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Trimmar Verkstaden DIN FACKTIDNING NR 8-9 2 SEPTEMBER 2020 PRIS 100 KR ÄR DU ONLINE Stjärnverkstad MED DINA ”Så har vi ökat KUNDER ? lönsamheten” Lita på vem ... när Konsument- verket och ARN tolkar olika? Tobias Gustafsson Trimmar verkstaden ERIK FRÖSTRÖM PEUGEOT ÅFF JOHAN ESSEEN AHLBERG BIL STEFAN TRUED & SUAD SELMANI FÖRENADE BIL JENS OLOFSSON BILMÅNSSON CHRISTOPHER BRANDT BRANDT BIL LENNART BÖRJESSON BÖRJESSONS JANOLA GUSTAFSON VOLVOHANDLAR- FÖRENINGEN JAN LÖÖV BRA BIL PONTUS LÖVRUP SVÅ ALEXANDER RIDDERMARK RIDDERMARK DZINTARS KADIKIS BILTEKNIK I LUND JOHN MARNELL J BIL JONAS OLSSON THUNBERGS ULRIKA ETTING ETTING MASKIN JÖRGEN ISRAELSSON VETTE SMÅLAND INNEHÅLL 2 FOTO: MAX ALM-NORELL FOTO: FOTO: HELENA ZETTERQUIST FOTO: FOTO: ING-CATHRIN NILSSON ING-CATHRIN FOTO: Vi finns här för dig! Hos oss finns lösningarna 45 41 33 När du behöver kreditlösningar finns vi till din hjälp. Våra erfarna säljare och kredit­ handläggare förstår branschen, och vet vilka behov och utmaningar du möter i vardagen. Ulrika Etting, förskoleläraren som tog med sig Rallystjärnan Tom Kristensson föreläser inte Det är bra att vara med tidigt, säger Jan småbarnspedagogiken när hon blev verk- bara om ”My way” – han har också lyft kund- Lööv som driftar Polestars båda showrooms Genom att lära känna dig och din kund kan vi skapa nya möjligheter och anpassade stadsägare. mottagningen och däckaffären på Bilteknik. Spaces. lösningar – för att du ska kunna göra trygga och enkla affärer. Varmt välkommen att höra av dig. INNEHÅLL OMSLAGET Tobias Gustafsson, Gustafssons Bil, Skellefteå NUMMER 8–9 2020 Sidan 20 Foto Paulina Holmgren FRONT 41 Rallystjärna frontar Santanders kreditgäng - ett av de bästa i branschen! * 6 GA anmäld 7 Notiser AFFÄREN 7 Sponsrar handeln 42 Mitsu lämnar Europa 8 Parments krönika 44 Så påverkas Nissan 10 Oro för chassibrist 11 Folk & Företag I HUVUDET PÅ 12 Diagrammet 45 En pedagog 14 Så mår branschen EXPERTSVAR DIGITAL 15 Kinkiga klarlacksskarvar LÄSNING 46 Verkstad PORTRÄTTET 47 Juridik Webben 20 Tobias Gustafsson 48 Bilhandel På www.motorbranschen.mrf.se finns mer läsning. Där publicerar vi 48 Plåt & Lack dagligen exklusiva branschnyheter. LÖSNINGEN � E-tidning 24 ARN-beslut ifrågasätts BILDEN Du kan läsa Motorbranschen 57 Finbilarna i skogen i mobilen eller på läsplatta. Ladda ner appen Motorbranschen och FOKUS logga in med ditt konto. 27 Digitaliseringsresan ALLTID I MOTORBRANSCHEN Följ Motorbranschen 29 Så tänker du digitalt 17 Utvalt 30 Tre som genomlystes 18 Tre kunder 32 Volvo i team med Wayke 19 Bilar 33 Näthandelns genombrott? 37 Trendat 49 Händer framöver I FRAMKANT 52 Statistik 38 Bilteknik i Lund 58 Krönikan MOTORBRANSCHEN 8-9 • 2020 3 santanderconsumer.se *Enligt Återförsäljarundersökningen 2019 S80371_Motorbranschen_ nr8_Kreditbordet_team.indd 1 2020-07-20 09:31:59 2 MRF:S VD HAR ORDET Hjulen rullar, REDAKTION PÅ EN MINUT FATTADE OSKAR men kickstart behövs ING-CATHRIN HUR MAN BESTÄLLER VINTERHJUL! NILSSON EN IAKTTAGELSE efter att själv varit runt och ”hemestrat” är att vi inte varit chefredaktör och ansvarig utgivare – Barnsligt enkelt att hitta rätt och beställa i vår webbshop. ensamma ute på vägarna. På många platser, som exempelvis parkeringar vid 0733-44 80 26 nationalparker, har det varit fullt – och p-vakter stationerade i skogarna! [email protected] Det har haft positiv effekt på våra verksamheter, det som gått bäst är begagnatförsäljningen och service/verkstadsjobben för att hålla bilarna rullande. Det syns också resultatmässigt då flera företag rapporterar totalt HELENA sett okej första halvåret samtidigt som permitteringar har upphört. Men det ZETTERQUIST finns naturligtvis stora, både geografiska och märkesspecifika skillnader, art director och skadeverksamheten har ännu inte återhämtat sig. 0704-02 95 61 [email protected] DEN SAMLADE bilden av framtiden, vad som blir det nya normala, är natur- ligtvis osäker. Det finns både negativa och positiva tecken för branschen. Rent generellt ser det nog ut som om att det kommer att bli upp emot 30 procent färre tjänsteresor när många har vant sig vid och accepterat webb- MARKNAD möten. Men vi ser positiva tecken i att fler uppskattar den individuella mobiliteten, där även unga i åldersgruppen 18–30 år ser bilen som en viktig del av sin mobilitet, inte minst nu när det finns hållbara alternativ. ALTERNATIVEN i form av nya hybrider och Omställningen till el-fordon börjar nu komma efter ett långt uppehåll och osäkerhet i leveranstider. Det hållbar mobilitet är väl bara Mitsubishi som för närvarande JEANETTE EDMAN BJÖRN OLSSON har en osäkerhet om vilka nya modeller Prenumeration Annonsmottagning kräver hjälp som ska nå den europeiska marknaden. Så 08-701 63 90 08-701 63 25 [email protected] [email protected] att nå målet med 30 procent laddningsbara fordon 2020 verkar åter igen vara möjligt – men vi behöver hjälp för att få till en kickstart på nybilsförsäljningen och en omställning till hållbar mobilitet. Även EU, inom ramen för sitt jättepro- gram ”Next Generation EU”, har ökat anslagen för koldioxid-omställning till otroliga 140 miljarder över sju år. DÄRFÖR BLIR DET viktigt att vi får en tillfällig skrotningsersättning för person-, transport- och lastbilar som vi och flera andra parter föreslagit regeringen. Den, tillsammans med stora satsningar på utbyggd el-kapacitet/ JOSEFINE SANDRA Oskar, 5 år, insåg direkt hur enkelt det är att beställa hos Nordic Wheels. laddinfrastruktur samt små och stora infrastrukturprojekt skapar incita- BLOMQUIST GERTSSON ment för en omställning och samtidigt arbetstillfällen. Annons Annons 070-164 67 59 072-600 67 37 Merförsäljning i bilbranschen ska vara enkelt för alla [email protected] [email protected] VIKTIGT ÄR också att regeringen har koll säljare. Därför är det också barnsligt enkelt att hitta på den samlade bilden så att den inte rätt produkter och beställa i vår webbshop. Kompletta samtidigt, med andra handen, jobbar hjul eller lösa däck till de flesta lätta, rullande fordon. med reformer som minskar omställ- REPORTRAR Anders Parment, Annika Creutzer, Maria Eriksson, Nellie Pilsetnek, Peter Lorin, Pierre Eklund, Rickard Jakbo, Knappa bara in modellkod eller reg-nummer på bilen ningen som en utredning som nu pekar Thomas Drakenfors. det gäller, så får du ett antal förslag, med bild, pris och på att låsa ett femårigt återbetalnings- FOTOGRAFER Max Alm Norell, Paulina Holmgren. KRÖNIKÖR Mikael Jägerbrand. allt. Med ytterligare ett par klick är leveransen på väg krav av miljöbilspremien vid export; det KORREKTUR Hans Bister. skulle motverka omställningen. till dig och oftast framme på din lastkaj, dagen efter. Nej, låt miljöbilspremien följa bilen Välkommen att höra av dig på [email protected], en längre tid i en trappa, då kommer så får du ett inlogg för att testa själv. vi också att få en intressant begagnat- marknad av laddbara fordon som stannar i Sverige. Postadress Motorbranschen, Box 5611, 114 86 Stockholm Tel 08-701 63 12 E-post [email protected] Medlem i Sveriges tidskrifter Tryck: Lenanders Grafiska TS-kontrollerad upplaga ISSN 0027-2140 För insänt, icke beställt material ansvaras ej. Utbetalat arvode inkluderar Motorbranschen rätt till elektronisk publicering. Citera oss gärna men ange Motorbranschen som källa. Eftertryck av text och bilder är förbjudet. TOMMY LETZÉN är vd för MRF. Väkommen på vår hem- sida eller i vår app. 4 MOTORBRANSCHEN 8-9 • 2020 Nordic Wheels AB, ingår i Nokiankoncernen | 054-14 16 00 | www.nordicwheels.se 2 FRONT: HÄNDER I BRANSCHEN OLJETVÅNG Notiser Opelnätet tunnas ut Möller Bil Sverige Opels svenska återförsäljarnät fort­ köper Porsche-ÅF HALLÅ DÄR sätter att tunnas ut i många av de Möller Bil Sverige förvärvar den fri­ Johan Esseen, säljledare stående Porscheåterförsäljaren Por­ Generalagent anmäld större städerna och regionerna. Sedan på Alhberg Bil. tidigare saknar Opel både återför­ sche Center Örebro, en fullservice­ säljare och serviceverkstäder i Eskil­ anläggning med 21 anställda som stuna och Västerås. På senare tid är ett av totalt tio Porsche Center i har även Holmgrens Bil­koncernen Sverige och står för nästa tio procent till Konkurrensverket helt upphört att representera Opel, av Porscheförsäljningen. vilket innebär att det inte finns någon – Under 2020 kommer 55 procent Opel­handlare eller serviceverkstad i av försäljningen i Sverige utgöras av Peugeots, Opels och Citroëns importör KW Bruun är anmäld till Konkurrensverket Jönköping. laddbara bilar. Porsche har utvecklat Sponsrar med Även i vissa delar av Västergötland, flera elektriska alternativ de senaste för att, enligt anmälaren, ha tvingat återförsäljarna att köpa ett specifikt oljefabrikat. inklusive starkt växande Skövde, åren och blir en bra match med vår saknas i dag Opel­representanter. I organisation, säger Petter Hellman, Mariestad finns endast en service­ koncernchef i Møller Mobility group. shoppingbil verkstad kvar. Möller Bil Sverige har sedan tidi­ Så är också läget i Kalmar sedan gare anläggningar på tretton orter OLJEFÖRETAGET Hur har villkoret påverkat åter- I Karlskrona lånar Ahlberg Bil Midland, med tidigare Smålands Motorcentrum om­ och är Sveriges näst största åter­ kontor i Göteborg, har efter flera försäljarna ekonomiskt? strukturerats till Bilkompani Kalmar försäljare av Audi, Seat, Skoda och ut en shoppingbil till den lokala påstötningar till KW Bruun valt – För vissa är avtalet fördelaktigt, med inriktning endast på Volkswagen­ Volkswagen. att göra en anmälan till Konkur- framför allt mindre återförsäljare, koncernens märken i Kalmar. handeln under pandemin.
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