ANNUAL2020 REPORT
Subject heading
OneUNIQUE LerøyALONE STRONGER TOGETHER
WITH A FULLY INTEGRATED VALUE CHAIN FOR SEAFOOD, MORE THAN 60 COMPANIES AND ALMOST 5,000 EMPLOYEES, IT IS ESSENTIAL THAT WE WORK TOGETHER AS “ONE LERØY” TO ACHIEVE OUR COMMON GOAL OF CREATING THE WORLD’S MOST EFFICIENT AND SUSTAINABLE VALUE CHAIN FOR SEAFOOD.” " – Henning Beltestad CEO Lerøy Seafood Group Contents
Contents
Financial calendar 2021 Interim report Q1: 20 May 2021 Interim report, H1: 19 August 2021 Interim report Q3: 11 November 2021 Interim report Q4: 17 February 2022 Annual general meeting 26 May 2021
Lerøy Seafood Group Annual Report 2020 Contents
About the Group 08-11 History 14-15 Performance highlights 16-17 Values for the future 18-19 Statement from the CEO 20-21 Local roots, global perspective 22-23 From sea and fjord to table 24-25 Priorities 26-35 Key figures: Finance, Society and 01 Environment Corporate governance 38-47 Corporate governance report 48-49 Presentation of the Board of Directors 50-51 Stetment by Board of Directors regarding determination of salary and other remuneration 52-57 Statement by the Board of Director’s regarding Lerøy’s strategic 02 framework Financial information 62-83 Board of Directors' report 84-165 Consolidated financial statements 2020 166-186 Financial statements for the parent company 2020 187-187 Responsibility statement from the Board of Directors and CEO 03 188-192 Auditor’s report ESG information 196-197 Sustainable value chain analysis 198-199 Social statement 200-201 Environmental statement 202-202 Materiality assessment 204-217 Global Reporting Initiative (GRI) Content Index 2020 218-219 Auditor’s report 222-223 Addresses
04 4–5 PEOPLE ARE THE MOST IMPORTANT RESOURCE FOR " THE GROUP.”
Lerøy Seafood Group Annual Report 2020 01About the Group
08-11 History 14-15 Performance highlights 16-17 Values for the future 18-19 Statement from the CEO 20-21 Local roots, global perspective 22-23 From sea and fjord to table 24-25 Priorities 26-35 Key figures: Finance, Society and Environment
6–7 About the Group
History
Lerøy Seafood Group can trace Ole Mikkel Lerøen’s operations came to include retail sales in Bergen, the sale of live shellfish and a budding export its operations back to the end of business. In 1939, two of his employees, Hallvard Lerøy Sr. and Elias Fjeldstad, established a wholesaler and seafood the 19th century, when fisherman- export company – Hallvard Lerøy AS. This company went on to invest in facilities where they could receive pelagic farmer Ole Mikkel Lerøen started fish and whitefish, and in fish farming. Poor results and selling live fish at the fish market insufficient capitalisation forced the company to close down or sell these operations in the early 1990s in order to safeguard in Bergen. The fish was hauled in their core business: wholesale and exports. In 1994, the company carried out a last emergency share issue and corfs behind Ole Mikkel Lerøen’s started the process of reestablishing a healthy business. rowing boat from the island of At that time, the company's equity was valued at NOK 20 million, prior to an issue worth NOK 5 million. Lerøy to the fish market in Bergen, a journey that could take between six and twelve hours, depending on prevailing winds and currents.
Lerøy Seafood Group Annual Report 2020 History
This photograph was taken at Bontelabo in Bergen in 1964. From the left: Alfred Breivik, Ingvald Johannessen, Elias Fjeldstad and Dankert B. Johannessen
Lerøy provides unique oppor- tunities for development. When we develop " our skills, we help Lerøy develop!”
Karol Czaplis Working foreman, filleting Lerøy Midt
New strategy At the turn of the new millennium, large parts of the fish The potential for growth within fish farming and increasing farming industry were seriously undercapitalised and customer requirements necessitated a radical change in suffering from the impact of a short-term perspective and the Group's business concept and strategy. Up to 1997, the a lack of risk management. Lerøy Seafood Group was in a Group was a family-owned operation. In 1997, however, a good position in August 2003 when we purchased Nye private placing with financial investors was carried out for Midnor AS as it was then called – the company that currently the first time, aiming to develop the Group in every part of makes up the main share of Lerøy Midt AS. The Group went the value chain. This was the start of what was to become on to acquire Lerøy Aurora AS in 2005, Fossen AS and the a series of major investments within fish farming. In 1999, remaining shares in Hydrotech-Gruppen AS in 2006, Lerøy the company acquired a minority interest in what was then Vest in 2007 via a business combination, and a majority Hydrotech-Gruppen AS. In the summer of 2001, Norskott shareholding in Sjøtroll Havbruk AS in 2010. The acquisition Havbruk AS was founded with the sole purpose of acquiring and demerger of Villa Organic were conducted in 2014. The Golden Sea Products, now Scottish Sea Farms Ltd. in the UK. above mentioned companies, a number of minor acquisitions, highly skilled local management and organic growth have Access to capital and expertise allowed the Lerøy Seafood Group to develop into one of The Group was listed on Oslo Stock Exchange in June 2002, the world's largest producers of Atlantic salmon and trout. providing access to the capital market for the Group and thereby strategic financial room to manoeuvre. Sufficient Investments in processing access to capital, in addition to expertise, have been critical The Group has over time made substantial investments factors in developing the Group from a wholesaler/seafood within the VAP, Sales & Distribution segment. These investments exporter to what is now a global and fully integrated seafood in VAP have provided more room for manoeuvre in relation corporation. to the sale of own-produced salmon and trout, generated a wider product range and opened the door to new markets.
8–9 About the Group
The Group made their ambitions clear in 2002 with the “revolution” within the distribution of fresh seafood. These investment in fish smoking capacity in Sweden (Lerøy investments have been made in what is known as “fish-cuts”, Smøgen). It continued to inivest and in 2005 invested in a processing facilities where proximity to the customer is key. processing facility for whitefish in Bulandet (Bulandet The distribution of fresh seafood requires quality throughout Fiskeindustri) in order to further expand their product range. the entire organization, flexibility, continuity in supply and In 2006, the Group expanded its high-value processing plant a high level of service. Today, the Group has a number of for trout and salmon on the island of Osterøy (Lerøy Fossen). fish-cut facilities across Europe. Leroy Processing Spain has The Group's acquisition of 50.1% of the shares in the Dutch achieved an impressive development within “ready-to-eat seafood company Rode Beheer BV Group took place in 2012. meals” and sushi. Over the past five years, the company has The remaining 49.9% was acquired in 2016. The Group has built factories in Madrid, Barcelona, Valencia, Alicante and subsequently gone on to expand capacity at all its existing Gran Canaria. In the spring of 2021, the company will open plants. Lerøy Seafood Center in Urk, the Netherlands its first factory in Italy, in Porto Viro, south of Venice. The (construction start 2017) is a factory built with a focus on a Group currently sells seafood to more than 80 markets very high level of automation and a number of technological worldwide. innovations in the production of smoked and freshly packaged products. It is one of the most modern factories for these types of products in Europe. Unfortunately, the framework conditions for industrial development in Norway are increasingly unsatisfactory. This has resulted in an increase in production outsourced from Norway to low-cost countries, however Lerøy Seafood Group has invested heavily in production on the coast of Norway to counteract this trend. Automation is frequently a key element in these investments. A good example of this is the highly modern factory on the island of Jøsnøya in Hitra.
Reaching new markets The Group's ambition to increase demand for seafood in the form of new products for new markets has been the constant driving force behind the Group's investments in the VAP, Sales & Distribution segment. This segment not only sells its own production of salmon, trout and whitefish, but also has a high level of active collaboration with third parties, ensuring a wide product range for the Group within seafood. In recent years, the Group has also made significant investments in factory capacity, in order to take part in leading the
Working with top- modern technology and energy-efficient solutions proves our strive for continuous improvement” " Catch delivery, Lerøy Norway Seafoods, Bart Geuchies Båtsfjord Plant Manager, Lerøy Seafood Netherlands
Lerøy Seafood Group Annual Report 2020 History
Innovator within seafood Wild catches and whitefish industry Ever since its very foundation, the Group has taken a 2017 will be remembered as one of the most important years pioneering role within a number of areas in the Norwegian, in the company's long history. With the acquisition of 100% and subsequently international, seafood industry. The main of the shares in the trawler shipping company Havfisk ASA focus has primarily been on developing markets for seafood. (now Lerøy Havfisk ASA) and 100% of the shares in Norway The Group has repeatedly been the first to enter new markets, Seafoods AS (now Lerøy Norway Seafoods AS) in the autumn or to commercialise new species of fish. One of the main of 2016, the Group embarked on a new and exciting journey. goals for the Group is to be an innovator within seafood, In 2017, whitefish was fully integrated into the Group's well- and preferably in cooperation with the end customer. This established value chain. Since then, the Group has consecutively is important not only within product development, but also invested in both new, modern trawlers and industrial facilities. in other areas such as the development of efficient logistics Lerøy Seafood Group is now a fully integrated company, and distribution. This pioneering spirit is still very much alive having achieved control of the entire value chain for a full in the Group. range of seafood – from the sea to the consumer.
10–11 About the Group
Lerøy Seafood Group Annual Report 2020 Subject heading
Sustainable seafood producer Lerøy Seafood Group works continuously on sustainability in every part of the value chain. We focus on all the different areas related to sustainability: > Environment > Society > Economy
We have sustained our perpetual focus on improvements within these areas in 2020.
The Group has carried out a number of projects within environmental sustainability, such as electrification of feed barges and boats, reduction of food waste and plastic, projects related to fish welfare and fish health, lice, certification and reduction of deforestation relating to raw materials for feed.
The Group is also involved in a number of initiatives within social sustainability, such as leadership development training for our employees and employee surveys. We are also involved in projects relating to supplier follow-up, ripple effect analyses and different collaboration platforms with local communities and other stakeholders.
In 2020, a year significantly impacted by the COVID-19 pandemic, we have once again proven that the Group's business model is economically sustainable. The strong market position for seafood and the unique expertise in the organization ensures that we are well-prepared for challanges for this magnitude.
At the start of 2021, Lerøy Seafood Group has a unique position for further sustainable growth and development.
Lerøy Norway Seafoods’ factory in Stamsund
12–13 About the Group Performance highlights
Strategic events from 1999 to present date
Lerøy Aurora AS Lerøy Sverige Acquisition of Investments in 100% of the shares VAP, Sales & (Aurora Salmon AS) Distribution Capital injection Lerøy Vest Alfarm Alarko Acquisition of Scottish Sea Farms Lerøy Midnor AS Lerøy (Associate) 100% of the shares Austevoll Seafood Lerøy Hydrotech Investments via Acquisition of Partnership via business reduces its LSG's first 50% shareholding 100% of the shares. entered into with combination shareholding in investment in in Norskott Currently part of Alarko Holding in LSG from 74.93% to salmon production Havbruk AS Lerøy Midt AS Turkey Capital injection 63.74%
1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
Capital injection Lerøy Smøgen Lerøy Portugal Lerøy Hydrotech Austevoll Seafood Lerøy Sjøtroll Investments in Investments in Acquisition of increases its share- Acquisition of processing, sales VAP, Sales & 100% of the shares. holding in LSG from 50.71% of the and distribution – Distribution. Currently part of 33.34% to 74.93% shares in Sjøtroll smoking company Acquisition of 60% Lerøy Midt AS Havbruk AS of the shares Stock Exchange (Portnor Lda) Lerøy Fossen AS listing Acquisition of 100% of the shares in Capital injection Fossen AS. Investments in VAP, Sales & Distribution
Capital injection
Investments in wholesale operations (VAP, Sales & Distribution) resulting in nation- wide distribution of fresh fish
Lerøy Seafood Group Annual Report 2020 Important events
Lerøy Norway Seafoods Rebuilt factory in Stamsund in Vestvågøy municipality for production of processed fish and ready-to-eat Cleaner fish products Shareholding in Norsk Oppdretts- Lerøy Midt service increased Official opening of from 34% to 51%. new factory on Acquisition of 100% Jøsnøya island, of the shares in Hitra municipality Lerøy Midt AS Senja Akvakultur- Opening of new senter AS Lerøy Sjøtroll smolt facility in First release of Belsvik with RAS Preline smolt from new technology in Fishfarming RAS production (current) Heim System AS (R&D) facility for large municipality, Owns 91% of Integration of smolt in Kjærelva, Trøndelag, with the shares Lerøy Havfisk and Fitjar municipality Lerøy Processing production Lerøy Norway Opening of new Spain capacity of Seistar Holding AS Seafoods in the young trout facility Opening of new 14 million fish Acquisition of 50% value chain in Bjørsvik, Alver factory on Gran per year of the shares in the municipality Canaria and new, well boat shipping Rode Beheer larger factory in Expansion of company New industrial Lerøy Midt Madrid Lerøy Finland production building in Urk, the Construction start Acquisition of capacity for Lerøy Lerøy Turkey Netherlands for extension of Lerøy Seafood 68% of the shares Fossen and Lerøy Shareholding RAS facility in Italy SRL in Jokisen Evää Smøgen increased from Lerøy Midt Belsvik, Heim Opening of OY Investments Investments in 50% to 100% Construction of new municipality, for production facility in VAP, Sales & VAP, Sales & (former Alfarm factory on Jøsnøya production of in Porto Viro, south Distribution Distribution Alakro Lerøy) island, Hitra large smolt of Venice
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Rode Beheer BV Lerøy Aurora AS Lerøy Havfisk and Lerøy Havfisk Lerøy Havfisk Shareholding Villa Organic AS Lerøy Norway New stern trawler Stern trawler increased to 50.1% demerger, and Seafoods (“Nordtind”) “Kongsfjord” in the Dutch Lerøy Aurora gains Acquisition of handed over from handed over from seafood group eight new licences 100% of the shares Vard Søviknes Vard Søviknes for consumer in Havfisk ASA (now products Lerøy Havfisk ASA) Lerøy Midt Lerøy Aurora and Norway Production starts Construction Investment in Seafoods Group AS at new factory on phase 3 and fish-cut (now Lerøy Norway Jøsnøya island, extension for Investments in Seafoods) Invest- Hitra municipality production of new factories in ments in VAP, Sales bigger size smolt Norway, Spain, & Distribution of Lerøy at the RAS facility France and whitefish Processing Spain in Laksefjord, Denmark First factory in Lebesby Rode Beheer BV Madrid (2014) municipality is Cleaner fish Acquisition of followed by completed Acquisition of 34% remaining 49.9% of opening of factories of the shares in the shares (VAP, in Barcelona, Norsk Oppdretts- Sales & Distribution) Valencia and service Alicante Lerøy Aurora AS Opening of new smolt facility with RAS technology in Laksefjord, Lebesby municipality, Finnmark
Capital injection 14–15 About the Group Values for the future Our employees are the Group’s most important resource. Earnings for Lerøy over the past five years have been good Every single day, all year round, our employees supply from an historic perspective. At the same time, we know seafood amounting to five million meals in more than 80 there is major room for improvement. As a fully-integrated countries. Together, we provide healthy and delicious high- seafood company, we gain unparalleled opportunities to quality seafood to customers and consumers worldwide, drive the development of our value chain and product allowing us to make forward-looking and sustainable use categories, in collaboration with key end customers worldwide. of the resources in the sea. We are proud of our interaction The future development of our company will be determined with all our employees throughout the value chain and with by our ability to achieve continuous improvements, increased our partners, and we are proud of our contributions to efficiency, innovation and development of sustainable society. solutions throughout the value chain. If we are to sustain our competitive strengths in an industry exposed to global Lerøy is part of a global industry subject to continuous competition, we have to work extremely hard to develop developments and extremely tough competition. We are our operations, keeping the customer in mind at all times grateful to have so many talented and flexible employees and basing our activities on our values. In 2017, we started who are willing to learn on our team, helping us achieve the process of developing a system for continuous improvement our vision, reach our goals and reinforce the “One Lerøy” specially designed for our activities – Lerøy Way. Lerøy Way culture moving forward. was implemented after a year in which we reported record- high results, and represents our guiding principles for how to improve together as one company – One Lerøy.
OneUNIQUE LerøyALONE STRONGER TOGETHER By standardizing and working closer together as One Lerøy, the Group will be able to utilize strategies and opportunities better. It will secure more efficient value chain operations, increased synergy, improved sharing of competencies and long term value creation.
Together, we shall create the world’s most efficient and sustainable value chain for seafood.
The company’s core corporate values where we have operations, making sure they are easily Lerøy Seafood Group’s basic corporate values are: honest, available for all employees online, on our Intranet and in open,responsible and creative. These values are based on brochures. For us, it is important that our values guide all our the Group’s vision to create the world’s leading and most actions. In 2020 we launched Lerøy leadership standard profitable global supplier of sustainable quality seafood. which is embedded in the Group’s values. We also measure the extent to which we live up to our values completing an It is important to ensure that every employee is familiar with annual employee which all companies of the Group the Group's values and what these imply. We have therefore participate in. translated our values into the local language in each country
Lerøy Seafood Group Annual Report 2020 Values for the future
VISION ENVIRON- Lerøy’s vision is to be the MENTAL VISION most profitable global Take action today for a supplier of sustainable difference tomorrow high-quality seafood
VISION, QUALITY VALUES AND SUSTAIN- Honest Open Responsible ABILITY Creative Safe, sustainable, quality seafood
16–17 About the Group A good result in a difficult year
2020 was a genuine stress test for Lerøy's value chain, with the lockdowns and market changes caused by the COVID-19 pandemic. We can now confirm that our value chain passed the test, with flying colours. Thanks to our employees, customers and suppliers, we have had good deliveries in 2020.
Everything changed in March 2020, not just here in Norway France and Belgium with information on the entire life cycle but also in our markets worldwide. We were uncertain about of the product, from roe to plate. the flow of goods, possible transport restrictions and how to keep production going. We were able to solve these types Lerøy supplies a product the whole world needs, and this need of challenges relatively quickly. will only increase. Seafood is healthy, delicious and has a low carbon footprint. We aim to continuously strive for improvements, Well-equipped for change by building an efficient, modern and sustainable value chain. As a food producer, Lerøy plays a critical function for society, and the Group is defined as an “essential business”. Thanks Stronger together to the hard work of our employees, good collaboration with The fact that we are in control of the entire value chain Sjømat Norge and the Norwegian authorities, we were able makes it easier for us to identify where and how we can to gradually solve the puzzle of continuing supplies. The take action for the Sustainable Development Goals. We global population needs food, even when we are in the have therefore decided to make dramatic cuts to our carbon midst of a pandemic. footprint (measured in CO2e) by 2030. We have commited to ambitious science-based emissions reduction target in The hotel, restaurant and catering market came almost to order to meet the goals of the Paris Agreement - to limit a full stop, but we saw an increase in grocery sales. The the global warming to 1,5 degrees C. The Group will introduce pandemic has encouraged more consumers to prepare measures throghout the value chain to achieve this target. and eat seafood at home. With our value chain and talented employees throughout the Group, we were well-equipped We have already made good progress in 2021. Thanks to to make changes to production following the changes in our employees, suppliers customers and our value chain the market, and we now have an even stronger position which is suited for the future, Lerøy has a highly optimistic than at the start of the pandemic. outlook for the future of the company. Our slogan says it perfectly: One Lerøy. Unique alone - Stronger together. Investments at home and abroad Lerøy has made major investments in recent years in the value chain for farming and in wild catches. We have continued to invest in 2020, despite the pandemic. In February, we celebrated the christening of our most recent and highly The hard work, loyalty modern trawler, “Kongsfjord”. Just less than a month after Norway went into lockdown, we started the work on extending and expertise of our the RAS facility at Lerøy Midt. And in the autumn of 2020, work was completed on our new RAS facility for Lerøy Aurora. employees has
We have opened our fifth factory in Spain and a new seafood helped us do so well in centre in Madrid this spring. We are currently in the process of opening our own production and distribution plant in Italy, such a difficult year as and we have announced our plans for a new RAS facility 2020 has been. I am for Lerøy Sjøtroll. " Efficient and sustainable value chain very proud of them.” Lerøy’s vision is to have the world’s most efficient and sustainable value chain for seafood. We will achieve this by means of close and successful collaboration with our suppliers and customers. We have therefore launched our own brand Henning Beltestad of salmon certified by a third party – Lerøy Salmon™ – CEO guaranteeing a high standard. In 2020, we also introduced organic salmon and ASC certified trout to the market. In Lerøy Seafood Group addition to that, we have collaborated with our customers to develop traceability technology, providing consumers in
Lerøy Seafood Group Annual Report 2020 Annual statement by the Group CEO
Henning Beltestad CEO Lerøy Seafood Group
18–19 About the Group Local roots, global perspective
LERØY AURORA
NORWAY FINLAND SCOTLAND/SHETLAND SWEEDEN DENMARK NETHERLANDS LERØY MIDT FRANCE
SPAIN ITALY TURKEY NORTH AMERICA PORTUGAL JAPAN
CHINA
LERØY SJØTROLL
Lerøy worldwide
Farming Wild Catch VAP, Sales & Distribution (VAPS&D)
Lerøy Seafood Group Annual Report 2020 Local roots, global perspective
Every day, our 4,912 employees contribute to the supply of Norwegian seafood corresponding to five million meals to more than 80 different markets.
Our main office is located in Bergen, but we have Sweden, Denmark, Finland, France, the Netherlands, fishing vessels and fish farms in operation along the Portugal, Spain, Italy and Turkey. entire coast of Norway. Lerøy owns 10 trawlers and LERØY AURORA receives regular deliveries from more than 600 The fisherman-farmer, Ole Mikkel Lerøen, who would vessels fishing along the coast. These vessels make row to the fish market in Bergen to sell live fish at daily deliveries of whitefish to onshore stations, the end of the 19th century, most probably could not where the fish is processed and packaged, while imagine what he was starting – a commercial well boats transport salmon and trout from our fish enterprise that 120 years later would be serving the farms in North Norway, Central Norway and West entire world 1.8 billion seafood meals every year. Norway to localities for processing. Today, Lerøy is a world-leading seafood corporation, In addition to our production and packaging plants supplying thousands of different products to shops, in Norway, we have production and distribution in restaurants, canteens and hotels worldwide.
NORWAY FINLAND SCOTLAND/SHETLAND SWEEDEN DENMARK NETHERLANDS LERØY MIDT FRANCE
SPAIN ITALY TURKEY NORTH AMERICA PORTUGAL JAPAN
CHINA
LERØY SJØTROLL
Lerøy worldwide
Farming Wild Catch VAP, Sales & Distribution (VAPS&D)
20–21 About the Group From sea and fjord to the table Lerøy is actively involved in every stage of the production of salmon and trout, as well as catch and processing of whitefish and shellfish. In other words, Lerøy is not only involved in fisheries and farming, but also packages and processes the fish in their plants and distributes thousands of different seafood products to shops, restaurants, canteens and hotels – in more than 80 different countries worldwide.
One important element in Lerøy Seafood Group’s strategy VAP, Sales & Distribution is to be a fully integrated supplier of the Group's key products, Lerøy has a global reach within the VAP, Sales & Distribution and the business is currently operated via a number of segment. The company works with sales, market and product subsidiaries in Norway and abroad. development, distribution and simple processing of the Group’s own raw materials, but also a large volume of raw The Group reports within three segments materials from partners and a network of suppliers. Lerøy > Wild Catch Seafood Group has wholesalers, factories and fish-cuts in > Farming a number of different markets worldwide. > VAP, Sales & Distribution The VAP, Sales & Distribution segment is involved in processing Wild Catch of mainly salmon and trout, as well as other species. Our The Wild Catch segment comprises businesses acquired in facilities are located on the island of Osterøy outside of 2016, when Lerøy Seafood Group became the sole owner Bergen, in Smøgen in Sweden, in Finland, the Netherlands, of both Havfisk AS and Norway Seafoods Group AS. These Spain, France, Portugal, Italy and Turkey. The segment's are businesses with substantial operations within the catch products are increasingly sold to the global market. and processing of whitefish in Norway. Lerøy Havfisk currently has ten trawlers, while Lerøy Norway Seafoods runs factories in Berlevåg, Båtsfjord, Forsøl, Kjøllefjord, Melbu, Stamsund, Sørvær and Tromvik. I am proud of Farming The Farming segment comprises the Group's production of being a part of salmon, trout and cleaner fish up to the time of harvest. The Group has three fully integrated value chains for production Lerøy Seafood - of salmon and trout, located in North Norway, Central Norway and West Norway. The Group’s companies in this an international segment – Lerøy Aurora (North Norway), Lerøy Midt (Central Norway) and Lerøy Sjøtroll (West Norway) – are major company employers along the Norwegian coastline and strive to be visible and active in all the regions in which they operate." supplying healthy and sustainable seafood.”
Ruben Geerts Retail Specialist, Lerøy Seafood Netherlands
Lerøy Seafood Group Annual Report 2020 From sea and fjord to table
22–23 About the Group Priorities
The Group's values – open, honest, responsible and creative – shall form the foundations for our daily operations, but also for the perpetual, strategic business development required to achieve the Group's vision of being the leading and most profitable global supplier of sustainable, quality seafood. The company shall therefore maintain a continued and special focus on the following areas:
Customer focus The managerial role at Lerøy Lerøy is a customer-oriented business and our success is Appointment to a managerial position at Lerøy is a declaration contingent upon the success of our customers. We shall of trust and carries significant responsibilities. All managers focus on growth in new and existing markets, based on shall represent the Group's values and act as positive forward-looking and innovative solutions and alliances that ambassadors for Lerøy. We are confident that all our managers can provide profitability and increased market share. The will lead the way as positive role models, complying with company shall play a leading role within product development Lerøy's management standards, which are based on the in order to ensure customer satisfaction and, as a result, Group's values: honest, open, responsible and creative. profitability. Strategic business development Efficient and creative value chain and alliances The Group has previously made substantial acquisitions, Values are created in value chains and in businesses in and the main focus in the years to come will be the further value chains that form a network and competitive processes development and optimisation of the current organization. for their customers. Lerøy aims to create the world’s most Strategic business development will also play a decisive efficient and sustainable value chain for seafood. This shall role in future developments for the Group. be achieved by continuously developing processes and improving the Group's core operations, as well as further Risk management developing long-term, binding alliances with both suppliers We shall continue to develop operating systems for identifying and customers. risks in order to avoid imbalances between commercial risks and the profitability requirement. The Group’s risk Sustainability profile and its strategies for value creation shall be reconciled For Lerøy, developments shall be based on a perspective with the Group’s available resources. of perpetuality. To achieve this, the Board of Directors, management and employees must maintain a high focus Continuous improvements on sustainability. Through continuous processes, improved We continue to develop by means of constant improvements routines and climate cuts throughout the value chain, we to our processes and value chain. Our success will be will continue to work to achieve our vision of becoming the determined by and made visible in our ability to create most sustainable supplier of quality seafood. added value for our customers. Our results can be measured in relation to stability of operations and raw material supply, Attractive employer and in relation to economic, environmental and social We shall be a leading player in a global industry in which sustainability. We shall continue to focus on the right level the changes in framework conditions require flexible of quality, food safety, traceability and service. The pioneering employees who are dynamic and willing to learn. We aim spirit and innovations at Lerøy shall continue to develop. to attract, retain and develop our talented employees by offering formal and informal courses and training, by encouraging an increase in internal mobility and by allowing employees to explore in-house career opportunities.
Lerøy Seafood Group Annual Report 2020 Priorities
Henning Beltestad Bjarne Reinert Sjur S. Malm Chief Financial Officer CEO Lerøy Seafood Group EVP Farming Lerøy Seafood Group Lerøy Seafood Group
Siren Grønhaug Group Director HR Ivar Wulff Lerøy Seafood Group COO Sales & Distribution Lerøy Seafood Group
24–25 About the Group Key figures, finance
Consolidated operating revenue Development in Group's operating (figures in NOK million) profit LSG Group*) (figures in NOK million)
2 000 000
20 000 000