Holiday - ready with Gay Summer \ Fashions-and-VALUES for every need!

This Summer for JUNIORS as well as for MISSES! Holiday Parade of Flower Club Print Chiffons Summer

Pure dye, pure ! Each dress with its SHOES own crepe slip! Lots of WHITE and white with brown or blue. Exclusive With Jelleff’s in Washington! Suedes, calfskin, shiny patent.

We’ve captured the enchanting loveliness of a garden of Start your summer right from the ground— with blended colors to make you charming. The cool grace JellefT shoes, smart design, light and of beautifully simple, well-cut fashions to take you all cool, yet plenty of them comfortably built through summer in the city, traveling and garden party- for sturdy use. Troops and troops of lovely ing! The exquisite quality of pure dye pure silk Chiffons styles keyed to summer costumes. We pic- that take such glorious colors—and make our Flower ture a few from our white collections— Club Prints such outstanding values! "F STREET FASHIONS" High-heeled Pump of perforated suede, in white, brand- 5-Style Bouquet of Flower Club new version of a favorite style. $6.95. Chiffons for MISSES (12 to 20), $16.95 "CONGRESSIONAL" Classic Sandal of white suede with medium heel. $8.75. Field Flowers on silk —surplice bodice with shirred pocket shoulders! $16.95. "F STREET FASHIONS" Tie with perforated white suede Rose Garden print silk chiffon with blue-bell corsage, 2-tone rayon grosgrain belt, skirt pleated all around, $16.95. vamp, open back, slim high heel, tan trim. $6.95. Sun Flowers spread cheer on a pleated skirt, notch , silk chiffon. $16.95. "BALIMO" balanced model, 2- strap shoe, airily perforated, Thistles in radiant colors on flared silk chiffon, $16.95. with welt sewed sole. In white or blue Tulips bright on silk chiffon with pleated skirt. $16.95. calf. $12.75. Another with at style jacket $22.95—Misses' Dress Shop—Fifth Floor. Better Shoe Shop, Street Floor 0

Three New Flower-Club-Prints \ (9 to "Tulips" all in gay Juniors 17), $16.95 rows on Juniors’ "Sun F l o w e r"— Flower Club print Misses' silk chiffon chiffon with pleat- For a Handsome Flower Club print with Sunflower silk chiffon with its skirt for ed skirt. S 16.95, Holiday— notch collar. $16 95. printed gored youthful swing! $16.95. Tulip print full of rich color on silk chiffon with pleated skirt. WHITE Skirt full of pleats— $16.95. print full nf color—in Misses' Flower Club Juniors pick "Rose Garden" print Narcissus patterned Flower Club silk chiffon, adorably "soft". “Sun Flowers" in 1 thiffon. $16 95. Flower Club print $16.95. chiffon with high, Junior Deb Fourth Floor shirred bodice. Handbags Shop, $16 95.

.a?.** m ,mm * $3 ANGEL SkIN" heaven-sent new capeskin (French import), cleanable with an eraser! In Summer Dress with SHINING PATENT LEATHER. Holiday spirit—Jelleffs Shop SMOOTH CALF, pliable and pretty. STURDY OSTRICH CALF. Vast Pouches, singleor double handled.$3 Carefree Shoulder with Bags zipper pockets. $3 Tailored Envelopes, zlppered. $3 Dresses —and a riot of colors, too!

jsm&tattsassrm m Of Airy Spun Rayon ■ inn - ..M mu ■■ mu n.HRRHnranex'Oinniuj # 3 Gypsy Colors in a Kay Dunhill spun rayon dress; misses' sizes. Three luscious tones—lime or copen Airy White top, cyclamen skirt, royal belt—copen top, navy skirt, red belt. (Sketched.) $5.95. Garden Colors in delectable and floral Hand-Crocheted printed cotton chiffon voiles for women and misses. $5.95.

Fiesta Colors for the vivid sash and buttons on a beautifully tailored cardigan-style white dress of Gloves Summer Glory rayon crepe. Sizes 12 to 20. $5.95.

JUNIORS! $ C .95 $2 galore! J Take your pick of flaring lacy cuffs or new 8-button length to complement Cool Looking Pique top with skirt—petti- 95 short sleeves. Every pair coat ruffle, $5.95. carefully $10 hand-made by skilled Chinese needle- Gadabout women. Gingham (sketched) 2-pc. with pique MISSES—Cool sleek rayon revers, $5.95. Jacketed , $5.95. Cellbrook! Look in Pretty novelty printed spun rayon 1-pc. For that fresh look. M—.. dress, colors. soap-sculptured pastel $5.95. New broad-shouldered link-buttoned -Up, Swiss checked , pique trimmed. fitted jackets, unlined, with long or $5.95. 9 to 15; others 9 to 17. short sleeves. Zippered, gored skirt. Sizes 12 to 18. —and bouquets of other glorious Suit Shop, Fifth Floor summer and Holiday Dresses; Come see! Third Floor.

*5.»* white straw jailor. shlnv patent Beach with brilliant new ideas fabric nulls. Holiday-gay Shop a-foam for it.

Fun at the Beach! Timed Right— ^ Water-Color Slacks with .shirts to mix or match. Value-Right— Lyn-Spun rayon, airy, well-tailored—in luscious water- colors, lime, pink, gold, fuchsia, copen. For misses. Shirts, Slacks, each $2.95. *5 and *5.95 Sea Lovelies—satiny rayon Lastex bathing suits, half-skirted or flared. Exotically flowered or one lovely color—violet, royal, citron, cyclamen, black, white. Sizes 32 to 40. $3.95. Provocative Long-Sleeved Playsuits of rayon, carnival-striped. Whisk on the flared skirt and presto—a shirt- waist dress! Sizes 12 to 20. Striped suit with green or wine skirt. $7.95.

Bonnet 'n1 Bag of a stripe, in blue, 300 just in—plus hundreds from stock! gold and white. Tie on the visor and the carry -lined bag over your Frosty White and Whites with Navy, shoulder. , $1.95. Bag, $2.95. Black, Brown. Red, Wheat, Natural. SHIRT-TALE. Misses’ Lvn Spun Rayon Shirt —wear It tucked in or Fishnet to tie under your tlvino. 52.95. Seaworthy STYLE PARADE—Brims galore, from chin. Fishnet pint- hats, $1 to $1.95. And size tailors to cartwheel hoops. Lots of tur- C O rfN T R Y LIFE 95 SLACKS Lvn Spun belts, $1. bans, pert pillboxes. $4. Ravon. ft.95. 510 STRAW BARRAGE — Toyos—Milans—Leg- CHANGE-0, striped —ond o sea MISSES! Dusty Rose—Marigold— of other grand play worthies horns — Straws — Fur — Plav Suit with button- A qua-Beige— WHITE. Rough Rayon on skirt ot ravon. Sizes in our colorful Beach Shop, Third Floor. Crepes. Headsizes 21 y2 to 23. It to 20. 57.95. A vacation ‘'must have.” Slim boxy STREAMLINER Ravon lines with soft moulded shoulders, Better Millinery Solon, Street Floor Lastex Swim Suits, stitched slash half-skirted. Sizes 52 panel front, pockets. to it. 13.95. Featherweight basketweave lined y with cool, smooth rayon. Sizes 10 to 18. SI white rayon crave turban, navy flthnet Misses' Coat Shop, Third Floor crown. Si. tl.H rough etraw. milk white. Si.