He couldn't even turned into a trouper in front of Holly- wood's eyes. And Hollywood discovered Let the penetrating solar rays do their think up answers, because he was too busy trying to conquer his camera fear. Lan- that it liked him—liked him for the dog- worst to try to make us uncomfortable field finally spent hours making him go ged way he made mistakes and admitted —but without avail this summer. \bu over the scene with the camera grinding them and tried again, for the modesty suggestions can be cool, hair-free, care-free, and —but with no film in it! That turned with which he accepted from other actors, and for his good-natured wholesome, with these two delightful the trick. Gradually his fear was dis- pelled. willingness to laugh when the joke was toiletries at your command. on him for a change. Both Ben and Walter are thoroughly ZiP Perfumed Depilatory Cream needs no hardest thing for a no\'ice to THE converted Hollywoodites now. In fact, introduction to hundreds of thousands of learn in pictures is to forget the cam- on the last day of shooting, Ben an- women. It instantly eliminates every vestige era," Lanfield explained, while Bernie nounced that he had notified his band of of hair and permits you to enjoy wearing nodded gravely at the word "novice" and its impending dismissal. all the newest, briefest, sheerest summer tried to look like an old-timer. clothes without embarrassment permits the for pictures and the radio from ; But Winchell's turn came at last. The "Me swim-suit to reveal your radiantly Maestro declared. modern next scene was Bernie's. He was to be now on," the Old "No' beautiful skin. one-night stands. I want to be an shown leading his band. Lanfield criti- more Now comes ZiP Cream Deodorant— a new cized the movement of his baton. actor." removes "It would be a break for your public if kind of cream which not only body "But that's how 1 do it e\'ery night at ambition," Walter odors, but also STOPS PERSPIRATION the Cocoanut Grove," the chagrined maes- you ever realized that for well, I always for one to three days. Packed in a large at- tro objected. retorted. "Now as me, suspected I was a ham but now I know tractive container. Ideal on sanitary napkins. "Yah. That's why the dancers all look it. would want to be a columnist Ordinarily these preparations cost 50c each. as if they're sleep-walking," Winchell Who when there was picture work to do? Say, For a short time I am offering both of them said from the sidelines. if 1 could just stay out here, I'd die to you for the price of one. It made Walter feel better to get in a his opponent and co-star, but from happy." because IT'S OUT. dig at Z\P Epilator-IT'S OFF in writing and I'll buy you a then on the battle waged continuously, "Put that The only registered Epilator. Actually de- over his shoulder as with Winchell usually on the losing end. house," Bernie called stroys superfluous hair. Quick. Ideal for face. hurried off to figure out a possible win- All the advantages, for once, were with he the Santa Anita track. ZiP Facial Hair Remover— Odorless. Bernie, ner in the third at No caustics. No sulphides. Large opal jar. Other members of the cast would egg But there was more than a trace of ser- in Walter's words. Don't be TreatTienf or Free Demonstration at my Salon the two on for their own amusement, and iousness release it reached the point where sonie of the surprised if, after the of "Wake more nimble-witted chorus girls made Up and Live," your daily gossip column nice side money out of it. emanates from the West Coast for at least WQjdmimM Because Walter's SPECIALIST "Say, Ben, Winchell just paid me a a part of each year. buck for a good crack at you," one would had his initiation— and now he's a mem- 562 FIFTH AVENUE, NEW YORK, N. Y. tell Bernie ber of the Hollywood fraternity. Jf yuur cIcaliT lia.t not rccclvfd Ills Rvipply, use roupon: Madame Berthe, 562 Fifth Ave., New York. Please send me your special Two for One offer — Zip Perfumed Depilatory Cream and ZiP Cream FREEl Another of your favorite theme songs in the July Deodorant. I enclose 50c plus 10c postage. Wr/fo Name, Address, City and Stale below. RADIO MIRROR 98 - — Does your Nail Polish get Thick and Unusable? In 14-day Test, 8 Popular Brands of Polish Evaporated 35% to 60% ^^ is usable to the last Drop cu'i^ r/ie New Cutcx Evaporates TRY THESE Less Than Half as Much as Ordinary Polish ^wI^hC- — IN an actual test — 14 days of expo- for its finer lacquer, higher lustre, easier sure to the air — 8 popular brands of application and longer wear— for its nail polish evaporated 35% to 60%. freedom from peeling and chipping Became so thick and gummy as to be and for its 11 smart shades, including .un-tanneo impossible to use. 5 new "smoky" tones. value, ,„er with practically A grand any way you look at it! Amazing Contrast . . . 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It's simply common sense that these Senators and Representatives, whose voices must meet the continuous strain of public speaking, should also need a cigarette that is considerate of their throats ... a light smoke." y^*M5 Copyncbt 1937, The AmexiCMa Tob&cco Gompaii; In a recent independent survey, an overwhelming majority of law- The Finest Tobaccos— yers, doctors, lecturers, scientists, etc., who said they smoked cigarettes, 'The Cream of the Crop' V expressed their personal preference for a light smoke. Mrs. Longworth's statement verifies the wisdom of this preference, and so do leading artists of radio, stage, screen and opera, whose voices are their fortunes, and who choose Luckies, a light smoke. You, too, can have the throat protection of Luckies— a light smoke, free of certain harsh irritants removed by the exclusive process "It's Toasted". Luckies are gentle on your throat. ^^ AGAINST IRRITATION AGAINST COUGH